Shows
Making Of A DMEP 204: Winners Post, Losers Lurk: Sitting On The Social Sideline Is Killing Your Growth. Do This And Win!In this episode, I’ll share the raw truth about making real money when your back’s against the wall. We’re talking door-knocking, window washing, grinding through rejection, and turning simple skills into serious paydays. I’ll show you why it’s smarter to get paid than to chase the perfect business plan. If you’re ready for advice that gets cash in hand, tune in and let’s get to work. Show highlights include: Have you booked your free ticket for the DM Documentary? [01:25] Discover the power of documentation in networking [05:46...2025-04-2334 minMaking Of A DMEP 203: Owner to Owner: Less Drama, More Money - Employee / 1099 Contractor TRUTHS!Ever had to make the tough call and cut someone from your team, even when it feels brutal? In this episode, I lay it all out - no sugarcoating. I talk about the real challenges that come with hiring, firing, and managing people who just can't keep up. I share what’s worked, where I screwed up, and why hanging on to the wrong person will drag your whole business down. If you’re building a team, want to protect your company, and aren’t afraid of a little hard truth, this episode is for you. Show...2025-04-1739 minMaking Of A DMEP 202: Chained To The Dollar: Is Money Your Master? The Great "Stock Crash" of 2025Today, I'm broadcasting from Bora Bora, having spent the last 50 days traveling with my family while running my businesses. In this episode, I'm diving into the chaos of the Great Stock Crash of 2025. This isn't about fear; it's about seizing opportunities and staying in control of your financial destiny. It’s time to keep your head in the game, build strong connections, and explore opportunities when others are backing away. Whether you're looking to elevate your business game or need a dose of motivation, I've got you covered. Plus, I'm excited to invite you to tun...2025-04-0937 minMaking Of A DMEP201: I've Lost Everything—Now What? The Harsh Truth No One Talks About..."I've lost everything. Now what?" Picture standing in the middle of life's battlefield, everything's falling apart, yet there’s a way to fight back and emerge tougher. I'm talking to you from the Gold Coast of Australia, sharing raw stories about getting knocked down and what it took to stand back up. Let's shoot straight and talk about redefining success and taking on challenges like they’re your next opponents. This episode could be the turning point you've been looking for. Show highlights include: Discover the path from loss to liberation [04:06] Learn about t...2025-03-1735 minMaking Of A DMEP200: Marketing, Millions & Mind Games – Why Your Own Thinking is Killing Your Growth - Day 27 World Tour...Today, I’m talking to you straight from the gritty streets of Melbourne, Australia. It's time to talk business—raw and real. Picture this: F1 race car drivers buzzing around my hotel as I pull back the curtain on marketing wisdom and the core of identity that can make or break you. Plus, I'll share my own battles with anxiety while on the road with the family. This episode is all about taking the punches, pushing back harder, and setting your sights on untapped potential. Get ready and join us for practical insights to make your e...2025-03-1329 min
Light Up the Mic PodcastAmazing Weight Loss Journey: He Lost 80 Pounds Without Surgery, Drugs or Shots | Mark CarruthersIn this episode of “Light Up the Mic,” host Kembala Evans speaks with Mark Carruthers about his transformative weight loss journey that began with a doctor's visit. Mark shares the real challenges and motivations behind losing 30 pounds in one month without any weight loss surgery, pills, or shots. And the secrets behind his success in losing 80 pounds —focusing on nutrition, cutting out processed foods, and making lifestyle changes. Mark’s take on diet and exercise might surprise you, but he’s managed to maintain his weight since 2016 using his strategy.The conversation delves into the importance...2025-03-1143 minMaking Of A DMEP 199: The Brutal Truth About Masterminds, Events and High-Level Rooms (Most Won't Admit This).Today, I'm here to discuss why most folks think writing a check for masterminds and big events is their golden ticket to success. But here's the real deal: just paying won't get you anywhere. You've got to roll up your sleeves, ask the tough questions, and grind like never before. I've lived it, and investing in these experiences turned my world upside down in the best way possible. Are you ready to step up and become the dealmaker and dream maker you're meant to be? Let's get into it. Show highlights include: 2025-03-0627 minMaking Of A DMEP: 198: My 60-Day Trip Around The World Starts NOW... What Happens When I Walk Away?In this episode, we’re diving into the real grind of building a life and business on your terms. Picture this: stepping away from the daily hustle to travel the world and realizing you don't have to be chained to your desk to make it work. I'm spilling the raw truth on how putting hard limits on my time forced me to think strategically and prioritize what really matters. It’s about breaking free from the conventional grind and constructing a life where you call the shots. If you’re ready to challenge the status quo and...2025-02-1233 minMaking Of A DMEP 197: Focus Is NOT Your Problem... This 1 Thing Will Change EVERYTHING!Today, I'm talking about how focus might not be the problem holding you back. Instead, it's about getting clear on what you really want. I've just come back from the Dealmaker Family and Dealmaker Alliance events, and I have six lessons that are game-changers. We'll discuss why talking to people is key to making money and why you should always invest in yourself. Listen now! Show highlights include: This word can bring you the results you want [00:16] Getting the money is just the beginning [03:41] Are you reaching out...2025-02-1035 minMaking Of A DMEP 196: Feeling Defeated? Here's What I Do To Get Out As Fast As Possible ...In today’s episode, I will talk about the defeating moments in life and how they can overwhelm you. You will get to learn strategies on how to understand and overcome defeat. I'll share tips on keeping your team in line, staying focused, and regaining your edge. If you're in a rough spot, this episode will help you navigate smoothly. Join us to learn what it takes to be an entrepreneur and where to start from. Show highlights include: This is the first thing to do during tough times [03:04] Learn to focus on wh...2025-01-2927 minMaking Of A DMEP 195: My Notes From The $120k Mastermind I just attended. Was It Worth It?In today’s episode, I am talking about the need to be around people who push you to grow. You will get to know insights coming straight from a room full of billionaires and the ones who made it happen. This episode has got everything from working smart and investing in yourself to overcoming common focus traps and building effective teams. To start executing successfully and growing everyday, tune in now! Show highlights include: Do you invest in yourself? [02:34] Being in a room full of masterminds [06:53] The importance of being with the right...2025-01-2241 min
Making Of A DMEP 194: $10,000,000 In The Bank... NOW WHAT? The Biggest Lie We Tell Ourselves!Today, I’m opening up about some real-life stories and asking the tough questions to change your perspective about money and growth. I will talk about the excuses holding you back and challenge you to confront them. Discover how waiting for that 'big moment' to make things happen can lead to inaction and put your future at risk. This episode is all about shifting your focus to what actually counts and making your time work for you. Show highlights include: Do you know what you are working for? [04:30] Are you building your life whi...2025-01-1631 min
Making Of A DMEP 193: REPLAY..Happy New Year. IF YOU want to crush your goals then DO NOT do this.How did your year go? Did you make MORE money than your goals or did you make LESS money? If you made LESS money, you’re making a crucial mistake. That’s the bad news. The good news? Fixing this one simple mistake can add an extra 0 to your businesses this year — whether you crushed your goals or were crushed by them. In this episode, you’ll discover what this simple mistake is and how you can fix it today. Listen to this episode now and achieve more than you...2025-01-0135 minMaking Of A DMEP 192: Merry Christmas and a Happy New Year... Discover 1 Strategy That May Be Worth Millions to YOU! Last Show of the Year!Today, I’m sharing tips on setting big goals and stepping out of your comfort zone to really make things happen. I’ll talk about how I turned a $400,000 loss into millions. Discover why purpose should always come before making money and how you can use social media to uncover unexpected business opportunities. This episode is packed with advice to supercharge your entrepreneurial drive and help you make some smart, impactful moves. Show highlights include: The path to get closer to yourself [01:46] What happens when you don’t have big goals...2024-12-2734 minMaking Of A DMEP 191: Reflect, Reset and Rise in 2025 And Beyond... (Download included)Today, we are setting the stage for a stronger and more successful 2025. It’s time to reflect on your past wins and losses, set rock-solid goals, and build high-impact networks. Find out how simple moves like writing thank-you notes and rubbing shoulders with the right people can give you that edge. Here is to a fresh start in 2025, let’s get into it. Show highlights include: The perfect time for self-reflection [04:17] What is your vision for 2025? [08:31] The importance of talking less and listening more [10:47] Discover the key strategies for networking [11:37] Learn to realize...2024-12-1838 minMaking Of A DMEP 190: DIVORCE... The Day That Changed My Life Forever And Can Change Yours TOO!Today, I'm gonna hit you with some raw truths about personal growth. I'll share how I moved from real estate to empowering business owners and why deep connections matter more than having a big network. Plus, learn why celebrating others' wins and setting killer goals can flip your life around. We'll get real about overcoming challenges and leaving behind those who drag you down. Let's get started! Show highlights include: Divorcing the old self to achieve success. [05:51] How to get selfish with yourself? [09:56] Are you working towards peace? [11:38] The importance of having di...2024-12-1137 min
Making Of A DMEP 189: 3 Lessons From The Jake Paul and Mike Tyson Fight You Can Use In Your Business TODAY!In today’s episode, I’m breaking down the marketing moves behind the Jake Paul vs. Mike Tyson fight and how they shook up the game. These guys didn't stick to old-school methods; they went big and it paid off. You’ll also get to know why determining your business focus and understanding pricing are crucial for your business success. If you're ready to up your business game and crush it, this is the episode for you. Show highlights include: This is stopping you from getting massive wealth [03:23] Learn to determine your business focus fir...2024-11-2035 minMaking Of A DMEP 188: The Not So Sexy Side Of Entrepreneurship.. Ever Feel Like Tossing In The Towel?In this episode, I will discuss how your worth isn’t tied to your bank balance. Why strong relationships are your real goldmine and how a laser-focused, positive mindset can take you further than you ever thought possible - I will be talking about all that. If you're ready to hear the truth about perseverance, grit, and the importance of community, this episode is for you. This is an episode you don't want to miss. Tune in now! Show highlights include: Discover the highs and lows of entrepreneurship [02:36] The importance of persistence in wha...2024-11-1335 min
Uncensored CMOMark Ritson on the fall of Nike, KitKat’s perfect positioning and whether Liquid Death is more than just water in a canMark Ritson is back on the podcast for a review of the most read stories this year. We debate if Liquid Death is more than just water in a can, why Nike’s focus on DTC was a mistake and what we can all learn from KitKat’s perfect positioning. Recorded in a pub in London, expect some uncensored opinions from everyone’s favourite marketing professor.00:00 - Start05:40 - Mark #5: Brand purpose doesn’t need a commercial excuse14:13 - Jon #5: Liquid death article21:15 - Mark #4: There's no such thing as performance branding25:47 - Jon #4...2024-11-1355 minMaking Of A DMEP187: Time ... Money... And My Election Thoughts ..In this episode, I am going to talk about money, time, and the upcoming election. I’ll be sharing raw stories from my early days hustling for every dollar, and how those lessons shaped my approach to cash and business. We’ll also talk about why managing your time is crucial if you’re serious about hitting those financial goals. You will get to know key strategies for gaining time freedom and handling business anxiety like a pro. Let’s get into it. Tune in! Show highlights include: Do you know people who are...2024-11-0529 minMaking Of A DMEP 186: Time to Take Out The "GARBAGE" ... LISTEN Now!In this episode, we're getting real about how you spend your time. Is your calendar making bank or just burning daylight? I will talk about claiming the freedom you’ve been chasing by eliminating what’s not serving you. We’ll hit on why rolling with the right crew can make all the difference and why you must invest in yourself if you want to see real growth. To break free from old patterns, listen now! Show highlights include: Discover the different forms of garbage in our lives [03:43] Find out how delusions are im...2024-11-0135 minMaking Of A DMEP 185: How To Deal With Stealing And Betrayal In Your Business As An Entrepreneur...Today, we're tackling the raw side of being an entrepreneur. You'll hear about my own battles with crooked partners, sneaky vendors, and untrustworthy employees. We're cutting through the fluff to give you real talk and valuable lessons. This is an episode you don't want to miss. Let's get to it. Show highlights include: Have you experienced being part of a good community? [03:50] How to stop seeing the world with a negative lens? [06:25] The importance of an accountability system for your business [09:42] Discover how stealing can be of different types [10:41] This is why peo...2024-10-2528 minMaking Of A DMEP 184: Feeling Overwhelmed By Lack Of Revenue? The Formula To More Revenue. Implement TODAY!Today, we’ll get into how strong relationships can drive your success like nothing else. I’ll break down my shift from just chasing dollars to solving real problems, and why that move made all the difference. Get ready for it because I am going to be dropping some solid advice that you can use to up your game and make those connections count. Trust me, you don’t want to miss this episode. Show highlights include: Learn this formula for generating money and connections [04:37] Do you understand the problems you are trying to...2024-10-0941 minMaking Of A DMEP 183: $480,000 on 1 Deal Without 1 Penny! Creative Deal Making Revealed ...In today’s episode, I’ll tell you how I managed to buy a business for $25,000 with barely a cent to my name and made it work, despite the odds. Get ready for some no-nonsense tips on real estate, finding killer deals, and why understanding seller motivations is key. Tune in to learn how grit, timing, and sharp thinking can make you a top deal maker. Show highlights include: Here is everything you need to know about creative deal-making [01:53] Learn to handle your assets turning into liabilities [06:48] Discover creative ideas to thrive in the world...2024-10-0351 min
Making Of A DMEP 182: Is Your Business Demanding More Than Your Family Can Afford To Lose?In today’s episode, I'm going to talk about something really important - how to balance work and family. Find out why being there for your loved ones is more important than any business deal. This episode is short but packs a punch that'll make you rethink everything. Let's get into it. Show highlights include: This is what you are supposed to do for your kids [04:35] Learn the secrets of a fulfilling life and successful business [07:05] Are you trading your child’s childhood with late work nights? [08:21] The reason you need to stop sacrificing your...2024-09-2727 min
Making Of A DMEP 181: 11 - Lessons I've learned Losing MILLIONS So You Don't Have Too... RAW TALK!Today I'm sharing some big lessons I learned from losing millions of dollars. I'll talk about smart investment choices, learning from our mistakes, and how to keep a positive mindset even when things go wrong. Tune in if you want to make better decisions in your business. Show highlights include: Are you ready to make money while avoiding pain? [03:42] Here is everything you need to know about Thought Editing [05:48] Discover the key to minimize losses and maximize gains [08:27] Learn why trust must be coupled with verification [12:06] 2024-09-1838 min
Marketing Spark (The B2B SaaS Marketing Podcast)Copper's Creative and Agile Approach to Battling CRM GiantsIn this episode of the Marketing Spark podcast, Mark Evans delves into the intense competition within the CRM market, highlighting the prominent players like HubSpot and Salesforce. Mark talks to Jessica Andrews, Copper's VP of marketing, a smaller CRM company that has successfully distinguished itself through precise brand positioning and inventive marketing strategies. Jessica describes how Copper focuses on specific industries like agencies, consulting, and financial services, emphasizing relationships and non-linear sales cycles. The podcast discusses Copper's brand evolution, the impact of economic conditions, and the strategic importance of aligning product and marketing eff...2024-09-1129 min
Marketing Spark (The B2B SaaS Marketing Podcast)Startup Marketing 101: Allyson Letteri's Easy Guide to Making Your MarkIn this episode of the Marketing Spark podcast, Mark Evans sits down with Allyson Letteri to delve into the crucial role of strategic messaging and positioning for startups. Allyson, the author of "Standout Startup," shares her extensive experience in helping startups navigate the complex landscape of product marketing. She emphasizes how startups often inadvertently become their own first product marketers, highlighting the importance of crafting messages that resonate with their ideal audience to fuel growth.Allyson offers a deep dive into the common pitfalls startups face, such as focusing too heavily on product features instead o...2024-02-0940 min
Making Of A DMEP 155: My $120k Weekend and What I Learned PLUS How A Guy Turned 5 Cents into $130 Million DollarsIn this episode, Mark Evans walks you through the seismic shifts that can happen when ambition meets action. He unpacks a weekend that altered the course of his financial future, a staggering $120k lesson in growth and opportunity. Hear how a seemingly insignificant nickel per unit turned into a monumental $130 million victory. Mark shares his unique wisdom on forging paths to freedom and securing the deal of a lifetime. Join us for another episode that will challenge you to invest boldly in yourself and push your entrepreneurial spirit to new heights. Show highlights in...2024-01-3137 min
Making Of A DMEP 154: Many are BROKE but Worth Millions and My Secret to Generating Many Millions ...Welcome back to "Making of a DM," where host Mark Evans brings you front and center to the raw truths of wealth and entrepreneurship. From spontaneous decisions that led to millions to the shaky reality behind high valuations, Mark shares why cash flow reigns supreme and equity might just be a mirage. Get an inside look at his goal to turn $1M to $10M, and discover how culture and travel play a pivotal role in opportunity creation. Tune in now for insights on genuine wealth and the mindset that sets true earners apart – all here on "...2024-01-2434 minMaking Of A DMEP 153: Turning $20k into a $2Mil + Deal is Secured from the Number One Asset Class I Have and YOU Do Too...Mark Evans is about to reveal how turning $20k into a $2 million deal isn't just about the money—it's about the rich network of relationships that powers success. In today’s episode, Mark explores the untapped asset that you possess: relationship capital. Learn from a dealmaker who climbed from humble beginnings to the heights of financial freedom, focusing on purpose rather than profit. Mark opens up about the importance of a solid self-relationship and how that shapes every connection you make. Don't miss this conversation that could redefine the way you view wealth and success. ...2024-01-2251 min
Making Of A DMEP 152: The 1 Thing to Solve 100 Things in your Business REVEALED... and the $10 Million Dollar UpdateGet ready to unlock the blueprint for monumental success in this episode with Mark Evans. Dive headfirst into the life-altering strategy of time auditing and discover how to transform your dreaded red tasks into profitable green opportunities. Unearth the secret framework for wise deal evaluations, essential for climbing to your next financial peak. Plus, we're taking a sneak peek at Mark's audacious $10 million challenge that could forever change your entrepreneurial journey. Tune in now and join the ranks of high-fliers in the DM Alliance—it's time to elevate your business and life to new heights. 2024-01-1549 minUncensored CMOMark Ritson on the best campaign of the year, Britain's favourite pint & why being different still mattersThe Gary Vee of Australia is back in the Uncensored CMO hot seat. That is, of course, everyone's favourite marketing professor, Mark Ritson. In this episode we talk about the best campaigns of the year, Mark's most popular articles and why he thinks the US is lagging behind the rest of the world.Watch Cadbury GarageTimestamps:00:00 - Intro00:31 - What’s going on in marketing in 2023?02:19 - Why US marketers are off the pace05:10 - Ehrenberg Bass and academic literature06:53 - Mark’s contradicting viewpoints07:23 - The Gary Vee of A...2023-10-111h 08
Marketing Spark (The B2B SaaS Marketing Podcast)Harnessing the Power of Video Testimonials: Dustin TysickIn this episode of Marketing Spark, Mark Evans sits down with Dustin Tysick, VP of Revenue, with Testimonial Hero.They discuss the value of customer testimonials, with a special focus on the undeniable impact of video testimonials on the buyer's journey.Mark and Dustin delve deep into the various aspects of video testimonials and their unique ability to connect with potential customers on a profound level. They discuss how video testimonials foster trust, build credibility, and serve as persuasive tools throughout the buyer's journey, from awareness to consideration and, ultimately, the purchase decision....2023-07-0531 min
Marketing Spark (The B2B SaaS Marketing Podcast)Unlocking the Power of Account-Based Marketing for B2B Companies (Paul Slack)In this episode of the Marketing Spark podcast, Mark Evans interviews Paul Slack, founder and CEO of Vende Digital, about account-based marketing (ABM) and its growing popularity among B2B companies.The conversation covers the definition of ABM, its benefits, and best practices. Paul explains the four pillars of executing demand or ABM effectively and the importance of intent data in ABM campaigns.Mark and Paul also discuss the common mistakes that B2B companies make when implementing ABM strategies and the challenges of generating leads in a tough economic climate.Paul says...2023-04-0939 min
How to Sell Advice203. Mark Evans on the unique challenges and methodologies of fractional CMO and advisory workA few weeks ago, I invited Mindshare member and long-time marketing consultant, Mark Evans, to talk shop with me about the business of marketing consulting and fractional CMO work.This was a really fun episode. We went deep into the nerdy nuances of fractional/interim CMO and advisory work.Some topics we explored include:Mark’s transition from reporter to marketing consultantHow he uses his training as a reporter to do positioning and messaging workThe challenges and frustrations of fractional CMO workWhy a strategic advisory work is his preferred way to engage wi...2023-03-171h 00Uncensored CMOMark Ritson's uncensored review of the best ads of 2022Mark Ritson is back on the Uncensored CMO podcast, and he's more uncensored than ever. This episode brings his ever candid thoughts on the best ads of 2022, who f*cked up and who he's been most impressed by. Strap in for Ritson's Review of 2022.Watch Uncensored CMO on YouTube here.What we covered in this conversation:Biggest marketing cock up of 2022The 2022 new entry on Mark’s Marketing Bulls**t Top 10The biggest surprise of 2022Which brand impressed him the most in 2022Who taught him the most in 2022The short term pay off of lo...2023-01-041h 21
Marketing Spark (The B2B SaaS Marketing Podcast)For B2B SaaS Companies, Podcasts are a No-Brainer: Jeremy SherePodcasts can be a valuable marketing tool for B2B SaaS companies because they provide opportunities to connect with customers, prospects, and influencers.
Podcasts can also help generate a lot of content by extracting insight about multiple topics, which can be useful for content marketing efforts.
However, it can be challenging for marketers to convince senior executives to invest in a podcast because it can be difficult to measure return on investment (ROI).
In this episode of Marketing Spark, Connversa Podcasting CEO Jeremy Shere, talks to Mark Evans about:
- How com...2022-12-1427 minUncensored CMOHow Direct Line won the Marketing Week Grand Prix 2021 - Mark Evans, Direct LineHow do you run marketing for one of the best known insurance brands in the UK, Direct Line? That's exactly what I find out from their CMO, Mark Evans, who has been at the company for a decade. What we covered in this episode:Starting a podcast during lockdownWhere Mark gets his energy fromThe importance of being tuned into your purposeCareer lessons from Jimmy CarrWhy you should always coach from a position of strengthWhat you can learn from a World Cup winning Rugby squadLessons from being made redundant 4 timesWhy you should embrace your failure and learn...2021-12-1455 minMarketing Spark (The B2B SaaS Marketing Podcast)Turning Up the Volume on Conversational MarketingFor many B2B SaaS companies, conversations are the ultimate success metric.
When customers directly engage with you, relationships are established and, as important, the sales journey is jump-started.
On this episode of Marketing Spark, Mark Kilens, Drfit's VP of Content & Community, talks about how conversation marketing gained momentum last year at a time when conferences disappeared.
Drift pioneered conversation marketing with the introduction of an AI-powered chatbot that attempts to engage, understand and recommend solutions.
Mark and I also talk about Drift's approach to content marketing, the importance of content...2021-11-1032 minMarketing Spark (The B2B SaaS Marketing Podcast)How Marketing Success is Ruined by a Rotten FoundationWhen marketing fails to perform, a frenzy of fixes happens.
It’s about tactical optimization and doing things differently.
But often marketers are addressing symptoms, not root problems.
Sometimes, bad marketing is caused by a rotten foundation.
Marketing execution stumbles when it’s not underpinned properly.
Michelle Tresemer describes this problem as “compounding defects”, a term that she borrowed from the construction industry.
Compounding defects happen when there is no strategic vision or purpose.
This leads to marketing that isn’t focused, structured, or aligned.
Mich...2021-09-3026 minMarketing Spark (The B2B SaaS Marketing Podcast)How to Embrace a Healthy "Content Diet": Nemanja ZivkovicHow much content do you consume?
Most of us probably overdose on reading, watching, and listening to content.
There’s so much great content available that it’s hard to resist.
I would argue that most of us need to be more structured, disciplined, and focused.
Nemanja Zivkovic has an interesting approach.
He’s on a “content diet”.
Nemanja consumes content selectively and judiciously and relies on a few go-to resources but tries to stay above the fray.
It allows him to be strategic about content co...2021-01-1926 minMarketing Spark (The B2B SaaS Marketing Podcast)Marketing to Customers AFTER They Become Customers: Linda KomisakMarketers love chasing, engaging, and nurturing prospects.
Marketers love MQLs and revelling in sexy metrics how about well they are performing.
But once a prospect turns into a customer, marketers move on to the next shiny prospect.
A customer becomes the responsibility of customer success or customer service.
Linda Komisak, CEO of Upturn Consultants, believes this is the wrong approach.
Not marketing to customers, she says, means you're:
- not making enough of an effort to keep them happy and loyal
- not educating to...2021-01-1221 minMarketing Spark (The B2B SaaS Marketing Podcast)Looking Back on LinkedIn's Amazing Year and What's Ahead in 2021: Liam DarmodyLinkedIn's 2020 was stunning; more than 60 million+ additional users and its emergence as a truly social platform featuring content, connections, and conversations.
Like a lot of people, Liam Darmody jumped hard into LinkedIn last year. You only have to look at the 530+ posts that he published to understand his enthusiasm.
In this episode of Marketing Spark, Liam and I talk about how and why LinkedIn changed last year, how he approaches the platform from a content and connection perspective, and how LinkedIn will develop in 2021.
It's a high-level, strategic conversation about a platform that...2021-01-0527 minMarketing Spark (The B2B SaaS Marketing Podcast)The New Age of Marketing-Driven Sales: Shiv NarayananAt a time when conferences are not happening and salespeople can't meet with prospects, marketing has become a key revenue engine.
A growing number of B2B and SaaS leaders are realizing that marketing can effectively attract, engage, and nurture prospects.
Marketing is no longer supporting sales but driving sales.
And, in the process, marketing is getting more respects and budget.
In this episode of Marketing Spark, Shiv Narayanan gets into the different roles that marketing is playing.
We explore the growing importance of content marketing and how CMOs...2020-12-2926 minMarketing Spark (The B2B SaaS Marketing Podcast)The Keys to Becoming A Better, More Dynamic Virtual Speaker: Andrew ChurchillAs B2B and SaaS companies scramble to leverage virtual events, many people are looking to become better and more engaging virtual speakers.
These are people who thrive at in-person events but now they have to present digitally. There's no stage and no audience sitting in front of them.
Now, that's a huge challenge.
Andrew Churchill has seen his consulting business explode as more people look to become better, more dynamic virtual speakers.
In this episode of Marketing Spark, Andrew talks about the tricks and techniques that speakers need to deploy t...2020-12-2226 minMarketing Spark (The B2B SaaS Marketing Podcast)How to Build a Dynamic B2B Marketing Team: Mitch FanningIt's one thing to do marketing; it's another thing to build a cohesive, collaborative, and productive marketing team.
In this episode of Marketing Spark, Mitch Fanning provides insight into what it takes to build a team that drives marketing success.
One of the things that Mitch likes in a marketing hire is "grit", which is the ability to get the job done even when things are challenging.
Mitch also talks about how to create a partnership with a CEO to ensure that marketing gets the support it needs, as well as his marketing...2020-12-1523 minMarketing Spark (The B2B SaaS Marketing Podcast)A Virtual Event Success: Story: 4,500 Paid Attendees - Alex ShipilloB2B and SaaS companies are scrambling to find ways to connect with prospects and customers at a time when in-person conferences aren't happening.
Some companies are attempting to replicate the in-person experience but many of these efforts are, at best, mediocre.
Clio, which offers software to law firms, however, appears to have discovered the recipe for success.
Its recent virtual conference attracted 4,500 paid (yes, paid!) attendees from 46 countries.
In this Marketing Spark episode, Clio's Alex Shipillo offers a behind-the-scenes look into:
- why and how the event was...2020-12-0821 minMarketing Spark (The B2B SaaS Marketing Podcast)Tackling the Myths of Entrepreneurship: Luc BohunickyEntrepreneurship is sexy and compelling.
You call your own shots. You're the master/mistress of your own domain.
It's an ideal way to make a living.
Well, that's the perception.
The reality is that entrepreneurship is stressful. It's a 24/7 activity that takes blood, sweat, and tears.
In this episode of Marketing Spark, Luc Bohunicky and I explore the ups and downs of entrepreneurship, and what entrepreneurs must do to develop products and attract an audience.
2020-12-0121 minMarketing Spark (The B2B SaaS Marketing Podcast)In a Data-Dominated World, B2B Branding is Making a Big-Time Comeback: Karen O'MahoneyIn the B2B landscape, data dominates and, arguably, makes marketers less creative and interesting.
Decisions are heavily (overly?) influenced by KPIs and metrics. The numbers don’t lie, right?
But here’s something exciting (at least to me): B2B companies are starting to rediscover the value of brand and branding.
In a noisy, ultra-competitive landscape, it is critical to stand out from the crowd.
A brand has to be differentiated, compelling, memorable, and interesting.
Otherwise, you’re just another company battling for attention, even if your product is ama...2020-11-2419 minMarketing Spark (The B2B SaaS Marketing Podcast)How to Jump Hard into LinkedIn With Both Feet: Camille Trent2020 has been a big year for LinkedIn. The social media platform now has more than 720 million users globally.
It has transformed into a platform dominated by content and connections rather than a place where HR professionals troll for talent and people look for new opportunities.
In short order, many people have decided to embrace LinkedIn as the social platform to drive their personal profiles and careers.
From doubling-down on the platform over the past seven months, I've seen first-hand the power of LinkedIn to drive my fractional CMO business.
I've made...2020-11-1719 minMarketing Spark (The B2B SaaS Marketing Podcast)Why Brand Differentiation Matters More Than Ever: Peep LajaIn an ultra-competitive marketplace, brand differentiation can be the difference between attracting customers and going out of business.
In this episode of Marketing Spark, Peep Laja talks about why brand differentiation matters and why companies are afraid to stand apart from the crowd.
He also looks at the growing attraction of outsourcing marketing, something Peep describes as "vendor management".
2020-11-1017 minMarketing Spark (The B2B SaaS Marketing Podcast)The Narrative Science Recipe for Ultra-Successful B2B Virtual EventsSadly, most virtual events are terrible.
For whatever reason, virtual events have been unable to replicate in-person conferences, which likely won't happen for another six to 12 months, conservatively speaking.
But Narrative Science has cracked the nut. Its most recent virtual event attracted 3,000 (yes, 3,000 registrations).
In this Marketing Spark episode, Cassidy Shield, Narrative Science's VP, Marketing, talks about how the company has approached virtual events and made them a core part of its marketing activities.
2020-11-0322 minMarketing Spark (The B2B SaaS Marketing Podcast)Why B2B Copywriting Matters, Really MattersIn an age of video and photos, words don't get the respect they deserve.
Words aren't sexy or glitzy.
But they do matter. Words provide the information, the context, and the guidance for customers to take action.
In this episode, I talk with Eden Bidani, a conversion copywriter for SaaS, tech, and direct to consumer brands.
One of the things that struck me is Eden's suggestion that the best copy takes time to create and a lot of the time is not writing, but research.
2020-10-2816 minMarketing Spark (The B2B SaaS Marketing Podcast)Jordan Bower: Embracing a Different and Better Approach to Brand StorytellingEvery company (well, most companies) wants to tell stories that engage, entertain, educate, and encourage.
It's what drives and differentiates their marketing and sales.
But developing and delivering stories that make an impact is a challenge.
In this episode of Marketing Spark, Jordan Bower and I take an in-depth look at how companies can approach storytelling and why storytelling has everything to do with the customers and the experiences that a product or brand delivers.
2020-10-2123 minMarketing Spark (The B2B SaaS Marketing Podcast)John Rougeux: An Insider's Look at the Category Design ProcessYou hear a lot of talk about category creation and category design. The terms are often intermingled.
In this episode of Marketing Spark, John Rougeux goes into depth about what category design involves and the features it delivers to companies looking to differentiate what they do to drive marketing and sales.
Rougeux, VP, Marketing Strategy at BombBomb, provides first-hand insight into how to implement a category design process and, as important, how to get key stakeholders on board.
BombBomb is video email platform for medium and large enterprise companies.
2020-10-1323 minMarketing Spark (The B2B SaaS Marketing Podcast)Google's Big Algorithm Update is Coming. Are You Ready?Google's algorithm changes on a regular basis, which keeps marketers on their toes and SEO experts happily employed.
On this episode of the Marketing Spark podcast, Huckabuy's Geoff Atkinson talks about the impact that Google's next major update, Page Experience, will have on content marketing and SEO.
On the podcast, Geoff and I talked about how B2B companies need to look beyond keyword optimization to drive SEO. They need to focus on technical elements such as dynamic rendering, page speed, and structured data. We also talked about why many companies are wasting time and m...2020-10-0718 minMarketing Spark (The B2B SaaS Marketing Podcast)Amrita Gurney: How to Build a Thriving B2B CommunityWhile marketers mostly focus their efforts on attracting prospects, it's also crucial to connect with customers (aka the people paying for your product!).
In this episode, Amrita Gurney, VP, Marketing & Community with CrowdRiff, talks about the company has heavily focused on engaging and nurturing its customers over the past six months.
Amrita has great insight on best practices to develop a vibrant and active community, as well as thoughts on whether to use a platform.
2020-09-3017 minMarketing Spark (The B2B SaaS Marketing Podcast)What's a Better Content Marketing Approach: Quality or Quantity Content?As more B2B companies embrace content marketing, here's the question: what's more important: quality or quantity content.
In other words: is less more or is more more?
Dan Sanchez firmly falls into the quantity content camp. He believes that marketing success is driven by brands willing to create lots of content as way to perfect production.
Dan also talked about the importance of brand positioning as a pillar for marketing success, and how podcasts are one of the best ways to connect with prospects.
2020-09-2218 minMarketing Spark (The B2B SaaS Marketing Podcast)Lindsay Tjepkema: The Power of Podcasting for B2B Thought LeadershipCreating valuable,and interesting content is a huge challenge for B2B companies.
There is so much competition that standing out is really difficult.
Lindsay Tjepkema, CEO with Casted, says that podcasts are the way that B2B companies can create content that resonates.
Podcasts offer companies the ability to connect with experts (customers, employees, analysts, media, investors) to have conversations that deliver amazing insight and information.
These conversations can, of course, be turned into podcasts. But, as important, they offer great content for blog posts, eBooks, social media, and sales c...2020-09-1515 minMarketing Spark (The B2B SaaS Marketing Podcast)Jack Fussell: Why Do Brands Fail to Really Know Their Customers?Why do so many companies take their customers for granted?
They invest so much time and money to acquire new customers but not nearly enough to keep them happy and loyal?
In this episode of the Marketing Spark podcast, Jack Fussell talks about why knowing your customers and communicating with them is so important.
"We should be customer-centric all the time. We should have in-depth insight into what our customers want, what their fears are, their aspirations, and their goals."
Jack, the managing partner with Campfire Social and a fractional CMO, al...2020-09-0819 minMarketing Spark (The B2B SaaS Marketing Podcast)Tara Hunt on Creating a DIY Marketing Platform for SMBsMarketing can be painful for small businesses; spending money is a hard pill to swallow.
As a result, they adopt a DIY approach that often goes badly.
Tara Hunt experienced the small business marketing challenge while running a digital marketing agency.
Work easily done as a freelancer no longer made economic sense.
But rather than walking away from marketing-hungry entrepreneurs, Tara did something different.
She and her team at Truly created a program called Phlywheel, a marketing platform that combines DIY lessons, templates, coaching, and community.
It a...2020-09-0121 minMarketing Spark (The B2B SaaS Marketing Podcast)The Marketers Guide to Successful Marketing on LinkedInLinkedIn has emerged as a powerful platform for personal branding and establishing new connections.
Powered by a steady stream of value-added content and relentless engagement with a growing network, Jason Vana has become one of the highest-profile marketers on LinkedIn.
In this conversation, Jason talks about how he approaches LinkedIn and why he sees it as an effective platform to drive leads and make money.
2020-08-2520 minMarketing Spark (The B2B SaaS Marketing Podcast)Why It's Time to Outsource All Your MarketingIn the wake of COVID-19, it was easy for B2B companies to shrink marketing budgets and get rid of marketers. After all, marketing is a luxury, not a necessity, right? (well, not really).
But as the economies recover in many countries, companies are beginning to spend more on marketing.
The question is whether companies will rebuild marketing teams or look for ways to outsource marketing by using agencies, contractors, and freelancers.
Jamie Stenhouse, an Australian digital marketer, says outsourcing is an increasingly popular way to drive tactical execution.
Jamie outsources a...2020-08-1816 minMarketing Spark (The B2B SaaS Marketing Podcast)How to Build an All-Star B2B Marketing TeamWhat are the keys to building a successful marketing team?
Do you hire the best talent or put together a cohesive team that features people with different talents?
"Of course, all-stars," says Mitch Solway, a fractional CMO for startups, who I interviewed for the Marketing Spark podcast. "But all-star doesn't necessarily mean the top talent."
Mitch says one of the keys to success is hiring people focused on the right goals and, as important, people who can fit into the corporate culture.
2020-08-1116 minMarketing Spark (The B2B SaaS Marketing Podcast)How Virtual Events Are Powering Commonsku's MarketingVirtual events have received mixed reviews as a replacement for in-person conferences.
For some companies, virtual events have provided opportunities to connect. But many people have complained about the lack of interactivity and engagement.
For commonsku, which sells software to promotional product companies, in-person events have been a key part of its marketing and sales efforts.
As important, events have propelled Commonsku's community.
With in-person conferences off the table, commonsku has successfully leveraged virtual events to stay connected to customers and nurture prospects.
2020-08-0317 minMarketing Spark (The B2B SaaS Marketing Podcast)How Brands Create Serious Marketing MomentumWhat can brands do to position themselves to emerge from COVID as strong and dynamic players?
While many brands are struggling to keep their heads above water, the strongest brands are already thinking about what needs to be done outflank rivals with marketing that engages consumers in new and different ways.
On the Marketing Spark podcast, Ron Tite provides insight into how brands can build marketing momentum to pull away from the competition.
2020-07-2816 minMarketing Spark (The B2B SaaS Marketing Podcast)NOW is the Time to Jump on the B2B Podcast BandwagonIf you're a B2B company that thinks it is too late to launch a podcast, think again.
Sweet Fish Media's James Carbary says there are huge opportunities for B2B companies to leverage podcasts to drive marketing, sales, and relationships with prospects and customers.
“There are one million podcasts live now. There are 30 million YouTube channels and a ubiquitous number of blogs.
But no company is saying ‘no, we don’t want to do video or we don’t want to do written content’. So, there's so much oppor...2020-07-2118 minMarketing Spark (The B2B SaaS Marketing Podcast)Spend Way More Time Promoting Your B2B ContentEvery B2B company wants to capitalize on the power of SEO.
But there are fundamental mistakes at these companies make that undermine their marketing activities.
Dev Basu, chief experience officer with Powered by Search, said SEO delivers when companies create research-driven content that meets the needs of target audiences.
2020-07-1516 minMarketing Spark (The B2B SaaS Marketing Podcast)It's Not Email Marketing. It's Engagement FarmingToo many brands leverage email marketing to drive sales. That's it.
But Coherent Path CEO James Glover contends that retailers should use email marketing to build stronger relationships and help consumers discover new opportunities, and, yes, drive sales.
He calls this approach "engagement farming". It's based on the idea that customers should look forward to getting email because it engages and deliver values. If they also buy something, that's great.
For more about James and this episode of Marketing Spark, check out the show notes.
2020-07-1416 minMarketing Spark (The B2B SaaS Marketing Podcast)FYI: Print Marketing is Not Dead.Print is the Rodney Dangerfield of marketing; it gets no respect.
These days, it's all digital all the time. But print hasn't disappeared. It's still important and a key part of the marketing mix.
In this episode of Marketing Spark, Joanne Gore, an experienced B2B marketer, talks about how print and digital can form a beautiful marriage to drive marketing success.
To learn more about Joanne and why print still matters, visit the show notes.
2020-07-0913 minMarketing Spark (The B2B SaaS Marketing Podcast)How Senior Leaders Can Embrace Social MediaSocial media a perilous territory, which explains why many senior business leaders happily avoid it.
But Jay Palter, a social media strategic and personal brand expert, contends senior leaders can successfully leverage social media by delivering insight and value while avoiding the pitfalls.
In this episode of Marketing Spark, Jay offers pragmatic advice on how senior leaders should use social networks like LinkedIn and how success can be defined.
For more details about Jay and the podcast, check out the show notes.
2020-06-2413 min
The Church at Rock CreekUnstoppable Comeback Mark Evans continues in our Unstoppable Series with a focus on making a Comeback when you experience a Setback. Jason Curry & Greg Kirksey join Mark for a discussion, we will Worship together, and have a time of giving. We are so thankful you are joining us online at Rock Creek. 2020-06-2144 min
The Reluctant Leader PodcastSeries 5 Episode 4 Mark EvansMark talks to Mark Evans about how the role bespoke software van have in making businesses more efficient
Find out more about Mark Evans here
The Reluctant Leader Academy
Connect With Mark on Linkedin 2020-06-1429 minUncensored CMOHow Direct Line are marketing during Covid-19 - Mark EvansMark Evans is the Managing Director, Marketing & Digital at Direct Line and has been at the company for over 8 years. He's seen some ups and downs but has never seen a challenge such as the Coronavirus. How has the company been impacted, what challenges have they faced and what opportunities can come from this?What do we cover in this episode?Introduction – who is Mark Evans and how did he end up in this positionImpact – how has COVID impacted on DLG? It happened on the tail end of a major relaunch of the Direct Line brandChallenges – what h...2020-04-2721 min
New Life Church - Trumbull CT | Study HallQuestion Mark... Part 1 Questions:1. During the End Days when the Bible talks about taking the mark of the beast. People are saying now that it could be a chip inserted into our hands or forehead and that we should not take it. But to my understanding the mark of the beast will be clearly a time when we CHOOSE to worship the beast as a god and then accept the mark. Not a mark that one takes to do transactions to live on a daily life. Today they are talking about having a vaccine and maybe a chip at the same...2020-04-2350 min
The Making Of A DMWhy Consistent Action Leads To Success - EPISODE 69The problem with most entrepreneurs and most wannabe entrepreneurs is that they don't take consistent action. They get paralyzed by analyzing everything and trying to learn every step of a process before they even get there. But it's consistent action that leads to success in business and in life. On this reboot episode of the podcast Mark Evans, DM is back with his characteristic straight-shooting approach to business and he's making a pivot in the way he delivers these episodes - to make them even more valuable to business owners, entrepreneurs, and anyone else who wants to...2018-06-1933 min
Win at Life - With Mark EvansThe Agony of Defeat
You’ve probably never heard the name Vinko Bogataj. Although, chances are good you’ve seen him on television dozens of times. Bogataj was a ski jumper from Yugoslavia who, during the 1970 world championship, fell during takeoff and landed on his head. He recovered fully from his injuries and would likely have gone back to being an obscure athlete in a little known sport except for one thing. For the next 30 years, ABC’s Wide World of Sports would run footage of Vinko Bogataj’s spectacular crash with the unforgettable voiceover “The thrill of victory and the agony of d...2016-11-0802 minWin at Life - With Mark EvansThe Power of Encouragement
Major league pitcher Ron Guidry had had enough. When the management of the New York Yankees decided he needed more development and sent him back to their farm team, he told his wife, “That’s it! I’m not going back to the minor leagues. I quit.” So the Guidry’s packed their stuff and headed back to their home town. Well at a restaurant near their house, Ron’s wife’s persistent encouragement paid off. He decided to report to his minor league team and give it one more shot. The next year Ron Guidry won the Cy Young a...2016-11-0802 minWin at Life - With Mark EvansPreparation
Kansas City sports writer Dick Wade once decided to find out exactly how much “action” occurred in a baseball game. He took a stopwatch to a game between Kansas City and Washington and counted the time it took a ball to leave the pitcher’s hand until it arrived at home plate. Then on all hit balls, he let the clock run until the batter was either out or safe. The total “action” during the 2 hour and 28 minute game, which produced 21 runs and a 15 to 6 Kansas City win, was 8 and half minutes.
You know, the game of life is...2016-11-0802 minWin at Life - With Mark EvansFocus On What Really Matters
An article in the Chicago Tribune told the story of a man who was walking along and decided to take a shortcut across the Tri-State Freeway. He got to the middle of the freeway when his hat blew off. As he turned around and reached back for it, he was struck by oncoming traffic and killed instantly. The last sentence of that article read, “It’s amazing how you can lose everything chasing nothing.”
You know, have you ever stopped to think about what it is you’re chasing with your life? The price you’re paying for...2016-11-0802 minWin at Life - With Mark EvansRoy Riegels
In life, it’s easy to get turned around and headed down the wrong path. This reminds me of an anecdote about a football player by the name of Roy Reigels. It was during the 1929 Rose Bowl, that Georgia Tech defender Roy Reigels made a spectacular play in which he forced and recovered the same fumble. He then took off toward the endzone, but in the midst of the confusion, he got turned around. He was running toward the wrong endzone. Fortunately, his own teammates were able to run him down and stop him. Then came halftime. It...2016-10-1002 minWin at Life - With Mark EvansTanzanian Marathon Runner
“Hours behind the runner in front of him that last marathoner finally entered the Olympic stadium. By that time, the drama of the day’s events was almost over. Most of the spectators had gone home. Limping into the arena, the Tanzanian runner grimaced with every step. His knee bleeding and bandaged from an earlier fall. His ragged appearance immediately caught the attention of the remaining crowd who cheered him onto the finish line.
Why did he stay in the race? What made him endure his injuries to the end? When asked that later he replie...2016-10-1002 minWin at Life - With Mark EvansCurve Ball
“Years ago, a young baseball player’s long ball hitting got the attention of a pro scout and the boy was offered a contract. When he went off to spring training he did well. Each week, he wired his mother back home to inform her of his progress.
Week 1: Dear Mom: Leading all batters these pitchers aren’t so tough.
Week 2: Dear Mom: Looks like I’ll be starting in the infield, now hitting .500
Week 3: Dear Mom: Today they started throwing curves. We’ll be home on Friday.
I’m Mark Evans...2016-10-1002 minWin at Life - With Mark EvansTony Gwynn
“On August 6th 1999, a major league baseball player stepped up to home plate made another out. The 5,113th of his professional career. You know that’s a lot of trips to the batter’s box without a hit. Do you think he had failed himself or his team? No. You see, earlier in that same game, that player had reached a milestone that only 21 other people at that time in the history of baseball, had ever achieved. He made is 3,000th hit. That player was Tony Guinn of the San Diego Padres, and if you know baseball, you rec...2016-10-1002 minWin at Life - With Mark EvansEverest
“James Whitaker was the first American to reach the summit of Mount Everest. His journey to the 29,000 ft. peak lead him through avalanches, dehydration, physical fatigue, and mental exhaustion. Most who dared to attempt the climb before him failed, but he succeeded. And when asked about it he said, “You don’t really conquer Everest, you conquer yourself. You’ll overcome the sickness and everything else, pains, aches, fears, to reach the summit.
I’m Mark Evans, pastor of the Church of Rock Creek. You know, don’t lose sight of the fact that the journey to th...2016-10-1002 minThe Making Of A DMChanges on the way… what are YOU doing to work and live at a higher level? - EPISODE 68Thanks so much for your interest and support of the Real Estate Power Hour. It’s been 68 episodes now and Mark is just getting started. He’s been thinking a lot over the past few weeks about the things you, the listeners of TREPH have been saying and asking for, and he’s got some ideas he wants to share with you today. It’s all focused around moving to a higher level, in life and in business - things that enable you to maximize your impact and truly leave a legacy on your family and on the world. So stick...2015-11-1129 minThe Making Of A DMThe one thing you can do to take your business to the next level NOW! - Episode 67There is no secret to moving yourself and your business to the next level. It only seems like a secret because like all business owners and entrepreneurs you get bogged down in the details and minutia of your business and can’t see the forest because of all the trees in your way. The big picture view is where the answer for your next level is. What is that answer? It’s people. In this episode of the Real Estate Power Hour Mark Evans, DM, DN is going to challenge you to hire someone. Straight up, that’s the call t...2015-10-0725 minThe Making Of A DMHow to enjoy the peaks and valleys of Real Estate Investing - EPISODE 66Every business and every life has peaks and valleys. The peaks are the high times, the times when you’re encouraged and riding high. The valleys are those times when things are not looking as good, when you’re discouraged or frustrated, or lacking confidence. What can you do to ride those peaks and valleys with more stability and happiness, internally and as a business? That’s what Mark Evans, DM, DN is going to share with you in this episode of The Real Estate Power Hour.
The first step to enjoying the peaks and valleys...2015-09-3033 minThe Making Of A DMIf you’re not getting the results you want it’s because you’re not using this technique - EPISODE 65What’s the technique? It’s questions. The questions you ask yourself. You have to learn how to ask the questions of yourself that will challenge your mindset, change the way you look at the world, and enable you to step beyond the artificial barriers you’ve erected (even unknowingly) and achieve things you never dreamed possible. Mark Evans, DM, DN recorded this episode of the Real Estate Power Hour to give you the opportunity to step into his world and learn what has enabled him to close millions of dollars in real estate deals this year alone and to con...2015-09-2328 minThe Making Of A DMChildhood lessons could be the #1 thing holding you back - EPISODE 64As a child our parents and other adults in our lives tell us all kinds of things, teaching us how to be safe in a world that isn’t always a safe place to be. “Dont talk to strangers.” “Don’t talk about money.” Don’t do risky things.” But the fact is that though those things serves us well as children, they could be what’s holding us back as adults. We STILL won’t talk to strangers, when it’s the very thing we HAVE to do in order to get a real estate investing business going. We still are leery of...2015-09-1616 minThe Making Of A DMHow I turned 32 cents into millions of dollars in real estate transactions - EPISODE 62
Too many real estate investors (or wanna be investors) are bemoaning the amount of work it takes to get real estate deals. They say there’s not enough inventory, not enough opportunity, but in today’s show Mark is going to share a very simple, VERY SIMPLE strategy he’s been using for years with every person who buys a property from him that has resulted in millions of dollars of additional business. It’s an example of how you have to MAKE your own opportunity, not wait for it to come around. Listen in and learn about the...2015-09-0231 minThe Making Of A DMWhy you have to get NAKED if you want full results - EPISODE 61Mark’s new son has him all riled up. He’s got broader, bigger, more powerful goals on his mind because of the arrival of this little guy. As he holds his little boy he’s realizing the importance of legacy and sees more clearly what it really is. It’s not about the money or the success, it’s about the things that he can provide for his family to live a rich, full, meaningful life. In this episode of the Real Estate Power Hour Mark Evans, DM, DN is going to challenge you with the things that are bounci...2015-08-2934 minThe Making Of A DMHow to kill the fear of failure in real estate investing - EPISODE 60Do you know why you don’t push your way to the next level in your investing business?You may not believe it’s true, but the reason is that you’re afraid. Afraid of what? Afraid of failing. There are all kinds of fear-based questions bouncing around in your head: What if the marketing campaign doesn’t work like you hope? What if the money you spend on mailers is wasted? What if you do something wrong and get no responses? What if… What if… What if… It’s the first two words to a sentence that ends in fea...2015-08-1222 minThe Making Of A DMDon’t let anybody hold you back from your dreams - EPISODE 58Naysayers are everywhere. Often right in your own family. It’s not entirely bad, the people who don’t believe in your dreams the most are often doing so because they believe that they are protecting you from being unrealistic or led astray. That’s a good motive. But if you’re going to dream of a better life and leaving a legacy for your family, and if you’re truly going to put action behind your dream and move toward its fulfillment, you’re going to have to be careful who you share those dreams with. This episode of The Real...2015-07-2223 minThe Making Of A DMWhy you’ve got to play big to win big - EPISODE 57So many people who want to move their real estate investing business to the next level are too busy worrying about losing money. That’s right - losing money. They’re penny pinchers who watch every dime to make sure they’re not spending too much. Hey, don’t misunderstand: it’s smart to be wise with your money. But a penny pinching mindset often causes people to misidentify what really IS a wise use of your money and what isn’t. In this episode of the Real Estate Power Hour, Mark Evans, DM, DN is going to kick your butt to...2015-07-2034 minThe Making Of A DMWill your family have opportunity or difficulty when you die? - EPISODE 56This episode comes from a very deep place in Mark’s heart. It flows out of an experience he had this past weekend, sitting with a friend who was telling about a mistake he’d made. This man thought he was providing for his family. He thought he was investing his money in the right kind of insurance. But it turns out that all that money he’s spent on life insurance over the years is gone and he’ll never get it back - when he believed just the opposite. That conversation got Mark all fired up to talk to...2015-07-0830 minThe Making Of A DMAre you being a punk? - EPISODE 54Mark Evans is fresh off his big home giveaway event over the weekend of June 20th, 2015. Mark partnered with a couple of great organizations to giveaway a home, from the toothbrushes on up. He gives away a home to give back to the community and to help people who truly need a hand up when hard circumstances have hit their lives. It’s a great thing that he’s excited to do. Find out more about how the event went in this episode of The Real Estate Power Hour.
Coming home from the event Mark had a...2015-06-2437 minThe Making Of A DMA $500,000 deal that shows what’s possible, if you’re willing to work - EPISODE 53Mark’s coming to you from Cleveland, OH today. He’s there to be near family as his wife prepares to give birth to their first child. It’s an exciting time personally and in his business. He’s just wrapped up an almost $500,000 deal involving multiple properties and multiple investors. It resulted in an almost $70K annual residual income for Mark. He doesn’t reveal these things to impress you, but to impress upon you that with hard work and consistency, you can create a business that will fuel your life and lifestyle long term. In this episode of the Rea...2015-06-1741 minThe Making Of A DMEpisode 39 - HOW TO GET MOTIVATED SELLERS POURING INTO YOUR REAL ESTATE MACHINEGetting motivated sellers with legitimate deals coming in every day is not an easy thing. But in this episode Mark is going to show you what should happen daily in order to get those kinds of deals flooding into your real estate business so that you can be successful every single day and live the life that you've always wanted.
Much of it comes through systems and Mark's going to break down a lead generation and contact system today that will revolutionize your business. Mark talks about systems all the time and there's a reason; they are...2015-01-2135 min