Shows
Own Your Impact#38: Embodiment: The Catalyst That Transforms Strategy Into Magnetic AuthorityPeople can sense when you're taking your own medicine, and they're naturally drawn to thought leaders who authentically practice what they teach. The difference between having brilliant frameworks and creating magnetic influence isn't perfection—it's the consistent embodiment of who you say you are.In this episode, I reveal why embodiment is the often-overlooked fourth component of my 4E Framework that transforms the other three elements—Essence, Experience, and Expression—from theory into authentic authority. Through real client examples and stories like Dr. Benjamin Hardy's decision to turn down a collaboration with Tony Robbins to stay aligned with h...
2025-09-2413 minOwn Your Impact#37: Marketing for Thought Leaders: Why Smart People Struggle with Simple SystemsYour analytical mind that serves you brilliantly in creating expertise can actually work against you in marketing if you let it build complexity instead of clarity. The most successful thought leaders don't have the most sophisticated marketing systems—they have the clearest core message and the simplest way to share it consistently.In this episode, I reveal why brilliant experts often create marketing systems so complex they spend more time maintaining them than serving clients. Drawing from Billy Broas's compelling book Simple Marketing for Smart People and his cautionary tale of the NASA-designed brewery that nearly burned hi...
2025-09-1719 minOwn Your Impact#36: Belief-Building Marketing: The One Question That Transforms How Prospects See Your ExpertiseMost experts approach marketing backwards, focusing on what they can do instead of what people need to believe. When you understand the single question that cuts through marketing confusion, you stop trying to convince people and start helping them recognize why your expertise matters.In this episode, I share the transformational story of Joe, a carpet cleaner who went from broke to running a million-dollar business by asking one simple question. I reveal why traditional marketing advice keeps smart people stuck in tactics instead of addressing the real issue—and introduce the belief-building approach that makes everything do...
2025-09-1017 minOwn Your Impact#35: From Framework to Action: Using the Four Es as Your Diagnostic Tool and Strategic CompassUnderstanding a framework and applying it strategically are completely different skills. The Four Es of Core Resonance—Essence, Experience, Expression, and Embodiment—aren't just a one-time assessment you complete and move on from; they're an ongoing navigation system for every decision in your thought leadership journey.In this episode, I show you how to transform the Four Es from theoretical knowledge into practical application tools. Through real client examples, I demonstrate how to use this framework both as a diagnostic when something feels stuck or misaligned, and as a strategic compass for making decisions that energize rather than...
2025-09-0321 minOwn Your Impact#34: The Four E's of Core Resonance: Building Authentic Authority That LastsYour most sustainable thought leadership doesn't come from a simple formula—it emerges when four interconnected elements strengthen each other over time. After working with dozens of experts who felt stuck despite having clarity on their essence and expression, I discovered that authentic authority requires a more complete framework.In this episode, I reveal why I evolved from the original Core Resonance formula (Essence × Expression = Resonant Impact) to what I now call the Four E's of Core Resonance. Through real client examples from my Resonant Thought Leadership Lab, I demonstrate how brilliant experts can know exactly who...
2025-08-2717 minOwn Your Impact#33: Permission to Scale: Why Brilliant Experts Stay Small and How to Change ThatThe biggest obstacle to scaling your expertise isn't a lack of strategy or systems—it's the story you're telling yourself about what scaling means and whether you're allowed to want something bigger. When you understand that what you call humility might actually be fear dressed up as virtue, you can give yourself permission to steward your gifts at the scale they deserve.In this follow-up to last week's exploration of The Science of Scaling, I address the deeper mindset barriers that keep generous, transformational guides playing small when the world needs their expertise most. Through the lens of...
2025-08-2121 minOwn Your Impact#32: Simple Systems Scale: What Benjamin Hardy's Research Reveals About Resonant Thought LeadershipThe most dangerous assumption in thought leadership isn't that you need to be perfect before you start—it's that scaling your impact requires you to remove yourself from the transformation you create. When you understand that simple systems scale exponentially while complex systems stagnate, you can build platforms that amplify your highest contribution rather than dilute your distinctive value.In this episode, I share profound insights from Dr. Benjamin Hardy and Blake Erickson's new book The Science of Scaling and how their framework serves thought leaders better than traditional business scaling advice. I reveal why impossible goals ar...
2025-08-1326 minOwn Your Impact#31: So You're a Research Innovator - Now What?Your ability to translate complex research into practical wisdom isn't just valuable—it's desperately needed in our evidence-light, opinion-heavy world where hot takes masquerade as expertise. The most trusted thought leaders don't choose between academic rigor and practical application; they bridge that gap by maintaining credibility with both researchers and practitioners who need evidence-based insights they can actually use.In this final episode of our thought leadership archetypes series, I explore the Research Innovator archetype—those thought leaders who excel at investigating evidence and forming opinions based on data rather than gut reactions. Through examples like Angela Duck...
2025-08-0818 minOwn Your Impact#30: So You're a Visual Thought Architect - Now What?Your ability to translate complex concepts into clear visual frameworks isn't just a nice skill—it's a superpower in our increasingly complex world that should be the foundation of your entire thought leadership approach, not a supporting element. The most transformative thought leaders don't hide their natural visual thinking abilities; they leverage them to create immediate comprehension that years of written explanations could never achieve.In this episode, I explore the Visual Thought Architect archetype—those thought leaders who naturally think spatially and excel at organizing ideas into visual frameworks, flowcharts, and models that create instant understanding. Thro...
2025-08-0714 minOwn Your Impact#29: So You're a Principled Practitioner - Now What?Your greatest credibility doesn't come from credentials or theoretical knowledge—it emerges from the transparent documentation of your personal implementation journey, including both successes and failures. The most trusted thought leaders aren't those who teach the most topics; they're those who embody the principles they share and refuse to teach beyond their lived experience.In this episode, I explore the Principled Practitioner archetype—those thought leaders who have a natural experimental mindset and feel energized by being their own best case study. Through examples like James Clear's years of personal habit experimentation before writing Atomic Habits and Tim...
2025-08-0614 minOwn Your Impact#28: So You're a Category Creator - Now What?Your most powerful thought leadership doesn't come from improving existing approaches—it emerges when you have the courage to create entirely new paradigms that others can't even imagine yet. The greatest danger for naturally contrarian thinkers isn't being wrong about their revolutionary ideas; it's abandoning their unique perspective to follow proven formulas that will never showcase their true genius.In this episode, I explore the Category Creator archetype—those thought leaders who instinctively question assumptions everyone else accepts as truth and feel energized by creating new paradigms rather than incremental improvements. Through examples like Seth Godin's creation of p...
2025-08-0511 minOwn Your Impact#27: So You're a Wisdom Writer - Now What?Your greatest insights don't come from speaking off the cuff—they emerge through the deliberate act of writing, where your mind can explore complexity and reveal layers of meaning that faster-paced communication simply cannot capture. When you force yourself to show up live or create quick video content, you're asking a pianist to express their musical genius through painting.In this episode, I explore the Wisdom Writer archetype—thought leaders whose ideas develop most fully when they write them down, who naturally express nuance better in writing than speaking, and whose thoughtful voice creates deep connection on the...
2025-08-0418 minOwn Your Impact#26: So You're a Strategic Advisor - Now What?Your greatest strength isn't learning to be more vulnerable—it's recognizing that your intellectual rigor and sophisticated problem-solving abilities are exactly what executive-level clients are seeking. When you try to compete with personality-based content, you're abandoning the very expertise that makes you irreplaceable in the boardroom.In this episode, I explore the Strategic Advisor archetype—thought leaders who excel at untangling complex organizational challenges that have stumped others. If you think analytically, feel energized by messy problems, and create magic at the whiteboard by mapping out systems in real time, this episode reveals why your approach is your...
2025-08-0115 minOwn Your Impact#25: So You're a Digital Learning Architect - Now What?Your greatest teaching gift isn't in creating quick tips—it's in designing comprehensive learning journeys that systematically move people from confusion to transformation. When you try to compete in the world of bite-sized content, you're fighting against your natural genius instead of leveraging it.In this episode, I dive deep into the Digital Learning Architect archetype—one of the most powerful but often misunderstood approaches to thought leadership. If you have natural teaching ability with what I call "professor energy," if you think in learning journeys and see curriculum where others see chaos, this episode is for you...
2025-07-3117 minOwn Your Impact#24: So You're a Transformational Guide - Now What?Your greatest impact comes through deep personal connection, not mass systems. When you try to scale by removing the very thing that makes you extraordinary—your ability to see what others miss and provide exactly what each person needs—you diminish both your energy and your effectiveness.In this episode, I speak directly to the Transformational Guides among us—those naturally gifted at creating profound personal shifts through individualized guidance. If you've been told you need to build courses and scale away from personal delivery, this conversation will free you from misaligned advice that fights against your natura...
2025-07-3020 minOwn Your Impact#23: So You're an Experience Facilitator - Now What?Your most powerful work happens in moments that can't be captured in static formats, and trying to force your genius into traditional content creation is like trying to bottle lightning. When you create transformation through carefully designed group experiences and real-time facilitation, the conventional advice to "systematize your process" or "build an online course" doesn't just feel wrong—it diminishes the very magic that makes your work irreplaceable.In this episode, I explore what it means to be an Experience Facilitator—the second archetype in my ten-part deep dive series on the Resonant Thought Leadership System. If you...
2025-07-2917 minOwn Your Impact#22: So You're a Resonant Orator - Now What?Your most powerful thought leadership doesn't come from forcing yourself into someone else's expression mode—it emerges when you honor how your brain naturally processes and communicates ideas. When you try to build influence through methods that fight against your authentic strengths, you're not just making things harder for yourself; you're diminishing the very thing that makes your voice magnetic.In this episode, I dive deep into what it means to be a Resonant Orator—one of the ten thought leadership archetypes I've identified through my work with experts who want to systematize their influence. If you're some...
2025-07-2814 minOwn Your Impact#21: From Understanding Your IP to Acting On Your ArchetypeYour archetype isn't a limitation—it's your strategic starting point for building thought leadership that energizes rather than exhausts you. When you align your platform with your natural strengths instead of forcing yourself into someone else's mold, everything becomes sustainable.I believe the most dangerous trap in thought leadership is trying to build influence using expression modes that drain your energy. In this episode, I address the most common questions I receive from people who've taken the Thought Leadership Archetype Assessment: "Now what do I actually do with this information?" and "Does this mean I can't pu...
2025-07-2416 minOwn Your Impact#20: Finding Your Natural Way to Share ExpertiseYour transformational IP isn't valuable because it follows someone else's formula—it's valuable because it emerges from your unique way of seeing and solving problems. Just like a photographer who forces themselves to use a lens that doesn't match their natural vision will create work they hate, thought leaders who force themselves into teaching containers that don't align with their natural orientation will struggle to create content that feels authentic and impactful.In this episode, I share a pivotal realization from teaching my Resonant Thought Leader Lab and public workshops: the order I was teaching transformational IP de...
2025-07-1613 minOwn Your Impact#19: Build Like an Architect, Tend Like a Gardener: The Living System That Transforms How You Build Thought LeadershipYour thought leadership isn't a static structure you complete—it's a living ecosystem that evolves with you. When you understand this fundamental truth, you stop forcing linear progress and start working with the natural cycles of depth and visibility that create lasting impact.In this episode, I share a major evolution in how I teach the Resonant Thought Leadership System, born from real-time observations in my group accelerator program. While the five components remain essential (Core Resonance, Content, Central Platform, Connection, and Commercialization), I've discovered they don't unfold linearly. Instead, they operate like a living tree—with root...
2025-07-0916 minOwn Your ImpactClear Voices in Chaos: When Your Voice Counts MostYour voice matters most when the world feels most uncertain, and moral clarity matters more than viral reach. In a time when public influence is often about persuasion rather than principle, we desperately need voices rooted in truth, not just charisma without grounding.In this episode, I explore what it means to be a clear voice in an overwhelming world, where too many confident-sounding voices leave us feeling manipulated rather than grounded. Drawing from my experience as a choir teacher who believed there was always a place for willing singers, I share three practices for developing the...
2025-07-0512 minOwn Your ImpactFrom Information to Transformation: Why Your Ideas Need a ContainerYour breakthrough isn't in creating something new—it's in mining the gold that's already in what you're saying. You are already sharing brilliant insights; you just need better containers to hold them.Too many thought leaders get stuck sharing information when what their audience really needs is transformation. The problem isn't that you don't have valuable insights—you do. The problem is that you're sharing them like raw ore instead of refined gold. In this episode, I explore why containers matter more than content and reveal the four essential components of transformational IP that create lasting change rath...
2025-06-2620 min
Tales From The LaneEpisode 71: From Stage to Strategy: Macy Robison on Leading with StrengthsGet your copy of my new book, Beyond Potential: A Guide for Creatives Who Want to Re-Assess, Re-Define, and Re-Ignite Their Careers, today at Amazon, Barnes & Noble, or wherever books are sold. In this episode of Tales from The Lane, I’m joined by thought leadership strategist Macy Robison—creator of the Resonant Thought Leadership System™ and former Senior Director of Certification for StoryBrand. Macy has seen too many brilliant experts burn out trying to copy someone else’s content strategy. So she helps high achievers do something radically different: lead with their strengths. Together, we explore...
2025-06-2349 minOwn Your ImpactThe Questions That Won't Let You Go: Finding the Authentic Motivation That Sustains Lasting ImpactYour most powerful thought leadership doesn't come from chasing what looks strategic—it emerges from the questions that already consume you, even when no one's paying attention. When you build your platform around problems you genuinely can't stop thinking about, every component of your system becomes energized rather than exhausting.In this episode, I reveal why so many thought leaders burn out despite initial success: they're building on surface-level motivations that collapse under pressure. Through real client stories, I demonstrate how to distinguish between what you think you should care about and what authentically drives you. I in...
2025-06-1913 min
Kat Walks 🍃On Retiring HR SucksHR Sucks is gone. Dunzo. Finito. I talk about the pressure of content creation, why I took a step back from social media, and how I rediscovered my voice through a voice memo and a walk. I also dive into the Thought Leader Archetype quiz that helped me make sense of why nothing I was trying before felt quite right. If you're a business owner, a people manager, a mom—or all three—I think you’ll feel seen in this story.What You’ll Hear in This EpisodeThe weather shift that sparked a mindse...
2025-06-1820 minOwn Your ImpactNot Your System: Why Copy-Paste Strategies Backfire and How to Find Your Authentic Path to InfluenceThe most dangerous trap in thought leadership isn't following bad advice—it's following good advice that doesn't fit who you actually are. When you try to execute someone else's plan instead of building one aligned with your authentic voice, you create dissonance that cancels out your impact rather than amplifying it.In this episode, I explore why so many experts feel like they're constantly swimming upstream with their thought leadership, despite following proven strategies. Through real client stories, I reveal how the copy-paste approach to building influence leads to exhaustion instead of expansion, and why you...
2025-06-1120 minOwn Your ImpactDesire as Compass: Why Your Biggest Dreams Reveal Your Greatest ContributionYour biggest desires aren't something to apologize for—they're your most reliable compass for creating meaningful impact. The thing you're afraid to want out loud is probably pointing you toward your greatest contribution to the world.This week, I had a string of conversations with brilliant clients who all struggled with the same thing: giving themselves permission to want what they actually want. One said, "I just don't want to take up too much space." Another confessed they felt "completely blocked" when it came to claiming their own ideas. A third told me, "It just doesn't feel hu...
2025-06-0520 minOwn Your ImpactResonance Over Reaction: Why Authentic Consistency Beats Viral MomentsThe most dangerous moment in your thought leadership journey isn't when you face criticism—it's when you abandon your authentic voice because the world isn't responding as quickly as you expected. What looks like overnight success is almost always the result of years of consistent effort that no one was paying attention to.In this episode, I explore why consistency in your authentic approach is the foundation of all lasting thought leadership impact. Drawing from real examples like James Clear's years of writing before Atomic Habits became a bestseller, I reveal how real gr...
2025-05-2930 minOwn Your ImpactParadigms vs. Practice: The Revolutionary Power of Rewriting Rules and Living Principles (Resonant Thought Leadership Archetypes - Part 5)Your most powerful thought leadership doesn't come from imitating others—it emerges when you amplify your authentic voice and add deliberate strategy. The most transformative thought leaders don't just participate in conversations; they fundamentally reshape them by either challenging what everyone accepts as truth or by embodying principles so deeply that their lives become their message.In this final episode of our thought leadership archetypes series, I explore two revolutionary approaches to creating impact: the Category Creator and the Principled Practitioner. Whether you instinctively question assumptions that others take for granted or find yourself naturally testing ideas th...
2025-05-2426 minOwn Your ImpactVisuals vs. Research: How Clarity Creators Transform Complex Ideas Into Impact (Resonant Thought Leadership Archetypes - Part 4)Your natural mode of expression is the key to sustainable thought leadership. When you align your content creation with how your brain naturally processes and communicates ideas, you unlock a level of authenticity and impact that feels energizing rather than exhausting. Forcing yourself into expression modes that fight against your natural genius is the fastest path to burnout and diminished impact.In this episode, I continue our exploration of thought leadership archetypes by examining two distinct patterns that create clarity from complexity: the Visual Thought Architect and the Research Innovator. While these archetypes operate differently—one through vi...
2025-05-2121 minOwn Your ImpactConnection vs. Analysis: Discovering Your Natural Path to Creating Transformation (Resonant Thought Leader Archetypes - Part 3)Your business model should energize you, not drain you. When your approach to sharing expertise aligns with your natural strengths, thought leadership becomes both impactful and sustainable.In this episode exploring the Resonant Thought Leadership System's archetypes, I dive into two distinct patterns of expertise: the Transformational Guide and the Strategic Advisor. These archetypes represent completely different approaches to creating impact - one thriving through deep personal connection and individualized guidance, while the other excels through analytical problem-solving for organizations. By understanding which pattern naturally aligns with your strengths, you can build a thought leadership platform that...
2025-05-1321 minOwn Your ImpactSystems vs. Moments: The Power of How You Naturally Create Transformation (Resonant Thought Leader Archetypes - Part 2)Your greatest impact comes when you stop resisting your natural strengths and embrace your authentic expression archetype. When you understand whether you're built to create comprehensive learning systems or facilitate transformative moments, your thought leadership becomes both more powerful and more sustainable.In this episode, I reveal the stark differences between two powerful thought leadership archetypes: the Digital Learning Architect who thrives by creating structured educational journeys, and the Experience Facilitator who excels at orchestrating transformative group experiences. Through examples like Amy Porterfield and Michael Bungay Stanier, I demonstrate how recognizing your natural archetype can free you...
2025-05-0729 minOwn Your ImpactStage vs. Page: Exploring the First Two Thought Leadership Archetypes (Resonant Thought Leader Archetypes - Part 1)Trying to become a thought leader using someone else's expression style is like trying to sing with someone else's voice – it will always feel forced and drain your energy. Your natural mode of expression isn't just a preference; it's the foundation for sustainable impact.I believe successful thought leadership comes from aligning with your authentic expression mode, not forcing yourself into someone else's template. When your approach to sharing expertise flows through your natural strengths, your impact grows while your energy remains sustainable.In this continuation of our exploration of the Resonant Thought Leadership System, I...
2025-04-3028 minOwn Your ImpactThought Leadership Archetypes: Finding Your Natural Expression PatternI believe that just like music has distinct genres, thought leadership has specific archetypes—and finding yours is the key to creating authentic impact. Most aspiring thought leaders make the critical mistake of forcing themselves into someone else's mold, leading to frustration, burnout, and that nagging feeling of inauthenticity.In this episode, I reveal why many thought leaders struggle unnecessarily by fighting against their natural expression patterns instead of leveraging them. Building on our exploration of the Resonant Thought Leadership System from last week, I introduce ten distinct thought leadership archetypes and explain how und...
2025-04-2224 minOwn Your ImpactAligned Commercialization: Building a Business That EnergizesYour business model should energize you, not drain you. When your approach to making money aligns with your natural strengths, thought leadership becomes sustainable.Too many experts create powerful content first and only later wonder how to monetize their expertise. This approach often leads to financial stress at precisely the moment when your thought leadership should be taking off, or worse—adopting business models that feel inauthentic and draining.In this final episode for our launch week exploring the Resonant Thought Leadership System, I reveal why commercialization is the crucial fifth component that en...
2025-04-1823 minOwn Your ImpactStrategic Connection: Building Relationships That Authentically Amplify Your MessageMost thought leaders waste time on exhaustive networking when what they really need is strategic connection. The right relationships with the right people can exponentially extend your reach without draining your energy.In this episode, I reveal why traditional networking advice often leads to burnout rather than breakthrough, and introduce the fourth component of the Resonant Thought Leadership System: Connection. I explain how your connection strategy acts like an amplifier that extends your voice beyond your immediate reach to audiences you couldn't access on your own.I break down the three key...
2025-04-1720 minOwn Your ImpactBuilding on Solid Ground: Why You Need a Digital Home Base You Actually OwnYour social content disappears in a day, but content on your central platform appreciates in value over time. Stop building equity for someone else and start creating digital assets that truly belong to you.In this episode, I share the cautionary tale of "Elena," a coach who woke up one morning to find her Facebook group of 15,000 members completely gone—five years of work, connections, and content vanished without explanation.I reveal why this scenario is all too common and introduce the third component of the Resonant Thought Leadership System: Central Platform. Le...
2025-04-1619 minOwn Your ImpactBeyond Frameworks: The Four Essential Components of Transformational IPRandom content builds awareness, but structured intellectual property builds authority. The most powerful IP isn't created—it's excavated from your lived experience and structured to serve others.In this episode, I make a confession: for years, I believed the secret to successful thought leadership was having a slick proprietary framework with clever acronyms and beautiful diagrams. I was only partially right.I reveal why frameworks alone aren't enough and introduce the complete Transformational IP Framework—the four essential components that make your wisdom accessible, implementable, and memorable. Learn why starting with frameworks some...
2025-04-1520 minOwn Your ImpactFinding Your Authentic Voice: The Physics of Personal ResonanceLike an opera singer who can be heard over a full orchestra without a microphone, your authentic voice naturally cuts through the noise when you find your unique core resonant frequency.In this episode, I dive deep into the foundation of all effective thought leadership: Core Resonance. Drawing from my background in music education, I share a transformative experience witnessing opera singers project without amplification that forever changed my understanding of influence and impact.Discover how successful thought leaders like Brené Brown don't compete with the noise—they find their unique frequency gap...
2025-04-1517 minOwn Your ImpactWhy Your Brilliant Ideas Aren't Being Heard (And the System That Changes Everything)Why Your Brilliant Ideas Aren't Being Heard (And the System That Changes Everything)In a world where over 7 million blog posts are published daily, why do some voices rise above while others—despite their brilliance—fade into obscurity?If I could sit down with every expert, leader, and change maker struggling to gain traction with their ideas, this is the conversation we would have. And it might challenge everything you've been taught about building influence.In this inaugural episode of Own Your Impact, I introduce the Resonant Thought Leadership Syst...
2025-04-1510 minOwn Your ImpactWelcome to Own Your Impact!In this trailer episode, consultant and strategist Macy Robison introduces the "Own Your Impact" podcast and the Resonant Thought Leadership System—a comprehensive approach designed to help experts transform their knowledge into platforms of purpose and influence. If you're tired of creating endless content without seeing meaningful results, this podcast will show you why your ideas don't need more luck or volume—they need a system.Subscribe to "Own Your Impact" to learn how to turn your expertise into lasting influence and impact.Connect with Macy:Website: macyrobison.comInstagram: @macyrobisonLinkedIn: Macy Robison
2025-04-0902 min
Marketing Made Simple#179: Talkin' Shop—How to Leverage Your Unique Edge Without Confusing Your CustomersMarketing doesn’t have to be complicated, but let’s be real—it’s easy to screw it up. You know your product or service is great, but your customers aren’t noticing. Why? Because you’re either blending in with everyone else or confusing your audience with messaging that’s unclear. It’s a tough balance: if you’re too creative, people don’t get it. If you’re too clear, it can seem dull. The real challenge is finding that sweet spot that balances creativity and clarity. So, how do you create a marketing message that sets you apart without conf...
2024-10-2326 min
Rapidly Rotating RecordsNuts About RRR # 1,258 August 25, 2024
Welcome to Glenn Robison’s Rapidly Rotating Records, bringing you vintage music to which you can’t not tap your toes, from rapidly rotating 78 RPM records of the 1920s and ’30s.
Do you know who these fellows are? They’re The Harmonizers Quartet and you’ll hear them start off the second segment of this week’s show with “I Was Born In Michigan.” They also recorded as The Singing Troubadours and you’ll also find out the names of the members. We’ll be celebrating two birthdays this week, those of Malvin Franklin and Pinkey Hunter. In other segments we...
2024-08-2659 minRapidly Rotating RecordsA “Mow ’em Down” Edition of RRR #1,249 June 23, 2024
Alec Templeton
Welcome to Glenn Robison’s Rapidly Rotating Records, bringing you vintage music to which you can’t not tap your toes, from rapidly rotating 78 RPM records of the 1920s and ’30s.
Do you know who this fellow is? He’s pianist Alec Templeton who became popular on radio in the US for his talent in playing serious classical music, but also for his satirical parodies of the classics. You’ll hear one of them, “Mendelssohn Mows ‘Em Down” in the fourth segment of the show. We’ll be celebrating two birthdays this week, those of Ben Quillian and G...
2024-06-2459 min
WELCOME. | a CEDAR HILLS 5th WARD podcastNeal & Macy RobisonThis week I had the opportunity to sit down with Neal and Macy Robison to learn more about their story - how they met, ended up in Utah, some of their hobbies and interests, and how they are currently contributing to the Cedar Hills 5th Ward. Hosted on Acast. See acast.com/privacy for more information.
2024-06-2343 minMarketing Made SimpleGet Win-Win Secrets from the Top Marketing ProsFrustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at StoryBrand.com/Marketing. -- The longer someone works in marketing, the more lessons they pick up along the way—from basic shortcuts and tips, to frameworks, to over-arching philosophies. Those who’ve been in the business a while have a...
2024-03-2724 min
Live Full Work Fun PodcastBuilding Your Dream Business Using the StoryBrand Framework: Insights from Macy RobisonIn this episode, host Gayla Scrivener had the pleasure of speaking with Macy Robison, the Director of Certified Guides for StoryBrand. Macy Robison is responsible for equipping hundreds of StoryBrand marketing guides and agencies worldwide with the necessary tools and training to build their dream businesses. With a master's degree in education, over 5 years of experience as a StoryBrand marketing guide, and more than 20 years as a teacher and branding coach, Macy has assisted numerous clients in creating marketing collateral that tells a story and converts customers. As a marketing and personal brand strategist, she has played...
2024-01-1044 minMarketing Made SimpleHow to Keep Your Marketing Momentum Alive During the Holiday RushSTART 2024 WITH A PLAN! CLARIFY YOUR ALL OF YOUR MARKETING AND MESSAGING IN ONLY TWO DAYS. REGISTER NOW FOR THE UPCOMING STORYBRAND MARKETING WORKSHOP HAPPENING DECEMBER 5 & 6, 2023: StoryBrand.com/LIVE -- Are you feeling the end-of-year pressure? Everyone is stretched for time right now, especially if you’re a business owner. You're trying to maintain momentum during the busy holiday season when all you *really* want to do is drink mulled wine and watch "Elf" for the 80th time. So what’s the secret to keeping the marketing ball rolling so you can end...
2023-11-0820 minMarketing Made Simple#118: Why 2023 Has Been a Weird Year for Marketers (And What To Do About It)Have you ever been stumped at how to create an effective sales funnel? From website messaging to lead generators to sales emails, we’ve got you covered! Download our free, step-by-step guide at StoryBrand.com/Sales-Funnel-Plan. -- If you’re like most marketers, 2023 has been a strange year. Some months have yielded goal-crushing results while other months have left you wondering if your business was going to make it. Why so much uncertainty? A lot of it has to do with the volatile economy and constant speculation about a recession. But just l...
2023-09-2027 min
The Creator's Adventure - Course Creation, Entrepreneurship & Mindset tips for Creators#79: How to Use Narrative Marketing to Boost Sales with Macy RobisonMacy Robison is the Director of Certified Guides for StoryBrand where she helps equip hundreds of StoryBrand marketing guides and agencies across the globe with the tools and training they need to build the business of their dreams. As a marketing and personal brand strategist, she has been responsible for helping clients launch New York Times best-selling books, reach millions of followers across their social media platforms and email lists, and produce podcasts with a combined 4.5 million downloads.Learn more about Macy: http://macyrobison.com
2023-08-2934 minMarketing Made SimpleEavesdrop on a Marketing Consultation from a StoryBrand GuideOne of the biggest requests we get at Marketing Made Simple is for us to review our listener’s messaging. Even when you use the StoryBrand messaging framework, you want feedback from an expert so you know you’ve got it right! That’s exactly why we have StoryBrand Certified Guides. In today’s episode, you get to eavesdrop on a marketing consultation with StoryBrand Certified Guide, Kris Jones, and business owner Kia Nystrom. Kia owns Nystrom Orchard (NystromOrchard.com) in Minnesota that hosts events and creates specialty pies for corporate gifting. Kia wants to clarify h...
2023-07-1936 minMarketing Made SimpleHow to Create Your Marketing Message in 5 Simple Steps A lot of businesses are confused about what it means to create a marketing message. Is it a tagline? A one-page document? Your brand story? But a true marketing message is none of these things. A great marketing message should tell your customers how you can solve their problem and make their life better. And there’s no better way to create one than with StoryBrand’s one-liner framework. In today’s episode, J.J. and April talk with StoryBrand Certified Guide and owner of Red Door Designs, Kris Jones, about her 5-step process to creatin...
2023-07-1233 minMarketing Made SimpleUnleashing the Full Potential of Email MarketingAre you underestimating the impact of email marketing in today's digital landscape? Amidst the noise surrounding social media and other digital channels, email remains a crucial tool for connecting with your audience on a personal level, owning your customer list, and boosting sales. In this episode of Marketing Made Simple, Macy Robison, Director of the StoryBrand Guide Program, returns to share invaluable insights and practical advice for leveraging the power of email to achieve remarkable results. Whether you're a business owner seeking cost-effective marketing strategies or a marketer looking to enhance your campaigns, this episode w...
2023-06-2826 minMarketing Made SimpleHow to Avoid Social Media Marketing BurnoutBuilding your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Not only will you get training on the StoryBrand marketing framework and licensing to use it with clients, you’ll get ongoing support and training from our team and fellow Guides. The next StoryBrand Certification Training happening in July and includes… Keynotes from Donald Miller, Dr. J.J. Peterson, and Director of Certification Program, Macy Robison Collaboration and networking with Guides from across...
2023-05-1729 minMarketing Made SimpleHow to Use Visual Media to Grow Your BusinessBuilding your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Not only will you get training on the StoryBrand marketing framework and licensing to use it with clients, you’ll get ongoing support and training from our team and fellow Guides. The next StoryBrand Certification Training happening in July and includes… Keynotes from Donald Miller, Dr. J.J. Peterson, and Director of Certification Program, Macy Robison Collaboration and networking with Guides from across...
2023-05-1033 minMarketing Made SimpleIs AI Friend or Foe? How to Make it Work for Your Business!Everyone’s been asking, and it’s finally here: Our first IN-PERSON guide certification training since 2020! Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Not only will you get training on the StoryBrand marketing framework and licensing to use it with clients, you’ll get ongoing support and training from our team and fellow Guides. The StoryBrand Certification Training happening in Nashville, TN on May 16-18, 2023 includes… Live keynotes from Donald Miller, Dr. J.J...
2023-04-0522 minMarketing Made SimpleJen Hatmaker and Heather Adams—Do This to Always Stay On-Brand with Your MessagingEveryone’s been asking, and it’s finally here: Our first IN-PERSON guide certification training since 2020! Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Not only will you get training on the StoryBrand marketing framework and licensing to use it with clients, you’ll get ongoing support and training from our team and fellow Guides. The StoryBrand Certification Training happening in Nashville, TN on May 16-18, 2023 includes… Live keynotes from Donald Miller, Dr. J.J...
2023-03-2930 minMarketing Made SimpleProduct Boss—How to Market & Grow Your Product-Based BusinessEveryone’s been asking, and it’s finally here: Our first IN-PERSON guide certification training since 2020! Building your own marketing business can be hard and lonely — but it doesn’t have to be. When you become a StoryBrand Certified Guide, you’ll join a like-minded community of marketers from all over the world. Not only will you get training on the StoryBrand marketing framework and licensing to use it with clients, you’ll get ongoing support and training from our team and fellow Guides.The StoryBrand Certification Training happening in Nashville, TN on May 16-18, 2023 includes… Live keynotes from Donald Miller, Dr. J...
2023-03-2227 min
Grow Your Nutrition Business#132 Becoming A Content Engine To Attract Your Ideal Clients Using The Storybrand FrameworkPeople don't buy information. They buy transformation. How do you switch your marketing strategy, create compelling content and push it to generate more leads? In today's episode, Macy Robison, director of Story brand, joins us to discuss effective marketing and messaging strategies for business owners. In the session, we delve into the Story brand framework, the importance of investing time in creating content and why you should focus on pushing your content through search engines rather than social media platforms. Additionally, we expound on the Youtube formula by Derall to generate more leads, why it's i...
2022-11-0746 minMarketing Made SimpleHow to Start a Successful Marketing Side HustleEver wonder if you could make money with a marketing side hustle? If so, this episode is for you. In today’s conversation we hear from Elizabeth, a therapist from Chicago who has used the StoryBrand framework to grow her practice. Now she's wondering if she could start a side hustle helping other therapists with their marketing. Listen in as Macy Robison, Head of the StoryBrand Guide program, joins J.J. and April to give practical tips on growing a great marketing business. Whether you are thinking of launching your own marketing agency or starting a s...
2022-07-2724 minMarketing Made SimpleDiscover What Your Customer Really WantsAs a brand, you must define what your customer wants. As soon as you define that, a story question forms in their mind: Can this brand really help me get what I want? Without this, the customer has very little interest in the story. This week, J.J. and April guide you through the Character section of the StoryBrand framework and how you can: -Define exactly what your customer wants -Plug that specific language into your marketing -Help transform your customer into the hero...
2021-07-0720 min
The StoryBrand PodcastMarketing Made Simple #2: Invite Your Customers Into a Beautiful StoryIn every great story, the main character goes on a journey and by the end she transforms from zero to hero. This is called identity transformation. The same is true for your marketing. When you participate in your customer's identity transformation you are going to win! This week J.J. and April unpack the first part of the StoryBrand framework, identity transformation, and how you can apply it so your customers feel like they've transformed after purchasing your product or service. April also talks with Macy Robison, one of our amazing StoryBrand Certified Marketing Guides, about how s...
2021-06-3021 minThe StoryBrand PodcastMarketing Made Simple #2: Invite Your Customers Into a Beautiful StoryIn every great story, the main character goes on a journey and by the end she transforms from zero to hero. This is called identity transformation. The same is true for your marketing. When you participate in your customer's identity transformation you are going to win! This week J.J. and April unpack the first part of the StoryBrand framework, identity transformation, and how you can apply it so your customers feel like they've transformed after purchasing your product or service. April also talks with Macy Robison, one of our amazing StoryBrand Certified Marketing Guides, about how s...
2021-06-3021 minMarketing Made SimpleInvite Your Customers Into a Beautiful StoryIn every great story, the main character goes on a journey and by the end she transforms from zero to hero. This is called identity transformation. The same is true for your marketing. When you participate in your customer's identity transformation you are going to win! This week J.J. and April unpack the first part of the StoryBrand framework, identity transformation, and how you can apply it so your customers feel like they've transformed after purchasing your product or service. April also talks with Macy Robison, one of our amazing StoryBrand Certified Marketing Guides, about how s...
2021-06-3020 min
Bulture PodcastDo Women Double Back on the Nice Guy, After She is Washed Up?Ep97Do Women double back on the Nice Guy After she washed up?
Shoutouts to all the Dads who ain’t come and get their kids on thanksgiving or the day b4 so mom could go see Bae
Is saving her name in your phone as “wifey” a jinks ?
Somebody wake Lil Nate Robison up
2- Lil Wayne back back (( which one of his sons the best rapper))
3-I can’t believe y’all don’t like the new kevin hart Netflix joint
4- How would you feel if someone to...
2020-12-012h 46
The Social StrategistRR How to create a clear brand with Macy RobisonStruggle with knowing how to talk about your business in a way that gets people interested? Today, Michelle interviews Macy Robison, Storybrand expert, about how to speak so your audience understands. Get Macy's free guide here: https://uplightcreative.com/stumbling Keep up with Michelle on ig here: https://www.instagram.com/iammichellegifford/
2020-11-2435 min
Creative Counsel with Brittany RatelleHow to quit stumbling over your words and actually tell people what you do with StoryBrand consultant Macy RobisonHave you ever felt that panicky feeling when someone asks you what you "do"? Or spewed such a giant word vomit on them that you yourself got lost on what you ACTUALLY do to make money, let alone help people? Enter Macy Robison, StoryBrand Guide certified expert and marketing professional who helps creatives, influencers, and all-around multi-passionate people and helps them tell EXACTLY what they do so they can clearly articulate in ONE sentence who they are and who they serve. In this episode of Creative Counsel, you will learn: who is the guide and why it...
2020-09-0144 min
Disrupt Yourself Podcast with Whitney JohnsonDisrupt Yourself: Master Relentless Change and Speed Up Your Learning CurveToday is the day! Disrupt Yourself: Master Relentless Change and Speed Up Your Learning Curve has officially been re-launched into the world. As with all my book “children,” I am very proud of this creation. You, my audience, have been so receptive, and I am gratified and humbled by your many emails and comments characterizing what this book has meant in your life. Your stories are inspiring, and I am eager to learn more! On today’s episode, we have our wonderful producer, Macy Robison, back in the interviewer’s chair. This week’s podcast is...
2019-11-1244 minDisrupt Yourself Podcast with Whitney JohnsonStephen Nelson: The Art of CollaborationStephen Nelson speaks the language of music. A primarily self-taught pianist, he has an amazing talent for composition, oftentimes performing on-the-spot “mash-ups” of famous songs for live audiences. His ability to effortlessly create melodies has led to multiple collaboration efforts, including producing the cinematic pop group GENTRI. Today’s podcast is unique for several reasons: first, Stephen composes a “mash-up” of two of my favorite melodies, and I am delighted at the result! Additionally (because we like to keep things exciting), you’ll get to hear Stephen collaborate with our very own producer, Macy Robison. Join us for...
2019-08-0645 min
The Show Up PodcastFinding Mindful MomentsIt feels like everyone is talking about what it is and how to do it, and you may be wondering –
What is it, REALLY?
And how do I practice mindfulness in a space full of chaos?
On today’s episode, my sweet friend Macy Robison is asking me a whole bunch of questions that you were kind enough to submit via my Instagram account. We’re talking about what mindfulness is, how to practice it in your every day and why you should, and I’m also sharing some practical ways you can incorpor...
2019-05-2200 min
Disrupt Yourself Podcast with Whitney JohnsonQ&A Episode: My Learning CurveAs I say at the beginning of every episode, I think, write, speak, and live all things disruption. I take this responsibility very seriously, so while each week I encourage you to disrupt yourself I am also looking for ways to disrupt myself. Since I spend each podcast interviewing guests, my personal journey is revealed to you in drips and drabs, and periodically I like to turn on the water hose and let you know how I’m really doing, what I’m learning, and where I am on my own learning curve. Today’s episod...
2018-11-1338 min
Disrupt Yourself Podcast with Whitney JohnsonBuild an A-TeamDisrupting yourself is a way of life around here, so it’s only natural that it is my turn to be disrupted. Today is Launch Day for my new book, Build an A-Team: Play To Their Strengths and Lead Them Up the Learning Curve, and I couldn’t be more excited! To celebrate, we’re doing things a bit differently on the podcast. Macy Robison, my fabulous project manager, is interviewing me to help break down what my listeners can expect from my new book, and how the information I’ve gathered can help them in not only their car...
2018-05-0149 min
CrossCurrentsCrossCurrents - William H. MacyActor and director William H. Macy has just released his directorial debut, "Rudderless". He and his wife, actress Felicity Huffman, will be speaking & screening the film at Paepcke Auditorium on Saturday night as part of Aspen Film's summer season.
RUDDERLESS is a poignant musical drama about the power of a parent's love. Sam (Billy Crudup) is a former high-profile advertising executive whose life has been torn apart by the tragic death of his son. Off the grid, living on a docked sailboat, he drowns his pain in alcohol. When Sam discovers a box filled with his son's demo tapes and...
2014-07-0229 min
Talking SpaceEpisode 536: All You Need To Be a MAVENOn this episode of Talking Space, we talk about the successful launch of MAVEN on its way to Mars, and look at some amazing facts behind the mission, including cost. We then discuss the successful launch of 29 satellites at once from the Wallops Flight Facility. We then discuss some little known info about theMorpheus Lander. On our second and final trip around the table, we listen to a question asked at the MAVEN press conference by a reporter from the Travel Channel and try and answer it about NASA. We then look at how robots are playing a role i...
2013-11-261h 00
The Peace Revolution PodcastPeace Revolution episode 044: The Ultimate History Lesson with John Taylor Gatto / Hour 4 + Commentary
Peace Revolution episode 044: The Ultimate History Lesson w/ John Taylor Gatto / Hour 4 + Commentary
Notes, References, and Links for further study:
Your invitation to the Tragedy and Hope online critical thinking community
Peace Revolution Podcast’s primary hosting site (2009-2011)
Peace Revolution Podcast’s backup hosting site (2006-2011, also includes the 9/11 Synchronicity Podcast episodes, starting at the bottom of the page)
Tragedy and Hope dot com (all of our media productions, freeto the public). On the top menu, there is a “Trivium&rdquo...
2011-11-2000 min
The Peace Revolution PodcastPeace Revolution episode 043: The Ultimate History Lesson with John Taylor Gatto / Hour 3 + Commentary
Notes, References, and Links for further study:
Use the donation buttons at the bottom of these notes, or on the sidebar of this site, or the sidebar of Tragedy and Hope dot com, for “The Ultimate History Lesson: A Weekend with John Taylor Gatto” multi-DVD interview project, currently in post-production. With over 5 hours of interview footage, this is a collection of education which is invaluable.
If you donate $50 or more towards the completion of this project, you will receive the entire DVD set; as our way of saying Thanks!
Your invitation...
2011-10-2900 min