Shows
I Date MoneyBuilding A Business With Strategy Feauring Lisa RaebelIn this episode Lisa Drennon sits down with Lisa Raebel, founder of Rebel Girl Marketing, to discuss how to build a thriving business through strategic marketing and a mindset shift. Lisa Raebel shares her journey from corporate sales to launching her own business, emphasizing the importance of aligning marketing with sales for sustainable growth.Key Takeaways:The synergy between marketing and sales: why they must work together.Transitioning from a corporate role to entrepreneurship with confidence.How to visualize your ideal business and reverse-engineer success.The power of knowing your "why" in marketing strategy.Personal finance...2025-05-2529 min
The Turbo Branding ShowIgnite Your Brand with the Rebel Girl of MarketingIn this episode, I have the pleasure of interviewing Lisa Raebel, the Founder and Chief Storyteller behind Rebel Girl Marketing. With over 25 years of experience, Lisa is an expert in helping businesses create marketing strategies that are simple, effective, and tailored to their unique audiences. Her #RebelMindset approach focuses on cutting through the noise and implementing focused strategies that drive growth year after year.
You can find more of her marketing wisdom in her book and podcast:
[Book] The Rebel Girl’s Guide to Marketing: Stop Committing Random Acts of...2024-11-2038 min
It Starts With YouThe Power of Storytelling in Marketing with Lisa RaebelIf you’ve ever struggled with marketing your business, then buckle up! Our guest today is the amazing Lisa Raebel, a master of marketing magic and a true joy-seeker in business. She’s here to transform your marketing efforts from meh to memorable!Join us as we dive into: Finding joy in businessThe power of storytelling in marketingCrafting the perfect power pitchMarketing as “nutrition for your business”Rebel Mindset approachWhat brings you joy in your business? Share your stories and let’s keep the convo going!Connect with Lisa here:FB: https://www...2024-07-0233 min
Small Business Mornings with Pat MillerNavigating the Future of Small Business with AIWelcome to Small Business Mornings! I'm your host, Pat Miller, the founder of the Small Business Owners Community. Today, we're diving into the latest study suggesting that some small business owners need to act fast to stay ahead of the digital competition. We’ll be talking marketing with Lisa Raebel from Rebel Girl Marketing, sharing three big changes to the Small Business Owners Community, and presenting our Meme of the Week. Happy Monday! Let’s kick off the week with some positivity and motivation.Our lead story highlights the impact of AI on the labor market, with a si...2024-06-1912 min
Love Your SalesKnow, Like & Trust - How Sales and Marketing Should Work TogetherLisa Raebel shares valuable insights on the power of marketing and sales. It explains how marketing builds brand awareness and captures the audience's attention, and how sales rely on trust to convert leads into customers. Join us as she unravels the "know, like, and trust" framework, explaining how it drives brand awareness, engages the audience, and ultimately converts leads into loyal customers.
Contact Lisa Raebel –
Website - https://rebelgirlmarketing.com/
Leighann Lovely: Welcome to another episode of Love Your Sales. I am joined today by Lisa Raebel, founder and chief storyteller. Wel...2024-01-3133 min
The Rebel Girl's Guide to Marketing PodcastS2 E14: Marketing is a Team SportMarketing is not the sole responsibility of the marketing department; leadership plays a critical role in creating great marketing strategies and content.
There is a theme amongst frustrated business owners when I talk to them about their lackluster marketing results, and it is this: ‘Nobody seems to be on the same page.’ Does this sound familiar? Have YOU said this in your leadership meetings? There is a solution, and it comes down to one word.
What is that word? That is what this episode is all about!
#RebelMindset: Marketing strategy includes the people insi...2024-01-3025 minThe Rebel Girl's Guide to Marketing PodcastS2 E15: Network on Purpose: (Final Chapter of the book and podcast episode of The Rebel Girl’s Guide to Marketing)Thanks for listening! It has been a journey of learning, listening, teaching, and talking over the past year as I dove further into the book and its chapters.
This final episode is all about how to network with purpose and with better results. When you take a look into where you are spending your time and money on networking, you come to realize that there are organizations that may not be the best use of your resources. You may also discover that there is a gap in your networking efforts. Listen in on what you can do...2024-01-3013 min
How You Pictured ItPerfecting Your Power Pitch and Networking with Intent with Lisa RaebelToday I'm chatting with Lisa Rebel of Rebel Girl Marketing, an expert with over 30 years of experience in corporate America in sales and marketing. Lisa discusses the importance of networking for business success and shares practical tips on crafting a 'power pitch' for effective introductions at networking events. She offers advice to introverts on building confidence and managing nerves for networking events. Lisa also highlights the importance of follow-ups after networking events. 00:00 Introduction and Overview01:17 Lisa's Approach to Marketing and Her Book02:48 The Importance of Networking for Small Business Owners03:47 How to Get Started...2024-01-1234 min
Bitch and Brainstorm with Elaine "The Brain" TursoMeet the Panelist - Elevate your Coaching Business Summit Panelist Lisa RaebelCATCH THE SUMMIT LIVE JANUARY 17TH 2024 - 8:00AM-4:00PM PST
Industry: Marketing
Rebel Girl Marketing, LLC
Meet the Rebel behind Rebel Girl Marketing, Lisa Raebel, with over twenty-eight years of experience as a marketing leader and sales professional. Lisa is not just a Founder, but a Professional Speaker, Author, and Chief Storyteller of Rebel Girl Marketing. Armed with her unique RebelMindset approach, she's on a mission to ensure businesses not only survive but thrive. With razor-sharp focus and a knack for creating dangerously effective marketing strategies, Lisa's expertise lies in...2023-12-2909 minThe Rebel Girl's Guide to Marketing PodcastS2 E13: 2024 already?! WTF happened to 2023?? Part 3: PLANIt’s the last episode of 2023 and I am discussing planning… (like so many other people’s podcasts this month), what makes this one different is that I have a sense of humor and provide tips that just may change your life in 2024. You won’t know until you give it a listen!
If you don’t like to word ‘plan’ then change it to preparation. The point is that if you don’t know where you are going, you have no idea where you’ll end up! Still not sure you want to give it a listen, don’t take...2023-12-1908 min
The Rebel Girl's Guide to Marketing PodcastS2 E12: 2024 already?! WTF happened to 2023?? Part 2: REFLECT (feat. Brent Halfwassen)Reflecting on the past can bring up two very powerful emotions: Delight or Regret. In this episode, Brent will be sharing his wisdom as Milwaukee’s Small Business Coach on what are the right questions to ask yourself AND what is the mindset you need. You will find yourself celebrating or learning from your reflecting exercise and how your 2023 can positively impact your 2024. Last week we talked about the benefits of PAUSING.
This week’s topic: REFLECT
#RebelMindset: If it works = Repeat it. If it failed = Learn from it.
LINKS
Facebook
2023-12-1250 minThe Rebel Girl's Guide to Marketing PodcastS2 E11: 2024 already?! WTF happened to 2023?? Part 1: PAUSEIf I had a nickel for every time someone has said to me, “How is it December already?!” I’d be on a private beach right now, not in cold and damp Wisconsin! However, I am not one to throw the first stone living in the same glass house. (translation: I am also someone asking that question, so no judgment here!!)
The next three episodes are all about what you do now (or early 2024) to make 2024 an amazing year. This is NOT the quick fix, ‘do this and your life will be golden’ kind of advice. It’s about taki...2023-12-0510 minThe Rebel Girl's Guide to Marketing PodcastS2 E10: Ask Better Questions to Qualify LeadsJust because someone gives you a lead, does not mean it is a good lead. Knowing the right questions to ask is step 1. This episode is all about asking the right questions to make sure the lead you have been given is worth pursuing. Using B.A.N.T to qualify your leads like a pro.
Not sure what B.A.N.T. is? That's ok, that is why you are here!
#RebelMindset: Please do not pepper someone with a multitude of questions like they are under a spotlight... they are a prospect, not a...2023-11-2812 min
The Rebel Girl's Guide to Marketing PodcastS2 E9: Work Smarter... Not Harder (Ft. Michael Creed)Michael Creed has been the top 1% producer in his industry for many years. It's not because he works harder than the rest, it's because he works smarter.
Join us in this episode where you will learn Michael's secret to more referrals, and better leads. and having fun while you're doing it!
LINKS
Facebook
LinkedIn
Website
BUY THE BOOK
Michael's LinkedIn
Michael's website2023-11-1434 minThe Rebel Girl's Guide to Marketing PodcastS2 E8: The Power of GivingReferral-based marketing isn't about you... let me repeat that... it isn't about you. When you go out to network and come back with no leads, a fixed mindset will say 'That was a waste of time', whereas an open or infinite mindset will say, 'I planted some seeds today about how I help people let's see how they grow.'
This episode is an introduction to introductions.
LINKS
Facebook
LinkedIn
Website
BUY THE BOOK
9 Reasons Referrals Are Your Best Sales Opportunities2023-11-0710 minThe Rebel Girl's Guide to Marketing PodcastS2 E7: Active Listening = More SellingSome lessons need to be learned the hard way and some lessons are learned by those who have already travelled down that long and dusty road. This episode has stories about my selling blunders and knowing what I don’t know. I am also going to touch on digital dementia and tips to help improve your listening skills which can lead to more closed sales!
#RebelMindset: Be ok with knowing what you don’t know… yet.
2023-10-3113 minThe Rebel Girl's Guide to Marketing PodcastS2 E6: Close More Sales by Doing This...Marketing+ Sales= More profit! When you separate marketing from sales instead of thinking of it as one cohesive motion, you're missing the point. If you want more profitable sales, follow these steps.
In this episode, I take you through the differences and similarities between sales and marketing. Some of them might surprise you. And who knows, it might even cause you to rethink everything…
So as you're listening, ask yourself this question- What causes you more stress, sales or marketing?
LINKS
Facebook
LinkedIn
Website...2023-10-1713 min
The Rebel Girl's Guide to Marketing PodcastS2 E5: Hate Selling? Insights to Start Loving It! (feat. Susan Trumpler)New business owners quickly get blindsided by how much selling they need to do to start and grow their business. Whether you are just starting out or need to up your skills in the selling game, this is the episode where sales guru, Susan Trumpler, share insights and tells it like it is to go from hating sales to making it your business BFF. We talk about how your mindset can kill a sales and what to do before/during/after your sales conversation to make a great impression and close more sales!
LINKS for Lisa Raebel
...2023-10-1150 minThe Rebel Girl's Guide to Marketing PodcastS2 E4: Marketing + Sales = ONE Team… Act Like It!Nothing gets my blood boiling more than when an organization’s marketing team and sales team are at odds with one another. I see it time and time again when the revenue numbers are low, marketing is pointing a finger at sales saying they mess up all the leads and sales is pointing the finger at marketing saying there aren’t enough qualified leads coming in. STOP IT!
#RebelMindset: Marketing is storytelling and Selling is simply telling that story to other people.
LINKS!
Facebook
2023-10-0312 minThe Rebel Girl's Guide to Marketing PodcastS2 E3: The Story is Yours; The Journey is Your Customer’s!Marketing is perception and how you show up to your workplace, your client’s workplace, networking, etc. is a direct reflection of your marketing. Remember, in season 1 how we talked about marketing being storytelling? Well, it is… and even though the story is yours; the journey is theirs.
#RebelMindset: Time for a shift in your thinking…going forward, put yourself in your customers’ seat and view your marketing and sales efforts from their perspective.
In this episode, Lisa talks about what it means to KLT. And as a podcast host that KNOWS what she is talking about, and has...2023-09-2713 min
The Rebel Girl's Guide to Marketing PodcastS2 E2: Mindset is a Game Changer! (feat. Krista Morrissey)Guest Krista Morrissey tells us about the science (and art) behind using mindset to improve your marketing and your selling efforts. When you understand the importance of having a positive mindset, being fully present in the moment, and checking in with yourself on how you are internalizing the emotions you experience in your day, your conversations improve, your emotions are more in check, and you will win the day… and the business.
LINK
Facebook
LinkedIn
Website
Buy The Book!!...2023-09-1930 minThe Rebel Girl's Guide to Marketing PodcastS2 E1: REBEL UP! Your MarketingIt is the first episode of season 2 where we are going to REBEL UP! and empower you with the strategies and insights you need to take action to promote your brand to the right people at the right time and place with content that engages your audience.
In today’s episode, I am going to prove to you that marketing is a mindset… not just a task to be done.
#RebelMindset: Everything is Marketing. Yes, Everything!
Facebook
LinkedIn
Website
BUY THE BOOK2023-09-1210 min
The Rebel Girl's Guide to Marketing PodcastS2: Trailer for Season Two!When you're ready to take your marketing to the next level, tune into season two!!2023-09-1100 min
The Rebel Girl's Guide to Marketing PodcastS1 E27: The Magical 4-Step POWER Pitch Creation (Part 2)Power words will only get you halfway to your Power Pitch goal. How you pull them together to clearly articulate what you do and how your help your customers is the next step of the process. There are 4 components that make up a great pitch, so join me for part 2 of the Power of Your Pitch!
#RebelMindset: Your POWER Pitch is not about what you want them the hear… it’s about gaining their attention and telling your story.2023-08-3117 min
The Rebel Girl's Guide to Marketing PodcastS1 E26: The Magical 4-Step POWER Pitch Creation (Part 1)What / How / Problems / Emotions / Why – answer these 5 questions and you are on your way to creating a POWER Pitch that will attract and engage anyone you are talking to. Stop sounding like everyone else and get your marketing to stand apart from your competition.
Today we are going over the first 2 steps of the process. This is going to be fun! #RebelMindset: Your POWER Pitch is not about what you want them the hear… it’s about gaining their attention and telling your story.
LINKS
Facebook
2023-08-2413 min
Ready Yet?! With Erin MarcusE168 with Lisa Raebel: Marketing Is Simply StorytellingIf you own a small business, you are in sales. And if you want sales, you have to know marketing. My guest today is Lisa Raebel, Founder, Author, Speaker & Chief Storyteller of Rebel Girl Marketing, who teaches business owners to market their businesses and then introduces them to people who can help take it to the next level. Join us as we discuss why marketing is simply storytelling, how fear gets in the way of sharing your story and increasing your visibility, and why both of us dislike random acts of marketing. Guest Resources2023-08-1621 min
The Rebel Girl's Guide to Marketing PodcastS1 E25: What You Say Matters! (feat. Erin Marcus)Erin Marcus of Conquer Your Business joins Lisa this week to discuss why what you say MATTERS… a lot! Between their marketing geek rants and laughing spells, Erin and Lisa talk about the real world of what words can do for your marketing and how words can drive people away if you are not careful.
LINKS:
Erin Marcus' Website:
Lisa's Facebook
Lisa's LinkedIn:
Lisa's Website
Buy the Book2023-08-1536 min
The Rebel Girl's Guide to Marketing PodcastS1 E24: Networking Done Right, Avoid Poor PitchingWe are told to create an elevator pitch or sales pitch to succeed at networking. STOP IT! You are not talking to people in elevators anymore, people are always on their phones and I hate to break this to you… you cannot sell your product or service in a 30-second pitch. It does not work. Besides, what you need is a POWER PITCH!
#RebelMindset: It’s not a pitch, it’s your first impression
LINKS:
Facebook
LinkedIn
Website
BUY TH...2023-08-0812 min
The Rebel Girl's Guide to Marketing PodcastS1 E23: Dig Deep to Build a ConnectionIn the episode, we are getting back on track with teaching you marketing strategy by going over lessons from “The Rebel Girl’s Guide to Marketing” book. In Chapter 4 we are talking about ideal clients and target markets. Today we are discussing why “The Devil is in the Details.”
LINKS:
Facebook
LinkedIn
Website
BUY THE BOOK2023-08-0112 min
The Rebel Girl's Guide to Marketing PodcastS1 E22: Pause and Recharge to Move Forward!When was the last time you stopped and paused to really look at where you are now vs where you were in both life and business? And, when was the last time you celebrated YOU?
It’s time to stop wearing “I’m so busy!” as a badge of honor and start looking at it as a warning sign!
LINKS
Facebook:
LinkedIn:
Website:
BUY THE BOOK:2023-07-1109 min
The Rebel Girl's Guide to Marketing PodcastS1 E21: Know Your Ideal Client for More Profit! (feat. Sara Nowacki)Socrates may have said "Know Thyself", which is true... yet knowing your ideal client's characterizations is the difference between surviving and thriving! In this episode, we talk to Sara Nowacki about how she has created a process to weed out the price shoppers and bargain hunters to find clients who understand her value.
LINKS
Platinum Travel Website - Contact Sara Today!
Facebook:
LinkedIn:
Website:
BUY THE BOOK:
2023-06-1633 min
The Rebel Girl's Guide to Marketing PodcastS1 E20: The Difference Between Your Audience & Your CustomerThere is a distinct difference between your target audience and your ideal customer. Your customer has specific characteristics and known qualities while your target audience is simply where your ideal customer hangs out… or where they see and digest information.
Knowing the difference is the difference between having a marketing strategy versus committing random acts so marketing.
Oh, and I forgot to mention… there are 3 types of audiences you need to market to. Wanna know who they are? Take a listen to this episode!
LINKS
Facebook
LinkedIn
Webs...2023-06-0610 min
The Rebel Girl's Guide to Marketing PodcastS1 E19: To "Why" or Not to "Why"- That is the QuestionThere are two books that I love to read over and over again. The first one is “QBQ” by John G Miller and the second one is “Find Your Why” by Simon Sinek. They both talk about the word why, yet in very, very different ways. One says to use the word ‘why’ to further your business and one says not to use ‘why’.
This begs us to ask the question: “WHY is that?”
Links:
Facebook
LinkedIn
Website
BUT THE BOOK
...2023-05-3015 min
The Rebel Girl's Guide to Marketing PodcastS1 E18: The 2 Dreaded P'sThe two P's of marketing that business owners tend to dread the most are:
Positioning
Price
It's about how to position yourself to be different from your competition as well as defining how you are unique... and yes, YOU are unique!
In this episode, you will not only learn how to create your unique selling proposition, but I will also be touching on the six most common pricing strategies for you to consider.
2023-05-2818 min
The Rebel Girl's Guide to Marketing PodcastS1 E17: What You REALLY Sell: 7 Questions and 8 EmotionsYou know what you sell, yet how well can you describe it to others? In this episode, we talk about the seven questions that will get you further down the line of being able to create content that you can use in your marketing strategies.
If you want your brand to be remembered, incorporating emotion into your messaging is the best way to do that. What emotions do your products/services elicit or eliminate that your customers can relate to?
Links
Facebook
LinkedIn
Website
...2023-05-2014 min
The Rebel Girl's Guide to Marketing PodcastS1 E16: What You Sell: Emotions, Solutions, & Feelings… OH MY!Your products and services include so much more than just features and benefits. To engage your audience, it’s about what feelings you invoke or mitigate when your message goes out into the world.
The #1 emotion people are trying to mitigate is FEAR. Becoming familiar with the different kinds of fear helps you to better understand your target audience and hence the marketing you create. And who knows… you may even learn something new about yourself!
LINKS!!
Rebel Girl Marketing Facebook Page
Rebel Girl Marketing LinkedIn Page
Website
Buy the Book!
2023-05-0952 min
The Rebel Girl's Guide to Marketing PodcastS1 E15: What are you REALLY selling??Rant week alert!!
You sell more than a product or a service. You sell more than a feature or its benefits. You sell emotions… You sell solutions… You solve problems… and that's what people buy!
So ask yourself this question: What am I REALLY selling?
This is a question that you may need to bounce off of somebody else.
I am happy to help! Mention this episode in an email to me at lisa@rebelgirlmarketing.com
LINKS!!
Facebook
Rebel...2023-05-0218 min
The Rebel Girl's Guide to Marketing PodcastS1 E14: Let Your Marketing Work for You!!Marketing can be used for more than just growing your business. Learn how marketing can also grow your team and sell new products before they are even out.
LinkedIn
Facebook
Website
Book2023-04-2614 min
Think and Grow Podcast with Dr. Z and Professor P# 19 Marketing Rebel Lisa Raebel! — Part IIToday we have our second sit down with Lisa Raebel. Lisa is the REBEL in Rebel Girl Marketing and the author of her new book, The Rebel Girl’s Guide to Marketing. In this episode, Lisa shares more marketing tips for your business. This episode is part 2 of a 2-part interview.
Lisa is the founder and Chief Storyteller of Rebel Girl Marketing. She aims to help businesses stay in business by utilizing focused and uncompromising marketing strategies. Lisa has over twenty-five years of experience as a successful marketing executive and leading sales professional.
...2023-04-2555 min
The Rebel Girl's Guide to Marketing PodcastS1 E13: Quick Hit Sales: Market to Existing CustomersYou need to dig deeper than just “to make money” when it comes to WHY you need marketing in the first place. It’s not always simply for brand awareness and new clients. This episode will be talking about how to make quick and easier sales by selling to your existing clients, as well as playing the long game of establishing yourself as a subject matter expert.
After having this conversation with my clients, they say… “I never thought of it that way!” It’s time for your “aha” moment.
Facebook
LinkedIn
...2023-04-1820 min
Bitch and Brainstorm with Elaine "The Brain" TursoBitch and Brainstorm Podcast Special Edition: Elevate your Online Presence Business Summit - Panelist Lisa RaebelOur Guest Panelist, Lisa will be live on our leads & sales panel April 19th 2023 @ 1:30pm - 2:10pm Pacific
Meet the REBEL of Rebel Girl Marketing. As the Founder, Speaker, Author, & Chief Storyteller, Lisa developed her proprietary RebelMindset approach after more than twenty-five years as a successful marketing executive and leading sales professional. Her mission is to help businesses stay in business by utilizing focused, uncompromising marketing strategies.
Lisa cuts through the noise and breaks marketing down to what makes sense for her clients, creating strategies that are simple and relatable to their target audiences. B...2023-04-1718 min
The Rebel Girl's Guide to Marketing PodcastS1 E12: A Business Owner's WHY Story (feat. Jenn Stanford)Hearing from a fellow business owner about how she determines the WHY she needs marketing is a great way to understand how you perceive WHY you need marketing. Jenn Stanford, owner of Club Pilates in Brookfield, WI, shares her a-ha moments when it comes to knowing WHY she needs marketing in the first place and talks about the misconceptions she had about marketing until she started to intentionally learn from marketing experts in her network.
If your first question isn’t “WHY” then your marketing may just be a waste of time and money. How are your marketi...2023-04-1423 min
The Rebel Girl's Guide to Marketing PodcastWHY do you need marketing? (2 of 6 reasons)Have you ever ask yourself “why” do you need marketing in the first place? Most people don’t sit down and ponder this question before launching a campaign. The “why” questions is so much more than simply knowing what call to action you want your audience to take. There are 6 core reasons you need marketing. The key: pick 2 and only 2 for a certain period of time. Unless you have a big marketing department to run several campaigns simultaneously, stick to 2; otherwise your message becomes diluted and all you will do is confuse your audience.
We will go over reason...2023-04-0609 min
The Rebel Girl's Guide to Marketing PodcastS1 E11: Mix Up Your Marketing with 7 P'sMarketing is so much more than getting posting on social media and showing up at a networking event! Since the 1950’s marketers have been using the 4 P’s of Marketing: Product, Price, Place, and Promotion. Then, along came a couple of marketing geniuses who added 3 more! All 7 of these P’s will help any and every organization build a comprehensive marketing foundation that you can build your marketing strategy on top of.
Website
AmazonFacebook
LinkedIn
2023-03-3115 minThink and Grow Podcast with Dr. Z and Professor P#14 Marketing the Rebel with Lisa RaebelAre you committing random acts of marketing?
Today we sit down with Lisa Raebel. Lisa is the REBEL in Rebel Girl Marketing and the author of her new book, The Rebel Girl’s Guide to Marketing. In this episode, Lisa talks about all things marketing for your business. This episode is part 1 of a 2-part series.
Lisa is the founder and Chief Storyteller of Rebel Girl Marketing. She aims to help businesses stay in business by utilizing focused and uncompromising marketing strategies. Lisa has over twenty-five years of experience as a successful marketing executive and le...2023-03-2151 minThe Rebel Girl's Guide to Marketing PodcastS1 E10: Three C's of MarketingIn this week’s episode, we’ll kickstart your #RebelMindset to see how your marketing will stand apart from your competition! And, as Andrea said last week, content (alone) is not king! Saying the right thing is only one piece of the marketing puzzle. Marketing strategy starts with understanding the 3 C’s of Marketing according to… well… me. If you start with understanding the 3 C’s, you begin to understand what sets extraordinary and memorable marketing apart from your basic, boring marketing.
Now, let’s have some fun!
Anchor.fm
Rebe...2023-03-2126 min
The Rebel Girl's Guide to Marketing PodcastS1 E9: Perfectly Rational Public Relations (feat. Andrea Hubbert)"Two marketing geeks are better than one!" A quote by me! #RebelMindset
Andrea Hubbert demystifies what public relations truly is by breaking it down into 5 steps. Lisa and Andrea tell stories about what works and what doesn't work when it comes to public relations and have a few laughs along the way.
Andrea's website!
Rebel Girl Marketing Website
BUY THE BOOK!
2023-03-1445 minThe Rebel Girl's Guide to Marketing PodcastS1 E8: Rebel RebootWhen you're trying to learn something new, it's always good to start from the beginning. In chapter one of the book, The Rebel Girl's Guide to Marketing, we start by understanding the basics of marketing, and that's exactly what this episode does, We will be defining the difference between marketing, branding, and your brand. Knowing the difference is your first step to creating great marketing.
Buy the book!
Check out Anchor for yourself!2023-03-0715 minThe Rebel Girl's Guide to Marketing PodcastS1 E7: The 5 Steps to Market Like a Rebel (Part 3)The story is yours, yet the journey is your customer's. The content you write for your marketing is about them and how you solve their problems, make their lives easier, or fill a need in their business. Your story is the foundation of their marketing, so write that first. Don't know how? Take a listen!
Anchor.fm
Website (book)
Amazon2023-02-2815 minThe Rebel Girl's Guide to Marketing PodcastS1 E6: The 5 Steps to Market like a Rebel (Part 2)Your marketing strategy does not need to be complicated. There are given steps, or should I say questions, that you need to ask yourself to create a marketing strategy that connects with your target audience in the place, at the right time, with the right message. In this episode, we will be discussing steps 3 and 4.
3. Who/whom is your ideal client?
4. Where do they hang out?
This episode dives deep into these two questions, setting the foundation for your marketing strategy. So join me in today's episode, as we continue the journey of...2023-02-2116 min
Pat Miller Show® PodcastMarketing Special: How to Build an Email Newsletter & How to Market Your Business BetterEmail marketing / Small Business Email Marketing, it works...if you do it the right way. You're missing a huge opportunity if you're not using email marketing to get in front of your fans and contacts. In this episode, Pat shares what he has learned about using email marketing and he breaks it down to simple steps you can steal to install a killer email newsletter. In less than 10 minutes you can be on your way to making more sales! Also on this episode:Small Business Marketing / Improving Your Marketing - We spend two segments with the...2023-02-1944 min
The Rebel Girl's Guide to Marketing PodcastS1 E5: The 5 Steps to Market like a RebelYour marketing strategy does not need to be complicated. There are five steps, or should I say questions that you need to ask yourself to create a marketing strategy that connects with your target audience in the right place at the right time with the right message. In this episode, we will be discussing steps one and two
Why do you need marketing in the first place?
What do you REALLY sell?
This episode dives deep into these two questions, setting the foundation for your marketing strategy. So join us in today's episode, as we begin the...2023-02-1516 min
The Rebel Girl's Guide to Marketing PodcastS1 E4: What is Holding You Back? STOP IT!!There are things you say to yourself that prevent you from creating the marketing that you want. In this episode, Lisa talks about the saboteur's voice that everyone has that can hold you back from your full potential, the five phrases that limit you, and how she developed a #RebelMindset for herself.
Anchor website- Anchor.fm
Anchor for iOS- Anchor2023-02-0714 min
The Rebel Girl's Guide to Marketing PodcastS1 E3: READY-FIRE-AIM Your MarketingMost business owners I talk to tell me they can't do marketing because they are not creative. To this, I ask them, "You started your own business, didn't that take some creative tendencies?" Anyone can be creative as long as they have the right process in place to allow their brains to work the way they are meant to... so get ready to create great marketing by taking the READY | FIRE | AIM approach to unleash your creative genius!
Anchor.fm- Website
Anchor- iOS2023-02-0112 min
The Rebel Girl's Guide to Marketing PodcastS1 E2: Lessons Learned in 2022Life does not always go as planned, and neither will your marketing. In this episode, I look back at 2022 how it affected my business, and what I did to overcome setbacks. We will also be talking about how I use mindfulness to create marketing. 2023-01-3015 min
The Rebel Girl's Guide to Marketing PodcastS1 E1: Start with a Rebel MindsetMarketing has become even more complex, yet if you think about it, marketing in it's simplest for is just storytelling, and selling in it's simlest form is just telling that story to others. In this episdoe, Lisa Raebel dives into the fundamentals of marketing, building up a foundation for future episodes. Listen in to hear what she has in store for you.
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LinkedIn2023-01-0312 minPat Miller Show® Podcast12/17 - Perfect Your Elevator Pitch & Capitalize on Tik Tok for your Business!You know the feeling. You're in a networking session and someone says, "oh, tell me about your business..." You Freeze. Or, You fumble out a description of what you do and they're not impressed. What if you could give them a tight 30-second story that makes them salivate for more information? That is the power of the perfect elevator Pitch. On this episode, we talk with Lisa Raebel of Rebel Girl Marketing to help you dial it in! Also on this show: What's Working Right Now: Michael Neelsen of Story First Media shares his first-hand...2022-12-1742 min
Chasing The InsightsLisa Raebel on the power of your pitchIn this episode of Chasing the Insights, I talk to the rebel of marketing herself, Lisa Raebel! Lisa talks to us about the importance and the power of your pitch. Lisa Raebel is the REBEL of Rebel Girl Marketing. As the Founder, Speaker & Chief Storyteller, Lisa developed her proprietary RebelMindset strategies after more than twenty-five years in corporate America as a successful marketing executive and leading sales professional. Her mission is to help business owners who know they need better sales and marketing strategies yet have no idea where to start.2022-09-2832 min
The David Mammano ShowTelling Your Story as a Marketing Tool, with Lisa RaebelBy the age of 53, Lisa Raebel had built up a lot of life stories. And then decided to use story telling to start a marketing firm that is a tad rebellious...2022-08-1726 min
Technically SpeakingEverything In Your Business Is Marketing. Here's How To Make The Most Of It.In today's episode, we're talking about marketing! More specifically, though, about how everything you do in your business is marketing. From generating leads, to closing deals, to delivering for your clients - it's all marketing. To help us understand this idea, we're brought on Lisa Raebel. Lisa developed her proprietary RebelMindset strategies after more than twenty-five years in corporate America as a successful marketing executive and leading sales professional. Her mission: to help businesses stay in business by marketing their organization the right way. You will often hear her say, “Everything is...2022-06-2832 min
Pat Miller Show® PodcastHow can I grow my Email List and How can I focus my target audience for my podcast?The Pat Miller Show is BACK from our hiatus to collaborate with three great callers and get after questions that might be facing you:
How do I build value for potential partners and collaborators?
How do I focus my podcast's target audience to reach a larger group?
How can I increase my email list size so I can make more sales?
With all of the questions about email in this week's episode, Pat added a few words about how to build and think about your email list.
Our collaborator this week is Lisa Raebel...2022-06-271h 04
Local FirstYou are not a content creator, or are you? with Lisa RaebelWhether you own a small business, an entrepreneur, or starting a new business marking and sales are crucial to survival. Lisa dives deep into what it takes to be strategic in your business with your marketing.
Key takeaways from Lisa
You don't have to do everything in marketing.
You don't need to do tens of thousands of dollars.
You need to become a subject matter expert.
It's OK not to work with everybody that you meet with.
More about Lisa Raebel & Rebel Girl Marketing, LLC
I have been in the sales and marketing game for over 25 years and it has...2021-05-2726 min