Shows
Video Confidence Collective226: Match the Right Video to Your Buyer’s JourneyAre your videos meeting your buyer where they actually are?Chris Schwager breaks down how to use buyer journey video marketing to close deals, save time, and build trust without guessing what video to create next.
You’ll hear real success stories from Jason Howes (who closed a $50K deal with one video), Byron Trzeciak (who built a pre-selling system using targeted videos), and Tara Sharma (who produces 30 videos a quarter with her team). What do they all have in common? They match their videos to the exact decision stage of their buyer—awareness, consideration, or d...2025-08-0709 min
Video Confidence Collective225: AI Video Scripts Without Losing Your VoiceStruggling to write video scripts that actually sound like you? Chris Schwager shares how to use AI video scripts to speed up your workflow without losing your authentic voice.
Many professionals overcomplicate scriptwriting and end up with waffly, stiff, or empty content. AI changes that. Learn how to feed AI your tone, structure, and personality so it gives you a strong foundation while you focus on delivering value-packed messages that connect.
Whether you’re stuck staring at a blank page or endlessly rewriting your scripts, you’ll discover how to create shorter, sharper, and more enga...2025-08-0606 min
Video Confidence Collective223: Get More Clients with Real MarketingIf you’re waiting until everything’s perfect before showing up, you’re already losing leads.
Too many professionals still think marketing is a one-time ad, a printed card, or a lucky viral post. The truth? That mindset is killing your visibility. In this episode, Chris Schwager unpacks why simplicity and action beat perfection every time. Learn how a seasoned business broker got it all wrong and how you can avoid the same trap. From capturing low-pressure B-roll to using a teleprompter at your desk, Chris reveals the mindset shift and practical approach that will get yo...2025-07-1606 min
Video Confidence Collective222: Inside the Video Confidence Collective: Messaging Pillar RecapYou can’t build confidence on guesswork. Clarity is your first creative advantage.
After nine powerful weeks inside the Video Confidence Collective, it’s clear: message mastery isn’t just a theory it’s a system. Chris Schwager shares a rare behind-the-scenes recap of the Messaging Pillar, the first phase of the program that’s helped professionals script with structure, ditch guesswork, and fast-track their video confidence.
From testimonials turned into trust machines to AI-powered script generation, this episode dives deep into how clarity drives action and what’s coming next in Performance.
👉 FOLLOW C...2025-07-1005 min
Video Confidence Collective219: Nobody’s Watching? Do It AnywayIs anyone even watching your videos? Here’s the truth.Chris Schwager replies to a social media post questioning whether content creation is worth the effort. This unfiltered video comment tackles the frustration of getting no likes, the purpose behind putting yourself out there, and how to measure real impact. Whether you’re chasing clarity, confidence, or connection, this response will help you rethink your entire approach to social media. FOLLOW CHRIS SCHWAGER ON LINKEDINs
🎓 VIDEO CONFIDENCE COLLECTIVE - Cut through the noise and build a repeatable system to make confident, high-impact...2025-05-0908 min
Video Confidence Collective216: Clone Your Best Sales Call Using AI and Video ProposalsYou’re wasting time sending proposals that don’t convert. In this episode, Chris Schwager breaks down the game-changing system from a recent Premium Studio masterclass inside the Complete Video Success System—how to record a personalised video walkthrough that transforms your sales process.
You’ll learn how to structure it, film it using your pro setup, and embed it into your proposals to build trust and close deals faster.
If you're tired of ghosting, silence, or endless “can we jump on a quick call?” messages, this one’s for you.
FOLLOW CHRIS S...2025-04-1706 min
Video Confidence Collective215: Your Message Sucks (Here’s Why)Think your message is clear? Think again. In this episode, Chris Schwager takes you inside a real coaching session with recruitment pros who had the gear, but not the clarity. Learn the exact scripting framework that transforms rambling thoughts into razor-sharp videos that move your audience. If you’re tired of waffling and wasting takes, this one’s for you.
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🎓 VIDEO CONFIDENCE COLLECTIVE - Coaching – Unlock the four pillars of video success: nail your message, feel great on camera, simplify your setup, and stay on track with expert coaching.
📹 COMPLET...2025-04-1604 min
Video Confidence Collective199: When the Dream Job Becomes Too Much with Betty FotofiliLights, camera… burnout. After years of working on The Matrix Reloaded and Crazy Rich Asians, the relentless grind of 60-hour weeks and constant travel took its toll. The dream career wasn’t so dreamy anymore—it was exhausting. Walking away wasn’t easy, but staying was no longer an option.
In this episode, Betty Fotofili shares how she broke free from the chaos of Hollywood, found purpose beyond the film set, and built a business that finally gave her the freedom she craved. If you’re stuck in a cycle that no longer serves you, her story might be t...2025-02-1320 min
Video Confidence Collective198: The Art of Not Tinkering With Your SetupAre you constantly tweaking your video setup, hoping to improve it? This episode uncovers why tinkering is more harmful than helpful. From throwing off your gear’s settings to derailing your productivity, tinkering wastes valuable time and creates chaos that keeps you from delivering consistent, professional results.
Chris shares real client stories, from accidental cable mishaps to lighting disasters, and reveals how small adjustments can spiral into big problems. Learn the importance of a “set and forget” approach and discover how to create a reliable video system that works perfectly every time—so you can focus on what mat...2024-12-0313 min
Video Confidence Collective197: Get Your Boss to Say Yes to DIY VideoStruggling to get your boss to see the value of DIY video? This episode is your ultimate playbook. Chris Schwager dives into how professional DIY video can transform your business—saving time, cutting costs, and delivering results that traditional methods can’t match. It’s not just video; it’s a tool to elevate your brand, boost productivity, and drive engagement like never before.
Packed with real-world success stories and actionable insights, you’ll learn why Ridge Films’ DIY Video Program is the game-changer decision-makers can’t ignore. Ready to convince your team and take your video strategy to the...2024-11-2818 min
Video Confidence Collective196: Engage, Qualify, Convert with Conversational AIWhat if AI could handle your calls, qualify leads, and reconnect with old clients—all while you focus on closing deals? In this episode, Chris Schwager and Dom Procter pull back the curtain on the power of conversational AI, showcasing how this technology is reshaping the sales landscape.
Dom doesn’t just talk theory; he walks us through real, game-changing applications, including a live AI demo that will blow your mind. Discover how AI can streamline your workflow, boost customer satisfaction, and transform your business operations. Don’t miss this chance to see how AI can become the ha...2024-11-0440 min
Video Confidence Collective195: Breaking into Real Estate with DIY VideosStruggling to stand out? Real estate newcomer Anshu Vaidya turned DIY videos into a brand-building powerhouse—without a fancy studio or team. In this episode, he breaks down the steps he took to connect with clients, build trust, and rise above the competition in a crowded market. Anshu shares practical tips on using video for impact, overcoming the challenges of starting a business, and creating authentic connections. Whether you’re launching a new venture, shifting careers, or looking to make a lasting impression, Anshu’s story is packed with insights you can put into action.
CON...2024-10-3119 min
Video Confidence Collective194: From Stuck to Unstoppable Shifting to SuccessBurned out but too successful to quit? Ryan Ettridge knows the feeling all too well. After years of dominating the cybersecurity world, he realised something had to change — not in his career, but in himself. In this candid conversation, Ryan reveals how he completely rebranded himself from a PwC partner to a sought-after coach, using DIY videos and AI to build a personal brand that stands out. He breaks down the exact strategies he used to reinvent himself online, while also sharing the unfiltered truth about the struggles of staying relevant in a crowded market.
Ready to di...2024-10-2142 min
Video Confidence Collective193: Five Voice Hacks to Boost ProductivityIn this episode of DIY Video for Professionals, Chris Schwager shares five essential voice hacks that can streamline your workflow and improve business communication. Discover how to use voice-to-text for emails, texts, and even ChatGPT, making your day-to-day tasks faster and more efficient. Chris also explains how to enhance your client interactions with personalised voice messages on platforms like LinkedIn and SMS. These practical voice tools are designed to save you time, boost productivity, and help you create content with ease.
Start working smarter today with these powerful voice hacks!
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V...2024-10-0912 min
Video Confidence Collective192: What I Learned from Steven BradburyWhat does winning an Olympic gold medal have to do with creating standout video content? More than you might think. In this episode of the DIY Video for Professionals podcast, discover how Steven Bradbury’s remarkable journey from last place to gold is packed with lessons on resilience, preparation, and finding your moment to shine. If you’re a business owner, video creator, or someone passionate about levelling up your content game, listen in for inspiring insights that will help you push through setbacks and skate to success — one video at a time.Ready to get inspired and le...2024-10-0208 min
Video Confidence Collective191: Unleashing AI for Powerful Stories That InspireIn this episode of the DIY Video for Professionals podcast, Chris Schwager and Byron Trzeciak dive deep into the evolving role of AI in personal and professional growth. Chris shares his journey of discovery with ChatGPT, revealing how storytelling has become a vital part of his keynote presentations and video production work. From recounting his near-drowning experience to discussing the psychology behind business success, Chris reflects on how AI helps uncover and shape stories that resonate with audiences.
Byron shares his own insights into how AI has revolutionised his business approach, touching on everything from LinkedIn ads...2024-09-2453 min
Video Confidence Collective190: Simplify Video Production with These Must-Know TermsIn this episode of the DIY Video for Professionals Podcast, Chris Schwager unpacks 35 essential video terms that every content creator should understand. Whether you’re an entrepreneur, marketer, or simply someone who wants to elevate their social media game, understanding the basics of video production is key to making your message stand out.
From the difference between aspect ratios and B-roll to why good lighting can make or break your videos, Chris simplifies complex jargon into bite-sized, practical insights. Even if you’re not a video expert, these terms will help you communicate better with your team, make...2024-09-1228 min
Video Confidence Collective189: 5 Stages to a Video JourneyIn this episode of the DIY Video for Professionals Podcast, Chris Schwager walks you through the five essential stages of a successful video journey. Whether you’re just starting out or looking to refine your approach, these stages will equip you with the knowledge and tools to create professional-quality videos that resonate with your audience.
Chris breaks down each stage, from selecting and streamlining your video equipment to mastering your on-camera presence. You’ll learn the importance of crafting a clear and compelling message, the benefits of on-camera training, and how effective video editing can bring your cont...2024-09-0424 min
Video Confidence Collective188: 50 Videos Every Business NeedsIn this episode of DIY Video for Professionals, Chris Schwager is here to share 50 game-changing ways to use video in your business. Whether you're creating a company profile, gathering customer testimonials, or just trying to figure out where to start, Chris breaks it all down with easy-to-follow advice that anyone can use.
This isn't just about making videos; it's about telling your story in a way that really connects with people. Chris talks about the kinds of videos that can help you build trust with your audience, show off what makes your brand special, and even keep...2024-08-2825 min
Video Confidence Collective187: Less Words, More Impact: Mastering Clarity in Communication with Neil OsborneWe sit down with communication maestro Neil Osborne to uncover the secrets to mastering the art of video communication. Neil shares his wealth of experience, revealing the transformative power of clear and concise messaging and the often-overlooked importance of simplifying your message to create a lasting impact.
Whether you're a seasoned professional or just starting out, Neil's practical tips on overcoming the fear of being on camera and the importance of investing in the right technology will leave you inspired and ready to take your communication skills to new heights.
But this episode isn’t jus...2024-08-2142 min
Video Confidence Collective186: Bringing Small Businesses to Global Audiences via Streaming with Suzy MichaelReady to take your business to the global stage? In this episode, Susie Michael joins Chris Schwager to explore the transformative power of streaming TV for small to medium businesses. They delve into the exciting opportunities that streaming platforms offer, helping brands reach a worldwide audience like never before.
Whether you're a business owner looking to expand your reach or simply curious about the future of media, this episode is packed with insights that can redefine your approach to marketing.
From understanding the nuances of producing engaging content to discovering the benefits of global exposure...2024-08-1437 min
Video Confidence Collective185: From Story to Success: Video Marketing Strategies for Growth with Greg GladmanReady to revolutionise your marketing strategy? In this episode, Greg and Chris dive deep into the world of video marketing, sharing insider secrets that have helped top brands captivate audiences and drive unprecedented growth. Whether you're a seasoned marketer or just beginning, you'll discover how to create compelling video content that doesn't just tell a story but turns viewers into devoted customers.
From mastering the art of storytelling to leveraging the latest video trends, this conversation is packed with actionable insights and proven strategies. Greg and Chris reveal how you can harness the power of...2024-08-0929 min
Video Confidence Collective184: Crafting Evergreen Content: A Guide to Successful PodcastingJoin Chris Schwager as he reveals the secrets to launching and maintaining a successful podcast that stands out. Dive into the world of podcasting with actionable tips on creating evergreen content that keeps your audience coming back for more. Chris shares his personal journey, from the initial spark of an idea to achieving podcasting excellence, offering valuable insights that will inspire both newcomers and seasoned podcasters.
Discover the power of Buzzsprout, the platform that simplifies the podcasting process, and learn how to enhance your audio quality for a professional and engaging listener experience. Chris provides expert advice...2024-07-3028 min
Video Confidence Collective183: Video-Centric Business Growth: Insights and Strategies from Chris SchwagerJoin Chris Schwager in this live webinar as he delves into the transformative potential of video in business. Chris shares his extensive expertise on how to effectively integrate video into your business strategy to overcome challenges and boost growth.
Discover practical strategies for aligning video content with your business objectives, enhancing customer engagement, and maximising ROI through content repurposing. Chris also explores the latest trends in video marketing, including the innovative use of AI-generated content. This episode is packed with actionable insights and real-world examples that will inspire and equip you to harness the power of video...2024-07-2230 min
Video Confidence Collective182: Elevate Your Business Pitch: Mastering Professional Video Presence with Sam MosesPrepare to revolutionise your business presentations as Sam Moses, a custom sock provider, shares his journey from amateur setups to professional video mastery. In this episode of the DIY Video for Professionals podcast, Chris Schwager delves into how Sam’s commitment to high-quality video has set his business apart in a crowded market.
Sam reveals the pivotal role of video in conveying professionalism and confidence. Discover the transformative power of a TV studio-like setup in your own office, and why superior video quality is the modern-day equivalent of a sharp suit and tie.
From practical ti...2024-07-0921 min
Video Confidence Collective181: From Stage Fright to Spotlight: Transform Your On-Camera ConfidenceDelve into Chris's recent Recruitment Masterclass Conference presentation, where he expertly guided attendees in enhancing their on-camera presentation skills. Gain insights ranging from mastering the teleprompter to refining essential presentation techniques.
In this episode, you'll uncover golden nuggets of knowledge that will revolutionise your approach to video production. Learn how to conquer stage fright with ease, master the art of using a teleprompter like a pro, and craft compelling video content that resonates with your audience. Chris shares his top strategies to simplify video production, making it accessible and effective for professionals at any level. Emphasising authenticity...2024-06-1438 min
Video Confidence Collective180: Harnessing the Power of Awards: A Strategic Approach for Business Growth with Heather MaranoPrepare to be captivated as Heather shares her battle-tested strategies for crafting winning submissions. From demystifying the process to maximizing your chances of success, her advice is a beacon of light in the often murky waters of award applications.
In this episode of DIY video for professionals podcast, join host Chris Schwager and award-winning expert Heather Marano from Green Door Co on a riveting exploration of the secrets behind business awards. Heather's passion illuminates as she unveils a world of opportunities, from startups to seasoned giants, each ripe for the taking.
Heather's insights are pure...2024-05-3144 min
Video Confidence Collective179: Lens & Logic: Decoding AI's Impact on Video with Jeremy FarrugiaPrepare to be whisked away on a narrative journey that intertwines the technical prowess of AI with the human touch that brings videos to life. Join host Chris Schwager and Jeremy Ferugia, co-founder of Viewix, as they delve into the transformative power of Artificial Intelligence (AI) in video creation.
In this episode of DIY video for professionals podcast, Chris and Jeremy tackle the fears, the hype, and the reality of AI in video production, demystifying complex concepts and sharing anecdotes from their rich experiences. Discover how Viewix pioneers the integration of AI, enhancing efficiency, creativity, and overall q...2024-05-2432 min
Video Confidence Collective178: Rewiring Minds for Success with Morgan NelsonThis episode of the DIY video for professionals podcast, Chris Schwager engages with Morgan Nelson (Master Trainer) as he dives deep into the transformative power of personal growth and overcoming mental blocks.
Morgan shares insights into the psychology of change and how individuals can break free from limiting beliefs to design the life they desire.
Discover how Morgan's journey from struggling with life's challenges to building a thriving online business offers inspiration and practical wisdom for anyone seeking to make profound life changes. Learn about the Dream Out Loud Method and Morgan's approach to rewiring unc...2024-05-0246 min
Video Confidence Collective177: AI Video Scripting Success with ChatGPTJoin Chris Schwager, in this lively webinar where he dives into the world of DIY video production and the role of AI in video scriptwriting. As a seasoned video producer and founder of Ridge Films, Chris shares insights on harnessing the power of AI tools like ChatGPT for crafting compelling video scripts.
Discover how to streamline your video creation process, from scriptwriting to production, with practical tips and strategies. Whether you're a novice or seasoned pro, this podcast is your guide to mastering DIY video production in the digital age.
TAKE THE VIDEO COACHING ASSESSMENT2024-04-1736 min
Video Confidence Collective176: Crafting Clarity: Organise Your Video Message for ImpactIn this episode of DIY Video for Professionals, host Chris Schwager dives deep into the critical element of video structure. From captivating introductions to compelling conclusions, Chris shares insights on how to craft videos that keep your audience engaged and informed. Learn why structure is the backbone of every great video, and discover practical tips for organising your content effectively. Whether you're a seasoned script writer or new to DIY video production, this episode will equip you with the tools to create videos that captivate and leave a lasting impression. Tune in to learn how to structure your videos f...2024-03-2618 min
Video Confidence Collective175: From Tech Hassles to Pro-Level DIY Video Production with Chris SchwagerJoin Chris Schwager, your DIY maestro and host of the DIY Video for Professionals podcast, as he demystifies the art of DIY video production. In this episode, Chris takes you beyond the lens, navigating the intricate world of video production from optimising tech setups to mastering lighting, sound, and even the future of AI in video creation.
From personal anecdotes to practical tips, Chris shares insights gained from years of experience in the industry, including his early ventures in tech at the tender age of 12. Whether you're a seasoned professional or just dipping your toes into the...2024-03-2041 min
Video Confidence Collective174: Words Matter: Navigating the Language of Impact with Kate RobinsonIn a world filled with ever-evolving language and cultural nuances, communication is both an art and a science. Join Chris Schwager and Kate Robinson as they delve into the depths of language, exploring its power to connect, influence, and shape our understanding of the world.
From the evolution of Aussie slang to the intricacies of professional discourse, Chris and Kate dissect the significance of words in every facet of life. Discover how to unleash your creativity, stand out in live video situations, and leave a lasting impact by mastering the language of connection and authenticity.
...2024-03-1553 min
Video Confidence Collective172: Unleashing Your On-Camera Superstar: DIY Video for Professionals Lunch and LearnG'day, Legends! Welcome to another episode of DIY Video for Professionals, the podcast where we dive into the secrets of mastering on-camera presence without the hassle. In this special Lunch and Learn edition, your host Chris Schwager (aka Schwags) takes you on a rollercoaster ride through the intricacies of presenter training.
From overcoming stage fright to navigating the word maze, Schwags spills the beans on how to transform yourself into an on-camera sensation. Get ready for an action-packed 30 minutes where we break down the barriers holding you back from being a true on-camera legend.
In...2024-02-2131 min
Video Confidence Collective171: Byron Trzeciak's SEO Odyssey Using Professional DIY VideosEmbark on a journey with DIY video virtuoso Chris Schwager, a.k.a. Schwags, and SEO sage Byron Trzeciak. Together, they unravel the secrets of building habits, optimising time, and fostering genuine connections through impactful content. Byron's SEO insights take center stage, shedding light on the future of online visibility. From personalised videos to cutting-edge AI, this episode is a roadmap for DIY video excellence. Join Schwags and Byron for an illuminating discussion that combines humour, experience, and a vision for mastering the art of DIY video. Dive into Byron's SEO Wisdom on DIY Video Mastery Unleashed!
...2024-02-1350 min
Video Confidence CollectiveThe DIY Video for Professionals Podcast TrailerWelcome to DIY Video for Professionals podcast, your go-to space where Chris Schwager, the DIY maestro, dives into the nitty-gritty of creating stellar videos for professionals. But hold on, it's not just about perfecting scripts and camera tricks. Join Chris as he takes you beyond the lens, delving into the art of presenting yourself on camera, optimising your tech setup, and even sharing personal stories that transcend the realm of video. From the latest in DIY video production to candid chats with clients and insights into life after death experiences – this podcast is your all-access pass to mastering the vi...2024-02-0200 min
Video Confidence Collective169: DIY Video Unveiled: Clues from Mike Mortlock for Building Habits, Scaling Time, and Impactful ConnectionsEmbark on a video adventure with Chris Schwager, the Godfather of DIY video production, and his guest Mike Mortlock. Together, they spill the beans on mastering DIY video, sprinkled with insights on habit-building, time-scaling, and crafting connections that resonate.
Mike Mortlock, the Clue Master, adds his unique touch to this episode, unveiling secrets that have revolutionised DIY video. Whether you're a pro or just starting, this podcast promises to be your guide to video success. Get ready to decode the art of DIY video creation and leave your mark on the digital stage.
FOLLOW MIKE...2024-01-3156 min
Video Confidence Collective166: Unlocking Purpose: Finding Meaning Beyond Business Grind with Hugh ReardonEver find yourself lost in the grind of your business, wondering about its true "why"? Are you working hard but lacking a clear purpose? In this compelling episode, Hugh Reardon (Founder of BQ Bridge) sits down with Chris Schwager (Video Marketer and Co-Founder of Ridge Films) to unpack the journey from entrepreneurial hustle to purposeful living.
Explore the power of storytelling in presentations and social media, challenging conventional norms to create impactful connections. From the struggle of vulnerability to the impactful lessons learned from an entrepreneurial father, we traverse the landscape of personal and business stories.
2023-10-0534 min
Video Confidence Collective165: Mastering On Camera Mindset: Breaking Free from Fear and Limits with Jacqui AshleyHave you ever found yourself scrolling through social media, comparing your life to others and wondering, "Am I doing enough?" In today's fast-paced world, it's a common struggle. But fear not, because we've got the perfect remedy for you.
In this episode of Video Made Simple podcast, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) and Jacqui Ashley (Founder of MJA Locums and Jacqui Ashley Coaching) delve into the art of mastering your on-camera mindset. Discover how to break free from the grip of fear and self-imposed limits that can hinder your video presence.
...2023-09-2737 min
Video Confidence Collective164: Redefining NDIS Providers Marketing: DIY Video Strategies in Action with Greg StandenAre you a National Disability Insurance Scheme (NDIS) provider looking to enhance your marketing strategies and adapt to the changing business landscape?
Join us in this episode of Video Made Simple, as Greg Standen (Video Marketing Specialist, Hassle Free Marketing Solutions) delves into the brain of DIY Video Production's Chris Schwager (Video Marketer and Co-founder of Ridge Films). Together, they explore how NDIS providers can leverage the potential of video to overcome their unique marketing challenges and shed light on why visibility stands as a potent marketing strategy.
From cracking the visibility code to building tru...2023-09-1842 min
Video Confidence Collective163: The Road to Video Success: A Conversation with Ryan BaddockDo you want to use videos for your business but at a loss where to start? Are you puzzled by the idea of gathering your equipment or writing your own script?
Ryan Baddock, the Managing Director of RB Finance, once faced this familiar predicament until he discovered the DIY Desktop Studio.
In this episode of the "Video Made Simple" podcast, Ryan and Chris Schwager, (Video Marketer and Co-Founder of Ridge Films) share insights and experiences of using the DIY Desktop Studio and how a personalised Video Coaching could change the game for your business. You'll...2023-09-0540 min
Video Confidence Collective162: Mastering the Digital Podium: Strategies for Polished Presentation with Simon BedardAre you lost in the vast ocean of online presentations, struggling to find the right words in a limited timeframe? Do you find yourself uncertain about where to look and how to captivate your viewers? If so, you're in good company.
In this gripping episode of the Video Made Simple podcast, two industry juggernauts, Simon Bedard (Founder & CEO of Exit Advisory Group) and Chris Schwager (Video Marketing and Co-Founder of Ridge Films), come together to pull back the curtain on the art of virtual presentations, helping you emerge as a presentation pro.
With the eagerly...2023-08-3016 min
Video Confidence Collective161: Video, AI, and Outsourcing Strategies for Business Excellence with Dom ProcterAre you facing fierce competition in today's business world? Wondering about the impact of AI on job roles and the power of video in recruitment?
In this episode of Video Made Simple podcast, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) and Dom Procter (Founder of Outsourced Staff) dive into the synergy of video marketing, AI, and outsourcing. Learn about AIO (AI Optimized by a human) assistants, innovative tools that optimize operations. Discover practical tips for effective AI prompts and revolutionary content creation.
Explore the realm of video recruitment as Chris and Dom highlight...2023-08-2125 min
Video Confidence Collective160: Embrace Your Uniqueness: Unleash Impact Through Differentiation with Jason HowesPicture this – you have a fantastic product or service, but it's drowning in a sea of similar offerings. The problem? You're not standing out. In today's fast-paced world, differentiation is the name of the game. But how can you truly set yourself apart?
In this episode, Chris Schwager, acclaimed Video Marketer and Co-Founder of Ridge Films, and Jason Howes, the brilliant mind behind Arrow Executive Sales, unveils the ultimate solution. Discover three potent insights revolutionizing your approach to differentiation: Craft an authentic brand narrative for deep audience connection. Enhance your brand with captivating visual storytelling led by Ch...2023-08-0928 min
Video Confidence Collective159: Mastering Online Live Events: 10 Tips for Your Best PresentationWant to ace your online live event presentations? You're in the right place – we've got the tips you need!
In this podcast episode, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) spills the beans on delivering compelling online live event presentations with confidence and conviction.
From honing your material through dedicated practice to perfecting captivating eye contact and dressing appropriately for the digital stage, we'll give you invaluable insights that'll make you shine on online.
Discover the significance of proper lighting, top-notch audio quality, and effective time management to keep your virtual au...2023-07-2503 min
Video Confidence Collective158: Breaking the Myths: 3 Misconceptions About Video EditingAre you torn between editing your own videos or hiring professionals?
Join host Chris Schwager (Video Marketer and Co-Founder of Ridge Films) in this episode of the Video Made Simple Podcast as he debunks common misconceptions and reveals the transformative benefits of relying on professional video editors. Discover the truth about video editing, gain insights into shaping your creative vision, saving time, maintaining brand quality, and cost-effective decision-making. Don't miss out on this opportunity to make an informed choice that maximizes your video's impact.
Subscribe now and let Chris guide you towards creating impactful videos...2023-07-1905 min
Video Confidence Collective157: Personalised Video for Effective Marketing and Sales with Jason HowesDive into the world of personalised video and its profound impact on modern marketing and sales communication.
In this insightful discussion, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) and Jason Howes (Founder and Managing Director of Arrow Executive Sales) explore the role of personalised video in marketing and sales. They discuss the value of video assessments for understanding SEO performance and overcoming preconceptions. Discover the effectiveness of video reports in conveying information and building trust with clients. The conversation also covers various use cases, from personalised Christmas greetings to acquiring new clients and nurturing existing...2023-07-1033 min
Video Confidence Collective156: Mastering the Controlling Idea: Key to Impactful PresentationsAre you struggling to define the core message in your videos and presentations?
Join Chris Schwager (Video Marketer and Co-Founder of Ridge Films) in this episode of Video Made Simple as he uncovers the power of the controlling idea. Why do content creators find it hard to pinpoint this crucial element? Explore the common challenges content creators face in defining their core message and discover practical solutions to clarify and strengthen your controlling idea. Learn about the role of simplicity and practice in conveying your point effectively.
Want to create compelling videos? Check out our...2023-06-2906 min
Video Confidence Collective155: From Stuck to Superstar: Breaking Through Video Production RoadblocksAre you tired of investing in video production tools and resources, only to get stuck and never actually using them properly? It's a familiar territory and way too common problem many content creators face, but fear not! In this episode of the Video Made Simple podcast, we're here to help you break free from the rut and unleash your video production potential.
Join host Chris Schwager (Video Marketer and Co-Founder of Ridge Films) as he delves into the world of video production roadblocks and shares powerful insights to help you break free from stagnation. Discover the reasons...2023-06-2012 min
Video Confidence Collective154: Respecting Viewer Choices: Exploring Ethical Video Marketing PracticesIn this episode of the Video Made Simple Podcast, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) dives into the world of ethical video marketing practices. With a focus on building trust and maintaining integrity, we will explore the importance of responsible video marketing in today's digital landscape.
Drawing inspiration from a recent news headline about the Commonwealth Bank's fine for spam law breaches, Chris highlights the need for transparency, consent, and respect for consumer rights. He discusses the impact of unethical video marketing practices on brands and consumers and emphasizes the role of ethical marketing i...2023-06-1604 min
Video Confidence Collective153: DIY vs. DFY: The Battle for Creative Control and ConvenienceIs it DIY (Do It Yourself) or DFY (Done For You)? The battle of acronyms rages on as netizens on TikTok grapple with the ad promoting our DIY Desktop Studio. For the past 6 months, the ad has received mixed feedback, but this query hits a sore spot: is it really that contradicting?
In this thought-provoking episode of the Video Made Simple podcast, we dive deep into the contradictory ideas and feedback we've encountered.
Join Chris Schwager (Video Marketer and Co-Founder of the Ridge Films) as he explores conflicting opinions and how opposing concepts (at first...2023-06-0710 min
Video Confidence Collective152: Rock Your Video Meetings: Unleash Tone-Tastic Presentations Like a ProAre your video meetings putting your audience to sleep? Don't let monotone presentations ruin your message!
In this episode of, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) reveals the key factors that contribute to monotonous delivery and shares practical strategies to captivate your audience through the power of tone. Discover how to build confidence, engage your viewers, balance scripted content with spontaneity, and incorporate storytelling techniques and humor to make your presentations lively and engaging. Tune in and master the art of tone for impactful virtual presentations. Don't miss out on this valuable episode – subscribe no...2023-05-2907 min
Video Confidence Collective150: The Brand Within: How Personal Identity Can Transform Your BusinessIs the idea of putting yourself out there overwhelming, intimidating, nerve-wracking? It's a common fear among business leaders, but it's time to realise your ultimate branding asset: You. Your story. Your pain. Your struggles.
In this episode, Chris Schwager explains why leveraging your personal identity is crucial for building trust with your audience. By personalising your brand, you can stand out from your competitors, build trust faster, and encourage a loyal following. Listen to Chris' practical examples how to do it effectively, including sharing personal stores, attaching video signatures to your emails, or using videos to stand...2023-05-1008 min
Video Confidence Collective149: Healing Trauma and Life-Changing Reflections with Melissa MitchellJoin host Chris Schwager (Video Marketer and Co-founder of Ridge Films) as he sits down with Melissa Mitchell (Social Media Strategist and Omni-channel Marketer at Abundant Life Studio) in this introspective episode of Video Made Simple. Melissa shares her journey from a theatrical makeup artist to an organic marketer, discussing how she utilizes social media to propel forward in business. Together they delve into a range of topics, including producing videos with ease using the DIY Video Program, making money through reaction videos while maintaining cultural sensitivity, coping with trauma and its lifelong effects, and reflections on altruism and ap...2023-05-0449 min
Video Confidence Collective148: Reading Fast and Furious: How to Keep Your Audience HookedDo you struggle with keeping your audience engaged when reading from a teleprompter? Do you get tongue-tied, unnerved, or easily lose your place when prompters scroll up?
We get it. It’s not easy to make an impact when you’re confined to a screen. But don’t worry, there are ways how to read fast without losing your place and your pace, while keeping your audience hooked.
In this episode, Chris Schwager (Video Marketer and Co-founder of Ridge Films) shares his expertise on how to overcome the common challenges of reading from a teleprompter. He dis...2023-04-2309 min
Video Confidence Collective147: DIY Video Success: Insider Tips and Strategies with Brendan SouthallAre you struggling to set up your DIY video equipment while also grappling with how to present effectively and produce engaging video content that people want to watch?
Join Chris Schwager and Brendan Southall, co-founders of Ridge Films, as they share their insights, tips, and tricks for mastering the world of video. In this podcast, Chris and Brendan delve into the technical challenges, workplace innovations, and DIY Video Program insights that have shaped their expertise. Learn how to overcome camera shyness, embrace video conferencing, and unlock your video potential with their insider secrets. Discover the impact of...2023-04-1833 min
Video Confidence Collective146: Mastering Authentic Leadership on Camera with David Deane-SpreadIn this episode, join host Chris Schwager (Video Marketer and Co-Founder of Ridge Films) as he sits down with David Deane-Spread (CEO & Founder of Metattude), renowned business coach and expert in video communication. Get ready to learn valuable insights and strategies for mastering authentic video communication, whether it's for presentations, interviews, or other professional settings. David shares his journey of reinvention from covert operations to business coaching, and discusses the importance of shifting from authority to authenticity in building genuine connections with teams. Gain practical tips on navigating the challenges of video setup, optimising scripts for video communication, and c...2023-04-1156 min
Video Confidence Collective145: Captivating Your Audience: Tips for Ad-libbing and Teleprompter UseFinding the right balance between scripted and spontaneous delivery can be a challenging task for many presenters. It's like trying to tango with two left feet. But when you do find that sweet spot, it sure makes for a very engaging presentation that your audience will love.
In this episode, Chris Schwager (Video Marketer and Co-founder of Ridge Films) shares some tips to help you avoid losing your place in the script, sound less like a robot, and make ad-libbing feel like second nature. Learn more about the common mistakes presenters make and how to avoid these...2023-03-3109 min
Video Confidence Collective144: Why Writing Too Much Can Hurt Your Video ContentAre you guilty of overwriting your video scripts? Do you often end up with a bloated, confusing mess when you try to include every idea you have? It's tough finding balance between a compelling story and delivering a concise message. But it's not impossible.
In this episode of the Ridge Films podcast, Chris Schwager, video marketer and co-founder of Ridge Films, tackles the common issue of overwriting in video scripts. Learn how to streamline your messaging, cut the fluff from your script, lose the jargons that people will never get, and ultimately create a more effective video. U...2023-03-2013 min
Video Confidence Collective143: From Workflow to On-Camera Training: Video Marketing Tips with Byron TrzeciakThis podcast episode features digital marketing expert Byron Trzeciak (CEO and Director of PixelRush) discussing various aspects of video marketing, including streamlining workflow, using AI tools for social media, building trust through video, and creating high-quality DIY videos. Trzeciak also shares tips with Chris Schwager (Co-founder and Video Marketer of Ridge Films) for dealing with haters and criticism, and the importance of considering your audience's time in your video marketing strategy. Listeners will gain valuable insights and recommendations for approaching ads and video marketing, as well as learning from Trzeciak's personal experiences and Schwager's case studies. Overall, this episode...2023-03-1253 min
Video Confidence Collective142: Why Conversational Scripts are Key to Captivating Video ContentWelcome to another episode of the "Video Made Simple" podcast, where your host Chris Schwager discusses the impact of conversational scripts in video content. Discover how important it is to use the language your audience understands the most to connect with them and hold their attention.
Learn how using big words and complicated sentences can bore your viewers and lead to missed opportunities for engagement and sales. Discover astounding statistics that fully supports conversational scripts and how they can help you stand out from the crowd.
Realise the difference between a non-conversational and conversational approach...2023-03-0309 min
Video Confidence Collective141: Achieving Optimal Video Call Quality with DSLR WebcamHaving top-notch video quality during virtual communication is non-negotiable. If your video is pixelated and unclear, you're risking miscommunication, misunderstandings, and losing your audience's attention. Don't let poor video quality hold you back when connecting with your team, clients, or loved ones.
In this episode, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) talks about using a DSLR camera as a webcam to achieve high-quality video during virtual calls. Weigh in the pros and cons of using DSLR camera to decide if it's worth your investment. Chris will also provide the technical information. Make sure to...2023-02-2406 min
Video Confidence Collective140: Transforming Soundscapes in Video Production thru AI with Gabriel CowanBehind every great video is a chaotic cutting room. But what if an AI could reinvent the way we edit, automate the tedious tasks and revolutionise the video editing process?
In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by Gabriel Cowan (CEO of Audio Design Desk) who shares his journey in audio design, from music to movies, and how he's seen the field evolve over time. We dive into the use of AI in audio design, specifically through Gabriel's work with the software, and how it's disrupting the traditional roles of so...2023-02-2126 min
Video Confidence Collective139: Perfecting the Audio for a Seamless Video Call ExperiencePicture this: a video call with clients, colleagues, or even your boss, and all they can hear is background noise, crackling audio, or your voice dropping in and out. Not exactly the professional image you want to project, right?
In this week's episode, Chris Schwager (Video Marketer and Co-founder of Ridge Films) reveals how to turn your audio from a liability to an asset. Learn about the top five tools for crystal clear communication, why Bluetooth isn't always the answer, and how to use these to your advantage. Discover how to overcome common audio obstacles during video...2023-02-1010 min
Video Confidence Collective138: The Ultimate Guide to Optimal Video Call LightingStruggling with poor lighting during video calls is a common problem that can cause distractions, detract from your message, and leave a negative impression on others. However, setting up the right lighting can be a challenge, especially if you're unsure of how to do it properly. In this episode, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) shares his insights on the transformative power of good lighting. Learn the 5 key elements of lighting for video meetings and how to experiment and find the right setup for you. Discover the 5 types of lights you can use to...2023-02-0306 min
Video Confidence Collective137: AI Generated Podcast: Revolutionising Video Production Thru TechnologyThe dream of having an artificial intelligence that can understand commands and hold a conversation just like a human has long been a subject of science fiction. From films depicting them coming to life to reenacting scenarios, we've been captivated by the idea. But this is no longer just a dream. With the recent buzz surrounding an AI that could potentially threaten Google's dominance as a search engine, and even the jobs of writers like myself, Chat GPT, the future of AI is now a reality.
In this episode of Video Tips, Chris Schwager (Video Marketer and...2023-01-2705 min
Video Confidence Collective136: 5 Potential Pitfalls of Green Screen Background for Video CallsYour video background is like your personal billboard, it's what sets the scene and sets the tone for the call. It can either make or break the perception of your professionalism, credibility and make you look like a Zoom pro or an amateur. That's why the green screen trended. It allows users, especially people working from home, to create a professional-looking environment without changing locations.
But how complicated is this setup? Is this really the kind of rabbit hole you'd like to fall into?
In this episode, Chris Schwager, Video Marketer from Ridge Films, lifts...2023-01-2005 min
Video Confidence Collective135: Professional Video Studio for Young Leaders with Chris GardinerSimplifying complex subjects like research and policymaking is essential in producing videos that people will want to watch and understand. Establishing a professional video studio can help educate young leaders about these topics.
In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by Chris Gardiner (CEO of the Institute of Regional Security or IFRS) in a newly-built podcast studio in Canberra, to discuss why engaging policy makers through videos is the best foot forward to explain complex topics. Learn how developing communication skills for digital platforms play a role in influencing community an...2023-01-0620 min
Video Confidence Collective134: How Swearing Impacts Sales During Video CallsAre you conflicted on using expletive words durings sales on a video call? Are you the kind of person who feels much more comfortable dropping f-bombs in-passing conversations to make it casual and friendly but fear it might affect your sales negatively?
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about why people use expletives, how it's connected to our emotions, and how it relaxes a formal introduction into a friendly banter. Listen what Gary Vaynerchuk has to say about swearing and why we shouldn't shy away from it. Get insights on the impact of...2022-12-3007 min
Video Confidence Collective133: 5 Video Background Mistakes You Should AvoidOn this day and age where people are opting for video calls more than in-person meetings or quick audio call due to the major shift of businesses to remote work, you'd do better to leave a lasting impression to your prospects or clients. So why not use a video background that says a lot about your brand?
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about why video background matters and why people will appreciate you for it. Learn five common mistakes people make when composing their background and how you can avoid it to...2022-12-2309 min
Video Confidence Collective132: Sound Better on Video Calls with These 5 Best PracticesIn a video call, if people can't hear you clearly due to poor sound quality, you risk losing their attention. And being subjected to this consistently can build fatigue in the long run.
What's causing poor audio quality and what can you do about it?
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about four common sound problems that hound video calls and cause distractions that build stress. Learn how you can improve audio quality by optimising your workspace with these five tricks.
But if you'd rather have the right equ...2022-12-1206 min
Video Confidence Collective131: The Slow Burn: Raising Website Ranks Via SEO with James ParnwellWith competition growing faster online, the need for websites to rank better to increase traffic has never been this demanding. According to Zero Limit Web, the first five organic results account for 67.6% of all the clicks, so it really pays to be on the top.
But how exactly do you optimise your website so it's more searchable? How long does it really take for it to work? Do videos make you rank better? And can you really do this on your own or should you get an expert to help you out?
In this episode...2022-12-0134 min
Video Confidence Collective130: Upgrade Your Video Call Experience and Avoid BurnoutDo you get stressed with back-to-back video meetings? You're not alone. Even the CEO of Zoom felt the burnout. It may have started from small but consistent distractions -- glitching or freezing screens, and low resolution video that defeats the idea of substituting in-person meetings. Especially when you've grown accustomed to watching videos in high quality.
You lose focus and everything else becomes a pain. But video calls are not going away any time soon. What to do?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera present...2022-11-1806 min
Video Confidence Collective129: Pave Your Buyer's Journey with the Latest Video Trends with Jason FairWith the accessibility of good communication technology at the tip of our hands, it was only a matter of time until we migrate our lifestyle and work systems into the digital world. That was sped up by the onset of the pandemic that enforced us to lockdown all over the world. This window of opportunity has made it possible to connect with the world through videos, and it's changing the way we consume information.
In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by Jason Fair (VP in Strategy for DigiVidBio) to talk...2022-11-1634 min
Video Confidence Collective128: Free Webcam Lighting Hacks for your Video CallsWhen you talk to people, it's easier to connect and have a spontaneous conversation because they see you properly -- your facial expression, body language, and all the nuances that you don't normally notice when you're interacting with them personally. But when you switch to a video call and then can't see you clearly because of poor lighting, you risk getting disconnected and people getting distracted.
So how will you be able to deliver your message and close that lead successfully?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strat...2022-11-0306 min
Video Confidence Collective127: Convert Website Visitors Using Succinct Videos with Dan ProcterWhen trying to make sales online, we often focus on crafting the best campaigns on social media or in email marketing, hoping to drive traffic towards websites, and derive conversions. But sending people to websites is just half the battle.
Understanding how users behave on your website and how to create a smoother experience for them to get what they want will increase chances of ROI. And this is where conversion rate optimisation (CRO) comes in.
In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by Dan Procter (Managing Director o...2022-10-3132 min
Video Confidence Collective126: 4 Budget Ways to Improve Quality of Your Video CallsVideo calls and virtual conferences have become a crucial element for work-from-home employees or professionals. But to make it work, you need to match the convenience found with in-person conversation and not be distracted by faulty internet connection, messy background, silhouette or overexposed video quality, or scratchy audio.
So how do you do it with what you have right now?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this...2022-10-2106 min
Video Confidence Collective125: TikTok Ads: How to Drive Billions of Views with Dennis YuIsn't TikTok for youngsters and Gen-Zs? It's all about dancing and singing isn't it?
These are some of the most pervasive misconceptions business leaders and marketers hold against the most popular website in 2021 that even surpassed Google. And yet, in the late 2000s, social media platform Facebook was getting the same treatment and has proven to be the most profitable for advertisers and marketers.
Can your business find audience in TikTok? If so, how do you create an ad that can rack up billions of views?
In this episode, Chris Schwager (Co-founder and Vid...2022-10-1740 min
Video Confidence Collective124: Why Short and Snackable Videos Are In DemandIf your video is crammed with too much information or filled with long and winding explanation of a complex topic, chances are, you've already lost your audience. People only have an average of seven seconds to decide if watching your video is worth their time and headspace. And that attention span is only getting smaller.
So how do you make the most of a video that not only grabs and retains attention, but also engage viewers until the end?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on...2022-10-1008 min
Video Confidence Collective123: Save Your Sanity: 4 Tips To Plan Your Videos EfficientlyAre you prone to rewriting scripts, re-shooting scenes, and doing too much engineering on editing? Are you at the brink of sanity because of the gruelling process this video has taken you? Have you come to doubt this investment after everything you've been through?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about the importance of planning your video before eve...2022-09-3005 min
Video Confidence Collective122: 4 Best Practices to Create Clickable Video Thumbnails"Don't judge a book by it's cover" still holds some truth to it in general. But for videos, you need to help your viewers decide why they need to click your video among the rest of videos that promises great, if not similar, content. Or else, your video risk getting scrolled away to oblivion.
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Film...2022-09-2306 min
Video Confidence Collective121: How to Build a YouTube Brand from Nothing with Linh PodettiYou've got your camera, lights, and microphone, ready to shine on the second largest search engine online - YouTube. Everybody likes to watch video, and you think it only makes sense to be on the spotlight and start churning out content, with hopes to bring profit for your business. But viewers don't take too long to your channel before swiping down your episode to oblivion. You realise you're not cut out for this. What do you do?
In this episode, Chris Schwager and Brendan Southall (Co-founders and Video Marketers of Ridge Films) is joined by Linh Podetti (Co...2022-09-1635 min
Video Confidence Collective120: Video Marketing Tip: Nailing Your CTAYou're proud of your videos. You've strived to create the best offers. You believe you've given enough thought for your audience. But no one is clicking that call-to-action button and the site traffic isn't converting.
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about the benefits of creating simple and clear CTAs, the three forms your CTAs can take on your...2022-09-0205 min
Video Confidence Collective119: Special: FPA Video SOA Soapbox Set to the Rescue with Ben MarshanHow well do clients understand their financial plans?
Financial planners create text document on Statement of Advice to clients that costs days and thousand of dollars to produce, only for some clients to come back, scratching their heads, with a ton of questions on the document. With the onset of pandemic that forced people to do video meetings instead, the concept of Video SOA was born, and more and more professionals and customers alike are pushing this medium as part of process in sealing the deal.
In this episode, Chris Schwager (Co-founder and Video Marketer...2022-08-1835 min
Video Confidence Collective95: Professionally Assisted Do-It-Yourself Videos with Christine BlosdaleProducing a video is as easy as pulling out your smartphone and hitting record, but sales and marketing videos require hard work. For business owners who are planning do-it-yourself videos, you need a more-than-average level of skills when it comes to scripting, filming, and editing.
With professional assistance however, making DIY videos will get easier, faster and more powerful.
Welcome to ‘Video Made Simple’ video podcast featuring marketers, entrepreneurs & clients who take the mystery out of video and break through the monotony of day-to-day communication.
In this episode, Chris Schwager (Video Marketer from Ridge F...2022-02-1848 minVideo Confidence Collective56: Sneak Peek at Hooking Prospects GG Summit Presentation with Chris SchwagerBuyers control the sales process. But you can create a binge-worthy path to purchase on your website.In this episode, Chris Schwager, Video Marketer from Ridge Films, gives us a sneak peek of the workshop he delivered in the recently concluded GG Virtual Summit. Indulge with the pure nuggets of gold on how you could use personalised videos to hook prospects attention.Learn how you can how you can crystallise a buyer's path that is of least resistance and friction with the use of videos. If you want more content like this, check...2021-05-0707 minVideo Confidence CollectiveEp54: Injecting Emotion into Marketing with Personal Video Stories (Quickie) with Chris SchwagerPeople buy on emotions. Yet, Australian businesses focus on the "what" without really thinking about the opportunities to inject emotion.In this episode, Chris Schwager, Video Marketer from Ridge Films, discusses the reasons why Our Story Time videos matter and on how it can create business opportunities.Sell on the why of your business rather than the what and the how because this is your time to be genuine and allow your audience to value your expertise and show that you are in fact, human.Enquire now and we'll help unpack your earliest memo...2021-04-2210 minVideo Confidence CollectiveEp:53 Proposal Walk Through Videos to Close Deals Easier (Quickie) With Chris SchwagerBuild Trust. Cut Through the Noise. Convey Your Message Precisely. Close More Deals.All sales efforts ultimately boils down to increasing the rate of closing deals. Gone are the days of printing a proposal, having it binded and sliding it over the table. People just go straight with the quote without understanding anything else about the scope of works, and more importantly, what the end result was going to be.In this episode, Chris Schwager, Video Marketer from Ridge Films, discusses the value that Proposal Walkthrough videos bring.Find out how you could tu...2021-04-1610 minVideo Confidence CollectiveEp52: Slam Dunk Your Video Marketing with These 7 Stages (Quickie) With Chris Schwager Get your videos done right the first time using these 7 stages and the services of Google's highest-rated video company.Join Chris Schwager (Video Marketer from Ridge Films) at the next Growth Gen Summit and learn how to use personalised videos to pivot and prosper in this new world and be an exemplary video leader who influences decisive action.GG Live Virtual Summit will be held on Tuesday the 4th of May. Book your ticket today at https://www.growthgen.com.au/gg-summitUse a DISCOUNT CODE: GGMAY2021 for 10% discount for any tickets....2021-04-0910 minVideo Confidence CollectiveEp51: Upcoming Event: Learn How to Use Personalised Videos in Business (Quickie) by Chris SchwagerThe current business environment has made sales success ever more elusive, but pivoting to personalised videos may hold the key to a robust pipeline.For businesses committed to surviving the inevitable transition to video, improving On-Camera Presentation skills is a mission-critical priority. If you’re finding it difficult to book meetings with prospects, there is a better way.Join Chris Schwager (Video Marketer from Ridge Films) at the next Growth Gen Summit and learn how to use personalised videos to pivot and prosper in this new world and be an exemplary video leader who influences de...2021-03-3105 minVideo Confidence CollectiveEp50: What's the Difference Between Videographers, Video Producers, & Video Marketers? (Quickie) by Chris SchwagerLet's face it - video is now a business imperative. But where to start? To whom should I seek help to be a video-centric business that ultimately leads to being a customer-centric business? This is six-minutes of pure nuggets of gold with Chris Schwager (Video Marketer from Ridge Films) in this quickie episode as he draws the line between videographers, video producers, and video marketers."A video marketing company should really be looking at the problems and challenges that you face in business and provide solutions that are going to combat those challenges. They should...2021-03-2306 min
Video Confidence CollectiveEp49: Pricing Creative Video Marketing with Chris SchwagerHow the hell do you price creative videos? Well, in this episode, Chris Schwager (Video Marketer from Ridge Films) Is going to tell you why they've finally committed to showing a pricing page on their website, and what that will do to give prospective buyers clarity on what they can and can't afford."My first recollection of being asked the ultimate question, 'how much does a video cost?' was many years ago, and my reply was 'how long is a piece of string?' Any question about your business deserves a professional and thorough response. I...2021-03-1913 min
Video Confidence CollectiveEp45: Australians Believe your Camera Presenting SUCKS! (Quickie with Chris Schwager)Everything is video. Since COVID, the camera has been turned on virtually everybody at a desk via the likes of zoom and teams. The new way of interacting has taken face to face human contact into a world of synchronous video, and that has presented many challenges. In this episode, Chris Schwager (Video Marketer from Ridge Films) opens up about On-Camera Training. A service which Ridge Films has been providing for several years to busy executives. There is no reason why you shouldn't be spending a concentrated effort of 90 minutes to get this done right. ...2021-02-1808 min
Video Confidence CollectiveEp44: Start Your Video Journey with a Problem: Chris SchwagerVideo and marketing go together like peanut butter and jelly. Wait!! Jam not Jelly.In this episode, Chris Schwager (Video Marketer from Ridge Films) gives us a 10-min snapshot of the monthly video marketing workshop. Learn why your video journey should begin with the problem you're trying to solve and then aligning video solutions to the outcome you're looking for. It's high time to go VIDEO and start generating those leads. An exciting opportunity that needs to start with a structure, process, plan, strategy...all of it. Register to the next video marketing wo...2021-02-1012 min
Video Confidence CollectiveEp39: 2020 Recap: 10 Most Popular Video Marketing Legend Episodes with Brendan SouthallThere’s no question that 2020 has been a trying year as this did not go as planned. The world has shared grievances, loss, illness, and struggles, but it wasn't all doom and gloom. As a new chapter unfolds, Chris Schwager and Brendan Southall, Video Marketers & Co-Founders of Ridge Films, went for a trip down memory lane as they look back with the TOP 10 most popular episodes of Video Marketing Legend for 2020. Learn the nuggets of pure gold from the key takeaways of Chris and Brendan.TOP 10 MOST POPULAR EPISODES:Ep26: (Part 1/2) Revolutionise Your Event Stra...2021-01-0427 min
Video Confidence CollectiveEp38: (Part 2/2) Video & Marketing Knowledge Bombs To Kick-Start Your Business In 2021 with Chris SchwagerWith video projected to make up 82% of internet traffic in 2021, it's certainly not going away. The business landscape has changed so much in 2020. It may have been a tough year but it shows that 81% of businesses have implemented video marketing strategy, a 63% increase compared to last year. Now is the time for businesses to get a clearer understanding of how to fully utilise videos as a way to solve sales and marketing challenges.In this episode, Chris Schwager (Video Marketer from Ridge Films), continues the discussion on the importance of video marketing. Learn why having...2020-12-2215 min
Video Confidence CollectiveEp37: (Part 1/2) Video & Marketing Knowledge Bombs To Kick-Start Your Business In 2021 with Chris SchwagerDoes producing videos seem like a lot of effort? And what if you end up with videos without a purpose? The business landscape has changed so much in 2020 (by the way it will be no different in 2021). Now is the time for businesses to get a clearer understanding of how to fully utilise videos as a way to solve sales and marketing challenges.In this episode, Chris Schwager (Video Marketer from Ridge Films), discusses the importance of video marketing. Learn why having a clear understanding of the key elements (and basics of video marketing) within...2020-12-1815 min
Video Confidence CollectiveEp36: Spread Xmas Joy One Personalised Video At A Time by Chris SchwagerYour generic Xmas jpeg 'Ho, ho, ho' in email marketing is still boring, but you keep sending it every year and I don't know why. When it comes to video messaging at this stage of this year, (where everybody has been on a similar journey) there is no better way to thank your clients, but with a personalised Christmas video. Instead of the spammy email.In this episode, Chris Schwager from Ridge Films, discusses the value of gratitude. Learn how to improve the quality of business relationships with the decision-makers, who keep your business operational...2020-12-1017 min
Video Confidence CollectiveEp29: 5 Tips To Make Your On-Camera Performance Stand Out With Chris SchwagerDiscover the value of on-camera training and why you need it to bring engagement and connection to your videos, because your brain lies to you but the camera does not.In this 'Video Marketing Legend' (Quickie) with Chris Schwager (Video Marketer from Ridge Films), learn what it takes to make your performance relaxed, natural and exciting to your audience."It's not about you. You can go through all of the scripting. You can get all of your key messages through, you can go through the on camera training, you can go through the performance, you...2020-10-1524 min
Video Confidence CollectiveEp28: (Quickie) Is Video Scripting Any Good? With Chris SchwagerDiscover why you need to need to start investing more time scripting your video rather than simply switching on the camera and filming.In this 'Video Marketing Legend' (Quickie) Chris Schwager (Video Marketer from Ridge Films) will help you understand the importance of video scripting and why you need to start scripting if you want to utilise the full potential of video.Highlights of this episode [02:14] Ways you can get your message to your market[06:00] Getting business done with personalised videos[07:27] Key tasks in the scripting phase[09:33] Free script template...2020-10-0812 min