Shows
Marketing Square : Les secrets Growth Marketing ⚡️455. Comment vendre du high ticket ? (Ft. Maddy Christina)Bonus 🧨🤫Vendre plus cher fait peur.On s’imagine que les clients haut de gamme sont :— plus exigeants— plus difficiles à convaincre— impossibles à satisfaireEt si le problème, ce n’était pas les clients…Mais votre posture ?Dans cet épisode, Maddy Christina vous partage les codes du luxe pour attirer une clientèle qui dépense plus.📖 CHAPITRES 02:53 - Les erreurs à éviter quand on vend cher04:19 - Quiet Luxury vs Luxe Show-off06...2025-04-1119 min
Mad HouseUsama Siddiquee | Episode 57We got one of the hands-down funniest dudes in town, Usama Siddiquee, in the Mad House this week! Maddy and Usama go way back, to a time when stand up comedy was pre-internet and meant bombing in three different boroughs every night =] . Now, fresh off a new hilarious Don't Tell special, Usama talks being on TV, his and Maddy's similar upbringings, South Asian insults, and more! Call the FUPA Hotline: (347) 480-9006Check out Usama's special 'Usama Bin Laughin'':https://www.youtube.com/watch?v=H3NH-WEGUGI2025-04-021h 03
Mad HouseShane Torres | Episode 52No better way to spend our 1-year anniversary of starting Mad House than with the Blue-Eyed Mexican AKA Shane Torres!!! Maddy and Shane discuss the state of comedy, the books they're reading (Shane is shocked Maddy reads), their time together in Amsterdam, tattoos, and more!Call the FUPA Hotline: (347) 480-9006Watch Shane's Special 'The Blue Eyed Mexican':https://www.youtube.com/watch?v=C9mHurqZh_0Follow Shane:https://www.instagram.com/shanetorres/?hl=enFollow...2025-02-261h 16
Not-So Kind RegardsHow Vision (Not Hustle) Builds Resilient Brands with Sabbia Co.’s Katie TingleSend us a textSuccess isn’t about grinding 24/7, it’s about having a clear vision and trusting it through the highs and lows. In today’s episode, Caroline Moss and Maddy Birdcage sit down with Katie Tingle, founder of Sabbia Co., a skincare brand where plant-based medicine meets cosmetic science. We discussed what sustains a long-term business: alignment, resilience, and staying true to your purpose.Katie, a Full Library™ student, gets real about the moment she almost walked away from it all, the mindset shift that brought her back, and how she rebuilt a business...2025-02-0652 min
Mad HouseLuis J. Gomez | Episode 49Holaaaaa Mad House fans!!! This week in the stood we got one of THE founding fathers of GaS Digital Network (our new home), comedian and ~entrepreneur~ Luis J. Gomez!!! Maddy and Luis have a flowing banter and discuss everything from Luis' dead parents (RIP), to Maddy throwing up at Todd Barry's birthday, to scary movies, and more! Plus, stay tuned for our hotline - we have a caller speak with a sense of urgency like we've never heard before!! Call the FUPA Hotline: (347) 480-9006Follow Luis:https...2025-02-051h 05Not-So Kind RegardsHow to Get What You Want (No Matter What Happens)Send us a textIn today’s episode, Maddy Birdcage gets raw and real, sharing personal stories and game-changing mindset shifts to help you stop walking through life with a victim mentality. From overcoming health challenges to building a sustainable business, this episode is packed with honest advice, practical tips, and inspiring reminders that life is happening for you, not to you.Episode Highlights:Why focusing on mindset is the first step to achieving your goals.The truth about overnight success and why you don’t want it.How to stop chasing vira...2025-01-3025 minNot-So Kind RegardsIs Using AI Cheating?Send us a textIn today’s episode, Caroline and Maddy dive headfirst into the hotly debated topic of AI in marketing. With Express Mode™ launching soon, they explore the power and pitfalls of using tools like ChatGPT. From critics claiming AI is "cheating" to showcasing how AI can turbocharge creativity, Caroline and Maddy break down the right and wrong ways to incorporate AI into your strategy. Whether you're sceptical or a full-fledged fan of AI, this episode is packed with insights on leveraging its power ethically and effectively.Episode Highlights:Addressing the...2025-01-2337 min
Mad HouseLeMaire Lee | Episode 47Welcome everyone to another episode of Mad House with Maddy Smith!!!! We tinkered around in the studio, and now that Maddy's sitting behind a desk with a fishbowl, it's literally changed the whole vibe of the show. Move over, Howard Stern!!!! Anywho, this week Maddy starts off chit chatting with producer Ryan, then later she's joined by Allie and special guest/comedian LeMaire Lee for lots of laughs! Call the FUPA Hotline: (347) 480-9006Follow LeMaire:https://www.instagram.com/lemairelee/?hl=en...2025-01-221h 20Not-So Kind RegardsHow to Invest Before You're Ready & Prioritise Profit with Clare WoodSend us a textIn today’s episode, Maddy sits down with Clare Wood, money mentor, accountant, and mindset coach, to unpack how business owners can confidently invest in their growth while prioritising profit over ego-driven decisions. Drawing from Maddy’s own journey—from chasing revenue milestones to building a stable, profitable business—Clare offers actionable insights on money mindset, risk-taking, and how to know if you’re ready to make that next big leap. If you’ve ever wondered how to balance bold investments with financial stability, this episode is packed with the guidance you need. Episo...2025-01-1645 min
Mad HouseWe Have Good Calves | Episode 46Ohhh it’s a goooood day to be back in the Mad House! This week Maddy and Allie discuss the new Bob Dylan movie, hot girls with ugly boyfriends, bumper stickers, body changes post-pregnancy, Maddy's trip to the trap museum in Atlanta, and more! Plus, stay tuned for our FUPA hotline about shoplifting at the mall! Call the FUPA Hotline: (347) 480-9006Follow Allie:https://www.instagram.com/defaultprogrammer/?hl=enFollow Maddy:https://www.instagram.com/somaddysmith/?hl=enh...2025-01-151h 12Not-So Kind Regards5 Things We're Not Doing in 2025 to SucceedSend us a textWelcome to the first episode of 2025! In today’s episode, we're starting the year with bold decisions and intentional shifts. Join us as we reflect on habits and mindsets we're leaving behind, and explore the impactful changes we're making to align our lives and businesses with growth, authenticity, and joy. Episode Highlights: The mindset shift that can break the cycle of unrealistic expectations. Why prioritizing play might just be your secret weapon for success. A candid discussion about what truly drives results (hint: it's not busy work). How to step...2025-01-0939 min
Mad HouseA Message from Maddy Smith | Episode 43Maddy and cohost Allie have moved ~house~! They're officially at GaS Digital to record their first episode in the brand new stood!!!! But before they get started, Maddy shares a special message with the people...Call the FUPA Hotline: (347) 480-9006Follow Allie:https://www.instagram.com/defaultprogrammer/?hl=enFollow Maddy:https://www.instagram.com/somaddysmith/?hl=enhttps://www.tiktok.com/@somaddysmith?lang=enAll tour dates: https://maddysmithcomedy.com/2024-12-2657 minNot-So Kind Regards2025 Playbook: Master Your Mindset & Marketing FunnelSend us a textAs 2024 wraps up, join us as we share unfiltered advice on setting meaningful goals, shifting your mindset, and aligning actions with your values for an unstoppable 2025. Reflecting on personal milestones and breaking down the psychology of success, this episode is packed with actionable steps to help you grow. Episode Highlights: Why goal setting feels scary—and how to overcome it Identifying and breaking free from inherited goals The mindset behind sustainable success How to reframe limiting beliefs into empowering actions Practical tips for setting goals that align with your val...2024-12-1948 min
Mad HouseTwo Girls One House| Episode 42Maddy and Allie get back to their roots and kick it just them two!!! The girls discuss some pop culture news, Allie's hole gets plugged (the one in her ceiling), and Maddy spits some fresh, holiday-themed bars, which will definitely have the record execs calling!!! Call the FUPA Hotline: (347) 480-9006Follow Allie:https://www.instagram.com/defaultprogrammer/?hl=enFollow Maddy:https://www.instagram.com/somaddysmith/?hl=enhttps://www.tiktok.com/@somaddysmith?lang=en2024-12-181h 07Not-So Kind RegardsFrom Ideas to Income: Launching with Kelsey McCormickSend us a textToday, we’re joined by Kelsey McCormick, founder of Coming Up Roses, to explore how “squiggly” creative entrepreneurs can turn their unique energy into successful launches. Drawing from her experience marketing for iconic brands like Coachella and Katy Perry, Kelsey shares her signature Warm-up Method—a three-step process to transform ideas into income. From identifying your audience’s readiness to buy to building trust and converting sales, this conversation is packed with practical insights for creative service providers and entrepreneurs looking to launch with confidence. Episode Highlights: What it means to...2024-12-1249 min
Mad HouseAdrienne Iapalucci | Episode 41Haha who goes there!!!!!??? Why, if it isn’t the one and only, THE Dark Queen of comedy, Adrienne Iapalucciii!!! Sure she’s here to talk about her new Netflix special, but thats not all bitches!!! Maddy and Adrienne go to the dark side and joke about all kinds of taboo tobbiccs - finding loopholes, why having a new war would be cool, Bin Laden nostalgia, Ted Bundy, how the industry is going to shit, and why Maddy isn’t a clean comic. Plus they make a few surprise phone calls of their own (hehe) before getting into the hotline...2024-12-111h 26Not-So Kind RegardsBreak the Rules and Build a Business You Love – A Birdcage KeynoteSend us a textToday’s episode is a little different but one worth tuning into. In this keynote delivered at Melbourne Crown Casino, Maddy Birdcage takes you behind the scenes to show how breaking the rules can revolutionise your business and marketing strategy. From mindset shifts to leveraging marketing psychology, this episode is packed with practical insights to help you show up authentically, find your ideal audience, and build a business you love. Whether you’re just starting out or scaling up, this keynote is your blueprint for success. Episode Highlights: Mind...2024-12-0528 minNot-So Kind RegardsDebunking Mainstream Mindset Advice: What Really Works for GrowthSend us a textToday we’re diving into the world of mainstream mindset advice to separate the fluff from the facts. From toxic positivity to manifestation myths, we explore how nuanced and personal the journey to a strong mindset is. Whether you're just starting to rewire your thought patterns or a seasoned entrepreneur navigating the complexities of goal-setting, this episode is packed with real talk and actionable insights. Episode Highlights Toxic Positivity Harms: Suppressing emotions leads to hidden stress and burnout. Manifestation Needs Action: Belief alone isn’t enoug...2024-11-2833 minNot-So Kind RegardsHow to Grow your Business Without your Friends & Family's supportSend us a textIn this episode, Maddy and Caroline dive into the often unspoken challenges of building a business when the people closest to you don't fully support your dreams. Whether it’s a partner, family member, or friend who doesn’t understand your vision, this episode is packed with actionable strategies and real talk to help you navigate these tough dynamics. Highlights & Takeaways: Understand the psychology behind why loved ones might hesitate to support your entrepreneurial journey. Open honest conversations with your partner to address concerns and gain alignment on your go...2024-11-2143 minNot-So Kind RegardsHow Free Content Built an 8-Figure Brand: Kaitlyn Elford’s StrategySend us a textThis episode dives into the raw journey of building a multi-million-dollar brand from scratch, balancing ambition with authenticity, and learning the power of serving your audience with real value. Caroline interviews Kaitlyn Elford, owner and founder of Lost Artistry Lash. Kaitlyn shares how her approach to social media, overcoming burnout, and creating products that genuinely meet industry needs propelled Lost Artistry Lash to success—and how staying true to your passion can help any business thrive. Episode highlights: The journey from starting a lash business in her apartment to running an 8...2024-11-1451 minNot-So Kind Regards5 Ways to Keep Posting Daily to Social MediaSend us a textIn this episode of Not So Kind Regards, Maddy and Caroline throw down the unfiltered truth about posting on social media without burning out or overthinking. Forget the fluff—it's time to get real about showing up. They share five hard-hitting steps to cut through the noise, tap into your audience’s real desires, and get your content machine running like clockwork. No excuses, no hiding—just pure, unapologetic action. If you’re ready to take charge and make posting daily feel like second nature, this episode’s got your back. Reference...2024-11-0735 minNot-So Kind RegardsHow to ditch your marketing excusesSend us a textIn this episode of Not So Kind Regards, Maddy and co-host Caroline are back together after six weeks, diving into why taking marketing seriously is essential for business success. They share candid insights on juggling parenthood and entrepreneurship, exploring how neglecting marketing can stifle growth. The duo tackles common challenges like balancing work-life demands, overcoming limiting beliefs, and moving beyond excuses in marketing. You will walk away with practical tips for consistent content creation, handling customer questions, and building resilience in business. The episode wraps up with an inspiring reminder: prioritize your marketing...2024-10-3145 minNot-So Kind RegardsConfessional: Biggest mistakes I’ve made this year in businessSend us a textIn this episode of the Not So Kind Regards podcast, host Maddy Birdcage gets real about the mistakes she made throughout 2024, both in business and life, and the lessons she's taking away from them. From people-pleasing to misaligned strategies, Maddy breaks down how to bounce back and learn from those mess-ups, offering advice for entrepreneurs, marketers, and business owners. You'll hear how she’s working on balancing productivity, staying aligned with her audience, and navigating the ups and downs of running a business. Key Takeaways:Over-focusing on productivity ca...2024-10-2431 minNot-So Kind RegardsClassic Drops: Using Psychology in Your MarketingSend us a textWe are bringing this Classic Drops Replay episode back. It has been carefully curated and aged to perfection—like a fine wine resting in a cellar. This replay episode captures unforgettable moments, rich with wisdom, and full of insights that never go out of style. Whether you're a first-time listener or coming back for a fresh pour, this episode delivers the unfiltered, powerful lessons you crave.In this episode, Maddy Birdcage explores the emotional depth of the customer journey, examining how psychological schemas and brand archetypes shape consumer perception. She uncovers th...2024-10-1734 min
Mad HouseMaddy's Birthday Party | Episode 33IT'S MADDY'S 23RD BIRTHDAY AND WE ARE CELEBRATING IN THE MAD HOUSE!!!! We have a bit of a variety show for you guys - let's just say things get ZANYYYY! Magicians, comedians, contortionists, psychics, friends, balloons, silly string, piñatas, and shrooms OH MY!!! Call the FUPA Hotline: (347) 480-9006Follow Allie:https://www.instagram.com/defaultprogrammer/?hl=enFollow Maddy:https://www.instagram.com/somaddysmith/?hl=enhttps://www.tiktok.com/@somaddysmith?lang=en2024-10-161h 17Not-So Kind RegardsHow to Build Authentic Brands and Balancing Motherhood with Rebecca KlodinksySend us a textIn this episode of the Not So Kind Regards Podcast, hosts Maddy Birdcage discuss brand building, digital marketing, and personal growth with special guest Rebecca Klodinsky. Rebecca, a self-made millionaire and co-founder of The Prestwick Place, a luxury fine jewellery brand specializing in lab-grown diamonds and bespoke craftsmanship, shares her journey of starting a business with minimal resources and becoming a favourite among celebrities. As the founder of the globally successful swimwear brand IIXIIST, Rebecca offers insights into building two thriving brands while disrupting industries with her commitment to sustainability and innovation. The...2024-10-1052 minNot-So Kind RegardsHow to build a sell-out brand in a viral world: The Journey from Influencers to MA-JR Ecommerce SuccessSend us a textIn this episode of the Not So Kind Regards podcast, hosted by Caroline Moss interview the founders, twin sisters Becca and Marissa, the faces behind the popular Australian fashion blog 'Twice Blessed' and clothing brand Ma-JR The Label. The sisters share their journey from university students to influential fashion bloggers and the creation of their own fashion label, Major. They discuss the origin of Twice Blessed, the challenges of starting Ma-Jr while managing motherhood, and their strategies for maintaining online community engagement and leveraging digital marketing. They also highlight the importance of building...2024-10-0254 minNot-So Kind RegardsHow to grab the right attention with your content during Q4Send us a textIn this episode of the 'Not So Kind Regards' podcast, Caroline Moss is joined by Birdcage Marketing's content strategist, Maxine Edwards. With Maddy Birdcage away, Caroline and Max dive into essential content strategies to excel in Q4, focusing on Black Friday, Cyber Monday, and Christmas campaigns. They discuss the importance of mindset, avoiding common content mistakes, and understanding your audience. The episode also covers tactical advice on hooks and the effective use of organic content in marketing funnels. Max shares her experience with TikTok strategies and highlights the value of staying prepared a...2024-09-2652 minNot-So Kind RegardsHow to set up your marketing funnel for a stress free Q4Send us a textIn this episode of the Not So Kind Regards podcast, host Caroline Moss dives into setting up a stress-free marketing funnel for Q4. With co-host Maddy currently in Europe, Caroline discusses the importance of mindset and preparation heading into Black Friday, Cyber Monday, and the holiday season. She provides insights into the origins of these sales events and offers strategic advice for businesses, emphasizing brand awareness, email engagement, and ad strategy. Caroline breaks down a real-life example of a client's successful approach and offers practical tips for creating compelling content and leveraging email...2024-09-1932 min
Mad HouseMike Cannon | Episode 29Mike Cannon - comedy's silver fox - joins Maddy and Allie in the Mad House this week for some laughs! They discuss his new special, 'Traumatized Animal', what it's like being a father of two white sons (yikes), going to SUNY Geneseo (Mike and Maddy's alma maters), and more! Plus, stay tuned for our FUPA hotline, where a caller goes off on his fantasy football league!Call the FUPA Hotline: (347) 480-9006Check out Mike's new special 'Traumatized Animal':https://www.youtube.com/watch?v=Ox42kz7j5...2024-09-181h 13Not-So Kind RegardsHow to Create a Brand that Stands Out and Builds Authentic ConnectionsSend us a textIn this episode of the Not-So Kind Regards podcast, hosts Maddy and Caroline break down the essentials of building a solid brand strategy. They debunk the myth that a brand is just a logo, diving into the more profound elements like audience understanding and creating a unique brand essence. They also explore how being authentic and standing out drives engagement. They discuss critical components of a brand's success—essence, tone of voice, and personality—while sharing personal insights on mindset shifts and overcoming challenges to craft a genuinely compelling brand.Epis...2024-09-1241 minNot-So Kind RegardsHow to focus your creative spark as a multi-passionateSend us a textIdentify as a multi-passionate entrepreneur or marketer? This episode is for you. Maddy shares her personal experiences managing a neuro-spicy mind, offering insights on finding strength in multi-passionate tendencies while overcoming perfectionism and self-doubt. You’ll learn how to channel your many interests into successful ventures and the importance of surrounding yourself with the right team. This episode is packed with empowering strategies for both multi-passionates and perfectionists alike, making it a must-listen for anyone seeking to tap into their unique strengths. Episode Highlights: Exploring the stren...2024-09-0546 minNot-So Kind RegardsHow to let go and make messy progress as a PerfectionistSend us a textAbout this Episode: Is perfectionism getting in the way of you taking action and getting it done? In this episode, we dive into the perfectionist mindset and its impact on both personal and professional life. We explore how perfectionism can actually be transformed into a superpower when you have the right tools. Caroline shares her journey of navigating perfectionism, offering insights into the challenges it presents and the strategies she has developed to overcome them. Maddy adds her perspective, highlighting the importance of balancing perfectionism with action, es...2024-08-2936 minNot-So Kind RegardsHow to make the rest of 2024 your Winning SeasonSend us a textIt’s happening. We’re bringing this episode to you from... Maddy’s sauna! What better way to kick off Season 4 of the podcast than covering the topic of Winning Season from a home sauna? >>>Details on your special code to join us for Winning Season below. In this episode, we cover the mental shifts required to move from a place of feeling disappointed in yourself and not achieving your goals to one of unstoppable momentum and winning energy. This episode is packed with insights on how to align your dai...2024-08-2231 min