Shows
Trades Talk PodcastCommand and Control: How Lisa Fiore and Landscape Hub are revolutionizing the way companies bid, source and purchase landscape materialIn this episode, Lisa shares her journey from her early roots in a family-owned nursery to becoming a leading figure in the green industry's digital transformation. LandscapeHub, born out of Lisa's vision and her response to industry-wide inefficiencies, has emerged as a vital tool for landscape professionals nationwide.
Listeners will gain insights into:
The Inspiration Behind LandscapeHub: How Lisa's personal and professional experiences led to the creation of a platform that addresses critical pain points in sourcing and procurement for the landscaping industry.
Challenges and Breakthroughs: The obstacles Lisa faced while introducing technology to a traditionally...2024-03-0658 min
From The Field"Buckle your seat belts" for 'Nick's Picks' V#1Joe and Will are back with another episode of From the Field with returning guest, Nicholas Staddon, company spokesperson and plantsman for Everde Growers. With Nick's return comes a wealth of industry knowledge in a new series called "Nick's Picks". In this series, Nick shares reading recommendations and cues us in to high performing varieties to watch and new plant releases, while discussing current trends with the From The Field duo. Join us as Nick invites us into his world and encourages us to keep learning and break out of our every-day plant palate. Stay to the end for...2023-06-0947 minFrom The FieldJoe and Nicholas - LIVE from MANTSTBD2023-05-3117 minFrom The FieldPam Dooley with Plants Creative Landscapes - From "the field" to NALP's Woman Leader of the YearJoe and Will spend some time with well-respected leader and business owner, Pam Dooley, owner of Plants Creative Landscapes in Decatur, GA. From de-tasseling corn at the age of 12, to now owning a Landscape Maintenance/Design Build company with 4 divisions and 2 locations serving the Georgia area, Pam's story and tips for success are based in humility, passion, and commitment to her team and their individual growth. Pam discusses recent changes and challenges in staffing and autonomous mowers as well as her involvement with NALP and the value it brings to her and others. Cheers and Thank you Pam for...2023-04-191h 04From The FieldWin the Spring with Ramblin JacksonToday's guest is Jack Jostes from Ramblin Jackson and he's here to give you a preview on an upcoming half day virtual workshop that LandscapeHub will be participating in. It's called Win the Spring and is coming up on March 9th. The workshop is designed to provide landscapers with the tools they need to help them succeed this spring and beyond. The workshop will be hosted by Jack, including a presentation from him as well as Team Engine and LandscapeHub.2023-02-1719 min
The Landscaper's Guide to Modern Sales & MarketingSneak Preview of Win The Spring Virtual Event on 3/9/2023Automate your sales process, retain key employees, save hours from each landscape project by finding, estimating, and obtaining landscape materials more efficiently. Those are three key areas of your business that if you made even a small improvement would have a big impact on the whole year. That's why I'm excited to announce that on Thursday, March 9th, I'm hosting a half day virtual event called Win The Spring, in partnership with Team Engine and LandscapeHub. Check out today's episode where I'm going to give a sneak preview of what you'll learn at the event, including: An...2023-02-1026 minFrom The FieldHow Brands Help Bailey Nurseries Succeed in the Green IndustryWe're excited to have Nick Stevens from Bailey Nurseries on the latest episode of From the Field. Bailey Nurseries is one of the biggest names known throughout the world in the green industry. For over a hundred years, people have been relying on Bailey Nurseries to provide the highest quality plants and fantastic customer service. In this episode, Nick talks about his history in the green industry, gives a bit of background on Bailey Nurseries and goes deep on what Bailey is doing with brands that has helped them succeed in the industry. Nick also touches on the challenges...2023-02-0955 minFrom The FieldEQUIP yourself for the EQUIP Expo with Kris Kiser, CEO of OPEI & Equip ExpoJoe and Will get to know Kris Kiser, CEO and President of OPEI, the organization responsible for representing and setting industry standards for Outdoor power equipment Manufacturers across the country. Get a better understanding of the EQUIP expo along with what it takes to host a crowd of 40,000+ registrants and exhibitors from around the world. Hear about what's new at the EQUIP expo for 2023, including education, new exhibits, entertainment, and what they plan to offer those spending their week in the city of Louisville this coming October. They've made sure its a destination for all to understand what's trending...2023-02-0153 minFrom The FieldThe Next Generation of Gardeners and more with Marshall Dirks from Proven WinnersProven Winners is a brand known worldwide that you see almost everywhere you turn, and that's by no mistake, or lack of effort by their incredible team. In this episode, Marshall goes into depth about his start in the industry, the brand itself, and the lengths they go to to better understand their consumers to produce the highest quality plants, at the same time providing industry standard support for the growers that trial, produce and sell their lines across the country. Joe and Will also discuss an array of topics with Marshall including the new generation of Gardeners post...2023-01-111h 11From The FieldTips of the Trade with Green Industry Advocate, Beth BerryGet to know Beth Berry in a conversation that covers a broad range of relevant topics ranging from how she got her start with Scott's, her involvement with Real Green Systems, including truly leveraging technology and really "seeing" how to grow your business by understanding what your front line employees and consumers are experiencing. All in, she's a powerhouse Green Industry Advocate that’s been making a difference in our Industry for years at multiple levels. She has a broad range of experience in SaaS/Software as a Service. In 2020 Beth was acknowledged as one of the Top 50 Women le...2023-01-0655 minFrom The FieldGROWing with Marty GrunderIf you've ever attended a GROW Group annual event, you already know what it means to be "Grunder Struck"!
More and more landscape contractors are digging into working with Marty Grunder's consulting business, the GROW Group, creating connectivity with their peers and ultimately getting the practical help and precise expertise they need to achieve growth within their business. Don't be fooled, the apple doesn't fall far from the tree when it comes to the business tactics he teaches also being executed in his day to day operations at Grunder Landscaping. Join Jeremy and Will as they learn mo...2022-12-0849 minThe Landscaper's Guide to Modern Sales & MarketingHow The Green Industry Is Evolving In A Digital DirectionWith supply chain challenges and even just in general, finding plant materials for your landscape projects can take a lot of time. But today's podcast guest has created an online marketplace that saves both landscape contractors and suppliers a ton of time and money. Check out today's podcast interview with LandscapeHub to see how the green industry is evolving in a digital direction, including:How their product integrates with other business softwares in the green industry and proposal processes How you can use digital media and social media to build and maintain your business relationshipsWa...2022-12-0219 minFrom The FieldLet's get down to "business" with Founder and Inventor of Mulch Mate, Nick CarlsonEpisode 29: Mulch Mate x LandscapeHub
Will and Joe get to know Nick Carlson, Inventor and Founder of Mulch Mate. You may have seen him on social media rocking his brand, or recently on the Equip show floor showcasing his power line up of equipment and accessories designed to make the life of the Landscape Pro that much easier and efficient.
We’re all about innovators at From the Field and inspirational stories that encourage others on their business journey. His story is just that, not to mention this guy drives race cars, and heavily believes in...2022-12-0145 minFrom The FieldEverde Growers: Part 2Episode 28: Everde Growers x LandscapeHub
The conversation continues as Nicholas turns the microphone back to Joe and Will with great questions around change and LandscapeHub's five year journey on building the industry's premier online marketplace.
They discuss the importance around continuous education, networking, and embracing change.
Tune in to gain a better understanding of what Everde Growers is all about!2022-11-2347 minFrom The FieldEverde Growers: Part 1Episode 27: Everde Growers x LandscapeHub
On this episode of From the Field, Joe and Will have a fantastic conversation with Nicholas Staddon, Spokesperson and Plantsman for Everde Growers, a nationwide grower of high quality Nursery material. Nicholas has an impressive list of accomplishments and involvement within the Green Industry.
He tells us more about where he got his start to where he's at now, including a high level view and history of Everde Growers as an organization. Nicholas also shares some great advice about being a better person - both personally and professionally. Joe, Will, an...2022-11-1535 minFrom The FieldAll things H2A and H2B with Kyle from Farmer Law PCEpisode 26: Farmer Law PC x LandscapeHub
Labor is one of the hottest topics in the Green industry today! Maintaining your staff and keeping your bench full is key to sustaining the overall health of your operation. When it comes to using H2B and H2A to supplement your needs, there's a lot of uncertainty of where to start, and how to find the right support to responsibly engage with these programs.
In this episode, Will and Joe sit down with Kyle Farmer for an initial Cliff notes version of H2A and H2B. F...2022-11-0946 min
From The FieldIvanhoe Nursery and FarmsEpisode 25: Ivanhoe Nursery and Farms x LandscapeHub
On this episode Russ Stokes and Joe talk about Ivanhoe Nursery located in Mundelien, IL.
Owned by the Wirtz Family (for all you BlackHawk Fans), Ivanhoe has become a staple name in the Northern Illinois market. Russ shares his knowledge over a lifetime spent in the nursery.
Tune in to hear what Ivanhoe has done to succeed and how they can help you with your material needs!2022-11-0228 minFrom The FieldMillcreek Gardens LLCEpisode 24: Millcreek Gardens x LandscapeHub
Fred Higginbotham, Growing Operations Manager at Millcreek Gardens shares his many years of experience in the Green Industry!
Millcreek Gardens is located in Ostrander, OH and has been around since 1978. They grow a lot of different material but perennials are the backbone at this nursery.
Joe and Fred dig into conversations around labor, logistic, and inventory. Of course, Fred shakes up he crystal ball and predicts that technology is the future and it's here to make everyones lives easier.
Tune in and check out Millcreek's quality m...2022-11-0236 minFrom The FieldWilloway Nurseries, IncEpisode 23: Willoway Nurseries x LandscapeHub
On this episode of From the Field, Joe sits down with Danny Gouge of Willoway Nurseries located in Avon, OH.
Danny gives us a glimpse into what it takes to run a highly efficient operation that Willoway has known to be. Joe and Danny chat about labor, how the H2A program has helped them throughout the years, and how the culture at Willoway fosters growth and dedication.
Danny shares how he started in the industry and how he keeps the customer in the know of the 7000 SKU's tha...2022-10-2732 minFrom The FieldWaverly FarmEpisode 22: Waverly Farm x LandscapeHub
Will and Joe sit down with Laura Hagmann of Waverly Farms located in Adamstown, MD.
Laura gives us a great overview of the high quality material Waverly grows in the field as well as her perspective as she starts her second life in the green industry. Tune in and check out their premium quality B & B, landscape-size ornamental trees & shrubs on The Hub!2022-10-2730 minFrom The FieldHome NurseryEpisode 21: Home Nursery x LandscapeHub
On this episode Joe chats with Home Nursery sales manager and fellow ILLINI, Hilliary Metzger.
They dive into Home's history, their diverse product mix of perennials and shrubs, and what's on the horizon for production. Listen in to learn the difference in the 8" perennial pot versus the traditional #1 container, how they handle their logistics across their markets, and future labor force. If you are interested in doing an internship this is the episode to hear!
2022-10-2729 min
From The FieldCharleston Aquatic & Environmental, IncEpisode 20: Charleston Aquatics x LandscapeHub
Stu, the owner of Charleston Aquatics, chats about their natives plant production in South Carolina.
Charleston Aquatics also grows salt water natives. They have an interesting way of production that has helped Stu and his hard working team stand out to provide high quality natives.
Stu was just a ball to chat with and get to know. If you are into Natives, or want to hear more on salt water plant production, tune in!2022-10-2022 minFrom The FieldKankakee NurseryEpisode 19: Kankakee Nursery x LandscapeHub
Nostalgia sets in on this episode... Kankakee is the first ever supplier on LandscapeHub!
4th generation leaders Pete Worth and Amy Baker talk about their 97-year-old labor of love and how it has evolved over the years. Located in Aroma Park, IL they service Colorado (all you rocky mountain fans out there) to Boston, as well as our friends in Ontario and Quebec, Canada. Their diverse plant palette makes them an easy truck filler.
Looking to the future, Pete discusses their new crop of native trees and evergreens in...2022-10-2029 minFrom The FieldZirkle's NurseryEpisode 18: Zirkle's Nursery x LandscapeHub
"Sell plants that sell themselves." - Joe Zirkle
Joe gives us the download on Kirkle's Nursery located in Bridgeton, NJ. Zirkle's is on 280 acres on land, 40 of the acres are for container production.
Joe emphasizes how important it is to create a friendly work environment where everyone is invested in the same goal and work as a team to get the job done. You won't have quality material without good workers so it's important to keep them happy!
Learn more about how the H2A program ha...2022-10-2036 min
From The FieldTyka FarmsEpisode 17: Tyka Farms x LandscapeHub
Join us as we chat with Tyka Farms, a smaller B&B operation out of Oregonia, OH.
Operators Doug and Jacob talk about how they keep their 30 acre production farm clean and of top quality material. Jacob is newer to the industry and is taking Doug’s experience and his younger view to keep the nursery growing quality product.
Listen into get to know Doug and Jacob! They even take the reins and ask a bit more about LandscapeHub and how we look for the future. Enjoy!2022-10-1329 min
From The FieldHoffie NurseryEpisode 16: Hoffie Nursery x LandscapeHub
"Go buy some plants!" - Torban Hoffmeyer
Torben Hoffmeyer and Joe chat about Hoffie Nursery and Get Group. Torben gives us a glimpse into both sides of their company starting with Get Group liners and Hoffie’s robust inventory of finished perennials.
Located in Union, IL - they serve the Midwest market and beyond. Torben shares his view of the industry with a set fresh set of eyes and some advice for future generations considering the Green Industry as a career.
Check them out in LandscapeHub!2022-10-1327 min
From The FieldRuppert NurseriesEpisode 15: Ruppert Nurseries x LandscapeHub
“There is a home for every tree out there”. - Kelly Lewis
If you like high quality, large specimen grade trees.. this podcast is for you! Kelly Lewis dives into the rich history of Ruppert Nurseries located in Laytonsville, MD.
Kelly explains what it takes to handle big material, some of the cool equipment involved, along with the required tribal knowledge of their long tenured staff. It's amazing that we can move such large, living, plant material with success…. and these folks do it right. Ruppert also goes above an...2022-10-1331 minFrom The FieldAn Entrepreneur's Delight - Get to know Logan Fahey from Robin AutoPilotEpisode 14: LandscapeHub x Robin Autopilot
Be inspired as Will and Joe get to know Logan Fahey. Logan is a true serial entrepreneur shaping how business gets done in the Green Industry through Robotics and much more.
In this episode, you'll learn how Logan got his start in the Industry, an introduction to his multiple ventures, and his recent accomplishments, specifically with Robin Autopilot, MowBot, and Landmark Lawn and Garden Supply.
This is an episode you won't want to miss... take a listen and learn more about Robin Autopilot!2022-10-0534 minFrom The FieldPremier Plant SolutionsEpisode 13: Premier Plants Solutions x LandscapeHub
We have a packed room on this episode with our very own special guest, Jeremy Schultz – Direct of Sales and Operations for The Hub.
Joe, Will, and Jeremy sat down with Ron Schultz of Premier Plant Solutions. Premier has 3 locations across Ohio: Broadview Heights, Avon, and Hillard.
They're a re wholesaler that can provide a full array of material – making them the perfect one-stop shop!
Ron discusses how PPS has evolved over the past couple years and looks to fully utilize the LH Partnership. Ron expl...2022-09-2823 minFrom The FieldChristensen's Plant CenterEpisode 12: Christensen's Plant Center x LandscapeHub
“We say what we do and we do what we say.” - Eric Joy
Eric gives a great overview of Christensen’s Plant Center re wholesale yard in Plymouth, MI.
Christensen’s broad mix of plant material is complemented by an additional location that accommodates multiple hardgood items such as stone, lighting, and much more. They bring the one-stop shop experience to the greater Detroit area. We also get a crash course on plant/insect quarantines when shipping in and out of the state.
Eric discusses th...2022-09-2846 minFrom The FieldManor View FarmEpisode 11: Manor View Farm x LandscapeHub
Get ready for a lot of laughs! On this episode Joe and Will sit down with Brian Mitchell and Joe Clark from Manor View Farm.
Manor View Farm was one of The Hub’s first East Coast partners located in Baltimore County, Maryland.
The bulk of Manor View’s business is a re wholesale, distribution center yard. They have 80 acres of field production that’s focused mainly on ornamentals and woody plant material. Not only do they plant 10,000 pieces a year, but they're one of the few grower...2022-09-2748 min
From The FieldMariani PlantsEpisode 10: Mariani Plants x LandscapeHub
"Our industry is built from hard working, tough people, that love challenges and find solutions for tough times."
Mike Mennenoh and Joe sit down to chat about Mariani Plants and their growth over the years.
Mike is a die-hard plant enthusiast and shares some of his favorites across the nursery. Mike talks about their Accelerator Pot program, the benefits of that style pot, and how it has grown in popularity, both for the IGC’s and landscape trade. Mariani’s diverse product mix of field grown B&B orname...2022-09-1442 min
From The FieldAcorn FarmsEpisode 9: Acorn Farms x LandscapeHub
Ok folks, this is going to be a fun one!
Joe chats with John DeHaven from Acorn Farms for a special edition episode, recorded at the Cultivate ‘22 Show.
John dives into the history of Acorn Farms and his background in retail garden centers. He gives the overview of Acorn's operation with their one - stop - shop location in Galena, OH to their multiple B & B field production locations. In between naming their favorite movies - they discuss the younger generation, the future of the industry, and some ch...2022-09-0842 min
From The FieldScythe Robotics: The Future of TechnologyEpisode 8: Scythe Robotics x LandscapeHub
Have you or your company been thinking of using Commercial Autonomous Mowers? Whether you're ready or not, the technology is here, and it may not be as expensive as you think...
Joe and Will do a Q and A with Billy Otteman from Scythe Robotics. Scythe is a front runner in the race to market for Commercial Autonomous Mowers in the Green Industry.
Listen in to find out more!2022-09-0148 min
From The FieldCarolina Native NurseryEpisode 7: Carolina Native Nursery x LandscapeHub
Are you looking to expand your native plant knowledge? Then this is an episode you won't want to miss!
Joe gets to know Bill Jones of Carolina Native Nursery in Burnsville, North Carolina.
He shares his years of experience with natives and how to incorporate them into the landscape. Bill shakes up the crystal ball and gives his take on where the industry is headed.
Tune in and check them out on LandscapeHub!2022-08-2428 min
From The FieldHinsdale NurseriesEpisode 6: Hinsdale Nurseries x LandscapeHub
On this episode of From the Field, Joe chats with JR Tecza at Hinsdale Nurseries located in Plano, IL.
JR gives us an insight into their growing operation, field potted containers, spaced specimen plants, and other practices that help produce the quality material Hinsdale is known for. We also chat about their cool machinery they've built and how technology is playing into their day to day moving forward!
Take a listen and check them out on LandscapeHub!2022-08-1728 min
From The FieldA. Brown & Sons NurseryEpisode 5: A. Brown & Sons Nursery x LandscapeHub
Joe sits down with Dean and Audra Brown of A. Brown & Sons Nursery in Brookville, OH.
This multi-generational nursery has been providing high quality plant material to the market for over 60 years. Dean and Audra share what they’ve done to succeed and overcome challenges such as labor, plant availability and changing market conditions. They also share some of their favorite plants across their 2,000 acre nursery.
Tune in and get to know Dean and Audra as they grow the business for future generations!
Check th...2022-08-1117 min
From The FieldFrom The Field IntroductionEpisode 4: Introduction
Joe Juricic and Will Haverkamp (aka the masterminds behind the mic) dig deeper with Green Industry Professionals every week.
Today they discuss the "why" behind From the Field and all of the exciting things to come. Tune in and follow along with us on this journey!2022-08-0501 min
From The FieldGreen Acres Tree FarmEpisode 3: Green Acres Tree Farm x LandscapeHub
LandscapeHub's Joe Juricic and Will Haverkamp sit down with Dennise Vidosh to chat about Green Acres, her operation as well as her new business venture with Re-Tree. Dennise is known for larger, high quality specimen material.
Take a listen and check out Green Acres Treen Farm on LandscapeHub!
2022-07-2543 min
From The FieldStantec NurseryEpisode 2: Stantec Nursery x LandscapeHub
LandscapeHub's very own Joe Juricic sits down with Jason Fritz to chat about their native growing operation. Jason also gives some great tips on selling, planting and maintaining a native landscape.
Take a listen and check them out on LandscapeHub!2022-07-1833 min
From The FieldFiore Nursery and Landscape SupplyEpisode 1: Fiore Nursery x LandscapeHub
LandscapeHub's very own Joe Juricic sits down with Sarah Bottner to chat about Fiore, what they see in the market, and how they can service all your needs!
Take a listen and check them out on LandscapeHub!
2022-07-1127 min
The Ultimate Landscape CEO - Jeffrey ScottEpisode 177 – Reinventing the Green Goods Supply Chain with Lisa FioreLisa Fiore is Founder & CEO of LandscapeHub, a B2B online marketplace she created and launched in July 2017.
A fourth-generation nursery professional, Ms. Fiore realized there was an opportunity to digitize the entire procurement process for the green industry.
Ms. Fiore was previously President of Fiore Landscape and Nursery Supply (FLNS), a century-old nursery company. During her sixteen-year tenure, she was responsible for identifying new business opportunities and in leading the company forward during the recession. FNLS significantly grew in revenue and expanded to multiple locations under her leadership.
Jeffrey and Lisa explore th...2021-07-1557 min
Slow Flowers PodcastEpisode 471: Lisa Fiore of Landscape Hub on the digital plant-selling platform that opens new sales channels for Slow Flowers growersAs many of you know, I was very active in horticulture circles as a home, garden and landscaping writer for nearly 20 years, long before I became obsessed with flower farming and floral design. Over the past decade, I have been completely immersed in founding, developing and nurturing the Slow Flowers Movement, which has been the most professionally rewarding experience of my life. And yet, I continue to take side trips back into horticulture. I met today's guest, Lisa Fiore, CEO of Landscape Hub, on one of those excursions.
We were introduced by a mutual friend, Clint Albin, a nursery industry...2020-09-1648 min
Growing In The Green IndustryWomen in Landscape Network TakeoverThis week, members of the NALP Women in Landscape Network (WILN) take over the Growing in the Green Industry podcast. NALP’s Jenn Myers, Sr. Director of Workforce Development, hosts and is joined by guests Lisa Fiore, Co-Founder of LandscapeHub, Callan Dudley, General Manager of Southern Landscape Group, and Claire Goldman, Owner of R&R Landscaping. Our female industry leaders chat about several topics, including personal stories of growth and advancement, how we can continue to welcome women to the landscape industry (women are currently about 11% of all employees) and some new initiatives the WILN is focused on for 2020. For more i...2020-07-0256 min
The Junto Institute: Flourishing TogetherListening Actively and Generously with Nikki Martin and Chad Cooper“I would say having confidence is really key. Making sure that you're feeling comfortable talking about the technology and being confident in what you're actually talking about…Also confident that you're going to probably be the only woman in the room most of the time.” – Nikki MartinThe telecommunications industry is dominated by men. In addition to the difficulty of the actual work, women holding leadership positions in the telecommunications space also have to deal with unwanted interactions. Nikki Martin, a Junto alum and Client Happiness Officer at Eclipse, breaks down what it’s like as the only woman...2020-02-2059 min
The Junto Institute: Flourishing TogetherListening and Showing Appreciation in the Workplace with Dan Klein and Josh ChapmanOn this episode of Flourishing Together, Raman talks to Dan Klein, CEO of Tiesta Tea. Dan shares a time where he found his response to a co-worker didn’t leave much room for discussion or creativity. He realized that if he listened and used more emotional intelligence in his approach, employees and co-workers would have more space to speak up about their ideas.Next, Raman sits down with Josh Chapman, the COO of LandscapeHub and a beloved Junto mentor. Like anyone starting a new position at a new company, Josh felt a bit anxious upon coming aboard at...2019-11-141h 02