Shows
Livabl LaunchThe New Rules of Real Estate Advertising with Alex Wan of Periphery DigitalIn this episode of Livabl Launch, host Matthew Slutsky sits down with Alex Wan, Co-Founder of Periphery Digital, to break down how developers and marketers are navigating today’s complex real estate landscape. With post-COVID shifts, ongoing tariffs, and fluctuating interest rates reshaping buyer behavior, Alex shares how these forces are changing where and how ad dollars are spent.
From the decline in Google search activity to the surge in Meta budgets, Alex explains why “creatives are the new targeting”, and why authentic, creator-led content now outperforms glossy renderings. He digs into real metrics, campaign structures, and the gr...
2025-11-1231 min
Livabl LaunchE27 - Inside the Mind of Miles Nadal: Real Estate, Philanthropy, and LegacyIn this episode of Livabl Launch, host Matthew Slutsky sits down with Miles Nadal, Founder and Executive Chairman of Peerage Capital, for a wide-ranging and inspiring conversation about entrepreneurship, real estate, leadership, and legacy.
From humble beginnings growing up in a small apartment in Toronto, to building a global network of luxury real estate firms — including Sotheby’s International Realty Canada, Chestnut Park, and Baker Real Estate, Miles shares the philosophy that has guided him for more than four decades: invest with passion.
They discuss the current state of Canada’s pre-construction and resale markets, the val...
2025-10-2945 min
Livabl LaunchE26 - Building Purpose: Blending Brand, Strategy, and Emotion in Homebuilder MarketingThis episode dives deep into how purpose, brand, and full-funnel strategy shape success in homebuilder marketing. Jordan Mair and Salena Halabi explain ZGM’s “humanity plus technology” philosophy and how their Full Funnel Formula, covering awareness, consideration, and conversion, drives 30–40% more leads by blending emotional storytelling with analytical precision.
They unpack how builders can differentiate corporate and community branding, why “mother brands” need a strong purpose, and how emotional connection in sales centers (down to scent, seating, and staff tone) can transform buying experiences.
The conversation moves from branding fundamentals to real-world tactics—like pricing transparency...
2025-10-1536 min
Livabl LaunchEpisode 25 - Riz Dhanji of RAD Marketing talks Condos, Elton John, and the Future of Real EstateIn this episode of Livabl Launch, Matthew Slutsky sits down with Riz Dhanji, Founder and President of RAD Marketing, to talk about everything from Elton John buying at King Toronto to the state of Canada’s pre-construction market. Riz shares the fascinating story behind Elton’s purchase, underscoring the architectural significance of King Toronto and what it means for the city.
The conversation dives into today’s challenging housing market, where stalled launches and tightened financing are colliding with immigration. Riz explains why the next few years may bring little new supply, setting the stage for serious afford...
2025-10-0131 min
Livabl LaunchEpisode 24 - Richard Witt of BDP QuadrangleIn this episode of Livabl Launch, host Matthew Slutsky sits down with Richard Witt, Principal at BDP Quadrangle and one of Canada’s most respected architectural voices. With a career spanning continents and a portfolio that pushes the boundaries of design, Richard offers a candid look at how architecture shapes the way we live, work, and experience our cities.
From award-winning adaptive reuse projects like 80 Atlantic to the design of transformative high-rise communities, Richard shares insights on what truly matters to buyers, how urban intensification can be done responsibly, and why design excellence isn’t just about aest...
2025-09-1833 min
Livabl LaunchEpisode 23: Barbara LawlorIn this episode of Livabl Launch, host Matthew Slutsky sits down with Barbara Lawlor, CEO and Partner at Baker Real Estate — one of the most recognized names in new home and pre-construction sales.
Today's episode is sponsored by:
- Vancouver Dealmakers, here: https://dealmakers.builderonline.com/events/vancouver; and,
- Elevate, The Art of Highrise Living, here: https://elevate.livabl.com/
Together, they explore how the industry is navigating one of its toughest markets in decades. Barbara shares her perspective on:
Why new condo launches have slowed down — and how builders are ad...
2025-08-2738 min
Livabl LaunchEpisode 22: Hugh HeronIn this episode of Livabl Launch, host Matthew Slutsky sits down with Hugh Heron, President of Heathwood Homes and a legendary figure in Canadian homebuilding. With over four decades in the industry and more than 20,000 homes built, Hugh offers candid insights on the current housing market, what’s holding it back, and how both government and industry can work together to restore balance.
Hugh explains why now is actually a great time to buy a home—with market softness creating rare opportunities for buyers—and warns that prices will inevitably rise again. Drawing from past downturns, he stress...
2025-08-1331 min
Livabl LaunchEpisode 21: Lianne McOuatIn this episode of Livabl Launch, host Matthew Slutsky sits down with Lianne McOuat, EVP of Strategy & Creative at McOuat Partnership — one of North America’s leading real estate marketing agencies. With three decades of experience launching iconic communities across Canada and the U.S., Lianne shares an insider’s perspective on what really goes into bringing a new home project to life.
We dive into:
Growing up in a family-run agency and what makes family businesses thrive in this industry
The surprising amount of strategy and storytelling behind every new community launch
2025-07-2847 min
Livabl LaunchEpisode 20: Linda Mitchell YoungIn this episode of Livabl Launch, host Matthew Slutsky sits down with Linda Mitchell Young, a legend in real estate marketing and sales, to unpack the fundamentals of smart building design and planning.
From the often-overlooked role of demising walls to the power of emotional storytelling and unit mix strategy, Linda shares the secrets behind creating communities that actually sell. They explore common planning mistakes developers make, how to optimize floor plates from the start, and what buyers really respond to.
Whether you're in development, marketing, sales — or just obsessed with real estate — this episode deliv...
2025-07-1433 min
Livabl LaunchEpisode 19: Gianpiero Pugliese of Audax ArchitectureIn this episode of Livabl Launch, Matthew Slutsky sits down with Gianpiero Pugliese, founding principal of AUDAX, to explore his bold philosophy of Human Architecture — design that serves the people who inhabit it.
Gianpiero shares his 6 Axioms of Architecture, dives into the value of flexibility, timelessness, and beauty in built form, and offers a rare peek into his own stunning live/work space. From personal stories to city-building insights, this conversation is a must-listen for anyone who cares about how design shapes our lives.
2025-06-3041 min
Livabl LaunchEpisode 18: Gary Switzer (MOD Developments)In this episode of Livabl Launch, Matthew sits down with Gary Switzer, the award-winning founder and CEO of MOD Developments, to talk about what it really means to build a city. We dive into his move to living in a condo, his early days in architecture and planning, his transition into development, and what inspired him to create some of Toronto’s most iconic buildings.
Gary shares how European city-building has influenced his work, what role architects should play in shaping urban spaces, and his advice to young people entering the industry today. We also talk about MO...
2025-06-1639 min
IntenzionalMenteMagnesio: a cosa serve e quando prenderloSenza un adeguato apporto di magnesio, il nostro sistema nervoso potrebbe essere più vulnerabile allo stress, con conseguenze negative per il nostro equilibrio mentale e fisico.Inoltre, il Magnesio è particolarmente importante per prevenire condizioni neurodegenerative e mantenere la salute cognitiva nel tempo. I sintomi che devono far presupporre una carenza di magnesio sono:affaticamento mentalepoca luciditàgastritestipsimal di testanervosismoumore instabilecrampitremore alle palpebre.🎧 Riferimenti consigliatiPer chi volesse approfondire con testi di qualità scientifica e divulgativa:“The Magnesium Miracle” di Carolyn Dean, MD, ND – Una guida approfondita con solide basi scientifi...
2025-04-0510 min
Livabl LaunchEpisode 17: Tim NgIn this episode of Livabl Launch, host Matthew Slutsky sits down with Tim Ng, the visionary founder of adHOC studio and Blackline, for a wide-ranging conversation on how technology, storytelling, and bold design thinking are reshaping the built environment.
With clients across North America and a passion for pushing boundaries, Tim explains how the studio has become a go-to partner for developers looking to sell a vision, not just a floor plan.
Matt and Tim talk about the role of design in human connection, the future of architectural storytelling, and how visual tools—from photorealistic re...
2024-07-1840 min
Livabl LaunchEpisode 16: Justin BobierJoin Matt and Justin as they explore the future state of home building in the province, including the potential for online buying and the importance of physical sales centers. They also discuss the transformation of Calgary's economy and current trends in the luxury home segment, including the growing demand for secondary suites and changing demographics of homebuyers.
2024-06-2734 minLivabl LaunchEpisode 15: Cara HirschTune in as Cara and Matt chat all things real estate investment – from Calgary’s hot market to some of the challenges facing investors and developers in Ontario.
2024-06-1332 minLivabl LaunchEpisode 14: Jake CohenFounded in 1984, Daniels Corporation sets itself apart by prioritizing people and sustainability in urban development. Join Matt as he chats with COO Jake Cohen about all things branding, diversification and financing in Toronto's real estate industry.
2024-05-2335 minLivabl LaunchEpisode 13: Pouyan SafapourWhat if Torontonians saw condos as livable, sustainable long-term homes? What if the word 'end user' didn't strike fear into the hearts of developers anymore? What's the difference between selling a promise versus selling a product?
Pouyan Safapour, president and co-founder of Devron Developments wants to change Toronto's condo industry from the ground up, ensuring responsible building that strengthens communities becomes the new norm.
Join Matt and Pouyan as they discuss everything from the upcoming launch of Devron's 101 Spadina, to changing perceptions of condo living in Toronto's notorious pre-sale market.
2024-05-0953 minLivabl LaunchEpisode 12: Rob SpanierRob is an expert placemaker, so who better to ask about what the future of liveable, connected communities look like?
Join Matt and Rob as they chat all things new launches, community-building and the art of placemaking.
2024-04-2538 minLivabl LaunchEpisode 11: Stephanie LaneThe latest episode of the Livabl Launch Podcast features an exclusive interview with Stephanie Lane, Vice President, Sales & Marketing at Geranium.
Stephanie’s sales and marketing experience has led to sell-out success of numerous high- and low-rise residential communities across Ontario, totalling over $2 billion in sales revenue.
Tune in to listen to Stephanie and Matt chat about everything from market trends to whether you should buy a home with a sidewalk.
2024-03-2842 minLivabl LaunchEpisode 10: Pauline LiermanWhat's happening with those 1.5 million homes we're supposed to build by 2031? What about condo unit sizes? Are our homes getting smaller?
Matthew Slutsky asks Pauline Lierman of Zonda Urban for answers in the latest episode of the Livabl Launch podcast.
2024-03-0729 minLivabl LaunchEpisode 9: Jeremiah ShamessThe latest episode of the Livabl Launch podcast features an enlightening chat with Jeremiah Shamess, founder of Colliers Private Capital Investment Group.
2024-02-2247 minLivabl LaunchEpisode 8: Jeremy GladstoneJoin host Matthew Slutsky while he chats with Jeremy Gladstone, principal of Gladstone Media, about everything from artistry in branding to what a typical condo launch looks like.
2024-02-0834 minLivabl LaunchEpisode 7: Greg ZayadiGreg Zayadi has over two decades of real estate experience working with industry-leading brands. Today, he’s president of rennie, a full-service real estate company in Western Canada that aims to put thoughtfulness back into real estate.
2024-02-0635 min
Tablet StudiosThings RememberedThis week on Unorthodox, we’re devoting the episode to stories of remembrance. We share a teaser from Covering Their Tracks, a new Tablet Studios series that tells the story of the French National Railway’s complicity with the Nazis during WWII, and a decades-long pursuit of justice. We sat down with host and documentarian Matthew Slutsky to discuss the show. Our Gentile of the Week is Kathryn Huether, a professor of musicology at Vanderbilt who studies sonic representations of the Holocaust. Plus, we share ano...
2024-01-2555 minLivabl LaunchEpisode 7: Greg ZayadiGreg Zayadi has over two decades of real estate experience working with industry-leading brands. Today, he’s president of rennie, a full-service real estate company in Western Canada that aims to put thoughtfulness back into real estate.
2023-10-2735 minLivabl LaunchEpisode 6: Brandon DonnellyThe latest episode of the Livabl Launch podcast features an exclusive interview with Brandon Donnelly, Managing Director (Development) of Slate Asset Management.
2023-09-2737 minLivabl LaunchEpisode 5: Matt Young
The latest episode of the Livabl Launch podcast features an exciting conversation with Matt Young, president and CEO of Republic Developments.
2023-09-0738 minLivabl LaunchEpisode 4: Ryan ScottThe latest episode of the Livabl Launch podcast with Matthew Slutsky features an exclusive interview with Ryan Scott, CEO of Avalon Master Builders in Calgary, Alberta.
Ryan is a second-generation home builder with a passion for sustainability. Known in the industry for being a leader in Canadian green building, all of Avalon’s homes are built to be Net Zero.
2023-08-2336 minLivabl LaunchEpisode 3: Zev MandelbaumThe latest episode of the Livabl Launch podcast features an exciting conversation with Zev Mandelbaum, founder of Altree Developments.
Zev comes from a long line of real estate tycoons in the Toronto area and has a lifetime of experience bringing landmark projects to the GTA. His enthusiasm and passion for his work shines through as he speaks with Matt about everything from innovative new condo amenities to his childhood walks with his grandfather.
2023-08-0928 minLivabl LaunchEpisode 2: Harley NakelskyThe second episode of the Livabl Launch Podcast features an exclusive interview with Harley Nakelsky, President and Partner of Baker.
2023-07-2644 minLivabl LaunchLivabl Launch with Brad LambIn Livabl Launch’s very first episode, Matt sits down for a candid conversation with Toronto-based builder and ‘Condo King’ Brad Lamb.
2023-07-1239 min
The Home Builder Digital Marketing PodcastThe Importance of Nurturing Leads Long Term - Matthew SlutskyMatthew Slutsky of BuzzBuzzHome by Zonda joined this week's episode of The Home Builder Digital Marketing Podcast. He talked with Greg and Kevin about the importance of long-term planning and embracing new technology in the home building industry. Show Notes: https://www.buildermarketingpodcast.com/episodes/73-the-importance-of-nurturing-leads-long-term-matthew-slutsky
2021-08-1131 min
The Home Builder Digital Marketing PodcastA Buy Now Button Coming to a Website Near You - Sales and Marketing Power Hour - Hosted by Carol Morgan and Kimberly MackeyGreg Bray of Blue Tangerine and Matthew Slutsky of BuzzBuzzHome join the dynamic duo of Kimberly Mackey from New Homes Solutions and Carol Morgan from Denim Marketing on the Sales & Marketing Power Hour recorded live on April 16, 2021. Shownotes: https://www.buildermarketingpodcast.com/episodes/bonus-episode-a-buy-now-button-coming-to-a-website-near-you
2021-06-141h 01
Toronto Under ConstructionEpisode 3 - Toronto Under Construction BuzzBuzzHome's Matt SlutskyThe first guest on our podcast #TorontoUnderConstruction is none other than @buzzbuzzhome’s Mr. Matthew @islutsky! Today we talk about BuzzBuzzHome, and what’s happened over the last 10 years - and what’s to come - in the Toronto market.
Follow the #TUCpodcast.
@TheonestevieC @BenMyers29
This podcast is sponsored by Cameron Stephens Mortgage Capital
2020-01-2159 min
Market Proof Marketing: Home Builder Marketing InsightsEp 43: Evolution Of The New Home Marketplace with Matthew Slutsky
Have you ever wanted to have a “Buy Now” button on your homes? Our guest this week is making it happen! Matthew Slutsky – founder and president of BuzzBuzzHome joins us to talk about the evolution of the new home marketplace, and why outsourcing your sales and marketing efforts may not be a great idea in the years to come.
Story Time
Yes, Kevin really thinks that billboards suck!
Andrew got some not great news delivered in a great way on his new home.
News (7:54 )
Attribution models – what they are, and which we prefer
Inventory homes shouldn’t have birth...
2019-01-2150 min
Morrison Report (Toronto Real Estate Insights)Matthew Slutsky's BuzzBuzzHome & How to Purchase Condos OnlineMatthew Slutsky co-founder of real estate new site & resource BuzzBuzzHome shares with us their 2017 plans to allow buyers to purchase pre-construction condos online with their credit cards.BuzzBuzzHome covers real estate and developments across many cities including Toronto, New York, Miami. Boston, Chicago, Los Angeles, San Francisco and more.
2016-08-3017 min
Entrepreneurs in Small Rooms Drinking CoffeeBuzzBuzzHomeRob interviews Matthew Slutsky, founder of BuzzBuzzHome, a website which improves the way people find new construction homes.
2015-06-2537 min
The Niche Agent » The Niche Agent PodcastIf You Build It… They Will Come!If You Build It... They Will Come! And Matthew Slutsky built it!
In this week's episode Matthew and I talk about BuzzBuzzHome, his path to success, the evolution of the company and the future of new home sales.
With huge insights and a ton of great take-a-ways, you aren't going to want to miss this episode!
www.TheNicheAgent.com/Episode34
The post If You Build It… They Will Come! appeared first on The Niche Agent » The Niche Agent Podcast.
2014-09-0231 minThe Niche Agent » The Niche Agent PodcastIf You Build It… They Will Come!So Matthew Slutsky built it!
This week I interview Matthew Slutsky of BuzzBuzzHome. Matthew is the president and founder of the company that is taking the new home world by storm. So he built it… And they came! In droves…
It started with an idea. Then came the long hours combined with a lot of hard work. It wasn’t easy for Matthew and his team at BuzzBuzzHome, but he will tell you it has been worth it.
(And when you see what they have built, I’m sure you will agree!)
In thi...
2014-09-0231 min
Real Estate Investing on the True Condos PodcastMatthew Slutsky, Co-Founder of BuzzBuzzHome - The True Condos PodcastAndrew la Fleur talks to Matthew Slutsky, the co-founder of BuzzBuzzHome.com, about his personal condo investments, his outlook on the current Toronto condo market, and tips for both beginner and seasoned Toronto condo investors.
Click here for show notes.
Andrew la Fleur / Sales Representative416-371-2333 / andrew@truecondos.comhttp://www.truecondos.comhttp://twitter.com/andrewlafleurhttp://facebook.com/truecondos
2014-06-1700 min