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Luke Mardigian

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Be InsuredBe InsuredEp. 102: "No Brainers" - Have a Hiring Process and Stick to It (part 2)Do you have a defined process that helps you hire great employees? During this episode, Luke and his team talk about how to create an effective hiring process (and stick to it) - part 2/22021-08-2616 minBe InsuredBe InsuredEp. 101: "No Brainers" - Have a Hiring Process and Stick to It (part 1)Do you have a defined process that helps you hire great employees?During this episode, Luke and his team talk about how to create an effective hiring process (and stick to it) - part 1/22021-08-1915 minBe InsuredBe InsuredEp. 100: "No Brainers" - How to Create Margin for Yourself and Your BusinessAre you in a season of feeling overstretched and overwhelmed? During this episode, Luke and his team talk about how to intentionally create margin inside your business so you can be more fulfilled personally and professionally.2021-08-1216 minBe InsuredBe InsuredEp. 99: Don't Mess with My Money 2.0If there’s anything you shouldn’t be afraid to talk about inside your business, it’s money! While some people can feel like it’s awkward or disrespectful to discuss finances with their customers, money should NEVER be a weird conversation. During this episode, Luke and his team continue their conversation about how to be more transparent about money with your clients and team!2021-08-0515 minBe InsuredBe InsuredEp. 98: How You Do ONE Thing is How You Do EverythingHave you ever been tempted to cut a corner inside your business versus doing it “the right way?” During this episode, Luke and his team talk about why you must be dedicated to doing things the right way 100% of the time and the “cutting corners” mindset winds up being toxic for your business and its customers.2021-06-2315 minBe InsuredBe InsuredEp. 97: "No Brainers" - Track Your Never HappensNobody wants to make mistakes, but they happen. And when they do, do you intentionally identify them and make practical changes to ensure those same slip-ups don’t happen in the future? Luke calls this process, “Tracking Your Never Happens.”During this episode, Luke and his team talk about WHY tracking your “Never Happens” is critical to mitigating mishaps and strengthening your systems so you can work more efficiently and increase customer satisfaction.2021-06-1615 minBe InsuredBe InsuredEp. 96: "No Brainers" - Planning for Change 2.0Change is inevitable and if you’re not planning for it, you are inevitably falling behind.During this episode, Luke and his team continue their conversation about the importance of planning for change with a focus on HOW you can do this inside your business, and what lessons they’ve learned to make this more effective inside their own business.2021-06-0917 minBe InsuredBe InsuredEp. 95: "No Brainers" - Set Realistic Timelines with Your Clients and TeamSetting realistic timelines with your staff and clients is crucial to avoiding future conflict by setting clear and attainable expectations. Yet, why is it so easy to find yourself over-promising and under delivering?During this episode, Luke and his team discuss how to talk to your team and clients about timelines so you make sure you fulfill your promises without setting your team up for failure.2021-06-0215 minBe InsuredBe InsuredEp. 94: Planning for Change Should Be a No BrainerAttracting and retaining quality talent is one of the biggest struggles many business owners face. But could more transparency be the key to keeping great employees?During this episode, Luke and his team continue their conversation about how to create a “sticky” work culture and discuss why being MORE transparent with your staff is the way to earn their respect and loyalty long-term.2021-05-2615 minBe InsuredBe InsuredEp. 93: Why You Should NEVER Wonder What Coverage You Have (or Whether You Are Covered)Have you ever questioned whether your insurance policy covers X? If you want to run a successful insurance agency (and a successful business) then your clients should never be in the dark about what product they're purchasing and what that product does/does not include. During this episode, Luke and his team discuss WHY it’s critical to be ultra clear about what your clients are purchasing especially in an ever-changing industry like insurance.2021-05-1915 minBe InsuredBe InsuredEp. 92: Don’t Mess with My MoneyIf there’s anything you shouldn’t be afraid to talk about inside your business, it’s money. While some people can feel like it’s awkward or disrespectful to discuss finances with their customers, money should NEVER be a weird conversation. During this episode, Luke and his team discuss how to talk to your customers about price with confidence and build transparency around a topic that should never be taboo.2021-05-1215 minBe InsuredBe InsuredEp. 91: How to Create a Sticky Culture (2.0)Attracting and retaining quality talent is one of the biggest struggles many business owners face. But could more transparency be the key to keeping great employees? During this episode, Luke and his team continue their conversation about how to create a “sticky” work culture and discuss why being MORE transparent with your staff is the way to earn their respect and loyalty long-term.2021-05-0516 minBe InsuredBe InsuredEp. 90: "No Brainers" - Your Process Should Be So Simple Anyone Can Understand ItHave you struggled to explain your process to a potential client? If so, then that’s a red flag! In order to have a successful business, then having a simple easy-to-understand process should be a no brainer. During this episode, Luke and his team discuss why you need a user-friendly customer process.2021-04-2815 minBe InsuredBe InsuredEp. 89: "No Brainers" - How to Create a Sticky CultureHave you struggled to explain your process to a potential client? If so, then that’s a red flag! In order to have a successful business, then having a simple easy-to-understand process should be a no brainer. During this episode, Luke and his team discuss why you need a user-friendly customer process.2021-04-2115 minBe InsuredBe InsuredEp. 88: Why Clients Should NEVER Wonder Where They're at in the ProcessOne of the biggest communication mistakes we see service-based business make is failing to keep their customer informed about where they are in the process. This creates confusion, miscommunicated expectations, and ultimately can harm the trust you need for a successful relationship.During this episode, Luke and his team discuss WHY it’s critical to keep your customer consistently in the loop, and how to input processes to ensure this kind of mistake NEVER happens within your business.2021-04-1415 minBe InsuredBe InsuredEp. 87: Exploring the Concept of "Never Happens"When it comes to serving your customers well, there are certain things that should just be “No Brainers,” and others that should “Never Happen.”During this episode, Luke and his team continue their conversation about “No Brainers and Never Happens” and discuss the idea of “Never Happens” from a high-level. More so, listeners will come to understand why this is the biggest key to maximize capital, efficiency, and customer satisfaction.2021-04-0716 minBe InsuredBe InsuredEp. 86: Breaking Down the 3 Types of Insurance AgentsThere are three types of insurance agents—the sheep, the wolves, and the sheep dogs. But which type do YOU need to be in order to be successful?In this episode, Luke and his team describe each type, the pros and cons attached to them, and talk about why successful agents align themselves with one specific category (and so should you).2021-03-3116 minBe InsuredBe InsuredEp. 85: Understanding the Complexities of the Insurance Industry (And Why it's an Unsolvable Puzzle)The insurance industry can turn many professionals off due to its constant change and complexities. Truthfully, it’s sort of an unsolvable puzzle (which often frustrates those who continually try to “solve” it).In this episode, Luke and his team discuss what factors contribute to the industry's growing complexity and why agents should be focused less on “solving the puzzle” and MORE on education and competency in order to best serve their clients.2021-03-2416 minBe InsuredBe InsuredEp. 84: Fulfilling These Promises to Your Customers Should Be a "No Brainer"There are certain promises you make to your customer that shouldn’t be negotiable. Instead, they should just happen. For example, if you order a cheese burger...it should come with cheese, right!? Unfortunately, there are times where businesses fail to fulfill these promises and it ends up hurting them in the end.In this episode, Luke and his team discuss what promises within your agency should be a “No Brainer” and why your fulfillment to these promises is the best way to maximize capital, efficiency, and customer satisfaction.2021-03-1715 minBe InsuredBe InsuredEp. 83: How to Eliminate "No Brainer" Mistakes and Ensure They Never Happen AgainThere are certain promises you make to your customer that shouldn’t be negotiable. Instead, they should just happen. For example, if you order a cheese burger...it should come with cheese, right!? Unfortunately, there are times where businesses fail to fulfill these promises and it ends up hurting them in the end.In this episode, Luke and his team discuss what promises within your agency should be a “no brainer” and why your fulfillment to these promises is the best way to maximize capital, efficiency, and customer satisfaction.2021-03-1015 minBe InsuredBe InsuredEp. 82: How to Prioritize Your Health as a Business Owner So You Feel and Perform at Your BestAfter two-years and investing $5,000 into nutrition coaching, Luke has been on a journey to reclaim his health which has helped him shed 35 lbs and feel better than he’s ever felt. During this episode, Luke and fellow gym owner/fitness expert Dam Romigh talk about how to prioritize your health as a small business owner, including the secrets to success that no one talks about.2021-03-0316 minBe InsuredBe InsuredEp. 81: How to Balance the Tension Between Innovation and Stability (part 2) Striking a BalanceA visionary’s natural tendency is to dream and innovate. However, knowing when (and when not) to innovate is important—especially when you’re in unprecedented times. In fact, what if the best thing you could offer your customers right now was stability?During part 1 of this conversation, Luke and guest Dan Romigh talk about knowing the difference between seasons for innovation and seasons for stability. In this episode, they’ll focus more on striking the perfect balance between the two.2021-02-2416 minBe InsuredBe InsuredEp. 80: How to Balance the Tension Between Innovation and Stability (part 1) - Knowing the DifferenceA visionary’s natural tendency is to dream and innovate. However, knowing when (and when not) to innovate is important—especially when you’re in unprecedented times. In fact, what if the best thing you could offer your customers right now was stability? During this episode, Luke and guest Dan Romigh discuss balancing the tension between innovation and stability, including how to tell when you should be pursuing one over the other.2021-02-1715 minBe InsuredBe InsuredEp. 78: How COVID Has Impacted The Restaurant Industry (part 1)The pandemic and its subsequent mandates has had a massive effect on the small business climate. Unfortunately, one of the greatest sufferers in this category are the locally owned restaurants many of us know and love. During this episode, Luke sits down with three restaurant owners to have a candid conversation about how COVID-19 and government shutdowns have impacted their business, and what needs to happen to ensure we don’t lose what makes each of our towns special.2021-02-0216 minBe InsuredBe InsuredEp. 77: The Unexpected Holiday Gift Your Loved Ones NeedIt’s easy to get swept up in the holiday buzz, but what if the best gift you could give your loved ones is peace of mind and a secure future? During this episode, Luke and Eric discuss how life insurance (whether term or whole life) is one of the BEST ways to care for your family.Subscribe for more “Be Insured” episodes and highlights: https://bit.ly/BeInsuredOnYouTube2020-12-2115 minBe InsuredBe InsuredEp. 76: How to Tell Really Good StoriesWhen writer, producer, and award winning filmmaker Shane Hagedorn approached Luke about being an insurance sponsor for one of his productions, Luke said yes without hesitation! During this episode, Luke and Shane talk about his new movie and how to tell stories that pull people in. Subscribe for more “Be Insured” episodes and highlights: https://bit.ly/BeInsuredOnYouTube2020-12-1416 minBe InsuredBe InsuredEp. 75: Learning Life Lessons from Fart JokesYou might not think bathroom humor could be philosophical, but this guest would argue otherwise!During this episode, Luke chats with John Mashni who is a writer, attorney, entrepreneur, and now author of a brand new children’s book called “CinderToot.” Together, they discuss what motivated John to write this twist on a classic fairytale and some of the great life lessons us adults can learn from it.Subscribe for more “Be Insured” episodes and highlights: https://bit.ly/BeInsuredOnYouTube2020-12-0716 minBe InsuredBe InsuredEp. 74: How to Excite Your Team Around Your VisionThe mark of a good leader is someone who can articulate their vision and get others excited about it. But that can be hard to do when people are resistant to change.During this episode, Luke chats with Dave Williams about how to effectively unify your team around your vision so you can accelerate your progress and reach bigger goals.Subscribe for more “Be Insured” episodes and highlights: bit.ly/BeInsuredOnYouTube2020-11-3016 minBe InsuredBe InsuredEp. 73: 3 Lessons Learned From The BEST Finance Book I’ve Ever ReadRobert Kiyosaki’s “Rich Dad Poor Dad” is one of those books that rocks your world and changes your fundamental views about money and life. During this episode, Luke shares 3 big lessons he took away from this book and how it shifted the way he views personal financing.2020-11-2316 minBe InsuredBe InsuredEp. 72: Customer Service is DeadEvery good business wants to serve their customers well, but what if “great customer service” shouldn’t be the mark we’re striving for?During this episode, Luke and Alick discuss why their team has shifted their focus away from “customer service” more on “customer fulfillment;” and how they’ve been able to deepen their client relationships even more by doing so.2020-11-1616 minBe InsuredBe InsuredEp. 71: How to Uncover (and Address) Operational InefficienciesAre your current processes running as efficiently as they should be? And if not, what should you do to fix them? During this episode, Luke and his new Director of Operations, Alick discuss how to spot inefficiencies in your operations and what steps you should take to implement the right solutions.2020-11-0916 minBe InsuredBe InsuredEp. 70: Should We Help Our Kids Save for College?Is it wise to set aside money for your child’s future or does that prevent them from taking true ownership in your investment? During this episode, Luke and Alick weigh in on this moral dilemma and share practical advice on how to best plan for and support your child’s future success.2020-11-0214 minBe InsuredBe InsuredEp. 69: How to Create a Brand that Attracts More OpportunitiesYour brand is an incredibly powerful tool, but are you utilizing it to its fullest potential? During this episode, Luke and Eric sit down with brand designer Marika Beroukas to talk about why having a thoughtfully designed brand is the key to attracting more customers and unlocking opportunities for your business.2020-10-1916 minBe InsuredBe InsuredEp. 68: The Power of Non Monetary CompensationA lot of business owners believe that the secret to keeping great employees is to pay them more money. And while that’s true to a degree, what happens when more money isn’t enough to keep someone around or motivated to work hard?In this episode, Luke and Eric speak with Grant Botma who is the author of “The Problem isn’t Their Paycheck.” Together, they uncover what your employees truly want from their workplaces. Hint? It doesn’t have much to do with money.2020-10-1216 minBe InsuredBe InsuredEp. 67: How to Create a Fool-proof Hiring ProcessOne of the BIGGEST struggles businesses face is hiring the right person for the job. In this episode, Luke and Eric sit down with expert recruiter, Wes Wright of 10 Talents Co, to talk about the biggest mistakes companies make when hiring employees and how to ensure your next hire is the perfect fit for your business.2020-10-0516 minBe InsuredBe InsuredEp. 66: Systems That Work Always Accomplish These Two ThingsA lot of business owners *think* they have a system in place, when in fact, it’s not much of a system at all. For your systems to work, they need to accomplish two things: making your customer experience better and freeing up your time.During this episode, Luke and Eric discuss why these two things matter and how to create workflows that accomplish them.2020-09-2816 minBe InsuredBe InsuredEp. 64: A Day in My LifeSo much of success is rooted in routine (with a little wiggle room for life to happen too). During this episode, Luke and Eric walk listeners through a day in their lives and offer advice on what they do to set themselves up for professional and personal success.2020-09-1415 minBe InsuredBe InsuredEp. 63: Remote Working Changed Everything About Cybersecurity: Are You Protected?As companies shift to remote working due to the pandemic,everything they knew about cyber security protection has changed. During this episode, Lukeand Eric chat with IT and cybersecurity expert Mike Maddox of ASK about how to pivot yourcybersecurity measures so that you don’t become victimized by cyber criminals.2020-09-0716 minBe InsuredBe InsuredEp. 62: Applying The 80-20 Rule to ClientMost business owners spend 80% of their time trying to please 20%of their client base that isn't their perfect patron.During this episode we sit down with CEO Mike Maddox of ASK to discuss why it's so importantto select clients that align with your core values, how to better qualify the leads coming throughyour door, and why getting crystal clear on WHO your ideal client is will help explode yourcompany growth in the end.2020-08-3116 minBe InsuredBe InsuredEp. 61: Answering Common Questions About Michigan's Auto ReformAs Michigan roles out its new Auto Reform, I’m sure you have a lotof questions. During this episode, Luke and Eric offer some much needed clarity on what youcan expect to change, how it may affect your rates, and what conversations you should behaving with your agent right now.2020-08-1016 minBe InsuredBe InsuredEp. 60: Why You're Not Landing the SaleCould these common mistakes be the reason you’re not closing the deal with clients? During this episode, Luke and his guests share faulty tactics commonly used by insurance agents to sell to clients, why they don’t work, and what the real keys are to landing the sale.2020-08-0316 minBe InsuredBe InsuredEp. 59: How to Scale Your Insurance Agency (part 2)Continuing their conversation on how to scale your insurance agency, Luke and his guests talk about his experience scaling The Mardigian Agency and what tools/systems you need to implement to be successful.Joining in for this conversation is scaling coach Richard Shaull with Unleashed Academy.2020-07-2716 minBe InsuredBe InsuredEp. 58: How to Scale Your Insurance AgencyMost insurance agents start out on their own, but how do you continue growing when your personal time and resources are maxed out? During this episode, Luke and his guests share the measures he took to scale his insuranceagencies and what other agents need to do to unlock the growth potential of their business.2020-07-2015 minBe InsuredBe InsuredEp. 57: How a Career in The Military and Law Enforcement Ignited a Passion for InsuranceLife has an interesting way of opening up new doors.During this episode, you’ll hear the backstory behind how/why Luke and Eric became insuranceagents. You’ll also hear from our special guest, Harrison Gunden, who was in the military, thenlaw enforcement, then transitioned to insurance!2020-07-1316 minBe InsuredBe InsuredEp. 56: Will Homeowners Insurance Cover The Midland Flooding?In May, a dam breach caused a horrific flood to spread across Midland, Michigan. This forced thousands to evacuate in the midst of the COVID-19 pandemic. As a result, hundreds if not thousands of homes were completely destroyed. Which begs the question: will insurance cover this?During this episode, Luke and Eric talk about why (and why not) and what you need to be looking out for to ensure your home is protected in the event of a natural disaster.2020-07-0615 minBe InsuredBe InsuredEp. 55: 3 Massive Mistakes You Need to Avoid During a Zoom MeetingThanks to the COVID-19 pandemic, the need to conduct business virtually is more important than ever. As more of us conduct our meetings over video conferencing software like Zoom, it’s important to avoid common mishaps that make those meetings less effective.During this episode, we’ll address 3 massive mistakes you need to stay clear of in order to host better Zoom meetings with your team and clients.2020-06-2915 minBe InsuredBe InsuredEp. 54: Are You Controlling or Leading? (part 2)When times get stressful, is your gut reaction to control or to lead? While it may be tempting to let fear and anger dictate your decisions, you could be leading yourself (and your team) down a slippery slope.During this episode, Luke and Eric continue their conversation from Part 1 about the differencebetween being a controller and a leader; and why LEADING your team through a crisis versus controlling them will put you further ahead in the end.2020-06-2215 minBe InsuredBe InsuredEp. 53: Does Knowing Your Identity Make You a Better Leader?Most people view their staff like a football team. They look at their players, take into consideration each person’s skill, assign them a position, and hope for the best. But what if your ability to lead your team well has less to do with you getting to know your team and more to do with your employees getting to know YOU?During this episode, Luke and Eric talk about how knowing your identity and leveraging that knowledge to lead your team is one of the most powerful ways to get more fulfillment (andaccomplishment) from your wo...2020-06-1515 minBe InsuredBe InsuredEp. 52: Going Virtual in a Traditional IndustryIf the pandemic taught us anything, it’s the need to conduct business virtually is absolutely essential. And while some companies made this transition rather flawlessly, going virtual can be a struggle for industries that operate more traditionally.During this episode, Luke and Eric talk about how their insurance agency made the transition to conducting business and managing client relationships online and how you can pivot your traditional business to do the same.2020-06-0815 minBe InsuredBe InsuredEp. 51: Are You Controlling or Leading?When times get stressful, is your gut reaction to control or to lead? While it may be tempting to let fear and anger dictate your decisions, you could be leading yourself (and your team) down a slippery slope.During this episode, Luke and Eric talk about the difference between being a controller and a leader; and why LEADING your team through a crisis versus controlling them will put you further ahead in the end.2020-06-0115 minBe InsuredBe InsuredEp. 50: Inside Farm Bureau Insurance's Economic Giveback ProgramAs Michigan continues to be impacted by the Coronavirus, Farm Bureau Insurance launched a massive Economic Give Back Program which gave back over $5 million to members across the state to support the local businesses within their communities.During this episode, Luke and Eric chat with Farm Bureau’s CEO, Don Simon about this initiative, why it was launched, how it helps, and the importance of finding creative ways to give back to your community during a crisis.2020-05-2515 minBe InsuredBe InsuredEp. 49: Client Selection Part 2 - The Power of Owning Your NicheOnce you’ve taken the time to carefully define WHO your organization’s ideal client is, it becomes even more important to lean into it. While it can be tempting to bend the rules and accept clients who don’t 100% align well with your company, owning the niche you know you serve best carries immense power. During this episode, Luke will discuss his own experience with owning his niche and the tips you need to select your clients with purpose so you can create a more profitable and productive business.2020-05-2516 minBe InsuredBe InsuredEp. 48: Client Selection Part 1: How to Define Your Ideal ClientSometimes there are certain customers that are just not a great fit for your organization. But how do you go about knowing and finding the ones that are? During this episode, Luke Mardigian walks you through how to define your ideal client and how his agency saw immense growth after he focused on serving a specific audience (versus catering to anyone and everyone).2020-05-1817 minBe InsuredBe InsuredEp. 47: The 3 Biggest Myths/Threats to Your Business Amid COVID-19COVID-19 and subsequent mandates have shaken up many businesses and organizations. During this episode Luke Mardigian shares the three biggest myths and three biggest threats you need to be aware of so you can navigate your company through the storm successfully.2020-05-1115 minBe InsuredBe InsuredEp. 46: The Importance of Defining (and Remembering) Your WHYIt’s one thing to know what you do, it’s another thing to truly understand WHY you do it. During this conversation Luke Mardigian and Jerome Vierling, music artist and pastor at City Life Lansing, discuss the true power of defining your “why” and realigning yourself with that purpose (even when times get tough). After all, knowing your “why” can offer a true catalyst to your success.2020-05-0415 minBe InsuredBe InsuredEp. 45: Money 101 Why Your Finances Don't Make Sense To YouDo you ever feel broke all the time but you don’t know exactly why? Like one day your account has plenty of money and the next you’re over-drafting just to buy groceries? It’s likely your habits around money are exactly why your finances don’t seem to add up.During this episode, Luke Mardigian shares the strategies and tools he uses to take control of his finances and what you can do to make your money work for you versus the other way around.2020-03-1616 minBe InsuredBe InsuredEp. 44: How to Streamline Communications with Your TeamYour team is only as productive as the tools and systems you give them. Want to know the secret to eliminating pointless meetings and streamlining communication with your team?Tune in for Luke's conversation with Richard Shaull.2020-03-0916 minBe InsuredBe InsuredEp. 43: How To Take Control Of Your Health As A Business OwnerThis past year, Luke started making bold moves to take back control of his health. After hiring Ben Oliver of Trevor Kashey Nutrition - TKN as a nutrition coach, Luke shed 35 lbs and it was transformative for himself and his business.During this episode, Luke chats with Ben about what his journey was like and what other business owners can do to get themselves on the right track to feeling better.2020-03-0215 minBe InsuredBe InsuredEp. 42: Why Your Meetings Are A Waste Of TimeWe’ve all attended meetings that are meant to be productive, but turn out to be a giant waste of time.During this episode, Luke Mardigian chats with Richard Shaull about common mistakes you might be making and what you can do to ensure your meetings that have real value.2020-02-2416 minBe InsuredBe InsuredEp. 41: How To Hire Rockstar EmployeesBuilding a great team is the most essential part of scaling your business. But that doesn’t mean it’s not difficult, costly, and downright intimidating. In this episode, Luke talks about 4 failed practices he used to use when hiring employees and what he does now to ensure the people he hires are true rockstars for his agency.2020-02-1015 minBe InsuredBe InsuredEp. 40: You Need To Stop Relying On Your Employers Life Insurance PolicyEmployer provided life insurance can be a nice little perk, but if you are under the impression that it’s enough to protect your family in case the unthinkable happens... you need to think again. During this episode we break down the reasons why you shouldn’t rely on employer provided life insurance policies and what you need to do in order to ensure your family is properly protected.2020-02-0315 minBe InsuredBe InsuredEp. 39: How To Get MORE Done With Time BlockingDo you feel like you’re constantly busy, but barely moving the needle on your bigger goals? Take back control of your schedule by time blocking your tasks!In this episode, Luke and Eric will discuss how to master the art of time blocking and why it’s the best way to maximize your productivity without burning yourself out.2020-01-2715 minBe InsuredBe InsuredEp. 38: How To Make Money With Real EstateWelcome to a new series on Be Insured! “Money 101” will feature topics centered on real strategies and advice to help you be financially successful.In this episode, we chat with Matt Anderson about how to make money in real estate. It’s no secret that real estate is a fantastic way to build wealth... but it can also cost you if you don’t know what you’re doing. From flipping houses to managing rental properties, we’re spilling all the secrets you need to be successful!2020-01-2015 minBe InsuredBe InsuredEp. 37: How To Write Emails That Your List Will Actually OpenGuest:Ian Stanley, Educator & Email Marketing Guru2020-01-1315 minBe InsuredBe InsuredEp. 36: How To Explode The Growth Of Your Business Through EOS (part 2)Guests: Richard Shaull, EOS Advisor Mike Maddox, CEO of ASK Katie Saglimbene, President of Elevate Marketing Co2020-01-0615 minBe InsuredBe InsuredEp. 35: How To Explode The Growth Of Your Business Through EOS (part 1)Guests: Richard Shaull, EOS Advisor Mike Maddox, CEO of ASK Katie Saglimbene, President of Elevate Marketing Co2019-12-3016 minBe InsuredBe InsuredEp. 34: How To Communicate With Power, Influence, and Inspire ActionGuest:Vinh Giang, Motivational and Inspirational Keynote Speaker2019-12-2315 minBe InsuredBe InsuredEp. 33: How to Properly Insure Your RestaurantGuests:Carlos Vera, Agent with Farm Bureau Insurance and Owner of Acapulco Mexican Grill Michael Mudrey, owner of For Crepes Sake2019-12-0915 minBe InsuredBe InsuredEp. 32: General Liability 101 - A Simple Guide EVERY Business NeedsGuest: Roger Graff, VP of Claims from Farm Bureau Insurance2019-12-0215 minBe InsuredBe InsuredEp. 31: Personal Liability - What It Is & How Much You ACTUALLY NeedGuest Expert: Roger Graff, VP of Claims from Farm Bureau Insurance2019-11-2515 minBe InsuredBe InsuredEp. 30: How to Retire in the 0% Tax BracketGuest Expert: David McKnight, Author of “The Power of 0”2019-11-1815 minBe InsuredBe InsuredEp. 29: Should My Business Have A Group Health Policy?As a business owner, you want to make sure that your employees are well taken care of. And when it comes to offering the right health care coverage, there are A LOT of factors to consider. But, could a group health policy actually be the solution? In this episode, we will cover the pros and cons of group health policies and detail what you need to consider in order to determine if it’s the right fit for your business.2019-11-1115 minBe InsuredBe InsuredEp. 28: How To Navigate The Word Of Medicare And Other Important Coverages Your Need To ConsiderTurning 65 is a big milestone! BUT before bask in the sweet glory of retirement, there’s a few things you NEED to take action on in order to make this chapter in your the best it can be! From enrolling in medicare to knowing your options for supplemental coverage - we are breaking down the major things you must know and do in order to set yourself up for financial success.2019-11-0416 minBe InsuredBe InsuredEp. 27: Do You "Own A Business" Or Are You A "Business Owner?" There's A DifferenceIf you’re the type of person who isn’t achieving your big-picture goals because yourtoo caught up in the day-to-day workings of your business, this episode is for you!2019-10-2815 minBe InsuredBe InsuredEp. 26: Practical Ways To Dramatically Improve Your Customer ExperienceToday's guest, Katie Saglimbene of Elevate Marketing Company, explains practical ways you can start making positive changes to your customers' experience and start “wowing” your clients.2019-10-2115 minBe InsuredBe InsuredEp. 25: Working With an Agent that doesn’t Know Your Industry? It's Time to ReevaluateAsk yourself this question: How well does your insurance agent understand YOUR industry? Commercial insurance is not a one-size-fit all approach. The type of coverages arestaurant needs is A LOT different than the type of coverages a Heating and Coolingcompany needs.Now, this sounds like basic common knowledge, but you won’t believe how manybusiness owners settle for blanket coverage from an agent who doesn’t take the time tolearn their industry. - And this can end up costing you BIG TIME. In this episode, we cover all that...2019-10-0715 minBe InsuredBe InsuredEp. 24: How to Save Big While Properly Maintaining Your Vehicle FleetBuying, maintaining, and insuring a fleet of vehicles can get expensive...In this episode we break it ALL down for you sharing tactical advice on:- What criteria you should REALLY be considering before you buy.- Insider insurance tips that can save you big money.- And how to handle things like tax deductions, write-offs, etc.Guest:Amy Geer, Accountant2019-10-0115 minBe InsuredBe InsuredEp. 23: How to Create an Unforgettable Customer ExperienceIn the world of insurance, being able to attract new clients and turn them intoloyal customers is key. But what keeps someone happy and referring client’s your wayversus shopping around for cheaper quotes? In short: the experience they have with you.In today's episode, we break down how to create a client experience that is not only positive, but memorable.Guest:Katie Saglimbene, Elevate Marketing Co2019-09-3015 minBe InsuredBe InsuredEp. 22: Inside AgroLiquid's IQ HubWhen Farm Bureau Insurance was founded in 1919, our primary goal was topromote and represent the interests of farmers within the state of Michigan.And while our service offerings have expanded to include all types of industries, we’restill very proud of our agricultural roots.In this episode we take an inside look at AgroLiquid's IQ Hub with today’s guest, Emily Crambell, the Education & Outreach Manager of AgroLiquid’s IQ Hub!If you haven’t been out to visit the IQ Hub yet, it’s a phenomenal education center withall kinds of interac...2019-09-2315 minBe InsuredBe InsuredEp. 21: The 3 Necessary Skills You Need to Reinvent YourselfIn our previous episode with John we talked about how to tell when it’s time toreinvent yourself. Maybe you feel stuck in a bad relationship... a dead end job... or thepath you’re on doesn’t align with what you REALLY want...BUT making big changes in your life can be scary and difficult.That’s why John swears that there are 3 ESSENTIAL skills you need to master in orderto be successful at reinventing your life. In this episode, we take an in-depth look at all three of those essential skills!2019-09-1615 minBe InsuredBe InsuredEp. 20: How to Tell it's Time to Reinvent YourselfHave you ever felt stuck? Like you don’t love where you are (in fact, you mighteven hate it), but you’re not sure what your next move should be?Or maybe you’re so freaked out of change that you feel too paralyzed by the fear ofchange to do anything at all?In this episode, we are joined by blogger and reinvention coach, John Mashni, who shares plenty of insight to help answer all these questions you may have.2019-09-0915 minBe InsuredBe InsuredEp. 15: How to Use Video to Market Your BusinessIn this episode, Luke is joined by Tracy Spaulding to break down the importance of using video to market your business and proven-effective approaches of implementation.Guest:Tracy Spaulding, Cold Box Films2019-07-2915 minBe InsuredBe InsuredEp. 14: Why We Care So Much About Life InsuranceLuke introduces his new official co-host of the show and much more!Guest: Eric Gestring, Agent with The Mardigian Agency2019-07-2215 minBe InsuredBe InsuredEp. 13: The Biggest Threat to Your Business is Happening OnlineThere are many things in this world that can negatively affect our businesses. But, the BIGGEST threat to your business is actually happening online. In this episode we discuss why cyber security must be your #1 priority! Guests:Eric Gestring, Agent with The Mardigian Agency Mike Maddox, CEO of ASK Amy Geer, Partner at Hoerner & Geer CPAs and Business Consultants John Mashni, Lawyer at Foster Swift2019-07-1515 minBe InsuredBe InsuredEp. 12: The Secret to a Successful Business PartnershipHave you ever heard the saying, “the only ship that sinks is a partnership?” In this episode, Luke is joined by two guests who are defying those statistics and share their insight on what it REALLY takes to have a successful partnership.Guests: Eric Gestring, Agent with The Mardigian Agency Mike Maddox, CEO of ASK Amy Geer, Partner at Hoerner & Geer CPAs and Business Consultants2019-07-0815 minBe InsuredBe InsuredEp. 11: Should You Fire Your Insurance Agent?Should you fire your insurance agent? After listening to this episode, whether it makes you want to leave your current agent a raving review or makes you realize that you deserve better, you'll have a clear idea of the answer to that question.Guests:Eric Gestring, Agent with The Mardigian Agency Ben Rathbun, Rathbun Insurance Agency2019-07-0115 minBe InsuredBe InsuredEp. 10: Michigan Passes New Auto Insurance ReformMichigan just passed New Auto Insurance Reform so what does this mean?, what will be changing?, and how will this affect you? - answers to all that and more in this episode.Guests:Eric Gestring, Agent with The Mardigian Agency Roger Graff, VP of Claims with Farm Bureau Insurance Graham Filler, State Rep2019-06-2415 minBe InsuredBe InsuredEp. 9: Can You "Think" Your Way Into SuccessIn this episode, Luke breaks down the importance of your mindset and way of thinking when trying to achieve success.2019-06-1015 minBe InsuredBe InsuredEp. 8: How to Create a Team Culture that Allows Your Employees to ThriveIn this episode, Luke shares different approaches and techniques that are proven to create a cohesive culture within your business place that will allow your employees to thrive in their position and beyond.2019-06-0315 minBusiness RapBusiness RapEp. 343: Technology Disruption in the Workplace"Technology Disruption in the Workplace," with our experts: Luke Mardigian of The Mardigian Agency, James Mashni of Mashni Dentistry, Don Waskiewicz of AcquireWeb. Phil Zeller of Dale Carnegie answers your business communications questions in our "Ask Phil" segment. Also, Chris Tarpoff of AARP joins Michigan's Big Show to talk about avoiding phone scams. #AskBizRap2018-05-0500 minBusiness RapBusiness RapEp. 340: Starting a Veteran Owned Business"Starting a Veteran Owned Business," with our panel of experts, Julie Haak of Neogen Corporation, Paula Thompson, veteran and BIGGBY COFFEE franchisee, Luke Mardigian of The Mardigian Agency and Nick Babcock, of the Farmer Veteran Coalition of Michigan. Next, Phil Zeller of Dale Carnegie - SW Michigan answers your business communications questions in our "Ask Phil" segment. Also, Michael Patrick Shiels talks with Lansing Mayor, Andy Schor, about the state of public parking in Lansing. #AskBizRap2018-05-0156 minBusiness RapBusiness RapEp. 325"Supporting Veterans in the Workplace," with our panel of experts, Julie Haak of Neogen Corporation, Paula Thompson, veteran and Biggby Coffee franchisee, Luke Mardigian of The Mardigian Agency and Nick Babcock, of the Farmer Veteran Coalition of Michigan. Next, Phil Zeller of Dale Carnegie answers your business communications questions in our "Ask Phil" segment. Also, Michael Patrick Shiels talks with Michigan Radio's Jack Lessenberry about the William Strample scandal coming out of Michigan State University. #AskBizRap2018-04-0556 minBusiness RapBusiness RapBusiness Rap - March 13, 2013"Designing a Safe and Functional Office," with our experts, Mark Thompson of Farm Bureau Insurance, Luke Mardigian of The Mardigian Agency, moderated by Chris Buck. Phil Zeller of Dale Carnegie - SW Michigan answers your business questions in our "Ask Phil" segment. Then, Michael Patrick Shiels checks in from Ireland. #AskBizRap2018-03-1456 minBusiness RapBusiness RapBusiness Rap - March 6, 2018"Selling Your Brand Internally," with experts Mark Thompson and Luke Mardigian of The Mardigian Agency and Farm Bureau Insurance, moderated by Chris Buck. Next Phil Zeller of Dale Carnegie answers your business questions in our "Ask Phil" segment. Then, Michael Patrick Shiels talks about the potential Trump Administration foreign steel and aluminum tariffs with Michigan Congressman, Tim Walberg (R-Tipton). #AskBizRap2018-03-0856 minBusiness RapBusiness RapBusiness Rap - February 20, 2018"Technology Disruption in the Workplace," with our experts: Luke Mardigian of The Mardigian Agency, James Mashni of Mashni Dentistry, Don Waskiewicz of AcquireWeb. Phil Zeller of Dale Carnegie answers your business communications questions in our "Ask Phil" segment. Also, Cathy George of Firekeepers Casino joins Michigan's Big Show to talk about a recent award. #AskBizRap2018-02-2056 minBusiness RapBusiness RapBusiness Rap - February 6, 2018"Professional Liability Insurance," with insights from top experts, Luke Mardigian of The Mardigian Agency and James Mashni, of Mashni Dentistry. Phil Zeller gives you business advice in our daily "Ask Phil" segment. Michael Patrick Shiels talks about the latest Dow Jones drop with Scott Danek of Equanimity Wealth Management. #AskBizRap2018-02-0656 minBusiness RapBusiness RapThe Business Rap - January 18, 2018“Starting a Non-Profit Side Hustle” with insights from top experts; Luke Mardigian of The Mardigian Agency, John W Mashni of Foster Swift Collins & Smith, PC, Nick Babcock of Farmer Veteran Coalition of Michigan and Erik Jacobsen of Just ASK; Next, Phil Zeller of Dale Carnegie - Michigan gives advice on facing communication challenges; Also, Michael Patrick Shiels discovers Zehnder's Snow Fest with John Shelton, Vice President Sales and Marketing at Zehnder's of Frankenmuth #AskBizRap2018-01-1955 minBusiness RapBusiness RapBusiness Rap - January 16, 2018“2018 Nonprofit Trends” with insights from top experts; Luke Mardigian of The Mardigian Agency, John W Mashni of Foster Swift Collins & Smith, PC, Nick Babcock of Farmer Veteran Coalition of Michigan and Erik Jacobsen of Just ASK. #AskBizRap2018-01-1736 minBusiness RapBusiness RapBusiness Rap: January 11, 2018Learn about investing in single family homes with insights from experts; Kim Laforet of The Laforet Team, Luke Mardigian of The Mardigian Agency, John Mashni of Foster Swift Collins & Smith and Scott Danek of Equanimity Wealth Management. Find out how to take a positive approach when giving negative feedback on “Ask Phil” with insights from Phil Zeller of Dale Carnegie- Michigan and hear about Michigan’s only farm to bottle distillery from founder of Iron Fish Distillery, Richard Anderson, in an interview with Michael Patrick Shiels.2018-01-1156 minBusiness RapBusiness RapBusiness Rap: January 2, 2018Learn how to start a nonprofit side hustle with insights from top experts; Luke Mardigian from The Mardigian Agency, John Mashni of Foster Swift Collins & Smith, PC, Erik Jacobsen of Just ASK, and Nick Babcock of Farmer Veteran Coalition of Michigan. Find out how to handle the “office gossip” on “Ask Phil” with Phil Zeller of Dale Carnegie- Michigan and hear Andy Hetzel of Blue Cross Blue Shield of Michigan and A HealthierMichigan discuss making New Year’s resolutions that last in an interview with Michael Patrick Shiels.2018-01-0255 min