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Showing episodes and shows of
Louis Massaro
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Grow Your Moving Company
Navigating Through Bad Economies with Louis Massaro of Moving Mastery
Louis Massaro is the original founder of Neighbors Moving & Storage and he grew it to an 8-figure company. He later sold the company to start Moving Mastery, which he's been doing for the last 8 years, to help many moving company owners. He also co-founded Smartmoving , which is Wade's and so many other moving company owner's choice of CRM. Louis will be one of the key speakers at the upcoming Moving Titan Retreat this October. Learn more and connect with Louis Massaro: Louis' website: https://www.louismassaro.com/ LinkedIn: https://www.linkedin.c...
2024-10-01
1h 13
The Moving Mastery Podcast with Louis Massaro
The New Marketing Mindset for Moving Companies
In this episode of the Moving Mastery Podcast, Louis Massaro shares his insight on the new way of thinking about marketing for moving companies. You’ll learn: How to gain more market share during this off-season Why you must pivot away from the old way of doing marketing What you can do to push forward during these slow times There are going to be a lot of moving companies that fail this winter, thus there are going to be a lot of opportunities for the businesses that are pushing fo...
2023-09-28
10 min
The Moving Mastery Podcast with Louis Massaro
Moving Company Profit Levers
In this episode of the Moving Mastery Podcast, Louis Massaro shares which areas of your moving business can still make you profits before winter. You’ll learn: How to take advantage of all the Transaction Points along your customers’ journey Why you must be able to adapt and pivot during the moving industry’s current revolution What kind of “low-hanging fruit” you may be overlooking right now Right now, a transformative moment is happening in the moving industry. So it’s important that you are nimble and open to making change...
2023-09-19
11 min
The Moving Mastery Podcast with Louis Massaro
How to Get Lean in Your Moving Company
In this episode of the Moving Mastery Podcast, Louis Massaro shares how to get lean in your moving company for the off-season. You’ll learn: How to decide which expenses to cut for the off-season Why you need to simplify and streamline your business right now What you can do to build your capabilities during winter Every year as moving season comes to an end moving company owners need to be focused on getting lean. How do you get lean? How do you reduce the expenses so th...
2023-09-14
09 min
The Moving Mastery Podcast with Louis Massaro
What to Do After Moving Season
In this episode of the Moving Mastery Podcast, Louis Massaro shares what you should be focusing on for the off-season. You’ll learn: How to get your team to channel their efforts in the right direction Why you need to be focused on the resources you already have What you can do to dial in your plan to scale your business Moving season is coming to an end and as a moving company owner, there are some things that you've got to be focused on right now. It...
2023-09-13
08 min
The Moving Mastery Podcast with Louis Massaro
Cutting Expenses in Your Moving Company
In this episode of the Moving Mastery Podcast, Louis Massaro shares his thoughts on cutting expenses in your moving company. You’ll learn: How to get more profit from each job you do Why you shouldn’t cut certain expenses What you can do to reduce your overhead costs and still provide great service to your customers When cashflow is tight in your moving business it can be tempting to start cutting expenses to achieve the profit margins you’re looking for. While this method of increasing profit...
2023-09-07
24 min
The Moving Mastery Podcast with Louis Massaro
Boost Profits Series - Episode 1 - Increase Booking Percentage
In this first episode of his new video series called How Moving Companies Boost Profits in 2023, Louis Massaro shares one of the best ways to set yourself up to take home more money at the end of the year. You’ll learn: How a small increase in booking percentage means huge profits over time Why you don’t have to spend more on marketing to make more money What you can do to convert more leads and invigorate your sales team As a moving company owner, it's important to maximize the number of leads you're conv...
2023-08-31
16 min
The Moving Mastery Podcast with Louis Massaro
Closing the Gap: Where You Are vs. Where You Want to Be
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to close the gap from where you are to where you want to be. You’ll learn: How to recognize where you stand currently Why you must push through your comfort zone to get to where you want to be What you can do to create more opportunities to thrive in your life As a moving company owner it’s important to push the boundaries of your comfort zone if you want to reach the next level. We’ve...
2023-08-10
14 min
The Moving Mastery Podcast with Louis Massaro
How to Operate an Exceptional Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to operate an exceptional moving company. You’ll learn: How to alleviate stress and overwhelm in your business Why you must view your business as a separate Operating System outside of yourself What you can do to achieve raving fans and high profits in your moving company If you find yourself feeling stressed and overwhelmed about your moving company it’s important to remember that your business is just an operating system that is separate from you.
2023-08-02
15 min
The Moving Mastery Podcast with Louis Massaro
Why You Must Systematize Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares why you must systematize your moving company. You’ll learn: How to move from a stable company to a systematized moving business Why you must be fully systematized if you plan on selling your moving business down the road What you can do to get beyond the point of just having a running business and into the place where your moving company operates like a machine, without stress or overwhelm In order to have a business that produces th...
2023-07-25
14 min
The Moving Mastery Podcast with Louis Massaro
Your Dream Moving Company is Still Possible!
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to see that your dream moving company is still possible. You’ll learn: How to keep your dream alive even after 20+ years in the business Why you must focus on the fundamentals when taking your business from surviving to thriving What you can do now to prepare for your retirement from the moving business If you have been in the moving business for a long time and find yourself just SURVIVING and not necessarily THRIVING it can be...
2023-07-20
17 min
The Moving Mastery Podcast with Louis Massaro
Active Leadership in Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to demonstrate active leadership in your moving company. You’ll learn: How to inspire your team to be their best at all times Why you must never practice the “Do as I say, not as I do.” leadership model What you can do to encourage leadership within your entire company As a moving business owner, it’s crucial to demonstrate leadership on a daily basis. People depend on you to step up and give them your guidance, so you’v...
2023-06-30
27 min
The Moving Mastery Podcast with Louis Massaro
How to Succeed in Long Distance Moving
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to succeed in long distance moving You’ll learn: How to cultivate Interline Agreements Why you must be aware of the potential problems that could arise by adding long distance service to your business What you can do to avoid losing control when working with other businesses on long distance moves For a primarily local moving business, setting up a long distance division can be a challenging endeavor, but it can also be a very lucrative one....
2023-06-22
1h 03
The Moving Mastery Podcast with Louis Massaro
Ultimate Moving Company Marketing Plan
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to set up the ultimate moving company marketing plan. You’ll learn: How to get accurate numbers on your Marketing ROI (Return On Investment) Why you must Cultivate Your Google Garden What lead sources are working now in the moving industry As we head into summer it’s important to be proactive with your marketing to maximize the amount of jobs getting booked. Are there some of your marketing efforts that you’ve neglected lately, or not p...
2023-06-16
1h 04
The Moving Mastery Podcast with Louis Massaro
Uncertain Times in The Moving Business: Survive or Thrive?
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to not just survive but how to THRIVE during these uncertain times. You’ll learn: How to overcome any lack of confidence in continuing to grow your business right now Why you must turn any feelings of self-doubt into motivation to thrive What you can do to prepare yourself for when things pick up again As a moving company owner, you might not feel too confident in your ability to continue to grow your business in the mi...
2023-06-02
17 min
The Moving Mastery Podcast with Louis Massaro
How to Spark and Sustain Motivation
In this episode of PROFIT + THRIVE, Louis Massaro shares how to spark and sustain motivation in your business. You’ll learn: How to redirect your mind when you’re feeling down about your business Why you must turn your inner critic into your inner coach What you can do to find clarity on your plan and progress Learn how to create continuous inspiration when you need to reconnect with your vision and follow through on your big plans. Watch How to Spark and Sustain Motivation now! Go down...
2023-05-23
1h 14
The Moving Mastery Podcast with Louis Massaro
How to Raise the Standards in Your Business
In this episode of PROFIT + THRIVE, Louis Massaro shares how to raise the standards in your business. You’ll learn: How to identify your ideal Optimization Targets Why you must create a clear and measurable plan before you expand What you can do to mitigate potential challenges before you grow Learn how to save yourself needless stress and headaches by making sure that your existing company is completely dialed-in before you move on to what’s “new” and “next”. Watch How to Raise the Standards in Your Business now! Go do...
2023-05-16
36 min
The Moving Mastery Podcast with Louis Massaro
How to Make Tough Decisions
In this episode of The PROFIT + THRIVE Podcast, Louis Massaro shares how to make tough decisions in your business. You’ll learn: How to make better decisions for your business and life Why you must have Think Time and write out your thoughts about big decisions What you can do to protect your Time, Energy, Resources, Money, and Sanity when it comes to making decisions Learn how to make the best decisions based on your values and what your long-term vision is for your company. Watch How to Make To...
2023-05-02
41 min
The Moving Mastery Podcast with Louis Massaro
Elevate Your Role as a Business Owner
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to elevate your role as a business owner. You’ll learn: How to identify gaps in your business where a role may be required Why you must give yourself a weekly role score What you can do to create a roles list and decide who will handle each set of responsibilities Learn how to identify where you can operate at your best and leave the rest to someone else. Watch Elevate Your Role as a Business Owner no...
2023-04-27
38 min
The Moving Mastery Podcast with Louis Massaro
How to Build Your Future Business NOW!
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to build your future business now. You’ll learn: How to plan strategic future outcomes for your company Why you must build your team now for what’s coming later What you can do to close the gap between where you are now and where you want to go Learn how to prepare today for where your company will be tomorrow, watch How to Build Your Future Business Now! Go download all the previous episodes as w...
2023-04-18
46 min
The Moving Mastery Podcast with Louis Massaro
How to Eliminate Stress When Growing Your Business
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to eliminate stress when growing your business. The secret? Hats! You’ll learn: How to use the CEO GPS to navigate your company’s growth Why hats are the key to conquering overwhelm What you can do to create time for big objectives in your business Learn how to effectively manage the internal struggle of CEO vs. Operator, listen to How to Eliminate Stress When Growing Your Business now! Go download all the prev...
2023-04-12
44 min
The Moving Mastery Podcast with Louis Massaro
Making Time to Work on Business Systems
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to make time to work on creating systems for your business. You’ll learn: How to remove yourself from the day-to-day running of your business Why you must practice Block Time if you desire freedom and progress in your business What you can do to build your team and delegate your operational responsibilities It can be a struggle to step away from the day-to-day to work on developing your business. Of course, to get to th...
2023-04-05
47 min
The Moving Mastery Podcast with Louis Massaro
How to Prepare for a Busy Moving Season
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to prepare for a busy moving season. You’ll learn: Why you must sell your service and value rather than trying to compete on price in your market What you can do to deliver exactly what you promise in all of your marketing How a mission-driven rally cry can help motivate your team for a great moving season We’re approaching the busy season and it’s time for some spring training in your moving company. One...
2023-03-28
43 min
The Moving Mastery Podcast with Louis Massaro
How Your Daily Habits Determine Your Success
In this episode of The Moving Mastery Podcast, Louis Massaro shares how your daily routines are crucial to the success of your moving company. You’ll learn: Why you need to be consistent in your daily routines What you can do to develop your personal success habits How your business is a reflection of your daily habits How you function day-to-day will determine your success and your happiness in life. Period. Do you find yourself saying things like, “I don’t have the time to do this or tha...
2023-03-22
1h 04
The Moving Mastery Podcast with Louis Massaro
How to Supercharge Sales in Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares how you can supercharge sales in your moving company. You’ll learn: Why you must remember that sales matters What you can do to enhance your closing techniques How to tighten up your sales process to increase your booking percentage As we’re heading into this time of recession talk and housing market slowing down, right now is the time you’ve got to pull out that inner fight. Now is the time where you’ve got to s...
2023-03-13
48 min
The Moving Mastery Podcast with Louis Massaro
How Moving Companies Increase Profits
In this episode of The Moving Mastery Podcast, Louis Massaro shares how you can increase profits in your moving company. You’ll learn: Why you are likely leaving money on the table What you can do now to prepare for summer How to use the Profit Wheel to maximize your profits As the off-season is coming to an end you want to make sure you're getting a head start on optimizing each area of your business before season hits. Now is the time to prepare to accelerate yo...
2023-02-20
41 min
The Moving Mastery Podcast with Louis Massaro
How to Build Your Business for Profit & Freedom
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to build your business for profit and freedom. You’ll learn: Why you must remove yourself from the day-to-day operating of your business What you should do during the “Business Builder” phase of your role as owner How to become the CEO of your business and gain freedom to work on business development In order to overcome working more hours, making less money, having more stress, less sleep, more liability, more responsibility, more overwhelm, etc… You’ve got to make a transition in your role...
2023-01-30
12 min
The Moving Mastery Podcast with Louis Massaro
How to Thrive in the Moving Business During Uncertain Times
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to thrive in the moving business during these uncertain times. You’ll learn: Why you must stop catastrophizing What you can do to turn fear into focus How to protect your confidence to achieve your biggest goals There’s a lot going on in the world right now. It feels very uncertain. The media is breeding a lot of fear and as a business owner you must figure out how that is going to affect your future, your livelyhood, your finances, your...
2023-01-06
36 min
The Moving Mastery Podcast with Louis Massaro
7 Steps to Crush the Next 12 Months
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to set up your best year ever in 2023! You’ll learn: Why your goals must be mission-driven for 2023 What you can do for your year-end tax planning How to set some big 1st quarter objectives this year This time of year we need to be doing some critical thinking about how we’re going to end 2022 and crossover into 2023. Will you go into the new year with a purpose and a mission? What things you will bring along, and what...
2022-12-30
40 min
The Moving Mastery Podcast with Louis Massaro
How to Get Higher Profits and Happier Customers
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to get higher profits and happier customers. You’ll learn: Why you must raise your standards of service to make more money What you can do to improve your ability serve your customers How to charge more than the competition and still book jobs When you think about what it is that you actually offer to your customers, do you think, “We offer to move their stuff.”? Yes, that is essentially what you do, but it goes deeper than that. You of...
2022-12-21
41 min
The Moving Mastery Podcast with Louis Massaro
Lead Your People to Make More Money
In this episode of The Moving Mastery Podcast, Louis Massaro shares his best tips for developing the skills of leadership for yourself and your team. You’ll learn: Why you must grow your team to become leaders What you can do to improve your ability to lead others How leadership within your people can make you more money What does it take to be a good leader? Louis has discovered over the years is that, yes, leaders can be naturally born that way, but you can also develop leadership skills over time...
2022-12-14
28 min
The Moving Mastery Podcast with Louis Massaro
Improve Your Sales Process
In this episode of The Moving Mastery Podcast, Louis Massaro shares some ways for you to improve your sales process and he gives you some tips on how to book more moves through follow-up. You’ll learn: Why none of your marketing will work if you don’t have a strong sales process. What you can do to improve your sales process How to maximize your number of booked jobs through follow-up techniques Your marketing efforts are only as good as your sales process. You could have all the best leads in the world...
2022-10-15
17 min
The Moving Mastery Podcast with Louis Massaro
The Top 1% of Moving Companies’ Secret Weapon
In this episode of The Moving Mastery Podcast, Louis Massaro shares his thoughts on the mindset of the moving industry’s top 1%. You’ll learn: Why your mindset is the most important factor in the success of your business What you can do to align your perspective with the moving industry’s best performers How to take control of your thoughts, fears, and doubts to get the results you want What's the number one thing that separates the top 1% moving company owners from everybody else? Mindset. They think differently about their business...
2022-10-07
16 min
The Moving Mastery Podcast with Louis Massaro
Your 4th Quarter Plan
In this episode of The Moving Mastery Podcast, Louis Massaro shares some things you need to be doing in your business now as we approach the off-season. You’ll learn: Why you must have a plan to transition out of moving season What you can do to work ON your business this winter, not IN your business How to get ahead and stay ahead going into 2023 After a busy summer season it's important to go into the fourth quarter of the year with a plan. Things are slowing down and it can be easy...
2022-10-05
16 min
The Moving Mastery Podcast with Louis Massaro
4 Parts to Building a Great Team
In this episode of The Moving Mastery Podcast, Louis Massaro shares four parts to building a great team in your business. You’ll learn: Why you must give your team what they need What you can do to make sure your team is doing what you want them to be doing How to lead your team to be more successful You are the leader of your company. And it’s important to know what the leader must do to ensure that your team has everything they need to succeed. In Louis’s movi...
2022-06-07
23 min
The Moving Mastery Podcast with Louis Massaro
10 Must Do Confidence Builders
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to create the confidence you need to grow your business and enjoy your life You’ll learn: Why you must have confidence to be able to grow your business What you can do to create more confidence in your life How to protect your confidence Sometimes when we’re struggling in our business, confidence can be one of the issues holding us back. Without confidence, you’re never going to be able to grow your business to the level that you want t...
2022-05-26
48 min
The Moving Mastery Podcast with Louis Massaro
2022 State of the Moving Industry
In this episode of The Moving Mastery Podcast, Louis Massaro shares his thoughts about the current state of the moving industry in 2022. You’ll learn: Why you must step up your leadership abilities this year What you can do to elevate the standards across the board in the moving industry How to create a work environment with a rewarding and winning culture in your company Surely you have noticed that things are shifting in the moving industry right now. And it’s important that you understand how you may need to adjust some thin...
2022-05-10
25 min
The Moving Mastery Podcast with Louis Massaro
Book More High-Paying Moves
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to book more high-paying moves in your moving company. You’ll learn: Why you must sell your service, not price What you can do to overcome price objections from your customers How to make more money on every job During moving season, it can be easy for moving company owners to just be on autopilot going through the motions. After all, it’s busy, and you know it’s going to continue to be busy all summer, right? You’re booked out, thi...
2022-04-28
18 min
The Moving Mastery Podcast with Louis Massaro
How to Eliminate Overwhelm
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to eliminate overwhelm to keep you pushing forward under pressure. You’ll learn: Why we experience the feeling of overwhelm What you can do to get out of feeling overwhelmed How you can prevent overwhelm from creeping up in your life In order to succeed at high levels, you’ve got to be able to get out of feeling overwhelmed quickly, so that you don’t get consumed by it. That doesn’t mean you should be living with overwhelm, or that you...
2022-04-21
35 min
The Moving Mastery Podcast with Louis Massaro
Biggest Issues with Your Moving Crews
In this episode of The Moving Mastery Podcast, Louis Massaro shares the biggest issues you might experience with your moving crews and how to mitigate those problems. You’ll learn: Why you must mitigate mover issues right away What you can do to prevent movers from causing problems in your company How to put preventative measures in place to ensure every move goes smoothly A lot of moving company owners will say that the biggest challenge in the business is dealing with crews. It certainly takes a lot of work to hire, train, an...
2022-04-13
54 min
The Moving Mastery Podcast with Louis Massaro
How to Conquer Moving Season
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to conquer moving season. You’ll learn: Why you and your team need to take on a mission mindset this season What you can do to increase your revenue and reviews How to “Swat Team” your mover hiring process In the moving business, the peak season runs from mid-May thru mid-September. This has traditionally been the most popular time for people to move, as well as the most profitable time for moving companies. So, as we enter the 2022 moving season...
2022-03-30
29 min
The Moving Mastery Podcast with Louis Massaro
How to Escape the Daily Grind of the Moving Business
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to escape the daily grind of the business. You’ll learn: Why your business needs to be a machine that can run without you What you can do to become the designer and CEO of your business How to leave behind the day-to-day running of your business You always hear Louis talk about the Five Fundamentals of your moving business: Marketing Sales Operations Customer Service Accounting When all of those areas are working it’s like a well-oiled machine running every day.
2022-03-15
13 min
The Moving Mastery Podcast with Louis Massaro
Become Unstoppable in Your Business
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to become unstoppable in your business. You’ll learn: Why you must implement the Freedom Formula to feel a sense of confidence to do the things you want to do to grow your business What you can do to get control over the people and processes that you need to grow your company How to gain clarity on your plan and progress Have you ever felt out of control with your company? Or have you experienced the feeling of not being cl...
2022-03-08
18 min
The Moving Mastery Podcast with Louis Massaro
Optimizing Your Moving Company's Systems
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to optimize your moving company’s systems. You’ll learn: Why you must have all of your front-end systems on point to provide the best experience for your customers What you can do to make sure your back-end systems are all supporting your front-end How to implement a control system to oversee everything in your business Wherever your business is today, and whatever big plans you have for the future, you’ve got to remember to tame your entrepreneur mind that always wants to mov...
2022-03-01
33 min
The Moving Mastery Podcast with Louis Massaro
My Secret to How I Win Each Year
In this episode of The Moving Mastery Podcast, Louis Massaro shares his secret to how he is able to win each year and maintain a consistent level of peak performance. You’ll learn: Why you must have consistent routines and good energy to effectively run your business What you can do to make tough decisions easier to make How to ensure that your company is always running in alignment with your vision As you make your way through 2022 it’s important that you are prepared to make it an amazing year for your business and your...
2022-02-22
45 min
The Moving Mastery Podcast with Louis Massaro
How to Motivate Your Employees
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to motivate your employees. You’ll learn: Why trying to motivate your employees with money doesn’t work What you can do to build a strong relationship with your team How to help your employees feel that you care about them There are certain things that need to be in place if you’re going to get your team to be motivated and do things the way you want them to. And if you’re trying to incentivize them with money and bonu...
2022-02-11
32 min
The Moving Mastery Podcast with Louis Massaro
How to Manage Sales in Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to manage sales in your moving company. You’ll learn: Why someone in your company MUST wear the sales manager’s hat What the sales manager needs to do to effectively manage your sales department How your sales manager can really maximize your leads and book more moves Whether it’s you, someone you need to hire, or somebody already in your company that you need to promote… Someone must wear the Sales Manager’s hat. Sales Manager is a role in...
2022-02-03
35 min
The Moving Mastery Podcast with Louis Massaro
How to Run a Virtual Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to run your moving company virtually. You’ll learn: Why you don’t necessarily need an office to run your company What to do to manage remote sales teams How to set up your Virtual Command Center and run your entire business from there Whether you have an established company with a full team of workers, or you are just coming up and looking to hire your first person, it’s no longer necessary to have a big office space where everyone can come t...
2022-01-28
41 min
The Moving Mastery Podcast with Louis Massaro
How to Increase Your Revenue Per Move
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to increase your revenue per move. You’ll learn: Why raising your rates won’t push customers away What kind of additional services you can upsell to your customers How to raise your RPM on every move During the off-season, the volume of moves naturally decreases. It just happens. For years, Louis was trying to overcome that to where there was no difference in the winter, but traditionally the household goods moving space is going to dip when you come out of s...
2022-01-20
40 min
The Moving Mastery Podcast with Louis Massaro
Create Your Moving Company Sales Script
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to create your moving company sales script. You’ll learn: Why having a sales script is so important if you want to scale your moving business What a sales script can do for your booking percentage How having a sales script can help keep your company in legal compliance How many times have you arrived to a job and the customer's like, “Nobody told me about the travel time.” Or “They didn't tell me about this and that.” If you’re not using a...
2022-01-12
20 min
The Moving Mastery Podcast with Louis Massaro
Stepping Into Your New Role as Moving CEO
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to step into your new role as a Moving CEO. You’ll learn: Why you must think about your business differently when you’re ready to scale What meetings, reports, and schedules you must have as a Moving CEO How to remove yourself from your previous role as just a business owner When Louis started his moving company as a 19-year old kid, he was working out of a truck rental yard. There was no CEO talk. It was just hustle and g...
2022-01-04
33 min
The Moving Mastery Podcast with Louis Massaro
Decisions to Make Before Scaling Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares eight decisions to make before scaling your moving company. You’ll learn: Why you must ask yourself some specific questions before scaling your business What you need to do to fully commit to growing your company How to know when it’s time to scale If you want to scale your business, open more locations, franchise, or if you just want to take what you have and build it up to a place where it's making more money… That’s great! But, the thin...
2021-12-28
34 min
The Moving Mastery Podcast with Louis Massaro
How To Make Your Moving Company Process Driven
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to make your moving company process-driven. You’ll learn: Why you shouldn’t rely on people to run your business What Key Positions you’ll need to replace in your company How to build the team that will help you scale Your moving company could either be a people-driven business or a process-driven business. The difference is a big deal. When you've got a people-driven business, you've got no consistency. One person does something one way, another person does someth...
2021-12-21
36 min
The Moving Mastery Podcast with Louis Massaro
How to Gain Freedom to Scale Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to gain freedom to scale your moving company. You’ll learn: Why you need control over your business before you begin to scale What having clarity and consistency can do for your ability to grow your business without stress and overwhelm How to set your business up so you can take a year-long vacation if you want to In order to scale, you've got to have freedom from the day-to-day of your business. You're looking to attain freedom in your business fo...
2021-12-14
34 min
The Moving Mastery Podcast with Louis Massaro
How To Know If Your Moving Company Is Scalable
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to know if your moving company is scalable. You’ll learn: Why it’s not always wise to scale every service your moving company offers What you can do to assess the scalability of each line of revenue in your business How to decide when it’s the right time to scale your company When Louis first started opening additional locations for his moving company, he was young and full of ambition and he thought that it was going to be so easy to grow...
2021-12-07
35 min
The Moving Mastery Podcast with Louis Massaro
5 Must-Do Accounting Processes for Moving Companies
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to systematize your moving company’s accounting. You’ll learn: Why you must perform a daily closeout What you can do to optimize your accounts payable How to automate your income and expenses For the first seven years that Louis was in business, he ran his moving company essentially blind because he didn’t really know his numbers. Things like a Profit and Loss Statement, Balance Sheet, Marketing ROI, Cash Flow Statement, etc, were all foreign to him. It wasn’t until the...
2021-11-30
46 min
The Moving Mastery Podcast with Louis Massaro
Customer Service Best Practices for Moving Companies
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to systematize your customer service in your moving company. You’ll learn: Why you must consistency from the sale all the way to the service in your moving company What you can do before, during, and after the move to ensure that your customers are satisfied with your service How to get more 5-star reviews We see a lot of great moving companies out there that have integrity, they care about their customers and they really run a great business, but they get cau...
2021-11-23
44 min
The Moving Mastery Podcast with Louis Massaro
5 Processes to Systematize Your Moving Company's Operation
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to systematize your moving company’s operation. You’ll learn: Why you must conduct a scripted confirmation call on every move What you can do to control your truck inventory and save yourself money How to make sure your movers consistently ask for reviews from your customers Your customers don’t care about all the time and effort you put into generating leads, booking moves, setting up processes, creating raving fans, your accounting, your branding, scaling… They could care less about any of th...
2021-11-16
41 min
The Moving Mastery Podcast with Louis Massaro
Systematize Your Moving Company’s Sales Process
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to systematize your moving company’s sales process. You’ll learn: Why your moving company doesn't need to be "salesy" What you can do to properly manage leads How to make sure your sales team always knows exactly what to say to the customer When Louis was first creating the Moving Sales Academy course, he figured out that sales is the most impactful thing that he can teach moving companies that could really help transform their business. Sales is the key to be...
2021-11-02
53 min
The Moving Mastery Podcast with Louis Massaro
4 Must-Do Marketing Strategies for Moving Companies
In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You’ll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine and (if your sales process is on point) booked jobs come out the other end (aka money). But in order to really make the mo...
2021-10-26
35 min
The Moving Mastery Podcast with Louis Massaro
Planning and Productivity for Moving Company Owners
In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to systematize your planning and productivity. You’ll learn: Why you need to plan each week ahead of time to be the most productive What a Focus Fortress can do for your ability to get things done How to take things off of your plate to free yourself up to focus on business development When you hear the words “planning” and “productivity”, do you feel like they are very rigid things? You want to get to a place where you...
2021-10-19
49 min
The Moving Mastery Podcast with Louis Massaro
How to Achieve a Millionaire Mindset
In this episode of The Moving Mastery Podcast, I share some tips on how to achieve a millionaire mover mindset. You’ll learn: Why you should only compare yourself to yourself What to do with your money to achieve the life you want How to be happy where you are while also striving for more I don't know about you, but I didn't grow up saying, “I want to be a mover!” or “I want to own a moving company when I get older!” Don’t get me wrong, I am grateful that I got to buil...
2021-10-12
48 min
The Moving Mastery Podcast with Louis Massaro
Gain More Time to Scale Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to stabilize your time and tech in order to scale after moving season. You’ll learn: Why you need to eliminate micro-decisions to save time and your mental bandwidth What you can do to tame your tech and use it as a tool and a weapon for your cause How to use block time to make sure you’re always working on the important things that will move the needle for you All the distractions and noise of the outside worl...
2021-10-05
39 min
The Moving Mastery Podcast with Louis Massaro
Stabilize Your Moving Company's People and Processes
In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to stabilize your people and processes in order to scale after moving season. You’ll learn: Why you need to clearly and define all the roles and responsibilities in your company before you scale What you can do to help your team to step up and take on more responsibility and be more impactful in the job that they do How you can discover where the ball is getting dropped in your business now that you might not be aware of ...
2021-09-28
42 min
The Moving Mastery Podcast with Louis Massaro
Don't Just Build a Business, Build a Life
In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips to help you not only build a business, but to build a life. You’ll learn: Why you must start looking at what you really want in all areas of your life, before you scale your business What you can do to step into whatever is possible for you now in your life How to focus on attaining the freedom and money to live the rest of your ultimate life If you put all your focus and energy on just working, grinding, an...
2021-09-21
11 min
The Moving Mastery Podcast with Louis Massaro
$500K vs $5Million Business Growth Strategy
In this episode of The Moving Mastery Podcast, Louis Massaro shares why you can’t reach the next level of success using the same strategy that got you to your first level of success. You’ll learn: Why you must set, 1yr, 3yr, and 10yr goals now What you need to do to distinguish between your business fundamentals and your business development goals How to quarterly objectives can help you reach your three-year goals faster Oftentimes, business owners get stuck in a position where they've had great growth, great momentum, and good success in their busi...
2021-09-14
12 min
The Moving Mastery Podcast with Louis Massaro
Moving CEO Skill Development
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to develop skills as a Moving CEO. You’ll learn: Why you need to add skill development as part of your regular routine What you can do to avoid unnecessary struggle while you build your business How to decide which skills you need to learn to reach the next level Louis believes that anyone in the moving business can get to any level of success that they want if they focus on skill development. When Louis first started, he didn't know an...
2021-09-07
15 min
The Moving Mastery Podcast with Louis Massaro
Moving Companies' Biggest Expense... Labor
In this episode of The Moving Mastery Podcast, Louis Massaro shares how you can increase profits by managing your labor expenses. You’ll learn: Why you must start tracking your payroll percentages now What you can do to keep your crews from getting burnt out How to identify things like high overtime, theft, people working off the clock, etc. in your company Your labor percentage is directly tied to the amount of money you're charging for your moves, and the amount of money that you're paying to your movers. And if you don't ge...
2021-08-31
10 min
The Moving Mastery Podcast with Louis Massaro
Increase Profits With Raving Fan Customers
In this episode of The Moving Mastery Podcast, Louis Massaro shares how you can increase profits by creating raving fans out of your customers. You’ll learn: Why “multiplying moves” can reduce your marketing costs What you can do to get more repeat customers How to train your movers to get more 5-star reviews from your customers The number one goal of every move should be to create raving fans. This is going to help you increase profits, have happier customers, reduce your stress and quite honestly, live a better quality of life. The re...
2021-08-24
14 min
The Moving Mastery Podcast with Louis Massaro
Take Back Control Of Your Moving Company
In this episode of The Moving Mastery Podcast, Louis Massaro shares three things to help you take control of your business after you step away from the day-to-day and you start to feel like you’re losing touch with things. You’ll learn: Why it’s not a step backwards when you have to go back and work in your business What you can do to feel a sense of control again in your business How to make sure things are getting done the way you want them to be done Sometimes when you remove yourse...
2021-08-17
10 min
The Moving Mastery Podcast with Louis Massaro
Great First Impressions On Moving Day
In this episode of The Moving Mastery Podcast, Louis Massaro shares how your movers can make a great first impression for your customers when they arrive at a job. You’ll learn: Why the movers’ first impression is so important for your customers to feel calm and relaxed on moving day What you can do to make sure your movers are arriving to a job and making the customer feel at ease How to get more 5-star reviews by making a great first impression for your customers When your movers show up to a job, if th...
2021-08-17
13 min
The Moving Mastery Podcast with Louis Massaro
2021 State of the Moving Industry
In this episode of The Moving Mastery Podcast, Louis Massaro shares three things to help you pivot to the new way of operating in the moving business and help you thrive in 2021. You’ll learn: Why you need to be prepared for a big shift in the moving industry this year What you can do in your moving business to be prepared for the new way of doing things in 2021 How to take advantage of this major opportunity that’s in front of us 2020 has changed the game in the moving industry. And in 2021, things are...
2021-03-30
15 min
The Moving Mastery Podcast with Louis Massaro
Incentivize Your Movers and Create Raving Fans
In this episode of The Moving Mastery Podcast, Louis Massaro shares how to incentivize your moving crews to help you create raving fans out of your customers. You’ll learn: Why incentivizing your movers is key to getting more repeat and referral customers What your movers should be doing on every move to help create raving fans How a mover rewards program can get you 5-star reviews The #1 goal on EVERY move is to create raving fans so that you get more repeat customers, referrals, and 5-star reviews. In order to do that, you...
2021-03-23
12 min
The Moving Mastery Podcast with Louis Massaro
What’s Missing from Your Mover Training?
In this episode of The Moving Mastery Podcast, Louis Massaro shares what areas you must train your movers on besides simply how to “move”. You’ll learn: Why knowing how to pad a chair or load a truck is only part of your mover’s responsibilities on a job What your movers need to do to create raving fans out of your customers How to increase customer satisfaction and get more 5-star reviews Properly training your movers is one of the most important things you could do to grow a successful moving company, but you've got to d...
2021-03-16
15 min
The Moving Mastery Podcast with Louis Massaro
Hiring Movers: Qualities and Skills to Look For
In this episode of The Moving Mastery Podcast, Louis Massaro shares what qualities and skills to look for when hiring movers. You’ll learn: What qualities and skills to look for in your applicants Why you must have an exact criteria for deciding which mover applications to send through the hiring process How to avoid hiring the wrong person for your team When you are hiring movers, there should be some specific qualities and skills you’re looking for in the ideal candidate. Their individual qualities as a person, as an employee, and then you have...
2021-03-09
22 min
The Moving Mastery Podcast with Louis Massaro
Top 5 Moving Company Sales Tactics
In this episode of The Moving Mastery Podcast, Louis Massaro shares his top 5 best sales tactics for moving companies now. You’ll learn: What you can do to increase your moving company’s booking percentage now Why you don’t have to struggle just because business is slower in the off-season How to be prepared for any objection your prospective customers may have As we are coming out of the slow season we are hearing two different sides of what’s going on out there right now for moving company owners. A lot of Louis...
2021-03-02
23 min
The Moving Mastery Podcast with Louis Massaro
Should You Scale Your Moving Company?
In this episode of The Moving Mastery Podcast, Louis Massaro shares why you must know if you actually need to scale, and how you’re going to do it before you start to grow your moving company. You’ll learn: What questions to ask yourself before you begin to scale your company How to prepare your company for growth using processes Why you should decide how much money you actually need to live the life you want before you start scaling your business Scaling your moving business basically means taking a model that works and that...
2020-11-05
17 min
The Moving Mastery Podcast with Louis Massaro
Your New Role as Moving CEO
In this final episode of the Moving CEO Scaling Series, Louis Massaro shares why you must embrace your new role as a Moving CEO before you begin to scale your moving company. Listen to this episode now and go download the last few episodes too! Updates: ***Mark Your Calendar!!*** Moving CEO Virtual Summit GET YOUR TICKETS NOW for the Moving CEO Virtual Summit, October 15th - 17th, 2020! Three empowering days where I show you EXACTLY HOW to master the mindset, achievement strategies, and business skills used by the world's most successful m...
2020-10-20
40 min
The Moving Mastery Podcast with Louis Massaro
Decisions to Make Before Scaling
In this episode of the Moving CEO Scaling Series, Louis Massaro shares the decisions you need to make before you begin to scale your moving company. Listen to this episode now and go download the last few episodes too! Updates: ***Mark Your Calendar!!*** Moving CEO Virtual Summit GET YOUR TICKETS NOW for the Moving CEO Virtual Summit, October 15th - 17th, 2020! Three empowering days where I show you EXACTLY HOW to master the mindset, achievement strategies, and business skills used by the world's most successful moving company owners! Join us for t...
2020-10-16
40 min
The Moving Mastery Podcast with Louis Massaro
Processes and People to Scale
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must have processes in place and people to run those processes before you begin to scale your moving company. You’ll learn: What it means to make your moving company a process-driven organization How to use processes to gain an advantage over your competition Why you shouldn’t have people running your company and what their role actually needs to be You can’t scale your business without processes in place. And you can’t have processes without having people to...
2020-10-13
45 min
The Moving Mastery Podcast with Louis Massaro
Freedom to Scale Your Moving Business
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must create freedom before you begin to scale your moving company. You’ll learn: What you must do to discover the areas of your business that are keeping you from having freedom How to prepare your business to run smoothly while you take a year-long vacation Why you need Control, Clarity, Consistency, Cash, and Confidence before you start to scale When you are on the path to scaling your company you need a substantial amount of time to focus on business deve...
2020-10-11
38 min
The Moving Mastery Podcast with Louis Massaro
Your Moving Company's Scalability
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must assess your moving company’s scalability before you begin to scale your moving company. You’ll learn: What areas to look at in your business to assess their ability to be scaled How to decide which pieces of your model to scale and which ones to possible let go of Why you must keep it simple and manageable to ensure profitability when you begin to scale When thinking about growing your moving company it may not always be wise t...
2020-10-10
43 min
The Moving Mastery Podcast with Louis Massaro
Systematize Your Accounting
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must systematize your accounting before you begin to scale your moving company. You’ll learn: What you can do to automate your income and expenses to produce an accurate Profit and Loss report How to make sure that your accounts payable are being paid accurately and consistently every month Why you should hire a bookkeeper even if they’re just part-time If you’re trying to run a business and you don’t know what your numbers are, it's like tryin...
2020-10-10
57 min
The Moving Mastery Podcast with Louis Massaro
Systematize Your Customer Service
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must systematize your customer service before you begin to scale your moving company. You’ll learn: What you need to do to ensure that your customer's expectations are being met throughout the entire sales and servicing process How to make sure that your team is aware of any and all customer service issues to keep any complaints from falling through the cracks Why you must implement a complaint resolution process to minimize complaints and avoid bad reviews When a cust...
2020-10-09
53 min
The Moving Mastery Podcast with Louis Massaro
Systematize Your Moving Operation
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must systematize your moving operation before you begin to scale your moving company. You’ll learn: What you need to do to ensure a constant flow of new mover applicants and optimize your mover hiring process How to stop all the equipment and supplies on your trucks from constantly disappearing or getting lost Why you must do a scripted confirmation call if you want to increase your RPM (Revenue Per Move) Your customers don’t care about your different depar...
2020-10-07
52 min
The Moving Mastery Podcast with Louis Massaro
Systematize Your Sales Process
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must systematize your sales process before you begin to scale your moving company. You’ll learn: What you need to know about properly managing all your incoming leads to bring the most return on your marketing investment How to set up your sales script and rebuttals to ensure that your sales team is booking the highest percentage of moves Why someone in your company must “wear the Sales Manager’s hat” even if you don’t specifically hire a Sales Manager Sales...
2020-10-06
1h 03
The Moving Mastery Podcast with Louis Massaro
Systematize Your Lead Generation
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must systematize your lead generation before you begin to scale your moving company. You’ll learn: What percentage of your revenue should be allocated towards marketing How to use your Marketing ROI report to test, track, and tweak all your lead sources Why “bad” leads may not be the reason you’re not booking more moves Do you struggle with “bad leads”? Do you know right away when the quality of your leads starts to “drop”? Lead sources com...
2020-10-05
46 min
The Moving Mastery Podcast with Louis Massaro
Systematize Your Planning and Productivity
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must systematize your planning and productivity before you begin to scale your moving company. You’ll learn: What you need to do to become crystal clear on the objectives that will make the biggest impact in your business How to take all of your great ideas for your business from living in your imagination to actually getting them done Why you must create a “Focus Fortress” for yourself if you want to scale your moving company People say work smarter not harder...
2020-10-04
57 min
The Moving Mastery Podcast with Louis Massaro
Stabilize Your Money and Mindset
In this episode of the Moving CEO Scaling Series, Louis Massaro shares why you must stabilize your money and your mindset before you begin to scale your moving company. You’ll learn: What creating a cash reserve every summer can do for your company during the winter months How dividing up your profits into Budgets and Buckets can give you clarity to feel good about spending money Why you must stabilize your mindset in order to grow your business and build your life You deserve to make money. And you deserve to live a...
2020-10-04
56 min
The Moving Mastery Podcast with Louis Massaro
Stabilize Time and Tech
In this episode from the Moving CEO Scaling Series, Louis Massaro shares why you must stabilize your time and technology before you begin to scale your moving company. You’ll learn: What creating Block Time on your calendar can do for your productivity and progress in your company How all the small decisions you make every day can cause you to feel stressed and zapped of energy Why you must put your use of technology in check to avoid stunting the growth of your business If you are going to build a profitable business you’ve g...
2020-10-03
54 min
The Moving Mastery Podcast with Louis Massaro
Stabilize People and Processes
In this first episode of the Moving CEO Scaling Series, Louis Massaro shares why you must stabilize your people and processes before you begin to scale your moving company. You’ll learn: What benefits defining and assigning all the key roles within your company can mean for your ability to scale quickly How to find areas of your business that need to be tightened up Why it's important to "lift up the rugs" in your business to see what's been swept under there October is the perfect time to start strategizing, planning, and implementing ways to...
2020-10-01
00 min
The Moving Mastery Podcast with Louis Massaro
Buy or Lease Moving Trucks?
In this episode, Louis Massaro shares his thoughts on whether you should buy or lease moving trucks. You’ll learn: What benefits each option can have for your company How to make sure your P&L and books are correct when you get a new truck Why the best financial decision may not be the correct choice when acquiring new trucks “Louis, what about financing versus leasing moving trucks? Which do you prefer and why?”- Janysh (Moving CEO Business Program Member) When it comes to either buying moving...
2020-09-10
12 min