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Showing episodes and shows of
Matthias Bohlen
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NEWS4TEACHERS
Bildung, bitte: Schule muss ein sicherer Raum sein. Mit Saba-Nur Cheema
Immer häufiger finden sich gesellschaftliche Konflikte auch in Klassenzimmern wieder. Doch Schule muss ein sicherer Ort für alle sein – unabhängig von Herkunft, Religion oder Aussehen. Über die Herausforderungen und Chancen für Schulen in einer zunehmend pluralen und digitalisierten Gesellschaft spricht Moderator Andreas Bursche daher in dieser Folge von „Bildung, bitte!“. Zu Gast sind die Politologin, Publizistin und Anti-Rassismus-Trainerin Saba-Nur Cheema und Matthias Bohlen, Physiker und Mitglied des Bürgerrats Bildung und Lernen. Sie stellen sich der Frage: Was muss getan werden, damit sich an Schulen alle sicher und respektiert fühlen können?w...
2025-04-09
33 min
Bildung, bitte!
„Schule muss ein sicherer Raum sein“ mit der Politologin Saba-Nur Cheema
Schule muss ein sicherer Ort sein. Doch viele Kinder und Jugendliche fühlen sich unwohl in der Schule (siehe Deutsches Bildungsbarometer). Immer häufiger werden auch gesellschaftliche Konflikte im Klassenzimmer ausgetragen. Was muss getan werden, damit sich an unseren Schulen alle gleichermaßen sicher und respektiert fühlen können – unabhängig von Herkunft, Religion oder ihrem Aussehen? Es geht um die Herausforderungen und Chancen für Schulen in einer zunehmend pluralen und digitalisierten Gesellschaft. Darüber diskutiert Andreas Bursche mit der Politologin, Publizistin und Anti-Rassismus-Trainerin Saba-Nur Cheema und Matthias Bohlen aus Thüringen. Er ist Physiker und Mitglied des Bürgerr...
2024-12-05
33 min
Послушать ВСЁ
На удивление. Music Instructor (1998) / Puhdys (1999)
«Хм...», «Отстой», «А ничё так!», «Что за лажа вообще?!», «А, сойдёт», «Не, не моё», «Качает!», «Фигня какая-то» — это всё довольно частые реакции на незнакомую музыку. И не так-то просто найти нечто такое, что вызовет искреннее «Ого!», «Ух ты!» и «Почему я не слышал этого раньше?»В выпуске также упоминаются: Modern Talking, Okay, The Twins, Tank, Avalanche, Sash!, Cappella, Shannon, Art Of Noise, Prince Ital Joe And Marky Mark, Look Twice, Video Kids, Alvin And The Chipmunks, Любэ, Kraftwerk, Ace Of Base, Wham!, WestBam, Cher, Eiffel 65, Benny Benassi, Daddy Yankee, Matthias Reim, Oomph!, Rammstein, Ludovico Technique, Celldweller, Dieter Bohlen, The Pulp, Red Hot Chili Peppers, Чайф, R.E.M., Die Krupps, Sha-Boom, INXS, Right Said Fred, Wolfgang Petry, Billy Joel, The Three Tenors, Chris Isaak, Mario Adorf, 2 Brothers On The 4th Floor, Led Zeppelin, Jana Groß, Uriah Heep, Аквариум.MUSIC INSTRUCTOR – ELECTRO CITY (1998)Информация: Discogs, Википедия (англ.)Слушать: Яндекс.Музыка, ВК, YouTube Music, Apple Music, DeezerPUHDYS – WILDER FRIEDEN (1999
2024-06-30
1h 19
Die Leichtigkeit der Kunst
Désirée von Bohlen und Halbach & Michael Schmidt-Ott: Wenn einer eine Reise tut...
„Wenn einer eine Reise tut, so kann er was erzählen“, formulierte einst der Dichter Matthias Claudius im Jahr 1775. Damals konnten es sich nur wenige erlauben konnten, überhaupt zu reisen. Glücklicherweise leben wir heute in einer Zeit in der das Reisen in den meisten Regionen als selbstverständlich wahrgenommen wird. Häufig geht es dabei um das schnelle Ankommen am Ziel… Doch wie gehen wir mit den Unabwägbarkeiten, wie z.B. Verspätungen um… Ärgern wir uns darüber? Verlieren wir über all den Ärger den Gedanken des „das Weg ist das Ziel“ aus unseren reisefreudig...
2023-09-29
47 min
The Reluctant Marketer
Get out of Marketing Debt (daily snippet)
Matthias realizes that his upcoming book needs a new title. This episode shows why and how.
2023-08-04
01 min
The Reluctant Marketer
Marketing Book Promotion Tactic (daily snippet)
Matthias chooses to build an "attention engine" for his new book before he goes on to write more chapters for it.
2023-08-01
00 min
The Reluctant Marketer
Integrating Software with a Community of Introverted Marketers
2Quiet2Market.com is not only software anymore, it now has an online community. Reluctant marketers can work on their understanding of marketing there, then use the software when they already know the "rules of the game".
2023-07-30
01 min
The Reluctant Marketer
Challenges in Software Development (daily snippet)
Again, it takes Matthias much longer than he thought to finish a feature. He blames external factors, of course!
2023-07-29
00 min
The Reluctant Marketer
Perfecting the Single Login Feature (daily snippet)
Matthias is working on the Single Login Feature so that the users of 2Quiet2Market can access the software and the online community with one single email/password.
2023-07-28
00 min
The Reluctant Marketer
Joining a Community of Authors, some Business Shifts (Daily Snippet)
Matthias joins the "Useful Authors" community to have a support group while he writes his book. And he needs to write some code to integrate the community software and his SaaS to avoid dual logins.
2023-07-27
01 min
The Reluctant Marketer
Revising Marketing Techniques for Introverts (daily snippet)
The table of contents for my new book "Marketing for Introverts" is done. Now there is an important validation step that I need to do before going into "full-throttle writing mode".See https://2quiet2market.com/blog/revising-marketing-techniques-for-introverts/
2023-07-26
01 min
The Reluctant Marketer
Starting to write a book with Scrivener (daily snippet)
Yesterday, I struggled with Scrivener, an authoring tool that I want to use for my new book "Marketing for Introverts". Here is what I found out.
2023-07-25
01 min
The Reluctant Marketer
Revamping My Business Model (daily snippet)
Matthias thinks about how to change his business model for his marketing software for introverts, turning it into a product bundle with a book, a community, and the software.
2023-07-23
02 min
The Revamped Founder
How to do marketing as an introvert? w/ Matthias Bohlen
Follow Matthias- https://twitter.com/bohlenlabs An incredible conversation with Matthias Bohlen, the founder of 2quiet2market. In this episode we talk about how to market something as an introvert ENJOY
2023-07-09
35 min
Daniliants Ventures Podcast
Unlock Your Marketing Potential with 2Quiet2Market: The Ultimate Tool for Introverts
Get ready for an exciting episode of the podcast where we with Mikael Hugg dive deep into the world of marketing for introverts. Today, we had the pleasure of interviewing Matthias Bohlen, the founder of 2Quiet2Market (https://2quiet2market.com). During our conversation, we explored the features and functionality of the 2Quiet2Market. Matthias drew inspiration from Miro, a collaborative online whiteboard tool, to create a visual representation of the product's positioning. The platform uses colorful blocks to represent different concepts and includes a "Story Composer" feature for creating cohesive marketing stories. It's all about making marketing more visual...
2023-06-29
57 min
Jammern auf niedrigem Niveau
Letzte Generation: Als die Kinder den Wald verließen (Teil 3 von 4)
Es sollte in dieser Folge eigentlich um Brettspiele für Kinder gehen. Doch wer die beiden Pernod-mit-Wasser-Verdünner Basti & Hannes kennt, weiß auch sehr genau, dass sie, nach dem Start, direkt wieder thematisch abbiegen. Hannes jammert, dass nie eine Person auf ihn stand und er in der Kindheit ja nichts hatte und Basti macht schamlos Werbung für seine Filmkritik-Youtube-Formate. Man kennt das Spiel…Aber biomische Formeln braucht man im Leben eh nie wieder und unser Schulsystem hinterlässt, im besten Falle, traumatische Erlebnisse mit Formularschränken.Solange Bastis Kinder ihn aber noch brav siezen, Hannes a...
2023-05-18
36 min
The Reluctant Marketer
Systematize Your Marketing with Fab Giovanetti
Fab Giovanetti is an award-winning author, entrepreneur and marketing consultant helping busy professionals reclaim their time. She is also the CEO and head teacher of Alt Marketing School, supporting people making a positive impact through their marketing.She lives what it says on her T-shirt: "Market to Hearts!"In this episode, she talks about marketing systems, i.e. sets of procedures that have defined inputs, a step-by-step recipe, and some outputs. Such marketing systems can make marketing a lot easier for a busy solopreneur or other reluctant marketer.Listen to the examples she...
2023-04-23
43 min
FranceFineArt
🔊 “Lynne Cohen / Marina Gadonneix” Laboratoires / Observatoiresau Centre Pompidou, Paris du 12 avril au 28 août 2023
“Lynne Cohen / Marina Gadonneix”Laboratoires / Observatoiresau Centre Pompidou, Parisdu 12 avril au 28 août 2023Interview de Florian Ebner, conservateur et chef de service, cabinet de la photographie, Musée national d’art moderne,de Matthias Pfaller, historien de la photographie, commissaires de l’exposition,de Andrew Lugg, veuf de l’artiste Lynne Cohen,et de Marina Gadonneix,par Anne-Frédérique Fer, à Paris, le 11 avril 2023, durée 26’19.© FranceFineArt.https://francefineart.com/2023/04/13/3423_cohen-gadonneix_centre-pompidou/Communiqué de...
2023-04-12
26 min
The Reluctant Marketer
Never Run Out of Marketing Energy as a Solopreneur with This Basic Structure
Define 4 buckets: places, channels, material, and tools. Then, use these buckets whenever you search for the things you need to execute the next marketing experiment. Having structure and processes for your marketing works wonders to help you "keep at it".00:40 Problem: No energy for marketing02:24 Places: Find the people04:13 Channels: Write and re-purpose05:45 Material: Make it interesting06:27 Tools: To get Your Story out there08:12 PRO TIP: Have a system!Learn more about the 4-bucket marketing structure from the accompanying article here:https://2quiet2market.com/blog/never-run-out-of-marketing-energy-solopreneur-with-this-basic-structure/...
2023-04-12
10 min
The Reluctant Marketer
Use Social Listening to Simplify Your Marketing with Marie Martens
We shouldn't make marketing complex. Marie Martens, co-founder of Tally, says she scans online conversations to give answers to people's questions about form builders. And ... that works as marketing!Listen to her marketing secrets:00:00 Intro03:43 How does Marie position Tally?08:05 Where acquisition and conversions come from12:50 The marketing channels for Tally17:00 Marie gives insight into Tally's audience18:52 Learning from a customer onboarding survey21:42 What happens when Marie "sits down for marketing"?30:54 Social listening is the easiest way for Marie to do marketing for Tally35:12 Responding to people's...
2023-04-03
43 min
The Reluctant Marketer
How to Craft a Compelling Story for Your Business That Sells
The StoryBrand Framework ExplainedYou and I, as business owners, we know this problem, and it almost kills us. We have a great product, but our audience doesn't listen. How the heck do we convince them that they need our product? The answer is: through storytelling. But crafting a compelling story that sells can be a daunting task, especially if you're not a natural marketer. But don't worry. In this episode, I'll explain a framework that helps you create a story that engages your target audience and convinces them to take action. It's called The StoryBrand framework.
2023-03-27
08 min
Jammern auf niedrigem Niveau
Und die Jukebox war noch warm - Musik & Moneten (Teil 4 von 4)
"Podcasten killed the radio star", sang einst ein rundlicher, bebrillter Hutträger und leitete damit singend die finale Folge der Jubiläumsstaffel ein. Wo die Berliner "Titten kofen", liegt inzwischen Fraunberg - der Sendeort mit 42 Ortsteilen. Die zwei Topflappen-Häkler spielen die Waldzitter von Fonsi und lauschen den Celli von "Joker". "Du bist Tubist, wenn du Tubist bist", ist nur eines der vielen bleibenden Zitate, die in Martin Scholz' "Touché"-Knebelvertrag mit Dieter Bohlen standen. Oder so ähnlich...Fazit der 10. Staffel: Es braucht längst keinen Plattenvertrag mehr. Heute reicht es, wenn man die Musik für die näc...
2023-03-23
48 min
The Reluctant Marketer
How to Make Sales Easier by Proper Positioning of Your Product
Got a cool product but people do not understand it? Improve your positioning!When you have a really cool product but people in the market do not understand what it is and how it helps them, you've got a problem. You could write more emails and social media posts to sell more, but: Would that help? Likely not. Talking louder without being understood is not going to get more people to trust you. And when people don't understand what your product does, they will compare it to other products from the wrong category. This will make it...
2023-03-12
10 min
The Reluctant Marketer
What a Reluctant Marketer can learn from a Pro Drummer
In this episode, I've got a marketing tip for you (a good one if you've got other things to do besides marketing).The tip I have helps you...- to get greater visibility for your product or service,- to reach more people with almost the same amount of writing as before.Let's look at a master drummer Rob 'Beatdown' Brown and what he does to save time and energy on exercising. As solopreneur marketers, we can learn from that and become more effective and efficient in our marketing.===...
2023-02-26
09 min
The Reluctant Marketer
Market it without "marketing it" with Noah Bragg
Noah Bragg is the founder and maker of Potion, a website builder that turns Notion pages into a website within minutes. Matthias and Noah talk about how Noah managed to find his own successful style of marketing, although he says that marketing "is not necessarily his strong suit".This is something we can learn from as introverts to whom marketing does not come naturally. The key points in this podcast interview:06:19 The early days: Building in public with daily 2-minute videos on Twitter13:29 Next move: SEO to become independent of Twitter14:25 Third channel...
2023-02-12
45 min
The Reluctant Marketer
Build your own marketing habit, even if you hate marketing!
You can find the transcript of this podcast episode here:Wanna be a successful solopreneur? Build your own marketing habit even if you hate marketing! – The Reluctant Marketer Podcast #2Here are links to other things I mentioned in this episode:Blog post:Why a regular, introverted Solopreneur needs a new Mindset before they can market their productWebsite:Coding Week, Marketing WeekArticle:SPME, a marketing habit for solopreneurs who have other things to do besides marketingFree PDF download:The Reluctant Marketer's Setup Wo...
2023-02-05
08 min
The Reluctant Marketer
Introverts can Thrive in Marketing with Ana Bibikova
Introverts can Thrive in Marketing with Ana Bibikova – The Reluctant Marketer Podcast #1Today, I’m talking to Ana Bibikova. She is Head of Marketing at Aimondo, a pricing SaaS for e-commerce, retailers, and brands. She's also on a mission to help founders with very limited financial resources to launch more successful and useful products that help real people solve real problems.She has been mentoring and consulting startup founders in accelerator programs and on a one-on-one basis for 3 years. Before that, she had been actively building her own innovative businesses for 15 years.Ana has...
2023-01-29
1h 02
Halts Maul und Spiel - Der Bandtalk Podcast aus Bremen
#8 LATURB - Beim Arzt bin ich Musikerin
Heute mit: LATURB (Elektropunk) aus BremenWas ist diesmal los?LATURB starten mit Wodka und erzählen uns deepe Texte über oberkörperfreie Soundchecks, unbekannte Monitorboxen, wie man als Musikerin beim Arzt angibt, dass Paul Mc Cartney keine Noten lesen kann, Crowdfunding, Goldfische & Dieter Bohlen Weihnachtsbäume...Und noch ein bisschen viel mehr ...Musik: LATURBAufgenommen am: 05.12.22Links:Konzerttipp am 07.01.23 Alhambra Oldenburg@SpotifyBandcampHomepageFacebookInstagramYoutubeInterview bei BANDLISTE BremenInterview beim WESER KURIERAUDIOInterview bei Soundscout Deut...
2022-12-31
1h 35
Alt Marketing School
Marketing fails: Matthias Bohlen
Matthias Bohlen shares the power of stories and customer journeys and how they inspired him to start his own bootstrapped venture.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and toolsOUR SPONSORS 🪩Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest AI developments into a 5-minute read. Subscr...
2022-12-12
13 min
House Halt Podcast
HH #085 - Der Dieter Bohlen von Eisenwaren mit Harald Matthias
Diesmal wieder zu dritt. Der DJ und Producer Harald Matthias ist zu Gast bei Vin und Matonik. Die Geschichte der geschmolzenen Schallplatte. Wie hat Harald mit Musik begonnen. Es geht zurück in die 90er und 00er Jahre. Beatport und Spotify sind Thema. Es wird über Musikproduktion und Sale-Kultur der Plugin-Anbieter gesprochen. Und natürlich vieles mehr! Folge Harald Matthias: https://linktr.ee/haraldmatthias Folge House Halt: https://linktr.ee/house_halt
2022-08-18
50 min
piep sein! Der "Trash TV"-Podcast
Die Wochenschau #23 - Abkühlung zur Hitzewelle
Liebe HörerInnen, wir wollen mit unserer 23. Wochenschau euch eine Möglichkeit bieten in der Hitzewoche abzukühlen. Sonny und ich (Johnny) berichten in der neuesten Folge über alles, was wir über die Woche geschaut haben. Bei mir läuft, wenn möglich jedes Spiel der Fußball Europameisterschaft. Passend dazu haben wir in der ARD Mediathek die begleitende Doku des deutschen Teams "Born for this - Mehr als Fußball" angeschaut. Selbstverständlich reden wir über die Hochzeit des Finanzministers auf Sylt. Ein Melonen-Update fehlt genauso wenig. Dann haben wir es geschafft auf Disney+ die Serie "Ho...
2022-07-13
1h 34
The Audience Explorer
Steph Smith: How to become successful as a content creator
Steph Smith is a growth marketer, writer, and indie maker. She wrote “The Guide to Remote Work That’s Not Trying to Sell You Anything” and "Doing Content Right".Steph and Matthias join on The Audience Explorer for a chat. Steph shares two interesting topics here:1) How she found the audience for her first book (and how she was able to write it in parallel to her job)2) What's absolutely necessary for a content creator to become successfulGreat insights, Steph! Thanks for being my guest!Read the full transcript of the...
2022-02-03
42 min
The Audience Explorer
Coaching call with Charles-Olivier Demers, founder of Feedback Farm
Charles-Olivier Demers joins me on The Audience Explorer for an audience modeling discussion, to figure out who it is exactly that he will be helping in his newly founded SaaS business. Read the full transcript of the episode here.Find Charles-Olivier on Twitter:https://twitter.com/co_demers
2022-01-21
46 min
Bring in the Closers
Matthias from Get The Audience
Sponsor - Get your business going today with a bank account from NovoConnect:•Ryan•MatthiasMatthias Bohlen is a freelance consultant turned entrepreneur. In his days job, he helps software teams to write good code and release good products. As a side hustle since 2020, he builds http://gettheaudience.com, a SaaS tool that helps entrepreneurs find and understand their audience. They can then build stuff that people really want because they know what their audience needs. This is a public episode. If you would like to discuss this...
2022-01-12
27 min
The Audience Explorer
Marie Martens: Getting an audience by cold outreach and other methods
Marie co-founded Tally with her partner Filip, in the summer of 2020. Filip is into tech, she is into marketing – a magic combination! Marie shares with us the different ways and methods that she used to get the first users and customers for the Tally form builder software. That's a really interesting mix.Today, they have 15,000 users and $7000 MRR – an impressive track record after only one year in the making!Read the full transcript of this episode here: https://gettheaudience.com/e26-audience-by-cold-outreach-marie-martens/You can find her on Twitter @MarieMartensVisit Tally at http...
2022-01-07
43 min
The Audience Explorer
Coaching call with new founder Paulina Sáez
Paulina Sáez joins me on The Audience Explorer for an audience modeling discussion, to figure out who it is exactly that she will be helping in her newly founded business. Read the full transcript of the episode here.Find Paulina on Twitter:https://twitter.com/PSaezT
2021-12-24
48 min
The Audience Explorer
Colleen Schnettler: Finding your audience on a marketplace
Colleen founded simplefileupload.com and went "product first" with it. She wrote the code, found a platform on which to publish and sell it, and has repeatable success with it. Matthias normally recommends to go "audience first", but Colleen managed to get her product off the ground with the "product first" approach, instead.Let's hear how she did that!Read the full transcript of the episode here.Meet @leenyburger on Twitter, and find her website at https://www.simplefileupload.com/
2021-12-10
50 min
The Audience Explorer
Rob Fitzpatrick: How an entrepreneur’s journey yields compound interest
Matthias admires Rob's book "The Mom Test", so he decided to invite Rob to chat about all things customer and audience development.It turned out that Rob has a pretty unique system to develop products. He shares it in such a unique, easily understandable way that Matthias suddenly shouts out "Hey, why didn't I know this before?".Read the full transcript of the episode here.Meet @robfitz on Twitter, and find his websites, Youtube channel, and authors community at- https://robfitz.com/ - https://www.youtube.com/c/robfitzpatrick...
2021-11-26
53 min
The Audience Explorer
Alex Llull: How an entrepreneur actively built his own audience for a profitable business
Matthias knows Alex from Twitter, as someone who is creative and always stands out with his tweets, always value-packed tweets and so visually appealing. Alex lives in Spain. He lost his job in 2020 due to COVID, but he decisively founded his own business as a social media consultant, content creator and writer. Alex helps creators and entrepreneurs to leverage social media content so that they can grow their business, their brand, their audience.Alex shares tons of tips about audience building. Be prepared for an espresso: full of content, in a small half-an-hour "cup". Enjoy...
2021-11-12
31 min
The Audience Explorer
Kevon Cheung: How to develop an audience for (and by) building in public
Matthias meets with Kevon on video. They know each other from Twitter, and Matthias admires Kevon for his talent to communicate as a real human. They take a deep dive on how to do audience development, to become the go-to person for a topic and offer courses on it.In Kevon's case, the topic is "Building in Public". He is a prolific creator on this, and he offers a brand-new cohort-based course for entrepreneurs on it. Enjoy the episode!Read the full transcript of the episode here.@MeetKevon on Twitter, and find his...
2021-10-29
51 min
The Audience Explorer
Nesha Mutuku: Customer conversations, why not at the dentist or at a baby shower?
Matthias encounters the most enthusiastic young startup founder he ever met before.Nesha co-founded Swally, a habit-building app that will make you spend wisely. It analyzes your financial behaviour, helps you create a budget, and it informs you right on the spot about how much you can spend there. Imagine: You are at Starbucks, and Swally says "You can spend $15 here".Matthias is amazed when Nesha tells about all the unusual locations where you can encounter your audience. Their conversation ends up in the rabbit hole of philosophy. Enjoy this long episode!Read...
2021-10-15
1h 08
The Audience Explorer
Sharath Kuruganty: The beauty of having an audience for your product
Sharath and Matthias have known each other for a long time, only from Twitter. Today, they got a chance to meet "in person", i.e. in a video call for a podcast recording.Sharath co-founded shoutout.so, a startup that makes it possible for founders to collect positive shoutouts and display them anywhere – a solution to the well-known problem of social proof that is very important for any business, and for startups in particular.Matthias takes the chance to ask Sharath about how his co-founder Curtis and Sharath himself built the audience for their product, an...
2021-10-01
32 min
The Audience Explorer
Ramli John: Product-led onboarding
Ramli has written a great book called "Product-led onboarding". Matthias has to onboard new users to his SaaS called "GetTheAudience", and so he read Ramli's book and thought it would be a great idea to have him on the podcast.It turned out to be a great chat! Ramli talked about- an interesting approach that got them the first audience for their company- why sales-led firms should now make the move to become a product-led organization- and what makes a great onboarding experience for new usersRead the...
2021-07-03
39 min
The Audience Explorer
Rosie Sherry: Community building – nowadays!
Rosie and Matthias had a deep and enjoyable conversation about community building. Rosie reveals her latest thoughts on...- what community building is,- what it really takes to be a good community builder,- and why community building seems to be easy and hard and the same time!Read the transcript here:- https://gettheaudience.com/e17-rosie-sherry-community-building-nowadays/Find Rose on Twitter @rosiesherry and on the web at rosie.landYou can find Orbit at https://www.orbitapp.io/
2021-06-16
50 min
The Audience Explorer
Justin Jackson: Audiences, Death Wish, and White Dudes
Justin and Matthias went deep down into the rabbit hole of audience building. The ride became philosophical and also touches social and societal aspects at the end. What an amazing journey!Learn more about how Justin Jackson, co-founder of transistor.fm and active podcaster by himself, thinks about today's world and about the interesting "sailboat in the wind" approach that he and his co-founder use to keep their podcast hosting business successful.Read the transcript here:- https://gettheaudience.com/e16-justin-jackson-audiences-death-wish-white-dudes/Find Justin on Twitter @mijustin
2021-05-31
1h 15
The Audience Explorer
Michele Hansen: Learning from your audience
Michele and Matthias talk about how audience development has changed over the years, on the way from a totally new SaaS startup to a mature business with many customers, today.They discover that finding the first members of an audience can be really easy, but that it can also be quite time-consuming to stay current with them. Michele tells us how she runs customer interviews frequently and how she always discovers new use cases and exciting things to learn from different customers, because geocod.io is a horizontal SaaS based on an API.Read the...
2021-05-18
29 min
The Audience Explorer
Boris Tane: Turning bookmarks into tangible value
Boris and Matthias, both indie hackers, talk about getting your first audience and having conversations with them. Boris tells us how he got started with bkmark.io, his online bookmarking service, and how he discovered through conversations that this service could be used in an unexpected way so that he might get totally new customers right now.Read the transcript here:- https://gettheaudience.com/e14-boris-tane-turning-bookmarks-into-tangible-value/
2021-05-04
48 min
The Audience Explorer
Corey Haines: Developing a diverse community of marketers
Corey and Matthias talk about a lot of interesting topics:- Marketing is earning trust at scale- Consistently building an audience/community has a compounding effect- Marketing as a service to help other people find and receive your product- Keeping your thoughts organized using the Zettelkasten methodRead the transcript of the podcast here, and see what was mentioned in the episode: https://gettheaudience.com/e13-corey-haines-develop-community-marketers/Links mentioned in the podcast:Swipe Files – the community for marketersHow to reach Corey:Twi...
2021-04-16
43 min
The Audience Explorer
How an Indie Hacker achieves a sustainable workload
As an indie hacker, you're a single-person company. You work in all roles at the same time: Programmer, CEO, marketing team, blogger, web designer, etc. etc. How on earth can you stay sane in your mind, and get all this stuff done at the same time, without overloading yourself?See the corner that Matthias painted himself into, and what solution he found: It's a combination of changes in mindset and in practical organization – changes that you make, too, to get "down to earth" again and have fun!People and things mentioned in this episode:...
2021-04-04
15 min
The Audience Explorer
Does your indie software have enough quality?
What is software quality, and what does it mean for an indie hacker?Can you find out what qualities (yes, it's a plural!) you need for your own product? Yes, you can! Matthias shows what happens if you take an existing quality standard (like ISO 25010) and check your situation as an indie product against it.This is a great shopping list for software quality categories and attributes that YOU will want to have in your own indie product, too:- ISO 25000 – the standard about software qualityRead the transcript of this podcast he...
2021-03-04
19 min
The Audience Explorer
Dev lab news: Hunters and Gatherers (the new browser extension)
What is better: Hunting for an audience or gathering it?From his development lab, Matthias tells a story about a totally new browser extension that he's currently building. Users of GetTheAudience will be able to automatically gather an audience while surfing Twitter, instead of hunting (i.e. deliberately searching) for it.Read the transcript of the podcast here, and see which ancient philosophers were mentioned in the episode:https://gettheaudience.com/e10-dev-lab-news-audience-hunters-gatherers/Links mentioned in the podcast:Seneca The Younger (roman philosopher)
2021-02-23
05 min
The Audience Explorer
Arvid Kahl: Your audience is already out there!
Two Germans having a conversation in English: Enjoy listening to the interview!Read the transcript of the podcast here, and see what was mentioned in the episode: https://gettheaudience.com/e09-arvid-kahl-your-audience-is-already-out-there/Links mentioned in the podcast:The Embedded Entrepreneur (Arvid's new, upcoming book about building an audience-driven business)Rosieland (Rosie Sherry's fantastic newsletter about community building)Indie Hackers (The best community I've ever been part of)How to reach Arvid:Twitter - @arvidkahlWebsite and blog - The Bootstrapped Founder
2021-02-12
42 min
The Audience Explorer
Lesley Sim on Bootstrapping a WordPress business
Listen to Lesley's story how she co-founded her first startup, then pivoted by zooming in on one valuable feature, worked with her first audience, and about the goals that she is now persuing as a co-founder of NewsletterGlue.Enjoy listening to the interview!Read the transcript of the podcast here, and see what was mentioned in the episode:- https://gettheaudience.com/e08-lesley-sim-bootstrapping-wordpress-business/Links mentioned in the podcast:- NewsletterGlueHow to reach Lesley:- Twitter - @lesley_pizza- Website and blog - lesley...
2021-02-03
25 min
The Audience Explorer
Brendan McAdams on dealing with more than one audience at a time
Listen to Brendan's story how he got to work with his first audience and about his perspective on what good salespeople should do and not do.Enjoy listening to the interview!Read the transcript of the podcast here, and see what was mentioned in the episode:- https://gettheaudience.com/e07-brendan-mcadams-more-than-one-audience/Links mentioned in the podcast:- ExpertscapeHow to reach Brendan:- Twitter - https://twitter.com/brendanmcadams - LinkedIn - https://www.linkedin.com/in/brendanmcadams/ - Website and blog - ww...
2021-01-27
32 min
Software Social
Prioritizing Features and Yourself: An Conversation with Danielle Simpson, Co-Founder of Feedback Panda
Michele Hansen 0:00 This episode of Software Social is brought to you by Balsamiq. Balsamiq decided to support the Software Social community by donating their sponsored airtime to some of our listeners. This episode is sponsored by GetTheAudience. Every entrepreneur has the same problem. Find out who their audience of their product or service is, what they talk about a need, and when to engage with them in a fruitful conversation. Get the Audience helps entrepreneurs to understand and develop their audience much easier than before. It's a web based tool with a monthly or yearly subscription, cr...
2021-01-26
48 min
The Audience Explorer
Tom Libelt on systematized marketing and audience building
Matthias has his first guest for the show: Tom Libelt. Matthias is amazed about how Tom has gained clarity about three distinct types of audiences he is selling to, and that he systematized most processes so that they run while he isn't looking at them!Enjoy listening to the interview!Read the transcript of the podcast here, and see what was mentioned in the episode:- https://gettheaudience.com/e06-tom-libelt-systematized-marketing-audience-building/Links mentioned in the podcast:- Marketing online courses- https://smartbrandmarketing.com/People on Twitter:...
2021-01-21
36 min
The Audience Explorer
How to engage with your audience
Read the transcript of the podcast here, and see what was mentioned in the episode:- https://gettheaudience.com/e05-how-to-engage-with-your-audience/Books mentioned in the podcast:- Dale Carnegie: How to Win Friends and Influence PeopleLinks mentioned in the podcast:- Zoom: https://zoom.us/- Jitsi meet: https://meet.jit.si/- Christensen institute (JTBD): https://www.christenseninstitute.org/jobs-to-be-done/- Commento, the commenting engine for my blog: https://commento.io/- Hypefury as an example for user onboarding: https://hypefury.com/People on...
2021-01-14
24 min
The Audience Explorer
Selecting the right audience members to work with
Read the transcript of the podcast here, and see what was mentioned in the episode:- https://gettheaudience.com/e04-selecting-audience-members-to-work-with/Links mentioned in the podcast:- Steve Blank: Get out of the building- Tony Ulwick: Jobs to be done- Swipe Files CommunityVideos:- Steve Blank: Want Your Startup to Succeed? 'Get Out of the Building'- Tony Ulwick: Jobs to be donePeople on Twitter:- Corey Haines: @coreyhainesco
2021-01-06
16 min
The Audience Explorer
How to understand your audience
Read the transcript of the podcast here, and see what was mentioned in the episode:- https://gettheaudience.com/e03-how-to-understand-your-audience/Links mentioned in the podcast:Books and fun stuff:- Howland Blackiston: Beekeeping for dummies- On Amazon: Beekeeper coffee mug Twitter accounts:- @Scotbeekeepers: the Scottish beekeepers' association- @britishbee: the British Beekeepers' Association- @HillHunterGPS: an app that finds the queen bee in a swarm of other bees
2020-12-29
13 min
The Audience Explorer
How to search for your audience
Read the transcript of the podcast here:- https://gettheaudience.com/e02-how-to-search-for-your-audience/Links mentioned in the podcast:Blog posts:- Jelmer Pé: The ultimate guide to building audience-firstBooks:- Alex Banks and Eve Porcello: Learning ReactOnline courses:- ReactJSVideos:- Dave McClure: Startup Metrics for Pirates: AARRR!Twitter accounts:- Tyler McGinnis: @tylermcginnis- ui.dev: @uidotdev
2020-12-21
17 min
The Audience Explorer
The first 50 days of a new startup: The GetTheAudience story
The transcript for this episode:https://gettheaudience.com/e01-the-first-50-days-of-a-startup/Links mentioned in this episode:On day #6, I set up a public roadmap for my startup. You can find it at https://projects.mbohlen.de/project/mbohlen-get-the-audience/kanban
2020-12-15
17 min
Scrum meistern
#64: Architektur & Scrum
Aufbauend auf der Folge #59 “Lernen aus Inkrementen in Scrum” sprechen wir hier nun über Architektur und wie das mit Scrum verbunden werden kann. In der dieser Folge #64 spreche ich mit Matthias Bohlen über dieses spannende Thema. Link Website: https://cutt.ly/scrummeistern64 Hier geht es zu unserem YouTube Kanal: https://www.youtube.com/@scrummeistern7036/featured
2020-10-28
47 min
Hörfehler
HRF 093 | Fußball kann manchmal eigenartig sein
Shownotes In Folge 93 ist Jochen Kunath zu Gast. Er ist eine Böhlener Fußballlegende. Als Oberligaspieler hat er die größten Momente der Vereinsgeschichte miterlebt. Bis heute ist er Mitglied, hat fast alle Funktionen im Verein im Laufe seines Lebens ausgeführt und ist bis heute ehrenamtlicher Helfer des Vereins. Video Unvergessene Vereine Chemie Böhlen u.a. mit Jochen Kunath Jochen Kunath – Wikipedia, BSG Fortschritt West/Motor Lindenau/SpVgg 1899 Leipzig – Wikipedia, BSG Stahl Lippendorf, Rudolf Krause – Wikipedia, Lippendorf – Wikipedia, Böhlen – Wikipedia, Böhlen – Wikipedia, Rainer Nachtigall – Wikipedia, Vorwärts Berlin – Wikipedia, ...
2020-09-20
00 min
2 Stühle - 1 Meinungsverschiedenheit
Raab oder Schmidt - #FreeEsc Special - Episode 029
Sachma Jens: Was war #FreeESC? DIe Frage stellte sich Alex den ganzen gestrigen Sonntag, bis er Jens an die Strippe bekam und sich daraus spontan die Frage: Stefan Raab oder Harald Schmidt ergab :) Stimme von Stefan Raab Nico Santos ist der Sohn vom Melitta Mann! The Masked Singer Raab testet sein Comeback? Helge Schneider und Raab Stefan Raab als Nicole Bully gibt Punkte für den Mann im Mond Jens möchte, dass der TV Total Spreche sien Leben moderiert FreeESC gew...
2020-05-18
1h 26