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Kickstarter Games
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Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #533 The Kickstarter Secrets Behind a $101,869 Launch | Star-Batt Mini
In this episode of Crowdfunding Demystified, you’ll hear from Alex, co-founder of StarBatt, who helped raise over $100K on Kickstarter for the StarBatt Mini, a modular portable power system. Alex shares: How he went from a sales/marketing background to crowdfunding a hardware product The exact strategies his team used to attract backers fast Lessons from launching a campaign as a first-time creator Whether you’re launching a hardware product, exploring Kickstarter, or just want to hear the inside story of an innovative portable power solution, this episode deli...
2025-08-28
25 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Crowdfunding Low Priced Games
Ever wondered how to navigate the choppy waters of crowdfunding with finesse? In Episode 243 of Crowdfunding Nerds, Sean and Donnie are joined by Robin Stokkel, the mastermind behind the card game River Rats. Robin takes us on a riveting journey through his Kickstarter campaign, sharing the secrets behind his marketing magic and the lessons learned along the way. Why is Reddit both a goldmine and a minefield for marketers? How do you turn a simple newsletter into a powerful marketing tool? Robin spills the beans on these topics and more, revealing how he crafted content that captivated c...
2025-08-04
1h 02
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #531 The Secret Behind This Creator’s Six Figure Kickstarter | Scout Battery
How do you launch a rugged, modular battery system and raise over $100,000 with your first product? In this episode, we speak with Marco Vanella, co-founder and Chief Product Officer of MAAK Outdoor, the company behind the Scout Battery. Designed for off-grid professionals, outdoor enthusiasts, and anyone who needs reliable power in the field, the Scout Battery is a smart, stackable energy solution that just completed a successful Kickstarter campaign. We talk about: The origin story of Scout and how it solves real-world energy problems Marco’s background in industrial design and pr...
2025-07-31
29 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #530 How This Creator Raised $267K With an AI-Powered Golf Caddie | CaddieVision
In this episode, we chat with Jason Schneider, the founder of CaddieVision, a groundbreaking augmented reality golf headset that raised over $267,000 on Indiegogo. 🎯 What started as an idea during a great day on the course turned into a full-fledged product launch, backed by hundreds of passionate golfers. Jason reveals: How he turned a personal golf story into a powerful product pitch His specific pre-launch funnel strategy (with real numbers) Why transparency + community was key to campaign growth How he plans to scale using equity crowdfunding next ...
2025-07-17
34 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #529 The Secret Weapon Behind Viral Crowdfunding Campaigns | IAS Creative
We speak with Gianluca Gabrielli, co-founder of IAS Creative, a Rome-based design studio helping creators bring products to life with stunning 3D visuals and storytelling. In this episode, you'll learn: Why 3D animation is the most powerful visual tool for validation How to create compelling product stories with zero inventory The difference between studio renders and lifestyle scenarios Why storytelling and branding must go hand-in-hand for crowdfunding success How AI is changing the way creators communicate with agencies Perfect for creators in the pre-launch phase...
2025-07-03
31 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Kickstarter AMA: Your Questions Answered!
What happens when Kickstarter’s Head of Games steps into the Crowdfunding Nerds community for an AMA? Episode 237 of the Crowdfunding Nerds podcast is here to spill the beans! Join your hosts, Andrew and Sean, as they dissect the lively discussion with Asher McClinahan, exploring the 79 comments and 35 to 50 questions that kept the community buzzing. We dive deep into the art of pre-launch strategies, the magic of email captures, and why sharing your game development journey can turn casual observers into loyal backers. Asher’s top tips for first-time creators are a treasure trove of wisdo...
2025-06-23
57 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #528 The High-Ticket Price Point Strategy Behind a $87K Kickstarter | Keybird
We talk with Mia from Keybird Instruments, who helped bring the Keybird L1 — a portable, wooden digital piano — to life on Kickstarter. Their campaign raised over $87,867, attracting musicians and creators from around the world. You’ll learn: Why frequent updates can keep campaign momentum high How Keybird adapted their messaging for unfamiliar markets What advice Mia gives to creatives launching their first product The power of authenticity in an oversaturated world Why networking with other creators is one of the best tools out there If y...
2025-06-19
28 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Reflections On Kickstarter Head Of Games Interview
Ever wondered how the crowdfunding giants stack up against each other? In episode 236 of the Crowdfunding Nerds podcast, Andrew and Sean dive into the competitive dynamics of Kickstarter, GameFound, and BackerKit. How is Kickstarter's community engagement evolving under Asher McClanahan's leadership? And what does BackerKit's million-dollar equity crowdfunding move mean for the industry? We also explore the intriguing world of organic search traffic with Ahrefs, comparing Kickstarter’s vast reach with GameFound’s niche focus. Could Kickstarter's traffic surge from India be a sign of bot activity? We unravel this mystery and emphasize why creators must build their own...
2025-06-16
1h 14
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Interview with Kickstarter Head of Games: Asher McClennahan
Ever wondered what it takes to launch a successful game on Kickstarter? In Episode 235 of Crowdfunding Nerds, Andrew and Sean sit down with Asher McClennahan, Kickstarter's head of games, to unravel the secrets behind a winning crowdfunding campaign. What are the "hygiene factors" you must nail on your campaign page? How can you leverage Kickstarter’s organic traffic to skyrocket your project’s visibility? Asher shares his journey from tech to gaming, underscoring the power of community and shared knowledge. We dive deep into mastering the art of clear communication, avoiding the pitfalls of too many stretch goals, and the cruc...
2025-06-09
1h 26
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #526 The Secret to Launching a $1.3 Million+ Niche Tech Product on Kickstarter | Tundra Tracker
We talk with Luke Beno, an engineer and founder of Tundra Labs, who created one of the most advanced VR tracking tools ever to hit Kickstarter. What started as an internal tool to fix gaps in Valve’s system turned into the Tundra Tracker — a compact, modular device that raised over $1.3 million from passionate backers. You’ll learn: Why community demand fueled the tracker’s rapid evolution The risks and rewards of relying on viral momentum How they approached stretch goals and fulfillment What he wishes he did diff...
2025-05-22
34 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Kickstarter Asked Me To Do A Webinar
Ever wondered what it takes to launch a successful Kickstarter campaign for a tabletop game? In episode 229 of the Crowdfunding Nerds podcast, Andrew and Sean dive into the secrets of Kickstarter success, inspired by Andrew's recent experience speaking at a Kickstarter webinar. Invited by Asher McClanahan, Kickstarter's Head of Games, Andrew shares the strategies that can make or break your campaign. From mastering Kickstarter's referral metrics to building a dedicated email list, we cover it all. Discover why simplicity in messaging is key, how to effectively use stretch goals, and why understanding your game's unique appeal is...
2025-04-28
1h 02
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #524 How This Inventor Launched a $777,583 Kickstarter From Scratch | Hanboost
Discover the keys to a $777,583 Kickstarter campaign in this exclusive interview with Bill founder of Hanboost. Learn how he used strategic crowdfunding techniques to turn his passion for DIY tools and 3D printing into a thriving business. Bill shares: The exact tools he used to prepare for launch How he went from 0 to 5,000+ backers The surprising marketing tactic that worked best What he would do differently if he could launch again If you’re even thinking about launching a Kickstarter, you’ll want to hear this firsthand insi...
2025-04-25
36 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #522 Kickstarter's Stats in 2024: What It Means for Crowdfunding
Kickstarter has evolved fast in 2024, and if you’re planning a campaign, you need to know what’s working right now. From AI-driven tech to sustainable fashion and influencer-backed campaigns, we're breaking down the hottest crowdfunding trends that are raising millions. Discover how top creators are using digital rewards, expedited shipping, and data-driven pre-launch strategies to maximize success. Whether you're launching a gadget, a game, or a creative project, these insights will give you a serious edge. Tune in and learn how to make your campaign stand out in the crowded Kicks...
2025-03-27
30 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Case Study: When The Going Gets Tough
Are you ready to dive into the world of crowdfunding with a twist of strategy and resilience? In Episode 224 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Ryan Williams, a fellow Nerd, to unpack the journey of his Kickstarter project, Starclash, inspired by the iconic StarCraft series. Ever wondered how to manage a Kickstarter campaign while juggling life's chaos or how to handle those pesky negative comments? Ryan spills the beans on these challenges and more. We explore the essence of finding the right fit with clients, the art of saying no to projects...
2025-03-24
1h 19
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #521 This Creator Cracked The Code For Hitting The $450K Kickstarter Milestone | Goat Story
Every great idea comes with an incredible story. Are you ready to tell yours? Meet Anze Miklave, an entrepreneur who has ideas just like yours and whose recent Kickstarter campaign raked in over $450K from more than 10,000 backers! Anze’s newest campaign is the Goat Mug. This truly unique and incredibly crafted product is a BPA-free, sustainable, and 100% leak proof coffee mug that pays homage to the history of coffee. But Anze isn’t new to crowdfunding. With 5 successful campaigns in 10 years, he knows that success isn’t about getting lucky. It’s abo...
2025-03-13
32 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #519 How to Easily Raise $96,995 on Kickstarter | SideLights
Wanna know exactly how to raise $96k+ on Kickstarter? Listen up, because crowdfunding works wonders, especially if you’re an entrepreneur, creator, inventor, or even creative type. I’m Salvador Briggman, the host of the Crowdfunding Demystified podcast. Today, I want to share with you an important message to STOP letting fear hold you back. Here’s a guy who made six-figures on his first campaign! Arthur Claessens comes from a family of cyclists (we’re talking BMX medal winner at the Paris Olympics kind of cyclist!), and an even longer line of ent...
2025-02-13
34 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Shots Fired! Kickstarter Responds To GameFound
Episode 218 of Crowdfunding Nerds is here, and we're diving deep into the world of crowdfunding platforms! Have you ever wondered how Kickstarter and GameFound stack up against each other? Or what goes on behind the scenes of our podcast? Join us as we tackle these questions and more! Andrew is determined to address your feedback and share insights from recent episodes featuring GameFound's CMO, Alex Radcliffe. We’re not about hit pieces; we're about honest, constructive dialogues. Kickstarter's recent article claims an impressive 80% success rate for game projects. Is this a strategic counter to GameFound's asse...
2025-02-10
1h 08
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
First Impressions: Gamefound’s New Marketing Program
Ready to dive into the world of crowdfunding with a twist? In Episode 216 of Crowdfunding Nerds, Sean and Andrew, unravel the mysteries of Gamefound's new advertising platform, AdFound. Could this be the game-changer creators have been waiting for, or is it just another player in the crowdfunding arena? We dissect AdFound’s competitive edge—offering a mere 5% fee on conversions compared to BackerKit’s 15%—but is cheaper always better? We also tackle the crucial question of data ownership and the potential pitfalls of relying too heavily on centralized systems like Gamefound. Join us as we compare G...
2025-01-27
1h 22
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #518 The Secret Behind A Blockbuster 6-Figure Campaign | Maslow
Scared of taking the plunge into crowdfunding? I’m Salvador Briggman, and allow me to introduce Barbour Smith who will give you powerful, down-to-earth tactics to take away the uncertainty so you can get going on YOUR next great campaign. This team is absolutely fearless! And their newest campaign has raised over $450K on Kickstarter. Bar’s newest project is the Maslow 4.1, the world’s most affordable large format CNC router. This accessible machine will cut ANY digital design from plywood, plastic, alluminum, and even sheet rock via seamless wifi connection. And don...
2025-01-23
41 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Gamefound or Kickstarter for 2025? with Alex Radcliffe
Curious about the next big thing in crowdfunding? Join us on Crowdfunding Nerds as Andrew and Sean dive into a fascinating conversation with Alex Radcliffe, Gamefound's CMO, who spills the beans on Gamefound's explosive growth and ambitious goals for 2025. From its humble beginnings as a pledge manager to raking in over $85 million in 2024, Gamefound is making waves. But can it dethrone Kickstarter? We explore the pros and cons of each platform and how Gamefound plans to attract and maintain big names like Awaken Realms and CMON. Discover Gamefound's unique features, like the Gamefound Feast, and h...
2025-01-20
1h 19
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #517 Kickstarter Expert Reveals $562,963.42 Launch Tactics | Hozo Designs
Do you lie awake at night wondering if anyone will back your campaign? What if you hit that Go Live button and…nothing? Then you are in good hands, my friend, because today’s guest on the Crowdfunding Demystified podcast will teach you the SECRETS of how she has amassed more than 3,500 backers! Meet Meilin Zhu, co-founder and marketing wizard of Hozo Designs. Handling seven successful campaigns since 2018 PLUS consulting on dozens more, Meilin’s latest Kickstarter campaign raised over $500K on the international market. Their newest project is the NeoRuler, an innovative technology that comple...
2025-01-09
33 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
The Best Time to Launch in 2025
Are you ready to dive into the secrets of a successful crowdfunding campaign? In this episode of Crowdfunding Nerds, Andrew and Sean unravel the mysteries of timing your campaign launch. Is September really the golden month? And why does March have an edge? Discover how tax refunds and fresh paychecks can boost your backer count! We also explore Kickstarter's latest blog post on optimal launch times and compare it with our own data from over 200 campaigns. Learn why Tuesdays are buzzing with traffic and why launching between 9 AM and noon EST is crucial. ...
2024-12-30
1h 13
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #516 The Secret to THIS $111,623 Kickstarter Campaign | CRUSH
You’re about to discover the exact secret to launching a six-figure Kickstarter campaign, revealed by a serial inventor. But first, let me ask you a question. Do you get your best ideas at the most inconvenient time? You are not alone! Your thoughts are powerful and when inspiration strikes, NOW is the time to act… so fasten your seatbelt cause you’re in for a wild ride! On this episode of Crowdfunding Demystified, Erik Kaiser reveals breakthrough strategies to radically reinvent your crowdfunding experience. Just take a look at the results...
2024-12-27
34 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #515 These Exact Tactics Funded TWENTY Kickstarters (In Record Time) | Vesuvius Media Ltd
Forget everything you’ve heard about crowdfunding, because this episode of Crowdfunding Demystified is going to blow your mind! Meet Konstantinos Manos, an entrepreneur with over 20 Kickstarter campaigns under his belt…PLUS he has created a new tool to help your own crowdfunding experience become a reality. Konstantinos began his career with web-based games, but quickly grew Vesuvius Media into a powerhouse in the tabletop gaming industry. He even created a pledge management platform called Hive which will support you from pre-launch to years after your campaign has ended. But Konstantinos didn’t get to w...
2024-12-12
40 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Kickstarter Marketing Case Study: Springsign
Curious about the secret sauce behind a successful Kickstarter campaign? In Episode 208 of the Crowdfunding Nerds, Andrew and Sean are joined by Andy Mangham, developer of the game Spring Sign, for an insider's look at Kickstarter magic! Andy, who works at The End Games in Virginia, reveals how he leveraged his local game store community to smash his $18,000 funding goal, raising over $25,836 from 300 backers! We dive into the nitty-gritty of conversion rates, the power of newsletters, and how engaged communities on platforms like Discord can become your super fans. Plus, we explore why Kickstarter's landscape is shifting...
2024-12-02
1h 21
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
How To Craft Modern Kickstarter Pages
Are you ready to unlock the secrets of a successful Kickstarter campaign? Join Andrew and Sean as they dive deep into the art of crafting a compelling Kickstarter page. With over 200 campaigns and $26 million raised, they know a thing or two about crowdfunding magic! Ever wondered why a second set of eyes is crucial for your campaign? Or how to balance your budget between graphic design and crowd-building ads? Andrew and Sean have got you covered. They share insider tips on creating a captivating project title, nailing your pricing strategy, and leveraging social proof to b...
2024-11-18
1h 19
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #513 This Videographer Cracked The Code For a Viral Crowdfunding Video | Rally On Media
Do you need an effective way to share your story? Are you looking to make your crowdfunding campaign really stand out? Then let Alex Portera show you the power of video! A management consultant by trade, Alex was inspired by driving tours across Europe, Asia, North and South America to share the stories of the incredible people he met along the way. After creating a weekly YouTube channel with over 250,000 followers, he launched Rally On Media to help others shape their story and reach potential clients through video. I’m Salvador Bri...
2024-11-14
40 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
The Business of Kickstarter: AMA Edition
Ever wondered what it takes to launch a successful board game on Kickstarter? In episode 203 of Crowdfunding Nerds, I dive deep into this topic with Paul Bedford, the creative mind behind Hard Fun Games. Paul is currently working on an exciting project called "Hunted by a God," and we're here to unpack the secrets to crowdfunding success. We kick off by discussing the crucial 90-day pre-launch marketing strategy, emphasizing the need for a solid plan and legal protection through an LLC. We also tackle the nitty-gritty of managing Kickstarter campaigns, from handling add-ons to setting realistic funding...
2024-10-28
1h 19
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #511 This Simple Kickstarter Trick Raised $97k in 2 Weeks | Tabletop Paragon
Forget everything you’ve heard about crowdfunding…THESE are the killer tactics you need to bring home a successful campaign on Kickstarter. Salvador Briggman here with guest Chris Haskins, a long-time crowdfunding success and previous guest on the podcast (check out Episode #355 on the Oracle Story Generator). With 30 different products on the market, Chris used his vast experience in the gaming industry to bring you Paragon Monsters and Mayhem, the newest collectable card game on the market, offering physical, virtual, and app-based versions. In this eye-opening episode of Crowdfunding Demystified, Chris gets candid about h...
2024-10-17
38 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Analysis of Crowdfunding in 2024 with Konstantinos Manos
Ever wondered why Kickstarter still reigns supreme in the world of crowdfunding? Or how platforms like GameFound and BackerKit are struggling to keep up? Join me on Episode 201 of crowdfunding Nerds as I chat with Konstantinos Manos, stepping in for Sean, who’s out celebrating the birth of his fourth child! Konstantinos, a powerhouse in the tabletop gaming industry, brings his expertise from Vesuvius Media and Hive Interactive to the table. We dive deep into the dynamics of Kickstarter’s vibrant community, its network effects, and why it’s still the go-to for creators. Konstantinos shares...
2024-10-14
1h 08
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Kickstarter Success: Evolving Strategies
Ever wondered what it takes to launch a successful Kickstarter campaign in today's ever-changing economic climate? Join us on the Crowdfunding Nerds podcast as Andrew and Sean dive deep into the evolution of their Deliverance board game campaigns. From dissecting the differences between their original and current campaigns to leveraging Kickstarter's platform advancements, we explore how to adapt to economic shifts and convert followers into backers. Discover the power of a well-crafted pre-launch page and how engaging potential backers early can set your campaign up for success. Plus, we share our secrets to a dynamic launch day...
2024-10-07
1h 10
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #510 Mind-Blowing $145,482 Kickstarter Shares New Secrets | AstroBrew
Do you have the lifelong aspiration to be an inventor? Or maybe your dreams of becoming an entrepreneur are about to come true? Then it's time to let crowdfunding turn those dreams into a reality! With your permission, I’d like to introduce Joe Damigella whose recent Kickstarter campaign surpassed its goal in just 45 minutes, and went on to raise over $120K from 500 backers. An engineer with over a decade of experience in the coffee industry, Joe realized his childhood dream of becoming an inventor when he created the AstroBrew. This machine uses sta...
2024-10-03
38 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Navigating the Calm Before the Kickstarter Storm
Ever wondered how to juggle work, family, and a looming Kickstarter launch without losing your sanity? Or how to make your campaign stand out in the crowded crowdfunding space? In Episode 198 of Crowdfunding Nerds, Andrew and Sean dive deep into these questions and more as they prepare for the launch of the Deliverance expansion. Join us as Andrew shares his personal journey, from setting boundaries with family to sneaky burpee penalties for phone checks. We also uncover essential Kickstarter strategies, like leveraging your audience, crafting the perfect press kit, and setting realistic monetary goals. Plus, Andrew's heartfelt...
2024-09-23
1h 14
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Are You Ready to Launch on Kickstarter?
Hey Nerds! Ever wondered when the perfect time to launch your Kickstarter campaign is? Or how to grow your audience before diving into crowdfunding? In this episode, Sean and Donnie tackle these burning questions and more! With Andrew tied up in other commitments, Sean kicks off the episode by sharing insights from his recent client consultations. Together with Donnie, they explore the pros and cons of Kickstarter versus direct pre-orders, especially for creators with smaller, word-of-mouth-driven audiences. We dive deep into the importance of taking measured steps in your crowdfunding journey to...
2024-09-09
45 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #508 The Formula This App Used to Raise $140k on Kickstarter | Tergar
Do you have a non-profit that understands the need to adapt to new giving methods? Or maybe you have an app that will make the world a better place? On today’s episode of Crowdfunding Demystified, host Salvador Briggman goes in depth with Beth Korczynski and her recent Kickstarter campaign that raised over $140K from nearly 500 backers. Based on the teachings of Yongey Mingyur Rinpoche, Beth’s new campaign is raising money for Joy of Living, a life-changing app that allows you to integrate meditation practices into your daily schedule while offering progress track...
2024-09-05
32 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #507 These Gemstones Raised Over $40K on Kickstarter | Andean Gemstone
Is fear holding you back from turning your passion into a profit? Would a successful Kickstarter campaign turn your dream into a reality? With your permission, I’d like to introduce a killer design team who more than doubled their crowdfunding goal on their FIRST campaign! From their studio in the Peruvian mountains, Jenny and Mauricio have created something ordinary yet strikingly original: the Andean Gemstone Puzzle Collection. These vibrantly colored stones from the heart of Andes are crafted by master stone carvers to create an experience where people can interact with these br...
2024-08-22
32 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Why They Won’t Back Your Kickstarter… & How To Change Their Mind!
Have you ever wondered why some board game enthusiasts hesitate to back Kickstarter projects? Or how financial constraints and delayed gratification play into their decision-making? Join Sean and Jacob in Episode 193 of the Crowdfunding Nerds podcast as they dive deep into these questions with special guest Brent, the mastermind behind the YouTube channel "Cloudy with a Chance of Meeples" and the "Ideas" podcast. In this episode, Brent shares his fascinating journey into the world of board gaming and content creation. We explore his hesitancy to back many Kickstarters, citing reasons like financial constraints, retail vs. K...
2024-08-19
57 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #505 How to Turn Your Passion Into a $157K Kickstarter Success | TRMNL
We all get overwhelmed sometimes, but do you have the drive and the passion to do something about it? If yes, then today’s episode of Crowdfunding Demystified will really resonate with you. Meet Ryan Kulp, an entrepreneur who turns out to be pretty slick with crowdfunding, too. His recent campaign raised nearly $160K from more than 1,300 backers. Hear about Ryan’s incredible story of how he created the TRMNL, a way for anyone to stay connected and focused without being overwhelmed. This 7.5” e-ink display screen connects directly to the apps that you care about while m...
2024-08-08
43 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Unleashing the Power of Storytelling in Kickstarter Marketing
Ever wondered how storytelling can transform your Kickstarter campaign? Or how to truly connect with your superfans? Join us in this episode of Crowdfunding Nerds as Andrew and Sean sit down with Ori Kagan of Kagan Productions to uncover the magic behind compelling narratives in marketing! Ori shares his unique struggle with face blindness, adding a personal touch to our conversation. We delve deep into the hero's journey framework, a storytelling model that can turn your campaign into an epic adventure. Learn how to craft avatars for your superfans, define your game's core strengths, and u...
2024-07-29
1h 13
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #502 The Formula to Turn Zero into $6 Million in Cash | PaintCam
Do you believe in your mission? Do you have a product that could revolutionize the world? Then you and Srecko Dumanic have a lot in common, and this entrepreneur will show you how his crowdfunding campaign brought in over 6X their initial Kickstarter goal. On this episode of Crowdfunding Demystified, host Salvador Briggman learns all about PaintCam Eve. This nonviolent home security system deters intruders with verbal warnings before marking them with paint by utilizing advanced face recognition AI. With a starting goal of $13K, Srecko and his team raised over $80,000 in...
2024-07-11
32 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Using Polls To Fix Crowdfunding Problems
Ever wondered why your Kickstarter campaign isn't hitting the mark? Or how some indie developers turn setbacks into triumphs? In this episode of Crowdfunding Nerds, Andrew and Sean dive deep into the art of polling fans and making data-driven decisions with special guest Christopher Cantero of Chazak Games. Christopher, who has an impressive background with Unity Technologies and projects like Doom Eternal, shares his journey of transitioning to indie game development and launching the Kickstarter for "High Fructose," a first-person arena shooter roguelite. Despite some initial struggles, his campaign is gaining traction thanks to community e...
2024-07-08
1h 13
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Launching Your Second Kickstarter With Dave Beck
Are you ready to distill the secrets of a smash-hit board game? In episode 184 of Crowdfunding Nerds, Andrew and Sean are joined by the mastermind behind "Distilled," Dave Beck of Paverson Games! We're shaking up the game board as Dave spills the beans on turning spirited Scottish tours into a wildly successful Kickstarter campaign. How did a global pandemic reshape the world of playtesting and community engagement? What are the clever marketing moves that raised over $500,000? And what can we expect from his latest creation, "Luthier"? Join us for a deep dive into the art of...
2024-06-17
1h 23
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #498 15x Kickstarter Success Reveals Best-Selling Crowdfunding Secrets | Woodies Clothing
Do you think that one crowdfunding success is the end of the road? Think again! Because today’s guest on Crowdfunding Demystified has run 15 successful campaigns on Kickstarter over the last 10 years. Meet Jacob Wood, founder of Woodies Clothing whose most recent campaign raked in over $100K from almost 500 backers. His newest product is the next generation performance jean and jacket that offers custom sizing, incredible stretch and comfort, and RFID blocking pockets. And, he’s a long time subscriber to CrowdCrux.com! Host Salvador Briggman leads you on Jacob’s journey from a naive...
2024-06-13
35 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
A New Vision For Kickstarter: What This Means For You
Are you ready to dive into the future of Kickstarter and what it means for your crowdfunding campaigns? In episode 181 of Crowdfunding Nerds, your favorite hosts Andrew and Sean, along with our savvy guest Rick, put on their analytical glasses (literally!) to explore Kickstarter's bold new vision. Is Kickstarter becoming the one-stop shop for campaign creators, or is it setting up a potential monopoly on your crowdfunding dreams? Join us as we laugh through time zone troubles and get serious about the implications of Kickstarter's all-in-one approach. Will it spell success or disaster for independent creators? Plus...
2024-05-27
1h 08
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #495 How a Pet Fountain Raised Over 160K on Indiegogo | LALAHOME
If I’m not mistaken, you’re the kind of person who has a revolutionary idea they want to unleash on the world. So, if you are interested in discovering how to ethically impact people’s lives for the better, then you need this episode of Crowdfunding Demystified. Because Alan Hui and Kris Chan did just that for animal lovers all over the world with their RealFountain DailyFresh Pet Fountain. This fountain automatically refreshes your pet’s water daily and constantly replenishes it with UVC sterilized water from a 10L tank, PLUS loads of other unique fea...
2024-05-23
34 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #494 Guide to Blowing Up Your Kickstarter With a Rock-Solid Prototype
Curious about what goes into a Kickstarter campaign? Ready to transform your new invention from an idea to a reality? Now is the time! In this episode of Crowdfunding Demystified, Salvador Briggman lets you peek behind the curtain at one of the most vital steps in your pre-launch campaign: creating the prototype A prototype is a working model of your product that lets your backers know exactly what they are getting, AND it is essential to launch a campaign on most crowdfunding platforms like Kickstarter. From the initial concept sketch right t...
2024-05-16
09 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Launching A Second Campaign & Processing Feedback
Hey, Crowdfunding enthusiasts! In episode 177 of Crowdfunding Nerds, your host Andrew, joins forces with the savvy Jack Dunbar from New Kingdom Gaming. Wondering how to smash your second crowdfunding campaign? Jack spills the beans on the lessons he learned from his first Kickstarter triumph with New Kingdom Gardeners. But that's just the start! We're diving deep into the transformation from game designer to business mogul, the art of juggling time and resources as a small business owner, and the strategic move to publish games by other talented designers. Ever faced the he...
2024-05-06
1h 03
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #492 Crowdfunding Secrets To Launch a Massive Six-Figure Kickstarter Campaign | Heat It Pro
Do you have a project that you want to turn into a purposeful business? Now is the time to get your dream off the ground, so deep dive into this episode of Crowdfunding Demystified with host Salvador Briggman to learn everything that goes into a mass success six-figure campaign. Lukas Liedtke is the engineer-turned-entrepreneur and mastermind behind heat it Pro, a smartphone-powered insect bite relief device that uses thermotherapy to relieve itchiness from pesky mosquitoes, wasps, and more. And Lukas will show you how he turned it into a $160K+ campaign on Kickstarter w...
2024-05-02
35 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Kickstarter Stretch Goals: Smart or Sleazy?
Hey there, fellow crowdfunding aficionados! Get ready to tune into episode 174 of the Crowdfunding Nerds podcast! Ever wondered how to turn your crowdfunding dreams into a resounding success? Well, ponder no more! I'm your host Andrew, and in this episode, we're diving deep with the brilliant minds of Austin Harrison founder of IV Studios and Corey Tomlinson, Editor-In-Chief of Grimmsteel Games. Are you ready to unlock the secrets behind crafting a campaign that not only meets but shatters its goals? Are Kickstarter stretch goals the smart way to go? Want to know what it takes to engage...
2024-04-15
55 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #489 Easy Tactics to Beat Your Kickstarter Goal in One Day | Mass Explained
Are you secretly afraid that all your hard work and dedication will come to nothing? If you are dreading launch day, then get ready for today's episode of Crowdfunding Demystified, where our guest put 30 years into his project… and beat his crowdfunding goal on the first day! Salvador Briggman interviews Dan Gonzalez, a graphic designer turned writer, storyteller, publisher, and entrepreneur. By putting Sal’s teaching to good use, Dan is here to show you how he launched a $40K campaign on Kickstarter. Dan created Mass Explained, a complete book packed with 1,700 infographics includ...
2024-04-11
36 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
How To Sell 45,000 Games Post Kickstarter
Hey there, fellow crowdfunding enthusiasts! Are you ready to dive into the world of board game creation with a sprinkle of deception and a dash of strategy? In episode 172 of Crowdfunding Nerds, I, Andrew, alongside my co-host Sean, sit down with the incredible Juli Bierwirth from Distant Rabbit Games! Ever wondered how a nutrition expert turns into a board game wizard? Juli spills the beans on her transition from the food industry to designing the deviously delightful game, Mantis Falls. But how does one go from crafting meals to crafting game mechanics? And what makes a two-player...
2024-04-01
1h 11
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #487 Power Tips to Surpass $1 Million Your First Day on Kickstarter | Yarbo
If you are worried that your campaign might flop, then join host Salvador Briggman to learn the exact strategies this startup company used to raise over $1 million on the first day on Kickstarter. Not only that, they went on to score a whopping $3.4 million on their campaign. Introducing Kenneth Kohlmann and Candicee Liu, who turned an ordinary snowblower into Yarbo, the world’s first modular yard robot. This all-in-one invention eliminates the mundane tasks of mowing the lawn, blowing leaves, and clearing snow to give people independence through technology. In this episode of Crowd...
2024-03-28
39 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Expansion & Reprint Kickstarter Strategy
Tune in to episode 171 of the Crowdfunding Nerds podcast, where your favorite hosts, Andrew and Sean, take you behind the scenes of the Deliverance expansion and reprint strategy. Ever wondered how alternative reality games can boost your campaign at conventions? We're diving deep into the nitty-gritty of pre-marketing magic, from leveraging YouTube hype to strategizing for retail success post-Kickstarter. Andrew's eyeing that $1 million goal—not just for the glory, but to solidify Deliverance's retail reputation. We're talking big dreams, realistic expectations, and the power of a hardcore fan base. Plus, don't miss out on hearing ab...
2024-03-25
1h 00
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #486 How to Raise Over $5 Million on Kickstarter WITHOUT a Prelaunch | The Book
Are you worried your crowdfunding project won’t make it? Are you scared your pre-launch campaign is below par? Then listen to this Crowdfunding Demystified podcast with special guests Artur, Seva, Timur, whose recent crowdfunding campaign gained over $5 million from 30,000 backers…without a prelaunch! Join Salvador Briggman as he discusses their latest project: The Book: The Ultimate Guide to Rebuilding Civilization. This beautifully illustrated book is so much more than an encyclopedia, and is meant to inspire our childlike curiosity about the incredible inventions through history. You will discover trailblazing techniques for your next...
2024-03-21
34 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Galactic Cruise - How To Launch With 13K Kickstarter Followers
Are you ready to blast off into the cosmos of crowdfunding success? In episode 170 of Crowdfunding Nerds, your favorite hosts Andrew and Sean sit down with the stellar minds behind Kinson Key Games—T.K. King, Koltin Thompson, and Dennis Northcott—to navigate the universe of their Kickstarter triumph with "Galactic Cruise." From Tennessee tunes to tabletop triumphs, T.K. reveals how he swapped music production for game design during the pandemic. Koltin, a wordsmith and fourth-grade teacher, shares why patience is a virtue in game design, and Dennis, our Canadian game Dev veteran, unpacks the t...
2024-03-18
1h 17
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #485 How to Win $170K from Your Kickstarter Campaign On a Budget | Skyted
Is your budget limited? Do you want to fast-track your Kickstarter campaign but don’t know how? Then these words of crowdfunding gold from financial wiz Thomas Guesdon will get you there. Thomas helped lead his company Skyted to crowdfunding success of $170K from 690 backers on a limited budget in a few short months. Skyted lets you mask up and carry on confidential conversations with no noise in and no noise out. Using aerospace technology that absorbs your voice and cancels interfering noises, these masks have an embedded microphone that easily connects to any...
2024-03-14
34 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #483 Strategies to Turn Your Dream Into a Million-Dollar Crowdfunding Success | Kara Water
Do you consider yourself a problem solver? Cody Soodeen does, and he’ll show you how to turn your next big idea into a million-dollar crowdfunding campaign. With Kara Water, Cody created a revolutionary air-to-water dispenser that creates pure, mineral-rich water right from the air of your home or office. On this episode of Crowdfunding Demystified, he joins host Salvador Briggman and together they’ll show you how to: Ensure value by pretesting your product Be open-minded and transparent with your community Choose a crowdfunding platform that best suits your product...
2024-02-29
41 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #480 Killer Tips to Raise More Than 8x Your Kickstarter Goal | Atto Digital
Get ready to be blown away as Salvador Briggman shares secrets from a crowdfunding pro on how you can surpass your crowdfunding goals. Four-time successful campaigner Lornia helped Atto Digital raked in over 8x their crowdfunding goal from more than 1,200 backers for the world’s slimmest voice recorder. Sal and Lorina go in-depth as they talk about: The grit and resilience needed to persevere How to make Kickstarter the cornerstone of success Blockbuster marketing tips How to deal with copycats …and so much more. Don’t miss this first-class episode of Crowdfund...
2024-02-08
40 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
How To Spot Fake Kickstarter Gurus
Are you tired of sifting through a sea of so-called Kickstarter gurus and marketing gimmicks? Want to know how to spot the real deal? In episode 164 of Crowdfunding Nerds, your trusty hosts Andrew and Sean are on a mission to debunk the fakes! We're diving deep into the world of self-proclaimed experts and teaching you how to separate fact from fiction. Ever wondered why being number one on YouTube doesn't always mean you're getting the best advice? We've got the inside scoop on algorithms and user intent that you won't want to miss. ...
2024-02-05
50 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #479 Framework to Turn a Hobby into a 6-Figure Kickstarter Campaign | Lumionix
Do you like awake at night wishing your hobby could replace your day job? On this episode of the Crowdfunding Demystified podcast, Salvador Briggman talks with Lumionix founder Nazmus Sakib about how he found a need in his hobby and set out to fulfill it. In his first Kickstarter campaign, Nazmus raised over $276,000 by: Creating an immaculately well-developed product Understanding the importance of a detailed budget Getting high-quality reviews for a strong prelaunch …and so much more. Let your passion fuel your crowdfunding campaign and toda...
2024-02-01
33 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #478 Winning Kickstarter Tips to Bring in $160K from 1,000 Backers | Vitaloop
When was the last time you had a drink, and wondered how clean your water was? It was a thought like this that led Arild Vikingstad of Vitaloop to create a revolutionary product, and he wants to help you launch your own great idea with his awesome crowdfunding tips. In this episode of the Crowdfunding Demystified podcast with Salvador Briggman, you’ll discover hidden gems like: How the Kickstarter community can become a marketing channel How to partner with an agency How a great marketing team can make all the...
2024-01-25
39 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #477 This Uniquely Successful Kickstarter Strategy Raised $460k+ | LUNAR1,622
If you feel like your crowdfunding goals are so out of reach it’s like trying to reach for the moon, then today’s episode is for you. Instead of reaching for the moon, Col&MacArthur brought the moon to earth, and are ready to show you how. In this episode of the Crowdfunding Demystified podcast, Salvador Briggman will speak with Sébastien Colen about the patience and passion that goes into crowdfunding. You’ll also learn: The significance of a pre-launch campaign How to leverage visibility on your project When to start...
2024-01-18
37 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #476 Crowdfunding Strategies that Worked in 2023 (and New Opportunities for 2024)
Dive into the world of crowdfunding like never before! Join us in our latest episode of “Crowdfunding Demystified”, where we unravel the astonishing growth of crowdfunding in 2023 and unlock its potential for 2024. Discover how platforms like Kickstarter and Indiegogo have revolutionised fundraising, cumulatively amassing over $7.6 billion! But that’s not all - we are delving into the emerging powerhouse of equity crowdfunding. With platforms like WeFunder and StartEngine spearheading over $151 million in investments, learn how this avenue opens new doors for startups and innovators. Tune in to “Crowdfunding Demystified” now on iTunes and subscribe f...
2024-01-11
31 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Combatting Complacency: Mastering Your Kickstarter Campaign
Welcome, fellow crowdfunding enthusiasts! Are you ready to tackle complacency? In episode 159 of Crowdfunding Nerds, Andrew and Sean are back to help you stay ahead of the game. We start with some casual banter, then dive into the dangers of complacency in Kickstarter campaigns. We also share our New Year's resolutions and discuss how to avoid the pitfalls of complacency. We share personal stories of overcoming complacency, emphasize the importance of gratitude, and warn about the illusion of eternal success. Learn about the importance of innovation, goal setting, and contingency planning. We...
2024-01-01
52 min
Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!
Predictions for 2024!
Welcome, fellow Crowdfunding Nerds, to a crystal-ball-gazing session in Episode 158! Your hosts, Andrew and Sean, along with guest Rick, delve into the future of board games and crowdfunding. We jest, debate, and ponder on everything from China's manufacturing scenario to the rising costs for creators. Yet, we remain hopeful as we foresee an increase in backer numbers. We envision a future where games are compact, streamlined, and focused on solo play. We also predict the rise of Game Found, potentially overtaking Kickstarter. The AI debate gets heated as Andrew and Rick share contrasting views. We a...
2023-12-25
57 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #474 Bold New Tips From A $376,284 Kickstarter Success | Klydoclock
What if I tell you that you’re gonna learn exactly what went into raising a $376,284 Kickstarter by the end of today’s episode? Well, buckle up cause that’s precisely what we’re getting into today! In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to the creator of Klydoclock, Ran Kramer, about the pre-launch strategy that led to a $376,284 raise on Kickstarter. Ran has an incredible story to share, from how he came up with the idea to the prototyping process to launch. For example, you’ll discover: What he...
2023-12-21
35 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #471 From A Crazy Idea To $239,527 Kickstarter Success | Sego Charger
If you want to do a crowdfunding campaign, you need to be willing to take feedback early on. This works like magic and today’s story proves it! In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to Ian Esplin and Jacob Sheffield, the team that raised two 6-figure crowdfunding campaigns for a game-changing solar charger. You’ll get a sneak peek into their pre-launch strategy, including: How they managed to build credibility with the community How long the development phase took them And why they...
2023-11-30
40 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #470 How Benson Watches Landed $396,436 In Startup Funding (From 924 Investors ONLY)
Crowdfunding is also still the best way for a startup to capitalise on the traction they have managed to build with their community. And today’s story is no exception. In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to entrepreneur Marcel Benson about the mindset and strategies that went into raising a 6-figure campaign on Republic! Marcel shares what led him to quit his job and start a brand from scratch, as well as: How he built a product that really stands out How he sustained the s...
2023-11-24
38 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #468 Crowdfunding Expert Shares His Formula To Creating Outstanding Campaign Pages | SEATYLOCK
With so many new projects launching on Kickstarter daily, it’s getting harder to break through the noise. So, in this episode of the Crowdfunding Demystified podcast, Salvador Briggman and the creator of 7 Kickstarter campaigns, Michael Shenkerman, delve into the tried-and-true methods of launching a campaign that truly stands out! You’ll discover how to create project images that wow the audience, as well as: How to take your Kickstarter idea to Amazon The lessons Michael learned from launching 7 successful Kickstarter campaigns How to incorporate backers’ feedback to make outstand...
2023-11-09
34 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #466 This $168,978 Kickstarter Campaign Proves Crowdfunding Now Is Easier Than You Think | VILNO FootRester
One perk of doing a crowdfunding campaign is that backers not only purchase your product but also help you improve it. Today’s story about a team that launched a 6-figure campaign from Ukraine is an incredible example of this. In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to the team behind VILNO, Nazar Ozhho and Danylo Ozhho, about the secrets to a $168,978 Kickstarter campaign! You’ll discover how they leveraged customer feedback to improve their product, as well as: How they established trust with their backers Th...
2023-10-26
38 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #463 Brave New Tactics To Hit Your Funding Goal On Day 1 (As a Complete Beginner!)
When it comes to crowdfunding, there’s one thing we can all agree on: If you’re starting a brand from scratch, doing a crowdfunding campaign is going to be hugely validating. Today’s story is an incredible example of that! In this episode of the Crowdfunding Demystified podcast, Salvador Briggman and the co-creator or Chorda, Adam McHeffey, give you a step-by-step guide on preparing for a successful first week, including: How they get unusually high customer engagement Their secret to keeping the momentum after day 1 How to gener...
2023-10-05
44 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #461 How NEWTRAL Nabbed $1.8 Million in Product Funding (Step-by-Step) | MagicH
The crowdfunding landscape is changing by the day, and so are the tactics needed to navigate it. So, what are the strategies that work today? In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to Stan Deng about the tactics that went into a recent $1.8 million Kickstarter campaign! They talk you through some of the steps you need to take to set yourself up for success like: How to get your product recommended by professionals in your niche Finding the right partners for your campaign ...
2023-09-21
33 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #460 This $458,388 Crowdfunding Campaign Proves No Niche Is Too Small | LUFT Duo
Even if you come up with a game-changing product idea, chances are it's a good fit for every single person out there. And that’s perfectly alright! So how can you leverage crowdfunding to reach that sweet spot of product-market fit? In this episode of the Crowdfunding Demystified podcast, Salvador Briggman talks to Titus Chang about the tools they used to launch multiple successful crowdfunding campaigns in several different markets! Titus shares some invaluable tips and advice, including: What secret he learned about fulfillment How their core values shaped the bu...
2023-09-14
41 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #458 $147,010 Crowdfunding Success Shares His Formula For A Winning Project Video | Skadu M1
Showing your community who you are can be just as important as showcasing your product. Yes, even those awkward first videos can be key to establishing trust with your potential backers. And today’s story proves it! In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to creator, entrepreneur, and designer Hannan Hakim who invented a new product in the cleaning category called Skadu M1. You’ll hear how he and his team raised $147,010 on Kickstarter for it, including: Their formula for making a winning project video
2023-08-31
36 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #457 The Marketing Strategy That Raised $126,632 🔥 From ONLY 38 Backers | WLKATA Robotics
If you’re planning to launch a Kickstarter, you’ll already know that the first 24 hours of your campaign are critical. So what are the actual steps you need to take in order to ensure a successful first day? In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to Min Jia about the pre-launch strategy that helped her team raise 126,632 on Kickstarter! You’ll hear Min share her two biggest recommendations for a killer launch day, and more information like: The key lessons she learned from designing bestseller products
2023-08-24
36 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #456 This $139,870 Kickstarter Proves Anyone Can Raise A Successful Campaign | Cocinaré
You’ll often hear that crowdfunding is about outperforming your competitors. But, there’s much more to it than that. And today’s story proves it! In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to Hong Kong-based crowdfunding expert Hunter Ma about everything that happened behind the scenes of a $139,870 Kickstarter campaign. You’ll learn: How to create a winning pre-launch campaign plan Which marketing channel they used the most Why he went to Kickstarter after several successful campaigns on Indiegogo Hop...
2023-08-17
47 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #454 $94,875 Campaign Creator Shares Crowdfunding’s Best-Kept Secrets | JordiLight
One of the best-kept secrets in the crowdfunding space is the practice of testing. You’ll be surprised how underrated testing is…and the impact it can have on your next crowdfunding campaign! In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to Robert Haddad who invested a lot of time and effort into product testing, and guess what? They doubled their funding goal already on the launch day! Robert shares how some incredible tips for new founders like: How the product got media mentions in publications like T...
2023-08-03
36 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #451 This $587,256 Kickstarter Proves Why Crowdfunding Is Still The Best Option For Startups | Unit 1
Today's story is an incredible testament to the power of crowdfunding and listening to your crowd! In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to the co-founder of UNIT 1, Juan Garcia Mansilla, about everything that went into a $587,256 Kickstarter campaign! Juan shares some incredible tips for new creators such as: Why setting the project duration at 60 days became a winning strategy for them What are some of the biggest misconceptions when it comes to launching a crowdfunding campaign? Why do they continue to use...
2023-07-13
41 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #448 Bold Tactics That Raised £344k On Kickstarter (With Organic Traffic Only!) | Radcliffe Watches
There are new products launching on Kickstarter every single day. So, how to make sure you stand out from the crowd? In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to creator Tayeb Boussalia about the lesser-known factors that go into creating a bestselling product. You’ll learn: How Tayeb used Kicktraq to set his third campaign for success Why he decided to run the campaign only for a week Why he chose to simplify the information on his Kickstarter page We hope you enjoy the...
2023-06-22
33 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #446 Tabletop Games Expert Shares Lessons From A $703,386 Kickstarter | Let’s Go! To Japan
The only way to have a successful first day is to build a strong community before the launch day. So, what are some of the steps to get there? In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to the COO of AEG, Ryan Dancey, whose game ‘Let’s Go! To Japan’ just raised $703,386 from over 11k backers on Kickstarter! You’ll hear Ryan’s take on: How to get more email sign-ups Tapping into the crowdfunding network Keeping your team motivated each step of...
2023-06-01
39 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #444 Kickstarter Advertising Expert Shares Secrets To A $80k Kickstarter Campaign | KIT GYM
Marketing your product on Kickstarter is just as important as creating it. So, where to start? In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to CEO of Starget Tim Jung about the ins and outs of creating an epic page and video for your product! You’ll learn: How his team raised a $80,179 Kickstarter from 331 backers from all over the world How to make your product really stand out from the crowd How to set the right budget for advertising your campaign Enjoy the lis...
2023-05-18
34 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #443 An Indie Romance Author’s Guide to Raising $192,697 on Kickstarter | Willow Winters
One big perk of doing a crowdfunding campaign is that it already sets you apart from other brands out there. Here’s why: You can offer your customers options that simply do not exist outside of Kickstarter. Today’s story is a great example of that! In this episode of the Crowdfunding Demystified podcast, Salvador Briggman talks to self-published author Willow Winters who raised $192,697 from 691 backers on Kickstarter for her special edition books collection. You’ll discover: How she built an entire indie romance community on Kickstarter How sh...
2023-05-11
39 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #441 Going From A Canceled Kickstarter To $1 Million Mega Success | Back Transformer
It’s a tough choice to cancel your campaign but sometimes it might be the key to your future success. And today’s podcast guest is living proof of that! In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to creator Marina Prospero who has raised over $1 million on Kickstarter and Indiegogo InDemand. You’ll learn: Why they canceled their first Kickstarter campaign and what they did differently the second time around Why you need to secure your intellectual property (IP) when crowdfunding How to time...
2023-04-27
40 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #440 Bold New Launch Hacks That Raised $298,591 On Kickstarter | Biigloo
Brand building can really make or break a crowdfunding campaign. Today’s story is the ultimate example of that! In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman and creator Kazaf Ye dive into the step-by-step plan that raised 6-figures on Kickstarter for his product Biigloo. You’ll discover: Kazaf’s proven tips on how to build trust with your audience How to manage negative reviews from influencers How to stand out from your competitors Just take a pen and paper, and enjoy...
2023-04-13
40 min
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
EP #436 Going From A Failed Kickstarter To A $103,200 Success | HipStar
Success takes a lot of time, hard work, and sometimes … one failed campaign along the way. Such was the case with today's guest whose first campaign didn’t go exactly as planned but he didn’t stop. He did it all over again, launched a second campaign, and, lo and behold, raised $103,200 on Indiegogo! In this episode of the Crowdfunding Demystified podcast, Salvador Briggman talks to creator Igor Koshutin about what he did differently to achieve this mega success. You’ll learn: His top 3 learning lessons from his first Kickstar...
2023-03-16
37 min
Crowd Scene | Crowdfunding Success Stories
Creating crowdfunding magnetism! Product designer raises over $400,000 on Kickstarter AND Indiegogo
Sometimes a product comes along that you know you don’t exactly need, but the way it’s made and the skill with which it’s presented makes you buy it all the same. That might go some way towards explaining what happened with the Kickstarter campaign run by our guest on Crowd Scene today.Noam Bar Yohai – a London-based product designer – created a set of refillable, magnetic felt-tip pens and made such a fun campaign video that it made his product irresistible to thousands of people.Noam set a goal of £7,000 in order to bring his product – called Magnetips – to life. After...
2016-12-07
33 min
Crowd Scene | Crowdfunding Success Stories
Part 2: Elvis, The Beach Boys and The Wrecking Crew: Denny Tedesco shares his Kickstarter story
This is part 2 of our conversation with filmmaker and crowdfunder Denny Tedesco.Denny has a direct link to some of the greatest pop music ever recorded. Throughout the 50s and 60s, a group of session musicians in Los Angeles – known as The Wrecking Crew – became the go-to musicians for producers and musicians including Elvis Presley, Ella Fitzgerald, the Beach Boys and dozens (if not hundreds) of others. Their phenomenal contribution to pop music was largely uncredited by record labels who may have been too embarrassed to put the same names on so many records.At the centre of The Wrecking Crew...
2016-10-05
29 min
Crowd Scene | Crowdfunding Success Stories
Part 1: Elvis, The Beach Boys and The Wrecking Crew: Denny Tedesco shares his Kickstarter story
Our guest on this edition of Crowd Scene has a direct link to some of the greatest pop music ever recorded. Throughout the 50s and 60s, a group of session musicians in Los Angeles – known as The Wrecking Crew – became the go-to musicians for producers and musicians including Elvis Presley, Ella Fitzgerald, the Beach Boys and dozens (if not hundreds) of others. Their phenomenal contribution to pop music was largely uncredited by record labels who may have been too embarrassed to put the same names on so many records.At the centre of The Wrecking Crew was guitarist Tommy Tedesco and...
2016-09-21
36 min
Crowd Scene | Crowdfunding Success Stories
Eat Your Spoon! How the genius idea of edible cutlery attracted nearly 10,000 backers on Kickstarter
In this episode we are talking about edible cutlery and huge Kickstarter success with crowdfunder Sarah Munir. ‘Edible’ and ‘Cutlery’ are two words that don’t normally go together and yet this is a remarkable idea that may play a significant role in reducing toxic, plastic waste.In India alone, it’s estimated that 120 billion pieces of disposable plastic cutlery are thrown away each year. So, the invention of edible, biodegradable cutlery provides an alternative that’s good for everyone.Our guest on Crowd Scene today is Sarah Munir, the US representative of the Indian team behind edible cutlery, which recently hit t...
2016-06-15
37 min
Crowd Scene | Crowdfunding Success Stories
100 Million Views and Counting: ‘Don’t Hug Me, I’m Scared’ producer shares Kickstarter success story
Don’t Hug Me I’m Scared is a YouTube phenomenon. Created in the vein of innocent children’s programming, over the course of each short episode, the action always descends into mind-bending, hilarious terror. The nightmarish combination of puppets, sing-along tunes and raw meat has helped them notch up 100 million views and 900,000 subscribers on YouTube.Our guest on Crowd Scene today is Ben Lole, a London-based creative producer who is part of the core team behind Don’t Hug Me, I’m Scared. Ben’s here to explain how on earth this ever get made…In 2014, after making two episodes on th...
2016-06-01
40 min
Crowd Scene | Crowdfunding Success Stories
How to crowdfund a graphic novel: Kickstarter success with the creators of comic book Turncoat
We're talking about comic book Kickstarter success in this episode of Crowd Scene.The world of graphic novels is a fascinating scene for budding entrepreneurs and storytellers. Certainly the massive success of Marvel Comic adaptations into blockbuster films has demonstrated the mainstream appeal for comic books. In this episode we get some insights into what it takes to create and crowdfund an original comic book as we speak to writer Ryan O'Sullivan and editor Neil Gibson about their work Turncoat and their recent, and very successful campaign on Kickstarter.As always, if you leave a positive review for us on...
2016-05-18
31 min
Crowd Scene | Crowdfunding Success Stories
Coyote & Roadrunner Inspire Rocket-Powered Kickstarter Success: Designer Shares Crowdfunding advice
On the show today we’re talking to Rob Loukotka. Rob is an artist in Chicago who also happens to be a huge fan of the Wile E. Coyote and Road Runner cartoons. He decided to bring these interests together by illustrating a poster containing every single product from the Acme Corporation!If you’ve seen the cartoon, you’ll remember that Acme was the fictional company from which The Coyote bought things like dynamite, bombs, a giant magnet and a whole host of other paraphernalia, all of which was supposed to help him catch the Road Runner.It turned out th...
2016-05-03
54 min
Crowd Scene | Crowdfunding Success Stories
Mysteries Made To Delight: The Mysterious Package Company Crowdfunds a Conundrum on Kickstarter
Today we’re talking to a guest about whom we know very little and we’ll be talking about an organisation about which we know even less. The Mysterious Package Company is an organization that tells stories using the postal service as its medium. If you sign up, you’ll receive a variety of intriguing, bizarre and sometimes shocking artefacts through the post which, like pieces of a puzzle, together form a fascinating story.Our guest is Timothy Sullivan whose title is “Architect to the Curator” at the Mysterious Package Company.The Mysterious Package Company began in 2012 and in 2015 ran a Kickstar...
2016-04-13
43 min
Crowd Scene | Crowdfunding Success Stories
Recording Your Life: Cesar Kuriyama On Crowdfunding ‘1 Second Everyday’, TED Talks & ‘Chef’ Movie
Imagine a movie that includes everyday of the rest of your life. What would you choose to remember? TED speaker and creator of the ‘1-Second Everyday’ app, Cesar Kuriyama, is our guest in this episode of Crowd Scene. Cesar remembers exactly what he has been doing every day for the last five years. And that’s thanks to the app he created, called ‘1-Second Everyday’. In this episode, Cesar explains how ‘1-Second Everyday’ works, how he was selected to do a TED Talk that’s been viewed over a million times, and how that led to a massively successful Kickstarter and his work bei...
2015-11-18
1h 24
Crowd Scene | Crowdfunding Success Stories
The Game Is On! Mike and Pete Play Kickstarted Party Card Game with Inventor Matthew Moore
Matthew Moore, founder of ‘Do Better Games’ and creator of the game Bring Your Own Book is our guest in this episode.About himself, Matthew says, "I did everything from DJing to selling sheepskin seat covers before finding my home in game design."Bring Your Own Book is a game where players literally bring their own books along and win or lose based on their ability to find interesting, amusing or witty responses to questions found in the game’s deck of cards. Matthew explains how the game works and also how he managed to raise 400% of his goal on Kickst...
2015-10-21
1h 07
Crowd Scene | Crowdfunding Success Stories
Going "Back To The Future" With Filmmaker Jason Aron To Crowdfund A Documentary For The Fans
Any Back to The Future fans out there? You’re in for a treat. The ‘Power of Love’ is strong in this episode! We meet director Jason Aron to discuss his fantastically successful Kickstarter campaign to raise funds for a real labour of love, a feature-length documentary called Back in Time about the greatest time-travel trilogy of all time, Back to the Future. Jason shares behind-the-scenes tales of meeting Michael J Fox, the inspirational role the famous DeLorean played in getting his project started, and talks about what he’s learned along the way of what’s been a 2 ½ year journey fro...
2015-10-07
1h 11
Crowd Scene | Crowdfunding Success Stories
Coming Soon From The Future! Clifton Roozeboom Explains How He Kickstarted His Amazing PocketLab
In this episode we’re joined by Clifton Roozeboom who shares the story behind his amazing PocketLab – "a science lab in your pocket". PocketLab has been featured by the likes of The New York Times, TechCrunch, Buzzfeed, Popular Science and now, here on Crowd Scene, we have an in-depth interview with the inventor behind it. Clifton has a PhD in Mechanical Engineering from Stanford University and his specialty is the fascinating world of sensors – the devices that measure the world around us. We talk about his successful campaign – The PocketLab – a remarkable device that makes all kinds of experiments easy by gatheri...
2015-09-09
1h 03
Crowd Scene | Crowdfunding Success Stories
Creativity, Cameras and Cardboard. Kelly Angood Talks To Us About Design And Entrepreneurship
In this episode we’re talking with Kelly Angood, an incredibly talented London-based designer. We’ll be hearing about her successful Kickstarter project from 2013 “The Pop-Up Pinhole Project” to create a unique, affordable camera – it’s a fully-working pinhole camera made of cardboard that you assemble yourself. Initially part of a student project, Kelly took a legendary Hasselblad camera, something exclusive and unattainable for many, and re-imagined it in everyday, accessible materials. So in order to fund this project, Kelly set her sights on a goal of £15,000 and by the end of the campaign 881 pinhole-camera-enthusiast backers had helped her more than double t...
2015-08-19
1h 03
Crowd Scene | Crowdfunding Success Stories
Ninjas, Robots & Dinosaurs! How to Crowdfund a Revolution in Kids Clothing with Princess Awesome
Rebecca Melsky and Eva St. Clair, aka Princess Awesome, are two Washington DC moms who took Kickstarter by storm. They campaigned to create a new, original line of clothing for girls that would upend traditional thinking – their clothes for girls feature designs with ninjas, robots, dinosaurs, math and science stuff because these things belong on girls' clothes just as much as on boys'. Their Kickstarter campaign resonated with thousands of parents and raised nearly eight times the amount they were after. In this episode Rebecca and Eva share their inspiring story, their advice on running a successful campaign and talk ab...
2015-07-29
1h 02
Crowd Scene | Crowdfunding Success Stories
How to Raise $2 million on Kickstarter & find 50,000 fans. Crowfall’s J Todd Coleman & Gordon Walton
Creative Director J Todd Colman and Exec Producer Gordon Walton are two of the most influential figures in the gaming industry. Venturing into the world of crowdfunding for the first time with their passion project, “Crowfall", they built a base of 50,000 fans before they even started their Kickstarter campaign, and more than doubled their fundraising goal to reach nearly $2 million in 30 days. On this episode of Crowd Scene they tell Mike and Pete exactly how they did it. Both Todd and Gordon are highly articulate, and very generous with their recommendations on what to do and what not to do in...
2015-07-20
1h 23