Shows
Christian OwenDOWNLOAD [EPub] Buyology: Truth and Lies About Why We Buy By Martin Lindstrom (Author), Full Episodehttps://yuandipro.firebaseapp.com/?GASS=0385523890 . Click This Link To Access Buyology: Truth and Lies About Why We Buy by Martin Lindstrom (Author), Book Supports all formats, Such as: EPUB, PDF , AZW3, MOBI, IBA, & RTF Book Title: Buyology: Truth and Lies About Why We Buy Book Author: Martin Lindstrom (Author), Book Rating: 9+ ratings Powered by Firstory Hosting
2024-10-2300 min
Tom Bilyeu's Impact TheoryTurn Every Situation to Your Advantage | Martin Lindstrom (Replay)On this episode of Impact Theory, Tom Bilyeu is joined by founder and chairman of the Lindstrom Company, author, and one of TIME Magazine’s “World’s 100 Most Influential People” Martin Lindstrom to discuss such matters and more as they explore how you can begin to cut through all the noise of today and begin to reconnect with not only common sense but also a purpose that drives you forward in life. [Original air date: 2-2-21].SHOW NOTES: Snapshot | Martin explains...
2024-08-0756 min
Grandes aprendizajes32: Buyology de Martin Lindstrom: Resumen del libro con aprendizajesResumen del libro “Buyology: Verdades Y Mentiras De Por Qué Compramos” escrito por Martin Lindstrom.Lee libros sin límites con Kindle Unlimited. Prueba Gratis: https://borjagiron.com/kindleunlimitedCompra el libro en Amazon con descuento: https://amzn.to/3KBAvSzLa mejor estrategia de Marketing de la historia: https://borjagiron.com/estrategia-marketing/Resumen completo en texto y PDF para descargar desde https://borjagiron.com/resumen-libro-buyology-martin-lindstrom/Bienvenido al Podcast “Grandes aprendizajes”.El Podcast en el que resumo los mejores libros del mercado sacando sus mayores aprendizajes.
2024-06-1357 min
The New AbnormalMartin Lindstrom 'Predicting the future - before anyone else'Series ThreeThis episode of #TheNewAbnormal podcast features Martin Lindstrom, founder and chairman of Lindstrom Company, the world’s leading branding & culture transformation firm, which operates across five continents and in more than 30 countries, serving the "who’s who" of Fortune 100 companies.Martin has been featured as one of the world’s top 50 business thinkers for eight years running by the prestigious Thinkers50 list. TIME Magazine has named him one of the “World’s 100 Most Influential People.” He's delivered keynote addresses to Google, Kraft Heinz, Disney, Amazon, LEGO, Unilever, Hallmark, Adobe, UBER, Mattel, the World Business For...
2024-05-1338 min
the Bestsellers SummaryUncovering Big Insights with Small Data: Secrets Revealed by Martin LindstromChapter 1:Summary of the book Small Data
Small Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom is a book that explores how small details can provide valuable insights into consumer behavior and preferences. Lindstrom argues that in the age of big data, it is easy to overlook the importance of small, qualitative observations that can reveal important trends and patterns.
The book draws on Lindstrom's experiences as a consumer researcher and marketing expert, and explores how paying attention to small details such as a person's body language, the design of...
2024-04-1011 minBOOKEY Book Summary and ReviewDiscover key insights from Martin Lindstrom’s book Small DataChapter 1 What’s The Book Small Data Small Data is a book written by Martin Lindstrom that focuses on the importance of paying attention to small details and observations in order to gain valuable insights about consumers and their behavior. Lindstrom argues that traditional big data analysis alone is not enough to truly understand consumers […]
2024-04-1011 min
Bookey SummaryUnlocking Big Insights: A Guide to Small Data by Martin LindstromChapter 1:Summary of Small Data BookThe Small Data Book by Martin Lindstrom explores the power and importance of small data in understanding consumer behavior and developing successful marketing strategies. Lindstrom argues that by focusing on small, detailed observations and interactions with consumers, businesses can gain profound insights into their needs, desires, and buying habits.The book emphasizes the value of conducting in-depth research and analysis of small data points, such as individual customer interactions, social media comments, and purchasing patterns. Lindstrom highlights the role of intuition and personal connections in deciphering small data...
2024-04-1011 min
Elevate with Robert GlazerElevate Classics: Martin Lindstrom on Common Sense in Business and How To Stand OutMartin Lindstrom is one of the world’s leading thinkers on branding, culture and personal transformation. He’s the founder and chairman of the Lindstrom Company, the world’s leading brand and culture transformation group. He is the author of seven New York Times bestselling books, was named one of TIME Magazine’s 100 Most Influential People, and has been named one of Thinkers50’s top 50 Business Thinkers for three years running.In this classic episode of the Elevate Podcast, Martin sat down with Robert Glazer to discuss his wide-ranging career, his book, The Ministry of Common Sense, and how to b...
2024-03-2155 min
Bookey App 30 mins Book Summaries Knowledge Notes and MoreExploring Key Insights from Martin Lindstrom's Small Data BookChapter 1 What's Small Data Book by Martin LindstromThe Small Data Book written by Martin Lindstrom is a marketing book that focuses on the importance of gathering and analyzing small-scale, real-time data to understand consumer behavior and make strategic business decisions. Lindstrom argues that traditional big data analytics often overlook the emotional and cultural aspects of consumer behavior, which can be better understood through small data.In the book, Lindstrom shares his experiences as a brand consultant, providing case studies and personal anecdotes to illustrate the value of small data. He highlights the significance of o...
2024-01-2411 min
Truth, Lies and WorkHow to Build a Ministry of Common Sense: Insights from Martin LindstromIn today's episode, we've got a real treat for you. We're diving deep into the world of corporate nonsense, and we've brought in a true expert on the subject, Martin Lindstrom, author of "The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS." Martin is here to help us navigate the treacherous waters of corporate nonsense and chart a course towards a more sensible, purpose-driven, and empathetic business world.Segment 1: What is Corporate BS and Who's Affected?
We kick things off by defining corporate BS and shedding light on why...
2023-10-051h 07
Scratch: CMO InterviewsHow to View Branding as a Science with Martin LindstromWelcome to another exciting episode of Scratch, where we had the pleasure of hosting the brilliant Martin Lindstrom, a Marketing Expert and Author hailing from Lindstrom Company. Martin's reputation precedes him, known for his influential works including "Buyology," "Small Data," and "The Ministry of Common Sense."But that's not all; Martin's influence extends far beyond the pages of his books. As the founder and chairman of Lindstrom Company, he leads a pioneering branding and culture transformation firm that operates across five continents and in over 30 countries. Over the years, he has been the go-to consultant for the c...
2023-09-0650 min
Thinkers50 PodcastThe Provocateurs Episode 14: Martin LindstromSelf-confessed contrarian thinker and provocateur since childhood, Martin Lindstrom is an international branding expert and one of the world’s leading authorities on the metaverse. Here he joins Geoff Tuff of Deloitte and Des Dearlove of Thinkers50 in a fascinating conversation about branding as an emotional construct, the power of small data, and lying on a bed of Lego.
In the 1990s, Lindstrom pioneered how to build brands on the internet and has since coined terms such as clicks & mortar, contextual marketing, and texting. He has published eight New York Times and Wall Street Journal bestsellers, including Buyology (2008), Small Data (2017), an...
2023-08-3044 min
The Epicenter with Ronen MenseE30: The Epicenter with MARTIN LINDSTROM, BUSINESS TRANSFORMATION EXPERT & TIME 100 HONOREEJoin us for an illuminating conversation with renowned branding expert and behavioral scientist, Martin Lindstrom. Hosted by Ronen Mense, this Epicenter episode delves deep into the fascinating world of consumer behavior and its impact on marketing strategies - whether B2C, B2B, or C2C!Martin Lindstrom, a New York Times bestselling author and TIME magazine's "World's 100 Most Influential People," shares his unique insights into the subconscious triggers that drive decision-making. With his signature blend of storytelling and data-driven analysis, Lindstrom unravels the hidden dynamics that shape our choices as consumers.Recorded during an...
2023-08-1342 min
Customer Experience University - Winning Loyalty & Engagement One Customer at a TimeUtilizing Neuromarketing to Enhance Customer Experiences: A Look into Martin Lindstrom’s Buyology
In this episode, Dr. Michelli delves into the captivating world of neuromarketing, specifically focusing on Martin Lindstrom’s seminal book, "Buyology: Truth and Lies about Why We Buy".
In this episode, Dr. Michelli interprets Lindstrom's comprehensive research into customer behavior, branding, and neuromarketing, unearthing the powerful interplay between sensory engagement and emotional connection in shaping customer experiences.
Drawing upon Lindstrom's profound insights, Dr. Michelli discusses the emotional resonance of iconic brands, the imperative to engage all senses in marketing strategies, and the effectiveness of sexual imagery in advertising.
Dr. Michelli further provides actionable in...
2023-08-0304 minCustomer Experience University - Winning Loyalty & Engagement One Customer at a TimeUtilizing Neuromarketing to Enhance Customer Experiences: A Look into Martin Lindstrom’s Buyology
In this episode, Dr. Michelli delves into the captivating world of neuromarketing, specifically focusing on Martin Lindstrom’s seminal book, "Buyology: Truth and Lies about Why We Buy".
In this episode, Dr. Michelli interprets Lindstrom's comprehensive research into customer behavior, branding, and neuromarketing, unearthing the powerful interplay between sensory engagement and emotional connection in shaping customer experiences.
Drawing upon Lindstrom's profound insights, Dr. Michelli discusses the emotional resonance of iconic brands, the imperative to engage all senses in marketing strategies, and the effectiveness of sexual imagery in advertising.
Dr. Michelli further provides actionable in...
2023-08-0304 min
The ProvocateursEpisode 14: Martin LindstromSelf-confessed contrarian thinker and provocateur since childhood, Martin Lindstrom is an international branding expert and one of the world’s leading authorities on the metaverse. Here he joins Geoff Tuff of Deloitte and Des Dearlove of Thinkers50 in a fascinating conversation about branding as an emotional construct, the power of small data, and lying on a bed of Lego.In the 1990s, Lindstrom pioneered how to build brands on the internet and has since coined terms such as clicks & mortar, contextual marketing, and texting. He has published eight New York Times and Wall Street Journal bestsellers, including Bu...
2023-05-3144 min
Leadership NOW with Dan PontefractThe Utter Nonsense of Corporate Nonsense with Martin LindstromMartin Lindstrom is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm, operating across five continents and more than 30 countries.
He sits down with Dan Pontefract on Leadership NOW to discuss common sense (or the lack of it) in our organizations, in addition to other threads including corporate culture and all things 'corporate nonsense.'
TIME Magazine has named Lindstrom one of the “World’s 100 Most Influential People,” and for three years running, Thinkers50, has selected Lindstrom to be among the world’s top 50 business thinkers.
Among the companies he advises are Burger King, Lowes, Boar’s Head, Be...
2023-03-2530 min
OBF-poddenMartin Lindstrom: Pausene som gir rom for kreativitet– Kjedsomhet er den pausen i livet som gir deg mulighet til å reflektere. De pausene er ekstremt verdifulle. Og de er verdifulle fordi du som leder ikke er ansatt for å lage to do-lister og PowerPoint-presentasjoner. Du er ansatt for å gå opp i et helikopter og se ting i perspektiv, sier dagens gjest i OBF-podden, Martin Lindstrom.Martin var en av foredragsholderne på Oslo Business Forum 2022, og har blant annet skrevet flere bøker og holdt utallige foredrag om kulturendring i næringslivet. I samtalen kommer dansken innom utfordringene ved et mindre tydelig skille mellom jobb og privatliv, hva en le...
2022-10-1129 min
Ledertips med Alexander Haneng71: The Metaverse, Lego and Common Sense with Martin LindstromMartin Lindstrom is one of the leading branding and culture experts on the planet. He has written 7 New York Times best-sellers. He is ranked among the world's best management thinkers by Thinkers 50. And has even made Time Magazine's list of the 100 Most Influential People in the World.Martin tells us about a huge 6 month, 1000 people study he is doing together with Harvard and MIT to see how we all will live in the metaverse in the year 2034. And what that does to us.We discuss corporate stupidity and how we don't get bored any more, a...
2022-09-2224 min
The Mentor with Mark Bouris#339 Utilising human observation to reveal the needs and impulses of consumers: Internationally recognised brand strategist – Martin LindstromMartin Lindstrom is one of the world’s premier brand-building experts, advising Fortune 100 companies on how to build future-proof brands. He has carved out a niche as a global expert and pioneer in consumer psychology, brand marketing, and neuro-scientific research.He is a bestselling author of numerous publications, including Small Data – The Tiny Clues That Uncover Huge Trends, Buyology: Truth and Lies About Why We Buy, and The Ministry of Common Sense. Martin has advised multinationals including Pepsi, Google, Burger King and Swiss Air, but he started this movement in what traditionally has been a bastio...
2022-09-1229 min
Coffee N° 5 with Lara SchmoismanUnderstanding Common Sense, Boredom, and Creativity with Martin LindstromSend us a textWe all reach for our phones to capture the most precious moments of life. It’s as if we are living through a lens. What does this really look like? Today’s guest is one of the world's most influential people. He coined the terms “small data” and “neuromarketing” and is the author of The Ministry of Common Sense. On Coffee N° 5, Lara digs deep with the world thinker Martin Lindstrom on common sense and how to get it back. What you’ll le...
2022-08-2319 min
Behavioral Grooves PodcastThe Loss of Common Sense: How To Gain A Little Perspective | Martin LindstromDisembarking people from a plane, row by row during the height of COVID, but then cramming all the passengers into a bus to the terminal…where is the common sense in that? Best selling author Martin Lindstrom laments that we are drowning in bureaucracy and that technology is contributing to the death of common sense in society.
Founder and chairman of Lindstrom Company, Martin Lindstrom is also the best selling author of seven New York Times best-selling books. We talk with Martin about his most recent book, “The Ministry Of Common Sense: How to Eliminate Bureaucratic Red Tape...
2022-07-2543 min
Anxiety At Work? Reduce Stress, Uncertainty & Boost Mental HealthThe Ministry of Common Sense with Martin Lindstrom, Thinkers50, Bestselling Author, Branding ExpertWelcome to Anxiety at Work --> We hope the time you spend with us will help remove the stigma of anxiety and mental health in the workplace and your personal life.Our guest today is our very dear friend…. Martin Lindstrom Martin is the author of 7 NYTimes best-sellers and an internationally known management consultant who routinely sees various kind of “corporate constipation” all over the world! Over the years he has learned how to quickly pinpoint them and then eradicate these bothersome hurdles in companies of all sizes.Lindstrom is the founder and chairman...
2022-06-1542 min
The Marketing Rules PodcastA return to Brand Sense with Martin LindstromThis weeks episode is very special for me as I got to interview Martin Lindstrom. I've followed Martin and read his books on marketing and branding for many years.
We discuss the upcoming 20th anniversary of his book Brand Sense and what has changed in the branding landscape in that 20 years.
Martin also talks us through how business can tap into emotions by using our other senses beyond sight and sound. He also shares with us several amazing stories from his career in branding.
Enjoy!
#MarketingRules
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2022-02-0738 min
The Non-Obvious ShowThe Death of Common Sense (Featuring Martin Lindstrom) | Ep 5What has caused the death of common sense? Martin Lindstrom is a bestselling author, consumer branding expert, and named one of TIME Magazine’s “World’s 100 Most Influential People.” He’s the founder and chairman of Lindstrom Company, the world’s leading brand & culture transformation group, with clients such as Seth Godin and Tyra Banks. His latest book, The Ministry of Common Sense, is a Wall Street Journal Bestseller and a humorous yet practical guide to ridding ourselves — and our companies — of bureaucratic red tape. In this episode, Martin Lindstrom discusses how empathy is dying, the benefits of consumer insight, and why...
2022-01-1525 min
PTPOP - A Mind RevolutionBrandwashed by Martin Lindstrom Chapter 2 Peddling Panic and ParanoiaSend us a textBrandwashed by Martin Lindstrom Chapter 2 Peddling Panic and ParanoiaBrandwashed Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by Martin LindstromTo Support this channel https://www.buzzsprout.com/2129599/supportMy TubeBuddy affiliate link https://www.tubebuddy.com/pricing?a=ptpopBuy this book on Amazon https://amzn.to/3mXq4x8I just purchased and begun to read the book Brandwashed by Martin Lindstrom and I am fascinated. In this segment I wi...
2022-01-1243 min
PTPOP - A Mind RevolutionBrandwashed Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by Martin LindstromSend us a textBrandwashed Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by Martin LindstromTo Support this channel https://www.buzzsprout.com/2129599/supportMy TubeBuddy affiliate link https://www.tubebuddy.com/pricing?a=ptpopBuy this book on Amazon https://amzn.to/3mXq4x8I just purchased and begun to read the book Brandwashed by Martin Lindstrom and I am fascinated. In this segment I will discuss how corporations and "manufacturers are at work trying to manipulate your p...
2022-01-0551 min
Adfærd59. 7 eksempler på, hvordan du kan blive bedre til at skabe forandringer – med Martin Lindstrøm”Du skal hele tiden være i kontakt med dem, der betaler din regning.”Disse glimtende ord kommer fra Martin Lindstrøm. Måske har du ikke lige hørt om ham, men det har udlandet. Martin er nemlig kåret som en af verdens mest indflydelsesrige mennesker af TIME Magazine, han er en af ’Top 50 Business Thinkers in the World’ – og nå ja, så har han også solgt millioner af bøger, senest bestselleren ’The Ministry of Common Sense’ (https://www.martinlindstrom.com/ministry-of-commonsense/).Med andre ord: Martin Lindstrøm er en internationalt anerkendt ekspert inden for branding, prod...
2021-11-1641 min![Boarding Pass [Reason Why]](https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/43445072/43445072-1744298517006-9cc6bf98f5804.jpg)
Boarding Pass [Reason Why]Hablamos con Martin Lindstrom - Inglés [Un podcast de Reason Why]Entrevista en inglés con Martin Lindstrom, el famoso consultor de branding y transformación cultural de empresas. En este podcast de marketing el profesional habla de la necesidad de un cambio cultural en las empresas o de la importancia del propósito y de gestionarlo para que se haga real. También de cómo vivir sin teléfono. Martin Lindstrom es uno de los expertos en branding, marketing y transformación cultural de compañías más reconocidos del mundo. Ofrece sus servicios a través de su consultora, Lindstrom Company (2001).
Conferenciante y autor, ha escrito ocho libros siendo...
2021-11-0959 min
Elevate with Robert GlazerMartin Lindstrom on the Need for Common Sense in BusinessMartin Lindstrom is one of the world’s leading thinkers on branding, culture and personal transformation. He’s the founder and chairman of the Lindstrom Company, the world’s leading brand and culture transformation group. He is the author of seven New York Times bestselling books, was named one of TIME Magazine’s 100 Most Influential People, and has been named one of Thinkers50’s top 50 Business Thinkers for three years running. His latest book, The Ministry of Common Sense, is a Wall Street Journal bestseller that helps businesses cut through red tape and better serve their customers.Martin joine...
2021-08-1056 min
Thought SparksThought Sparks with Rita McGrath & Martin LindstromProcedures that defy logic. Requirements that no one can meet. Practices that are designed to frustrate and confuse. These are all crazy, says my Friday Fireside Chat guest Martin Lindstrom. Martin, who is a world renowned expert on branding and one of the most influential marketing experts in the world will be joining me to discuss, among other things, his brand-new book “The Ministry of Common Sense.” In it, he argues that so much of what we accept about organizational life is actually nuts, a product of bureaucracy and siloed thinking that ultimately harms our well being, our brands and...
2021-06-0957 min
Guy Kawasaki's Remarkable PeopleMartin Lindstrom: Branding and Culture Expert and NYT Bestselling AuthorOn this week's Remarkable People podcast: Martin Lindstrom. Martin is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm, operating across five continents and more than 30 countries. TIME Magazine has named Lindstrom one of the “World’s 100 Most Influential People,” and for three years running, Thinkers50, has selected Lindstrom to be among the world’s top 50 business thinkers. Among the companies he advises are Burger King, Lowes, Boar’s Head, Beverly Hills Hotels, Pepsi, Nestle and Google. Lindstrom is the author of seven books including several New York Times bestsellers that have been translated into 60 languages. The Wall-S...
2021-06-0257 min
RESTAURANT STRATEGYINTERVIEW: Brand Sense and Common Sense with Bestselling Author Martin Lindstrom#112 - INTERVIEW with Bestselling Author Martin Lindstrom
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2021-05-0339 min
Imagine a PlaceRescue your creative mind...before it’s too late: Martin LindstromWhether you can feel it happening or not, we are losing our grip on our creative mind and the stakes are high.
Today’s conversation features the author and creativity expert, Martin Lindstrom. Martin has written seven New York Times bestsellers and is a frequent contributor to HBR, NBC, Fast Company and named by TIME Magazine as one of the 100 most influential people in the world. His writings, along with his creative consulting practice, have landed him as one of the top creative business minds in the world today.
In our conversation, Martin discusses his new book: The Ministry of Co...
2021-04-2651 min
Thinking With Mitch JoelSPOS #771 - Martin Lindstrom Wants To End BureaucracyWelcome to episode #771 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #771 - Host: Mitch Joel. When I first started getting interested in being a professional marketer, the work of Martin Lindstrom was always front and center... and for a good reason. Martin Lindstrom one of the world's leading brand and culture transformation experts. Time Magazine called him one of the "World's 100 Most Influential People." He's also been on the Thinkers50 list for more than few years. Martin continues to be an in-demand public speaker, and has authored seven bestselling books that...
2021-04-1855 min
Lead From the HeartMartin Lindstrom: Empathy Is The Cornerstone Of Common SenseTime Magazine named Martin Lindstrom one of the “World’s 100 Most Influential People – and “Thinkers50” named him one of world’s top 20 business thinkers. He’s the author of 7 New York Times best-selling books including his newest, “The Ministry Of Common Sense.”
Lindstrom runs one of the world’s leading brand & culture transformation companies – serving a “Who’s Who” list of organizations – & has from a rather young age, learned to see the world from the inside out, rather than the inverse. And as you’ll quickly notice, it’s made him extremely incisive in recognizing how often companies & their leaders take act...
2021-04-091h 01
Courage To Leap & LeadChallenges of the C-Suite with Martin Lindstrom, Episode 25About Martin:
As one of the world’s leading consultants, Martin Lindstrom is ostensibly hired by organizations to create or fix brands. He might be asked to develop a new logo; redesign a website; brand a perfume, a beer, a wristwatch, or a retail environment. But in almost every case it soon becomes obvious that the real problem—the one responsible for lousy morale, lower-than-average productivity, frustrated customers, and an ongoing dearth of innovation is a lack of common sense. Martin finds himself serving as a change agent, bringing to light and resolving corporate blindness and miscommunication to h...
2021-03-241h 02
DisrupTVDisrupTV Episode 228, Scott Galloway, Mary Hamilton, Martin LindstromThis week on DisrupTV, we interviewed Scott Galloway, Author of "Post Corona: From Crisis to Opportunity", Mary Hamilton, Managing Director at Accenture and Martin Lindstrom, Author of "The Ministry of Common Sense".
DisrupTV is a weekly Web series with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.
2021-03-191h 03
Leading with Gratitude with Chester EltonEpisode 21 - What One Word Describes Your Brand with Martin LindstromIf you love this episode, feel free to share It with a friend and leave a five-star review! (If you don't love it, no need to leave a review) If you would like to join the Gratitude Community, we Invite you to join 56K subscribers to "The Gratitude Journal", published monthly.We are grateful for our sponsor Methods Of. Learn the "Methods of Leadership" from some of the best CEOs, executive coaches, thought leaders and business thinkers on the planet. Use my discount code COMEBACK2021 at checkout for a 50% discount!Our guest today is my...
2021-03-1229 min
The StoryBrand PodcastMartin Lindstrøm—Embrace Empathy to Grow Your BusinessThis week Martin Lindstrøm, author of The Ministry of Common Sense and expert at helping businesses around the world unleash their common sense, joins Don, Koula and J.J. Martin shows how to embrace empathy and unlock pure common sense to help grow your business and make you more money! -- Find out more about Martin Lindstrøm and his book The Ministry of Common Sense at MartinLindstrom.com/Ministry-Of-Commonsense Want to become a Business Made Simple Certified Coach? Apply now at CertifiedBusinessCoach.com
2021-03-0129 minThe StoryBrand PodcastMartin Lindstrøm—Embrace Empathy to Grow Your BusinessThis week Martin Lindstrøm, author of The Ministry of Common Sense and expert at helping businesses around the world unleash their common sense, joins Don, Koula and J.J. Martin shows how to embrace empathy and unlock pure common sense to help grow your business and make you more money! -- Find out more about Martin Lindstrøm and his book The Ministry of Common Sense at MartinLindstrom.com/Ministry-Of-Commonsense Want to become a Business Made Simple Certified Coach? Apply now at CertifiedBusinessCoach.com
2021-03-0129 min
Leadership – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minBranding – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minEthical Leadership – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minTeam-building – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minBusiness growth – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minPeople Matter! – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minMake a Difference! – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minStick to Your Principles – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 minTell Your Story – The Mentors RadioHow to Get Rid of Bureaucratic Red Tape, Bad Excuses and More with Brand Meister Martin Lindstrom
On today’s episode, THE MENTORS Host Tom Loarie talks with Zurich-based global brand meister and guest mentor Martin Lindstrom. Lindstrom is ranked among today’s top business thinkers and is considered to be one of the world’s most influential people. He joins the radio show from Zurich. The topic of discussion includes Lindstrom’s newly releassed book, “The Ministry of Common Sense,” with a focus on how to eliminate bureaucratic red tape, bad excuses and corporate BS. The tips and advice for recognizing how organizations lose sight of their core purpose, and how to quickly find solutions for bottlene...
2021-02-2752 min
What's Next! with Tiffani BovaWhat Happened to Common Sense? Has it Left Planet Earth? with Martin Lindstrom Welcome to the What's Next! podcast with Tiffani Bova. This week I am thrilled to welcome my friend, Martin Lindstrom, back to the What's Next! Podcast. Martin is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm operating across five continents and in more than 30 countries. TIME Magazine has named Martin one of the "World's 100 Most Influential People," and for three years running, Thinkers50 has selected him to be among the world's top 50 business thinkers. He is the author of seven books including several New York Times bestsellers that have been translated into 60 lang...
2021-02-2527 min
Say It Skillfully®Say It Skillfully® – Martin Lindstrom Brings Meaning to EmpathySay It Skillfully® is a show that helps you to benefit from Molly Tschang’s expert guidance on the best possible ways to speak your mind at work in a positive and productive manner. Branding and culture expert Martin Lindstrom masterfully brings you on his remarkable journey—childhood LEGOmania, a lawsuit before he was a teen, starting/selling an ad agency.He shares learning the hard way with eureka moments of corporate politics at 18 and “Merry Christmas” emails—helping him internalize deep empathy, which has been instrumental to his success, and what he sees as an enormous need in org...
2021-02-2355 min
Leading with Gratitude with Chester EltonEpisode 18 - The Ministry of Common Sense with Martin LindstromIf you love this episode, feel free to share It with a friend and leave a five-star review! (If you don't love it, no need to leave a review) If you would like to join the Gratitude Community, we Invite you to join 56K subscribers to "The Gratitude Journal", published monthly.We are grateful for our sponsor Methods Of. Learn the "Methods of Leadership" from some of the best CEOs, executive coaches, thought leaders and business thinkers on the planet. Use my discount code COMEBACK2021 at checkout for a 50% discount!Our guest today is my...
2021-02-1229 min
Future² - Corporate Innovation and EntrepreneurshipEpisode #404: Cutting Corporate Red Tape and Bulls#!t with Martin LindstromMartin Lindstrom is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm, operating across five continents and more than 30 countries. TIME Magazine has named Lindstrom one of the "World's 100 Most Influential People," and for five years running, Thinkers50, has selected Lindstrom to be among the world's top 50 business thinkers. Among the companies he advises are Burger King, Lowes, Boar's Head, Beverly Hills Hotels, Pepsi, Nestle and Google. Lindstrom is the author of seven books including several New York Times bestsellers that have been translated into 60 languages. The Wall-Street Journal praised his...
2021-02-1046 minFuture Squared with Steve GlaveskiEpisode #404: Cutting Corporate Red Tape and Bulls#!t with Martin LindstromMartin Lindstrom is the founder and chairman of Lindstrom Company, a global branding & culture transformation firm, operating across five continents and more than 30 countries. TIME Magazine has named Lindstrom one of the "World's 100 Most Influential People," and for five years running, Thinkers50, has selected Lindstrom to be among the world's top 50 business thinkers. Among the companies he advises are Burger King, Lowes, Boar's Head, Beverly Hills Hotels, Pepsi, Nestle and Google. Lindstrom is the author of seven books including several New York Times bestsellers that have been translated into 60 languages. The Wall-Street Journal praised his...
2021-02-1046 min
Book MovementBBM 064 | Small Data - Martin Lindstrom | Leonardo RequenaBusiness Book Movement - Notion360. Revisión Online del Libro: Small Data - Martin Lindstrom. Invitado: Leonardo Requena. Únete a nuestra comunidad en Discord a través del siguiente enlace: https://bookmovement.co/discord See acast.com/privacy for privacy and opt-out information.
2021-01-281h 05
The Marketing Book Podcast315 The Ministry of Common Sense by Martin LindstromThe Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS by Martin Lindstrom A humorous yet practical five-step guide to ridding ourselves—and our companies—of the bureaucratic bottlenecks and red tape that plague every office You try to reserve a conference room for a crucial client meeting via your company's new-and-improved computer service, only to find that every conference room is booked–seemingly forever. Your weekly conference call is hijacked by video screens freezing, cords not working, and employees dropping in and out. You then s...
2021-01-221h 01
Tell Me Something Good About RetailMartin Lindstrom: Branding, Tribes, and More. [Episode 504]This episode is devoted to using the idea of empathy to redefine how we work and live. Learn about the direct correlation between empathy and common sense on this episode of Tell Me Something Good About Retail.
Key Links
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How transparency in society translates into diminishment of a sense of recognition.
How social media amplified an obsession with “self” and contributed to a lack of empathy in the world today.
Why branding can foster a strong tribe.
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2021-01-2238 min
The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving128: How to eliminate bureaucratic red tape and bad excuses, with Martin LindstromMartin's book THE MINISTRY OF COMMON SENSE: https://amzn.to/3962pE9 Meet New York Times bestselling author Martin Lindstrom (one of TIME magazine's 100 Most Influential People). We interviewed Martin about his new book THE MINISTRY OF COMMON SENSE: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS. Doesn't your workplace drive you crazy when you get cc'ed on irrelevant email chains, invited to unnecessary meetings, or forbidden by company policy to do the exact thing your boss commands you to do? These and many other frustrations stem from the same underlying cause: ...
2021-01-211h 17
BrainfluenceThe Ministry of Common Sense with Martin LindstromMartin Lindstrom is the founder and chairman of Lindstrom Company, the world's leading brand and culture transformation group. He has been named one of the "World's 100 Most Influential People" by Time magazine, and for three years running, Thinkers50 has selected Martin to be among the world's top 50 business thinkers. He is also a high-profile speaker and author of seven New York Times best-selling books. In this episode, Martin explains why empathy levels are at an all-time low (thanks in part to Twitter character limits and even botox), as well as how common sense is disappearing along with...
2021-01-2135 min
Love in ActionThe Ministry of Common Sense with Martin LindstromMartin Lindstrom is the founder and owner of Lindstrom Company, for which he is a Branding Expert and Consultant. He was named as one of the Top 100 Most Influential People by Time Magazine, and was chosen, by Thinkers50, to be among the world’s Top 50 Business Thinkers for three consecutive years. He is a best-selling author and columnist, earning features as a collaborating writer in various publications like Fast Company and Forbes, to name a few. His most recent book, The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate Bullshit, is a humorous yet pr...
2021-01-2143 min
The Gartner Talent AngleBringing Common Sense Back to the Organization with Martin LindstromCompanies have become entangled in their own internal issues caused by invisible red tape. Tune in to this episode of the Talent Angle to hear Martin Lindstrom, author of The Ministry of Common Sense, as he provides a practical five-step approach to ridding our organizations of the bureaucratic bottlenecks and red tape that plague every office by infusing greater empathy into the workplace.
2021-01-2050 min
Elevate with Robert GlazerMartin Lindstrom on His New Book: The Ministry of Common SenseAbout Martin LindstromMartin Lindstrom is one of the world's leading thinkers on branding, culture and personal transformation. He’s the founder and chairman of the Lindstrom Company, the world’s leading brand and culture transformation group. He is the author of seven New York Times bestselling books, was named one of TIME Magazine’s 100 Most Influential People, and has been named one of Thinkers50’s top 50 Business Thinkers for three years running.His latest book, The Ministry of Common Sense, is now available for purchase wherever books are sold.Three Key Things You’ll L...
2021-01-1956 min
Disrupt Yourself Podcast with Whitney JohnsonMartin Lindstrom: The Ministry of Common SenseOur guest this week is a New York Times bestselling author and champion humanizer, Martin Lindstrom. His latest book, The Ministry of Common Sense, releases today. Martin is passionate about business culture and the customer experience. Today, we discuss his methodology of persistence - what can only be described as an above and beyond, up close and personal, all in, every time radical approach to organizational transformation. Martin's methods produce results and awaken cultures. He's been named as one of the twenty most influential management thinkers in the world by Thinkers50, and by TIME Magazine a...
2021-01-1941 min
Access Unmissable Free Audiobooks in Self-Improvement, Career DevelopmentThe Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS by Martin LindstromPlease visit https://thebookvoice.com/podcasts/1/audiobook/569028 to listen full audiobooks. Title: The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS Author: Martin Lindstrom Narrator: Robert Fass Format: Unabridged Audiobook Length: 7 hours 16 minutes Release date: January 19, 2021 Ratings: Ratings of Book: 4 of Total 1 Genres: Career Development Publisher's Summary: WALL STREET JOURNAL Bestseller A humorous yet practical five-step guide to ridding ourselves—and our companies—of bureaucratic bottlenecks and red tape During the COVID-19 pandemic, the TSA is allowing passengers to board planes with unlimited amounts of hand sanitizer, while maintaining its 3.4-ounce limit on all o...
2021-01-1903 min
Future-Proof Your CareerInterview: Martin Lindstrom on accelerating changeOur companies are slow to change, failing to adapt to the rapid evolutions in their markets. Why is this, and how can we change it?
Martin Lindstrom has proven to be one of the most impactful commentators and consultants on business change, working with some of the world's largest brands and producing best-selling books like Brand Sense, Buyology, and Small Data. His new book, The Ministry of Common Sense comes out this month and tackles the issue of bureaucracy, how it strangles innovation, and how we cut through it.
You can find out more about M...
2021-01-1831 min
Michael Covel's Trend FollowingEp. 938: Martin Lindstrom Interview with Michael Covel on Trend Following RadioYou try to reserve a conference room for a crucial client meeting via your company’s new-and-improved computer service, only to find that every conference room is booked–seemingly forever. Your weekly conference call is hijacked by video screens freezing, cords not working, and employees dropping in and out. You then sit through an endless Power Point presentation that everyone claims they’ve read, no one has, and that could have been summarized in one page. What has happened to common sense? And how can we get it back? Companies, it seems, have become so entangled in their...
2021-01-1853 min
Joseph Jaffe is Not FamousHow Big is Your Deck? Martin Lindstrom will be the Judge!Hey don’t blame me.Don’t even blame my first two-time returning guest, Martin Lindstrom.Blame companies who have Deck Envy.Companies who have created red tape to cover more red tape – and with it, an endless amount of bureaucracy that is suffocating creativity and innovation.Fear not, the Ministry of Common Sense, Martin’s brand new book, is here to save the day…but first I’m going to need you to fill out those TPS Reports.Join Martin and myself, where we’ll attempt to cut through as muc...
2021-01-141h 09
WTF is Up in Southeast Asia + Hong KongHow to make boredom work for you, with Martin Lindstrom | The Coconuts Podcast | January 15, 2021This week, we learn some tips on how to do life in lockdown a little better from Martin Lindstrom, Danish neuroscience brand consumer expert and New York Times Bestselling Author of The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS.
Other stories include:
Stop what you're doing and enjoy winter-mode Bangkok - it won't last | Indonesia extends border closure to all foreign visitors until Jan. 28 | Foreigners defy authorities in Bali, refuse to leave restaurant despite curfew | Hong Kong Trump fans change Twitter icons to support outgoing US president | Malaysia declares MCO 2.0 on several...
2021-01-1458 min
Clowning Around PodcastCommon Sense with Martin LindstromJoin Emma Stroud and her Clown Barbara talking all things Common Sense. How can businesses embrace a more common sense approach? How do common sense and empathy link in all of us as humans? What does Martin want Barbara to knit for him? How did McDonald’s and their happy meal lead Martin to write this book from a journey starting 17 years ago.. And Much Much more… Follow Martin: Facebook: Martin Lindstrom Instagram: @lindstromcompany LinkedIn: Martin Lindstrom Twitter: @Martinlindstrom About Martin: As one of the world’s...
2021-01-1248 min
Christopher Lochhead Follow Your Different™Ministry of Common Sense w/ Martin LindstromOur guest today is Martin Lindstrom, best-selling author and branding and culture guru. Time Magazine calls him one of the 100 World’s Most Influential People. He’s got an important and timely, brand new book out called The Ministry of Common Sense: How To Eliminate Bureaucratic Red Tape, Bad Excuses And Corporate Bullshit.
We have a captivating conversation and Martin sheds light on some very eye opening ideas, like why empathy is dying and what we can do about it, why common sense has eroded and what we can do about that too. There’s going to be fas...
2021-01-111h 20
TheInquisitor Podcast with Marcus CauchiThe Power of Small Data With Martin Lindstrom"I was 12 when lego sued me, then they offered me a job", says Martin Lindstrom
Martin humanises marketing and product development like no one else on earth. He spends time in hundreds of homes, observing thousands of people interacting with products on behalf of his global clients. He is passionate about making the user experience the best it can possibly be. Renowned globally as the foremost authority on #CustomerExperience he is author of #Buyology, #Small Data, #BrandSense, #BrandWashed, #BrandChild and his forthcoming book, #TheMinistryOfCommonSense.
We dig into the human psyche, buyer behaviour, why products fail...
2020-12-201h 09
Travel Truth and Lies UnmaskedForeword by author Martin LindstromIn this first episode, bestselling author and globetrotter Martin Lindstrom explains what inspired him to write this book, and how he’s combined unique research with expert insights for the benefit of all travellers.
2020-10-1606 minTravel Truth and Lies UnmaskedChapter 2 – The day I realised I knew nothing about cleanliness, and neither did the airlinesHere, Lindstrom reveals the enormity of the challenge facing airlines and its impact on passengers.
2020-10-1610 minTravel Truth and Lies UnmaskedChapter 4 – Discovering a tiny, invisible, and contaminated souvenirListen to Lindstrom’s shocking discovery of the three contamination sources he’d never considered.
2020-10-1615 minTravel Truth and Lies UnmaskedChapter 8 – Happy Birthday to you, Happy Birthday to you, and other tricks to use if you want to stay safe when travellingHere Lindstrom guides you through his smart safety travel tips from taxi to take-off and beyond.
2020-10-1611 min
Antrenamentul de MarketingEp. 29 - 3 exerciții de marketing și branding recomandate de Martin Lindstrom la Brand Minds 2020Cele 3 exerciții din acest antrenament nu sunt așa simple, dar pot avea impact mare asupra strategiei companiei tale. Dacă pui în practică recomandările lui Martin Lindstrom, vei găsi idei noi de acțiuni de marketing, care să transforme afacerea în care te implici într-un brand memorabil. Mult spor și energie!Călin
2020-09-2805 min
Joseph Jaffe is Not FamousCoronaRadio 7.10 - The Company Doctor, Martin LindstromMartin Lindstrom is a bit of a legend. With his boyish looks and unusual accent (he’s Danish), Martin has wowed audiences around the world and back. He has written a bunch of books, including a new one planned for January 2021 titled: “The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS.” Halleluyah! I chatted to him about this, that and maybe the other. Learn more about your ad choices. Visit megaphone.fm/adchoices
2020-07-131h 06
Nordic Future Makers - digital marketing, media, tech and innovationMartin Lindstrom - author and international brand consultantMartin Lindstrom is a Danish author and Time magazine Influential 100 honoree. He has written a number of best selling books on brands and marketing including Brandwashed, Buyology and Small Data and the latest book from Martin is called 'Buyology for a Corona Virus World' (available as a free download here: https://www.martinlindstrom.com/buyology-pocketbook/ ). This episode of the Nordic Future Makers podcast is around 25 minutes long and in it we talk about Martin's start in the industry at age 12 (!), the principles of neuromarketing and the thinking behind his book 'Buyology' and then finish up by spending time discussing the...
2020-06-1726 min
Consulting Success PodcastLife-Changing Personal Branding Tips For Consultants With Martin Lindstrom :Podcast # 141
A book can be your business card, your ultimate branding tool which can help you take off in your career or business. In today’s episode, Michael Zipursky and Martin Lindstrom talk about branding tips for consultants. Martin is a brand and culture transformation expert and the Founder of Lindstrom Company. He shares his fascinating story, starting from being a 12-year old kid from Denmark hired by Lego to becoming a world-class author and branding expert. Leveraging your personal brand to grow your business depends on the team that you have. Martin shares how he works with his team when...
2020-06-0836 min
The Marketing Book PodcastMartin Lindstrom: Authors in Quarantine Getting CocktailsAuthor Martin Lindstrom returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails." Previously on The Marketing Book Podcast to discuss his book, "Small Data: The Tiny Clues That Uncover Huge Trends," world-renowned business and culture transformation expert Martin Lindstrom joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Sydney, Australia, his new pocketbook "Buyology for a Coronavirus World," the effect of social media and movies on the pandemic response, and his next book. Cheers! Click here for show notes...
2020-05-1844 min
Curve Benders by David Nour17 - Future of Brands with Martin LindstromHe is the founder and chairman of the world’s leading brand & culture transformation group, operating across five continents and in more than 30 countries.
For three years running, Thinkers50, the world’s premier ranking resource of business icons, has selected him to be among the world’s top 50 business thinkers. He is the author of 7 New York Times best-selling books, translated into 60 languages. His book Brand Sense was critically acclaimed by The Wall Street Journal as “one of the five best marketing books ever published”, Small Data was praised as “revolutionary” and TIME Magazine wrote this about Buyology: “a br...
2020-04-1440 minTell Me Something Good About RetailMartin Lindstrom On Why Legacy Brands Are Toast [Episode 221]Bob Phibbs interviews Martin Lindstrom, a Time Magazine Influential 100 Honoree. His books include Buyology - Truth and Lies About Why We Buy, Brandwashed - Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy and his most recent: Small Data: The Tiny Clues that Uncover Huge Trends. He is the resource for hundreds of brands around the world trying to make their brands memorable.
2019-06-2132 min
The Marketing CompanionRebellion Papers: Marketing Anthropologist Martin LindstromIn this limited edition series, Mark Schaefer introduces some of the innovative marketers featured in his book "Marketing Rebellion." Martin Lindstrom is a fascinating anthropologist who plops himself into the middle of homes and businesses to find the consumer secrets others miss. He is leading the way in a new way to view marketing leadership.
2019-01-2711 min
Smart Break PodcastChiacchierata con Martin LindstromAl Philip Kotler Marketing Forum ho incontrato Martin Lindstrom che ha dichiarato "Sono senza cellulare da un anno e sto benissimo" e così sono andata a chiedergli qualche domanda in merito alla sua scelta. Ecco cos'è emerso: 📍 Fare una scommessa con un amico può essere una buona strategia per diminuire l'uso del cellulare 📍Un beneficio importante riguarda lo sviluppo della creatività
2019-01-2205 min
Dan Lok ShowBranding for Business Make 6 & 7 Figures Today with Martin LindstromBrands don’t exist. They’re an emotional construct. Branding expert Martin Lindstrom says the better we are constructing the right format of emotions, the better we are at attaching value to a product and service, and, most importantly, making this product or service become differentiated. Martin is one of the world’s foremost branding experts and is author of Small Data: The Tiny Clues That Uncover Huge Trends. His previous books have been translated into 47 languages and have sold well over one million copies. Martin was named one of TIME magazine’s 100 most influential people in the world. In 2016, Thinkers...
2018-11-181h 00
Dan Lok ShowBranding for Business Make 6 & 7 Figures Today with Martin LindstromBrands don’t exist. They’re an emotional construct. Branding expert Martin Lindstrom says the better we are constructing the right format of emotions, the better we are at attaching value to a product and service, and, most importantly, making this product or service become differentiated. Martin is one of the world’s foremost branding experts and is author of Small Data: The Tiny Clues That Uncover Huge Trends. His previous books have been translated into 47 languages and have sold well over one million copies. Martin was named one of TIME magazine’s 100 most influential people in the world. In 2016...
2018-11-181h 00
What's Next! with Tiffani BovaSmall Data Eats Big Data for Breakfast with Martin LindstromWelcome to the What's Next! podcast with Tiffani Bova. This week, we have Martin Lindstrom on the show. Martin has developed an unorthodox method of doing what every company says it wants to do: understanding its consumers' deepest desires and turning them into breakthrough products, brands or retail experiences. He's a change agent, brand futurist, best-selling author, and pioneer in the fields of consumer psychology, brand marketing, and neuroscientific research. Martin is also the anchor and producer of NBC's popular show, 'Main Street Makeover.' Martin is living with less technology. He believes that we...
2017-10-2633 min
Internet Marketing: Insider Tips and Advice for Online Marketing#394 Small Data with Martin LindstromIn this week's episode of the Internet Marketing Podcast, Andy is joined by Martin Lindstrom, Danish author, Branding Expert and Time Magazine Influential 100 Honoree to discuss a topic that he published a book about last year, Small Data. During the show you'll learn:What Small Data is and why it matters. How we can look for small data opportunities in our day to day lives. How you can equip yourself to spot small data trends. Martin's personal favourite "eurika" moment.Some behavioural consumer. changes happening right now. The one thing you can do to improve initial traction when creating a...
2017-05-1821 minThe Internet Marketing Podcast#394 Small Data with Martin LindstromIn this week's episode of the Internet Marketing Podcast, Andy is joined by Martin Lindstrom, Danish author, Branding Expert and Time Magazine Influential 100 Honoree to discuss a topic that he published a book about last year, Small Data. During the show you'll learn:What Small Data is and why it matters. How we can look for small data opportunities in our day to day lives. How you can equip yourself to spot small data trends. Martin's personal favourite "eurika" moment.Some behavioural consumer. changes happening right now. The one thing you can do to improve initial traction when creating a...
2017-05-1821 min
Thinking With Mitch JoelSPOS #514 - Small Data With Martin LindstromWelcome to episode #514 of Six Pixels Of Separation - The Mirum Podcast. He's got a big brain, and he's always thinking about marketing, advertising and brands. You can hear the excitement in his voice. Martin Lindstrom was made for this business. He has a unique sense of curiosity mixed with academics and layers it all on top with science. He doesn't guess why people make the choices that they make. He dives in deep and cracks the nut open as to why. In a world of big data and analytics, Martin's latest book is, Small Data - The Tiny...
2016-05-1553 min
Business Reimagined with Danny Iny | The Mirasee PodcastMartin Lindstrom Says to Get Close to Your CustomersWhen was the last time you sat down and had a face-to-face withone of your customers? Would you consider going to a fan's home andhaving a chat with him to get to know him better?To many entrepreneurs, it's a very foreign idea, but can youimagine the power of sharing a drink with your customer 'avatar'instead of looking at a breakdown of who you think he is, typed outon a computer screen?Today's guest, Martin Lindstrom, is – and has been – a thoughtleader in marketing since the beginning of the internet, and he'sproposing a transformation of what we do as entrepreneurs into...
2016-05-0333 min
Makers of Sport® PodcastEpisode 74: Brian Lindstrom, Art Director, Trek Bicycle; Illustrator, Bases Loaded Series"You need to put food on the table. You need to do things you need to do to have a life. But, at the same time you need to feed your soul a little bit too."
Brian Lindstrom, art director at Trek, joined the podcast this week to discuss his career designing for physical products in the consumer brand space for brands such as Oakely, Skullcandy and now Trek.
We discuss Brian's education pursuing an M.F.A. in Design, how being a California kid with Midwest roots plays into his work, why he prefers...
2016-04-261h 39
Radio Free Leader0713 | How Tiny Clues Yield Huge Insights with Martin LindstromMartin Lindstrom is the bestselling author of "Buyology" and one of the world's foremost marketing consulting. His new book, "Small Data," argues that it's the tiny clues (not the big data conclusions) that yield breakthrough insights. In this interview, we discuss small data, how a boyhood Martin once got sued by LEGO, and why he spends most nights sleeping in other people's homes.
2016-03-3000 min
The Marketing Book Podcast059 Small Data by Martin Lindstrom"Small Data: The Tiny Clues That Uncover Huge Trends" by Martin Lindstrom and Chip Heath Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/small-data-martin-lindstrom
2016-02-2635 min
Digital & Social Media Leadership Forum RadioShow #12: Small Data vs Big Data with Martin LindstromSpecial Guest: Martin Lindstrom
Brand Futurist. Best-selling Author. Martin Lindstrom is one of the world’s premier (and toughest) brand building experts – advising Fortune 100 brands from the Coca-Cola Company to Nestle to Red Bull on how to build future-proof brands. He is the recipient of TIME Magazine’s “Worlds 100 Most Influential People”
In Martin's new book, Small Data, he takes us to the exhilarating edge of human observation to reveal needs, impulses and desires most would know barely existed.
Sought out by the world's leading brands and corporations to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year on...
2016-02-1220 min
Between WorldsMartin Lindstrom on small data, brands and why leaders should sleep with their customersMartin Lindstrom is one of the world’s foremost experts on building brands. Author of six best-selling books, and acclaimed by Time Magazine as one of the “World’s 100 Most Influential People”, Martin’s expertise is in the areas of consumer psychology, marketing, brands, and neuro-scientific research. I first met Martin many years ago, at the beginnings of the digital revolution in Australia - so it seemed appropriate that we re-connected once again at a cafe in Bondi Beach. We spoke about his new book, Small Data, and why it is better to gain insight through small observations of how people beh...
2016-01-2830 min
Fragmente din cărțiBuyology - Martin LindstromFragment din cartea "Buyology" de Martin Lindstrom, la Editura Publica. Recenzie: http://www.cyberculture.ro/blog/2015/03/16/carte-audio-buyology-martin-lindstrom/ .
2015-03-1504 min