Shows
Creative Courage: The Creative Business PodcastHow To Stop Fear and Scarcity From Running Your Business with Sebastian BatesAfter a serious BASE jumping accident that shattered both his legs, doctors told Sebastian Bates he may never walk again.
During Seb’s 2 years of rehab, he lost 15 of his close friends, leaving him with PTSD and major survivors’ guilt.
This is one of the most fascinating conversations I’ve had on this podcast (back in 2024), so I wanted to share it again for anyone who hasn’t heard it.
After a journey of personal development, Seb is now the founder of Warrior Academy, the largest martial arts academy in the Middle East. Seb teac...
2026-03-1850 minCreative Courage: The Creative Business PodcastWhat Creatives Get Wrong About Content with Chris DoShould you be creating content?
It feels like everywhere we turn, we’re being told we need to regularly pump out content to attract more clients.
And yet many creatives I talk to feel stuck when it comes to content.
They overthink it.
Or they post a couple of times and they decide it’s not for them.
But the reality is that most creatives don’t have a content problem.
They have a clarity problem.
In this 100th episode of Creative Courage, Chris Do return...
2026-01-2152 minCreative Courage: The Creative Business PodcastThe 3-Step System For Getting Sh*t Done in 2026If you want 2026 to be a 10/10 year, you don’t need resolutions.
And you don’t need SMART goals.
In 2025, I wrote a book, hit 100 podcast episodes and launched a new coaching programme, all while running my multiple six-figure coaching business (and still took two months off).
And in this episode, I’m sharing the 3-step process I followed to make this happen. This is the same process I use with my clients to turn vague intentions into measurable results.
If you want 2026 to be a year you can look back on and...
2026-01-0716 minCreative Courage: The Creative Business PodcastAre You Building The Wrong Business For Your Personality Type?Most creatives see stress and burnout as a time-management problem.
Or a team problem.
So they hire more people. They implement new systems.
But nothing changes.
And if you find yourself burning out regularly, you’re probably looking in the wrong place for an answer.
Stress can completely break your creativity. And if you’re like me, you probably compare yourself to the Hormozis and Bartletts of the world, wondering why you can’t handle stress and pressure like they can.
But what I’ve come to understa...
2025-12-1708 minCreative Courage: The Creative Business PodcastAI Will Make Creatives Invisible Unless They Do THIS with Paul FernandezMost creative businesses aren’t struggling because they’re not good enough.
They’re struggling because they’re invisible.
And in a world where AI can produce decent deliverables in seconds, visibility is becoming the difference between the businesses that grow and the ones that get left behind.
In this episode, I’m joined by Paul Fernandez, Co-Founder of The Growth Guys and Social Pitch AI. We unpack the truth behind what exactly creative businesses need in order to stay relevant.
If you’ve been feeling shift in the creative industry, this convers...
2025-12-1055 minCreative Courage: The Creative Business PodcastWhy Fun Is The Secret Advantage And How To Get It Back with Adam FaulknerAre you having fun running your business?
I’ve asked myself this question in the past and the answer hasn’t always been yes.
A lot of creative business owners hit a point where their business is ‘working’, but it’s boring. And that boredom drains the energy from their business.
In this episode, I’m joined by Adam Faulkner. Adam has been running a successful video production agency for over five years, but he reached a point where business became boring, and he knew that something had to change.
Adam changed direc...
2025-12-0334 minCreative Courage: The Creative Business PodcastHow To Experiment Your Way To Finding Your Purpose with Chris GoorDo you ever feel like something’s missing, despite having a portfolio full of great work?
You’re not alone.
Chris Goor has filmed some of the world’s biggest moments from the headline stage at Glastonbury to Usain Bolt breaking world records.
But behind the camera, something felt off.
Chris had built a successful career, but couldn’t shake the feeling that it wasn’t giving him purpose anymore and 12 hour days, 7 days a week were leaving him at breaking point.
So Chris decided to experiment and made a shift ou...
2025-11-2644 minCreative Courage: The Creative Business PodcastCopy This 3 Step System To Attract Your Dream ClientsYou want better clients.
Clients that pay more, respect your time, and treat you like a partner - not just another supplier.
But most founders are making the same mistake every single week that is holding them back from ever attracting those types of clients.
And in this episode, I share what that mistake is, and the steps that you need to take to make attracting your dream clients feel easy.
Covered in this episode:
The mistake most founders make when trying to attract dream clients.
How to pinpoint exactly...
2025-11-1914 minCreative Courage: The Creative Business PodcastThe Blueprint For Landing Huge Clients Like Pepsi & Cadbury with Simon ForsterIn a crowded market, many studios are leaning on awards they’ve won to stand out.
Or they find themselves pitching against a dozen other agencies.
But Simon Forster decided to do neither of those things with his branding agency, Robot Food, and has still landed huge global brands like Pepsi, Cadbury and Carlsberg.
Not because they’re the biggest.
Nor the cheapest.
But because they’ve garnered trust and focused on the right things.
And in this episode, Simon breaks down the real reasons global brands choose...
2025-11-1243 minCreative Courage: The Creative Business PodcastThe 3 Steps To Turning Rejections Into Fuel For Your BusinessI’ve lost count of how many rejections I’ve collected in my business and life over the years.
From no’s to appearing on podcasts, to no’s from prospects.
I imagine you’ve collected a few yourself.
And it can hurt. Almost like they’re rejecting YOU.
But what I’ve realised is that the amount of rejection that someone faces is in direct proportion to what they’re able to achieve in life.
In this episode, I share the 3-step process I use to reframe rejection and transform it...
2025-11-0512 minCreative Courage: The Creative Business PodcastThe Real Reason Your Portfolio Isn’t Attracting ClientsMany creatives spend hours polishing their portfolios, yet still struggle to attract the kinds of clients they feel they deserve.
And that’s when the self doubt starts to creep in.
But it’s not because your work isn’t good enough.
It’s because most portfolios are built with the wrong mindset.
I’ve seen award-winning designers get overlooked, while others with less polished work get taken more seriously, because they’re making this one mistake.
In this episode, I break down the portfolio mistake that’s quietly costing you op...
2025-10-2913 minCreative Courage: The Creative Business PodcastDo You Need A Personal Brand To Build A Successful Business?It feels like everywhere you look online, content creators and influencers are telling business owners they need to build a personal brand.
But there are thousands of successful businesses without personal brands behind them, so why does everyone talk about personal branding like it’s essential?
In this week’s episode, I’m taking you behind the scenes on my own personal branding journey.
I recently had with Chris Do (The Futur), where we got into the truth about what personal branding really means and at what point should creatives consider building theirs...
2025-10-2220 minCreative Courage: The Creative Business Podcast6-Figure Client Experience Secrets From A Hospitality ExpertWhat if you could attract 6-figure clients, regularly, without any outbound marketing?
No outreach. No paid ads.
This is what Alex Ghalleb has managed to achieve with his multiple six-figure consultancy business - with no full-time staff and no business development.
Alex started out in the audio production industry, before moving into hospitality. And although you might not think of hospitality as a creative industry, Alex is bringing high-value client’s creative visions to life.
In this episode, Alex shares how creatives can over-deliver for clients so their reputation does the wor...
2025-10-1555 minCreative Courage: The Creative Business PodcastThe Hidden Reason You’re Not Satisfied With Your BusinessDo you ever feel like there’s something missing from your life or business?
If so, you’re not alone.
But what you think is missing might not give you the satisfaction you’re after once you get it.
A lot of my clients tell me that they want more clients or they want to reach a certain financial goal.
But what they’re chasing is the vehicle, and even once they reach it, they still don’t feel satisfied.
In this episode, I share an exercise I walk my clients...
2025-10-0817 minCreative Courage: The Creative Business PodcastStop Clients Comparing You To Other Studios With The ‘4 P’s’ Strategy“We like your work but we’ve decided to go with another agency.”
Does this sound familiar?
If you’re tired of prospects comparing you with other agencies, you need to hear this week’s episode of the Creative Courage podcast.
The most successful creative business owners I’ve worked with have gotten to where they are by differentiating themselves in a way that makes them incomparable.
But with 1000s of agencies out there offering similar services, how do we differentiate?
I’m going to go over the 4 P’s of positioning...
2025-10-0117 minCreative Courage: The Creative Business PodcastThe Key To Repeating Success And Avoiding Failure In Your BusinessHow often do you stop to think about why things have or haven’t gone well?
If you’re like most creative business owners, probably not very often.
And the problem with this is that you could be missing the strategies that led to your successes and failures. Meaning it’s harder to repeat the wins and avoid more losses.
As we move into the last quarter of the year, I want to help you to achieve any outstanding goals you’ve set before the year ends.
I’m going to run you th...
2025-09-2416 minCreative Courage: The Creative Business PodcastThe Productivity Secret Nobody Talks About with Simon Alexander OngDo you ever feel like you know what you need to do to drive your business forward, but you end up spending your day doing everything except that thing.
So many creative business owners blame a “lack of time” for slow growth.
But ‘time’ is rarely the culprit.
In this episode, I’m joined by Simon Alexander Ong - keynote speaker, life coach, bestselling author and YouTuber with 170,000 subscribers.
Simon and I dive deep into how to re-energize yourself, how to get maximum impact from your day, and the mindset shifts that can t...
2025-09-1753 minCreative Courage: The Creative Business PodcastIt Was The Trip From Hell - Until I Realised THISHave you ever made a choice that felt right in the moment, only to realise it was the decision from hell?
That was me recently.
I flew to Amsterdam, dropped $2,000 on a Mindvalley ticket, and instantly started regretting it.
Instead of enjoying the experience, I found myself frustrated that I’d wasted the money and beating myself up for not making the most of it.
But then something shifted.
I was able to reframe the whole trip and turn what felt like a mistake into something valuable.
In...
2025-09-1015 minCreative Courage: The Creative Business PodcastHow To Triple Your Rates Without Scaring Clients AwayDo you feel like you’re undercharging for your work?
But you believe that if you raise your rates, you’ll scare prospects off?
Or maybe you’ve raised your rates already and you’re getting price objections.
Either way, this is for you.
In this episode, I break down why pricing isn’t about the number, it’s about how prospects perceive the value you deliver.
And I share how to completely change your prospects’ mindset around how much your service is worth, so you can double, triple, or even quadru...
2025-09-0317 minCreative Courage: The Creative Business PodcastThe BEST Way To Attract Your Dream Clients In The AI AgeThere’s a fundamental shift happening in the creative industry, and it’s changing how we find and attract clients.
After a decade of coaching award-winning studio owners, I’ve seen even the most talented creatives struggle to consistently bring in dream clients.
And the reason is because they’re chasing attention instead of building trust. But with AI content flooding the internet, the world is getting noisier.
Standing out is harder than ever, and your portfolio alone won’t cut it anymore.
In this episode, I share with you the best way of...
2025-08-2715 minCreative Courage: The Creative Business PodcastBuilding A 6-Figure Content Creation Business With NO ClientsWhat would it be like to build a 6-figure business without having any clients?
No relying on client outcomes and schedules.
No more being treated like an employee.
That’s exactly what Greg Preece has done.
And in this episode, Greg shares how he escaped the stress of client work to build a content creation business on his terms.
Before Greg managed to turn his YouTube channel into a passive income machine, he’d reached a plateau with his earnings. But after a few key shifts, his income has skyr...
2025-08-2056 minCreative Courage: The Creative Business PodcastFeeling Unfulfilled? Listen To This...Do you ever feel like you’re not having the kind of impact you want with your business?
Like when you reach the end of the year, you look back and ask yourself “did any of it matter?”
And even when you have a steady stream of projects and your clients are singing your praises, something still feels off.
You’re not alone.
And in this episode, I go over what to do when those feelings come up.
I recently had a conversation with a past client who’s found succ...
2025-08-1313 minCreative Courage: The Creative Business PodcastWhen It Feels Like Everything Is Falling Apart - Do THISOn the verge of burnout.
You’ve just lost a client.
A team member is off sick.
When it all hits at once, the default reaction is to push through.
But what if the answer to fixing your business is the exact opposite?
In this episode, I share why the first thing I often tell clients when everything is falling apart is that they need to take a break.
Last year, I stepped away for an entire month and came back with more clarity and focus than ev...
2025-08-0616 minCreative Courage: The Creative Business PodcastSTOP Writing Proposals - Use This Sales Framework InsteadWhen you jump on a call with a prospective client, does it feel more like a job interview?
Does it feel like you have to prove yourself to them? Like an order taker rather than a valued partner?
What if there was a simple way to turn the conversation on it's head? To go from service provider to interviewer.
In this episode, I share a 15-minute clarity call framework that will allow you to take control of the conversation, quickly qualify clients and avoid time-wasters so you can work with people who value what you do and pay you what...
2025-07-3014 minCreative Courage: The Creative Business PodcastUse This Productivity Hack To Kill Your Overwhelm TODAYThe project deadline is looming.
A team member just called in sick.
Your computer is playing up.
All while the client is constantly chasing you.
We’ve all had those weeks where your to-do list is never-ending and everything feels like it’s on fire. And you’re wondering how on earth you’re going to get it all done.
I’ve been in this situation myself, and I know what it feels like.
That’s why, in this episode, I’m sharing one of the most underrated str...
2025-07-2323 minCreative Courage: The Creative Business PodcastThe 3 Pricing Mistakes Keeping You Overworked & UnderpaidHave you ever been asked for a discount for your services?
Do you ever deal with micromanaging clients who just won’t let you get on and be creative?
And do you ever find the scope of a project gets stretched just a little further at every milestone?
If so, you’re probably making one of the three pricing mistakes that I’m sharing in this episode.
These are the most common mistakes I see creative business owners make. And it’s costing them their time, money and sanity.
I’ve wor...
2025-07-1634 minCreative Courage: The Creative Business PodcastAI Is Coming For Creatives - Do THIS To Stay AheadAI is evolving fast.
The creative skills that we once thought were immune to being replaced by AI seem less ‘safe’ every day.
And if you’re not willing to adapt, you’ll quickly get left behind.
That goes for designers, web developers, audio engineers, and most other creative skillsets.
But how can creatives adapt to this inevitability?
In this solo episode, I’m digging into the impact AI is already having on creative work, and more importantly, what you can do to stay ahead of it.
This episo...
2025-07-0921 minCreative Courage: The Creative Business PodcastThe Hidden Cost of Ignoring Your Intuition with Liza LeissDo you ever feel like you’re building a business based on someone else’s blueprint rather than what feels authentic to you?
Following strategies that don’t quite sit right.
Building relationships that just feel… off.
Pushing yourself down a path that looks good on paper, but feels heavy and draining.
If this sounds familiar, you probably need to reconnect with your intuition.
In this episode, I’m joined by leadership coach Liza Leiss, and we’re diving into how to reconnect with your intuition and build a business tha...
2025-07-0243 minCreative Courage: The Creative Business PodcastBuild Real Confidence and Stop People Pleasing with Adil HussainYou know what you need to do to grow your business, but something’s holding you back from taking action.
Maybe it’s fear of how people will react... Maybe it’s the voice in your head that tells you you're not good enough.
In this episode, you might just learn how to break through these invisible barriers.
I sit down with my friend and Coach Adil Hussain who shares a powerful story that allowed him to stop people pleasing, push through fear and start leading his life and business with confidence.
Covered in this episode:
The real reason most people...
2025-06-2545 minCreative Courage: The Creative Business PodcastHow To Take Holiday Without Your Business Falling ApartI know what it’s like to feel trapped in your business.
You’re desperate for a holiday, but you know that things will fall apart if you take more than a couple of days away.
The team can’t match the level of quality your clients expect.
Operations become chaotic.
And you tell yourself it’d be easier to keep handling it on your own.
But this isn’t sustainable. It leads to burnout, and makes scaling much harder.
That’s why, in this episode, I’m sharing 3 ke...
2025-06-1817 minCreative Courage: The Creative Business PodcastNever Worry About Competitors Again Using THIS StrategyLosing a project to a competitor can be gutting.
You know your work is good. You know you can solve the client’s problem. But for some reason, they picked someone else.
I’ve been there. Back when I ran my creative studio, I’d come across competitors with great work - sometimes even better than ours - often charging less. And I’d wonder why a client would choose us over other studios.
I was assuming clients only cared about the work. But I was wrong.
And in this episode, I’m shar...
2025-06-1110 minCreative Courage: The Creative Business PodcastThe 3 Biggest Profit Killers In Your Creative Business with Marcel PetitpasAre you tired of getting to the end of the month and finding that there’s no money left?
If you aren’t making the level of profit you want to in your business, this episode is for you.
I’m joined by Marcel Petitpas - a profitability expert who’s worked with hundreds of agencies to help them increase their profit margins without sacrificing their creativity or sanity.
If you’re tired of working hard and still feeling like you’re underpaid for your talent, this is a must-listen.
We dig into the...
2025-06-0456 minCreative Courage: The Creative Business PodcastThe Secret To Creating Content That Lands Six-Figure ProjectsHow do you find new clients when things go quiet?
Ask for referrals? Send cold emails or DM's? Post content on social?
All of these things work. If you know how to work them. And in this episode, I want to show you how to create content that attracts ideal clients.
Most people create content that attracts peers not prospects. They get likes and comments not projects.
It can feel frustrating and demoralising.
It makes you want to give up.
That’s why I’m unpa...
2025-05-2823 minCreative Courage: The Creative Business PodcastAre You Building The Right Business?Are you building your dream business or someone else's?
Are you doing the things YOU need in order to be successful or what someone else has told you to do?
It's easy to look at high-performing entrepreneurs and feel like you aren't doing enough.
They seem to always be winning awards, getting invited on podcasts and having their work featured in all of the high profile magazines.
Maybe they get up at 5am and have a crazy morning routine.
Is that you though?
Is that what you really want?
I think we are missing an important concept.
We aren't comparing...
2025-05-2118 minCreative Courage: The Creative Business PodcastScale Your Agency Without Growing Your Team with Grant HushekHow much of your week was spent working within your genius zone?
And how much of it was lost to admin, chasing emails, or fixing broken systems?
In this episode, I’m joined by Grant Hushek. Grant helps marketing and creative agencies grow and scale without increasing their headcount using AI and automation.
We uncover actionable strategies that you can start implementing today to eliminate the grunt work in your business for a fraction of the cost of hiring a new team member.
I guarantee this episode will have something for you...
2025-05-1458 minCreative Courage: The Creative Business PodcastHow To Find 6-Figure Deals Hiding In Your Existing Network with Daniel OcockWhat if your next six figure deal was right in front of you?
What if you don't need more leads, you need to get better at finding the opportunities in your existing network?
This is how Daniel Ocock landed a six figure deal in less than 90 days after we started working together.
Before that, his branding agency was ticking along, but the spark wasn't there.
His business felt stale, and he knew he wanted more. More revenue, more growth and more impact. But doing more of the same wasn’t moving the needle.
Instead of looking for new opportunities, we fo...
2025-05-0732 minCreative Courage: The Creative Business PodcastClose Six Figure Deals On Upwork (Client Case Study)What do you do when your biggest client walks away and they’re the only one keeping the lights on?
This week, I’m speaking with Sergey Pantileev, a client was on the verge of closing his business and getting a job after losing one of his biggest clients.
Fast forward two years, and Sergey is now closing multiple six-figure deals with ideal clients through Upwork and is no longer worrying about when the next opportunity will show up.
In this episode, Sergey shares the exact mindset shifts and sales strategies that helped him:
Win multiple six figure deals using Upwo...
2025-04-3049 minCreative Courage: The Creative Business PodcastWhy Creative Businesses Bleed Cash (And How to Stop It) with Rayhaan MoughalHow well do you know the numbers in your business?
If you’re like many creative business owners, time spent worrying about your accounts is time spent away from being creative. So you avoid it.
But because of this, your business likely isn’t as profitable as it could be. You’re making money but you’re not sure where it’s going, how much you can safely reinvest, or what’s really holding back your growth.
In this episode, I’m joined by Rayhaan Moughal, Founder of Sidekick Accounting - a specialist firm helping c...
2025-04-2444 minCreative Courage: The Creative Business PodcastThe Money Mindset Shift That Will Transform Your Business with Catherine MorganYour relationship with money could be preventing you from growing your creative business and having a bigger impact with your work.
Many creatives see money as secondary - a necessary evil that comes with doing creative work. But what if the way you think about money is actually stopping you from charging what you’re worth, growing your business, and creating the life you want?
In this episode, I speak with Catherine Morgan, a money psychology expert who spent over a decade in banking and financial planning.
Catherine is an Amazon best-selling author, ho...
2025-04-161h 01Creative Courage: The Creative Business PodcastThe Real Reason You’re Not Closing More DealsThere’s a hidden force stopping creatives from making more sales and landing bigger deals - it’s called your shadow.
The shadow is the part of your personality that you suppress - A part of you that you don't like.
It's this part that often inhibits founders ability to sell higher value projects.
In this episode, I’m going to show you how to identify your shadow and work out if it's holding you back.
Covered in this episode:
The real reason you're not closing more deals.
Why so many creatives feel "anti-sales" and how to get past t...
2025-04-0916 minCreative Courage: The Creative Business PodcastThe One Word That Will Transform Your BusinessAs a creative business owner, your time and energy are two of your most valuable assets. If you want high-value clients and a business that’s fun and profitable, learning to say this one word is essential.
NO
Saying no doesn’t come easy to most creative business owners.
In this episode, I will help you to figure out which opportunities you should say yes to and give you the confidence to say no to what’s not serving you.
In this episode, you’ll learn:
Why saying no to big opportunities can help you grow your business.
The ‘If...
2025-04-0214 minCreative Courage: The Creative Business PodcastTHIS Is Stopping You From Making More MoneyLet’s talk about money.
I’ve heard from so many creative business owners that “it’s not all about the money”. And that more money will only create more stress.
But money gives you freedom, space, and the ability to better serve your clients. Like one of my clients Cey, who was able to release a feature film in cinemas after changing his perspective around money.
If you’re struggling to attract the income you want, it may come down to the way you think about money.
In this episode, I break down...
2025-03-2620 minCreative Courage: The Creative Business PodcastHow To Become The Top 1% of Creative BusinessesThere’s a point in every creative business owner’s journey where they feel stuck. You’ve built a strong portfolio, won some awards, but something still feels missing and growth has slowed.
In this episode, I’m sharing a concept that I cover in my new book that I’m currently writing - a phenomenon that I call ‘The Talent Limit’.
After speaking with and coaching countless creative business owners over the past few years, I’ve found that a common cause of these symptoms is that they are focusing mainly on their creative skillset. But on...
2025-03-1915 minCreative Courage: The Creative Business PodcastYour Surroundings Are Sabotaging Business Growth (Here’s Why)Do you feel stuck in your business, like things have stagnated? Maybe you’re not growing as fast as you’d like or feel like creativity isn’t coming to you as easily as it used to.
Your surroundings might be the cause of all of these problems.
In this episode, I’m sharing a powerful idea that completely changed how I think about business, success and myself - that who you surround yourself with and where you spend your time has a huge impact on you and your business.
This idea is one of t...
2025-03-1212 minCreative Courage: The Creative Business PodcastDiscover The ONE Strategy That Will Transform Your Creative BusinessMany creative business owners get stuck for the same reason…
They’re focusing on too many things at once.
But the most successful entrepreneurs don’t do everything. They double down on the one thing that moves the needle.
Recently, I spent time with 50 incredible entrepreneurs, some making multiple 7-figures a month, at a retreat curated by Daniel Priestley. I saw first hand what separates those who scale effortlessly from those who stay stuck.
If you feel stuck in your business and unsure where to place your focus, this episode will give y...
2025-03-0514 minCreative Courage: The Creative Business Podcast3 Powerful Strategies to Keep Going When You Feel Like Giving UpDo you ever feel like giving up on your business? Like no matter what you try, or how hard you work, things just aren’t feeling right?
You’re not alone. Many creative business owners hit those moments of doubt, frustration, and burnout. The problem is, many of them give up just before they break through to the other side.
In this episode, I’m sharing three powerful strategies to push through those tough times and come out even stronger. These are strategies that I’ve used myself, and my clients have seen serious results from.
2025-02-2629 minCreative Courage: The Creative Business PodcastHow To Build A Personal Brand That Sells For You with Freddie PullenIt’s getting harder and harder for creative business owners to get new customers. Buyers are more sceptical than ever and it feels like there’s too much competition out there to stand out.
But there’s a way of cutting through the noise and attracting clients that most creatives aren’t leveraging - their personal brand.
This week, I’m joined by Freddie Pullen. Freddie is an expert in story-driven marketing and helps entrepreneurs position themselves as the go-to authority in their space. And in this episode, Freddie shares the strategies he uses with his client...
2025-02-1947 minCreative Courage: The Creative Business PodcastThe Hidden Costs Of A Full Calendar (And How To Get Your Time Back)How much white space do you have in your diary?
If you’re like most creative businesses, your calendar is jam-packed with client work and calls. This may look impressive on the outside, but it’s likely costing you the freedom to grow your business effectively and leads to burnout.
I’ve worked with many creative studio owners in this position and have helped them to take back a day a week in their calendars without breaking their business.
In this episode, I share the exact strategy you can use so that you can ge...
2025-02-1214 minCreative Courage: The Creative Business PodcastStop Trading Time for Money and 10x Your Prices with Robin WaiteAre you tired of working endless hours with little reward to show for it?
In this episode, I sit down with Robin Waite, a bestselling author, award-winning business coach and former agency owner. Robin is an expert at productising and pricing services and has helped countless creative studio owners gain freedom while growing their business
Robin shares his journey from running a successful agency to experiencing burnout and ultimately transforming his approach to business.
Now, he coaches creatives to break free from outdated models and challenge limiting beliefs so they can charge what...
2025-02-0553 minCreative Courage: The Creative Business PodcastScaling a Multiple 6-Figure Agency And Landing Your Ideal Clients with Josh GudgeonWhat does it take to build a thriving, scalable business whilst only working with your dream clients?
After eight years in the Royal Navy, Josh Gudgeon now runs a multiple 6-figure video production agency and a top 1% podcast.
In this episode, we get under the hood of exactly how Josh runs his agency, how he’s been able to attract his ideal clients, and the 3 secrets to building a business that gives you the lifestyle you want and allows you to be yourself.
Josh is able to work on projects he’s passionate abou...
2025-01-2942 minCreative Courage: The Creative Business PodcastAttract Warm Leads on Autopilot With This Underrated StrategyIf you rely only on word-of-mouth and referrals to grow your business, you’re missing a trick.
In this episode, I’m sharing one of the most underrated lead generation strategies I know of - The Partnership Playbook. This strategy is like referral marketing on steroids. If used correctly, it will scale up your lead flow and start bringing in warm leads on autopilot.
Forget spending endless hours creating content and doing cold outreach. This strategy has been one of the biggest growth levers in my business, and in many of my clients’. One of whom u...
2025-01-2214 minCreative Courage: The Creative Business PodcastThe Proven Formula To Landing Celebrity Clients Like Will Smith & Red BullWill Smith, Jay Shetty, Red Bull and Vice are just some of the names that Tim Fare-Matthews has landed for his video production agency. In this episode, Tim shares a peak behind the scenes of exactly how he has achieved this.
If you’re struggling to win over corporates, raise your rates and run your business while producing exceptional results for clients, this episode is for you.
Whether you run a video production agency, animation studio or graphic design studio, these are the key foundational principles for running your business and landing better clients.
Covered in this episode:
Secrets to la...
2025-01-1541 minCreative Courage: The Creative Business PodcastSTOP Making New Years Resolutions - Do THIS Instead…Did you achieve your New Year’s resolutions last year? If you’re like most people, probably not, as stats show that 80% of people fail their resolutions by February.
New Year’s resolutions often set us up for failure, but if you’re looking for transformation in your life and business in 2025, there’s a better way.
In this episode, I share a strategy that you can use to give you a far better chance of reaching your goals. You’ll discover the 3-step process I use to avoid repeating past mistakes and set meaningful, achievable g...
2025-01-0819 minCreative Courage: The Creative Business PodcastThe Secret To Making Better Decisions in 2025If you’ve been running your business for a while, deep down, you probably know what you need to do to grow faster and make more money.
Over the past decade, I’ve coached some of the world’s leading creatives, and often they’re coming to me for permission, rather than answers. They know they shouldn’t have taken on that client or hired that team member.
So what stops them from trusting their intuition?
Fear.
Their intuition is trying to steer them in the right direction, but fear and other exte...
2025-01-0122 minCreative Courage: The Creative Business PodcastLessons From The Agency Owner I Paid £10K A Month To Be Coached ByDoes your business feel like more of a prison than a passion?
That somewhere along the line, it’s drifted off course from the business you envisioned?
In this episode, I’m joined by Dan Bolton, a business coach I paid £10k a month to learn from. It's the most I've ever invested in coaching and I wanted to gift you the experience of hearing some of Dan's lessons as he evolved from youth pastor to multiple 7-figure agency owner.
This conversation isn't really about number though (I just mentioned them to sound impre...
2024-12-2351 minCreative Courage: The Creative Business PodcastWhy Fear and Scarcity Are Killing Your Business (And How to Fix It) with Sebastian BatesAfter a serious BASE jumping accident that shattered both his legs, doctors told Sebastian Bates he may never walk again.
During Seb’s 2 years of rehab, he lost 15 of his close friends, leaving him with PTSD and major survivors’ guilt.
After a journey of personal development, Seb is now the founder of Warrior Academy, the largest martial arts academy in the Middle East. Seb teaches thousands of kids worldwide while leading a team of 100. Seb has also built several other six-figure businesses and founded a charitable organisation that’s doing incredible things for disadvantaged children global...
2024-12-1850 minCreative Courage: The Creative Business PodcastONLY Work With THESE Types Of ClientsNot all clients are created equal.
When I used to run my web design and marketing agency, I would work with just about any client who had the budget. But after working with them, some clients would make amazing leaps which would transform their businesses, and some got no results at all.
So, what was the difference?
And if you can deliver the exact same service to two different clients and get paid the same, why does it matter what they do with what you’ve created for them after?
If you...
2024-12-1111 minCreative Courage: The Creative Business PodcastThe Hidden Indicators Of Success You NEED To Pay Attention ToMost creative business owners are measuring success the wrong way.
It’s easy to get caught up in only measuring tangible outputs like how much revenue you’ve taken each month or how your team is performing. But what happens when you spend hours and hours on business development and those results don’t immediately show up? Does that mean you haven’t been successful?
This fixation on the outputs is causing many creative business owners to feel stuck and demotivated because they’re overlooking the real indicators of success. The hidden indicators that, with consistenc...
2024-12-0411 minCreative Courage: The Creative Business PodcastUnlock Hidden Revenue Opportunities From Existing Clients With THIS StrategyWhat would it be like if you could grow your creative business without having to find new clients? That’s exactly what the ‘realignment process’ can do for you.
In this episode, I’m breaking down the powerful strategy I've been using with my coaching clients to raise prices and increase profits without signing any new business.
Most creative agencies rely on repeat clients, but the stream of work can be inconsistent and it makes increasing prices difficult. By using the realignment strategy, you’ll be able to consistently deliver value, position yourself as an expert (no...
2024-11-2715 minCreative Courage: The Creative Business PodcastThe 4 Seasons of Business Every Creative Business Owner Needs to UnderstandWhat season of business are you currently in? This is one of the most important questions you can ask yourself as a creative studio owner.
I used to believe that there were good times and bad times in business, but what I came to realise is that these are just ‘seasons’. And like the seasons in nature, by understanding them and preparing for their arrival, you can weather the worst storms and benefit the most when the sun is shining.
In this week’s episode of the Creative Courage podcast, I unpack the four seasons of bus...
2024-11-2025 minCreative Courage: The Creative Business Podcast3 Strategies To Take Your Business From Surviving To Thriving with Kai ChengHave you ever felt so overwhelmed by your business that it feels like you’re on the brink of collapse? That’s exactly what Kai Cheng was going through after leaving a job at one of Taiwan’s top video agencies to start his own business.
Two years ago, Kai was taken to hospital because he thought he was dying. What was really happening was that he was experiencing panic attacks due to the extreme stress of running his own business alongside starting a family.
Since then, Kai has gone from barely surviving to thriving, and in...
2024-11-1344 minCreative Courage: The Creative Business PodcastThe Filmmaker Who Got His Film In Cinemas While DOUBLING His Agency’s RevenueWould you love to work on more impactful projects, but the day-to-day running of your business gets in the way?
Cey Sesiguzel was in the same boat, running a successful video production agency while eager to produce the documentary he’d dreamed of making. Five years later, Cey’s film is days away from its release in cinemas nationwide - and his agency's turnover doubled in just 12 months whilst creating his film.
In this episode, Cey shares his journey of achieving his creative dream, without sacrificing his business. Cey opens up about overcoming the obstacles that...
2024-11-0637 minCreative Courage: The Creative Business PodcastUse This Simple Referral Strategy To Generate Consistent LeadsIf you’re like most creative agency owners, chances are most of your work comes through word of mouth and referrals.
And that’s not necessarily a problem - referrals can be one of the best lead generators. But what I’ve discovered is that most people don’t have a referral strategy, leading to inconsistent results and a lack of control over the flow of projects.
In this episode, I’m sharing an underrated strategy that can transform the way you win projects, giving you a steady stream of inbound inquiries without that uncomfortable feeling th...
2024-10-3013 minCreative Courage: The Creative Business PodcastThe 3 Keys to Scaling Your Agency Without Hustling HarderAre you struggling to scale your business, without working longer hours? Are you feeling burnt out and unfulfilled, even though from the outside, your business looks like it’s thriving?
That’s exactly where I was years ago - snowboarding in Canada, living the digital nomad lifestyle. I had friends messaging me, congratulating me on living the dream - but beneath the surface, it was a different story.
I wasn’t happy. I was working with the wrong kinds of clients, feeling overwhelmed, and constantly stressed about money.
But this all changed when the lo...
2024-10-2327 minCreative Courage: The Creative Business PodcastMastering Design Thinking To Win Next-Level Clients with Matt AndersonAre you using design thinking in your business? If not, you’re missing out on a powerful tool that can help you land better clients with bigger budgets.
In this episode, I’m joined by Matt Anderson, a design consultant with over 20 years experience in operational roles within some of the world’s largest corporates such as Virgin Mobile Australia.
Many creatives struggle with the operational and logistical side of business. By leveraging design thinking, creatives can communicate the value of design more effectively, win higher-value clients, and ensure they’re addressing the real issues that peo...
2024-10-1642 minCreative Courage: The Creative Business PodcastThe 10 Commandments Of Sales Every Creative NeedsIf you’re like most creatives, sales probably isn’t your favourite part of running your business. But what if you could change the way you think about sales - and the results you get?
In this episode, I break down The 10 Commandments of Sales - key principles that have helped my clients close more deals and land higher-value projects, even if they haven’t had any formal sales training.
These are fundamental principles that you can refer back to before any sales conversation that will make you feel more confident and get you better result...
2024-10-0932 minCreative Courage: The Creative Business PodcastThe ONE Strategy To Land Clients At ANY Networking EventWould you believe me if I told you that with the right networking strategy, you could double your business in just 90 days?
In this episode, I break down a strategy that will make networking easier and more effective, without feeling pushy or ‘salesy’.
But if networking events make you feel uncomfortable, you're not alone.
Networking can open doors to valuable opportunities, but the pressure to make a flawless first impression and always be “on” can feel overwhelming - especially if, like many creatives, you identify as an introvert.
It doesn’t have to be...
2024-10-0229 minCreative Courage: The Creative Business PodcastWhat Does It Take To Grow And Sell A Creative Agency? with Jonathan LeafeAgencies are notoriously difficult to grow. They’re often started by a creative who loves what they do but soon finds themselves running a team without the necessary business skills.
In this episode, I’m joined by Jonathan Leafe, who sold his multiple seven-figure agency and now helps others do the same. Jonathan shares his expertise on what it takes to grow a profitable creative business and scale it into a saleable asset.
If you’re running a small agency and you’re unsure if scaling is the right move, this episode is for you.
Jon...
2024-09-2545 minCreative Courage: The Creative Business PodcastAvoiding Burnout When You Scale A Creative Agency (Case Study)If you’ve been running your business for a while but you still often find yourself overwhelmed and burnt out, this episode is for you.
I'm joined by David Wakefield and Chris Thorpe, founders of On The Sly, an international audio production agency. On The Sly has worked on some of the world’s most iconic events, from London’s New Year’s Eve fireworks to Coachella and with global brands like Paramount.
But like many creative business owners, David and Chris didn’t always have a great work life balance and relied heavily on work-of-mo...
2024-09-1841 minCreative Courage: The Creative Business Podcast5 Metrics to Measure If You Want To Grow Your AgencyIs your business feeling a bit stagnant and you’re not sure why? You’re not alone. And it can be difficult to identify what’s causing things to slow down and where you should focus your efforts to get things moving again.
When I meet a business owner and they’re finding themselves stuck, we look at 5 key metrics to figure out what’s creating the holes in their business. And in this episode, I share those 5 metrics that you need to measure to figure out how to move your business forward and grow.
This exerci...
2024-09-1119 minCreative Courage: The Creative Business PodcastHacks to Hype Your Brand and Attract High-Value Clients with Lucy WernerWhat would it feel like to be featured in major publications and have your ideal clients knocking at your door?
In this episode, I’m joined by Lucy Werner who specialises in helping founders get famous and attract their dream clients.
Lucy has 20 years of communications experience, and it shows. She’s been listed in ALT Magazine’s Power 100, worked with The Futur, written two best-selling books and her Substack publication is in the top 50 business newsletters on the platform.
Lucy breaks down exactly how you too can get more PR, more exposure and mo...
2024-09-0457 minCreative Courage: The Creative Business PodcastIs Your Business Feeling Like A Grind? Try This…Does your business often feel heavy? Like it’s something you have to do, rather than want to?
If this resonates with you, then listen to this episode.
I’ve decided to close down my business… for the whole month of August.
I posted about this recently on LinkedIn, and while it was mostly met with positivity, some questioned how this could be possible without having a negative impact on my business.
I would argue that taking a meaningful break from your business can actually have a hugely positive impact on it. Ge...
2024-07-3122 minCreative Courage: The Creative Business PodcastHow To Tell Your Story And Stand Out On LinkedIn with Ash RathodIt feels like everyone is obsessed with storytelling and personal branding. Especially on LinkedIn. But there’s a good reason for that.
In this episode, I’m joined by Ash Rathod. Ash is a Brand Consultant who specialises in helping businesses attract their ideal clients, retain them for longer, and charge them more using the power of storytelling.
If you’re struggling with attracting your ideal clients, sharing your story might be the answer. But if you’re like most creative business owners, it’s easier said than done.
Knowing how to tell your story...
2024-07-2443 minCreative Courage: The Creative Business PodcastHow To Generate 10 Inbound Enquiries A Week with Jason SquiresWhat would your business be like if you were getting ten new inbound enquiries each week from your ideal clients? Jason Squires has taught thousands of service-based business owners to do just that, and in this episode, he shares how.
Jason has built a multiple 7-figure business using the power of LinkedIn. He's incredibly generous with sharing his data-backed strategies that will get clients chasing you, without you having to chase them.
If you’re tired of sending countless connection requests only for them to be ignored, Jason’s automated connection process will help you get...
2024-07-171h 07Creative Courage: The Creative Business PodcastBread and Butter Work Is Killing Your Business with Ben TallonDo you ever feel like your creativity is just a ‘nice to have’ for your clients, and that your services are the first to go to when budgets are cut? If you are bored of taking on projects just to pay the bills and finding clients that give you the creative freedom you truly desire feels more like fantasy than reality, this episode is for you.
I’m joined by illustrator and author Ben Tallon. Ben has been running an illustration studio for over 16 years and has worked with big-name clients like Channel 4, The Guardian, The Premiere League...
2024-07-101h 02Creative Courage: The Creative Business PodcastThis Is Why You Are UnfulfilledWhat are your values? And I’m not talking about your brand values, I mean your personal values.
I ask because in my experience, whenever anything feels ‘off’ in my life or business, a conflict in values is usually the cause.
This showed up for me back when I was running a remote creative agency. I was travelling the world and had the freedom I thought I wanted, but something didn’t feel quite right. It was an ‘empty’ kind of feeling. And it got me questioning why I wasn’t happy, despite living this lifestyle I’d c...
2024-07-0315 minCreative Courage: The Creative Business PodcastThe Secrets To Landing Major Corporate Clients with James ConnollyAre you looking to land more corporate clients with bigger budgets? Are you tired of having optimistic sales conversations only for your prospects to come back to you with a ‘no’?
Selling to large corporates can be more complex than selling to smaller businesses, but the rewards can be far greater.
In this episode, I’m joined by James Connolly. James is a business development expert and CEO at Forward Foundry. He’s managed accounts at Microsoft and GSK and grew the UK tech unicorn Darktrace from four to thirty two people with a $22 million yearly r...
2024-06-2653 minCreative Courage: The Creative Business PodcastIs the Story You’re Telling Yourself Holding You Back?Do you ever feel stuck in your business? Like you’re trying all sorts of things, but you’re just not moving forward?
Many business owners have stories they tell themselves in an attempt to justify the challenges they’re facing, but that story often isn’t the truth.
“I’m just not that kind of person…”
“It works for them, but could never happen for me…”
“People just won’t spend that much on…”
If any of these sound familiar, this episode is for you.
I’m joined by Dave Raybould, Head C...
2024-06-1949 minCreative Courage: The Creative Business PodcastThe 5 Elements Of A Cold Message That Gets ResponsesAre you tired of sending out hundreds of cold outreach messages on LinkedIn only for most of them to get ignored?
If you’re like most creatives, even when you do get a response, these conversations aren’t leading to enough sales calls.
If this sounds familiar, then this episode is for you.
I’m going to share with you a step-by-step process for crafting a cold outreach message that will help you build your network and your business faster. There are 5 key elements that must be included in your communications when you reach...
2024-06-1225 minCreative Courage: The Creative Business PodcastFinding Your Flow and Achieving Your Potential with Hannah PowerHave you ever had one of those weeks where you feel like everything in your business is in flow? Where everything feels easy, it feels fun, it feels exciting…
In this episode, I’m joined by Hannah Power, to discover how we can reach this feeling of flow more often within our business and our lives. Hannah is a personal branding and performance coach, best-selling author and the founder of Amplify. She’s coached over 500 people to help them to find meaning in their lives and achieve their potential.
We unpack how to recognise the symptom...
2024-05-291h 08Creative Courage: The Creative Business PodcastAchieve Your Goals Faster By Using ‘Parts Work’Have you ever felt like you know what you need to do to take your business to the next level, but something inside is holding you back? It’s like you have one foot on the accelerator and one on the brake…
In this episode, I’m going to share a strategy that can help you break through this internal conflict and bring you closer towards landing those higher-paying clients, and saying no to the ones you know aren’t a good fit.
It’s called ‘parts work’. It’s a type of therapy that’s been transformati...
2024-05-1522 minCreative Courage: The Creative Business PodcastHow To Attract Your Ideal Clients Through Storyselling with Mark LerusteWouldn’t it be nice to attract your ideal clients without having to send hundreds of proposals and spend countless hours on sales calls?
Mark Leruste joins me in this episode to share his strategies for doing just that. Mark is the king of ‘Storyselling’. His TED Talk, ‘What they don’t tell you about entrepreneurship’ has amassed over one million views, and he gets paid five-figure sums to speak for blue-chip clients like Google, Nike, and Adobe.
We have a focused conversation on exactly how you can use your story to attract your dream clients and...
2024-05-0846 minCreative Courage: The Creative Business PodcastThe Secrets to Selling as a Creative with Daniel PriestleySales don’t happen without people. So, why are so many creatives so adverse to building relationships?
In this episode, I have the pleasure of speaking with Daniel Priestley. Daniel is a best-selling author and entrepreneur, who launched his first company at 21 and grew it to a multi-million dollar enterprise by 25. He’s grown businesses around the world, and in this episode, he shares with us his insights on sales, gratitude, and success.
We dive deep into the skills and mindset that creative business owners need to grow their businesses. We speak about the importance of bu...
2024-05-0159 minCreative Courage: The Creative Business PodcastCapturing The Confidence of Your Clients with Dan KennedyAngelina Jolie, Drew Barrymore, Dua Lipa. These are just some of the famous faces that Dan Kennedy has photographed.
Dan is a London-based portrait and fashion photographer who’s worked with some of the biggest names in the world and he joins us in this episode to share his insight.
Not only does Dan share some incredible stories of his experiences of working with his celebrity clients, but he also gives us a look into the way that he captures the confidence of his clients and ensures he’s able to consistently get results to be p...
2024-04-2437 minCreative Courage: The Creative Business PodcastTurning Your Story Into Success with James MartinAre you putting your authentic self across in your marketing? Is there something holding you back from telling your story?
James Martin, Founder of Made By James and Creative Partner at Lincoln Design Co. joins us in this episode to share his journey from accidental entrepreneur to successful agency owner.
Made By James was a beautiful accident. Once he began to tell his story and started to reveal the inner workings of his talent, James found himself picking up 100+ logo design clients a year through his content marketing. The money was coming in, but something wa...
2024-04-1754 minCreative Courage: The Creative Business PodcastThe Mindset Shift That Turns Challenges Into OpportunitiesUnlock the secret to thriving in creativity and business - with this episode's deep dive into the
power of presence. Join Matt Essam as he uncovers how this singular mindset shift can not
only enhance creativity, but also transform stress into success, and uncertainty into clarity.
In a candid discussion, Matt opens up about his personal journey, revealing how the practice of
presence pulled him through tough times in business, inspired by the profound teachings in
"The Power of Now" by Eckhart Tolle.
IN THIS EPISODE:
Delve into...
2024-04-1012 minCreative Courage: The Creative Business Podcast3 Strategies To Reprogram Your Mind For SuccessPicture this: you're faced with a daunting challenge, but instead of feeling overwhelmed, you
feel empowered and in control. How is this possible? Join Matt Essam as he uncovers three
powerful strategies that can help you reduce stress, reframe negative situations, and envision
the success you deserve.
In this episode, Matt reflects on his personal journey, where he faced significant challenges
that took years to overcome. He emphasizes that it's not the events themselves but our
interpretations of them that dictate our emotional responses; he shares insights gained from
cognitive-behavioral therapy...
2024-04-0339 minCreative Courage: The Creative Business PodcastUnveiling the Traits of Successful Leaders and High Performers and with Dave RaybouldAre you the leader your business needs to grow? Whether you're a solo founder looking to grow into a small business, or you're an established agency looking to scale… There's 1 thing that's going to determine whether you can make that vision a reality or not—that's is your leadership skill.
In today's episode of the Creative Courage Podcast, I sit down with Dave Raybould who has spent the last decade coaching start-up founders running tech companies valued at $50 million dollars to military leaders responsible for more than 15,000 people, and we're now lucky enough to have him on our...
2024-03-2751 minCreative Courage: The Creative Business PodcastHow to Take Back Control of Your Project PipelineWaiting for the next project to land on your lap? Do you feel like you're not in control of your business due to the unpredictability of sales and marketing? If you're anything like me, you've probably even found yourself feeling at the mercy of the market at times.
We both know the drill: you're out here offering your big-ticket projects, usually in the $30k to $50k range, and it's great when clients come knocking with a specific need. You jump in, do your magic, and they're thrilled. But once the project wraps up, it's back to waiting...
2024-03-2016 minCreative Courage: The Creative Business PodcastHow to Go From Freelancer to Studio Owner With Erik HerrströmHow to make the transition from being just a freelancer to becoming a studio owner? Erik Herrström, the visionary behind Studio Herrström, takes us through his journey from working as a freelancer, collaborating with giants like Spotify, Beats by Dre, Sony Music, Nike, and Google, to establishing his own studio. With over a hundred industry awards, Erik's expertise is undeniable. Yet, the path to owning a studio, building a team, and achieving business autonomy was filled with challenges, fears, and pivotal moments of growth.
In this episode, Erik shares his initial struggles with setting prices, th...
2024-03-1326 minCreative Courage: The Creative Business PodcastHow to Stand the Flock Out With Jacob CassLooking to stand out from the competition and transform your creative business into something truly remarkable? Then it's time to “Stand the Flock Out!” with Jacob Cass, the brilliant mind behind Just Creative. Jacob's extraordinary path from aspiring design student to branding powerhouse, collaborating with giants like Nike, Disney, and even Jerry Seinfeld, serves as an inspiring blueprint for daring to be different.
In this episode, Jacob pulls back the curtain on how he made his mark in the world of design. He shares the engaging tale of how a pro bono gig sparked the creation of his...
2024-03-0643 minCreative Courage: The Creative Business PodcastStop Self Sabotaging and Unlock Your True Potential With Anneli HanssonHave you ever felt like you are holding yourself back and self sabotaging your growth? In this
episode, we deep dive into the psychology behind some of our biggest internal limitations and
how we can overcome them. Building a business that feels authentic in 2024 requires
introspection, courage, and determination. Anneli Hansson, a brand strategist from Sweden,
shares how her journey of building a social media following of over 140,000 people hasn't
been a smooth ride.
In this open and heartfelt conversation, Anneli delves into the essence of personal branding,
the importance of...
2024-02-2853 minCreative Courage: The Creative Business PodcastFinding Meaningful Work as a Creative StudioIf you want your creative work to have more of a positive impact on the world, but find yourself worrying if it will pay well, then this episode is for you. In this client case study, we explore how Colin grew his studio by niching down and only helping businesses that he really cared about.
In this candid and authentic conversation, Colin shares the struggles of building an agency that did more than just pay the bills. We delve into strategies around pricing, client acquisition, and project fulfilment.
Covered in this episode:
What to...
2024-02-2134 minCreative Courage: The Creative Business PodcastHow to Fall in Love With Sales (Even if You Hate It) with DistortedIf sales and marketing feels unnecessary in your business, this episode is for you. Today, I’m
joined by Nick, Andi, and Alex from This is Distorted, an audio branding agency that has
worked with everyone from Defected Records to Dedmau5.
In this episode, we delve into the transformative shift that allowed them to fall in love with the
sales process and find ways to sell high-value services without resorting to sleazy and
cringeworthy tactics.
Discover how they moved away from sending traditional proposals and successfully
transitioned to a value-based pr...
2024-02-0851 minCreative Courage: The Creative Business PodcastRedefining Limits in Business with Matt EssamWhat is really possible for you and your creative business? This question might be the key to
understanding what is genuinely holding you back from reaching your true potential.
In this episode, Matt Essam explores some of the key ideas and discussions taken from a client retreat in Tenerife. He shares 3 big ideas that could transform the way you run your business, including:
The power of possibility and how it holds us back.
What leadership really means and why you should care.
One of the most underrated strategies for lead...
2024-01-3127 minCreative Courage: The Creative Business PodcastHow to Land A-list clients using cold outreach with Kai ChengIn this episode, we break down how our client Kai went from relying solely on referrals to having an outreach strategy that lands him A-list clients in a few months.
Topics discussed:
How to understand and address client pain points to land clients through outreach
How to use LinkedIn to uncover client secrets and build lasting rapport
How Kai landed Bently as a client with an irresistible offer
Anti Selling and the power of focusing on the client first
Mastering follow-up without seeming needy
The power of niching down and mastering your industry
Building a powerhouse te...
2024-01-2437 minCreative Courage: The Creative Business PodcastUnleashing Success through Strategic Pricing, Productization, and Courageous Decision-Making with Robin WaiteSaying no to unfit clients, knowing and charging your worth, and productizing your services are your crucial foundation to success. Being open to reevaluating and challenging the rules you set for yourself, especially in areas like pricing, will unlock greater business potential.
Today, we're joined by the incredible Robin Waite – public speaker, bestselling author, and business coach. Discover Robin's journey from running his own design studio for over a decade to the transformative mindset shift that propelled him towards seeking business mastery.
In this episode, we unravel the secrets of productizing services, charging more, strategically po...
2024-01-171h 01Creative Courage: The Creative Business PodcastHow To Attract Your Dream Clients with Anna RumboldMarketing isn’t about attracting everyone to your business. It’s about attracting your ideal clients. The clients that grow your business without growing your stress levels.
In this episode, award-winning marketing mentor, Anna Rumbold, joins us to share her blueprint for attracting the kind of clients who we enjoy working with and pay us what we deserve.
The first step is to get clear on who exactly our ideal client is. And Anna shares her insight into how we can do just that. The next step is to get in front of them. We dive...
2024-01-101h 03Creative Courage: The Creative Business PodcastThe Courage To Create as an Introvert with Chris DoIs there something holding you back from putting yourself out into the world? Perhaps it’s a fear of judgement. Maybe it’s a lack of confidence.
In the inaugural episode of Creative Courage, we delve into the mindset of pushing through fears and resistance and seizing opportunities with Chris Do, an Emmy award-winning designer, director, CEO, and self-proclaimed ‘loud introvert’.
Chris has struggled with his introversion, but this hasn’t stopped him from amassing nearly one million followers on Instagram. Chris uses the power of content creation to compensate for his introversion. And he shares with...
2024-01-031h 12Creative Courage: The Creative Business PodcastCreative Courage TrailerAre you a creative business owner? Do you ever feel like you’ve got more to give? That there’s a bigger impact you could make? Or is there an innate fear that’s stopping you from achieving your full potential?
In this brand new podcast series, award-winning coach, author and speaker Matt Essam explores the internal battles we all face as creative business owners.
From the fear of launching to the anxiety we face around our life purpose, Creative Courage is the first podcast series that will dive deep into the physiology of courage and it...
2023-12-1101 min