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Liran Hirschkorn

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The Brand PodcastThe Brand PodcastHow Discipline is Killing Your Business feat. Craig BallantyneIn this episode, Incrementum Digital’s Liran Hirschkorn sits down with Craig Ballantyne — widely known as the World’s Most Disciplined Man. Craig is the author of The Dark Side of Discipline and The Perfect Day Formula, the creator of the Turbulence Training fitness system, and the founder of EarlyToRise.com.Together, they explore why success doesn’t have to come through suffering, the myth of willpower, how to prevent self-sabotage, and much more.Tune in for powerful mindset shifts and practical takeaways you can apply today.2025-03-2635 minThe Brand PodcastThe Brand PodcastBreaking Down Amazon Accelerate 2024: What Sellers Need to Know In this episode, Liran Hirschkorn and Kate Bray from Incrementum Digital dive into the biggest updates from Amazon Accelerate 2024. They explore how Amazon’s new logistics initiatives will streamline seller operations, the opportunities arising from the TikTok Shop partnership, and what sellers can expect in the coming year. Whether you're an established brand or just starting on Amazon, this episode is packed with insights to help you stay ahead of the curve. Don’t miss out on these crucial updates that could shape your strategy for 2024 and beyond! 2024-09-2314 minThe Brand PodcastThe Brand PodcastAdvanced Amazon Strategies With Amazon Marketing Cloud In this episode, Incrementum Digital's Liran Hirschkorn and Kate Bray are joined by Vivek Rastogi to explore the power of Amazon Marketing Cloud (AMC) and how it can transform your ad strategies across a vast portfolio of brands. They discuss the practical benefits and use cases of AMC, reveal why embracing digital is crucial for modern brands, and uncover the biggest mistakes companies make in their marketing efforts. Packed with actionable insights, this conversation will equip you with the knowledge to refine your strategies and stay ahead in the ever-evolving digital landscape. 2024-09-0141 minThe Brand PodcastThe Brand PodcastAmazon Sellers Act Now to Recover Lost Money Before Changes HitUrgent alert for Amazon sellers: Major changes are about to hit, and you could be losing thousands if you don’t act immediately. In this critical episode, Liran Hirschkorn is joined by Yoni Mazor from Getida, the industry expert in recovering lost money on Amazon. Together, they break down the new policies impacting reimbursements and reveal exactly what you need to do to secure your lost profits before time runs out. Don’t miss this essential update that could save your business Get $400 in free reimbursements: https://getida.com/Liran 2024-08-1622 minThe Brand PodcastThe Brand Podcast138 - Grow and Exit with Yoni KozminskiIncrementum Digital's Liran Hirschkorn & South Col's Yoni Kozminski discuss how to successfully exit your Amazon business, how to get funding from South Col, Yoni's biggest lessons as an entrepreneur, personal growth, and more! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran & Incrementum Digital on social medi...2023-06-1244 minThe Brand PodcastThe Brand Podcast97 - The Power of Growth Capital to Accelerate your BrandRoei Yellin Co-Founder of 8fig.co and Dana Oren, Product Director at 8fig join the Podcast to discuss how growth capital can help you grow your business, as well as how they help sellers manage their supply chain with 8fig's tech platform. Visit http://8fig.co/invite/Liran to learn more about obtaining growth capital for your e-commerce business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on s...2021-07-0742 minThe Brand PodcastThe Brand Podcast96 - Amazon Owes You Money with Yoni Mazor of GETIDAYoni Mazor, CGO of GETIDA joins us to discuss his journey in selling on Amazon and starting GETIDA, and offers advice on maximizing the reimbursements Amazon owes you. Download the slides Yoni mentions here http://bit.ly/ecom-mindset and Get $400 in free FBA reimbursements from GETIDA, Use Promo Code - MINDSET400.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Ama...2021-06-2849 minThe Brand PodcastThe Brand Podcast95 - The Power of PR and Editorial RecommendationsThe team at SellerRocket join the show to discuss the power of PR and Editorial Recommendations in Ecommerce.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email Liran@IncrementumDigital.com Join the Amazon Sellers club on clubhouse!2021-06-1140 minThe Brand PodcastThe Brand Podcast94 - Amazon Customer Engagement,Posts Update and Combating the Rising Cost Per ClickIn this episode I cover some recent updates with Transparency, Stores, Customer Engagement, Amazon Content Marketing and the Rising CPC. You can see the chart of the rising CPC here https://www.facebook.com/lhirschkorn/posts/10222503844637648.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm i...2021-05-2714 minThe Brand PodcastThe Brand Podcast93 - Selling B2B on Alibaba.comKate Anderson, director of marketing at Alibaba.com B2B North America, joins us to discuss the global B2B opportunity for U.S based sellers on the Alibaba platform.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email Liran@IncrementumDigital.com J...2021-05-2729 minThe Brand PodcastThe Brand Podcast92 - Getting to $1mm+ a Month and Exiting. Perch Leadership and Cali White Founder discuss the Process of Buying/Selling a BrandPerch VP of Acquisitions Nate Jackson, Mike Wolner, Perch Category Manager and Casey Coleman, founder of Cali White join the show to discuss how Cali White grew their brand to over $1mm per month in revenue and sold their brand to Perch. Casey discuss how challenges in the business, and life events led him to making the decision to sell the brand. We discuss what Casey learned along the way and what he would have done differently, and why Perch decided to go all in on the brand.  This episode is brought to you by my Amazon marketing and advertising a...2021-05-0742 minThe Brand PodcastThe Brand Podcast91 - Protecting Your Amazon Business with Jeff Schick of SellerbasicsJeff Schick, partner at Rafelson Schick and Sellerbasics.com joins us to discuss suspensions, current issues he is seeing, and steps you can take to ensure you have resources to handle the challenges of selling on Amazon.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising, Creative Service and Brand Management. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: h...2021-05-0532 minThe Brand PodcastThe Brand Podcast90 - DTC optimization with Wix.com Head of Ecommerce Marketing Liat Karpel GurwiczLiat Karpel Gurwicz is head of Ecommerce Marketing at Wix. She leads growth and strategic marketing for the Wix eCommerce platform which powers more than 700,000 online stores worldwide. We discuss DTC KPIs, calculating LTV, operating across platforms and store optimization. Check out the Wix.com/ecommerce for the Wix ecommerce school and blog.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising, Creative Service and Brand Management. Join the E-commerce Mindset G...2021-04-2449 minThe Brand PodcastThe Brand Podcast89 - Strategize to optimize Prime Day 2021We discuss Prime Day and talk about deals, ads, optimizing storefront, inventory and the halo affect of driving massive volume!  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.co...2021-04-1653 minThe Brand PodcastThe Brand Podcast88 - All About Walmart AdvertisingWayne Farquharson, a Sr. Advertising Manager at our agency Incrementum Digital comes on to discuss an update on Walmart ads and differences between the Walmart and Amazon platform.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.in...2021-04-0641 minThe Brand PodcastThe Brand Podcast87 - Avoid the Pitfalls of Exit Contracts with Paul RafelsonPaul Rafelson of Rafelson Schick joins me in this clubhouse conversation to discuss the ins and outs of negotiating the terms in selling your Amazon business. If you are considering selling now or in the future, this is a must listen to episode.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Li...2021-03-261h 42The Brand PodcastThe Brand Podcast86 - Knowing your Numbers and Building a Team with Isaac SmithIsaac Smith of https://summitecommerce.co/ joins the show as we discuss knowing your numbers, book keeping and how to build a team of "A" Players! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/l...2021-03-2551 minThe Brand PodcastThe Brand Podcast85 - Weekly Amazon Update and the Future of SD AdsShort episode on changes happening on detail pages - Amazon posts, storefront blocks, future of SD ads, and starting sponsored ad campaigns.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://ww...2021-03-1812 minThe Brand PodcastThe Brand Podcast84 - Raising $55M to Acquire Amazon Business - A Clubhouse ConversationRyan Gnesin, CEO of Elevate Brands, Lo Martin CMO of Elevate Brands join Clement Wan and I as we discuss their recent series A capital raise - how they grow Amazon native brands, and building teams and company culture.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media:...2021-03-071h 29The Brand PodcastThe Brand Podcast83 - 15000 SKUs and the State of the Market with ThrasioA clubhouse discussion with Thrasio on their keys to success, current multiples for exits, and should you focus on off-amazon channels. Johnathan Hefter, Casey Gauss, Chris Yates, and Clement Wan join the show.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lh...2021-03-031h 30The Brand PodcastThe Brand Podcast82 - Taking a 'Brand First' approach to commerce with Paul BaronPaul Baron joins the show as we discuss how he scaled his baby brand using a brand first approach, including building a tribe of nano and micro influencers.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.in...2021-03-0153 minThe Brand PodcastThe Brand Podcast81 - Living the American Dream with Izabela HamiltonIzabela Hamilton, CEO of Rankbell, has a rags to riches story. Learn the mindset of a successful entrepreneur who is always dreaming bigger!  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ ht...2021-02-1457 minThe Brand PodcastThe Brand Podcast80 - Everything you Must Know about Amazon DSPOur head of DSP Kate Bray and I give a masterclass on DSP. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries o...2021-02-121h 38The Brand PodcastThe Brand Podcast79 - 3p or 1p? Pros and Cons of selling as a 3rd party vs Vendor on AmazonThis episode is a recording of a clubhouse conversation I had with a seller who has a vendor relationship selling over 100 million a year to Amazon. I ask him about his experience as a vendor and what are some of the benefits of challanges in navigating the relationship, and how a seller can attempt to get a vendor relationship.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mi...2021-02-051h 19The Brand PodcastThe Brand Podcast78 - From Hollywood to 10 Million in Sales on Amazon with Judson MorganJudson Morgan is an 8 Figure seller and the founder of Butter.la a creative agency for ecommerce. We dive into split testing, A+, storefronts, and the benefit of focusing on creative to grow an ecommerce business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://ww...2021-01-2750 minThe Brand PodcastThe Brand Podcast77 - Pitching to the Sharks with Dahlia Rizk of Buckle Me BabyDahlia Rizk pitched her business https://www.bucklemecoats.com/ on Shark Tank this season and got a deal! We discuss how she got on the show, the process of pitching and what has happened since she made the deal! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media:2021-01-2238 minThe Brand PodcastThe Brand Podcast76 - Level up in Business and in Life with David ScheinerDavid Scheiner joins us to discuss the importance of mindset and practical strategies for growth in all areas of your life. You can find David at https://davidscheiner.com/, @scheinerdavid and as a coach in https://bylr.com/ This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: 2021-01-1537 minThe Brand PodcastThe Brand Podcast75 - 2021 Goals - Tik Tok Influencers and Testing and Breaking Down DSPIn this episode I talk about setting goals for 2021, an article that inspired me to focus on influencer marketing https://thehustle.co/how-a-tiny-peanut-butter-company-grew-to-500k-per-month-in-sales/ and testing in DSP and breakdown down when it may be right to focus on DSP.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social me...2021-01-0634 minThe Brand PodcastThe Brand Podcast74 - Copywriting and Branding with Michael CollinsMichael Collins is a highly sought after direct response copywriter and has had experience working with top 100 Ecommerce brand in Shenzhen. We discuss direct response copy, branding, and how it applies to your Amazon and Ecommerce Business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: ht...2020-12-2546 minThe Brand PodcastThe Brand Podcast73 - Marketplaces Year in ReviewMarketplace Pulse just put out this article https://www.marketplacepulse.com/marketplaces-year-in-review-2020 which I read on the podcast. It covers a year in review of what occurred on Amazon, Walmart, Google Shopping, Etsy, Target, Wish, Ebay.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://ww...2020-12-181h 08The Brand PodcastThe Brand Podcast72 - VAT Changes in 2021 and Selling in EuropeTom Meek of Avask discusses the upcoming changes to VAT and selling on Amazon in the UK and EU. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/i...2020-12-1440 minThe Brand PodcastThe Brand Podcast71 - Amazon Advertising Strategies to Dominate Q4 and Maximize ProfitsIn this podcast I join Tomer David on his youtube channel https://www.youtube.com/watch?v=GlSJ16Q9fT4 to discuss Q4 Advertising Strategies. We also discuss what the platform will look like for sellers in 2021.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: ht...2020-12-0846 minThe Brand PodcastThe Brand Podcast70 - Sponsored Remarketing Ads and Shifts in the Amazon MarketplaceIn this episode I discuss strategies around Display re-marketing (retargeting), shifts in the Amazon marketplace, Q4 predictions and areas of focus for 2021.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://ww...2020-12-0218 minThe Brand PodcastThe Brand Podcast68 - Re-Ranking an Amazon Product with Steve SimonsonThis is a recording of the Awesomer's podcast with Steve Simonson, where we discuss how to re-rank after going out of stock and tips on how to limit your ranking losses.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn ...2020-11-2434 minThe Brand PodcastThe Brand Podcast40 - Selling an Amazon Health/Beauty Brand for 7 Figures with Val NaroVal Naro just exited and sold his Amazon brand in the beauty space. We talk about the process of selling, growing a health and beauty brand, the importance of branding and packaging and how Val is helping sellers now with his agency BrandRebel.com This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on...2020-11-161h 01The Brand PodcastThe Brand Podcast67 - Last Minute Q4 OptimizationsThis is a recording of a presentation I did inside the facebook group which you can watch here https://www.facebook.com/groups/ecommercemindsetgroup/permalink/357234065341805/ I cover some last minute optimizations you can implement for the 4th Quarter.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social me...2020-11-1225 minThe Brand PodcastThe Brand Podcast66 - Cyber 5 Amazon Ads StrategyI discuss budgets, bidding, and retargeting leading up to Thanksgiving and over the Black Friday/Cyber Monday weekend, called Cyber 5 This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.c...2020-11-1214 minThe Brand PodcastThe Brand Podcast65- From RA to Rollup with Ryan GnesinRyan Gnesin is CEO and CO-Founder of Recom Brands (https://recombrands.com/) an Amazon focused company building and buying Amazon businesses. We discuss how Ryan went from Retail Arbitrage to Private Label and acquisitions as well as a very successful launch on a product that went from 0 to 2 Million in sales in just a few months! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://w...2020-11-1137 minThe Brand PodcastThe Brand Podcast64 - The Road to 1MM Instagram Followers with Adi Arezzini CEO of Teami Blends.Adi Arezzini is the CEO and Co-Founder of Teami a wellness brand. We discuss how she grew a raving fan base of over 1 million followers on Instagram, how to find and work with influencers, calculating influencer ROI, and how to get started building your brand off Amazon, and the benefits and challenges that come with off Amazon brand building. Follow Adi at https://www.instagram.com/adiarezzini and Teami @ https://www.instagram.com/teamiblends. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how...2020-10-3052 minThe Brand PodcastThe Brand Podcast63 - Growing and Selling an 8 Figure Amazon Business with Ned HakamNed Hakam is the CEO of SellerMobile.com and Partner at https://www.umbrellafund.com/. We discuss how he grew and sold an 8 figure business, why he created SellerMobile, and what he looks at when he acquires an Amazon Business.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: ...2020-10-3046 minThe Brand PodcastThe Brand Podcast62 - The Psychology of Sucess with Tony Robbins National Trainer Stephen HilgartStephen Hilgart is a National Trainer for Tony Robbins, Entrepreneur, Coach, and Marketer. We discuss how he has had to make massive shifts in his business this year, the psychology of success, and overcoming challenges. You can check out the next UPW virtual event at http://upwwithsteve.com/ This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the c...2020-10-2344 minThe Brand PodcastThe Brand Podcast61 - Acquiring and Growing Omni-channel Brands with Josh AwadJosh Awad of https://flywheelcommerce.io/ discusses the benefits of acquiring brands within the same vertical and his approach to acquiring and growing ecommerce brands using an omni channel approach.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.in...2020-10-1944 minThe Brand PodcastThe Brand Podcast60 - Avoid Low Quality Products with High Quality Inspections with Sajag AgarwalSajag Agarwal is the CEO of Movley. We discuss best practices for inspections in China and ways to ensure you don't end up with a low quality product. You can learn more about Movley here https://bit.ly/3iWWmDF. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: h...2020-10-1457 minThe Brand PodcastThe Brand Podcast59 - Updates from Manychat Conference with Michelle Barnum SmithMichelle Barnum Smith is an expert at using chatbots in your Amazon business. We discuss recent updates from the Manychat conference and using chatbots for Prime Day and Q4. Get Michelle's templates using this link https://m.me/AmazonMessenger?ref=w13126035 and check out https://easybot.com/access to get on the waitlist for new tools Michelle is introducing! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group h...2020-10-1239 minThe Brand PodcastThe Brand Podcast58 - A Golden Era of Selling on Amazon with Junglescout Founder and CEO Greg MercerGreg Mercer is the Founder and CEO of Junglescout, a leading software for Amazon sellers, and an 8 figure seller. In this conversation we discuss predictions for Q4, how Covid-19 has changed ecommerce and Amazon, whether small sellers can still compete, thoughts on Walmart and what's next for JungleScout.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the co...2020-10-0249 minThe Brand PodcastThe Brand Podcast57 - Fighting Fake 1 Star Reviews with Janson SmithJansom Smith was recently quoted in this BBC article titled "Amazon's Murky World of 1 Star Reviews" https://www.bbc.com/news/technology-54063039. He joins us to discuss how he proved his case to Amazon when he got attacked by a competitor. Janson also runs a UK Amazon facebook group and youtube channel https://www.youtube.com/channel/UC_LQPvDWzIC-Fr1VusOOteA This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset G...2020-09-2427 minThe Brand PodcastThe Brand Podcast57 - Fighting Fake 1 Star Reviews with Janson SmithJansom Smith was recently quoted in this BBC article titled "Amazon's Murky World of 1 Star Reviews" https://www.bbc.com/news/technology-54063039. He joins us to discuss how he proved his case to Amazon when he got attacked by a competitor. Janson also runs a UK Amazon facebook group and youtube channel https://www.youtube.com/channel/UC_LQPvDWzIC-Fr1VusOOteA This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce...2020-09-2434 minThe Brand PodcastThe Brand Podcast56 - Amazon Product Launches with Feras AlmusaFeras Almusa is an Amazon seller running multiple brands and founder of https://brandumentals.com/. Feras talks about product launches, how to avoid low quality buyers, and the dashboard and tool he created to help run launches and see all the data and costs associated with each launch.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the co...2020-09-2247 minThe Brand PodcastThe Brand Podcast55 - Get Your Amazon Product Into Editorial Recommendations with Daniel KimWant to get your product into editorial recommendations? Daniel Kim of hbwcommerce.com explains how the publishing works, what types of products are eligible and how you can get the data off sales coming from this placement.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: ...2020-09-1834 minThe Brand PodcastThe Brand Podcast54 - Using Pickfu to Improve Listings with Anthony CofrancescoAnthony Cofrancesco is the Industry Liason at Pickfu.com. In this episode he discusses how you can use feedback to improve your images, listings and packaging so you can grow your sales.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn ht...2020-09-1631 minThe Brand PodcastThe Brand Podcast53 - Friday Amazon RoundupIn this short episode I cover new placements for video ads and editorial placements, video ads coming to UK and DE, updates to buyer-seller messaging, and a pickfu poll on updated packaging  - if you want to see the results of that poll you can find the link in the comments of this facebook post https://www.facebook.com/groups/ecommercemindsetgroup/permalink/311650759900136/  You can read a blog post on the updated buyer seller messaging update here as well https://bit.ly/2Rd7pNA This episode is brought to you by my Amazon ads agency IncrementumDigital.co...2020-09-1114 minThe Brand PodcastThe Brand Podcast52 - The Thrasio Playbook for Driving Amazon Growth with John HefterJohn Hefter is part of the founding team behind Thras.io - the fastest growing profitable billion dollar startup that acquires and operates 60+ Amazon Brands. John is VP of Creative and Brand Strategy and shares how Thrasio is able to acquire brands and quickly grow their sales by optimizing every part of the business with an emphasis on creative.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group ht...2020-09-0257 minThe Brand PodcastThe Brand Podcast51 - Personal and Business Budgeting with Nick TrueNick True is a budget coach and hosts a popular youtube channel Mapped Out Money https://bit.ly/2QLtpyD. We discuss the important of budgeting in your business and personal life and how to get your business partner and/or spouse/partner involved in the process.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and fol...2020-09-0237 minThe Brand PodcastThe Brand Podcast50 - Scaling to 7 figures in One Year with Lisa AbelLisa Abel is a 7 figure seller and Amazon brand consultant who works with some of the most powerful and iconic brands in the world including Martha Stewart, Weatherproof, Body Glove and Ben Sherman. We talk about the power of licensing, how she helps brands sell more on Amazon, and her own journey to 7 figures in just one year, all while raising 5 kids!  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E...2020-09-011h 02The Brand PodcastThe Brand Podcast49 - Be Both a Great Dad and Successful Entrepreneur with Rob RosemanThis episode is dedicated to a great dad who has been suffering with COVID-19 and in the hospital for the last 5 months - Check out BringYudiHome.com to read his story and help this family bring Dad home.  Rob Roseman is a notorious TV game show contestant, a Chicago Merc futures trader, a Vegas poker pro, an entrepreneur, podcaster, author, and a father of 3. Of all the jobs he’s ever had, being a dad has been the most challenging and he recently took lessons learned from his podcast Dad the Best I Can and shared those less...2020-08-271h 03The Brand PodcastThe Brand Podcast48 - A Recent Interview on the State of Amazon AdvertisingI recently recorded this bonus interview for paid members of the 7 figure seller summit. Now that the summit is over, I can share the interview on this podcast - we discuss Amazon Ads - whats working now, and which opportunities to capitalize on in 2020.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on...2020-08-261h 06The Brand PodcastThe Brand Podcast47 - Casey Gauss on leaving Viral Launch Joining Thrasio and creating Digital Shelf LabsCasey Gauss is the founder of Viral Launch, VP at Thras.io and create of DigitalShelfLabs.com. Casey joins me to discuss why he stepped down from the company he founded, his thoughts on Amazon and Ecommerce and his latest creation of DigitalShelfLabs.com to give back to the Amazon seller community. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on f...2020-08-2449 minThe Brand PodcastThe Brand Podcast46 - Buy then Build with Walker DeibelShould you build a business from scratch or buy one instead? This was the topic of discussion with Walker Deibel who is the author of Buy Then Build (https://amzn.to/3kYrftD), broker with Quiet Light Brokerage, Founder of the Acquisition Lab and is involved in ownership of multiple businesses. Walker shares his insights into why he believes buying businesses is better than starting them and the current state of ecommerce acquisition. Learn more about Walker at Buythenbuild.com This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to...2020-08-211h 19The Brand PodcastThe Brand Podcast45 - The State of Buying and Selling Amazon Businesses with Yael CabillyYael Cabilly is the co-founder of Fortunet.net, an investment banking firm that handles the sale of 7-8 figure Amazon businesses. In this episode she discusses current valuations and what has changed as a result of the COVID-19 pandemic as it relates to activity in buying and selling business as well as how to prepare your business for exit.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group ht...2020-08-2054 minThe Brand PodcastThe Brand Podcast44 - Your Values Are What You Do Not What You Say and Overcoming ChallangesShort mindset episode to inspire you to take action on your goals! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/2020-08-1913 minThe Brand PodcastThe Brand Podcast43 - Lessons Learned from Interviewing 30 Ecommerce Experts with Gary HuangGary Huang is a veteran ecommerce seller and founder and host of the 7FigureSellerSummit.com which starts August 17th. We discuss the top lessons he learned while interviewing 30 experts in the areas of Mindset, Marketing, Scaling, Profitability and Exiting Amazon and Ecommerce businesses.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on soc...2020-08-141h 01The Brand PodcastThe Brand Podcast42 - Broad Match Modifiers in Amazon Sponsored Brand AdsQuick episode on why you need to consider using broad match modifiers in Sponsored Brand Ads, what they are, and why this is important for you to know.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/lir...2020-08-1408 minThe Brand PodcastThe Brand Podcast41 - Navigating Buyer/Seller Messaging Requesting Reviews and updates to FeedbackWhiz with Henson WuHenson Wu CEO and Co-Founder of Feedback Whiz joins me to discuss rules around buyer seller messaging, using the request review button, and new updates inside of feedback whiz! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.co...2020-08-1235 minThe Brand PodcastThe Brand Podcast39 - Legal Issues Facing Amazon Sellers Today with Paul RafelsonPaul Rafelson is an attorney advocating on behalf of ecommerce and Amazon sellers. In this episode we discuss the current sales tax landscape, price gouging, Amazon Anti trust, Seller's addresses being made public and legal issues Amazon sellers face. You can reach paul at https://ecomattorneys.com/ and sellerbasics.com. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to c...2020-08-121h 12The Brand PodcastThe Brand Podcast38 - Building Your eCommerce Store via Amazon in Today’s Market with Caroline CastilleThis was a youtube and podcast I recorded with Caroline Castille for her podcast and youtube channel. Caroline is an ecommerce brand owner and founder of https://www.clickableimpact.com/ - a digital marketing agency that focuses on ecommerce. We spoke about the Amazon opportunity and how the market has changed due to covid and what opportunities for success look like today.  Let's text! Ask me questions and get updates on Amazon E-commerce and Mindset at (917) 540-3273 or click this link https://my.community.com/liranhirschkorn This episode is brought to you by my Amazon a...2020-08-071h 07The Brand PodcastThe Brand Podcast37 - Amazon Weekly Recap and Advertising UpdateShort episode with Amazon updates including negative ASINs in auto campaigns.  Let's text! Ask me questions and get updates on Amazon E-commerce and Mindset at (917) 540-3273 or click this link https://my.community.com/liranhirschkorn This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.fac...2020-08-0515 minThe Brand PodcastThe Brand Podcast36 - Universal Everlasting Pillars of Success on Amazon with Brendon FieldsBrendon Fields has been selling on Amazon for 8 years and has sold over $10MM on the platform. He is also the founder of Rebaid. Join us as we discuss 3 everlasting pillars to success on Amazon.  Let's text! Ask me questions and get updates on Amazon E-commerce and Mindset at (917) 540-3273 or click this link https://my.community.com/liranhirschkorn This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mi...2020-07-3157 minThe Brand PodcastThe Brand Podcast35 - Lessons Learned from 500 Seller Session Episodes with Danny McMillanDanny McMillan is the host of the Seller Sessions Podcast and Youtube Show, Director at Data Brill, created Seller Poll, Seller Sessions Live, and Branded by Women and is a major contributor to the Amazon Seller Community. We discuss his transition from music to e-commerce and lessons learned in the journey to 500 episodes of his show.  Let's text! Ask me questions and get updates on Amazon E-commerce and Mindset at (917) 540-3273 or click this link https://my.community.com/liranhirschkorn This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@I...2020-07-3055 minThe Brand PodcastThe Brand Podcast34 - Grow Your Brand and Influence on Instagram with Zach BensonZach Benson is the founder of Assistagram, an Instagram marketing agency. Zach talks about his journey from appearing on the TV show So You Think You can Dance, to making money with Instagram and how you can leverage the platform to grow your brand and influencer. Follow Zach @zachvacay. Let's text! Ask me questions and get updates on Amazon E-commerce and Mindset at (917) 540-3273 or click this link https://my.community.com/liranhirschkorn This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we...2020-07-2950 minThe Brand PodcastThe Brand Podcast33 - How Nathan Hirsch Starts Businesses with Only 5k and Scales them Through Hiring VAsNathan Hirsch Co-Founded Freeup with just $5K and scaled and sold it with 35 freelancers in the Philippines. He recently Co-Founded outsourceschool.com where he helps business owners create scalable systems for hiring, creating SOPs as well as growing their business through the Podcast Outreach Formula.  Let's text! Ask me questions and get updates on Amazon E-commerce and Mindset at (917) 540-3273 or click this link https://my.community.com/liranhirschkorn This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's s...2020-07-2643 minThe Brand PodcastThe Brand Podcast32 - From Laptop Lifestyle to a Real 8 Figure Brand with Jeremy Sherk of Nested NaturalsJeremy Sherk was living the laptop lifestyle when he realized life on the beach had no meaning. He went on to founding and growing an 8 figure brand, Nested Naturals. We discuss his journey and how he felt he lost touch with his team, why he brought in a Co-CEO and the A player culture he is building, and how the book The Surrender Experiment changed his outlook and allowed him to unplug recently for 9 days! Follow Jeremy @nestedfounder and his youtube channel https://www.youtube.com/channel/UC87My_5bhnUgN4PMIBo-Xiw to follow his journey where he gets raw...2020-07-241h 02The Brand PodcastThe Brand Podcast31 - An Amazon Dream and $6000 with Jean MontalvoJean Montalvo started on Amazon with just $6000 and a dream and got suspended just as he started selling. Learn how he overcame the challenge and achieved success in his first year selling on Amazon. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn...2020-07-2353 minThe Brand PodcastThe Brand Podcast30 - Increasing Your Amazon Sales via Deals with Christine KrogueChristine Krogue has been selling online since 2011 and plans to sell $10MM this year! Learn how she uses deals on and off Amazon to grow her sales and how you can too! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn ht...2020-07-2142 minThe Brand PodcastThe Brand Podcast29 - 68 pieces of unsolicited advice from Kevin Kelly of Wired MagazineKevin Kelly founded wired magazine and recently put out this video and text of 68 pieces of unsolicited advice for his 68th birthday. Lots of wisdom in this. Link to the post is here https://kk.org/thetechnium/68-bits-of-unsolicited-advice/ or on youtube https://www.youtube.com/watch?v=Zz70rcguxwk&feature=youtu.be This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on f...2020-07-2012 minThe Brand PodcastThe Brand Podcast28 - Humanizing Your Brand through Video with Allan GlanfieldAllan Glanfield was able to help tell a story and humanize a commodity product like medical cannabis stand out and connect by humanizing the brand with the power of video. He went on to create bellwetherx.com a video strategy and marketing company to help brands develop a strategy to emotionally connect with their audience. We discuss the power of  video and how to use it in your business.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using th...2020-07-1856 minThe Brand PodcastThe Brand Podcast27 - From A 6 Figure Kickstarter to 7 Figure Shopify Sales with Arel Avellino of Bookbeau.comArel Avellino is the Co-Founder of Bookbeau.com. In this episode we talk about how he met his co-founder, how they crushed their kickstarter goals, and went on to build a community of ravings fans while scaling to over $1mm in annual sales. If you are an avid reader check out Bookbeau.com and use code Liran20 to save 20%! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group h...2020-07-171h 06The Brand PodcastThe Brand Podcast26 - Amazon Announces New Warehouse Limits and What to do NowAmazon sent an update yesterday with limitations on sending inventory to FBA. Quick recap of the update and some steps you can take ahead of Q4. This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ ...2020-07-1504 minThe Brand PodcastThe Brand Podcast25 - Living a Successful Life with Entrepreneur Nate GinsburgNate Ginsburg is host of the Ecommerce Exits Podcast, founder of Sellerplex and serial entrepreneur. Follow Nate @nateginsburg. In this episode we discuss his daily routine, taking "free days" ,time for thinking, and how biking plays a role in his overall success! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on...2020-07-1449 minThe Brand PodcastThe Brand Podcast24 - How to Fight a Hydra by Josh Kaufman Book ReviewLessons learned from the book "How to Fight a Hydra" by Josh Kaufman and how they relate to your life and business! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.co...2020-07-1212 minThe Brand PodcastThe Brand Podcast23 - Grow from Arbitrage to Private Label and Sell B2B off Amazon With Andy SlamansMy great friend Andy Slamans from Amazingfreedom.com joins me in discussing how he started selling with Arbitrage and grew to 7 figures on and off Amazon, how he sells business to business, and why Arbitrage is the best way to get started selling on Amazon and how Andy and his Tribe group can help you get started! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.f...2020-07-101h 02The Brand PodcastThe Brand Podcast22 - 30 Days of Excellence, Being Present, and Lowering Your Amazon Advertising Costs30 days of excellent, being present, playing the long game, Amazon seller update and lowering your Amazon Advertising Costs are a few of the things I discuss in this short podcast episode! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://ww...2020-07-0917 minThe Brand PodcastThe Brand Podcast21 - Amazon FBA Roundup and the Tiny Mindset Shift That Can Change EverythingIn this episode I talk about the current review sweep happening on Amazon, updates in amazon advertising, copywriting tips, and discussing interested vs committed.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www...2020-07-0215 minThe Brand PodcastThe Brand Podcast20 - Lessons Learned from Selling on Amazon Since 2012 with Sprigley Keys AllanSprigley Keys Allan has been selling on Amazon since 2012 and has managed more than 1 Million unique products on Amazon and personally managed over $30 Million in ad spend on Amazon. We talk about how selling on Amazon has evolved and the skill sets you need to master to succeed!  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the co...2020-06-3049 minThe Brand PodcastThe Brand Podcast19 - Running a Subscription Box Business and Navigating Partnerships With Greg JohnsonGreg Johnson is the Co-host of the Love Line for Business podcast and Ecommerce Seller. He joins us to discuss how he doubled a subscription box business and his journey into going all in on Ecommerce! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.co...2020-06-261h 03The Brand PodcastThe Brand Podcast18 - Amazon Advertising and Listing Tips, E-commerce News, and Business Questions to Ask YourselfIn this episode I talk about Amazon Advertising updates and tips, how to get more sales from images, ecommerce news and growing your business by asking better questions! This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/li...2020-06-2518 minThe Brand PodcastThe Brand Podcast17 - Selling and Launching Supplements with Amazon Seller and MMA Fighter Mina "Egyptian Prescription" EliasMina Elias is a 7 figure supplement seller, MMA fighter, Chemical and Industrial Engineer. We chat about launching supplement products, using Amazon Advertising (PPC) to launch, and how MMA fighting translates into the business world! This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn...2020-06-2351 minThe Brand PodcastThe Brand Podcast16 - Podcasting to Sell Physical Products and the Servant Mindset with Bram SpieroBram Spiero is an e-commerce seller and host of Love Line For Business with Greg Johnson and Bram Spiero. We chat about podcasting, overcoming failure, and serving an audience in business and e-commerce.  This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn h...2020-06-1959 minThe Brand PodcastThe Brand Podcast15 - Why You Should Never Keep Score in BusinessThis episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/2020-06-1605 minThe Brand PodcastThe Brand Podcast14 - Develop Unique Products and Sell to Retailers with Steven SelikoffSteven Selikoff is a serial entrepreneur whose products that have sold online, in catalogs, and in retailers all over the world. He began selling to directly to retailers in 2001 and has developed unique products in China since 2005. Steven joins the show to discuss his new book The COMPLETE BOOK of Product Design, Development, Manufacturing, and Sales. This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.c...2020-06-1545 minThe Brand PodcastThe Brand Podcast13 - Weekly Amazon Roundup with a Side of MindsetThis episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/2020-06-1210 minThe Brand PodcastThe Brand Podcast12 -Avoid Superman Syndrome and Delegate Effectively with Gilad FreimannGilad Freimann of Virtual Assistant Academy joins us to talk about growing your e-commerce business through the power of hiring.  This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/lir...2020-06-1148 minThe Brand PodcastThe Brand Podcast11 - Follow Your Passion, Create Content People Actually Care About and get Happy with Chris Van Loan IIChris Van Loan II content creator at Capitalism.com and host of Podcast People with Chris Van Loan II joins me for a conversation about creating content people care about, following your passions, and how podcasts took him from depressed to happy! Follow Chris on IG at @chrisvanloanii https://www.instagram.com/chrisvanloanii/ This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ o...2020-06-111h 05The Brand PodcastThe Brand Podcast10 - Amazon Stock up 35% YTD while Consumer Behavior is ShiftingAmazon stock is up and consumers surveyed are changing their shopping behavior. What does this mean for Amazon sellers? This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/2020-06-0805 minThe Brand PodcastThe Brand Podcast9 - Sunday Motivation "Be Do Have"Flip the script this week from Do Have Be to Be Do Have! This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/2020-06-0704 minThe Brand PodcastThe Brand Podcast8 - How Kellianne Fedio Scaled Her Amazon Business and Sold for over $1,000,000Learn how Kellianne went through the journey of scaling and exiting her Amazon business for 7 figures, and how she can help you do the same! This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ ht...2020-06-0449 minThe Brand PodcastThe Brand Podcast7 - How Sean Brandon Davis used 75 Hard to Sell his E-commerce Business, Lose Weight, Repair Relationships and Overcome ChallengesHow do you do all this in 75 days?  Walk over 150 miles Work out over 6,750 minutes (112.5 hours) Climb over 1125 floors Lose 13 lbs Read over 750 pages (3.5 books) Sell Your Ecommerce Business Listen to how Sean Brandon Davis used 75 hard to fuel his health, business and relationships. --- Submit your question to be played on the show https://anchor.fm/liran-hirschkorn0/message This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out h...2020-06-0249 minThe Brand PodcastThe Brand Podcast6 - Your Questions Answered: How Do I get Started with Video Ads on Amazon?In this episode we answer your questions! Today's question is on Amazon sponsored brand video ads. I cover the content and type of ads you should run and how to get started! Submit your question to be played on the show here!  This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the Ecommerce Mindset group on facebook to continue the conversation  and follow Liran on social media: facebook instagram and Lin...2020-06-0110 minThe Brand PodcastThe Brand Podcast5 - Navigating a Shark Tank Deal and Storytelling Your Way to Ecommerce Sales with Eterneva CEO Adelle ArcherAdelle Archer CEO of https://eterneva.com/ talks about her shark tank experience, using storytelling and emotions in selling your product, raising money during the COVID-19 quarantine and the mindset needed to win in business and life. Follow @adellearcher and @eterneva on social! This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how we can grow your brand's sales using the power of Amazon Advertising!  This episode is brought to you by my Amazon ads agency Incrementum Digital. Email Liran@Incrementumdigital.com to find out how w...2020-05-3138 minThe Brand PodcastThe Brand Podcast4 - Win Every Day with Non Zero DaysSmall consistent habits lead to big long term wins. Learn how to incorporate non-zero days into your life!. Join the Ecommerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ and follow Liran Hirschkorn on Social Media https://www.facebook.com/lhirschkorn, https://www.instagram.com/liranhirschkorn/. Sponsored by Incrementum Digital - our Amazon Ads Management Agency!2020-05-2710 minThe Brand PodcastThe Brand Podcast3 - Build Audiences Sell Products and Overcome a Negative Mindset with Douglas LevinLearn how Douglas Levin built an audience for his brand using chatbots, how he got the idea for his product and how leaning into a growth mindset changed his life. Join the Ecommerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ and follow Liran Hirschkorn on Social Media https://www.facebook.com/lhirschkorn, https://www.instagram.com/liranhirschkorn/. Sponsored by Incrementum Digital - our Amazon Ads Management Agency!2020-05-2349 min