Shows
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Apologize for Content on a Company's Feed with Mark Galvin, Michaela Wilkins, and Morgan Wood of ePresenceThis episode of "How's Your ePresence?" is a bit different! Mark, Michaela, and Morgan sit down to discuss how companies should handle backlash to content posted on their feeds. How can problematic content impact a brand or individual? Should they apologize? What does this look like?2022-01-2847 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.What's Going on With Facebook? with Mark Galvin Social media expert, Mark Galvin, of ePresence, LLC. discusses the latest news and controversy surrounding Facebook and the recent Wall Street Journal series “The Facebook Files.” ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.linkedin.com/in/epresencemg http://www.fb.me/epresencemg http://www.instagram.com/epresencemg2021-10-0833 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Ensure Cybersecurity with Alon Manstur of Cybrella Cybersecurity is critical for businesses to function smoothly. However, some SMBs do not know where to start or how to maximize their efforts. Hear top cyber tips from cybersecurity expert Alon Manstur. Alon Manstur https://www.cybrella.io https://www.linkedin.com/company/cybrella/ https://twitter.com/Cybrella_Cyber https://www.linkedin.com/in/alon-mantsur-54898a10/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenc...2021-09-2431 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How Can Music Help in Business? With Bronkar Lee Bronkar Lee can play 40 musical instruments. But what does that have to do with business? He says that the flexibility that comes with learning all of these instruments can be useful in so many scenarios. Bronkar Lee: https://spreadthegoodstuff.com https://www.instagram.com/bronkarlee/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.linkedin.co...2021-09-1731 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Achieve Organic Growth with Caleb Roche of CRoche Consulting Organic business growth is a goal for many people. Sometimes, it can be difficult to decide what direction to go in. Caleb, however, has tons of tips. His straightforward advice (informed by working with some pretty large organizations!!) is a great place to start. Caleb Roche: https://www.linkedin.com/in/caleb-roche/ https://www.crocheconsulting.com ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark...2021-09-1034 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Achieve Your "Bigger Life" with Jeff Bartholomew of Everest Business Coaching This episode of HYeP is presented in partnership with SPIRE Atlanta! Our guest, Jeff Bartholomew, is the speaker at this week's SPIRE meeting and the Founder of Everest Business Coaching. We will discuss leveraging how Jeff helps his clients succeed. Jeff will also be SPIRE's keynote speaker this Thursday at The Regent Cocktail Club Atlanta atop The American Cut Steakhouse. Jeff Bartholomew: https://www.linkedin.com/in/jeffbartholomew1/ https://www.facebook.com/everestbusinesscoaching https://everestbusinesscoaching.com ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epr...2021-09-0931 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Utilize Influencers and User Generated Content with Paul Benigeri of Archive Paul Benigeri, Co Founder and CEO of Archive, joined us to discuss utilizing influencers and user generated content. What are nano influencers? Are they better for your brand than major influencers? And how many ways can you utilize UGC? Paul explains the many approaches you can take to make the most of the content at your disposal. Paul Benigeri: https://archive.ai https://www.linkedin.com/in/benigeri/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme ...2021-09-0337 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Optimize YouTube with Augie Johnston of VIDChops Learn how to conceptualize content for, launch, and monetize your YouTube channel! YouTube is one of the best social media platforms to use when trying to get in front of new audiences. Because the platform provides opportunities for both user-led discovery and algorithm-suggested content, the opportunities are endless. Augie Johnston: https://www.linkedin.com/in/vidchops/ https://vidchops.com ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagra...2021-08-2733 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Convert Followers to Dollars with Aleya Harris of Flourish Marketing Marketing is the art of building lucrative relationships with people. Aleya Harris of Flourish Marketing sat down with us to discuss converting followers to dollars. We LOVE her Instagram tips, but her guidance will work anywhere!! Aleya Harris: https://www.instagram.com/aleyaharris/ https://www.instagram.com/flourishmarketing.co/ https://www.flourishmarketing.co ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Ga...2021-08-2037 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Build a Better Website with Jeff Smith of Code Conspirators Knowing your audience allows you to meet expectations effectively and efficiently. Jeff works on the back end of websites to address clients' pain points and create workflows that simplify their processes. He is all about making your website do more for YOU. Jeff Smith: https://www.codeconspirators.com/about/our-team/jeff-smith/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.co...2021-08-1331 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Ensure Cybersecurity in Your Business with Bill Courtright of mPowered IT Drop in to our conversation with Bill Courtright, the Director of Solutions at mPowered IT. This will be a two-part show, covering both cybersecurity and ways to cultivate community and connections! Bill shares how IT spans beyond just tech support to impact employee morale and customer experience. We then discuss his experience with SPIRE, an Atlanta-based group for professionals focused on service, proximity, intention, reciprocity, and excellence. Bill Courtright https://www.linkedin.com/in/williamcourtright/ https://mpoweredit.com https://www.instagram.com/spire.atl/ ePresence:2021-08-0633 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Leverage Social Media in the Financial Services Industry with Ed Castner of McGriff Insurance This episode of HYeP is presented in partnership with SPIRE Atlanta! Our guest today, Ed, is the speaker at this week's SPIRE meeting and VP of McGriff Insurance. We will discuss leveraging social media to grow a financial service business, one golden rule of social media, lessons from 2020, and what Ed means my "My Race, My Pace." Ed will also be SPIRE's keynote speaker this Thursday at The Regent Club atop The American Cut Steakhouse. Ed Castner: https://www.linkedin.com/in/ed-castner-69377010/ SPIRE: https://w...2021-08-0536 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Build a Website in Two Hours with Nathan Bynum of Reach Fuel Potential You do not have to be a tech whiz to build your company website! Nathan talked to us about building a website in just two hours and the many benefits of taking this approach. Many business owners are inclined to hire a web designer; Nathan shares why this may not be the best idea. Nathan Bynum: https://www.linkedin.com/in/nathan-bynum-author-web-developer-b34713124/ https://reachfuelpotential.com/2hourwebsite/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/ep...2021-07-3034 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.PART 2: How to do SEO Better with Dr. Ty Belknap of Port Bell SEO Google changed their algorithm in the summer of 2021... What does this mean for your SEO? As it stands, the following areas were most heavily impacted by the update: Science Pets & Animals Real Estate Shopping Beauty & Fitness Autos & Vehicles Health Travel Online Communities Listen in for more details and specifics! Dr. Ty https://www.portbell.com https://www.portbell.com/site-seo-friendly/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb...2021-07-1632 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.PART 1: How to do SEO Better with Dr. Ty Belknap of Port Bell SEO 70% of SEO work can be done in house. Quality SEO results ultimately boil down to you providing quality content that a given search engine recognizes and likes. Dr. Ty discusses how to do this 70% on your own and where to find the best person to do the other 30%. Dr. Ty https://www.portbell.com https://www.portbell.com/site-seo-friendly/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instag...2021-07-1633 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.MAY ROUNDUP: How to Optimize Your Video Production and SEOWe sat back down with Liam Carnahan (Inkwell Content) and Elsewine Rietveld (Presence Training) to dig deeper into things we missed in their individual shows. Drop in for a listen to learn even more about making the most of your SEO and creating video content without looking uncomfortable. Liam Carnahan: https://inkwellcontent.com https://www.linkedin.com/in/liamcarnahan https://twitter.com/liamcarnahan https://www.youtube.com/watch?v=J5CQ-bGgqjg Elsewine Rietveld: https://elsewine.com https://www.youtube.com/watch?v=gcLkvoJcKG8&t=1s...2021-07-0939 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Optimize Your Camera Presence with Elsewine Rietveld of Presence Training Many people are petrified by the prospect of showing up on camera. Developing your confidence will allow you to not only be not scared anymore, but you may actually become excited and inspired to be on camera! Listen for Elsewine's top tips for making any video production great. Elsewine Rietveld: http://www.elsewine.com http://www.getcomfortableoncamerabook.com ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenc...2021-06-2538 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Use the Marketing Strategy Model with Tracy Roberts of COX Media Group The journey to beginning proper advertising needs to SUC. If your competitive analysis is not significant, unique, and credible, you are setting yourself up for failure. Once you are honest with yourself about the details of your organization, you can begin to create an advertising and marketing campaign that will not only draw in but retain customers. And remember- advertising brings people in, but marketing is constant! Tracy once called an appliance repairman who showed up in an unmarked van and no uniform... Is this good marketing? Some key word...2021-06-1829 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Build a Great Email List with Jennie Wright How do I build a great email list? We sit down with Jennie to discuss building your email list in a way that saves time, effort, and money. The information she has shared will allow you to strive for a targeted audience that will truly engage with your messaging rather than focusing on vanity metrics that may harm your mission in the long run. Some key words from this episode are: metrics, list building, email list, marketing, optimization, strategy, and personalization. Jennie Wright: Facebook: https://www.facebook.com...2021-06-1141 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Make the Most of Your SEO Strategy with Liam Carnahan of Inkwell Content Anyone reading your content is looking for a reason to stop... Liam not only brings your audience in but keeps them engaged. Because, believe it or not, no technical aspect of SEO is as important as quality content. When your content is entertaining, important, and educational, your SEO will #ROCK! Liam Carnahan: https://inkwellcontent.com https://www.linkedin.com/in/liamcarnahan https://twitter.com/liamcarnahan ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://ww...2021-06-0437 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.APRIL ROUNDUP: How to Utilize the Power of Video, Audio, and Motion GraphicsWe had the pleasure of sitting down with Erin Goodier (Goodier Creative), Jennifer Pradhan (098 Productions and Design), and Jodi Krangle (Voiceovers and Vocals) to wrap up the month of April. This show was AWESOME! Because these three women work in different (but complementary) industries, we were able to discuss the intersections between video, motion graphics, and audio content. If you love this show, be sure to listen to the guest’s individual episodes as well! Erin Goodier: https://goodiercreative.com https://www.linkedin.com/i...2021-05-2830 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Utilize the Power of Sound with Voice Actor Jodi Krangle Jodi Krangle is a voice actor who understands the power of sound. While many businesses focus on visual branding, audio branding is just as important. For example, that Intel sound- you know the one. We talk about the many ways sound can impact customer experience. From brand recognition and emotional engagement to impacting the perceived taste and texture of food. Jodi Krangle: https://voiceoversandvocals.com ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me...2021-05-2143 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Work Less and Make More with Tyler Sullivan of BombTech Golf What if you could make 7 figures while only working 4 hours per week? Honestly, who can pass that up? Drop in for some tips on how to make that scenario a reality. Tyler Sullivan went from working a 'normal' job to leading two eCommerce brands. Now, instead of sitting in an office, he watches orders (and income!) roll in from his boat with his family. This is absolutely possible, but you have to take the right steps! Tyler has the information you need. Tyler Sullivan: https://www.linkedin.com/in/🏌🏻%E2%80%8...2021-05-1438 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Manage & Leverage Storytelling with Erin Goodier of Goodier Creative How should you leverage storytelling for your company? One of the challenges of storytelling is planning and executing valuable stories. -What do you do before making plans? -How do you know if your story is a good one to tell on social media? Mark and Erin talk through the ins and outs of storytelling- not just how to do it, but how to do it well. Find Erin Goodier: https://goodiercreative.com https://www.instagram.com/goodiercreative ePresence: http://www.epresence.me http://www.tw...2021-05-0732 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Create and Utilize Motion Graphics with Jennifer Pradhan of 098 Productions & Design How and where do #smallbusinessowners get things like graphics and logos? Jennifer Pradhan is the founder of 098 Productions & Design. She has always loved animation and storytelling and has a background in post-digital editing, TV graphics, illustration, and programs like Adobe Premiere Pro and Adobe After Effects. She works one on one with clients to bring industry level quality to smaller businesses and ultimately bring their vision to fruition. 098 Productions & Design: https://www.098productions.com ePresence: http://www.epresence.me http://www.twitter.com/epresenceme ht...2021-04-3033 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Optimize Dental Practices and Marketing with Chris Pistorius of KickStart Dental Marketing Chris Pistorius has over 15 years of experience in dental marketing and works with the team at KickStart to improve techniques in a way that fit the niche. He also hosts a weekly dental marketing podcast and is the author of “The Ultimate Guide to Internet Marketing for Dentists.” We talked about • The best strategies that a dental practice can use right now to bring in more new patients • Some things that a practice can do on their website to increase conversions • Common mistakes that people make when marketing their business Chris Pist...2021-04-2338 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Scale eCommerce Shops with Daniel Stafford & Robby Switzer of Shopanova How do you scale eCommerce shops? Dan & Robby are the founders of Shopanova, a 7-figure empire which helps eCommerce shops scale. These two friends from Alaska went from catching fish to catching millions! In this episode, we talk about specific aspects of scaling shops like customer acquisition, the value of a customer, and budgeting for/investing in these efforts. Shopanova: https://shopanova.com https://www.instagram.com/_shopanova_/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/comp...2021-04-1635 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Optimize Revenue & the Buyer Experience with Kathleen Booth of clean.io What is the Honey extension? And how does Capital One save you money on your online purchases? These are just two examples of coupon browser extensions. While they save a customer money, there is a lot more going on behind the scenes that you might not know. We sat down with Kathleen Booth, the VP of Marketing at Clean.io to discuss these issues. This company is the market leader in digital engagement security solutions used by businesses looking to optimize their revenue and buyer experience. Prior to joining Clean.io, Kathleen spent 13 years in...2021-04-0933 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Improve Your Resume with Shoni Bell of Summit Resume Service Shoni is the owner of Summit Resume Service. She spent 18 years in the healthcare industry and was consistently drawn to the resume aspect of the hiring process; while supervisors found it to be tedious, Shoni loved sorting through applications, being on post-interview panels, and discussing feedback. She now creates a judgment free zone and runs her business in a direct an encouraging way. We discuss how your LinkedIn profile should compare to your resume, how to present yourself for the job you WANT instead of the one you have, and so much more.2021-04-0132 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Use Data Analytics to Find Your Target Market with Dr. Joe Sallustio of Claremont Lincoln University Dr. Sallustio has led a broad range of educational institutions including a regionally accredited non-profit, online university, a regionally accredited for-profit, online university, and a nationally accredited for-profit, hybrid college. This has allowed him to have a unique and effective breadth of knowledge in on-ground and online higher education administration. He has nearly two decades of experience in higher education operations, leading teams in marketing, enrollment, finance, financial aid, student services, human resources, B2B relationships, and more. We discussed: -Using podcasting to become an influencer in your niche -Using data...2021-03-2233 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Effectively Utilize Video Content with Tim Fitzpatrick of Rialto Marketing Tim Fitzpatrick of Rialto Marketing joins "How's Your ePresence?" to discuss effectively utilizing video to market your business. Tim is the President of Rialto Marketing with expertise in marketing and business growth. Over the span of 20+ years of entrepreneurial experience and through a variety of failures and successes, he has learned valuable lessons… One of which being that people often overcomplicate marketing. How can I get the most mileage from the content I create? How can I use my video content to boost my social media presence? How can I...2021-03-1232 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Effectively Utilize Technology in Hospitality with Ken Patel of EV Hotel Group Ken is the CEO of EV Hotel Group, an expert in revenue management, and has managed over 85 hotels throughout his time in the industry. We discuss technology in the hospitality industry, pulling from his experiences and our previous involvement in the industry! Some questions we will consider include: Why are we so behind with technology when it comes to hospitality? Is there a reason HR does not have more involvement in onboarding processes within hospitality to lessen turnover? Why have industry arrival processes not changed for decades? ...2021-03-0530 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Improve your Digital Marketing Strategy with Jared Curry of Scope 16 Marketing Jared Curry of Scope 16 Marketing joined host Mark Galvin on "How's Your ePresence?" to talk about digital marketing. Jared, 18-years-old, read Rich Dad Poor Dad by Robert Kiyosaki and it changed his life. Through an online course, he and a friend learned everything they could about digital marketing their junior year of high school. Now, Jared oversees a team of remote digital marketing geniuses. Scope 16 has scaled clients from 6 figures to 7 figures, is a Digital Marketer Certified Partner, and is a Facebook Ads Certified Partner! Find Jared Curry: https://www...2021-02-2628 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Promote Your Mission with GiGi Sabbat of Life Service of America Gigi Sabbat with Life Service Center of America joined Mark Galvin on "How's Your ePresence?" to discuss how to promote your mission. Gigi is the CEO and founder of Life Service Center of America, LLC. She is also a best-selling author, life coach, podcast host, motivational speaker, among other things. We discussed Gigi’s books – “Walk with Me" & "God First" – as well as her personal experiences with assault, domestic violence, faith, and resilience. She also explained how these things all come together to impact her business and work as an advocate. Find Gig...2021-02-1928 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Define Your Target Market with Tim Fitzpatrick of Rialto Marketing Tim Fitzpatrick of Rialto Marketing joins "How's Your ePresence?" to discuss defining your target market and finding the ideal client. Tim is the President of Rialto Marketing with expertise in marketing and business growth. Over the span of 20+ years of entrepreneurial experience and through a variety of failures and successes, he has learned valuable lessons… One of which being that people often overcomplicate marketing. We will discuss how to simplify marketing to allow for business growth with less stress! Tim will address questions about the process including: Why is defining your ta...2021-02-1241 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.NEWS UPDATE: Super Bowl Commercials & Social Media Authenticity In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss Reddit’s unique Super Bowl commercial and how the Colorado Rockies brought authenticity on Twitter to a whole new level. Link to Reddit commercial: https://youtu.be/snwr6mQJRLM Contact Information ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.link...2021-02-1115 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Develop & Maintain a Brand with Cassie Hanuscak of Caslyn Branding & Design Cassie Hanuscak of Caslyn Branding & Design joined host Mark Galvin on the latest "How's Your ePresence?" to discuss developing and maintaining a brand. Cassie is the owner, graphic designer, and brand strategist of Caslyn Branding & Design. Before creating her own business, Cassie worked with a diverse set of clients ranging from start-ups to large corporations and maintained and progressed an international brand’s printed collateral over a decade of growth. Her focus now is on intentional, result-driven brand design. Find Cassie Hanuscak: https://www.caslynbd.com https://www.fb.me/caslynbd 2021-02-0527 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Market a Business During COVID-19 with Dr. Andrew Wright of AVO Health On the latest episode of "How's Your ePresence?" host Mark Galvin was joined by Dr. Andrew Wright from AVO Health to talk about how to market a business in the age of COVID-19. Dr. Andrew is the founder of AVO as well as a NetworkSpinal Chiropractor. He has been interested in serving humanity from a young age. He is on a mission to help people find freedom from the prison of disease and to truly create a life worth living. AVO's priority to provide you, your family and everyone in our community with...2021-01-2929 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Personal Interview with Steve Galvin of LexisNexis: brother, husband, father, and friend.On January 20, 2021 at 5:30 PM, Steve Galvin lost his four and a half year battle with pancreatic cancer. While we were lucky to have him for long after a catastrophic diagnosis, our entire family is deeply saddened. On this show, Mark interviews Steve. This recording was made in October of 2020. Steve shares some of his greatest memories and we are thrilled that we got to document them. We hope you enjoy this episode and join us for more shows in the future that focus on how to improve your digital footprint.2021-01-2159 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.NEWS UPDATE: Facebook Accused of Breaking Antitrust Laws In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss the recent antitrust lawsuit filed by the Federal Trade Commission and 46 states against Facebook. Contact Information ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.linkedin.com/in/epresencemg http://www.fb.me/epresencemg http://www.instagram.com/epresencemg Eric Welch:...2020-12-1215 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Make Great Social Media Videos with Erin Goodier of Goodier Creative Do you want to make great social media videos but don't know where to begin? Erin Goodier of Goodier Creative joins host Mark Galvin on "How's Your ePresence?" to discuss creating impactful, stand-out social media videos. Erin is founder and owner of Goodier Creative, a video production company that specializes in creating impactful, stand-out social media videos for small businesses and nonprofits. Erin has been a professional videographer for six years, starting her career working in-house for the United Nations Foundation and then launching her own business to continue working with organizations that...2020-12-0532 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Improve Your SEO Strategy with Gianni Rand of Code Conspirators "SEO is something that people cannot see but they feel." Join Mark Galvin and Gianni Rand of Code Conspirators as they discuss the most important aspects of SEO and how to improve your digital marketing strategy. Code Conspirators is a digital marketing firm that helps organizations leverage technology to maximize growth. Gianni Rand: https:/www.codeconspirators.com https://www.linkedin.com/company/code-conspirators/ https://www.linkedin.com/in/gianni-rand/ ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/e...2020-11-2031 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.NEWS UPDATE: The Intersection of Social Media & Politics In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch explore the intersection of social media and politics including a discussion on how the social media giants (Facebook, Twitter, etc.) could solve the issue of political misinformation. Contact Information: ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.linkedin.com/in/epresencemg http://www.fb.me/epresence...2020-11-1429 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Optimize Your Podcast with Jeremy Weiner of Megaphone Want to take a good podcast and make it great? Join Mark Galvin and Jeremy Weiner of Megaphone as they explore the steps to make a podcast grow their audience faster and turn it into a revenue producer. Megaphone helps publishers and advertisers make the most out of podcasting. Their technology empowers content creators with the smartest tools to manage their podcast business and enables brand advertisers to connect with thousands of unique audience segments. Jeremy Weiner: https://www.megaphone.fm https://www.linkedin.com/in/jeremyweiner24/ eP...2020-11-0631 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Get the Job You Want with Claudia Miller Want to ensure your resume gets see by recruiters and hiring managers? Career and negotiation strategist Claudia Miller explains how and more on this episode of "How's Your ePresence?" with Mark Galvin. Claudia helps serious professionals secure dream jobs, with dream salaries, at their dream companies including fast-growing startups, rockstar midsize companies, and Fortune 500 and tech giants like Amazon, Google, Facebook & Nvidia. Claudia Miller: www.claudiatmiller.com https://www.linkedin.com/in/ctelle2 https://www.instagram.com/claudiatmiller ePresence: http://www.epresence.me http://www.tw...2020-10-1634 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Communicate Better Using LinkedIn Messenger with Mark Galvin Join Mark as he discusses some quick ways to communicate better on LinkedIn. In this episode, he reviews LinkedIn Messenger's GIF, voice memo, and video messaging features. Want to use more GIFs on LinkedIn? Mark shares how to find that function, do a search and select the perfect GIF for your connection. He also shares how to send a voice memo or message in Messenger. That is much faster than typing out a message. Finally, he reviews how to send a video message. These three tricks will help you get through to your audience when...2020-10-1018 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How to Create Professional Graphics on Canva with Calvin Murray Want to know how to build a smart and professional social media campaign on Canva using video and templates? This episode shares the step by step tips on how to do that. You can look like a professional without hiring one! Calvin Murray of Egoscue of Atlanta joined us on this episode of "How's Your ePresence?" to discuss how he utilizes social media to interact directly with clients. Calvin has been practicing The Egoscue Method since 2010. His passion for The Method led him to leave the financial industry and become certified as a...2020-10-0331 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How To Create a Facebook Ad Target Audience with Eric Welch of ePresence In this edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss how to create a target audience for Facebook Ads. Topics include building a cold audience, tapping into interests, and doing the proper research to determine your target audience. Contact Information: ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.linkedin.com/in/epresencemg http://www.fb.me/e...2020-09-2521 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Digital Marketer Islin Munisteri on Building Digital Communities Islin Munisteri of Theia Marketing joined us on this episode of "How's Your ePresence?" to talk about the importance of creating a digital community. Islin is a digital marketing expert who drives ROI for growing technical companies using cutting-edge growth marketing and digital marketing strategies and tactics. She has a proven track record of performance and growth within established and startup organizations. Find Islin Munisteri: Website: https://www.theiamarketing.com Facebook: https://www.facebook.com/theiamarketing Instagram: https://www.instagram.com/theiamarketing LinkedIn: https://www.linkedin.com/company/theiamarketing ...2020-09-1831 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Professional Photographer Aubrey Hord Returns Aubrey Hord of Aubrey Hord Photography joined us on this episode of "How's Your ePresence?" to talk about choosing the right headshot. Aubrey is a Maui-based professional photographer who specializes in commercial and portrait photography, both on-location and in her full service studio. Find Aubrey Hord: Website: https://www.aubreyhord.com/ Facebook: https://www.facebook.com/aubrey.hord.9 Instagram: https://www.instagram.com/aubreyhord/ LinkedIn: https://www.linkedin.com/in/aubreyhord/ Twitter: https://twitter.com/aubreyhord Find ePresence: Website: http://www.epresence.me Facebook: http...2020-09-1137 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Digital Marketing Specialist Ralph Amos Digital marketing specialist Ralph Amos of Code Conspirators joined us on this episode of "How's Your ePresence?" to talk about digital marketing including how to establish a digital footprint for your business. Ralph has a knack for identifying solutions that other often overlook. He understands the impact of efficiency and accuracy of the data supporting operations. He helps organizations run more effectively, integrates business systems, and automates business processes. Find Ralph Amos: Website: www.codeconspirators.com LinkedIn (personal): https://www.linkedin.com/in/ralphamos LinkedIn (company): https://www.linkedin.com/co...2020-09-0436 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.NEWS UPDATE: Facebook Unhappy with Apple and Insight into Instagram In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss news that Facebook is at odds with Apple regarding the Facebook Audience Network. Also, in this episode, insight into growing your business on Instagram. Contact Information: ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/epresenceme Mark Galvin: http://www.twitter.com/epresencemg http://www.linkedin.com/in/epresencemg http://www.fb.me/epresencemg ...2020-08-2825 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Management consultant Rebecca Brizi & seven digital marketing mistakes to avoid Management consultant Rebecca Brizi of R G Brizi Consulting joined us on this episode of "How's Your ePresence?" to talk about digital marketing including seven costly digital marketing mistakes to avoid (via the Atlanta Small Business Network). Rebecca, the owner of R G Brizi Consulting, provides planning and process creation for small and medium sized businesses who are establishing their market or pursuing new growth strategies. Find Rebecca Brizi: Website: www.rgbrizi.com LinkedIn (personal): https://www.linkedin.com/in/rgbrizi/ Twitter: https://twitter.com/rgbrizi Find ePresence:2020-08-2139 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Marketing Mentor & Master Coach Edward Zia Marketing mentor and master coach Edward Zia of Excellence Above Coaching joined us on this episode of "How's Your ePresence?" to talk about how to how to grow your social media following. Edward is a Marketing Mentor Certified Practicing Marketer (CPM) & Master Coach and has mentored thousands of winners globally to help them get more clients, win top positions and become leading personal brands. As Master Grade Coach, Edward has exceeded the threshold of 10,000+ Personal Coaching Hours making him a leader in his field. Find Edward Zia: Website: www.excellenceabove.com.au/ 2020-08-1338 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.LinkedIn Expert Benita Samuels and news on Snapchat vs. TikTok LinkedIn expert Benita Samuels of Benita Samuels Marketing & Communications, LLC joined us on this episode of "How's Your ePresence?" to talk about how to effectively utilize your LinkedIn profile. News in this podcast: Zoom adds new video features Snapchat takes on TikTok Benita shares her extensive knowledge with entrepreneurs and small business owners expanding their digital visibility and empowering them with the skills to use digital marketing to find, engage and convert connections into clients. Find Benita Samuels: Website: https://www.benitasamuels.com/ Facebook: https://www.facebook.com...2020-08-0741 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Calvin Murray of Egoscue of Atlanta and Insight into LinkedIn's #OpenToWork Feature Calvin Murray of Egoscue of Atlanta joined us on this episode of "How's Your ePresence?" to discuss how he utilizes social media to interact directly with clients. News in this podcast: LinkedIn's new #OpenToWork feature Facebook video conferencing Calvin has been practicing The Egoscue Method since 2010. His passion for The Method led him to leave the financial industry and become certified as a Postural Alignment Specialist through the Egoscue Institute. Calvin’s goal is to increase the awareness and educate people about The Egoscue Method in Metro Atlanta. Find Calvin Murray:...2020-07-3134 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Professional Photographer Aubrey Hord and News on LinkedIn's New #OpenToWork Feature Aubrey Hord of Aubrey Hord Photography, LLC joined us on this episode of "How's Your ePresence?" to discuss the importance of having a good professional headshot. News in this podcast: LinkedIn's New #OpenToWork Feature Aubrey is a Maui-based professional photographer who specializes in commercial and portrait photography, both on-location and in her full service studio. Find Aubrey Hord: Website: https://www.aubreyhord.com/ Facebook: https://www.facebook.com/aubrey.hord.9 Instagram: https://www.instagram.com/aubreyhord/ LinkedIn: https://www.linkedin.com/in...2020-07-1741 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Merrick Rosenberg of Take Flight Learning and analyzes the cast of Shark Tank Merrick Rosenberg of Take Flight Learning joined us on this episode of "How's Your ePresence?" Merrick co-founded Team Builders Plus in 1991 and Take Flight Learning in 2012. He is the author of Personality Wins, The Chameleon, and Taking Flight!, three books about tapping into the power of your personality. Merrick reinvented how we learn about ourselves and the people in our lives. He developed a range of personality-based training programs that are delivered by his staff and a growing network of certified trainers around the world. Merrick has worked with more th...2020-07-0333 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.How Do the Facebook Boycotts Affect You? NEWS UPDATEHello "How’s Your ePresence?" listeners! Thank you for tuning in to our news update episode! In today's edition, Mark Galvin and Eric Welch discuss the challenges that Facebook is currently facing. The social media giant's desire to let anyone say anything on their platform is now causing them to lose major advertisement dollars. Question of the podcast: How do the boycotts of Facebook affect social media advertising for your business? Contact Information: ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linked...2020-07-0121 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Dalia Kinsey of Kinsey Nutrition and News: Should You BOOST on Facebook On this episode of "How's Your ePresence?" we hosted Dalia Kinsey with Kinsey Nutrition. Dalia Kinsey is a School Nutrition Specialist and Health at Every Size Registered Dietitian on a mission to make health accessible to all by encouraging body respect and joyful movement. Dalia created the School Nutrition Dietitian podcast to serve as a one stop shop for best practices and inspiration for professionals in school food service. She uses this platform to capture the wisdom of veteran employees and to stress the importance of offering students evidenced based nutrition education...2020-06-2438 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Trina Kinjo of Marriott International and LinkedIn to launch stories On this episode we hosted Trina Kinjo with Marriott International. Trina’s knowledge in the hotel market has prepared her for account management and marketing in other fields as well. From the strategic account planning to the sale and continued long-lasting relationship with clients. Find her at: LinkedIn: https://www.linkedin.com/in/trinakinjo/ News in this podcast: LinkedIn to launch stories ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme h...2020-06-2031 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Social Media: Facebook and Twitter in the Age of Trump. NEWS UPDATE EPISODEHello "How’s Your ePresence" listeners! Thank you for tuning in to our news update episode! This week, Mark Galvin and Eric Welch discuss how Facebook and Twitter are handling President Trump's social media posts and how that might impact YOU - the social media user - moving forward. Question of the podcast: How are Facebook and Twitter handling President Trump's social media content and how will that affect social media users? Contact Information: ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/c...2020-06-1122 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Del Ross of Hotel Effectiveness and the polarization of FacebookOne-on-one webinar: http://e-pr.me/webinar Group booking site for webinars: http://epresence.me/groups We hosted Del Ross with Hotel Effectiveness for this episode. News in this podcast: Facebook is polarizing...or is it? More on our guest Del Ross: Del is an expert in hotel profitability optimization who serves as the CRO of Hotel Effectiveness, reducing labor costs for more than 4,000 hotels. His extensive experience in the hotel industry includes distribution channel management, customer loyalty and lifecycle management, digital marketing and e-commerce. As a hotel inv...2020-06-0445 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Glenn Haussman of No Vacancy joins HYeP and NEWS is how CEOs are on SM #RockOn – if you are reading this #THANKS! Really, we so appreciate you and want to know you better. Send Mark a personal note on LinkedIn at http://linkedin.com/in/ePresenceMG -- he would love to hear from you! On this episode we hosted Glenn Haussman with No Vacancy. He and Mark had a robust conversation! Glenn brings positive energy and great information everywhere he goes! "I've got more than 25 years hotel industry experience and am a charismatic and engaging speaker focused on hotel industry issues, trends and business building insight." News...2020-05-2151 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Aaron Morrison of Wyldfyre Dynamics and Facebook looking to ZOOM and tell LinkedIn you are job hunting.One-on-one webinar: http://e-pr.me/webinar Group booking site for webinars: http://epresence.me/groups We hosted Aaron Morrison with WyldFyre Dynamics for this episode. News in this podcast: Facebook is gunning for Zoom Tell LinkedIn you are looking! More on our guest Aaron Morrison: Over 70% of Americans are unhappy in their careers and only 27% are working in the fields for which they earned a degree. Less than 10% of people who buy a book or a course complete it, and of those that do, only a handful a...2020-05-1736 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Mark Interviews Matt Spett & Chris Dutton with Uncharted Agency #RockOn – if you are reading this #THANKS! Really, we so appreciate you and want to know you better. Send Mark a personal note on LinkedIn at http://linkedin.com/in/ePresenceMG -- he would love to hear from you! We hosted Matt Spett & Chris Dutton with Uncharted Agency and they were a great guest! News in this podcast: In the news, we are going to discuss: Doctors get personal on social media during COVID-19 crisis Social media: Proceed with caution - Social media contains many pitfalls for dental hygienists and oth...2020-05-0740 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Adam Shapiro, founder of SalesReformSchool (Video version of this episode: https://youtu.be/_byphhMt_8g) On this show, we hosted Adam Shapiro with SalesReformSchool and he was a great guest--even in his second appearance. He always shares GREAT info! News in this podcast: Facebook is launching their own video conferencing program. Does this put Zoom at risk? More on our guest Adam Shapiro: Since 2004, Adam Shapiro, through his SalesReformSchool™, has been helping individuals, teams and enterprises improve their sales performance. Using a sales process, messaging and disciplines framework, Shapiro customizes his deliverables to what and...2020-05-0135 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Wendy Kinney of PowerCore/News - Social Media Pitfalls, LinkedIn Skills Section & Facebook quarantines FAKE NEWS Mark Galvin sits down with Wendy Kinney of PowerCore to discuss how to deal with toxic people in a group setting. If you are a member of any networking, civic, or religious group, you need to hear this! Who is Wendy Kinney of PowerCore For more than 10 years Wendy Kinney has given sales people and entrepreneurs the tools they need to build their businesses through referral based marketing. 1995, she opened the Atlanta office of PowerCore PowerCore Atlanta has 35 Teams and over 600 Members who understand the power of referral marketing and use it to their a...2020-04-2346 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Rachel Simon joins Mark for a talk between competitors! News: Social Media Scams and Instagram Live Streams Welcome to “How’s Your ePresence?” on Business RadioX. This show is produced by ePresence and I am Mark Galvin, the founder and President of that firm. We would normally be coming to you live from the Subaru of Gwinnett studio inside the Sonesta Gwinnett Place Atlanta hotel—but today, we are NOT! This show is a remote recording as we all continue to adjust to COVID-19! Welcome to the show where we talk about business and social media. Thanks for joining us. This show is brought to you by the social media management fir...2020-04-1631 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Alex Sanfilippo/Creating a Brand and what is Facebook/Google revealing during COVID-19-Coronavirus? Hello How’s Your ePresence Listeners! Do you want to grow personally and professionally while saving money in the process? Are you an entrepreneur or have the desire to become one? If so, this is DEFINITELY the episode for you! On this podcast, we get the pleasure of hearing from Alex Sanfilippo, a self-proclaimed “connections guy” and the host of the top 20 entrepreneurship podcast/master class ‘Creating a Brand.’ There is also much to discuss on the COVID-19 front! Google and Facebook are collaborating (rather than competing) to combat the virus. Zoom, the video communications platform th...2020-04-0938 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Social Media: Good and Bad During Covid-19. NEWS UPDATE EPISODEHello How’s Your ePresence listeners! Thank you for tuning in to our news update episode! It is our hope that we can give you something of interest to think about while you’re stuck at home. This week, Mark Galvin and Eric Welch discuss how people are using social media to harness and capitalize our current cultural moment- and how you can, too. Musical groups like the Lumineers have hosted free virtual concerts and children’s book authors like Mo Willems are providing daily tutorials on how to draw cartoon characters. Humanity is coming together, and we dis...2020-04-0209 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Mike Sammond and James GalvinHello How’s Your ePresence Listeners! On this episode we get the pleasure of hearing from two special guests. Mike Sammond, the owner and producer of Gwinnet Business Radio X (the outlet that makes this very podcast possible), joins us to discuss the COVID-19 virus and the role the media plays in spreading the news about social distancing. Social distancing- deliberately increasing the physical space between people to avoid spreading illness- is something that several millennials are not practicing in the middle of their spring breaks. James Galvin, a Georgia Tech graduate student (and Mark Ga...2020-03-2028 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S4 E9 HYeP - NEWS & UPDATES Hello How’s Your ePresence listeners! This is our news update episode, where we speak about the latest happenings in social media that can help you stay in the loop and drive an ROI on your business. This week, Eric Welch and I discuss social media’s role in circulating information about the COVID-19 virus. There is a balance between generating needed content and creating false narratives, so it is as important as ever to monitor WHERE you get your news on social media. On this episode we discuss practical tips that will help you stay up to d...2020-03-1210 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Dane MaxwellWelcome to the show where Mark Galvin, of ePresence, talks about business and social media. Thanks for joining us. Today's guest is Dane Maxwell with Start From Zero. Dane is a business expert and entrepreneur that has started 16 businesses and 11 of them failed. Those experiences taught him how to run a business and now he helps others succeed. No, he is not a coach. In fact, he cringed when I called him that. He is a business "Sherpa"...someone that will help a business succeed and find the solutions that lead to great...2020-03-0649 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S4 E7 HYeP - NEWS & UPDATES Hello How’s Your ePresence listeners! This is our news update episode, where we speak about the latest happenings in social media that can help you stay in the loop and drive an ROI on your business. This week, Eric Welch tells the heartwarming, insane story of what happened to a 42-year-old Zamboni driver when he was summoned to be the emergency goalie for the Carolina Hurricanes against the Toronto Maple Leafs. The videos of David Ayers celebratory victory have exceeded 10 million views (links below) and are a testament to the power social media has in modern storyt...2020-02-2816 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Zachary KnightHow's Your ePresence? Hello How’s Your ePresence listeners! It was an honor to conduct this episode with Zack Knight, an Infantry Lieutenant and platoon leader in the United States Army, Georgia National Guard. He is also the founder of Knight Protection Services, a veteran-owned and operated company that employs a diverse group of former law enforcement officers and military veterans with experience in risk assessment and crime prevention. On this episode, Knight provides entrepreneurial advice on networking and how to effectively start and conduct a podcast- a process that both he and his wife are currently na...2020-02-2128 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Wendi Freeman Hello How’s Your ePresence listeners! On this episode, we get the pleasure of hearing from Wendi Freeman, an entrepreneur with a zeal for planning events and a heart to enhance the quality of people’s lives. She is the founder and operator of Be Bright Events, an organization where she helps with event planning, management, consulting, and execution. Wendi shares the secrets to her entrepreneurial success, as well as advice on how to champion the Facebook Live video feature to make your business more personable and authentic. We also discuss big developments in the way of anti...2020-02-1030 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S4 E4 HYeP - NEWS & UPDATES Hello How’s Your ePresence listeners! The Super Bowl, fake news, and Instagram influencers- all of this and more on this episode of How’s Your ePresence, in just 10 minutes! We’re running an experiment here at ePresence utilizing LinkedIn advertising. Since Microsoft bought the company in 2016, they have seen double digit growth. We are trying out the ads to see how well they work, and we will keep you updated on our progress right here on the podcast so you can make your own professional decision. Stay tuned. Next up- as we all know, 2020 is an...2020-02-0511 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S4 E3 HYeP - NEWS & UPDATES Hello How’s Your ePresence listeners! Welcome to our news update, where we discuss the biggest stories in social media- all in ten minutes. On this episode, we take a more somber note to lament the death of one of basketball’s finest, Kobe Bryant. After the legend’s death late Sunday afternoon, every social media outlet was bursting with commentary on the unexpected tragedy. Unfortunately, amidst the millions who posted tokens of love and remembrance, there were several rude internet trolls. We take time on this podcast to discuss social media etiquette and ethics, especially in the wake...2020-01-2812 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Heather Riggs Hello ‘How’s Your ePresence’ listeners! You’re in for a real treat on this episode, as we chat with the founder of Atlanta Legal Marketing, Heather Riggs. A self-proclaimed ‘collector of perspectives’, the digital marketer and former lawyer assists legal professionals in the management of their online presence. The legal field has many rules and ethical regulations that marketers must comply by, and Heather openly discusses what it’s like navigating that space in today’s digital age. Also, in the news - we reveal the newest placeholder for the 3rd largest social media network, conside...2020-01-1731 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S4 E1 HYeP - NEWS & UPDATES HyeP News Update 1/7/20 Hello ‘How’s Your ePresence’ listeners! As we conclude our first week this new year, we have news updates to share with you regarding the most recent developments in social media. On today’s chat, the director of social media at ePresence, Eric Welch, and the company’s founder, Mark Galvin, discuss matters of privacy, international security, and trust. We’re hitting 2020 hard! Topics of discussion are the California Consumer Privacy Act, targeted advertising, and data scraping. Essentially, data scraping is when people harvest other people’s public internet data for their own profits. Th...2020-01-0812 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S3 E10: HYeP - NEWS & UPDATESHello ‘How’s Your ePresence’ listeners! This is our news update episode, where we highlight the most recent developments in social media! On today’s chat, the director of social media at ePresence, Eric Welch, discusses with Mark Galvin major changes with Instagram and the power struggle with #BigTech companies. Key Words from Today’s Chat: Endorsement Marketing Influencers Mental Health Big Tech FAAMG (Facebook, Amazon, Apple, Microsoft, and Google) Social Media Updates Instagram is in the process of eliminating the feature that allows users to see how many likes a post receives. Combating #mentalhealth issues is...2019-12-1414 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Diana Murphy Mark Galvin and Diana Murphy Diana Murphy/Diana Murphy Coaching Diana Murphy is a life coach and mindset coach for CEOs. She loves helping overwhelmed CEOs and entrepreneurs grow and reach their business goals while they take great care of their health and life. The goal is to create a sustainable business and amazing life no matter the obstacles that appear during growth and transition Mark Galvin/ePresence ePresence provides personal branding services for individuals, executives and entrepreneurs. They leverage social media on an individual level since t...2019-11-2231 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Mark Galvin, ePresence CEO, talks with Sanoop Luke. Our guest today is Sanoop Luke, an independent expert on YouTube, and he is based in London. Sanoop was an expert that worked for Google and helped users get larger audiences. This remote recording gives Mark an opportunity to discover more about YouTube and components that help users monetize it. What is an endemic YouTube producer? What does 1,000 followers earn a YouTube producer? What do 4,000 watch hours do for me as a producer? How can one enter the YouTube Partner program? How can I earn money on YouTube? 2019-11-1238 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S3 E4: HYeP - NEWS & UPDATES"How's your ePresence?" has officially launched a new segment called "NEWS & UPDATES". This show is the first of the kind and the goal is to give you quick info and news about social media. These shows are naturally shorter and Mark Galvin is joined by Eric Welch, Director of Social Media, to talk about the hottest topics going on in the world of SM. This week, Mark and Eric talk about some basic terms that may seem to be misunderstood by most business people. They are Engagement and Impressions. What do each of these terms mean and what do the metri...2019-11-0613 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Mark Galvin, ePresence CEO, talks with Eric Welch of 4 Story Media. Mark Galvin and Eric Welch Eric Welch/4 Story Media Eric Welch founded 4 Story Media after working in media for over 20 years doing social media management, media relations, and television production. Before creating 4 Story Media, Eric worked at FOX Sports where he developed and executed strategic cross-functional social media and communication plans to connect with consumers and build awareness for the largest regional sports network in the country. Prior to FOX Sports, Eric handled media relations and social media for Turner Sports. He served as an on-site media contact and produced social me...2019-10-1830 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.Mark Galvin, ePresence CEO, talks with Mickey Mellen of GreenMellen Studios. Mickey Mellen is a partner at GreenMellen and has 14 years of experience with WordPress. He leads a North Atlanta-based MeetUp called A Brighter Web. He is also a public speaker, soccer coach, softball player, ice cream eater, and a DAD! In this episode, find out the answers to Mark's questions: When you meet with a client, you talk about their entire digital footprint. Do you ask about social media? What questions do your clients have about social media? What strategies are best for your clients to follow on social media? What is the main mistak...2019-10-0336 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc."How's your ePresence?" with guest Steve Galvin of LexisNexisThis month’s guest is Steve Galvin and he joins his older brother, Mark Galvin, to talk about his three-year fight with pancreatic cancer. Steve is a sales executive with LexisNexis, but this episode focuses on his ongoing fight against cancer. Steve’s story is rather incredible. From losing 115 pounds, to the mental anguish caused by chemotherapy, this is a story that shares how difficult it is to fight cancer and the toll on loved ones. This is a departure from the social media conversation Mark normally focuses on, but we all need to he...2019-09-2031 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E13 "How's your ePresence?" hosted by Mark Galvin with guest, Andrew DysartComing from Salt Lake City, UT at the annual Connect Marketplace conference. Find out more at http://www.connectmarketplace.com/ or at their website http://www.connectmeetings.com Andrew is in charge of digital strategy with Tarsus/Connect! This was a very informing talk. Here are some of the topics Where should businesses spend their money in #DigitalMarketing? What is the best way to grow an #DigitalAudience? What can someone expect to spend on #DigitalAdvertising? With a firm... On your own Should you be worried about #AdFatigue? What is the future of Facebook? What is up with...2018-10-1028 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E11 "How's your ePresence?" hosted by Mark Galvin, with guest Jarvis GrayMy guest today was Jarvis Gray with The Quality Coaching Co. His firm is a coaching, consulting, and training firm specializing in healthcare Quality Management and Organizational Excellence. The company’s mission is to help healthcare organizations deliver on their promise to advance quality, safety, and person-centered patient care. Gray has more than 14 years applying Lean Six Sigma methods to a variety of industries, has personally coached 40+ healthcare leaders and teams in quality improvement fundamentals, has amassed over 2,500 hours in course lectures and training time, and is well known throughout the metro-Atlanta market for his networking events and public worksh...2018-09-2133 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E10 "How's your ePresence?" hosted by Mark Galvin with guest, Chris LafayChris Lafay founded Classic City Consulting and they build web presences. They partner with experts in their field to produce outstanding products. This episode covers a ton of ways you can optimize your presence on social media. What can you learn from this episode? What does it take to build a great website? What are the three components to digital marketing? What are the marketing "spokes on a wheel"? How to grow in Google search? What is SEO and how can you optimize it? How does a blog help the website and social media? Is a st...2018-09-1332 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E9 "How's your ePresence?" hosted by Mark Galvin with guest, Chris CollinsonComing from Salt Lake City, UT at the annual Connect Marketplace conference. Find out more at http://www.connectmarketplace.com/ or at their website http://www.connectmeetings.com Chris Collinson is the President of Connect Meetings. He has transformed the company his father founded to a direct supplier of print and digital media opportunities and trade shows for the hospitality industry. Today, Connect plans around 30 events/tradeshows per year, utilizing a reverse trade show format the company specializes in. As a subsidiary of U.K. based, Tarsus Group (https://www.tarsus.com/), Connect Meetings is poised to contin...2018-09-1223 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E8 "How's your ePresence?" hosted by Mark Galvin with guest, Matt JohnsonComing from Salt Lake City, UT at the annual Connect Marketplace conference. Find out more at http://www.connectmarketplace.com/ or at their website http://www.connectmeetings.com Matt Johnson is the Executive Vice President of Connect Meetings. He is the lead drummer of a fantastic team. (Listen to understand that reference). He oversees three departments: Sales, Operations, and the Marketing teams. He started as a sales manager, moved to running the sales team and recently moved into to this new role. As the "Unofficial" Mayor of the Connect Marketplace, he understands social media more than others. Listen in a...2018-09-0736 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E7 "How's your ePresence?" with Mark Galvin and guest, Jim Beach from School for StartUpsThis month my guest is Jim Beach from School for StartUps Radio: Jim has started businesses and has taught entrepreneurship around the world. At the age of 25, Jim founded American Computer Experience and grew the company with no capital infusion to $12 million in annual revenue and to over 700 employees, operating in 39 states and in three countries. Jim taught entrepreneurship at Georgia State University for nine years and ranked number one in the business school for 12 straight semesters. Jim Beach’s first book, School for Startups, was published by McGraw-Hill in June 2011 and went to number 9 on the best se...2018-07-2031 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E6 "How's your ePresence?" hosted by Mark Galvin with guest, Mark HayesWelcome to “How’s Your ePresence?” on Business RadioX. ePresence ,www.ePresence.me or @ePresenceME, manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Mark Galvin, founder and CEO of ePresence hosts the. This month, our guest is Mark Hayes, formerly of Fox 5 in Atlanta and their morning show “Good Day Atlanta”. This is a rockin’ interview. I know you will enjoy it. On “How’s your ePresence?” we talk about professional social media. We hope to answer questions like: How can a profession...2018-06-2231 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E5 "How's your ePresence?" with Mark Galvin, co-host Deborah Dietzler and Phylicia Fair and Shannon FunstonWelcome to “How’s Your ePresence?” on Business RadioX. ePresence ,www.ePresence.me or @ePresenceME, manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Mark Galvin, founder and CEO of ePresence hosts the show with Deborah Dietzler, Chief Marketing Officer. This month, our guest is our team members Phylicia Fair and Shannon Funston. On “How’s your ePresence?” we talk about professional social media. We hope to answer questions like: · How can a professional business person leverage social media to help them bette...2018-06-1232 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E4 "How's your ePresence?" with Mark Galvin and Deborah Dietzler with guest David TannerWelcome to this 2018 HOLIDAY EDITION of “How’s Your ePresence?” on Gwinnett Business RadioX. ePresence manages social media for professionals who desire to enhance and strengthen their personal e-brands. Dr. Deborah Dietzler and Mark Galvin and we’re coming to you live from the Subaru of Gwinnett studio inside the Sonesta Gwinnett Place Atlanta hotel. Our guest this month is David Tanner, a Performance Consultant with Dale Carnegie Training of Atlanta. He joins us to talk about how social media helps professionals succeed on social media. On the "Did You Know" segment, we talk about LinkedIn...2018-05-0134 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E3 "How's your ePresence?" hosted by Mark Galvin with guest, John McKee Welcome to “How’s Your ePresence?” on Business RadioX. ePresence ,www.ePresence.me or @ePresenceME, manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Mark Galvin, founder and CEO of ePresence hosts the show with Deborah Dietzler, Chief Marketing Officer. This month, our guest is John McKee with Captivate Search Marketing. John, found on all the social media channels and really kicks it on each of them. Look him up with @JohnMcKee453. On “How’s your ePresence?” we talk about professional social media. W...2018-04-2432 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E2 "How's your ePresence?" Mark Galvin and Deborah Deitzler interview Craig Bland with Success Mortgage about social media and businessWelcome to “How’s Your ePresence?”. THIS IS OUR INAUGURAL SHOW ON on Business RadioX. ePresence manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Hosts Mark Galvin with Deborah Dietzler interview Mr. Craig Bland with Success Mortgage about all things business and social media. If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending a direct message or tagging @ePresenceMG in a Tweet. Find ePresence all over soci...2018-04-2433 min
How's Your ePresence®? - We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, and email campaigns, etc.S1 E1 "How's your ePresence?" hosted by Mark Galvin with guest, Ebonie CarzoWelcome to “How’s Your ePresence?” on Business RadioX hosted by Mark Galvin, Founder and CEO of ePresence. (www.ePresence.me) So, what is this show all about? On “How’s your ePresence?” we talk about professional social media. Fro example: How can you use social media to grow your business? We discuss changes or news that directly affects your ability to use professional social media channels successfully. If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending me a direct message o...2018-04-2331 min