Shows
Start Scale SucceedEp 191 The Path To Profit with Petite Fashion Brand The Shortlist founder Laura DerricourtIn this weeks episode, Nicole brings back Laura, founder of The Shortlist—a premium petite fashion brand—for her third appearance on the podcast. Having followed Laura’s journey from launch to becoming a profitable business, Nicole dives deep into the milestones, challenges, and evolutionary steps that have shaped The Shortlist over the past four years. Listen in as Laura shares candid insights about manufacturing setbacks, profitability milestones, the realities of staying lean as a solo founder, and building a loyal community. She also offers hands-on advice for fellow product business entrepreneurs about trusting your instin...2025-06-1232 min
Tomorrow's Minds with Ben HandlerHow Laura Higgins went from Barista to a 6-figure Business CoachSales felt sleazy… until Laura rewired her mindset. She started her agency while making coffee for a living. Surviving on $400 a week, she figured out how to build a 6-figure business. In this episode, Laura Higgins gets real about the mindset shifts creatives need to grow, the power of personal branding, and how to stop being the bottleneck in your own success. Connect with Laura Higgins: Instagram: https://www.instagram.com/laurahiggins/ Connect with Me: Instagram: https://www.instagram.com/benjaminhandler/ Linkedin: https://www.linkedin.com/in/benhandler2012/ Website: ht...2025-05-151h 02
My Business Playbook510: This SIMPLE funnel prints cashIf your funnel isn’t designed intentionally, leads fall through the cracks. In this episode, I’m walking you through the exact steps to build a high-converting funnel that attracts, nurtures, and converts premium clients—on autopilot. We’ll cover three essential funnel types, the biggest mistakes to avoid, and how to optimize for more conversions (without making it complicated).In This Episode, You'll Learn:The real definition of a funnel (and why every business has one—whether they know it or not)The #1 mis...2025-03-1015 minMy Business Playbook509: Unfiltered: A Conversation with My Sisters on Creativity, Business & LifeThis episode is extra special—I’m sitting down with my sisters, Beth Gleeson, Shelley Johnson, and Millie Robertson, for a raw, hilarious, and unfiltered chat about life, business, and creativity. From navigating career shifts to balancing family and ambition, we’re diving into the real stuff—the highs, the struggles, and everything in between. If you’ve ever felt stuck in your journey or needed a reminder that you’re not alone, this one’s for you.In This Episode, You'll Learn:The unique paths we’ve each taken in bu...2025-03-0456 minMy Business Playbook508: Why Every Creative Should Launch a Membership (and How to Start)Tired of chasing clients and unpredictable income? Membership expert Stu McLaren reveals how to create scalable, recurring revenue so you can build a profitable business without burnout.In This Episode, You’ll Learn: The four membership types that work for any business (even service providers!) The biggest mistake most creatives make when trying to build recurring revenue Why keeping your membership open 24/7 might be killing your sales How to sell your membership without feeling salesy (Stu’s messaging hack!) The secret to keeping members for years—without constantly launching Wild success storie...2025-02-2441 minMy Business Playbook507: What to Do When Someone Copies Your Work (5 Simple Steps)How to Handle Copycats in Business (Without Losing Your Cool)Dealing with copycats in business can be frustrating, but it doesn't have to derail your success. In this episode, I’m sharing exactly how to handle copycats in business the right way—without freaking out, going on a social media rant, or letting it hold you back. You’ll learn when to take action, when to let it go, and how to protect your brand and intellectual property so you can keep creating with confidence.In T...2025-02-1715 minMy Business Playbook506: How To Set Goals You Actually Achieve 2025I’m joined by Olly Wood to talk about goal setting that actually works. We break down why most New Year’s resolutions fail and how to create a plan that sticks.You’ll learn how to manage stress effectively, build confidence in achieving your goals, and set up the right systems to follow through. This conversation is packed with practical strategies to help you crush your goals in 2024!Resources:🎯WatchThe System – My FREE training showing you how to triple your revenue in less than 12 months:laurahiggins.com/thesyst...2025-02-101h 13
My Business Playbook505: Why Creative Entrepreneurs Hit a Capacity Ceiling (And How to Fix It)Why Creative Entrepreneurs Hit a Capacity Ceiling (And How to Fix It)If you feel like your business is running you instead of the other way around, this episode is for you. Most creatives start out trading time for money—but at some point, you hit a wall. You’re booked out, overwhelmed, and stuck in a cycle that keeps you from growing. The key? Capacity. In this episode, I’m sharing how to unlock more time, energy, and freedom so you can run your business like a CEO—not a freelancer.2025-02-0314 min
My Business Playbook504: Dan Martell - The 3 Revenue Ceilings Holding You Back (and How to Break Through)Scaling your business doesn’t have to mean sacrificing your time, energy, or creativity. In this episode, I sit down with Dan Martell, author of Buy Back Your Time, to dive into the three major revenue ceilings every entrepreneur hits—and how to break through them. We explore practical strategies, key hires, and mindset shifts that can help you scale without burning out.Whether you’re working towards your first $300K, aiming for $2M, or scaling beyond $10M, this episode is packed with actionable insights to help you build a business that works for you.2025-01-2757 min
Into The Wild333. Letting Go of Success to Follow Your Dreams with Laura Higgins It’s insanely valuable to protect your yes. Today I’m chatting with Laura Higgins, a business coach for creatives. We discuss my path through entrepreneurship along with how I went from pleasing others to listening to my own intuition and entering my own healing journey. Part of this journey has included learning to “protect my yes.” If there’s an opportunity that comes up and it’s not a heck yes, it’s a no. I’ve had a lot of lived experiences that brought me to where I am today, but I have no regrets. Ever...2025-01-2156 min
Your Working LifeIntentional Time Off with Laura NguyenLAURA NGUYEN is an experienced marketing executive and entrepreneur with an extensive background in data-driven marketing, digital marketing, and communications for Fortune 500 companies. She is the founder of Solle Solutions, a marketing consultancy. Laura is also a certified executive coach, helping mid-career, high-achieving leaders go from burned out to balanced through her coaching program and online community. Laura received her Bachelor of Arts and Bachelor of Science at Truman State University, and her Master in Business Administration from Rochester Institute of Technology. She lives in Des Moines, Iowa, with her family. Book: CAREER BREAK COMPASS: Nav...2025-01-2027 min
My Business Playbook503: The Exact Sales Shifts That Helped Me Hit $1mFor years, selling felt uncomfortable and overwhelming—but that mindset was holding me back. In this episode, I’m sharing the exact mindset shifts and sales strategies that helped me overcome my fear of selling and scale my business to $1 million in revenue.You’ll Learn:The #1 mindset shift that made selling feel natural and easyHow to sell without feeling “salesy” or pushyWhy your fear of rejection is blocking your growth (and how to fix it)The real reason clients aren’t saying yes—and how to change thatSimple strategies to close sales with confidence and ease2025-01-2027 min
My Business Playbook502: Create Space for Creativity with Renée WarrenIn this episode, I’m joined by the incredible Renée Warren, entrepreneur and founder of The Pink Skirt Project. We dive into the power of creating space in your life and business to unlock your best ideas and step into the next level of success. Renée shares her bold decision to step away from a thriving PR agency, how releasing old identities created room for healing and creativity, and why trusting your gut is essential for growth. If you’ve been holding onto something that no longer feels aligned, this conversation will inspire you to let go and ma...2025-01-131h 05
My Business Playbook501: How to Hit Your Business Goals in 2025Welcome to Season 5 of My Business Playbook.In this quick-win episode, I’m sharing the exact process to set and achieve your business goals in 2025. From focusing on less to setting challenging (but realistic) targets, I’ll walk you through three powerful strategies to stay on track and make this year your most successful yet. Plus, I’ll share six game-changing questions to help you create clarity, momentum, and impact in the year ahead.In This Episode, You’ll Learn:Why focusing on less can help you achieve more.How to set goals th...2025-01-0614 min
My Business Playbook453: Merry Christmas and Happy New Year from me!Merry Christmas from me to you!Merry Christmas, Happy Holidays, and cheers to a beautiful, joy-filled end to 2024.I’ll see you back here in the new year, ready to dive into all the goodness that 2025 has in store.Get in touch:IG: https://www.instagram.com/laurahigginsWebsite:laurahiggins.comDo you want to hit $30k months?Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30Want to work with me? Apply herePo...2024-12-3009 min
My Business Playbook452: Steal My End-of-Year Reset Plan to Prep Your Biggest Year YetAs we wrap up 2024, it’s time to hit pause, reflect on the year, and prepare for what’s next. In this episode, I’m sharing 5 key reflections from the year and the rituals I use to end the year strong. Think of it as updating your operating system—shedding what’s outdated and making room for new growth. Let’s reset and step into 2025 with intention and clarity.In This Episode, You’ll Learn:How to reflect on your biggest wins, lessons, and joyful moments from the year.Why letting go of outdated habits, offers, or bel...2024-12-2327 min
My Business Playbook451: The 3 Game-Changing Moves to Scale Past $30k Months in 2025You’ve hit consistent $30k months—or you’re hovering just below—and while your business looks successful on paper, behind the scenes, it feels like chaos.What got you here won’t get you to the next level. Surpassing $30k months isn’t about doing more—it’s about doing things differently.In this episode, I’m breaking down the 3 biggest shifts you need to make to break through the messy middle and create a business that scales without sacrificing your freedom.You’ll Learn:How to simplify your offers to scale with...2024-12-1625 min
My Business Playbook450: Plan Your Best Year Yet: 5 Steps to Start Strong and Hit Your GoalsAs the year winds down, it’s easy to get caught up in the chaos of deadlines, parties, and everything else pulling you in different directions. But what if you could end the year strong and step into the new one with clarity, confidence, and a game plan? In this episode, I’m walking you through the five key strategies I use to reflect, reset, and plan for a thriving new year—without the stress.In This Episode, You’ll Learn:How to create your 10X vision and map out your biggest goals for the year ahe...2024-12-0923 min
My Business Playbook449: The Truth About Hitting $10K Months as a CreativeIn this episode, I’m recording from my brand-new studio (exciting!) and diving into one of the most transformative milestones for any creative: hitting $10K months. I’m sharing my own journey—from scrappy cold-calling to running a multi-million-dollar business—and breaking down what it really takes to reach this 6 figure milestone.You’ll Learn:Why $10k months are such a game-changer for creatives.The 3 strategies you need to hit 6 figures - asapMy story of hitting $10k months and why it's still one of my biggest milestones in businessGet in touch:...2024-12-0225 min
The Content CapitalistsCreating Content That Sells | Laura HigginsPeople don’t buy from brands. They buy from people they LIKE and TRUST. And in the world of online business, building a strong personal brand is non-negotiable.In this episode, Laura shares the content strategy that took her from broke uni dropout to a multi-million dollar business owner before 30! We're talking Instagram tactics, the power of storytelling (why people connect with stories, not sales pitches!), and why being relatable beats being "perfect" every time.We also covered:How rebranding transformed her business in 1 yearThe ONE thing she focused on that helped her business tr...2024-11-2658 min
My Business Playbook448: 3 end of year mistakes most creatives make (and how to avoid them)It’s the final countdown to the end of the year, and I want to help you finish strong. In this episode, I’m sharing the top three mistakes creatives make in these final weeks and how to avoid them. Let’s set you up for success so you can head into the new year with clarity, confidence, and momentum.You'll Learn:How to avoid getting stuck in the busy trap and prioritize your own goals.Why people are buying during the holidays—and how to make offers that convert.The importance of planning now to step...2024-11-2511 min
My Business Playbook447: Behind The Business with Laura Higgins, Erika Cramer and Toni BacheI’m joined by two of my business besties, Erika Cramer and Toni Bache, as we dive deep into the mindset shifts and strategies that helped us scale our creative businesses to seven figures and beyond. This is an honest, no-fluff conversation about the challenges we’ve faced, lessons learned, and what it really takes to go from being an overwhelmed creative to a confident business owner.You'll Learn:Why creatives need to embrace the entrepreneur mindset to grow a sustainable business.The importance of investing in yourself before you feel ready (and why...2024-11-1837 min
My Business Playbook446: Transform Your Audience into Clients: The Step-by-Step to Growing a Loyal CommunityCreating content is only the beginning; building genuine community is where the magic happens. In this episode, I’m breaking down why community matters and how you can build a powerful, engaged group around your brand. From defining your ideal audience to amplifying what makes you unique, these strategies will help you turn followers into a thriving community.You'll Learn:Why building a community is essential for your businessHow to define your ideal client and create meaningful contentStrategies for amplifying your personal brandTips on choosing the best channels to show up consistentlyWays to elevate your re...2024-11-1113 min
My Business Playbook445: From $0 to 7 Figures: What it REALLY Took to Start My Business at 23Ever wondered what it really takes to start a business from scratch—and scale it to seven figures? In this episode, I’m pulling back the curtain on my own journey, sharing the raw, unfiltered truth about what it took to go from a 23-year-old with a coffee bag and a dream, to leading a thriving business.From the humbling first days (think: showing up in cafes hoping for a 'yes') to navigating the complexities of scaling, this episode is for anyone who’s ever felt that pull to start something big. I’m breaking down the lessons...2024-11-041h 27
My Business Playbook444: BTS of My Million Dollar Content StrategyEver wondered what goes into creating a content strategy that drives real revenue? In this episode, I'm pulling back the curtain on the exact approach I use to fuel my 7 figure business. I'll share the systems and processes behind the scenes, what content is performing, what isn't, and the steps my team and I take to ensure our content stays fresh, engaging, and results-driven. Get ready for an inside look into my content machine and the tweaks you can make to level up your own strategy.You'll Learn:Why amplifying what makes you...2024-10-2830 min
The Are Ya Well PodcastS3 EP4: Christine Higgins: You have to have a breakdown to breakthrough Part 1On this week’s podcast, I’m joined by the amazing Christine Higgins. Christine is a transformative soul coach, intuitive energy healer, reiki master, and yoga instructor, best known for hosting the award-winning Full Moon Healing Circle on Killiney Beach—recently named Best Outdoor Event of 2023.In this episode, Christine shares her journey from early traumatic experiences to her current work in healing and spiritual guidance. We dive deep into love, light, and self-discovery, and Christine offers practical steps to help you begin your own spiritual journey. Her passion for helping others live in alignment with their...2024-10-281h 15
Empowered Relationship Podcast: Your Relationship Resource And GuideERP 442: The Conversations (We Don’t Typically Have) That Create Positive Change In Relationship — An Interview with Zach Brittle & Laura HeckIs your relationship running on autopilot, devoid of the meaningful conversations that foster growth and intimacy? Relationships often suffer when we avoid crucial conversations that could foster deeper connections and understanding. The problem is not the lack of desire but rather the missing know-how to navigate these uncharted waters effectively. Imagine a world where curiosity, vulnerability, and intentionality are the cornerstones of your relationship, transforming mundane interactions into meaningful, intimate moments. In this episode, we dive deep into the often-overlooked conversations that can create positive change in relationships. Learn about practical exercises designed to enhance intimacy, tools...2024-09-1754 min
Agency#35 - Business Coaches Explains How Creatives Can Scale Their Business | Laura HigginsLaura Higgins a business coach for creative service providers, host of the Business Playbook Podcast, and a marketing expert who advocates for creativity in business. If you’re looking to grow your influence, presence, and business, this is one you simply cannot miss.
Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj
(00:00) Intro
(02:53) Starting Out
(05:47) Challenges in Sales
(08:40) Embracing Social Media
(11:33) Adapting to Change
(14:26) Confidence and Overcoming Fear
(17:19) Perceptions of Creativity
(20:12) Pricing and Sales Strategies
(23:05) Growth and Expansion ...2024-08-091h 26
The Art of Online BusinessThe Strategy to get to 30k+ Months with Laura HigginsLaura Higgins is an expert at coaching creatives to hit those impressive 30K+ months while keeping life fun and free. We dive into the unexpected strategies that boost revenue, and trust me, her tips on making effective offers are gold. Want to boost your business? Laura spills the secrets right here. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Li...2024-07-1020 minThe Art of Online BusinessGet to Know 7-Figure Business Coach, Laura HigginsJoin me and 7-Figure Business Coach, Laura Higgins as we chat about her journey from playing in a family band to running her own seven-figure business helping creatives. We also talk about how growing up in church shaped us. It's a cool mix of personal stories and solid tips. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Listen to episode 746 where Rick talks about passing the baton to me and his new directionListen...2024-07-0843 min
PsychBitesEp.14 Perceptions of Autistic Students Experiencing EBSNA - Dr Mollie HigginsThis week we are joined by Dr Mollie Higgins; Mollie talks to us about her research which explored autistic pupils' experiences of school by asking them about their ideal and non-ideal type of school. The pupils described the type of school environment that would support their attendance, which provided useful ideas for adjustments and adaptations that might help neurodivergent students to attend school. To access to Mollie's full text click here.You can also access Mollie’s Ed Psych Ed blog post here: Sharing EP Practice: EBSA and Autism - What Can Schools Do...2024-06-1235 min
My Business Playbook421: How rebranding doubled my business in a yearThis episode is brought to you by Riverside.fm, the leading platform for high-quality podcasting and video recording.Use code MyBusinessPlaybook to get 15% off your new Riverside account today! Visit Riverside.fm.How I transitioned from Lala Social Club to Laura Higgins and doubled my business in a year.If you've ever wondered whether to build a personal brand or a company brand, this episode is for you. I share my personal journey of rebranding from Lala Social Club to Laura Higgins, discussing the pros and cons of each approach. Learn...2024-05-2128 min
My Business Playbook419: 10 Rules For Confident SellingMaster the Art of Selling Without Feeling SalesyEpisode Summary:Dive into the essential skills of selling with our latest Quick Win episode. Learn how to embrace sales with confidence, transform your mindset, and stop feeling salesy. These 10 rules will not only help you sell more effectively but will ensure you do it in a way that feels authentic and aligns with your values.You'll Learn:How changing your beliefs about selling can transform your approach and results.Strategies to sell with...2024-05-0632 min
Empowered Relationship Podcast: Your Relationship Resource And GuideERP 420: The Importance Of "Turning Towards" In Relationship — An Interview With Laura HeckLoneliness and disconnection in relationships can often stem from unmet needs for emotional connection. When one partner reaches out for support, validation, or understanding, and their bids go unnoticed or ignored, it can lead to feelings of isolation and alienation. This lack of responsiveness can create a sense of being unheard or unseen, deepening the emotional distance between partners. Over time, repeated instances of unmet bids can erode trust and intimacy, leaving individuals feeling unfulfilled and disconnected in their relationship. In this episode, Laura Heck and Dr. Jessica Higgins delve into the importance of turning towards your...2024-04-1653 min
My Business Playbook415: The scope creep survival guide for creativesThis show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.How to legally protect your creative businessJoin Laura as she interviews Tracey Mylecharane, the nontraditional Business Lawyer behind TM Solicitor.In this episode, Tracey provides invaluable insights for creatives looking to protect themselves legally. From the three essential steps to safeguard your business to finding the right lawyer and avoiding common pitfalls, Tracey's expertise empowers...2024-04-0852 min
Squeezing the JuiceBuilding Communities: How Young People and Brands are Thriving in Roblox | Laura HigginsIn this episode of Squeezing the Juice, we delve into the world of Roblox with Laura Higgins, a leading voice in digital civility and the senior director of community safety and civility at Roblox. Laura unveils how Roblox is more than a gaming platform; it's a vibrant community where young people and brands alike find a canvas for creativity, learning, and connection. Through her insights, we explore the platform's role as a digital sanctuary for over 71.5 million daily users, where the boundaries between play, education, and social interaction merge to foster an environment of growth and engagement.
...2024-04-0839 min
My Business Playbook414: My journey from $10k to $100k+ months with Nath Higgins - PART 2This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.Today I'm joined by my husband, Nath, to answer YOUR questions about what it takes to hit $100k months.You'll learn:The big beliefs we've had to adopt to hit 7 figuresWhy MORE isn't always the answerSales, marketing and money tactics that have allowed us to scaleGet in touch:2024-04-0157 min
My Business Playbook409: How to stop people pleasing and narrow your nicheThis show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.How to stop people pleasing and narrow your nicheWhy narrowing your niche is the first step to successIn this Quick Win episode, Laura delves into the age-old dilemma of whether creatives should narrow their niche.You'll learn:Why narrowing your niche is non-negotiable for creatives.Roadblocks to Niching...2024-02-2628 min
How Did You Do It"Being Good At What You Do Isn't Enough" - The Business Journey with Laura HigginsIn this episode, we sit down with Business Coach Laura Higgins to discuss the ins and outs of a business journey. Laura started her business at 23, and now coaches hundreds of creatives to skyrocket their businesses without sacrificing their freedom. Laura has built multiple 6 figure businesses with a small team. So, let's talk about it! Did success happen overnight? What is it like running a business? What are the lessons that have been learnt along the way? What do we do when it gets hard? You can find Laura:...2024-02-0758 min
Design Talk (dot IE)0210 - On Product Management with Laura FayHosts: Clare Mustapha and Laksh Sharma - We are delighted to have Laura Fay join us today. Laura studied Computer Science at Trinity College before setting out to the United States and kicking off her long career in the tech sector.· To start, Laura, can you talk about your journey from technologist towards product leadership?· The tech sector has always been ‘about the technology’, but is it ‘product’ or ‘service’? What is the right way to think about it? · Do new tech delivery and payment models change how we design and sell digital?· Can you ta...2023-11-2421 min
InterfaceRoblox community safety & civility: Laura HigginsRoblox is massive! It had over 66 million daily users worldwide at the start of 2023. It is understood to be the most popular online gaming platform for UK under-13s, and its user numbers have gone up by a fifth in a single year.In this episode, Jess McBeath and Princess Lawal take a deep dive with Roblox's head of Community Safety & Civility, Laura Higgins. Links to further support and informationResources to support digital wellbeing in children and young people from SWGfL: https://swgfl.org.uk/topics/digital-wellbeing/To support the...2023-11-1333 min
Imprint with Natalie WaltonLaura Higgins on Taking Your Creative Business to The Next LevelWould you like to turn your creative passion into a profit that can help you live the life you want? Do you struggle to know how to find clients and charge for your services? And how confident do you feel about setting clear but kind boundaries with clients, and yourself? Come listen to my conversation with Laura Higgins, a business coach who helps creatives take their business to the next level. If you’re looking for strategies that work, advice that resonates and lots of positive energy, you’re going to love this episode. *** Exciting anno...2023-11-011h 14
Empowered Relationship Podcast: Your Relationship Resource And GuideERP 394: How To Express Your Emotional Needs In Relationship - An Interview With Dr. Laura LouisAre you finding it difficult to communicate your emotional needs in your relationship, leaving you and your partner feeling like you're speaking different emotional languages? Sad to say, you are not alone in this struggle. Many individuals face the challenge of effectively expressing their emotional desires to their loved ones. In this enlightening conversation, we delve into this very issue and explore actionable steps to improve your communication and connection. From recognizing emotional triggers to embracing self-soothing techniques, you'll discover how to build an environment of safety and openness in your relationship. Join us as we unravel...2023-10-1745 min
My Business Playbook334: Marketing your business with Beyoncé level confidenceMarketing your business with Beyoncé Level Confidence Today I'm the one being interviewed. Fun! I'm interviewed by my friend Renee Warren from We Wild Women. We chat all things rebranding, long-game marketing, and turning leads into not just customers but raving fans. Laura guides us through strategies to boost your online presence and effectively sell your creative business—all while showing up with Beyonce level confidence. In this episode, you will learn about: When to know it’s the right time to rebrand The power of personal branding Frameworks for your customer & sales journey Why you should resist the urge to “g...2023-08-1449 min
Into The Wild180. Marketing Your Business with Beyonce Level Confidence with Laura Higgins“Know your magic. Know the thing that makes you a bit of a unicorn. Amplify that.” - Laura Higgins Today’s guest is the incredible Laura Higgins, a marketing expert & coach for creative service providers looking to skyrocket their businesses without sacrificing their freedom. Laura is on a mission to help entrepreneurs attract their dream clients, earn more money and have fun doing it. We chat on all things rebranding, long-game marketing, and turning leads into not just customers but raving fans. Laura guides us through strategies to boost your online presence and effectively sell your c...2023-07-0451 min
My Business Playbook324: How to Grow your Small Business with Donald MillerDonald Miller is an American author, public speaker, and business owner.He is the CEO of StoryBrand and Business Made Simple and has just released a new book: How to Grow Your Small Business.If you've been around for a while, you know how much I love everything that Don is about. He has been a sort of far off mentor to Nath and me for many years.Late last year, I had the opportunity of meeting Don and being on his podcast. Then, I ended up getting certified as a Business Made...2023-06-0541 minInto The Wild167. How to Build a PR Strategy with Laura HigginsHey you wild women! Today I’m sharing a special bonus episode of a conversation I had with the incredible Laura Higgins back in January. With all the knowledge we've been dropping on PR and content marketing lately here on Into the Wild, I thought it was the perfect time to revisit this gem. Pour a cup of coffee and join us as I spill the secrets on crafting a killer PR strategy for your business! In this episode, you will learn about: Why PR is a powerful strategy for your small business My PR...2023-05-1853 min
Unstoppable Success The PodcastContent that Converts: Instagram & Tiktok Marketing Strategy | Laura HigginsJoin my 2-week mini course High Ticket Leader: https://www.jessicawilliamson.com.au/offers/omayd7uL
I’m so glad we finally made this podcast episode happen!
Today, I’m so excited to dive into the world of content that converts with the marketing content strategy queen behind Lala Social Club, Laura Higgins @laurahiggins.
And I honestly could talk all day about this topic as well.
If you’re in business, you know that marketing makes up 90% of every business. It's what helps us reach and connect with our dream clients, and ultimately, make sales flow.
Laura is here to share some...2023-05-0129 min
Start Scale SucceedEp 93 - Laura Nolan Horgan and LNH EDIT Two Years onToday Nicole is joined by Laura Nolan Horgan, founder of LNH EDIT. This is a bit of a 360 podcast as Nicole chatted with Laura just as she launched her brand in Episode 9, now they catch up 2 years on. They’ll be discussing how the business has grown in that time, Laura’s biggest successes so far, as well as keeping a positive mentality as a business owner. KEY TAKEAWAYS LNH EDIT is a creative collection of fashion and homeware. Laura believes that every home and every person should surround themselves with little things that make them happy...2023-04-2055 min
Empowered Relationship Podcast: Your Relationship Resource And GuideERP 368: How To Express Yourself In Ways That Inspire Love & Connection — An Interview Laura DoyleCommunication is the foundation of any healthy and fulfilling relationship, but expressing yourself in a way that fosters love and connection can be difficult, especially when conflicts arise. In this interview, Dr. Jessica Higgins and Laura Doyle, a relationship coach, discuss six essential skills for building intimacy and connection with your partner. From taking care of yourself to relinquishing control, showing respect, receiving graciously, embracing vulnerability, and using positive affirmations, Laura offers practical tools that can transform your relationship, even in seemingly hopeless situations. If you're looking to deepen your connection and create a more...2023-04-1856 min
Start Scale SucceedEp 86 - Costume stylist to Cashmere Designer Laura Chambers Founder of Laura Chambers Cashmere Tells Her StoryToday Nicole is joined by Laura Chambers, founder of Laura Chambers Cashmere. The two are going to be discussing her brand, why she set it up, and all the background and advice she can give to help you when it comes to starting and scaling your business. Listen in to find out the best advice Laura has ever received and the challenges she faced in the fashion industry. KEY TAKEAWAYS Laura Chambers Cashmere began when Laura started casually knitting for herself after she closed her womenswear boutique, Tulle, Dublin, back in 2008. Laura ordered some yarn and s...2023-03-0231 min
SPARK FoundersA Wine With: Laura Higgins#awinewith Laura Higgins, founder of Lala Social Club.
In this episode we chat all things business growth including:
Moving from a service to coaching
Sales and marketing skills
Showing up naturally.
Get more SPARK in your business…
SPARK Instagram Community | https://www.instagram.com/sparkfoundersprogram/
FREE Mini Sales Course | https://www.sparkfoundersprogram.com/free-mini-course
Our BOOK 101 Love Notes For Female Founders | https://www.sparkfoundersprogram.com/book2022-11-3044 min
My Business Playbook245: Help! I've fallen out of love with InstagramIn this Quick Win episode, Laura dives deep into the question: What do you do when you fall out of love with Instagram?You'll learn: 👉 4 simple strategies to help you get unstuck when you get the "Instagram blues" 👉 Why it's SO important to build your email list 👉 Strategies that we are using right now to make our business Instagram-proof Hosted on Acast. See acast.com/privacy for more information.2022-11-0716 min
Your Working LifeYour Working Life with Laura VanderkamLaura Vanderkam talks about how to stay calm in the chaos and make time for what matters.2022-10-2422 min
My Business Playbook242: How to create a strategic marketing planLaura was recently interviewed by the incredible Anita Siek from Brandfetti and the conversation was so fun we decided to share it here too!In this episode, Anita interviews Laura (yep, the tables have turned!) to chat all things marketing.You'll learn: 🌟 6 steps to creating a strategic marketing plan 🌟 why messaging and copy is KEY when it comes to marketing what you do 🌟 the one thing you can do now to increase your visibility 🌟 the biggest myth there is when it comes to marketing (hint hint, Instagram ain't your marketing strategy).Check o...2022-10-1745 min
BrandfettiHow to Create a Strategic Marketing Plan With Laura HigginsMarketing has the power to catapult your business, but for a lot of businesses, the overwhelm and buffet of information has them in content paralysis. So in this episode, I bring in marketing strategist for creative service biz owners, Laura Higgins, to chat all things marketing. In this episode, Laura shares 6 steps to creating a strategic marketing plan, why messaging and copy is KEY when it comes to marketing what you do, the one thing you can do now to increase your visibility and the biggest myth there is when it comes to marketing (hint hint, Instagram...2022-08-3047 min
My Business Playbook235: How to communicate your message and cut through the noise with Laura HigginsIn today's Quick Win episode, I walk you through the secrets to a compelling message and how to get yours to be clearer and more impactful today. You'll learn: 🌟 The ONE thing your marketing should have in common with Donald Trump 🌟 How to use the "River Filter" to make your message more clear 🌟 2 simple activities to get this implemented today Hosted on Acast. See acast.com/privacy for more information.2022-08-2914 min
My Business Playbook232: BTS of our $74k course launch with Laura HigginsIn this Quick Win episode, I take you behind the scenes of our $74,000 course launch. I'm sharing what we did and how we increased our prices with confidence. You'll learn: 🌟 Why we decided to increase our prices 🌟 How to know if YOU are ready to increase your prices 🌟 The #1 avenue for sales in your business 🌟 Exactly what we did to secure $74k in sales while I was on vacation! You don't want to miss this! Download The Price Increase Formula worksheets tools.lalasocialclub.co/price-increase-formula-worksheets Join My Marketing Playbook mymarketingplaybook.com/course Hosted on Acast. See acast.com/privacy for...2022-08-0821 min
My Business Playbook228: 4 must do's for a beautiful and profitable website with Laura HigginsThis episode is proudly brought to you by our sister studio, 3 Day Websites. In this Quick Win episode, Laura walks you through the 4 must do's to create a beautiful and profitable website and why you need to do both. If you follow these steps, you can unlock the simple strategies to turn your website into a sales machine. You'll learn: 🌟 The simple steps to increase conversions on your existing site 🌟 The key reasons your website isn't converting right now (and how to fix it) 🌟 Updates on how design impacts your SEO Hosted on Acast. See acast.com/privacy for more...2022-07-1117 min
The Regional 250Laura Higgins - WarragulIn this episode, Neil chats to business owner, mum, and community volunteer, Laura Higgins from Warragul in Victoria.
Local Government Area: Baw Baw
Website: www.theinspiredhive.com.au2022-06-3025 min
My Business Playbook225: How to buy back time in your week with Laura HigginsIn today’s Quick Win episode, Laura shares her tips on how to buy back time by making simple changes in your day to day. Hosted on Acast. See acast.com/privacy for more information.2022-06-2016 min
My Business Playbook221: Doubling down on one niche (and why it matters) with Laura HigginsIn today's Quick Win episode, Laura is unpacking the importance of finding your niche as well as some helpful tips to do it! You'll learn: 🌟 The importance of choosing your niche early on 🌟 Why your niche evolves over time 🌟 How to speak directly to your niche in your marketing 🌟 3 practical tips to identify your niche Hosted on Acast. See acast.com/privacy for more information.2022-05-2318 min
Expert Edge PodcastMarketing Your Expert Business w/ Laura HigginsMarketing your expert business can be a difficult and overwhelming experience. There are so many social platforms and marketing channels to choose from, but all of that doesn't matter if you don't get the fundamentals right! In this interview, I asked marketing expert, Laura Higgins, how she has helped so many businesses market themselves effectively and really stand out in their niche. In this episode, you'll discover some easy-to-use strategies and techniques that will help you attract the right people into your offers faster! In this episode you'll discover: The one...2022-05-0347 min
My Business Playbook217: Why growth isn't optional if you want a successful biz with Laura HigginsIn today's Quick Win episode, Laura is talking all things growth. You'll learn: 🌟 Why growth is your responsibility in business 🌟 How to adopt a growth mindset (instead of a fixed mindset) 🌟 Why you need to prepare your business for growth 🌟 The importance of personal development in running a business Hosted on Acast. See acast.com/privacy for more information.2022-04-2523 min
Lifestyle Business SchoolWhy Organic Content is More Important Than EVER in 2022 With Laura Higgins, Lala Social ClubNewsflash! Facebook ad costs are rising. Online marketing is getting more complicated and more convoluted with every algorithm change and Google/IOS update. And yet, the more things changes.. the more, it seems, they stay the same. In today's podcast episode, I talk to Laura Higgins at Lala Social Club all about why organic content in 2022 is more important than ever, and how to make it work for you -- even if you're strapped for time, have no idea where to start and the idea of spending 5+ hours on the content hamster wheel makes you want to p...2022-03-1452 min
My Business Playbook210: 6 things I wish I knew when I started my email list with Laura HigginsIn today's Quick Win episode I'm sharing 6 things I wish I knew when I start my email list. You'll learn: 🌟 How to choose the right platform for you 🌟 Why you need to build relationship from day one 🌟 The power of an attention grabbing lead magnet and more! Links mentioned: Klaviyo Squarespace Active Campaign Course waitlist Hosted on Acast. See acast.com/privacy for more information.2022-03-0724 min
My Business Playbook208: The simple and powerful marketing strategy that most people overlook with Laura HigginsIn this Quick Win episode, I'm sharing the simple and powerful marketing strategy that most people overlook. If you can implement what I'm sharing today, you will promote your products and services confidently and make more sales. You'll learn: 👉 What happens when you DON’T communicate with confidence and consistency 👉 The 3 simple steps to making more sales on Instagram 👉 Why you need to make offers in your marketing (and how to do without feeling salesy) Learn my marketing framework in 6 weeks! Join the waitlist for MMP here Hosted on Acast. See acast.com/privacy for more information2022-02-2121 min
Start Scale SucceedEpisode 29 - What Happens After you Launch with Laura Briggs, Founder of Clothing Brand The ShortlistToday I am joined by Laura Briggs, founder of ladies petite clothing brand The Shortlist. This is my second time chatting with Laura as we spoke before the brand was launched and you can catch that in episode 7 of the Start Scale Succeed. Now we are about 8 months on and today Laura and I are going to be discussing the highs and the lows, the real behind the scenes of when a brand launches and the following months. Not just the glossy highlights that people share on Instagram. KEY TAKEAWAYS Things will go wrong. Th...2022-01-2728 min
My Business Playbook150: My 3 big lessons from 2021 with Laura HigginsToday is our final episode for Season 1 and for 2021. In this quick ep, I'll be sharing the 3 big lessons I've learned in 2021. Thank you for being part of our podcast community this year! We will see you back here in the new year for Season 2. We have some incredible guests lined up for you! Merry Christmas, Laura and the MBP team x LIVE with Jack Delosa – How to stay resilient and focus on what matters in COVID-19 The simple mindset shifts you need to grow your business with Jessica Williamson Hosted on Acast. See acast.co...2021-12-1324 min
Politics + Media 101Laura Rozen on Iran's Nuclear Program, Negotiations, and Likely OutcomesA live audience interviews Laura Rozen on Iran's nuclear program, current negotiations, and likely outcomes. Find more (including how to join us live) at PM101.live2021-12-131h 02
My Business Playbook147: The power of branding in your business with Laura Cook DesignToday we are joined by one of our MMP students, Laura Cook who is a one-woman Graphic Design Studio. Laura is a branding specialist who provide her clients with authentic design solutions, allowing them to bring their unique brand vision to life! In this episode you'll learn 👉 Why branding is so much more than just a logo 👉 How to define your brand strategy 👉 The best DIY graphic design programs for you 👉 Laura's personal journey as she started her business (and her key learnings along the way!) Go to Laura's website Follow Laura on Instagram Check out Laura's Branding 101 Package Joi...2021-11-2234 min
My Business Playbook141: Posting on Instagram is not a marketing plan with Laura HigginsLearn why you need to stop focussing solely on social media in your marketing (and what to focus on instead) Listen to the quick win episode with Laura here. Sign up to my free masterclass to learn how to build a magnetic marketing plan Hosted on Acast. See acast.com/privacy for more information.2021-10-1114 min
My Business Playbook139: The #1 reason your marketing isn't working with Laura HigginsIn today's Quick Win episode, I share the #1 reason your marketing isn't working and my top strategy to fix it. You'll learn: 🌟 The top strategy that most people don't think about 🌟 A simple way to convert more of your ideal customers 🌟 Why need to simplify your message into a sentence (and how to do it) Join the waitlist for My Marketing Playbook Get a weekly pep talk from Laura in your inbox Hosted on Acast. See acast.com/privacy for more information.2021-09-2720 min
Start Scale SucceedEpisode 9 - Laura Nolan Horgan – Business, Family, Life & ResilienceIn this episode of Start Scale Succeed, Nicole is joined by Laura Nolan Horgan founder of interiors and lifestyle business LNH Edit. Hear all about how Laura went from having life changing surgery to putting herself and her family first, all while setting up her own business. KEY TAKEAWAYS Nicole thought she had hit a wall when the tabletop design scene blew up just as she was getting into it. She had her fabrics and designs all ready but felt that she had missed the boat. It was only when she posted about it on Instagram...2021-09-0938 min
ShldBWritingInterview with Laura BellThis character interview for Once Upon a Time in Iowa originally appeared on Tiffany's website: http://tiffanyhigginsauthor.com/2018/04/18/interview-with-laura-bell/2021-09-0403 min
Start Scale SucceedEpisode 7 - Laura Briggs, founder of petite brand, The Shortlist, on how to pre-launchIn the episode this week, Nicole is joined by Laura Briggs founder of petite clothing wear brand The shortlist. This is a recording of an Instagram live where Laura talked about leaving her recruitment business and starting a new British made clothing brand. Find out about UK manufacture, the high of going viral early on and lows having to change designers half way through the collection. KEY TAKEAWAYS Laura’s advice for anyone thinking about starting their own business is to decide where you want to get to, decide how you’re going to get there, and...2021-08-2627 min
My Business Playbook134: 4 simple ways to turn your social media followers into email subscribers with Laura HigginsIn today's quick win episode, Laura shares 4 simple ways to turn your social media followers into email subscribers. You'll learn: 🌟 Why building your email list should be your number 1 marketing priority 🌟 The common mistakes people make when promoting their email list 🌟 4 simple, actionable strategies to start growing your email list Check out the email marketing program we use at Lala Social Club Hosted on Acast. See acast.com/privacy for more information.2021-08-2310 min
My Business Playbook133: 3 quick & cheap ways to buy back time in your day with Laura HigginsIn today's quick win episode, Laura shares 3 quick and cheap ways to buy back time in your day You'll learn: 🌟 3 quick and cost effective ways to leverage your time and be more productive in your 🌟 The tech that we use to streamline our tasks at Lala Social Club 🌟 Why you need to define your zone of genius if you want to be an effective business owner and leader Programs mentioned: Calendly for scheduling appointments ClickUp for project management Slack for internal communications Later for social media scheduling Xero for sending automated invoice reminders Hosted on Acast. See acast.com...2021-08-1610 min
My Business Playbook132: The secret to using Instagram to get more clients with Laura HigginsIn today's quick win episode, Laura shares 4 secrets to get more clients using Instagram. You'll learn: 🌟 4 quick and cost effective ways to use the platform to connect with your ideal client 🌟 How to outsource, automate and delegate some of these tasks 🌟 Why you need to allocate time in your day to selling on Instagram 🌟 The most common mistake I see people make when it comes to selling on Instagram Check out our Canva templates here! Hosted on Acast. See acast.com/privacy for more information.2021-08-0915 min
My Business Playbook130: How to charge for value instead of time with Laura HigginsJoin Laura today as she shares how to charge for value instead of time in your business. You'll learn: 🌟 4 key tips to start charging what you're worth 🌟 The #1 reason why you should switch from hourly rate 🌟 A simple strategy to help you define what to charge Hosted on Acast. See acast.com/privacy for more information.2021-07-2624 min
Well-Adjusted MamaDr. Ashton Fortin Higgins: Exclusive Pumping InstituteDr. Ashton Fortin Higgins, Ph.D. is the Founder and Educator at the Exclusive Pumping Institute. The Institute focuses on the education and training of exclusively pumping breast milk. Dr. Ashton obtained her Ph.D. and M.Ed. in Human Sexuality Studies from Widener University where her research focused on HIV education. Dr. Ashton received her 90+ breastfeeding education hours from Mohawk College. She specifically consults with exclusive pumping individuals to establish proper breast flange sizing, appropriate scheduling and other concerns relating solely to exclusive pumping. Dr. Ashton also provides education and training to lactation health professionals to...2021-04-2741 min
A Lot To Talk AboutCracking The Code To Your Business/Brands Success With Laura Higgins - Lala Social Club.Laura Higgins is the founder & boss lady at Lala Social Club. 'Lala' is a team of online marketing strategists helping service based business cut through the noise. If you own a brand or business you know how hard it can be to reach that next level & you know how costly it can be to market without purpose & direction.In this episode Laura & I break down:-- The do's & don'ts of marketing- Instagram algorithms, cracking the code- Understanding your target audience- Where to...2021-04-1846 min
Living to the Max with Laura & ZakAvoiding Self-Sabotage with Holly HigginsWe are so grateful you are here today!!!If you want to connect with today's guest, Holly Higgins, you can find her at https://www.hollyfisherhiggins.com/. Also, check out her podcast Mind Speak. Also, connect with her on instagram at https://www.instagram.com/hollyfisherhiggins/?hl=en.We have a ton of exciting announcements coming up over the next few weeks so make sure you subscribe and follow us to stay in the loop.Also we would love to connect at www.facebook.com/lauraandzak or on Instagram at https://www.instagram.co...2021-03-1749 min
My Business Playbook110: How this organisation helps Tanzanian women build businesses with Forever Projects [IWD Part 2]Following our bonus IWD episode with Australian business women, is an episode with Mark Dombkins, founder of Forever Projects. Forever Projects work closely with women in Tanzania, first with immediate relief, then helping women as they build businesses which ultimately allow each woman to support herself and extended family independently. Forever Projects have seen women move themselves out of poverty, grow a business, hire staff, put food on the table and put their children through school. Today, we sit down with Mark to discuss the work of Forever Projects, and also hear his own inspiring story. Links...2021-03-0847 min
Your Working LifeYour Working Life - Laura Morgan RobertsLaura Morgan Roberts talks about race in the workplace and the power of feeling connected.2021-02-1522 min
The True To You PodcastMarketing that cuts through the noise with Laura Higgins of Lala Social ClubToday's guest is Laura Higgins - founder of marketing consultancy Lala Social Club.
As the founder, Laura’s role is consulting with clients, putting together strategies and helping everyone get really good at marketing. (Plus also managing to market her own business while she's at it)
She works with small business owners who want to cut through the noise. She is here to give you practical, proven strategies to take you from confused to confident. Oh, and she believes marketing should be fun! When she's not at work, you’ll find her watching Gilmore Girls reru...2021-01-3157 min
Grow Your Video BusinessHow to Stand Out From the Crowd With Your Unique Marketing Strategy w/ Laura HigginsYour time is precious. I’m sure that as you get further and further into the business of video production, more things are competing for your time, especially marketing. It’s so easy to lose countless hours on social media or in your inbox marketing what you do. Don’t get trapped! Today’s guest is here to tell us how to avoid this all while maximizing your outreach and landing repeat customers. Key Takeaways Don’t rely solely on a single social media platform to market your business. Bring potential clients to a platform you have m...2021-01-181h 01
My Business Playbook101: My Business Playbook is Here!Join Laura Higgins of Lala Social Club & My Marketing Playbook as she pulls back the curtain on the steps (and missteps) of successful people. You'll hear a raw and unfiltered play by play of what's worked and what hasn't, giving you helpful advice and insights so you can build your dream business. For more episodes click here: mybusinessplaybook.com Join our Facebook Group: https://www.facebook.com/groups/mybusinessplaybook Want a weekly business tip delivered to you for free: https://bit.ly/39nikNl Hosted on Acast. See acast.com/privacy for more information.2021-01-0614 min
Simply Complicated with Katie FordWHO DO YOU WANT TO BE with Lala Socials - Laura Higgins Ep. 65At some point we will start to become aware of the person we want to be, but how often do you align that with the things that you will need to do to become them? Laura Higgins from the Marketing Powerhouse that is Lala Socials joins us today for a conversation that is not only a powerful message about "becoming", but also about celebrating yourself along the way.
- We talk getting clarity
- Small steps
- Embracing the beginning
- Knowing your 'why'
- What Laura see's as t...2020-12-0637 min
Bright Business Women with Pauline BrightEpisode 12 Laura Higgins, Marketing that cuts through the noiseShow notes Laura Higgins is a woman on a marketing mission – she’s a marketing consultant who discovered her path and her passion through coffee. Laura’s “cut through the noise” online marketing strategies help business owners get the right message to the right market in the right ways. But Laura also has another interesting backstory to do with music that we’ll dive into too. Because there’s more to Laura than business. · It all started with coffee· Music: The “Soorleys” family band. The previously untold story that gave Laura a brilliant background in business · ...2020-11-1241 min
The Entrepreneur Way1742: Running a Business Is Hard Work, but Marketing Your Business Doesn't Have to be with Laura Higgins Founder and Owner of My Marketing PlaybookLaura Higgins, founder of Lala Social Club and My Marketing Playbook is an online marketing expert for small business. Based in Australia, Laura is a recognised marketing trainer with an engaged community of over 20,000 small business owners. Laura’s online marketing know-how spans across many industries - finance, hospitality, beauty, construction, you name it. Her witty, dynamic and humorous communication style make her an engaging presenter and podcast guest. Laura presents fresh and effective marketing ideas that help businesses get results. Her authentic, easy to understand approach means that your audience will feel empowered to take action and implement th...2020-11-111h 01
Your Working LifeYour Working Life with Laura VanderkamLaura Vanderkam talks about how to be productive and happy working from home.2020-08-1722 min
Lady Leadership - Careers and Business For WomenHow is your marketing for your Small business? Lets dive in with Laura Higgins.Do you need some help with Marketing your small business? This week on the Lady Leadership podcast - I sat down with Laura Higgins founder and owner of My Marketing Playbook and LaLa Social club. Laura is an online marketing expert and grew her business by doing! Laura has developed an online course that brings together the key things that people need to know when they are marketing their business. She believes that marketing shouldn't be hard work and that it should be fun to build your business and drive growth in your business. Originally...2020-08-0853 min