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Maggie Fromm

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Book Shop Chats:Book Shop Chats:Episode SIX: Jennifer MD Cox Getting to Know YouIn this episode we are chatting with Jennifer MD Cox, author of Getting to Know You. Book Blurb: Maggie Fromm moved to LA to follow a dream: to become an actress and live happily ever after with her high school sweetheart. When her heart is broken after a year of eking out a living, Maggie finds herself fighting for her dream alone. Her luck may change when she meets Gwen Knowles, a talented and spirited director drawn to Maggie’s energy on stage.As they work to bring an independent play to life, Maggie and...2024-07-1233 minHouse Coffee PodcastHouse Coffee Podcast41: House Coffee is Pressing Pause For a WhileIt's not you, its us! With so much of our lives wrapped up in our entrepreneurial ventures , its tough (for us at least) to have conversations about our businesses when they are changing. We want to give you 100%, and unfortunately, right now we can't. Thank you for sticking with us for these past amazing 41 episodes. We have grown and learned so much from you and from this experience! This isn't goodbye, but rather see you later. Keep in touch with us: housecoffeepodcast@gmail.comFollow Maggie: @maggiefrommFollow Rich @coffeeposer2024-04-061h 13House Coffee PodcastHouse Coffee Podcast40: Maggie's Values For Welcome Home CoToday Maggie does a deep dive into her personal values for Welcome Home Co. She talks about how "fast furniture" is a problem for our planet circular design, and why sustainability is a pillar of her business. Key takeaway: "You can control what you buy." Sources mentioned: https://www.cnn.com/style/article/fast-furniture-problem-for-our-planet/index.html IKEA Buyback & Resell Program: https://www.ikea.com/us/en/customer-service/services/buyback-pubfeb6cc00Resale Vintage Furniture:https://www.chairish.com/...2024-03-2758 minHouse Coffee PodcastHouse Coffee Podcast39: Let's Talk About Australian Coffee CultureGot coffee questions? Send them to Rich at housecoffeepodcast@gmail.com Special thank to TJ McMaster for mixing and producing this episode!2024-03-1748 minHouse Coffee PodcastHouse Coffee Podcast38: Staging vs Interior Design + Tips For Your HomeThis episode Maggie gives us a lesson on staging vs interior design. Why would you ever need staging? Is it even worth it? We discuss examples from Maggie's personal experience staging houses and it's impact on the owner's bottom line. She also touches on how her staging business operates with all of her inventory, and what allows her to stage multiple houses at once. At the end of this episode, (1:01:55) Rich asks Maggie what her advice would be if someone had 24 hours to stage their home, what should they do? Got any staging or decor...2024-03-081h 09House Coffee PodcastHouse Coffee Podcast37: Rich's Coffee Manifesto- His Principles and What Drives HimToday we have the pleasure of hearing Rich's Coffee Manifesto! This stream of consciousness, written in April 2023, are Rich's core coffee values and the DNA of what drives him. Rich believes coffee should provide a "sensational exceptional experience." He strives to elevate broader standards of expectations surrounding specialty coffee. The experience of coffee should be modern and be beneficial to both business and our culture, "rooted in overall hospitality." Pull up a chair with us to hear Rich read and dissect his entire 3-paragraph manifesto and learn why he believes coffee (and you!) deserves better. ...2024-03-011h 02House Coffee PodcastHouse Coffee Podcast36: Eclectic Grandpa and Other 2024 Home TrendsToday's episode we discuss home trends for 2024 including the emerging popularity of the eclectic grandpa trend that is taking over homes. Spoiler alert: Maggie has been staging and decorating with eclectic grandpa for years now and she's here to tell you how you can get the look in your home. Link to the article we discussed: https://theeverygirl.com/eclectic-grandpa-home-decor-trend/Do you have a staging or decorating question for Maggie? Email her at housecoffeepodcast@gmail.com Special thanks as always to TJ McMaster for mixing and producing our podcast! 2024-02-231h 02House Coffee PodcastHouse Coffee Podcast35: Specialty Coffee At HomeThis week the one and only TJ McMaster joins us to talk about all things coffee. We get into a heated discussion about coffee accessibility, coffee beans, coffee grinders, milk steamers and making specialty coffee at home. Rich makes a great point that we are not here to "yuck someone's yum", but have an open discussion. TJ talks about the best most affordable way to get espresso at home. Maggie talks about her past methods of steaming milk at home, and her current ways of making coffee. Do YOU have any specific questions about specialty coffee for Rich? Send...2024-02-161h 15House Coffee PodcastHouse Coffee Podcast34: Will the Real House Coffee Please Stand Up? Reboot & RebrandWe're baaaaack!!! And we are THRILLED to be launching a new season and new direction of House Coffee. Consider this show to be two podcasts in one, packed with all things Coffee (Rich) and all things House (Maggie). This episode starts with what we've been listening to and transitions to a summary of how we plan to structure House Coffee into our respective realms of Staging/Real Estate and Specialty Coffee/Hospitality. Rich and I are super passionate about our realms, and we thought it just made sense for us to lean into those kinds of discussions...2024-02-0236 minHouse Coffee PodcastHouse Coffee Podcast33: Lessons We Learned in 2023Our final episode of 2023 brings you our valuable lessons learned from this year. From becoming parents, closing chapters, learning the hard way and asking ourselves: "As a business owner, to what degree is your presence required to affect your business?" Maggie puts Rich on the spot and asks: "What is your dream?" With the most sincere thanks to YOU our listener who has listened to us for the past 33 episodes. We hope to serve you more amazing stories and behind the scenes in 2024. Email us your suggestions: housecoffeepodcast@gmail.comWe could not have made...2023-12-1545 minHouse Coffee PodcastHouse Coffee Podcast32: BMB (Series Part 4/4) Conclusion & News From RichWe begin this episode with some news from Rich about a change he's making to shift his focus and presence at Storied. Maggie shares a timely quote by James Clear: "It is not too late to do what you want to do—if you stop waiting for the time to be right." The conclusion to our 4 part series of Business Model Basics using the Business Model Canvas as our template starts at 22 minutes. (https://www.youtube.com/watch?v=IP0cUBWTgpY) We discuss steps 6-9: Assets, Partners/Suppliers, Key Activities and Cost. We've got some great banter bo...2023-12-081h 01House Coffee PodcastHouse Coffee Podcast31: Holiday Catch-Up & How We Stay InspiredMaggie & Rich take a break from their Business Model Basics series to catch up post-holiday break and riff on the question, "how do you stay inspired"? Also at one point Rich says "non-fiction' but he means "fiction." ;)We'd love to hear your feedback! Email us at housecoffeepodcast@gmail(.)com. Special thanks as always to the amazing TJ McMaster for producing and editing our show! Shoutout to Grizzly Beats for our intro music, "Cafe." https://www.grizzlybeatz.com/2023-12-0153 minHouse Coffee PodcastHouse Coffee PodcastThank Your Mailman, Pet Your DogWe honestly could not have said it better ourselves! While we are on that note, we, (Maggie and Rich) are so thankful for our engineer and producer TJ McMaster. This show would not be the show it is without you TJ!! 2023-11-2400 minHouse Coffee PodcastHouse Coffee Podcast30: Even More BMB (Series Part 3) Custy Relationships & Revenue"Your customers (or custys as Rich says) do not exist to buy. You exist for them." We can't stop talking about The Business Model Canvas video. (https://www.youtube.com/watch?si=Zryr_cTb7apRk3fc&v=IP0cUBWTgpY&feature=youtu.be)We begin with what we are listening to and a happy ending update to the $5 bill that went missing last week. Speaking of revenue, we compare ways that Storied Coffee and Welcome Home Co bring income into their businesses. Maggie puts Rich in the hot seat and proposes a coffee subscription service. Let us know...2023-11-171h 02House Coffee PodcastHouse Coffee Podcast29: More Business Model Basics (Series Part 2): B2B, DTC, WTH?BMB: B2B, DTC? WTH (what the heck) does it all mean?? In the second of our Business Model Basics (BMB) convos we talk sales channels and how Maggie's 100% referral-based staging business compares with Rich's retail and consulting business. Rich has a hot-take moment explaining the coffee beverage known as a "flat white" and Maggie shares what she does when $5 goes missing. PART 2 OF A SERIESWe'd love to hear your feedback! Email us at housecoffeepodcast@gmail(.)com. Special thanks as always to the amazing TJ McMaster for producing and editing our show! Shoutout to...2023-11-101h 02House Coffee PodcastHouse Coffee Podcast28: Business Model Basics (Series Part 1): What problem does your business solve?The way we live is different from the way we sell and we are pumped to talk about how that relates to our business models. Guided by a video from The Business Channel on YouTube titled: "The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips" https://www.youtube.com/watch?v=IP0cUBWTgpY, Rich and Maggie begin a conversation on how to think about their real estate, staging, and coffee shop business models based on Rich's hot take that business models are so misunderstood. Starting with the question, "What is the problem that...2023-11-051h 11House Coffee PodcastHouse Coffee Podcast27: How to Find Your Ideal Client & Mission Statement vs. Positioning StatementWe get into it with a story from Maggie who recently threatened a client. Had she not known the value of her services and had a strong sense of her brand cornerstones, its possible she never would have gotten paid. She shares the steps she took last year to figure out exactly what her brand's core values were. We find her mission statement straight from her website. Rich points out a the key language he uses in Storied Coffee's mission statement and why it was so important to him. He also explains they key difference between Mission Statement and Positioning...2023-10-271h 08