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LEADLION
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Ep. 45: Why 90% of Marketing Fails (and 5 Fixes That Boost Conversions 30%+)
Most marketing fails — not because the product is bad, but because the details are off. In this episode, I’m breaking down the five biggest reasons ads don’t convert and the simple fixes I’ve used to boost performance by 30% or more.I’ll show you how one small tweak — a single word in a headline, a stronger first three seconds of a video, or a better offer — can completely shift your results. I’m also sharing real examples from our LEADLION campaigns, where we’ve turned underperforming ads into top perform...
2025-11-04
06 min
GROWISELY
Episode 24: Fitness Entrepreneur Breaks 10 Million Downloads A Month! Interview Mind Pump Sal Di Stefano
Go behind the scenes with Sal Di Stefano in this amazing success story of personal trainer, turned health club general manager, turned fitness entrepreneur and podcast celebrity with 10 million downloads a month. Sal the the Mind Pump team are on a mission to bring transparency and truth to the fitness industry through their podcast and programing. Thank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Website: https...
2022-05-04
35 min
GROWISELY
Episode 23: Level Up Your Fitness Business Profits With Ben Ludwig
F45 Owner and Senior Performance Manager for F45, Ben Ludwig reveals how to increase your fitness business profits. Ben show's how F45 is boosting retention rates and implementing a personalized touch point process to keep members longer from day one. This fitness business strategy is an easy-to-follow process and yet so few do it even though it has the proven power to boost profits and make a bigger impact on members. Watch this episode of the Fitness Industry Success Show to get inspired and boost your fitness business profits in the near future. Thank you for watching...
2022-04-27
28 min
GROWISELY
Episode 22: Million Dollar Gym Growth With Smart Gym Owner Jonnie Novello
From just 20k a month to a million dollar gym, Jonnie Novello grew using a proven sales strategy. As the owner of Smart Gym he partnered with LEADLION for lead generation to sell more memberships. Once leads were consistently coming in he grew membership sales into a million dollar gym. Learn the strategy he used to convert more leads into gym membership sales as he walks through his journey from homeless to health club hero. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Website: https://www...
2022-04-19
20 min
GROWISELY
Episode 21: Big Box Fitness Studio Crossover Experience with Kory Angelin COO Volo Fit
Today's guest is the COO at Volo Fit Kory Angelin. Kory has many years of bix box gym experience and now runs a chain of studios. Today you will discover:1. How to create the perfect onboarding experience and what that looks like2. What great fitness brands do differently than everyone else3. Two social platforms that are highly underutilized in fitness.4. What big box has learned from boutique fitnessThank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and co...
2022-03-02
31 min
GROWISELY
Episode 20: Entrepreneur Matthew Januszek How To Overcome Adversity And Escape Your Limits!
Co-founder of global fitness brand Escape Fitness Matthew Januszek who is also the host of the Escape Your Limits Podcast shares how to overcome adversity as an entrepreneur and escape your limits. Thank you for watching like, share, and subscribe and hit the notification bell so you don't miss out. Follow and connect:Matthew Januszek LinkedIn: https://www.linkedin.com/in/matthewjanuszekescape/Escape Your Limits Podcast with Matthew Januszek YouTube: https://www.youtube.com/c/FunctionalTrainingbyEscapeFitnessFitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEADLION: Webs...
2022-02-08
49 min
GROWISELY
Episode 19: The Story Behind ABC's Fitness Solutions Industry Success With Vice Chairman Paul Schaller
From humble beginnings to a fitness industry empire! Paul Schaller's story will surely inspire you as we walks us through his journey from the bottom all the way to CEO of ABC Fitness Solutions a leading software and service provider to the fitness industry. Now as Vice Chairman we look back on the journey to reflect of lessons learned and how you can have success in the fitness industry. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEA...
2022-01-04
42 min
GROWISELY
Episode 18: Building A Billion Dollar Crunch Fitness Empire With Geoff Dyer
Meet Geoff Dyer a fitness industry entrepreneur who's built and sold a successful health club chain that grew to 55 clubs and is now at it again but this time is building a billion dollar company. In this interview we go on the emotional journey of entrepreneurship and discover the many lessons that Geoff has learned along with way including the keys to his success in the fitness industry. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION:
2021-11-23
40 min
GROWISELY
Episode 17: Four Reasons Your Fitness Marketing Isn't Selling Memberships!
Is your fitness marketing broken? Here's 4 reasons your fitness marketing isn't selling memberships and how to fix it. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fitnessindustrysuccessshowpodcast/ LEADLION: website: https://www.leadlionmarketing.com/Instagram: https://www.instagram.com/leadlionmarketing/ Facebook: https://www.facebook.com/leadlionmarketing Connect with Nick Parker: LinkedIn: https://www.linkedin.com/in/heynickparker/ Instagram: https://www.instagram.com/heynickparker/ Facebook: https://www.facebook.com/heynickparker
2021-11-02
17 min
GROWISELY
Episode 16: The Future Success Of The Fitness Industry With IHRSA President and CEO Liz Clark
In this episode of the Fitness Industry Success Show IHRSA President and CEO Liz Clark shares her vision for a brighter future of the fitness industry. She shares an update on the GYMS Act, a 40 billion dollar grant for the fitness industry and how IHRSA is evolving to help the grow and unite the fitness industry. Liz Clark was with the National Confectioners Association before being recruited by IHRSA and has extensive experience in association management with a focus on advocacy. Thank you for watching please like, share, and subscribe. Follow and connect:
2021-09-28
35 min
GROWISELY
Episode 15: Life and Leadership Lessons with Multi Location Health Club Founder Shawn Stewart!
In this episode of the Fitness Industry Success Show Shawn Stewart takes us on a journey from the early days of just starting in the fitness industry with Gainesville Health & Fitness, rising to be the regional manager before moving to NC to fill the COO role and oversee expansion at O2 Fitness Club. Finally Shawn took the plunge into entrepreneurship and is now the founder and CEO of CSS Fitness Holdings and Fuel Fitness. In today's episode he shares some of the most valuable life and leadership lessons that he's learned along the way from mentors, experience...
2021-09-21
53 min
GROWISELY
Episode 14: How To Create Fitness Ads That Convert!
In todays episode of the Fitness Industry Success Show we talking with our very own resident marketing rockstar Natasha Rodriguez about choosing the right media for health clubs to use in their Facebook advertising. Discover the best media and practices to put in your ads to drive more leads and conversions. Thank you for watching please like, share, and subscribe. Follow and connect:Fitness Industry Success Show website: https://www.leadlionmarketing.com/fit... LEADLION: Instagram: https://www.instagram.com/leadlionmar... Facebook: https://www.facebook.com/leadlionmark...
2021-08-31
24 min
GROWISELY
Episode 12: How Local Fitness Businesses Can Compete With On-Demand Fitness!
In this episode of the Fitness Industry Success Show guest Kevin MacCauley, CEO at Upper Hand and Nick Parker, Host and CEO and LEADLION discuss how local brick and mortar fitness businesses can compete with the surging on-demand fitness world which includes brands like Peloton, MIRROR, Tonal and others.Local gyms, fitness studios, athletic clubs, health clubs, and all types of local fitness companies are fighting for the same 20% of local fitness members and now that pie is being shared with on-demand brands who are seeing impressive growth.The good news is there is a...
2021-07-27
32 min
Le SanTro Show
Olivier Lambert - E309
Aujourd'hui, je veux te parler de un de mes amis "virtuel" Olivier Lambert, pas le Guru de publicité Facebook mais le propriétaire de la compagnie "Lead Lion, CRM & Marketing Automation"! Pour en connaitre plus sur Lead Lion: https://www.leadlion.co/ ( https://www.leadlion.co/ ) Pour Joindre olivier Lambert sur LinkedIN: https://www.linkedin.com/in/lambolivier/ ( https://www.linkedin.com/in/lambolivier/ ) Pour me joindre Francis Parent-Valiquette -- LinkedIN: https://www.linkedin.com/in/fpv/ InstaGram: https://www.instagram.com/runningfranck/ Facebook: https://www.facebook.co...
2020-07-18
05 min