Shows
PRmoment PodcastHow will generative AI change PR?Welcome to the PRmoment Podcast.Today we’re chatting about how generative AI change PR. To be frank, there’s been no shortage of articles and LinkedIn posts on this but on the podcast today we’ll get to have a proper chat to talk about generative ai in PR.On the show, I’ve got a wise panel to chat about these issues including:Maya Koleva, head of research and insight, CommetricRosie Bannister, managing director, AxicomPaul Wooding, vice president, corporate communications, KXWe’ve all watched AI slowly increase its relevance in our lives...2023-04-1439 min
Vrije geluiden op NPO KlassiekMaxim ShalyginMuziek is veel meer dan amusement. Het is de weg naar vrede. Aldus de in Oekraïne geboren, en in Nederland wonende en werkende componist Maxim Shalygin. Zijn hypnotiserende 'Severade' werd uitgevoerd door Cello Octet Amsterdam en celliste Maya Fridman tijdens November Music 2021. En onlangs verscheen een EP met een nieuw werk, 'Satarsa', door het Kamerorkest van het Noorden. Kunnen we ons met de schoonheid en liefde van muziek teweer stellen tegen de oorlog en het geweld van hebzucht en machtswellust?
23.04
CD Nut (Trytone TT559-088)
Hanna Kulenty: Tap-Blow-Dance (fragment)
Fie Schouten, Jelte Althuis [bkl]; E...2022-02-2754 min
PR Resolution podcastPR measurement: Sentiment analysis explainedSentiment is a crucial part of measuring Public Relations. It’s the process of understanding if a brand is being described in a positive or negative light. But what if you’re in a crisis team and most of your clips are expected to be negative? Or you’re running a youth campaign and the social posts include negative/positive slang in multiple languages?!
Sentiment is difficult, but without it we’re not fully evaluating Public Relations. So what steps can we take to fully analyse our work?
In this special ‘measurement month’ episode I’m joined by AM...2019-11-2737 min