Kristin Korn - Podcast Details

Shows

Keep It Moving050: Demystifying Branding with Kristin KornIf you’ve ever given a side eye to the importance of copy writing or brand messaging, this episode is for you! Kristin Korn is a brand and marketing master. She’s the owner of multiple businesses including CORE Brand Marketing. On this episode Kristin demystifies branding - it’s so much more than colors and a logo! We’re getting into unique value propositions, pain points, and triggers and how to utilize that in your messaging all over your website, emails, social media and more! Mentioned in this episode: Mocktail Fantasia Core Bra...2025-03-1726 min

Set Up To Scale Podcast with Kristin Korn139. Build Smarter: How to Expand Your Small Business Online For Long-Term SustainabilityStruggling to unlock the growth potential of your small business? While every business is different - there are 7 game-changing strategies that every solopreneur can implement to catapult your brand to new heights online! Clients mentioned in this episode: https://alisonbellphotographer.com/how-to-move-your-business https://www.homesweethomebaker.com/ GAIN ADDITIONAL SUPPORT: 💛🩷 Join Brand Highlighter HQ coaching group: https://www.kristinkorn.com/brandhighlighterhq 💛🩷 Download the 7 Scaleup Solutions Guide (free!): https://www.kristinkorn.com/scaleup 💛🩷 Scale Your Business Online Offers https://www.kristinkorn.com/scalemybusiness DISCLAIMER: Please no...2023-10-2712 min

Set Up To Scale Podcast with Kristin Korn115. How to Build a Brand on Instagram in 2022 (Algorithm)As the platform changes, so have the Instagram algorithm signals. The changes have impacted how you see posts, who sees your posts, and what content gets more exposure on Instagram. It's essential to know the latest indicators to get ahead in this marketing game. Inside this episode, I share some of the most important things you need to know about the current Instagram Algorithm - how it's created, how it's constantly changing, and what you can do to crack this code in 2022! Use these algorithm insights to pla...2021-12-2919 min

Set Up To Scale Podcast with Kristin Korn114. The Best Marketing Tools to Build Your Brand Online This YearWe live in a world where more and more people are starting their own businesses, but building a brand can be difficult. There are so many tools out there that will help you get started with various aspects of your social media marketing, graphic design, and more. But which marketing tools do you really need to begin with? With that said, there are FIVE must-have easy to use marketing tools for designing and building your brand. Listen to this episode, and let’s review what your small business marketing strategy needs. 2021-12-2210 min

Set Up To Scale Podcast with Kristin Korn113. 10 Proactive Techniques to Keep Your Website Traffic GrowingAre you still struggling to increase your website traffic? Your business might be at a standstill when it comes to attracting new customers, and that's not where you want to be. It's time for a change! But how do you maintain and grow traffic to your site? In this article, we'll explore 10 proactive techniques that will help you keep growing your website traffic. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ 2021-12-1509 min

Set Up To Scale Podcast with Kristin Korn112. How To Create A Yearly Review To Achieve Your Small Business GoalsThe best way to stay grounded in your goals is to review them yearly. This process takes the form of an annual check-in with yourself when you take time out from the daily grind and think about what you want to achieve in life and business over the next 12 months. This exercise can be enlightening for many reasons: it helps you set new year’s resolutions that are more achievable; it reminds you about essential milestones or anniversaries coming up; and it gives you a chance to assess your progress over the past year as wel...2021-12-0810 min

Set Up To Scale Podcast with Kristin Korn111. 6 Time Management Tips When Working from HomeWorking from home can be a time management nightmare. It's easy to get distracted and lose track of time, but it doesn't have to be that way! With these time management tips, you'll never waste time again. Let's explore how to manage your time, create an effective work environment, and unwind in your downtime. You can't just let your day go by without taking care of it! These are some hacks that will help you improve your productivity when you're working at home. Let's go! BRANDING BITES FB COMMUNITY: ht...2021-12-0108 min

Set Up To Scale Podcast with Kristin Korn110. 3 Tips For Better Holiday Business ManagementIf you're running a business - you most likely have been faced with the holiday season stress. It can be hard to juggle running a business around this time of year with holiday events and activities. Inside this article, I share 3 Tips For Better Holiday Business Time Management. It's important to know what can be automated and how to set up a plan around Thanksgiving and Christmas. It’s important to set a holiday work schedule while also setting realistic goals and blocking time for your family. So on this episode, we w...2021-11-2410 min

Set Up To Scale Podcast with Kristin Korn109. How to Write a Blog Post for Maximum SEOSEO Optimization and writing a blog article for maximum SEO can be tricky. It is essential to focus on keywords, but there are other things that you need to keep in mind when writing your post. This episode discusses some of the most valuable tips and tricks you can use while writing your next blog for SEO article. 1. SEO optimization 2. Getting started with organic marketing 3. Ranking in Google's SERPs 4. Keywords to include when writing a blog article 5. Creating content around keywords 6. SEO Checker Software 2021-11-1714 min

Set Up To Scale Podcast with Kristin Korn108. How To Generate Sales Using Social Media Without SellingWe’ve all used social media to sell a product only to be let down no sales were made. But what if I shared with you a fail-proof method to generate sales using social media that didn’t involve selling? Inside this episode, I share the simple steps to make better use of your content on social media that will activate your audience to make a purchase! BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayi...2021-11-1005 min

Set Up To Scale Podcast with Kristin Korn107. 5 Ways To Improve Your Social Media BrandingWith almost 4B people worldwide using social media, you can understand why brand awareness is a top priority for marketers. Whether you use social media to increase sales, drive awareness, or generate new leads… there are 5 things you can start doing today in your business to improve your social media branding to reach your goals! BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: https://kristinkornblog.com/episode107 2021-11-0308 min

Set Up To Scale Podcast with Kristin Korn106. How To Take Advantage Of Mobile Commerce Sales This Holiday2021 holiday shopping is gearing up to be a mobile-commerce explosion. But do you know how to take advantage of this holiday retail season for your online business? I have decades of experience doing holiday social media campaigns. Inside this episode, I share the 7 steps you need to execute today to have a successful holiday commerce strategy. Don’t wait. Start now! (Free Guide Inside) BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRA...2021-10-2713 min

Set Up To Scale Podcast with Kristin Korn105. 3 Reasons Your Marketing Will Fail Without BrandingWhen investing in the growth of your business, whether online or offline, there is a series of events that must happen to see significant success. In this episode, I break down the difference between marketing and branding. I also share the reasons your marketing will fail without branding and which should come first. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: https://kristinkornblog.com/episode105 2021-10-2007 min

Set Up To Scale Podcast with Kristin Korn104. 4 Steps To Branding Your Unique BusinessThe most important thing to acknowledge when branding your business is that people need emotional navigation, and consumers want connection, relationships, and something new to get behind and inspire them. So when it comes to branding your business, I share the four steps to take so you can influence how clients perceive you. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: https://kristinkornblog.com/epi...2021-10-1307 min

Set Up To Scale Podcast with Kristin Korn103. 6 Proven Ways To Increase Website TrafficYou spend a lot of time inside your blog and website to build sales pages and offers. But what are you doing to drive more traffic to your website? Inside this episode, I share six innovative ways to increase website and blog traffic so you can increase leads and conversions. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: https://kristinkornblog.com/episode103 2021-10-0607 min

Set Up To Scale Podcast with Kristin Korn102. The 2 Most Powerful Blog Post Styles You Should Be UsingBy now, you know that you can gain trust and credibility quickly with new audiences with consistent blogging. But what type of blog articles should you be writing about? Not only what content but what style of blogs will your audience want to consume? Inside this episode, I share my number one marketing priority and how it relates to blogging. Plus, I dish out the two most powerful blog post styles you should be using. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRA...2021-09-2911 min

Set Up To Scale Podcast with Kristin Korn101. 5 Fascinating Reasons People Like Joining a MembershipJoining a membership have you intrigued? When I was growing my business in the early years, I knew I could take a course to learn a specific skill, but being somewhat of an introvert, the thought of memberships had me timid. I love the flexibility of courses, but joining a membership always interested me. Fast forward to today, and I've been a part of a dozen different membership structures over the years. So when I look back on why I joined and why I left certain small business memberships over the year...2021-09-2209 min

Set Up To Scale Podcast with Kristin Korn100. 5 Signs It's Time To Turn Your Passion Into A BusinessThere’s no other subject that I’d rather talk about with you than how to know when it’s time to GO FOR IT and step into a purpose-driven business. When it comes to starting a purpose-driven business, it’s not as easy as choosing a skill or interest, doing that thing to make money, and living happily ever after. But inside this article, I'm sharing the 5 beginning signs to look for to know that you’re ready to start a purpose-driven business. BRANDING BITES FB COMMUNITY:...2021-09-1513 min

Set Up To Scale Podcast with Kristin Korn99. How To Write a Brand Positioning StatementWhen offering an outstanding service or building an exceptional product isn’t enough to stand out in your industry, define your brand with a brand positioning statement. In this episode, I explain why every size business (from 1 - 1,000 employees) must declare your positioning statement to guide your messaging and ensure all communication is consistent. Plus I share the exact structure I used to write my own positioning statement! BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagr...2021-09-0807 min

Set Up To Scale Podcast with Kristin Korn98. How To Reduce Stress With A Capsule WardrobeIf there’s one thing, we business owners need less of its stress. I share ways to automate your marketing efforts in most episodes, but I want to discuss another stressor... And that’s the stress of your wardrobe. With a busy schedule, you’ll save yourself multiple decisions every day by narrowing your wardrobe down to thoughtfully selected articles in what is called a capsule wardrobe. Inside this episode, I share the benefits of starting a capsule wardrobe, what goes in one, and how to receive a personalized color analysis. 2021-09-0108 min

Set Up To Scale Podcast with Kristin Korn97. How To Insert Your Face On Instagram To Boost EngagementGetting more brand engagement is a want of every business owner I work with. They don’t want to waste their time on social media if their content goes unnoticed. And in my experience… using my face in my visuals and my story in my copywriting deepens connections and boosts conversions more than any other strategy. Inside this episode, I share five straightforward ways to show your face on Instagram to boost your brand engagement. And yes, even if you are uncomfortable showing your face on Instagram, these tips will work for you...2021-08-2512 min

Set Up To Scale Podcast with Kristin Korn96. Want To Increase Your Email Open Rate? Here Are Four Places To StartIf one marketing channel has remained a dominant constant for years, it’s email marketing. Email marketing remains a highly effective way to engage potential clients in 2021. By understanding and implementing these four email open rate tips, your email marketing will stay ambitious. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: https://kristinkornblog.com/episode96 2021-08-1807 min

Set Up To Scale Podcast with Kristin Korn95. The Simple Instagram Hashtag Formula for BeginnersHashtags on Instagram remain one of the best free tools to get immediate eyes on your post. And when used correctly for your content can increase viewers on your post by 30-80%. Even as a hashtag beginner you can get your content in front of an audience who are already actively looking for posts like yours. Inside this article, I share my 3 Part Instagram Hashtag Formula for Beginners to help you get more eyes on your posts. BRANDING BITES FB COMMUNITY: https://www.facebook.com/group...2021-08-1108 min

Set Up To Scale Podcast with Kristin Korn94. 3 Steps To Create Strong Brand PositioningAs an online seller of goods or services, you need to stand out and differentiate yourself from others in your industry. By focusing on your personal branding strategy, you can carve out a unique position in the market. Your end goal is to create a memorable impression in a customer’s mind, so they associate something specific and desirable with your brand that differentiates you from the rest of the marketplace. Even though you can't control your customer's mind, you can follow a well-defined brand strategy to positively influence your brand posi...2021-08-0407 min

Set Up To Scale Podcast with Kristin Korn93. How To Make Smart, Confident DecisionsI’ve worked with hundreds of women one on one over the past decade and what I’ve found is that rather than being taught to ask ourselves who we are and what we want… we are trained to ask others for permission? So why is that, and how can you change your thought process? Inside this episode, I dive into why we’ve been trained to ask others for permission and what you need to do today to take back control to make smart, confident decisions in your business and life. 2021-07-2811 min

Set Up To Scale Podcast with Kristin Korn92. 4 Important Stages Of A Sales Funnel: What Are They?There is so much chatter around sales funnels, sales stages, and strategies. I get it, it can be overly confusing even to someone who deals with marketing every day to keep the lingo all straight. In this episode, I will share what the SALES FUNNEL for a potential client can look like if you follow my method. There are several generic methods online if you do a simple google search but I think you’ll find mine to be super useful and simple. Plus, how to get your hands on the exac...2021-07-2109 min

Set Up To Scale Podcast with Kristin Korn91. How To Create The Perfect Branding StrategyWelcome to your perfect branding strategy! People use the terms brand, branding, and brand marketing every day, but they don’t mean the same. Inside this episode, I share their different roles that form a perceived image of YOU and what you can do today to communicate to your audience how you want to be perceived. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: http...2021-07-1410 min

Set Up To Scale Podcast with Kristin Korn90. How To Define Your Ideal ClientDefining your ideal client is one of the most important elements of your brand strategy. Before ever building your website, creating your offer, or detailing specific services, you first need to understand who your audience is and what their needs are. Inside this episode, I share how by defining a niche, the more you expand your audience, not shrink it. Plus, I offer my strategy to identifying your ideal client. Where to find them and how to create content to attract them! BRANDING BITES FB COMMUNITY: https://www.facebook.co...2021-07-0709 min

Set Up To Scale Podcast with Kristin Korn89. How To Use Your Personal Brand LogosYou know that logos are essential for grabbing the attention of your niche audience. But what’s more important about a personal brand logo using a timeless approach is it makes a solid first impression and becomes the foundation of your brand identity. Inside this episode, understand how a logo helps you become reliable and trustworthy to your niche audience. Plus, I share the three logo designs you need for your personal brand and how to use them. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebr...2021-06-3008 min

Set Up To Scale Podcast with Kristin Korn88. What Colors To Wear To Immediately Boost ProductivityWith content marketing and lead generation being a huge part of your business, there’s a need to produce visually impactful content that includes camera snapshots and videos of yourself. But oftentimes, you are so worried about the context inside your marketing that you forget one large piece of this content marketing focus. And that is what to wear to not only give yourself a boost of productivity but to appear friendly and approachable to your audience. Inside this episode, I investigate the 6 Colors To Wear To Immediately Boost Productivity. By unde...2021-06-2310 min

Set Up To Scale Podcast with Kristin Korn87. 12 Essential Business Tools You Need This YearWith so many ways to automate, streamline, and outsource the process of building and growing your business, how do you know which business tools to use? With over 20 years of experience in the online selling space, I've used multiple software and business tools. Online business tools allow you to accomplish tasks and projects in minutes instead of hours or days without them. In this episode, I share the Top 12 business tools you need this year to run your business more efficiently. BRANDING BITES FB C...2021-06-1619 min

Set Up To Scale Podcast with Kristin Korn86. Lead Magnets: Why You Need Them and How to Use ThemIs connecting with the right target audience and delivering valuable content a struggle for you? If you answered yes, you are not alone. It’s the single biggest problem for most business owners - how to land and keep new leads coming in. In this episode, I share a proven, dependable, and profitable way to harness the power of lead magnets in your business. Not only do lead magnets build a strong email list, help to grow your following, lift your authority and qualify your leads, but they allow you to scale...2021-06-0910 min

Set Up To Scale Podcast with Kristin Korn85. How To Use Blog Content To Create Sustainable TrustIf you are blogging, you know that it is an incredible lead-generating feature. So since you are taking the time to research, format, optimize for SEO and publish your blog articles every month, let’s make sure you are using and re-using this valuable content to the best of your ability to build trust with your readers. Inside this episode, I share three ways to take your blog article and re-use the content inside it to create sustainable trust across more channels. This is going to change your entire content marketing strategy. BRANDING BIT...2021-06-0209 min

Set Up To Scale Podcast with Kristin Korn84. 3 Impactful Tasks You Need To AutomateAs an online business owner, you find yourself busy day in and day out. Between promoting your business on social media, communicating with current customers, and trying your best to gain new ones - It’s a lot to do as a solopreneur. So what if there was a way to take the tasks you find yourself repeating day in and day out and start automating them? In this episode, I share three of the most impactful tasks that you can start automating today that will open up more time and focus...2021-05-2609 min

Set Up To Scale Podcast with Kristin Korn83. 5 Reasons You Should Automate Your BusinessI know the immediate value that automation can create in a business. And in this episode, I want to help you understand how you can start to automate parts of your business and finally make the switch from burned out to beaming with absolute freedom. The freedom that comes when you don’t have to open a laptop on vacation or even check one message when at your kid’s sporting event. Please listen as I share the 5 reasons I believe you should automate your business and become an entrepreneur. BRANDING BITES F...2021-05-1914 min

Set Up To Scale Podcast with Kristin Korn82. Why Using Caption Templates Hurts Your Brand Long-TermOf course, you are using social media to grow your business, but you get stressed when writing captions and know what to say. You've often resorted to copying and pasting what others are posting or using fill-in-the-blank caption templates to escape this frustration. But what if this content strategy or lack thereof was doing more harm than good? Inside this episode, I share the two reasons why you get stressed and the three things you need to do first to get unstuck! BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/t...2021-05-1208 min

Set Up To Scale Podcast with Kristin Korn81. 4 Reasons You Don’t Need To Be Empowered To Start A BusinessPhrases like empowered women, women empowerment, and positively empowered are thrown around more often these past few years. But what if they are doing more harm than good when it comes to encouraging women to start new businesses? Inside this episode, I break down the mean of EMPOWERING women and why you might think twice about using that term again. Take a listen as I share 4 Reasons You Don’t Need To Be Empowered To Start A Business! BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebr...2021-05-0508 min

Set Up To Scale Podcast with Kristin Korn80. How To Find Your Purpose In A Traditional Career Path With Guest Kristin LongacreLet me cut to the chase here and say I know all about the inner struggles of keeping a great-paying job while trying to find what makes you truly happy and fulfilled. Maybe you've juggled it all - a full-time career and direct sales, but something was still not connecting with your inner purpose. In this interview with Kristin Longacre, she shares how she could find her purpose in a traditional career path. I think you'll find so much inspiration! Let's dive in. BRANDING BITES FB COMMUNITY: http...2021-04-2828 min

Set Up To Scale Podcast with Kristin Korn79. How To Build A Profitable Online Business In 5 StepsEvery week I receive client applications from business owners who want to work with our creative and marketing team to set up an online business. What these clients have in common is that they aren’t into the spammy promotional posts, copy and paste marketing tactics, or ride or die social media strategies. They want to build something they have complete control over. They just don’t know what steps to take to get there. So in this episode, I’m sharing with you the 5 steps to building y...2021-04-2109 min

Set Up To Scale Podcast with Kristin Korn78. The Mindset You Need To Become An EntrepreneurIf you find yourself avoiding challenges and giving up easily - it's time to rewire your mind from a fixed mindset into a growth mindset so you can start to learn from criticism, reach higher achievements, and ultimately have a greater sense of free will. As an entrepreneur having a growth mindset is what will lead you to wealth over mediocrity. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayinyourlanebrand/ BRANDING BITES SHOW NOTES: 2021-04-1411 min

Set Up To Scale Podcast with Kristin Korn77. How To Set Goals That Fulfill Not FrustrateBy setting goals, you can trigger new behaviors, keeps you in your lane, and helps you sustain momentum in life. But what if the way you’ve been setting goals in the past was doing more harm than good? Inside this episode, I share how to set goals in a way that doesn’t involve chasing a dangling carrot but has you living with purpose and feeling fulfilled. As mentioned - The Social Note Community http://thesocialnotecommunity.com/ BRANDING BITES FB COMMUNITY: https://www.fac...2021-04-0711 min

Set Up To Scale Podcast with Kristin Korn76. Why Overlooking Your Brand Voice Is Losing You Valuable FollowersWhen it comes to defining a brand, many people often sway towards the visual aspects - their fonts, colors, and logos. But frequently overlooked when working on your brand foundation is your brand voice. Your brand identity and colors can help you stand out and get noticed, but I believe it’s your voice that allows you to close more sales to scale your business. Inside this episode, I share what a brand voice is, why it matters so much, and how you discover yours. BRANDING BITES FB CO...2021-03-3107 min

Set Up To Scale Podcast with Kristin Korn75. One Simple Way To Align Your Content With Your Target AudienceYou work hard to write copy, take photos, and schedule your content - but what happens when it gains you zero attention? Do you scrap it and proclaim you don’t know how to write content? Nope, not at all. In this episode, I’m sharing the one thing to keep in mind to align your content with your target audience. It may take a little leg work upfront but believe me; it will save you hours and hours of pain down the road when it's complete! BRANDING BITES FB COMM...2021-03-2405 min

Set Up To Scale Podcast with Kristin Korn74. What To Wear To Elevate Your Brand ImmediatelyAs an entrepreneur, you wake up to a full content creation schedule, client check-ins, product development recordings, personal development trainings, and social media updates. Most of these tasks have in common YOU on camera or video, whether that be a real camera, computer screen, or phone. Your face and what you wear are essential to how your brand is represented. Tune into this episode where I share what to wear and what not to wear on camera and video. When you look and feel good, you have the...2021-03-1709 min

Set Up To Scale Podcast with Kristin Korn73. How To Write An Impactful Brand Origin StoryThere’s no denying that stories have been told since the beginning of time. It’s how to build connections and understand one another on a deeper level. That’s why as a personal brand, you must use a story to trigger an emotional response from your audience. In this episode, I share how to write a brand origin story to welcome people into your journey and encourage them to get to know you on a deeper level, and encourage customer loyalty. Your brand origin story is your most cherished story because it’s the one on whi...2021-03-1006 min

Set Up To Scale Podcast with Kristin Korn72. 4 Ways to Create Short-Form Video Content That Connects on InstagramUnless you’ve been living under a rock or don’t use Instagram to grow your leads, you know how popular video is becoming. It’s all over your explore page, and there are several ways to use video inside the Instagram App. But I’m not just talking about any video. Inside this episode, I share with you WHY short-form video is the trending type of video to create on Instagram. Plus, I share the four ways to take advantage of this trend. PS. Even if you are a beginner, you're going to love the short...2021-03-0308 min

Set Up To Scale Podcast with Kristin Korn71. How To Set The Best Fulfilling GoalsSetting goals for your business is a practice many of us do without much thought or plan. It's easy to set goals that we think will bring us true fulfillment and success... but without purpose and intention within them, you might be chasing achievements that won't ever make you happy. If you’d like to choose goals that fulfill you rather than frustrate you, I share five ways to set more fulfilling goals this year inside this episode. When you consider these tips, you will find yourself in a new place. It is a place wher...2021-02-2408 min

Set Up To Scale Podcast with Kristin Korn70. Tell This Value Story To Sell More ProductsInstead of product pushes and vomit would you rather use content that can attract, influence, and convert? If you’re listing the features of your product you’re doing it all wrong. Inside this episode, I share how using a value story may just be the missing content strategy you need to scale your business and sell more products. Plus a FREE Framework Download Swipe File! BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://w...2021-02-1712 min

Set Up To Scale Podcast with Kristin Korn69. A Website: 10 Reasons Why Your Business Needs One ImmediatelyI hear it all the time. "I have a Facebook and Instagram account - do I really need a website too?" The answer is YES 100x over. I don't care if you sell toilet paper, socks, or skincare... you need a website. And when I say website - I mean an online platform that you own where you host content. A social media platform cannot provide that for you, no matter how much you love to use your social sharing apps. Most likely, this is a website home page with an attached blog. Most businesses t...2021-02-1014 min

Set Up To Scale Podcast with Kristin Korn68. 5 Reasons You Need A Blog With Pinterest MarketingThere are endless ways a sales process grows your business, but we will cover how it can bring more consistent, quality leads into your sales funnel in this episode. And how that happens is with a blog and a Pinterest account. And I’m excited to be joined by my friend and our CORE Brand Marketing Group Pinterest guru - Jennifer Burkhart. So not only are we going to pull back the curtain into my Pinterest data. But we will discuss why every business, no matter the type of business or prod...2021-02-0347 min

Set Up To Scale Podcast with Kristin Korn67. 5 Simple Instagram Carousel Ideas to Increase SavesInstagram carousel posts are one of the most creative tools you can use because they are a way that you can share multiple photos or videos in one post to your Instagram grid. With a solid creative strategy, you can boost engagement levels, increase brand loyalty, and even drive product sales! So I know you’re wondering how your brand can best utilize this feature - So I’ve come up with 5 Simple Instagram Carousel Ideas to Increase Saves. Tell a visual story without overwhelming your feed and get more engagement in the...2021-01-2710 min

Set Up To Scale Podcast with Kristin Korn66. How To Practice Self-Compassion With A Perfectionist MindsetToday I want to dive into a subject not presented enough, and that’s our desire as an online business owner to strive for perfection. Many people even brag about being a perfectionist. While I jokingly tell my clients I don’t half-ass anything when it comes to projects - that doesn’t mean I will ever come close to being perfect. What it does mean is I will always give my best effort. Inside this episode, I share five ways perfectionism creeps into our minds and how we can take those tho...2021-01-2009 min

Set Up To Scale Podcast with Kristin Korn65. The #1 Mistake Business Owners Make On Social Media And How To Easily Correct ItYou are eager to use social media to increase sales in your business. But without the right content strategy, your posts could end up in the black hole of Instagram. Inside this episode, I share what you are doing wrong when it comes to setting up your audience for your 'sale'. When you get organic support and attention ahead of time your sales will be higher with this content strategy. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: http...2021-01-1312 min

Set Up To Scale Podcast with Kristin Korn64. What Makes A Lead Magnet IrresistibleI believe every business type needs a lead magnet if they ever want to generate consistent automated leads online. When you use lead magnets, you can attract high-quality prospects into your sales funnel. In 2020 alone, I gained over 4,500 new email subscribers because of my lead magnets. In this episode, I share 7 points that Make A Lead Magnet Irresistible so you can start tweaking or creating a new lead magnet that generates consistent leads today. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BIT...2021-01-0608 min

Set Up To Scale Podcast with Kristin Korn63. Focus On These Social Media Trends In 2021I've researched what the top social media planning sites are predicting as the 2021 trends and sharing what I believe to be the most relevant to you as a personal brand. Inside this episode, I’m going to dive into content marketing and the 6 ways you can use social media in 2021 to increase brand awareness and generate more high-quality leads based on the predicted social media trends. BRANDING BITES FB COMMUNITY: https://www.facebook.com/groups/thebrandinglounge/ BRANDING BITES INSTAGRAM: https://www.instagram.com/stayin...2020-12-3010 min

Set Up To Scale Podcast with Kristin Korn62. 3 Questions To Determine Your Core Brand FoundationWhether you want to learn my sales process yourself from my online courses or hire me to come into your business and set it up for you - you are here. You are eager to learn how to have more meaningful social interactions, more qualified leads coming to you, and more leads converting into paying clients. So today, I want to help you start this process. I talk about my CORE Simplistic Sales Process a ton on this podcast because it’s how I generate leads and conversions. I...2020-12-2308 min

Set Up To Scale Podcast with Kristin Korn61. How To Create A Lead Magnet In A Single AfternoonWant to use lead magnets to attract high-quality prospects into your sales funnel but don’t know where to start? You’re in the right spot. A decade ago, one could offer an email newsletter sign-up form on their website to collect leads.. but today, that's not the case. In this episode, I’m going to share my exact step by step process for creating a lead magnet so can you follow along and get it done in 4-5 hours! In no time, you too will be attracting an audience of qualifyi...2020-12-1614 min

Set Up To Scale Podcast with Kristin Korn60. The Simple Template For Writing EmailsEven after 30 years, email marketing remains the best way to attract and retain customers. It’s become a major part of my sales process over the last three years but just like every business, there are tips and tricks to make it work best. In this episode, I break down my simple email template and the 4 rules for Writing Effective Email Marketing Content. When you can use email marketing and social media marketing together you’ll get the best return on your investment. The Email List Getting Started Guide as mentioned in the...2020-12-0913 min

Set Up To Scale Podcast with Kristin Korn59. How To Build Trust And Depth In Your Brand With These Lifestyle TopicsOne of the most popular responses I receive on my website chat box is people needing help with social media content. They don’t know what to post to make them likable, increase their engagement, and attract more of the right people to their brand. They only know how to post about their products, so looking within their brand to pull out their uniqueness can be somewhat of a hang-up for them. Or they don’t understand how talking about their obsession for nail polish will result in more...2020-12-0210 min

Set Up To Scale Podcast with Kristin Korn58. 4 Simple Ways To Cultivate Gratitude Within Your BusinessAs we enter into the holiday season, it’s common to see people express more gratitude for the people and blessings in their personal life. But how do we, as business owners, create this same sense of gratitude within our workplace or workspace? Gratitude in your business can improve team performance, boost compassion, enhance self-esteem, reduce stress, and keep you healthy. Even if you have a hard time with being grateful, yes, that’s a thing… inside this episode, I’m going to share with you four simple ways...2020-11-2507 min

Set Up To Scale Podcast with Kristin Korn57. How To Start Writing An SEO-Friendly Blog Post To Boost Your VisibilitySo we all want new clients, right?! But there’s a piece of attraction that needs to happen to grow a reader’s trust and see you as the solution to their problem. One way to do this is to optimize your blog posts for SEO. A blog post without visibility does nothing for your bottom line. But when you can pay attention to certain on-page factors, you can influence your Google search ranking and increase your organic reach. Inside this episode learn the 6 tips to produce high-ranking blog content...2020-11-1816 min

Set Up To Scale Podcast with Kristin Korn56. The 5 Excuses Stalling Your Business Growth TodayWith the mind’s unlimited potential, you can generate anything you desire by letting it do what God created it to do. But it’s also an excuse-making engine when we program it with a negative belief system. When you do this, your mind will continually try to convince you not to take action and make positive changes you know are good for you. Inside this episode, I share the 5 excuses you need to pay attention to that may be sabotaging your growth and how to reprogram your mi...2020-11-1116 min

Set Up To Scale Podcast with Kristin Korn55. 7 Steps to Execute a Successful Holiday E-Commerce StrategyBlack Friday isn’t dead - People haven’t stopped shopping, and no covid isn’t killing retail no matter the shared doom and gloom fear-invoked messages. There’s a reason big retailers all participated in October Black Friday this year because there’s an increase in the online competition this year. How will you elevate your brand online this season as your ideal client is shopping, looking for your product? Inside this episode, I’m sharing my holiday e-commerce strategy with you that puts your customer first and is pr...2020-11-0414 min

Set Up To Scale Podcast with Kristin Korn54. How To Add Value To Your Sales ProcessAdded value is a powerful tactic that can be used by small businesses to acquire and retain customers, increase brand awareness, and differentiate one’s place in the industry. But how do you start adding value to your product offer to gain more clients? In this episode, I’m sharing 10 ways to add value to your sales process that you can start incorporating today! When you can add more value throughout your sales process, you create more first time customers. But more than that, bra...2020-10-2817 min

Set Up To Scale Podcast with Kristin Korn53. 6 Ways Better Message Targeting Could Boost Your BusinessWith the number of people online every day, you have potential buyers out there right now searching for your product offer. You have a more significant opportunity to reach your audience online than ever before. But without the correct message targeting every time you share content, you could be losing clients. In this episode, I share 6 Ways Better Message Targeting Could Boost Your Business. And believe me, when your message targeting is done right - you will know! Your leads list and sales will be steadily increasing. So...2020-10-2111 min

Set Up To Scale Podcast with Kristin Korn52. From Idea To Launch: The Inner Workings Of A New Passion Business With Guest Tara TonseticWhen most of my clients start working me, they can’t initially wrap their heads around how all the parts of The Simplistic 5 Step Sales Process will fit and need direction on pulling it all together. They come to me with thoughts about business ideas and a digital product, and then we sort everything out after that. They have the idea - and I have the tools and methods to bring it to life. And that’s what happened when Tara Tonsetic set up a brand discovery call with me...2020-10-1422 min

Set Up To Scale Podcast with Kristin Korn51. How To Set Up Your Instagram Brand Profile For GrowthJust about anybody can set up a personal brand on Instagram these days, but building a memorable brand that is worth following? Now that takes a little more work, so that’s what I want to get into today. The features that you may not be using yet. So if you are ready to dig into why you are a small business struggling on Instagram, I’m sharing six tips to Set Up Your Instagram Brand Profile For Growth in this episode. BRANDING BITES FB COMMUNITY: http...2020-10-0713 min

Set Up To Scale Podcast with Kristin Korn50. The Simplistic 5 Step Sales Process To Running An Automated BusinessMany people think you can make a few posts a week about your products to Instagram and Facebook and that sales magically drop into your bank account. But that’s not how running an online business works… and that’s precisely why I believe so many get frustrated when selling on social media or starting a new business. They are neglecting the entire sales process. In this episode, I’m laying out the sales process steps to follow as you move a customer through your sales funnel... to ultimate...2020-09-3015 min

Set Up To Scale Podcast with Kristin Korn49. 4 Signs That It’s Time To Start Your Passion Business With Daniele MineckBeing it’s my passion to help women monetize their knowledge, which I call brand influence, today I want to jump into the signs to look for that it’s time for you to start your passion business. Have you been sitting on a business idea but not sure what to do next? In this episode, I have a special guest with me, Daniele Mineck, who recently launched her passion business as an extra stream of income. She's going to share her experience with the signs she had that led her to fin...2020-09-2328 min

Set Up To Scale Podcast with Kristin Korn48. How To Prevent Social Media From Impacting Your Mental HealthWe as human beings are social creatures - we need to be around others to thrive in life. In-person connections can ease stress, anxiety, and depression, boost self-worth, provide comfort and joy, prevent loneliness, and even add years to your life. So when these connections are made it makes a huge impact on our mental health and overall happiness. But as technology has advanced we tend to rely on social media platforms such as Facebook, Twitter, YouTube, and Instagram to fill that connection need. This virtual communication on s...2020-09-1620 min

Set Up To Scale Podcast with Kristin Korn47. The Only Way Direct Sales Reps Can Withstand A Company PivotSo many times clients who are in direct sales will come to me tripped up being able to tie together who they are as a mom, business builder, and a direct sales rep. They understand that personal branding is important to their success but they struggle with how to promote a personal brand - themselves! - and not a company. Inside this episode, I share the number one problem I see in direct sales reps as they promote their brand. Plus, as a person jumps from one company to another there's a...2020-09-0915 min

Set Up To Scale Podcast with Kristin Korn46. Find Your Brand Colors In These 4 Unexpected PlacesChoosing a set of brand colors is an important step when creating an identity for your brand but one you may be overlooking. Whether you in the beginning stages of promoting your personal brand instead of the company you rep for or you’re in the midst of a new business start-up or you have been dragging your feet on a re-brand - in this episode, I share where you can look to find inspiration for your brand colors. These places may just surprise you! BRANDING BITES FB CO...2020-09-0211 min

Set Up To Scale Podcast with Kristin Korn45. 4 Social Media Mistakes You Are MakingCould there really be mistakes you are making today on social media that’s slowing your growth? Or better yet is there another platform you should focus on to grow your business? Inside this episode, I spill the secret that I don’t rely on social media to grow my business. Besides the four mistakes you are making on social media, I share the best platforms to grow your email list and your business... scale more efficiently and more importantly optimize your time and energy much better! BRANDING BITES FB COMMUNITY: 2020-08-2613 min

Set Up To Scale Podcast with Kristin Korn44. 5 Ways To Make Sure Your Lead Magnet Isn’t A Big FailA lead magnet allows you to grow your email list with ideal clients. But what happens if your lead magnet isn't performing as you hoped? Do you need to ditch the whole thing and give up? Start over? Probably not! In this episode, I share five ways to assure your lead magnet doesn’t fail - and more importantly how a good lead magnet can convert profits for your business on automation! As mentioned, 1:1 Brand Consulting offered at https://kristinkorn.com/consulting BRAN...2020-08-1910 min

Set Up To Scale Podcast with Kristin Korn43. Branding in Basketball: Two Key Ways College Athletics Uses Social Media with Special Guest Coach Brad KornWhile I’m usually helping female business builders strengthen their personal brand to gain more sales - the same strategies I teach can also pour into other industries such as college sports. As you may know, I’ve been around college athletics as a girlfriend turned wife of a Division I... then player now a coach... for over 20 years. Coaching for 16 years, my husband has been at four colleges from an assistant at a couple of mid-major schools then onto a power five school and now the head coach at a mid-maj...2020-08-1222 min

Set Up To Scale Podcast with Kristin Korn42. Three Ways To Grow Your Client Leads Using Social MediaIt’s no secret that I love social media for creating deeper connections with my clients - but do you know that there’s a simple strategy I use to do this? There is. If you are feeling overwhelmed when it comes to what to post to social media to grow your business… I want to break it down for you in this episode. Get ready... I'm sharing THREE WAYS to grow your client leads using social media and from here on out your "overwhelm" with content will be gone! ...2020-08-0509 min

Set Up To Scale Podcast with Kristin Korn41. Is Your Website Costing You, Clients? How To Best Grab A User’s Attention In Under 12 SecondsYou have a website but now, what? How are you greeting people when they land on your site? Where are you directing them to go? What action do you want them to take? What do you have them looking at and why? If they are your ideal client you should know exactly why they landed on your site and this introduction should be just as warm and friendly as if you were walking into a specialty store greeted by a clerk. These are all things that many bus...2020-07-2912 min

Set Up To Scale Podcast with Kristin Korn40. Overcoming Being Paralyzed By The Lie Of PerfectionI talk to a lot of business builders about what holds them back. Why do they drag their feet when doing things that they know will grow their business? Their reply 9 times out of 10 always has to do with some sort of fear…. But when I really think about fear - isn’t fear present in our minds because we are always chasing perfection? The perfect headshot, the perfect caption, the perfect grid, the perfect sales page, the perfect email… and producing the perfect product. If we could rea...2020-07-2208 min

Set Up To Scale Podcast with Kristin Korn39. How To Stand Out When You’re All Selling The Same ThingAre there hundreds if not thousands of other people who sell the same thing as you? This could be the case if you are part of a direct sales business and sell oils, skincare, lotions, or supplements… Maybe you have your own online shop filled with mugs, shirts, and journals - some custom and some drop-shipped - but overall the sayings you sell on your merchandise resemble other retailers. Or maybe you’re a creative and you design custom birthday signs, watercolor paintings or pencils drawings. 2020-07-1508 min

Set Up To Scale Podcast with Kristin Korn38. How to Motivate Anyone, Anytime, AnywhereIf I’ve heard it once I’ve heard it 100x times…. “If I could just motivate my team I’d reach (my goal).” This is usually heard on repeat in the direct sales industry when you’re trying to reach some sort of goal where you need more sales for the month in order to reach a volume or title goal. If you’ve ever tried to manage any sort of team before I know you’ve said it to. And the most logical response to this I’ve heard until now is “you can’t motivate anyone”...2020-07-0815 min

Set Up To Scale Podcast with Kristin Korn37. Two Ways To Leverage Your InfluenceFor the last year, I’ve been focused on teaching women how to leverage their influence to monetize their brand. What it comes down to is I believe your brand influence is made up of your layers and layers of pivots, life cycles, lessons, and experiences. When you communicate this you create influence. Meaning the more consistently you voice your message - the more influence you create. And the more people you can empower with your influence. Inside this episode, I share with you TWO...2020-07-0109 min

Set Up To Scale Podcast with Kristin Korn36. How To Discover, Attract And Talk To Your Niche AudienceYou’ve heard you need to niche down your business in order to grow your profits but how do you exactly do that? where do you start? Inside this episode, we are going to discuss how and why your niche should be the focus of everything you do… from the products you sell, the content you produce, to the audience that listens to you. Learn how to narrow your niche in order to grow your profits... and what to say and who to say it to in the meantime. This episode is a mu...2020-06-2410 min

Set Up To Scale Podcast with Kristin Korn35. The #1 Secret To Choosing A Digital Product To SellSo if you listened to the last episode and you’re curious about creating your own digital product offer as another business increase stream… then great! Inside this episode, we are going to discuss the #1 Secret To Choosing A Digital Product To Sell. There’s no denying adding a digital product offer to your business mix could give you another boost to financial freedom. As you know I’m a huge advocate for helping women leverage their influence to monetize their brand. So much so that I created a 4-step roadmap called the...2020-06-1707 min

Set Up To Scale Podcast with Kristin Korn34. How To Create More Income Streams In Your BusinessIf you’ve ever considered adding a passive income stream to your business this episode is for you. Even if you currently work a full time 9-5 job, are part of a direct sales company, go to school full time, or own an online shop - there is certainly a way for you to create and sell a digital product offer using your current skills and knowledge. You can build and automate it alongside what you are currently already doing. I mean you’ve heard the saying that millionaires have at least...2020-06-1012 min

Set Up To Scale Podcast with Kristin Korn33. Eliminating Shame In The Workplace And BeyondWell since I’m on a roll of discussing topics in business that rarely get addressed... I thought it was timely to discuss another one and that’s the emotion of SHAME… There is not only shame in the workplace and business, but it’s a part of our everyday life. In this episode, I’m setting fear aside and using my voice to eliminate shame from the workplace and beyond. Allow me to share why the decision to change should come from a conscious effort to learn... not by attacking another’s cha...2020-06-0308 min

Set Up To Scale Podcast with Kristin Korn32. Three Sleazy Sales Tactics to Avoid And What To Do InsteadWe’ve all been pressured to purchase a product… whether it be a pair of jeans or a new car. And by going through that sleazy buying process we can assume all sales careers mean you need to act that way to make a sale... But that couldn’t be further from the truth. So today I want to share with you three sleazy sales tactics to avoid and what to do instead. And these tactics pop up whether you are in direct sales, a brick a mortar store, or an online-based business. You’ve seen them...2020-05-2711 min

Set Up To Scale Podcast with Kristin Korn31. The Emotional Effects Of A Career Pivot No One Talks AboutIn this episode, I talk about a subject that is completely swept under the rug when it comes to job or career pivots. And that is the emotional effect of pivoting your career path. Following up from Episode 11 when I shared how at the beginning of 2019 I made a big decision to shake up my business priorities to put my personal brand marketing business front and center and move my direct sales business in the back burner. Well, I have some big news since that taping… I sold my direct sales busi...2020-05-2012 min

Set Up To Scale Podcast with Kristin Korn30. Behind the Brand: Putting Your Face Front And CenterYou already know that how you market your brand determines how successful it will be. I mean… you can’t open for business and NOT TELL ANYONE and expect rounds of orders to get placed for your product. So in order to have new people continually drop into your sales process, you need to use the best marketing strategies to connect with your potential customers. Inside this episode, I share with you the BEST marketing strategy to use to build the strongest relationship with your audience as possible. Oh... and it's the be...2020-05-1312 min

Set Up To Scale Podcast with Kristin Korn29. How to Stay On-Trend While Remaining On-BrandAs an online marketer, it’s important to keep a close eye on what’s trending around us… whether you are a local business or an online entrepreneur. You want to deliver relevant and relatable content to your target market but at the same time, you need to stay within your content strategy. When you get too off-topic your audience can broaden too much. Which in return leads you right back to where you were when you were struggling to attract the right audience to your brand. Press play...2020-05-0610 min

Set Up To Scale Podcast with Kristin Korn28. The Exact Caption Writing Framework I Use To Attract My NicheI talk a lot about using your brand influence to make deeper connections with your audience… and what this means is that when you can pull from past experiences and lessons to share a belief or lesson inside your content - you are leveraging your brand influence to grow your relationship with your target audience. Step one of my stay in your lane brand method teaches you how to pull out your influence using my brand-discovery technique... but the next part is using this information and putting it into original content to grow your business. 2020-04-2908 min

Set Up To Scale Podcast with Kristin Korn27. How Pinterest Marketing Can Be Your Biggest Lead Generator: with Special Guest Jennifer BurkhartToday I’m being joined with my friend and brand consulting client Jennifer Burkhart. She will be answering questions I toss at her during a live consulting session - so I can help her with her social media content strategy. But it’s two-fold - At the same time, you will learn why Pinterest should be a platform you are using for your small business. Hint: It's what her new digital product offer is about! Press play on this episode to learn the questions I ask my consulting students to bring out th...2020-04-2244 min

Set Up To Scale Podcast with Kristin Korn26. 3 Ways To Create A More Impactful Brand OnlineTo have an impactful brand online you want to pay attention to the way your audience and clients think and act towards your brand. And having brand impact doesn’t mean you need to see a lot of interaction on your social media posts itself… but impact to me means that your audience is landing inside your sales process at some point. They are taking action to learn more about you and what you have to offer as far as products that can help solve their problem. In this...2020-04-1508 min

Set Up To Scale Podcast with Kristin Korn25. Become a Secret Santa When It Comes To Content ValidationWhen I reflect on my own journey of how I’ve used and reacted to social media I always come back to the idea that many see success on social media as having high engagement ratings. We seek validation that what we are doing is making an impact. That the time we are spending on writing captions and blog posts and podcasts is worth it. That someone out there is paying attention to our message. Press play on this episode where I share with you what I'm doing instead of seeking validation through like...2020-04-0807 min

Set Up To Scale Podcast with Kristin Korn24. How To Market Your Online Business During Uncertain TimesThere’s no denying everyone is living in a bit of fear right now… with their health, their food supply, their mental well being, their family, kids schooling, all the things that usually don’t consume this much worry and brain space. Besides the usual day to day life - we then have an online business to keep afloat. Then the question you’re suddenly asking is... “How do I market my online business and personal brand while being sensitive to the current environment?” Press play on...2020-04-0107 min

Set Up To Scale Podcast with Kristin Korn23. Why It May Be Time To Marie Kondo Your Content Marketing StrategyYou’ve heard her voice loud and clear - Out with the clutter - if it doesn’t spark joy then we don’t need it. And in today’s episode, I’m not just talking about your underwear drawer or food pantry. The same goes for the content marketing strategy in your business. Used to experts would say - show up every day - be seen - get in from of your customers - just post something. But that was so 2018 and early 2019. Yes - consis...2020-03-2506 min

Set Up To Scale Podcast with Kristin Korn22. Do The Hard Today To Be Happier TomorrowBoy, is that easier said than done. Especially when hard looks like missed sales goals, flopped ads, email unsubscribes, client return requests and alllll the things that get us down and out. And no... all the cute Insta quotes in the world can’t pick us back up at times. When we want things to be easy or at minimum handed a clear path to success... and we expect our actions to bring us closer to our goals… we are inevitably disappointed when things don’t go as planned. But...2020-03-1809 min

Set Up To Scale Podcast with Kristin Korn21. Ditch Multi-Tasking For This Time-Saving Trick: with Special Guest Jenny TaylorMultitasking seems like a great way to get a lot done at once. I mean we entrepreneurs are always looking to save time and get more things done so if we can knock different tasks right after one another or at once - isn’t that a good way to increase productivity? While multitasking might seem like you are accomplishing many things at once, research has shown that our brains are not nearly as good at handling multiple tasks as we like to think we are. Press play episode where I talk...2020-03-1120 min

Set Up To Scale Podcast with Kristin Korn20. My #1 Secret To Writing Magnetic CopyWhether it’s a weekly email you send out to your list, an Instagram post, a blog entry, or you are building a sales page for your digital product offer… we all strive to write copy that draws the reader closer to us and deepens our connection with them, right? I train a lot about this in my Content Marketing Step of my Stay in Your Lane Brand Method. What we really want is writing that’s compelling, interesting, and unique to use. We need copywriting that’s magnetic...2020-03-0409 min

Set Up To Scale Podcast with Kristin Korn19. Why It’s Not Too Late To Be A Beginner: With Special Guest Kelly ShepherdEver wonder what the world’s most successful entrepreneurs looked like when they first started? Ding, Ding, Ding… Like beginners. They had no clue what they were doing. Seriously. No one has it all figured out, especially in the early days. But if you ever want to hit goals and reach the success you dream of - you must train yourself to start BEFORE you're ready. And that’s what I am sharing on the show today with my special guest, Kelly Shepherd. PS. ...we a...2020-02-2622 min

The Focus Initiative - with Jim Larsen29. Trust as Digital Currency (Interview with Brand Strategist Kristin Korn)"Trust is the digital currency on the internet right now." In this episode Jamie interviews Brand Strategist Kristin Korn on why it's important to market YOURSELF over your brand and how to practically create content to share your authentic story.2019-10-2345 min