Shows
Marketing with Marta110: Intentions vs. GoalsIt's important not only to set business goals but also to set personal intentions as we head into the new year. In today's episode, I reflect on the significance of prioritizing personal well-being alongside professional aspirations, which are so intertwined for small business owners. There are many sacrifices made in the early days of a business, but gaining stability allows you to revisit your priorities.
2026-01-1404 min
Marketing with Marta109: Set Your Social Media Goals for 2026In this episode, Marta discusses the common issue of abandoned goals due to the lack of a structured system. Drawing inspiration from Arnold Schwarzenegger and scientific research, she highlights the importance of writing down goals, creating action plans, tracking progress, and maintaining accountability to achieve success. Marta outlines a step-by-step method for setting and achieving social media objectives aligned with overall business goals. EPISODE RESOURCESStudy from the Dominican University of CaliforniaDownload the Social Media Goals worksheetJoin AccountabilibuddiesSIGN UP FOR THE SUMMARY...
2026-01-0505 min
Marketing with Marta108: Rented vs. Owned Real Estate in Digital MarketingYou own your email list, you rent your social media. Today, I want to talk about rented versus owned real estate in the digital marketing space.Rented real estate is your social media. You don't own the platform, you don't own your audience. If all of a sudden Instagram goes down, you have no control over that.However, your email list is owned real estate. So those are people you've cultivated, you've worked with, they've signed up to follow you. SIGN UP FOR THE SUMMARY NEWSLETTER ✉️https://studiomovellan.myflodesk.com...
2025-11-1902 min
Marketing with Marta107: Should you pay to play?I was recently invited to be a guest on a podcast (which shall remain nameless), and when I expressed interest, I was sent a calendar scheduling link and a credit card form to fill out to pay $200 for my participation. Which brought up the question, should you pay to play?SIGN UP FOR THE SUMMARY NEWSLETTER ✉️https://studiomovellan.myflodesk.com/newsletterACCOUNTABILIBUDDIES MEMBERSHIP 👯♀️https://studiomovellan.com/services/accountabilibuddiesTHE SOCIAL SCHOOL GROUP COACHING 🎓https://studiomovellan.myflodesk.com/thesocialschoolCONNECT WITH U...
2025-11-1904 min
Marketing with Marta106: Removing BarriersThis week, I've been thinking about removing barriers in business, both psychological and physical. The idea is to create the path of least resistance. Recognizing and addressing these barriers can improve consistency and efficacy in digital marketing efforts.EPISODE RESOURCEShttps://www.linkedin.com/company/relatablenonprofit/SIGN UP FOR THE SUMMARY NEWSLETTER ✉️https://studiomovellan.myflodesk.com/newsletterACCOUNTABILIBUDDIES MEMBERSHIP 👯♀️https://studiomovellan.com/services/accountabilibuddiesTHE SOCIAL SCHOOL GROUP COACHING 🎓https://studiomovellan.myflodesk.com/thesocialschoolCONNECT...
2025-11-1105 min
Marketing with Marta105: Always read the T&Cs...Always, always, always read the Terms and Conditions... especially when purchasing online courses. I share my own experience of buying an online course, only for the course to be discontinued before I could complete it. This situation highlighted the importance of understanding the terms and conditions of any course and being prepared for potential changes. I also offer advice for small business owners on setting clear terms and conditions for their own online courses, including the importance of having a lawyer draft a solid contract.SIGN UP FOR THE SUMMARY NEWSLETTER ✉️
2025-11-0403 min
Marketing with Marta104: PerfectocrastinationIn this episode of the Marketing with Marta podcast, Marta discusses overcoming 'Perfectocrastination,' a term introduced by her friend Fielden Swimm.She explains how the pursuit of perfection often leads small business owners to procrastinate on important tasks, such as posting content, sending emails, or finalizing proposals. Marta shares insights from a podcast featuring Anastasia Soare, the founder of Anastasia Beverly Hills, who started a billion-dollar brand despite numerous obstacles. Emphasizing the importance of taking action and learning along the way, Marta encourages listeners to overcome their fears and put their work out into...
2025-10-3003 min
Marketing with Marta103: Black Friday PrepToday in Accountabilibuddies, which is my support group for small business owners to help them post consistently on social media, we discussed Black Friday and the holiday sales coming up. With the potential influx of traffic to your website and social media platforms, here’s what I think you should be doing…DOWNLOAD THE SOCIAL MEDIA AUDIT CHECKLIST
2025-10-2302 min
Marketing with Marta102: Brand ConsistencyHave you ever landed on a brand’s Instagram and loved their vibe, only to click through to their website and wonder if it’s even the same business? That disconnect is what today’s episode is all about.In this episode, Marta shares why consistency in your branding (both written and visual) is the key to building trust, recognition, and authority. You’ll learn how to align your brand voice and visuals across all platforms so your audience has a seamless experience with your business.Whether you’re a small business o...
2025-09-0208 min
Marketing with Marta101: Quality vs. QuantityI might not have the best video production or audio, but my hope is that the bulk of the content that I put out there provides value, and that's what I mean by quality. Now, I have to credit Pat Flynn's recent newsletter for this episode idea. If you don't follow him, he's a brilliant marketer in his own right, but quality over quantity is the foundation of my consulting practice and what I teach in The Social School, which is my group coaching program for small business owners.My goal for clients, students, and...
2025-08-2602 min
Marketing with MartaWelcome to Marketing with Marta! Welcome to Marketing with Marta, the podcast where small business owners learn how to simplify digital marketing and start showing up consistently. Hi, I'm Marta de Movellan, a digital marketing consultant, social media educator, founder of Studio Movellan and creator of The Social School. I help small business owners, freelancers, and entrepreneurs build visibility, connect with their audiences, and grow their businesses using sustainable marketing strategies.
2025-08-2501 min
Domingos laicosDomingos Laicos 08x16 - El Patronato de Protección a la MujerAhora que se están realizando muchos actos institucionales con motivo de los 50 años de la muerte del dictador, queremos aportar desde este programa un granito de arena a recordar cosas que pasaron en aquella época, que han permanecido poco visibles y no han sido muy recordadas desde las instituciones.José Antonio Naz y Ana Baragaña, que dirigen, y presentan Domingos Laicos, van a hablar del llamado Patronato de Protección a la Mujer, que estuvo funcionando en nuestro país desde 1941 hasta 1985, aunque siguen quedando residuos de sus actores. Para contarnos bien todo esto tenemos con nos...
2025-05-181h 03
Small Business Break-ThroughMastering Digital Marketing for Small Businesses with Marta de MovellanIn this episode of the Small Business Podcast, Marta de Movellan, founder of Studio Movellan, shares insights into how her company supports small businesses with digital marketing, including website development, SEO, social media, and email marketing. Marta discusses her transition from global marketing in high-end commercial art galleries to starting her own business aimed at helping freelancers, solopreneurs, and other small businesses. She highlights the challenges she's faced in entrepreneurship, the importance of staying updated with digital marketing trends, and her philosophy of setting clients up for success. Additionally, Marta talks about a variety of projects she's worked on...
2025-01-2316 min