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Showing episodes and shows of
Marketing Solution Architect At Changescape Web
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Social Selling Made Simple
AEO Is the New Gateway to Real Estate Leads: Here's How to Use It w/ Ken Tucker
For years, we've been taught that SEO was the key to being found online, write the blogs, keep the website fresh, get your backlinks, and trust the process. But there's a new shift happening in real estate that most agents haven't caught onto yet. AEO, or Answer Engine Optimization, is quietly becoming more powerful than traditional SEO. And it makes perfect sense. Buyers and sellers aren't searching the way they used to. They're asking full questions out loud into their phones, their cars, and their AI tools. They don't want links…they want answers. AEO is...
2025-12-02
37 min
Inside Marketing with MarketSurge
SEO, Automation, and the Secret to Sustainable Growth — with Ken Tucker of Changescape Web
In this episode, we sit down with Ken Tucker, Founder and Chief Marketing Strategist at Changescape Web, to unpack what it really takes to build a digital marketing system that drives predictable, sustainable growth — without wasting time or ad spend.Ken has spent years helping small and midsize businesses master SEO, content strategy, local search visibility, and marketing automation. Today, he shares his battle-tested framework for turning chaos into consistency — and turning clicks into real customers.If you’ve ever felt stuck trying to balance organic growth with automation, this episode is your roadmap to gettin...
2025-11-07
23 min
Real Producers Podcast powered by Najjar Publishing.
Episode 52 : Jade Coiley - Owner of Serendipitous Adventures Photography
Jade Coiley, owner of Serendipitous Adventures Photography, a business operating in Maryland. Jade Coiley shared their journey into professional photography, motivated by a battle with cancer and a "divine realignment" after being fired from a job. Jade Coiley emphasized their passion for client care, diverse photography services, unique client engagement, and the challenges of the real estate industry
2025-10-03
20 min
Real Producers Podcast powered by Najjar Publishing.
Episode 51 : Andrey Barshay from Housemaster Inspections
Andrey is a licensed IL Home Inspector, licensed (IEMA) Radon Measurement Professional, Certified Mold Inspector, American Society of Home Inspectors - Certified Inspector, and National Institute of Building Inspector - Certified Inspector. He has been an National Association of Realtoprs RPAC Major Investor for over 13 years and is proud to be part of the real estate industry. He is a member of the IL Association of Home Inspectors, an Affiliate Member with Southwestern Illinois Board of REALTORS and St Louis Association of REALTORS, and a member of The American Association of Radon Scientists and Technologists (AARST). Andrey has been...
2025-09-26
19 min
Real Producers Podcast powered by Najjar Publishing.
Episode 50 : Pat Gannon - SVP of Mortgage Lending
As a trusted mortgage lender in MD with over two decades of experience, Pat Gannon takes great pride in helping Maryland homebuyers achieve their dreams of homeownership. After graduating from ElonUniversity in 1996, Pat joined the mortgage industry in 1999 and quickly became the top producer at his previous two companies.Now at leading nationwide lender Rate, Pat brings his seasoned expertise and excellent customer service to deliver a seamless mortgage experience for borrowers across Annapolis and the surrounding areas.
2025-09-12
29 min
Marketing Guides for Small Businesses
The Top Excuses That Kill Your Marketing (and What to Do Instead)
The Top Excuses That Kill Your Marketing (and What to Do Instead) What’s REALLY stopping you from marketing your business—and what’s it costing you? Every business owner has heard (or made!) the excuses: “I don’t have time.” “It’s too expensive.” “It didn’t work for me.” But the truth is, those excuses don’t just stall your growth—they hand your future customers to the competition. Before you hit play, ask yourself: Am I telling myself “I just don’t have time to market”—and wha...
2025-09-09
1h 04
Real Producers Podcast powered by Najjar Publishing.
Episode 49 : Corey Slade - Owner of Slade Media.
In this podcast episode, we spoke with Corey Slade, owner of Slade Media Company, who discussed his four-year journey in media, starting from self-taught methods via YouTube, and detailed their client engagement process, including optimizing images for various properties and overcoming challenges like weather. Corey Slade explained their service scope, which includes working with all realtors, utilizing drone packages, and helping small businesses build brand awareness through video, while also encouraging realtors to appear on camera.
2025-09-05
18 min
Marketing Guides for Small Businesses
The 12 Hottest Marketing Trends You Can’t Ignore in 2025 (And How to Leverage Them)
The 12 Hottest Marketing Trends You Can’t Ignore in 2025 (And How to Leverage Them) Are you ready for the future of marketing—or will you get left behind? The world of marketing is changing at a breakneck pace, and 2025 is set to redefine how small businesses connect, convert, and grow. Before you dive in, ask yourself: Am I leveraging AI, personalization, and answer engine optimization—or am I still marketing like it’s 2015?Are my customers already shifting their attention to new places and platforms (like short-fo...
2025-09-02
1h 07
Real Producers Podcast powered by Najjar Publishing.
Episode 48 : Lisa Frazier - Alliance Title & Land Services, LLC
Our guest today is Lisa Frazier, Co-Owner and Chief Operating Officer of Allegiance Title & Land Services. Lisa has spent the past 26 years in the title industry, starting in processing and later leading marketing for Mahony Title for over a decade, before opening Allegiance Title 12 years ago. Originally from North Alabama, Lisa studied accounting at Wallace State College before making Louisiana her home. She’s been married to her husband David for 25 years, and together they share a wonderful blended family — including two stepsons, a daughter-in-law, and three beautiful granddaughters who are the light of her life. Li...
2025-08-29
32 min
Marketing Guides for Small Businesses
Think Like A Marketer, Hire Like A Pro
THINK LIKE A MARKETER, HIRE LIKE A PRO Are you treating hiring as strategically as you market your services or products? More importantly—is your business attracting the right talent, or repelling them before they even apply? Before you hit play, ask yourself: Would your dream employee be excited to work for your company based on what’s visible on your website, Google listing, and social media today?Are you making the critical mistake of only “marketing” your business to customers—while great candidates just breeze by?How could appl...
2025-08-28
1h 07
Marketing Guides for Small Businesses
Local SEO - A Deeper Dive
LOCAL SEO – A DEEPER DIVE Are you truly leveraging the power of local SEO, or just scratching the surface? This episode takes you beyond the basics—unpacking the strategies, hidden features, and common pitfalls that determine whether your business shows up (or stays invisible) in your local market. Whether you’re a service-area business, brick-and-mortar retailer, or local professional, the rules are changing and the competition is only getting sharper. Before you listen, ask yourself: Do I really know how Google decides which businesses appear at the to...
2025-08-26
1h 03
Real Producers Podcast powered by Najjar Publishing.
Episode 47: Jennie Quinn - Bumble Bee Blinds
Jennie Quinn is a Milwaukee native with a lifelong passion for design, style, and creativity. With a degree in Graphic Design from UW–Madison and over 25 years of experience as a designer and art director, Jennie brings a trained eye and thoughtful approach to every project. She believes great design starts with understanding people’s needs—and that even the smallest details can make a space feel just right. In addition to her work with the family business, Jennie teaches Communication Design at the Milwaukee Institute of Art & Design, where she loves helping students grow their creative skills. Whether she’s...
2025-08-22
39 min
Real Producers Podcast powered by Najjar Publishing.
Episode 47 : Joe Gordon from The Flooring Source
In this episode, we welcome Joe Gordon from The Flooring Source, a highly trained, IICRC-certified carpet cleaner with over 35 years of experience. Joe has built a trusted reputation across the St. Louis metropolitan area, working with both homeowners and property managers to deliver spotless carpets, clean area rugs, and top-quality flooring solutions. Beyond cleaning, The Flooring Source also specializes in selling and installing all types of flooring and carpet. Tune in as Joe shares his journey, expertise, and practical advice for keeping your floors looking their best.
2025-08-15
42 min
Real Producers Podcast powered by Najjar Publishing.
Episode 46: Sherry Cash and Rob Shepperd from Rate.com
In this episode, we’re joined by Sherry Cash and Rob Shepperd from Rate.com, industry experts who bring a wealth of knowledge in home financing, mortgage, and lending solutions. Together, they share insights on navigating today’s mortgage landscape, understanding interest rates, and making informed decisions whether you’re a first-time homebuyer or a seasoned investor.
2025-08-08
47 min
Real Producers Podcast powered by Najjar Publishing.
Episode 45: Philip Hotchkiss, the owner of UNITS Moving and Portable Storage of Atlanta.
In this podcast episode, we’re sitting down with Philip Hotchkiss, the owner of UNITS Moving and Portable Storage of Atlanta. Philip isn’t just running a storage business—he’s reshaping how people think about moving and storage with flexible, customer-focused solutions. As a hands-on business owner, he brings a unique perspective on what it takes to build trust in a high-demand, highly competitive industry.
2025-08-01
27 min
Marketing Guides for Small Businesses
Special Guest - Carly Ries - Empowering Solopreneurs to Build Fulfilling Businesses and Lives
🎙️ Episode 237 – Empowering Solopreneurs to Build Fulfilling Businesses and Lives Being a solopreneur can feel lonely—but it doesn’t have to be. In this inspiring highlight episode, the Marketing Guides dive into the unique challenges and incredible opportunities that come with running a business of one. From setting smarter goals to creating systems that free up your time, this episode is packed with real-world advice designed to help solopreneurs thrive both professionally and personally. You’ll discover: 🌱 How to build a business that supports the life you want to...
2025-07-28
54 min
Marketing Guides for Small Businesses
Smarter, Not Harder: How AI & Automation Are Revolutionizing Small Business
🎙️ Episode 236 – Smarter, Not Harder: How AI & Automation Are Revolutionizing Small Business AI and automation aren’t just buzzwords—they’re rapidly transforming how small businesses operate, market, and grow. The question is: Are you keeping up? In this forward-thinking episode, the Marketing Guides explore how artificial intelligence and automation tools are making small businesses more efficient, more competitive, and more profitable. Tune in to discover: 🤖 What AI is really doing for small business marketing (and what it can’t do)🧠 How to train AI to sound like your brand...
2025-07-26
1h 11
Real Producers Podcast powered by Najjar Publishing.
Episode 44: Scott Smith - Business Development Manager at Two Men And a Truck
In this podcast episode, we’ll be talking with Scott Smith, the Business Development Manager at TWO MEN AND A TRUCK® for the St. Louis Metro–East area. Scott started with the company back in 2011—literally on the trucks—and has worked his way up through the ranks. With over a decade of experience in the moving industry, he’s seen it all. From running operations to now driving growth and building partnerships, Scott knows what it takes to deliver top-tier service in a competitive market.
2025-07-25
19 min
Marketing Guides for Small Businesses
Building a Community of Brand Advocates
🎙️ Episode 235 – Building a Community of Brand Advocates Wouldn’t it be amazing if your customers did your marketing for you? In this powerful episode, the Marketing Guides reveal how small businesses can turn satisfied customers into passionate brand advocates—and even build a thriving community around their business. You’ll discover: 👥 What a brand advocate really is—and why you can’t grow without them🔥 The difference between accidental word of mouth and intentional advocacy🧠 How to find your hidden fans using reviews, staff input, and CRM insights🧱 Strategi...
2025-07-25
54 min
Marketing Guides for Small Businesses
Consumer Search Behavior: Where Are Your Customers?
🎙️ Episode 234 – Consumer Search Behavior: Where Are Your Customers? Search behavior is changing—but is your business keeping up? In this eye-opening episode, the Marketing Guides break down key insights from BrightLocal’s latest Local Consumer Review Survey and explore where consumers are really searching in 2025. Spoiler alert: Google still dominates—but there’s more to the story. We dig into: 🔍 Why 80% of local searches still start on Google🤖 The real (and overhyped) impact of AI tools like ChatGPT on search📱 How Gen Z, Millennials, and Boomers actually search differently🎥 Why YouTube...
2025-07-24
51 min
Real Producers Podcast powered by Najjar Publishing.
Episode 43: Karen O' Kane - Event Marketing Strategist
Karen Cantello O'Kane is an experienced event management designer with 14 years of expertise in corporate event planning. Her career includes a 6-year tenure at Chick-fil-A, where she created "The Serve Tour" and later "Passport to Serve," earning a $200K grant for an event partner during the pandemic. At KPMG LLP, she managed a team that organized over 200 events annually, including their acclaimed presence at the U.S. SAP Sapphire Conference, which was adopted globally.
2025-07-09
34 min
Real Producers Podcast powered by Najjar Publishing.
Episode 42 - Kayanna Clark-Downen — the artist behind Kay's Caricatures.
Kayanna Clark-Downen is a live caricature artist and founder of Kay’s Caricatures. Based in Belleville, IL, she brings events to life with fun, fast, and memorable sketches.
2025-06-27
20 min
Real Producers Podcast powered by Najjar Publishing.
Episode 41: Shawn Foppe , owner of Shawn Foppe Appraisal
Shawn Foppe is the owner of Shawn Foppe Appraisal, a trusted name in real estate valuation across the St. Louis and Central Illinois regions. With years of experience in residential and commercial property appraisals, Shawn brings deep industry knowledge, a strong commitment to accuracy, and a reputation for professionalism. In this episode, he shares insights into the appraisal process, what property owners should know about valuations, and how the real estate market is evolving.
2025-06-06
29 min
Real Producers Podcast powered by Najjar Publishing.
Episode 40: Robyne Martin, Owner of CHC Brokers
Robyne Martin is the founder and owner of CHC Brokers, where she brings over two decades of experience in financial services and insurance to help individuals and families make confident, informed decisions. A licensed independent broker since 2017, Robyne specializes in life and health insurance—guiding clients through the often-confusing terrain of individual and small group health plans, Medicare options, and specialty coverages like behavioral health and travel insurance. Robyne’s work doesn’t stop at healthcare. As an Advanced Certified College Advisor with College Funding Solutions, she helps students and their families plan for one of life’s bigges...
2025-05-16
29 min
Marketing Guides for Small Businesses
Top Marketing FAQs: Expert Answers for Small Business Success
In this episode, the Marketing Guides team answers the top marketing FAQs we hear from small business owners every week. From lead generation to budget planning, social media to SEO, this episode is your go-to guide for getting clarity on the marketing questions that matter most. 📚 Here’s What You’ll Learn: The best ways to generate more leads for your businessHow to know if your marketing efforts are actually workingWhich marketing channels are best suited for your unique businessHow much you should be budgeti...
2025-05-09
54 min
Marketing Guides for Small Businesses
Special Guest - Erin Perkins: Attract More Customers with Accessible Marketing
In this insightful episode, guest expert Erin Perkins joins the Marketing Guides to explore how small businesses can attract more customers by making their marketing more accessible. From website design to email structure and social media content, Erin walks us through practical strategies that make a difference—and increase customer loyalty and visibility at the same time. 📚 Here’s What You’ll Learn: What marketing accessibility really means (and why it’s more than compliance)Common accessibility mistakes businesses make—without realizing itHow to improve your website and social co...
2025-05-08
48 min
Real Producers Podcast powered by Najjar Publishing.
Episode 38 : Ryan Goldman, Co-founder of CEO Sidekicks
Ryan Goldman is a husband and father of three boys. He co-founded CEO Sidekicks with his wife, Stephane, is the Vice President of Sales for Clae Solutions, owns Apex Marketing Group, and founded the Street Leadership Channel.
2025-05-05
23 min
Real Producers Podcast powered by Najjar Publishing.
Episode 39: Dawon Stokes, Owner of S&L Plumbing
Dawon Stokes is the owner and founder of Water Heater Repair St. Louis, a trusted service provider specializing in fast, affordable, and expert water heater solutions across the St. Louis metro area. With over a decade of hands-on experience in plumbing and residential water systems, Dawon has built his company on a foundation of reliability, customer satisfaction, and technical excellence.
2025-05-05
23 min
Marketing Guides for Small Businesses
Why Frequently Asked Questions Are A Goldmine for Your Business
🎙️ Episode Description: Why Frequently Asked Questions Are a Goldmine for Your Business This week on the Marketing Guides For Small Business Podcast, Ken Tucker, Jeff Stec, and Paul Barthel dig deep into one of the most overlooked marketing assets for small businesses: Frequently Asked Questions (FAQs)! Discover why FAQs—and the lesser-known Should-Ask Questions (SAQs)—aren’t just for your website, but are a powerful engine for search ranking, AI training, content marketing, lead nurturing, and closing more sales. Whether you want to boost your website's authority, streamline your sales process, or make your custom...
2025-05-04
48 min
Real Producers Podcast powered by Najjar Publishing.
Episode 37: James Grayson - Owner of Plumbing Innovations
James Grayson is the owner and driving force behind Plumbing Innovations, a locally owned and operated plumbing company in St. Louis, MO. With over a decade of experience in the industry, James has built a reputation for expert craftsmanship, innovative solutions, and a commitment to customer satisfaction. Under his leadership, Plumbing Innovations has become known for efficient problem-solving, and dedication to excellence in both residential and commercial plumbing. James is passionate about not only providing top-quality plumbing services but also about mentoring the next generation of skilled tradespeople and making a positive impact in the community.
2025-04-17
31 min
Marketing Guides for Small Businesses
About The Youtube Algorithm
🎥 Episode 228: About The YouTube Algorithm – Demystifying YouTube for Small Business Growth Ever wondered how the YouTube algorithm really works—and how YOU can use it to grow your small business? In this episode, the Marketing Guides for Small Business team dives deep behind the curtain of YouTube’s latest algorithm strategies, including AI-driven personalization, metadata, YouTube Shorts, analytics, and content optimization. Whether you’re a complete beginner or looking to level up your video marketing game, this episode is packed with practical, non-geeky insights that will help you attract more viewers, get more clicks, and boost your...
2025-04-09
46 min
Marketing Guides for Small Businesses
Is the Sales Funnel Dead?
🎙️ Is the Sales Funnel Dead? Unpacking Today’s Buyer’s Journey Marketing Guides For Small Business – Episode 227 In this episode, the Marketing Guides team tackles a hot topic that every small business owner needs to understand: Is the traditional sales funnel still relevant, or has the digital age—and the “messy middle”—changed everything about the way people buy? With the explosion of buyer choices, dark social, omnichannel marketing, and newer models like the flywheel and hourglass, your approach to sales and marketing needs to evolve. Listen in as Ken Tucker, Jeff Stec, Paul Bar...
2025-04-07
49 min
Real Producers Podcast powered by Najjar Publishing.
Episode 35 : Breanna Bertschinger - Owner of Maid This Cleaning
2025-03-20
33 min
Real Producers Podcast powered by Najjar Publishing.
Episode 35: Myron Gaudet - Owner @ Courage Combatives
Myron Gaudet has been a lifelong martial artist and veteran police officer/trainer. He has also been an avid student of human behavior, performance, culture, design, Zen meditation, and philosophy. During part of his law enforcement career, he served overseas in the U.S. CivPol program in Kosovo. As a gym owner and coach, Myron Gaudet has witnessed regular people striving to become the best versions of themselves through training in the combat sports and functional fitness classes he teaches.
2025-02-27
39 min
Marketing Guides for Small Businesses
What Does “CRM” Mean to You?
🎙️ Unlocking the Power of CRM for Small Businesses 🎙️ CRMs are no longer just contact databases—they’ve evolved into powerful business growth tools that streamline sales, marketing, and customer service. But what exactly does a Customer Relationship Management (CRM) system mean to your business? In this episode, our marketing experts break down the myths, benefits, and real-world applications of CRM systems. Whether you’re just exploring CRMs for the first time or looking for ways to maximize your existing CRM, this episode is packe...
2025-02-24
55 min
Marketing Guides for Small Businesses
How AI Is Going To Change Marketing For Small Businesses
🎙️ Future-Proof Your Small Business Marketing with AI! 🎙️ AI is no longer a tool for big corporations—it’s revolutionizing small business marketing right now. If you’re not already using AI in your marketing strategy, you’re falling behind. In this episode, we dive into the real-world applications of AI for small businesses and show you exactly how to use AI to drive growth, save time, and reduce marketing costs. From AI-powered content creation and hyper-personalized customer experiences to cutting-edge advertising strate...
2025-02-20
54 min
Marketing Guides for Small Businesses
How To Make Powerful Marketing Easy For Your Small Business
How To Make Powerful Marketing Easy For Small Businesses In this episode of the Marketing Guides for Small Businesses podcast, join your hosts Ian Cantle, Ken Tucker, and Paul Barthel as they delve into valuable strategies to simplify marketing for small business owners. Marketing can often feel overwhelming and time-consuming, but our experts break down practical approaches to help you tackle these challenges efficiently. Whether you're just starting out, looking to streamline your efforts, or aiming to maximize your ROI, this episode is packed with actionable insights to make your marketing...
2025-02-17
49 min
Marketing Guides for Small Businesses
Special Guest - Mari Smith - Facebook & Instagram Marketing and Advertising
If you’re using Facebook and Instagram to market your small business, you can’t afford to miss this episode! Today, we have a very special guest: Mari Smith, the world-renowned Facebook Marketing Expert, known as The Queen of Facebook. Mari has worked with major brands, trained thousands of marketers, and is an expert on everything Facebook and Instagram. With constant changes to algorithms, ad performance, and AI integration, how can small businesses maximize their success on Meta’s platforms in 2025? In this episode, Mari Smith shares the latest...
2025-02-13
53 min
Marketing Guides for Small Businesses
Top Reasons a Small Business Should Systemize Their Marketing
Marketing can often feel overwhelming for small business owners. The inconsistency, time-consuming manual tasks, and lack of clear results can make it difficult to grow efficiently. In this episode, we’re diving deep into why systemizing your marketing is one of the smartest moves your business can make. By putting structured processes in place, you can ensure consistency, scalability, and measurable results—all while saving time and maximizing your return on investment. We’ll explore why small businesses should systemize their marketing efforts and how to...
2025-02-13
51 min
Marketing Guides for Small Businesses
Building Your Brand: Creating Connections, Driving Loyalty
Building Your Brand: Creating Connections, Driving Loyalty What does it take to build a brand that resonates, inspires trust, and creates lasting connections? In this episode, we dive deep into the art and science of branding with a focus on defining your “Why,” understanding your audience, crafting compelling stories, and maintaining consistency. Whether you’re a seasoned business owner or just starting out, this episode will equip you with actionable insights to elevate your brand and make a lasting impact. Start building a brand that matters today! Here's the questi...
2025-02-13
54 min
Marketing Guides for Small Businesses
How to Use AI for Customer and Sales Support
Episode 216: How to Use AI for Customer and Sales Support AI is revolutionizing the way businesses operate, and customer and sales support are no exception. In this episode of the Marketing Guides for Small Businesses Podcast, we explore how small businesses can harness AI to enhance their customer interactions, improve response times, and streamline sales processes. Whether you’re considering AI for FAQs, appointment booking, or automating review requests, this episode will guide you through the possibilities and help you avoid common pitfalls. If you’re looking to l...
2025-01-03
50 min
Marketing Guides for Small Businesses
Small Business Survival Guide: Marketing Strategies for a Tough Economy
Episode 215: Small Business Survival Guide: Marketing Strategies for a Tough Economy When the economy tightens, small business owners often feel the pressure to scale back on marketing. But did you know that tough economic times offer some of the greatest opportunities to outshine your competitors? In this episode of the Marketing Guides for Small Businesses Podcast, we dive into how you can not only survive but thrive during a challenging economy. Learn why doubling down on strategic marketing can be a game-changer and discover creative, budget-friendly strategies to stay...
2024-12-27
53 min
Marketing Guides for Small Businesses
Below the Bottom of the Funnel – The 3 R’s: Repeat, Refer, and Review
Below the Bottom of the Funnel – The 3 R’s: Repeat, Refer, and Review Discover the untapped potential of post-purchase marketing in this insightful episode of the Marketing Guides for Small Business Podcast. Host Ken Tucker and his fellow marketing experts dive into the critical strategies of the “Three R’s”—Repeat, Refer, and Review—that go beyond traditional marketing funnels to ensure customer loyalty, referrals, and glowing reviews. Whether you’re aiming to build stronger relationships with your existing customers, increase customer lifetime value, or enhance your reputation, this episode provides actionable insights tailored for sma...
2024-12-20
54 min
Marketing Guides for Small Businesses
Building Connections That Count: A Guide to Effective Business Networking
Building Connections That Count: A Guide to Effective Business Networking In Episode 213 of the Marketing Guides for Small Businesses Podcast, we dive into one of the most valuable tools for small and medium-sized businesses—networking. Business networking is far more than handing out business cards; it’s about cultivating meaningful relationships that can transform your business. Whether you’re an introvert easing into networking or a seasoned pro looking to refine your approach, this episode is packed with actionable strategies to help you make every connection count. Our panel of mar...
2024-12-14
51 min
Marketing Guides for Small Businesses
Local SEO for Contractors: A Guide to Winning Online
Episode 212 - Local SEO for Contractors: A Guide to Winning Online Welcome to Episode 212 of the Marketing Guides for Small Business Podcast! In this episode, our panel of experts dives into the essential strategies contractors need to dominate their local markets using Local SEO. Did you know that 14% of contractors analyzed don’t even have a website? If you’re relying solely on word of mouth or outdated methods to attract new customers, this episode is your wake-up call. From mastering your Google Business Profile to creating a cohesive online strategy, we’l...
2024-12-07
56 min
Real Producers Podcast powered by Najjar Publishing.
Episode 34: Carlos Novoa - Regional Vice President of Banco Agricola
2024-12-02
28 min
Real Producers Podcast powered by Najjar Publishing.
Episode 33: Alison Carnie - CEO & Founder of Domino Bookkeeping
Alison Carnie is the CEO & Founder of Domino Bookkeeping. She started her firm over three years ago after leaving the corporate world in early 2019 to become a stay-at-home mom. She has acquired a well-rounded background that allows her to provide guidance in multiple facets of business. She earned her Bachelor's in Psychology, then went on to obtain her MBA and Master’s of Accountancy while gaining experience in various industries. She spent over five years in audit, primarily in real estate, bu...
2024-09-19
31 min
Marketing Guides for Small Businesses
Is your business a commodity Marketing Strategies to avoid being commoditized
Episode 204 - Is your business a commodity Marketing Strategies to avoid being commoditized In this episode of the Marketing Guides for Small Businesses Podcast, we tackle the pressing issue of commoditization that many service-based businesses face. Hosts Ian Cantle, Ken Tucker, and Paul Barthel delve into why businesses struggle with becoming commoditized and how they can stand out in a crowded, competitive market. The episode offers actionable steps and strategies for differentiation, customer feedback, and leveraging technology to enhance your unique value proposition and secure lasting customer relationships. Key Learnings:
2024-09-19
54 min
Marketing Guides for Small Businesses
Budgeting For Marketing
Budgeting For Marketing In this episode of the Marketing Guides for Small Businesses podcast, hosts Jeff Stec, Ian Cantle, Ken Tucker, and Paul Barthel tackle one of the most challenging and essential topics for small business owners: budgeting for marketing. This episode is packed with valuable insights, practical advice, and real-world examples to help you effectively allocate your marketing budget and drive your business's growth. Overview: Join the marketing experts as they delve into the intricacies of setting a marketing budget, the pitfalls to avoid, and...
2024-09-05
55 min
Marketing Guides for Small Businesses
Special Guest - Unlocking Local SEO Success with Manick Bhan of Search Atlas
Special Guest - Unlocking Local SEO Success with Manick Bhan of Search Atlas In this episode of the Marketing Guides for Small Businesses podcast, our hosts Ken Tucker, Paul Worthel, and Ian Cantle are joined by Manick Bhan, the founder and CTO of Search Atlas, for an in-depth discussion about local SEO. Manick shares his extensive knowledge and unique insights into optimizing local businesses' online presence. From foundational SEO strategies to advanced automation techniques, Manick discusses how to effectively boost local rankings, the role of holistic SEO, and leveraging AI for improved results.
2024-08-30
51 min
Marketing Guides for Small Businesses
200th Episode Celebration - Common Misconceptions About Digital Marketing
In this special 200th episode of the 'Marketing Guides for Small Businesses' podcast, hosts Ken Tucker, Paul Barthel, Ian Cantle, and Jeff Steck come together to dispel common marketing misconceptions. Celebrating their milestone, they dive deep into various misleading beliefs surrounding digital marketing strategies, AI, customer reviews, and more. Through engaging discussions and expert insights, they provide actionable tips to help small businesses navigate the complex marketing landscape effectively. Key Learnings: Misconceptions About Digital Marketing: The dangers of assuming digital marketing strategies from years ago are still effective...
2024-08-23
1h 01
Real Producers Podcast powered by Najjar Publishing.
Episode 32: John Brandvein - Owner at Brandvein & Co
John is a CPA known for thinking outside of the box. He provides experienced solutions to today's uncertain economy by drawing upon his many years in the public accounting field.
2024-08-19
32 min
Real Producers Podcast powered by Najjar Publishing.
Episode 31: Noel Marcantel - Photographer and Telly Award Winning Producer
Noel Marcantel – photographer and Telly Award winning producer – helps hundreds of clients each year bolster their confidence and influence in the marketplace through exceptional imagery. As published in Forbes, Fortune, The Wall Street Journal, and dozens of other publications, Noel's images elevate clients to reach higher quality local and international audiences. When working with Noel, you’ll gain insights into why certain images resonate with the next-level clientele you're not reaching with your current photos.
2024-08-11
28 min
Real Producers Podcast powered by Najjar Publishing.
Episode 25: Ron Skaggs - Around The Clock Pest Control
2024-08-05
30 min
Real Producers Podcast powered by Najjar Publishing.
Episode 28: Andrew Sims - Sentrilock
2024-07-24
26 min
Real Producers Podcast powered by Najjar Publishing.
Episode 30: John McNeil - General Manager at UNITS® Moving and Portable Storage, Inc.
2024-07-15
27 min
Real Producers Podcast powered by Najjar Publishing.
Episode 29: Rachael Johnson - Client Care Manager at Real Producers Partners Podcast
2024-07-10
23 min
Real Producers Podcast powered by Najjar Publishing.
Episode 27: Mike Sylvester from Lifetime Radon Solutions
2024-06-25
26 min
Real Producers Podcast powered by Najjar Publishing.
Episode 26: Frank Kuszaj - Owner of Frankly Living Photography
2024-06-19
15 min
Real Producers Podcast powered by Najjar Publishing.
Episode 24: Debi Corrie - Founder of Acumaxum
2024-04-25
31 min
Real Producers Podcast powered by Najjar Publishing.
Episode 23: Angi Dunham - Realtor at the Compass
Former Cheerleading Gym Owner turned realtor - Rookie of the Year at Dielmann Sotheby, COMPASS individual agent turned into a five-person team in year 3. Volume - 6M in the first six months, 10M-11M in years 2-3, and 18M in year 4. In the beginning stages of growing a team, Angi believes that identifying customers' needs, strategizing a plan, and reaching specific goals have enabled trust and friendships with her clients. A warm personality and diplomatic enthusiasm make negotiations seamless, while her event planning background makes open houses a niche specialty. She is a go-getter who will work hard for...
2024-04-12
1h 03
Real Producers Podcast powered by Najjar Publishing.
Episode 22: Greg Schowe - Asset Prevention Inc
Greg has 20+ years of professional real estate experience with an emphasis and strong sales background in Commercial, Investment, Farm, Land, and. Instructor and resource for 1031 Exchanges. Greg has an extensive background in IRC §1031 tax-deferred exchanges and every aspect of real estate transactions. Greg focuses on educating and servicing investors, attorneys, real estate brokers, agents, accountants, and financial advisors throughout Missouri & Illinois. His exchange presentations are practical and thorough and feature many real-life exchange scenarios to illustrate various investment and tax strategies. He has given CE through the St. Louis Association of REALTORS, the Southwestern Illinois Board of REALTORS, the G...
2023-12-19
1h 20
Real Producers Podcast powered by Najjar Publishing.
Episode 21: Shelley Miller - EOS Med Spa
Shelley is a 24-year veteran nurse with extensive experience in the emergency and medical esthetics arenas. She has her master's degree in business from Webster University and a bachelor's in nursing from St Louis University. She is attending Rockhurst University to obtain her family nurse practitioner degree and license. She's an incredibly proud mom of a 16-year-old pilot son who aspires to attend the United States Air Force Academy. She is an accomplished presenter, leader, and small business owner. She has broad healthcare and restorative medicine knowledge and is a constant student of the trade. In this episode, we...
2023-12-06
1h 16
Marketing Guides for Small Businesses
Content Marketing For Local Search: Focus On The Problems You Solve For Your Customers
Dive into Episode 163 as we embark on a comprehensive exploration of content marketing's key element - the problems you solve for your customers. Ian, your host for today, is joined by Ken and Paul, our seasoned marketing experts, to unravel why customer-centricity should be the foundation of your content strategy. Why should businesses align their content with their customers' pain points? Ken sheds light on the value of solution-oriented content and how it sets businesses apart as industry leaders. Meanwhile, Paul dissects the SEO implications of addressing customers' problems, highlighting the invaluable advantage of aligning with user...
2023-10-24
50 min
Marketing Guides for Small Businesses
Guest - Andrea Vahl - Facebook Ads Expert, Speaker, and co-author of Facebook Marketing All-in-One for Dummies.Podcast 162
In Episode 162, we delve into the intricate world of Facebook and Instagram Ads with none other than Andrea Vahl, a globally acclaimed expert in the field. Are you puzzled about whether these platforms are the right advertising mediums for your venture? Struggling with ad placements, targeting, or navigating Facebook Ads' maze-like interface? Andrea, co-author of "Facebook Marketing All-in-One for Dummies" and "Facebook Ads Made Simple", joins our hosts Ken, Ian, and Paul to address these challenges and more. With an astounding $6M in ad spend management under her belt, Andrea's insights are invaluable for any small business. From setting...
2023-10-17
49 min
Real Producers Podcast powered by Najjar Publishing.
Episode 20: Timra Couto - General Manager at Mighty Dog Roofing
We'll talk to Timra Couto - General Manager at Mighty Dog Roofing today. Mighty Dog Roofing has certified experts that can handle roof repair and roof replacement.
2023-10-13
1h 10
Real Producers Podcast powered by Najjar Publishing.
Episode 19: Dawn Thurman - Marketing Manager at Consort Homes
Dawn Thurman joined the Consort Homes team in late 2017. She received her Master of Management from Fontbonne University in St. Louis and received her B.A. from Blackburn College in Carlinville, IL. Dawn brings over 16 years of real estate marketing experience, most recently with Coldwell Banker Gundaker. Through her years at CBG and owning her own marketing consulting firm, Dawn has worked with many Realtors and vendors. Building close and lasting relationships has been one of her greatest rewards. She has an eye for detail, can add creative flair to nearly any project and enjoys making people smile through...
2023-08-25
47 min
Real Producers Podcast powered by Najjar Publishing.
Episode 17: William Hess - W. H. Appraisal, LLC.
In this episode, we will talk with William Hess, a certified residential appraiser. W. H. Appraisal, LLC, prides itself in providing unbiased market value appraisal and appraisal review services for a wide range of residential real estate properties, including single and multi-family homes, condominiums, manufactured, new construction, luxury, and vacant land.
2023-08-19
43 min
Real Producers Podcast powered by Najjar Publishing.
Episode 18: Daniel Jakubisin - Founder of Doorward.
In this episode, we will talk with the founder of Doorward, Daniel Jakubisin. Jake has a background of economic development. Jake founded Doorward in 2018. Through Doorward, he has given the rental ecosystem a fighting chance against the large-scale property management system.
2023-08-17
52 min
Real Producers Podcast powered by Najjar Publishing.
Episode 16: Terri Bulejski, Account Executive Old Republic Home Protection
Terri Bulejski is an industry veteran, having served the real estate community since 2002. She provides comprehensive home warranty coverage from Old Republic Home Protection. Terri is an active member of the St. Louis Association of REALTORS®, the St. Charles Association of REALTORS®, and the Women’s Council of REALTORS®, St. Louis. She also serves on the YPN Advisory Board and the Affiliate Council for St. Louis REALTORS®.
2022-11-01
39 min
Real Producers Podcast powered by Najjar Publishing.
Episode 15: Stephen Spence - Managing Director, Project Map It
2022-10-24
21 min
Real Producers Podcast powered by Najjar Publishing.
Episode 14: Katherine Fondren - Content Coordinator & Editor for New Orleans Real Producers
Katherine Fondren is Content coordinator and editor for all RPs. She support 12 RPs and STROLL neighborhood publications across the country and have done so for 10 years. She's originally from South Louisiana, but lives in Tulsa, OK with her two children. She has done her BA Mass Comm/Advertising, MBA - University of Louisiana Lafayette
2022-10-05
43 min
Real Producers Podcast powered by Najjar Publishing.
Episode 13: Noel Marcantel, Owner of Noel Marcantel Photography
Noel Marcantel is the owner of Noel Marcantel Photography. In this episode, we talked to him about why Image matters in the 21st century, how to budget for branding photography, how it differs from family and wedding photography pricing, etc.
2022-09-16
58 min
Real Producers Podcast powered by Najjar Publishing.
Episode 12: Diane Carson- President/Owner of Promo Xpertz LLC (STL and New Orleans)
Diane’s passion is to help companies grow through highly targeted promotional marketing programs and strategic marketing. She uses her extensive years of marketing, event, and project management to put together coordinated marketing materials and promotional items for everyday marketing initiatives, custom trade show and conference booths design to put and keep her clients’ names in front of their customers. From booth graphics, promotional items, sales materials (flyers, tri fold brochures, social media marketing), to pop up booths, retractable banners and post show mailings, Diane takes care of all the details, allowing clients to focus on their products and serv...
2022-08-31
52 min
Real Producers Podcast powered by Najjar Publishing.
Episode 10: Courtney Fricke - Founder of Northshore Real Estate Investors Association
Courtney has been investing since 2015 and has since flipped or owned over two hundred properties in the Greater New Orleans area. Since her start, she has flipped, held rentals, wholesaled, developed, bought and sold with owner financing, and handled complex title issues with many different asset classes such as low end and high end single family, mobile homes on land and in parks, mobile home and rv parks, small and large multi-family, small and large tracts of land. As founder of Northshore Real Estate Investors Association, cohost of WWL's Home Improvement Radio Show and content contributor for New Orleans...
2022-08-29
00 min
Business by Referral Podcast
Episode 118: Digital Strategies That Make You More Referrable with Ken Tucker
Meet Ken Tucker Ken works with clients to define and implement effective digital strategies to grow and improve their businesses. Whether it's Social Media, Search Engine Optimization, Content Marketing, or Online Branding, Ken has experience. Ken taught one of the first Social Media Marketing Classes for college credit in the US at the St. Charles Community College. Background: BA in Philosophy, MPA in Public Administration Changescape Web has developed Marketing solutions for Painter Digital Marketing, Roofer Digital Marketing, and Restaurant Marketing. Changescape Web has been selected as a Top Website Agency and a Top SEO Agency by...
2022-08-29
47 min
Real Producers Podcast powered by Najjar Publishing.
Episode 9: Rachael Johnson, Real Producers Account Executive (St Louis, Metro East, West Valley)
2022-08-22
22 min
Real Producers Podcast powered by Najjar Publishing.
Episode 8: Charlie Beis of Beis Plumbing
Charlie started plumbing over 20 years ago working for his father digging ditches and learning everything he could about the plumbing industry. After 15 years working for his father, he became a Master Plumber and decided to branch off on his own and start Beis Plumbing. Beis Plumbing started as a one-man shop in 2016 and has grown into a 15-person operation in just six years. The business is now located in Eureka, MO and services St. Charles and St. Louis counties and parts of Franklin and Jefferson counties. Charlie may not be out in the field anymore, but he is still...
2022-08-04
1h 02
Real Producers Podcast powered by Najjar Publishing.
Episode 7: Alison Hillman, Owner of BTP by Alison
I am the Alison( Hillman) in BTP by Alison (been.there.photography). When #BTPbyAlison relocated to St. Louis in 2013 two things began, the rebuilding of my business from scratch and the love affair with the city I adopted as home. I have become the storyteller and worth catalyst of St. Louis. I capture your story, no matter what chapter you are on. I am first and foremost, Jason Squared's best girl. I am the wife of Jason and proud mama of Jase, Jesus freak, dog mom, and expert spoiling auntie. In my spare time, I can be found screaming...
2022-08-04
59 min
Real Producers Podcast powered by Najjar Publishing.
Episode 6: Cherie Summa, CEO of St Louis Radon
As a graduate of the Missouri University of Science and Technology with a degree in Geological Engineering, a Certified General Contractor and a licensed Professional Engineer in four states (including Missouri and Illinois), Cherie brings credentials and skills rarely seen in the radon mitigation industry. Her experience has run the gamut when it comes to the field of civil engineering, covering everything from project and construction management of large residential home developments to quality control and management of heavy construction projects like interstate highways. Cherie is certified by the National Radon Proficiency Program (NRPP/AARST), a member of the...
2022-08-04
51 min
Real Producers Podcast powered by Najjar Publishing.
Episode 5: Lacy Davillier - Owner of Davillier Photography & Graphics New Orleans
Lacy Davillier is the owner of Davillier Photography & Graphics New Orleans, Davillier Photography HTX, and About Town Social. She is a New Orleans native and describes herself as a serial entrepreneur. Lacy is a graduate of New York University and recently completed the Goldman Sachs 10,000 Small Businesses program. Lacy has owned at least one business for the last 13 years. She is a dreamer and believes that everyone deserves a shot at a life they love. Her biggest role model is her mother, Faith Berthey. In her spare time, Lacy loves traveling, cooking, and wine tasting. She spends every moment...
2022-08-04
51 min
Real Producers Podcast powered by Najjar Publishing.
Ashley van der Meulen, President, Compass Inspection Services
Mr. van der Meulen has completed over ten thousand residential, commercial, moisture and stucco inspections on homes and commercial buildings, including single and multi-family dwellings, industrial facilities, condominium buildings, and commercial retail and office buildings. Mr. van der Meulen has also completed thousands of structural inspections for residential and commercial facilities. His duties for all inspections have included fieldwork associated with the inspections, interpretation of the data, and preparation of photographic and narrative reports to include repair recommendations and approximate cost to cure.
2022-07-07
00 min
Real Producers Podcast powered by Najjar Publishing.
Episode 11: Chris Ebl, CEO of DigitalArtz
Chris Ebl is the Owner/CEO of DigitalArtz. At Digitalartz we help Main Street USA compete with corporate marketing by providing skilled design advice, exemplary service, and the highest quality products customized to local businesses while rivaling big companies. Vision: Digitalartz… using creative passion to solve the paradox of cutting edge visibility that stands the test of time.
2022-07-07
34 min
Real Producers Podcast powered by Najjar Publishing.
Episode 3: Brian McRae, Branch Manager and Business Coach The McRae Mortgage Team
In 2002 Brian left a six-figure executive management position with an IT Training firm and started a straight commission sales position in the mortgage industry. Brian is the Branch Manager of The McRae Mortgage Team at Flat Branch Home Loans. He has been recognized in the Top 1% of producers in the mortgage industry. Brian built a “referral-based” business and in 2011 decided to help others do so as well and started Mastermind St. Louis, a unique Shared Learning event for sales professionals and small business owners. With the global pandemic, the Mastermind St. Louis event pivoted to a global even...
2022-06-28
44 min
Real Producers Podcast powered by Najjar Publishing.
Episode 1: Kevin Pannebecker, VP of Marketing for both Mister Fix-It and UPKEEP Home Warranty and Maintenance
Kevin is the VP of Marketing for both Mister Fix-It and UPKEEP Home Warranty and Maintenance. He has been successful in other start-ups from high-tech software business development manager to the home improvement field. He love travel, reading, woodworking, and spending time with his wife of 42 years.
2022-06-28
39 min
Real Producers Podcast powered by Najjar Publishing.
Episode 2: Dianne Collins, Real Producer Publisher
Dianne Collins is the publisher of the Real Producer Publisher for St. Louis, Metro-East (IL suburbs of St Louis), New Orleans, and West Valley (AZ). Dianne Collins has had an adventurous life traveling, cooking, and writing throughout her career. She is a trained chef, a Master Scuba Diving Instructor, and the local host of a travel show in Guam. She received a Hotel Restaurant Management Degree and Culinary Arts Degree from Forest Park, St. Louis, one of the top 10 culinary institutes in the United States. She trained in Fort Lauderdale, Florida at Pro Dive Scuba Diving school...
2022-06-21
36 min
Marketing Guides for Small Businesses
Busting Myths about Yelp - with Alexandra Lieberman
As an online directory and resource site for people looking for businesses, Yelp is a true powerhouse. But, there are also many myths about Yelp that lead business owners to miss out on using it as an opportunity for growth. Our guest this week is Alley Lieberman, Partner Account Executive, Yelp Inc. Alley joins us to help dispel many of the common myths about Yelp, like that Yelp is only for restaurants or that good reviews are removed for no reason. Alley will also show you how you can take control of your Yelp page to capture...
2022-06-20
33 min
Fractional CMO Show
Crushing Content Creation - Ken Tucker - Fractional CMO Show - Episode #004
You know content is important, but it seems so costly and complicated to create. Guess what, creating content can actually be easy and affordable and by putting it off, you’re missing out on all the benefits you already know of, but also the huge impact it has on your SEO. Thankfully, the sensei of SEO and content marketing, Ken Tucker, is here to show you the way! Learn how to create great content, how to get the most out of your content creation efforts, and how to differentiate your content and your company amongst the sea of competitors....
2021-11-24
36 min
Marketing Guides for Small Businesses
How To Properly Onboard, Train and Uplevel Your Marketing Manager
We talk about what it takes to properly onboard, train and uplevel your marketing manager. What should they be doing? What should they not be doing? This is a topic that’s been very near and dear to the heart of many small business owners, so today, we’re going to bring a world of clarity and share what we believe it takes to ensure your marketing manager’s success. We'll discuss: first steps to start the processfoundational characteristicswhat marketing concepts they need to learnwhat tools should the be prepared to learnwhat should the marketing manager own an...
2020-12-28
30 min
Yeukai Business Show
Episode 250: Ken Tucker | Strategic Marketing Tips for Growing Your Business
Welcome to Episode 250 of the Yeukai Business Show. In this episode, Ken Tucker and I discuss how local businesses can grow using strategic marketing to increase your return on investment. So if you want to learn how to effectively use tools such as search engine optimization and sales funnel system to generate clients fast, tune in now! In this episode, you'll discover: Duct Tape Marketing System to identify your ideal costumer and to analyze your competitionsImportance of creating a marketing system to fuel your businessNecessary steps that you can apply...
2020-11-18
28 min
50/50 Accelerator Podcast
Episode 269: Content Marketing for Blue Collar Business with Ken Tucker, Owner of Changescape Web
On this episode Josh spends time with Ken Tucker, owner of Changescape Web. The discuss content marketing for blue collar businesses.
2020-09-21
23 min
Marketing Guides for Small Businesses
How America’s privacy laws could significantly impact small businesses
We talk about how America’s privacy laws could significantly impact small businesses. We're joined by a couple of guests - Donata Kalnenaite and Hans Skillrud from Termageddon. Privacy on the internet has become a big deal, and there have been several laws passed at the federal and state level that impact the collection of even something as simple as a name and email address. If your website has a contact form, you need a privacy policy! Termageddon helps its customers avoid privacy related fines and lawsuits via its Privacy Policy generator. If yo...
2020-09-14
29 min
Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
680: Content Marketing for Local Search with Ken Tucker
Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. They build websites that generate customers. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. Ken tells us how a small business owner can beat a large national chain by having more flexibility and using local apps instead of local SEO. Ken and his team specialize in providing 12 month social media campaigns to drive traffic back to websites. Resources Previous...
2020-01-15
24 min
Moving Forward ("always be moving forward!")
MF 177 : Ken Tucker on Moving Forward with Your Online Reputation
Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a company dedicated to helping businesses manage their online reputations. Today, Ken will share some great tips on moving forward with your online reputation. More at www.bemovingforward.com. Note: links to Amazon and Audible products are affiliate links through which the author receives a small commission from sales. As an Amazon Associate, I earn from qualifying purchases. Books and podcasts available at linktr.ee/johnlim Get the Corporate Cliches Adult Coloring Book Get I Am a Professional Metalhead: Audiobook free with Audible trial (affiliate link) / Audiobook on Apple...
2018-07-10
23 min
The Bulletproof Entrepreneur™
Ken Tucker Teaches You How To Grow Your Small Business Using Tried & True Marketing Principles
Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. Ken is a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant (stlouis.seoforgrowth.com). Ken is the author of Social Media Marketing for Restaurants and co-author of Reputation Management (Marketing Guides for Small Businesses). This compact guide explains how to...
2018-06-26
35 min
50/50 Accelerator Podcast
Episode 148: Online Review Management
On this episode Josh speaks with Ken Tucker from Changescape Web. They discuss online review management and ways to market your business through social media and reviews.
2018-05-21
20 min
Senior Living Sales and Marketing Podcast
Reputation Management and Local SEO With Ken Tucker
Roy Barker speaks with Ken Tucker about reputation management and local search engine optimization SEO. Ken is the founder of Changescape Web and specializes in search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. Ken is a StoryBrand Certified Guide, a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant (stlouis.seoforgrowth.com). Ken is the author of Social Media Marketing for Restaurants and co-author of Reputation Management (Marketing Guides for Small Businesses). Ken created and taught one of...
2018-04-09
00 min
The Business Credit and Financing Show
Explosive Marketing, SEO, and Website Strategies to Rapidly Grow Your Business
Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. Ken is a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant (stlouis.seoforgrowth.com). Ken is the author of Social Media Marketing for Restaurants and co-author of Reputation Management (Marketing Guides for Small Businesses). This compact guide explains...
2018-03-13
44 min
Contractors Secret Weapon Podcast
Ken Tucker Important Local Online Strategies 261
Ken Tucker Important Local Online Strategies, Specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses across the US. Specialties include search engine optimization, website design, reputation management, social media marketing, and lead generation marketing automation Hey, this is Dave Negri with Contractors Secret Weapon. Today, I have a fun guess. There's going to be a lot of fun. His name is Ken Tucker. He's the founder of Changescape Web a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses across...
2018-01-15
33 min