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Kirsten Hammond

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Podcasting for Educators: Podcasting Tips for Online EntrepreneursPodcasting for Educators: Podcasting Tips for Online Entrepreneurs159. Double the Fun: What It's Like to Host Two Podcasts with Kirsten HammondYou may already have a podcast, but have you ever considered starting a second one? I know lots of people who love podcasting so much that they've started a second show for all kinds of reasons.Today's guest, Kirsten Hammond, is one of those podcasters. She is here to tell us about her experience with why she started two separate shows and some of the struggles that have come up along the way. Kirsten also shares some great tips for staying organized, how you can repurpose existing content, and more!If you're thinking about starting...2024-07-1731 minThe Rebranded TeacherThe Rebranded TeacherCrafting a Cohesive Brand: Insights and Tips from Kirsten HammondWhat common mistakes are holding back your Teachers Pay Teachers (TPT) business, and how can you avoid them? Join us as Kirsten Hammond, a seasoned teacher and thriving TPT seller, shares her journey and insights on developing a clear business strategy from the start. Drawing from her own experience transitioning from teaching various grades to honing in on upper elementary social studies, Kirsten emphasizes the importance of finding a niche and building a cohesive brand. Learn how a scattered assortment of resources can confuse buyers and hinder your store's growth, and discover the benefits of a focused, strategic approach...2024-06-1726 minSchooled In SocialsSchooled In Socials52. Client Success Story: Focusing on One Social Media Platform to Market Your Teacher Business with Kirsten HammondWhen it comes to marketing your teaching resources on social media, you have A LOT of options. From Instagram to Facebook to Tik Tok and more, it can feel overwhelming trying to do ALL of the things. But it doesn’t have to be that way. Today, my client Kirsten Hammond is joining us and shedding some light on how you can focus on one social media platform and still successfully use social media marketing for your teacher business. Kirsten is a teacher turned business owner who creates educational resources and curricula for upper elementary soci...2024-04-0324 minThe Rebranded TeacherThe Rebranded TeacherThe Importance of Brand Strategy for Your TPT Business with Kirsten HammondIn this episode, we're talking with Kirsten Hammond from The Southern Teach Design and Branding to dive deep into the world of brand strategy and how it can be a game-changer for your Teachers Pay Teachers business. Whether you're just starting out or looking to refine your brand, this episode is packed with actionable ideas to help you stand out in the TpT marketplace.We'll explore the crucial elements of creating an engaging brand identity that resonates with your audience. Kirsten also shares some examples that has been successful with her own business. Kirsten's Instagram:2023-08-2833 minElite Edupreneurs: Empowering Educators to Become EntrepreneursElite Edupreneurs: Empowering Educators to Become Entrepreneurs144. How to Develop a Brand Strategy with Kirsten HammondIn this episode, Kirsten Hammond shares how she helps TPT sellers with their branding and product listings. She also highlights the value of brand strategy and how to identify who your target audience is and what they need. Kirsten Hammond is the founder and CEO of The Southern Teach and The Southern Teach Designs. She is a Texas teacher who creates engaging and minimal-prep educational ELA/SS resources for upper elementary teachers. Kirsten helps teacher sellers with tips and strategies on how to start, build, and grow a well-designed brand and storefront that draws attention and brings...2023-08-2230 minThe Social Studies Teacher PodcastThe Social Studies Teacher Podcast7 Fun Social Studies Activities that Students Will LoveIn this podcast episode, we'll dive into some exciting and engaging social studies activities that your students are sure to enjoy! As a teacher, you understand the importance of integrating hands-on experiences and interactive learning into your lesson plans, and these ideas will help you achieve just that.By the end of this episode, you'll have a whole toolkit of fun ideas at your disposal for teaching social studies in a dynamic and effective way! So tune in and discover how you can elevate your social studies lessons with these enlightening activities!In...2023-07-1113 minThe Social Studies Teacher PodcastThe Social Studies Teacher Podcast4 Ways to Make Social Studies Lessons EngagingAre you tired of your social studies lessons falling flat? Do you want to make sure your students are engaged, challenged, and excited about learning about history, geography, and current events? In this episode, we explore 4 ways to make social studies lessons engaging. Whether you're a new teacher looking to spice up your curriculum or a veteran educator seeking fresh ideas, tune in to discover how to get your students excited about social studies lessons.In this episode, you will learn:4 ways to make social studies interesting for upper elementaryexamples of how I made...2023-07-0414 minThe Social Studies Teacher PodcastThe Social Studies Teacher Podcast4 Reasons Why Social Studies Should be a Priority in the ClassroomSocial studies is more than just memorizing dates and facts! Time and time again, social studies is often overshadowed by other subjects. Even still, it is important for students to have a solid foundation in this subject.Let's dive deeper into why teaching social studies should be a priority for the upcoming school year!In this episode, you will learn:4 reasons why social studies should be a priorityresources for extra supportRelated Resources and LinksBlog Post - Episode 2Free Sample - Guided NotesSmart and Simple Social Studies Membership2023-06-2708 minThe Social Studies Teacher PodcastThe Social Studies Teacher Podcast3 Frustrating Challenges Faced by Social Studies Teachers in Upper ElementaryLet's face it - social studies teachers in upper elementary face unique challenges! Most of the time, we teach social studies in conjunction to other subjects, and those other subjects are usually high-stakes and are emphasized more. This causes social studies to be pushed to the side more than we'd like. I recently read an article on exactly this topic, so I wanted to share with you my thoughts of 3 challenges mentioned and some potential solutions.In this episode, you will learn:3 common challenges faced by upper elementary teachers who teach social...2023-06-2013 minThe Social Studies Teacher PodcastThe Social Studies Teacher PodcastThe Social Studies Teacher Podcast: 6 Exciting Reasons You Should ListenWelcome to the official trailer of The Social Studies Teacher Podcast! In this podcast for educators who teach upper elementary, I'm excited to share with you some tips, strategies, and insights into how to make social studies culturally relevant, engaging, and fun for you and your students in the upper elementary classroom.The first episode of the podcast will be launched on June 20, 2023! In this trailer, you will learn:my background in education + some fun facts3 reasons why I created this podcast3 reasons why you should tune in (what to expect on...2023-06-1210 minThe Creative Teacher PodcastThe Creative Teacher PodcastCTP is out...for...SUMMER!It's officially 2 seasons down for The Creative Teacher Podcast! Thank you all for listening and supporting this podcast. As we take a break for the summer, I want to share with you some opportunities to learn from me! Join the Summer Email SeriesRegister for the Teacher Seller Summit (affiliate link)Register for TPT Forward 2023 Mentioned in this episode:New quarterly product listing service option available!I launched the Ready Set Revamp product listing service last year and was OVER THE MOON with how well...2023-06-0105 minThe Creative Teacher PodcastThe Creative Teacher PodcastI'm Quitting - My Experience Leaving the Classroom to Work on TPTIn 2021, I resigned from teaching mid-year and leapt "full-time" into my teacher business. The situation wasn't in the way I expected - I had planned on coming back from maternity leave that school year.Have you ever thought about what it would look like if you were to leave teaching to work on your business full-time? This episode will hopefully have you thinking some scenarios and what if's whenever (if ever) you wish to take that step.In this episode, you will learn:My story of why I resigned mid-yearTips on giving yourself a...2023-05-2919 minThe Creative Teacher PodcastThe Creative Teacher PodcastThe Importance of Having a TPT Buddy or Mentor with Laura FogleDo you ever feel like you're an island in a sea of other teacher sellers? You're not alone! There are plenty of ways to reach out and find a TPT buddy or mentor to connect with - and the benefits are endless! Laura Fogle is here on the show to chat about why it's important to find a teacher seller friend in person or online!Laura has been happily selling resources in her Teachers Pay Teachers store for 8 years. Her store and blog is Happy Teacher Happy Students and focuses on creative elementary...2023-05-2229 minThe Creative Teacher PodcastThe Creative Teacher PodcastThree Business Tools that Have Helped My Productivity TREMENDOUSLYI love to share teacher seller business tools, especially when they help with productivity! If you're feeling the overwhelm of trying to maintain business tasks and do all the things, I hope you can listen into this episode as I share with you highly recommended paid and free tools you can use to help manage your business.In this episode, you will learn:How I found out about each toolBenefits and features of each toolHow I use the tools in my businessHow the tools have helped boost my productivityResources and Links2023-05-1522 minThe Creative Teacher PodcastThe Creative Teacher PodcastUsing Mockups and Moveable Pieces to Create Unique Images for your TPT Business with Kelly HarvillHave you ever seen the same mockups on product listings or social media posts? Maybe you feel discouraged that a lot of sellers are using the same images for your store, just like the fonts and clipart we all know about.The good news is that we can stand out and be unique even with mockup images! Our guest Kelly Harvill will share with us insight on how we can make this happen.Kelly is an educator and photographer who also sells resources, mockups, and images through her TPT store and membership. You can connect...2023-05-0829 minThe Creative Teacher PodcastThe Creative Teacher PodcastBalancing a Teacher Business and Being a Work From Home MomMommin' isn't easy! And neither is being a teacher business owner. Doing both? Some days it seems nearly impossible! How in the world does one juggle it all? A common question I get asked a lot is something to the effect of, “How do you fit in time to work on your TPT and service-based businesses with 3 kids?"Today I'll share with you some tips that have (for the most part) helped make it a lot more manageable!In this episode, you will learn:   productivity tips for teacher sellers who also have kids...2023-05-0124 minThe Literacy Dive Podcast: Reading and Writing Strategies for Upper Elementary Teachers and ParentsThe Literacy Dive Podcast: Reading and Writing Strategies for Upper Elementary Teachers and Parents133. How the Enneagram Can Be a Powerful Teaching Tool with Kirsten HammondToday’s episode is on a topic that’s gaining popularity amongst everyone, which is the Enneagram test. This personality theory helps determine certain characteristics based on a variety of factors. And while it’s good to be self-aware, this information can be beneficial in the classroom. My guest today, Kirsten Hammond, is sharing how the Enneagram test can be a powerful teaching tool.For those that are unaware, Kirsten first gives a brief overview of the Enneagram test and outlines the nine different primary personality types. From there, she explains how it can be used to differ...2023-05-0144 minThe Creative Teacher PodcastThe Creative Teacher PodcastUsing Color Psychology in Your TPT BrandingDid you know that colors play a HUGE role for us as a consumer and as a business?  Whether you are rebranding your TPT store or are launching a new TPT business, you want to select colors that represent your brand personality.In this episode, I will share with you interesting info and statistics on color psychology and also share with you 3 steps to relate color psychology to your teacher seller branding!In this episode, you will learn:   what color psychology is characteristics that describe colors and popular brands associated with each colorinteresting statistics relatin...2023-04-2423 minThe Creative Teacher PodcastThe Creative Teacher PodcastEnneagram for Teacher SellersYou may have heard of Enneagram for Big Kids, or Enneagram for Teachers.... now I think it's time to bring you Enneagram for Teacher Sellers! Get out your pen and paper because this episode I have for you is riddled with tips for being your best teacher seller self while keeping your Enneagram type in mind.Before you listen, make sure you know your Enneagram type! You can take a quiz here: ⁠Personalitypath.com⁠Here's what you'll learn in this episode:Characteristics of each Enneagram typePossible pitfalls or limiting beliefs as teacher business owners for...2023-04-1727 minThe Creative Teacher PodcastThe Creative Teacher PodcastMockup Magic with Katie BrockmeyerEver feel unhappy with your product photography or wondering how to amp up your branding for your listings and social media? Well, my friend, you're in for a treat, because the wonderful Katie Brockmeyer is a guest on the podcast to talk about about the magic of mockups for TPT sellers!Katie is a TPT product photographer that helps creators make their products shine through stunning images, captivating videos, & easy to use mockups!Here's what you'll learn in this episode:What mockups are and the types of mockups out thereThe benefits of mockupsThings to...2023-04-1024 minThe Creative Teacher PodcastThe Creative Teacher Podcast8 Teacher Website Must-HavesDo you have a teacher website (or have been thinking about starting one)? Don't skip some important things to include on your website!I've had a website for my business since 2020, and along the way, I've made quite a few mistakes (including the platform I used). I'm sharing with you what's important and necessary to make sure to add to your website that not only will keep things legal, but will also deliver a user-friendly experience. Listen for some tips on website must-haves!In this episode, you will learn:   8 things to add to your tea...2023-04-0324 minThe Creative Teacher PodcastThe Creative Teacher PodcastUpdating TPT Resources with Alex BaxterYou might love to create teacher resources and create product listings for your resource. But what about UPDATING your resources? When is it time to give your resource a facelift? What are some best practices on taking the time to go back and add more? Well, my friend, you'll get those questions answered (and more) in this episode with Alex Baxter! Alex is a former teacher turned full-time TpT seller. When she isn't running her own store, she loves helping other teacher authors grow their businesses through her podcast and Facebook group The Terrific Teacherpreneur. Alex loves s...2023-03-2723 minThe Creative Teacher PodcastThe Creative Teacher Podcast4 Ways to Attract Potential Customers on TPTWelcome to the TPT matrix. This episode shares with you 4 ways to attract customers specifically on the TPT platform! This is in the form of a matrix in that each of the strategies I share with you are high or low outcome and high or low prep!PLEASE NOTE! This is not to say that one is worse than the other. Pick an attraction strategy that works best for you. This is just my opinion and my experience. Everyone might have a different outlook!Here are my best tips that you'll find...2023-03-2017 minThe Creative Teacher PodcastThe Creative Teacher Podcast5 Blogging Strategies for Teacher SellersBlogging is not dead, friends! It’s alive and thriving!Even with the boom of podcasts, blogging is still a great way to drive traffic to your products, especially if you’re like me and you LOVE to write.Decide on whether or not blogging is a great asset to your business and see what you can do to get started or listen for tips on how you could improve your blogging game!Here are my best tips that you'll find in this episode:how...2023-03-1321 minThe Creative Teacher PodcastThe Creative Teacher Podcast2 Graphic Design Trends for 2023Have you ever wondered what exactly is trending in design right now and how you can apply it to your TPT business? Maybe you're not the most confident in really knowing what's in and what's out design-wise?  In this episode, I'm sharing with you a couple of graphic design trends for 2023. I also share with you two coffee shops who utilize these graphic design trends in their branding and how it can be used in your teacher business. Grab a cup of coffee and listen in with me!   ...2023-03-0619 minThe Creative Teacher PodcastThe Creative Teacher PodcastSeller Strategy - Batching and Editing Similar TasksIf you have to proofread and edit a hefty and large resource, it can feel daunting.In this super short episode, I have a quick tip of how you can batch what you're creating and how to edit it. The process I use is really helpful and I'm able to catch most of my mistakes later down the pipeline. It also helps me easily see what is working and what needs to be changed during the product creation process. Here are my best tips that you'll find in this e...2023-03-0210 minThe Creative Teacher PodcastThe Creative Teacher PodcastGet Savvy with Social MediaOkay, okay... I'm not the BEST person to talk to about social media. But that doesn't mean I don't have a few tricks up my sleeve!This remix episode focuses on tips and strategies to create and market content for your social media accounts so that it matches your brand.In this episode, you will learn:the true purpose of social mediatips for using social media purposefully (through planning, using templates, and scheduling content)my best tips on showing up consistently on Instagram, Facebook, and TikTok 2023-02-2717 minThe Creative Teacher PodcastThe Creative Teacher PodcastTaking the Leap From Teacher Side-Hustle to Full-Time Business Owner with Amy PorterfieldAre you a teacher working full-time in the classroom (and working on TPT or your teacher business hustle on the side), knowing that you're meant for something more? On the fence about whether or not to go all into your TPT business and leave the classroom?I’m excited to introduce you to Amy Porterfield, host of top-rated podcast, Online Marketing Made Easy, and a 9-to-5 escapee who built an 8-figure online business on her terms. Amy will share with you plenty of golden nuggets on giving your two weeks notice and taking that leap into being a...2023-02-2033 minThe Creative Teacher PodcastThe Creative Teacher PodcastEmail Marketing with EaseHave you started an email list yet?An email list is a collection of names and email addresses who have given you permission to send updates and marketing materials through an email service provider (which we’ll talk about later).Email lists are a completely different ballgame than Instagram or Facebook, but in a very good way. For one thing, YOU OWN your email list. You do not own Instagram, Facebook, and Pinterest.In this episode, you will learn:why yo...2023-02-1319 minThe Creative Teacher PodcastThe Creative Teacher PodcastTax Tips for Selling Resources on Your WebsiteThis is the first bonus episode of 2023! I asked Emily Bryant about tips regarding charging sales tax on your own website through WooCommerce and Shopify. Turns out - it's not as scary as you may think!In this episode, you will learn:What nexus is 2 types of nexus (physical vs economical)How to keep track of nexus for physical and digital productsRecommended tools to keep track of nexus for all states...2023-02-0913 minThe Creative Teacher PodcastThe Creative Teacher PodcastBookkeeping Best Practices with Emily BryantFeeling intimidated by taxes or bookkeeping? It doesn't have to be scary! Our guest Emily Bryant knows the ins and outs of bookkeeping and the uniqueness of selling on TPT. Emily has been in the Tax and Accounting Industry for 10 years and started her company, All About Accounting, in 2017. She is packed with knowledge and advice that can help you optimize your tax strategy and business bookkeeping. The best part? Her business works EXCLUSIVELY with the TPT Community! In this episode, you will learn: ...2023-02-0631 minThe Creative Teacher PodcastThe Creative Teacher Podcast4 Ways to Stand Out in the TPT Search ResultsWondering how to adjust and tweak your resources so that they stand out in a lineup of similar products?While we can't control everything about the TPT search algorithm, a little bit can go a long way.This podcast episode will help you with tips on how to optimize your resources for maximum impact with 4 important (but surprisingly easy!) ways to stand out in the TPT search results.In this episode, you will learn about:2023-01-3015 minThe Creative Teacher PodcastThe Creative Teacher PodcastLevel Up Your Product Listings and MarketingAre you looking to level up your product listings and marketing?This podcast episode is all about how to take your product listings to the next level. Learn how your sales can improve with optimization and repurposing for marketing!In this episode, you will learn about:3 common misconceptions about product listings and marketing on TPT 4 tips to level up your product listings and marketingResources and LinksBook a service with me! >> thesouthernteachdesigns.com/s...2023-01-2314 minThe Creative Teacher PodcastThe Creative Teacher PodcastLevel Up Your BrandingReady to level up your branding?In order to create a successful business, you need to have a strong and unique brand. Your brand is what sets you apart from the competition and makes you memorable. It’s essential that you take the time to create a "signature" that represents your business well.In this episode, you will learn:3 common myths and misconceptions related to branding3 tips to level up your branding in your teacher businessResources and Links...2023-01-1612 minThe Creative Teacher PodcastThe Creative Teacher PodcastWhat to Expect When Hiring a Service Provider with Chloe TascoffIf you're interested about service providers and how they help other teacher business owners, this is a must-listen! I have special guest Chloe Tascoff on the podcast to talk about all things hiring for your TPT business!Chloe is a former teacher-turned-business-owner. She started out selling her resources on TpT and while doing so, accidentally slipped into video marketing for teacher authors! Chloe currently lives in Ohio with her two children, two dogs, and her husband.In this episode, you will learn about:Chloe's journey as a service...2023-01-0937 minThe Creative Teacher PodcastThe Creative Teacher PodcastMy Journey as a Freelancer - Adding on to my Teacherpreneur BusinessBelieve it or not, I wasn't always intending on also starting a service-based business in addition to having a TPT store. It just kind of happened that way (and it's turned out to be a great asset to my business overall!This episode is perfect if you want to know the story - both the good and the bad - of what it was like to start a service-based business. If you're interested in also helping TPT sellers (or if you're curious to see what it's like behind the scenes), this is a great episode to listen...2023-01-0224 minThe Creative Teacher PodcastThe Creative Teacher PodcastCTP Top 10: My Favorite Tidbits from 2022It's almost 2023! As we inch closer to the new year I wanted to take a moment and share with you my top 10 favorite podcast clips from 2022. It's been a great year, and I can't wait to see what else is in store in 2023!Resources and LinksEpisode Show NotesLet's connect!TPT Store: The Southern TeachWebsite: thesouthernteachdesigns.com⁠Instagram: @thesouthernteach.designsFacebook: The Southern Teach Design and BrandingMe...2022-12-2633 minThe Creative Teacher PodcastThe Creative Teacher PodcastMy Biggest Month on TPT - 3 Things I Did to ScaleIf there's one thing I've learned as a seller on Teachers Pay Teachers, it's that you have to be constantly evolving and trying new things to scale your business. In August 2022, I had my biggest month yet on TPT, and here are three things I did to make it happen.In this episode, you will learn about:3 things that helped contribute to a month that knocked the socks off of previous monthsTips and recommendations on optimizing your resourcesResources and Links2022-12-1918 minThe Creative Teacher PodcastThe Creative Teacher PodcastHolistic Marketing in your TPT Business with Jenzaia DiMartileIf you're like me, you are always looking for ways to improve the marketing side of your TPT business, whether it's through improving your product listings or finding new and innovative ways to market yourself. So today I'm excited to introduce you to Jenzaia DiMartile and her wonderfully holistic approach to marketing your TPT business. Jenzaia is an expert in all things social media and Facebook Ads, and she knows exactly how to help you reach your target audience. Her methods are tried and true, so if you're ready to take your business to the next level, t...2022-12-1236 minThe Creative Teacher PodcastThe Creative Teacher PodcastYour Product Listing Must-HavesAs a teacher, you know how important it is to find the best resources for your classroom. When you're shopping on Teachers Pay Teachers, it's essential to make sure your product listings are as effective as possible. Here are some tips to help make sure buyers can find your products and they get excited about what they see!In this episode, you will learn:My TpT Journey3 things to consider when revamping your storeProduct listing must-haves for product covers, thumbnails, previews, titles, and descriptions2022-12-0522 minThe Creative Teacher PodcastThe Creative Teacher PodcastFrom Flop to Viral: When TPT Resources are Suddenly TrendingHave you ever created a resource for Teachers Pay Teachers (TPT) that you thought was great, only to have it flop? Maybe it just didn't get the attention you thought it would, or maybe people didn't seem to like it as much as you did. But then, out of nowhere, your resource goes viral and is being shared all over social media! What's going on? Why did this happen now? It can be really exciting when one of your TPT resources suddenly becomes popular. But what makes a resource go viral, and why does it happen at c...2022-11-2812 minThe Creative Teacher PodcastThe Creative Teacher PodcastManaging Your Time as a TPT SellerAs a TPT seller, it's important to manage your time well. There are so many things to do - optimizing product listings, marketing, communicating with customers, creating new products - that it can be easy to feel overwhelmed. A question I get often is, "How do you do it?!" I promise you, I'm less than perfect and can drop the ball at times (for good reason).In this episode, you will learn:3 ways I try to manage my time as a TPT seller an...2022-11-2119 minThe Creative Teacher PodcastThe Creative Teacher PodcastHow Digital Courses Have Helped My BusinessWhen I first started selling on Teachers Pay Teachers, I was pretty clueless. It was my first time ever setting up an online store and I had no idea what I was doing. Thankfully, there are so many amazing digital courses out there (both inside and outside of the TPT world) that can help you start and run your business like a pro! After taking a few of these courses, my business flourished. In this episode, I'll share with you a couple of courses that helped me the most and explain how courses can benefit yo...2022-11-1418 minThe Creative Teacher PodcastThe Creative Teacher PodcastA Design Secret That Will Help Boost TPT Store SalesIf you're like me, you're always looking for ways to boost your TPT store sales. Well, I've got a secret weapon that I want to share with you! It's something that I've been doing for over 2 years that has helped increase my sales exponentially - and it's helped me stand out among teachers and TPT sellers alike. Are you ready for it?In this episode, you will learn:One design secret you MUST know as a TpT sellerTwo mistakes that I have personally gone through as a TpT s...2022-11-0718 minThe Creative Teacher PodcastThe Creative Teacher PodcastHow a TPT Storefront Makes or Breaks a SaleWhat's spookier than a ghost or a haunted hayride to a designer? A product or service that is not well-designed. Have you ever taken a look at your storefront on TPT and shuddered? Maybe you cringe at how it doesn't go well together (but you just don't know what it's missing)? Today we're going to change that - because believe it or not, if a potential buyer takes a look at a store that is not well-designed, there's a pretty low chance of converting them into customers. In...2022-10-3122 minThe Creative Teacher PodcastThe Creative Teacher PodcastHow to Convert Print Resources to Digital using Google Slides and EaselDigital resources in this day and age are a necessity.With many students learning virtually due to the pandemic, TPT resources that don’t have the flexibility to be for both face-to-face and distance learning may end up hurting, rather than helping your sales.What are you to do when all you have in your TPT store are printable resources? How can you convert these to digital without having to start completely from scratch?Well my friend, this is where repurposing comes into play (and a little bit of tech know-how)!2022-10-2420 minThe Creative Teacher PodcastThe Creative Teacher PodcastPlanning a Viral-Worthy ResourceSocial media videos and news stories can go viral - can TpT resources go viral too?Absolutely!Even if you're not looking to be the next best hit, I will share with you tips on what goes into planning out a resource that teachers and students LOVE!In this episode, you will learn:The 5 steps in the product creation processTips on how to determine your big idea Tips on how to align your new resource with standards and goals2022-10-1715 minThe Creative Teacher PodcastThe Creative Teacher PodcastHow to Stand Out in a Noisy Online WorldIt can be hard to stand out when there are so many other teacher-authors selling similar resources as you. How does one stand out in a noisy online world?Think about any other business outside of TPT. How do they do it? I give you some tips on standing out and showing up for your audience, even when it may feel like no one is listening to you. In this episode, you will learn:What a core differentiator is Why it's important to sta...2022-10-1014 minThe Creative Teacher PodcastThe Creative Teacher PodcastHiring a VA for Your TPT Business - Daunting or a Dream?Sometimes it's so hard to do everything in your business - from product creation to updating resources, product listings, and marketing. There are only so many hours in the day! Could a VA be the answer to your problems? The consensus is  - it's complicated! I received a really great question from a podcast listener about VAs. And the question was SO good, I decided to make a whole podcast episode of it! In this episode, you will learn:What a VA isThe diff...2022-10-0323 minThe Creative Teacher PodcastThe Creative Teacher PodcastRecent TPT Changes - and What You Can Do About ItThis a bonus episode from the heart! I've been reading and listening to stories of sellers, both new and established, who have experienced both positive and negative effects of the recent TPT search algorithm changes. I share with you my thoughts on the matter, as well as 3 tips on what you can do.Sometimes you gotta be real, and this is one of those episodes. Hope you're able to take something out of it! Chat with me on Instagram on your thoughts and/or experience! @thesouthernteach.designsM...2022-09-3013 minThe Creative Teacher PodcastThe Creative Teacher Podcast6 Tips to Showcase Your TPT Products Using Stock PhotosIt’s extremely important to capture the attention of a potential customer when selling resources on TPT.Even more important is that potential customers can take a preview to see EXACTLY what they would be buying.While printing out and taking photographs of your resource in action can help solve this problem, creating mockups of your products using stock photos is another great way to show off your resources if you don’t have the time or resources to print out and take pictures of everything.In this...2022-09-2617 minThe Creative Teacher PodcastThe Creative Teacher PodcastListening to Your Customers on TPTIt can be SO frustrating to see 3- and 4-star reviews on your prized TPT resources (or worse)! But believe it or not, taking in those reviews and listening to your customers can be a valuable learning experience. TPT is our baby, but it's not everyone's cup of tea. And that's okay! Regardless, it's important to provide quality customer service. In this episode, you will learn:What customer service is3 things to keep in mind with your customers2 ways to listen to your customers (whether good or...2022-09-1917 minThe Creative Teacher PodcastThe Creative Teacher PodcastYour TPT Store, Great British Bake Off StyleOne of my favorite shows to watch is the Great British Bake Off. In each episode, a set of amateur bakers are given three challenges based on that week's theme: a signature challenge, a technical challenge, and a show-stopper.The themes each week vary; sometimes it's cake week, other times it's pastry week. I love a good analogy, so I'll be relating this addictive baking show to your TpT business! Let's do a quick overview of each one and what it stands for in the TpT world. In this episode, you will learn: 2022-09-1215 minThe Creative Teacher PodcastThe Creative Teacher Podcast5 of the Latest TPT Trends for SellersYou hear many other teacher-authors saying how important it is to stay current, relevant, and top of mind, but WHAT exactly are the trends to make this all happen?For the first episode of Season 2, I give you 5 of the latest TPT trends for teacher sellers that you can implement in your resources and marketing strategy for your TPT store!In this episode, you will learn:What a trend isTypes of trends to be aware of in your TPT business5 important trends happening in the last 6-12 monthsTips on how to...2022-09-0524 minThe Creative Teacher PodcastThe Creative Teacher PodcastWays to Revise or Refresh Your TPT BusinessWe've made it to the very last episode of Season 1! To commemorate this inaugural season, I want to share with you a variety of ways you can revise or refresh your TPT business (and yourself) this summer - or whenever you feel a reset is necessary! Throughout the episode, I share with you some of my favorite episodes of the season that relate to each tip, as well as the top 5 most downloaded episodes that are a MUST to go back and listen to! Thanks for tuning in to th...2022-05-3018 minThe Creative Teacher PodcastThe Creative Teacher PodcastUsing Idea Pins to Grow Your Teacher Business with Emilee ValesAre you ready to throw the towel and give up on Pinterest? Not just yet, my friend! What typically has worked in the past in our pinning strategies may have to shift to something new and trending in Pinterest - Idea Pins! Luckily, we have special guest Emilee Vales breaking it all down for us! Former teacher turned Pinterest Marketing and Ads Strategist, Emilee thrives off of diving into her clients data and analytics to create personalized strategies that will ultimately turn their traffic into profit! When she's not obsessing over how she can take her clients f...2022-05-2340 minThe Creative Teacher PodcastThe Creative Teacher PodcastUsing Data to Drive TPT Product CreationDo you feel as though you're in a rut, wondering what product to create next? Or maybe you've run out of ideas on products to add to your TPT store. Try this exercise (workshop style) to help you find you next best product!In this episode, you will learn:a step-by-step way to check what's sellinghow to brainstorm ideas for your next set of productsLet's connect!TPT Store: ⁠The Southern Teach⁠Website: ⁠thesouthernteachdesigns.com⁠Instagram: ⁠@thesouthernteach⁠⁠.designs⁠Facebook: ⁠The Southern Teach Design and Branding2022-05-1614 minThe Creative Teacher PodcastThe Creative Teacher PodcastBrand Values - Digging Deep in the Backbone of your TPT BusinessOn the surface, it may seem as though logos, colors, and pictures are what makes up a brand. But this is just the tip of the iceberg! Today we are going to dig deep into the backbone of your business - your brand values. We all have them - whether you realize it or not.In this episode, you will learn:what a core brand value is why brand values are importantbenefits of having brand values in placehow to create a brand value proposition6 characteristics of strong brand values...2022-05-0915 minThe Creative Teacher PodcastThe Creative Teacher PodcastHow to Make the Most of a Site-Wide TPT SaleYou see an email pop up in your inbox - "Get your store ready for the site-wide sale"! But other than to make sure your store is set to 20% off, how DO you get ready for a sale? What should teacher sellers focus on before, during, and after a sale? How do you market and let your audience know best?In this episode, you will learn:common site-wide sales put on by TPTtips to spruce up your storefrontoptimizing listings before the salethe best time to post new productswhere to find social media graphics for the saletips...2022-05-0220 minThe Creative Teacher PodcastThe Creative Teacher PodcastDIY Your Product PhotographyHave you ever wondered what goes into taking good photos of your resources? Do you REALLY need to have a fancy camera and all the bells and whistles required? Of course not!If you are not able or not yet wanting to hire someone to take pictures of your resources, the good news is that you can DIY it! All you need is a phone, a window, and a few pages of your resource!In this episode, you will learn:5 key components of product photography5...2022-04-2518 minThe Creative Teacher PodcastThe Creative Teacher PodcastMy Favorite Brands and What We Can Learn From ThemWhat's in a brand? What can we learn from them? Evidently - a lot! Think about your favorite brands. What draws you to them? Why do you stick around? What makes you buy certain products from your favorite brands instead of other similar items? Thinking about brands outside of the TpT world is a great way to takeaway lessons and tips to apply to your own Teachers pay Teachers store and business.In this episode, you will learn:...2022-04-1821 minThe Creative Teacher PodcastThe Creative Teacher PodcastProduct Listing Tips and TricksIt's not every day that I will go live to talk about product listings, but when I do, it's definitely one for the books (but I might be a little biased)!I recently went live at a Virtual Weekend Retreat hosted by Misty Miller. I'm giving you some highlights into the session I presented and the Live Q&A I hosted! It was so hard cutting down this Q&A, but in this episode I share with you my very favorite parts.In this episode, you will learn:2022-04-1129 minAI[StudyHall]AI[StudyHall]Blockchain's Political Outlook (feat. Ron Hammond)Kirsten and Kate catch up with Ron Hammond, Blockchain Association, on how he's also known as"Captain Crypto" on Capitol Hill, on  his foray into crypto issue in 2016 when his boss said "why don't you look at this crypto thing," and seven years later, the evolution of politics and outlook on crypto regulation.Be sure to check us out on twitter @cryptostudyhall, and find out how we’re saving investors money at www.modernmarketsinitiative.org. 2022-04-0729 minThe Creative Teacher PodcastThe Creative Teacher PodcastWriting Intentional Emails with Melissa SeidemanWhat exactly do you need to write to your email list in order for subscribers to open your emails, click the links, and purchase your offers? Our guest Melissa, email marketing expert for teacherpreneurs, talks about tips for writing emails in this week's episode!Melissa Seideman is a teacher and email marketing specialist. She is the face behind Not Another History Teacher and Not Another Virtual Assistant. You can learn more about email marketing and collaborate with teachers on her Email Marketing Facebook group.In this episode, you will le...2022-04-0421 minThe Creative Teacher PodcastThe Creative Teacher PodcastBalancing TPT and Teaching Full-TimeAre you a few months (or a few years) into your teacher business and already feeling burnt out? The emails, the product creation, the designs- it's enough to make you wish you could throw in the towel, especially when you're trying to find the time to make it all happen!If it seems like you're trying your best to balance your full-time teaching job while trying to grow your TPT business - but it's not happening in the way you're hoping, this episode is a must to listen to! In this episode, you will learn:2022-03-2818 minThe Creative Teacher PodcastThe Creative Teacher PodcastUsing Contrast to Increase Product Cover Conversion RatesEver wonder what stands out to potential buyers when they seek out resources on TpT? The key is a graphic design technique that you may or may not already know about - contrast!How you use contrast can help catch attention and stop the scroll. That's what we are going to discuss in this week's episode!In this episode, you will learn:What contrast isAdding contrast through color, shape, size, typography, and photosTips to combine various types of contrastLet's connect!2022-03-2116 minThe Creative Teacher PodcastThe Creative Teacher PodcastInstagram Tips for TPT Sellers with Jamie JaspersonInstagram is constantly changing, and staying on top of trends and best practices is important to maximize your Teachergram account. If you're looking for tips on all of the above, Instagram expert Jamie Jasperson is here to chat!Jamie of Basic Girl Teaches is a teacher and instructional designer. She helps teacher business owners establish their brands and connect with their customers on Instagram. You can follow her on Instagram at @basicgirlteaches and her website www.basicgirlteaches.com.In this episode, you will learn:why Instagram a great place for teacher...2022-03-1430 minThe Creative Teacher PodcastThe Creative Teacher PodcastCreating Resources Teachers REALLY Need with Megan HuntAre you a teacher seller who isn't entirely sure what type of resources to create? Maybe you're not sure exactly what captures a potential customer's attention or what drives them to buy certain TPT products... and sidestep others.You're in luck! This episode is a little close to home for me. I chat with my sister-in-law and fellow teacher Megan Hunt about what she looks for in a quality resource and listing.Megan Hunt is a 1st grade teacher who lives and works in Magnolia, TX. She has 2 years under her belt and is all a...2022-03-0730 minThe Creative Teacher PodcastThe Creative Teacher PodcastDo You Have These Essentials In Your Product Listings?If you're like me, you love a good to-do list! There's just something about a checklist that helps you feel organized and on track with getting to the finish line. There's so much that goes into a product listing, and today I'm going to share with you info on alllll the things you need when you are about to officially list your product! Use this checklist as you are entering information and uploading your files for your resource to make sure you have everything set and tied together!...2022-02-2820 minThe Creative Teacher PodcastThe Creative Teacher PodcastHow to Create a Brand Board for Your BusinessWanna know one of the top mistakes I see among TpT sellers when it comes to visual branding? Not knowing the HEX codes (the EXACT hues) for their brand colors or using too many fonts!But luckily, there's an easy fix to that! Cue - brand boards!In this episode, you will learn:what a brand board iswhy brand boards are super important - especially if you are visible on multiple platforms5 key elements that make up a brand board2022-02-2116 minThe Creative Teacher PodcastThe Creative Teacher PodcastCreating a Click-Worthy Lead MagnetHow would it feel to know EXACTLY what goes into a lead magnet that makes your audience want to click that "Subscribe" button, download that freebie, and continue to stay on your email list and get to know you more?In today's episode, we get talk about the process of how to create a powerful opt-in that targets potential customers.In this episode you will learn:what a lead magnet iswhy a lead magnet is importantdifferent types of lead magnets how to k...2022-02-1420 minThe Creative Teacher PodcastThe Creative Teacher PodcastSEO Tips for Teacher Sellers with Kristen DoyleKeyword research, plug-ins, and search engines - it's enough to make your head spin! Luckily we have a special guest, Kristen Doyle, breaking it all down for us! Kristen is a TPT seller, web designer, and the go-to SEO expert in the TPT world. She loves designing custom WordPress sites to help TPT sellers stand out in the crowd and coaching them on growing their passive income by using SEO strategies to drive more traffic to their stores. In this episode, you will learn: wh...2022-02-0731 minThe Creative Teacher PodcastThe Creative Teacher PodcastMy Favorite Teacher Business ToolsThere is so much "behind-the-scenes" work in a business. I'm going to give you a roundup of five of my favorite tools (in no particular order) that I want to share with you that I think are really great resources to use in your teacher business as well!I go into detail sharing with you these 5 business tools and how I use them to keep myself organized, on track with my goals, and successful! Asana (Project Management) Convertkit (Email Marketing) Freepik (Icons/Graphics) Kajabi (All-in-One) Loom (Video Recording) 2022-01-3120 minBefore Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual SummitBefore Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual Summit60 | Helping Other Teacherpreneurs Upgrade Their TpT Stores with Kirsten HammondThis week’s inspiring teacherpreneur journey is with Kirsten Hammond from The Southern Teach.  I loved chatting with her about her business and how she has been able to grow to now support other teacherpreneurs upgrade their stores to make consistent incomes.  Listen all the way to the end to hear from a special guest, Kirsten's 3 month old! About Our GuestKirsten Hammond, also known as The Southern Teach, is a Texas teacher who creates engaging and minimal-prep educational resources for upper elementary teachers.She also helps teacher sellers as w...2022-01-2927 min