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Showing episodes and shows of
Kimberly Weitkamp
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More Conversations, Clients & Cash
Episode 128 - Power of Boundaries
In this episode, Kimberly Weitkamp discuss: Power of Boundaries Key Takeaways [00:00:00] Achieving goals, marketing struggles, setting boundaries. [00:03:10] Email campaign metrics: audience, opens, clicks, actions. Marketing metrics goals for businesses, building desired life. Achievement: business-free vacation, without electronics. [00:07:26] Set boundaries to achieve end goals effectively. [00:11:28] Create, hand off, show, success metrics, boundaries, thanks, choose. [00:14:16] Setting boundaries for life and business: time and revenue boundaries. [00:16:46] Set boundaries for time, revenue, and life. Choose wisely. Email for help. "...
2023-08-21
19 min
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Episode 127: Patty Block and The Pricing Conversation
In this episode, Kimberly Weitkamp and Patty Block discuss: The Pricing Conversation Key Takeaways [00:00:01] Summarizing using 7 words: Expert Patty helps women with pricing strategies. [00:04:55] Mindset and self-imposed obstacles in business. [00:09:22] Fixing pricing is key to business success. [00:13:51] Pricing mindset hinders women business owners. [00:18:57] Expanding company nationwide with virtual coaching. [00:23:46] Steps for understanding and improving business profitability. [00:26:54] Know your numbers, boost confidence, seek input. The Broken Cookie Effect: "That is exactly what we as...
2023-08-20
29 min
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124: Brynne Tillman: LinkedIn Whisperer
In this episode, Kimberly Weitkamp and Brynne Tillman discuss: Hospitality management to LinkedIn whispererThe hidden power of LinkedInLinkedIn connections and how to leverage them Key Takeaways How to gain and keep engagementThe out-of-the-box method to find value connectionsBreakdown of a cold LinkedIn connectionThe six degrees of a LinkedIn connectionsEarning the right for conversations…and how to do it Website: https://brynnetillman.com Gift: linkedinlibrary.com LinkedIn: http://Linkedin.com/in...
2022-07-14
34 min
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123: Your Entrepreneurial Freedom
In this episode, Kimberly Weitkamp discusses What is entrepreneurial freedomHave you chosen your ideal life?The importance of balance…not what you thinkTips and tricks to making your own freedomWhich freedom is most important to you Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Build Your Freedom Asset: https://theaudienceconverter.com/lead-magnet
2022-07-04
16 min
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122: BTS: Finding the Balance
In this episode, Kimberly Weitkamp hosts another Behind the Scenes episode, where you can peek into the business and gain insights on: How to balance the conversations in your businessThe importance of taking stockHaving the right conversationsMaking time for the important things Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Copy Clinic:https://theaudienceconverter...
2022-04-12
18 min
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121: Talking Conversion
In this episode, Kimberly Weitkamp dives into Conversion, the next C in the 5 C Framework: Real definition of conversionWhy your numbers are lying to youWhat is a CTA…and how to use oneThe truth behind metrics Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Cop...
2022-03-21
16 min
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120: Talking Cultivation
In this episode, Kimberly Weitkamp dives into Cultivation, the next C in the 5 C Framework: Talking CultivationThe true meaning of cultivationHow to move people along the journeyWhen to move from “connect” to cultivate mindsetThe #1 overlooked opportunity to increase salesThe “real talk” of growing your business Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/group...
2022-03-14
16 min
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Episode 119: Dov Gordon: Power of Paid Memberships
In this episode, Kimberly Weitkamp and Dov Gordon discuss: Power of paid membershipsFrom entrepreneur to community leader of under-the-radar leadersAlchemy network and how to build it Key Takeaways Finding your sweet spot…what’s easy for you is not easy for everyoneA colleague-based community…and how it can help you growHow to create your living laboratory or marketing messagingThe ROI on backwards marketingThe Expert’s Curse…and how to leverage itProcesses and profitable relationships…and the steps to use them Connect with Dov: Website:...
2022-03-11
32 min
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118: Jake Davey-Becoming a Go-To Expert on Instagram
In this episode, Kimberly Weitkamp and Jake Adam Davey discuss: From Backpacker to Instagram expert and entrepreneurial coachThe starting points on InstagramPlaying to your strengths and how to do it Key Takeaways Collective wisdom from 68 Instagram training programsHow to model other’s successThe question to ask of your followersHow to nurture know, like and trust on InstagramThe best time-saving ways to use InstagramWhat to do FIRST to get startedWhy bikinis and six-packs aren’t necessary for growth Website: https://jakeadamdavey.com Gift...
2022-03-03
31 min
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117: Talking Connection
In this episode, Kimberly Weitkamp dives into the next part of the 5 C Framework-Connection, and how to start using it for success. Where to hang outWhy ALL platforms aren’t worth your timeCreating the right messaging for who you’re talking to Making the invitation…and what most people forget Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group
2022-02-28
17 min
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116: Steve Werner-Stories that Sell
In this episode, Kimberly Weitkamp and Steve Werner discuss: From full-time waiter to webinar and presentation masterHow story ties into successful sellingEngaging vs. leading Key Takeaways Lessons from the dining industryThe Tony Robbins wake-up callWhy it’s NOT about what you teachWhy ads are not everythingStory as pivot pointThe feature vs. outcome vs. benefits debate Connect with Steve Website: www.StoriesThatScale.com Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @aud...
2022-01-14
24 min
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115: The 5 C Framework
In this episode, Kimberly Weitkamp dives into the 5 C Framework and how it relates to successful online businesses Why frameworks matterWhat the 5 C Framework is…and how it can build your businessThe structure of marketing campaignsAn introduction to creating copy and marketing that converts Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.fac...
2022-01-10
07 min
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114: Jason Osborn-How to Use LEADS
In this episode, Kimberly Weitkamp and Jason Osborn discuss: From LinkedIn skeptic and life coach to LinkedIn lead gen specialistCommunication as a standout toolWhy scaling first doesn’t work Key Takeaways Are you using LEADSHope vs. stand up marketingThe two common ways people connect on LInkedInThe framing challengeThe most important focuses on LinkedIn Connect with Jason Website: www.impactforleads.com LinkedIn: https://www.linkedin.com/in/jasonaosborn/ Connect with Kimberly
2022-01-06
30 min
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113: More Clients, Conversations and Cash Re-Introduction
In this episode, Kimberly Weitkamp reintroduces the podcast and unveils the new name and what it means for you What’s in a nameHow to land more conversations, clients and cashWhy change is a good thing in businessThe results of embracing change and doubling down on conversionWhy conversations, clients and cash are key to your businessFormat of your resources Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: http...
2021-12-27
16 min
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112: The Pause...and Combating Overwhelm
In this episode, Kimberly Weitkamp dives into how overwhelm can happen to anyone and why “pause” is not a bad word... How to Combat OverwhelmThe pause..and why it’s okayEvaluate-End of year and how to do it rightThe scheduling hacks to better productivitySetting your boundaries-and the wins that come with it Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter
2021-12-13
21 min
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111: Branding Crash Course
In this episode, Kimberly Weitkamp dives into what branding is and why you want to use it in your business: The BIG changeWhat really is branding?When to re-brand…and what that process looks likeWhen and what to test in marketingNew announcementSame great content…more focused Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https...
2021-10-14
14 min
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110: Building an Engaged Community
In this episode, Kimberly Weitkamp dives into the how to build an engaged community: What is a community…and isn’tHow to encourage engagement from the beginningThe power of engaged communitiesWhy YOU are not the topWhere email can build the community Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Waitlist: https://theaudienceconverter.com/waitlistcommunity/
2021-09-02
15 min
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109: Power of Change
In this episode, Kimberly Weitkamp dives into the power of change and why to use it in your business: Power of Change...and how to leverage itNot positive…not negativeWhen to change and when to stay the courseWhy change is crucial to business successHow to plan for changeWhy pushing boundaries is important Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2021-08-26
19 min
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108: BTS-Productivity Hacks 101
In this episode, Kimberly Weitkamp dives into productivity hacks that work for you: Themed days…and how to get startedMy favorite tools for making the most of the time you haveFocus sessions and how to leverage themMusic as a focus toolWhy tracking mattersReal productivity and what that means Tools: Focus@Will: https://focusatwill.com Turnkey Podcast: tell them I sent you! Toggl: https://toggl.com/ Connect with Kimberly The Audience Converter Twitter...
2021-08-19
22 min
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107 Rob Fortier: Building Connection with Email
In this episode, Kimberly Weitkamp and Rob Fortier discuss: From greeting cards to content coachSocial vs. email and how to approach themHow life experience builds your email power Key Takeaways The “Coffee Chat” approachWhat happens AFTER building a listHacks for getting email ideasThe missing ingredient in your emailsLessons from the greeting card industryWhen to be vulnerable and when to teachCommunity building 101 Connect with Rob Website: http://NurtureEmailTemplates.com Facebook: https://www.facebook.com...
2021-08-16
30 min
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106: Melanie Rhora-Beyond Simple Website Marketing
In this episode, Kimberly Weitkamp and Megan Taylor Morrison discuss: From building websites in a basement to marketing powerhouseMarketing on purpose vs. marketing by accidentWhy it starts with ideal clients Key Takeaways Why the four “P’s” of marketing are outdatedThe real purpose of a website Earn more work less approachIdeal clients and how they impact your bottom lineThe online business card approach...and why it doesn’t work80/20 rule for complaints and better profit Connect with Melanie Website: http://mv...
2021-07-19
22 min
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105: The Right Lead Magnet Topic
In this episode, Kimberly Weitkamp dives into how to choose the right topic for your lead magnet: The goal of a lead magnet The process for finding a topicWhere so many lead magnets go wrongThe real conversions to look for Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join Audience Conversion Live: https://theaudienceconverter.com/live
2021-06-24
14 min
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104: Megan Taylor Morrison-Virtual Co-Working
In this episode, Kimberly Weitkamp and Megan Taylor Morrison discuss: From dance lover to co-working mavenOutcome simulation vs. process simulationHow virtual communities can be an extra support Key Takeaways The power of being alone togetherThe structure of working and how to reach “flow”An invisible accountability partnerThe downsides to go-it-aloneDefining your successThe many methods of community buildingJealousy as a motivating factor Website: http://www.megantaylormorrison.com/ Join the Community: https://www.megantaylormorrison.com/virtual-coworking Inst...
2021-06-21
30 min
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103: Planning for Profit with Your Marketing
In this episode, Kimberly Weitkamp dives into how to plan for profit with your marketing: Why a plan makes it all come togetherPlanning for profit…and what that really looks likeHow marketings and sales work togetherThe real conversions to look for Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Workshop: https://theaudienceconverter.com/workshop Au...
2021-06-17
15 min
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102: Jamie Jay: How to Outsource and Grow
102: Jamie Jay: How to Outsource and Grow In this episode, Kimberly Weitkamp and Jamie Jay discuss: From ad agency to outsourcing agencyThe “Fake it til you make it” approachThe key component to crafting your vision Key Takeaways The intersection of vision, mission and voiceWhy you might want to outsourceIt’s okay to change...and why you shouldThe magic tool for capturing processTime vs. process valueThe many methods of community building Connect with Jamie Jay Facebook: https://www.facebook.com/bottleneckdistantassistants/ Link...
2021-06-14
35 min
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101: Reflections on 100 Episodes
In this episode, Kimberly Weitkamp dives into lessons learned from 100 episodes of the Audience Converter Podcast for Community Leaders: Look Back at 100 EpisodesThe power of embracing changeLessons from 100 episodesThe importance of systemsWhy consistency is keyThe power of connectionHow to bring in the right people at the right time with the right message Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ ...
2021-06-10
24 min
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100: Oleg Konovalov: Visionary Leadership
In this episode, Kimberly Weitkamp and Oleg Konovalov discuss: From the fishing industry to Global LeaderThe true definition of successDecision vs. choice Key Takeaways Lessons from traditional industriesThe “Marriage” approach to leadershipPower of curiosityThe real definition of leadershipWhat is visionary leadership...and how to use itFinding the right coach...it’s a processDetermining value in what you publish Connect with Oleg Konovalov Website: https://www.olegkonovalov.com/ Become a Visionary Leader: https://www.ol...
2021-06-07
20 min
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099: Customer Journey Breakdown Part 5-Most Aware
In this episode, Kimberly Weitkamp discusses Direct messaging for “Buy Now”Lessons from launchesHow to segment based on stage of awarenessThe top mistake entrepreneurs make with most aware peopleWhen to make the ask...and when to wait Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Live Event: https://theaudienceconverter.com/live Crea...
2021-06-03
12 min
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097: Customer Journey Breakdown Part 4-Product Aware
In this episode, Kimberly Weitkamp discusses Different messaging at different stagesWhy your messaging isn’t bringing in the right peopleProduct aware vs. ready to buyThe three ways to make a lead magnet...and why it’s important for product aware When to use your audience-specific language Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Live Event...
2021-05-27
15 min
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096: Thomas Perrone: Plan the Future of Your Business
In this episode, Kimberly Weitkamp and Thomas Perrone discuss: From tragedy to successThe wrong way to run a businessThe 80-day work year Key Takeaways: One bite at a time approach to planningThe “What if” questions to askPower of structureThe difference between “in the business vs. on the business”Growing equity in a business...and what that meansWhat grow and transition really mean Website: http://www.yourbusinessworth.com/ Gift: http://www.bbpgrp.com/ Lin...
2021-05-26
28 min
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095: Customer Journey Breakdown Part 3-Solution Aware
In this episode, Kimberly Weitkamp discusses Solution vs. problem awareWhere the top 3% areWhy comparison is good for your marketingOutline of bringing in the right audienceWhen and how to introduce your jargon Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Live Event: https://theaudienceconverter.com/live
2021-05-20
16 min
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093: Behind the Scenes: Podcast Interruptus
In this episode, Kimberly Weitkamp discusses The action step for creating the life you wantReal life happens…and how to plan for itWhat’s been happening behind the scenesWhat planning for the unexpected really looks likeMissed opportunities for vacation marketingBuilding your schedule...and no one else’s Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Explore the Event...
2021-05-13
24 min
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092: Janine Bolon-Planning Your Abundance and Success
In this episode, Kimberly Weitkamp and Janine Bolon discuss: From healer to CEO of 5 businessesBuilding your business “in the cracks”Time management awareness Key Takeaways Power of vision boardingThe step people skip in their planningIn vs. on the businessLessons from a 10-year-oldChanging perspective = change in ideasGood emotions = better networkingStop wearing the “mask” in your business Connect with Janine Grab the 10 Steps to Abundance Course: https://the8gates.com/ Facebook: https://www.facebook.com/janinebolon LinkedIn: https://www.linkedin.com/in/janine...
2021-05-12
34 min
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091: Janine Bolon-Planning Your Abundance and Success
In this episode, Kimberly Weitkamp and Janine Bolon discuss: From healer to CEO of 5 businessesBuilding your business “in the cracks”Time management awareness Key Takeaways Power of vision boardingThe step people skip in their planningIn vs. on the businessLessons from a 10-year-oldChanging perspective = change in ideasGood emotions = better networkingStop wearing the “mask” in your business Connect with Janine Grab the 10 Steps to Abundance Course: https://the8gates.com/ Facebook: https://www.facebook.com/janinebolon LinkedIn: https://www.linkedin.com/in/janine...
2021-05-11
34 min
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091: David Shriner Cahn: Smashing the Plateau
In this episode, Kimberly Weitkamp and David Shriner Cahn discuss: Engineer to non-profit exec to entrepreneurial leaderThe myth around job lossLessons to learn from creatives Key Takeaways The soft skills lacking in educationEducation failures stopping you from becoming successful…and how to overcomeDifference between simple and complex problemsAssumptions do not equal truthPower of reflectingThe four areas to excel in businessWhere the real profit lies Connect with David Listen to Smashing the Plateau: www.smashingtheplateau.com Facebook: https://facebook.com/davidshrinercahn Twit...
2021-05-04
27 min
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090: Customer Journey Breakdown Part 2-Problem Aware
In this episode, Kimberly Weitkamp discusses “I’ve got a problem” approach onlineWhy your widget doesn’t matterOld-school marketing and why it is the wrong approachThe new journey toolsNew ways of getting foundThe mindset of problem aware Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Workshop: https://theaudienceconverter.com/workshop
2021-05-01
14 min
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089: Anja Riemer-Grobe
In this episode, Kimberly Weitkamp and Anja discuss: From marriage counselor to online business managerThe journey to building an online businessThe value of a go-to process Key Takeaways Ideas to fruition...and the path that takesThe gap between wrong “person” vs. wrong “process”The power of mapping a customer journeyBig ideas and the execution gapWhy process is a living document Connect with Anja Join the Workshop: https://billing.anja-riemer.de/cart/jmdjazhy Check out Delegation Nation: www.delegation-nation.com
2021-04-26
31 min
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088: David Wood: Setting Life and Happiness Goals
In this episode, Kimberly Weitkamp and David Wood discuss: From actuary to life coach extraordinaireThe real definition of achievementHappiness metrics and why they matter Key Takeaways Ego vs. happiness goalsThe 20-minute date with yourselfThe post-it wall method for reaching your goalsLessons from karate...and how focus contributes to business successZig Ziglar’s thoughts on happiness What money can give you...and what it can’t Connect with David Grab Your Focus Gift Pack: http://www.myfocusgift.com/ Facebook: https://www.facebook.com/ext...
2021-04-12
33 min
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087: Customer Journey Breakdown Part 1-Unaware
In this episode, Kimberly Weitkamp discusses Why your widest pool isn’t the best to focusThe hard conversion truthOld-school Junk Mail strategiesWhy convincing people they have problems doesn’t workDiscovering the customer journey Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Workshop: https://theaudienceconverter.com/workshop
2021-04-08
14 min
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086: Rocky Lalvani: Profit Comes First
In this episode, Kimberly Weitkamp and Rocky Lalvani discuss: From immigrant family to Dave Ramsey successThe importance of talking about moneyResources vs. resourceful for money Key Takeaways Using Profit First to help othersWhy CPA’s don’t help you make profitThe reason you’re afraid to look at financialsThe money story you have...and how it impacts youThe profit sucking activities in your business Connect with Rocky Learn more about Profit First: http://bit.do/profitfirst Website: https://profitcomesfirst.com/ Facebook...
2021-04-06
31 min
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085: The Lie About Open Rates
In this episode, Kimberly Weitkamp discusses The Lie About Open RatesWhat a true conversion looks likeVanity vs. Real MetricsDefining your success firstIgnore the gurus Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Workshop: https://theaudienceconverter.com/workshop
2021-04-01
16 min
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084: Ditching Marketing Speak
In this episode, Kimberly Weitkamp discusses Ditching “Marketing Speak”What phrases and language does to mindsetWhy it’s importantHow to ditch the mentalityReframe your messaging Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Workshop: https://theaudienceconverter.com/workshop
2021-03-25
15 min
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083: Kiirsten May: Influencer Networking Secrets
In this episode, Kimberly Weitkamp and Kiirsten May discuss: The Proximity Paradox and what it meansThousand approaches to successValue of an outside perspective Key Takeaways The myth of the “right way”The hidden gems in associationsAnalysis paralysis and why it holds you backThe value in failureCommunities of learning how they work Connect with Kiirsten Learn more about the Proximity Paradox: https://www.uphouseinc.com/ http://proximityparadox.com/ Website: uphouseinc.com Facebook: https://www.facebook.com/uphouseinc Insta...
2021-03-22
31 min
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082: Tracking Real Marketing Metrics
In this episode, Kimberly Weitkamp dives into the real definition of marketing success and how to track your metrics: What is your successAvoid “comparanoia”True meaning of marketingHow to track your metricsIdeas for tracking marketing metricsVanity vs. Real Metrics Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Workshop: https://theaudienceconverter.com/workshop Audience Converter Acce...
2021-03-18
20 min
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081: Paul Edwards: Influencer Networking Secrets
In this episode, Kimberly Weitkamp and Paul Edwards discuss: From recovering insurance salesman to master networkerChanging the conversation around networkingHow to brand your value Key Takewaways Principle of reciprocityHow to create a walking, talking billboardThe slow and steady approach to conversionThe parallels between insurance and ghostwritingThe power of being present Connect with Shane Grab a copy of the Influencer Networking Secrets Book: https://thepaulsedwards.com/influencernetworkingsecrets Website: https://thepaulsedwards.com Facebook: https://www.facebook.com/thepaulsedwards T...
2021-03-15
33 min
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080: BTS-Lessons from a Summit
080: BTS-Lessons from a Summit In this episode, Kimberly Weitkamp goes “behind-the-scenes” (BTS) of a marketing campaign for the first-ever Audience Converter-hosted Summit Depend on yourselfThe REAL power in summit hostingFollow-up is keyPre-create as much as possibleHow to look at success metricsNarrower is better...and why that mattersLonger doesn’t mean better Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Join the Wo...
2021-03-12
22 min
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079: Josh Niven: Framing JV Conversations
In this episode, Kimberly Weitkamp and Josh Niven discuss: Many ways to Joint VentureThe importance of the pre-frameWhat BMW’s and beauty salons have in common for JV Key Takewaways The real definition of joint ventureThe Disney Method of Joint VentureHow three minutes can change your standingSocial vs. CommunityHow to build a JV community Connect with Josh Website: http://www.jointventurecommunity.biz Facebook: https://www.facebook.com/josh.niven.90 Twitter: https://twitter.com/joshniven/...
2021-03-09
32 min
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078: Alastair McDermott-How to Specialize in Your Business and Marketing
In this episode, Kimberly Weitkamp and Alastair McDermott discuss: From Geocities to modern designWebsite as a marketing avatarThe real fundamentals of of website building Key Takewaways The easiest positioning statementFinding your target audienceHow often to revisit your positioning statementYour Best Chapter vs. First ChapterThe many different ways to specializeThe cross-section of specialization Connect with Alastair Website: marketingforconsultants.com Instagram: https://www.instagram.com/WhatStrategy LinkedIn: https://www.linkedin.com/in/alastairmcdermott/ Connect with Kimberly...
2021-02-22
27 min
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077: Power of Scheduled Marketing
In this episode, Kimberly Weitkamp discusses: Power of Scheduled MarketingSet time=set successTools and services to offload thisHow to stop sabotagingWhy boundaries help creativityHow to avoid burnout Tools Mentioned: Missinglettr SocialBee Connect with Kimberly The Audience Converter Write Your Copy! Join the Audience Conversion Live!: https://theaudienceconverter.com/live Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2021-02-18
25 min
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076: Matthew Pierce-Video as Community Building Tool
In this episode, Kimberly Weitkamp and Matthew Pierce discuss: Video as a community building toolThe fundamentals and how they work across channelsBuilding a community alongside a product Key Takewaways Culture as brandingThe worst video you'll ever makeThe question to ask for your first videosEasiest idea generator for videeosHow "silly" can become part of your brand strategyThe REAL formula for video successThe Golden Rule of content creationBuilding the relationship after the sale Connect with Matthew Website: https://www.techsmith.com/academy.html Twitter:
2021-02-16
31 min
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075: Attracting Your Audience
In this episode, Kimberly Weitkamp discusses: What tools really work?The simplest method to get startedHow to research fastBest tool for researchHow to use an audience for easier marketing plans Connect with Kimberly The Audience Converter Write Your Copy! Join the Audience Conversion Live!: https://theaudienceconverter.com/live Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2021-02-11
19 min
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074: Janet Fish: The Entrepreneur’s Mindset
In this episode, Kimberly Weitkamp and discuss: From “I’ll never quit my job” to serial entrepreneurThe misconceptions of entrepreneurs and moneyPower of not going it alone Key Takewaways Community building as helpWhy you shouldn’t reinvent the wheelHow to get out of your own wayMyth about success timelinesTake control of your money...and how “What you do with failures is what defines you” Janet Fish Connect with Janet Website: https://breakawaybusinesscoaching.com/freedom Facebook: https://www.facebook.com/breakaway.en...
2021-02-09
30 min
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073: Defining Your Audience
In this episode, Kimberly Weitkamp discusses Lead gen vs. audience attractionThe step everyone skipsHave you met me on the street approach?Way to get rapid feedbackPeople are people Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Audience Conversion Live: https://theaudienceconverter.com/live
2021-02-04
19 min
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072: Ken Bator: Building Culture within Business
In this episode, Kimberly Weitkamp and Ken Bator discuss: From the VP of Marketing to unemployed to Culture TrainerHow Brand, Culture and Strategy work togetherThe formula for business success Key Takewaways The "best kept secret" problemEngagement vs. involvementThe "planting seeds" strategy for engagementThe "take a breath" method for moving forwardWhat NOT to do when engaging Connect with Ken Website: www.btcinc.net Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert
2021-02-02
32 min
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070: Adam Schaeuble-Community Building through Podcasting
In this episode, Kimberly Weitkamp and Adam Schaeuble discuss: From weight loss coach to podcasting community buildingHow to build a tight-knit, niched communityOne conversation at a time approach Key Takeaways Why numbers don't matterThe power of unscalablePower of DM for community buildingAuthenticity within communityRelationships are a two-way streetContent vs. initiating engagementOne link to rule them all Connect with Adam Grab your own Podcast Audit interview at Website: www.PodcastingBusiness.School Instagram: https://www.instagram.com/PodcastingBusinessSchool ...
2021-01-25
30 min
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069: Create Your Liberating LIfestyle
In this episode, Kimberly Weitkamp and Uwe Dockhorn discuss: From burned out to mindset coachProblem of “elephant thinking”The two-part mechanism to building a better lifestyle Key Takewaways The 7 areas of life to build onHow to define your liberating lifestyleHow to build a community with 1-on-1The true definition of independence Connect with Uwe Website: uwedockhorn.com Twitter: https://www.twitter.com/uwedockhorn Facebook: https://www.facebook.com/dockhorn Instagram: https://www.instagram.com...
2021-01-18
28 min
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068: Jan Janzen-6-Figures is the New Minimum Wage
In this episode, Kimberly Weitkamp and Jan Janzen discuss: From cult to 6-figure entrepreneurThe importance of the "value" conversationThe downside to not "bragging" Key Takewaways The "halo is slipping" momentBreaking down your monthly needsWhat PayPal has to say about women entrepreneursWhat comes BEFORE the sales processTime IS Money...and what that really meansDefining your money archetype “Unless you sell, you don't have a business, just an expensive hobby.” Jan Janzen Connect with Jan Website: 8moneyarchetypes.com Fa...
2021-01-11
26 min
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067: Hitting Reset in the New Year
In this episode, Kimberly Weitkamp discusses The real definition of money marketing mindset and managementHow pivots and changes are a power for goodHow to hit reset after a chaotic yearThe importance of an integrated approachWhy change is inevitable Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Biz Reset Summit: https://theaudienceconverter.com/summit
2021-01-07
17 min
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066: Ridgely Goldsborough- Discovering Your Mind Type
In this episode, Kimberly Weitkamp and Ridgely discuss: Failing as quickly as possibleThe different mind typesThe importance of your MVP Key Takewaways Decision vs Thinking BrainClients...not created equalBad clients=bad businessWhat Givers, Superheroes and Sages have to do with YOUThe process of conversionAttracting the Good, the Bad and the Ugly Connect with Ridgely Discover more about Mind Types: https://mindtypes.com/kimberly Facebook: https://www.facebook.com/mindtypes Connect with Kimberly The Audience Converter
2021-01-04
27 min
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065: Reflections and Planning for 2021
In this episode, Kimberly Weitkamp discusses The role of uncertainty in businessThe importance of continuing to help Lessons learned from 2020How to move forwardTool for hitting “reset” Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/ Biz Reset Summit: https://theaudienceconverter.com/summit
2020-12-31
24 min
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064: Monika Mileva-How to Build Social Proof in Minutes a Day
In this episode, Kimberly Weitkamp and Monika Mileva discuss: Lessons from a decade of businessThe importance of educating your communitySocial proof...and what it means for your business Key Takewaways The Tony Robbins effectSocial proof methods in a few minutes a dayHow three minutes can change your standingYour Best Chapter vs. First ChapterThe problem with cookie cutter strategiesThe one exercise to remove barriersHow you're stopping yourself from building rapportThe one area to fix social proof I believe we all have a gift and we all need to be out there.
2020-12-28
27 min
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063: After Lead Generation
In this episode, Kimberly Weitkamp discusses What to do AFTER you’ve built your listHow to keep engagement upContent libraries and how to build themThe power of a dedicated time slot for engagementThe community building methods on several channels Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-12-24
17 min
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062: Shane Fielder-How to Compete with the Big Brands
In this episode, Kimberly Weitkamp and Shane Fielder discuss: From ice cream bike to entrepreneurial coachBig corporation mythsMartial art secrets to business Key Takewaways The one "trap" holding entrepreneurs backStructure=FreedomWhy smaller is betterThe one "postage stamp at a time" approachA 3-part structure for growth Connect with Shane Grab a copy of the No Fail Plan: NoFailPlans.com Website: SamuraiInnovation.com Facebook: https://www.facebook.com/FielderShane LinkedIn: https://www.linkedin.com/in/shane-fielder/
2020-12-21
30 min
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061: Building a Successful Business into 2021
061: Building a Successful Business into 2021 In this episode, Kimberly Weitkamp discusses The four parts every business owner should focus onHow to make your “pivot” lastThe “go it alone” mentality and why it doesn’t workHow to leverage community-yours and others Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-12-17
15 min
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060: Shadeed Eleazer-The Right Way to Joint Venture
In this episode, Kimberly Weitkamp and Shadeed Eleazer discuss: From the family business to entrepreneurial mastermindThe different levels of JVEntrepreneurship as community development Key Takewaways The most effective form of investmentDemystify the term "JV"The trick we play on ourselves stopping successThe key reframe about "your list"2 Golden Rules for JV PartnershipsA choose your own adventure style of JVBig myths about JVThe real partnerships in JVAdding core values to your partnership Connect with Shadeed Grab a copy of Shadeed's book: mrshadeed.com/book Website
2020-12-14
33 min
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059: Write a Welcome Series that Converts-Strangers to Loyal Fans Part 4
In this episode, Kimberly Weitkamp discusses Why you want a welcome sequenceHow the right structure builds trust fastThe real value in the customer experienceHow to harness the power of a welcome sequenceJoin the Write Your Welcome Series Workshop: https://theaudienceconverter.com/workshop Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-12-10
16 min
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057: Write a Nurture Sequence-Strangers to Loyal Fans Series
In this episode, Kimberly Weitkamp discusses Why you want a nurture sequenceHow to stand out among gift giveaways and summitsThe expertise amplifierProcess for mapping a sequenceToo many cooks in a short meal timeJoin the Write Your Welcome Series Workshop: https://theaudienceconverter.com/workshop Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-12-03
15 min
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056: Rachel Lubchansky-How to Build Community for Business Success
In this episode, Kimberly Weitkamp and Rachel Lubchansky discuss: From fashionista to entrepreneurial leaderThe “Big Hot Love Fest”How to build relationships Key Takewaways The “wait and listen” approach to finding a communityThe non-negotiable tool to building your businessBreaking down the Give and Get ModelThe path to being a great community memberWhy All-in-One doesn’t work for businessThe hold your hand approach to connecting Connect with Rachel Website: www.relimpact.com Facebook: https://www.facebook.com/RELImpact/ Instagram: https...
2020-12-01
25 min
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055: Tony Guarnaccia-Small Steps to Big Success
In this episode, Kimberly Weitkamp and Tony Guaranaccia discuss: From failed brick-and-mortar to online bakery successThe big business lessons for small business ownersThe college failure that led to top business success Key Takewaways What J-Lo/Jay-Z have in commonWhy strategy isn’t enoughThe 3-step process to successWhat service-based business don’t do…and shouldThe “Girl Scout” applicationHow Russian dolls can help your business Connect with Tony Grab a copy of Small Steps Manifesto: http://smallstepsmanifesto.com/ Website: smallstepsgrowprofits.com Twitter: https...
2020-11-23
25 min
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054: High-Converting Landing Pages-Strangers to Loyal Fans Part 2
In this episode, Kimberly Weitkamp continues the Strangers to Loyal Fans series and discusses: The real role of a landing pageHow long do you really needThe simple must-have in each pageThe question to answer for every visitorHow to build anticipation for your messages Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-11-19
14 min
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052: Choosing the Right Lead Magnet-Strangers to Loyal Fans Series
In this episode, Kimberly Weitkamp discusses How to decide on the right lead magnetShort and sweet is bestWhere to find the answersAn easy method to get started Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-11-12
15 min
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051: Sagan Morrow: Productivity Hacks for Entrepreneurs
In this episode, Kimberly Weitkamp and Sagan Morrow discuss: From health blogger to productivity specialistThe 5-month path to full-time freelancerHow to be honest about timeThe real “work” of working from home Key Takewaways The turning point of losing that “one” clientTurning your values and activities into a professionThe guided questions to ask of yourselfThe benefits of a solo retreatTake the backwards approach to goal settingThe lessons from a non-profit “We have complete control over how our business runs." Sagan Morrow Connect with Sagan G...
2020-11-09
28 min
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050: Audience Converter for Community Leaders
In this episode, Kimberly Weitkamp has a BIG announcment! A new focus for community leadersWhy we're transitioningImportance of communityCommunity as business model and changemaker Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook: https://www.facebook.com/audienceconverter Facebook Group: https://www.facebook.com/groups/3275254212546359/
2020-11-06
14 min
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049: Jennifer Yan-7-Figure Business Shift
In this episode, Kimberly Weitkamp and Jennifer Yan discuss: From software engineer to 7-figure-shift business coachHow to Marie Kondo your business3 steps to the Millionaire Mindset Key Takewaways The process of "learning to let go"The friend approach to building your businessScared vs. confidence in sales conversationsWhat you CAN control in your mindHow to learn to pivotPeople are behind what you really needHow to put "fear" in a box Connect with Jennifer Grab a copy of the COVID-19 Survival Kit: https://bit.ly/2VPftHm
2020-11-02
24 min
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047: Kaleigh Canavan-Accounting Basics for Entrepreneurs
In this episode, Kimberly Weitkamp and Kaleigh Canavan discuss: From concert promoting to accountingHow doing your own books is holding you backThe art of goal setting for your business Key Takewaways The importance of checking in on financesPricing on "feel" and why it loses you moneyThe monthly task none of us doBeginning statement and the art of verificationMaking the "small chunk" goalsRoad trip and the old school methodQuestions to ask for finding the right accounting firms On a quarterly basis...Where's your money going? Is it producing a profitable product or...
2020-10-19
26 min
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046: Lisa Cherney: Grow Your Business and Community by Getting Real
In this episode, Kimberly Weitkamp and Lisa Cherney discuss: From conscious marketing to the Queen of ClarityThe Confession QuestionsThe importance of soul searching Key Takewaways Why "proper" has no place in your businessThe hand-wavy dinner conversation you want to doQuestion to ask in marketing if there were no consequencesYour invitation to stopZero in on the "thing" holding you backAttuning to what feels good We evolve as our mission evolves Lisa Cherney Connect with Lisa Grab a copy of the 12 GFR...
2020-10-12
26 min
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045: Converting Your Audience
In this episode Doug and Kimberly discuss: Defining your goals in podcasting The importance of flexibility in podcasting and business Wins and mistakes in the startup phase of a podcast Key Takeaways: Killing your darlings...and why it’s important How organization lessens your stressPurpose and process...and how they go togetherThere is more to podcasting than just recording the audio "Figure out what you want your purpose to be. And that will help you figure out the process for creating your podcast. " — Kimberly Weitkamp ...
2020-10-05
27 min
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044: Bob Minhas-How to Be Seen as the Expert
In this episode, Kimberly Weitkamp and Bob Minhas discuss: From the computer repair man to entrepreneurial leaderThe "spray and pray" methodology and why it doesn't workBuilding a reputation Key Takewaways Buying the drill...and why it doesn't matterHow to get more "search engine points"The 3-part process to get seen onlineYour first step to becoming an expertThe "humility syndrome" and why you need to ditch it Connect with Bob Minhas Website: https://www.bobminhas.ca LinkedIn: https://www.linkedin.com/in...
2020-09-28
27 min
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043: Rachel Mazza-Cold Traffic Activation
In this episode, Kimberly Weitkamp and Rachel Mazza discuss: From SEO Agency owner to freelance copywriter to CMOConversion copy for affiliate marketingSales psychology Key Takewaways Why you should avoid templates and other "shallow" approachesThe many places cold traffic comes fromShocking number of daily ad messagesThe content-driven gold mines to exploreHow to spy on people's marketingThe Giving Mindset for selling betterHow curiosity and pain work togetherWhat to look for in a story Connect with Rachel Grab a copy of Cold Traffic Activation System at her website
2020-09-21
26 min
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042: Mark Johnson-How to Burn Your To-Do List for More Profit and Better Growth
In this episode, Kimberly Weitkamp and Mark Johnson discuss: From the cardiac unit to a balanced lifeThe neverending to-do list and how to break the cycleThe downside to “subscription” Key Takewaways Find the things that don’t contribute to yourselfWrite out your schedule for maximum efficiency The best $1 you can spend in your businessThe importance of saying, “No!”The DEA Method for your business Connect with Mark Grab a copy of 5 Top Time Management Tips: https://www.success-innovations.com/top-5-time-management-tips-landing-page/ Website: https://www.success-innovations.com
2020-09-14
28 min
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040: Robert MacPhee-How to Make Excellent Decisions
In this episode, Kimberly Weitkamp and Robert MacPhee discuss: Valet parking magnate to company culture builderImportance of company as your cultureThe constant of uncertainty Key Takewaways Listen to your body and driveWhy chasing the “money” can cause bad decisionsFinding how to the build the “money”Being on purpose is not an either/or decisionThe process for making excellent decisionsNoticing and understanding the “Change Paradox”The personal side of decision makingAchieving high, low attachmentThe question to ask multiple times to build your business “The one thing getting in the way more than anything else...
2020-08-31
25 min
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039: Rhonda Sher-Connect and Grow with LinkedIn
In this episode, Kimberly Weitkamp and Rhonda Sher discuss: From paralegal to LinkedIn expertThe use of the “no-sales zone”Journey from nothing to 6-figures Key Takewaways The new interpretation of the 80/20 ruleHow to use video on LinkedIn…even if you’re not approved to go LiveThe script to use for personal connectionsThe breakdown of profile fundamentalsThe most important 3 lines you createThe theme behind LinkedIn’s powerThe misperceptions of LinkedInHow to reach out with a reasonHow to get out of “Witness Protection” on LinkedIn Claiming the superstar we are “It was a system…and it was very sim...
2020-08-24
26 min
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038: Parchelle Tashi: Use Video to Grow
In this episode, Kimberly Weitkamp and Parchelle Tashi discuss: Schoolteacher to video production mavenThe myths people tell themselves about videoWhy video isn't complicated Key Takewaways Why you DON’T need to go viralExpensive does not equal greatVideo as algorithm hackSide hustle to full-time passionTop misconceptions around videoEveryone has something to sayWhy views don't really matterHow 100 views can make a BIG impactHow to use personalized video to growThe power of not "scalable" tacticsHow Google gives your site juice with video “If you feel like a broken record and you're always answering the same question, that...
2020-08-17
24 min
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036: Virginia Parsons: Leverage Live
In this episode, Kimberly Weitkamp and Virginia Parsons discuss: From brick-and-mortar professional hypnotherapist to online visibility expertThe first Live to ever do…without the stressFrom Hangouts on Air to FB Live to YouTube Queen…how things change and stay the sameHow to create the intimate connection online Key takeaways: Why being platform dependent doesn’t workThe top strategy for raising visibility…not what you might thinkAn easy method to connect with the cameraThe power of great descriptionsThe first step to take after you go LiveHow one Live can become over 30 pieces of contentW...
2020-08-03
25 min
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035: Show Notes: Russell Nohelty: Growing a Rabid Fan Base
In this episode, Kimberly Weitkamp and Russell Nohelty discuss: From Capital Hill to teaching creatives successThe 3-degree ruleHow NOT to build an audienceLessons to learn from Spanx and AirBnB Key takeaways: The 3 reasons people don’t buy your productCreating “Melissa the Wannabe”…and how she makes an impactThe sociology hack to running Facebook adsThe low-cost test methodHow conversations lead you to the right topicWhy demographics should be last for your marketing campaign “Business is only two things, customer and product and the interplay between the two.” Russell Nohelty ...
2020-07-27
27 min
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033: Kimberly Hobscheid: Speak Your Way to Success
In this episode, Kimberly Weitkamp and Kimberly Hobscheid discuss: From corporate ladder climber to 6-time entrepreneurThe golden handcuff escapeeThe 3 myths about speaking your way to successThe one phrase to avoid on stageThe real definition of “public speaker” Key takeaways: The path to going beyond the 1-to-1-conversationLessons from coaching her son to entrepreneurial successHow to amplify your successThe surprising “right time” to start speaking on stageAll skills for public speakers are learnableThe many stages you aren’t thinking ofThe exponential power of public speakingThe path to creating your “first talk”The 3-part structure for creating an in...
2020-07-13
25 min
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031: Marina Newington-Planning for Productivity
In this episode, Kimberly Weitkamp and Marina Newington discuss the systems to plan your life for productivity. From MBA to Certified Health Coach to Productivity SpecialistThe transformational journey to building the life you wantThe Power SystemThe block approach to planningWorking in vs. working on the business Key takeaways: The foundational approach to POWERThe magic word behind building your resultsHow to avoid “shiny object syndrome”Devising your Perfect Personal PlannerThe 5-minute practice to organizing your whole dayTransitioning your mind to “work mode”The importance of planning your planningHow to calendarize your big tasksYOU are an appointme...
2020-06-29
27 min
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030: Lori Saitz: How to Dominate at Networking Events
In this episode, Kimberly Weitkamp and Lori Saitz discuss: From a shy childhood to networking strategy coachThe Art of Making ConnectionsHow to go from room full of people to 1-to-1The mistaken perception of networking Key takeaways: The first thing to do before you go to a networking eventThe “sideways smile” approachReframe of networking to making new friendsThe communication vs connection platforms approachThe difference between in-person and social “connections”Most awful question to ask at a networking eventThe real “success” metric at a networking eventDiscover the “matchmaker” at events “There are so many more substantial q...
2020-06-22
24 min
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029: Emerald Peaceful Greenforest: Wealthy Life Mentor
In this episode, Kimberly Weitkamp and Emerald Greenforest discuss: From real estate leader to the wealthy life mentor lifeThe cultural belief holding most entrepreneurs backHow we are stealing from ourselves as a THIEFShining a light on our value Key takeaways: Why a wealthy life is more than just the moneyThe danger of “siloing” ourselvesHow to break out of scarcityThe blocks we’re putting in place to prevent moneyThe practice we should be putting in place for growthThe 5 ways we ward off wealthFalling into the “Whining over Wine” mentalityThe two parts of “waiting on….”How to climb Messenge...
2020-06-15
28 min
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028: The No Website Get Started Guide
In this solo episode, Kimberly lays out how to get started, today, without a website. Key Takeaways The new “no-website” approach to getting started... The only 3 things you need to launch your online business... Why home pages are overrated... Owning your play space... The "wait until" syndrome... The most important 8 seconds of your online business... The way to automate... A lot of people approach a website as another excuse to not get started. Kimberly Weitkamp Your...
2020-06-08
22 min
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027: Tom Poland: Leadsology
In this episode, Kimberly Weitkamp and Tom Poland discuss: From frustrated business owner to top lead generating systemHow to market the “invisible”Your gift to the world and how it generates your success Key takeaways: The difference between washing machines and your service-businessThe process for generating leads is the same…with or without the internetThe “love at first sight” lesson to learnHow to infuse your marketing with yourself for successThe process to earn the right to make an offerThe difference between a “training” webinar and the right method to make an offerThe actual number of exposures i...
2020-06-01
27 min
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026: Cheryl Hodgson-Grow and Protect Your Brand
In this episode, Kimberly Weitkamp and Cheryl Hodgson discuss: From trademark lawyer to brand advocateThe many elements behind your brandHow to protect your brand-legally and in marketingProtect yourself early Key takeaways: Why the internet changed everything for brandsThe biggest mistake people make when creating their brandThe first step to building your brandThe Springsteen concert method to building your audienceBuilding the value of your brandThe #1 thing an investor will ask youThe village effort to protecting and building your brandThe shocking truth about what’s not taught in law schoolThe good and bad news about the in...
2020-05-25
26 min
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023: Dana Pharant-The Inner Dominatrix
In this episode, Kimberly Weitkamp and Dana Pharant discuss: From bankruptcy to the Inner DominatrixBeing a top female role model in businessHow to get honest with yourselfHow story is the foundation of your branding Key takeaways: Why repelling people is key to growing your businessWhy pleasing everyone keeps you from your goalsFinding your top 100 stories and how they impact youAim to “get it wrong” in businessHow to put yourself in your communicationsBuilding the feel and vibe of the company into what you doHonesty building your personal branding “Business, for me, is the extreme sport...
2020-05-04
27 min
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022: Brad Cote-How to Build Systems into Your Business
In this episode, Kimberly Weitkamp and Brad Cote discuss: From playground entrepreneur to multi-7-figure business ownerThe lessons from therapy that help you grow your businessWhy a model “for everyone” works for no one Key takeaways: The need to “triage” your businessAutomation needs to be built in, but not take overHow to build in automation without removing the “personal touch”Focus on 60 minutes a day to work on and grow your businessThe one software you must have to start building systemsThe types of processes that are great for automationConnecting the big goals with the small goals “Anything...
2020-04-27
24 min
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021: Cherrelle Scott: How to Build Design Into Your Business
In this episode, Kimberly Weitkamp and Cherrelle Scott discuss: The journey from student to mentor for female entrepreneursHow to find the right fit for your needsThe top things to look for in a graphic designer Key takeaways: Why you shouldn’t only rely on Facebook groups for guidanceThe Mis-Information Rabbit Hole and how to avoid itThe longevity of your logoTemplates can destroy your brand and the legal nightmaresThe myths behind “overnight” successesThe reality behind “entrepreneurship” and the hard work required “With logos, it’s all about consistency” -Cherrelle Scott Connect with C...
2020-04-20
26 min
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020: Gwendolyn Gay-Content Creation in Less Than 5 Hours a Month
In this episode, Kimberly Weitkamp and Gwendolyn discuss: From large agency creator to creating her own content empireHow to regularly get your content done in less than 5 hours a monthHow to create content for yourself and your clients Key takeaways: Why you need to find the right tech and content strategy for your businessConsistency and value-are you meeting both?The difference between batching and repurposing and how to make the most of bothTime vs. Money-Is it worth your time?The method for creating 3 months of content in one sittingSimplicity is the key to content...
2020-04-13
27 min
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019: Gwendolyn Young-How to Automate as an Entrepreneur
In this episode, Kimberly Weitkamp and Gwendolyn Young discuss: How to be intentional about digital communicationsCrafting the customer experienceGame-changing software for entreprenuers Key takeaways: The magic phrase to use for focusHow to frame “the rules” for your client’s benefitThe questions to ask before automatingThe lost time with back-and-forth communicationThe $40,000 mistake to avoidThe questions to ask before automating “An inefficient process applied to an electronic or virtual process is still an inefficient process.” –Gwendolyn Young Connect with Gwendolyn Your Virtual Admi...
2020-04-06
22 min
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017: Judy Weintraub-Short Books to Build Expertise
In this episode, Kimberly Weitkamp and Judy Weintraub discuss: How to re-purpose your assets into a bookHow to use your book to build your expertiseDiscovering where and when you should create your own marketing materials Key Takeaways: Why shorter is better for your business authority bookYou already have the material for your next bookThe step-by-step process for writing your bookThe true cost of writing in time and resourcesA book by itself isn’t enoughA key question: “Who is the right reader for your book?” “Identifying why you want to write the book in the firs...
2020-03-23
22 min
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016: Tameika Isaac Devine-How to Achieve Work-Life Integration
In this episode, Kimberly Weitkamp and Tameika Devine discuss: The difference between work-life balance and work-life integrationThe 24/7 cycle and the reality of entrepreneurshipHow to be the CEO of your life Key takeaways: It’s unfair to yourself to divide your lifeThe importance of modeling what you’re doingSet dedicated time to get your goals doneHire your weakness “You need to give yourself permission to allow your priorities to drive your action.” Tameika Devine Connect with Tameika Website: www.adevinelife.com Twitter: @tidevine Instagram: @tameikai...
2020-03-16
25 min
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015: Joanna Ziemlewski-Overcoming Imposter Syndrome
In this episode, Kimberly Weitkamp and Joanna Ziemlewski discuss: From chemical engineer to empowerment coachHow the mind is programming…and how to change itWhat beliefs do I need to keep…and which to ditch Key takeaways: Most of our early years impact how we thinkHow to define your storyIt’s not what happens to you, but how you respond to itWhat Beyonce and Madonna can teach us about running our businessRedefine “fraud” and choosing the right identityWhen to outsource and when to own “Entrepreneurship is really one of the biggest spiritual games that there is. It...
2020-03-09
26 min