Shows
I Am That Content Creator PodcastEp#99 The UGC Marketplace Revolution: How We're Putting Power Back in Creators’ Hands with A New Platform for YouSend us a textTired of middlemen, high platform fees, and confusing content rights? This episode reveals the behind-the-scenes story of how we partnered with Fingertip, an award-winning Australian tech company, to launch a creator-led UGC marketplace that changes the game for good.You’ll hear how a perfectly-timed email led to a partnership with Forbes 30 Under 30 founder Ollie, and how our shared values creator ownership, transparency, and direct brand access formed the foundation for a platform built by creators, for creators.We br...2025-08-0338 minI Am That Content Creator PodcastEp#98 50 Shades of ADHD: Spicy Confessions of Multi-passionate EntrepreneursSend us a textAre you an ADHD entrepreneur who feels like your brain is “too chaotic” for business? What if we told you that your neurodivergent brain isn’t broken it’s actually your greatest gift for building a thriving business YOUR WAY?In this episode two multi-passionate entrepreneurs with ADHD and dyslexia share how they turned what once felt like chaos into a six-figure content creation business. From hoarding domain names (just in case) to discovering why rigid content calendars kill creativity, we’re pulling back the curtain on what it really loo...2025-07-2959 minI Am That Content Creator PodcastEp#97 Spotlight Coaching session: How Neurodivergent Creators are Building Personal Brands Without Burning OutSend us a textIf you’ve ever felt torn between being “polished” and being real in your content… this episode is for you.In this spotlight coaching session, we explore the messy middle where neurodivergent creators are building magnetic personal brands without burning out or pretending to be someone they’re not. Kristen (branding strategist with dyslexia) and Mia (former paramedic turned six-figure UGC creator with ADHD) pull back the curtain on what actually works when you’re building a business as a creator with a real life...2025-07-1328 minI Am That Content Creator PodcastEp#96 How to Turn Everyday Content Into Paid Brand Deals: Real Coaching From Inside Our Creator CommunitySend us a textReal Coaching, Real Creators; How to Monetise What You're Already DoingIn this behind-the-scenes spotlight episode, we're giving you a front-row seat to real coaching sessions from inside our membership community where everyday creators are landing paid brand deals, growing their memberships, and turning content into serious income (without burnout).We’re talking:How to pitch brands without feeling sleazy (even if you're brand new)Turning your existing audience into a goldmine with affiliate links + brand partnershipsThe difference between influencer UGC an...2025-07-0628 minI Am That Content Creator PodcastEP# 95 From UGC Creator to CEO: How Gemma Used Content to Fund & Market Her Dream Fashion BrandSend us a textEver wondered how to actually turn User-Generated Content into a real, revenue-generating business?This week on the I Am That Content Creator Podcast, we’re joined by Gemmacreator, fashion brand founder, and mum—who shares how UGC became the stepping stone from burned-out retail worker to full-blown CEO of her own clothing label, Zejt the Label.Inside this episode, we unpack:How Gemma replaced her retail income in just 30 days using UGCThe real process of starting with gifted collabs before landing paid...2025-07-0349 minI Am That Content Creator PodcastEp#94 How to Become a Strategic UGC Creator Brands Can't IgnoreSend us a textWant to go from $200-per-video gigs to consistent, high-paying brand partnerships? The key isn’t more content it’s positioning. In this episode, we unpack exactly how UGC creators can become strategic partners, not just content suppliers.You’ll learn:✅ Why creators who offer solutions get chosen over those who just follow briefs ✅ How to position yourself as an expert (even if you’re new to UGC) ✅ What brands really look for when choosing creators ✅ The performance metrics that build trust and lead to long-term...2025-06-2228 minI Am That Content Creator PodcastEP#93 From Burnout to Breakthrough: How UGC Creators Can Build Digital Products That SellSend us a textFeeling stuck in the UGC grind? You’re landing brand deals, creating content on repeat, but still asking… what’s next?In this episode, we’re diving into how content creators especially UGC creators can evolve their skills into scalable digital products. If you’re burning out on client work or craving more freedom, this is your sign to build something sustainable while you're still getting paid.We unpack:Why UGC is the perfect training ground for digital product successThe two ques...2025-06-1529 minI Am That Content Creator PodcastEp#91 Male UGC Creators Are In Demand: How Men 40+ Can Make Money With User-Generated Content (No Experience Needed)Send us a textAttention men (and partners of men): The biggest UGC opportunity nobody’s talking about is wide open and almost no one is competing.In this episode, we reveal why Male UGC creators (especially over 40) are being snapped up by brands desperate for relatable, trustworthy content and how you or your partner can start earning hundreds per video with zero followers, no tech skills, and no on-camera experience.👉 Learn:Why men are in HIGH DEMAND for UGC content creation in 2025How Mia booked her partner his f...2025-06-0820 minI Am That Content Creator PodcastEp#90 The Power of Word-of-Mouth UGC: How Everyday Conversations 'Sell' Products (and How You Can Get Paid for It)Send us a textHave you ever recommended your fav leggings, skincare, or boots to your friends without even thinking about it? Guess what you're already doing UGC (User Generated Content) you’re just not getting paid for it (yet).In this episode, we break down how casual conversations between mums at school pick-up, in group chats, or over coffee are driving real sales for brands every single day and how YOU can turn this into a paid UGC business.We dive into:✅ Why brands are fin...2025-06-0126 minI Am That Content Creator PodcastEp #89 From Content Creator to Digital CEO; Scaling Your Online Business with a Digital Product featuring James WedmoreSend us a textReady to stop trading time for money and start building a business that scales? In this episode, Kristen sits down with 8-figure a year mentor James Wedmore to explore how content creators can step into the role of Digital CEO. Whether you're new to digital products or feeling stuck after UGC and brand deals, this conversation breaks down the 3 systems every successful online business needs, plus the mindset shifts that create real freedom. Join us and learn how to turn your co...2025-05-2617 minI Am That Content Creator PodcastEp#88 Camera Confidence for Content Creators: How to Look and Feel Great on Camera with Katie KaarsSend us a textIn this episode of I Am That Content Creator, we’re joined by portrait photographer and camera confidence mentor Katie Kaars. While Katie has photographed big names like Rose Byrne and Florence Welch, her true passion lies in helping everyday women feel confident and empowered on camera using just their phone, a little mindset work, and some seriously smart tips.We dive into how to overcome the fear of showing up on camera, how to use your iPhone to take stunning content without fan...2025-05-1241 minI Am That Content Creator PodcastEp#87 How to Create Your First Digital Product (and Why It’s the Most Profitable Business Model) — Live Coaching + Actionable Tips to Get StartedSend us a textEver wondered how to turn your skills, story, or knowledge into a scalable digital product that sells — even while you sleep?In this high-impact episode of the Hive Hub Collective Podcast, we’re taking you inside a live coaching session where we break down how everyday women are creating their first digital product — and why this business model is the most profitable, flexible, and scalable in 2024 and beyond.🚀 What You’ll Learn:Why digital products are the smartest way to build recur...2025-05-0547 minI Am That Content Creator PodcastEp#86 You're Not Failing, You're Finding Your Path: Why Business Pivots Are EssentialSend us a textThe guilt of business pivots can be crushing. That nagging feeling of "Oh, what's she doing NOW?" or "Another business idea gone to waste" – we've been there, and we know you might be feeling it too.As two neurodivergent business owners who've navigated multiple pivots, we're pulling back the curtain on the emotional rollercoaster that comes with changing direction. For Mia, her ADHD meant continually seeking new dopamine hits when business ventures became challenging. For Kristen, being a manifesting generator meant she was literally designed to do multiple things, yet carried sh...2025-04-2729 minI Am That Content Creator PodcastEp#85 Scaling From Zero to Six Figures: The Business by Design JourneySend us a textEver found yourself drowning in online business courses that promise the world but leave you with more questions than answers? That's exactly where we were before discovering Business by Design.As two neurodivergent mums who transformed our content creation skills into a six-figure business in under 12 months, we're pulling back the curtain on the program that made it possible. James Wedmore's Business by Design isn't just another digital course—it's a comprehensive system that actually delivers on its promises.What makes BBD different? It truly is the "LEGO manual" fo...2025-04-2021 minI Am That Content Creator PodcastEp#84 Crafting Hooks That Convert: Why People Scroll Past Your ContentSend us a textReady to stop watching your carefully crafted content disappear into the digital void? In this episode, we tackle the number one reason your videos aren't performing: weak hooks that fail to stop the scroll.The hard truth is that you have just three seconds—often less—to capture attention in today's hyper-stimulated social media environment. We break down exactly what makes an effective hook, exploring the power of layering visual elements (camera movement, bright colours, unexpected actions) with compelling text and spoken words. This combination creates an irresistible invitation that transforms pass...2025-04-1321 minI Am That Content Creator PodcastEp#83 AI & Content Creation: Master ChatGPT-4 or Risk Falling BehindSend us a textThe AI revolution has arrived in content creation, and it's transforming everything from graphic design to photography at breathtaking speed. Mia and Kristen dive deep into this pivotal moment for creators, entrepreneurs, and business owners, exploring both the thrilling possibilities and legitimate concerns as artificial intelligence reshapes our creative landscape.We've reached the point of no return with AI – it's not going back in the box. So how do we adapt rather than resist? Should we fear the environmental impact and potential job losses, or embrace the efficiency and new possibilities? Th...2025-04-0627 minI Am That Content Creator PodcastEp#82: One Platform, One Offer, One Traffic Source Will Change Your Business ForeverSend us a textEver feel like you're spinning your wheels in business, constantly creating new offers but not seeing the growth you want? You're not alone. As two neurodivergent entrepreneurs who've built a six-figure business, we've discovered that success isn't about doing more—it's about focused execution on fewer things.This year, we chose "focus" as our word of the year, and just three months in, it's completely transformed our approach. We've learned that constantly pivoting after success (rather than doubling down on what works) was causing our results to fluctuate wildly. The solution? On...2025-03-3034 minI Am That Content Creator PodcastEp#81 TikTok Shop Australia: Learn How Aussie Creators Can Profit & What You Need To Know To Be ReadySend us a textGet ready to revolutionise your content strategy with TikTok Shop, the groundbreaking social commerce platform set to launch [from what we know] in Q1 Australia in 2025! This podcast episode as we dive deep into how TikTok Shop could change everything for local creators.🌟 What You’ll Learn:Understanding TikTok Shop: Discover how this platform merges social media and e-commerce, allowing creators to earn through direct sales.Earning Potential: Explore the commission-based earning model of TikTok Shop, where creators can receive 10-30% on produc...2025-03-2326 minI Am That Content Creator PodcastEP#80: How To Use Trials Reels? Instagram’s Latest Hack for Creators Seeking Real EngagementSend us a textEver feel like Instagram is playing hard to get? You're not alone. Dive into this week’s episode where Mia and Kristen spill the beans on Instagram’s new Trial Reels feature, and why it might just be the breakthrough we've all been waiting for.Instagram has always been a bit of a tease, right? Like that elusive boyfriend who keeps you guessing. But with Trial Reels, things are looking up. This feature lets you test new waters without messing up your feed. It's all about experimenting behind the scene...2025-03-1727 minI Am That Content Creator PodcastEp#79 Breaking the Self-Doubt Cycle: How to Transform Your Inner Dialogue and Create Content That ConvertsSend us a textYour mindset is the foundation of everything you create—and the biggest hurdle standing between you and content that converts. In this transformative episode, Mia and Kristen share a deceptively simple exercise that created profound shifts for their bootcamp participants, many of whom were moved to tears by the revelations it brought.The exercise begins with honesty—writing down every negative thought you've had about yourself as a content creator. "I don't have what it takes," "My content won't go viral because I'm not interesting enough," "I'm scared of what people will...2025-03-1016 minI Am That Content Creator PodcastEp# 78 The Truth Behind Overnight Success and Building Brand RelationshipsSend us a textMia and Kristen delve into the realities of what many perceive as "overnight success" and the strategic building of brand relationships. This episode is a must-listen for anyone navigating the complex yet rewarding world of content creation and entrepreneurship.Key Points Discussed:The Myth of Overnight Success: We explore why success in business is more about the marathon than the sprint, debunking the myth that success comes quickly or easily.Value of User-Generated Content (UGC): Discover how mastering UGC not only boosts your visibility...2025-02-2511 minI Am That Content Creator PodcastEp#77 Earning More as a Creator: Strategies for Effective Content and Improved Cash FlowSend us a textJoin Mia and Kristen as they dive deep into the essentials of content creation: Content, Confidence, and Cashflow. In this lively episode, they unpack the magic trio that every creator needs to thrive in the digital world.In This Episode:Content Over Perfection: Why starting messy and authentic beats waiting for perfection. We’ll share why your first content might not be your best, and why that’s totally okay.Building Real Confidence: Confidence isn't born; it's built thro...2025-02-2345 minI Am That Content Creator PodcastEp#76 Unlocking Content Success by Embracing Unique StrengthsSend us a textIn this conversation, Mia shares her transformative journey from being a paramedic to becoming a successful content creator and entrepreneur. She discusses the challenges she faced, including her struggles with ADHD, and how she discovered her passion for creating user-generated content (UGC). Mia highlights the importance of community, income diversification, and building authentic relationships with brands. She also provides insights into crafting high-converting UGC ads and the evolving landscape of content creation, emphasising the need for adaptability in a rapidly changing digital world. In this conversation, Mia (int...2025-02-1657 minI Am That Content Creator PodcastEp#75 Empowering Women Over 40 in Content Creation: Unlocking Success with KiteSite ToolsSend us a textJoin us in this empowering episode where we dive into the transformative world of content creation with the innovative team from KiteSite. Discover how a simple TikTok interaction led to a partnership that's revolutionising the user-generated content (UGC) landscape for creators, especially entrepreneurial women over 40.In This Episode, You'll Learn:The KiteSite Journey: How KiteSite's tools help creators streamline operations and maximize earnings.Personal Branding Mastery: Kristen discusses her journey post-motherhood, emphasizing the importance of authenticity in personal branding and its impact on the...2025-02-0233 minI Am That Content Creator PodcastEp#74 Elevate Your Influence: Mastering Affiliate Marketing EssentialsSend us a textJoin Kristen Werner and Mia Steel as they unlock the lucrative potential of affiliate marketing in this eye-opening episode. Learn how you can earn significant commissions by simply sharing products you love with Australia's pioneering User-Generated Content (UGC) affiliate program, offering an unprecedented 40% commission rate.Key Highlights of This Episode:Understanding Affiliate Marketing: Dive into the basics of affiliate marketing and how it serves as a modern word-of-mouth advertising tool.Generous Commissions: Discover the potential financial benefits with...2025-01-2809 min