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Mark Rittman
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Drill to Detail
Drill to Detail Ep.121 'How Partnerships Power the Data Analytics Ecosystem' featuring Special Guest Eleanor Thompson
Mark Rittman is joined on this episode by Branchworks CEO Eleanor Thompson to talk about partner programs, partner portals and the role partnerships play in making data analytics initiatives a success.Branchworks homepage : Activating Partnerships for Revenue GrowthCastorDoc case studyEleanor Thompson LinkedIn Profile
2025-03-12
41 min
Drill to Detail
Drill to Detail Ep.120 'Embeddable, Cube and Lightning-Fast In-App Analytics' with Special Guest Tom Gardiner
In this episode of the Drill to Detail Podcast Mark Rittman is joined by special guest Tom Gardiner, CEO @ Embeddable.com to talk about Embeddable's mission to create the leading developer toolkit for building fast, interactive customer-facing analytics directly into your product in partnership with Cube.dev and Rittman Analytics.Trevor.ioEmbeddable.comWhy Embeddable?Embeddable and Cube - Easy Embedded Analytics for EveryoneEmbeddable & Rittman AnalyticsFacility Solutions Group case study
2025-02-27
40 min
Drill to Detail
Drill to Detail Ep.119 ‘Data Control Planes, SDF Labs and dbt Cloud Visual Editor’ with Special Guest Greg McKeon
Mark Rittman is joined in this episode by Greg McKeon, Staff Product Manager at dbt Labs to talk about their recent acquisition of SDF Labs, the vision for dbt as the control plane for data collaboration at-scale and the upcoming drag-and-drop Visual Editor that’s soon to be part of dbt Cloud.dbt Cloud: The control plane for data collaboration at scaleAbout the Visual EditorCoalesce 2024 and the Launch of dbt’s Visual Editing Experiencedbt Labs Acquires SDF Labs to Introduce Robust SQL Comprehension into dbt and Supercharge Developer Effi...
2025-02-12
41 min
Drill to Detail
Drill to Detail Ep.118 ‘A Look Into the Future of Looker and Google Cloud Data Analytics’ featuring Special Guest Sean Zinsmeister
In this episode, Sean Zinsmeister from Google joins Mark Rittman to discuss the latest developments for Looker including the integration of Looker Studio, new modeling capabilities and the exciting potential of generative AI for BI.We discuss how Looker is evolving to be a more open, composable platform that can power advanced analytics and data storytelling, with Sean sharing insights on Google's purpose-built Gemini models for natural language to SQL translation and how Looker customers can leverage these AI capabilities. We also explore Looker's agentic API strategy, the long-term vision of using Looker Studio as t...
2025-02-03
50 min
House Sessions
Session #55 - Winter 2024
Rounding-off 2024 with tracks from Tali Muss, Angelo Ferreri, Cheesecake, Christian Smith, Quivver, Quivver & Stelios, Dilby, Above & Beyond, Dosem, Rockka, Jerome Isma-Ae, The Shapeshifters, Tim Green, Delistic and Mark Knight, mixed in Brighton December 2024 by Mark Rittman
2024-12-30
1h 37
Drill to Detail
Drill to Detail Ep.117 ‘How DataCoves Operationalises the Modern Data Stack’ featuring Special Guest Noel Gomez
Join Mark Rittman in this special end-of-year episode as he speaks with Noel Gomez, co-founder of DataCoves about the challenges and opportunities of orchestrating dbt and other tools within the open-source Modern Data Stack, navigating the evolving semantic layer landscape and the future of modular, vendor-agnostic data solutions.Datacoves Platform OverviewBuild vs Buy Analytics Platform: Hosting Open-Source ToolsScale the benefits of Core with dbt CloudDagster vs. Airflow
2024-12-20
50 min
Drill to Detail
Drill to Detail Ep. 113 'Data Teams, Portable.io and Data Integration's Long Tail' feat. Ethan Aaron
Mark Rittman is joined in this episode by Ethan Aaron, Founder & CEO of Portable, to talk about what you should do if you’re the first data hire at a company, when and when not to hire a consultant, the founding story of Portable.io and the long tail (and economic model) of the data integration connectors market.Ethan Aaron LinkedIn ProfilePortable.io Homepage“The biggest misconceptions about data integrations..” (LinkedIn)“You join a 100 person company as the head of data. What should you do?” (LinkedIn)“The stuff no one will...
2024-10-02
50 min
Drill to Detail
Drill to Detail Ep.112 ‘From Delphi to Cube’s New Semantic Model AI Features’ with Special Guest David Jayatillake
Mark Rittman is joined by returning guest David Jayatillake, VP of AI at Cube.dev, to talk about Delphi Labs’ journey from a standalone data analytics chatbot to now becoming the basis of Cube’s new AI features within its composable semantic model product.Drill to Detail Ep.102 'LLMs, Semantic Models and Bringing AI to the Modern Data Stack' with Special Guest David JayatillakeDrill to Detail Ep.107 'Cube, Headless BI and the AI Semantic Layer' with Special Guest Artyom KeydunovIntroducing the AI API and Chart Prototyping in Cube CloudA Pr...
2024-09-12
33 min
Drill to Detail
Drill to Detail Ep.111 'Making Analytics Fun, Frictionless and Ducking Awesome' with Special Guest Jordan Tigani
Mark Rittman is joined in this final episode of the current series of Drill to Detail by returning guest Jordan Tigani, Co-Founder & CEO at Motherduck to talk about the journey from big data to small data and bringing hybrid cloud execution to DuckDB.Big Data is DeadTeach Your Duckdb To FlyAnnouncing Motherduck: Hybrid Execution Scales Duckdb From Your Laptop Into The CloudDrill to Detail Ep.64 ‘Google BigQuery, BI Engine and the Future of Data Warehousing’ with Special Guest Jordan Tigani
2023-09-07
48 min
Drill to Detail
Drill to Detail Ep.110 'Building a Sequel to SQL with Malloy' featuring Special Guests Lloyd Tabb and Carlin Eng
Mark Rittman is joined in this special episode by previous Looker founder and inventor of the LookML language Lloyd Tabb together with Carlin Eng, Product Manager at Google Cloud to talk about Malloy, a new query language to replace SQL for analytics.Drill to Detail Ep.60 'A Deeper Look Into Looker' With Special Guest Lloyd TabbMalloy : An experimental language for dataA Sequel to SQL? An introduction to MalloyWhy SQL syntax sucks, and why it mattersComposing with QueriesDimensional Flexibility, one of the things...
2023-08-14
53 min
Drill to Detail
Drill to Detail Ep.109 'Dagster, Orchestration and Software-Defined Assets' with Special Guest Nick Schrock
Mark Rittman is joined in this episode by returning guest and Elementl Founder Nick Shrock to talk about Dagster's role in the modern data stack ecosystem and software defined assets, a new, declarative approach to managing data and orchestrating its maintenance.Introducing Software-Defined AssetsRethinking Orchestration as Reconciliation: Software-Defined Assets in DagsterOptimizing Data Materialization Using Dagster’s PoliciesHow I use Dagster to orchestrate the production of social science data assets
2023-08-03
53 min
Drill to Detail
Drill to Detail Ep.108 "Mode, ThoughtSpot and AI as the Next Discontinuity" with Special Guest Benn Stancil
Mark Rittman is joined in this special episode of Drill to Detail by Benn Stancil, CTO and Founder at Mode to talk about their recent acquisition by ThoughtSpot, the economics of the modern data stack and how AI and LLMs could likely become our industry’s next discontinuity.We don’t need another SQL chatbotThe new philosophersThoughtSpot acquires Mode Analytics, a BI platform, for $200M in cash and stockChatGPT-Powered Data Analysis using Cube, Delphi and the Code Interpreter Plugin
2023-07-20
53 min
Drill to Detail
Drill to Detail Ep.107 'Cube, Headless BI and the AI Semantic Layer' with Special Guest Artyom Keydunov
Mark Rittman is joined in this episode by Artyom Keydunov, Founder at Cube to talk about embedded analytics and Cube's origin story, headless BI, query acceleration and how Cube and Delphi enable an AI-powered conversational interface for the semantic layer.Empower uniquely insightful AI & LLM data experiencesAI-powered conversational interface for the semantic layerDefine metrics upstream to align your teamHow Rittman Analytics Delivers the Semantic Layer Today with CubeRittman Analytics Cube Quickstart
2023-07-06
43 min
Drill to Detail
Drill to Detail Ep.106 'Customer Studio, Hightouch Performance and the Evolution of Reverse ETL' with Special Guest Tejas Manohar
Hightouch co-Founder and co-CEO Tejas Manohar returns as special guest to talk with Mark Rittman about the reverse ETL market today, the evolution of the composable customer data platform and new featured in Hightouch to enrich customer profiles and drive personalization across marketing campaigns.Reverse ETL is Dead (Ethan Aaron LinkedIn Post)Customer 360 Data Warehousing and Sync to HubspotYou don't need the Modern Data Stack to get sh*t doneHightouch Customer StudioHightouch Personalization APIHightouch Match BoosterWhat's in Store for Data...
2023-06-23
42 min
Drill to Detail
Drill to Detail Ep.104 ‘Delta Lakes, Tiger Temples and the Databricks Lakehouse Platform’ with Special Guests Jason Pohl and Stewart Bryson
Mark Rittman is joined by Jason Pohl, Senior Director of Data Management at Databricks along with special co-host and Head of Customer Experience at Coalesce, Stewart Bryson to talk about data lakehouses, Databricks and helping to raise tigers in a Thai Tiger Temple.Databricks - A HistoryWhat is a Delta Lake?The Databricks Lakehouse PlatformDatabricks SQLJason Pohl LinkedIn ProfileLions and Tigers and a Bear named Maam MaamStewart Bryson Github profileCoalesce.io
2023-05-18
47 min
Drill to Detail
Drill to Detail Ep. 103 'Reverse ETL, Profiles Sync and Segment Unify' with Special Guest Kevin Niparko
Mark Rittman is joined by Twilio Segment Head of Product Kevin Niparko to talk about trends in the customer data platform market, Reverse ETL and Profiles Sync, the impact of LLMs (Large Language Models) on digital customer experience and Segment Unify, a consumer scale real-time identity resolution solution that provides complete, real-time, portable customer profiles.Segment Unify is here: complete, real-time, portable customer profilesActivate warehouse data in all of your destination toolsCustomer profiles made portableDrill to Detail Ep.94 'Rudderstack and the Warehouse-First Customer Data Platform' with Special Guest...
2023-04-26
30 min
Drill to Detail
Ep.102 'LLMs, Semantic Models and Bringing AI to the modern data stack' with Special Guest David Jayatillake
Mark Rittman is joined by David Jayatillake, CEO and co-founder of Delphi Labs, to talk about the role of semantic models and the marketplace today, large language models and the phenomena that is ChatGPT, and how Delphi Labs are planning on bringing AI to Slack and the modern data stack.https://www.delphihq.com/#abouthttps://www.linkedin.com/in/david-jayatillake/details/experience/For B2B Generative AI Apps, Is Less More?LinkedIn post on rationale behind Delphi Labs product developmentDelphi - Jaffle Shop DemoSemantic...
2023-04-14
52 min
Drill to Detail
Ep.101 ‘The Story Behind the Story of RJ Metrics, Fishtown Analytics and dbt Labs’ with Special Guest Tristan Handy
Joining Mark Rittman for this 101st Episode Special for the Drill to Detail Podcast is Tristan Handy, CEO and Founder of dbt Labs talking about what went right at RJ Metrics, how the Analyst Collective led to today’s community around the open-source dbt project and his personal journey from being in the lab building Fishtown Analytics to CEO of today’s hottest data analytics startup … and why he secretly wishes he was Mark (according to Mark).Ep.100 Special ‘Past, Present and Future of the Modern Data Stack’ with Special Guests Keenan Rice, Stewart Bryson and Jake Stein (Dri...
2023-03-23
42 min
Drill to Detail
Ep.100 Special 'Past, Present and Future of the Modern Data Stack' with Special Guests Keenan Rice, Stewart Bryson and Jake Stein
Joining Mark Rittman for this 100th Episode Special are Keenan Rice (previously Founding Team, GTM Executive at Looker, now GM at Firebolt), Stewart Bryson (previously CEO at Red Pill Analytics, now Head of Customer Experience at Coalesce) and joining us mid-way through the show as our even more special mystery guest, Jake Stein (previously Co-Founder and COO at RJ Metrics, CEO and Co-Founder at Stitch and now CEO and Co-Founder at Common Paper.Drill to Detail Past Episodes discussed on the show were:Drill To Detail Ep.1. 'After The Gartner BI&A Magic Quadrant 2016...
2023-03-07
1h 15
House Sessions
Session #45 - Summer 2022
Tracks from Qrion, Marsh, Moon Boots, Simon Doty, Artche, Ezequiel Arias, Ben Bohmer, Dosem, Evren Furtuna, Tagavaka, gardenstate, Rhodes, Steven Weston, Ursula Rucker and Tinlicker : mixed in Brighton by Mark Rittman, June 2022
2022-06-24
1h 36
Drill to Detail
Ep.98 'Why the Future of Notebooks Isn't Just About Notebooks' with Special Guest Izzy Miller
Mark Rittman is joined by Izzy Miller to talk about Hex, a collaborative data platform that brings everyone together to explore, analyze, and share … and why the future of notebooks isn’t just about notebooks.Hex website Public app gallery of example Hex projects .Dataframe SQL announcement Hex for Analytics EngineersTweet thread about why the python / sql debate is boring"The Sharing Gap"
2022-05-24
54 min
Drill to Detail
Ep.96 'Omni's Mission to Answer the First 100 Questions' with Special Guest Colin Zima
Mark Rittman is joined in this very special episode by Colin Zima, ex-Head of Analytics at Looker and now co-founder of Omni, a new analytics startup looking to become the fastest way to ask the first 100 questions.Introducing Omni: The fastest way to turn SQL into intelligenceOmni Analytics Homepage
2022-04-26
36 min
Drill to Detail
Drill to Detail Ep.95 'Mozart Data and solving the Modern Data Stack Skills Shortage' with Special Guest Peter Fishman
Mark Rittman is joined in this episode by Peter Fishman to talk about Mozart Data, the modern data stack and the need to automate the role of the analytics engineer.MozartData websiteData Bites: A Virtual Lunch and Learn with Powered by Fivetran, Snowflake and Mozart Data Launch HN: Mozart Data (YC S20) – One-stop shop for a modern data pipeline
2022-04-07
39 min
Drill to Detail
Ep.94 'Rudderstack and the Warehouse-First Customer Data Platform' with Special Guest Eric Dodds
Mark Rittman is joined by Eric Dodds to talk about Rudderstack's founding story and open-source roots, Segment compatibility and event-based pricing vs. MTUs and Rudderstack's "Warehouse-First" approach to building customer data platforms.Rudderstack's Data Stack : Deep Dive Introducing RudderStack Cloud: The Warehouse-First CDP for DevelopersRudderstack, Snowplow and Open-Source CDP Alternatives to SegmentHow Twilio is Shaping SegmentEvent-Based Analytics (and BigQuery Export) comes to Google Analytics 4; How Does It Work… and What’s the Catch?Why (and How) Customer Data Warehouses are the New Customer Data Plat...
2022-03-22
54 min
Drill to Detail
Ep.93 'Lightdash, Looker and dbt as the BI Tool Metrics Layer' with Special Guest Katie Hindson
In this first episode of a new series, Mark Rittman is joined by Katie Hindson to talk about Lightdash, a new open-source alternative to Looker that uses dbt as its metrics layer and semantic model.Lightdash.comWhat is the dbt Metrics Layer? Lightdash, Looker and dbt as the BI Tool Metrics Layer
2022-03-09
46 min
Drill to Detail
Drill to Detail Ep.91 'GraphQL, Data Platform Engineers and Dagster' With Special Guest Nick Schrock
Mark Rittman is joined in this episode by Nick Schrock, ex-Facebook Engineer and now Founder of Elementl to talk about GraphQL, data platform engineers and @dagsterio, a data orchestrator for machine learning, analytics, and ETL.Introducing Dagster Dagster homepage Elementl homepage Orchestrating dbt with Dagster Moving past Airflow: Why Dagster is the next-generation data orchestrator
2021-06-01
41 min
Drill to Detail
Ep.90 'Apache Kafka, Real-Time Stream Processing and ksqlDB' with Special Guest Michael Drogalis
Mark Rittman is joined in this episode by Michale Drogalis, Product Manager at Confluent to talk about the history of Apache Kafka and real-time stream processing, the origins of kSQL and kSQLdb and the rationale and use-cases addressed by these products.ksqldDB product homepage Introducing ksqlDB Blog PostKafka Streams vs. ksqlDB Blog Post
2021-05-20
39 min
Drill to Detail
Drill to Detail Ep.89 'Firebolt and the History of Cloud Data Warehousing' with Special Guest Eldad Farkash
Mark Rittman is joined by Eldad Farkash, Co-Founder and CEO at Firebolt to talk about SiSense and Panorama, the history of cloud data warehouses and how Firebolt's technology delivers query results 4-6000x faster than Snowflake, Redshift and AWS Athena.Snowflake’s Co-Founder Marcin Żukowski Reflects On His Time At CWICentrum Wiskunde & Informatica & MonetDBEldad Farkash, inventor of In-Chip technology, takes top honors with IT Software (Individual) awardFirebolt Touts Massive Speedup in Cloud Data WarehouseWhy Firebolt?
2021-04-28
49 min
Drill to Detail
Drill to Detail Ep.88 'Superset, Preset and the Future of Business Intelligence' with Special Guest Maxime Beauchemin
Maxime Beauchemin returns to the Drill to Detail Podcast and joins Mark Rittman to talk about what's new with Apache Airflow 2.0, the origin story for Apache Superset and now Preset.io, why the future of business intelligence is open source and news on Marquez, a reference implementation of the OpenLineage open source metadata service for the collection, aggregation, and visualization of a data ecosystem’s metadata sponsored by WeWork.The Rise of the Data EngineerDrill to Detail Ep.26 'Airflow, Superset & The Rise of the Data Engineer' with Special Guest Maxime BeaucheminApache Ai...
2021-04-12
43 min
Drill to Detail
Ep. 87 'Sunopsis, Fast Data and Oracle Data Integration's Data Mesh' with Special Guest Jeff Pollock
Mark Rittman is joined in this episode by Jeff Pollock, Vice President Product Development for Fast Data at Oracle, to talk about the history of Oracle Data Integration from Warehouse Builder and Sunopsis to the move to the cloud and today’s distributed “data mesh”, based around Oracle’s fast data product, Oracle GoldenGate.Technology Brief : Dynamic Data Fabric and Trusted Data Mesh using the Oracle GoldenGate PlatformData Mesh Part 1: Future of Data Integration with a Deep Dive into GoldenGate, Kafka and SparkHow to Move Beyond a Monolithic Data Lake to a Distri...
2021-03-29
49 min
Drill to Detail
Drill to Detail Ep. 86 'Reverse ETL, Hightouch and CDW as CDP' with Special Guest Tejas Manohar
Mark Rittman is joined by Tejas Manohar from Hightouch to talk about the concept of "reverse ETL", his journey from working on Segment's Personas product to co-founding Hightouch and his recent guest post on the Fivetran Blog, "Why Your Customer Data Platform Should Be the Data Warehouse".Why Your Customer Data Platform Should Be the Data Warehouse Hightouch Ushers In The Era Of Operational Analytics Hightouch homepage Customer 360 Data Warehousing and Sync to Hubspot using BigQuery, dbt, Looker and Hightouch Why (and How) Customer Data Warehouses are the New...
2021-03-15
46 min
Drill to Detail
Ep.84 '2020 Review & Coalesce Special' with Special Guests Tristan Handy & Stewart Bryson
The Drill to Detail Podcast returns for an end-of-year and Coalesce 2020 special episode, with Mark Rittman joined by Tristan Handy from Fishtown Analytics along with Stewart Bryson from Red Pill Analytics.Coalesce 2020 Drill to Detail Ep.78 ‘Coronavirus, Shutdowns and the Data Analytics Industry’ with Special Guest Seth Rosen Snowflake Stock Has More Than Tripled Since Its IPO. CEO Frank Slootman Explains What’s Next. Fishtown Analytics Announces $12.9M Fundraise A License to build the future
2020-12-08
52 min
Drill to Detail
Drill to Detail Ep.83 ‘Abstracting, Extending and Automating Looker with Futuremodel’ with Special Guest Davis Clark
Mark Rittman is joined in this episode by Davis Clark, Founder at Futuremodel, to talk about democratizing Looker development by automating and abstracting the process of LookML development.Futuremodel HomepageFuturemodel Early Access Beta Program
2020-07-29
45 min
Drill to Detail
Ep.82 'Looker Development, Automated Testing and Spectacles' with Special Guest Josh Temple
Mark Rittman is joined in this episode by Josh Temple, Analytics Engineer at Spotify to talk about analytics development, automated testing and Spectacles, an open-source tool and SaaS service that automatically tests your LookML to ensure Looker always runs smoothly for your users.Spectacles product homepage and early access programData Tests in LookerAutomated testing in the modern data warehouse#JOIN19 - Using Customized Open-Source Tools With LookMLContinuous Integration and Automated Build Testing with dbtCloud
2020-06-04
45 min
Drill to Detail
Ep.81 'Meltano, Singer Taps and Open-Source Data Pipelines' with Special Guest Douwe Maan
Mark Rittman is joined in this episode by GitLab.com Lead Developer Douwe Maan to discuss the history of the open-source Meltano project and its recent refocus on becoming the "glue" that creates open-source data pipelines, using plugin technologies such as Singer Taps and dbt transformations.Meltano homepage and quickstart demoHey, data teams - We're working on a tool just for youRevisiting the Meltano strategy: a return to our rootsWhy we are building an open source platform for ELT pipelinesSinger - Simple, Composable, Open Source...
2020-05-19
1h 10
Drill to Detail
Drill to Detail Ep.80 'Data Architecture and Data Teams at Hubspot' with Special Guest James Densmore
Mark Rittman is joined in this episode by Hubspot's Director of Data Infrastructure James Densmore to talk about distributed and remote-friendly data teams, DevOps with dbt and Apache Airflow and career path options for data engineers.How should I structure my data team? A look inside HubSpot, Away, M.M. LaFleur, and more (dbt Blog)Software Engineers do not Need to Become Managers to Thrive (Data Liftoff Blog)The Misunderstood Data Engineer (Data Liftoff Blog)Modular ELT (Data Liftoff Blog)Test SQL Pipelines against Production Clones using DBT and...
2020-05-05
53 min
Drill to Detail
Ep.79 'Scaling the Modern Data Analytics Stack' with Special Guests Drew Banin and Stewart Bryson
Mark Rittman is joined by special guests Drew Banin, co-founder of Fishtown Analytics and maintainer of dbt (data build tool) and Stewart Bryson, long-time friend of the show and CEO/Co-founder of Red Pill Analytics to talk about scaling modern data stack projects from startups to the enterprise; how do you deal with data quality issues when there’s no central record of customers, how do we introduce data governance, enterprise requirements and meet the needs of enterprise architects and how do we scale concepts such as agile and analytics as engineering beyond our initial champion and data team?...
2020-04-20
55 min
Drill to Detail
Drill to Detail Ep.78 ‘Coronavirus, Shutdowns and the Data Analytics Industry’ with Special Guest Seth Rosen
In this special episode of Drill to Detail Mark Rittman is joined by Seth Rosen, Co-Founder and Principal at Hashpath to talk about the impact of COVID-19 and the subsequent economic shutdown on the business of analytics and product startups, the work being done in the community to help find a cure and the role that data and analytics can have in accelerating the post-shutdown recovery.“A COVID-19 Dashboard for Massachusetts using Looker and BigQuery” - Hashpath.com blog“The Virus Survival Strategy for your Startup"“COVID-19: Implications for business” - McKinsey“As COV...
2020-04-08
39 min
Drill to Detail
Drill to Detail Ep.76 'Segment, Ecosystems and Customer Data Platforms' with Special Guest Calvin French-Owen
Mark Rittman is joined in the final Drill to Detail Podcast episode of the year by Calvin French-Owen, co-founder and CTO at Segment to talk about Segment's founding story, partner ecosystems and their new customer data platform service, Segment Personas.analytics.js: The hassle-free way to integrate analytics into any web application (Github.com)The Million Dollar Engineering Problem (Segment Blog)Tracking Customer Email Marketing Interactions using Segment Personas and Connections (Rittman Analytics Blog)Segment Personas product homepage
2019-12-17
46 min
Drill to Detail
Drill to Detail Ep.75 'Bootstrapping an Early-Stage Analytics Consultancy' with Special Guest Olivier Dupuis
Mark Rittman is joined in this specially-extended episode of Drill to Detail by Olivier Dupuis, founder of Lantrn Analytics to share his experiences growing a product analytics business using today’s modern, modular SaaS analytics toolsLantrns AnalyticsRittman Analytics"How it Works" - Lantrns Analytics"How Rittman Analytics does Analytics: Modern BI Stack Operational Analytics using Looker, Stitch, dbt and Google BigQuery" - Rittman Analytics Blog
2019-11-27
1h 10
Drill to Detail
Drill to Detail Ep.74 'Accelerating Oracle from Express to Analytic Views' with Special Guest Bud Endress
Mark Rittman is joined in this episode by Bud Endress, Director, Product Management at Oracle to talk about the evolution of Oracle's query acceleration and in-database OLAP features from the acquisition Express Server back in the 90's to today's Autonomous Data Warehouse and Analytic Views.Analytic Views, Oracle Database 12.2 … and Oracle’s Reboot of OLAP now Everything’s In-Memory (and SQL)Oracle9i OLAP uncoveredOverview of Analytic Views
2019-11-13
53 min
Drill to Detail
Drill to Detail Ep. 73 'Luck, Thinking Different and Designing Looker Data Platform' with Special Guest Colin Zima
The Drill to Detail Podcast returns for a new season with Mark Rittman joined in this episode by Colin Zima, VP of Product and Chief Analytics Officer at Looker to talk about luck, thinking differently and the deliberate design choices behind Looker Data Platform.JOIN 2018 - Colin Zima Product Keynote - Part 1GrowthHackers.com AMA with Colin Zima, Chief Analytics Officer & VP of Product at LookerHotelTonight - Story of a Modern Data-Driven BusinessDrill to Detail Ep.60 'A Deeper Look Into Looker' With Special Guest Lloyd Tabb
2019-10-29
55 min
Drill to Detail
Drill to Detail Ep.72 'Conversion Rate Optimization and Other CRAP' with Special Guest Bhav Patel
In this final Drill to Detail Episode before we take a break for the summer, Mark Rittman is joined by Bhav Patel, founder of the London Conversion Rate, Optimization and Product Analytics Meetup to talk about Conversion Rate Optimization, Experimentation and A/B Testing, Customer vs. Product Analytics, Attribution and Personalization ... and the story behind the CRAP Meetups.CRAP Talks: CRO, Analytics and Product LondonCRAP Talks on SlackAnalytics, BigQuery, Looker and How I Became an Internet Meme for 48 Hours (CRAP Talks presentation)McDonald’s is acquiring Dynamic Yield to cr...
2019-08-05
51 min
Drill to Detail
Drill to Detail Ep.71 'The Rise of Snowflake Data Warehouse' With Special Guest Kent Graziano
Mark Rittman is joined in this episode of Drill to Detail by returning guest Kent Graziano, Chief Technical Evangelist for Snowflake, to talk about Snowflake Data Warehouse's cloud-first architecture and recent product announcements at Snowflake Summit 2019.Try Snowflake Data Warehouse for freeWatch Summit 2019 KeynotesSnowflake Materialized Views: A Fast, Zero-Maintenance, Accurate SolutionModern Data Sharing: The Opportunities Are EndlessDrill to Detail Ep. 5 'SnowflakeDB, and is Data Modeling Dead?' with Special Guest Kent Graziano
2019-07-23
1h 01
Drill to Detail
Drill to Detail Ep.70 'Oracle Analytics, Luke Skywalker and the Remarkable Return of Enterprise Analytics' featuring Special Guest Bruno Aziza
Mark Rittman is joined by Bruno Aziza, Group Vice President, AI, Data Analytics & Cloud at Oracle to talk about the recently-updated product roadmap for Oracle Analytics, Oracle BI in the marketplace, recent acquisitions in the analytics marketplace and the recent Oracle Analytics Summit at Skywalker Ranch, California.Oracle Analytics SummitOracle Analytics Summit RecapOracle Analytics for Applications: Oracle Analytics Summit Product TourOracle Analytics: Honing 18+ products down to a single brand
2019-07-09
39 min
Drill to Detail
Drill to Detail Ep.69 'Looker, Tableau and Consolidation in the BI Industry' featuring Special Guests Tristan Handy and Stewart Bryson
Mark Rittman, Founder and CEO of Rittman Analytics is joined in this special episode of Drill to Detail by returning guests Tristan Handy, Founder and CEO of Fishtown Analytics and Stewart Bryson, Founder and CEO of Red Pill Analytics to talk about the recent acquisitions of Looker by Google Cloud Platform and Tableau by Salesforce, the wider story about consolidation in the BI industry and whether the trend in analytics tools is towards enterprise features … or open source?Five Thoughts on the Looker Acquisition by GCPCloud - Mark Rittman, Twitter ThreadA Wave of Acquisitions in...
2019-06-24
56 min
Drill to Detail
Drill to Detail Ep.67 'Thinking Probabilistically and Scaling-Out the Modern BI Stack' with Special Guest Dylan Baker
Mark Rittman is joined by Dylan Baker, freelance analytics consultant, to talk about thinking probabalistically, analytics within venture-funded startups, devops and its role in scaling-out the modern BI stack.dbanalytics.colookeraccess utilityAnnie Duke – Wanna Bet? – [Invest Like the Best, EP.125]London dbt Meetup #2
2019-06-03
37 min
Drill to Detail
Drill to Detail Ep.66 'ETL, Incorta and the Death of the Star Schema' with Special Guest Matthew Halliday
Mark Rittman is joined by Matthew Halliday to talk about the challenge of ETL and analytics on complex relational OLTP data models, previous attempts to solve these problems with products such as Oracle Essbase and Oracle E-Business Suite Extensions for Oracle Endeca and how those experiences, and others, led to his current role as co-founder and VP of Products at Incorta.The Death of the Star Schema: 3 Key Innovations Driving the Rapid DemiseAccelerating Analytics with Direct Data MappingAccelerating Operational Reporting & Analytics for Oracle E-Business Suite (EBS)The Good, the...
2019-05-27
50 min
Drill to Detail
Drill to Detail Ep.65 'Bootstrapping, Growth Hacking and Supermetrics Data Pipelines for Digital Marketers' with Special Guest Mikael Thuneberg
Mark Rittman is joined by CEO and Founder of Supermetrics, Mikael Thuneberg, to tell the story of how a mention in the official Google Analytics Blog and a prize of a t-shirt led to him founding and bootstrapping a €2M ARR marketing analytics business that’s probably the most important software vendor the Drill to Detail audience has never heard of, and who recently moved into the data pipelines-as-a-service market in collaboration with Google Cloud Platform and the Google BigQuery team.Announcing Supermetrics for BigQuery: Get a marketing data warehouse up and running in minutes (Supermetrics blog)
2019-05-14
34 min
Drill to Detail
Drill to Detail Ep.64 ‘Google BigQuery, BI Engine and the Future of Data Warehousing’ with Special Guest Jordan Tigani
Mark Rittman is joined in this episode by Jordan Tigani, Director of Product Management at Google for Google BigQuery, to talk about the history of BigQuery and its technology origins in Dremel; how BigQuery has evolved since its original release to handle a wide range of data warehouse workloads; and new features announced for BigQuery at Google Next’19 including BI Engine, Storage API, Connected Sheets and a range of new data connectors from Supermetrics and Fivetran.Modern Data Warehousing with BigQuery (Cloud Next '19)Modern data warehousing with BigQuery: a Q&A with Engineering Director Jo...
2019-04-29
59 min
Drill to Detail
Drill to Detail Ep.63 'Stitch, Talend and the Evolution of Data Pipelines' with Jake Stein
Mark Rittman is joined by returning Special Guest Jake Stein, former co-founder and CEO of Stitch and now SVP of Stitch at Talend to talk about the evolution of the data pipeline-as-a-service, data catalogs and data governance and the vision behind Talend’s acquisition of Stitch.”The Vision behind Talend's acquisition of Stitch”“Stitch is joining Talend”“dbt: Analytics Engineering that Works”Talend homepage
2019-04-15
42 min
Drill to Detail
Drill to Detail Ep.62 'Enterprise Analytics, DW Modernization and the rediscovery of Data Governance' With Special Guest Mike Ferguson
Mark Rittman is joined in this episode by Mike Ferguson, long-term analyst, consultant and Managing Director of Intelligent Business Strategies to talk about data warehouse modernization, analytics and big data project success within enterprise customers and the re-emergence of interest in data governance and master data management within the industry.
2019-04-03
44 min
Drill to Detail
Drill to Detail Ep.61 'Kaggle, DataRobot and How to Be a ... Zillionaire!' With Special Guest Jordan Meyer
Mark Rittman is joined by DataRobot’s Jordan Meyer to discuss Kaggle, machine learning, deep neural networks and his team’s strategy to win the $1m ZIllow Prize, beating over 1000 other teams to come up with the most accurate home value prediction.Zillow Prize: Zillow's Home Value Prediction (Zestimate) | KaggleAnd the Zillow Prize Goes to…Team ChaNJestimate!Meet the ‘Zillow Prize’ winners who get $1M and bragging rights for beating the Zestimatehttps://github.com/jordanmeyerData Scientist Spotlight: Jordan MeyerDeep Learning definition on WikipediaABC...
2019-03-20
37 min
Drill to Detail
Drill to Detail Ep.60 'A Deeper Look Into Looker' With Special Guest Lloyd Tabb
The Drill to Detail Podcast returns for a new series with our host, Mark Rittman, joined by Lloyd Tabb, Founder CTO and Chairman of Looker to talk about the foundational story of Looker and LookML, query latency and semantic models, analytic engines and code IDEs, analytics developer workflows and the rise of cloud elastically-scalable databases, packaged applications and embedded analytics and why learning (and loving) are the long-term keys to analytics and business success.Looker JOIN: The Tour 2019“7 Reasons Looker Built a New Language for Data”“How do you decide what to model in dbt...
2019-03-05
35 min
Drill to Detail
Drill to Detail Ep.59 'Looker, dbt and Digital Analytics Today' With Special Guests Tristan Handy and Stewart Bryson
Mark Rittman is joined in this Looker JOIN 2018 Special by long-term friends of the show Tristan Handy from Fishtown Analytics, and Stewart Bryson from Red Pill Analytics to talk about dbt and enabling data engineering for data analysts; the state of modern data analytics consulting today, and what we’re looking forward to hearing about at next week’s Looker JOIN 2018 conference in San Francisco, CA.Looker JOIN 2018, San Franciscodbt (data build tool)“Future Proof your Analytics Stack”
2018-10-02
44 min
Drill to Detail
Drill to Detail Ep.58 'Candy Crush Saga, Analytics and Mobile Gaming' With Special Guest Jonathan Palmer
Mark Rittman is joined in this episode by Jonathan Palmer from King Games to talk about the role of analytics in the development of Candy Crush Saga and other King games, their use of Looker along with Google BigQuery and Exasol to provide analytics capabilities to their game designers and product owners and his approach to doing all of this in a fast-moving, technology-driven internet business.- Candy Crush Saga article on Wikipedia- King Games company website- “How King Games is Crushing Games Data” DataIQ article- Looker and King Games case stud...
2018-07-03
46 min
House Sessions
Session #22 : Summer 2018
Session #22 : Summer 2018 by Mark Rittman
2018-07-01
3h 10
Drill to Detail
Drill to Detail Ep.57 'WhereScape Red and Data Warehouse Automation' With Special Guest Neil Barton
Mark Rittman is joined by Neil Barton, Chief Technology Officer at WhereScape to talk about metadata-driven data warehouse design, automating the build and management of data warehouse infrastructure and the thinking behind his company's WhereScape Red and WhereScape 3D tools.
2018-06-19
36 min
Drill to Detail
Drill to Detail Ep.56 'Essbase Cloud, Analytics Cloud and Cloud Analytics Consulting' with Special Guest Matt Yorke
In this specially-extended episode just before ODTUG KScope'18, Mark Rittman is joined by Matt Yorke from Qubix to talk about Oracle Essbase Cloud, Oracle Analytics Cloud and the business of Oracle Cloud analytics consultingEssbase Cloud is Here!Oracle Analytics Partner Forum 2018Oracle Autonomous Analytics CloudODTUG KScope’18Matt Yorke on LinkedIn
2018-06-04
1h 20
Drill to Detail
Drill to Detail Ep.55 'Snowplow and Event-Level Digital Analytics' with Special Guest Yali Sassoon
Mark Rittman is joined by Yali Sassoon from Snowplow to talk about data pipelines and Hadoop in the cloud; how web analytics evolved from counting pageviews to today's event-level analysis of consumer behavoir across all digital channels; why digital analytics is hard but interesting; and Snowplow's approach to building a successful hybrid open-source/commercial software business that competes successfully with megavendors such as Google and Adobe.Snowplow websiteSnowplow Insights commercial hosted service detailsSnowplow Open-SourceEvolving Your Pipeline - Yali Sassoon - Snowplow Berlin Meetup #3
2018-05-21
48 min
Drill to Detail
Drill to Detail Ep.54 'DataRobot & Machine Learning Automation' with Special Guest Greg Michaelson
Mark Rittman is joined in this episode by Greg Michaelson from DataRobot, talking about the benefits of automating the discovery and automation of analytics and machine learning in financial services and other industries.DataRobot: Automated Machine Learning for Predictive ModelingDataRobot for Business AnalystsAutomated Machine Learning Drives Intelligent Business (Jen Underwood, Information Week article)Marketing Attribution, Artificial Intelligence, and Game TheoryGreg Michaelson LinkedIn Profile
2018-05-10
50 min
Drill to Detail
Drill to Detail Ep.53 'ThoughtSpot, Search and AI-Powered BI' With Special Guest Doug Bordonaro
Mark Rittman is joined by ThoughtSpot's Chief Data Evangelist Doug Bordonaro to talk about the value of data, issues around trust and consent raised by the EU's new GDPR regulations, and how ThoughtSpot are applying ideas from search engines combined with artificial intelligence smarts to surface insights and drive real value for business users from their analytics investment.Value Becomes the 5th “V” in Big Data FactorsThoughtSpot - Search and AI-Driven Analytics for HumansThe ThoughtSpot BlogDoug Bordonaro on LinkedIn“Will GDPR Make Machine Learning Illegal?”
2018-04-24
39 min
Drill to Detail
Drill to Detail Ep.51 'Druid, Imply and OLAP Analysis on Event-Level Datasets' With Special Guest Fangjin Yang
Mark Rittman is joined by Special Guest Fangjin Yang to talk about the history of Druid, a high-performance, column-oriented, distributed data store originally developed by the team at Metamarkets to provide fast ad-hoc access to large amounts of event-level marketing data, and his work at Imply to commercialise Druid and build a suite of supporting query and data management tools.Druid project homepageDruid - A Real-Time Analytical Data Store (pdf)Druid - Learning about the Druid ArchitectureImply.io homepageDruid, Imply and Looker 5 bring OLAP Analysis to Big...
2018-03-13
36 min
Drill to Detail
Drill to Detail Ep.50 'Agile BI, Karl Marx and Our Man from Moscow' With Special Guests Stewart Bryson and Alex Gorbachev
Mark Rittman is joined in this 50th Episode Special by our original guest on the first episode of Drill to Detail, Stewart Bryson, to talk about developing agile BI applications using FiveTran, SnowflakeDB and Looker and his recent work developing a BI solution for Google Play Marketing using Google Data Studio and Google Cloud Platform. We're also joined later in the show by Alex Gorbachev from Pythian, our mystery guest who Stewart then interviews flawlessly armed only with a set of questions given to him as the guest was unveiled ... though be sure to listen past the final closing...
2018-02-27
1h 10
Drill to Detail
Drill to Detail Ep.49 'Trifacta, Google Cloud Dataprep and Data Wranging for Data Engineers' With Special Guest Will Davis
Mark Rittman is joined by Will Davis from Trifacta to talk about the public beta of Google Cloud Dataprep, Trifacta's data wrangling platform and topics including metadata management, data quality and data management for big data and cloud data sources.Google Cloud Dataprep on Google Cloud Platform"Google Cloud Dataprep: Spreadsheet-Style Data Wrangling Powered by Google Cloud Dataflow""A New Cloud-Based Data Prep Solution from Google & Trifacta"Trifacta website"A Breakthrough Approach to Exploring and Preparing Data"Trifacta platform architecture"Garbage In, Garbage Out: Why...
2018-02-06
45 min
Drill to Detail
Drill to Detail Ep.46 'Market Trends and Findings from the BI Survey 17' With Special Guest Dr. Carsten Bange
Mark Rittman is joined in this episode of Drill to Detail by Dr. Carsten Bange from BARC to talk about findings from the recently completed BI Survey 17 including the continuing move to modern BI platforms and self-service desktop tools, analytics adoption trends and the increasing incorporation of BI functionality within business applications, the surprising topicality of master data management and data governance ... and whatever happened to Nigel Pendse and his legendary OLAP Report?
2017-12-19
55 min
Drill to Detail
Drill to Detail Ep.45 'Tellius, Yellowfin and the State of AI in Analytics Today' With Special Guest Jen Underwood
Mark Rittman is joined in this episode by returning special guest Jen Underwood to talk about what's new and innovative in the BI and analytics industry right now, and how AI and machine learning are this year's data discovery and data visualization.
2017-12-13
57 min
Drill to Detail
Drill to Detail Ep.40 'Fivetran's Middleware for SaaS Data' With Special Guest Taylor Brown
Mark Rittman is joined in this episode by Taylor Brown from Fivetran to talk about middleware for SaaS data, their focus on integrations with SaaS vendors and how this differentiates their offering, his thoughts on packaged analytic applications announced at the recent Looker Join conference ... and where the name "FiveTran" came from.
2017-10-16
34 min
Drill to Detail
Drill to Detail Ep.37 'How Essbase Won the OLAP Wars' With Special Guest Cameron Lackpour
Mark Rittman is joined in this Summer Special episode by none other than Cameron Lackpour, Essbase expert and Oracle ACE Director, to talk about why and how Essbase won the OLAP wars, how Essbase Server works and the role it now plays in Oracle Analytics Cloud and his involvement with user groups over the years. In this specially extended edition he also gives us his reading recommendations for while you're at the pool or, as he will be, out camping, and he also shares his predictions for what we'll hear from Oracle and the analytics industry when he, and Drill...
2017-08-01
1h 16
Drill to Detail
Drill to Detail Ep.36 'Marketing Analytics, AI and the Rise of the Omni-channel Consumer' With Special Guest Mark Madsen
Mark Rittman is joined by Industry Analyst Mark Madsen to talk about marketing analytics and the rise of the omni-channel consumer, the use of AI in analytics and personalization and what this all means for brands, for advertisers and for marketers.
2017-07-24
49 min
Drill to Detail
Drill to Detail Ep.34 'Qlik, MSAS and the Strategy of Data Analytics' with Special Guest Donald Farmer
Mark Rittman is joined by Donald Farmer to talk about his work at Microsoft on SQL Server Analysis Services and Integration Services, why he moved to Qlik and the challenges of evolving a BI product strategy from focusing on desktops to focusing on the enterprise, and some advice for customers, software vendors and partners working with data and analytics tools.
2017-07-12
55 min
Drill to Detail
Drill to Detail Ep.30 "AI, ML & Oracle's Adaptive Intelligence Applications" with Special Guest Jack Berkowitz
Oracle's Jack Berkowitz joins Mark Rittman to talk about a new category of continuously adapting, self-learning applications being built-out by Oracle that use machine learning together with enterprise and third-party data to create a new generation of intelligent HR, CX, SCM and ERP SaaS apps.
2017-06-13
31 min
Drill to Detail
Drill to Detail Ep.29 'New-World BI Development using BigQuery, Looker, Kakfa and Streamsets' With Special Guest Stewart Bryson
Stewart Bryson returns to the show to join Mark Rittman to discuss new-world BI and data warehousing development using Google BigQuery and Amazon Athena, Apache Kafka and StreamSets, and talks about his experiences with Looker, the cloud-native BI tool that brings semantic modeling and modern development practices to the world of business intelligence.
2017-06-06
1h 00
Drill to Detail
Drill to Detail Ep.28 'Oracle Analytics, 12c and Data Visualization' with Special Guest Adrian Ward
Mark Rittman is joined in this episode by Independent Consultant Adrian Ward to talk about Oracle Business Analytics, Data Visualization, the BI Applications and his new book on Oracle Business Intelligence 12c.
2017-05-30
41 min
Drill to Detail
Drill to Detail Ep.27 'Apache Kafka, Streaming Data Integration and Schema Registry' with Special Guest Gwen Shapira
Mark Rittman is joined by Gwen Shapira from Confluent to talk about Apache Kafka, streaming data integration and how it differs from batch-based, GUI-developed ETL development, the problem with architects, exactly-once processing and how data governance is coming to Kafka development with Confluent's new schema registry server.
2017-05-23
42 min
Drill to Detail
Drill to Detail Ep.26 'Airflow, Superset & The Rise of the Data Engineer' with Special Guest Maxime Beauchemin
Mark Rittman is joined by Maxime Beauchemin to talk about analytics and data integration at Airbnb, the Apache Airflow and Airbnb Superset open-source projects, and his recent Medium article on "The Rise of the Data Engineer"
2017-05-16
1h 00
Drill to Detail
Drill to Detail Ep.25 'SAP BusinessObjects Analytics, AI and Digital Transformation' With Special Guest Timo Elliott
Mark Rittman is joined by Timo Elliott, originally of Business Objects and now Innovation Evangelist for SAP, to talk about the origins of self-service BI with Business Objects' innovative "Universe" and the role analytics now plays within SAP; why analytics is the most important function within your organization and why the vast majority of analytics is still reporting (which isn't so bad); and the role AI and other innovations will play in analytics going in the future.
2017-05-01
44 min
Drill to Detail
Drill to Detail Ep.24 'Tom Sawyer Software, Graph + Spatial Analytics .... and why a Tweet goes Viral' With Special Guest Kevin Madden
Mark Rittman is joined by Kevin Madden and Josh Feingold to talk about graph + spatial analytics, Tom Sawyer Software ... and why a tweet goes viral
2017-04-04
48 min
Drill to Detail
Drill to Detail Ep.23 ‘Looker, BigQuery and Analytics on Big Data’ With Special Guest Daniel Mintz
Mark Rittman is joined by Daniel Mintz from Looker to talk about BI and analytics on Google BigQuery, data modelling on the new generation of cloud-based distributed-data warehousing platforms, and Looker's re-introduction of semantic models to big data analytics developers
2017-03-28
47 min
Drill to Detail
Drill to Detail Ep.22 'SnapLogic's Enterprise Integration Cloud' With Special Guest Craig Stewart
Mark Rittman is joined by Craig Stewart to talk about application and data integration, ODI and Sunopsis, SnapLogic's approach to hybrid on-premise/cloud integration and the rise of data preparation and dataflow-based cloud integration tools.
2017-03-21
1h 00
Drill to Detail
Drill to Detail Ep.21 'The Fall, and Rise, of Microsoft BI' With Special Guest Chris Webb
Mark Rittman is joined by Independent Consultant Chris Webb to talk about MDX & DAX, MSAS and SQL Server and the fall ... and rise, of Microsoft BI
2017-03-14
55 min
Drill to Detail
Drill to Detail Ep.20 'MapR Platform Differentation, Scaling Hadoop and Microservices' With Special Guest Tugdall Grall
Mark Rittman is joined in this episode by MapR's Tugdall Grall to talk about MapR's platform differentation and relationship with open-source Hadoop, scaling and streaming, microservices, and MapR's platform strategy around big data workloads in the cloud.
2017-03-07
42 min
Drill to Detail
Drill to Detail Ep.19 'Elasticsearch, Elastic Stack & Elastic Cloud' With Special Guest Mark Walkom
Mark Rittman is joined by Elastic's Mark Walkom to talk about Elasticsearch, Kibana, Logstash and the Elastic Stack; business models built-around an open-source software core; and their move into cloud services with Elastic Cloud
2017-02-22
26 min
Drill to Detail
Drill to Detail Ep.18 'Oracle's Cloud Analytics and Data Visualization Strategy' With Special Guest Vasu Murthy
Mark Rittman is joined by Vasu Murthy, Oracle's Senior Director for Product Management of Oracle Business Analytics to talk about what's new with OBIEE and Oracle Data Visualization and the recently released Oracle Analytics Cloud, a dive into the technical architecture of these new additions to Oracle's BI platform, and Oracle's vision for hybrid on-prem/cloud analytics.
2017-02-08
53 min
Drill to Detail
Drill to Detail Ep.17 ‘Mode 1 Analytics and the Future of Cloud DWs’ With Special Guest Rick Greenwald
Mark Rittman is joined by Gartner analyst and ex-Oracle Database Cloud Service PM Rick Greenwald to talk about IT’s continuing (and essential!) role in corporate BI&DW deployments and the debate around Mode1 vs. Mode2 Analytics, how we got here, and the future of data warehousing database platforms as we move into the cloud.
2017-02-02
54 min
Drill to Detail
Drill to Detail Ep.16 'Qubit, Visitor Cloud & Google BigQuery' With Special Guest Alex Olivier
Mark Rittman is joined by Alex Olivier from Qubit to talk about their platform journey from on-premise Hadoop to petabytes of data running in Google Cloud Platform, using Google Cloud Dataflow (aka Apache Beam), Google PubSub and Google BigQuery along with machine learning and analytics to deliver personalisation at-scale for digital retailers around the world.
2017-01-24
40 min
Drill to Detail
Drill to Detail Ep.15 ‘Modern BI and the Gartner BI Magic Quadrant 2016’ With Special Guest Cindi Howson
Mark Rittman is joined in this episode by Cindi Howson to talk about Modern BI and last year's Gartner BI & Analytics Magic Quadrant, the rise of self-service BI and IT's new role as enabler rather than owner, CIO priorities around BI & Analytics ... and, is the BICC dead?
2017-01-17
30 min
Drill to Detail
Drill to Detail Ep.14 ‘Cloudy Big Data Paradigm-Shifting Christmas & New Year Special’ With Special Guest Robin Moffatt
Mark Rittman is joined in this Christmas & New Year special episode by none-other than Robin Moffatt, head of R&D at Rittman Mead and an old colleague from my consulting days, to talk about his experiences with Amazon Elastic MapReduce (EMR) for BI + Analytics and how "the devil's in the detail", and to hear his take on what happened in the BI and analytics world in 2016 and what to look out for in 2017.
2016-12-21
1h 06
Drill to Detail
Drill to Detail Ep.13 ‘Apache Drill, MapR + Bringing Data Discovery to Hadoop & NoSQL’ with Special Guest Neeraja Rentachintala
Mark Rittman is joined by MapR's Neeraja Rentachintala to talk about Apache Drill, Apache Arrow, MapR-DB, extending Hadoop-based data discovery to self-describing file formats and NoSQL databases, and why MapR backed Drill as their strategic SQL-on-Hadoop platform technology.
2016-12-13
00 min
Drill to Detail
Drill to Detail Ep.12 'Gluent and the New World of Hybrid Data' with Special Guest Tanel Poder
Mark Rittman is joined by Gluent's Tanel Poder to talk about Hadoop, Gluent Data Platform, the coming of the hybrid world and how Hadoop will evolve as it moves into the cloud.
2016-12-06
00 min
Drill to Detail
Drill to Detail Ep.11 'OLAP, Consulting & BI Past Present + Future' with Special Guest Graham Spicer
Mark Rittman is joined by Graham Spicer to talk about BI past, present and future including the history of Oracle OLAP, running and owning a consulting business over 30 years of changes in the industry, what's hot on the market today, and what skills and techniques are still relevant as we adopt big data products and new methods of analysis
2016-11-29
00 min
Drill to Detail
Drill to Detail Ep.10 'Oracle's Big Data Reboot, and Data Storytelling' With Special Guest Stewart Bryson
Mark Rittman is joined once more by Stewart Bryson, talking about Oracle's recent reboot of it's cloud big data platform at Oracle Openworld 2016, thoughts on DataFlowML and comparisons with Google's Cloud DataFlow and Amazon Kinesis, and data storytelling with Oracle Data Visualisation Desktop 2.0
2016-11-22
00 min
Drill to Detail
Drill to Detail Ep.9 'Streamsets, Data-in-Motion and Data Drift' with Special Guest Pat Patterson
Mark Rittman is joined by StreamSets' Pat Patterson, talking about data in motion and doing it at scale, the story behind StreamSets and the problem of data drift, and the challenges involved in managing dataflows at scale as a continuous operation
2016-11-15
00 min
Drill to Detail
Drill to Detail Ep.8 'Self-Service BI, Data Prep & Big Data Vendor Strategy' with Special Guest Jen Underwood
Mark Rittman is joined by Jen Underwood to discuss the aftermath of the Gartner BI&A Magic Quadrant 2016 and the rise of self-service, Mode-2 analytics; innovation in predictive analytics and data preparation tools, and how the big data cloud vendors are differentiating themselves (or not)
2016-11-08
59 min
Drill to Detail
Drill to Detail Ep.7 'Apache Spark, and Hadoop Application Architectures' with Special Guest Mark Grover
Mark is joined by Cloudera's Mark Grover to talk about his work with Apache Spark and Apache Spot, and the book "Hadoop Application Architectures" co-authored with Gwen Shapira, Jonathan Seidman and Ted Malaska
2016-11-01
40 min
Drill to Detail
Drill to Detail Ep.6 'Data Capital and the Economics of Big Data' with Special Guest Paul Sonderegger
Mark Rittman is joined by special guest Paul Sonderegger, Oracle's Big Data Strategist, to talk about Data Capital and the economic impact of big data
2016-10-25
41 min
Drill to Detail
Drill to Detail Ep.5 'SnowflakeDB and is Data Modeling Dead?" with Special Guest Kent Graziano
In this episode Mark Rittman is joined by Kent Graziano to answer the questions "Is data modeling now dead", and "is SnowflakeDB the future of analytic data engines in the cloud?"Better Data Modeling: An Introduction to Agile Data Engineering Using Data Vault 2.0Better Data Modeling: Tips for Enhancing Your Use of Oracle SQL Developer Data ModelerKent Graziano BlogBuilding a Scalable Data Warehouse with Data Vault 2.0Snowflake ComputingGartner Magic Quadrant for Business Intelligence and Analytics Platforms 2016Gartner press release on their "modern...
2016-10-18
00 min
Drill to Detail
Drill to Detail Ep.4 'Reference Architectures Revisited' with Special Guest Andrew Bond
Mark Rittman is joined in this episode by Oracle's Andrew Bond, to talk about their Big Data Reference Architecture two years on"
2016-10-11
57 min
Drill to Detail
Drill to Detail Ep.3 'Apache Kudu and Cloudera's Analytic Platform' with Special Guest Mike Percy
Mark Rittman is joined by Cloudera's Mike Percy, to talk about Apache Kudu, Analytics on Hadoop, and Cloudera's work in this area
2016-10-04
48 min
Drill to Detail
Drill to Detail Ep.2. 'Future of SQL on Hadoop', With Special Guest Dan McClary
Mark Rittman is joined by Dan McClary, ex-Oracle Big Data SQL PM and now working on Google's Storage Division on big data projects, to talk about the future of SQL-on-Hadoop.
2016-09-27
1h 02