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Showing episodes and shows of
Lucian Armasu
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The Winning Strategy
How To Win in 2025 (and Beyond) With John Komarek
John Komarek is the Founder and Director of Pixelter, which specializes in growing online sales for e-commerce sites by making their store a better salesperson and creating exceptional shopping experiences. With a proven track record of helping over 100 e-commerce brands generate over $217 million in sales, John's extensive work has supported many companies, from fast-growing startups fueled by Shark Tank to established multinational entities. John explores innovative uses of AI in marketing, including copy and image generation, to enhance customer engagement and conversion rates. His expertise in developing detailed buyer personas and using AI for feedback and skill training makes...
2025-03-10
23 min
The Winning Strategy
How To Increase Conversion Rates on Low-Traffic Websites With John Komarek
John Komarek is the Founder and Director of Pixelter, which specializes in growing online sales for e-commerce sites by making their store a better salesperson and creating exceptional shopping experiences. With a proven track record of helping over 100 e-commerce brands generate over $217 million in sales, John's extensive work has supported many companies, from fast-growing startups fueled by Shark Tank to established multinational entities. John explores innovative uses of AI in marketing, including copy and image generation, to enhance customer engagement and conversion rates. His expertise in developing detailed buyer personas and using AI for feedback and skill training makes...
2025-03-03
12 min
The Winning Strategy
Nutrafol Live Audit and Strategy Recommendations With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Nutrafol has built a nine-figure brand by taking a natural approach to hair...
2025-02-24
17 min
The Winning Strategy
Ancient Nutrition Live Audit and Strategy Recommendations With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Ancient Nutrition has built a strong brand focusing on organic, regenerative farming. Howe...
2025-02-17
16 min
The Winning Strategy
HUM Nutrition Live Audit and Recommendations With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Despite having a solid foundation with its innovative approach and clean ingredients, a we...
2025-02-10
17 min
The Winning Strategy
Working Around Meta's Health Brand Restrictions With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Starting in January 2025, Meta will introduce new restrictions that could significantly impact digi...
2025-02-03
07 min
The Winning Strategy
Ancestral Supplements Live Audit With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Ancestral Supplements embraces the ethos of ancestral nutrition, offering nutrient-dense supplements derived from...
2025-01-27
24 min
The Winning Strategy
An Irresistible Offer Will 10X Your Business
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Elevating a business from just another brand to a market leader extends beyo...
2025-01-20
15 min
The Winning Strategy
An Audit of the Supplement Brand UMZU With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Are you struggling to boost your brand’s impact online? Transparency and an eng...
2025-01-13
18 min
The Winning Strategy
An Audit of Supplement Brand Amy Myers MD® With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… For a health and wellness company, standing out in a saturated market has...
2025-01-06
32 min
The Winning Strategy
Post-Purchase Surveys: A Powerful Low-Cost Alternative to Attribution and MMM Tools
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Realizing you haven’t been focusing your multichannel marketing approach where it counts...
2024-12-30
16 min
The Winning Strategy
An Audit of Supplement Brand Thesis With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… In a market where choices overwhelm buyers and expectations soar, an ultimate diff...
2024-12-23
38 min
The Winning Strategy
The Rubber Band Effect of Cost Caps on Meta With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Have you ever tightened your advertising budget only to find your costs per...
2024-12-16
04 min
The Winning Strategy
Crafting Campaigns That Convert: A Review of Thesis’ Personalized Approach With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… The nootropic brand Thesis is known for its science-backed product customization, leveraging its...
2024-11-29
37 min
The Winning Strategy
Scaling a Gummy Brand: The Plant People Growth Blueprint With Matej Draksler
Matej Draksler is the COO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. With over eight years of experience in digital marketing, he has managed millions in ad spend across platforms like Meta and TikTok, optimizing ads and CRO strategies to drive significant growth for health and beauty brands in the EU and US. Matej’s insights into advertising and conversion rate optimization have led numerous brands to substantial profitability and market prominence. In this episode… Behind every thriving brand is a winning strategy. The growth potential for a co...
2024-11-29
40 min
The Winning Strategy
Unlocking AI Marketing Secrets With John Komarek
John Komarek is the Founder and Director of Pixelter, which specializes in growing online sales for e-commerce sites by making their store a better salesperson and creating exceptional shopping experiences. With a proven track record of helping over 100 e-commerce brands generate over $217 million in sales, John's extensive work has supported many companies, from fast-growing startups fueled by Shark Tank to established multinational entities. John explores innovative uses of AI in marketing, including copy and image generation, to enhance customer engagement and conversion rates. His expertise in developing detailed buyer personas and using AI for feedback and skill training makes...
2024-11-29
24 min
The Winning Strategy
Maximizing Profitability Using Google Ads With Collins Wamae
Collins Wamae works at AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. He is a seasoned e-commerce growth expert who specializes in Google Ads and YouTube media buying. Over the past five years, he has been instrumental in helping numerous businesses scale through strategic paid media campaigns. His journey in the digital advertising world began in 2019, culminating in his current role at AdsLux, where he manages strategic growth for brands aiming to hit over $50 million a year. Collins values data-driven strategies and brings together each brand's unique offerings to maximize campaign effectiveness.
2024-11-29
29 min
The Winning Strategy
From Ad Variants to Conversion: The Winning Formula for eCommerce Advertising With Lucian Armasu
Lucian Armasu is the CEO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. A seasoned digital marketing specialist with over 15 years of experience, Lucian leverages his talents to help e-commerce brands scale from seven figures to over $50 million in annual revenue. With a background in business administration and marketing, he prides himself on optimizing advertising campaigns and developing holistic growth strategies that align with his client's unique needs. In this episode… Every successful e-commerce business has a secret weapon: its strategic approach to scale and engage customers. But wh...
2024-11-29
15 min
The Winning Strategy
Scaling Strategies for 6X ROAS and Million-Dollar Coaching Success
Vinicius (Vini) Petri Leon is the Founder and CEO of Bring Home the Bacon Media, which specializes in scaling coaching businesses. With a track record of turning coaching programs into profitable enterprises, Vini has helped a coaching business reach over $1 million in revenue with 6x ROAS in just one year. As a previous Fast Forward Mastermind participant, he leverages a deep understanding of the AC (Automatic Clients) model and has extensive experience creating compelling offers and high-ticket sales funnels. His innovative approach to business growth combines proprietary marketing strategies with meticulous data analysis, creating repeatable success formulas for his...
2024-11-29
49 min
The Winning Strategy
Mastering Multichannel Marketing for eCommerce Growth With Lucian Armasu
Lucian Armasu is the CEO of AdsLux, a strategic growth partner empowering e-commerce brands to scale through holistic multichannel marketing. A seasoned digital marketing specialist with over 15 years of experience, Lucian leverages his talents to help e-commerce brands scale from seven figures to over $50 million in annual revenue. With a background in business administration and marketing, he prides himself on optimizing advertising campaigns and developing holistic growth strategies that align with his client's unique needs. In this episode… Why do some brands achieve remarkable growth while others flounder with their marketing efforts? The answer often li...
2024-11-29
21 min