Shows
Stories Build BusinessesHow Past Experiences Shape the Way We Build Businesses with Amanda Daniels-AllenIn this episode of Stories Build Businesses, story and strategy coach Megan Wright is joined by Amanda Daniels-Allen to explore how identity, care, and small moments quietly shape the way we build our businesses.
Megan and Amanda talk about why it’s often the subtle, everyday experiences, rather than big turning points, that influence how we show up in our work. They explore how lived experience, values, and self-awareness shape business choices, particularly for people who don’t fit neatly into traditional models.
The conversation also looks at care as a business principle, the difference betw...
2026-01-2822 min
The Accidental Business Owner - For Conscientious Owner Managers looking to Grow | Scale | Exit.Episode 102 – Unlock Your Money Archetype: How Hidden Beliefs Shape Your Business SuccessWelcome to Episode 102 of The Accidental Business Owner Podcast, hosted by Jay Allen from My TrueNORTH. This week, Jay is joined by Amanda Daniels-Allen, founder of Koogar, for a deep dive into Money Archetypes—the subconscious patterns that influence how you earn, spend, invest, and value money in your business.Ever wondered why you:❓ Struggle with pricing confidence?❓ Avoid certain financial decisions?❓ Repeat the same money habits?This conversation will change the way you think about money. Amanda explains:✅ What Money Archetypes are and why they matter✅ How your upbringing shapes your...
2025-11-1238 min
The Ultimate Dance Business PodcastMagnetic Marketing & Spiritual Entrepreneurship with Amanda Daniels-AllenAmanda is an Award-Winning International Marketing Architect, working with passionate and purpose led Business Owners with small teams who struggle to get in front of the right people, don't know where to start (or what to do) with marketing to make it work and those who are looking to make more money.
Forget Marketing, Think Alignment! Helping you connect the dots… and ensuring every action you take, makes an impact!
You can find out more about Amanda & her business Koogar at https://www.koogar.co.uk
Thank you for listening.
This sh...
2022-12-0238 min
The Buffalo Sessions12 - Win more of the RIGHT clients with the ideal customer journey - w/ Amanda Daniels-Allen form Koogar MarketingAmanda shares so many great tips and insights on customer journey in this episode. Make sure you listen with a notepad and pen to hand so you can take down the golden nuggets that she shares to implement in your business.
We've all taken on the wrong clients in the past; Amanda shares her 5 step process to help you put in place the right path to bring you more of your ideal clients.
2022-10-2459 min
Legacy Life PodcastS2: Turning weakness into a superpower by connecting the dots“The word why, gives you answers and insights you never realised you had inside you!”
"I'm here to help people, animals, the world ... but why?
When we go to depths that scare the hell out of us the clarity is phenomenal!"
In this interview Amanda shares the power of having this curiosity. What becomes available when we take the time to connect your dots & find out what your driving force is ... your purpose.
Have a listen ...
or you can watch it through Spotify!
To get your copy of t...
2022-01-0532 min
The Accidental Business Owner - For Conscientious Owner Managers looking to Grow | Scale | Exit.08. Effective Marketing Management, an interview with Amanda Daniels-AllenWhy is it, that despite us all knowing and understanding that Marketing is a key element to every successful and progressive business. So many business owners get marketing completely wrong!
Don't get me wrong, its a minefield out there these days of what to do, where to do, when to do, how to do, in order to build that infamous Know Like Trust with your Ideal Target Client audience, sufficient that they not only move from window shopper to purchasing something, but that they become a regular returning client and an avid FAN of who you are...
2021-01-0652 min
Integrate to Influence - The Integrated Marketing PodcastHow do you decide which Social Media Platform to be onHow do you decide which social media platform you should be on? It's a hard question and one I'm asked all the time. Deciding which social media platform is the trick to be in front of the right people at the right time and saying the right thing, BUT how do you decide. If you were me, where would you be? And why, what would you say? The answers to the question is quite difficult. The reason why it's difficult is because it depends. Now I know you probably...
2020-09-1709 min
Integrate to Influence - The Integrated Marketing PodcastITI Ep.0016 : Working With Difficult People (Interview with Keeley Taverner)We all have dealt or are dealing with difficult people. This is about setting boundaries of what we are willing and not willing to tolerate! Difficult people exist everywhere, not just at work. They come in every variety and nowhere is without them. How difficult a person is for you to deal with depends on your self-esteem, your self-confidence, and your professional courage. In this episode I speak with Keeley Taverner from Key4Change where we talk about dealing with difficult people, narcissists and more.
2020-05-2253 min
Integrate to Influence - The Integrated Marketing PodcastITI Ep.0015 : 10 ways to get more email Subscribers (Series - Part 6 of 6)Getting people to subscribe to your emails can be hard, but it doesn't have to be. With everything, we need to put a process in place that we can review. As I've mentioned before, email marketing is far from dead. It’s about using it in the right way, so you influence your audience to take the next step, not to hard sell to them. In this episode, I'm going to give you over 10 ways to get more subscribers, so that you can grow your list slowly and organically, so your subscribers stay!...
2019-08-2716 min
Integrate to Influence - The Integrated Marketing PodcastITI Ep.0014 : 10 Reasons why you should be using Autoresponders (Series - Part 5 of 6)There are many reasons why you should use autoresponders when it comes to email marketing. It sets expectations as well as saves you time in the future. If you set things up correctly, your subscribers will receive your key messages without you having to manually do it every time you get a new client. In this episode, I'll share 10 reasons why you should be using autoresponders to help your emails give even more value to your list! Grab your notepad and pen, sit back and list the 10 reasons along with your own ideas...
2019-08-2210 min
Integrate to Influence - The Integrated Marketing Podcast[ITI 0013] 16 Types of Emails you can Send (Series - Part 4 of 6)Many people get stuck when it comes to creating content for their emails. Not knowing what will be opened, engaged with or unsubscribed. Here are 16 different types of email marketing campaigns you can create over the future months. Each come with a few ideas to get your creative juices flowing... Grab your notepad and pen, sit back and list the 16 emails along with your own ideas... In fact, why not send one of them out this week? Enjoy!
2018-09-2516 min
Integrate to Influence - The Integrated Marketing Podcast[ITI0012] GDPR from an IT Perspective (Interview with Samantha Howard)This Podcast looks at GDPR from an IT Perspective and interview Samantha Howard from KeyTech about how we can protect our data, our files, our clients and our devices using our IT Systems and Suppliers. Hacking happens every and we need to not only protect our data but our clients data too! Samantha talks us through the myriad of IT protection by sharing how we can; properly destroy data how often we should be backing up information about cyber security how we can deal with breaches how to protect your data and more…...
2018-05-1752 min
Integrate to Influence - The Integrated Marketing PodcastG.D.P.R. from an Employer and Employee Point of View (Interview with Jayne Sanderson Brown)G.D.P.R. isn't a compliance issue it's a "how we do business" process and what we will do with your information. G.D.P.R. is a huge subject and something that is VERY topical at present. We all want to know what to do, how to do it, where to start. Jayne shares several elements to think about, where you should start and what things mean to you, with regards to your employment process, your Team (full-time part-time or associates) and as an Employer.
2018-04-1942 min
Integrate to Influence - The Integrated Marketing Podcast8 steps to write perfect Subject Line (Series - Part 3 of 6)Creating the perfect email subject line is every Business Owners and Marketing Managers dream. Watching the open rate go up, click through go through the roof and reply's or purchases coming in. 33% of email recipients open email based on subject line alone, so if that is the case... how can we ensure we create the subject line that gets them to open your emails every time? Over the next 17 minutes I'd like to share with you 8 steps to show you how to write the perfect subject line. Grab your favourite drink, along with...
2018-03-2217 min
Integrate to Influence - The Integrated Marketing Podcast7 Myths about Email Marketing (Series - Part 2 of 6)These 7 things are top of the list when it comes to Do's and Don’ts of email marketing. A lot of people talk about them as if they are the best thing or the worst thing when it comes to pressing send! I know that some of these myths have held people back from sending more emails or doing it in the first place. Over the next 24 minutes, I have given you my thoughts of the top myths of email marketing and what you should think of doing instead or as well as. Le...
2017-08-0223 min
Integrate to Influence - The Integrated Marketing Podcast12 reasons WHY you should use Email MarketingI recently delivered a half day workshop in Essex for a group of Business Owners at their monthly Mastermind Meetings to discuss email marketing and why they should be using it in their marketing mix of activities. The presentation is called "How to INFLUENCE using Email Marketing"... It went down very well, received some great feedback from the orgainiser and the delegates. Over the last 2 months I have been asked more and more questions about email marketing so I have decided to break down the half day workshop in to 6 parts to make it more manageable and...
2017-04-2423 min
Integrate to Influence - The Integrated Marketing Podcast8 essentials to a SCALABLE business - Interview with Jay Allen"A person’s greatest strength is to first acknowledge weakness" Whilst many of us play to our strengths few stop to acknowledge weakness, yet it is often this which causes the glass ceiling that so many business owners suffer. In this podcast, we talk with Jay Allen from MyTrueNORTH UK also known as #theethicalbusinesscoach on the 8 essential business elements which enable a business sustainably to scale. Grab a note pad and pen because this podcast is filled with ideas and techniques for you to use starting now!
2017-04-0447 min
Integrate to Influence - The Integrated Marketing PodcastDoes your business have STRONG marketing foundations?For example, a Japanese skyscraper has earthquake proof foundations to ensure it can cope with the frequent earthquakes in Japanese cities such as Tokyo. Your marketing should be as considered as this, because unless you have the RIGHT foundations in place, your marketing strategy WILL NOT be able to cope and change with environmental disturbances that come regularly in business. Some of the changes I’m talking about may be: Consumer desires Competitive forces Resource availability Political decisions FOUNDATIONS - in this podcast is an anagram... All of the above could caus...
2017-03-2139 min
Integrate to Influence - The Integrated Marketing PodcastMind Gremlins and 9 Reasons why you are NOT taking actionYou (and I) are not taking ENOUGH action in our marketing and this is for a number of reasons! This podcast talks through some of the things that Business Owners and Marketing Managers think about and have talked about during their sessions with regards to WHY they haven’t or don’t take action on their marketing. Does doing one job in the business take you SO LONG, which makes feel like you are getting nowhere and that no one wants you or what you do? In this podcast Amanda will give you 7 tips on chan...
2017-03-0535 min
Integrate to Influence - The Integrated Marketing Podcast11 ways to kick-start your marketing ANYTIME of the year!I am asked nearly every day the same question... "What would you do in my business to market it and get new clients?" Unfortunately the answer is different for every business, there is no blueprint to marketing. There are blueprints on HOW to do something but not on marketing as a whole. As a business owner, you know your business more than anyone else, you understand how you want to be perceived and the type of clients you want. Think about these things and be where the clients you want are! ...
2017-02-2335 min
Integrate to Influence - The Integrated Marketing PodcastGet more confidence to pick up the telephone - Interview with Liz CouchmanDo you struggle to pick up the telephone to call clients, follow up with potential clients to get new business? Most of us do so you are not alone. In this episode, I interview Liz Couchman from Alex Merlin who is an expert in Telephone Coaching and Telesales. Liz talks about the main reason why people don't pick up the telephone, when is the best time to leave a voice message is and the secret skill to being more confident and the best way to plan plus more! Grab your notepad and pen to take...
2017-02-1022 min
Integrate to Influence - The Integrated Marketing PodcastWho is Koogar and how you can recognise your achievementsKoogar was established in 2006 to give Business Owners and Marketing Managers throughout the Northwest of England and beyond a presence on and offline that they deserve. As a professional Web Designer with over 18 years experience in the Digital field, Amanda wants to inspire, educate and deliver an experience to clients who wanted more from their marketing. There is an exercise at the end of this podcast so grab your notepad and pen!
2017-01-2023 min
Integrate to Influence - The Integrated Marketing PodcastHire your Dream Team - Interview with Nicola Mullarkey Welcome to the first of many Podcasts with Koogar. Integrate to Influence or ITI for short will be talking all things marketing with some business thrown in for good measure. This Podcast is an interview with Nicola Mullarkey who is The Honest Recruiter who will be sharing great tips in taking on your first person, whether that is in part-time, full-time or freelance employment. Grab a cuppa or press play on your app and enjoy!
2017-01-0926 min