Shows
Don’t Miss The Sensational Full Audiobook Now, Busy Professionals!Binaural Sleep Enhancer (Maximum Strength) by MindSync MediaGroupPlease visithttps://thebookvoice.com/podcasts/2/audible/76530to listen full audiobooks.
Title: Binaural Sleep Enhancer (Maximum Strength)
Author: MindSync MediaGroup
Narrator: Norman Kindler
Format: mp3
Length: 9 hrs and 3 mins
Release date: 06-21-25
Ratings: Not rated yet
Genres: Physical Illness & Disease
Publisher's Summary:
You know those nights—the ones where your body feels tired, but your mind won't stop talking? Where sleep stays just out of reach, teasing you with silence, then snatching it away with racing thoughts, emotional echoes, or that invisible tension that never quite lets go? This is your invitation to release. To soften. To finally rest. Binaural Sl...
2025-06-219h 03
Pláticas entre madre e hija y un coladoDiferencias de opinión originaron una fuerte discusión, además levantamos la voz e hicimos una fuerte denuncia!!!¡Bienvenidos a nuestro podcast! En este episodio, nuestro estudio de grabación se transforma en un espacio de diálogo auténtico y apasionado. Sin filtros ni tapujos, abordamos temas que nos tocan de cerca, compartiendo experiencias personales y opiniones diversas que, como buena familia, nos unen en la búsqueda de la verdad. ¡Es hora de alzar la voz! Aquí no nos guardamos nada, y te invitamos a unirte a esta conversación donde discutimos situaciones reales y cotidianas que pueden resonar contigo. Si estás enfrentando desafíos similares, quizás nuestras anécdotas te ofrezcan una nueva perspectiva...
2025-03-1450 min
Pláticas entre madre e hija y un coladoEstamos de Regreso 2a Temporada¡Arrancamos con una disculpita por esta pausa, pero regresamos con más fuerza que nunca! En este episodio te revelamos todo lo que pasó detrás de escena: un torbellino de historias, desde detalles jugosos hasta momentos inolvidables, cargados de chispa, anécdotas irresistibles y ese toque de diversión que solo nosotros sabemos dar. Si aún no nos conoces, dale play ahora mismo, sumérgete en nuestro estilo único y prepárate para quedarte enganchado episodio tras episodio. ¡No te lo pierdas!
2025-03-1458 min
Pláticas entre madre e hija y un coladoEstrenamos VideoPodcast porque fuimos a Teotihuacán!!!Teotihuacán es un gran complejo arqueológico mexicano, por el centro del lugar, que alguna vez fue una floreciente ciudad precolombina, pasa la Calzada de los Muertos. Esta une el Templo de Quetzalcóatl, la Pirámide de la Luna y la Pirámide del Sol. Muy cerca se encuentra un restaurante histórico, delicioso y hermoso, con una gran y tradicional leyenda, aquí les compartimos esta leyenda, como la vivimos, lo que significa, además de lo que vivimos este día en familia, a nuestro estilo, para que pases un rato agradable, te rías y quizá hasta apren...
2024-08-0925 min
Pláticas entre madre e hija y un coladoLos Juegos Olímpicos en la historia según nosotresPues como estamos enmedio de la justa olímpica decidimos hablar de los que han sido para cada uno de nosotros en las ediciones que nos han tocado, desde nuestra perspectiva, nuestros recuerdos, ojo, esto lo grabamos antes del inicio de los actuales de París, pero ya hablaremos de estos y escuchen nuestra perspectiva de la inauguración, desarrollo y cierre de esta edición 2024, pero acompáñenos en este recuento divertido y revuelto con anécdotas particulares, además te invitamos a visitar una pagina genial con productos increibles www.laquitapesares.com en verdad te la recomendamos.
2024-08-051h 03
Pláticas entre madre e hija y un coladoEstamos Hartos de...!!!harto, harta adjetivo Fastidiado, cansado. Usado también como sustantivo. Similar: cansado, aburrido, desencantado, molesto,fastidiado En este episodio nos desahogamos de muchas situaciones que nos tienen hart@s, escúchanos y quizá estés de acuerdo en varias situaciones, por favor opinas nos encantaría saber tu opinión y hagamos juntos este podcast, estamos segur@s que también estas hart@ de muchas situaciones, desahogate con nosotr@s...
2024-07-2146 min
Pláticas entre madre e hija y un coladoSi mi Mamá Supiera!!!En diversas etapas de nuestra vida hemos hecho algunas cosas que definitivamente no les contamos a nuestras mamás, quizá muchos años después, quizá nunca y hoy nos llegó la hora de confesarlo TODO!!! Desde días de pinta o bueno, para que les contamos, mejor escuchenos y descubran nuestros secretitos que serán develados y ya les contaremos cómo nos fue con nuestras respectivas... Siganos en nuestras redes sociales y construyamos una comunidad que nos haga reír, reflexionar, compartir juntos...
2024-07-101h 02
Pláticas entre madre e hija y un coladoOrgullo LGBTIQ+ Levantamos la voz!!!Estamos en el mes del Orgullo LGBTIQ+ , pero qué es?, qué significa? porqué es importante?, pues aquí te contamos cómo lo vivimos en familia, lo que pensamos al respecto, lo que sentimos al respecto.
2024-06-2652 min
Memorable Marketing by MediaGroupEpisode 50 | Betting on Success: Cross-Channel Marketing StrategiesSalvatore Lanzillotta: the challenge of marketing in the gaming sector00:07 – Introduction to Salvatore Lanzillotta and his role at Happy Bet.01:31 – Explanation of Happy Bet's structure as an omnichannel iGaming operator and its relationship with Playtech.03:07 – Discussion on the regulatory landscape in Germany, increasing pressure and the move from state to federal regulation, and the overall impact on the industry.05:06 – Differences in marketing strategies for retail and digital players, and the overlap between these segments.08:52 – Insights into the use of digital out-of-home advertising (such as timed electronic billboards...
2024-06-1314 min
Pláticas entre madre e hija y un coladoLas GraduacionesEn estos eventos sociales siempre hay chismecito y esta no es la excepción, lo bueno, lo malo, lo feo, el chismecito caliente de todo lo que acontece en las graduaciones, desde la organización, hasta el evento mismo, que si l@s compañer@s, se extrañan o no, se olvidan o qué o cómo se les recuerda, que si el arreglo personal, que si había rencillas o desacuerdos, uy, tantas cosas que recordar de estos eventos, recuerda con nosotr@s estos momentos y por favor haznos llegar tus comentarios que también queremos chismecito de sus grad...
2024-06-0750 min
Pláticas entre madre e hija y un coladoEstamos Hartos de las Campañas PolíticasYa basta de la tortura que son las Campañas Políticas, anuncios hasta en el baño, uno tras otro, derrochando dinero que bien se podría usar para muchas otras cosas por el bien de todos, campañas que solo son peleas, descalificaciones y sobre todo, muchas, muchísimas promesas otra vez, aquí les compartimos nuestro sentir y además nos unimos al tren de las pre pre pre pre pre campañas y nos postulamos oficialmente, no se lo pierdan y diviertase como nosotros al hacerlo... Pero en serio, sí estamos hasta la M de las campañas política
2024-05-2444 min
Pláticas entre madre e hija y un coladoAdopta, no compres... Amor perruno y gatunoEl amor incondicional que los perritos, gatitos pueden dar, es incomparable, en este episodio les platicamos sobre Ramón y Luna, nuestros perrijos, l@s amos de esta casa, de nuestros corazones… La forma en que llegaron y llenan día a día de amor este hogar, la forma en que nos han cambiado a cada uno y por supuesto la responsabilidad que significan, el compromiso que son y lo decimos con todo el amor del mundo, ellos son rescatados y la pasaron complicado, pero llegaron a un hogar donde se les ama con todo el corazón, tristemente vemos...
2024-05-1851 min
Pláticas entre madre e hija y un coladoDía de las Madres!!! Felicidades Mamás!!!El amor de una madre es el combustible que hace que el ser humano logre lo imposible. Simplemente queremos desearles toda la felicidad a todas las mamás, gracias infinitas y en este episodio compartimos de la forma más íntima y sincera lo que significa para nosotr@s no sólo este día, sino todo lo que conlleva ser mamá y lo que significa nuestra mamá para cada un@ de nosotr@s. “Tomar la decisión de tener un hijo es trascendental. Es decidir para siempre que tu corazón ande por fuera de tu cuerpo”.—Elizabeth Stone.
2024-05-1045 min
Pláticas entre madre e hija y un coladoEl Final de la Luna de MielLuna de Miel... Cuando todo es perfecto, cuando todo es bonito, pero todo lo que comienza se termina, la Luna de miel también termina y pueden suceder muchas cosas, buenas, malas, peores... Y no sólo hablamos de las relaciones de pareja, del matrimonio, sino de todo tipo de relaciones, amistades, trabajo, etc, comienzos que parecen muy buenos, pero en qué momento se rompe y surgen situaciones incómodas, complicadas, hasta quizá llegar a un rompimiento o iniciar una batalla campal, pues en este capítulo platicamos de diversas situaciones que vivimos en este sentido y aquí se las platica...
2024-05-0234 min
Pláticas entre madre e hija y un coladoMomentos IncómodosTodos, absolutamente todo mundo ha vivido diversos momentos incómodos, desde toparte con alguien que no nos cae bien, o que huele mal o un jefazo en el momento menos adecuado, en fin. En este episodio, nos balconeamos, otra vez, para su disfrute, platicamos de diversos momentos incómodos y cómo, según nosotros, la hemos librado o simplemente, bueno, escuchen el episodio y compartan sus comentarios y anécdotas.
2024-04-2445 min
Pláticas entre madre e hija y un coladoCon l@s niñ@s NO!!!Hablamos de la sexualidad juvenil, de cómo abordar el tema con los pequeños para que su educación sexual sea seria, congruente, eficaz, para que sepan respetar y exigir respeto, saber limites, saber disfrutar con base en el conocimiento consciente, identificar red flags y construir un sano entorno sexual en paz con su cuerpo y sus pensamientos.
2024-04-1844 min
Memorable Marketing by MediaGroupEpisode 49 | Your Network is your Net worthHierarchy and efficiency in marketing decision-making0:58 The ‘Potlatch’ – considering the input of different functions. Centralisation vs committee2:50 Political comparisons, hierarchy and efficiency trade-offs5:06 Changes in job market and marketing function, the importance of networks. Regional focus vs international exposure7:30 Further discussion of exposure across markets - benefits vs costs10:03 Remote work and its significance, variation by country11:25 Balancing between office / remoteToday on Memorable Marketing Bart is speaking to Nikki Harrold, continuing with a discussion about decision-making, the organization of the marketing departments within broader corpor...
2024-04-0913 min
Memorable Marketing by MediaGroupEpisode 48 | Navigating the European e-commerce sceneToday on Memorable Marketing, we continue our conversation with the former Marketing Director of Rad Power Bikes, Niki Harrold.Key moments:00:00 - Introduction to Niki00:46 - Marketing in different cultures04:02 - Live commerce05:09 - Niki's experience at Rad Power Bikes08:28 - Foreseeing concerns as a B2C marketer12:05 - Accessing data to identify consumer challenges14:29 - Current marketing strategy at Rad Power Bikes15:14 - North American and European markets: potential17:19 - North American and European markets...
2024-04-0919 min
Memorable Marketing by MediaGroupEpisode 47 | Data is gold : Evaluating a rebranding campaignToday on Memorable Marketing, we continue our conversation with the former Marketing Director of Rad Power Bikes, Niki Harrold.Key moments:00:00 - Introduction to Niki00:42 - Niki's experience at ECCO shoes04:15 - ECCO's brand change and transition to cater to a younger audience06:44 - Leveraging tools and solutions for data gathering10:00 - How to interpret data to gain meaningful insights14:45 - Navigating the adoption of new systems15:27 - Summary and closingIn this episode, Bart and Niki discuss the impact of rebranding for companies within the...
2024-04-0816 min
Pláticas entre madre e hija y un coladoTips Para Viajar!!!No tienen idea de lo mucho que nos divertimos en este episodio, recordando nuestros viajes y planeando los que están por venir y que mejor que compartirles sobre nuestras experiencias y que éstas les sirvan a ustedes para sus próximos viajes o bien para que se animen, se contagien de nuestro placer de viajar y recorrer nuestro hermoso país y el mundo entero, desde la planeación, los vuelos, hospedaje, la maleta, ufff, hablamos de todo y en verdad esperamos que lo vivido por esta familia les sirva a ustedes para que no cometan nuestros errores y sobre...
2024-04-0547 min
Pláticas entre madre e hija y un coladoGusto que tienes, pero no puedes decir abiertamente por pena o vergüenza a aceptarlo… ¡Gustos Culposos!!!Llegó el día, nos sumergimos en el intrigante mundo de los gustos culposos. Madre e hija se abren de una manera única y sincera para compartir sus placeres culposos más profundos, desde los deliciosos hasta los inesperados. Exploramos juntas nuestras debilidades secretas y los placeres ocultos que nos hacen sentir un poco culpables, pero increíblemente satisfechas. En un ambiente de confianza y complicidad, nos aventuramos a revelar esos pequeños placeres que quizás no siempre compartimos en público. Descubrimos que nuestros gustos culposos van más allá de lo gastronómico. Desde maratones de series de televisi...
2024-03-2936 min
Memorable Marketing by MediaGroupEpisode 46 | Marketing challenges of B2B2C experience in financeToday on Memorable Marketing, Bart speaks to Niki Harrold, former marketing director at Rad Power Bikes.Key moments:00:46 - Introduction01:52 - Niki's experience with social marketing at Transamerica06:10 - Advice for marketers in highly regulated industries08:11 - Allowing for spontaneity when planning in a stringent environment11:02 - Understanding B2B2C social marketing13:24 - Navigating brand risk when working with intermediaries16:47 - ClosingIn this episode, Bart and Niki discuss social media marketing within highly regulated industries such as...
2024-03-2517 min
Memorable Marketing by MediaGroupEpisode 45 | Marketing as the glue between teamsJoin us for our final discussion with Gabby Herrera, brand content manager at Purina ONE. In this short conversation, Bart and Gabby discuss the broad importance of marketing and its function within the wider business environment. They talk about how marketing can act as a unifying force between disparate business lines, including finance and sales, and the importance of working on a unified business strategy across departments. The conversation closes on a more personal note, as Gabby shares reflections on her career so far and offers advice to marketers starting out in the space. Gabby...
2024-03-2207 min
Pláticas entre madre e hija y un coladoAmiga, Date Cuenta: Entre Chismes y ConfidenciasEn este episodio especial de "Pláticas entre Madre e Hija y un Colado", exploramos el delicado terreno de las amistades frente a problemas de pareja. Desde chismes ardientes hasta anécdotas reveladoras, navegamos por las aguas turbulentas de las amistades en apuros amorosos. ¿Cómo podemos ayudar a una amiga sin arruinar la relación o perder su amistad? ¿Qué hacer cuando vemos a una amiga atrapada en una relación tóxica pero no podemos intervenir sin afectar la amistad? ¡Descúbrelo con nosotras en este episodio lleno de reflexiones, risas y complicidad!
2024-03-2227 min
Memorable Marketing by MediaGroupEpisode 44 | Specifics of working for a global companyWe are back today with Gabby Herrera, brand content manager at Purina ONE, who joins host Bart Burggraaf in discussing her career working in a pet food brand owned by one of the largest multinationals. They discuss the relative advantages and disadvantages of large businesses, with Gabby pointing out the differences in workflow and decision-making. They also highlight how large enterprises can act swiftly and put resources behind new decisions when needed.Then, Bart and Gabby talk about the nuances of working across cultural boundaries, focusing on markets in different European nations. Gabby highlights how...
2024-03-2012 min
Memorable Marketing by MediaGroupEpisode 43 | Managing a leading pet food brandToday on Memorable Marketing, Bart speaks to Gabriella Herrera, brand content manager at Purina ONE. Purina ONE operates in the highly competitive pet food and well-being market, where well-informed consumers demand answers to their concerns and worries about their pets, and marketers must work across channels, including search, social, and more. Providing high-quality informational resources always has to be balanced with the existence of a regulated veterinary profession, making this a delicate area for content marketers. The conversation starts with a discussion about the various goals of successful marketing departments and balancing brand identity with...
2024-03-1521 min
Pláticas entre madre e hija y un coladoConversaciones Íntimas: Las Ex ParejasChismecito time: Destapando las Ex Parejas" ¡Agárrate bien porque en este episodio vamos a sacar todos los trapitos al Sol! En Pláticas entre Madre e Hija y un colado, nos sumergimos en un delicioso mar de anécdotas, risas y alguna que otra confesión jugosa sobre nuestras ex parejas. Desde los ligues del pasado hasta los desastrosos romances, ¡no dejamos ni un cabo suelto! Prepárate para un chapuzón en el mundo del amor antiguo o ni tanto, ¡con nuestro estilo! Porque cuando se trata de ex parejas, ¡aquí no hay secretos que no se puedan revelar!
2024-03-1555 min
Memorable Marketing by MediaGroupEpisode 42 | How diverse experiences build a true marketerToday on Memorable Marketing, Bart speaks to Gabriella Herrera, brand content manager at Purina ONE. Gabby, based in Barcelona, has worked across diverse sectors including reality television, brand and content marketing, and as an entrepreneur within the restaurant business. Bart and Gabby reflect on the importance of diverse commercial and life experiences in building a career in marketing, as well as the peculiarities of different business segments and sizes.Gabby has extensive top-level marketing experience at major brands, including Aldi, brand activation with Barcelona FC, and most recently at Purina ONE, a major dry pet...
2024-03-1322 min
Pláticas entre madre e hija y un colado8M: Voces que resuenan, uniendo fuerzas.En este episodio especial, nos sumergimos en una conversación íntima y poderosa sobre el 8M, el Día Internacional de la Mujer. En un formato único, madre e hija se unen junto a un aliado comprometido para compartir sus perspectivas, experiencias y reflexiones sobre la lucha feminista. Desde diferentes generaciones y vivencias, estas voces se entrelazan para abrir sus corazones y visibilizar las complejidades y desafíos que enfrentan las mujeres en la actualidad. Desde los logros alcanzados hasta las batallas que aún quedan por librar, exploran los temas más profundos y urgentes que rodean al feminismo y la bú...
2024-03-061h 18
Pláticas entre madre e hija y un coladoLos Cumpleaños!!!¡Bienvenidos a otro episodio repleto de buen vibra, carcajadas y quizás algunas revelaciones embarazosas en "Pláticas entre Madre e Hija y un Colado"! En este capítulo, nos sumergimos en el caótico y a veces delirante mundo de los cumpleaños. ¿Qué pasa en esos días tan esperados, pero a veces tan llenos de sorpresas? ¿Es realmente una fiesta o más bien un viaje en montaña rusa emocional? Desde las ridículas anécdotas de fiestas, hasta los dilemas existenciales de los cumpleaños, no nos guardamos nada. La madre, siempre con su perspectiva sabia, con su a...
2024-03-0142 min
Pláticas entre madre e hija y un coladoLa Presentación¡ Bienvenides todes! Estás a punto de sumergirte en un podcast que seguro les hará sentir identificades, donde encontrarán algo que resonará con ustedes, ya sea una situación, una historia o simplemente una pregunta que los haga reflexionar. Aquí encontrarán un ambiente lleno de buena vibra, información útil, un poquito de chismecito y charlas amenas. Pero en este episodio en particular, queremos que nos conozcan un poco mejor. ¿Quiénes somos? ¿Cómo llegamos aquí? ¿Y por qué decidimos embarcarnos en esta aventura llamada podcast? Así que les invitamos a acompañarnos en este viaje y unirse a la diversi...
2024-02-2404 min
Pláticas entre madre e hija y un coladoDelgadita te vez más bonita!!!En este emocionante episodio de "Pláticas entre Madre e Hija y un Colado", nos sumergimos en un viaje íntimo y revelador mientras exploramos cómo hemos enfrentado y transformado nuestros malos hábitos en torno a la alimentación y el bienestar. Desde nuestras luchas individuales hasta nuestros desafíos compartidos, compartimos abiertamente las dificultades que hemos enfrentado y cómo hemos encontrado fuerza y resiliencia para superarlas juntas. Con una mezcla de sinceridad y humor, reflexionamos sobre los momentos en los que nuestros malos hábitos parecían insuperables y cómo hemos trabajado en equipo para superarlos. Desde los...
2024-02-2359 min
Memorable Marketing by MediaGroupEpisode 41 | Mastering B2B marketing in a global companyToday on Memorable Marketing, Bart speaks with Chiara Galfré, a Digital Marketer at Rockfon, the world’s leading acoustic company. The company designs acoustic ceilings and wall panels with the aim of creating a world that sounds good to everyone. Rockfon achieves this through sustainable innovation, leaner manufacturing, and pioneering closed-loop recycling. Here, the pair talk about what Rockfon sells, its target audience, and how the company approaches marketing differently depending on the product it is pushing. For example, when promoting high-end products, Rockfon tends to collaborate with various platforms to focus on brand awareness and educational insi...
2023-10-3137 min
Memorable Marketing by MediaGroupEpisode 40 | E-commerce strategies, both internationally and locallyToday on Memorable Marketing, Bart speaks with Alin Dobrea, the Head of Marketing Solutions and Partnerships at ZALORA Group, Asia’s leading online beauty, fashion, and lifestyle destination. One of the region’s pioneers in large-scale e-commerce, ZALORA has a strong presence in countries like Singapore, Malaysia, Hong Kong, Brunei, Taiwan, and the Philippines, with over 50 million monthly visits. Here, the pair talk about insights into creating a campaign. According to Alin, the insight is what brings the campaign together and makes it stand on its own. It can be a simple message, or more complex – so long a...
2023-10-1359 min
Memorable Marketing by MediaGroupEpisode 39 | How to do marketing in a global crisisToday on Memorable Marketing, Bart speaks to Niels Møller, the Group CEO at Mondaine Watch Ltd. Mondaine is a leading Swiss watch company with a strong focus on sustainable manufacturing.Here, the pair talk about how Mondaine was still marketing during a global crisis, more specifically, the COVID pandemic. This ended up being a company turnaround, as Mondaine implemented a crisis marketing strategy and continued business as usual. As a result, Mondaine gained market share during the COVID pandemic compared to its competitors. Niels further explains the components that makeup marketing. According to him, ma...
2023-08-2342 min
Memorable Marketing by MediaGroupEpisode 38 | Repositioning fashion brandsToday on Memorable Marketing, Bart speaks to Cassandra Gowing, a Marketing Consultant and the ex-Head of Marketing at Radley London. She has over 13 years of experience in brand marketing and social media, alongside a strong background in the press, influencers, and creative campaigns. The pair talk about what Cassandra did to introduce the British brand Hunter to the US market, make it stand out, and reposition the Radley London brand to make it attractive to younger audiences. Cassandra explains that in order to position a fashion brand, she had to tailor specific campaigns to different...
2023-08-0451 min
Memorable Marketing by MediaGroupEpisode 37 | Skincare marketing: how to sell value and educate customersToday on Memorable Marketing, Bart speaks to Louise Baek Sedoc, a Marketing Specialist at celebrity beauty brand Rudolph Care, established by Andrea Elisabeth Rudolph. The company is a certified and sustainable Danish skincare brand that aims to pair luxury along with consideration for the natural world as well as individual health. Here, the pair talk about how Rudolph Care goes out to communicate its brand and values to consumers, how the marketing landscape has shifted to more video content, as well as its marketing campaigns and operations. Louise explains that it is important that brands c...
2023-07-2544 min
PodPeskFEPAP - Recorde Paranaense de Peixes - PodPesk [EXTRA]Os representantes da FEPAP, Federação Paranaense de Pesca, vem hoje no PodPesk para falar da atual situação da pesca esportiva paranaense como um todo e também sobre os próximo passos e projetos da entidade.
Hoje serão apresentados e premiados os recordistas dos peixes capturados em cada espécie.
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PodPesk @podpesk
https://www.instagram.com/podpesk/
França @renanffranca
https://www.instagram.com/renanffranca/
Latino @latino_souza
https://www.instagram.com/latino_souza/
Chuck @rodrigobche
https://w...
2023-03-141h 57
PodPeskMiguel Suchek - QUEST BOATS - PodPesk #27Miguel Suchek, proprietário do estaleiro QUEST, que fabricam os barcos de pesca QUEST, e idealizador da COPA QUEST, campeonato de pesca esportiva.
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PodPesk @podpesk
https://www.instagram.com/podpesk/
França @renanffranca
https://www.instagram.com/renanffranca/
Latino @latino_souza
https://www.instagram.com/latino_souza/
Chuck @rodrigobche
https://www.instagram.com/rodrigobche/
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Cortes PodPesk [Oficial]
https://www.youtube.com/channel/UCF33DLFYOqSaR7GP6_mJTzw
Facebook PodPesk
https://www.facebook.co...
2023-03-073h 53
Memorable Marketing by MediaGroupEpisode 36 | Building brand trust through content and social mediaIn today's episode - the thirty-sixth in our series - Bart Burggraaf, partner at MediaGroup, speaks with Mark Frankel, the Director of Content Operations at International SOS. The company helps to mitigate and reduce exposure to health and security risks by designing robust and customized preventive reports. In addition to talking about his role at International SOS, Mark highlights his previous experiences at Philip Morris and the BBC. Mark's experiences have taught him that building personal connections in content marketing is crucial, as marketing is all about trust. To him, this is how businesses can create and ma...
2023-02-2251 min
Memorable Marketing by MediaGroupEpisode 35 | Disruptive marketingToday on Memorable Marketing, Bart speaks to Christian Johansen, the Global Digital Marketing Manager at Universal Robots. The company is a leading global manufacturer of collaborative robots to assist in automating and streamlining production processes. Here, the pair talk about different and unique ways to market a brand, the implementation of B2C working methods for B2B marketing, and how that impacts the customer journey. Christian explains that opening additional channels helps build a better user experience. In his eyes, companies nowadays need to have well-designed websites in addition to attentive customer service. Therefore, br...
2023-02-0152 min
Memorable Marketing by MediaGroupEpisode 34 | Global vs. Localized marketingToday on Memorable Marketing, Bart speaks to Liz Fendt, a marketeer, currently Global CMO at TÜV SÜD, who works to bring German products and services to a global audience in a career spanning Asia and Europe. The state of the global marketing industry, regional and national differences, and the convergence of B2B and B2C marketing are just some of the topics covered in this episode. International marketing often works on a hub structure, and Liz shares her opinions on how to balance the improved efficiency of a centralized, powerful hub and the risk of...
2022-11-1555 min
Memorable Marketing by MediaGroupEpisode 33 | Marketing for entrepreneursToday’s guest is Lars Tvede, an investor, entrepreneur & bestselling author. He has founded a string of companies in the financial sector and written multiple books on marketing strategy, finance, macroeconomics, applied futurism, and industrial development.Thomas and Lars take us through a wide-reaching conversation, where Lars describes his theories of economic development and links the story back to the key trends for marketers in the coming decades.Lars believes there was an ‘explosion of human creativity’ in 1450 and contrasts this with Malthusian fears of global famine and collapse. Continuing exponential growth during new ph...
2022-10-041h 03
das spielzeug PodcastFolge 10: „Corona rückt Lizenzklassiker wieder in den Vordergrund“ – Lizenztrends & EntwicklungenWelche Lizenzthemen zünden? Wie entwickelt sich der Lizenzmarkt? Julia Wurzer von der WDR mediagroup beantwortet diese Fragen in einer neuen Folge des das spielzeug Podcasts mit Redaktionsleiterin Kerstin Barthel. Seit fast 24 Jahren bei der WDR mediagroup tätig, leitet Wurzer die Abteilung Marken, in der das Licensing und Merchandising betrieben wird.Im Gespräch kristallisiert sich heraus, dass die Coronakrise Klassiker-Themen wieder mehr in den Vordergrund rückt. „Wir sind davon überzeugt, dass auch in den nächsten Jahren Lizenzthemen erfolgreich sein werden, die Produktwelten für die heimische Umgebung anbieten. Durch die aktuellen gesellschaftspolitischen Ereignisse, die für viele Fa...
2022-09-2013 min
Memorable Marketing by MediaGroupEpisode 32 ❙ How to become a revenue-driven marketerIn today’s episode – the thirty-second in our series – MediaGroup founding partner Bart Burggraaf speaks to Mark Ong, corporate marketing director at Phoenix Contact.Mark brings the insights he has gleaned from a 16-year marketing career working on many niche, technical and international campaigns. This episode focuses on a revenue-driven approach – a strategy focusing on measurable sales outputs to maximise value-add and reportability.Working in niche markets in the B2B segment across companies including Honeywell, A4 Tech and most recently, Phoenix Contact, Mark highlights the importance of a revenue-driven marketing...
2022-08-3048 min
The Journey with Christian D Evans"Outside The Box" Marketing & Branding with Mike Descher🎁 Gift for All Podcast Listeners Below 👇| MediaGroup began with an understanding of Branding, Business Development, High Technology, Digital Publishing and Print Production unmatched in the United States. Our group of industry professionals, are the top professionals in their field and have hundreds of years of business experience for you to rely on. Since that time we have coached many businesses on growth initiatives and how to get the most out of their brand using technology and traditional methods. We have developed business plans and strategies for start-ups, established new and expanded sales channels for established business leaders, and trained sales...
2022-08-0142 min
Memorable Marketing by MediaGroupEpisode 31 ❙ Finance marketing driven by contentOur new episode of Memorable Marketing sees us welcoming Jaslyin Qiyu, head of Client, Digital channels and Content Marketing at Citibank. Jaslyin has worked with some of the biggest names in the financial sector and has fascinating insights on the relations of marketing departments to other teams, as well as some of the constraints put on campaigns by major companies. Jaslyin’s career has seen her work across marketing functions, from copywriting to managing strategy roll-outs, across a wide range of clients, with a focus on international finance. Lead generation can be a contentious issue. Jasl...
2022-07-0849 min
turi2 ClubraumTobias Lammert über Radio und digitale Reizüberflutung.
Geht ins Ohr: "Am Ende des Tages holen auch wir das Geld rein, was für die journalistische Aufgabe gebraucht wird", sagt Tobias Lammert im turi2 Clubraum. Der Geschäftsbereichsleiter Marketing & Vertrieb beim Vermarkter WDR Mediagroup wünscht sich deshalb, dass europäische Medien in Zukunft stärker zusammenarbeiten, "wo es rechtlich möglich und zielführend ist", um Qualitätsjournalismus zu unterstützen. Schließlich nähern sich auch die Tech-Giganten, "die unseren Markt interessant finden", sagt er im Gespräch mit Moderatorin Aline von Drateln und turi2-Chefredakteur Markus Trantow. Ein gewisses "Silodenken nach d...
2022-06-1743 min
Memorable Marketing by MediaGroupEpisode 30 ❙ Numbers come first: marketing across industriesOur new episode of Memorable Marketing sees us welcoming Lisbet Stolberg, the new CMO at HusCompagniet. Having worked in teams and led projects across the book, film and now housing sectors, Lisbet has a remarkable breadth of experience in developing stories and brand creation. She discusses the importance of strong products, word of mouth, and the value of collecting client data.Lisbet joins us at an interesting time, as she is currently between a role working as CMO at a book publishing house and an imminent new CMO position in the housing sector. With her background in...
2022-06-1048 min
Memorable Marketing by MediaGroupEpisode 29 ❙ B2B marketing should not be boringToday’s episode of Memorable Marketing sees us welcoming Joanna Viileinen, Marketing and Communications Manager at Rototec Group, a geo-energy company. With extensive experience working on global campaigns in Finland and the UK, Joanna shares her thoughts on the challenges and rewards of working in niche sectors with precision customer targeting, industry press, and building paid campaigns for indirect decision-makers. Joanna points out that B2B marketing shouldn't be so serious and boring. And this she succeeds in.Discussing our theme that ‘B2B marketing need not be boring’, Joanna talks us through a care...
2022-05-2755 min
Memorable Marketing by MediaGroupEpisode 28 ❙ Educational marketing with a customer-first obsessionJoin us today for an edifying discussion as we talk to Darrell Alfonso from Amazon Web Services. Darrell shares his exciting career journey leading up to joining Amazon and how his first job at a mobile and email marketing software startup prepared and woke him up to the game of business. It was his eureka moment of realising that it is so much more fun than what they can ever teach you at college. Darrell is beyond passionate about educational marketing, and his career is a testimony to the success of being obsessed with customers....
2022-04-0145 min
Memorable Marketing by MediaGroupEpisode 27 ❙ Data-driven marketing for an open-source brandWith a client base that includes enterprise organisations such as Pfizer, Nestle, J&J, the Australian Open and multiple government institutions — it is fascinating to hear how the CMO of an open-source software brand establishes it in a crowded tech niche. Join me for an energetic discussion as we hear why taking a data-driven approach to marketing combined with a willingness to rapidly change and move from generic to specific messaging all adds up to her successful marketing strategies. Lynne Capozzi's journey in sales and marketing over the years prepared her well for her role to accomplish ex...
2022-03-2535 min
Memorable Marketing by MediaGroupEpisode 26 ❙ CMOs journey focusing on use cases vs demographicsIn our series, we have had the pleasure of interviewing many CMOs from all over the world with unique stories of their journey to becoming CMO. Today, our guest brings an entirely new level of commitment to this coveted position as he steers an exciting new startup remotely from a different continent – and a unique approach focusing on use cases as opposed to user demographics.Nikita Semin, now CMO at TIGGY, worked his way up the corporate marketing ladder by fulfilling almost every possible role you can imagine in the industry – gaining valuable experience on his journey. Star...
2022-03-1133 min
Memorable Marketing by MediaGroupEpisode 25 ❙ Challenges facing the new CMO in a food-tech companyWe all love the convenience of quickly downloading a fast-food delivery app and having our favourite meals delivered hot and fresh to our front doors. We don’t give much thought to the complexities of how it gets there, or which marketing strategy got us to choose that specific app. This makes today’s interview with Nick Bottai, Marketing Director of Foodhub, so insightful.Nick is originally from Italy, but his curiosity has led him to many different countries, working in various industries and arriving in England five years ago. He joined Foodhub three months ago as the...
2022-03-0439 min
Memorable Marketing by MediaGroupEpisode 24 | Combining sales and marketing efforts in a pay tech startupWe have the pleasure of interviewing Scott Farace, CMO of Celero Commerce, a payment processing group. He shares the exciting and impressive career journey that led him up to his first position as a Chief Marketing Officer. We talk about combining sales and marketing and why your people in the team will always be worth your biggest spend. He shares how they aim to be high-tech and high-touch simultaneously – and the results from this people-first approach.Scott always enjoyed learning how different business models work across various industries and got his first opportunity to experience this first-hand wh...
2022-02-2544 min
Memorable Marketing by MediaGroupEpisode 23 | Fivefold growth in 5 years by building brand affinityWhile listening to our conversation with John Jorgenson, CMO at Cambium Learning Group, you will surely agree that their focus on building brand affinity and not merely awareness is what truly sets them apart. They focus on understanding the needs of the students and teachers they serve. Their approach to meeting challenges head-on with the pandemic has helped them create brand affinity amongst their users and their employees with their responsive Remote First campaign. They immediately considered how it affects each person in their organisation and used real emotional stories with customers in mind, which led to...
2022-02-1849 min
Memorable Marketing by MediaGroupEpisode 22 | How to quadruple revenue with a corporate rebrandOur episode today shows just how powerful an effect a successful company rebranding can have: I was delighted to have as a guest on the 22nd Memorable Marketing episode Radmila Blazheska, CMO at SecurityHQ. Mila talked us through how she began her career in marketing, her experiences leading to the name change and full company rebrand of SecurityHQ, a digital security company, as well as some memorable highlights from other campaigns and her thoughts on the industry more generally.When Mila first arrived at SecurityHQ, there was no marketing team whatsoever. Identifying the name and corporate rebranding...
2022-02-1137 min
Fervent FourWhat Does the Conference Landscape Look Like in Early 2022What does the conference space look like today? How has it changed since 2020 and what will it look like in 2022? This week hosts Tim Ryan and Zack Miller sit down with Mike Descher, Founder at MediaGroup, to discuss trends in hybrid remote-in office work environments and how we can learn to succeed in a changing world post COVID. Learn more at: https://www.startwheel.org Zack Miller is a serial entrepreneur and recent author of his new book Anomaly, a guide on how to differentiate yourself and your business from the cr...
2022-02-011h 01
Memorable Marketing by MediaGroupEpisode 21 | Brokerage marketing, the blockchain, and beyondToday we have the privilege to interview one of the true pioneers of internet marketing for the brokerage industry. Lars Seier Christensen is a well-known entrepreneur, investor and businessman from Denmark. Lars was one of the founders of Saxo Bank and has developed that company into one of the online trading market leaders. After Saxo Bank, he has been involved in several projects, most significantly Concordium, an exciting blockchain project and Seier Capital, a private investment fund. Besides his contribution to the global finance industry, Lars owns 25% of the Danish football club, FC Copenhagen. Trading FX...
2022-02-011h 03
Memorable Marketing by MediaGroupEpisode 20 | Transitioning from physical to virtual and hybrid eventsJoin me today for another exciting interview as I talk to Andreas Høgsberg, founder of Virtual Hive. This 3D Virtual Events platform has taken Europe by storm as a realistic and enticing alternative to hosting physical fairs, shows and conferences.Andreas takes us through their journey of how Virtual Hive came to be as it was catapulted into fruition by the onset of the Covid-19 global pandemic. As their company was bleeding quite heavily due to all events being closed down by the pandemic, it did not stop them from investing equally as much into developing t...
2022-01-2734 min
Memorable Marketing by MediaGroupEpisode 19 | Using storytelling to attract clients and motivate staffHow do you keep a staff complement of 30,000+ motivated and ready to think outside the box to excel and bring in the numbers in your marketing campaigns and strategies? Join us for a refreshing talk about how a CMO (who is also the CTO) uses storytelling to achieve this.David showcases a truly firm belief that if you keep your staff and customers motivated through immersive storytelling, the numbers on your bottom line will follow. For David, it's not only talking the talk of this fresh and needed approach but a mission to walk the walk...
2022-01-1441 min
Memorable Marketing by MediaGroupEpisode 18 | The Human Connection In Digital MarketingJoin us for an engaging discussion on how to break down the digital barriers between your brand and your target audience. Marketing is all about passion. If you don't have a passion for it, it will show. It's not the volume that matters - it's the quality of what you do and delivers that you do. This same passion helped our guest today to grow his LI connections from 200 to 22,000 by focusing on the human connection we all strive for—professionally and personally.People want to connect with people - not a company name. So, keeping this in...
2022-01-0642 min
Memorable Marketing by MediaGroupEpisode 17 | Search Engine and People OptimizationJoin us for an insightful discussion about how a different mindset regarding SEO can positively affect your company’s bottom line. It is all about value first at Accubits. Not only for search engines but primarily for putting people at the forefront and creating value-focused content for their audience. Welcome to the future of SEO, now dubbed SEPO (Search Engine and People Optimisation) by our guest for today’s discussion, Aharsh from Accubits.Accubits most certainly apply an out-of-the-box approach to all they do. On top of changing their unique SEO game to be a mo...
2021-12-3128 min
Memorable Marketing by MediaGroupEpisode 16 | Bringing design and technology together for better digital experiencesThe world can appreciate the importance of design and innovation. Moonraft Innovation Labs focuses on Design-Driven Innovation. They are bringing Design, Art and Technology together to deliver differentiated digital experiences that drive business outcomes in exciting and innovative ways.Moonraft is indeed an exciting design-driven UX firm on a mission to advance human experience through design-driven innovation. Moonraft is a design-driven digital experience. They use design to solve customer problems and deliver a smooth synergy between UI (user interface) and UX (user experience). They set off with the whole idea of bringing design and technology together after...
2021-12-1652 min
Memorable Marketing by MediaGroupEpisode 15 | Data-driven marketing as a creative partner on a CMO's journeyWe have an exciting up-close and personal discussion about how CMO deals with the challenges they face in a new era of limited personal interaction with their teams and clients and what may seem like a less creative but data-driven approach to marketing highly competitive brands. How do they differentiate their brands in a very crowded marketplace? Although there seems to be much less creativity in marketing over the last ten years due to the demand for a data-driven approach, there is an intangible level of creativity that you can't see in data. You can still use i...
2021-12-1040 min
Memorable Marketing by MediaGroupEpisode 14 | The Evolution Of Global Brand MarketingJoin us today for a lively discussion with Anders Bigandt as he shares highlights from his journey of over 25 years of selling, managing, and marketing global B2B and B2C brands. From selling Coca-Cola to prominent restaurants and fast food chains and paying speeding fines for his young pizza delivery team at Domino riding like crazy on scooters to get their product delivered in under 30 minutes. Then moving to the international travel industry and many other successful endeavours. It all led him to become one of MGWW’s earliest clients and, soon after, a partner at MGW...
2021-12-0331 min