Shows
The Ronny Leber Show - Sports, Business, Entertainment - Every Sunday#16: Inside the Arena: Marcus Luer on Building a Sports Marketing Empire🎧🔥 Embark on an exploratory journey with us into the life of Marcus Luer, who has transformed his passion for sports into becoming Asia's #1 Sports Marketing Entrepreneur. Before diving into this exclusive interview, remember to claim your free gift at https://www.ronnyleber.com/gift! As Marcus unveils his strategic thinking, challenges, and victories that have shaped his remarkable career in sports industry careers, you will gain invaluable insights. This episode is a must-watch, whether you're an aspiring sports manager, entrepreneur, or a fan eager to understand the art of turning passion into a thriving profession!🔥🎧
00:00 ⏱️🎤 Meet Marcus Luer 🚀
02:12 đź“š Dreaming of a sports industry care...
2023-05-2850 min
The Sports Entrepreneurs Podcast by Marcus LuerTracy Benson, ”From Athlete To Entrepreneur”
Tracy Benson gives us an insight look into her amazing career with great stories, from her struggles as a Pro Volleyball player, to having a very successful Corporate career, learning all the tools and tactics of consumer marketing and digital to becoming an Entrepreneur and launching Obsesh, a new digital sports platform, just before Covid hit the world.
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Key Highlights
From student athletes to Pro Volleyball player and the changes since then (NIL) (30 years ago) – dream come true and the struggles
Trying to make a living being a Pro Volleyball player, winning tournaments and priz...
2022-10-251h 37
The Sports Entrepreneurs Podcast by Marcus LuerSteve Patterson, ”Four Decades across US Major Sports”Steve Patterson, a fellow YPOer and top US Sports Executive turned Entrepreneur with an incredible four decades of experience in the business, who learned the ropes working for his dad at the age of 10. Incredible stories and insights across the US sporting landscape from NBA, NFL, NHL to major Universities and working with several US billionaire owners over the decades. Tons of great facts and figures of record breaking deals and no end in sight for him.
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How it all started, through his dad, co-founder of Milwaukee Bucks, him answering the phone at...
2022-10-061h 39
The Sports Entrepreneurs Podcast by Marcus LuerGagan Palrecha, ”Sports NFT’s & More”Today, I am talking to Gagan Palrecha, the CEO of NFTSTAR, a new Bay Area startup in the NFT sports space. Palrecha is an engineer by training and has been fascinated by sports & music since his youth. We cover some of the stops across his career, the build-up to his current role, including time at Dapper Labs as VP of Operations. We go deep into the blockchain, crypto, NFTs, Web 2.5 to 3.0, the metaverse, digital stadium, play-to-earn, and many more current buzzwords and of course, his vision for NFTSTAR.Â
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Palrecha grew up playing sp...
2022-09-021h 00
The Sports Entrepreneurs Podcast by Marcus LuerDamian Willoughby, ”Talking Football & Esports”Damian Willoughby, turned his passion for football, playing in his youth in the UK, then NCAA football to spending his career across Rangers FC, Chelsea FC, Manchester City and the City Football Group till his current and most recent role at EA (Electronic Arts) in Esports. Listen and learn from his experiences at some of the biggest Football brands and now at EA.
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Key Highlights
From playing youth Football in the UK, to NCAA “soccer” and getting his MBA at University of Liverpool in Football
Leading to his first first role in Rangers FC, leadin...
2022-08-031h 25
The Sports Entrepreneurs Podcast by Marcus LuerSandy Brown, ”American Sports Broadcasting Nomad”Sandy Brown, another true American Sports Nomad, especially in the Media and Broadcasting space. Listen to amazing stories of Sandy’s globe trotting career around the world from ProServ, NBA, ESPN/Star Sports, Univision, ONE World Sports and more.
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Key Highlights
Growing up playing tennis, made connections through his Tennis Club in Delaware
How he got started at ProServ, first meeting with Donald Dell, driving his limo around the airport
Dennis Spencer one of his early mentors (shout out to one of the nicest guys in the industry)
Pro-Serve, top roster of Tennis and NBA...
2022-06-211h 21
The Sports Entrepreneurs Podcast by Marcus LuerScott Levy, ”NBA Globetrotter”Scott Levy, a globetrotting senior US sports executive with a stellar resume and decades of achievements in the NBA. Get an inside scoop into the growth of the NBA internationally, and Scott’s role and journey over more than two decades with the organization.
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Passion for traveling inspired early after University, starting in the advertising world with Y&R and McCann-Erickson in New York City with a goal to combine his passion with work
Joining the NBA in 1996 working in marketing and moving in Media and international television distribution
His first decade at t...
2022-06-071h 20
The Sports Entrepreneurs Podcast by Marcus LuerOli Slipper, ”Streaming Pioneer”Oliver Slipper, a true British Sports Entrepreneur, best known for his role building PERFORM (now Stats Perform) and now the Executive Chairman of Pitch International.  Lots of great insights into Perform’s business model and his follow up moves as an Entrepreneur with Head Ball and PickGuru to his current role at Pitch International, a leading sports media rights agency in the UK.
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From playing Cricket to his first job at Accenture. Why athletes bring unique attributes to the business world and learning on the job at Accenture.
NTL, first project in sport...
2022-04-131h 10
The Sports Entrepreneurs Podcast by Marcus LuerPhilipp Grothe, ”Football Focus”Philipp Grothe, best known as the co-founder and driving force behind the KENTARO agency in the UK, a true pioneer and entrepreneur in the sports business over the past 20+ years.  Great stories from Philipp’s career across UFA, IMG, KENTARO and what he is doing now.
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Key Highlights
Early days, coming out of Law School in Hamburg, Germany, lots of side hustles, own Ad agency, a Band, running two clubs, etc
First job, UFA Sports, part of Bertelsmann Group in Germany, second largest Media group in the world at the time
Competition with Kirch Medi...
2022-03-231h 25
The Sports Entrepreneurs Podcast by Marcus LuerPatrick Mouratoglou, ”The Coach - Going NFT”Special Edition with Patrick Mouratoglou, the #1 Tennis Coach on his new NFT project – “The Coach”
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Quick check in since we last spoke on the previous Sports Entrepreneurs Podcast, new project in Malaysia, etc
“The Coach” - Patricks’ new NFT project – creating an exclusive Club of 2,000 Tennis fans and Web3.0 enthusiasts
The Concept - different levels of rarity (Warm up, The Match, The Celebration) – total only 2,000 NFTs
Wide range of benefits, special coaching sessions, one-on-one interaction with Patrick, future pro players, bringing fans, players and Web3.0 enthusiast together and access to future opportunities of projects Patric...
2022-03-1717 min
Eventful Lives#74. £100M Sports Promoter - Marcus LuerDespite occasionally rubbing World Famous Man-Mountains up the wrong way, Marcus Luer has carved out an incredible role for himself within the TV Licensing world. He’s a proper sports entrepreneur.Through his business he’s worked on television deals for every sport from football, to golf, and professional wrestling to tennis. His audience covers 3.5 billion people, and he oversees hundred million dollar agreements involving some of the biggest sporting brands in the world. This episode is filled with great stories and huge business. It’s a fascinating insight behind the scen...
2022-02-2344 min
The Sports Entrepreneurs Podcast by Marcus LuerRalf Reichert, ”Gaming/Esports Made in Germany”Ralf Reichert, is considered a founding father of the Gaming/Esports industry, having shaped the industry for the past 20 years as an Entrepreneur. We are unpacking the early days of ESL Gaming and off course the current state of play and plans for the future. Recording from my hometown in Koeln (Cologne), Germany. Happy holidays everyone.Â
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Key Highlights
Growing up in Oberhausen, the “honest” Coal mining part of Germany with two competitive brothers
Great learning from his apprenticeship at a BWM dealership while studying in Essen
How SK Gaming started in 1997, by his brother. 1999 connecting...
2021-12-311h 07
The Sports Entrepreneurs Podcast by Marcus LuerBen Smith, ”Wealth Management for Athletes”Ben Smith, a chartered financial planner for the past 10 years, is on a mission to educate young athletes about wealth management, proper financial planning and goal setting. Very important messages for anyone dealing with young athletes and of course for athletes themselves. Listen and learn. (The Podcast was NOT sponsored by FLM)
Disclaimer: No financial advise or recommendations are given. The Podcast is purely highlighting options available.
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How Ben got into the industry and how childhood lessons shaped his career path and mindset about investing
Chartered Financial Planner, help clients mak...
2021-12-0847 min
Anesthesia Patient Safety Podcast#75 The Luer of Anesthesia Patient Safety: Part 2Welcome to the next installment of the Anesthesia Patient Safety podcast hosted by Alli Bechtel. This podcast is an exciting journey towards improved anesthesia patient safety.Join us for the exciting conclusion to our two part series on Luer connections. Today, we review the article “Managing Luer Connections” by Bruce Hansel. We dive into strategies for making, managing, and monitoring luer connections to help keep patients safe. © 2021, The Anesthesia Patient Safety FoundationFor show notes & transcript, visit our episode page at apsf.org: https://www.apsf.org/podcast/75-the-luer-of-anesthesia-patient-safety-part-2/
2021-12-0814 minAnesthesia Patient Safety Podcast#74 The Luer of Anesthesia Patient SafetyWelcome to the next installment of the Anesthesia Patient Safety podcast hosted by Alli Bechtel. This podcast is an exciting journey towards improved anesthesia patient safety.We are luring you into the October 2021 APSF Newsletter. Join us for a Rapid Response to questions from our readers show. To kick things off, we are reviewing a case of air entrainment during aspiration of an extension set connected to a central venous line related to the Luer device. We continue with a review of this simple device and a reminder to stay vigilant to prevent leaks, disconnections, and misconnections a...
2021-12-0112 min
The Sports Entrepreneurs Podcast by Marcus LuerChris Lencheski, “Motorsports in the Blood”
Chris Lencheski, also better known as “SKI” in the industry is a true serial sports Entrepreneur from his early days around the Atlanta Olympics to his very successful years across global motorsports.  SKI & Company left its mark on the industry on many levels and Chris till today continues to shape the industry. Great insights and learning from his own businesses to the various groups he worked with over the decades (Comcast Spectacor, TPG Speciality Lending, MyyTake India), including an interesting opinion on what happened to MP & Silva. Listen and learn.   Â
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Key Highlights
Starting at The Easton Events...
2021-11-261h 41
The Sports Entrepreneurs Podcast by Marcus LuerMichel Masquelier, ”From Intern to Chairman - 35 years at IMG”Michel Masquelier had an incredible career with IMG over 35 years starting as an Intern and finishing as the Chairman of IMG Media and SNTV. Over that time he had the privilege to work with and learn from the charismatic owners from Mark McCormack, Ted Forstmann to Ari Emanuel at the end. Pioneering a variety of new innovations and setting up new business units over his tenure. Fascinating stories of an amazing career. Also check out Michel’s new book “This is not a Dress Rehearsal” for more.
Link to the book: http://getbook.at/NotADressRehearsal
Instagram: https://ww...
2021-11-101h 18
The Sports Entrepreneurs Podcast by Marcus LuerHide Arai, ”Japanese Influence in Sports”From his two decades with DENTSU Sports to now 17 years with FIFA, Hide Arai has been at the heart of the Japanese presence in sports marketing globally for decades. Great stories and insights into the Japanese Advertising Giant’s influence in global sports for the last 40 years, driven by the emergence of Japanese super brands. And a short discussion about FIFA’s state of play, with several sensitive topics appropriately edited.  Â
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Key Highlights
How it all started in the mid 80s, producing Japanese TV commercials at Dentsu Advertising
Dentsu’s first foray into sports marketing s...
2021-10-281h 04
The Sports Entrepreneurs Podcast by Marcus LuerMurray Barnett, ”Media & Sponsorship Unpacked”Great stories and learning from Murray Barnett’s illustrious career across NBA, ISL, World Rugby and F1 to turning entrepreneur with his own boutique consulting agency during the pandemic. Lots of wisdom and great sharing from his journey over the past 2 decades.
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Starting at Orbit, Satellite TV space in Rome, Italy and some Italian House MusicÂ
From Rome to Budapest to the NBA Europe in Paris – plan, plan and plan again – amazing level of detail, great lessons from David SternÂ
Lessons from being at ISL Marketing for the final years of the agency ha...
2021-10-071h 10
The Sports Entrepreneurs Podcast by Marcus LuerStephane Schindler, ”Game Changer”Stephane Schindler, another French industry veteran who has left his mark across the sports world and in particular with CAA Eleven which changed the face of UEFA’s National Team competitions and commercial structures. Lot’s of great stories and details in our discussion. Enjoy. Â
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Key Highlights
Starting as Intern at EUROSPORT, early days of cable TV in Europe
Next stop Canal+, Head of Sports Acquisition of sports rights, Sport+ and Jerome Valcke connection
Connecting with all the major rights holders during the role – early days of Sportel Monaco
Joining IMG Media in France in 2000, ...
2021-09-241h 24
The Sports Entrepreneurs Podcast by Marcus LuerAndrew Croker, ”Mr Chairman”Andrew Croker, Chairman of multiple enterprises and one of the most outspoken sports Entrepreneurs hailing from the UK. Fun and colorful deep dive into Andrew’s 40+ years in the industry from his days following his dad around Football club board rooms to successfully launching Perform, the Global Cycling Network and getting Hawk-Eye into Football.
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How it started, back in ancient history in 1973, his father becoming the General Secretary of the English FA
Opening doors and hanging out with his dad in Football club board rooms and socializing with everyone in sports
Joining BSB...
2021-09-111h 10
EspondiCastEpisodio 3 - Coni Lüer y Dra. Marcela Gallo / SexualidadNos acompaña Constanza Lüer con su testimonio, y la Dra. Marcela Gallo Fernandez (sexóloga), quién contestará todas nuestras preguntas respecto a vivir la sexualidad teniendo espondilitis. Cómo vivir con dolor, tomar medicamentos, y otras complicaciones relacionadas con la espondilitis tiene un impacto en el deseo sexual, disfunciones sexuales comunes en personas con espondilitis, estrategias para tener una vida sexual placentera y cuándo consultar con sexóloga.
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Send in a voice message: https://podcasters.spotify.com/pod/show/uraidah-arratia/message
2021-08-241h 03
The Sports Entrepreneurs Podcast by Marcus LuerJohn West, "Power of Influencer Content"John West, a serial entrepreneur across multiple businesses before getting into the exciting world of Sports content, influencers and social media platforms.  Started Team Whistle in 2009 after several years of figuring out his next move. Recently partnered and merged with Eleven Sports. Learn about his entrepreneurial journey and amazing stories of how he build a company that now has over 4 billion impressions per months across over 1,600 “Channels” of influencers and online personalities. Â
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Key Highlights
Early days as entrepreneur in environmental engineering business in his early 20s – company still around till today
Getting a Harvard MBA while w...
2021-08-191h 00
The Sports Entrepreneurs Podcast by Marcus LuerHarpreet Singh Rai, "Wearable Health And Wellness"Harpreet Singh Rai, the CEO of OURA Health Ltd, a Finish company which is making a huge splash in the wearable health and wellness space through its smart ring product. He shares his stories how he became involved in the business and where he is planning to take it. Great stories on how the product works and the benefits behind it, to the future growth and plans of the business.  Â
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Coming out college wanting to be an engineer, spending his first 10 years in the financial world on Wall Street, including Eminence Capital, multi...
2021-08-0550 min
The Sports Entrepreneurs Podcast by Marcus LuerTerrence Burns, "Olympic Marketing Unpacked"Terrence Burns is best known as the “Bidding Guy” (in his own words), having supported and worked on more successful Olympic bids than anyone else in the industry. Lots of great stories and learn from his incredible experiences at Delta Airlines (which inspired several books) to working with sponsors and brands across the world. Great insights into the Olympic Games, from bidding processes and how it has changed, to branding the Games, to emotions which describes what the Rings mean to people. Enjoy the history lesson of the Games while watching the Tokyo Olympics 2020-21.  Â
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2021-07-281h 31
The Sports Entrepreneurs Podcast by Marcus LuerPatrick Mouratoglou, "The Coach"Patrick Mouratoglou, also known as “The Coach”, currently the most influential coach in tennis, sharing his incredible journey with us, starting with his difficulties in his childhood to overcoming them and turning his passion for Tennis first into a business (Academy) and then into a profession (Coach). Amazing stories and incredible learning on multiple levels.  Best warm up story ever on the Sports Entrepreneurs Podcast. I am certain you will enjoy it. Â
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Key Highlights
Early childhood stories and challenges (from low self esteem and panic attacks) and the lessons from it
Winning the fight against...
2021-07-201h 04
The Sports Entrepreneurs Podcast by Marcus LuerGiampiero Rinaudo, "Sports Tech, Made in Italy"Giampiero Rinaudo, a passionate Italian sports tech Entrepreneur, Founder & CEO of Deltatre. Being the CEO for the past 35 years, managing the growth over three decades with now a team of over 1,000 technologists, designers, and innovators across the world who are driven by a passion to change the way the world consumes content.Â
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Key Highlights
How it started, at the young age of 20 as a student, started to work part time in “timing support” with Olivetti – in Alpine Skiing and F1 Â
In 1986, Deltatre was born, with three partners – continuing to service Olivetti in result and timing syst...
2021-07-011h 24
The Sports Entrepreneurs Podcast by Marcus LuerClive Bowen, "Racing Resorts"Clive Bowen is a man truly shaped by his early career experiences; from his days at Rolls Royce to his years working with a large Saudi group before entering into the world of motor racing and him emerging as a world leader in building Racing Resorts around the world:
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Key Highlights
Studying mechanical engineering and landing first job at Rolls Royce (Aerospace)Â
Moving on to Wright Machinery (PPM). Amazing experience serving clients in Middle East – commencement of project management responsibilityÂ
Middle East stories from late 80s. A territory which changed dramatically each year for 20 years...
2021-06-171h 15
Der Allgäu PodcastGemeinsamer Naturschutz: Umweltbildnerin Roswitha Lüer über Nachhaltigkeit und Bildung im Tourismus„Natur ist nie langweilig“ – wie das Allgäu mit einem Netzwerk ohne Zeigefinger den respektvollen Umgang mit der Natur in der Region fördert.
Mit SinnBildNatur verwirklicht Umweltbildnerin Roswitha Lüer ihre Vision, Natur und Menschen zusammen zu bringen. Dafür engagiert sie sich im Netzwerk „Umweltbildung und naturnaher Tourismus“, denn auch im Allgäu geht Naturschutz nur gemeinsam. Wie Tourismus ein Motor für Nachhaltigkeit sein kann, warum Verständnis besser als Verbote ist und weshalb Vernetzung die sinnvollste Antwort ist –Einblick in die Arbeit einer Umweltbildnerin im Allgäu.
Weitere Infos:
natur.allgaeu.de
www.sinnbildnatur.de...
2021-06-0725 min
The Sports Entrepreneurs Podcast by Marcus LuerJoachim Hilke, "From Hamburg To The World"Joachim Hilke, is a German sports marketing Veteran with an colorful career across NFL Europe, UFA/Sportfive early growth story, HSV (Hamburg Football Club) and now with Fanatics in Europe. Lots of great stories on how the NFL started in Europe and the challenges around it, to an insider look into German Football Club thinking and off course a deep dive into Fanatics’ amazing online merchandise retail business globally. Enjoy.
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From his College thesis to the first job at the NFL Europe with Rhein Fire - great stories how the League and team s...
2021-06-021h 17
Osterbegegnung der Jungen AktionDr. Jörg LĂĽer: "Die Leute denken nicht viel ĂĽber die Menschenrechte nach."/ "LidĂ© o lidskĂ˝ch právech tolik nepĹ™emýšlĂ"Unser heutiger Gesprächspartner ist der GeschäftsfĂĽhrer von "Iustitita et Pax", Dr. Jörg LĂĽer. Es geht um Fragen zum Thema Menschenrechte: Wann darf man diese auĂźer Kraft setzen? Wie ist die Situation in Deutschland und Europa? Was tut die Kirche zum Schutz der Menschenrechte? Und wie hängen die Menschenrechte mit den Coronaimpfungen zusammen?Dir gefällt diese Folge? Teile sie mit deinen Freunden! FĂĽr die tschechisch-sprachigen und diejenigen, die lieber lesen als hören, haben wir die Transkription und die Ăśbersetzung auf unserer Webseite unter: Podcast Transkriptionen (junge-aktion.de)
2021-05-2829 min
The Sports Entrepreneurs Podcast by Marcus LuerRicardo Fort, "Sport By Fort"Ricardo Fort spent his incredible career on the "brand side" of the business, deploying hundreds of millions of sponsorship and advertising dollars for the likes of Coca-Cola and VISA to name a few.
Great deep discussion about his views on sports as a platform from the perspective of a true "Advertising Man" who has worked with some of the biggest sports sponsors in the world.Â
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Key Highlights
From studying Civil Engineering to realising that marketing was his calling at Unilever.
FMCG space, great place to learn marketing, brands spending big dollars
His drea...
2021-05-191h 17
The Sports Entrepreneurs Podcast by Marcus LuerMark Pannes, "From Basketball To Football"Mark Pannes is a highly accomplished US sports executive with an incredible career across the US and Europe, from his early days at the New York Knicks, to leading a large European Football Club (AS Roma) on behalf of a US Owner and learning the inside workings of one of the largest Banks in the world (HSBC Private Bank). Mark has accumulated a wealth of knowledge and his views are well heard (through his own Podcast/Clubhouse talks) and respected in the industry. With the European Super League “fiasco” just over when we spoke, we off course took a good...
2021-05-051h 18
The Sports Entrepreneurs Podcast by Marcus LuerPaul Berger, "Middle East Sports Stories"Paul Berger is a true Middle East insider, having been based in Dubai, UAE for nearly three decades and done it all from advertising, motorsports, helping to build the Dubai Autodrome to now running EMEA for the Arena Group, one of the leading temporary event structures groups in the world for sports, music, exhibitions to cultural events. Â Â
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Key Highlights
Paul’s early days in Advertising in the UK and his route to Dubai. BBDO took him to Dubai.Â
From Advertising to Karting – setting up his first business (Leisure Karting) in Dubai – great stories (races in Oman, B...
2021-04-191h 06
The Sports Entrepreneurs Podcast by Marcus LuerHrish Lotlikar, "The Superworld of NFTs"Hrish Lotlikar is a living example of a successful digital nomad Entrepreneur. A former Investment Banker turned VC, turned Tech, Blockchain and Crypto Entrepreneur. Besides covering Hrish's amazing career we take a very close look at his latest venture "Superworld", the relevance to sports and the connection to NFTs, the currently hottest trend in the Crypto and sports, music, arts IP (Intellectual Property) world.Â
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From High school to Navy Reserved Officer and Surgical Technician removing eyesÂ
Pursuing Triple Degree (MBA, MPH, MD) in graduate school then taking him into Management Consulting and Inv...
2021-04-081h 04
The Sports Entrepreneurs Podcast by Marcus LuerSophie Goldschmidt, "From Tennis, Basketball, Rugby to Surfing"Sophie Goldschmidt, has been recognized as one of the most influential/powerful Women in sports by multiple publications/organizations from Forbes, Adweek, Leaders in Sport, Sports Business, etc, working across the globe in leadership and senior positions from the WTA, NBA, England Rugby to the World Surf League. All very different sports, with different opportunities and challenges along the way. Great stories and learning from her exciting career over the past 20 years.
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Key Highlights
Journey from Baylor University playing NCAA tennis and landing at Adidas USA in Portland
Working in the Adidas Tennis division, Indian Well...
2021-04-011h 02
The Sports Entrepreneurs Podcast by Marcus LuerFrederico Pena, "Brazilian Football"Frederico Pena, better known as Fred is a "Jerry Maguire" inspired Brazilian Sports agent, working across Brazilian Football for 20 years, including many years with the leading Agency, Traffic. Great inside look into Brazilian and South American Football, the rise and demise of Traffic and how we worked together in Asia.Â
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Key Highlights
How the movie "Jerry Maguire" and Brazil winning the 1994 World Cup in the US inspired his career path
The Mueller Sports Group and Jeff Slack saved him from a boring Banking job
Working on due diligence for Mueller Sports Group and Hicks & Mu...
2021-03-231h 32
The Sports Entrepreneurs Podcast by Marcus LuerAndreas Heyden, "Football Gone Digital"Andreas Heyden, is a German web/digital native, learning from the tough times of the dotcom boom/bust days and the 2008/09 global financial crisis and now leading Digital Innovations at the Bundesliga (DFL - German Football League).  Great insides into the Digital innovations and projects of one of the leading Football Leagues in the world, which also aims to be the most innovative Football League in the world.  Plenty to learn for anyone in this space. Listen closely.
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Early days in Andreas’ career and how that leads to his roles in the digita...
2021-03-121h 00
The Sports Entrepreneurs Podcast by Marcus LuerJeff Slack, "From MJ To Football & F1"Jeff Slack, the new Managing Director of the Aston Martin Cognizant F1 team is a highly respected American Sports Executive with a truly global CV, having worked at Pro Serve & FAME in the US, Wassermann Media and IMG in the UK, Inter Milan in Italy and a few others in between besides running his own agency the last few years out of London. His unique experiences are bar none across the globe and he is excited over the new chapter and challenge in F1. Listen carefully and learn.  Â
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Key Highlights
Early days at Pro-Serve (Donal...
2021-03-041h 03
The Sports Entrepreneurs Podcast by Marcus LuerBernard Stewart, "ESPN - An Insider's Story"Enjoy our deep dive into the world of ESPN the "worldwide leader in Sports" through Bernard Stewart's eyes and stories.Â
Bernard has had an illustrious career at ESPN for 30 years, from the early days of the truly first Sports Network in the world to overseeing its expansions globally and many other roles. Learn how ESPN started, expanded, the challenges and growth stories told by a true insider.
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Key Highlights
Coming out of College and Air Force teaching Film and starting independent projects in TV & Movie Production
Start working at a Capital City co...
2021-02-251h 47
The Sports Entrepreneurs Podcast by Marcus LuerJohn Gleasure, "Sports Media Distribution - from Betting to OTT"John Gleasure has been on the forefront of sports media distribution from his early days in BskyB to the dotcom boom days of Sportal to launching 3G applications for Hutchison Whampoa. And then starting Inform with a group of fellow sports executives 15 years ago which turned into PERFORM and now DAZN (the leading Sports OTT platform globally). Incredible journey and learning along the way.Â
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Key Highlights
Playing some decent football can get you a good job, ask John. Â His early days at EMI MusicÂ
BskyB, learning the ropes in the cable industry, Marketing Manager for...
2021-02-111h 26
The Clifford Chance PodcastKartellrechtsupdate: Fusionskontrolle im Rahmen der 10. GWB-Novelle (mit Dr. Dimitri Slobodenjuk, Caroline Scholke und Johannes LĂĽer)Die 10. GWB-Novelle bringt auch einige Ă„nderungen in der Fusionskontrolle mit sich. In diesem Kartellrechtsupdate diskutieren Counsel Dr. Dimitri Slobodenjuk, Senior Associate Caroline Scholke und Associate Johannes LĂĽer unter anderem ĂĽber die Anhebung der Inlandsumsatzschwellen und deren Auswirkung auf die Transaktionspraxis.
2021-02-0800 minThe Clifford Chance Germany PodcastKartellrechtsupdate: Fusionskontrolle im Rahmen der 10. GWB-Novelle (mit Dr. Dimitri Slobodenjuk, Caroline Scholke und Johannes LĂĽer)Die 10. GWB-Novelle bringt auch einige Ă„nderungen in der Fusionskontrolle mit sich. In diesem Kartellrechtsupdate diskutieren Counsel Dr. Dimitri Slobodenjuk, Senior Associate Caroline Scholke und Associate Johannes LĂĽer unter anderem ĂĽber die Anhebung der Inlandsumsatzschwellen und deren Auswirkung auf die Transaktionspraxis.
2021-02-0800 min
BEHIND CLOSED DOORS PODCASTTHE LUER BASHERS - PART ONECheck out part one of our interview with former hull city striker Greg Luer.Â
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Here we talk all things professional football life, top 10 moments in football and the high's and lows of the beautiful game.Â
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enjoy!!
2021-01-2932 min
The Sports Entrepreneurs Podcast by Marcus LuerLucien Boyer, "Championing French Sports Globally"Lucien Boyer, a rock star with a French accent in the world of Sports marketing, with an amazing career and stories to back it up. Enjoy our journey through Lucien’s career across France, Australia and the UK, from the America’s Cup to FIFA World Cup and Coca-Cola to Louis Vuitton. Lucien has leveraged the power of major global competitions and major commercial partners throughout his career. Enjoy the stories and the learning.  Plenty of it.
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Key Highlights
As a student getting involved in raising money for the French Challenger’s Boat for the Americ...
2021-01-281h 38
The Sports Entrepreneurs Podcast by Marcus LuerCraig Thompson, "Champions League And Beyond"Craig Thompson has been on the forefront of Sports Marketing across the globe for over 30 years. We are taking a close look into his remarkable career with a deep dive into his role as a Founding Member of TEAM Marketing and the creation of the UEFA Champions League in the early 90s. Amazing stories and lots of great learning as always from a true veteran of the industry.
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Key Highlights
From professional Beach Volleyball in California to Lausanne, Switzerland with FIVB and not a happy start/ending
Next stop FEI (Equestrian) leading him to IS...
2021-01-221h 22
My Worst Investment Ever PodcastMarcus Luer – Do Not Go Global Before You Test Your Product LocallyMarcus Luer is Asia’s #1 Sports Marketing Entrepreneur and the Group CEO of Total Sports Asia (TSA), Asia’s global sports marketing agency, which he founded 23 years ago in Kuala Lumpur, Malaysia.Marcus is a sought-after industry expert and speaker and has been featured on CNBC, BBC News, Bloomberg Asia, regularly presents at major global sports conferences, and has contributed to many international newspapers and industry magazine articles. He recently launched his Sports Entrepreneurs Podcast series featuring top sports executives and entrepreneurs from around the world. “Pivoting is important, but I think you also go...
2021-01-1928 min
The Sports Entrepreneurs Podcast by Marcus LuerAndrew Craig, "40 Years Of Olympics & Racing"Andrew Craig, is a true industry veteran, from being an early executive member of ISL Marketing to rising to Deputy CEO, to leading CART as their CEO to a successful IPO, before spending the last 20 years as Consultant with his own business (The Craig Company) across successful Olympics Bids, International Sports Federations and motorsports.
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Key Highlights
His early days, getting started at Nestle as a Sales Executive in the 70s before moving into the Advertising world and starting his first agency in PR & Marketing
Early involvement in motorsports and with Adidas
Which turns out t...
2021-01-141h 21
Podcasten uten navnAnn Helen fra "røde luer" kom innom og fortalte hva hun driver med.Ann Helen, "Røde luer" er programleder og en av arrangørene av markeringene for "frihet fremfor frykt" hver lørdag foran Stortinget. Hun forteller blant annet hvordan gruppen Røde luer har vokst seg til en stor familie full av flotte mennesker der man tar vare på hverandre i en ofte tung Corona-hverdag. Og hun oppfordrer folk fra hele landet til å komme på markeringene som hun beskriver som fredelige sammenkomster.
2021-01-131h 12
The Sports Entrepreneurs Podcast by Marcus LuerPete Vlastelica, "Internet Entrepreneur Turned Esports League Builder"Pete Vlastelica is a true product of the Internet and Silicon Valley boom era, studying in Stanford in the late 90s and later getting an MBA at Berkeley.  From his entrepreneurial exploits building, growing, raising funding and eventually selling Yardbarker to FOX Sports to his most recent role as President & CEO of Activision Blizzard Esports (including Commissioner of the Overwatch League), building the Overwatch and Call of Duty Franchise Leagues. Incredible stories and insights into his illustrious career and close up look into the world’s first franchise Esports Leagues. Â
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Key Highlights
Coming out of Sta...
2021-01-071h 29
The Sports Entrepreneurs Podcast by Marcus LuerSeth Berger, "A Coach at Heart - from AND1 to Sixers Innovation Lab"Seth Berger has seen it all, took the risks as an Entrepreneur, build an iconic brand in the process (AND1), sold the business, with success and failures along the way. He shares his amazing stories here with us with a smile and laughter. The Sixers Innovation Lab gives him now the playground to follow his passion, being a Coach at heart. Listen and learn. Tons of incredible Entrepreneurial lessons in here.
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Key Highlights
How it all started - coming out of Wharton Grad School - AND1 Database Marketing business early days...
Great Entrepreneurial start up stories not to be missed
Th...
2020-12-301h 08
The Sports Entrepreneurs Podcast by Marcus LuerDrew Sheinman, "Private Equity With a Heart"Drew Sheinman’s career is a 40 year smorgasbord in the world of sports, sports marketing, entertainment and now Private Equity from MLB, MSG, Coca-Cola, Breeders Cup, Endeavor to now Brand Velocity Partners.  Incredible journey from the humble days of a management trainee in the MLB in 1979 to now running his own Private Equity partnership. As always, enjoy listening and learning.
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Key Highlights
Starting his career as one of the first Management trainees in the MLB
Baltimore Orioles stories, working with new ownership, winning the World Series in 1983
Next stop New York Mets, as a Yank...
2020-12-191h 04
The Sports Entrepreneurs Podcast by Marcus LuerChris Smith, "Gaming/Esports 101"Chris Smith, a true Gaming/Esports expert turned Entrepreneur based in Australia. We are going BIG into Esports & Gaming, learning from Chris’s background and then a deep analysis into the difference between Esports and traditional sports, including detailed discussions on numbers and revenues for Gamers and Influencers.
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Key Highlights
Early days, pathway into the industry, turning his passion into a career, started as a player in a top four team in Australia (playing Battlefield, CSGO) Â
Commentating on games, promoting LAN Parties – connecting into the industry through various roles, learning the different parts of the in...
2020-12-051h 15
The Sports Entrepreneurs Podcast by Marcus LuerClaude Ruibal, "40 Years of Learning in Sports"Claude Ruibal is another true Legend in our industry, with nearly 40 years across multiple major companies and roles over his career. It’s a bit longer than the usual podcast as it was impossible to put four decades of incredible experiences in the usual 60 min. Hang in there, it’s worth every minute, learn from his stories, from his early days at the LA 84 Olympics to his roles at ISL, Coca-Cola, Universal Sports Network, YouTube, Infront to now consulting with start-ups.
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Key Highlights
Early days, out of law school, getting involved in the LA 84 Olympics...
2020-11-271h 44
Female Startup ClubInnovating in skin tech and inventing a new product from scratch, with La Luer Founder Nicole ChauJoining me on today’s episode of the show is the founder behind a company called La Luer. Nicole invented a skin tech product called the Mira device - and my goodness - you’ll never need to pay for a facial again. La Luer was born out of Nicole’s need to develop a solution to maintain healthy skin while working long hours. She struggled with dullness, blemishes and uneven skin tone. From thousands of topicals and hundreds of at home tools, to 10-step skin care routines and in-office treatments, Nicole was overwhelmed with all the...
2020-11-2651 min
The Sports Entrepreneurs Podcast by Marcus LuerMichael Broda, "From Eastern Europe to Esports"Michael Broda originally from Cologne, Germany (my hometown) is now building an Esports Group from Prague, Czech Republic. Insiders know that Eastern Europe is a hot bed for start-ups with smart tech entrepreneurs in the region. Michael plays both across his native German-speaking markets and Eastern Europe and is now looking to conquer the world with ESPL, a new gaming platform for the casual gamer. Lots of great insights into the Esports ecosystem and tech side of the business. Enjoy.    Â
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Key Highlights
Michael’s early days being a Banker in Commerzbank Cologne, at that time it was...
2020-11-131h 00
Unofficial Partner PodcastE121: Marcus LuerWe’re talking about the various sports markets across Asia today with one of the region’s highest profile entrepreneurs, Marcus Luer, who founded Total Sports Asia as a 28 year old in 1997 based Kuala Lumpur, Malaysia. Since then the business has generated $500million in commercial revenue for its portfolio of clients including Premier League Football Clubs, Formula One teams, WWE, US Open Tennis and a host of Olympic Sports Federations. Beyond that however, it’s a story about the ups and downs in the life of a serial entrepreneur in a region that has seen financial crises and pandemics come and go...
2020-11-0654 min
The Sports Entrepreneurs Podcast by Marcus LuerAlex Dreyfus, "From Poker, Online Betting to Fan Token"Alex Dreyfus, originally from France, now living in Malta, one of the betting and Blockchain hubs of the world. Alex is a true serial “net-preneur”, having started several internet related businesses, exited some successfully and struggled with some others. We are diving deep into the world of Blockchain, Tokenization (Club Token) and his current platform Socios.com powered by ChiliZ.  Alex, is raw, open and shares it like it is (enjoy the colourful language).
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Key Highlights
Started off as a computer geek in his hometown in France, first computer at the age of six and bu...
2020-11-0559 min
The Sports Entrepreneurs Podcast by Marcus LuerPatrick Murphy, "From Dublin to Taking Over Asian Football"Patrick Murphy's fascinating career path, took him from selling door to door Junk Mail in Dublin to working in Newscorp in Hong Kong, TEAM Marketing in Switzerland and back to Hong Kong to now managing one of the largest Sports IP in Asia, the Asian Football Confederation’s commercial rights through his new partnership (FMA). Great stories and lots of insights into the future of Asian Football.
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Key Highlights
Getting started by selling Junk Mail in Dublin after school (1984-85) – door to door sales
His decade in the TV world, from ITV in the UK to...
2020-10-311h 05
The Sports Entrepreneurs Podcast by Marcus LuerRazlan Razali, "From Hosting F1 To Leading A MotoGP Team"Dato Razlan Razali is living his childhood dream from running Sepang International Circuit (SIC) for over a decade, hosting F1 and MotoGP races and turning the loss-making facility into a sustainable business to turning his passion for motorcycling into being the Team Principal of the Petronas Yamaha Sepang Race Team which is taking MotoGP by storm the last two seasons and is on the verge of winning the Championship. Listen, learn and be inspired by his stories on how to build a successful Racetrack and how those learnings helped him to create a very successful MotoGP racing team.  Â
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2020-10-241h 17
The Sports Entrepreneurs Podcast by Marcus LuerRobert Müller von Vultejus, "From UFA, Lagardere To SPORTFIVE Again"Robert Müller von Vultejus has been on the forefront of Sports Marketing for decades, as would appear in many different companies, but in reality, these groups were often an “iteration” of previous legacy businesses. Operating for 25 years from Hamburg, Germany, Robert gives us a great inside look into all the companies and is now one of the key executives to take Sportfive 2.0 back to its glory days globally. Listen to his fascinating career and stories across UFA Sports 1.0, Sportfive 1.0, Lagardere, UFA Sports 2.0 to now Sportfive 2.0 again.
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Key Higlights
Robert's start into the industry, studied S...
2020-10-161h 06
The Sports Entrepreneurs Podcast by Marcus LuerChris Pepe, "Road to LA28"Chris is sharing stories of his illustrious career from being a founding executive member of Major League Soccer, to working at FIFA World Cups and Olympics at the client-side with Yahoo and VISA which has led him to his current role as the Chief Commercial Officer of the LA 2028 Olympics and the US Olympic & Paralympic Properties. With eight years out, it’s a long and interesting road ahead.
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Key Highlights
Accidental entry into sports, not the typical lawyer career path. Doug Logan, a client and first Commissioner of Major League Soccer got him involved in t...
2020-10-1155 min
The Sports Entrepreneurs Podcast by Marcus LuerOleg Butenko, "From Russia To Gaming"Oleg Butenko has an incredible life journey, coming to the US as a young boy from Kazakhstan and then moving back to Russia in his twenties to build hugely successful businesses there and now back in the USA for more. He is an extraordinary Entrepreneur and sees emerging trends before others and then goes after them like there is no tomorrow. From his huge success in building and selling tech businesses in Russia over 20 years to now building a new Gaming business in the US with a global focus. Listen, learn and be inspired.
Key Hi...
2020-10-021h 05
The Sports Entrepreneurs Podcast by Marcus LuerNigel Rushman, "From Major Events To Structured Visual Thinking"Nigel, has been around the block for nearly 40 years in our industry, and in his typical no-nonsense British style, delivers a masterclass in Events Operations, starting with his first event in the 80s to his role as Advisor of the FIFA World Cup 2022 Bid in Qatar. Nigel is a true entrepreneur who understands the value of working with tight budgets, putting his own money on the line and using “strategic thinking” as a key tool. Learn about “Structured Visual Thinking” and how Nigel uses this across many new projects around the world now.
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Key Highlights
His star...
2020-09-221h 00
The Sports Entrepreneurs Podcast by Marcus LuerDan Ghosh-Roy, "From Music to Fight Sports"From aspiring Music DJ, turned Music Executives working with some of the biggest labels and artist to Chief Digital Officer at the PFL (Professional Fighters League). Learning from the music industry and how platforms evolved and disrupted the industry and how that relates to sports now and how the PFL is leveraging the new trends to its advantage by launching its own OTT.   Â
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Key Highlights
From Liquid Audio, to Napster to EMI Music – the first decade in the music industry operations
Early learning, the power of data, if it’s not collected and recorded properly...
2020-09-0858 min
The Sports Entrepreneurs Podcast by Marcus LuerSeven Volpone, "From Musician to Entrepreneur of Sub-cultures"Seven Volpone is a true artist turned entrepreneur, from singer, songwriter to starting several businesses and now leading the Big Block Family Office and Sub-Nation to new heights across various “sub-cultures” from Esports, Gaming, Music, entertainment, Sports, etc.
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Key Highlights
Early days as music artist from Pop Rock to Country Harmony
We3Kings, the first business, created Music IP for TV shows, Sports teams Theme songs, brands, etc
From Hit TV Sitcoms to Green Bay Packers – G-Force – helping win the Super Bowl
Secret Futurist, looking at leading technology, and tech for the future , focused on...
2020-09-011h 00
The Sports Entrepreneurs Podcast by Marcus LuerRavi Krishnan, "From Australia to India"Ravi Krishnan is a true pioneer in Indian sports, from Australia with Indian origin, he was part of the team which set up IMG India 25 years ago and later on lead the organization. We take a good look into what has happened over those 25 years in Indian sports and where it is heading in the future, including his own venture Stepathlon. Enjoy the history lessons.
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Key Highlights
From being an inspiring youth tennis player in Australia to getting even more inspired reading an article about Mark McCormack and his route to get into IMG
Par...
2020-08-231h 07
The Sports Entrepreneurs Podcast by Marcus LuerJeff Marks, "Power of Contractual Obligated Income (COI)"Jeff Marks is a true Sports Entrepreneur, having started several agencies from an early age and now leading a “best in class” COI (Contractual Obligated Income) Agency which is breaking grounds around the world, including a recent huge deal with FC Barcelona to manage the branding of the Nou Camp Stadium and new facilities. Tons of learning and insights into the world of COI. Â
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Key Highlights
Early start during MBA days, Managing Director of a 2 Man Consulting business with his Professor. Stubhub story, the one that got away.
Started Sports Business Ventures, Venture Capital Pledged...
2020-08-1656 min
Der SPOBIS Podcast - über Sport, das Business und die Menschen, die es prägen#139 Marcus Luer: “500 Mio. Euro in 20 Jahren”Marcus Luer ist einer der erfolgreichsten deutschen Unternehmer im Sportbusiness. Seine Firma Total Sports Asia (TSA) hat in den vergangenen 20 Jahren über 500 Millionen Dollar Umsatz erwirtschaftet. Im...
Marcus Luer ist einer der erfolgreichsten deutschen Unternehmer im Sportbusiness. Seine Firma Total Sports Asia (TSA) hat in den vergangenen 20 Jahren über 500 Millionen Dollar Umsatz erwirtschaftet. Im SPONSORs-Podcast berichtet Luer über die unterschiedlichen Geschäftsmodelle  in den letzten Jahrzehnten, warum er glaubt, dass die Medienrechte der Premier League künftig sinken werden und wie er in den nächsten zehn Jahren eine Milliarde Dollar machen will.
2020-08-131h 06Der SPOBIS Podcast - über Sport, das Business und die Menschen, die es prägen#139 Marcus Luer: “500 Mio. Euro in 20 Jahren”Marcus Luer ist einer der erfolgreichsten deutschen Unternehmer im Sportbusiness. Seine Firma Total Sports Asia (TSA) hat in den vergangenen 20 Jahren über 500 Millionen Dollar Umsatz erwirtschaftet. Im...
Marcus Luer ist einer der erfolgreichsten deutschen Unternehmer im Sportbusiness. Seine Firma Total Sports Asia (TSA) hat in den vergangenen 20 Jahren über 500 Millionen Dollar Umsatz erwirtschaftet. Im SPONSORs-Podcast berichtet Luer über die unterschiedlichen Geschäftsmodelle  in den letzten Jahrzehnten, warum er glaubt, dass die Medienrechte der Premier League künftig sinken werden und wie er in den nächsten zehn Jahren eine Milliarde Dollar machen will.
2020-08-131h 06
The Sports Entrepreneurs Podcast by Marcus LuerGreg Economou, "Sport goes to Hollywood"Greg has had an incredible journey and with it great stories to tell from his Pro-Basketball playing days at Greek’s Olympiakos to launching his first Agency and selling it to SFX, working with David Stern at the NBA, joining Madison Square Garden, Guggenheim Media, Ticketmaster in senior roles to now bringing his passion for sports to Hollywood with game1. Listen, learn and get inspired.
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Key Highlights
From playing basketball at the University of Connecticut to going back to his roots with Olympiakos in Athens, Greek
SME Branding story, after re-branding “The Patriots” (no not thos...
2020-08-051h 06
The Sports Entrepreneurs Podcast by Marcus LuerRahul Sood, "Betting on Esports"Rahul Sood, founded VoodooPC, straight out of High School on his credit card and turned it into a global brand before selling it to HP. Next stop was launching Microsoft Ventures which lead to connecting with his now partner Karl Flores to start “Unikrn”, the largest Esports betting platform in the world.  Great deep dive into Rahul’s world, his passion for Gaming and Esports and why Unikrn will become the next Unicorn by building the future of digital gambling. Â
Key Highlights
Voodoo PC, from a passion project started in a garage to a global brand (n...
2020-07-2753 min
The Sports Entrepreneurs Podcast by Marcus LuerPatrick Sweeney, Fear GuruPatrick Sweeney’s, fellow YPOer, recent best selling book “Fear is Fuel” and his life experiences are perfect for the current state and level of “Fear” globally. We take a deep dive into Patrick’s sports career, his entrepreneurial success and off course the “brick” that hit him when he was 35 years old and changed his life. The Patrick Sweeney 2.0 version is a very different man on a mission. Incredible stories and learning inside.
Key Highlights
His early days as the “wimpy kid”, turned world-class rowing champion touring the world and the dream of winning an “Olympic Medal”
“Cou...
2020-07-1755 min
The Sports Entrepreneurs Podcast by Marcus LuerStacey Allaster, World Leader in TennisStacey is and has been truly a world leader in Tennis for 30 years, I call her the “First Lady of Tennis” but she felt that this should be reserved for a player like Serena Williams. That gives you a great sense of her character, always there to serve the game first and not out to take credit for the amazing work she has done over three decades. Enjoy the deep dive into the rise of the WTA Tour under her leadership, how she learned from David Stern’s playbook and hear how she is planning to host the US Open i...
2020-07-1053 min
The Sports Entrepreneurs Podcast by Marcus LuerPapa Massata Diack, African Sports EntrepreneurPapa Massata Diack is a true African Sports Entrepreneur from Senegal and has been involved in some of the biggest events and deals across the world of sports. He is no stranger to controversies and in this Podcast you will hear “his” side of the story. Listen and then you decide what you think happened in those IAAF corridors. Plus some great insights into the world of African sports. Enjoy.
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Key Highlights
His early days at ISL Marketing, projects in Qatar, South Africa across Football, Athletics, etc
Starting Pamodzi Sports Marketing & Consulting in 1997 with office...
2020-07-041h 09
The Sports Entrepreneurs Podcast by Marcus LuerAndrew Collins, Being a Laowai Entrepreneur in ChinaAndrew Collins, came to China as a true Laowai (Alien) and made it, building the biggest Sports Digital Media Consulting business in the country and is now taking it globally. Amazing stories of how he got started, stuck with it despite all the challenges and made it work.
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Key HighlightsÂ
How Andrew got started as an Entrepreneur winning a University competition and catching the China bug early
Never wanting a full time job, lessons from Jack Morton, sold his small retail business and decided to move to China Â
Dream was starting a publishing business (in C...
2020-06-261h 01
The Sports Entrepreneurs Podcast by Marcus LuerRainer Schuettler, From Top Tennis Pro to EntrepreneurRainer has lived the dream of any young boy/girl who grew up playing and loving the sport of tennis. From starting at the age of 10 to going Pro at 18/19, getting to a Grand Slam Final, cracking the top 5 ATP Tour ranking and retiring with an amazing career behind him at they age of 36 and then becoming an Entrepreneur by buying a license for an ATP event. Rainer has lived it and been there and is sharing his thoughts, emotions and learning from his amazing tennis journey.
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Key Highlights
Tennis professional by mistake – started playing at...
2020-06-2151 min
The Sports Entrepreneurs Podcast by Marcus LuerDr. Marcus Elliott, From Harvard Medical School to Entrepreneur in Applied Sports ScienceDr. Elliott gives us incredible insights into the world of Applied Sports Science and how this is a potential game-changer for athlete training, injury prevention and using big data to create a winning formula. This is “Moneyball” with human movement data. Anyone who is involved in managing a team, club or professional league needs to hear this and pay close attention.
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Key Highlights
His start after graduating from Havard Medical School, building a career track which didn’t exist
His days with the New England Patriots, how a doctor can win two Superbowl rings, by reduci...
2020-06-151h 06
The Sports Entrepreneurs Podcast by Marcus LuerDominik Schmid, FIFA in the 90s & its Legendary AgenciesDominik takes us back in time, what happened in the 1990s and early 2000 in World Football. How Fifa and its powerful agencies from ISL, Prisma to later Infront controlled the game and the commercial rights. And his trials and tribulations as an Entrepreneur. Fascinating stories, enjoy.
Fifa's report into ISL scandal is just window dressing:
https://www.bbc.com/sport/football/22355455
About ISL:
https://en.m.wikipedia.org/wiki/International_Sport_and_Leisure
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Key Highlights
Getting a job at the Goliath of Sports Agencies in the early 90s...
2020-06-0255 min
The Sports Entrepreneurs Podcast by Marcus LuerDavid Abrutyn, From Intern to US$ 700 Million in Dry powderDavid gives us a fascinating look into his amazing career from being an intern at the Washington Capitals to leading IMG's global Consulting Business to now being a founding Partner of Bruins Sports Capital and sitting on USD 700 million in Capital to invest. Enjoy the journey.
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Key Highlights
Early days, from internship at the Washington Capitals to the Sports Business Daily
Learning the business, how to sell, cold calling, building a network leads to the next opportunities at the NHL and then IMG
IMG – over 15 years building a new Consulting practise on the back of...
2020-05-2758 min
The Sports Entrepreneurs Podcast by Marcus LuerJohn Dykes, "Becoming a Brand - A Career in Front Of The Camera"John has been the voice and face of Football and in particular of the English Premier League for over a decade across Asia and the world. In this episode, we go in front of the camera and have a look at how John’s career took him from being a face/voice to becoming a “brand” himself. Great storytelling by the man with the smooth voice and of course great insights and learning for anyone who has an aspiration in this space and/or likes to learn what it takes to be in front of cameras.
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 Key Hi...
2020-05-201h 03
The MGCC® PodcastShortcast #009: Marcus Luer (Total Sports Asia)The global sports industry is a revenue machine. But what happens when sports events all over the world are not allowed to take place? We talk to Marcus Luer from Total Sports Asia TSA about the current situation and the future of his industry. Usually, he finds new revenue streams in Malaysia and Asia for English Premier League clubs and other sports organizations. But now he pivoted to provide equipment to beat COVID. Looking positive into the future he believes that the sports industry will recover even though the industry is losing billions of dollars right now.Â
2020-05-1109 min
The Sports Entrepreneurs Podcast by Marcus LuerMarcus Luer, From Two Decades of LearningThis time, I am sharing some of my stories of 27 years in the trenches of Sports Marketing, how I got into the industry and my 23 year journey as a Sports Marketing Entrepreneur in Asia. Hope you enjoy some of the stories and insights into TSA and our evolution as a company.
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Key Highlights
How I got started, from tennis in Cologne, Germany to University at TCU in the US
American Airlines experience, Â Official Airline of the FIFA World Cup 1994 (Concacaf Gold Cup)
First real job in Hong Kong with Asia Sports (World Sports Group – now...
2020-05-0427 min
The Sports Entrepreneurs Podcast by Marcus LuerUnmish Parthasarathi, Watching Cricket for a LivingUnmish talks us thru his 20 years of experiences and learning sitting on different sides of the table, from his time at agencies, rights holders and broadcasters.
Starting his career with TWI in the production space, great learning
Early days of New Media 1998-2000
BBC Days, developing new media platforms, more learning experiences
ESPN/Star Sports – developing new media platforms and services for broadcast clients
New Media turns Digital
ICC (Cricket), monetizing non-linear, short form content
The different forms in Cricket, T10, T20 and the difference to other sports
Current services and projects of his own agency
What changes are...
2020-04-2754 min
The Sports Entrepreneurs Podcast by Marcus LuerJim Wright, The Commercial world of MotorsportsJim is taking us on a great journey through the commercial world of motorsports from his humble beginnings in UK motorsports to his career in Formula 1 to Formula E now. He is one of the most creative and talented commercial guys in Motorsports I know. His thinking and approach for how to create stories and sponsorship programs works for any sports. As a “commercial guy”, I love this talk. Anyone can sell a hot property, like the FIFA World Cup, the Team or athlete that just won a big Championship. In that space, it’s less about creativity but about m...
2020-04-191h 02
The Sports Entrepreneurs Podcast by Marcus LuerSam Li, The world of Sina SportsSam takes us into a deep dive tour of the fascinating world of SINA Sports, part of Sina- Weibo Group, China’s largest Social Media group (the Facebook, Twitter, Instagram of China, all rolled into one).
 Key Highlights
China perspective on Covid-19, Sina Sports planning
Early eye on sports thru law Degree – well established route
Go back to his roots – NBA China first role in sports
China Sports Social Media 101 – Sina – Weibo (Micro Blog)
Weibo – the Twitter, Facebook, Instagram blend of China (biggest open Social Media platform in China)
Wechat – closed social media in comparison plus other functions...
2020-04-1044 min
The Sports Entrepreneurs Podcast by Marcus LuerDavid Falk, The NBA Super Agent GoatHaving the opportunity to interview one of the true Superstars of our industry was a privilege and honour. David, is not just the well known “Super Agent” of Michael Jordan but he is truly someone who changed the face of our industry and still is at the age of 70. Listen, learn and enjoy. Tons of wisdom in that 1.5 hours. Â
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Key Highlights
Suburb of New York upbringing and his parents influence
Always had a passion for Law & having College Basketball players as his buddies
1972, early days of Sports Agents - trying to get a meeting with Do...
2020-04-051h 29
The Sports Entrepreneurs Podcast by Marcus LuerMaurizio Barbieri, "Maurizio's Digital Journey to Twitter"Maurizio's story has been all about digital for 20+ years of his career, from the early days of sports websites, to streaming content, to other digital ventures, some worked, some were too early. His journey lead him to Twitter. And he is loving it. Enjoy his stories.
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Key Highlights
His early days in Basketball Coaching, always with an eye on technology and data
Working with Ricardo D’Silva and launching the first Basketball portal in Europe (MP Web)
Breaking ground, first to produce content for Mobile phones in early 2000 and starting live streaming on websites
Vent...
2020-03-2756 min
The Sports Entrepreneurs Podcast by Marcus LuerJoe de Sena, "Spartan Tough"Spartan Tough - Amazing insights and awesome “raw” sharing by Mr Spartan himself, Joe de Sena. His mindset and philosophies for business and life are perfect for the current climate and global challenges.
You have to be “Spartan Tough” to make it through all the obstacles which are currently out there. Business is a “Combat sport” (surprised he didn’t say “Spartan Race”) and he prepares for it with that in mind.
When I asked him after the interview about the Corona Virus and the impact on his events, he just said “what Virus”. “Where your focus goes, energy flo...
2020-03-1231 min
The Sports Entrepreneurs Podcast by Marcus LuerAlistair Gosling, "Mr Extreme", A 25 Year JourneyKey Highlights
Al talks about how he got into the business of Extreme Sports thru his passion for that type of Sports in his youth
How he felt Dyslexia has helped him to be mentally tough and ready for a role as an Entrepreneur
How the business was scaled and the first big break thru launching the Extreme Sports Channel with UPC as investor (raising US$ 35 million)
Al talks us thru the different facets of the business now, selling the channel to Liberty Media and focusing on building the “Extreme” brand
New digital media space, short form content, new...
2020-02-1151 min
The Sports Entrepreneurs Podcast by Marcus LuerFrom Radio, PayTV, to Facebook ... Peter Hutton's JourneyHighlights
Early days at TWI story, producing Football Mundial show around the world and how many times it went wrong
How he got started during University days as a Sports Radio commentator
Learning from his early days in Pay TV at BSB/SKY UK, Ten Sports, ESPN Star Sports – growing pains to success
Is OTT the new PAY-TV world? Great learn opportunities in start-up environment
Challenge of traditional broadcasters to re-invent themselves in new OTT environment – challenge in leadership
Amazon Prime, Premier League streaming, Peter’s thoughts on their experiment and different model
Short-form vs long-form content, different audienc...
2020-01-0748 min
The Sports Entrepreneurs Podcast by Marcus LuerScott O'Neil, From Mail-room to C-SuiteKey HighlightsÂ
Scott shares his early days, coming out of college and how he got started (the hard way) in the industry (at the New Jersey Nets)
How he found his groove, valuable lessons for any student and inspiring sports executive
How is own experience shaped his Leadership style now
His NBA days and lessons learned there – relationships and communication (face time)
His view of falling in love with the power and influence of Sports
Harris Blitzer Sports & Entertainment – most talented sports executive group ever assembled
Strong Community Services philosophy
Winning or Losing seasons – Building a long term winning...
2019-12-1952 min
The Sports Entrepreneurs Podcast by Marcus LuerHot Topic with Phil Lines - Black Out Rule & Amazon Prime's Premier League DebutHot Topic with Phil Lines - Black Out Rule & Amazon Prime's Premier League Debut.
Marcus Luer interviews Phil Lines, the man best known for taking the Premier League Media rights globally to new heights in the early 2000. Phil started his illustrious career as a Journalist before spending time at ISL and Formula One and then later at the BBC and ITV in the UK.
Phil set up the world’s first sports news television agency which indirectly landed him the job at the Premier League. Working directly with Richard Scudamore, the Chairman, Phil grew the rights...
2019-12-1123 min
The Sports Entrepreneurs Podcast by Marcus LuerMichael R. Payne, Father of Olympic Branding - Part 2Michael Payne has been at the forefront of the sports marketing industry nearly forty years – having led the global marketing effort for the Olympic Movement for more than two decades, from 1983 to 2004 as the IOC’s first ever Marketing and Broadcast Rights Director. Michael Payne now runs his own global strategic advisory group – Payne Sports Media Strategies SA, serving a diverse group of clients and Boards.
Nominated as one of the world’s most influential marketers by Advertising Age, Michael oversaw the development of the first ever global marketing strategy for the Olympic Games, which has turned into one...
2019-12-0231 min
The Sports Entrepreneurs Podcast by Marcus LuerMichael R. Payne, Father of Olympic Branding - Part 1Michael Payne has been at the forefront of the sports marketing industry nearly forty years – having led the global marketing effort for the Olympic Movement for more than two decades, from 1983 to 2004 as the IOC’s first ever Marketing and Broadcast Rights Director. Michael Payne now runs his own global strategic advisory group – Payne Sports Media Strategies SA, serving a diverse group of clients and Boards.
Nominated as one of the world’s most influential marketers by Advertising Age, Michael oversaw the development of the first ever global marketing strategy for the Olympic Games, which has turned into one...
2019-11-1836 min
The Voice Of KaalheiS1E17 Eric Van Der LuerIn aflevering 17 van The Voice Of Kaalhei komt Eric van de Luer op bezoek bij Bjorn en Rob. Hij praat over zijn carriere bij Roda, de lange dagen bij de jeugdopleiding en de impact daarvan op zijn priveleven, het korte hoofdtrainerschap, Robert Molenaar, Hans Kraay en zijn huidige situatie. Gedreven en omstreden.
De tot nu toe langste conversatie, maar zeker niet de minst interessante!
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2019-11-061h 37
The Sports Entrepreneurs Podcast by Marcus LuerPhil Lines, From Poacher to Premier League Gate keeperMarcus Luer interviews Phil Lines, the man best known for taking the Premier League Media rights globally to new heights in the early 2000. Phil started his illustrious career as a Journalist before spending time at ISL and Formula One and then later at the BBC and ITV in the UK.
Phil set up the world’s first sports news television agency which indirectly landed him the job at the Premier League. Working directly with Richard Scudamore, the Chairman, Phil grew the rights fees for the League globally from £60 million to over £500 million per season. After the EPL, Phil s...
2019-11-0151 min
The Sports Entrepreneurs Podcast by Marcus LuerDonald Dell, A Living Legend Sharing His SecretsMarcus Luer interviews Donald Dell, a living legend in the sports industry. Many considering Donald as one of the founding fathers of the sports marketing and sports agent business together with IMG’s Mark McCormack.Â
Donald has had an illustrious career, starting as a tennis player during the Amateur era in the 1960th and representing the US Davis Cup Team, to winning the Davis Cup as the Captain in 1968/69 and being inducted to the Tennis Hall of Fame.Â
He started his law firm after his playing career which quickly turned into PRO SERVE, a giant agency...
2019-10-1751 min
The Sports Entrepreneurs Podcast by Marcus LuerIntroductionIntroduction to Sports Entrepreneurs Podcast by Marcus Luer.
Visit : https://marcusluer.com/podcast
2019-10-1702 min
En Medio de la Onda_Radio PlaceresEntrevista a Ricardo Lüer, ex presidente de la Federación de la UFRORicardo Lüer, ex presidente de la Federación de la UPLA, agradeció el apoyo de todas las personas que los apoyaron durante todo este año de proceso judicial y llamó a las personas a no permitir que se normalice la violencia hacia los movimientos sociales y hacia los pueblos.
2016-10-0607 min