Matthew Laurin - Podcast Details

Shows

HearSayEuropean Accessibility Act: What It Means and Why It MattersOn the season premiere of HearSay, we were joined by Matthew Freeman, Director of EU Sales at AudioEye, and Susanna Laurin, Managing Director and Chair of Funka Foundation and a key player in the European Accessibility Act.Together, Matt and Susanna dive deep into the European Accessibility Act (EAA) and unpack:Who really needs to comply (spoiler: it’s not just EU-based companies)What digital products and services fall under the EAA (hint: it’s not just websites)Why the EAA is more than just a regulation but an opportunity to build a better, more accessible web...2025-05-3031 min

Kritisches Denken PodcastEpisode 81 – Transdisziplinarität Im Gespräch mit Dr, Thorsten Philipp über seine Arbeit zur Transdisziplinarität in Lehre und Forschung. Details zur Episode Copyright Titelfoto: cc Matthew Crabbe, Leo Fenster, Katarina Marej, Laurin Kruse-Ziegler 2023-11-0458 min

Hope Without SightThe Energetic Emotional Healing Experience With Laurin WittigLearn how Emotional healing had made a difference in this person’s health. About the Guest: Laurin Wittig's passion is in guiding her clients on their journeys out of pain and confusion. With her gifts of intuitive energetic healing, and spiritual mentoring, she helps uncover and process the stories that create the pain. The result is a deeper understanding of where they’ve been and where they want to go emotionally, physically, and spiritually, transforming the limiting stories they have built from their challenges, traumas, and other life experiences, into new stories that empow...2023-02-0219 min

The Stevens Transport Roadside Radio PodcastThe Stevens Transport Roadside Radio Podcast Episode 13A Career with Stevens Transport - Angela Horowitz - Vice President of Administration and Driver Development at Stevens Transport at the time-mark of 1:40 FAQ's and Accommodations - Chelsea Ramirez & Megan Robbins, Customer Service Representative/Recruiter at Stevens Transport at the time-mark of 18:56 Contact Chelsea & Megan at 800-333-8595 CDL School / Training - Robert Wall, School Director for Stevens Driving Academy at the time-mark of 22:46 Orientation Class- Lori Gonzalez - Training Coordinator for Orientation Grad Class at Stevens Transporat the time-mark of 28:15 Over The Road Training with a Senior Trainer - Jim...2022-06-0954 min

Stevens Transport Roadside Radio PodcastThe Stevens Transport Roadside Radio Podcast Episode 13A Career with Stevens Transport - Angela Horowitz - Vice President of Administration and Driver Development at Stevens Transport at the time-mark of 1:40 FAQ's and Accommodations - Chelsea Ramirez & Megan Robbins, Customer Service Representative/Recruiter at Stevens Transport at the time-mark of 18:56 Contact Chelsea & Megan at 800-333-8595 CDL School / Training - Robert Wall, School Director for Stevens Driving Academy at the time-mark of 22:46 Orientation Class- Lori Gonzalez - Training Coordinator for Orientation Grad Class at Stevens Transporat the time-mark of 28:15 Over The Road Training with a Senior Trainer - Jim...2022-06-0954 min

MyyntiradioJuhannus-special: Kesän lukuvinkit | Marco Mäkinen & Lauri KurkiMyyntiradio goes kesän kirjasuositukset! Studiossa into piukeana, kun Jussi, Marco ja Lauri kertovat, mitä kannattaa tulevana kesänä lomallaan lukea. Jos siis yhtään mietityttää, mikä teos kannattaisi napata mukaan laiturinnokkaan, niin tästä jaksosta saat taatusti inspiraatiota! Erinomaista juhannusta ja kesää juuri sinulle! Marcon vinkit laiturin nokkaan: 1. K. Cukier, V. Mayer-Schönberger, F. Véricourt: Framers: Human Advantage in an Age of Turmoil 2. Adam Grant: Think Again 3. Lisa Bodell: Kill the Company Laurin kesäkirjat: 1. C. Belz, M. Müllner, D. Zupancic: Excellence in Key Account Management 2. Dixon Matthew, Adamson...2021-06-2350 min

Scale The PodcastSEO: Where Do I Start?This video breaks down the step-by-step processes that CEOs have used in order to win — which is why this MyOutDesk’s podcast exists, for helping you grow and scale your business! Applying his expertise for the general audience, Matthew takes this important topic of building an SEO foundation to help scale your business. And, he’s breaking it down step-by-step — giving you a realistic time frame, tools, everything you need to do lay out a sound SEO foundation. Daniel Ramsey, CEO & Founder of MyOutDesk CEO, calls Matthew Laurin ‘the mad scientist of SEO,’ or search engine optimization! MyOutDesk proudly provides additional f...2021-05-2910 min

The Esq Marketing PodcastThe Best Strategies to Grow Your NetworkBrandon Leopoldus is the Founder of Leopoldus Law, a firm that works with professional athletes and businesses to increase their revenue streams while protecting their legal rights. Currently, Brandon is working with businesses to tackle COVID-19 economy issues, including applying for PPP loans, finding creative ways to remain open for business, and restructuring future agreements to plan for unexpected and uncontrollable events. Brandon is an advocate and lawyer for athletes and sports officials at all levels. He has represented a two-time NFL All-Pro with his off-field business and personal endeavors, resolved a six-figure personal dispute for a...2021-05-1920 min

The Esq Marketing PodcastChoosing The Right Clients Makes All The DifferenceAllison C. Shields Johs is the Founder and President of Legal Ease Consulting, Inc., where she provides business development, marketing, social media, and practice management coaching and consulting services. Allison helps lawyers improve their productivity, increase profits, and attract higher-value clients. Allison is a former practicing lawyer with experience as a law firm manager. Currently, she holds workshops and presentations for law firms, bar associations, and other organizations on topics including time management, social media, legal marketing, and law firm operations. In addition to the services she offers at Legal Ease Consulting, Inc., Allison provides writing and...2021-05-1427 min

The Esq Marketing PodcastHow to Develop Your Practice and Generate ReferralsNatalie Harris is a Partner at Baron Harris Healey, a law firm dedicated to serving clients in the areas of advertising and marketing, intellectual property, media, e-commerce, and more. Natalie has nearly 20 years of experience defending clients who create, publish, and broadcast content in all forms of media. Natalie is a member of many organizations, including the Media Law Resource Center (MLRC), the Legal Network for Gender Equity, Japan Exchange and Teaching Programme (JET) Alumni Association, and the Coalition of Women’s Initiatives in Law. Natalie has spoken at various conferences and seminars, and she has appeared in...2021-05-0721 min

The Esq Marketing PodcastThe 5 Essential Marketing Steps For Your Law FirmJocelyn Brumbaugh is the Founder of Builden Partners, a company that helps law firms develop and execute marketing strategies to better engage with clients, prospects, and talent. The team at Builden Partners offers professional marketing solutions to firms of all sizes, with clients ranging from premier boutique Chicago law firms and other B2B companies to some of the best-known law firms in the world. Jocelyn has over 20 years of experience in marketing and communications roles at top law and financial services firms. She is also the Founder and Executive Director of the Legal & Professional Services Council, a...2021-04-2823 min

The Esq Marketing PodcastIs Your Law Firm Intake Process Good Enough?Chris Mullins is the “Phone Sales Doctor” and Founder and CEO of Intake Academy, where she educates lawyers and law firm staff on how to convert callers and qualify good cases. For over 25 years, she has helped law firms around the country convert prospects into clients. At Intake Academy, Chris serves consumer law firms, specialty dental practices, and other select businesses through lead conversion staff training, customized lead conversion scripts, call center performance assessments, and much more. Previously, Chris was the CEO of Mullins Media Group, which offered consultation, training, online seminars, and motivational seminars. In this epis...2021-04-1427 min

The Esq Marketing PodcastWhy A Written Partnership Agreement is So Important to Your PracticeToni Y. Long is the Managing Partner and Founder of The Long Law Group, PC. She specializes in corporate and entertainment transactional work with a focus on corporate governance, maintenance and formation, and asset/stock purchases and sales. Toni works with a spectrum of clients, ranging from sole proprietors and emerging businesses, to nonprofits and mid-market companies. Before founding The Long Law Group, PC, Toni worked as a corporate attorney, was the Director of Business and Legal Affairs for an international film distribution company, and served as a litigation associate at Morgan, Lewis & Bockius and Zevnik Horton...2021-04-0722 min

The Esq Marketing PodcastHow to Successfully Market to Your Local Hispanic Community with Paul SamakowPaul Samakow is the Founder of The Law Offices of Paul A. Samakow, P.C. Paul has been a practicing plaintiff's personal injury lawyer since 1980, helping over 20,000 clients in Virginia and Maryland. He is a member of numerous plaintiff organizations that focus on educating and helping victims. During his career of over 40 years, Paul has become a well-known attorney in his local Hispanic community, creating numerous safety campaigns and contributing to multiple causes and events. Paul is also a frequent lecturer to community, civic, school, and professional groups. In this episode… If you're lo...2021-03-3129 min

The Esq Marketing PodcastTop 5 Tips to Successfully Network in a PandemicJanet Falk is a Speaker, Writer, and Consultant at her firm, Falk Communications and Research. She is a communications professional who advises attorneys at small law firms and solo practices on media relations and marketing communication. With her expertise, lawyers are able to attract new clients, remain top-of-mind with prior clients, and help recruit new associates to their firms. She has published articles in The New York Law Journal, The New Jersey Law Journal, and Marketing The Law Firm. In this episode… As attorneys, you often get your best clients from referrals. And where do th...2021-03-2432 min

The Esq Marketing PodcastWhy Digital Forensics is Essential For Your Practice with Lars DanielLars Daniel is a Practice Leader of Digital Forensics at Envista Forensics. Lars is a qualified expert witness in the field of digital forensics and has testified in both state and federal courts. He is an EnCase Certified Examiner (EnCE), a Cellebrite Certified Logical Operator (CCLO), and provides Continuing Legal Education (CLE) classes for attorneys nationwide. Outside of the courtroom, Lars is the Co-Author of the book Digital Forensics for Legal Professionals: Understanding Digital Evidence from the Warrant to the Courtroom. In this episode… In today’s digital world, we’re constantly leaving behind a trail...2021-03-1728 min

The Esq Marketing PodcastLaw Firm Marketing: Lem Garcia, Founder of Lem Garcia Law - How to Differentiate Your Brand in Personal Injury Law PracticeLem Garcia is the Founder of Lem Garcia Law, one of the fastest-growing personal injury law practices in California. In 2014, he decided to venture out on his own and founded his personal injury practice with just a couple thousand in the bank and a lot of donated time and effort from his family. Now, Lem Garcia Law has grown to three locations, employs 15 employees, and has recovered millions of dollars for their clients. Lem was working as a photographer for the L.A. Clippers when he decided to shift gears into law. He earned his law degree f...2021-03-0320 min

The Esq Marketing PodcastLaw Firm Marketing: Jim Owen, Founder at Koenig & Owen LLC - How to get Operations and Lawyering Right When Starting a Law FirmJim Owen is the Founder of Koenig & Owen, a criminal defense law firm based in Columbus, Ohio. For more than a quarter-century, Jim has been involved in numerous criminal defense cases and won Ohio's first death penalty acquittal after the state reinstated executions. He has represented judges, members of Congress, professional athletes, and rappers. He has an impressive record of winning acquittals in felony jury trials. In this episode… Your new law firm is a business. Whether you're operating solo from your home office or not, you want to get your operations and lawyering right ea...2021-01-2728 min

The Esq Marketing PodcastLaw Firm Marketing: Phil Andonian, Co-Founder at Caleb Andonian PLLC - What to Expect in the Early Days of Starting a Law FirmPhil Andonian is a Member and Co-Founder of Caleb Andonian PLLC. Phil's practice is dedicated to representing individuals facing criminal prosecution or government investigation, as well as working on employment and personal injury matters. Before co-founding Caleb Andonian PLLC, Phil was Of Counsel at one of the country's leading labor and employment firms, Bredhoff & Kaiser PLLC, where he represented local and international unions in all manners of litigation at the local, state, and federal levels. In this episode… Do you know what to expect during the early days of starting your law firm? Whe...2021-01-2218 min

The Esq Marketing PodcastLaw Firm Marketing: Katy Mickelson, Partner at Beermann LLP - Rituals to Grow Your PracticeKaty Mickelson is a Divorce and Family Law Attorney and Partner at Beermann LLP, one of the largest divorce and family law firms in Illinois. Katy has been practicing law for 15 years and has been named a “Rising Star” by Super Lawyers Magazine and a “Super Lawyer” for 2021. She has also been recognized as one of the “Most Notable Women Attorneys” in 2018 by Crain's New York’s Business, has been nominated by her peers as a “Leading Lawyer” since 2015 and one of Best Lawyers' "Women of Influence" in 2017. In this episode… Marketing your law firm is a must if...2021-01-0714 min

The Esq Marketing PodcastLaw Firm Marketing: James Fausone, Managing Partner at Fausone Bohn, LLP - What You Deserve to Know Before Starting Your Law FirmJames Fausone is Managing Partner at Fausone Bohn, LLP, a law firm based in Northville, Michigan that specializes in business, Veterans' disability, criminal defense, family law, and more. In addition to running a busy law practice, Jim has participated on numerous civic boards, including the University of Michigan College of Engineering, Michigan Military and Veterans Hall of Honor, Center for Digital Engagement, and Schoolcraft College, among many others. He and his wife, retired Brigadier General Carol Ann Fausone, also support many local veterans' organizations and host the annual Veterans’ Summit for the Canton Community Foundation. 2020-12-3027 min

The Esq Marketing PodcastLaw Firm Marketing: Matthew Laurin, President of Esq.Marketing - Biggest Mistakes with Blogging and MarketingMatthew Laurin is the President of Esq.Marketing, a company that helps law firms generate more clients and cases using search engine marketing. Matthew has been in the SEO business for over ten years. He possesses a long track record of repeatable success, achieving maximum ROI for SEO campaigns, and leading teams to execute simple yet effective campaign strategies. In this episode… Your website can be the go-to destination for people in your area who are searching for a personal injury lawyer. But, the problem is your website isn’t ranking for the keywo...2020-12-2326 min

The Esq Marketing PodcastLaw Firm Marketing: Mitchell Chaban, Levin Ginsburg - Winning Over Clients From Other LawyersMitchell Chaban is a Partner at the Chicago-based law practice, Levin Ginsburg. He is a trial attorney who represents business entities, municipalities, and individuals in commercial, business, and employment-related litigation in state and federal courts in the U.S. In addition to his jury and bench trial experience, Mitchell also represents clients in arbitrations, mediations, and other alternative dispute resolution cases. He is a member of the Illinois State Bar Association and Chicago Bar Association and serves as a Group Leader for the Provisors Chicago West Group. In this episode… Let's face it: you...2020-12-1623 min

The Esq Marketing PodcastLaw Firm Marketing: Jonathan Denis, Guardian Law Group - Partnership Over Solo Practice?Jonathan Denis is a Founding Partner at Guardian Law Group. Before founding Guardian Law Group, Jonathan worked in the public sector as a legislator and was elected to the Legislative Assembly of Alberta for Calgary-Acadia twice. In addition to being a recognized authority in politics and governance, Jonathan has received accolades in his career, including being appointed a Queen's Counsel of Alberta and winning a spot on Avenue Calgary's "Top 40 under 40" in 2010. In this episode… You want to start your law firm, right? But, you're not sure what to expect if you quit you...2020-12-0910 min

The Esq Marketing PodcastLaw Firm Marketing: Suzanne Ratti, Ideas360 - Strategic Sales and Marketing AlignmentSuzanne Ratti is the President of Ideas360, a sales-driven marketing company that helps businesses from start-up to exit strategy. Suzanne has worked with Fortune 500 companies like Xerox and SmartCEO to develop complex sales and marketing strategies. Suzanne is an accomplished public speaker and the Executive Director for both Thrive! Business Communities and Smart Women Professionals. She’s featured in various notable publications, including The Business Monthly, InDesign Magazine, and more. In this episode… Have you ever thought about what your role as a lawyer is when trying to attract clients to your firm? Accor...2020-12-0215 min

The Esq Marketing PodcastLaw Firm Marketing: Jason Lazarus, Synergy Settlement Services - How to Get The Best Clients Through Thought LeadershipJason Lazarus is the Founder and CEO of Synergy Settlement Services, a company that offers settlement services to law firms across the country. He's also the Founder and Attorney with the Special Needs Law Firm and author of the best-selling book, The Art of Settlement: A Lawyer's Guide to Regulatory Compliance when Resolving Catastrophic Claims. In this episode… Big success as a lawyer lies on the other side of becoming an expert in your chosen niche. One way to do that is to leverage the power of thought leadership as a marketing strategy, which is ho...2020-11-0420 min

Scale The PodcastSEO To Drive Revenue - Mathew LaurinDaniel Ramsey, CEO & Founder of MyOutDesk CEO, calls Matthew Laurin ‘the mad scientist of SEO,’ or search engine optimization. Matthew Laurin, President of Esq.marketing, has been working with SEO and the Marketing vertical for over 10 years now. His SEO firm serves attorneys and law firms, driving up their digital marketing strategy to attract more clientele. Their parent organization is Rankings.io. Three focused components to ramp up marketing: - SEO - PPC - Web design This video breaks down the step-by-step processes that CEOs have used in order to win — which is why this MyOutDesk’s podcast exists, for helping...2020-10-2931 min

The Esq Marketing PodcastLaw Firm Marketing: Matthew Laurin, President of Esq.Marketing - How to Smoothly Migrate Your Law Firm’s Website and Keep Your SEO GainsMatthew Laurin is the President of Esq.Marketing, a company that helps law firms generate more clients and cases using search engine marketing. Matthew has been in the SEO business for over ten years. He possesses a long track record of repeatable success, achieving maximum ROI for SEO campaigns and leading teams to execute simple yet effective campaign strategies. In this episode… If you own a law firm and your website is hosted by third-party directory platforms like FindLaw, you might find yourself wanting to get more out of your website. But, like man...2020-10-2122 min

The Esq Marketing PodcastLaw Firm Marketing: John Brocas, Help Lawyer - The Content Marketing Playbook for New Law FirmsJohn Brocas is the CEO of Help Lawyer, a legal content marketing suite created to help small law firms and lawyers compete in an overly-saturated and inflated market place. With Help Lawyer, lawyers can expand their online reach and market to a greater audience—increasing their law firm’s legal branding. John is also a globally-recognized spiritual coach and has blended his expertise in marketing and spiritual practice to help entrepreneurs and business owners achieve their goals with JB Spirit Media. In this episode… Signing up for lawyer directories is an excellent way to give...2020-10-1428 min

The Esq Marketing PodcastLaw Firm Marketing: Frank Vendt, The Vendt Law Firm - The Strategy That WorksFrank Vendt is the Owner and Founder of The Vendt Law Firm. He is a high net worth divorce attorney and knows firsthand how difficult the divorce process can be. Frank has been practicing law for almost 20 years, venturing out to start his own successful law firm back in 2012. He's currently the President-Elect of the Fort Bend County Bar Association. In this episode… Imagine this: you spend over $150,000 on an office setup and different kinds of ads, but weeks pass and not a single client phone call. You know you’re a good lawyer, but you...2020-10-0729 min

The Esq Marketing PodcastLaw Firm Marketing: Daniel Ramsey, MyOutDesk - How to Prepare Your Solo Law Firm to ScaleDaniel Ramsey is the CEO and Founder of MyOutDesk. MyOutDesk is a company that provides virtual professionals to help business owners regain valuable time and freedom. Founded in California in 2008, MyOutDesk virtual professionals work from their fully-equipped home offices and offer significant cost savings compared to similar USA-based service providers. Over the last 13 years that they’ve been in business, MyOutDesk has helped attorneys, law firms, and other entrepreneurs hire 6,000 virtual assistants. In this episode… If you've taken the bold step to start your law firm: congratulations! As you market your firm and grow...2020-09-3000 min

The Esq Marketing PodcastLaw Firm Marketing: Ann Thayer, The Law Office of Ann Thayer, PLLC - Starting a Solo Practice During a PandemicAnn Thayer is the Founder (and Attorney) of The Law Office of Ann Thayer, PLLC. With her law firm, she represents juveniles and adults charged with traffic, criminal, and DUI/DWI offenses. She also handles domestic violence and civil protective orders, dangerous dog and other animal cases, as well as expungements. In addition to her years of experience in law, Ann served as Co-Chair of the Juvenile and Domestic Relations District Court for two years. She is a member of NCDD and a founding member of DUIDLA, two DUI defense organizations, whose goals are to help attorneys p...2020-09-2300 min

The Esq Marketing PodcastLaw Firm Marketing: Brian Zeiger of The Zeiger Firm - Practical Steps to Keep Your Solo Practice Startup Cost LowBrian Zeiger is the Founder of The Zeiger Firm, which specializes in criminal defense and civil rights litigation. He’s a trial lawyer through and through, with a passion for jury trials and protecting people’s individual rights. When he’s not in the middle of a trial, he also excels in record clearing, expungements, government pardons, and federal pardons. In this episode… Starting your solo practice is a significant and expensive decision. You want to rent an office, buy office furniture, hire an assistant, and set aside a monthly budget to run your marketing. But what...2020-09-1600 min

The Esq Marketing PodcastLaw Firm Marketing: Blake Chapman, Life Planning Law - Practical Advice for Starting a Firm With a Strong Work Life BalanceBlake Chapman is the Founder of Life Planning Law, a wills and estate planning law firm based in Ontario, Canada. He’s also a self-described Marketing & SEO Nerd, believing that great lawyering also means doing great business. Before Blake started his firm, he pursued a Doctorate in Behavioral Economics and Law and currently holds a Ph.D., Masters, and J.D in Law. In this episode… Your solo practice can either drain your resources or generate enough revenue to support your dreams and lifestyle. The critical difference is in how you go about it. From how...2020-09-0900 min

The Esq Marketing PodcastLaw Firm Marketing: Luciano Oliveira, Founder of Jurisoffice.com - How Lawyers Can Get the Most Out of Legal DirectoriesLuciano Oliveira is the Founder of JurisOffice, a directory of attorneys and law firms. Luciano has been in the legal field for more than a decade and practices commercial litigation, business law, personal injury, cross-border transactions, and conflict of laws. In this episode… Marketing is not a skill that comes naturally to many people, so it’s no surprise that many attorneys looking to start their solo practice may not have clarity about where to begin online. But Luciano Oliveira, the Founder of JurisOffice, says to start with free tools and a marketing budget. So, what...2020-08-1200 min

The Esq Marketing PodcastLaw Firm Marketing: Matthew Laurin, President of Esq.Marketing - 2 Tactics for Faster Exposure in SearchMatthew Laurin is the President of Esq.Marketing, a company that helps law firms generate more clients and cases using search engine marketing. Matthew has been in the SEO business for over ten years. He possesses a long track record of repeatable success, achieving maximum ROI for SEO Campaigns and leading teams to execute simple yet effective campaign strategies. In this episode… SEO is a marathon, but there are things you can do to get quick results without running out of breath. According to Matthew Laurin of Esq.Marketing, there are a few sho...2020-08-0500 min

The Esq Marketing PodcastLaw Firm Marketing: Charles Lamberton of Bracken Lamberton - How to Get Your Solo Practice Off the Ground Without Going BankruptCharles Lamberton is the owner of Lamberton Law Firm, which is in the process of a merger to become Bracken Lamberton. Charles is a Pittsburgh-based employment discrimination and wrongful termination attorney who has recovered millions of dollars for his clients. He represents executives, managers, and professionals in high-end discrimination retaliation, sexual harassment, and severance cases. In this episode… What do you imagine it would cost to get your solo practice off the ground? Maybe you think you need to spend a lot on advertising for people to know who you are? Charles Lamberton says if you...2020-07-2900 min

The Esq Marketing PodcastLaw Firm Marketing: Marc Wietzke, Owner at Flynn & Wietzke, PC - From File to Trial: How to Run a Successful Solo PracticeMarc Wietzke is the Owner of Flynn & Wietzke PC. His practice is solely focused on the railroad industry and he represents injured passengers in their claims against commuter railroads, railroad workers who were hurt on the job, and those who were punished for reporting an injury, reporting a safety hazard or for following doctor's orders. Marc is a successful trial attorney who has brought over 30 cases to verdict in the last 10 years alone with awards totaling over $20,000,000, not including settlements. He has won successful suits against carriers such as Long Island Rail Road, New Jersey Transit, Union...2020-06-1600 min

The Esq Marketing PodcastLaw Firm Marketing: Matthew Laurin, President of Esq.Marketing - How Much Does SEO Cost?Matthew Laurin is the President of Esq.Marketing, a company that helps law firms generate more clients and cases using search engine marketing. Matthew has been in the SEO business for over ten years. He possesses a long track record of repeatable success, achieving maximum ROI for SEO Campaigns, and leading teams to execute simple yet effective campaign strategies. In this episode… The real cost of SEO is the cost of not having done it at all. When done right, your SEO strategy pays for itself and helps grow your firm. How...2020-06-1000 min

The Esq Marketing PodcastLaw Firm Marketing: Bert Polito of Polito & Harrington, LLC - The Truth About Starting and Marketing Your Law FirmBert Polito is the Principal of the personal injury law firm, Polito & Harrington, LLC. Bert has been a practicing attorney in Connecticut and Rhode Island for over three decades. He’s received several awards throughout his exemplary career, including the Lawyer of the Year award by Best Lawyers in 2013, 2015, 2017, and 2019. Bert is also a fellow of the International Academy of Trial Lawyers. In this episode… Founding and running your own law firm is defined in part by a steep learning curve. It can be discouraging at the beginning of the process, but those who...2020-05-2700 min

The Esq Marketing PodcastLaw Firm Marketing: Michael Sacks of Kimmel & Silverman PC - The Smart Way to Market Your Law Firm OnlineMichael Sacks is the Director of Communications and Client Services at Kimmel & Silverman, PC. For the past two decades, Michael has successfully converted a small boutique consumer protection law firm into one of the nation's most recognizable Lemon Law firms. Under Michael's guidance, the firm has won multiple awards and has been featured on local and national media abroad, and has helped many thousands of consumers with their various Lemon Law issues. In this episode… How is your law firm’s digital marketing strategy? In this day and age where many firms are switc...2020-05-2200 min

The Esq Marketing PodcastLaw Firm Marketing: Andrew Brockman of Fausone Bohn LLP: How to Kickstart Your Law Firm’s Digital MarketingAndrew Brockman is the Marketing Assistant for Fausone Bohn LLP, a well-respected law firm in the Metro Detroit area that serves the needs of midsize businesses, individuals, and families. Andrew supports the firm’s growth through the creation and broadcasting of marketing content and initiatives, and by improving brand visibility throughout the community via social media. In this episode… Marketing a law firm online demands that you stand out from all the other firms on the web. Big law firms have the budget to do digital marketing across multiple channels but new and solo l...2020-05-2200 min