Shows
AI Chronicles with Kyle JamesMax Sinclair: The Future of GEO – Getting Your Brand Listed on AIIn this episode of the AI Chronicles podcast, host Kyle James interviews Max Sinclair, founder and CEO of Azoma, an AI-powered information and technology company. They discuss how Azoma helps businesses get listed on AI search engines like ChatGPT and the differences between traditional SEO and the new GEO (AI search optimization). Max shares his journey from working at Amazon to founding Azoma, the impact of AI on consumer behavior, and the results clients have seen since implementing Azoma's services. They also explore future initiatives and the evolving role of AI in e-commerce.
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2025-08-0117 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastThe Future of Amazon's Generative AI Tooling for Sellers, with Kabir Bedi, Head of Product for Generative AI at Amazon AdsIn this captivating episode of The New Frontier, hosts Jo and Max dive deep into the future of Amazon Ads with Kabir Bedi, Head of Product for Generative AI at Amazon Ads. Kabir shares visionary insights into how Amazon is set to revolutionize advertising by harnessing cutting-edge generative AI to simplify and supercharge ad creation, transforming how sellers and advertisers engage customers.Kabir unveils Amazon's ambitious plans for generative AI tooling, highlighting exciting possibilities such as hyper-personalized video ads, advanced image generation, and powerful optimization tools designed to help advertisers reach more customers faster and more efficiently...
2025-07-2243 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastCracking ChatGPT (and ruling Rufus): Azoma founder Max Sinclair’s Guide to Generative Engine Optimization (GEO) in 2025In this episode, Max Sinclair, founder and CEO of Azoma, a pioneering scale-up specializing in Generative Engine Optimization (GEO), goes deep into everything AI Engine Optimization (AEO). Max, a former Amazon search expert, highlights why traditional SEO methods are quickly becoming obsolete in the face of AI-driven search platforms such as ChatGPT, Perplexity, and Amazon Rufus. He breaks down the fundamental differences between SEO and GEO, emphasizing the critical role of creating high-quality, AI-optimized content tailored to user intent rather than relying solely on keyword-based strategies.Max shares insightful data revealing that 58% of consumers have shifted from...
2025-07-1514 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow You Can Implement Amazon’s Best-Kept Corporate Innovation Secret: The PRFAQ Framework, with Marcelo CalbucciMarcelo Calbucci is an entrepreneur, technologist, innovator, and author of the PR FAQ Framework with over twenty five years of experience in the tech industry. He has held key roles at Microsoft and Amazon and has founded and led startups in both Seattle and London. On this episode of the New Frontier, Marcello unpacks the powerful “Press Release and Frequently Asked Questions” (PRFAQ) framework—a cornerstone of Amazon’s culture of innovation. He explains how this six-page document helps teams envision a future product or service by crafting a hypothetical launch announcement and anticipating critical questions before any deve...
2025-07-1021 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Leverage AI Automation for Your Business with the Legendary Anthony LeeIn this episode of The New Frontier, the hosts sit down with Anthony Lee, founder of AI Plus Automation and a respected voice in the Amazon and e-commerce space. Anthony shares his journey from mastering the Amazon ranking algorithm to becoming a pioneer in AI-driven process automation. He explains how his passion for building elaborate ManyChat bots evolved into creating sophisticated workflows that now power content generation, lead management, and business operations for e-commerce brands and agencies.Anthony discusses how tools like GPT-3 and no-code platforms like Make and n8n unlocked the ability to automate complex...
2025-07-0457 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastBREAKING: Walmart Launches Sparky - Here’s How to Get it to Recommend Your ProductsIn this emergency episode of The New Emergency, hosts Jo and Max dive into the latest AI Engine for Brands to Optimize for: Walmart Sparky (see more). Framed similarly to Amazon's Rufus, now accounting for 14% of Amazon Searches, Sparky represents Walmart's deepening commitment to integrating AI across its entire value chain. The duo discuss the broader implications of Sparky’s launch alongside Walmart’s merchant-facing AI tool, Wally, signaling a strategic push to embed AI in both consumer and backend operations. This move not only sets up a compelling rivalry with Amazon but also points to a future dominated by “...
2025-06-2418 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastBootstrapping an Amazon Agency & 3PL to +50 Amazon Experts and three Warehouses with Stephen HarrisIn this episode of The New Frontier, Max welcomes long-time friend and ex-Amazon colleague Stephen Harris, founder of Situna, a global Amazon agency and 3PL powerhouse. Steven shares his inspiring entrepreneurial journey—from selling cufflinks in his spare time, to working at Amazon, to launching a Private Label Amazon Brand and eventually making a seven-figure exit. Steven offers a candid look at his transition from Amazon employee to full-time entrepreneur, discussing the mindset shift, the calculated risks he took. He dives deep into the mechanics of successfully exiting Amazon brands—emphasizing that simplicity, strong operations, and...
2025-06-1752 min
Ecommerce RevampedHow to Get Your Brand Mentioned by ChatGPT with GEO | Max SinclairOn this episode of the Ecommerce Revamped Podcast, Max Sinclair, founder of Azoma.ai, dives deep into the emerging world of Generative Engine Optimization (GEO)—a cutting-edge strategy to get your brand mentioned by AI engines like ChatGPT, Perplexity, and Gemini. As the digital landscape rapidly shifts toward conversational search, GEO is fast becoming the new SEO. Max breaks down the stark differences between traditional search engine optimization and GEO, revealing why keyword stuffing and backlinks are no longer enough. Learn how large language models (LLMs) interpret prompts, tokenize data, and weigh contextual signals—completely changing how brand visibility work...
2025-06-1230 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Launch an AI Startup, Get Funding and Disrupt an Industry with Max SinclairMax Sinclair sits down with Simon Cockram to reflect on his biggest learnings as a Founder from his three years building Azoma (previously Ecomtent) thus far, in a must-listen episode for prospective tech founders. Max starts by emphasising the importance of having a distinct edge and a counterintuitive belief when launching a venture. He walks through the ideation process learned at Entrepreneur First, and the power of leveraging inflection such as a rapidly changing technological or regulatory landscape. Max then dives into the intricacies of validating ideas quickly through MVPs, and how he raised early...
2025-06-011h 05The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAmazon Ranking, Relevance and Search- Find-Buy In 2025 With Alina VlaicIn this episode of New Frontier, Jo Lambadjieva hosts Alina Vlaic, a Romanian entrepreneur and founder of aRank, which has facilitated over 6,000 Amazon product launches. Alina shares how her failed private label baby product unexpectedly led to creating her successful agency. She explains that Amazon's ranking algorithm has evolved dramatically since 2017, shifting from simple giveaway strategies to a complex system focused on "relevance" where listings must align perfectly with categories and keywords.The conversation explores controversial ranking strategies like "search find buy," which Alina describes as in a "light gray area" of Amazon's terms of service but...
2025-05-2947 min
The Digital Deep Dive With Aaron ConantLLM's, SEO, and the Future of Voice Commerce With Max SinclairMax Sinclair is the Founder and CEO of Azoma (formerly Ecomtent), which generates AI-powered product content across eCommerce sites. Before founding Azoma, he spent six years at Amazon, where he launched Amazon Business in the UK, Amazon.sg in Singapore, and Amazon Grocery across the EU. Max is also the host of New Frontier: The AI for ecommerce podcast. In this episode… Traditional search engines are losing their dominance as consumers turn to AI-powered tools for product discovery. This shift challenges eCommerce brands to stay visible in a digital landscape driven by conversational interfaces and pe...
2025-05-2936 min
Simon Cockram Presents#77 Max Sinclair - How to Launch an AI Startup (And Actually Get Funding)Curious about how to launch and scale an AI startup in 2025? In this episode, we’re joined by Max Sinclair—founder of www.ecomtent.ai—to uncover the reality of building a venture-backed startup in the age of AI.
Max spent 6 years in global leadership roles at Amazon before founding Ecomtent, a cutting-edge AI tool helping sellers generate visual and written content optimised for AI-powered search. Ecomtent is already a favourite in the Amazon seller community and has secured backing from eBay Ventures.
We dive into how Max turned his idea into a funded...
2025-05-271h 22The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastThe 'IDEA' Strategic Brand Framework with Trevor BradfordAnnouncement: Ecomtent have just launched a Freemium version, check it out hereIn this episode of The New Frontier, Max and Jo welcome brand strategist and author Trevor Bradford to celebrate the launch of his new book, What Captures the Heart Goes in the Cart (learn more). Trevor has 35 years of experience in branding as an agency owner, is a mentor in the Titan Network, and owns his own 6 figure brand. Trevor introduces listeners to his IDEA framework—Insight, Distinctiveness, Empathy, and Authenticity—which underpins his approach to branding. He details how this methodology, combined with...
2025-05-2350 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to use AI-Generated UGC for sustainable brand growth with Leo SgovioIn this episode of New Frontier, Jo Lambadjieva hosts Leo Sgovio, a seven-figure Amazon seller and AI expert who first caught her attention when he won the Billion Dollar Seller Summit 2022 competition. Leo shares his journey from accidentally landing in Canada at age 23 to working for a large travel company, where he developed deep expertise in digital marketing, SEO, web analytics, and conversion optimization before transitioning to Amazon selling.The conversation explores how the Amazon selling mindset is shifting from tactical "hacks" toward traditional marketing fundamentals. Leo discusses how search is evolving with AI-powered...
2025-05-1441 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAnswer Engine Optimization (AEO) on Amazon: Max Sinclair on optimizing for Rufus & COSMOIn this episode Max Sinclair dives into the rapidly evolving world of AI-driven commerce. The discussion kicks off with a deep dive into GEO, or Generative Engine Optimization, a fresh paradigm that parallels SEO but targets visibility within AI platforms like Amazon’s Rufus, ChatGPT, and Google’s Gemini. Max shares how AI tools are fundamentally reshaping customer discovery, revealing just how pervasive AI has become in the modern shopping experience—especially on platforms like Amazon, where Rufus now influences up to 14% of all searches.Max unpacks the technological leap from traditional algorithms to large...
2025-04-2534 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastFrom Prompt to Product Page: ChatGPT 4o's Image Generation & Genspark Breakthroughs with Sim MahonIn this special edition of The New Frontier, hosts Max and Jo dive into the breakthrough developments in ChatGPT-4o’s image generation capabilities, joined by Sim, who operates an eight-figure business across 11 private-label Amazon brands. The conversation unpacks how OpenAI’s new image model has evolved from the cartoonish limitations of DALL·E 3 into photorealistic rendering that rivals — and often exceeds — traditional tools like MidJourney. Sim and Jo discuss the implications of this for eCommerce, from generating A+ content to ad creatives, and discuss whether AI imagery is finally good enough for high-end brand builders.Sim offers a...
2025-04-1848 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Build Effective Teams in an AI Workforce, with Shannon CurleyIn this episode of The New Frontier, Max and Jo reunite after a busy conference season, to welcome Shannon Curley, a seasoned marketing leader with deep expertise in brand storytelling, content strategy, and audience engagement—most recently the Director of Marketing at Carbon6, which was acquired for $210 million.The conversation dives deep into the future of building effective teams in an AI-powered workforce. Shannon challenges the idea that teams must justify human roles by first proving AI can't do the job, instead flipping the script to focus on how humans can add more value. Sh...
2025-04-1141 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastMaximizing Amazon Profits by Understanding your Buyers and ‘Deserved Ranking’ with Ben WebberIn this episode of The New Frontier, Jo takes a deep dive with veteran Amazon Seller Ben Webber, who has built and scaled an incredible nine brands to eight figures. The conversation centers around Ben's recent presentation on "deserved ranking" — a concept focused on how products naturally position within Amazon’s search results based on value, not just aggressive advertising. Ben breaks down how understanding buyer intent and nuanced positioning within sub-niches can unlock major profit potential, offering real-world examples like rebranding compostable bowls for feeding stray cats.Ben also shares his evolution from arbitrage hustler to buil...
2025-03-2147 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastDecoding Amazon's Playbook: A Former 10-year Executive, Andrea Leigh's, Guide to Winning on the PlatformIn this episode of The New Frontier, Max welcomes Andrea Leigh, an e-commerce expert with over 20 years of experience, including a decade as a senior executive at Amazon. Andrea dives deep into the key factors that determine success for brands on Amazon, emphasizing agility, curiosity, and data-driven decision-making. She explains how Amazon's self-service, algorithm-driven marketplace requires brands to be nimble, analytical, and focused on foundational elements like inventory management and profitability before exploring advanced strategies like AI-driven content optimization.The conversation shifts to the rapidly evolving landscape of AI in retail and how brands...
2025-03-1247 min
Unpacking the Digital ShelfFrom SEO to GEO - How to Win the Battle for the AI Agent’s Attention, with Max Sinclair, Founder & CEO at EcomtentIn the 2024 holiday shopping season, use of AI chatbot shopping rose 6,000% over the prior year, according to Adobe. Those are searches driven by the intent of the shopper, and many never even make it to a product page. Winning your place in those shopping journeys will require mastering the new capabilities of generative engine optimization, or GEO. Max Sinclair, Founder & CEO at Ecomtent, joined the podcast to provide a primer of what’s changing and what’s possible to start seizing the opportunity faster than your competitors. Early mover’s advantage is at stake, and the answer won’t be more key
2025-03-1036 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastGenerative Engine Optimization: Getting your Brand mentioned by ChatGPT, with Max SinclairIn this episode, Max takes a turn in the hot seat to discuss the rapidly evolving landscape of Generative Engine Optimization (GEO) and its impact on search and shopping behaviors. With 60% of U.S. adults using AI chatbots in the past 30 days and ChatGPT receiving a billion messages daily, brands need to rethink their digital strategies. Max highlights how search queries are becoming longer and more intent-driven, shifting how consumers find products and information. He emphasizes that optimizing for AI-driven search engines like ChatGPT, Perplexity, and Amazon's Rufus is not just an extension of SEO but a new marketing...
2025-03-0436 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastA9 Organic Ranking Factors on Amazon in 2025 with Brian JohnsonGet 20% ASGTG tickets in New York on March 20th with Code "MaxSinclair20off":https://www.eventbrite.com/e/asgtg-e-commerce-amazon-sellers-event-11th-annual-ed-rosenberg-conference-tickets-1062916344399?discount=MaxSinclair20offIn this episode, Jo and Max welcome Brian R. Johnson, a veteran e-commerce strategist with over 17 years of experience and more than $3.5 billion in Amazon brand sales. Brian dives deep into the intricacies of Amazon’s A9 algorithm, breaking down its core ranking factors into three categories: content, velocity, and conversion. He shares insights from analyzing millions of data points, revealing how product titles, unit velocity, and conversion rates play crucial roles in...
2025-02-2553 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastInside Thrasio & SellerX: The Rise and Fall of the Amazon Aggregator with Senior Leader Alexander SwadeIn this episode of New Frontier, Jo welcomes Alexander Swade, a seasoned Amazon advertising expert with senior leadership experience at Thrasio, SellerX, and My Real Profit. Alexander shares his journey from Google Ads to leading large-scale advertising operations at Thrasio, one of the biggest Amazon aggregators. He discusses how he built high-performing teams, developed strategic automation tools, and optimized advertising for over 80 brands across multiple global markets. His approach focused on analytics, large-scale data processing, and automation to streamline advertising efficiency at scale.The conversation dives into the challenges of managing such a vast...
2025-02-181h 00
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAdam Heist on Surviving & Thriving on Amazon FBA in 2025 (with Trump Tariffs, Tiktok Ban & RUFUS / COSMO)Jo and Max welcome Adam Runquist, better known asAdam Heist, a seasoned e-commerce entrepreneur and Amazon FBA YouTube educator with 25k subscribers.Adam shares his journey from a structured corporate career to selling on Amazon, detailing his pivotal moment of realization that pushed him to leave the corporate world. He discusses the strategic moves that helped him scale and exit multiple businesses, emphasizing the importance of balancing risk with careful planning.The conversation then dives into the evolving landscape of Amazon, from its early Wild West days to its...
2025-02-1358 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Start, Scale and Sell a Software Business with Rael ClineIn the 50th episode of The New Frontier, we welcome, Rael Cline, a seasoned entrepreneur who transitioned from private equity to building and selling multiple companies, including Nozzle. Rael shares his journey from founding Nozzle, reflecting on the challenges and lessons learned along the way. The conversation touches on the importance of customer discovery, strategic hiring, and the evolving role of AI in software businesses.Rael dives deep into the ideation process behind Nozzle, explaining how he identified a gap in Amazon's data ecosystem and built a solution to provide brands with customer lifetime...
2025-02-061h 16
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastGenerative Engine Optimization - ChatGPT Search & Google AI Overviews, with Tim Cameron-KitchenIn this episode of The New Frontier, Max is joined by Tim Cameron-Kitchen, (youtube) founder of Exposure Ninja, a leading digital marketing agency pioneering in Generative Engine Optimization (GEO). Exposure Ninja was among the first to explore ranking strategies for Google's AI overviews and how businesses can adapt to ensure visibility in AI-powered search experiences.Tim explains how search behavior is shifting, citing statistics like ChatGPT reaching 300 million weekly active users by December 2024 and Google’s first-ever decline in UK user numbers, signaling a shift away from traditional search engines. He emphasizes that AI search tools like Ch...
2025-01-3051 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastScaling a D2C Brand to $50M: Ruroc's growth and hostile Investor takeoverIn this blockbuster episode of The New Frontier, we dive into the story of Daniel Rees, the founder of Ruroc, a direct-to-consumer ski helmet company that achieved explosive growth but faced devastating setbacks after bringing venture capital investors on board. Ruroc was propelled by bold marketing and customer-centric innovation. Daniel’s decision to expand into motorcycle helmets through crowdfunding success attracted VC interest, culminating in a £3 million investment. However, the deal gave investors significant control over key decisions, setting the stage for future challenges.
After scaling Ruroc to $50 million ARR, Daniel received two transformative acq...
2025-01-231h 06
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastUsing AI for Business Productivity in 2025 with Ritu JavaJo and Max kick-off 2025 with a deep dive into the transformative power of AI in e-commerce, featuring Ritu, CEO of PPC Ninja, international speaker, and thought leader in the Amazon Community. Ritu discusses how in 2025, AI tools are reshaping productivity and decision-making for businesses. From automating repetitive tasks using Google Apps Script to leveraging AI-powered decision support tools like ChatGPT and Claude, Ritu explains how her team integrates AI without the need for software engineers, empowering data-driven operations in innovative ways.
The conversation shifts to Ritu’s 2025 predictions for AI's role in e-commerce. She hi...
2025-01-091h 01The New Frontier: The AI, ecommerce and Answer Engine Optimization podcast2025 AI PredictionsIn this exciting finale for the year, hosts Max and Jo dive into their bold predictions for 2025, focusing on the ever-evolving impact of AI on our personal and professional lives. Among their forecasts, they predict that by 2025, AI agents could outnumber humans in many industries, transforming tasks like legal, accounting, and sales. Jo builds on this idea, envisioning the rise of hyper-personalized AI assistants that know users intimately, creating a deeper emotional bond between humans and machines while revolutionizing decision-making across work and personal domains.
The discussion broadens to include wilder possibilites such as...
2024-12-2645 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcast2024 AI 'Wrapped': Reviewing the biggest AI launches of the yearIn this listener-favourite format, Max and Jo review and reflect on the biggest AI launches in 2024. 2024 was a massive year of AI innovation across the board, with companies raising a staggering $38 billion in funding.
OpenAI led the charge with its revolutionary o1 model, designed to “think before it acts” through chain-of-thought reasoning. Unlike traditional generative AI, o1 tackles multi-step, complex problems with human-like accuracy, excelling in benchmarks like the International Mathematics Olympiad and GPQA. This breakthrough signals the dawn of agentic AI systems, paving the way for billions of autonomous agents in ecommerce, personal productivity, and specialized role...
2024-12-1758 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastFounding Ecomtent: Max Sinclair's Story behind the Start-up SuccessIn this special episode, Max, Founder and CEO of Ecomtent, takes his turn in the hot seat. Ecomtent is a generative AI tool that helps Amazon sellers optimize their product listings by generating visual and written assets. Max shares insights from his time at Amazon, where he worked in strategic roles spanning account management and global program launches. Drawing from his experience with top brands and emerging innovators, Max discusses what separates successful sellers from those struggling to adapt to the competitive e-commerce landscape.Max then provides a deep dive into...
2024-12-1049 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAI Governance & Regulation with Zahra ShahMax welcomes Zahra Shah, a renowned expert in AI and Frontier Technologies, to discuss the rapidly evolving landscape of artificial intelligence, its governance, and its societal implications. Zahra, who has advised at the House of Lords and serves on various technology panels, shares insights on the UK's principles-based approach to AI regulation and compares it with the EU's risk-based model and the US's minimal regulation stance. They explore how balanced, innovation-friendly regulation could position the UK as a global leader in ethical AI development while addressing public trust and transparency concerns.
The conversation dives...
2024-11-2855 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastThe Honeymoon Period: Debunking Amazon's Algorithm's myths with Oana PadurariuIn this episode of New Frontier, Max and Joe dive into the ever-evolving world of Amazon with guest Oana, a leading expert in advertising and SEO. Oana sheds light on her groundbreaking research debunking the long-held "honeymoon period" myth for product launches on Amazon. Drawing from in-depth analysis of Amazon patents and scientific papers, she explains how the platform’s algorithm has shifted to prioritize personalized, data-driven ranking updates in near real-time.
The conversation also explores practical advice for Amazon sellers in 2024, emphasizing the importance of meticulous preparation before launch day. Oana shares tips on...
2024-11-2048 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastFindings from 100 RUFUS experiments on my Product Listings: Optimizing for Amazon's new AI SearchIn this episode , Andrew Bell returns, bringing his expertise in Amazon SEO and GPT development. Andrew, a leading innovator on the GPT store and Amazon director, shares insights from his groundbreaking experiment with RUFUS, Amazon’s AI-powered shopping assistant. He discusses how Rufus integrates seamlessly into the customer journey, offering personalized recommendations and even pulling images directly from product detail pages. Andrew highlights how sellers can optimize their listings by labeling lifestyle images and ensuring product details are accurate to maximize Rufus’s effectiveness.
Andrew dives deep into the mechanics of Rufus, explaining how it a...
2024-11-1534 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastJon Derkits on the best Amazon Seller Software Tools, and Amazon's recent AI announcements at Unboxed and AccelerateJon Derkits is a former Amazon marketplace executive, current 8-figure Amazon seller, and Chief Commercial Officer at Color More Lines, where he provides full-service Amazon channel management for omni-channel brands. In addition, Jon authors the widely popular Best@Amazon newsletter, a weekly newsletter for the Top 1% of Amazon Sellers. Jon started his career in M&A advisory with KPMG, spending 9 years serving Fortune 1000 companies, before joining Amazon, where he served as Head of 3P Marketplace for Consumer Electronics on Amazon Canada and worked directly with the top 1% of third-party Consumer Electronics sellers. He joins Max and Jo to discuss...
2024-11-061h 03
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastSearchGPT: How to optimize for ChatGPT's new search functionalitySearchGPT is finally here.
Max and Jo record a special quick episode to discuss OpenAI’s new SearchGPT feature which enables ChatGPT to retrieve relevant, real-time information from across the web. For eCommerce sellers, this innovation presents both an opportunity and a challenge: how to ensure that their content ranks well and is viewed as authoritative by this new generation of AI-driven search tools.
They discuss Key Strategies for SearchGPT Optimization:
1. Content Depth & Relevance: Go beyond keywords to fully address user questions. Create rich content that provides real value and context.
2. Au...
2024-11-0525 min
Velocity Sellers Podcast#47 - Unlocking E-Commerce Success with Max Sinclair: Mastering AI Innovations, Amazon's Cosmo Algorithm, and the Future of Visual SEO in Online RetailMax Sinclair, the visionary behind EcomTent and a veteran of Amazon's groundbreaking projects, unveils the future of AI in e-commerce. Gain exclusive insights as Max shares his journey from launching Amazon Singapore to revolutionizing the grocery market in Europe, bringing a unique perspective on how AI is reshaping the marketplace. Discover how AI is not just about search and keywords anymore; it's about creating products that genuinely connect with consumers. Prepare to be amazed as we explore Amazon's cutting-edge Cosmo algorithm, a game-changer in product search. By tapping into large language models, Cosmo understands product context, offering r...
2024-11-0447 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAI & Democracy: US 2024 Presidential Election SpecialAs the U.S. election approaches, this special episode of the New Frontier dives into the intersection of AI and politics with special guest Zac Weisz from the National Journal. Zach, who has closely covered both presidential candidates, shares insights from rallies and recent campaign strategies, shedding light on how AI is subtly shaping this election. The discussion also covers both Kamala Harris and Donald Trump's policies on AI. Finally, Max and Jo share some ideas on what the political discourse around AI, which they believe is one of the critical issues we uniquely face at this time, could (an...
2024-10-3058 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastPricing Strategies on Amazon & RUFUS with Chad RubinIn this episode, Max and Jo sit down with Chad Rubin, a seasoned entrepreneur with over 15 years of experience in the e-commerce industry. Chad has built a remarkable career by founding and scaling multiple companies, including Skubana, The Prosper Show, Sellers Choice, and Profasee, all of which were designed to solve critical problems for Amazon sellers.
During the conversation, Chad delves into one of the most pressing issues for Amazon sellers: how to compete on pricing in an increasingly competitive marketplace. He explains that while many sellers fear being outpriced by international manufacturers, especially...
2024-10-2451 minThe Digital Deep Dive With Aaron ConantThe Future of Content and Search on Amazon With Max SinclairMax Sinclair is the Founder and CEO of Ecomtent, which generates AI-powered product content across eCommerce sites. Before founding Ecomtent, he spent six years at Amazon, where he launched Amazon Business in the UK, Amazon.sg in Singapore, and Amazon Grocery across the EU. Max is also the host of New Frontier: The AI for ecommerce podcast. In this episode… As content creation becomes increasingly sophisticated, brands rely on AI to produce visual and written product content. Additionally, Amazon’s new AI-powered search engine, Rufus, has created more personalized and in-depth searches, making optimized content essen...
2024-10-2439 min
The Smartest Amazon SellerEpisode 280 - Transforming Your Amazon Business with AI-Driven Content Creation with Max SinclairIn this episode, we're joined by Max Sinclair, Founder and CEO at Ecomtent, to explore how AI tools can revolutionize your e-commerce strategy.
Discover how AI can help you craft product titles and descriptions that rank higher in Amazon search results. Learn why visual context is crucial in the age of AI-powered search algorithms, and how to optimize your listings accordingly.
Explore innovative templates that make it easier to create stunning primary images and A+ content.
Don't miss this opportunity to learn how AI can help you save time, boost sales, and stay...
2024-10-2231 min
Lunch With Norm - The eCommerce & Amazon FBA PodcastThe Latest AI Updates in the World of Amazon | Max SinclairIn this episode of Lunch with Norm, Norm Farrar talks with Max Sinclair, the Founder of Ecomtent. Max and Norm will discuss new updates with RUFUS and Amazon Accelerate, and how ‘Agentic AI’ are different from ‘Generative AI’ such as previous Chat GPT and other LLMs?
🚨 Get 15% off Ecomtent with code: NORM15 → Here
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2024-10-2145 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAI Guided Product Research & Development with Izabella RitzJo welcomes Izabella Ritz, CEO of Ritz Momentum, to discuss the cutting edge of AI and e-commerce.
A significant portion of the discussion focuses on how Isabella and her agency use AI, particularly tools like ChatGPT, to streamline product research and development. She explains how AI helps identify potential products, improve customer experiences, and optimize listings by analyzing competitor data and market trends. Isabella emphasizes the growing role of AI in Amazon's ecosystem, including its impact on product launches and customer engagement through Amazon's AI assistant, Rufus, which can directly influence sales outcomes.
2024-10-1750 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastBREAKING: Amazon Personalizing Product Titles and Descriptions [Max on Seller Sessions Rebroadcast]In this rebroadcast of Seller Sessions, host Danny McMillan welcomes Max Sinclair to discuss key developments from the Amazon Accelerate event and the future of AI-driven ecommerce. The conversation centers around Amazon’s new approach to product listing personalization, where AI will dynamically adjust product titles and descriptions based on customer searches. This move could disrupt traditional SEO practices, as sellers lose some control over content optimization. Max shares his experience at Accelerate, revealing a lack of coordination among Amazon teams and limited seller control over opting out of these changes.
The discussion also to...
2024-10-1023 min
Amazon Legends PodcastHow to Sell More Products with Amazon's Shopping Assistant Rufus - Max Sinclair - Amazon Legends - Episode #341In this week’s episode, we explore how sellers can leverage Rufus, Amazon's Shopping Assistant, to boost sales and optimize product listings. Join Max Sinclair, founder of Ecomtent, as he shares insights on utilizing AI-powered search, enhancing customer engagement, and implementing data-driven strategies for inventory and pricing. With over six years at Amazon, Max provides best practices for optimizing listings and using marketing tools effectively. Passionate about the future of AI and a host of The New Frontier podcast, he helps sellers unlock Rufus's potential. Don’t forget to like, comment, and subscribe for more tips on improving your Amaz...
2024-10-081h 01
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastImplementing Scalable Processes in an Ecommerce Business with Yoni KozminskiIn this episode of The New Frontier, Jo and Max welcome Yoni Kozminski, a seasoned global digital marketing entrepreneur with over 15 years of experience working with major brands like Mercedes-Benz, MasterCard, and Sony. Yoni shares his journey, starting from his early career in launching social media strategies for big brands, to his transition into the e-commerce and Amazon space. He discusses how he helped scale an e-commerce business and built systems and processes that led to significant growth. Now, Yoni focuses on helping other companies streamline operations and hire top-level talent through his two companies, MultiplyMii and Escala.
2024-10-0351 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAmazon Accelerate 2024: The unofficial debriefFollowing an action packed week in Seattle, Jo and Max sit down to reflect on the biggest launches announced at Amazon Accelerate 2024. And there were a lot. Amazon announced 23 AI launches, including many surprises such as;
Personalised Product listings: Amazon showing each individual customer personalised titles and bullet points, completely changing the Amazon SEO game again
Amelia AI: An AI-powered personal assistant for sellers.
AI SeSu: an AI Seller support agent!
Prime Day badges on Tiktok/Google Shopping/Shopify/Paypal
Free Profitability tracker: Analyze profits from Amazon, eBay, Shopify, Walmart, and other selling channels in one place.
and...
2024-09-2549 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Start, Grow, Scale and Exit a Profitable eCommerce Brand on Amazon FBA with Neil TwaIn this episode Jo and Max welcome Neil Twa, a veteran entrepreneur with over 17 years of experience in e-commerce and Amazon FBA and author.
Neil has served over 1000+ people during his coaching and consulting career, and currently support over 200 clients in his Voltage Holdings organization which purchases and sells Amazon FBA brands and ecommerce software.
Neil reveals his unconventional yet highly effective strategies for launching and scaling Amazon businesses, advocating for a lean operational structure driven by AI and automation. He discusses how modern Amazon sellers must focus on optimizing profitability and...
2024-09-1654 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastPractical, Lesser Known Ways to Use AI for Amazon SellersThis week Jo and Max was joined by Mike Danford, Chief Strategy Officer at Adverio. Mike plays a pivotal role in driving innovative strategies for sellers on Amazon, Walmart, and Target for multi-million dollar e-commerce brands. Rather than trudging over the same generic tips on ChatGPT heard on most podcasts, Jo, Max, and Mike have an in-depth geek out on the less-known ways all three help Amazon Seller practically implement AI in their businesses. These include, but are not limited to:
- Getting ChatGPT to give you confident scores to control for hallucinations
2024-09-1052 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastDEBATE! Is Web3 at all useful (for ecommerce)?In this episode, a sceptical Max debates Nadir, the founder and CEO of Tenamint, on the usefulness of 'Web3'.
Nadir brings over a decade of experience in e-commerce, having generated millions of dollars in revenue through ecommerce ventures such as PureFilters and Maswell. Nadir, now a Web3 founder, puts his case forward about how blockchain technology, NFTs, and decentralization could revolutionize e-commerce.
Jo and Max probe beyond the buzzwords to investigate if there are any practical applications of Web3 in e-commerce (or more broadly) in a lively new...
2024-09-0245 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAI takeaways from Lunch with Norm Podcast with Norm FarrarIn this episode, hosts Jo and Max are joined by seasoned e-commerce expert Norm Farrar, host of the industry-leading Lunch with Norm podcast.
Known for his deep insights into AI and e-commerce, Norm shares his thoughts on how AI is reshaping the Amazon marketplace and the broader e-commerce industry. He emphasizes the importance of staying ahead in a rapidly evolving field where AI tools are becoming essential for everything from optimizing product titles to enhancing ad campaigns and even translating content across multiple languages. Norm underscores that embracing AI is no longer optional—it's cr...
2024-08-2840 min
Online Seller UK - Podcasts for Amazon SellersOptimizing for COSMO, Amazon's new AI powered search | Episode 150 #OnlineSellerUK Podcast with Max Sinclair
Joining us is Max Sinclair, an expert in navigating the complexities of Amazon's algorithm. We'll be discussing Amazon's new AI-powered search, codenamed COSMO, and how it's reshaping the way sellers optimize their listings.
With the introduction of COSMO, the Amazon landscape is changing rapidly. We'll explore how this new AI system works and what it means for traditional keyword optimisation strategies. Max will share insights on how sellers can adapt to this new era and optimize their listings for AI-powered search.
Host: Prabhat Shah
Guest: M...
2024-08-2012 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastThe Google SEO Leak, and it's implications for Ecommerce SellersOn May 29, the SEO community was rocked by a major Google documentation leak of over 2,500 files and 14,014 ranking features, providing major insights into how Google evaluates and ranks content on its search platform (read more).
This week, Max is joined by Nick Trueman, host of Winning with Shopify podcast, to discuss the takeaways from the Google SEO Leak and its' implications for ecommerce sellers. Nick’s been working in SEO & PPC for over 16 years and runs expert consultancy Spec Digital. Starting out as a PPC exec in 2007, Nick has worked with thousands of brands to...
2024-08-2047 min
AM/PM Podcast#408 - Innovating E-Commerce Through AI with Max SinclairWhat if artificial intelligence could revolutionize your e-commerce business? That's exactly what Max Sinclair, a former Amazon insider turned AI entrepreneur, believes and shares with us in this eye-opening episode. With six years of experience in various strategic roles at Amazon, Max's journey from managing top European accounts to founding an AI company dedicated to Amazon sellers is nothing short of inspiring. His transition from Amazon to launching his AI venture, spurred by an early demonstration of stable diffusion and the release of ChatGPT, provides a fascinating backdrop for understanding the transformative potential of AI in online marketplaces.
2024-08-1554 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastOptimizing Amazon Listings for COSMO and Rufus with Max Sinclair & Vanessa Hung [SELLERFEST REPLAY]This is an audio replay of Max Sinclair and Vanessa Hung's joint presentation at SellerFest. Watch the full presentation (including video) here.
Introduction
COSMO is Amazon's back-end AI algorithm that uses large language models and vast amounts of data to understand customer search intent and surface the most relevant products. This powerful AI system taps into a wealth of customer behavior, catalog data, and web information to create a comprehensive understanding of user needs and preferences. By harnessing the power of commonsense reasoning, COSMO is able to fill the gap between basic product attributes and...
2024-08-141h 13The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Build a Custom GPT with Andrew BellAndrew Bell is the creator of the 1st, 2nd, 5th and 6th ranked GPTs under the search term “Amazon” on the GPT store. He has created over 200 GPTs, with an average rating of 4.4 stars from over 1,500 reviews and 50,000+ chats - a leading voice in AI for ecommerce. He is the former director of Amazon for Touch of Class and currently the Amazon ecommerce manager for the NFPA.
Andrew joins Max and Jo to discuss how to create a Custom GPT, his best prompt engineering tips, the GPT store, and the future of AI and human...
2024-08-0750 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastPerfect Ted's journey to £1m a month via Dragons' Den with co-founder Levi LevinficheLevi Levenfiche is co-founder of PerfectTed, the fastest–growing energy drink brand in the UK and the largest matcha brand in Europe. The company started on his Kitchen table with his wife and brother. PerfectTed is one of Dragons' Den's biggest stories (the UK's version of Shark Tank). Their energetic pitch (youtube video) which they opened by stating their "mission to spread positive energy", ended with all five Dragos offering to invest, from who they chose a £50k investment from Stephen Bartlett. He has since followed this up with a second of investment of £1m. PerfectTed have fully capitalized on t...
2024-08-0156 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow to Build an Ecommerce Brand, with Ben LeonardBen Leonard is an entrepreneur, speaker, consultant, and author of best selling book Quit Stalling and Build Your Brand; having previously grown his fitness brand to $6 million per year before exiting.
In this episode, Ben shares his insights on Brand Strategy, finding and audience, developing your first product, mastering marketing, launching and growing an ecommerce company, and finally exiting. It's a must listen for those thinking of starting or selling an ecommerce brand.
This podcast is brought to you by Ecomtent and Amazing Wave.
Connect with us:
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2024-07-2450 min
Step Inside This Edge-Of-Your-Seat Full Audiobook And Feel The Difference.Bloody Habits by Max SinclairPlease visithttps://thebookvoice.com/podcasts/2/audible/222964to listen full audiobooks.
Title: Bloody Habits
Series: Barrett Johnson Espionage Thrillers
Author: Max Sinclair
Narrator: John Andrews
Format: mp3
Length: 1 hr and 46 mins
Release date: 07-24-24
Ratings: Not rated yet
Genres: Terrorism
Publisher's Summary:
In the relentless heat of northern Iraq, Captain Barrett Johnson is on a mission to save American lives. "Bloody Habits" is the explosive new novella from the Barrett Johnson Espionage Thrillers series, guaranteed to keep you on the edge of your seat. Decorated hero Barrett Johnson is a man of unyielding loyalty and fierce determination. Battling his own...
2024-07-241h 46The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastMina Elias on Prime Day, RUFUS, COSMO, and TikTok ShopMina (@theminaelias) is the founder of Trivium Group, a verified Amazon growth partner and marketing agency managing 180+ brands and 700 million in revenue Trivium manages. Mina is also a 7 figure supplement seller and owns MMA Nutrition, a brand he created and scaled using his expertise as a chemical engineer, and his passion for supplements as an MMA fighter.
Mina joins Jo and Max to discuss Prime Day and Deal best practices, RUFUS, COSMO, Tiktok shop, and more.
This podcast is brought to you by Ecomtent and Amazing Wave.
Connect with us:
https://twitter.com/maxsinclair4
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2024-07-1954 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastOptimising for Customer Objections on Amazon with Danny McMillanDanny McMillan is a world-renowned public speaker and veteran in the Amazon community. He is founder of Seller Sessions, the longest-serving Amazon podcast with over a thousand episodes of 2017, and the sell out yearly event in London since 2019. He is best know for his insights into A9, from experimentation and analysing scientific papers.
Danny discusses what he things is the key overlooked metric to success on Amazon - Customer Objections. He discusses how launching a successful product on Amazon isn't just about clever marketing or outmaneuvering the competition - it's about truly understanding and addressing your customers' needs and...
2024-07-111h 07The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastSelling on Amazon Professionally with Yoni MazorMax and Jo are joined by Yoni Mazor, Co-founder and CGO of Getida. Getida is the global leader in Amazon FBA auditing and reimbursement solutions. Yoni began developing Getida after successfully operating a $20 million yearly Amazon FBA business.
Yoni discusses how Amazon has changed in the last 10 years, where he believes its is going, how sellers can optimize for profit and build a scalable global business.
This podcast is brought to you by Ecomtent and Amazing Wave.
Connect with us:
https://twitter.com/maxsinclair4
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https://www.linkedin.com/in/joannalambadjieva/
Join the conversation on Whatsapp: https://chat.whatsapp.com/CYcyqW
2024-06-2550 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastUK Election Special: The impact of AI on DemocracyThis week, Max is joined by Ben Stetson. Ben is a policy and communications consultant currently advising his clients on how to prepare for a change in Government after 14 years of Conservative-led Governments in the UK. He has work on three general election campaigns, including the Conservatives 2019 General Election when Boris Johnson was leader of the Conservative Party. They discuss:
- How AI is impacting elections all over the world
- How AI influencing this summer’s UK 2024 election
This podcast is brought to yo...
2024-06-2148 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcast7 figures in annual Amazon sales from one subreddit - Social Monitoring with Derek JouppiDerek Jouppi, ecommerce entrepreneur turned AI founder, shares his journey from creating a SPOTMYUV colour-changing sunscreen sticker and 7-figure Amazon brand to launching Advite, an AI tool for social media monitoring. He discusses the challenges of selling niche products on Amazon and the unexpected success of going viral on Reddit.
Jouppi discovered first hand the power of engaging customers on social media, leading to impressive sales and long-term SEO benefits. From one subreddit, Derek earned over 1.5 billion impressions, and 10+ national TV features (on shows like The View and Live with Kelly and Ryan for his ecommerce product.
2024-06-1444 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastSourcing Private Label Products in India with Meghla BhardwajIn the "New Frontier Podcast," Meghla, founder of https://indiasourcing.net/ and https://indiasourcingtrip.com, discusses the shifting sourcing landscape, particularly the rise of alternative production hubs like India, Vietnam, and Turkey, as manufacturing costs increase in China. Meghla has over 20 years experience helping global importers source products from these countries as China alternatives.
She discusses how India is known for natural materials and eco-friendly products, while Vietnam specializes in footwear, plastic injection items, and automotive parts. Turkey is a sourcing destination for European e-commerce sellers due to its proximity and high-quality products.
2024-06-1246 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAI Videos for ecommerce, with Sparka founder KadelMax is joined by Founder of Sparka Kadel to discuss videos, AI and ecommerce. They discuss what is possible now, and where the space is heading.
This podcast is brought to you by Ecomtent and Amazing Wave.
Connect with us:
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Join the conversation on Whatsapp: https://chat.whatsapp.com/CYcyqW2D6bBETlZSGx1zTp
2024-05-3048 min
The Dropship Unlocked PodcastThe AI Revolution in E-Commerce With Max Sinclair (Episode 64)👉 Ready to start your own online store? Start here: https://dropshipunlocked.com/online-eventGet your copy of Lewis’ new book - The Home-Turf Advantage ➡️ https://htabook.com/?el=podcast-64-ai-revolution-with-max-sinclairUse code ‘DSU15’ for 15% off Max's Ecomtent at checkout ➡️ https://www.ecomtent.ai/ 🗣 In this episode of the Dropship Unlocked Podcast, hosts Lewis Smith and James Eardley welcome Max Sinclair, the Founder and CEO of ecomtent.ai, a cutting-edge platform revolutionising e-commerce catalogue management.Join the conversation as Max discusses the AI revolution in e-commerce and how Ecomtent is transforming the landscape.👉 Pr...
2024-05-2734 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastMicrosoft's AI Strategy, GPT-4o, and the Future of Work with Jamie HuJo interviews special guest Jamie Hu, a Solutions Consultant at Microsoft specializing in generative AI, co-pilot, and automation in business applications. They discuss the latest developments in AI, including Microsoft's AI products, the relationship between Microsoft and OpenAI, and the potential impact of AI on jobs and the future. Jamie shares his perspective on the current state of AI technology, the challenges and opportunities it presents for businesses, and his prediction for when artificial general intelligence may be achieved.
This podcast is brought to you by Ecomtent and Amazing Wave.
Connect with us:
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2024-05-2259 min
Firing The ManInsider Secrets to Amazon AI Listing Optimization - Max Sinclair - EcomtentUnlock the keys to Amazon triumph as we sit down with e-commerce maestro Max Sinclair, the visionary behind eComptentai. He peels back the curtain on his journey from igniting Amazon Business in the UK to fostering Amazon Grocery's growth in the EU, all while nurturing his brainchild eComptentai. Max's insights are a goldmine for sellers aiming to craft an unbeatable strategy, one that marries top-tier products and content with Amazon's customer-centric ethos. Forego the shortcuts; Max's philosophy is all about the long game, where quality reigns supreme and customer satisfaction is the true benchmark of success.Embark...
2024-05-2136 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastSeller Sessions '24 recap with Vincenzo ToscanoMax is joined by friend of the podcast and Seller Sessions' event sponsor Vincenzo Toscano (successful Amazon Seller and founder of Ecomcy) to recap the key takeaways from the biggest UK Seller Event. Topics include the "keywords vs context" debate on Amazon COSMO (read the referenced blog here), Understanding your audience, A/B testing, and Amazon Comprehend.
This podcast is brought to you by Ecomtent and Amazing Wave.
Get your free Amazon COSMO ASIN Audit here or at www.amazoncosmoaudit.site
Connect with us:
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Join the conversation on
2024-05-1653 minThe New Frontier: The AI, ecommerce and Answer Engine Optimization podcastOptimizing for COSMO & "context vs keywords" with Vanessa HungVanessa Hung is renowned in the industry for her expertise with flatfiles and what she describes as "the unsexy stuff". She is the founder of Online Seller Solutions, and her Journey from an eCommerce Account Manager to a trusted industry expert and Community Ambassador for Carbon6 showcases her commitment to connecting and sharing knowledge with the community.
In this Episode, Jo and Max discuss optimizing for COSMO, how to best use flatfiles to rank on RUFUS, and her take on the "keyword vs context" debate that is raging through the Amazon community at the...
2024-05-121h 12The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastBradley Sutton on Helium 10, Amazon's latest AI developments and Sumo WrestlingBradley is the H10 Chief Evangelist and Director of training. He is also the host of the Serious Sellers podcast. He has been involved in e-commerce for over 20 years, and before joining Helium 10, launched over 400 products as a consultant for Amazon Sellers. Bradley joins Max & Jo to discuss Helium 10 and their strategy, his take on Amazon's latest AI developments and much more.
This podcast is brought to you by Ecomtent and Amazing Wave.
Connect with us:
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Join the conversation on Whatsapp: h
2024-05-0746 min
Power-Up With This Thought-Provoking Full Audiobook And Feel The Difference.The Brink by Max SinclairPlease visithttps://thebookvoice.com/podcasts/2/audible/222676to listen full audiobooks.
Title: The Brink
Series: The Johnson Files, Book 3, Barrett Johnson Espionage Thrillers, Book 4
Author: Max Sinclair
Narrator: John Andrews
Format: mp3
Length: 8 hrs and 7 mins
Release date: 05-03-24
Ratings: 5 out of 5 stars, 2 ratings
Genres: Espionage
Publisher's Summary:
It's the year 2025. Russia nukes Dresden and Israel destroys Tehran. The world is on the brink of global war. It gets worse. China invades Taiwan and the Arab nations surround Israel. The US President flies to Moscow to negotiate with the Russian leader, only to be taken hostage. The stage is set...
2024-05-038h 07The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastHow AI will change Amazon advertising and how sellers can leverage it to power up their Adverting campaigns with Ritu JavaRitu Java began her eCommerce journey as an Etsy seller over a decade ago and now serves as the CEO of PPC Ninja, a leading software tools and services provider for 6 to 8-figure brands in the Amazon PPC space. Ritu is very passionate about applying data analytics to get the best ROI on PPC. She has shared her knowledge on over a hundred podcasts, webinars, blogs, and conferences, including Amazon Accelerate, Prosper Show, Global Sources Summit and the Billion Dollar Seller Summit, where she was voted the best speaker.
In this episode Jo talks...
2024-04-261h 05
Experience The Most Riveting Full Audiobook Today!The Hangman by Max SinclairPlease visithttps://thebookvoice.com/podcasts/2/audible/158074to listen full audiobooks.
Title: The Hangman
Series: Barrett Johnson Espionage Thrillers, Book 1, The Johnson Files, Book 2
Author: Max Sinclair
Narrator: John Andrews
Format: mp3
Length: 8 hrs and 9 mins
Release date: 04-11-24
Ratings: 4.5 out of 5 stars, 3 ratings
Genres: International Mystery & Crime
Publisher's Summary:
When SEC Investigator Barrett Johnson uncovers a sinister scheme to profit from America’s downfall, he knows he has to act fast. Someone is making secret financial trades from the Middle East that could only benefit in the event of a catastrophic terrorist attack on America. But when the CIA re...
2024-04-118h 09The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastQ1 2024 AI recap: the most significant updates in AI this quarterIn this experimental new format, Max and Jo wrap up the biggest developments in AI from Q1'2024, with an ecommerce lens. They discuss the Claude 3, Perplexity, Apple, Open AI, Figure 01, Sora, and Ecomtent's newly filed patent, and more.
Connect with us:
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Join the conversation on Whatsapp: https://chat.whatsapp.com/CYcyqW2D6bBETlZSGx1zTp
2024-04-0849 min
Agency Operators PodcastRufus AI by Amazon with Max Sinclair: Agency Operators Podcast 008Episode 8of the Agency Operators Podcast!Are you ready to learn more about Amazon's new AI tool named Rufus? Max Sinclair, Founder and CEO of Ecomtent, will join our host Pasha Knish, Founder and CEO of AMZ Optimized, to speak about how to optimize for Amazon's new AI-powered search, Rufus⭐️Why Tune In?-Learn from experienced agency owners about Amazon AI Search.-Gain exclusive insights into how to optimize AI for your business.✨Don’t miss out on this new episode of Agency Operators Podcast!This podcast is tailor-m...
2024-04-0849 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastProduct Development in 2024 & Amazon's AI Updates with Amy WeesAmy Wees is a 7-figure e-commerce seller and CEO of Amazing at Home E-Commerce Consulting. She is recognized in the industry for her exceptional expertise in AI for ecommerce, product development, sourcing, marketing, and sales on Amazon, TikTok and beyond. Co-founder of the exclusive LATAM tradeshow (evolatam.com), Amy curates unique events like the Mexico Trip and Amazing in China Canton Fair Sourcing Trip, offering entrepreneurs unparalleled sourcing opportunities. A seasoned globetrotter, international public speaker, and inventor, Amy shares her cutting-edge insights with Max and Jo on selling online in 2024.
This podcast is brought...
2024-04-051h 13
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastThe (Kevin) King's decree on selling on Amazon in 2024, and Amazon's AISince 1989, Kevin has been a pioneering force in the realms of direct marketing, Amazon selling, and internet marketing. With a career spanning over three decades, he has developed cutting-edge strategies and amassed extensive experience that has empowered thousands of individuals and businesses. He created the Billion Dollar Seller Newsletter and the Freedom Ticket, the most respected newsletter in the space and the number one course for Amazon Sellers with over 160,000 students. Additionally, he is the founder and host of the Billion Dollar Seller Summit, an elite industry event. Kevin’s expertise and insights has earned him recognition as a ke...
2024-03-281h 04The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastMastering Social Media Ads in the age of AI with Alex KennedyAlex is the co-founder and CEO of Purposely.ai, which is software that delivers AI insights and streamlined workflows around advertising creative. He has over a decade of experience in digital media strategy, and has worked with brands like Team USA during the Rio Olympics, Sonos, Dolby, Google, and Sierra Club.
Max and Alex discuss how ecommerce sellers should optimize their social media ads, ecommerce automation, and best practices Alex's vast experience. The conversation then shifts to learnings from Techstars, an a start-up accelerator where Max and Alex met, and fundraising strategies.
2024-03-251h 03The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastBehind Frequently ai, and reflections on running an Amazon Agency with Chris BallChris is the founder of Frequently, your Amazon free oracle to provide expert advice and answer your ecommerce FAQs. Frequently is built to answer your ecommerce FAQs. It is built with over 100 proprietary SOPs and documents that contain expert knowledge, experiences, and data points from a network of experienced sellers, operators and former Amazon employees with +35 years of collective experience. It started out life as an internal tool for his Agency. Chris shares reflections of his journey founding an Amazon Agency, stories of his interactions with Amazon itself and his predictions for how AI is going to shake up...
2024-03-2143 minLunch With Norm - The eCommerce & Amazon FBA PodcastRufus AI: Amazon's AI-Powered Shopping Assistant w/ Max Sinclair - Ep - 559 - Lunch With NormOn today’s Lunch With Norm, we are with the founder and CEO of ecomtent.ai, Max Sinclair! We discussed Rufus AI: Amazon's AI-powered shopping assistant. Find out how can e-commerce sellers adapt to AI Search. Our guest held a number of leadership roles including for the launch of “Amazon Business” (B2B) in the UK.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post-purchase marketing. Finally, your email marketing can be actively managed by profe...
2024-03-1355 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastSourcing from China, Selling on Amazon Japan, and Optimizing with AI with Gary HuangThis week, Max and Jo talk to Gary Huang, founder of 80/20 Sourcing and the 7 Figure Seller Summit. Gary has been selling online multichannel (Amazon, eBay and Shopify) for over 10 years, and has helped thousands of e-commerce entrepreneurs save time and money sourcing products from China and scale their businesses.
Gary has worked with hundreds of Chinese suppliers, having managed multimillion-dollar sourcing campaigns for clients in the US and Latin America. He is fluent in Mandarin Chinese and culturally fluent in doing business between China and the West. He also previously served as the Chair of the American Ch...
2024-03-1357 min
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastAI Takeaways from Lunch With Norm with Kelsey FarrarThis week Jo and Max are joined by Kelsey 'son of the beard guy' Farrar to discuss organic community building & growth, the best AI insights and takeaways from +500 episodes of Lunch with Norm, and Amazon's latest AI release COSMO.
Kelsey is a master of organic growth hacking and community building - with +300k views on Youtube; +160k podcast downloads across Spotify, Apple, etc; +20k Amazon Seller subscribers on his newsletter and more recently building 12k followers on TikTok in the last 4 months with no advertising spend.
He has also interviewed almost 100 experts on AI for...
2024-03-061h 02
The New Frontier: The AI, ecommerce and Answer Engine Optimization podcastStarting an Ecommerce Business in 2024 with Su WaiSu Wai is an Entrepreneur, Owner of three Ecommerce stores, Author and Business Coach. She joins Max Sinclair (founder of Ecomtent) to discuss how to launch an online Ecommerce Business in 2024. Get actionable insights on:
- Su's own ecommerce journey, that started due to the forced closure of her physical store in the pandemic
- Identifying your niche
- Taking advantage of trends
- Selecting the right platform for you (out of Amazon, Walmart, Ebay, Etsy, etc)
- Finding a supplier / manufacturer
- Understanding the different fulfilment op...
2024-03-0133 min
Ecomm BreakthroughWarning! You Are Not Ready for the AI Changes Coming to Amazon With Max SinclairMax Sinclair is the Founder and CEO of Ecomtent, the next generation of e-commerce catalog management. Bringing a wealth of experience from his six-year tenure at Amazon, he played pivotal roles in several notable projects. Beyond launching Amazon Business in the UK, Max was responsible for catalog quality for the country debut of Amazon.sg in Singapore, and spearheading the introduction of Amazon Grocery across the EU. In this episode… In the ever-evolving landscape of e-commerce, the emergence of generative AI technology is poised to revolutionize the way businesses operate and interact with consumers. With the integration of...
2024-02-2750 min
Prime Talk - eCommerce PodcastPT200 - Max Sinclair - Founder and CEO of Ecomtent.aiIn this Prime Talk Podcast Sponsored by Getida – Max Sinclair - Founder and CEO of Ecomtent.ai - talks about how he speed dated for co-founders after 6 Years at Amazon, and also more information about his life's journey. About Max Sinclair of Ecomtent.ai - https://www.ecomtent.ai/ Prior to founding Ecomtent, Max spent 6 years at Amazon. Here he worked on the launch of Amazon Business in the UK, the country launch of Amazon.sg in Singapore, and the launch of Amazon Grocery across the EU. Throughout this time, Max worked directly with 100s of...
2024-02-0649 min
SellernomicsGenerative AI to Revolutionize Selling on Amazon | Max SinclairIn this exciting episode of the Sellernomics Podcast, we dive into the future of selling on Amazon with special guest Max Sinclair, the visionary founder of Ecomtent. Get ready to explore the fascinating world of generative artificial intelligence (AI) and its potential to revolutionize the way we sell on Amazon. As an Amazon seller, you know that staying ahead of the competition is crucial. And that's where generative AI comes in. Max Sinclair shares his deep insights on how this cutting-edge technology can supercharge your product listings, enhance customer engagement, and skyrocket your sales. Discover the power of generative...
2023-09-1438 min
Startup TalkAI-Powered Product Image Magic: How Max Sinclair's Ecomtent is changing photoshoots and the E-commerce LandscapeIn this episode of Startup Talk, we delve into the world of AI-powered content creation with Max Sinclair, the co-founder and CEO of Ecomtent.ai. Drawing from his extensive background at Amazon, Max shares how he and his co-founder were inspired to revolutionize e-commerce by harnessing the potential of AI-generated content. Max’s journey unfolds as he […]
2023-08-0700 min
The Ecommerce Lab By Ecomcy[EP #105] [ENG] - How to Use AI to generate your Amazon product listing images with Max SinclairWelcome back to another episode of ecomcy's e-commerce lab podcast. On this occasion, we will have the honor of receiving Max Sinclair, the founder, and CEO of Ecotent, a leading company in the use of artificial intelligence for the generation of product images for online stores.On this occasion, Max will talk to us about the importance of using AI to create high-quality and attractive images for products offered on Amazon, one of the largest e-commerce platforms in the world.Max will walk us through how his AI technology works, which uses advanced algorithms to...
2023-03-2933 min
Online Seller UK - Podcasts for Amazon SellersAI Product Images for Amazon Sellers| 107 #OnlineSellerUK Podcast with Max Sinclair from EcomtentIn this podcast, we discuss the following:
What is Generative AI?
How AI works to create product images?
Demo of Ecomtent
Host: Prabhat Shah
Guest: Max Sinclair ( https://www.ecomtent.ai/ )
Amazon Sellers Conference, 6th October 2023, Brighton | Get £10.00 OFF using this code POD2023 | Tickets: https://amafestuk.com/
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Scale your Amazon Sales with Online Seller UK Services
https://onlineselleruk.com/amazongrowth/
2023-02-1211 min