Look for any podcast host, guest or anyone
Showing episodes and shows of

Megan Winter

Shows

Got Marketing?Got Marketing?From campaign sceptic to campaign convert with Megan WinterWhy creative courage > ad spend (and how to build a campaign people remember) In this episode of Got Marketing?, Mia sits down with Megan Winter—award-winning Meta ad strategist and founder of Lume Marketing, who recently ran her first full-scale campaign…and nearly pooped her pants doing it.Until recently, Megan didn’t think polished campaigns were for small businesses. But after hearing Mia preach the virtues of bold, creative strategy inside Marketing Circle, she decided to go all in. The result was a 127% increase in website traffic, a 700% lift in organic engagement, and a major...2025-04-3027 minWeight and See: Life UnfilteredWeight and See: Life Unfiltered15: Bonus Episode: The Foundations with MeganAre you even doing the basics? Do you have a foundation of health built before you tackle weight loss? Are you doom scrolling and worried you need a new program, supplement, hack? In this episode Megan takes you through how to build your foundation to create easy, simple ways to start getting a handle on the consistency needed to make weight loss or go after body composition goals actually happen. We will be back, as promised, with our series: Weight Loss for Beginners, but had a connectivity issue with all this winter weather, so enjoy this bonus episode and Megan's...2025-02-2044 minHoney I\'m HomemakerHoney I'm HomemakerWinter Stew: Watching the White House, Outdated Ovens +Smoothing over Sin | Life Lately Welcome back to a brand new season of Honey I'm Homemaker. Jayna and Megan are two cousins living in Lancaster County, PA. One's a SAHM of 4 who's managed to turn homemaking into a whole YouTube business! The other is a mom of 2 who spends most days working at a local Mennonite school where her boys attend. Join us as we tackle spiritual life, pop culture, homemaking trends, modest fashion, and so much more, all from a Mennonite Christian homemaking perspective! Thank-you to our sponsor Voetberg Music Academy. Use our code HOMEMAKER20 to get 20% off every month your family is...2025-02-0437 minTRANSPARENCYTRANSPARENCYEMBRACING THE MAGIC OF WINTER | how to romanticize this cold seasonIn this cozy and inspiring podcast episode, we dive into the art of romanticizing winter by curating a warm and inviting environment in your home. Discover how to create the perfect winter ambiance with soft lighting, comforting textures, and seasonal décor that enhances the beauty of the cold months. We also explore the wonders of nature during winter, from snow-covered landscapes to crisp, fresh air, and how to embrace these moments to nourish your soul. Learn how to bond with family over winter activities, craft a stylish winter wardrobe that’s both functional and fashionable, and prioritize health and...2025-01-0433 minAskARooferAskARooferWinter is Coming...Prepare Your Roof!Winter is coming sooner than we all would like and the main question we are asking is, “Is my roof ready?” You won’t want to miss this month’s episode of the AskARoofer Podcast to learn all the things you should consider when preparing your residential and commercial roofs for the coming winter months. We have the answers to all your winter-related questions in this episode of the AskARoofer Podcast! Learn More About Beldon Roofing! Read the Transcript2024-12-1804 minAccording TwoAccording TwoWinter/Holiday FavoritesWith the weather changing, we need to keep seasonal depression at bay, here's what we can look forward to this winter and holiday season! Keep the conversation going on our Instagram @accordingtwo. Follow us on Instagram: According Two: @accordingtwo Megan Stitz: @megan_marie32 Ciera Stitz: @ciera_jo2024-12-0557 minThe Fuzzy PodcastThe Fuzzy PodcastOur Nashville Winter GuideIt's time for another Nashville Guide! This week, Megan + Madi are sharing all the Nashville to-do's for this winter. Let them be your tour guide for your next visit to Nashville!IGThe Fuzzy PodMeganMadiYoutubeThe Fuzzy Pod2024-11-2944 minLife\'s Your BitchLife's Your Bitch131. Back to basics - 5 things that keep me happy during winter :)Winter can be shit, like super shit BUT it doesn't have to be. Ive shifted my mindset from 'getting through winter' to 'embracing the season' and heres how. Hopefully these 5 things will make your winter a lot happier :)2024-11-1734 minThe Fuzzy PodcastThe Fuzzy PodcastOur Winter Arc *lite* (It's Time For a Reset)We are in need of a reset! This week, we are hopping on board with the winter arc trend (well our *lite* version of it) and ready to better ourselves and find ways to beat the winter blues. It's getting dark so early, and it's time to make some daily changes to bring us back to warm fuzzy feels! But first, yap sesh on what's going on in our lives + you won't believe what Megan spent $80 on this month.IGThe Fuzzy PodMeganMadiYoutubeThe Fuzzy Pod...2024-11-1555 minHorse and HumanHorse and HumanStaying Motivated in the Winter MonthsIn this episode Katie and Megan discuss ways to keep motivated in the winter months or the off season, how to safely navigate winter riding, riding in cooler temps, blanketing and more! Have any topic suggestions? Email us at horseandhumanpodcast@gmail.com Please go follow us on Facebook and Instagram and Horse and Human Podcast!2024-11-121h 00Motivated Minutes with MegMotivated Minutes with MegWinter Wellness TipsWith winter quickly approaching, I wanted to give you 5 Winter Wellness Tips to help you feel your best during the colder months! We talk about ways to avoid seasonal depression, thrive in your wellness and simple ways to add in some healthy habits to feel better in mind and body!! Try the workouts that I have fallen in love with this year and the workouts that Jennifer Aniston loves and swears by! Get access to PVolve workouts! CONNECT WITH MEGPersonal IG: @megwellnessThe Show's IG: @motivatedminutespodcastwww.megwellness.com2024-11-0512 minFangirls and Fairytales BookpodFangirls and Fairytales BookpodSmol Talk - Winter Holiday Book RecsFangirls and Fairytales Bookpod hosts share our favorite winter romance books and cherished reading traditions! In this cozy episode, we discuss the stories that make us feel warm and fuzzy inside and the unique bookish traditions we celebrate each year.Whether it’s making a bookish Christmas tree or planning a solstice celebration, we hope to inspire you to create your own literary traditions.Ready to add some magic to your winter reading list?#WinterRomance #HolidayReads #BookTraditions #FangirlsAndFairytales #BookPodcast #CozyReads #RomanceBooks #BookRecommendationsAdvertising Inquiries: https://redcircle.com/brandsPri...2024-11-0428 minClinically UnhingedClinically UnhingedEpisode 08 - Q4...Winter Arc SeasonI wanted to throw in a more positive topic and redirect the conversation on struggling with mental health to ways to find motivation in life again. The winter months are approaching and we are officially in the last quarter of the year. This is also a time where people start their “winter arc”, which is essentially a rededication to your goals for the remainder of the year. In this episode I talk about the purpose of the winter arc, common rules, and the rules I have laid out to follow for the remainder of 2024. Xoxo, Meg2024-10-2827 mineCommerce Out LoudeCommerce Out LoudPart 4 - Harness the power of Meta ads seriesThis episode marks part four of a pivotal series aimed at harnessing the power of Meta ads to escalate your eCommerce business.  Magnetic Messaging is not just about crafting messages; it's about creating connections that convert. Through today's episode, we've explored how to speak directly to the heart of your audience's needs, ensuring that your message not only reaches them but resonates on a deeper level. If you're on a quest to unearth the secrets behind compelling ads that not only catch the eye but also convert, catching up on the previous episodes will set t...2024-04-0513 mineCommerce Out LoudeCommerce Out LoudPart 3 - Harness the power of Meta ads seriesPart 3 - Harness the power of Meta ads series In the third instalment of our enlightening series on mastering Meta ads for eCommerce entrepreneurs, I dive deep into the foundation of any successful Meta ad campaign: understanding and defining your brand pillars.  This episode is a treasure trove of insights on identifying what makes your business unique and leveraging these elements across all marketing channels, not just paid media.  By listening to this episode, eCommerce entrepreneurs will learn how to harness the power of their brand's core values and messages to amplify their ma...2024-03-2714 mineCommerce Out LoudeCommerce Out LoudPart 2 - Harness the power of Meta ads seriesThis is Part Two of my series on how to create, set up and run successful Meta ads.  Today, we’ll talk about an important aspect of ad creation: understanding your audience. Because, let's face it, creating ads that truly resonate begins with knowing who we're speaking to. So if we want to create ads that resonate with our audience, we need to know who our audience is and that's what we're diving into today. I hope you enjoy the episode.   Links mentioned in the show: Facebook Ads...2024-03-2017 mineCommerce Out LoudeCommerce Out LoudDouble Your Facebook Ads Results Instantly: Stop Using Top, Middle & Bottom of FunnelIn today's episode, I’m excited to share a groundbreaking strategy we've developed in our agency and Mastermind group. This new approach to Facebook ads can double, triple, or even more, your ad results instantly. It's a total game-changer! By listening to this episode, you'll have a peek into our agency’s latest discoveries in Facebook advertising, and compare the traditional funnel approach with our innovative method. This episode is packed with insights and actionable tips. Hear about the success stories and outcomes from using this new strategy and learn about the new way of doin...2024-02-1416 mineCommerce Out LoudeCommerce Out LoudWhy Every Website Needs to Install the Facebook Pixel (even if you aren’t running Facebook Ads)In today's episode, we're going to unravel the mysteries of the Facebook pixel. What is it, really? How can we tell if it's working? And do we need it even if we're not running ads yet? Spoiler alert: the answer is definitely yes. By listening to this episode, you’ll learn exactly what the Facebook pixel is and why it's important. I'll show you how to see if your Facebook pixel is working correctly. Let’s find out why it's important to have the pixel set up even before you start running ads. This episode is g...2024-02-0716 mineCommerce Out LoudeCommerce Out LoudUnlocking the Power of Value Perception: The Heart of Effective MarketingToday, we're going to tackle a big question: What do you do when people aren't buying from your online store? And here's a little hint: it's not because they don't want to, it's often about the value they see in what you're offering. In this episode, we'll dive into what value perception is and why it's so important. Learn how different industries have successfully increased their value perception, and how some might have lowered it without realising they did. Together, we’ll discover strategies to enhance the perceived value of your products and sell more in...2024-01-3116 minHey Guys, It’s MegHey Guys, It’s MegWinter StereotypesHey Guys, It's Meg!!! What's up? What's poppin'? Welcome to the podcast!!! Every season always brings us new fashion trends, new activities, new memories, but the same old stereotypes. So let's talk about winter stereotypes!   #winter #stereotypes  2024-01-2908 mineCommerce Out LoudeCommerce Out LoudUnveiling the FAB Framework: Crafting Facebook Ads That Speak to Your AudienceIn today's episode, I'm excited to share with you a special framework that we use at our agency and teach in our mastermind classes. This framework is a powerful tool to help you sell more in your online store. By listening to this episode, you'll learn about the framework that can transform how you sell products online, and discover how to create marketing that really sticks and effectively sells your products. This is the same framework that has helped our students and clients achieve great success. I'm eager to share these insights with you, so...2024-01-2412 minHey Guys, It’s MegHey Guys, It’s MegWinter Trends (2024)Hey Guys, It's Meg!!! What's up? What's poppin'? Welcome to the podcast!!! It's a new winter season which means new winter trends! So let's talk about them!   #winter #trends #wintertrends2024 #fashion  2024-01-2208 mineCommerce Out LoudeCommerce Out LoudFacebook Ad Success: Defining Your High-Value AudienceToday we're going to dive deep into finding your high-value audience. And we're not just scratching the surface here – it's about getting super clear on who you're talking to, way beyond just basic age or gender. By listening to this episode, you'll understand why knowing your audience is about more than just demographics. I'll show you how to really get to know your audience and why it’s crucial for your business. Learn techniques to identify and connect with your high-value customers and discover how this deep understanding can massively benefit your eCommerce strategies. G...2024-01-1715 minMegan\'s MegacanMegan's MegacanThe Worst Building In Berlin (Winter Repeat)Really sorry, this is another repeat - this episode is one of our favourites, from March 2022. Megan and Konrad will be back for real soon! The horror won't go away, but then neither do megacans. This week, Megan and Konrad get some distraction from world insanity with a welcome visit from veteran Berlin tour guide and history raconteur Ryan Balmer, who duly vents magnificently about the Humboldt Forum. Also Konrad has something to add about German arms exports. Watch Ryan's great Berlin tours here! https://www.youtube.com/@berlinreguided Megan's Megacan...2024-01-1545 mineCommerce Out LoudeCommerce Out LoudInventing your own product with Chrissy DupéIn today’s episode, I talk to Chrissy Dupé from Gigi Bib. Chrissy opens up about her incredible journey, transforming a simple idea into an amazing product.  From the drawing board to manufacturing, and then mastering the art of marketing, she shares it all. Her passion and authenticity shine through every step of her journey. This episode is more than just business talk. It's about making an impact, creating value, and the beautiful balance between generating income and making a difference.  I hope you enjoy the episode. Links mentioned in th...2024-01-1147 minHoney I\'m HomemakerHoney I'm HomemakerWinter Can be Beautiful: here's some ways to survive, thrive, and maybe even enjoy it! #winterhomemaking #mennonitemom #homemaker Today we bring you a timely discussion all about winter and little ways we have found to cope with the winter blues. This is a well balanced convo as Jayna loves winter, and Megan loathes most things about it. So come on in. Cozy up or listen while preparing a heart pot of soup, and let's get started. Watch our first 3 seasons: https://youtube.com/playlist?list=PLqdjqwDnpIMx_GhVzCWsT4LF-1EsRhwJm&si=8hmyDW0lI4-yWhQ- Please subscribe! You can also find this podcast on Spotify and iTunes! Megan's Outfit: https://amzn.to/41NvvBU Megan's socks: https...2024-01-0944 mineCommerce Out LoudeCommerce Out LoudHow to set up and use a Weekly Tracking Sheet for eCommerce SuccessIn today’s episode, I discuss the importance of a weekly tracking sheet for eCommerce success. I talk about why it's so important, how you can set one up, what key metrics to measure, and how you can actually use this to drive your business forward so that you can make data-driven decisions, spot trends, continuously improve your business and not let amazingly valuable information slip through the cracks. This episode is going to be quite hands-on, so you might want to grab a pen and paper. Let’s learn how a simple tracking sheet can...2024-01-0314 mineCommerce Out LoudeCommerce Out LoudHow to Optimise your Facebook Ads for Never-Ending ImprovementsDid you know that I was a massive nerd for science and math in school? I've always been fascinated by data, and guess what? Facebook ads are like a big, exciting science experiment. Today, I’ll show you how to think like a scientist to understand and work with Facebook ads. Together, we’ll find out how to use this mindset to get the best results for you and your business. By listening to this episode, you'll learn how to keep getting better with your ad strategies, so if you're ready to put on your scie...2023-12-2717 minLiving UnboundLiving UnboundHow to Honor Your Shadow for the Winter SolsticeIn this special Winter Solstice episode, Megan honors the longest night of the year by talking about the significance of our shadow and how it can contribute to some of our greatest strengths. She reflects on the year, tells stories, and so much more. Hope you enjoy the episode!  RATE & REVIEW the pod and send a screenshot to @spiritsunbound on IG or email at megan@spiritsunbound.co and receive a credit towards any offering in my world! HEAL YOUR FEMININE - apply now for Jan. 2024 on EARLY BIRD PRICING! LIGHT LANGUAGE HEALING SESSIONS - Book a...2023-12-2138 mineCommerce Out LoudeCommerce Out LoudFacebook Ads Success Must-Have IngredientsToday, we’re going to talk about Facebook ads, and how they're not just a magic solution or a quick fix for your business. Instead, we’ll explore what you really need to make them successful. By listening to this episode, you'll learn what Facebook ads are and what they aren't, discover why Facebook ads aren't a silver bullet and what you actually need to make them effective, and you’ll find out how to set up a solid strategy to turn those ad views into real profits. In this episode, I'll share tips on how to...2023-12-2016 mineCommerce Out LoudeCommerce Out LoudHow to use ChatGPT to write your Social Media posts for youIn today's episode, I'm excited to guide you through using ChatGPT to craft your social media posts. If you found last week's episode on using ChatGPT for ads helpful, and the previous week's tips for planning your 2024 promotions and content valuable, you're going to love this! By listening to this episode, you'll learn how to use ChatGPT to write engaging social media posts and emails. You’ll discover how AI can streamline your content creation process. I’ll show you exactly how to leverage ChatGPT for organic social media content. This episode is packed with usef...2023-12-1313 mineCommerce Out LoudeCommerce Out LoudHow to use ChatGPT to write excellent Facebook Ad Copy for youToday, I’ve got something really special for you. I’m going to show you how to use ChatGPT to create amazing Facebook ads. This is a secret I've shared with my Mastermind group and in my agency, and it’s been a game-changer. By listening to this episode, you'll learn how ChatGPT can write incredible Facebook ads for you, and discover the techniques that have amazed me and my students. I'm sharing everything openly, no holding back! I’ll walk you through exactly how to use ChatGPT for your ads. If you're looking to improve...2023-12-0618 minThe Woo Woo ChicksThe Woo Woo ChicksWinter Solstice, Full Moon: A Time of Magic and ReflectionAs winter settles in, nature takes on a tranquil beauty, offering us the opportunity to turn inward and reflect on the year that has passed. This year, the winter solstice aligns with the full moon, creating a powerful and enchanting atmosphere that invites us to embrace the magic of this special time. We chat about what is all means and the history of the winter solstice. Part 1 join us for part 2 next week.2023-12-0527 mineCommerce Out LoudeCommerce Out LoudGet Ahead in 2024: How to Plan Your Online Store's Promotions & Content Calendar for the Entire YearIn today's episode, I'm excited to share my secret to planning a whole year's worth of promotions and content. I call it the Goldie Locks promotion schedule - it's not too much, not too little, but just right. This method is a simple way to make sure your promotions are perfectly balanced and effective. This includes everything from emails, social media, and blogs, to Facebook ads.  By listening to this episode, you'll have all your content and promotions ready for the whole year. If you're looking to get organized and stay ahead with your eCommerce p...2023-11-2923 mineCommerce Out LoudeCommerce Out LoudOptimising Website Conversion with Clayton BatesHave you ever wondered why some websites turn visitors into loyal customers while others struggle to make sales? It all comes down to how well you optimize your website for conversion. It's not just important; it's the lifeblood of your online business.  In this episode, I'm joined by Clayton Bates, a Shopify expert and the brains behind Inspire Small Business. We’ll talk about how optimizing your website conversion plays a critical role in boosting your bottom line, and share how it can supercharge your revenue.  So, if you're ready to discover the secr...2023-11-2238 mineCommerce Out LoudeCommerce Out LoudUnderstanding CPA: A Key Metric for Facebook Ad SuccessIn today's episode, we are diving deep into one of the metrics that acts as a really key metric in making informed decisions for your online store: CPA, or Cost Per Acquisition. Discover what CPA is, how to calculate it, and understand what a 'good' CPA means for your unique business. CPA isn't one-size-fits-all; it's influenced by factors like customer lifetime value and product order averages. This is a tactical episode packed with insights, so grab a pen and paper—you won't want to miss this! I hope you enjoy the episode.   ...2023-11-1516 mineCommerce Out LoudeCommerce Out Loud3 Ways You're Pushing Customers Away: And How to Flip ItAs an eCommerce marketing coach and holistic marketing strategist, I have worked with hundreds of online stores, and a lot of the time, they are pushing customers away without even realizing it. In today’s episode, I'm going to share three common mistakes that online store owners make, how they actually push customers away without even realizing they're doing it, and how you can flip that to start attracting more customers and making more sales.  This episode can help you analyze your own marketing and see if you are making these mistakes. I hop...2023-11-0818 mineCommerce Out LoudeCommerce Out LoudPeople Want to See You. Stop Hiding Behind Your Brand.One of the things that I see a lot is that owners of online stores want to hide behind their brand, they don't want to show their face. I've seen some business owners actually hire someone else to be the face of the brand, and not only is this really costly, but it's actually inauthentic. As an eCommerce marketing coach and holistic marketing strategist, I've seen firsthand the power of authenticity in marketing. People buy from people they know, like, and trust. When businesses are authentic, they connect with their customers on a deeper level and build...2023-11-0113 mineCommerce Out LoudeCommerce Out LoudAI Can't Replace Authenticity and Humans Have Inbuilt Authenticity DetectorsToday I talk about something that I have spoken a little bit about before, and that is AI (artificial intelligence). However, I’m also going to talk about something that AI cannot replace, and that is authenticity, As an eCommerce marketing coach and holistic marketing strategist, I've seen firsthand the power of authenticity in marketing. In recent years, there's been a lot of talk about how artificial intelligence (AI) is going to replace humans in many different fields, including marketing. However, I believe that AI can't replace authenticity. In fact, I believe that humans have inbuilt authenticity de...2023-10-2512 mineCommerce Out LoudeCommerce Out LoudWhat to Do If Someone Copies Your ProductAs an eCommerce marketing coach and holistic marketing strategist, I've seen a lot of online store owners face the challenge of having their products copied. It can be frustrating and disheartening to see someone else profiting from all your hard work. In today’s episode, I'm going to share a few things you can do if someone copies your product and what to do just with competition in your category in general. I discuss how you can deal with that, how you can rise above it, and how you can continue to really just become the leader in...2023-10-1811 mineCommerce Out LoudeCommerce Out LoudAttribution: Why It's Important to Understand the Holistic Ecosystems of AdsIn today’s episode, I'm going to talk about one of the most important concepts for an online store owner to understand and explain how you can use this to really step into that “business-owner energy” so that you can own your marketing and really know what’s working. As an eCommerce marketing coach and holistic marketing strategist, one of the things that I always look at is attribution. Attribution is the process of determining which marketing channels are responsible for driving conversions.  By understanding the holistic ecosystem of the attribution model, you can get a more ac...2023-10-1115 mineCommerce Out LoudeCommerce Out LoudGoogle or Facebook Ads, or Both? The difference between search and discovery marketing channelsOne of the questions that I get asked all the time is, “Should I start with Facebook ads?” or “Should I start with Google ads?” or” Do I have to start with both?” And the answer is, it depends on where your customers are at in their buying journey. When it comes to marketing channels, there are two main channels that businesses can use to reach their target audience, our customers, and that is — search and discovery.  In today’s episode, I'm going to explain to you the difference between search, which is Google, and discovery, which...2023-10-0416 mineCommerce Out LoudeCommerce Out LoudWhat can Bricks and Mortar Stores teach us about Online MarketingA lot of people know me as an eCommerce marketing coach, a growth expert, or even a Facebook ads expert. But what I actually am, is a holistic marketing strategist. So I look at the big picture and I'm always looking for ways to improve the entire ecosystem of your marketing, as well as each individual element. One of the things I've learned is that brick-and-mortar stores can actually teach us a lot about online marketing. In today's episode, I'm going to talk about how you can sell more on your online store by implementing...2023-09-2728 minThat Good VibeThat Good VibeEmbracing Life's Seasons: Megan and Jordan's Vibey Conversation | EP6 🎙️ Welcome to That Good Vibe Podcast! 🎙️ Welcome back to another episode of "That Good Vibe" with your hosts, Megan and Jordan! We're here to brighten your day with positivity and insightful conversation. In this episode, we're diving into the ebb and flow of life's seasons, both metaphorical and natural. Join us as we continue to chat about the all-too-familiar struggle of maintaining a fitness routine and the endless scrolling on social media, particularly Reels. Plus, we'll share some of our weekly favorites, including Jordan's secret recipe for homemade iced chai and our love for the fall weather. Discover a fantastic...2023-09-211h 03eCommerce Out LoudeCommerce Out LoudDon't Keep Flogging a Dead Horse: How to Avoid Sunk Cost in MarketingAs a holistic marketing strategist, I see a lot of brands especially online store owners make the same mistake: they keep investing in marketing strategies that don't work for them. They're afraid to give up on something they've already invested time and money into, even though it's clear that it's not producing results. This is known as the sunk cost fallacy. The sunk cost fallacy is the idea that we're more likely to continue investing in something simply because we've already invested in it, even if it's not a good investment. In marketing, this can...2023-09-2018 mineCommerce Out LoudeCommerce Out LoudThe secret to good Facebook Ads: playing the game by the current rulesI've been in the marketing game for well over a decade now, and I've seen the landscape change dramatically. In the early days, it was all about traditional marketing channels like print, TV, and radio. Then along came online marketing channels like Google, Facebook, and Instagram ads. And, it’s only going to continue to evolve.  But one thing that hasn't changed is the secret to successful marketing: knowing how to play the game - to win. The brands who absolutely crush it are the ones who know how to play the game, and they pla...2023-09-1324 mineCommerce Out LoudeCommerce Out LoudWhat Every Successful Business Owner Knows: How to Actually Achieve Your GoalsIn today’s episode, I'm going to share with you the one thing that I have seen that successful business owners have in common,  and how you can use this to achieve any goal you set your mind to in your business.  As an eCommerce marketing coach and holistic marketing strategist, I've seen firsthand the one common denominator that successful entrepreneurs have and I’ll go into this in detail.  If you want to achieve success, this is a must-listen for you. I hope you enjoy the episode.    Links mentioned...2023-09-0618 mineCommerce Out LoudeCommerce Out LoudHow Discounting Could Be Harming Your Brand, and What to Do InsteadDiscounts are seen as a powerful tool for increasing sales. But they can also be a double-edged sword. If you use them too often, or for the wrong reasons, they can actually damage your brand and hurt your bottom line. In today’s episode, I'm going to talk about how discounting could actually be harming your brand and what you can do to sell more on your online store instead of discounting. I hope you enjoy the episode.    Links mentioned in the show:  Trust Matters: 10 Ways to Build Trust and B...2023-08-3014 mineCommerce Out LoudeCommerce Out LoudThe Number One Thing People Care About: How to Sell More by Focusing on What Your Customers WantIn today’s episode, I'm going to talk about the number one thing your customers care about and how you can use this in your marketing to sell more on your online store. As an eCommerce marketing coach and holistic marketing strategist, I've helped hundreds of online store owners increase their sales. And I can tell you one thing for sure: people care about one thing above all else. Themselves. That's right, we humans are fascinating creatures. We have an average of 6,000 thoughts a day, and most of those thoughts are about ourselves. We're constantly th...2023-08-2316 mineCommerce Out LoudeCommerce Out LoudHow this eCommerce Entrepreneur went from flying blind to having a marketing strategy: Interview with Tanya BootsIn today’s episode, I'm having an interview with Tanya Boots, the founder of Inspirational Tea Co., a tea gifting business.  We discuss the challenges she faced in her business, particularly in terms of marketing and financial sustainability. She mentions her struggle with creating effective marketing strategies, including Facebook ads.  We also discussed the importance of a clear messaging strategy and Tanya's experience with the Mastermind group's guidance in refining her key messages and marketing pillars. She talks about the benefits of being part of a supportive community of female entrepreneurs. This episode high...2023-08-2238 mineCommerce Out LoudeCommerce Out LoudDon’t Waste Money on Facebook Ads: Listen to thisIn today’s episode, I'll be talking about how you can avoid wasting money on Facebook ads. Running ads is a great way to grow your online store, but it's important to make sure you're ready before you start. If you're not, you could end up wasting your money, time, and energy. If you're running Facebook ads or you think you want to run Facebook ads, this episode is for you.  I hope you enjoy the episode.    Links mentioned in the show:  Megan’s Instagram - https://www.instagram.com/mega...2023-08-1619 mineCommerce Out LoudeCommerce Out LoudThe Ultimate Algorithm HackIn today’s episode, we'll talk about the ultimate algorithm hack – a little weird, a lot effective. From working with countless online store owners and businesses, I've gathered a treasure trove of evidence that points to this game-changing algorithm hack.  If you're the kind of person who craves innovation and wants to stay ahead of the curve, then you're in for a treat. Whether you're an entrepreneur seeking fresh insights or just a curious soul eager to explore the digital landscape, this episode is your golden ticket. I hope you enjoy the episode.  ...2023-08-0917 mineCommerce Out LoudeCommerce Out LoudThe one on jealousyIn today’s episode, we’ll talk all about jealousy and how to transform this often misunderstood emotion into a powerful force of inspiration, driving you towards your goals. Have you ever found yourself looking at other brands, thinking I really want what they have, and yearning for their achievements?   By listening to this episode, you will learn how to channel that envy positively, shift your perspective from jealousy to envy, to inspiration, and ultimately to a state of profound gratitude for others' successes. I hope you enjoy the episode.    Links...2023-08-0212 mineCommerce Out LoudeCommerce Out LoudDoing the ImpossibleIn today’s episode, we explore the concept of "Doing the Impossible" and how you can achieve seemingly unreachable goals. Let me ask you… what are you working on that is currently “impossible”?   By listening to this episode, you will learn how to embrace uncertainty and turn your dreams into reality, even if they seem out of reach. I’ll discuss a tangible trick that can aid you in accomplishing objectives without any existing evidence, helping you push the boundaries of what you believe is possible. I hope you enjoy the episode. 2023-07-2610 mineCommerce Out LoudeCommerce Out LoudHow to Thrive when "no one is spending"In today’s episode, we are going to talk about what you can do to make sure that your online store is thriving in this economic climate. If you’re in a “The economy is on fire” mentality, it’s easy to go into a doom spiral and really start to believe that and eventually get stuck in that. Think about — how can my product or service be something that people prioritize?   This week, I’ll share some valuable insights and practical tips to navigate the current economic climate. I hope you enjoy the ep...2023-07-1912 mineCommerce Out LoudeCommerce Out LoudFacebook Ads Geek Out: Human Input + AIIn the world of eCommerce, advertising is crucial to drive sales and revenue. With so much competition in the online marketplace, it’s important to have a strong and effective ad campaign that stands out from the crowd.  To achieve success in eCommerce advertising, it’s crucial to get the balance right between human input and AI. If you’ve used Facebook ads, you’re already using AI. In eCommerce, AI can be used to automate and enhance various aspects of an online business. By listening to this episode, you will learn what AI is, how Faceb...2023-04-2622 mineCommerce Out LoudeCommerce Out LoudThe Art & Science of Magnetic MessagingAs eCommerce marketers and communicators, our goal is to capture our audience's attention and keep them engaged with our message. But with so much noise and clutter in today's digital landscape, how can we make our message stand out? In this episode, we're going to explore the concept of magnetic messaging, and how it can help you attract and engage your audience. I hope you enjoy the episode.    Links mentioned in the show:  Megan’s Instagram - https://www.instagram.com/meganwinter/   2023-03-0123 mineCommerce Out LoudeCommerce Out Loud5 Mistakes to Avoid When Defining Your Ideal Customer AvatarToday’s episode is about the mistakes that people make when they're defining their ideal customer avatar. Now, you’ve probably done some work on your ideal customer before - but in this episode, I’m going to go into the stuff that you maybe haven’t thought about.  Everybody is really hard to market and really expensive to market to.  Think about your goals - how many customers would you need, really, to achieve that goal?   This week we are going to identify some of those mistakes that I see people make...2023-02-2222 mineCommerce Out LoudeCommerce Out Loud6 Step Formula to Successful Facebook Ads - Part 6Today’s episode is the final episode of my 6 part podcast series called “The 6 Step Formula to Successful FB Ads”.  This is a series I created to lift the hood on our agency and share exactly what we do for our clients so you can get the same results for yourself. And if you’re thinking about using an agency, you can use this as a checklist to filter out the agencies who are maybe better at marketing themselves than actually delivering results for you via FB ads.  Each week I will be going into each step...2023-02-1520 minToxin-Free TalkToxin-Free Talk161 3 Tips for Solving Your Winter Skin WoesDo you struggle with itchy dry skin during the winter? Me too! At least I used to before I detoxed my skincare routine.   The three tips shared in this episode will help you conquer your winter skin woes and help you get on the path to healthier, softer, and more beautiful skin. Ready to detox your skincare and makeup? Get $10 off with this link: bit.ly/tft10off Ingredients to watch out for in skincare products: Methylisothiazolinone, DMDM Hydantoin, Diazolidinyl Urea, Imidazolidinyl Urea, Quaternium-15, 2-Bromo-2-Nitropropane-1,3-Diol, Methenamine, Sodium Hydroxymethylglycinate, PEGs (PE...2023-02-1422 mineCommerce Out LoudeCommerce Out Loud6 Step Formula to Successful Facebook Ads - Part 5Today’s episode is part 5 of my 6 part podcast series called “The 6 Step Formula to Successful FB Ads”.  This is a series I created to lift the hood on our agency and share exactly what we do for our clients so you can get the same results for yourself. And if you’re thinking about using an agency, you can use this as a checklist to filter out the agencies who are maybe better at marketing themselves than actually delivering results for you via FB ads.  Each week I will be going into each step in depth s...2023-02-0822 mineCommerce Out LoudeCommerce Out Loud6 Step Formula to Successful Facebook Ads - Part 4Today’s episode is part 4 of my 6 part podcast series called “The 6 Step Formula to Successful FB Ads”.  This is a series I created to lift the hood on our agency and share exactly what we do for our clients so you can get the same results for yourself. And if you’re thinking about using an agency, you can use this as a checklist to filter out the agencies who are maybe better at marketing themselves than actually delivering results for you via FB ads.  Each week I will be going into each step in depth s...2023-02-0122 mineCommerce Out LoudeCommerce Out Loud6 Step Formula to Successful Facebook Ads - Part 3Today’s episode is part 3 of my 6 part podcast series called “The 6 Step Formula to Successful FB Ads”.  This is a series I created to lift the hood on our agency and share exactly what we do for our clients so you can get the same results for yourself. And if you’re thinking about using an agency, you can use this as a checklist to filter out the agencies who are maybe better at marketing themselves than actually delivering results for you via FB ads.  Each week I will be going into each step in depth s...2023-01-2528 mineCommerce Out LoudeCommerce Out Loud6 Step Formula to Successful Facebook Ads - Part 2Today’s episode is part 2 of my 6 part podcast series called “The 6 Step Formula to Successful FB Ads”.  This is a series I created to lift the hood on our agency and share exactly what we do for our clients so you can get the same results for yourself. And if you’re thinking about using an agency, you can use this as a checklist to filter out the agencies who are maybe better at marketing themselves than actually delivering results for you via FB ads.  Each week I will be going into each step in depth s...2023-01-1826 minHey Guys, It’s MegHey Guys, It’s MegWinterHey Guys, It's Meg!!! What's up? What's poppin'? Welcome to the podcast!!! Everyone experiences Winter differently based off where they live. Some people experience snow, ice and extremely cold temperatures. Other people are lucky and only experience a slight drop in temperature and darken days. So let's talk about Winter as a kid vs an adult!   #winter #kidvsadult #expectationsvsreality  2023-01-1609 mineCommerce Out LoudeCommerce Out Loud6 Step Formula to Successful Facebook Ads - Part 1In today’s episode I introduce my 6 part podcast series called “The 6 Step Formula to Successful FB Ads”. This is a series I created to lift the hood on our agency and share exactly what we do for our clients so you can get the same results for yourself. And if you’re thinking about using an agency, you can use this as a checklist to filter out the agencies who are maybe better at marketing themselves than actually delivering results for you via FB ads.  Each week I will be going into each step in depth so you ca...2023-01-1121 minHey Guys, It’s MegHey Guys, It’s MegWinter Trends (2023)Hey Guys, It's Meg!!! What's up? What's poppin'? Welcome to the podcast!!! Depending on where you live, winter can be a time to look like an extra in a Hallmark movie or you layer up so much you can't move. So let's talk Winter 2023 trends!!!    #winter #winterfashion #trends #2023trends  2023-01-0911 minMore Than AnxietyMore Than AnxietyEp 15 - Beating The Winter Blues: Seasonal Depression and AnxietyFeeling anxious or depressed as the days get shorter? This episode of the More Than Anxiety Podcast with Megan Devito offers 10 actionable tips to help you navigate seasonal effective disorder so you feel happier, centered, and more joyful.Here's a sneak peek at what you'll learn:The science behind Seasonal Affective Disorder (SAD) and how it impacts your mood and energy levels.Why people living in northern countries with less sunlight might not experience higher rates of SAD (hint: it's all about mindset!).10 practical strategies to combat the winter blues, including:Taking vitamin D3 supplementsLetting natural...2022-12-2027 minMore Than AnxietyMore Than AnxietyEp 15 - Beating The Winter Blues: Seasonal Depression and AnxietyFeeling anxious or depressed as the days get shorter? This episode of the More Than Anxiety Podcast with Megan Devito offers 10 actionable tips to help you navigate seasonal effective disorder so you feel happier, centered, and more joyful.Here's a sneak peek at what you'll learn:The science behind Seasonal Affective Disorder (SAD) and how it impacts your mood and energy levels.Why people living in northern countries with less sunlight might not experience higher rates of SAD (hint: it's all about mindset!).10 practical strategies to combat the winter blues, including:Taking...2022-12-2027 min