Kristi Dosh - Podcast Details

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Inside College SoccerInside #CollegeSoccer Podcast - Unpacking NIL with Kristi Dosh and The Athlete's NIL PlaybookIn our latest podcast episode, Don Williams had the privilege of diving deep into the world of Name, Image, and Likeness (NIL) with Kristi Dosh, author of the newly released book The Athlete’s NIL Playbook: The Complete Guide to Owning and Profiting from Your Name, Image, and Likeness (available for pre-order, set to release July 2, 2025, from Wiley). Kristi, a leading expert in sports business, shared invaluable insights on navigating the rapidly evolving NIL landscape for athletes at all levels. We explored the role of NIL collectives, which have become pivotal in facilitating deals for college athletes, often ac...2025-06-231h 20

The Business of College SportsCan International Athletes Earn from NIL or Revenue Sharing?Immigration attorney Ksenia Maiorova, a partner at Green and Spiegel, joined me to chat about what international athletes can and cannot do when it comes to NIL, why so many workarounds being attempted don't actually work and why there's virtually no way for international athletes to safely receive revenue sharing on a student visa. We also talk about other visa types available and the process for obtaining one, in addition to answering questions sent in by the audience.Even more of Ksenia's advice, including more "what if" scenarios are included in my new book, The Athlete's NIL...2025-06-1750 min

Big 12 TodayBig 12 Today - Kristi Dosh - June 16, 2025With the recent decision on the House vs NCAA settlement, Big 12 Today has all bases covered including author and writer for Sports Business on Forbes, Kristi Dosh. She joined the show with Ari Temkin and James Westling to further on the discussion of the fall out of the settlement and gave us a different perspective on the matter from the standpoint of the athlete and their parents. Dosh's newly published book "The Athlete's NIL Playbook" is out now.2025-06-1617 min

Smart Podcast, Trashy Books: A Romance Novel Podcast651. Little Free Libraries and Sports with Savannah Carlisle and Kristi DoshSavannah Carlisle is the author of The Library of Second Chances and is a sports business reporter and nonfiction author under the name Kristi Dosh.Her romance centers on a Little Free Library, so of course we are talking about that. We also discuss the difficult economies of small coastal towns, and the ways that memories can be attached to a place. Then we talk about sports romance – and why she doesn’t want to write one.CW/TW: At about 18 minutes in, we talk about online harassment Kristi faces and some of the com...2025-01-2450 min

Sports Mom RapportGuest Expert Kristi Dosh: Navigating NILTune in to today’s conversation as we thoroughly explore the world of NIL (Name, Image and Likeness) with Kristi Dosh, a leading expert in college athletics and NIL. As a former attorney and ESPN sports business reporter, our guest, Kristi, breaks down how athletes can benefit from NIL, the steps to effectively leverage it, and how and when to hire an agent. We also explore what makes NIL offers reputable and how to navigate deals. Lastly, Kristi provides a detailed breakdown of the House settlement and its potential impact on college athletes. Listen in for expert insights on ma...2024-09-2148 min

The Business of College SportsThe Future of Multimedia RightsBig announcement this week: Kristi has a new co-host, Jeff Schemmel! Jeff is the President and CEO of College Sports Solutions, a consultancy focused on helping athletic departments maximize their efficiency, leverage their resources and increase revenue.Kristi and Jeff are joined this week by Cole Gahagan, CEO of Learfield—a leading media and technology services company in intercollegiate athletics. They discuss: Recent changes at Learfield and how they help Learfield be better positioned for the future The current state of the college sports multimedia rights landscape The Learfield Allied NIL program Conference realignment With Col...2023-10-2546 min

The Business of College SportsAutomating NIL Operations for Collectives and UniversitiesThomas Thomas Jr. is the co-founder and CEO of Basepath, whose software is used by student athletes, collectives, and universities to automate name, image, and likeness operations. Thomas joins the show to discuss: How Basepath started, the work they currently do, and how they work with collectives The first steps they take when onboarding a collective and its athletes The ways they help partner with universities to bring clarity to the financial complexities of student athletes How Basepath’s services differ between for-profit collectives and nonprofit collectives The NIL Collectives Consortium - what it is, who it’s for...2023-03-1545 min $The Players\' Platform$ The Players' PlatformUsing NIL to Host Camps and Work With Your Favorite BrandsWe are joined on this episode by Anna Camden of Penn State women’s basketball. Anna was quick to embrace NIL during its infancy and has since taken part in numerous NIL deals ranging from food to skin care and even deals to benefit charitable causes, such as her basketball camp for girls in State College.We discuss:Her experience being an early adopter of NILHow she feels NIL has changed since its inceptionHer basketball camp (Camp Camden) and the opportunity it presented to raise money for charityThe evolution of her deal with Roots Natural Kitchen, in...2023-02-1632 min

The Business of College SportsNew Developments in NIL for International Student AthletesIn this episode, I’m joined by Ksenia Maiorova and Amy Maldonado. Ksenia and Amy are very accomplished immigration attorneys who work with international athletes seeking to take advantage of NIL. They've been able to secure O-1 visas for several athletes and are sharing with us both their successes and the challenges.Topics we covered include:The limitations on a student visa and how it complicates an international student’s NIL possibilitiesThe types of visas that are available to international student athletes beyond student visas, including O-1 VisasWhen a student athlete might consider pursuing an O-1 visa...2023-02-0240 min $The Players\' Platform$ The Players' PlatformNavigating Transferring and NIL with Brevin GallowayAs a sixth-year senior, Clemson guard Brevin Galloway has seen a dramatic evolution in NIL opportunities during his time as a student athlete. He joins the show to talk about his NIL experiences, including: His unique transfer process from Boston College to Clemson Goals he has for his brand during his final year as a student athlete His deals and custom apparel with Amazon and iSlide Advice he has for other student athletes who are just starting in NIL His favorite NIL deal thus far and lessons he’s learned while building his brand His passion for menta...2023-01-2625 min

The Business of College SportsThe Growth of Group Licensing in NILThis episode, I am joined again by Wesley Haynes, President and Founder of The Brandr Group. If you missed the first episode from last year, it's available here.The Brandr Group remains one of the leaders of the group licensing sector of NIL, with more than 70 schools signed to group rights partnerships. In this ever-changing NIL scene, Wesley gives updates on: The Brandr Group’s growing list of partners and licensees A breakdown of group licensing categories and trends and how these have changed over time How royalty rates are determined for jerseys and other...2023-01-1935 min $The Players\' Platform$ The Players' PlatformFran Belibi on Building Her Brand and Life After BasketballKnown for her dunks on the court, Stanford forward Francesa "Fran" Belibi is also scoring in the NIL space. She joins the show to talk about her NIL journey, her clothingline, and how she’s already leveraging NIL for her future after basketball.We talked with Fran about:The start of her NIL journeyFHABS - The brand and clothing line created by Fran and her familyHer experience in the Meta NIL Empower programHer “Thinky Thought Thursdays” series on InstagramWhat her plans are for after basketballAdvice she has for other athletes entering the NIL spaceHow she ev...2023-01-1831 min $The Players\' Platform$ The Players' PlatformKentucky QB Will Levis: From Car Deals to Horse Farms and all the NIL In BetweenWe're joined this episode by University of Kentucky QB Will Levis to talk all things NIL. From the first NIL deal with a horse farm to a car deal—and everything in between—he shares his strategy and how he's helping his teammates.We discussed:How he decides whether to accept an NIL dealWhy he embraced doing a deal with a horse farmLessons from trying to balance NIL while in-seasonBattling being a "yes" manThe NIL conversations happening among him and his teammatesChoosing an agentHaving both local and national representationHow his car deal came about and what it l...2022-11-1050 min

The Business of College SportsA View of College Athletics from a Board of Regents SeatThis episode, I'm joined by Jordan Acker, the Immediate Past Chair of the Board of Regents at the University of Michigan and a partner at Goodman Acker in Detroit.A lifelong sports fan, Jordan was an early advocate of allowing student athletes to monetize their name, image and likeness. We chatted about the role of the Board of Regents relative to athletics issues and opportunities and where he seems college athletics heading from here.Some of the things we discuss include:The process of being elected to the University of Michigan Board of RegentsThe...2022-11-0249 min $The Players\' Platform$ The Players' PlatformGeo Baker: From #NotNCAAProperty to NIL EntrepreneurWe're joined this episode by Geo Baker, former Rutgers men's basketball athlete and co-founder of The Knight Society. We get into so many great topics with Geo, starting with how he advocated for student athlete rights before NIL rules were changed in 2021.Geo shares with us:What it was like being part of the #NotNCAAProperty movement in the spring of 2021How coaches and administration reacted to his involvement in #NotNCAAPropertyHis experience meeting with the NCAAWhat he thinks his group did through the #NotNCAAProperty movement that was effective in creating changeHow to use your platform to have...2022-10-2753 min

The Business of College SportsReplace Traditional Ticketing, Increase Attendance and RevenueI'm joined this episode by Chris Giles, co-founder and CEO of FanRally, a platform that replaces traditional season tickets with a tech-enabled subscription service. Members pay a monthly subscription fee instead of paying for tickets and can reserve seats directly on their phones, finding games that work best for their schedules.FanRally is aimed at modern consumers, including younger fans, who are comfortable with subscription services. Also, the seat reservations can't be resold, so it helps teams identify the fans attending games and to build more direct relationships with them.The c...2022-10-2739 min $The Players\' Platform$ The Players' PlatformHow Leah Clapper Became an Entrepreneur Through NILThis episode, we're joined by University of Florida gymnast Leah Clapper, who has definitely made the most of NIL so far. Not only had Leah done numerous brand deals, she's also consulted with companies on their NIL strategies, built her own boardgame and started her own NIL education company for student athletes. She's even the TA for our host Kristi Dosh's NIL classes at UF.Leah is currently getting her second masters degree at Florida while competing in her final season of eligibility as a gymnast. She shares with us:How creating content with athletes in...2022-10-1956 min $The Players\' Platform$ The Players' PlatformHow Rayquan Smith Became the King of NILIn this episode, we're joined by Rayquan Smith, the "King of NIL." Rayquan is a decathlete at Norfolk State and previously was a dual-sport athlete who also played football for the Spartans.Rayquan received the Hustle Award at the 2022 NIL Awards and closed 70 NIL deals in Year 1 of NIL. He joins us to share:How he found his agent, including the questions he thinks other athletes should ask before signing with an agentAdvice for reaching out to companies to land NIL dealsHow he's helped educate potential brand partners on NILHis strategy for negotiating with brandsHow his s...2022-10-1242 min

The Business of College SportsThe Evolution of Licensing in the NIL EraWe're joined this episode by Marty Ludwig, Director of Trademarks and Licensing at University of Cincinnati, where he is responsible for managing all internal and external relationships regarding the commercial use of the university’s brand (including its name, identifying marks, and still and moving images) to protect and promote the goodwill and reputation of the university, ensure the university receives appropriate value, and to actively enforcing the university’s rights to prevent the unauthorized use of its brand.In this episode, we discussed:How licensing is typically divided between University operations and the athletic departmentHow univ...2022-09-2939 min $The Players\' Platform$ The Players' PlatformImpacting the Next Generation Through NILIn this episode, we're joined by UNC women's basketball athlete Deja Kelly. Deja has seen incredible success with NIL, inking partnerships with major brands such as Outback Steakhouse, Beats by Dre, Dunkin Donuts and more. However, it's not all about flashy brands and dollar signs for Deja. She's been very strategic about using her NIL to have a positive impact on younger athletes and to support single mothers, having been raised by one herself. We chat with Deja about:How she prepared for NIL last yearThe partnerships she's leveraging to benefit single mothersDeveloping her ca...2022-09-2845 min

The Business of College SportsUsing Data to Increase Fan Engagement and RevenueThis episode I'm joined by industry veteran Steve Hank, currently an Executive Vice President at Affinaquest, to talk about how athletic departments can leverage the data they already have to increase fan engagement and revenue for the department. We discuss:The main revenue struggles he sees over and over again in college athleticsHow pro teams have done a better job creating a personal connection with fansOvercoming silos in athletics and higher educationHow to collaborate better with the universityThe opportunities and challenges conference realignment brings for engaging with fansEngaging fans who might consider staying home or out a...2022-09-2238 min $The Players\' Platform$ The Players' PlatformWelcome to The Players' Platform!Duke track and field and cross country athlete Emily Cole and Business of College Sports founder Kristi Dosh are teaming up for a new podcast all about personal branding and entrepreneurship for college athletes in the era of name, image and likeness. In this first episode, the ladies interview each other and share how they met, their plans for the podcast and dive into some of the projects they're each working on as entrepreneurs and authors.Future episodes will feature interviews with a variety of student athletes who are leveraging their name, image and likeness...2022-09-1740 min

The Business of College SportsThe Future of NIL and Compensating Athletes with NCAA President Mark EmmertOn Friday, September 9th, I was joined on campus at the University of Florida by NCAA President Mark Emmert. Special thanks to the UF Institute for Coaching Excellence for hosting this, which was an interview for both of the NIL courses I teach at UF in the Sports Management and PR departments. Students and athletes alike were invited, and I appeared in my capacity as a professor. Although this was not a media interview, the NCAA has granted me permission to share it.In our nearly 90 minutes together, we discussed:How Year 1 of NIL p...2022-09-111h 17

The Business of College SportsRevisiting NIL for International Student AthletesI'm joined this episode by Rob Seiger, a partner in Archer & Greiner P.C.’s Sports Law Group, who has joined us once before to talk about issues international student athletes have been trying to navigate in order to take advantage of the NCAA's new name, image and likeness rules. Rob represents college and university athletic departments in immigration and related compliance issues for their foreign athletes. If you didn't hear our first episode, listen to it here. In this episode, we're taking a look at a few specific instances where international student athletes have atte...2022-05-1929 min

The Business of College SportsHow The Players' Lounge is Monetizing NIL and Engaging FansFormer UGA quarterback Aaron Murray joins the podcast to chat about his new venture, The Players' Lounge. This NFT community was built by lettermen to empower relationships within the collegiate sports community through connecting current and former athletes with their respective fan bases while providing opportunities for student-athletes to monetize their individual brands.Aaron joined the podcast back in January to talk with us ahead of their first NFT launch. That launch ended up generating $305,000 for the student athletes involved, a total of $28,000 each. Now Aaron is back to tell us how they've expanded their c...2022-05-0528 min

The Business of College SportsBYU's Proactive Approach to NILIn this episode, I'm joined by Gary Veron, Associate Athletic Director for Student-Athlete Experience at BYU. BYU has been very proactive in its approach to name, image and likeness, so I invited Gary on to discuss what's going on in Provo. We dive into:How Gary's position morphed from compliance to an NIL focusWhy BYU took a more proactive approach toward NIL right off the batThe overwhelming response from Provo and alum to NILWhy BYU has seen so many team-wide and group NIL dealsHow the story of the BYU athlete is differentThe course the athletic department c...2022-04-2138 min

The Business of College SportsThe Story Behind the Gator Collective's Early SuccessIn this episode, I'm joined by Eddie Rojas, the founder of the Gator Collective. Eddie was a former baseball player at the University of Florida and was one of the first to start an NIL collective to support student athletes in their name, image and likeness endeavors.The Gator Collective's success is marked by it's more than 2,000 members and $500,000 in annualized revenue, in addition to numerous one-time gifts. It was also the first collective to sponsor the athletic department it supports, which has allowed it access other collectives are missing.In this episode, we discuss:2022-04-1234 min

The Business of College SportsHow Oklahoma State's Brand Squad is Engaging Marketing Students in NILThere is so much creativity and innovation happening in the NIL space right now, and Oklahoma State's The Brand Squad is a terrific example. If you aren't on a campus, you might not realize the level of interest non-athlete students have in being part of NIL. I've heard from law students, accounting students, PR students and all sorts of other students on campus who are trying to help their student athlete friends or siblings.Well, at Oklahoma State, they've found a creative way to allow their marketing students to get hands-on experience in a way t...2022-02-2348 min

Name Image LikenessThe Business of NIL: A conversation with Kristi DoshDuring this episode, founder of the Business of College Sports, Kristi Dosh, draws upon her experience in reporting on the business of college sports to provide insight into the future of NIL opportunities for student-athletes. Kristi discusses the movement away from restrictive state legislation and push towards institution-level NIL guidance. Kristi also notes unique state limitations on student-athlete NIL activities. She discusses the disclosure process and unique student opportunities. Kristi is an attorney whose interest in college sports led her towards a new career path in sports journalism. Her reporting on the business of college sports made h...2022-02-2351 min

The Business of College SportsHow Athletic Departments Can Leverage NFTs Alongside Student AthletesI'm joined this week by Porter Grieve, CEO of Mercury, a white-label NFT platform that focuses on helping universities and sports teams to create one-of-a-kind digital fan experiences.Mercury recently partnered with Kansas Athletics (read my piece on the deal) to create a new NFT platform. What I thought made this deal really interesting was how it was being combined with an NIL deal for the Kansas men’s basketball team.The Kansas men’s basketball team will have a personalized NFT platform called Rock Chalk where fans will be able to buy, sell and trad...2022-02-1637 min

The Business of College SportsIntroducing the NIL SummitThis week, I'm joined by Jason Belzer, CEO and co-founder of Student Athlete NIL, and Kimberly Beaudin, President and CEO of the College Football Hall of Fame, to talk about the inaugural NIL Summit being held June 13-15, 2022 in Atlanta at the HOF. The NIL Summit is an immersive multi-day professional development experience and gathering place for college sports’ most important stakeholder to share cutting-edge ideas, discover new interests, and learn how to maximize NIL opportunities to build their brands and amplify their voices.Jason and Kimberly join me to discuss:The vision for the...2022-02-0936 min

The Business of College SportsThe Hockey Guys: Earning Through NIL as a GroupFor this episode, I'm joined by David Kaplan of The Hockey Guys, a group of 10 NCAA hockey players who got their start on TikTok. The Hockey Guys have grown their reach to over 1.4 million followers and subscribers across multiple social media platforms.I recently had David, along with two other members of The Hockey Guys, on my Game Face podcast, and we touched on a few things that warranted a deeper dive. In this episode we touch on:How they plan and create content as a groupHow their venture has evolved from a social media account i...2022-02-0149 min

The Business of College SportsFormer UGA Football Players Getting Creative With NFTsFormer UGA football players Ty Frix, Keith Marshall and Aaron Murray, along with Ty’s brother Trent Frix, recently created The Players’ Lounge, a digital collaborative space for college fanbases, with the University of Georgia as its initial focus. In addition to using a Discord channel to connect fans, the group will launch an NFT collection called DGD Mafia on Sunday, January 9 to benefit current UGA football players.Those who purchase the NFTs will also gain access to exclusive content and experiences, both within The Players’ Lounge and also in physical locations. Fifty percent of all pro...2022-01-0422 min

The Business of College SportsGroup Licensing and NIL with The Brandr GroupThis episode, I'm joined by Wesley Haynes, President and Founder of The Brandr Group. His company has been on the leading edge when it comes to group licensing in the NIL era, signing nearly 20 schools to deals that allow their student athletes access to group licensing opportunities.The Brandr Group currently has agreements with the following schools: UNC, Ohio State, Texas, Alabama, App State, Indiana, Michigan State, UF, NC State, Villanova, Nebraska, Maryland, Marquette, Oklahoma State, Texas Tech, Xavier, Purdue, and UGA.Haynes and I discussed:How TBG's background in pro sports is helping...2021-10-2650 min

The Business of College SportsCharting a Course for the Future of the MEACIn this episode, I'm joined by Mid-Eastern Athletic Conference Commissioner Dr. Dennis E. Thomas to chat about the MEAC's new partnership with Syracuse University and how his conference is approaching name, image and likeness for its student athletes.Dr. Thomas is the third full-time commissioner of the conference and entered his 20th year this summer. He's retiring in December, but he's made some big moves for the conference ahead of his exit.In this episode, we discussed:His approach to NIL at the conference level for MEAC student athletesWhat he thinks makes MEAC, and...2021-10-0741 min

Voices from the Field --- Sport Industry Professional InsightsKristi Dosh | Sports Business Reporter/Analyst ESPN | Voices From the Field - Season 3 - Ep 3Hosts Brian Avery and Shelley Lyle, with the University of Florida Department of Sport Management, Office of Engaged Learning interviewed Kristi Dosh, a sports business reporter/analyst for ESPN, Forbes, The Washington Post, SportsBusiness Journal, and more. Prior to joining ESPN, Kristi was a practicing attorney and a sports business analyst for Forbes, Comcast Sports Southeast, and more. Kristi founded BusinessofCollegeSports.com in 2010 and started the Business of College Sports podcast in early 2020. The site has become a nationally recognized source for news and analysis of the business of college sports. Additionally, Kristi authored a book on the business of...2021-09-2921 min

The Business of College SportsHow NIL is Impacting Facilities ProjectsI'm joined on this episode by Trevor Bechtold, Director of Sports, Recreation + Entertainment at HOK. He's an architect who has worked on projects like the expansion to the Penn State University Lasch Building and Clemson University’s new Allen N. Reeves Football Complex.After hearing the news that Clemson is developing a new student athlete branding institute as part of their Poe Indoor Practice Facility renovation, I asked Trevor if other athletic departments are starting to think about how to adapt facilities to assist student athletes with their NIL activities. He gave a resounding "yes," so I as...2021-09-2329 min

The Business of College SportsThe NIL Economy in Columbus, OhioIn this episode, I'm joined by Zach Beebe, the co-founder of NIL Management. Based in Columbus, Ohio, NIL Management has secured a steady stream of local deals for Ohio State student athletes, including cars for six football student athletes from one dealership. After interviewing Zach for my piece on all of the car deals we've seen so far, I asked him to come on and talk more about the NIL economy in Columbus, Ohio. A few cities and schools have stood out to me while reporting on NIL, and Columbus and Ohio State are among them. Zach...2021-09-0936 min

The Business of College SportsAdding and Leveraging Esports at the Collegiate LevelIn this episode, I am joined by Dave Capitano, the Higher Education Practice Leader at Baker Tilly. Dave has worked with hundreds of universities on a variety of higher education matters, from finance and operations issues to esports and name, image and likeness. I was recently on Dave's podcast discussing the first 50 days of NIL. In our time off air, he mentioned his passion for esports, and I jumped at the chance to have him come on and educate me because I've admittedly been sleeping on esports.Did you know more than 175 colleges and universities...2021-08-2539 min

The Business of College SportsNavigating Taxes for Student Athletes with NIL RevenueThis episode I am joined by Katie Davis, a CPA, Partner, and Collegiate Athletics Practice Leader at James Moore & Co., an accounting firm that works with collegiate athletics departments, athletic associations, booster clubs, and other higher education-related organizations nationwide. Katie has dedicated her career to providing accounting and consulting services to universities and advocating for the financial voices in college athletics. She helps to educate the sports business industry on relevant issues that impact us now and in the future. I was previously on Katie's News & Brews podcast discussing the first day of NIL.In...2021-08-1949 min

The Business of College SportsAdventures in Conference Realignment with Oliver LuckThis episode I'm joined by Oliver Luck, former WVU football student athlete, NFL player, NCAA administrator...and perhaps most important to this conversation, the former WVU athletic director who guided the Mountaineers through the last round of conference realignment. While Luck considered it an honor to be the athletic director at his alma mater, he was faced with challenges during his tenure. Not the least of those was Pittsburgh and Syracuse leaving the Big East in 2011, which necessitated a move for WVU. Luck chats about his career, the history of conference realignment, the challenges that an...2021-08-1146 min

The Business of College SportsAdvice for International Student Athletes on NILI'm joined this episode by Rob Seiger, a partner in Archer & Greiner P.C.’s Sports Law Group, to talk about the issues facing international student athletes when it comes to taking advantage of new name, image and likeness rights. Rob represents college and university athletic departments in immigration and related compliance issues for their foreign athletes. So, we chatted about the advice he's currently giving to his clients when it comes to international student athletes and NIL.In this episode, we discussed:Current rules for international student athletes on student visasIs there a dif...2021-08-0442 min

The Business of College SportsNIL for High School Student AthletesI'm joined this week by Malik Jackson, an associate attorney at Smith Hulsey & Busey in Jacksonville, Florida who is a member of the firm's sports litigation department.A former Princeton quarterback, middle school teacher and football coach, Jackson has taken a particular interest in how NIL impacts student athletes prior to their arrival on a college campus.Although we used Florida's law as an example in some of this discussion, it has broad applicability based on where most states (except California) and their high school sports associations have come down on NIL thus far.2021-07-3041 min