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Showing episodes and shows of
Matt Krause And Alper Rozanes
Shows
The White Rabbit
121. Tips For Building Trust
Matt and Alper go into ways to build trust with your audience during your presentation, including, perhaps counterintuitively, saying no.
2025-06-20
32 min
The White Rabbit
117. Luka Krejci And Presentation Cookbook
Our guest Luka Krejci, a presentation trainer from Croatia, talks about presentation training in general and his new book Presentation Cookbook in particular. Also, Matt and Alper focus on different aspects of the view outside Luka's office window.
2025-04-09
38 min
The White Rabbit
116. Applying Principles Of Strategy To Presentations
Alper dives into an episode we did recently with Alex Smith, applying Alex's principles of strategy to the world of presentations.
2025-04-06
18 min
The White Rabbit
115. We're not that rational
Matt and Alper riff on a couple comments from recent guests, to the extent of us humans being less rational than we like to think we are, and what can we do about that, if anything.
2025-03-31
23 min
The White Rabbit
109. Don't Do These Things
Alper goes into the three mistakes he sees people making all the time. Learn what these are, don't make them, and you'll be ahead of half the game.
2024-11-19
20 min
The White Rabbit
107. Building Trust
Matt goes into what he took away, from a recent interview, about building trust. He touches on commitment (hat tip to Robert Cialdini, someone Matt and Alper both have mixed feelings about), how to build trust into a pitchdeck, the importance of describing the problem and its role in building trust, and a couple studies he found that looked into what parts of the body are involved in the building of trust.
2024-10-01
24 min
The White Rabbit
104. Blowing Out The Carbon
Matt and Alper blow out the carbon (a phrase an old family friend of Matt's used to use to mean taking an old car out on the highway for some exercise). In this case, that means they cover a couple miscellaneous pieces of business. Matt is considering updating a staple of his trainings, The Four Things, and Alper discusses a video he recorded recently where he takes a side on the "visualize the positive" vs "prepare for the worst" debate.
2024-08-02
17 min
The White Rabbit
103. Alternative Ways Into Angel Investing
In this episode Matt interviews Alper on other ways into angel investing. Matt has a dream that we can provide a service and magically become part owners of, say, Microsoft, but Alper squashes that dream, saying that yes, some actual money is probably going to be needed. But don't worry, if all you want is to brag to your friends over a beer, you can probably get in for not much, but you're probably going to get, well, not much.
2024-07-18
24 min
The White Rabbit
102. Brad Farris On A Pivotal Moment
Brad Farris returns to the podcast to describe a pivotal moment in the emotional regulation of how you show up for any communication event, be it a presentation or an employee's performance review. Matt plays the guinea pig (in other words, test subject), providing the disastrous subject matter Brad uses to troubleshoot and advise. This episode is perfect for anyone who wants to make sure the right person shows up for that crucial communication event.
2024-07-10
28 min
The White Rabbit
101. Melda Sofuoğlu On Presentations In The Telco World
In this episode, Melda Sofuoğlu, a former client of Matt's, goes into what she has picked up over the years in the presentation world. Also, Melda, having worked in multiple countries, weighs in on the age-old question: Is presenting less data on a slide a culture-specific thing, or is it universal?
2024-07-03
21 min
The White Rabbit
100. What Has Changed
In this, the 100th episode of The White Rabbit, Matt and Alper talk about what has changed in the world of presentations over the past two years. In particular, what they keep coming back to is that the magic only appears when you show up regularly, and the possibility that others won't get what you were talking about, and don't take that too personally, sometimes you just need to let go.
2024-06-28
19 min
The White Rabbit
99. There Ain't No Cookie Cutter
Following a recent episode, where Matt posed a question to Alper in binary terms, Alper digs deeper into the potential problems associated with any binary approach. Alper points out a recent Netflix documentary that provides an excellent view into what can go wrong if the presenter gets pig-headed, and instead of changing tack, ignores the signs and plows ahead with the plan anyway. Anyone uncomfortable with the presence of unknowns needs to listen to this episode.
2024-06-12
12 min
The White Rabbit
98. Prizing In An Investment Pitch, Yes Or No?
Matt asks Alper for his opinion on two perspectives, which Matt soon realizes sound opposite but are actually not, and Alper offers up a third perspective. If you've ever wondered who the most valuable person in the room is, this episode is for you.
2024-06-05
14 min
The White Rabbit
97. Tools
Alper compares PowerPoint, Keynote, Google Slides, and Canva. Each has its pros and cons, and Alper does his best to stay diplomatic and acknowledge that. Listen in on this one if you want to hear a pro weigh in on the "should I export or not" question.
2024-05-29
19 min
The White Rabbit
96. Limiting Beliefs
Matt and Alper dig further into an article Alper wrote recently about how the beliefs and mindsets we carry around make it hard to present well. Interestingly, many of these scripts that run in the backs of our heads are useful elsewhere in other contexts, but can get in the way too!
2024-05-22
27 min
The White Rabbit
92. The Use Of Constraints
In this episode, Matt goes into three of the constraints he often puts his clients into. Sometimes the best way to cut is to subject yourself and your presentation to artificial constraints. In real life, you won't have to meet these artificial constraints, but if you're at 39 minutes and you have to cut it to 20 minutes, maybe top-down (39, 38, 37, etc, on down to 20) won't work. Maybe what you need to do is subject it to artificial constraints. The use of these artificial constraints forces a message discipline that you just don't get with the 45-minute format.
2024-04-02
18 min
The White Rabbit
90. Bringing Peace
A couple weeks ago, Alper went into the spiritual side of the business for him. Today we turn the tables on Matt and make him explain the spiritual side from his perspective, and it has to do with bringing peace to others, but not in the way that phrase is usually used.
2024-03-13
12 min
The White Rabbit
88. And Then The Spirits Rose Up
Alper expounds on a more spiritual way of looking at presenting. Who would have thought Rumi would come up in a conversation about presentations? And yet in this episode, he does. Warning: The phrases "existential" and "serving others" come up in this episode, so be careful with this episode if presenting is nothing more to you than firing up PowerPoint and cranking out some slides.
2024-02-08
15 min
The White Rabbit
85. No, 93% Is NOT Non-Verbal
Matt and Alper debunk the 93% myth as it has been misapplied to communication, and give some alternatives about what key skills are needed instead. And who would have thought that drywall anchor bolts had something to do with presentations. In this episode, we learn that there is, in fact, a connection.
2024-01-10
19 min
The White Rabbit
84. 25 Times Revisited
Matt and Alper wish a Happy New Year to those celebrating, shoot down the idea of organizing this into seasons (after all, it's a podcast, not a TV series), and go into preparing for a non-linear presentation. For all of you who were hoping our recent discussions of non-linear presentations were excusing you from the need to prepare, sorry, they're not.
2024-01-03
16 min
The White Rabbit
83. Nervousness Ain't Always Bad
You know the feeling. The palms are sweating, the temples are wet, the mouth is dry. Is it a heart attack, or is it just an old-fashioned case of the jitters? In this episode, Matt and Alper lay into the misconception that nervousness is always bad, that it should be stamped out completely wherever it appears. So grab a glass of water for that cotton mouth, kick back in a nice comfy chair, and learn why sometimes nervousness is perfectly okay. BTW, in this episode, you'll hear that sometimes Matt and...
2023-12-06
15 min
The White Rabbit
82. Presenting Bad News
Inspired by a recent guest's comment, Matt and Alper dig into Alper's patented 4-step process for presenting bad news, not just bad news to the board, but bad news to pretty much any audience. The four steps are: 1. State the obvious (be upfront about the problem); 2. Tell them why you believe this happened; 3. Tell them what next steps you will be taking; 4. Give them a timeline. Anybody who needs to break some negative news to someone else (and who amongst us hasn't been in that boat at some point) should listen to this episode.
2023-12-04
20 min
The White Rabbit
79. Kill Your Darlings
Matt and Alper go into one of Matt's favorite phrases, "Kill your darlings," including how to implement it, why it won't make your audience think you're stupid and simple, what it means for slide design, and more. A hot tip: It's an alternative, easier, "back door" way to achieve a potentially difficult and nerve-wracking style they've discussed in the past, the non-linear presentation.
2023-11-08
16 min
The White Rabbit
77. Jonathan Stark On Hourly Billing
In this episode, guest Jonathan Stark, the king of not billing hourly, goes into how he came to the realization that hourly billing is a huge mistake, how hourly rates are actually "corrosive" to your relationship with your client, and how moving past them ushers in a huge mindset change. Also, dear listeners, feel no inadequacy. Notice that Jonathan mentions he started this process in 2006, so he has been at it for years. Don't think you have to wake up tomorrow and be the world's most perfect and thorough implementer of all things not hourly. It's a p...
2023-10-12
27 min
The White Rabbit
76. It's Not Personal
Alper riffs on a subject a guest brought up recently, that maybe the pushback you get during your presentation isn't about you, it is legitimate questions about your idea. We tend to take things personally (after all, we're human, at least most of us), but as Alper says, it's "crucial" to separate pushback related to you from pushback related to your idea, and to not get caught in the trap of feeling the need to justify yourself.
2023-10-05
13 min
The White Rabbit
75. Ebru Demirel On Pitching An Idea
This week business owner and industry organization board member Ebru Demirel goes into how to present an idea to a company or organization. In particular, she talks about the need for transparency, the willingness to discuss the downside risks of an idea, the importance of training and preparation, and the value, for the leaders being pitched to, of making rapid decisions.
2023-09-27
18 min
The White Rabbit
74. Geraldine Carter On Avoiding Downward Pricing Pressure
Almost every slide designer has heard the phrase, "But we can get this done in [insert country here] for a fraction of the price. Slide designers aren't alone in feeling this pressure. So in the interests of hearing how another industry deals with this, today we talk to business coach Geraldine Carter to find out what Certified Public Accountants are doing about it.
2023-09-21
23 min
The White Rabbit
73. Can You Quantify The Value Of A Presentation?
On the docket for today, measuring the efficacy of a presentation. Can it be done? Our answer: Yes. Actually, it's not so simple. Matt not-so-secretly suspects that the presentation itself has no value, and Alper suspects that it does.
2023-09-14
13 min
The White Rabbit
72. Pareto Your Presentation
Matt and Alper revisit the low-hanging fruit, the clients' perennial favorite question: "I have a surprise presentation coming up in a few minutes, what are the quick things I should do first to get the biggest part of the improvement?" Hint: They are: 1. Answer the Three Questions, 2. Follow a simple story structure like "man in hole," 3. Make sure your headlines match your message, and 4. Use the "build" animation. And just to confirm, no actual horses were harmed in the making of this podcast.
2023-09-07
13 min
The White Rabbit
71. All Grip On Niching
Amidst all the solopreneur emphasis on the need to niche one's business, Matt mentions that his favorite clients, by far, are the ones who, months later, have evolved to something that has absolutely nothing to do with his niche. He highly recommends that the other solopreneurs out there follow the niching literature and consider niching a vital survival technique, but he urges them to, at the same time, be open to the idea that some of their favorite clients won't fit into that niche at all.
2023-09-01
12 min
The White Rabbit
70. Success Factors, Alper Edition
Alper goes into the traits he sees making for a successful client. They are 1. Recognizing the power of exceptional communications, 2. Understanding that this is not an overnight process, 3. Recognizing the fine line between persuasion and fit, and 4. Understanding that a "no" today is not a "no" forever. Also, if someone knows how much a Lear Jet costs or what goes in a Mai Tai, please let us know.
2023-08-24
14 min
The White Rabbit
69. Three Traits Of Successful Clients
Matt describes what he sees as the three traits of clients who get the most out of the training. The traits are: 1. A history of serial problem solving, 2. A frustration coming from one of life's slaps in the face, and 3. The fear of god (an external force that makes them want to solve the problem that #2 brought to the forefront).
2023-08-16
11 min
The White Rabbit
68. Crisis Of Confidence
Matt asks Alper for advice on how to handle a crisis of confidence his clients often face shortly after starting work.
2023-08-11
18 min
The White Rabbit
67. AI, Volume Two
Alper goes into how AI is affecting his slide design work, and in particular how he reduces its impact. In short: Even if the AI image quality were perfect, which it's definitely not, the legal situation is too fluid, so go with your tried-and-true techniques: Make your own images, or use stock photography. Also, Matt crosses his fingers and hopes no one will call him out on a need to present data to back up his claims from last week.
2023-08-04
13 min
The White Rabbit
66. AI, Volume One
After resisting the temptation to talk AI, Matt and Alper finally break down and do it. Along the way they discuss the meaning of the phrase "con man" and the existential reasons for why they do what they do. The upshot of the discussion is that AI's source material is the sum total of the knowledge on the internet, and so most of us are therefore safe. However, if your main job is to produce cat videos, AI is coming for you. ;-)
2023-07-28
20 min
The White Rabbit
65. The Sales Presentation Deck
Alper goes deeper into the specifics of a sales presentation slide deck, and in particular how you know it's time to upgrade your old deck, the importance of interactivity, and the importance of talking directly with your sales force while deciding how to layout the new deck. Also, what Will Smith has to do with good design.
2023-07-20
13 min
The White Rabbit
64. Stalking The Board
Matt goes into a phrase he uses often with his clients, "stalk the board," and what he means by that, why to do it and how to do it, and what to expect and not expect. Don't worry, it doesn't involve hiding out in the bushes at midnight, getting arrested, or looking through binoculars.
2023-07-12
15 min
The White Rabbit
63. Self-Confidence In The Sales Presentation
Alper mentions a sales presentation webinar he was leading recently, and in particular, suggestions he gave for building one's self-confidence in the delivery, and what are the right things to practice and what are the wrong things to practice. Also, what is an alternative to the all-too-common "about us" introduction.
2023-06-28
14 min
The White Rabbit
62. Matt's Specialization Journey
Matt goes into the major steps (and missteps) in his specialization journey, including what prompted him to start down that road in the first place.
2023-06-22
17 min
The White Rabbit
61. Resistance During Sales Presentations
Alper goes into rational and emotional resistance factors clients face, and that your slide deck can only carry part of the role in overcoming that resistance.
2023-06-14
16 min
The White Rabbit
60. The Four Things
Alper asks Matt what he means by the phrase "The Four Things." If you want to "Pareto" your presentation or speech (do the 20% of the things that will get you 80% of the improvement), these are the four things to tackle first.
2023-06-07
15 min
The White Rabbit
59. Natalia Talkowska on Letting Your Geek Flag Fly
Matt and Alper interview Natalia Talkowska about the importance of putting some of your own story into your presentations, even if you feel a bit unsure about it, and how your audience needs that from you in order to connect with your message. Also, Natalia challenges Matt to draw a stick man on LinkedIn.
2023-06-01
13 min
The White Rabbit
58. Tom Tran On Internship Presentations
Tom Tran makes another guest appearance on the podcast, this time to talk about internship presentations. What are they for, and what should be in there, and in particular, the importance of getting buy-in during the presentation development process.
2023-05-24
16 min
The White Rabbit
57. Ömer Gençer On Adjusting Your Presentation For Different Audiences
Matt and Alper talk to product manager Ömer Gençer, who describes how he customizes his presentations for the many different audiences he encounters in his day-to-day work life.
2023-05-17
15 min
The White Rabbit
56. Overcoming Zoom Latency
Matt and Alper go into some tips for dealing with "Zoom latency" -- the tendency of videoconferencing software to interrupt the way we humans interact.
2023-05-12
15 min
The White Rabbit
55. Stress Factors
Today Alper goes into the three factors causing us to be so stressed when speaking during a presentation, even though we know the chances are pretty low that someone is going to shoot us in the head while we're doing it, along with some of his techniques for getting around that stress.
2023-05-04
17 min
The White Rabbit
54. Doing The Non-linear
Alper goes into some ways to execute the non-linear approach to presentations in PowerPoint. If you want your message to land with the audience, you need to know these techniques.
2023-04-26
17 min
The White Rabbit
53. Tackling Resistance (The Matt Chapter)
Matt goes into his own form of resistance. Hint: It relates in particular to writing. In true Matt form, his technique for overcoming resistance is perhaps simplistic and reductive: He boils it down to one single step.
2023-04-19
15 min
The White Rabbit
52. Tackling Resistance (The Alper Chapter)
Alper goes into overcoming resistance, particularly as it applies to making videos, and more generally, as it applies to rehearsing for presentations. He outlines the six steps he goes through, and recommends to others, when overcoming resistance.
2023-04-12
19 min
The White Rabbit
51. Tom Tran On Presentations In The CPG World
Tom Tran, an associate brand manager in the CPG business, comes on the podcast to describe how presentations are prepared in his world. Matt, Alper, and Tom suspect that maybe, just maybe, a future episode will need to deal with documents that go out before the meeting.
2023-04-05
14 min
The White Rabbit
50. The Inner Game
The White Rabbit podcast turns the big five-oh. Congratulations to TWRP! Inspired by a comment he heard from Chris Do of TheFutur.com, Alper wonders how presentations would change if we stopped using the vocabulary of obligation to describe them (“I have to give a presentation tomorrow”), and instead used the vocabulary of opportunity (“I get to give a presentation tomorrow”).
2023-03-15
16 min
The White Rabbit
49. The Point At Which
Today Matt and Alper go into visual design, not just generally, but including its role in furthering communication. Alper discusses the need for prioritization, and the point at which one can confidently say, "That's enough, time for other things now."
2023-03-08
13 min
The White Rabbit
48. The Cobbler's Children
Matt and Alper go into three skills fundamental to everyone's success in life. In fact, they are so fundamental that Matt, a professional communications trainer, recently felt the need to improve them in himself. Today he mentions what they are and how he is going about "sharpening the sword."
2023-03-01
15 min
The White Rabbit
47. One Way To Distribute Questions
Matt lays out a piece of advice he gives to clients about "seeding," or "planting," questions during the presentation, and Alper gives some feedback on whether Matt's is a good piece of advice or not.
2023-02-23
13 min
The White Rabbit
46. Grab Bag
Matt and Alper expound on choosing images for your presentations, including the idea that maybe, just maybe, a less-attractive photo might help you more than a more attractive photo. They also go into the need to distribute questions throughout the presentation, rather than saving them up for the famous "Questions?" slide at the end, and better alternatives to the traditional "Thank you" slide.
2023-02-15
14 min
The White Rabbit
45. Stock Photography: Use It Or Not?
The conversation starts out with the impossibly handsome or beautiful "people" shown on website testimonials these days, and then turns into a general conversation about stock photography. When to use it and when to stay away? Is stock photography about stock photography, or is it about something else?
2023-02-01
12 min
The White Rabbit
44. Revisiting Cialdini
Matt and Alper, having given trainings on the 6 principles of persuasion, revisit a couple of those principles and ask themselves how their understandings of those principles have morphed over time.
2023-01-26
13 min
The White Rabbit
43. Three Tools And A Rabbit Hole (Alper Edition)
Alper goes into three tools he uses a lot (remember, no PowerPoint, we have to take that one out), and his rabbit hole. His rabbit hole is a mean one. Even Matt heard about it and thought, "Oh, man, that's like Kryptonite!"
2023-01-18
14 min
The White Rabbit
42. Three Tools And A Rabbit Hole (Matt edition)
Matt goes into his love for Grammarly and his unfortunate relationship with Wordpress plugins. BTW, his words about Netflix just might help you defend yourself the next time your spouse says you watch too much TV.
2023-01-12
16 min
The White Rabbit
41. Low-Hanging Fruit
Matt and Alper go into actionable items that normal people can use to make their presentations better, without hiring a fancy presentation coach or a dedicated visual designer just for them.
2023-01-04
15 min
The White Rabbit
40. Training: What Is It Good For?
Matt and Alper venture further into the existential question that came up last week: Does anyone benefit from training, or should we all just go home? Fortunately for the training industry, the answer comes back that training is good for some, but a complete waste of time for others. Along the way, the debate winds through pro basketball players, catered lunches, and internal conviction.
2022-12-28
10 min
The White Rabbit
39. Service Guarantees
Matt and Alper, joined by guest Andreas, dig into whether they should or should not be offering service guarantees. No definitive conclusion is reached. In fact, the debate explodes into a larger subject that will need to be addressed in future episodes. But for today's episode, they stick to the narrower subject of guarantees.
2022-12-21
16 min
The White Rabbit
38. Alper's Milestones
Alper continues the "Business of a Presentation Business" theme by outlining the milestones of his own business, including the evolution from his first slide design job for a Toastmaster, to life in the high-stakes world of entrepreneurial pitches.
2022-12-14
14 min
The White Rabbit
37. Matt's Milestones
After more than 8 months of dispensing weekly presentation tips, Matt and Alper decide to give something back to the community: Talking about the business of running a presentation business. Having run their own presentation businesses for more than 10 years each, they weigh in on one of the topics newbies in the business often ask about: What are the milestones one can expect to go through? This week, Matt lays out the milestones of the evolution of his business.
2022-12-08
15 min
The White Rabbit
36. Make The Trend Your Friend
Matt and Alper tweak a story-telling structure they've mentioned before, and then can't decide whether to rag on an author or give him props.
2022-11-30
14 min
The White Rabbit
35. Starting Out
Matt and Alper go into the importance of making a strong start in your presentations. Almost no one says, "You know what you need to do? You need to start weak," and it's probably not the first time someone told you to start strong, so Matt and Alper try to offer up some tangible ways to start your presentation.
2022-11-23
13 min
The White Rabbit
34. Fanboys Reminiscing
In this episode, Alper discusses Blair Enns' book Win Without Pitching, and in particular a few of the main principles that got him started righting the ship in his own business. Note that as much as Matt and Alper are both big fans of Blair Enns, they are not paid shills, just enthusiastic readers and listeners. For more information on the WWP, you can visit their website at: www.WinWithoutPitching.com
2022-11-16
15 min
The White Rabbit
33. Getting Over The Curse Of Knowledge
Matt rereads a famous messaging book, Chip and Dan Heath's Made To Stick, and recounts the six ways they recommend overcoming the Curse of Knowledge. Suffering from the Curse of Knowledge is so deeply embedded in the human experience that you'll probably never get over it completely, but these are six things that'll get you closer.
2022-11-09
18 min
The White Rabbit
32. Getting Under Alper's Skin
Alper goes into 4 things that really get in the way of your most important job in any presentation: Connecting with the audience. Do not let these 4 things interfere with the mission. They include corporate templates, stories, and more. These 4 things are not just any pet peeves, they are things that show you are worshipping the wrong god.
2022-11-02
15 min
The White Rabbit
31. The Hero's Journey For Normal People
Lots of people hold up the Hero's Journey as the end all and be all of a great story structure, but who has time to study it? So in this episode, Matt and Alper provide an alternative that normal people can actually use in their daily lives.
2022-10-26
16 min
The White Rabbit
30. Putting Your Head In The Lion's Mouth
Matt goes into six tips you can use when doing what he calls "putting your head in the lion's mouth" -- presenting to people who might be way above your pay grade. Alper and Matt also discuss whether these same techniques can be used in other cultural situations, too.
2022-10-19
16 min
The White Rabbit
29. Angry Audience Member
It's one of the most popular questions Matt and Alper get: "Help, an angry audience member is confronting me, what do I do?" Today Alper goes into what to say and do in situations like that, including what to do when the angry person just won't let it go.
2022-10-12
13 min
The White Rabbit
28. How Matt "Cleans" A Presentation
Matt goes into how he, a self-admitted know-nothing when it comes to visual design, "cleans" a presentation, rails at what he calls the "Happy People Slide," and briefly touches on the need for trust when the "cleaning" process is so radical.
2022-10-05
13 min
The White Rabbit
27. Rockin' The Agenda Slide
You know the agenda slide, the one that makes you say, "First I am going to talk about Topic #1, and then I am going to talk about Topic #2, and then I going to talk about Topic #3, and then..."? What if you could do a nonlinear presentation with the same slide deck? What if you could just walk into the conference room and tell your customers you can start with whatever they are most interested in? Your customers would love you for it! Today we go into how to make that happen in PowerPoint.
2022-09-28
14 min
The White Rabbit
26. Cleaning, Part 2
Last week, we went into things 1, 2, and 3 that you should do when making your deck "pop." Today we go into things 4, 5, and 6, including importing information from Excel, and the opportunity presented by Data Values. Plus, there's the bonus Magical 2-Minute Tip. What if you don't have time for any of the six? What if you only have 2 minutes? This Magical 2-Minute Tip will send you into that conference room with a better deck than you have now.
2022-09-21
15 min
The White Rabbit
25. How A Pro Cleans A Deck
Alper goes into the first things he does when someone sends him a deck that needs some love and care from a professional. To get a boring deck that looks like everyone else's, don't do these things. Warning: If you do decide to do these things, you might actually end up with less work to do. Imagine that, a nicer deck, AND more time to attend your kid's piano recital!
2022-09-14
16 min
The White Rabbit
24. Matt's Model
Matt, inspired by a podcast he listens to regularly, decides to map out a model he uses often in his professional life, including the four steps he would give to the hypothetical client Bruce, who wants to know how to use the model to overcome a presentation problem. The source of the inspiration: https://2bobs.com/podcast/models-everywhere
2022-09-07
18 min
The White Rabbit
23. Presentations That Make A Difference
Alper wrote a book a few years back called Presentations That Make A Difference. Don't look for the book in English yet, it currently exists in Turkish and Spanish. Today Alper goes into the book a bit, discussing why he wrote it and who he wrote it for (spoiler alert: he wrote it for one person, but who that person is is still a mystery), and Matt marvels at the effectiveness of the some of the advice in particular. Turkish Book Link: https://kitap.kuraldisi.com/kitap-yayin/kitap/is-yonetim/fark-yaratan-sunumlar/ Spanish Book Link: https://www...
2022-08-31
13 min
The White Rabbit
22. Under the Kimono: Alper
There aren't a lot of kids who say, "Mommy, when I grow up I want to be a Presentation Designer," so most people in the presentation business come at it via seemingly random directions. Today Alper describes the winding road that got him into the business. Alper's story ranges from the highs of bringing Apple to a new country to the lows of crying in a car in a parking lot, and includes unexpected layovers like selling imported shopping baskets to grocery stores.
2022-08-24
18 min
The White Rabbit
21. Under the Kimono: Matt
Having broadcast for about 5 months, Matt and Alper decide it's time to tell the audience how they got into this business, so people don't think they're just random axe murderers who showed up to talk about presentations. Up today: Matt and how he got into this business.
2022-08-17
21 min
The White Rabbit
20. Exit: Must-have Elements for Entrepreneur Pitch Decks
Alper wraps up this mini-series with a deep dive into must-have principle #6 of the entrepreneurial pitch deck: Exit, and how it is so sorely needed, and yet is lacking in almost all pitch decks. A shout-out goes to Mathieu Carenzo, Alper's mentor in Barcelona. Mathieu is not a slide designer, but rather a business school professor, a seasoned entrepreneur and a dynamic business angel with current investments in scale-ups. This episode is about how to represent his ideas in a slide deck, and therefore his ideas are key to the construction of this episode. Follow M...
2022-08-10
16 min
The White Rabbit
19. Scalability: Must-have Elements for Entrepreneur Pitch Decks
Alper goes further into must-have principle #5 of the entrepreneurial pitch deck: Scalability, and scalability of a particular type (hint: it's not scalability of revenue or headcount). A shout-out goes to Mathieu Carenzo, Alper's mentor in Barcelona. Mathieu is not a slide designer, but rather a business school professor, a seasoned entrepreneur and a dynamic business angel with current investments in scale-ups. This episode is about how to represent his ideas in a slide deck, and therefore his ideas are key to the construction of this episode. Follow Mathieu Carenzo on his website https...
2022-08-03
15 min
The White Rabbit
18. Team: Must-have Elements for Entrepreneur Pitch Decks
Alper goes further into must-have principle #4 of the entrepreneurial pitch deck: Team, and what needs to go on that slide and what is just table stakes, even though entrepreneurs seem to love putting it on there. A shout-out goes to Mathieu Carenzo, Alper's mentor in Barcelona. Mathieu is not a slide designer, but rather a business school professor, a seasoned entrepreneur and a dynamic business angel with current investments in scale-ups. This episode is about how to represent his ideas in a slide deck, and therefore his ideas are key to the construction of this episode.
2022-07-27
16 min
The White Rabbit
17. Timing: Must-have Elements for Entrepreneur Pitch Decks
Alper goes further into must-have principle #3 of the entrepreneurial pitch deck: Timing, and suggests some more imaginative ways to represent that element on a slide. A shout-out goes to Mathieu Carenzo, Alper's mentor in Barcelona. Mathieu is not a slide designer, but rather a business school professor, a seasoned entrepreneur and a dynamic business angel with current investments in scale-ups. This episode is about how to represent his ideas in a slide deck, and therefore his ideas are key to the construction of this episode. The original conversation about this criterion is at https://www...
2022-07-20
13 min
The White Rabbit
16. Market and Value Proposition: Must-have Elements for Entrepreneur Pitch Decks
Alper goes into the first two of six must-have elements in an entrepreneur pitch deck: Market, and Value Proposition, and how to represent those in a slide deck. A shout-out goes to Mathieu Carenzo, Alper's mentor in Barcelona. Mathieu is not a slide designer, but rather a business school professor, a seasoned entrepreneur and a dynamic business angel with current investments in scale-ups. This episode is about how to represent his ideas in a slide deck, and therefore his ideas are key to the construction of this episode. The original conversation about this criterion is at https...
2022-07-13
16 min
The White Rabbit
15. The Lightning Round
Matt and Alper cover 6 of their presentation pet peeves, and try to do so quickly without droning on and on for 6 hours. Avoid these common mistakes and your audiences will appreciate it!
2022-07-06
13 min
The White Rabbit
14. Vocabulary is a ZIP File
Alper asks Matt what he means by the phrase "vocabulary is a zip file," a phrase Matt uses a lot but that probably warrants some explanation, and Matt demonstrates how you can use vivid words in your presentations, even when you are speaking to an audience that might not know your fancy native-speaker terms.
2022-06-29
11 min
The White Rabbit
13. Underutilized Presentation Tools
Alper witnessed a presentation this week where the speaker missed out on using three particular tools he probably should have taken advantage of. They are very common, but even so, all too many presenters overlook them. Don't overlook these three tools, and your presentations are almost guaranteed to be better.
2022-06-24
15 min
The White Rabbit
12. Talk to the Dog?!
Matt uses this phrase all the time: "Talk to the dog." What does that even mean? Finally, an answer to the question.
2022-06-17
17 min
The White Rabbit
11. Fanboys Mapping
Matt and Alper, both fans of Blair Enns, take one of his structures (a sales cycle structure) and see if they can map that structure to presentations, too. Warning: They are taking somebody else's one thing, and seeing if it can be repurposed for a different thing. Your results may vary. Show notes: Blair Enns' website: http://www.winwithoutpitching.com/
2022-06-08
14 min
The White Rabbit
10. Alper's 3 Favorite Apps for Presenters
Alper tells us about 3 favorite apps useful for presenters. The apps: Camo Studio: https://reincubate.com/camo/ Duet Display: https://www.duetdisplay.com PromptSmart: https://promptsmart.com
2022-06-01
11 min
The White Rabbit
9. Confusing PowerPoint and Presentation Trainings
Matt makes an observation about how PowerPoint training and presentation training are often conflated, and offers a theory as to why.
2022-05-25
17 min
The White Rabbit
8. Going Deeper on Audience Resistance
Alper and Matt go deeper on the issue of audience resistance, and the unfortunate tendency of presentation training to try to overcome it, instead of elicit it and then leverage it. This was not an intended episode, but last week's discussion of resistance triggered it.
2022-05-18
12 min
The White Rabbit
7. Resistance From the Audience
Alper talks about his evolution from trying to overcome audience resistance to actively eliciting it, and how others can seek it out, too.
2022-05-11
15 min
The White Rabbit
6. Making Good on a Promise
Matt and Alper make good on a promise to give people a story structure they can actually use in business presentations.
2022-05-04
15 min
The White Rabbit
5. Alper Punches Holes
Alper punches holes in Matt's "No Visual Design" theory, and Matt clarifies what he means.
2022-04-28
17 min
The White Rabbit
4. Matt Visits the Psychologist
Matt reveals a "controversial" opinion he fears is going to get him run out of town by an angry mob, and then he finds out it's not actually that big a deal.
2022-04-19
12 min
The White Rabbit
3. Handling Video Crashes the Smooth and Calm Way
Alper describes a horrific video crash, and how to avoid being embarrassed when that happens.
2022-04-13
14 min
The White Rabbit
2. The First 3 Questions
Matt goes into the first three questions you should ask before any presentation. They sound obvious, but they are surprisingly not.
2022-04-06
13 min
The White Rabbit
1. Presentations vs. Leave-Behind Documents
Alper goes into what is a leave-behind, what is its purpose, and how do you decide what to put in it.
2022-03-31
14 min