Shows
The Blueprint: Powered by K Marketing CoPutting the Right Employees in the Right Roles (with Eric Stark)Megan sits down with local attorney and business owner Eric Stark to discuss putting the right people in the right seats in order to create a stronger team. From identifying strengths to encouraging a positive workplace culture, this episode is full of insight on building the best team for your business. The Blueprint: Powered by K Marketing Co will return with an all-new season in January 2026!Learn more about Stark Law Group at www.starklawllc.comLearn more about K Marketing Co. at www.kmarketingco.com
2025-12-0443 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#21 The Thanksgiving SpecialThis Thanksgiving, we’re heading out of the studio and into Megan’s kitchen to make two Thanksgiving staples: stuffing & mashed potatoes! Join us as we put on our aprons and talk all things holidays. From our families to yours, we wish you a happy Thanksgiving!0:00 Welcome to Megan’s Kitchen1:03 Donning the Aprons2:27 Casey Broke Her Foot3:36 Cooking the Stuffing6:30 Meet Megan’s Dog Harper7:08 Chopping & Chatting8:49 Boxed Mashed Potatoes10:50 Special Family Keepsakes12:31 Megan’s Thanksgiving Memories13:40 Ca...
2025-11-241h 08The Blueprint: Powered by K Marketing CoThe Balancing Act of Being a Business Owner with Chuck Honabach (Part 2)In this continuation of last week’s episode, Megan and Chuck dive into identifying where you need balance in your life, finding effective methods to maintain balance without sacrificing productivity, and surrounding yourself with the right people to support you when you need it. If you’ve been feeling off-balance lately, this conversation will remind you that you’re not alone, and there are ways to rebalance the scales.To learn more about Chuck Honabach, visit his website: chuckhonabachteam.com0:00 Episode 13 Recap0:51 Work-Life Balance for Different Personality Types8:12...
2025-11-2031 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#20 Screen Time and TechnologyWe're unpacking a hot topic today, screen time and technology with kids! We can't wait for you to listen!0:00 Intro0:45 The Blueprint1:19 Hersheypark2:52 Gizmo Watch6:34 Smart Phones7:58 Group Texts12:29 Phones in Bedrooms13:16 Myspace16:35 Video Games22:46 Second Child Struggles24:30 Facebook Kids27:10 Wrap Up
2025-11-1728 minThe Blueprint: Powered by K Marketing CoThe Balancing Act of Being a Business Owner with Chuck Honabach (Part 1)If the responsibilities of being a business owner sometimes feel overwhelming, you’re not alone. It can be incredibly difficult to find the right balance between running your business and living your personal life. On this week’s episode of The Blueprint: Powered by K Marketing Co Megan is sitting down with Chuck Honabach to share some real world experiences they’ve had that have shaped their work-life balance. Hear insights about the hiring process, how to hold yourself and your staff accountable, and finding joy in the work you do.This was such a great...
2025-11-1327 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#19 Motherhood & Mental HealthWe're tackling a beast of a topic today, Motherhood & Mental Health. Enjoy this real and raw conversation about the tough stuff.0:00 Intro0:00 Never A Good Time to talk about Mental Health0:00 Carson Daily1:25 We Have Anxiety3:53 Megan’s Car Accident4:55 Overstimulation7:53 Ear Plugs8:43 Noise Triggers10:20 Tonie Box11:16 Panic Attacks15:03 Postpartum Mental Health16:27 Postpartum Grocery Trip18:51 Postpartum Depression20:30 Encouragement For Partners21:43 Torticollis23:00 When Megan Met Casey24:38 Pr...
2025-11-1027 minThe Blueprint: Powered by K Marketing CoKnow, Like, and Trust: Building a Connection with Your AudienceIn this week’s episode, Design & Marketing Specialists Casey and Emily sit down to discuss one of the most important concepts in marketing: “Know, Like, and Trust”. Learn more about how you can build a better connection with your audience through authentic visuals and brand personality. If you’re looking to bring some life into your brand’s content, this is a quick crash course in how to show authenticity in your digital presence.To learn more about photography with K Marketing Co, visit kmarketingco.com/photography-services0:00 Introduction1:14 What is Know, L...
2025-11-0613 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#18 Decoding Office PersonalitiesMegan went to a great conference and she wanted to tell us all about it! Enjoy this hilarious breakdown of Office Personalities.0:00 Intro1:12 The Right People In The Right Seats1:33 Emma’s Great Skillset2:30 Shameless Plug (Positions Are Now Closed)3:00 Phrases of Communication5:58 Types of People In The Office10:27 Nay Sayers13:07 Roleplaying Planning an Event14:03 4 Types of People On Your Team23:49 Megan Wants to be a Morning Person25:22 Watching The Phillies Without Working27:10 Uncomfortable is Wh...
2025-11-0333 minThe Blueprint: Powered by K Marketing CoHow to Generate Leads on Your WebsiteIn this week’s episode, Ryan and Alicia are back to talk about how you can design your website to help you generate leads. From pop-up forms to lead magnets, they have plenty of ideas to help you get in contact with potential customers, and the technical expertise to help you design your website in a way that inspirits action. 0:00 Introduction0:30 What Does Lead Generation Mean?1:15 Designing With Lead Generation in Mind3:16 Design Tips for Lead Generation4:16 Calls to Action5:57 The First Step in Lead Ge...
2025-10-3014 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#17 Scary Mom FailsHappy Halloween! On Today's spooky episode we're discussing our hilarious but scary Mom Fails.0:00 Intro0:20 Megan Demands Antibiotics1:41 Joy of Missing Out2:13 Scary Mom Fails2:27 Casey Forgot the Skeleton3:15 Post Production Fail5:13 Wacky Wednesday7:15 My Mama Messed Up7:47 Frozen Chicken Nugget10:28 Caramel Apple Spice12:50 Cake Pop Story14:53 Have You Lost Your Child?16:15 Mom Anxiety in Public16:55 Disney World21:10 Another Disney World Fail22:50 Hershey Park Fail25:16...
2025-10-2740 minThe Blueprint: Powered by K Marketing CoHow Businesses and Non-Profits Can Partner to Make a Difference with Teresa Richardson of Help the FightIn honor of Breast Cancer Awareness Month, this week Megan is sitting down with Teresa Richardson, Executive Director of Help the Fight, a local non-profit dedicated to assisting families going through breast cancer treatment. If you’re looking to make an impact in your community, Teresa offers a lot of great insight into alternative ways that you can support non-profits besides just writing a check. Learn more about how to pick the right cause for your business, what non-profits actually need, and how your business can make a difference.To learn more about how you ca...
2025-10-2325 min
Nat's Sidewalk StoriesOn Art, Loss, and the In-Between with Andrea McKennaAndrea McKenna's studio journey spans from a century-old garage on a Jersey City dead-end street to her aunt's former bedroom in Fort Lee. In this conversation, we explore how personal loss transformed her artistic practice, the evolution of Jersey City's art community, and what it means to hold space for other artists while navigating your own creative path. Andrea shares the story of the Raven Gallery, her seven years as gallery director at Art House Productions, and her collaborative performance piece "Arboreal Soul" with choreographer Megan Woods; a meditation on grief through movement and visual art. find shownotes...
2025-10-2348 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#16 Multi-Generational Office CultureOur office is half Millennials, half Gen Zs, and the dynamic is never boring. We're breaking that down in today's episode.0:00 intro0:30 Generation Chart3:12 Our Office4:23 9/115:01 OJ6:34 paying for texts7:07 Bag Phone8:45 Printers9:15 Megan’s Memory11:04 Gen Z Raised in Technology12:11 A Powerful Team13:10 Office Lingo15:00 Dressing Up16:40 Millennials and Gen Z Aren’t All Lazy18:50 Who Created the Internet20:00 Housing21:25 Calling Collect
2025-10-2023 minThe Blueprint: Powered by K Marketing CoA Quick Guide to Choosing the Right Platform for Your WebsiteThis week our guest host Ryan Morad sits down with K Marketing Co’s Creative Director & Wix Studio Design Expert Alicia Irwin to break down the basic pros and cons of some of the most popular website platforms. Join us for a discussion about the necessary knowledge and technical skills needed to create a website on Wix and Wordpress. If you have questions about selecting the right platform for your new website, you can reach out to us at kmarketingco.com/contactTo browse our customizable Wix Studio templates, visit kmarketingco.com/category/wix-website-templates...
2025-10-1621 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#15 Building Your VillageIt Takes A Village! We're chatting about the importance of a support system as a parent today.0:00 Intro0:57 Casey’s Village3:01 The Give and Take4:00 Manage All the Things4:23 Bella’s Alone Time6:40 People Pleasing8:05 Carpooling9:30 Dance Mom10:53 Back to Bruce11:50 Megan Was Late12:50 Shannon is the Village Keeper13:28 Emotional Support14:30 Casey’s Not Getting a Pet15:20 Casey’s Favorite Movie16:13 Stepping In16:50 Daily Pulse17...
2025-10-1324 minThe Blueprint: Powered by K Marketing CoWhat Successful Business Owners Do Differently (with Sean Rigney)Discover what sets successful business owners apart in this episode of The Blueprint: Powered by K Marketing Co. Megan chats with Sean Rigney from Fulton Bank, who works with entrepreneurs daily, sharing insights on professionalism, networking, and communication skills that help businesses thrive. This episode is perfect for small business owners and aspiring entrepreneurs looking to level up their business presence.To learn more about K Marketing Co, visit our website www.kmarketingco.com
2025-10-0932 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#14 Remote Work Survival Guide For Moms0:00 Intro0:40 Lemonade Slushies4:35 Unattended Children6:05 Ticket Maze6:45 A Clean Bathroom7:28 Fairy Dust8:30 Bella The Hulk12:41 Remote Work Successes13:00 Find Your Village14:05 Scheduled Times14:16 Quiet Time17:27 Visual Timer19:27 Caged in the Living Room20:33 Baseball Cap21:47 Easter Egg Hunts23:52 Remote Work Advice26:01 Popsicles27:09 Fence
2025-10-0627 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#13 The Ins & Outs of Budgeting0:00 Intro0:20 Casey should be more positive1:20 We hate budgeting2:01 Move that blue pot2:35 Work the plan, and the plan will work3:15 Shell Top Shoes5:30 Megan’s 12 bank accounts again6:52 Megan gets heated9:03 Megan forgets Bella’s age12:35 Car Payment14:50 Premium Gas18:09 If I could make more money…19:25 Core expenses first20:47 $5 purchases23:11 Have a plan23:45 Amazon25:10 Bleacher seats27:05 Needs and wants29:00 Wrap up
2025-09-2929 minThe Blueprint: Powered by K Marketing CoMastering SEO Basics: Must-Know Terms for Digital Marketing SuccessAre you intimidated by the technical jargon of search engine optimization? On this week’s episode of The Blueprint, our SEO Specialist Ryan joined us again to go over some of the basic SEO terms you’ll encounter when getting started. From what a keyword is to what it means to be on Google, we’re covering every term you need to get started on your website’s SEO.To learn more about SEO services with K Marketing Co, visit our website at kmarketingco.com/seo-services0:00 Introduction2:09 What is SEO?...
2025-09-2533 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#12 Self CareThis Episode we're chatting about or favorite Self Care practices (or lack there of). Enjoy!0:00 Intro0:40 Megan is good at Self Care1:47 Shifting Parenting Roles3:53 Megan’s Recliner6:10 Megan’s Bath Tub10:36 Massages11:46 Ice Cream is Self Care12:05 Casey Takes a Walk12:53 Nothing Day13:31 Comfort People17:10 Self Care in the New House17:45 We Love Pajamas19:20 Coffee on the Front Porch20:20 Black Coffee23:00 Megan’s Love Language24:0...
2025-09-2229 minThe Blueprint: Powered by K Marketing CoBuilding a Healthy Office Atmosphere with Favyan Asia of Hempfield TechnologyHow do you create an office environment that makes your employees excited to come into work? This week on The Blueprint, Marketing Specialist and guest host Casey sat down with Favyan Asia, CEO of Hempfield Technology to talk about building a positive work atmosphere. From selecting the right people to using humor to ease tension, they talk about what pieces you need to create a healthy work environment.Learn more about managed IT services with Hempfield Technology at hempfieldtech.com0:00 Introduction to Favyan and Hempfield Technology2:04 Cultivating...
2025-09-1821 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#11 Buying A HouseCasey bought a house! In this episode, we chat all things home buying and the story of finding the right one.The Blueprint Podcasthttps://www.youtube.com/playlist?list=PLLTR3Ce-rp9Jhhx5OEoJGGCo3zIXEcq8OChuck Honabach Teamhttps://chuckhonabachteam.com0:00 Intro0:18 Two Podcasts1:15 Casey will not sing on the podcast2:46 Casey is a great communicator3:43 Megan’s Recliner4:44 Paint in Casey’s hair5:43 Shout out to Chuck9:30 Mega...
2025-09-1542 minThe Blueprint: Powered by K Marketing CoHow to Get Started in Video ProductionIn this episode of The Blueprint: Powered by K Marketing Co, our video production specialist Emma joined us on the other side of the camera to talk about the basics of video production. She'll take you through the equipment you actually need to start creating video, what happens in each phase of the production process, and advice for businesses looking to get started on making their own video content. You can learn more about Video Production with K Marketing Co by visiting our website at www.kmarketingco.com/video-production0:00 Meet Our Video Production...
2025-09-1124 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#10 Primary Parent Vs. Secondary ParentJoin us for another hilarious chat about parenting as we dive into the differences between the primary parent vs. the secondary parent.0:00 Intro0:30 Who does what?2:07 Primary vs. Secondary Parent3:50 Sick Kids5:51 Appointment Day8:26 When to Say Yes and No10:36 Be Intentional11:08 Always in the car12:31 Carpooling14:38 Back to Bruce18:41 Megan pitches a business opportunity19:20 Casey applies for the position19:54 Clear Expectations22:03 Look for a Career that respects the...
2025-09-0823 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#9 The Sports EpisodeYay Sports!0:00 Intro0:28 Dressed for the occasion1:15 Megan’s Sports Background2:26 Casey’s Sports Background3:20 Casey’s Kids are Eagles Fans7:53 Sports Trivia9:37 Megan played basketball for a bit12:34 Ronaldo13:32 Megan Needs to Know Who Won14:35 Megan Calls Casey a Loser18:41 Stumped19:48 Logo Trivia22:37 The Snakes24:30 The Little Mermaid28:03 Timber29:18 That’s Good Marketing30:38 Fritos33:22 Go Birds33:56 Casey Needs Eagles S
2025-09-0134 minThe Blueprint: Powered by K Marketing CoNetworking Beyond the Business Card with Liz Ackerman of the Northern Lancaster County Chamber of Commerce“How do I network?” “Where can I find good networking events?” “Do I need to use LinkedIn for networking?” “What even IS networking?” If you’ve been asking yourself any of these questions, we promise you’re not alone. That’s why our guest this week is Liz Ackerman, Executive Director of the Northern Lancaster County Chamber of Commerce, and she’s here to get into the basics of what networking is and how you can network well. Networking can feel really intimidating when you’re just starting out, and sometimes it can feel like you’re not getting anywhere and you...
2025-08-2845 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#8 Parenting HacksAnother spontaneous change of topic shows Megan's Type A side like never before. 0:00 Intro0:21 Changing the topic1:35 Riley running away3:26 Birthday Party System8:32 Casey Is Mindblown11:27 Gift Card Boxes12:33 The systems don’t stick13:00 School Schedule14:29 Google Emails for Your kids15:12 Frozen Pancakes19:15 Christmas Hacks24:25 Casey Hates Wrapping25:30 Bella Shopping at Homegoods26:24 Lancaster At Home is NOT Closing27:19 Casey has no Mom Hacks28:16 Megan’s new cup
2025-08-2534 minThe Blueprint: Powered by K Marketing CoAre You Feeling Social Media Burnout?Social media is one of the biggest tools in your digital marketing toolbox these days. While it can be very valuable, it can also drain you. In this week’s episode, Megan is joined by Casey, one of our marketing specialists to talk about the foundations of a good social media presence.If you’re wondering what platforms to use, what content to post, and how to avoid feeling that social media burnout, this is the episode for you!1:10 Do you really need to be on every platform?3:55 The impo...
2025-08-2121 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#7 Back-to-SchoolWe're sending the kiddos off this week and celebrating by chatting all things Back-to-school. Join us!EP 7 TIMESTAMPS0:00 Intro0:30 Back to School0:40 Rain and Rain2:50 Sickness4:03 Airplane Germs7:06 Full Day of School7:55 Kindergarten Schedule12:57 Megan has a high schooler14:06 Megan stomach growls16:26 Elementary & a High Schooler17:47 Casey’s Daughter is a Grandma19:23 Kids Driving20:50 Grown Children21:41 All The Feels23:53 There Goes My Life25:24 Ba...
2025-08-1829 minThe Blueprint: Powered by K Marketing CoBreaking Down the Basics: The Importance of Non-Shiny ThingsWhen people think of marketing, a lot of the time they think about colorful graphics, eye-catching photos, or words written on a page. But this week, Megan is joined by our SEO & Digital Ads Specialist Ryan to talk about some of the less visual (but very important) aspects of marketing. So if you’ve been looking to build a foundational understanding of search engine optimization (SEO) or creating your first digital ads campaign, this episode is for you!0:00-2:34 Why are non-shiny things important to your marketing?2:35-3:00 What is SEO?3:01-7...
2025-08-1431 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#6 Healing While ParentingTrigger Warning reference to pet loss, and divorce trauma in this episode.We go deep this week. Serious talk first, laughs by the end.0:00 intro1:12 The reason for this topic2:15 Losing a dog4:45 Andy gets to sleep through the night again5:35 Navigating loss as a family7:40 Carrying your children’s pain with your own9:00 surprisingly grateful13:08 being a Mom is hard13:35 therapy14:25 Why Megan doesn’t go to therapy18:55 Casey is obsessed with atta...
2025-08-1137 minThe Blueprint: Powered by K Marketing CoEverything In Life is Setting You Up For The Next ThingLearn a little more about Megan's background in small business ownership, from growing up in a family business to starting her own marketing agency. Then, get a glimpse into what you can expect from this podcast in upcoming episodes.0:00-1:24 Welcome to The Blueprint: Powered by K Marketing Co1:25-3:59 Megan's experience as the child of entrepreneurs4:00-6:49 Megan's entrepreneurship journey6:50-9:56 What is The Blueprint?9:57-11:45 Why is it called The Blueprint?
2025-08-0711 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#5 Office Fashion 101A spontaneous change of topic led to such a fun episode! Please enjoy our latest chit chat about office fashion! 0:00 intro1:25 Casey bought a house1:40 baby airhorn1:55 til Tok shop4:03 office fashion5:30 dress for your day6:00 high school dress code8:15 pantyhose9:05 3 sneezes10:47 back to the pantyhose11:32 post covid dress code12:52 confidence when you dress the part13:51 Casey loves a blazer15:55 Lowes in heels17:08 Casey’s style advice20:53 Ca...
2025-08-0428 minThe Blueprint: Powered by K Marketing CoWelcome to The Blueprint: Powered by K Marketing CoMegan Kalbach, Founder & CEO of K Marketing Co is ready to guide you through the world of marketing, business growth, and leadership. Whether you're a solo entrepreneur or leading a team, this podcast gives you the clarity and confidence to stop spinning your wheels and start making purposeful progress.Our first official episode launches on August 7th at 9am, with new episodes dropping every Thursday morning at 9am. Come build something with us!
2025-07-3101 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#4 What I Would Tell My 20 Year Old SelfMegan is turning 40! We're celebrating in today's episode by diving into what we would tell our 20 year old selves. You don't want to miss this!0:00 Intro1:20 Catching Up3:34 International Listener4:23 Podcast on YouTube4:30 Megan’s Trip5:30 Bella’s Obsessed with the Podcast7:15 Podcast Comments9:09 What I would tell my 20 year old self9:25 Love and respect your body10:50 Embrace who you are11:25 Never take advice from someone you wouldn’t trade places with13:35 Spend more time with y...
2025-07-2828 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#3 The Myth Of Work Life BalanceLikely our most chaotic episode yet, listen along as we unpack The Myth of Work Life Balance, learn the devastating news of one of our favorite stores, go one a side tangent about robot vacuums, and so much more.0:00-Intro0:44-Homegoods1:40- The “At Home” Sage3:22-Today’s Topic3:33- Big Tasks Must Be Done on a Computer4:42- Clients Thought Casey was in her 20’s5:35 Megan’s Man Child6:18 Megan Forgets her Thought7:30 Balance Does Not Mean Equal8:13...
2025-07-2133 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#2 Legacy & LeadershipIntro- 0:000:22 Today’s Topic1:09 Imposter Syndrome2:03 What do you want your Legacy to be?4:23 A simple life6:16 It’s never too late6:50 Your kids should see you do hard things8:06 Megan pep talking Casey9:15 Different but the same12:30 Legacy wrap up12:45 Leadership13:14 Megan hates the word Boss14:35 Corporate America15:53 Megan’s backstory17:03 Megan’s gift of Leadership17:40 Starting a business18:15 Everybody cries19:20 Primary parent and secondar...
2025-07-1427 min
Write That Down | A Podcast for Working Moms and Women Entrepreneurs#1 The Thick Of ItHeads up! Our camera took an unexpected break this week, so today’s episode is audio-only. But don’t worry, video will be back next week! Catch both video and audio versions on our YouTube channel starting with the next episode. Thanks for sticking with us!Intro: 0:000:30 Shout out to Emma1:06 Why we started a podcast1:36 Mimosa Monday/ When the Podcast Drops2:18 Unedited & Unfiltered3:03 Wheels on the Bus5:53 Momming in the Summer6:09 Carseats8:19 Driving Miss Daisy9:40 We Hate Driving
2025-07-0727 min
Write That Down | A Podcast for Working Moms and Women EntrepreneursIntroducing | Write That Down : A Podcast For Working Moms and Women EntrepreneursWrite That Down is a raw and relatable female podcast for moms and entrepreneurs doing it all career-building, kid-raising, and coffee-reheating. Hosted by Megan Kalbach and Casey Gavey, two women living the messy middle, this show is for anyone balancing pitch decks with potty breaks. Part therapy, part pep talk, tune in for laughs, real talk, and a reminder that you're not alone.
2025-06-2701 min