Meg Brunson - Podcast Details

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Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursOptimizing Your Facebook Marketing for Maximum Impact with Meg BrunsonAs content creators, social media can feel really overwhelming. And when a platform like Facebook has so many different ways to connect and interact with people, how do you know where to start to maximize your presence and use Facebook to its fullest potential? Meg Brunson, a marketing authority who is a former Facebook employee, is here today to talk about how we as business owners can best optimize and utilize Facebook to generate leads, find clients, and build community. This week, episode 165 of Listeners to Leads is about optimizing your Facebook marketing for maximum impact! Online m...2024-08-1535 min

Divergent Women - with Melissa MinchalaThe Intersection of Social Justice and Profitability: Meg Brunson's Vision for Inclusive BusinessMeg Brunson, an online marketing authority and former Facebook employee, combines her mission to build a more accessible and inclusive world with her expertise in the digital marketing space. Meg's mission now is to use her marketing skills to amplify the messages of businesses that are working to dismantle systems of oppression and create a more inclusive world. *********** Download your free copy of "The Top 5 Reasons You’re Not Selling More Services (And How to Fix It)" today! *********** Meg Brunson's Offer: A monthly membership delivering a...2023-06-2945 min

Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Make Your Podcast More Accessible with Meg BrunsonAccessibility is a big topic of conversation and an important one. As podcasters and business owners, our client and listener experiences should always be top of mind, but often we forget to include the needs of those that are differently abled or those who benefit from extra tools and accommodation. Meg Brunson is here today to guide us through a whole host of things we can do to make our podcasts and social media content more accessible across the board. This week, episode 104 of Listeners to Leads is about how to make your podcast more accessible! Online m...2023-06-1543 min

Just Marketing™Growing an Engaged Email List: Climbing The Email Staircase with Liz WilcoxOn this episode of Just Marketing, we've got Liz Wilcox dropping knowledge on how to turn your followers into customers using the power of email. Liz breaks it down with her Email Staircase framework and emphasizes the importance of investing in your business and audience to create authentic connections. And let me tell you, email is still a valuable tool despite what some people might think. I know from personal experience that building an email list through personal connections and engagement can be a game changer. But that's not...2023-05-0341 min

Just Marketing®Growing an Engaged Email List: Climbing The Email Staircase with Liz WilcoxLiz Wilcox is dropping knowledge on how to turn your followers into customers using the power of email.Liz breaks it down with her Email Staircase framework and emphasizes the importance of investing in your business and audience to create authentic connections. And let me tell you, email is still a valuable tool despite what some people might think. I know from personal experience that building an email list through personal connections and engagement can be a game changer.But that's not all, Liz is sharing some of her top tips and strategies for keeping...2023-05-0343 min

Just Marketing™31. Creating an Inclusive Ideal Client Avatar (ICA)... it’s Just Marketing!An ICA is a comprehensive picture of the perfect customer that includes their age, occupation, problems, wants, and how they make purchases. It is essential for reaching and connecting with the target audience effectively. The ICA should represent the ideal customer, not necessarily the business owner. In This Episode You'll Learn: How to build an Ideal Client Avatar (ICA) What is an Inclusive ICA and how does it differ from what you were taught? Before you post your next piece of content online, be sure to download...2023-04-2609 min

Just Marketing®Creating an Inclusive Ideal Client Avatar (ICA)... it’s Just Marketing!An ICA is a comprehensive picture of the perfect customer that includes their age, occupation, problems, wants, and how they make purchases. It is essential for reaching and connecting with the target audience effectively. The ICA should represent the ideal customer, not necessarily the business owner.In This Episode You'll Learn:How to build an Ideal Client Avatar (ICA)What is an Inclusive ICA and how does it differ from what you were taught? Ensure your marketing is ethical, inclusive, and accessible: Download the Just Marketing® Checklist at JustMarketingChecklist.c...2023-04-2611 min

Just Marketing®Diversity Statements: Create a Sustainable Plan For Inclusion in Business with Alison Tedford SeaweedAlison Tedford Seaweed, is an Indigenous woman with a disability who has worked on issues of inclusion and equity in the public and private sector for almost 20 years.In this episode, we discuss the importance of creating inclusive spaces and how small businesses and solopreneurs can make a difference in making their businesses more accessible and inclusive.In This Episode You'll Learn:What is a diversity statement and why your business should have one.How to write your diversity statement.What to do once your diversity statement is written. ...2023-04-1939 min

Just Marketing™30. Diversity Statements: Create a Sustainable Plan For Inclusion in Business with Alison Tedford SeaweedThis episode is a conversation between Meg Brunson, the founder of Just Marketing, and Alison Tedford Seaweed, an Indigenous woman with a disability who has worked on issues of inclusion and equity in the public and private sector for almost 20 years. They discuss the importance of creating inclusive spaces and how small businesses and solopreneurs can make a difference in making their businesses more accessible and inclusive. In This Episode You'll Learn: What is a diversity statement and why your business should have one. How to write your diversity statement. What to do on...2023-04-1937 min

Just Marketing®How To Write A Call-To-Action That Converts On Social MediaA CTA is a statement that encourages users to take action, such as clicking a button, signing up for an email list, or visiting a landing page. A CTA is essential to any social media marketing because it helps convert viewers into leads and customers.In this episode you will learn:Three elements of a successful call to actionHow to write effective CTAs to drive your customers to take the action that you want them to take.Just Marketing considerations to keep in mind when crafting CTAsFREEBIE: Download 90+ CTAs that...2023-04-1210 min

Just Marketing™29. How To Write A Call-To-Action That Converts On Social MediaA CTA is a statement that encourages users to take action, such as clicking a button, signing up for an email list, or visiting a landing page. A CTA is essential to any social media marketing because it helps convert viewers into leads and customers. In this episode you will learn: Three elements of a successful call to action How to write effective CTAs to drive your customers to take the action that you want them to take. Just Marketing considerations to keep in mind when crafting CTAs FREEBIE: Download 90+ CTAs that...2023-04-1208 min

Just Marketing™28 - Autistic Brains: Squashing Stereotypes and Speaking our Language with Brianne LeesonTodays episode was originally recorded and broadcast on the FamilyPreneur podcast in 2022 and because the content was so relevant to Just Marketing I am re-releasing it for you today. Also, April is Autism Awareness Month, so another great reason to revisit this topic! In this episode I will introduce Brianne Leeson and we’ll have a conversation around Autistic communication and the way that Autistic brains work. Your marketing is reaching an audience that includes Autistic people and so learning more about what Autism is and isn’t and how to better accommodate Autistic peop...2023-04-0532 min

Just Marketing®Autistic Brains: Squashing Stereotypes and Speaking our Language with Brianne LeesonBrianne Leeson originally joined me on the FamilyPreneur podcast in 2022 and because the content was so relevant to Just Marketing I am re-releasing it for you today. Also, April is Autism Awareness Month, so another great reason to revisit this topic!In this episode, I introduce Brianne Leeson and we’ll have a conversation around Autistic communication and the way that Autistic brains work. Your marketing is reaching an audience that includes Autistic people, so learning more about what Autism is and isn’t and how to better accommodate Autistic people, can help us market more inclusively.2023-04-0533 min

Bed Wed or BeheadThe BeWBs Do Abbot ElementaryGrab an extra large juice box and join us for back to school night at Abbott Elementary! Meg and Carla "borrowed" Mr C's podcasting equipment to talk about Barbara Howard (Sheryl Lee Ralph), Janine Teagues (Quinta Brunson), and Melissa Schemmenti (Lisa Ann Walter), three of our favorite Abbott teachers. It's not easy to choose among these amazing women, but in the end we decide who gets the Lego flower set, the Fun Times in the Living Classroom, and the detention. Press play to find out the fates that await this week's trio!2023-04-031h 25

Just Marketing®How To Write A Good Hook That Leaves Your Audience Hungry For MoreA well-crafted hook is essential for getting people to stop scrolling and spend some time with you on social media. Without a hook, there is no reason for users to keep reading the copy you've written for them.In This Episode You'll Learn:3 types of hooks commonly used by marketersJust Marketing principles to keep in mind when crafting your hooksFREEBIE: Download 100+ hooks to use in your marketing at MegBrunson.com/hooks Ensure your marketing is ethical, inclusive, and accessible: Download the Just Marketing® Checklist at 2023-03-2908 min

Just Marketing™27. How To Write A Good Hook That Leaves Your Audience Hungry For MoreA well crafted hook is essential for getting people to stop scrolling and spend some time with you on social media. Without a hook, there is no reason for users to keep reading the copy you've written for them. In This Episode You'll Learn: 3 types of hooks commonly used by marketers Just Marketing principles to keep in mine when crafting your hooks FREEBIE: Download 100+ hooks to use in your marketing at MegBrunson.com/hooks Before you post your next piece of content online, be sure...2023-03-2907 min

Just Marketing®Online Course Creation: Align Learning Intentions To Positive Impact with Nina EverflowNina Everflow, who runs the content design agency Everflow Consulting, joins Meg to discuss aligning learning intentions with positive impact when creating online courses.Nina Everflow is a lifelong activist and passionate about personal transformation, guiding her unique approach to developing inclusive learning environments for diverse people, places, and platforms. Everflow Consulting supports purpose-driven business leaders and online educators to develop clear, compelling, and results-oriented content through an inclusive lens, exploring new applications of diversity and methodology for holistic growth online.In This Episode You'll Learn:What is instructional designWhy on...2023-03-2244 min

Just Marketing™26. Online Course Creation: Align Learning Intentions To Positive Impact with Nina EverflowIn this episode, Meg Brunson introduces Nina Everflow, who runs the content design agency Everflow Consulting. Nina Everflow is a lifelong activist and passionate about personal transformation, guiding her unique approach to developing inclusive learning environments for diverse people, places, and platforms. Everflow Consulting supports purpose-driven business leaders and online educators to develop clear, compelling, and results-oriented content through an inclusive lens, exploring new applications of diversity and methodology for holistic growth online. In This Episode You'll Learn: What is instructional design Why online educators need to understand instructional design How you can be...2023-03-2242 min

Talk Copy to Me | Content + Copywriting PodcastInclusivity and Connecting on Facebook with Meg BrunsonAre you looking to create an inclusive online presence? Do you want to connect with your audience on Facebook but don't know where to start? Then you won't want to miss this episode of the Talk Copy to Me podcast.Former Facebook employee and marketing specialist Meg Brunson joins us to discuss the importance of inclusivity and accessibility when it comes to social media and online content. From writing alt text for your images to using diverse visuals on your website, Meg shares practical tips and insights on how to create an inclusive online presence that truly...2023-03-1940 min

Just Marketing™25. What Role Will You Play In The Just Marketing Movement?In this video, Meg Brunson, the founder of Just Marketing, talks about how her movement relates to successful social movements. Meg emphasizes the importance of each role in the success of a social movement and encourages people to adopt Just Marketing strategies to center society's overarching values of justice in their marketing. In This Episode You'll Learn: four roles that people play in a successful social movements and how these roles apply within the Just Marketing movement. What role you play in the Just Marketing movement Before you...2023-03-1510 min

Just Marketing®What Role Will You Play In The Just Marketing® Movement?I recently read the book Doing Democracy: The MAP Model for Organizing Social Movements by Bill Moyer. This book not only outlines what it takes for social movements to be successful, but it references many case studies of past social movements.While reading the book, I couldn’t help but think about the Just Marketing® Movement. While it’s not a true social movement like the US Civil Rights Movement or the Breast Cancer Social Movement, I began to recognize parallels between what the book was describing and what we’re trying to accomplish through Just Marketing® – primarily...2023-03-1511 min

Just Marketing®Inclusive Messaging: Marketing To A Diverse Audience & What To Do When You Mess Up with Jillian AbbyJillian Abby joins Meg Brunson to discuss inclusive messaging.Language is always changing and evolving. Many things that were "okay" to say when we were young are now problematic, and there are likely things we're saying now that should be updated.So, how can we be sure that we're being respectful and avoiding stereotypes with our messaging - and what happens when we make a mistake?I said "when" because we're all bound to mess up at some point - let's prepare in advance!In This Episode You'll Learn:2022-11-1644 min

Just Marketing™24. Inclusive Messaging: Marketing To A Diverse Audience & What To Do When You Mess Up with Jillian AbbyJillian Abby joins Meg Brunson to discuss inclusive messaging. Language is always changing and evolving. Many things that were "okay" to say when we were young are now problematic, and there are likely things we're saying now that should be updated. So, how can we be sure that we're being respectful and avoiding stereotypes with our messaging - and what happens when we make a mistake? (I said "when" because we're all bound to mess up at some point - let's prepare in advance!)2022-11-1643 min

Just Marketing™23. Pricing Your Products and Services Ethically … It's Just MarketingIn This Episode You'll Learn: What is Psychological Pricing What is Charm Pricing What is Odd-Even Pricing How we can Price Ethically How to Join the Just Marketing Movement Before you post your next piece of content online, be sure to download the Just Marketing™ Checklist so that you can be sure that your marketing is accessible, equitable, and inclusive. Download the checklist at JustMarketingChecklist.com! Just Marketing™ is available in audio, video, or text - however you prefer to consume content! Watch the videos at MegB...2022-11-0218 min

Just Marketing®Pricing Your Products and Services Ethically … It's Just MarketingIn This Episode You'll Learn:What is psychological pricingWhat is charm pricingWhat is odd-even pricingHow we can price ethicallyHow to join the Just Marketing® movement Ensure your marketing is ethical, inclusive, and accessible: Download the Just Marketing® Checklist at JustMarketingChecklist.comBe sure to hit subscribe, leave us an honest review, and share this podcast with everyone you know who's on (or should be on) a Just Marketing® journey - we really appreciate it! Let's Con...2022-11-0220 min

Just Marketing®Ditch Those Sales Funnels and Focus On the Customer Journey... It's Just Marketing®In This Episode You'll Learn:The downside of sales funnelsWhy we need to shift our mindsetHow to go about mapping your customer journeyHow you can join the Just Marketing® movement Ensure your marketing is ethical, inclusive, and accessible: Download the Just Marketing® Checklist at JustMarketingChecklist.comBe sure to hit subscribe, leave us an honest review, and share this podcast with everyone you know who's on (or should be on) a Just Marketing® journey - we really appreciate it!2022-10-2616 min

Just Marketing™22. Ditch Those Sales Funnels and Focus On the Customer Journey ... It's Just MarketingIn This Episode You'll Learn: The Downside of Sales Funnels Why We Need To Shift Our Mindset How To Go About Mapping Your Customer Journey How You Can Join the Just Marketing™ Movement Before you post your next piece of content online, be sure to download the Just Marketing™ Checklist so that you can be sure that your marketing is accessible, equitable, and inclusive. Download the checklist at JustMarketingChecklist.com! Just Marketing™ is available in audio, video, or text - however you prefer to consume content! Watch...2022-10-2614 min

Just Marketing®Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-PoulinMia Francis-Poulin joins Meg Brunson to discuss unethical copywriting trends to say adieu to in 2022.In This Episode You'll Learn:What *is* ethical copywriting5 harmful tactics that business owners should reconsider3 things *to* do insteadWords are Mia Francis-Poulin's jam. A conversion copywriter, native New Orleanian, and Parks and Rec enthusiast, Mia (along with her team of dedicated copywriters and content strategists) helps online business owners to find the right words to market their products confidently — and without the sleaze. She's the CEO and Copywriter-in-Chief of The Copy Haus® -- the one-stop, flat-rate cop...2022-10-1940 min

Just Marketing™21. Money, Marketing, & Mission: 3 Money-Generating Messaging Strategies for Businesses That Give a Damn with Mia Francis-PoulinMia Francis-Poulin joins Meg Brunson to discuss unethical copywriting trends to say adieu to in 2022. In This Episode You'll Learn: What *is* ethical copywriting 5 harmful tactics that business owners should reconsider 3 things *to* do instead Words are Mia Francis-Poulin's jam. A conversion copywriter, native New Orleanian, and Parks and Rec enthusiast, Mia (along with her team of dedicated copywriters and content strategists) helps online business owners to find the right words to market their products confidently — and without the sleaze. She's the CEO and Copywriter-in-Chief of The Copy Haus® -- the one-stop, fla...2022-10-1938 min

Positively Living®: Shame-Free Productivity ConversationsAccessible and Inclusive Marketing with Meg BrunsonText your thoughts and questions!The way we communicate in business can either isolate or include. Unfortunately, much of what has been shared has divided and harmed historically marginalized groups but when we become aware and know better, we can do better! This week, episode 127 of the Positively Living Podcast is about accessible and inclusive marketing!In this episode of the Positively Living Podcast, my guest Meg Brunson helps us become aware of where we might be blocking certain groups of individuals from accessing our content and gives actionable steps you can take right now t...2022-10-1736 min