Shows
The Podcast Accelerator: How to Grow Your PodcastShock Through Your Podcast Growth Plateau with 3 Practical IdeasI frequent many podcasting communities and without a doubt, the biggest question (and the biggest question for the last decade) is "How do I grow my podcast?".I've spoken before about why this isn't an easy task and why that might even be the wrong question to ask. The truth is that running a podcast as an independent creator is really hard, it's really time-consuming and by the time we've produced our episode, we often don't have the mental bandwidth or the physical time to properly market our show and thus, we simply end up in a...2023-06-2926 min
Present Influence: The Professional Speaking ShowHow to have a full time career in podcasting and why you shouldn't learn marketing from a podcaster | Mark AsquithLong, long ago (last Tuesday), in a galaxy far far away (the North of England) I chatted to one of the hosts of the Spark of Rebellion, a podcast about all things Star Wars, Mr Mark Asquith. Mark's a bit more than a Star Wars stan podcaster, he's one of the founders of Rebel Base Media, Captivate.fm podcasting and the host of the Podcast Accelerator podcast and is kind of a big deal in UK podcasting, often referred to as "That British podcast guy". To me, he's Mr Captivate and a great guy to chat to...2022-04-011h 03
The 7 Minute Mentor, Learn How to Run a Small BusinessThe quick hit SEO episodeMark Asquith is a seasoned entrepreneur who has built three globally successful businesses, whilst also failing twice and burning out at least once (depending on who you talk to!).The 7 Minute Mentor is a podcast that slots in around your current listening habits, with no heavy time requirement but with a focus on clear, concise action delivered in Mark's trademark straight-talking style.There's little doubt that we ALL strive for excellence - why not make it just a little more accessible?Don't forget, the more you expect from yourself, the more you WILL...2021-12-0110 minThe 7 Minute Mentor, Learn How to Run a Small BusinessWhat is SEO and why is it so vital?Mark Asquith is a seasoned entrepreneur who has built three globally successful businesses, whilst also failing twice and burning out at least once (depending on who you talk to!).The 7 Minute Mentor is a podcast that slots in around your current listening habits, with no heavy time requirement but with a focus on clear, concise action delivered in Mark's trademark straight-talking style.There's little doubt that we ALL strive for excellence - why not make it just a little more accessible?Don't forget, the more you expect from yourself, the more you WILL...2021-12-0108 min
The Knowledge PanelYouTube and Podcast SEOIs obtaining organic YouTube and podcast success very different to conventional SEO for Google? How do you SEO for YouTube and podcasting and are there tactics and principles used in optimizing video and audio that would also be applied to traditional SEO? That’s what we’re going to be discussing on episode 16 of the Knowledge Panel. Joining your host Dixon Jones is Emma Drew from Online Media Biz, Dre de Vera from the SEO Video Show and Mark Asquith from Captivate.2021-10-1846 min
The Podcast Accelerator: How to Grow Your PodcastClick-Worthy Episode TitlesHow do you write your episode titles? Serious question. It sounds easy, right? It is, you just choose something descriptive and evocative. But does that guarantee a click?A few weeks ago I authored a podcast growth thread on Twitter containing five things that I see podcasters doing wrong every day and quick ways to fix them.Over the next couple of weeks, I'm going deeper into each of these problems to add more context, take a closer look at how to implement the fix and why I suggested each particular approach.Last ti...2021-06-1422 min
The Podcast Accelerator: How to Grow Your PodcastBuy This Crap Podcast CourseThere is no quick fixThat's it, that's the content. Thanks for listening!Alright, I know I'm being a little facetious here but this situation is so distressing to me that if I don't act like that, I'll end up quitting work and becoming a hermit here in the hills of Yorkshire, only leaving my cave to test out new 2021-05-2425 min
The Business Storytelling Podcast274: Is your podcast helping you rank in organic search? A chat with Mark AsquithMark Asquith, CEO & Co-founder, Rebel Base Media, the UK based podcast company, joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss podcasting and SEO.
Mark's company: https://rebelbasemedia.io/
Related article on podcast SEO: https://lnkd.in/dCFEk25
Find more podcast episodes: https://lnkd.in/eYsZuzr
Christoph's content performance book: https://lnkd.in/e3dWVd5
Need help with your marketing? Contact Christoph now: https://lnkd.in/e4xpVPm or ctrappe@gmail.com
More marketing tips: https://lnkd.in/bDTft_d2020-12-1623 min
The Podcast Accelerator: How to Grow Your PodcastBlack Hat Podcast SEO: What It Is and Why To Avoid ItBlack Hat SEO refers to dishonest tactics used by some to manipulate search results to their advantage. One problem is, it doesn't work, can tank your rankings and seriously damage your brand. Here are some podcast SEO tactics you may be tempted to use, but should avoid at all times!Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the...2020-09-3008 min
The Podcast Accelerator: How to Grow Your PodcastTry This One Trick To Boost Your Podcast SEOYou publish wicked, info-packed show notes with every episode of your podcast. But there's one quick, easy thing that I think everyone should be including that can increase listener experience, accessibility AND SEO. Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast Websites, Poductivity, Rebel Base Studios & Captivate.fm, the world’s only growth-oriented podcas...2020-09-2807 min
The Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: Why Podcasters Should Care About BacklinksBacklinks are fundamental to podcast SEO and to building your podcast brand as a whole. You want to show Google, as well as new listeners, that your content is high quality and worth paying attention to, right? Here's how to start your own backlink strategy for your podcast.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Su...2020-09-2508 min
The Podcast Accelerator: How to Grow Your PodcastHow Social Media Affects Your Podcast SEOI ALWAYS recommend that podcasters set themselves up on social media. It’s the best way to connect with your audience, foster relationships with your fans and encourage people to share new episodes when they go live. But did you know that it also affects your SEO performance?Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Succ...2020-09-2308 min
The Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: Google's Algorithm BasicsYour podcast, like any form of content on the web, is searchable by Google. So, to make your podcast more visible and win more listeners, you need to master the mighty Google Algorithm! In this episode, I break down exactly what Google wants and how you can start optimizing your podcast content starting today.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast te...2020-09-2109 min
The Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: A Quick SEO Keyword HackYou know you should include keywords in your podcast metadata for SEO. But what's the recipe for the best, most effective keyword for your show? Here I explain how to identify and choose your keywords to maximise your podcast's discoverability.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast Websites, Poductivity, Rebel Base Studios & Cap...2020-09-1808 minThe Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: What Are Keywords?If you've looked into SEO for your podcast, chances are you've heard about keywords. But how do you identify the most effective keywords to use, and how do you use them correctly to get the most benefit? In this episode, I'm going to demystify keywords and how you can make them work for your podcast.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the po...2020-09-1607 minThe Podcast Accelerator: How to Grow Your PodcastSetting Expectations for Your Podcast SEOOptimizing your podcast for search engines is really important, but it is a long game to play. Small, consistent tweaks to your podcast SEO will add up to long-term benefit eventually, but it won't happen overnight.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast Websites, Poductivity, Rebel Base Studios & Captivate.fm, the world’s onl...2020-09-1408 minThe Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: The Basics of MetadataMeta-what-now!? If you're just getting started with SEO for your podcast, terms like 'metadata' can have you pretty stumped. Spoiler: it refers to something you already do every. Single. Time you upload! Here's how you should use metadata to boost the discoverability of your podcast.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast We...2020-09-1108 minThe Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: Should You Create Podcast Transcriptions?Creating transcripts from your podcasts is a really popular method of repurposing your audio. They're also really handy for SEO purposes, and really important for accessibility too. But are they worth the time it takes to transcribe and correct them?! I want to show you some ways that you can bring creativity, accessibility AND value to your podcast repurposing WITHOUT transcripts.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co...2020-09-0910 min
The Podcast Accelerator: How to Grow Your PodcastPodcast SEO 101: The Future of Podcast Discoverability?It's competitive out there for us podcasters! There's well over a million podcasts by now, so how do you make sure your brilliant audio content gets in front of the right people? In this episode, I'm going to tell you why you should bother with SEO for your podcast and exactly what to do to give your podcast the best chance at ranking highly.Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy an...2020-09-0707 min
The Podcast Accelerator: How to Grow Your PodcastFinding the Right Podcast SEO PartnerA friend of mine, Cat, who is a long-time listener to the show emailed me after episode 127 where I discuss how to find the right marketing partner. Cat asked me how to find a quality SEO partner now that she's found a marketing partner. So, Cat, here's my take!Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podc...2020-03-1309 min
The Podcast Accelerator: How to Grow Your PodcastWhat is SEO and Why Care as a Podcaster?SEO, or search engine optimization, is one of the core components of generating organic traffic on the web. As a former digital agency owner, I often get asked about why SEO is important for podcasters but first, what the heck is it?!Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast Websites, Poductivity, Rebel Base...2020-03-1111 min
The Podcast Accelerator: How to Grow Your PodcastHas Google Just Changed Podcast SEO Forever?A few days ago, Google made good on its promise and the promise of its product lead, Zack Reneau-Wedeen, to roll out podcast results and inline players within search engine results pages.Coupled with the backend transcription that Google uses to ascertain what exactly you're talking about in your episodes, there's a strong chance that we'll start to see YouTube like "sectional" search results, people listening to parts of an episode or single episodes without subscribing and thinking bigger picture, there's a real chance that podcast SEO will become even more strategic as we potentially begin to...2019-05-1416 min
Men of Abundance022: How to Automatically Add Facebook Live Videos to Your Blog and Boost SEO, with Hani MourraOur guest today was to lazy to publish videos to YouTube every single time he recorded. So he figured out a solution and got it built for the masses. But not before he got screwed over by a dishonest developer. Hani Mourra did not let that stop in. You will see how he overcame that obstacle and took his WordPress Plugins to the masses and eventually connected with John Lee Dumas and Mark Asquith.[spp-tweet tweet=""I take the blame for it. It's not totally his fault""]Hani Mourra is a Softwareprenuer, Podcast Movement Speaker, and...2016-08-1736 min
Digital Marketing RadioDigital Marketing Predictions for 2016 from 54 Different Experts | DMR Christmas SpecialIt’s the Digital Marketing Radio Christmas special 2015! For this mammoth 2-hour episode I'm joined by 54 experts who share with me – and you – their number one digital marketing prediction for 2016.
Remember to subscribe to the audio podcast in iTunes.
https://www.youtube.com/watch?v=oNdFiv5WGLQ
Taking part in this episode were:
Saul Colt from Hubba
Calin Yablonski from Inbound Interactive
Alexandra Tachalova from AlexTachalova.com
Amy Schmittauer from Savvy Sexy Social
Kevin Krason from BizNet
Susan Baroncini-Moe from Business in Blue Jeans
David Horne from DavidHorne.me
Ilise Benun from Marketing Mentor
Liam Martin from Staff.com
Kamila Gornia...2015-12-162h 04Digital Marketing RadioDigital Marketing Predictions for 2016 from 54 Different Experts | DMR Christmas SpecialIt’s the Digital Marketing Radio Christmas special 2015! For this mammoth 2-hour episode I'm joined by 54 experts who share with me – and you – their number one digital marketing prediction for 2016.
Remember to subscribe to the audio podcast in iTunes.
https://www.youtube.com/watch?v=oNdFiv5WGLQ
Taking part in this episode were:
Saul Colt from Hubba
Calin Yablonski from Inbound Interactive
Alexandra Tachalova from AlexTachalova.com
Amy Schmittauer from Savvy Sexy Social
Kevin Krason from BizNet
Susan Baroncini-Moe from Business in Blue Jeans
David Horne from DavidHorne.me
Ilise Benun from Marketing Mentor
Liam Martin from Staff.com
Kamila Gornia...2015-12-162h 04
Learn Marketing InterviewsThe Perfect SEO Strategy for The Long TermSearch Engine Optimisation (SEO) tends to get a bad rap. Some say SEO is too technical, sensational, complicated, and frustrating. Many businesses dismiss SEO as an unpredictable waste of money. However, search is still responsible for most of the business done online. Don’t be on the sidelines when most business is generated through online searches!…
The post The Perfect SEO Strategy for The Long Term appeared first on Excellence Expected, by Mark Asquith.
2015-04-3031 minLearn Marketing InterviewsMake This Year Your Most Successful Year Ever with Decisive Digital Marketing ft. Oren GreenbergPPC. SEO. What do those stand for? If you don’t know, then you need to familiarise yourself with digital marketing for your business! PPC means pay-per-click, and SEO is search engine optimization. PPC is a way for businesses to pay for putting them at the top of search results as “Ads.” While SEO is free…
The post Make This Year Your Most Successful Year Ever with Decisive Digital Marketing ft. Oren Greenberg appeared first on Excellence Expected, by Mark Asquith.
2015-04-0233 minLearn Marketing InterviewsSEO Strategy – Rand Fishkin of Moz.com On The Future of GoogleDo you use Google? Bet your customers and clients do! As a business owner or entrepreneur, you should utilise Google to your benefit! Google is known for changing its ranking processes and algorithms regularly. You need to make sure to change and adapt, as well. However, despite the ever-changing world, you can use search marketing…
The post SEO Strategy – Rand Fishkin of Moz.com On The Future of Google appeared first on Excellence Expected, by Mark Asquith.
2015-03-0932 minLearn Marketing InterviewsModern SEO Laid Bare And How You Can Master ItGoogle is vital to your business. You know that of course, but do you know how to maximise its impact and integrate its effects in to your wider marketing strategy? This week I chat to Tom Parling, founder of Ocere, a specialist online marketing business based near London. Tom has made a career out of…
The post Modern SEO Laid Bare And How You Can Master It appeared first on Excellence Expected, by Mark Asquith.
2014-09-2249 min