Shows
Don't Kill the Messenger with Movie Strategist Kevin GoetzJon M. Chu (Director, Producer, & Screenwriter) on Wicked, Casting Elphaba and Glinda, and Defending CinemaSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz welcomes Jon M. Chu on the opening day of Wicked: For Good, a film that generated exciting audience reactions during test screenings. From his family's Chinese restaurant in Silicon Valley to directing one of the most anticipated musicals in Hollywood history, Jon's journey reveals how generosity, gratitude, and respect for storytelling shape extraordinary movies.The Most Explosive Audience Reaction Ever (00:29): Kevin describes how Wicked test screenings produced reactions unlike anything he'd experienced. The Risk o...
2025-12-1757 min
The Movie Marketing & Distribution PodcastHow to Score in Hollywood: Audience Insight, Data and the Evolution of Movie Marketing featuring Kevin Goetz and Bob LevinIn this episode, Alex is joined by two industry leaders with unparalleled insight into how films truly reach and resonate with audiences. Kevin Goetz, founder and CEO of Screen Engine ASI, and legendary studio marketer Bob Levin share the thinking, decision processes and real-world experience behind their new book How to Score in Hollywood. Together, they discuss the realities of greenlighting, the role of audience understanding in shaping creative and commercial choices, and how the relationship between marketing, research and storytelling has evolved. From capability testing and concept clarity to the challenges of releasing films in today's...
2025-12-0448 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzSuzanne de Passe (Producer, Executive) on Motown, The Jackson 5, and Building an Entertainment EmpireSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with legendary producer and entertainment executive Suzanne de Passe. From championing the Jackson 5 early in their career to producing Emmy Award–winning miniseries like Lonesome Dove, Suzanne’s career is defined by vision, talent recognition, and breaking barriers in Hollywood.An Eclectic, Wonderful Childhood (02:16) Suzanne describes growing up in Harlem, attending the progressive private school New Lincoln, and spending summers in Martha's Vineyard.Suzanne’s Superpower (12:46) Suzanne talks about her greatest talent...
2025-12-0358 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzNia Vardalos (Writer, Actress, Director, & Producer) on My Big Fat Greek Wedding, Motherhood, and AuthenticitySend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Academy Award-nominated writer, actor, director, and producer Nia Vardalos. From her one-woman show in a tiny Los Angeles theater to creating one of the highest-grossing independent movies of all time, Nia's path shows what happens when you refuse to give up on your story.The Topline She Carried for 24 Years (01:36) Kevin reveals that Nia has carried the original test screening results from My Big Fat Greek Wedding in her wallet for over 24 years. Kevin...
2025-11-1959 min
Entertain Me! with Heather BrookerHow Hollywood Really Works: Kevin Goetz on the Secrets Behind Hit MoviesEntertainment research powerhouse Kevin Goetz, founder and CEO of Screen Engine, reveals behind-the-scenes strategies Hollywood uses to create hit films. Goetz breaks down insights from his new book, How to Score in Hollywood: Secrets to Success in the Movie Business, explaining how audience testing, smart budgeting, and data-driven storytelling shape the movies we love. Heather dives into Goetz’s decades of experience testing more than 5,000 movies, consulting for major studios, and helping guide box-office successes by aligning creative instincts with what audiences truly want. If you’ve ever wondered why some films soar while others stumble, or how st...
2025-11-1712 min
ON THE KNOWS with Randall Kenneth JonesKevin Goetz and Bob Levin KNOW Movies, Storytelling, Creative Instinct, Audience Insight & Box Office SuccessDive into the behind-the-scenes world of the movie business, where entertainment strategist Kevin Goetz reveals the pivotal intersection of creative instinct and audience insight. This is the sweet spot where the business of film meets the art of storytelling. When it comes to cinematic success, every detail matters—from early concept to the final marketing push. "How to Score in Hollywood" is a playbook for guiding movie-making decisions at every turn. Drawing from nearly four decades of experience, Goetz shows how films can be made and marketed to turn a profit by aligning creative ambition with good business practice, all to...
2025-11-1349 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzBob Levin (Veteran Marketing Executive) on Audience Insights, Campaign Strategy, and the Business of Movie AppealSend Kevin a Text MessageIn this engaging episode of Don't Kill the Messenger, host Kevin Goetz interviews his business associate, Bob Levin, about his remarkable journey from Sears catalog copywriter to President of Worldwide Marketing at Disney, Sony Pictures, and MGM, before joining Kevin at Screen Engine in the role of President and COO. Listen in as these two industry veterans share marketing insights and discuss their upcoming book, How to Score in Hollywood (Simon & Schuster, November 11th), which reveals the hidden formula behind a movie’s profitability — showing how audience understanding drives smarter decisions from gree...
2025-11-0558 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzStephen Follows (Film Industry Data Analyst) on Getting the Greenlight and Film ProfitabilitySend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz welcomes film industry analyst Stephen Follows for a discussion about film profitability and its connection to data. Stephen's digital book Greenlight Signals analyzes over 10,000 films and 4 million audience responses using secondary data (existing reviews, ratings, and comments from across the internet) to discover what makes a film successful. Together, Kevin and Stephen explore the same mission from different angles: ensuring filmmakers can make money while making the movies they're passionate about.From Film School to Data Research (2:32)...
2025-10-1556 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzTroy and Mark Paul (Founders of SGG Media) on Rewriting Hollywood’s Marketing Playbook with Micro-Influencers and Studio PartnershipsSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz explores the intersection of social media and film marketing with Troy and Mark Paul, the son and father duo behind SGG Media. Their innovative agency represents over 2,300 sports micro-influencers with a combined reach of 88 million followers, helping major studios navigate a sea change in content marketing. Once reliant on TV, radio, and outdoor advertising, studios and streamers now lean heavily into social media to connect with audiences, particularly the elusive 18-35 year old male demographic. SGG's network of passionate superfans creates...
2025-10-0149 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzStacey Sher (Acclaimed Producer) on Pulp Fiction, Jersey Films, and Movies That Changed the CultureSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with two-time Academy Award-nominated producer Stacey Sher, the creative force behind some of Hollywood's most unconventional and influential films. From executive producing Pulp Fiction to producing Django Unchained, Out of Sight, Erin Brockovich, Get Shorty, Reality Bites, Man on the Moon, and The Hateful Eight, Stacey has built a career through her collaborations with visionary directors like Quentin Tarantino, Steven Soderbergh, and Danny DeVito. Her work demonstrates exceptional taste and the rare ability to bridge indie passion projects with...
2025-09-1746 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDick Cook (Powerhouse Hollywood Executive & Former Studio Chief) on His Journey from Disney Ride Operator to Running Walt Disney StudiosSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Dick Cook, the former Chairman of Walt Disney Studios known as "the filmmaker's Chairman." From his humble start as a Disneyland train operator to running one of Hollywood's most successful studios, Dick shares how his Bakersfield roots and team-oriented leadership helped deliver some of Disney's most loved and profitable films, including Finding Nemo, The Lion King, National Treasure, and Pirates of the Caribbean.From Bakersfield to Disneyland (01:42) Dick shares how a 17-year-old with railroad...
2025-09-0346 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzBasil Iwanyk (Acclaimed Producer & Former Studio Exec) on Jersey Grit, Building Thunder Road Films, and Mastering Independent Producing at ScaleSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Thunder Road Films founder Basil Iwanyk, the producer behind some of the most engaging films of the last two decades. From The Town and Sicario to the game-changing John Wick franchise, Basil's films have redefined modern action cinema while earning over $2 billion worldwide. He shares how his New Jersey roots, immigrant family values, and tireless work ethic shaped his approach to filmmaking.Jersey Roots and the Chip on His Shoulder (02:18) Basil reveals how growing...
2025-08-2054 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDonald Petrie (Veteran Movie and Television Director) on Comedy Directing, Family Legacy, & the Power of Audience TestingSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz welcomes director Donald Petrie, the American Film Institute Fellow whose romantic comedies have grossed hundreds of millions worldwide. From launching Julia Roberts in Mystic Pizza to directing Sandra Bullock in Miss Congeniality and pairing Jack Lemmon with Walter Matthau in Grumpy Old Men, Donald has helmed some of Hollywood's most beloved films. Donald shares how he transformed from actor to director while maintaining the family tradition of integrity and craftsmanship.The Petrie Family Legacy (04:48) Donald reveals how...
2025-08-0645 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzSpecial Episode: The Art of Audience Test Screening Focus Groups in the Filmmaking ProcessSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz brings together three of his top focus group moderators from Screen Engine to reveal the secrets behind their craft during the filmmaking stage of movie testing. Terri Cavanaugh (VP of Qualitative Insights), Ari Virgil-Paige (Executive VP of the Movie Group), and Aaron Feuer (VP of the Movie Group) reveal how honest audience feedback helps filmmakers perfect their vision.What Makes Focus Groups Essential (01:43) The moderators explain why there's no substitute for hearing verbally from audiences and how...
2025-07-1653 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMichael Uslan (Originator & Executive Producer of the Batman movie franchise) on his role as Batman’s Batman and his journeySend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Michael Uslan, the originator and executive producer of the Batman and Batman-related movie universe, who turned his childhood passion for comic books into Hollywood gold. As an avid comic book collector and Batman superfan, Uslan is proof that following your passion pays off. He shares the story of his decade-long journey to bring a dark, serious Batman to the big screen after being horrified by the campy 1960s TV show.The Origin of Michael Uslan’s...
2025-07-0253 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzJerry Bruckheimer (Producer) on Making Blockbusters, Audience Testing, and 50+ Years in HollywoodSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with legendary producer Jerry Bruckheimer, the mastermind behind billion-dollar blockbusters, including Top Gun, Pirates of the Caribbean, Bad Boys, Beverly Hills Cop, and the television shows CSI, The Amazing Race, and Fire Country. Bruckheimer shares insights into his detailed approach to filmmaking, the power of test screenings, and what it takes to consistently deliver crowd-pleasing entertainment.The Power of Audience Testing (01:22)Bruckheimer emphasizes the crucial role audience research has played in his success...
2025-06-1843 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzArnold Rifkin (Legendary Agent & Producer) on Hollywood Deal-Making and His Life-Changing Relationship with Bruce WillisSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Arnold Rifkin, the legendary talent agent who pioneered the concept of a total talent agency and helped build one of Hollywood's most recognizable action stars. From founding Triad Artists to leading William Morris's film division and producing blockbuster films alongside Bruce Willis, Rifkin has built careers, brokered deals, and produced films over the course of four decades. He shares candid stories about deal-making, friendship, and the business of entertainment.Building an Agency Empire (03:21)
2025-06-0545 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzScott Ross (Visual Effects Pioneer, Producer, and Entrepreneur) on Creating Movie Magic and the Future of Hollywood EffectsSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews Scott Ross, a pioneering figure in the visual effects industry. As the former general manager of Industrial Light and Magic (ILM), Senior VP of LucasArts Entertainment, and co-founder of Digital Domain with James Cameron and Stan Winston, Scott Ross shares insights into the evolution of visual effects, from practical models to the digital revolution. His impressive portfolio includes iconic films like Star Wars, Terminator 2, Titanic, Apollo 13, and What Dreams May Come, and in this conversation, Ross reflects on working with...
2025-05-2149 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMike Marcus (Manager, Producer, & Former Studio Head) on Building Hollywood Networks and Creating Hit FilmsSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews Mike Marcus, whose impressive 57-year career spans from agency mailroom to MGM Pictures president to management company founder. In his early career as an agent, Marcus built an impressive client roster including Robin Williams, John Landis, and Sidney Pollack before transitioning into a top studio executive role and eventually launching the management division at Echo Lake Entertainment. Marcus was instrumental in bringing iconic films like The Fisher King, Trading Places, An American Werewolf in London, Get Shorty, and Stargate to...
2025-05-0743 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzTony Sella (Marketing Executive and Producer) on Creating Unforgettable Movie CampaignsSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews Tony Sella, the legendary marketing executive behind some of Hollywood's most iconic movie campaigns. During his decades at 20th Century Fox, Sella was the creative force behind unforgettable posters, trailers, taglines, and promotions for films including Avatar, X-Men, Independence Day, Bohemian Rhapsody, and nearly 1,000 others. He shares insights into his creative process, memorable marketing moments, and the philosophy that guided his extraordinary career.Research as the Foundation for Creative Solutions (01:55) Sella emphasizes that research is only...
2025-04-1648 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzShane Black (Writer, Director) on Redefining Action Movies and Embracing AuthenticitySend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews Shane Black, one of Hollywood's highest-paid screenwriters, who redefined action films with witty dialogue, dark humor, and unforgettable characters. From Lethal Weapon to The Nice Guys, Kiss Kiss Bang Bang, and Iron Man 3, Shane discusses his journey from a self-described "oddball" to a filmmaking powerhouse.Pittsburgh Roots and Early Influences (02:55)Born in Pittsburgh, Black shares how his father's printing business and bookshelf of detective novels sparked his love for "tough guy literature" that would...
2025-04-0255 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMike Medavoy (Legendary Agent, Producer, & Studio Executive) on an Extraordinary Hollywood JourneySend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz welcomes an industry titan-- film producer and studio executive Mike Medavoy. With a career spanning over five decades, Medavoy has been closely involved with over 300 feature films, with seven winning Best Picture Oscars. From agent to studio chief to producer, his remarkable journey from Shanghai to Hollywood has shaped some of cinema's most important films, including Rocky, One Flew Over the Cuckoo's Nest, Apocalypse Now, Platoon, and Silence of the Lambs. With characteristic humility and wisdom, Medavoy shares fascinating stories from...
2025-03-1940 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzChris Landon (Writer, Director, Producer) on Growing Up in Hollywood & Creating "Feel-Good Horror"Send Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Chris Landon, the acclaimed writer, director, and producer known for films like Happy Death Day, Freaky, Disturbia, and most recently, Heart Eyes. Son of television legend Michael Landon, Chris has carved his own path in Hollywood, specializing in horror comedy or what he calls "feel-good horror." He candidly shares personal stories about his Hollywood upbringing, coming out, surviving kidney cancer, and the creative approaches that have defined his successful career.Growing Up as Michael Landon's...
2025-03-0550 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDavid Permut (Oscar® & Emmy® Nominated Producer) on Movie Maps, Making Movies That Matter, and Discovering New TalentSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with acclaimed producer David Permut, the visionary behind films like Face/Off, Hacksaw Ridge (Academy Award nominee for Best Picture), Dragnet, and most recently, Rustin. His films have garnered multiple Academy Award nominations, and he is known for his exceptional ability to discover new talent and bring challenging stories to the screen. From selling star maps as a teenager to executive producing with Barack and Michelle Obama, Permut shares candid stories about his remarkable journey in Hollywood.
2025-02-1946 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzElizabeth Gabler (President of Sony 3000 Pictures) on the Art of Book-to-Screen Movie MagicSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Elizabeth Gabler, known for transforming literary works into cinematic successes. From her early days as an agent's assistant to becoming president of Fox 2000 and now Sony 3000 Pictures, Gabler shares insights from her remarkable career developing hit films like Life of Pi, The Devil Wears Prada, Mrs. Doubtfire, Marley and Me, and Where the Crawdads Sing.Early Career and Love of Reading (01:43)Gabler discusses her background in English literature and unexpected entry into...
2025-02-0552 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzBrad Furman (Director/Producer/Writer) on his Journey from the Basketball Court to Film SetsSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz welcomes director and producer Brad Furman, known for films like The Lincoln Lawyer, The Infiltrator, Runner Runner, The Take, and City of Lies. The episode opens with Furman reading a touching tribute letter he wrote after the passing of his friend, filmmaker John Singleton, setting the tone for an intimate conversation about perseverance, mentorship, and the evolution of his career.From Basketball to Film School (03:48)Furman shares his transition from college basketball at Emory to pursuing...
2025-01-1547 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzCatherine Paura (Veteran Entertainment Strategist) on Transforming Movie Marketing and Audience ResearchSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with his good friend, mentor, and colleague, Catherine Paura, a pioneering force in entertainment research who co-founded National Research Group (NRG) in 1977. As an accomplished entrepreneur, Paura helped establish the foundation for modern movie research and marketing. From her humble beginnings to becoming one of Hollywood's most influential research experts, Paura shares insights from her career. The episode is particularly special as it features a conversation between two longtime friends - Paura and Goetz have maintained a close personal...
2025-01-0151 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzBrian Grazer (Oscar and Emmy-Winning Producer) on Curiosity, Creativity, and Human ConnectionSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews legendary producer Brian Grazer. As co-founder of Imagine Entertainment with Ron Howard, Grazer's films and television shows have earned 47 Oscar nominations and 242 Emmy nominations, with his movies grossing nearly $15 billion globally. Known for hits like A Beautiful Mind (which won him the Academy Award for Best Picture), Apollo 13, and Friday Night Lights. During the conversation, Grazer opens up about the power of curiosity, the secret to his 40-year partnership with Ron Howard, and the magic of connecting with audiences through...
2024-12-1844 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDavid Friendly (Academy Award-Nominated Producer and Former Journalist) on His Journey from Newsweek to Hollywood SuccessSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews David Friendly, whose remarkable career transition from journalism to film production led to an Academy Award nomination for Best Picture with Little Miss Sunshine. David worked with industry giants like Ron Howard and Brian Grazer before establishing himself as a successful producer. His producing credits include Courage Under Fire, Dr. Dolittle, Big Momma's House, Laws of Attraction, and the hit USA Network series Queen of the South. In this conversation, Friendly shares candid stories about his career transition, the making...
2024-12-0455 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzGary Lucchesi (Veteran Producer, Studio Executive, and Former Agent) on Working with Talent and Successful FilmmakingSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with Gary Lucchesi, the acclaimed producer and former President of the Producer’s Guild of America. From his early days as a talent agent at William Morris to his tenure as President of Production at Paramount Pictures, Gary has been a driving force behind numerous hit films. As a producer, his credits include Primal Fear, Million Dollar Baby, The Lincoln Lawyer, and Runaway Bride, among many others. In this insightful conversation, Gary shares stories from his career, discussing the ar...
2024-11-2051 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzGeorge Folsey Jr. (Veteran Film Editor & Producer) on Film Editing and the Art of the "Fix"Send Kevin a Text Message(Interview recorded Aug 14, 2024 and released Nov 6, 2024. George Folsey Jr. died on December 29th, 2024 at the age of 85. Thank you, George, for all that you gave to this industry--you will be missed.)In this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with George Folsey Jr., the legendary film editor and producer whose illustrious career spans over five decades. Folsey Jr. has collaborated with acclaimed directors like John Landis, Eli Roth, and Paul Feig and is known for his work on films including Trading Places, An American Werewolf...
2024-11-0642 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzSusan Cartsonis (Veteran Producer & Former Studio Executive) on Filmmaking and Championing Women’s StoriesSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with Susan Cartsonis, a renowned producer and former studio executive known for championing women's stories in Hollywood. From 20th Century Fox to independent producing, Susan has been behind hits like What Women Want, Where the Heart Is, Aquamarine, Sitting in Bars with Cake, and True Sprit. She shares her journey in the film industry, her passion for storytelling, and her commitment to bringing diverse perspectives to the screen.From Theater to Hollywood: Susan's Early Career (04:32)
2024-10-1656 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzSpring Aspers (President of Sony Music Group, Grammy Nominated Executive) on Music Supervision and the Magic of Movie SoundtracksSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with Spring Aspers, the Grammy-nominated President of Sony Pictures Music Group. With a career spanning from intern to President, Spring has become a powerhouse in the film music industry. Her work on blockbuster soundtracks like Spider-Man: Into the Spider-Versehas earned her critical acclaim and a Grammy nod. As the executive behind numerous hit movie soundtracks and a champion for emerging artists, Spring shares her process for choosing music for a film’s soundtrack, and discusses the details of music su...
2024-10-0237 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzPaula Wagner and Rick Nicita (Hollywood Power Couple) on their Illustrious Careers as Agents and ProducersSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with Hollywood power couple Paula Wagner and Rick Nicita. Wagner has worked in the top ranks of the entertainment industry as a talent agent, studio executive, and producer. She co-founded Cruise/Wagner Productions with Tom Cruise, producing blockbuster hits like the "Mission: Impossible" franchise. Nicita worked as a successful talent agent for 5 decades before turning to production and consultation. He is currently Chairman of the American Cinematheque. Together, Wagner and Nicita offer insight into cultivating some of the most...
2024-09-1853 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzRon Howard (Academy Award, Golden Globe, Emmy & Grammy Award-Winning Filmmaker) on His Legendary Career in HollywoodSend Kevin a Text MessageIn this special 50th episode of Don't Kill the Messenger, host Kevin Goetz interviews one of Hollywood's most successful and versatile directors, Ron Howard. His extraordinary career spans over six decades, starting as a child actor including roles on The Andy Griffith Show and Happy Days before emerging as a director at the age of 23. Howard's directorial achievements include critical and commercial successes such as Splash, Cocoon, Parenthood, Apollo 13, A Beautiful Mind (for which he won the Academy Award for Best Director), Rush, Thirteen Lives, and the upcoming Eden. In this intimate...
2024-09-0449 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzCheryl Boone Isaacs (Veteran Marketing Executive & Former President of AMPAS) on Breaking Barriers and Fostering Diversity in HollywoodSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz sits down with a trailblazing figure in the entertainment industry, Cheryl Boone Isaacs. As a public relations and marketing executive, Cheryl has worked on marketing campaigns for over 300 films, including Close Encounters of the Third Kind, Forrest Gump, and The King's Speech. As the first African American and first person of color to serve as president of the Academy of Motion Picture Arts and Sciences, Cheryl shares her experiences, insights, and the journey that led her to become a pivotal force...
2024-08-2143 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzWill Speck and Josh Gordon (Writers, Directors, Producers) on Mastering Movies, TV, and Commercials as a Creative DuoSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, host Kevin Goetz interviews the directing, producing, and writing team of Will Speck and Josh Gordon. This talented duo has made their mark across various media, directing feature films such as Blades of Glory, Office Christmas Party, and Lyle, Lyle, Crocodile. They've also created iconic commercials, including the Geico caveman and gecko campaigns, and ventured into television with their animated series Hit-Monkey on Hulu. The pair discusses their journey from film school to becoming successful filmmakers, their experiences with test screenings, and insights into...
2024-08-0744 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDeVon Franklin (Producer, Bestselling Author, & Former Studio Executive) on Faith, Film, & Finding Success in HollywoodSend Kevin a Text MessageIn this episode of Don't Kill the Messenger, Kevin Goetz sits down with DeVon Franklin, film and TV producer, bestselling author, motivational speaker, and former studio executive. Franklin is known for his work on inspirational films such as Breakthrough, Miracles from Heaven, and Flamin' Hot, as well as the BET series Kingdom Business. With a unique blend of faith, business savvy, and creative vision, Franklin has bridged the gap between mainstream entertainment and faith-based content. The conversation explores Franklin's journey in the entertainment industry, his approach to faith-based filmmaking, and his insights...
2024-07-1745 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzSharon Stone Part 2 of 2 (Award-Winning Actress, Activist, & Painter) on Her Hollywood JourneySend Kevin a Text MessageIn Part 2 of this 2-part episode of "Don't Kill the Messenger," host Kevin Goetz sits down with the iconic Sharon Stone to discuss her journey through Hollywood, her experiences with fame, and her philanthropic endeavors. Stone shares personal stories about her rise to stardom, her approach to acting and producing, and lessons she has learned along the way.Basic Instinct (00:53)With the premiere of Basic Instinct at Cannes, Sharon Stone went from being a working actress to an international movie star. She discusses her experience at the...
2024-07-0342 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzSharon Stone Part 1 of 2 (Award-Winning Actress, Activist, & Painter) on Her Hollywood JourneySend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," Kevin Goetz sits down with his longtime friend, the legendary actress Sharon Stone. Sharon shares intimate stories about her upbringing, her journey into modeling and acting, and the challenges she has faced in the entertainment industry.Humble Beginnings (2:00)Sharon discusses her upbringing in the small farming community of Meadville, Pennsylvania, where her family struggled financially.A Painful Childhood Lesson (9:12)Sharon shares a painful childhood memory of being slapped by a popular girl in school...
2024-06-1933 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMcG (Acclaimed Director & Producer) on Directing Hollywood Blockbusters and the Power of Audience ResearchSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," Kevin Goetz sits down with director and producer, Joseph McGinty Nichol, better known as McG. They discuss McG's journey in the entertainment industry, starting with music videos and leading to his directorial debut with Charlie's Angels, which had, at the time, the highest-grossing opening weekend for a directorial debut. Through his production company, Wonderland Sound and Vision, McG has overseen the production of films and television shows such as Terminator Salvation, This Means War, We Are Marshall, and Family Switch along with The OC...
2024-06-0646 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzGreg Foster (Former CEO of IMAX Entertainment, Industry Consultant) on Transforming IMAX, Working with Hollywood Legends, and the Future of CinemaSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," Kevin Goetz sits down with Greg Foster, former CEO of IMAX Entertainment and current owner of the entertainment and media consulting firm, Foster + Crew. Foster grew up immersed in the world of Hollywood, with a father who was a successful film producer. This early exposure to the industry laid the foundation for Foster's career. From his childhood memories of rubbing elbows with Hollywood royalty, to his pivotal role in the evolution of IMAX, to his more recent experiences as a sought-after consultant, Foster shares...
2024-05-1548 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzBill Block (Veteran Agent, Producer & Studio Head) on Audience Research, Film Financing, and the Impact of AISend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," entertainment research expert Kevin Goetz engages in an insightful conversation with Bill Block, a renowned agent, executive producer, and former studio head. As a producer, Block played a pivotal role in the groundbreaking success of The Blair Witch Project. Block’s other films include the Oscar-nominated The Holdovers, Bad Moms, the critically acclaimed Fury, and the upcoming film Here starring Tom Hanks and Robin Wright. The pair delve into Block's remarkable career, the critical role of audience research in filmmaking, and the potential impact of...
2024-05-0145 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzCarol Baum (Veteran Studio Executive and Producer) on the Art of Creative ProducingSend Kevin a Text Message(Recorded December 2023)In this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with veteran producer Carol Baum, whose impressive career includes working with Hollywood icons such as Dolly Parton, Barbara Streisand, Robert De Niro, Zendaya, and Steve Martin. Carol shares stories and insights from her decades in the film industry, discussing her work on memorable films like "Father of the Bride," "The Good Girl," "Dead Ringers," and "Flyaway Home." She also shares candid experiences as a studio executive at Fox and Lorimar, where she developed classic films like "...
2024-04-1748 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMelva Benoit (Veteran Entertainment Researcher/Strategist) on the Intersection of Television, Audience Research, and MarketingSend Kevin a Text MessageIn this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with Melva Benoit, founder and president of the Marian Dupree Group. A trailblazer in research and consumer insights, Benoit has held senior executive positions in major media companies including Viacom, Disney, Turner, NBC Universal, and Fox. Together, they delve into her rich background in television market research, discussing her unique insights and experiences in the entertainment industry.Benoit's Early Career (06:01)Growing up in Houston, Texas, Benoit developed a love for television and aspired to...
2024-04-0444 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzColleen Camp (Actress and Producer) on Longevity as a Hollywood ChameleonSend Kevin a Text MessageHost and entertainment research expert Kevin Goetz sits down with the multi-talented Colleen Camp. With a career spanning 6 decades in acting and over 2 decades in producing, Colleen is a true force in the entertainment industry. She has graced the screen in over 150 roles, including memorable performances in films like Clue, Die Hard with a Vengeance, Wayne's World, Election, and American Hustle. As a producer, Colleen has helped bring over 25 titles to life, showcasing her passion and dedication to the craft of filmmaking.Current Projects and Cinema Landscape (1:40)...
2024-03-2052 minON THE KNOWS with Randall Kenneth JonesKevin Goetz KNOWS Movies, Audiences, Filmmakers, Humanity, Gratitude & BarbieKevin Goetz, a well-known personality within the entertainment industry, is currently a leading expert in motion picture marketing and tech-enabled research. He is often the "go-to" person when filmmakers and studios need insights into how to fix or market their pictures. His company, Screen Engine, is one of the few firms worldwide that conducts specialized research on Hollywood's movies and television content. Goetz has been at the center of the research industry for more than three decades and has worked alongside all the major film studio chiefs, network and streaming platform executives and production company decision-makers. ...
2024-03-1445 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzNick Stoller (Director, Screenwriter) on Crafting Comedy GoldSend Kevin a Text MessageHost and entertainment research expert Kevin Goetz sits down with talented screenwriter and director Nick Stoller. With a remarkable portfolio that includes hit comedy films like Forgetting Sarah Marshall, Get Him to the Greek, Neighbors, Bros, and the upcoming You’re Cordially Invited, Stoller provides a fascinating behind-the-scenes look at his creative process, his journey in the entertainment industry, and the invaluable role of audience research in shaping his critically acclaimed projects.Nick Stoller's background and early influences (5:57)Nick discusses his background and early influences, including growing up...
2024-03-0647 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzEli Roth (Director, Screenwriter, Producer, Actor) on his Unique Directorial Vision and Testing the Limits in HorrorSend Kevin a Text MessageKevin Goetz sits down with acclaimed filmmaker Eli Roth. Eli burst onto the scene in 2002 with his indie horror hit Cabin Fever and cemented his reputation with the extremely profitable Hostel films. Known for his intense horror style and flair for marketing, Eli has built a hugely successful directing career. His latest film, the holiday slasher Thanksgiving, was released last year by Sony Pictures and he is currently working on a science fiction action comedy film, Borderlands, scheduled to be released this summer. Kevin and Eli have worked closely together...
2024-02-2257 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzBen Mankiewicz (Host of Turner Classic Movies) on Cinema Classics & Growing Up in a Legendary FamilySend Kevin a Text MessageJoin Kevin Goetz as he welcomes the host of Turner Classic Movies, Ben Mankiewicz. As a member of the illustrious Mankiewicz family, Ben provides a unique insider perspective, from delightful stories about his early life surrounded by Hollywood royalty to the privileges and expectations that come with having a famous name. He also shares colorful anecdotes about his father, who spurned the movie business in favor of making an impact through politics and public service. Throughout the episode, Ben brings his deep passion for film to life, offering thoughtful analysis and critiques...
2024-02-0743 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzHawk Koch (Veteran Producer and Former AMPAS & PGA President) On His Extraordinary Hollywood Career And Working With IconsSend Kevin a Text MessageKevin Goetz is joined by veteran Hollywood producer Hawk Koch. With over 50 years in the movie business, Koch has countless stories to share from his prolific career working on classic films like Chinatown, Marathon Man, Heaven Can Wait, and Wayne's World. He offers a rare insider's perspective on working with icons like Clark Gable, Ingrid Bergman, Jimmy Stewart, Jackie Gleason, and Barbra Streisand. Koch also provides wisdom on key lessons he's learned about the importance of telling the truth, taking care of people in the industry, and establishing...
2024-01-1743 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzNicole Brown (President of TriStar Pictures) on Creative Collaboration, Movie Test Screenings, & Keeping Audiences EngagedSend Kevin a Text MessageKevin is joined by the President of TriStar Pictures, Nicole BrownJoin host Kevin Goetz as he engages Nicole Brown in a conversation about her career evolution from child actor to President of TriStar Pictures. Tracing her early acting jobs to producing and executive roles, Brown imparts thoughtful wisdom on creative collaboration, test screenings, and keeping audiences engaged. She shares insights on balancing bold artistic visions with commercial success, studio involvement, and the importance of innovation. From her experiences shepherding original films like The Woman King, Baby Driver...
2024-01-0343 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMarc Evans (Former Paramount Chief & Producer) on the Triumphs and Mistakes of Making Some of Hollywood's Biggest BlockbustersSend Kevin a Text MessageKevin is joined by producer and former head of Paramount Pictures, Marc EvansMarc Evans is a highly respected studio executive with over 25 years of experience in the film industry. Evans worked his way up in Hollywood, becoming President of the Motion Picture Group at Paramount Pictures. In this role, Evans oversaw the creative development and production of major blockbuster films like Mission: Impossible, Transformers, and Star Trek franchises. He has worked closely with top directors including J.J. Abrams, Michael Bay, David Fincher, and Martin Scorsese. Evans...
2023-12-2044 min
Bulletproof Screenwriting™ PodcastBPS 345: Audience•Ology- Hollywood’s Best Kept Secret To Make Money with Kevin GoetzKevin Goetz has been at the center of what Hollywood calls the ‘movie research’ industry for more than thirty years and his position in the entertainment world is quite unique. Named one of the most powerful and influential people in Southern California by The Los Angeles Times Magazine, Goetz became one of the leading advisors, researchers, and focus group moderators over two decades before starting his own firm, Screen Engine/ASI out of his living room. Today, his research firm is a multi-million-dollar company that employs over 300 people worldwide where he works alongside the major film studio chiefs, decision-makers, network and...
2023-12-141h 16
Don't Kill the Messenger with Movie Strategist Kevin GoetzSteve Carr (Acclaimed Comedy Director, Writer, & Producer) on His Career, Making People Laugh, and Comedy Challenges TodaySend Kevin a Text MessageKevin is joined by prolific comedy director, writer, and producer, Steve CarrGo behind the laughs with comedy director Steve Carr as he joins host Kevin Goetz for a lively and enlightening conversation. With hit movies like Paul Blart: Mall Cop, Daddy Day Care, and Dr. Dolittle 2 under his belt, Steve has mastered the art of crafting crowd-pleasing and enduring comedies. In this episode, you'll gain insight into Steve's journey from directing hip-hop videos in the 90s to directing comedic blockbusters. Steve also offers thoughtful perspectives on the...
2023-12-0630 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzTerry Press (Entertainment Marketing Veteran & Former CBS Films Chief) on Movie Marketing & Crafting Successful CampaignsSend Kevin a Text Message Kevin is joined by award-winning entertainment marketing executive and former CBS Films President, Terry PressTerry Press has held top marketing positions at studios like Disney, DreamWorks, and CBS Films. She's known for her brilliant campaigns for films like American Beauty, Gladiator, Shrek, and many more. In this conversation, we get an insider's peek at Terry's approach to movie marketing and what makes a film truly resonate with audiences. We also hear fun behind-the-scenes stories about working with talents like Steven Spielberg, Sam Mendes, and David Fincher.Early Years a...
2023-11-1550 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzWill Gluck (Director/Producer/Writer) on Directing Hit Comedies & Audience Reactions.Send Kevin a Text MessageKevin is joined by director, writer, and producer Will Gluck to discuss crafting comedy on screen and the intricacies of the testing process.Will Gluck has had an impressive career directing hit comedies like Easy A, Friends with Benefits, the Annie remake, and the Peter Rabbit films. He's also been behind popular TV shows such as The Michael J. Fox Show. In this candid, and often hilarious conversation, Will discusses his journey from TV writer to film director, his process on set, experiences testing movies with audiences, and...
2023-11-0148 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzRobbie Brenner (Mattel Films President & Producer) on Audience Testing of "Barbie" Movie & More!Send Kevin a Text MessageKevin is joined by Academy Award-nominated producer and President of Mattel Films, Robbie Brenner who helped reinvent Barbie and create a contemporary movie classic. Robbie produced the record-breaking blockbuster movie Barbie and has had an illustrious career making acclaimed films including Dallas Buyers Club, for which she was nominated for an Academy Award for Best Picture and that went on to win three Academy Awards. We'll hear Robbie's insider stories of how Barbie went from an idea that seemed destined to fail to the b...
2023-10-1846 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzTodd Black & Jason Blumenthal (Prolific Producers) on Filmmaking, Development, and Audience Testing!Send Kevin a Text MessageKevin is joined by the acclaimed producing team Todd Black and Jason Blumenthal, who give rare insights into their creative process and share lessons learned from decades of successful filmmaking.In this episode, Kevin Goetz sits down with two of the most prolific, decorated, and respected producers in the business - Todd Black and Jason Blumenthal. As partners at Escape Artists, Jason and Todd have produced an incredible array of award-winning films spanning over 20 years. From critical and commercial hits like The Pursuit of Happyness, The Equalizer franchise...
2023-10-0445 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzAntoine Fuqua (Acclaimed Director & Producer) on his Extraordinary Path, Filmmaking, Audience Testing, & MoreSend Kevin a Text MessageKevin is joined by acclaimed filmmaker, Antoine Fuqua.Antoine Fuqua, director and producer, is known for his work on the films Training Day, The Magnificent Seven, and The Equalizer.Kevin Goetz sits down with renowned Hollywood director Antoine Fuqua. They discuss Fuqua's extraordinary path from the tough streets of Pittsburgh to directing blockbusters and working with some of the greatest actors of our time. Fuqua opens up about his encounter with gun violence at age 15, which shaped his...
2023-09-2034 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzEvgeny Afineevsky (Documentary Director & Producer) on Raising Awareness of Global Issues Through Film & Driving Positive ChangeSend Kevin a Text MessageKevin is joined by Oscar and Emmy Nominated Director and Producer, Evgeny Afineevsky.Evgeny Afineevsky, Oscar-Nominated Documentary FilmmakerKevin Goetz is joined by acclaimed documentary filmmaker Evgeny Afineevsky. The pair discuss Afineevsky’s unlikely journey from childhood in the Soviet Union and Israel to becoming an Oscar-nominated director. Afineevsky shares behind-the-scenes stories about making powerful documentaries like Cries from Syria, Winter on Fire, which turned the world’s attention to the rising conflict in Ukraine, and Francesco, which offered him rare access to Pope Francis. He also...
2023-09-0743 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzPeter Bart (Legendary Studio Executive, Producer, & Journalist) on Shaping Modern HollywoodSend Kevin a Text MessageKevin is joined by Hollywood journalist and studio executive, Peter Bart.Peter Bart, Journalist and Hollywood ExecutiveOver an influential career spanning over 50 years, Peter Bart has played a key role in shaping modern Hollywood. He began as a journalist at The New York Times before becoming a studio executive at Paramount in the late 1960s and 70s, overseeing movies like The Godfather, Rosemary’s Baby, and Chinatown. He later served as Editor-in-Chief of Variety for nearly 30 years. Today, Bart continues to be a prominent voice th...
2023-08-1647 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDavid Madden (Emmy-Winning Producer and Studio Executive) on Filmmaking, Major Industry Shifts, and his Pioneering New RoleSend Kevin a Text MessageKevin is joined by David Madden, Emmy-winning producer and studio executive.David Madden, ProducerKevin Goetz is joined by acclaimed entertainment executive David Madden. David has had a fantastic career spanning over four decades in the film, television, and streaming industry. He's been on the front lines developing and overseeing some of the most acclaimed shows of our time. He has successfully produced movies like Runaway Bride, The Hand That Rocks the Cradle, and Save the Last Dance. As president of Fox Broadcasting and AMC Studios...
2023-08-0242 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzJohn Davis (Prolific Producer & Entrepreneur) on Filmmaking, the Art of Negotiation, and PerseveranceSend Kevin a Text MessageKevin is joined by John Davis, prolific producer and founder of Davis Entertainment.John Davis, Producer, Entrepreneur, and Founder of Davis EntertainmentKevin Goetz is joined by John Davis, a renowned producer and the founder of Davis Entertainment. This powerhouse production company has left an indelible mark on the film and television industry. With an impressive list of credits to his name, Davis has consistently delivered captivating projects that have resonated with audiences worldwide. From high-octane action blockbusters like Predator, I, Robot, and The Man from...
2023-07-1948 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzCathy Schulman (Award Winning Producer) Discusses Filmmaking, the Audience Testing Process, and her Advocacy for Women in the Entertainment IndustrySend Kevin a Text MessageKevin is joined by Academy Award-winning producer and activist, Cathy Schulman.Cathy Schulman, ProducerCathy Schulman is a force to be reckoned with in the entertainment industry, using her platform to advocate for gender equality and empowering women. In this episode, Schulman opens up about her journey, sharing how her own experiences of sexism, harassment, and bullying ignited a deep passion for change. Cathy is committed to producing content that appeals to diverse audiences, particularly women and girls. The pair also discuss Cathy's Academy Award win...
2023-07-0650 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzWill Packer (Film & Television Producer) Discusses his Career, Making Movies that Resonate with Audiences, and More!Send Kevin a Text MessageKevin is joined by Will Packer, acclaimed filmmaker and founder of Will Packer Productions.Will Packer, ProducerKevin Goetz is joined by industry trailblazer, Will Packer. A film and two-time Emmy-nominated producer, Packer is a mastermind when it comes to captivating audiences with stories that resonate across cultural boundaries. From his early days as a student filmmaker at Florida A&M University to the powerhouse behind hits like Think Like a Man, Girls Trip, and Straight Outta Compton, Will Packer has devoted his career to making...
2023-06-2149 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMarty Bowen & Wyck Godfrey (Powerhouse Producing Duo) Discuss Filmmaking, their Partnership Success, & MoreSend Kevin a Text MessageKevin is joined by Marty Bowen and Wyck Godfrey, powerhouse producers and founders of Temple Hill Entertainment.Marty Bowen, ProducerWyck Godfrey, Producer and Former Studio HeadKevin Goetz is joined by two exceptional guests who have produced some of the most popular entertainment of recent years. Marty Bowen and Wyck Godfrey are the dynamic duo behind Temple Hill Entertainment. With a list of credits that includes blockbuster franchises like The Twilight Saga and The Maze Runner Trilogy, as well as critically acclaimed films like T...
2023-06-0740 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzJim Gianopulos (Former Studio Chairman/CEO) on Making Successful Movies, Greenlighting Projects, & More!Send Kevin a Text MessageKevin is joined by Jim Gianopulos, former studio head of 20th Century Fox and Paramount Pictures.Jim Gianopulos, Studio HeadJim Gianopulos is a highly influential executive in the entertainment industry, known for his visionary leadership. With a career spanning decades, he has made significant contributions to film and television, overseeing major blockbusters such as Titanic, Avatar, and more recently, Maverick: Top Gun. Under Jim’s leadership at Paramount Pictures, he took a studio that was at an operating loss of nearly $500 million a year and built it...
2023-05-1950 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMark Gordon (Film & Television Producer) on Filmmaking, Getting into Television, and More!Send Kevin a Text MessageKevin is joined by Mark Gordon, film and television producer, Academy Award nominee, and Golden Globe winner.Mark Gordon, ProducerMark Gordon, a visionary producer and executive in the entertainment industry, boasts an impressive array of career highlights. From producing critically acclaimed dramas to commercially successful films, his portfolio is a testament to his creative prowess. Notable highlights include producing groundbreaking television series like Grey's Anatomy and Criminal Minds, as well as blockbusters such as Saving Private Ryan and Speed. With a knack for identifying compelling projects...
2023-05-0346 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzEllen Goldsmith-Vein (Film/TV Producer, Manager, & Executive) on Breaking Into the Business, Producing, & MoreSend Kevin a Text MessageKevin is joined by Ellen Goldsmith-Vein, founder and CEO of Gotham Group, a management and production company.Ellen Goldsmith-Vein, Gotham Group CEO, ProducerEllen Goldsmith-Vein is a business woman and producer, widely recognized for her prolific work as the founder and CEO of Gotham Group, a leading management company in the entertainment industry. In addition to her successful career in management, Ellen is a notable philanthropist and political fundraiser, dedicating her time and resources to various charitable causes. With an impressive portfolio spanning both television and film...
2023-04-1941 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMartha Coolidge (Award Winning Film & Television Director) on Filmmaking and Movie ResearchSend Kevin a Text MessageKevin is joined by Martha Coolidge, a celebrated American film director known for her groundbreaking work in the film industry.Martha Coolidge, DirectorCoolidge has directed a wide range of films over the course of her career, including the iconic 1983 teen comedy Valley Girl, the critically acclaimed drama Rambling Rose, and the romantic comedy Introducing Dorothy Dandridge. She has received numerous awards and accolades for her work, including the Women in Film Crystal Award. She has served as the president of the Directors Guild of America, making...
2023-04-0544 min
The Brain Surgeon's TakeKevin Goetz - AUDIENCE-OLOGY: How Moviegoers Shape the Films We LoveKevin Goetz has been at the center of what Hollywood calls the ‘movie research’ industry for more than thirty years and his position in the entertainment world is quite unique. Named one of the most powerful and influential people in Southern California by The Los Angeles Times Magazine, Goetz became one of the leading advisors, researchers, and focus group moderators over two decades before starting his own firm, Screen Engine/ASI out of his living room. Today, his research firm is a multi-million-dollar company that employs over 300 people worldwide where he works alongside the major film studio chiefs, decision-makers, netw...
2023-03-2748 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzJonathan Glickman (Veteran Studio Executive and Producer) on Developing Films, Audiences, Streaming, and MoreSend Kevin a Text MessageKevin is joined by highly accomplished film and television producer and former studio executive, Jonathan Glickman. Jonathan Glickman, Producer and Former Studio ExecutiveWith over two decades of experience in the entertainment industry, he has established himself as a creative force and a visionary producer with a keen eye for identifying and developing successful projects. As president of the MGM Motion Picture Group, Glickman guided a bankrupt company into a thriving studio. During his tenure, he oversaw production on Skyfall and Spectre, the two highest-grossing installments of...
2023-03-1651 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzNancy Kirhoffer (Post Production Supervisor & Producer) on Filmmaking, Post, & Test ScreeningsSend Kevin a Text MessageKevin is joined by Nancy Kirhoffer, a highly experienced post-production supervisor, to delve into the intricacies of successfully bringing movies to completion.Nancy Kirhoffer, Post-Production SupervisorToday we have the pleasure of speaking with Nancy Kirhoffer, a distinguished post-production specialist with over 150 films to her name. With a remarkable career spanning indie films to blockbuster hits, Nancy has gained a wealth of knowledge and experience in the art of bringing movies to completion. In this episode, Nancy shares her insights on the intricacies of post-production, the challenges...
2023-03-0147 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzAmy Baer (Veteran Producer & Studio Executive) Discusses her Multi-Faceted Hollywood CareerSend Kevin a Text MessageKevin is joined by Amy Baer, veteran producer and studio executive, to discuss her multi-faceted Hollywood career.Amy Baer, Producer & Studio ExecutiveToday we have the pleasure of speaking with Amy Baer, a trailblazer in the entertainment industry. With a diverse background that includes work at major studios, heading an independent development fund, and producing, Amy's expertise is unparalleled. Her impressive track record speaks for itself, with films under her supervision and/or production grossing a staggering $2 billion worldwide. But that's not all, Amy is also a...
2023-02-1546 min
Indie Film Hustle Podcast: Filmmaking | Film School | Screenwriting | Film Marketing | Independent Film | Cinematography | Film Festival | Filmmaking Podcasts I MoviemakerIFH 657: Audience•ology: Hollywood's Best Kept Secret to Make Money with Kevin GoetzKevin Goetz has been at the center of what Hollywood calls the ‘movie research’ industry for more than thirty years and his position in the entertainment world is quite unique. Named one of the most powerful and influential people in Southern California by The Los Angeles Times Magazine, Goetz became one of the leading advisors, researchers, and focus group moderators over two decades before starting his own firm, Screen Engine/ASI out of his living room.
Today, his research firm is a multi-million-dollar company that employs over 300 people worldwide where he works alongside the major film studio chiefs, decision-makers, network and...
2023-02-071h 17
Indie Film Hustle® - A Filmmaking PodcastIFH 657: Audience•ology: Hollywood's Best Kept Secret to Make Money with Kevin GoetzKevin Goetz has been at the center of what Hollywood calls the ‘movie research’ industry for more than thirty years and his position in the entertainment world is quite unique. Named one of the most powerful and influential people in Southern California by The Los Angeles Times Magazine, Goetz became one of the leading advisors, researchers, and focus group moderators over two decades before starting his own firm, Screen Engine/ASI out of his living room.Today, his research firm is a multi-million-dollar company that employs over 300 people worldwide where he works alongside the major film studio chiefs, deci...
2023-02-071h 17
Don't Kill the Messenger with Movie Strategist Kevin GoetzDavid Rosenbloom (Film Editor) Discusses the Moviemaking Process, the Art of Editing, and More!Send Kevin a Text MessageKevin is joined by Academy Award-nominated editor David Rosenbloom to discuss his experience in the editing room and how audience research affects the final cut.David Rosenbloom, EditorDavid Rosenbloom has had an incredible career, working on critically acclaimed and award-winning films like The Insider, Rudy, The Black Mass, All Good Things, and the recently released Plane. In this podcast, we'll delve into David's background, his process for editing, and his experience with audience screen testing. We'll also hear some behind-the-scenes stories and insights that only a...
2023-01-3153 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzMonica Levinson (Film/TV Producer) Discusses her Career, Test Screenings, and More!Send Kevin a Text MessageKevin is joined by veteran producer Monica Levinson to discuss producing award-winning blockbusters and giving back.Monica Levinson, ProducerMonica Levinson is a renowned film and television producer known for her exceptional range and versatility in the industry. From the critically-acclaimed drama Trial of the Chicago 7 to the blockbuster comedy Borat, Levinson's productions have received both popular and critical acclaim. She is a highly respected member of the film community, as a member of the Producers Branch of the Academy of Motion Picture Arts and Sciences, the...
2023-01-1746 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzGeorge Tillman Jr. (Director, Screenwriter, & Producer) on Filmmaking, Influences, & More!Send Kevin a Text MessageKevin is joined by the critically acclaimed Director/Writer/Producer George Tillman Jr. to discuss making movies from the heart.George Tillman Jr., Director, Producer, WriterWith a career spanning over two decades, George Tillman Jr. has brought a unique voice and perspective to the film industry, tackling a wide range of genres and themes in his work. He is best known for his films Soul Food, Men of Honor, and The Hate U Give, as well as for producing the successful Barbershop franchise....
2023-01-0448 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzWilliam Goldenberg (Film Editor) on Film Editing, Inspirations, Working with Directors, & MoreSend Kevin a Text MessageKevin is joined by Academy Award-winning film editor, William Goldenberg. William Goldenberg, EditorWilliam (Billy) Goldenberg is an award-winning editor who has worked on over 20 films and television shows. His numerous awards include the BAFTA and the Academy Award for Best Film Editing for Argo. Goldenberg also received Oscar nominations for his editing work on Seabiscuit, The Insider, Zero Dark Thirty, and The Imitation Game. He has worked closely with award-winning directors Michael Mann, Ben Affleck, and Kathryn Bigelow.And the Oscar goes to… (2:25)
2022-12-2041 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzTodd Garner (Producer) Shares Filmmaking Stories and More!Send Kevin a Text MessageKevin is joined by veteran producer and Hollywood creative executive, Todd Garner.Todd Garner, ProducerTodd Garner, formerly the Disney co-head of production, emerged from one of the most turbulent periods in that studio's history and transitioned from executive to producer. He co-founded Revolution Studios and then started his own production company, Broken Road Productions. He has developed, overseen, executive produced, or produced more than 170 films for more than a dozen studios and streaming services, including 25 films & television shows under his banner.The science...
2022-12-0654 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzNeal Moritz (Producer) Discusses the Film Industry, Filmmaking, and More!Send Kevin a Text MessageKevin is joined by one of the most prolific and successful film producers of all time, Neal Moritz.Neal Moritz, ProducerNeal Moritz has produced over 70 films that have grossed over $11 billion worldwide. Neal founded the production company Original Film and is responsible for projects such as Sonic the Hedgehog, The Escape Room, 21 Jump Street, Passengers, XXX, as well as the TV series Prison Break and The Boys. He started with movies like I Know What You Did Last Summer and Cruel Intentions and went on to...
2022-11-1545 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzRoxanne Taylor (Producer) & Deon Taylor (Writer/Director) Discuss Filmmaking, Movie Research, & More!Send Kevin a Text MessageKevin is joined by visionary producer and executive Roxanne Taylor and her husband, writer, director, and producer, Deon Taylor. Together, Roxanne and Deon have produced and directed Black and Blue, Fatale, Meet the Blacks, Meet the Blacks 2, The Intruder, Supremacy, and several others.Roxanne Avent Taylor, ProducerDeon Taylor, Writer, Director, Producer Roxanne and Deon co-founded the film company Hidden Empire Film Group, a multidimensional independent film company that has produced a strong slate of movies and TV shows. Through Hidden Empire Film Group, Roxanne a...
2022-11-0148 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzJason Blum (Award Winning Producer) discusses Halloween, Streaming, Research, & More!Send Kevin a Text MessageKevin is joined 3-time Academy Award nominated & Emmy Award winning producer, Jason Blum in this re-released interview from earlier this year. Jason is the founder & CEO of Blumhouse Productions, regarded as the driving force in the horror movie renaissance, and has produced over 150 movies and television series. He has been recognized by TIME magazine’s 100 list of the world’s most influential people and has appeared several times on Vanity Fair’s “New Establishment List.”Jason Blum, ProducerJason Blum has produced iconic franchises like Halloween, Paranormal Activity, I...
2022-10-1843 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDavid Leitch (Director) & Kelly McCormick (Producer) Discuss Filmmaking & Movie ResearchSend Kevin a Text MessageKevin is joined by the powerhouse filmmaking team of producer Kelly McCormick and director David Leitch to discuss, among other things, what makes their successful partnership work on megahits such as Deadpool 2, Fast & Furious Presents: Hobbs & Shaw, Atomic Blonde, and Bullet Train.Kelly McCormick, ProducerKelly produced Atomic Blonde and executive produced Deadpool 2 and Hobbs & Shaw, among countless other films and television projects prior to establishing the production company 87North with David. Among her previous credits, Kelly served as Executive Vice President of Production and Acquisitions at S...
2022-10-0440 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzAndy Marx (Award-Winning Writer & Photographer) on the Beginnings of Film TestingSend Kevin a Text MessageKevin is joined by Andy Marx, an award-winning writer and photographer, to share stories about old Hollywood, writing for Variety, and tales from growing up with Hollywood royalty.Andy Marx is a writer, producer, composer, musician, and an extraordinary artist & photographer. He is the grandson of famed television and film actor Groucho Marx of the Marx Brothers, and songwriter Gus Kahn whose hits include It Had to be You, Dream a Little Dream, and Makin’ Whoopee. Andy's work has appeared in Variety, The Los Angeles Times, and Entertainment Weekly, among othe...
2022-09-2044 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzDean Devlin (Producer/Writer/Director) on Filmmaking & Audience Test ScreeningsSend Kevin a Text MessageKevin is joined by the incredibly talented screenwriter, film producer, television producer, television director, film director, and former actor Dean Devlin to discuss filmmaking and his experiences with audience test screenings.Dean DevlinDean Devlin has produced and co-written some of the most successful feature films of all time -- Independence Day, Stargate, and Godzilla -- which collectively grossed more than 1.4 billion dollars worldwide. In May of 2001, he founded Electric Entertainment, where he serves as chairman and CEO. Changing the DNA of the film, Stargate (2:00)Kevin a...
2022-09-0649 min
Don't Kill the Messenger with Movie Strategist Kevin GoetzGraham King (Film Producer) on Movie Making & ResearchSend Kevin a Text MessageKevin is joined by Oscar winning movie producer Graham King to discuss film producing, his experiences with audience test screenings, making and testing Bohemian Rhapsody, and more. Graham King, ProducerGraham King is a four time Academy Award nominated producer, winning the award for The Departed. He's been involved in the making of more than 50 movies, producing films including Tomb Raider, Gangs of New York, Argo, The Town, Blood Diamond, Hugo, and Bohemian Rhapsody.Getting his start in producing films (1:49) Gra...
2022-08-1636 min
Hollywood Breaks075 Understanding Audience•ology | A conversation with Kevin GoetzThis week we have a fascinating talk with Kevin Goetz, Founder & CEO of Screen Engine/ASI and Author of Audience•ology. Kevin Goetz has worked in the 'movie research' industry for more than thirty years. Today, we hear Kevin's stories of what it means to be an additional stakeholder in the filmmaking process as a person who interviews the audience and gives feedback to filmmakers.
2022-03-0350 min
Hollywood Breaks075 Understanding Audience•ology | A conversation with Kevin GoetzThis week we have a fascinating talk with Kevin Goetz, Founder & CEO of Screen Engine/ASI and Author of Audience•ology. Kevin Goetz has worked in the 'movie research' industry for more than thirty years. Today, we hear Kevin's stories of what it means to be an additional stakeholder in the filmmaking process as a person who interviews the audience and gives feedback to filmmakers.
2022-03-0350 min
The Artful Periscope – The Nimble Art of StorytellingEpisode 25 – How Many Threads Connect Us to the Movies – Author Kevin Goetz and Commentary by Rev. Gayle Fisher StewartHow many threads connect us to the movies? Joining the podcast is Kevin Goetz, author and film researcher/audience tester with his firm Screen Engine/ASI. Kevin speaks to Larry about his latest work Audience-ology: How Moviegoers Shape the Films We Love, and how the audience matters and shapes film. Kevin de-constructs the subtitle of his book, discusses … Continue reading Episode 25 – How Many Threads Connect Us to the Movies – Author Kevin Goetz and Commentary by Rev. Gayle Fisher Stewart →
2022-02-231h 02
Future of Film Podcast61. Kevin Goetz: Why Every Film Should be ProfitableThis episode is a deep-dive into the pivotal role of audience research in film with Kevin Goetz.
Nicknamed “the doctor of audience-ology,” Kevin has been at the centre of what Hollywood calls the movie research industry for more than thirty years. His firm, Screen Engine/ASI, conducts research for a majority of all movies that are widely released in America and around the world. With decades of experience, Goetz has worked alongside all of the major film studio chiefs, network and streaming platform executives, and production company decision-makers. The Los Angeles Times Magazine counted him as one of the 100 most powerful...
2022-02-2342 min
The Movie Marketing & Distribution PodcastKevin Goetz discusses how films are influenced by audiences and moreNicknamed "the doctor of audience-ology," Kevin Goetz has been at the center of what Hollywood calls the movie research industry for more than thirty years. His firm, Screen Engine/ASI, conducts research for a majority of all movies that are widely released in America and around the world. With decades of experience, Goetz has worked alongside all of the major film studio chiefs, network and streaming platform executives, and production company decision-makers. The Los Angeles Times Magazine counted him as one of the 100 most powerful and influential people in Southern California.
2022-01-2445 minON THE KNOWS with Randall Kenneth JonesKevin Goetz is the Doctor of Movie Audience-ologyNicknamed "the doctor of audience-ology," Kevin Goetz has been at the center of what Hollywood calls the movie research industry for more than thirty years. His firm, Screen Engine/ASI, conducts research for a majority of all movies that are widely released in America and around the world. With decades of experience, Goetz has worked alongside all of the major film studio chiefs, network and streaming platform executives, and production company decision-makers. The Los Angeles Times Magazine counted him as one of the 100 most powerful and influential people in Southern California. He has also produced...
2021-12-2328 min
Unlock A Full Audiobook That Is Simply Riveting.Audience-ology: How Moviegoers Shape the Films We Love by Kevin GoetzPlease visithttps://thebookvoice.com/podcasts/1/audiobook/516527to listen full audiobooks.
Title: Audience-ology: How Moviegoers Shape the Films We Love
Author: Kevin Goetz
Narrator: Kevin Goetz
Format: Unabridged Audiobook
Length: 8 hours 2 minutes
Release date: November 30, 2021
Genres: Arts & Entertainment
Publisher's Summary:
Discover the fascinating and secretive process of audience testing of Hollywood movies through these firsthand stories from famous filmmakers, studio heads, and stars. Audience-ology takes you to one of the most unknown places in Hollywood—a place where famous directors are reduced to tears and multi-millionaire actors to fits of rage. A place where dreams are made and fortunes are lost. Fr...
2021-11-308h 02