Shows
Journey to FansJTF 025. Why Voice of the Customer Research Matters for Your Next Launch with Kim DeGraciaLaunching is more than creating, showing up, and serving; launching requires focusing on who you are serving and what they need.Voice of customer research should be incorporated in every step of your launch, starting from product creation.Addressing objections allows the opportunity to clarify your messaging or pivot to provide the best solution that works for your audience. BY THE TIME YOU FINISH LISTENING, YOU’LL FIND OUT: What three mistakes y you should avoid when launching.What you need to f...2022-05-1822 min
Process to ProfitabilityWriting Your Course Launch Copy with Kim DeGraciaLaunching a course is a huge task filled with to-do list items, including writing copy for all the pieces, which can be really intimidating for business owners. Kim is here to help us focus on what’s important when writing your launch copy, including the process she leads clients through and specific tips for writing your sales page and email sequence. We also talk about when you should consider hiring a copywriter to help you and mistakes business owners frequently make when it comes to launching. Topics Discussed: Why copy is such an important part of a...2022-01-204h 41
The Health of Your BusinessCall Kim When You Need A Medical CopywriterKim DeGracia is a medical copywriter and launch strategist who helps medical professionals launch their programs and online courses with confidence and ease. She carried a bag of medication in her backpack when she was in high school. She was constantly sick, but thanks to holistic health changes she was able to heal. She loves giving back to the functional medicine community that played a big part in her healing. Kim also has a PhD in Polymer Science and Engineering and studied the dangers of flame retardants on our health. Join our community on Facebook: https://www...2021-06-1718 min
ARTS - Asians Redefining Their SuccessRedefining Past Experiences: From Science PhD to Holistic Health Copywriter with Kim DeGraciaIn honor of Women’s History Month, I’ve invited a couple of my clients who just started their businesses, and made their first 1K and beyond within 3 months, to share their insights, mindset shifts and behind the scenes stories with you. Each of them is breaking barriers and making history right now - not just for themselves, but also for the whole entrepreneurship field as what’s possible as an Asian and woman of color.
This week, I have the AMAZING Kim DeGracia with us. Kim is a PhD scientist turned copywriter and launch strategist who helps...2021-03-1252 min
Marketing Bound: For New B2B Marketers#68: Email Marketing 101: How to Get Started, with Kim DeGraciaNeed help getting started with email marketing? This episode is perfect for you.I interviewed Kim DeGracia, and we discuss: The 3 steps to optimize each email The number one thing that helps build rapport with your email list, An example of an email sequence so you can implement it right after this episode How to measure what’s working with your email Email marketing tools to help you get started Tips to get people to open your emailsIf you need direction on email marketing, this episode is for you!...2021-02-2322 min