Lani Dickinson - Podcast Details

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Freedom To ExitThe Six Hidden Leaks That Are Bleeding Your Business DryWelcome back to Freedom to Exit! In this episode, Lani Dickinson and tech wizard Jeana DeShazer dive deep into the six hidden leaks bleeding your home‑services business dry. From missed calls and lazy web chats to weak reviews and lack of automation—they reveal real-world examples, hard stats, and proven fixes to plug those costly holes and reclaim your time (and profits).Connect with Lani:Instagram: https://www.instagram.com/stealthfreedomtoexitFacebook: https://www.facebook.com/laniadickinsonWebsite: https://www.stealthfreedomtoexit.com 2025-07-2118 min

Freedom To ExitWelcome to the Tool Belt Empire: From Hustle to Fully BookedAre you tired of riding the service business rollercoaster — booked out one month, scrambling for work the next? In this kickoff episode, Lani Dickinson and Jeana DeShazer share real stories from the field and reveal why they created the Tool Belt Empire to help contractors, handymen, and service pros stay fully booked without burning out. You’ll hear exactly how tech and smart strategy can keep your calendar full year-round. If you’re ready to stop hustling job to job, this is where your Tool Belt Empire begins!Connect with Lani:Instag...2025-07-0713 min

Freedom To ExitHow to Build a Team That Doesn't Need YouYou didn’t build your business to micromanage every decision—or to be the only one who can make things work.In this episode of Freedom to Exit, Lani breaks down what it really takes to build a team that runs without you. Whether you’re scaling for time freedom, a future sale, or just your first real vacation, the key is team autonomy—not just team size.She shares:The real reason most founders get stuck in bottleneck modeThe five roles that make your business sellable (or survivable)Why performance metrics matter more than job...2025-06-3010 min

Freedom To ExitStop Leaking Revenue: The 3 Automations Every Business Needs NowIf you're still manually handling lead capture, follow-up, or client onboarding—you're leaking revenue. Period.In this episode of Freedom to Exit, Lani breaks down the three critical automations every business should implement ASAP to reclaim time, tighten up delivery, and boost profit. Whether you’re scaling your team or just trying to take a real vacation without fires, this is your blueprint for building a business that runs without you.She shares:The real cost of NOT automating (hint: it’s more than just your time)How to build trust with automation (and avoid...2025-06-2310 min

Freedom To ExitThe 80:20 of Delivery - What to Keep, Cut, and Automate to Scale SmartWhat if the way you're delivering your product or service is quietly draining your time, team, and profits?In this episode of Freedom to Exit, Lani breaks down how to audit your delivery model using the 80/20 rule—identifying what actually drives client results and profit, and what needs to be cut, streamlined, or automated. You’ll learn how to avoid “nice but expensive” features that clients don’t value, why sloppy delivery sabotages referrals, and how to make smarter decisions using client feedback, not guesswork.She shares:Why founders hold onto outdated delivery offers (and how to...2025-06-1613 min

Freedom To ExitThe Hidden Mistakes That Sabotage GrowthIn this episode of Freedom to Exit, Lani Dickinson unpacks the painful—but crucial—mistakes that sabotage business growth. From scaling too soon to ignoring retention systems, Lani breaks down what really happens behind the scenes when entrepreneurs rush into growth without solid foundations. Using real-world examples from home services, coaching, professional services, and e-commerce, she makes the case for optimization before expansion—and shares how to fix it before it costs you your exit.What You’ll Learn in This Episode:– Why scaling multiplies what's already broken– The biggest silent killers of growth acros...2025-06-1018 min

Freedom To ExitSmart Growth vs Burnout - The Real Path to Time, Freedom, and a Sellable BusinessIn this episode of Freedom to Exit, Lani Dickinson explores the hidden cost of “growth” when it’s not backed by scalable systems. If you’ve been hiring, hustling, and stacking clients—but still can’t step away from the day-to-day—this one’s for you.You’ll learn why most founders who think they’re scaling are actually just adding more weight to their own shoulders. Lani unpacks the key shifts that turn burnout into real business freedom—and explains what buyers actually look for in a business that runs without the owner.This episode is your wake-u...2025-06-0219 min

Freedom To ExitStop Chasing Growth—Start Scaling Smart for Time, Freedom, and Exit ValueWelcome to the first episode of the Scale Smart series! In this episode of Freedom to Exit, Lani Dickinson breaks down the crucial difference between growth and scale—a distinction every founder must understand to avoid burnout and build a business that delivers both freedom and long-term value.You’ll discover how systems, automation, and AI help you scale smart—not just fast—so you can get out of the daily grind and build a company that runs without you. Lani shares real-world examples, including how Henry Ford’s systems changed everything, and how those same principles apply toda...2025-05-2620 min

Freedom To ExitStop Babysitting Your Business: Use AI Automation to Boost Valuation & Win Your FreedomIn this episode of Freedom to Exit, Lani Dickinson delivers a wake-up call for founders still stuck inside their business: buyers don’t want your hustle—they want your systems.Lani breaks down how AI and automation directly impact your company’s value, employee retention, client satisfaction, and ultimate ability to scale—or sell. You’ll hear why burnout, dropped leads, and repetitive tasks are slowly eroding your valuation, and how small changes in automation can unlock the freedom (and exit multiple) you actually started your business for.What You’ll Learn in This Episode:Why most b...2025-05-1917 min

Freedom To ExitFinish What You Started: The Key to Business OptimizationIn this episode of Freedom to Exit, Lani Dickinson breaks down one of the most overlooked exit strategies: optimization.Most founders only take their systems 60% of the way—then wonder why their business won’t sell. But buyers are looking for clean, scalable systems, predictable outcomes, and processes that run without you. Lani shows you how AI and automation can finish what you started, give buyers the certainty they need, and help you walk away with more cash and fewer earn-outs.If your business feels like chaos and you're not sure what to fix first—this e...2025-05-1311 min

Freedom To ExitFrom Reviews to Riches: Building Trust in BusinessIn this episode of Freedom to Exit, Lani Dickinson dives into one of the most underestimated assets in your business: your online reviews.Reviews don’t just build trust—they build revenue, repeat business, and serious exit value. Lani explains why buyers are scrutinizing your Google reviews during due diligence, and how your team’s attitude, not just their performance, might be costing you millions. You’ll learn why reviews are more about experience than execution—and how AI can automate the entire process to help you protect your brand, increase conversions, and grow your company’s value.2025-05-0512 min

Freedom To ExitYou Don't Need More LeadsIn this episode of Freedom to Exit, Lani Dickinson drops a powerful truth:You don’t need more leads—you need better follow-up.Lani reveals why most businesses are leaking leads (and cash) they already paid to generate. She shares how slow or missed follow-up destroys not just your current revenue but your future exit valuation. Plus, she explains why AI and automation are no longer optional if you want to scale, sell, or step back from your business without losing momentum.What You’ll Learn:Why your team is ghosting leads—and shri...2025-04-2911 min

Freedom To ExitBoost Your Business Sale: The Secret of Competitive AdvantageWhat makes one business sell for 3x earnings… and another for 10x?It’s not just profit—it’s positioning.In this episode of Freedom to Exit, Lani Dickinson uncovers the hidden force behind high-value exits: competitive advantage. Whether it's brand strength, pricing power, unique processes, or customer loyalty—your edge is what buyers will pay more for.If your business looks like every other company in your industry, you’ll get lowball offers. But if you’ve built something that stands out? That’s when buyers start competing for you.What You’ll Lear...2025-03-2506 min

Freedom To ExitKey Man Risk: Your Business's Silent KillerYou might have revenue. You might have buyers. But if your business depends on you—or one key employee—to function, it’s not sellable.In this episode of Freedom to Exit, Lani Dickinson reveals the hidden risk that quietly kills more business deals than most owners realize: key man risk.Buyers don’t just want profit—they want stability. And if they think your company would collapse without a single person? They’ll walk… or slash your offer.What You’ll Learn:What key man risk is—and why it kills dealsHow to reduce...2025-03-1805 min

Freedom To ExitAvoiding Deal Breakers: Make Your Business Sale-ReadyMost deals don’t fall apart in negotiation—they fall apart in due diligence.In this episode of Freedom to Exit, Lani Dickinson exposes the top deal killers that derail business sales at the last minute—and shares exactly what you can do now to make your business sale-ready, long before buyers ever get involved.From messy financials to key-person risk to environmental liabilities, these hidden issues cost sellers millions (and sometimes cause deals to fall through entirely). But with the right preparation, you can remove risk, speed up the sale process, and protect the value...2025-03-1106 min

Freedom To ExitWhy Your Team is Killing Your Exit (And How to Fix It with the Right Hires)A powerful offer. A growing client base. A strong revenue stream.None of it matters if your team is the reason your business can't scale—or sell.In this episode of Freedom to Exit, Lani Dickinson unpacks why the wrong hires might be the biggest threat to your exit strategy… and how the right ones can completely change your outcome.You'll hear how one business owner nearly lost a $30 million deal because of one wrong person—and how strategic, specialized hiring turned the entire business around.What You’ll Learn:Why gene...2025-03-0407 min

Freedom To ExitThe EBITDA Whisperer: Boosting Your Business ValuationYou don’t get paid for revenue. You get paid for profit.In this episode of Freedom to Exit, Lani Dickinson breaks down the financial fundamentals behind a high-value exit—and why EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) is one of the most important numbers buyers care about.Lani shares real-world examples of business owners who struggled to attract offers… until they shifted their focus from top-line growth to bottom-line profitability—and watched their exit multiples climb.What You’ll Learn:What EBITDA actually is—and why it matters to buyersHow to...2025-02-2508 min

Freedom To ExitEscape the Sales Grind: Build a Business That Runs Without YouIf your business still depends on you to close every deal, chase leads, and follow up with prospects, you don’t have a business—you have a sales job. And worse? That kind of business is nearly impossible to sell.In this episode of Freedom to Exit, Lani Dickinson breaks down exactly how to escape the sales grind and build a scalable, sellable business that runs without you.What You’ll Learn in This Episode:Why relying on manual sales is keeping you trapped in your businessHow to use AI and automa...2025-02-1807 min

Freedom To ExitWhy Founders Need a Number Two to Thrive with Jhana LiIn this episode, we sit down with operations expert Jhana Li to discuss the crucial role of effective operations in business growth and successful exits. Jhana shares her insights on how founders can overcome common operational bottlenecks, the importance of hiring the right number two, and the transformational journey that CEOs must undertake to truly let go and thrive. Tune in for valuable strategies to optimize your business and prepare for a successful exit!---Enjoyed this episode?Subscribe to Freedom to Exit for more insights on building a...2025-02-1129 min

Freedom To ExitEngineering Your Business for a Profitable Exit with JR RivasIn this episode, we sit down with JR Rivas, an entrepreneur who shares his unique journey of building and preparing a business for sale. JR discusses the strategies he employed from day one to ensure his company was attractive to buyers, including the importance of eliminating risk and understanding financials. He reflects on the lessons learned throughout the exit process, including deal fatigue and the complexities of earn-outs. Join us as we explore JR's insights on entrepreneurship, planning for exits, and what lies ahead in his next ventures---Enjoyed this...2025-02-0427 min

Freedom To ExitThe Deal Room: Your Secret Weapon for a Profitable ExitIn this episode, we explore the critical concept of the Deal Room with host, Lani Dickinson. Discover how to prepare your business for a successful exit by creating a secure online space for due diligence. Learn about the essential documents and information needed to impress potential buyers, from financials to key employee retention strategies. Whether you're considering selling now or in the future, this episode provides invaluable insights to position your business for a satisfactory exit.---Enjoyed this episode?Subscribe to Freedom to Exit for more insights on...2025-01-2807 min

Freedom To ExitWho's Buying Your Business? Insights for EntrepreneursIn this episode, we explore the dynamics of business acquisition and payment methods with host, Lani Dickinson. Discover who the buyers are—individuals, companies, and institutional investors—and how they approach purchasing a business. Learn about the importance of cash flow, management structures, and growth plans in making your business an attractive acquisition target. This episode is packed with insights on positioning your business for a successful exit!---Enjoyed this episode?Subscribe to Freedom to Exit for more insights on building a scalable, sellable business that buyers compete for...2025-01-2109 min

Freedom To ExitThe Power of Predictable Income: Monthly Recurring Revenue ExplainedIn this episode, we explore the concept of Monthly Recurring Revenue (MRR) and its critical importance for businesses, especially regarding exit valuations. Lani Dickinson, a former Fortune 175 CEO, shares insights on how MRR can stabilize cash flow and increase the lifetime value of customers. Discover the different levels of subscriptions and learn how to implement MRR strategies in your business to enhance growth and achieve financial freedom. Don't miss this essential guide to making your business more predictable and valuable!---Enjoyed this episode?Subscribe to Freedom to Exit...2025-01-1404 min

Freedom To ExitUnlocking the Secrets to a Profitable Business ExitIn this episode, we delve into the essential elements that determine the sellability of your business. Join host Lani Dickinson, as she uncovers the critical factors that buyers evaluate when considering a purchase. From ensuring your business generates sufficient cash flow to establishing a self-sustaining team, we explore actionable strategies that can enhance your exit value. Discover why a predictable sales system, documented processes, and a strong brand story are vital for attracting buyers and achieving a successful exit. Don't miss this opportunity to learn how to position your business for maximum potential!...2025-01-0811 min

The Thoughtful Entrepreneur1744 - How to Build Sustainable and Scalable Business with Lani DickinsonIn this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Owner & Founder of Thrive On Purpose, Lani Dickinson. Lani Dickinson is a business mentor who works with early seven-figure entrepreneurs and multi-seven-figure earners. Her mission is to help these entrepreneurs professionalize their management, create systems that generate predictable revenue, and prepare for a potential exit. This allows them to enjoy time and location freedom without the risk of burning out. Lani shed light on the common pain points that early seven-figure entrepreneurs often face. One of the most prevalent issues is the tendency to take on...2023-11-3018 min

Business Mastery Podcast110. "The Keys to a Sustainable Business" with Lani DickinsonSend us a textDawn talks with Lani Dickinson, a former Fortune 175 CEO, who helps self-led & self-made multi 7 and 8-figure founders net more profit and TRUE time freedom, and a company that runs without them allowing them to make their impact, build generational wealth, and exit for more - whether that exit is from the day to day for time & location freedom, or exit for more multiple at the sale. Dawn and Lani talk about the keys to a sustainable business.In this episode…Who is Lanie and wh...2023-11-0837 min

ReadswithRosa PodcastEpisode 115: Kelera Tuvou-Ganivatu|| The Peregrine Falcon's Cry || Ni Sa Bula Vinaka! Happy Fijian Language Week! 🇫🇯🇫🇯🇫🇯🇫🇯 This week on Episode 115 of the #ReadswithRosaPodcast, I sit down and talanoa with iTaukei Poet, IB Educator, and avid traveller, Kelera Tuvou-Ganivatu, who lives in Estonia. She is a global citizen and daughter of the Pacific, a lover of fiction + non-fiction, and she writes short stories and poems in her free time. Her writing explores issues of ordinary people in Fiji, civic responsibility, alienation, racism, gender inequality, politics, corruption, her Christian faith and education. Her debut collection, ‘The Peregrine Falcon’s Cry: Poems, was released in 2022...2023-10-121h 34

Evolvepreneur® (After Hours)EPS05:17 [Lani Dickinson] Self-Led and Self-Made Welcome to the Evolvepreneur (After Hours) Show I am your Special Host Christine Campbell Rapin Join me today where we dig deep with our guests and get you the best concepts and strategies to fast-track your business. My very special guest today is Lani Dickinson ... Lani Dickinson, a former Fortune 175 CEO, assists high 6 & 7-figure self-led and self-made founders in increasing profit, achieving time freedom, and building sustainable businesses. She believes corporate dropouts have valuable skills in team-building, data-driven decision-making, and budget management that can benefit entrepreneurs. Lani helps entrepreneurs implement core...2023-06-2218 min

The New Mid Podcast with Michelle NewmanThe Secret to Success with Lani DickinsonOnly 2% of millionaires are women. Why is that? In today's episode I speak with millionaire Lani Dickinson on how she created a business that went from $0 to over 7 figures in four years. Lani used her experience as a former CEO of a Fortune 175 to use those skill to create a successful business and she's sharing her secrets. You'll learn the most important part of any business, or job to be successful. How she used her first half experiences to excel in midlife. What made her decide to leave her corporate job and how anyone can be successful with a...2023-04-0329 min

Seven Figure Builder ShowBuilding a Business for the Life You Love with Lani DickinsonGet ready to feel inspired and excited! In this episode, you'll hear Lani Dickinson's life-changing story - from a troubled youth with her drug dealer mother to becoming the CEO of a Fortune 175 company. Now she helps self-made entrepreneurs create success that leads not only to greater profits but also true time freedom so they can make their impact, build generational wealth & become financially free if they choose. Tap into your personal power and get motivated by learning how YOU too can turn dreams into reality in this empowering chat! 🔥 Ready to Attract Dream Clients with Eve...2023-02-2039 min

Built to LastFrom Corporate to 7 Figures in Less Than 12 Months with Lani DickinsonLani Dickinson is an MBA holder, Fortune 175 CEO and a nurse who helps women service based entrepreneurs launch, grow or scale their businesses online so they never have to rely on a corporation, job, boss or someone else to dictate what their life looks like.The moment Lani decided to leave her corporate job to start her own business she hit the ground running and built a 7-figure business in less than 12 months.But Lani’s story wasn’t always one filled with grace and glory. She grew up with a drug dealer mother and had...2022-06-1446 min

The Awakened FeminineThrive On Purpose with Lani DickinsonOn this episode of The Awakened Feminine podcast, I chat with Lani Dickinson, an MBA holder, former Fortune 175 CEO, Business Coach, Master NLP practitioner, and a Nurse who helps women entrepreneurs launch, grow, or scale their business online. She is relentless in helping women build businesses that allow them to have both time and financial freedom, to build generational wealth, to make their impact, AND NEVER miss a moment that matters along the way. Lani’s passion comes from her belief that if mum is good, wealthy, and living on her terms, the kids will all be goo...2022-05-0455 min

Business Automation Secrets40: Research-Based CONVERSION with Lani DickinsonToday Lindsey welcomes Lani Dickinson to the podcast to demystify online business. They discuss research-based program launches that ACTUALLY convert your audience members into your customers. You’ll also hear: How to choose the right courses to improve yourself as an entrepreneur. How to know your worth and confidently ask for what you’re worth. How to channel the bad a** energy you need to be a leader in your company. Check out Lani Dickinson: Woman Entrepreneur Launch Grow Scale Thrive FB Grou...2022-04-1549 min

Your Daley Pass#76 Conversations with Lani DickinsonLani is a high school dropout, a nurse, an MBA, a Fortune 175 CEO and a serial entrepreneur. She’s the daughter of a drug dealer and had to overcome all that goes with that to be able to achieve a million in savings, more than a million in real estate assets, and a million in her full time entrepreneurial debut after 25 years in the corporate golden handcuffs / side hustle juggle. We loved chatting with Lani and know you guys will fall in love with her fabulous authentic self! Enjoy guys x --- Send in a voice message: https://pod...2021-08-0952 min

Discover The Full Audiobook Everyone Is Talking About — So Must-Listen!Dragons Need Love, Too by Lani Lynn ValePlease visithttps://thebookvoice.com/podcasts/1/audiobook/324745to listen full audiobooks. Title: Dragons Need Love, Too Series: #2 of I Like Big Dragons Author: Lani Lynn Vale Narrator: Kendall Taylor, Mason Lloyd Format: Unabridged Audiobook Length: 5 hours 10 minutes Release date: February 6, 2018 Ratings: Ratings of Book: 5 of Total 1 Genres: Romantasy Publisher's Summary: Dragon Prince Nikolai Vassago's day starts out fairly normal: get up, kick some ass, fondle his beard, take some names. One minute he's participating in a run-of-the-mill mission, and the next minute, he's rescuing Brooklyn, the woman that is fated to be his, from the clutches of a criminal mastermind. Nikolai i...2018-02-065h 10

Dorian Wallace MusicACT 1 | Persistence or SurvivingTHE TEMPTATION OF ST. ANTHONY (or Tony's Troubles) by Dorian Wallace Created by John Sanborn “The Temptation of St. Anthony (or Tony’s Troubles)” Dorian Wallace (music) John Sanborn (words) A Tenth Intervention Production Hajnal Pivnick | producer, artistic director Dorian Wallace | composer, artistic director What is Faith without God? It is a belief in the self, in enlightened consciousness - in order to effect change without direction. We have only our lives with which to act; yet we deny ourselves an objective, to give virtue to a lie. Searching for truth is honorable, but unending. Expressing that truth is the objectiv...2016-11-1706 min

Dorian Wallace MusicACT 2 | Vocational ClairvoyanceTHE TEMPTATION OF ST. ANTHONY (or Tony's Troubles) by Dorian Wallace Created by John Sanborn “The Temptation of St. Anthony (or Tony’s Troubles)” Dorian Wallace (music) John Sanborn (words) A Tenth Intervention Production Hajnal Pivnick | producer, artistic director Dorian Wallace | composer, artistic director What is Faith without God? It is a belief in the self, in enlightened consciousness - in order to effect change without direction. We have only our lives with which to act; yet we deny ourselves an objective, to give virtue to a lie. Searching for truth is honorable, but unending. Expressing that truth is the objectiv...2016-11-1704 min

Dorian Wallace MusicAct 3 | Devil in the DetailsTHE TEMPTATION OF ST. ANTHONY (or Tony's Troubles) by Dorian Wallace Created by John Sanborn “The Temptation of St. Anthony (or Tony’s Troubles)” Dorian Wallace (music) John Sanborn (words) A Tenth Intervention Production Hajnal Pivnick | producer, artistic director Dorian Wallace | composer, artistic director What is Faith without God? It is a belief in the self, in enlightened consciousness - in order to effect change without direction. We have only our lives with which to act; yet we deny ourselves an objective, to give virtue to a lie. Searching for truth is honorable, but unending. Expressing that truth is the objectiv...2016-11-1706 min

Dorian Wallace MusicACT 7 | SalvationTHE TEMPTATION OF ST. ANTHONY (or Tony's Troubles) by Dorian Wallace Created by John Sanborn “The Temptation of St. Anthony (or Tony’s Troubles)” Dorian Wallace (music) John Sanborn (words) A Tenth Intervention Production Hajnal Pivnick | producer, artistic director Dorian Wallace | composer, artistic director What is Faith without God? It is a belief in the self, in enlightened consciousness - in order to effect change without direction. We have only our lives with which to act; yet we deny ourselves an objective, to give virtue to a lie. Searching for truth is honorable, but unending. Expressing that truth is the objectiv...2016-11-1705 min

Dorian Wallace MusicACT 4 | Divestiture ACT 5 | Temptation Suite ACT 6 | TortureTHE TEMPTATION OF ST. ANTHONY (or Tony's Troubles) by Dorian Wallace Created by John Sanborn “The Temptation of St. Anthony (or Tony’s Troubles)” Dorian Wallace (music) John Sanborn (words) A Tenth Intervention Production Hajnal Pivnick | producer, artistic director Dorian Wallace | composer, artistic director What is Faith without God? It is a belief in the self, in enlightened consciousness - in order to effect change without direction. We have only our lives with which to act; yet we deny ourselves an objective, to give virtue to a lie. Searching for truth is honorable, but unending. Expressing that truth is the objectiv...2016-11-1611 min