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Showing episodes and shows of
Lanre Aina
Shows
Unlocking Africa
How Entrepreneurship Can Play a Critical Role in Africa’s Transformation and Future Development with York Zucchi
Episode #30 with York Zucchi who is a serial entrepreneur and Founder of The StartUp Tribe, an initiative to support Municipalities, Governments and Corporates in helping people to start and grow their businesses. As of Feb 2022 they are active in 27 countries assisting over 312 cities & municipalities.In a career spanning 28 years across over 11 countries, York has created projects & businesses that have impacted people's lives in over 83 countries. Starting businesses across various sectors such as healthcare, IT, tourism, academia, and so on. Some succeeded, while others failed. His work has been featured in the Wall Street Journal, Financial Times, MIT, H...
2022-08-08
50 min
Unlocking Africa
How Telling the African Story Can Empower and Contribute to the Economic Development of Africa with Lanre Aina
Episode #29 with Lanre Aina who is Co-founder and CEO of ATHLST, a digital sports news and content studio. AHLST works closely with African athletes to transform their personal stories into immersive and impactful content that resonate with sports fans worldwide. In an era where there’s a convergence of entertainment, sports, and culture, the African athlete is 62-65% less likely than his/her American or European counterpart to have their stories told by way of op-ed, documentary or film. ATHLST intends to change that, and in the process meet the news and branding needs of African athletes en...
2022-08-01
1h 15
Black Genius
Lanre Aina: Digital Storytelling for Global Brands
Lanre Aina is Co-founder of Content Garage, a Lagos-based video production company that has developed digital commercials for Samsung, MTN, Google, Facebook, Nestle, Wikipedia, Access Bank and Diageo - helping these businesses actualize new ways of engaging with their customers through compelling digital storytelling. Before Content Garage, Lanre led Brand Activations at Google, supporting large brands in Nigerian and Kenyan markets to develop integrated experiential marketing. In his earlier days at Google, he launched and grew YouTube’s content partnerships in Nigeria, supporting the online publisher community. Today, he is focusing his attention on sports-media, using his experience at Go...
2020-08-17
1h 10