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Podcasting for BusinessPodcasting for Business{Twixmas Mini Series} Demystifying Podcasting: Tackling the Top Myths and FearsWelcome to my special Twixmas mini series here on Podcasting for Business! I'm your host, Lynsay, and I'm thrilled to go on this journey with you. Over the next 4 days I’m going to be getting you ready to start your podcast in 2024.I’ve created episodes for you on tackling the top myths and fears around podcasting, overcoming self-doubt, simplifying the process and taking your idea from just a seed to a valuable, revenue generating asset for your business as well as talking through the real power of podcasting. Today, we're tackling someth...2023-12-2715 minPodcasting for BusinessPodcasting for BusinessThreads for Podcasters (Part One)In this special bonus episode, I'm talking all about Threads, the new social media app from Meta. We discuss how Threads, is rapidly gaining popularity among users. This episode provides an overview of the platform, from its similarities to Twitter to its current limitations such as the search function and the absence of direct messaging. I highlight its integration with Instagram and the caution needed due to its permanent link to your Instagram account. I think Threads can be a really fun new tool to promote your episodes, engage with a broader audience...2023-07-0613 minPodcasting for BusinessPodcasting for BusinessCelebrating The Podcasting For Business ShowWelcome to episode 100 of the Podcasting For Business Show. I’ve been creating this podcast since 2019. It's been fabulous. I've loved every minute.So, join me as we celebrate this milestone. Today, we’re routing through the archives to bring you some of our best bits and top tips. Here are the highlights: (2:00) Celebrating 100 episodes(8:13) Launching episodes(12:23) Your three words(14:42) Charlotte’s story (18:26) Your messinessJoin my free community Podcasting for Business Community HERE Sign up to the P...2023-07-0422 minPodcasting for BusinessPodcasting for BusinessA Mid-Year Review of Your PodcastWe’re halfway through the year. Can you believe it? This is the perfect time to take a step back and have a little look at your podcast. We can look at how far we’ve come, and what we’d like to achieve by the end of the year. So, join me today to hear my tips on having a mid-year review of your podcast. Here are the highlights: (2:54) Your own audit(6:58) Action plan(9:12) Making life easier(12:35) Good in the world...2023-06-2719 minPodcasting for BusinessPodcasting for BusinessThe True Power of PodcastingWe all have our reasons as to why we love podcasts. I asked you to tell me a podcast story. A memory, an experience, something you love about the industry. And it seems there's one thing we all have in common. We want to connect. This is the true power of podcasting.Join me today for tales of passion, ambition and community. Here are the highlights:(2:47) The power of connection(5:24) My first podcast (8:30) Podcasting during lockdown(14:57) Introducing the...2023-06-2027 minPodcasting for BusinessPodcasting for BusinessConnecting With Your ListenersToday we’re talking about connecting with your listeners. We've been talking about connection a lot on the podcast recently.We've touched on subjects like using meditation to connect with ourselves before recording an episode. We've discussed talking about our feelings and experiences to engage with our listeners. We've even explored the technicalities, like using vocal warmups to make sure that our message is clear for our audience.Today we’re taking this a step further.Here are the highlights(1:16) Connect with listeners(3:03) Using t...2023-06-1315 minPodcasting for BusinessPodcasting for BusinessQuiet Minds, Clear Voices - The Benefits of Meditation for PodcastersToday we’re talking about meditation for podcasters. Meditation has been embraced by millions of people worldwide. It’s used as a tool for self-discovery, peace, and personal growth. Today, we’re discussing how you can use meditation to elevate your podcast. Whether you're a seasoned podcaster, or you're just starting out, this episode is for you. So join me and let meditation give you a quiet mind and a clear voice. Here are the highlights: (1:47) Meditation for podcasters(3:46) Clarity and focus(11:12) Me...2023-06-0630 minPodcasting for BusinessPodcasting for BusinessWhen You Don't Feel Good EnoughPutting your voice out into the world can feel scary. Do you want to start a podcast but the idea of it is terrifying? Do you already have a podcast, but you’ve started feeling like you haven’t got anything interesting to say?I'm here to tell you that you deserve to be heard. Join me today, as I bring you my tips on what to do when you don’t feel good enough. Here are the highlights: (1:13) Not feeling good enough(3:19) That nagging feeling...2023-05-3016 minPodcasting for BusinessPodcasting for BusinessThe Power of TalkingTalking about our emotions is beneficial for our mental health. But I know how busy you are. As people in business, we barely have time to stop and think about our emotions, let alone talk about them. So, I've been thinking.Why don’t we use our podcasts as an opportunity to stop for a moment, take a breath, and talk about our feelings? Not only can this be helpful for us, but for our listeners, too. So join me today as I discuss the power of talking...2023-05-2330 minPodcasting for BusinessPodcasting for BusinessStanding and Smiling for PodcastsIn podcasting, how we sound is one of the most important things. It can be the difference between a new listener switching off or sticking with us.  Their voice is also something that many new podcasters worry about.  We want to sound relatable, natural, and professional.  Especially when our podcast represents us and our brand. So, join me today as I bring you my hints and tips on ensuring we sound energetic, engaging, and colourful in every episode.  Here are the highlights: (1:23) How you sound2023-05-0219 minPodcasting for BusinessPodcasting for BusinessVocal Exercises for PodcastersVocal exercises are vital, but they get missed in the podcasting industry. We hear of people like singers and actors doing vocal exercises before going on stage.But lots of people use them in their work.So why does this get missed for us podcasters? Well, it shouldn’t. So, join me today because this episode is a little different. I’ll be bringing you my hints and tips, and we’ve also been out and about to find out more about vocal exercises and how to use them. ...2023-04-2528 minPodcasting for BusinessPodcasting for BusinessWorking With The Podcast BoutiqueToday, we're talking about what it's like to work with us at The Podcast Boutique.  We've just launched lots of podcasts and we’re planning even more.So, I wanted to highlight some of the amazing women in podcasting right now. One of the things I love is discovering new fantastic and talented people. People who are doing incredible work. So, join me today as we check in with some brilliant women in podcasting.And hopefully, bring you some inspiration yourself. Here are the highlights: (1...2023-04-1824 minPodcasting for BusinessPodcasting for BusinessMorning Routines for PodcastersToday we're talking about morning routines for podcasters. Why are we talking about this?There's something about Spring that makes it easier to set up and maintain new routines.Having a good morning routine can help with focus, productivity, and your mental health.But I don't want this episode to be a huge stick to beat yourself up with. I'm a massive believer in adapting your routines to suit you.So, join me today as I bring you tips to establish and maintain a simple morning routine. 2023-04-1124 minPodcasting for BusinessPodcasting for BusinessThe Power of Silence in PodcastingToday’s episode is about the power of silence in podcasting. Why are we talking about this today? When recording a podcast, many people have a sudden moment of panic.Whether they’re gathering emotions, thinking about what to say next, or simply just taking a moment of silence, people panic about pausing for thought.But I'm here to give you permission to do all of those things. Silence in podcasting is anything but something to worry or panic about. So, join me today as I bring you my f...2023-04-0417 minPodcasting for BusinessPodcasting for BusinessTalk All Over CancerToday, I’m talking about how podcasts can help anyone going through a cancer diagnosis and those recovering.Why are we discussing this today?We're at the end of March, which is Walk All Over Cancer Month.  I’m seeing the month out by highlighting why talking about these things is so important and how podcasting is a brilliant platform to do so. So, join me today as we Talk All Over Cancer.  Here are the highlights (1:41) Walk All Over Cancer (5:31) Podcast's physical benefits 2023-03-2822 minPodcasting for BusinessPodcasting for BusinessADHD & PodcastingToday we're talking about ADHD and podcasting. Why are we discussing this topic today? Well, it was Neurodiversity Celebration Week last week.Neurodiversity Celebration Week is a worldwide initiative.It challenges stereotypes and misconceptions of neurological differences. So, let’s celebrate neurodiversity today.Join me as we talk about all things ADHD and podcasting. Here are the highlights (1:24) Neurodiversity Celebration Week (2:40) Podcasts are calming(4:51) Lynsay’s tips(7:48) Meet Ruth Kudzi(15:50) Ruth’s top tips(17:32) AD...2023-03-2123 minPodcasting for BusinessPodcasting for BusinessMother's Day Special: Hosting a Podcast as a Busy MumThis Sunday is Mother’s Day here in the UK. So today, we're talking about hosting a podcast as a busy Mum. For me, Mother's Day isn't just about Mums. It's about celebrating all the wonderful women in my life. So, if you host a podcast, or you've just got a busy life and you're struggling to find the time to listen to podcasts, let alone record one. Then this episode is just for you.  Here are the highlights (2:01) Juggling everything(4:28) Tips if yo...2023-03-1422 minPodcasting for BusinessPodcasting for BusinessInternational Women's Day Special: Embracing Equity in Your PodcastTomorrow is International Women's Day. And this year's theme is Equity. So, this episode is about embracing equity in your podcast.International Women's Day is about celebrating Women's achievements. It's about raising awareness about things like discrimination.  And taking action to drive gender parity. We need to be doing all of these. But let’s take it a step further. Join me today as I discuss how you can embrace equity in your podcast.   Here are the highlights (2:16) Equality can be exclu...2023-03-0723 minPodcasting for BusinessPodcasting for BusinessHow Podcasts Help Book SalesPodcasting for Business has had a revamp! There are some new changes to the podcast, and I’m really excited about this new chapter.Speaking of chapters, it’s World Book Day this week. So, today we’re discussing how podcasts can help book sales. If you’re an author, thinking of writing a book, or simply love books, then join me.This episode is for you.  Here are the highlights:(1:07) Podcasts and book sales(6:50) An author and their podcast(8:48) The...2023-02-2823 minPodcasting for BusinessPodcasting for BusinessSupercharge Your BusinessIn this episode, I chat to another one of my students who took part in my 45-day podcast sprint.Having recently launched her podcast and being featured in Apple’s all-time-best-sellers, Nicole Louise Winer joins me to share her podcasting journey and talk about her brand new podcast, Supercharge Your Business. Here are the highlights(02:00) About Supercharge Your Business(06:49) Don’t ignore the signs(12:00) Nicole’s message to future podcastersSupercharge Your Business podcast: https://podfollow.com/1666176706.Join my free community Podcasting for Busines...2023-02-2116 minPodcasting for BusinessPodcasting for BusinessBoss Mum - Interview with Patricia McMahonIn this episode, I chat to the lovely Patrycja McMahon who recently took part in one of my 45-day sprints. Patricia is a fantastic example that anybody can start a podcast in less than 45 days. Her brand new podcast, Boss Mum is out now and she shares her incredible journey into podcasting with me.Here are the highlights(04:00) What is Boss Mum about?(07:22) Why did you choose to join the 45-day sprint?(09:23) What made you want to create a podcast?Boss Mum Podcast : https://podfollow.com/16671913052023-02-1418 minPodcasting for BusinessPodcasting for BusinessWhy Online Business Owners, Coaches & Course Creators Need a Private Podcast in 2023If you're an online business owner, course creator or coach looking to grow your audience or business then listen up. This episode is for you. Today, we're talking about private podcasts in a commercial way. I'm sharing three ways you can use private podcasts to help you grow an audience and increase revenue in your business.So, grab a cup of tea and join me as I take you through why online business owners, coaches & course creators need a private podcast in 2023.  Here are the highlights (1:2...2023-02-0911 minPodcasting for BusinessPodcasting for Business-Daring To LeapIn this episode, I chat to the lovely Loree Philip who recently launched her podcast, Daring To Leap. We talk pre-launch nerves, how the idea of the podcast was born and what we can expect from the podcast in the coming months.This is a podcast which I truly wish existed many years ago when I was working in corporate. If you are a woman in corporate, in a career looking to leap into something new, in your life or in your career - then this podcast is definitely for you! Here are t...2023-02-0813 minPodcasting for BusinessPodcasting for BusinessNew Research on how and When to Pitch to be a GuestAre you thinking about being a guest on someone else’s podcast? Well, today I'm sharing some new research. It’s all about the best way to pitch to be a guest on a podcast.And these hints and tips will give you the best chance of being successful! Just because you have your own podcast, that doesn't mean you can't be on other people's. And I highly recommend that you do.So, join me for this episode as I discuss one of the number one ways to grow your po...2023-02-0709 minPodcasting for BusinessPodcasting for BusinessWant to Make Money From Your Podcast?How can you make money from your podcast?  Well, most people go straight to sponsorships and advertisements. That's great. They work incredibly well. However, these aren’t always the first places to go.So today, let’s look at ways we can monetize your podcast.Here are the highlights (05:12) Usually forgotten (05:31) For the record (06:01) Name drops(06:20) Don’t take my word for it (07:01) Ready, set, go(08:00) A little gift Join my free community Podcasting for Business Co...2023-02-0210 minPodcasting for BusinessPodcasting for BusinessHow to Make Your Podcast Launch Easy!How can I make my podcast launch easier? That is the exact question we are answering today.  When you launch your podcast for the first time, there are lots of moving parts that you need to consider.Sometimes, we go down a Google rabbit hole trying to piece everything together.  But that information can be contradictory. So, put the kettle on because today I’m giving you some hints and tips on making your podcast launch as easy as possible.  Here are the highlights (00:56) L...2023-01-3109 minPodcasting for BusinessPodcasting for BusinessWhat if People Don't Listen to My PodcastToday, I'm talking about a question that may have gone through your head.  It's a question that could stop some people from starting their podcast altogether.  That question is, what if people don’t listen to my podcast? Let's dissect this, shall we? Join me today, as I break down any fears related to this question. Here are the highlights(01:03) The two hurdles (01:33) Just a thought (03:42) The reality (05:00) Making it work Join my free community Podcasting for Business Community HER...2023-01-2609 minPodcasting for BusinessPodcasting for BusinessHow do you know if your podcast is successful? Hint: It's not all about download numbers!Do you think the most important figure for your podcast is the download number?Well, that may or may not be true… depending on the goal of your podcast and what you want it to do for your business.Download numbers do give you lots of useful information.But these aren't the only things you need to be tracking.So, join me today to find out how there are lots of other trackable things for your podcast that may be more important for you, and for your business. Here are...2023-01-2409 minPodcasting for BusinessPodcasting for BusinessThinking Differently About Podcast Growth in 2023I know lots of you already have your podcast launched. But now you’re looking for growth. Growing your podcast takes a lot of work, but it’s all about mindset. I love the quote - “what’s got you this far, won’t get you to the next level”. Whatever you've done so far isn't going to be enough to get you to that next stage. This is so true for your podcast as well.So, join me today as we discuss planning, ideas, and thinking differently. Here are the hi...2023-01-1911 minPodcasting for BusinessPodcasting for BusinessWhen You've Wanted to Start Your Podcast For Ages!Have you wanted to start a podcast for ages? One of the reasons you haven’t might be because you’re feeling overwhelmed. I get it. There’s a lot going on in the world right now. We all have times when we’re feeling that way.In today’s podcast, we’re going to talk about that. I'll be sharing some great tips on how to overcome that feeling of dread, and take on a more positive approach.Then you can get started in 2023!Highlights From...2023-01-1711 minPodcasting for BusinessPodcasting for BusinessHow To Use Listener Voices On Your Podcast To Increase EngagementToday, I wanted to talk to you a bit about engagement. It's pretty much the holy grail for all podcasts. You can have the best content in the world, but if you don’t get it out into the world, let people know it’s out there or promote it… it's unlikely that you're going to get many listeners or much engagement.Engagement is one of the key factors in getting your podcast into the charts.So, join me and discover how you can use listener voices to get even more engagement.Highl...2023-01-1207 minPodcasting for BusinessPodcasting for Business5 Ways A Podcast Makes You Less Reliant On Social MediaAre you feeling drained by social media? Well, you're not alone. There’s a huge pressure to be present on every online platform and to be constantly releasing content, but less than 1% of your audience actually sees what you post. This has led to people looking outside of social media and looking at different ways they can engage with audiences. That is where podcasts come in. Highlights From This Episode (03:04) Number one, it can help you drive traffic to your website (03:42) Number two, a podcast is ever...2023-01-1008 minPodcasting for BusinessPodcasting for BusinessGive the Gift of New Episodes this ChristmasAre you thinking of having a well-deserved break from your podcast this Christmas? Well I have a secret to tell you: if you plan ahead, you can take a break and still release new episodes, because the holidays are a great time of year for you to publish your podcast. You might think people stop listening to podcasts over the holiday season but this is not the case. So take advantage, seize the opportunity, and publish new content when your competitors are sleeping, failed to plan ahead and too stuffed with turkey to think about po...2022-11-2308 minPodcasting for BusinessPodcasting for BusinessHow Your Podcast Will Help You Have a Better Launch in JanuaryToday I'm talking all about how you can use your podcast to help you have an even better launch in January. It's all about what you do now before Christmas to get people excited about your launch coming in the new year.I'll be sharing four different ideas about how your podcast can help you to have an even bigger launch.Oh, and make sure you listen right till the very end of this episode where I'm sharing with you how you can win a beauty advent calendar worth a hundred pounds. This offer ends November 24th so...2022-11-2109 minPodcasting for BusinessPodcasting for BusinessHow A Private Podcast Can Help Your Employees In The Cost Of Living CrisisTimes are hard, so today's episode is a little bit different because today I'm talking directly to people who are business owners with employees.I wanted to share an episode about how private podcasts can help you as a business owner and also help your employees during this cost of living crisis that we're in right now.Highlights From This Episode:01:27 - When Salary increase isn't an option right now.04:39 - Use what you already have06:01 - Show you care (because you do)10:08 - How do you...2022-11-1812 minPodcasting for BusinessPodcasting for BusinessWhy a Solo Podcast is the Best Way to Grow Your AudienceIf you are planning to launch a podcast for your business, you might be thinking an interview format is best – after all, you get to talk less! However, a solo podcast format can be so much more effective when done well, because it gives your listener a chance to get to know you. By showing off your expertise and your personality, you are selling your brand, and this makes it far more possible that your listener will become your client. If you’re still on the fence, listen to this episode! I share seven re...2022-11-1609 minPodcasting for BusinessPodcasting for BusinessHow to Avoid PodfadeDid you know that most podcasts (and I’m talking of over 80% of all podcasts) never make it to ten episodes?! The biggest reason for this? The dreaded Podfade. It’s a term coined for when you, as a budding podcaster, will start to feel demotivated, when the wind gets knocked out of your sails and podcasting just feels a bit too much like work without the recognition you expected. Well here’s the worst kept secret in podcasting: it happens to everyone! The minority who know how to beat podfade are the on...2022-11-1412 minPodcasting for BusinessPodcasting for BusinessA Week in the Life of a Podcast Agency OwnerRunning a business is hard! I feel your pain. I have been running my own podcast agency since 2016, and I realised that we spend so much time as entrepreneurs chasing our next target that we forget to step back and take stock. So this is what this episode is all about. I am going through a week in my life as a business owner. It’s time you also reflect and appreciate everything you do. I also tell you a little bit about our new podcast network Emmeline, so if you’re launching a podca...2022-10-1912 minPodcasting for BusinessPodcasting for BusinessThe Gap is Getting WiderThere are millions of podcasts in the world, so what makes yours worth listening to? Podcasting is a booming industry, and as it continues to grow that gap in standard between those who take it seriously and those who don’t is getting bigger and bigger. The biggest podcasters out there have millions of pounds of at their disposal to produce and promote their shows, so if you think your Anchor-hosted podcast recorded into your laptop mic is going to compete against the big guns, you need to think again! If you want a pod...2022-10-1710 minPodcasting for BusinessPodcasting for BusinessYour Launch Day ChecklistLaunching a new podcast is exciting, but it can also be a little overwhelming, and sometimes this overwhelm can scare you away from launching your show at all. But it doesn’t have to be this way! Launching a podcast can be very simple, and in this episode I explain how you can break your launch strategy down into 8 steps which will help you make a big splash without drowning in pressure. It’s time you launch a podcast for your business, and if you follow these steps you can make sure it’s successful...2022-10-1409 minPodcasting for BusinessPodcasting for BusinessWhat's Important When it Comes to Podcast Artwork?Your advert is like an advert for your podcast. Yyour listener should get everything they need to know from that 3000 pixel square, so how can you make sure your artwork turns the right heads? In this episode I talk through some of things you can do, and some of the things you shouldn’t, to get the very best out of your podcast artwork. I’ll also cover the main technical stuff like format and size, so you can make the perfect design that gets everyone flocking to your show!  Highlights From Thi...2022-10-1207 minPodcasting for BusinessPodcasting for Business6 Things You Need to Start Your Podcast (And 6 Things You Don't!)Have you been sitting on your podcast idea for months, or years? Don’t worry – you're not alone! And most of the time, the thing holding you back is fear. You don’t know where to start, you’ve never used the technology before, or you just don’t think you have enough to say. But starting a podcast does not have to be hard. So in this episode I spill some secrets, and reveal the six things you need to start your podcast, and the six things you don’t! If you want to find ou...2022-10-1014 minPodcasting for BusinessPodcasting for BusinessDo Podcast Charts Really Matter?Podcast charts can be a great way to measure your success, but with so many different charts out there, do they really mean anything? The short answer is yes! In this episode I explain the different types of podcast charts, what they all mean, and how you can understand them to use as a promotional tool for your show AND how you can use charts to understand what is (or isn’t) quite working.  Highlights From This Episode (00:57) Charts DO matter! (03:23) What are higher ranked shows doing well? 2022-10-0707 minPodcasting for BusinessPodcasting for BusinessYour Podcast Systems and WorkflowAre you new to podcasting? Are you feeling a bit overwhelmed about where to start? Sometimes just knowing what to do, when to do it and what to use is the hardest part, and the biggest reason we procrastinate! So in this episode I talk you through exactly what you need to launch your podcast successfully, from the editing to audiograms and everything in between. If you want to find out more about how I can help you with your podcast, contact myself and The Podcast Boutique team now.  Highl...2022-10-0515 minPodcasting for BusinessPodcasting for BusinessIf You're Going to Do an Interview Podcast You MUST Do ThisIf you host interviews on your podcast, do you ever wonder why sometimes it might not go as smoothly as you hoped? In this episode, I go through the essential things EVERY podcast interviewer should do when prepping your episodes and guests. Because here’s the secret: not even the pros just turn the mic on and wing it. Nothing is spontaneous, so plan, plan and plan some more. Want to know how to get it right? Listen here...  Highlights From This Episode (00:33) Meet them before you record 2022-10-0304 minPodcasting for BusinessPodcasting for BusinessDo You Need a Website for Your Podcast?Do you have a website for your podcast? You might be thinking you need to be a tech expert, or you simply don’t have the time to create your podcast AND run a website for it, but I have some good news for you... Podcast websites can be both easy and FREE to set up. In this episode, I tell you how you can set up your podcast website in one minute, and outline the main benefits to having one. I’m also a massive hypocrite – listen to find out why! 2022-09-3009 minWonderful WritersWonderful WritersLynsay SandsWelcome to Episode 7 of Wonderful Writers, a podcast dedicated to sharing some of our favourite authors and their wonderful books! For this episode, Anne has chosen historical and paranormal romance author, Lynsay Sands as her subject! Filled with admiration for Sands and love for her dozens of novels, Anne explains to Alice why the Highland heroes mean so much to her, tropes Sands writes really well; castles are mentioned many times, and Beauty and the Beast and Downton Abbey are also a key discussion point. She also recommends some books that Alice may like to start with...2021-05-2151 minBig Juicy CreativeBig Juicy Creative[Spring(back) Series]: Finding confidence in your voice, with podcast guru & coach Lynsay-Anne GouldAre you confident speaking up? In a meeting? Doing a presentation? In a difficult conversation with family? Lynsay-Anne Gould helps people find the confidence to speak out and get their voice out into the world. As a podcast coach, she's helped loads of people (including me) do it and so knows a load about what holds people back. And what holds us back is - *generally* - different depending on gender. Surprise, surprise women are more held back - *generally* - by mindset and by playing small. Lynsay's passionate about overcoming...2021-04-2227 minInspiring Women in BusinessInspiring Women in BusinessEp 5 - Why Now is a Good Time to Start Your Podcast - Interview With Lynsay Anne GouldIs podcasting for you? How can it help you with what you are doing right now? Is it worth your time and effort?   In this episode, my first ever podcast guest, podcast, and business coach, Lynsay Anne Gould, talks about the hows and whys of podcasting. She shares about the industry of podcasting how it can help you whether you are a business owner or a freelancer. Key takeaways from this episode: There is no shame whatsoever in taking a sidestep before you move into business full t...2021-04-1927 minLets Be Honest Before We Start PretendingLets Be Honest Before We Start PretendingEp 049: Your Voice with Lynsay Anne GouldHow did your first quarter go?  Are you still chewing on something you have been wanting to do?  I get it!! I remember when I started this podcast I had been thinking about it for quite some time and mainly was stuck in the HOW of it.  We can really stay stuck in “how” can’t we?  I am so grateful to have been introduced to the fabulous Lynsay Anne Gould who is my podcast coach and producer because we are closing in on 52 episodes (this one is 49) and that means we have been at it for a year, and oh my...2021-03-2940 minPodcasting for BusinessPodcasting for BusinessEp 046: The life of a podcasterJoin me, Dan Greef and Claire Winter (both award-winning podcasters) for this conversation all about the life of a podcaster. The highs the lows the in-between!  Check out Claire's podcast 'Cracking Content' hereCheck out Dan's podcast 'UK Low Carb' here2021-03-231h 05Appetite for LifeAppetite for LifeLynsay Anne Gould - Podcasting and Business CoachFor anyone interested in Podcasting, Lynsay Anne Gould would definitely be my go-to as she truly is The Queen of Podcasting - as well as being a very successful Podcast and Business Coach. In this episode Lynsay offers some great advice for wanna-be podcasters and has some fabulous courses to get you on the right track. Tune-in to find all you need to know to start your very own podcast!Lynsay Anne Gould Podcasting for Business Community | FacebookLynsay Anne2021-03-1624 minPodcasting for BusinessPodcasting for BusinessEp 045: The importance of diversity and inclusion in podcastingIn today's episode, I'm talking to Leyla Okhai of the Diverse Minds podcast following her winning the Best Diversity & Inclusion Podcast in the Podcasting for Business Awards 2021.You can check out all the winners over at lynsayanne.com/pfbawardsJoin the FREE 3-day Start Your Podcast Challenge over at lynsayanne.com/challenge2021-02-1820 minPodcasting for BusinessPodcasting for BusinessEp 044: Starting a podcast when you have imposter syndrome with Laura ElleraIn this first episode in the Winners Series, I interview Laura Ellera, Winner of the Podcasting for Business Student of the Year!We talked about how she got started and how her imposter syndrome almost stopped her before she got started. Check out Laura's podcast Don't Give Up the DaydreamConnect with her on Facebook @iamlauraelleraJoin the FREE 3 day Start Your Podcast challenge at lynsayanne.com/challengeStarts 22nd Feb! 2021-02-1618 minPodcasting for BusinessPodcasting for BusinessEp. 043 Getting the most from a Start Your Podcast DayOver the past couple of months, I’ve been running online Start Your Podcast days and oh my goodness they’ve been received so well!I’m running another one before the end of the year on 11th December and as I’ve had so many questions about it I thought it would be good to do an episode on how to get the most from a Start Your Podcast Day.The days are for a small group of people who are ready to get started in the next 1-2 months.2020-11-2608 minPodcasting for BusinessPodcasting for BusinessEp. 042 How I created the Podcasting for Business PlannerIn this week's episode I'm talking your though how I created my Podcasting for Business Planner.You'll learn: How I started the process What types of help I needed The order I did it all in The unexpected benefits of launching my planner You can still get your hands on the planner over at lynsayanne.com/planner2020-11-2014 minPositive Changes: A Self-Kick PodcastPositive Changes: A Self-Kick PodcastChoose Courage with Lynsay Anne GouldDid some simple words have a profound effect on your life? 🎙In this episode of POSITIVE CHANGES: A SELF-KICK PODCAST, Shelley F. Knight talks to Lynsay Anne Gould, podcaster and business coach. 👥 Join Shelley and Lynsay Anne as they talk about following your passions in life, and positive changes. 💻 LYNSAY ANNE’S LINKS: Facebook: https://www.facebook.com/groups/1812987755694279/ Instagram: https://www.instagram.com/lynsayannegould/ Podcasting For Business podcast: https://podcasts.apple.com/gb/podcast/podcasting-for-business/id1485599658 Website: https://www.lynsayanne.com/ 💻 SHELLEY F. KNIGHT LINKS 🎙 Positive Changes: A Self-Kick Podcast on Apple podcasts...2020-10-1424 minPodcasting for BusinessPodcasting for BusinessEp 041: International Podcast Day SpecialIn this special episode to celebrate International Podcast Day, I’m sharing the voices of thirteen amazing women from my community talking about:  why they started their podcasts  what it means to them to share their voice and amplify the voices of others the best thing that’s happened in their businesses since starting their podcast what it’s like to be part of the Podcasting for Business Community  Here are the women who are featured along with a link to their podcast:...2020-10-0119 minPodcasting for BusinessPodcasting for BusinessEp 040: Is your podcast a success?How do you know if your podcast is a success? We’ve spoken before about how getting in the charts is only one measure of the success of your podcast. Yes it’s great to be in the charts but it’s not the end of the world if you’re not! There are quite a few other measures of success for your podcast and in this episode we’re going to talk about 3...2020-09-2409 minPodcasting for BusinessPodcasting for BusinessEp 039: Six mistakes new podcasters make and what to do insteadIn this episode I’m talking all about 6 mistakes new podcasters make. I’m not going to leave it there though because I’m going to give you support on what to do instead. This episode is still great for you if you’ve already started your show as you can almost ‘self audit’ your show and ask yourself, ‘Do I do that?’   Here are the 6 mistakes we discuss:   Lack of preparation Getting the wrong equipment Assuming podcasting takes too long Thinking the tech is too difficult for you Not having a proper launch Not...2020-09-1724 minPodcasting for BusinessPodcasting for BusinessEp 038: 9 Things Podcasters Can Learn From NetflixThere are a number of businesses that have done incredibly well during the pandemic. Netflix is one of them!   In this episode I explore 9 things that we as podcasters, (or podcasters to be!) can learn from Netflix.   Here are the highlights from this episode:   {1:11} Get your planner at lynsayanne.com/planner {1:24} Number 1: Skip the intro {2:40} Number 2: Go to the next episode  {3:44} Number 3: Monitor their stats {4:48} Number 4: Investing in their content {6:06} Number 5: On demand content {6:52} Number 6: Bing...2020-09-1013 minPodcasting for BusinessPodcasting for BusinessEp 037: The basic structure of a podcast episodeHow can we avoid reading word for word from a script when recording our episodes?   Here is a basic structure to plan your podcast episode and feel confident and comfortable with what you're going to be talking about on your show.    Here are the highlights from this episode:   {0:30} The new Podcasting for Business Planner {2:38} Basic structure of a podcast episode {3:37) Planning the content {6:24} Different types of intro {7:38} The main points {8:24} The wrap up and the CTA ...2020-09-0312 minPodcasting for BusinessPodcasting for BusinessEp 036: Should I have music on my podcast?In this week’s episode we’re talking about having music on your podcast. Music can be a big part of your podcast style. I have music on mine but it’s all about personal choice.    I always get lots of questions about this topic. We’re going to be getting into everything from licensing to types of podcasting music and so much more.    Let’s go!   Here are the highlights from this episode:   {1:51} Audio signatures {4:17} The 3 myths of podcasting music {5:33) Typ...2020-08-2711 minPodcasting for BusinessPodcasting for BusinessEp 035: How do I get my podcast into the charts?In this week’s episode we’re talking about why it’s not the end of the world if your podcast isn’t in the charts and what you can do to help to get it there.    Podcasters can feel a massive amount of pressure to get their podcast into the charts. It’s easy to look at other podcasts and think ‘That’s where I need to be’. But it’s not the be all and end all! However, I am going to give you some tips on how you can help to achieve this.   2020-08-2011 minPodcasting for BusinessPodcasting for BusinessEp 034: Why you won’t run out of things to say on your podcastIn this week’s episode we’re talking about content creation.    New podcasters can worry about running out of things to say on their podcast and I understand that feeling. I understand that if you're committing to creating a fresh piece of content every single week, that you might panic that you're going to run out of words.    I'm here to tell you that that's not going to happen. Okay? It's not going to happen. Let’s dive in.   Here are the highlights from this episode:   ...2020-08-1310 minPodcasting for BusinessPodcasting for BusinessEp 033: Start your podcast with a tiny audienceIn this episode we’re talking about why you don't need a big audience to start your podcast.    I get lots of people coming to me saying, "Lynsay, I can't start my podcast yet because I need a bigger audience. I don't have an audience yet. So, I need to build the audience first, and then, I'll start a podcast."    They're working hard to build an audience. They're putting content out consistently on social media. They're sending emails out to the few people that they have on their list. They might even b...2020-08-0608 minPodcasting for BusinessPodcasting for BusinessEp 032: Why you won’t be the next Joe RoganToday we're talking about why you aren't going to be the next Joe Rogan.    I've had a few people in the past few months say that their goal with their podcast is to be the next Joe Rogan.    I’m all about aiming high but we need to get some perspective here guys, okay?   So Joe Rogan, for those of you that don't know who he is, he is a huge deal in the podcasting world. He's consistently ranked at the top of the podcasting charts.   ...2020-07-3007 minPodcasting for BusinessPodcasting for BusinessEp 031: How To Batch Your Podcast EpisodesIn this episode we’re talking about how to batch episodes for your podcast, but in truth, this process will also help you with any content that you produce for your business for example YouTube and blogs.   You’ll learn a six-step process to help you to batch six episodes in just a day and a half, from having the idea for the episode, all the way through to having it fully edited and complete.   This process assumes that you're producing your show yourself.    If you have an edito...2020-07-2312 minPodcasting for BusinessPodcasting for BusinessEp 030: Can I Take A Break From My Podcast?In this episode we answer the question, is it ok to take a break from your podcast?   I get asked about quite often when people are thinking about starting a podcast so we're going to look at that in a little bit more detail.    In short, the answer is yeah, of course it's okay to take a break from your podcast! But there are some pointers that we need to bear in mind first.    Here are the highlights from this episode:   {0:47} Point One: Build...2020-07-1610 minPodcasting for BusinessPodcasting for BusinessEp 029: Why You Haven’t Started Your Podcast YetIn this week’s episode I’m talking about the four main reasons that people tell me are the reasons they’ve not started their podcast yet.   They are:   Cost Confidence Consistency Creativity   We’ll explore how each of these show up.   Here are the highlights from this episode:   {1:15} The cost of your podcast {4:50} How to overpass the lack of confidence {6:13} The importance of consistency {9:03} Create a content plan2020-07-0911 minPodcasting for BusinessPodcasting for BusinessEp 028: Podcasting When You Hate Your Voice or Accent!What’s one of the most often asked questions do you think I get asked when it comes to starting your podcast?    Can I create a podcast if I have an accent?   Seriously, that’s the question...it’s hard to believe but people think it and I certainly did when I first got started.    The issue is that it stops people getting started, so in this episode we’re talking about starting your podcast when you don’t like your voice or accent.   Here are the h...2020-07-0209 minPodcasting for BusinessPodcasting for BusinessEp 027: The Importance of Having a Strategy Before You Start Your PodcastIn this episode I’m talking about something that really gets under my skin! People starting a podcast without having a strategy for it. The majority of people who give up on their podcast are those that don’t plan in advance what their podcast is for and how they want it to help them grow their business. I share my advice for having a clear plan before all the fun stuff like deciding which mic to buy and what your title should be!   Here are the highlights for this...2020-06-2511 minPodcasting for BusinessPodcasting for BusinessEp 026: Common Questions on Launching Your PodcastIn this episode we dive into a number of questions that I get asked regularly about launching your podcast. We're looking at five questions today that I get asked on a regular basis. There are lots more but let's focus on these 5.   {0:38} How many episodes should I launch with? {1:36} How long should my podcast episodes be? {3:17} What's the best time and day to release podcast episodes? {4:49} How do I get in the Top 200 chart for my category? {6:24} Is it ok to take a break from my podcast?2020-06-1808 minPodcasting for BusinessPodcasting for BusinessEp 025: Starting the Right PodcastI've had a lot of questions in the last week about the best way to start your podcast, and mainly about how you can use your podcast as a way to amplify your voice, amplify the voice of others, and also to build your business. In this episode I’m talking through three ways for you to start a podcast that will help you grow your business, be a valuable asset, have more impact in the lives of your listeners as well as amplifying the voices of others who may not have the platform that you have. ...2020-06-1109 minPodcasting for BusinessPodcasting for BusinessEp 024: Our Responsibilities as Podcaster’s at This TimeThe episode I was going to release this week didn’t feel right to me so I’ve recorded this new short episode to speak to the situation we’re seeing in the world right now. The biggest reason I help people to start podcasts is so they can have more impact and have a voice. We all have seen the horrific act of violence resulting in the murder of George Floyd when a police officer kneeled on his neck for almost 9 minutes. 3 of which when Mr. Floyd lay there unresponsive. Sadly this is not...2020-06-0409 minPodcasting for BusinessPodcasting for BusinessEp 023: How to choose the best name for your podcastThis is one of the biggest reasons that people delay in actually getting their podcast started. It holds them up because they get stuck. Your podcast title is important and it needs to do a few things for you in just a few seconds glance from a listener. In this episode I’m taking you through some top tips to choose the very best title for your podcast.   Here are the episode highlights:   {1:46} Tips #1: title has to be clear, simple and easy to remember {3:19} Tips #2: be c...2020-05-2809 minPodcasting for BusinessPodcasting for BusinessEp 022: How to use YouTube to grow your podcast audienceWe all know that video is king and it’s also another way to grow your podcast audience too. BUT, don’t fall into the trap of just putting your entire episode up on youtube with no video and a blank background. I mean, how engaging is that really? In this episode we’re talking about ways to use Youtube effectively to grow your audience.   Here are the episode highlights:   {1:27} Using video not just audio with Youtube {2:28} Ensure the video is at least 5 minutes long {2:39} How to s...2020-05-2607 minPodcasting for BusinessPodcasting for BusinessEp 021: How to run a competition for your podcast launchI had a lot of fun running competitions for both of my podcast launches. They definitely had a part to play in my podcast ranking top on Apple Podcasts too!  In this episode I’m talking you through how you can run your own competition for your launch and at any time during your podcast for that matter!   Here are the highlights from this episode:   {1:09} Why run a competition in your podcast {2:05} Find giveaways {3:55} Define a way to enter to the competition {5:16} Share the w...2020-05-2108 minPodcasting for BusinessPodcasting for BusinessEp 020: How to grow your podcast audienceThere are so many ways to increase your podcast downloads and in this episode we’re talking about 8 of them.  Now friends, I don’t want you to just listen to this episode and nod along.  My challenge to you is to pick out 2 or 3 of your favourites and when you’ve finished listening, go action them!  Promise you will? Ok, you can listen to the episode now!   Here are the highlights for this episode:   {1:18} 1st strategy: leveraging your guests audience {2:54} 2nd strategy: be creative...2020-05-1914 minPodcasting for BusinessPodcasting for BusinessEp 019: Why I never recommend Anchor.FM as a podcast hostIn this episode we’re looking at your podcast host and why I don’t think you should use Anchor.FM as your host.  We get a little controversial but it’s all to help you! The truth is that Anchor.FM is free and it’s very easy for a new podcaster to think that’s a good thing but in this short episode we’ll explore that in more detail as well as the other reasons to choose a paid podcast host.  This episode is for you if you already have a podcast but...2020-05-1408 minPodcasting for BusinessPodcasting for BusinessEp 018: 3 Mistakes Podcasters Make When Promoting Their EpisodesIn this this episode, the first in season two, we’re talking all about the mistakes I see some podcasters make when they’re promoting their new episodes online. We’re in the middle of a global pandemic and right now more and more people are listening to podcasts. They’re thriving actually! This episode is for you if you already have a podcast but it’s equally for those who haven't started their podcast yet and will help you to get going on the right foot.   Here are the highlights from this e...2020-05-1210 minConfidence RockstarConfidence RockstarHow To Increase Your Confidence Through Podcasting - with Lynsay Anne GouldWelcome to 7th episode of Confidence Rockstar Podcast.In this episode I’m bringing an amazing guest Lynsay Anne Gould. She is a Podcasting and Business coach and helps entrepreneurs and brands to start podcasts to help them grow their businesses. She is the host of the top ranking podcast Podcasting for Business as well as being an award winning trainer and fully qualified coach and mentor. Lynsay lives in the North West of England with her husband, 2 daughters and many rescue pets.In this episode we’ve talked about: How To Increase Your Confidence Through Podc...2020-02-1028 minPodcasting for BusinessPodcasting for Business017 Launching your podcast - What to have in placeIn this episode we're looking at launching and the things to have in place for a successful and fun podcast launch!Steal my Launch Team Tools HEREJoin the Podcasting for Business Community HERE2020-02-0413 minPodcasting for BusinessPodcasting for BusinessWhy would anyone listen to me? Dealing with imposter syndrome in podcastingIn this episode we’re talking about one of the biggest reasons that people don’t start their shows. Imposter Syndrome Have you ever had that feeling that you’re going to be found out? Or that you’re not good enough or qualified enough or experienced enough to do something in your life or business? But in reality, you're more than qualified and more than enough and you might even have a tonne of experience in it too but you still don’t feel good enough. This worrying way that women in particular dismiss our succes...2020-01-2111 minPodcasting for BusinessPodcasting for BusinessHow to Make Money With Your PodcastIn this episode we're unpacking the question I get asked most often. How do I make money from a podcast? We explore 6 different ways to monetise your show including: Advertising & Sponsorship Selling a service or product Selling someone else’s service or product Merchandise Patreon Events Join my exclusive new training '6 Must Do's to Start Your Podcast Strong' HERE2020-01-1415 minPodcasting for BusinessPodcasting for Business014 The Best Advice if You're Starting or Scaling Your BusinessIn this episode 11 different experts in their fields share their best pieces of advice for you if your starting or scaling your business to set up in the best way for the new year and decade! Join my FREE 5 day Plan Your Podcast Experience starting 9th-15th January HERE if you're looking to start your podcast this year too! Here is a summary of the advice from the entrepreneurs in this episode: KC Rossi - Business Coach Cultivate self confidence by doing Elaine Batho - Life & Wellness Coach 2020-01-0727 minPodcasting for BusinessPodcasting for Business013 With Ruth Kudzi From Path To Success PodcastIn this episode I’m with the brilliant Ruth Kudzi from the Path to Success podcast. Ruth was in my group programme ‘Start Your Podcast in 6 Weeks’ earlier this year with her VA and absolutely smashed her launch! Ruth is so humble but she did sooo well and went straight into the Apple Podcast charts in week one!    Here are the highlights from the episode:   {3:18} Ruth’s reason for starting the podcast and what she wanted to achieve with it. {5:23} The best thing that’s happened since Ruth started her podcast2019-12-3119 minPodcasting for BusinessPodcasting for Business012 With Sam Comerford From Play, Learn And Grow PodcastIn this episode I’m with the fabulous Sam Comerford from Germination Creation Coaching talking about her podcast Play, Learn & Grow.   Here are the highlights from the episode:   {1:16} What the podcast is about and who it’s for {2:50} How Sam wanted to be a Radio DJ and how this led her to podcasting {5:04} The best thing about podcasting for Sam {7:02} The most frustrating part of podcasting for Sam {9:13} What to do when things feel difficult {10:34} Sam’s favourite podcasts {13:21} Sam’s ad...2019-12-1717 minPodcasting for BusinessPodcasting for BusinessEp. 011 The 7 Reasons You Need a Podcast For Your BusinessIn this week's episode I share with you the 7 reasons you need a podcast for your business. Download the Start Your Podcast Checklist HERE2019-12-1024 minPodcasting for BusinessPodcasting for Business010 With Elaine Halligan From The Practice Parent PodcastIn this episode I’m talking with my student, Elaine Haligan from the Parent Practice Podcast. Alongside her business partner Melissa, Elaine runs the Parent Practice, an organisation enabling parents to bring out the best in their children. Since launching their podcast 8 weeks ago, Elaine and Melissa hit the Top 10 in Apple Podcasts for Parenting shows and continue to rank in the charts for Parenting and Kids & Family podcasts. Elaine has also created a free gift for you called 5 Minute Guide To Being a Calmer Parent. Which you can download HERE. Tune into th...2019-12-0328 minPodcasting for BusinessPodcasting for Business009 How To Prep Your Podcast GuestsIf you’re going to have an interview based podcast or at least some interviews then you’re gonna want to have a process for having guests come on your show. At the beginning of starting your show and even more when it grows you’ll be inundated with people wanting to be on your podcast. So getting this process down from the start will help you no end. Plus, if you have a VA or a team it will massively cut down on their time too. In this episode I’m going to talk you thro...2019-11-2813 minPodcasting for BusinessPodcasting for Business008 How To Actually Repurpose Your Podcast One of the biggest reasons that people tell me they haven't quite yet started their own podcast is time. So I'm sure you can all relate. People think that it's going to be just another thing that they have to do in their already busy week. You've got your blog to write, you've got your emails to send out, you've got to go live in your group and on your page, you’ve got client calls to make, AND all the other hundred and one things th...2019-11-2618 minPodcasting for BusinessPodcasting for Business007 How to decide on your podcast show formatIn this episode we're talking about 5 different formats for your podcast and the benefits and drawbacks of each so you can decide which is right for you. For full show notes go to the podcast page  Get your free workbook to accompany this episode HERE2019-11-2121 minPodcasting for BusinessPodcasting for Business006 Building Your Confidence as a PodcasterIn this episode we're talking with Irene Watson from One Dream, One Vision podcast. Irene had a lot of concerns before she started her own show. Such as who will listen? What about my voice and how will I work out all the tech? In this interview we talk about how Irene took action anyway despite her worries and how she started her own podcast. Resources mentioned in the epsiode: Seven Good Minutes Clive Lee Dennis One Dream One Vision   Connect with Irene: L...2019-11-1921 minPodcasting for BusinessPodcasting for BusinessEp. 005 How to script your podcast episodesIn this episode we’re talking about how to script your podcast episodes and I share three options for you to choose from. Option 1 - Word for word script Option 2 - Detailed podcast plan Option 3 - Bullet Point plan You'll also learn how to use the free download  for this episode to help you map out your own episodes. Plus, how to figure out if an opt in will help your listeners to embed learning from your episodes.2019-11-1426 minPodcasting for BusinessPodcasting for Business004 'Podcasting helped me be more consistent' with Sara MoseleyIn this episode Sara Moseley from the ‘Mission: Build a Million Dollar Online Business’ podcast talks to us about her experiences of starting her show, what she learned and how she did it!   You will learn: Why Sara started her podcast after she realised that her clients love listening to them! The 4 best things that have happened since starting her podcast. The Guests The Feedback Learned to be consistent Gained clients How Sara has evolved parts of her business because of her podcast. You might even hear the lovely Bella (Sara’...2019-11-1232 minPodcasting for BusinessPodcasting for BusinessEp. 003 Are you ready to start a podcast?In this episode we're looking at how to know if you're ready to start your own podcast and some of the reasons that you might not be ready just yet! Get the free checklist to help you find out if you're ready at www.lynsayanne.com Episode 3. 2019-11-0722 minPodcasting for BusinessPodcasting for BusinessEp. 002 Podcast Guesting: What to do before, during and after your interviewIn this episode you’ll learn what to do before, during and after a podcast interview as a guest. Get all the details and extra bonus tips by downloading the free guide HERE or at www.lynsayanne.com  5 Tips for before your interview: Listen Be prepared Correct Equipment Get rid of interruptions Relax! 5 Tips for during your interview Be on time Be you Reduce the Um’s and Err’s Don’t be a robot Be...2019-10-3020 minPodcasting for BusinessPodcasting for BusinessEp. 001 How to Pitch to PodcastsIn this first of a two part episode we're talking all about how to pitch to be a guest on podcasts.  You're going to learn what to do before you start pitching and how to put a pitch together in a simple 5 step formula. I've created a FREE guide to go alongside this episode too called 'Pitch to Podcasts, Grow Your Business' which you can download HERE or at www.lynsayanne.com It details all the steps from the episode plus some bonus tips and an illustrated example of an email pitch. 2019-10-3014 minPodcasting for BusinessPodcasting for BusinessWelcome to Podcasting for BusinessWelcome to the Podcasting for Business show!Join Lynsay Anne every week to learn all about launching, growing and monetising your own podcast that's gonna impact the lives of your listeners. We're all about that positive ripple effect!Perhaps you want to start your podcast but you've put it off thinking you don't have the time, don't know how to use the tech, worried about creating the content. Don't worry! I've got your back and I'll guide you every step of the way.2019-10-3007 min