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WBSRocks: Business Growth with Enterprise Software and Digital TransformationWBSRocks: Business Growth with Enterprise Software and Digital TransformationWBSP730: Grow Your Business by Learning from Enterprise Software Stories - Feb 2025, Ep 5, an Objective Panel DiscussionSend us a textThe enterprise technology space is buzzing with bold moves and fresh innovations as major players double down on AI, unified commerce, and real-time data capabilities. Salesforce is making headlines with its planned launch of AI agents and a cloud-based POS for retailers, even as its CEO, Marc Benioff, critiques Microsoft Copilot as a “huge disaster.” Meanwhile, HubSpot’s co-founder is gaining traction with Agent.ai, an agentic AI platform that has already amassed 258,000 users in just four months. Retail tech is evolving fast, with commercetools unveiling InStore to redefine unified commerce globally and Rootst...2025-06-1052 minCommerce InsightsCommerce InsightsEp.74: AI Search & Smart Merchandising: What’s Next for Ecommerce?In this guest episode, Rachel Tonner, VP of Product Marketing at Athos Commerce, joins Woolman’s Chief Evangelist, Mikko Rekola, to discuss the latest developments in AI-powered search. What should merchants focus on, and when does human interaction still matter?Learn more about Klevu2025-03-2035 minB2B Marketing FuturesB2B Marketing FuturesE71: Unlocking Growth Through Strategic B2B PartnershipsWhat does it take to build thriving B2B partnerships in today’s competitive landscape? In this episode of B2B Marketing Futures, we dive into the strategies that drive successful collaborations, expand market reach, and harness the power of AI.Host Joaquin Dominguez Lucchini, Head of Marketing at Adzact, leads a dynamic conversation with two thought leaders in B2B marketing:Rhiannon Williams, Senior Partner Marketing Manager, with experience across global agencies, e-commerce platforms, and ERP solutions.Amy Halsall, Global Marketing Manager at Klevu, specialising in B2B partnership strategies and co...2025-01-3047 minOffcutsOffcutsEp 136: What is Operator Experience? With Luke HodgsonOn this episode I’m back with my co conspirator and regular guest Luke Hodgson - co founder of Commerce Thinking and High Cohesion. Today we’re discussing the week’s most interesting commerce news. Which are: Klevu and Searchspring’s partnership, Yotpo sunsetting subscriptions and Adanol’s collab with Kendal Jenner. We then deep dive on Operator Experience. What is it and should it be your number one priority this year? This podcast is brought to you by our mates at Shopify. Shopify is a key p...2025-01-2234 minDISCOVERED PodcastDISCOVERED PodcastEpisode 12: Sustainability, Due Diligence, and Roadmapping with SelfridgesIn this episode of the Discovered Podcast, recorded during our Discovered Fringe event @ Ecommerce Expo, host James Gurd leads a thought-provoking panel discussion on the challenges and opportunities in building sustainable e-commerce systems. Featuring insights from industry leaders like Sezin Cagil (Selfridges), Carole Breetzke (Brave Bison), Andy Eva-Dale (Tangent), and Rachel Tonner (Klevu), the conversation explores topics such as composable commerce, the business case for sustainable tech, and the role of AI in driving efficiency and innovation. The panel dives into practical examples, including the importance of benchmarking carbon e...2024-12-0430 minThe Space Bar: Ecommerce Podcast by Space 48The Space Bar: Ecommerce Podcast by Space 48#70 Search Party: Discovering the Future of eCommerce with KlevuIn this episode of The Space Bar Podcast, Peter Robertshaw sits down with Mairaid Hart, Head of EMEA Partnerships at Klevu, to explore the evolution of product discovery in eCommerce. Together, they explore the latest advancements in AI-driven personalisation, from automating merchandising to deploying tailored recommendations that increase click-throughs and conversions. Mairaid explains why seamless search experiences have become essential for brands to engage shoppers, and why people are more likely to convert when their site search queries are specific.  As they look to the future, Peter and Mairaid d...2024-11-2742 minInside Commerce: Ecommerce Strategy, CX and Technology PodcastInside Commerce: Ecommerce Strategy, CX and Technology PodcastEP265: Delivering A Smarter CX: Integrating AI Chatbots Into Onsite User Journeys To Improve Product Discovery, with AskloThere's a feeling in the industry that some AI tools are solutions looking for a problem. In this podcast, we explore an AI solution that has a clear ecommerce use case and is focused on improving customer experience. James Gurd speaks to Klevu co-founders Nilay and Niraj about their new product, Asklo, which integrates AI chatbots into ecommerce product journeys to enhance customer experience. This is the a logical evolution to PDP Q&As, with customers able to get real-time responses to product and service questions, rather than waiting for a reply. The episode discusses...2024-11-1941 minX:30 - Expert Half-HourX:30 - Expert Half-HourTransforming eCommerce Experiences with AINilay Oza, CEO and co-founder at Klevu, talks about how AI-powered search, personalized product recommendations and smart category merchandising can boost your online sales and customer engagement. Don't forget to subscribe to the podcast and get notified when the next episode is published!2024-09-2628 minDISCOVERED PodcastDISCOVERED PodcastEpisode 11: Elastic Path and the Future of E-Commerce: Personalization, Composability, and AIIn this episode of the Discovered Podcast, Rachel Tonner sits down with Grant Deken, SVP of Marketing for Elastic Path, to delve into the evolution of e-commerce and technology over the past five years and look ahead to the future. They discuss the rise of AI, the importance of data in creating personalized shopping experiences, and the growing trend of composable commerce. Grant shares insights from his journey with Unstack and Elastic Path, highlighting the significance of enabling marketers with the right tools to drive engagement and business growth. Tune in to explore the exciting developments in digital commerce...2024-06-1438 minRecap from Cogent2Recap from Cogent2Ep3 - Cookiemageddon and Rewriting the eCommerce Rule BookThis bumper (well, bumper for us) episode covers the eComOne event on Cookies in Lincoln, UK from Thursday 2nd May and also my thoughts on the Rewriting the eCommerce Rule Book webinar put on by Klevu and SQL Digital on Wednesday 1st May. Get my thoughts on the key takeaways with regards to the impending cookiemageddon - spoiler - the world isn't actually ending. There's loads of technical detail in there, especially all the goodness shared from Kieran Wright, as well as thoughts from the session on Social Media and cookie impact there and...2024-05-0325 minThe Make it Big PodcastThe Make it Big PodcastMACH in Action: How Brands are Using Modern Tech to Elevate B2B ExperiencesFrom self-service and AI, to a rise in younger, digitally-savvy buyers, the B2B space has seen immense change these past few years — with so much more on the horizon. In this episode, we hear from three B2B and MACH experts on how this industry is upleveling their tech and what innovations we can expect for the future. Join BigCommerce Manager of Headless Partnerships Mikaela Ferguson as she walks us through an enlightening and inspiring conversation with Brian Dhatt, BigCommerce Chief Technology Officer and Jussi Rousi, Chief Commercial Officer of Klevu. 2024-04-2330 minInside Commerce: Ecommerce Strategy, CX and Technology PodcastInside Commerce: Ecommerce Strategy, CX and Technology PodcastEP229: Tech Strategy - The Pros and Cons of All In One Platforms vs. Composable StacksFOLLOW US: LinkedIn: https://www.linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE: There has been a lot of change in the ecommerce and marketing tech landscape in the last few years. Leading vendors seeking to expand market reach and increase the LTV of existing customers have broadened their feature set, resulting in trend of tech stack consolidation. For example, Yotpo now offers loyalty / referrals / SMS / UGC / subscriptions (for Shopify), Klevu has enhanced its core search & merchandising toolkit with personalisation, product recommendations and an AI chatbot for product discovery...2024-04-1537 mineCommerce MasterPlaneCommerce MasterPlan7 Top Tips for Tech Stack Optimisation in 2024Yup, we're doing another multi-guest mashup!This time we're asking SEVEN eCommerce Tech specialists for their answer to this question:  "What is your top tip for Tech Stack Optimisation in 2024?" Tech Stack Optimisation – but what’s that??! I hear you cry. Well, it’s how you can get more out of your tech stack – from your website to your marketing tools, to your back end systems, to the tools you use behind the scenes to keep your team organised. Our guests are:  Rachael Jones from Studio Rotate, James Gurd of Digital...2024-04-0833 minOffcutsOffcutsEp 112: Will Ai be the future of all personalisation? With Rachel Tonner, VP of Marketing at KlevuWe discuss how they think about Ai internally, whether Ai will power all personalisation, whether brands are actually adopting Ai, what verticals are best suited for Ai, general musing on MACH and Headless and whether we’ll be talking about Ai and MACH in 5 years. …………. 📧 Your Basket Is Empty newsletter here 💻 Your Basket Is Empty consulting here ⚡️ Checkout our sponsor, Centra, here Enjoy ✌️2024-03-2730 minDISCOVERED PodcastDISCOVERED PodcastEpisode 10: Modern MACH Commerce: Compose & Conquer with Uniform, Klevu & Commerce LayerIn this enlightening episode, Rachel Tonner hosts a vibrant discussion at the MACH House NRF with distinguished guests Filippo Conforti from Commerce Layer, Nilay Oza from Klevu, and Darren Guarnaccia from Uniform. This episode unveils the groundbreaking integration among these leaders in e-commerce technology, offering merchants a glimpse into the future of composable commerce. The conversation navigates through the essence and importance of composable commerce, addressing its critical role in meeting the growing demand for flexibility and personalization in the customer experience. The dialogue delves into the shopper’s perspective, highlighting the balance between speed and relevance facilitated by th...2024-03-1529 minCommerce Famous PodcastCommerce Famous PodcastBonus | Ben Marks and Maier Bianchi visit the Discovered Podcast | Commerce FamousSwitcheroo! In this bonus episode, Commerce Famous host Ben Marks is being interviewed. Recently, Ben and Maier Bianchi of Bemeir were guests in Rachel Tonner's podcast "Discovered by Klevu." We cross-post the entire episode here. Enjoy!The original podcast description:Step into the bustling world of ecommerce operations with Rachel Tonner in this enlightening episode. Rachel hosts Ben Marks from Shopware AG and Maier Bianchi of Bemeir, both leading figures with vast experience in ecommerce.Together, the trio navigates the intricate terrains of operational efficiency in an industry known for its rapid pace, and turbulent...2024-02-2733 minCommerce Famous PodcastCommerce Famous Podcast017 | Niraj Aswani | NLP and ecommerce: crafting better online shopping with AIToday, Ben welcomes Klevu's CTO and Co-Founder Niraj Aswani. The two dive deeper into Niraj's journey from a strong academic foundation in natural language processing to confronting real-world challenges in ecommerce search functionality. They examine how Niraj's expertise has been instrumental in Klevu's development of advanced search technologies, making online shopping more intuitive and efficient for users. The conversation also covers the broader implications of integrating AI and machine learning into ecommerce platforms, focusing on how these innovations are transforming customer experiences, improving search accuracy, and influencing the future direction of the retail industry. Enjoy!Niraj Aswani...2024-02-2031 minDISCOVERED PodcastDISCOVERED PodcastEpisode 9: Musings on the future of Shopify with Mikko Rekola from WoolmanIn this insightful episode of the "Discovered" podcast, Rachel Tonner, our VP of Marketing welcomes Mikko Rekola, Chief Evangelist from Woolman, Europe's largest Shopify Plus agency, to delve into the latest Shopify Winter Editions release. Mikko, with over 15 years of experience in direct-to-consumer e-commerce, shares his expert insights on the significant updates and how they reflect Shopify's evolving vision for the future of e-commerce. The discussion covers a range of topics including the expansion of Shopify Markets, enhancements in B2B functionalities, and the rebranding of Shopify POS to Shopify Retail, highlighting how these updates are designed to cater...2024-02-1528 minDISCOVERED PodcastDISCOVERED PodcastEpisode 7: LEAF's Rhythm to Retail: Performance, Personalisation & 1st Party DataGrab a coffee and join us as Wesley Hartley, the Chief Revenue Officer at LEAF, shares his journey from the music scene to mastering e-commerce. He'll dive into the ups and downs, the switch from tunes to tech, and how understanding your customers and data can really change the game for e-commerce teams. Whether you're leading the charge or managing the frontline in e-commerce, Wesley's got practical tips and real talk that'll help you get ahead. No jargon, just good advice wrapped up in a story of transformation. Tune in to get the insights you need to amp up...2024-01-3036 minDISCOVERED PodcastDISCOVERED PodcastEpisode 8: Operational mastery in ecommerce: Inside the operational playbook with Ben Marks & Maier BianchiStep into the bustling world of ecommerce operations with Rachel Tonner in this enlightening episode. Rachel hosts Ben Marks from Shopware AG and Maier Bianchi of Bemeir, both leading figures with vast experience in ecommerce.Together, the trio navigates the intricate terrains of operational efficiency in an industry known for its rapid pace, and turbulent market challenges. They share intriguing stories that reveal how various personas—from the back office user and shopper, to the marketer and e-commerce director—navigate the challenges and triumphs of daily operations.While technology and AI u...2024-01-1632 minStrong Leaders Serve with Teri SchmidtStrong Leaders Serve with Teri Schmidt149. Leadership Decision-Making in Uncertain Times with Olena PetrosyukDecision-making is one of the most difficult jobs of a leader, especially in uncertain times. In this episode, our guest, Olena Petrosyuk, shares her unique experiences, journey, and insights into the difficult decisions she's wrestled with throughout her career, in both the corporate world and her current role as COO at Klevu. We discuss the constraints of decision-making, the importance of listening to one's intuition, the weight that each decision carries, particularly when other people's lives are at stake, and the essential aspect of having a defined North Star. Her story is fascinating and offers ac...2023-12-2038 minDISCOVERED PodcastDISCOVERED PodcastEpisode 6: What Can the Sex Toy Industry Teach Us About Personalization in Ecommerce: In Conversation with Matthew MedlynIn this captivating episode of the Discovered podcast, Rachel Tonner delves deep into a dynamic conversation with e-commerce expert Matthew Medlyn. Leveraging his extensive background working with renowned brands like Wiltshire Farm Foods, Love Honey, and Graham & Brown, Matt explores the unique hurdles of designing for diverse user personas, ranging from seniors to caregivers. They explore the evolution of website design elements, such as skeuomorphism, that empowered non-tech-savvy users in the early 2000s to connect with online shopping.The discussion takes an intriguing turn as they navigate the intricate landscape of sexual wellness products, dissecting the challenges...2023-07-2738 minThe BIG, commerce PodcastThe BIG, commerce PodcastRevolutionising Your E-commerce Business with AI: Tools, Tips, and StrategiesReady to revolutionise your e-commerce business using artificial intelligence? That's exactly what we're diving into in today's solo cast.Strap in as we explore how tools like Google's Bard and ChatGPT can be used strategically to supercharge your marketing strategy and boost sales. It's not all plug-and-play though - effective deployment of these tools demands a well-thought plan and sustained effort.We then shift gears to delve deep into personalising marketing efforts and optimising search functions with AI. Discover the potential of tools like Klaviyo, Nosto, Klevu, Searchspring, and learn how they can take your...2023-06-2716 minDISCOVERED PodcastDISCOVERED PodcastEpisode 5: Customer-Centricity: The Key to Business Growth in the Digital LandscapeIn this episode, we explore the crucial role of customer service in driving business growth and success. Join us as we dive into a Discovered London speech by Jo Causon, CEO of The Institute of Customer Service, where she emphasizes the need for organizations to prioritize the customer experience.Causon highlights that customer service extends beyond numbers. Employee well-being emerges as a crucial factor that impacts customer perception. In fact, a remarkable 20% of consumers refuse to buy from organizations they believe mistreat their staff. It becomes evident that organizations must consider the holistic impact of their actions...2023-06-2329 minDISCOVERED PodcastDISCOVERED PodcastEpisode 4: Exploring the Evolving Landscape of Artificial Intelligence: From ChatGPT to Conversational AI and BeyondJoin us in this insightful episode as we delve into the current state of Artificial Intelligence (AI) and its exciting future.At Klevu's Discovered London event, Niraj Aswani, Co-Founder and CTO of Klevu, shares his expertise on the transformative power of AI models like ChatGPT and the potential they hold in natural language processing. We explore the different types of search, from keyword-based to neural and semantic search, and how they revolutionize search engine results.While Chat GPT is one of the most well-known AI models, there are hundreds of other models available, each...2023-06-0524 minDISCOVERED PodcastDISCOVERED PodcastEpisode 3: Unlocking the Potential of Ecommerce Personalization - Insights and Predictions from Digital Industry LeadersIn this podcast episode, the hosts discuss the dynamic world of personalization and its importance in today's digital landscape.The episode features experts from various fields who share their views on personalization, including Vitaly Friedman, David Mannheim, Rasmus Houlind, Gianfranco Cuzziol, and Rob Boland.The panel discusses the definition of personalization and how marketers can collaborate effectively by agreeing on a broad definition. They also discuss the importance of understanding the customer journey, personalization strategies at scale, and the emotional aspect of personalization.Listeners can expect to gain valuable insights and thought-provoking discussions...2023-05-0538 min