Shows
Hits Differently: A Taylor Swift PodcastMelanie Deziel on Why Many Autistics Relate to Taylor Swift's Music | Ep. 53World Autism Day is on April 2nd and April is Autism Awareness Month. Hits Differently is excited to celebrate and recognize the autistic community and discuss how impactful Taylor Swift’s music can be for a person with autism.
In this episode, Molly and Ryan are joined by author, keynote speaker, and award-winning branded content creator Melanie Deziel. Melanie was diagnosed with autism in her early 30s and discovered Taylor’s music shortly after. She has written about “the way that many autistics and other neurodivergent people feel especially connected to Taylor Swift’s music and deeply seen by...2025-04-0237 min
The Seed: Growing Your BusinessEp.69- Mastering Content Strategy: Storytelling, Trust, and AI with Melanie DezielMastering Content Strategy: Storytelling, Trust, and AI with Melanie Deziel
In this episode, I had the pleasure of chatting with Melanie Deziel, a content creation expert and storytelling trailblazer, about how to create content that truly connects. We kicked off with a fun discussion about tech troubles, but quickly got into the good stuff—Melanie’s journey from journalism to marketing and how her unique perspective, shaped by her late autism diagnosis, helps her approach content in a fresh, thoughtful way.
We explored:
The importance of putting your audience first and creating with their needs in mind.
How to generate endl...2025-01-2245 min
1,000 Routes with Nick Bennett#14 The Melanie Deziel RouteMelanie Deziel is the co-founder of the Creator Kitchen, an author, and a self-described forever student who’s learned a lot in nearly a decade of building a business around herself.In this episode, Melanie reveals her journey from New York Times big wig to solopreneurship, opening up about the fear of quantifying her worth and navigating business propositions. Melanie discusses her pivot towards content marketing, the creation of "The Content Fuel Framework," and her mission to support undiagnosed autistic women. Tune in for raw insights on partnership diligence, the importance of genuine networking, and how em...2024-07-1948 min
The Raving Patients PodcastAttract New Patients & Grow Your Practice Through Content With Author, Melanie DezielDentists often find content creation both time-consuming and intimidating, as it can seem quite out of their wheelhouse. But content marketing is not just for the savvy digital marketers. If done the right way, this powerful tool can help dentists create deeper and more trusting relationships with both existing and potential patients. So, how can you use content creation to attract new patients and grow your practice? I have the perfect guest to answer this. I am joined by Melanie Deziel, an author, keynote speaker, and award-winning branded content creator who has helped...2024-06-1438 min
REAL TIME PodcastEpisode 50: Getting Creative With Content Marketing – Melanie DezielFrom websites and ads to social media, newsletters, and podcasts, content is everywhere and has the potential to be a powerful business driver. But how do you consistently create good, creative content?That’s where Melanie Deziel comes in, a creativity coach and leading voice in content marketing. With clients including Google, Netflix, The New York Times, and others, Melanie joins REAL TIME to share her framework for systemizing creativity, making it easier and faster to generate content that stands out and connects with your audience.Learn more about Melanie and her book Th...2024-05-2136 min
Happy Space Podcast with Clare KumarUnmasking - Late Autism Diagnosis in Women - with Melanie DezielMelanie Deziel, keynote speaker, branded content creator, and autistic self-advocate shares her creative insights on how she navigated her late self-diagnosis journey as an autistic adult and what advice she has for others going through their own self-discovery. In this episode of the Happy Space Podcast, Melanie Diezel, keynote speaker and highly creative autistic self-advocate explores her journey as a late-diagnosed autistic woman. Melanie delves into the challenges and misunderstandings surrounding autism, particularly how it manifests differently in women compared to men. Melanie shares her personal experiences with self-discovery through social media, the role of self-acceptance, and...2024-04-2245 min
Leading Learning Podcast388: Trustworthy Marketing with Melanie DezielTrust is fundamental in marketing. Without trustworthy marketing, products and services, no matter how excellent, will languish because today, by default, audiences doubt what marketers say. What this means is learning businesses need to do the work to collect and use evidence to back up their marketing claims. In episode 388 of the Leading Learning Podcast, co-host Jeff Cobb talks with Melanie Deziel about exactly how to do that. Melanie is co-author of Prove It: Exactly How Modern Marketers Earn Trust. Drawing on an elegant and simplifying framework from Prove It, Melanie and Jeff discuss five...2023-12-1931 min
The Rainmaker PodcastGetting Paid By Big Brands For Your Marketing Brain with Melanie DezielReady to supercharge your personal brand and command the paycheck you deserve? In today's episode, I'm thrilled to introduce you to Melanie Diesel, co-founder of Creator Kitchen and a marketing maestro. With a decade of industry mastery, Melanie guides us through the intricacies of personal branding and empowers marketing leaders to confidently assess their true value.We dive deep into pivotal topics such as pitching with assurance, implementing strategic pricing, and mastering the art of the discovery call. Melanie generously unveils her personal framework, offering practical tips to conquer imposter syndrome and pose the right questions during...2023-12-0646 min
Amplify Your SuccessEpisode 358: Earning Trust With Audience Engaging Content with Melanie DezielOn Amplify Your Success Podcast episode 358 with Melanie Deziel, the focus is on the power of earning trust through audience engaging content. Explore the art of storytelling and content creation, emphasizing the importance of putting the customer at the center of the story. By focusing on the benefits rather than just the features of your product or service, you can create content that resonates with your audience and builds trust. Take a deep dive into different frameworks for storytelling in various content types and highlight the significance of corroboration through testimonials, reviews, and case studies but caution...2023-10-2331 min
On Brand with Nick WestergaardCooking Up Effective Content with Melanie DezielMelanie Deziel is an award-winning branded content creator and author of the books The Content Fuel Framework and Prove It. She also is the Co-Founder of The Creator Kitchen mastermind group. We discussed all of this and more — with cooking metaphors aplenty — this week on the On Brand podcast.About Melanie DezielMelanie Deziel is a keynote speaker and award-winning branded content creator who is passionate about helping individuals, teams, and organizations unlock their creative potential and organize their creative efforts.She is the Co-Founder of The Creator Kitchen mastermind for...2023-10-2328 min
The Big Talk with Tricia BroukUnleashing Your Creativity with Melanie DezielThis week, I’m once again talking with the incredible Melanie Deziel. She first joined us on the podcast in Episode 137, and I’m honored to have her back. As a leading voice in content marketing, Melanie creates and teaches systems that help individuals and teams be more creative and create more efficiently. She is the author of two books, The Content Funnel Framework and Prove It. Melanie is also the co-founder and Chief Learning Officer of The Creator Kitchen, a flexible online membership program that helps busy, ambitious, experienced creators grow cr...2023-10-0332 min
The Robyn Graham Show - Life and Health Strategies for Christian Women to Maximize Potential in Parenting and LeadershipThe content you need to create to prove you are the one to hire with Melanie Deziel Can you prove that you are the one someone should hire or buy from? There is certain content that will prove you're the one to hire. You have the opportunity to craft messages in your copy and content that will prove you're the one to hire or buy from. When you focus on these 5 claims in your content, people will understand you are the one to work with. Telling stories is part of the content that will differentiate you so that your soulmate clients understand why you are the one to wo...2023-09-0536 minThe Robyn Graham Show - Life and Health Strategies for Christian Women to Maximize Potential in Parenting and LeadershipThe content you need to create to prove you are the one to hire with Melanie Deziel Can you prove that you are the one someone should hire or buy from? There is certain content that will prove you're the one to hire. You have the opportunity to craft messages in your copy and content that will prove you're the one to hire or buy from. When you focus on these 5 claims in your content, people will understand you are the one to work with. Telling stories is part of the content that will differentiate you so that your soulmate clients understand why you are the one to wo...2023-09-0536 min
Unthinkable with Jay AcunzoSignature Stories: Melanie DezielUp first in this mini-series, Creator Kitchen co-founder and author Melanie Deziel sits down with Jay to share a story about her time as the first-ever editor of branded content at the New York Times. Jay and Mel dive into the messy reality of crafting resonant narratives -- and using them to serve an audience and build your business.Throughout this series, we'll learn from how inspiring creators and experts craft their most valuable, most original stories that build connection and resonate deeply. We're putting on display the hidden details, tiny choices, and emotional moments, as we...2023-08-2843 min
Your Digital Marketing Coach with Neal SchafferMastering Content Creation: Insights from Melanie Deziel, from Journalism to Digital MarketingEver wondered how to brew compelling content that sets you apart? Join me for a riveting conversation with Melanie Deziel, a content wizard who began her journey in journalism and went on to shape the digital marketing world. This episode is loaded with Melanie's intriguing anecdotes - from creating branded content for the Huffington Post and the New York Times to her time as the Director of Creative Strategy at Time Inc. Plus, she recounts the challenging yet triumphant book launch of Content Fuel during a global pandemic. Melanie shares her ingenious approach to content creation, leveraging A...2023-07-1235 min
The Happiness Practices with Phil GerbyshakExactly How Modern Marketers Earn Trust with Melanie DezielPhil Gerbyshak sat down with Melanie Deziel, the author of "Prove It! Exactly How Modern Marketers Earn Trust." The conversation revolved around the importance of trust in marketing and how to cultivate it effectively.Some of the key points Melanie shared include: Thinking Like a Journalist: Melanie emphasized the importance of adopting a journalistic mindset in marketing. This involves being curious, asking the right questions, and seeking the truth. By doing so, marketers can create content that is both informative and engaging, which helps build trust with the audience.The Value of C...2023-06-2727 min
Marketing PowerupsMelanie Deziel's Trust-Building Content Strategy Using The "Prove It" FrameworkEverybody hates marketers.Well, not everybody… but if you look at a Gallup survey from 2020, Americans rate advertising practitioners as only slightly more trustworthy than car salespeople!Ouch, that hurts.It’s because people believe marketers are willing to bend the truth and manipulate people to buy things they don’t want. Modern buyers are more skeptical of advertisements and marketing messages than ever.Melanie Deziel, VP of Marketing at The Convoy and Author of Prove it: How Modern Marketers Earn Trust, argues the burden of proof is on marketers:"If we...2023-06-0930 min
Dave Lukas, The Misfit Entrepreneur_Breakthrough EntrepreneurshipProve it! How to Build Trust and Your Brand the Right Way with Melanie DezielThis week’s Misfit Entrepreneur is Melanie Deziel. Melanie is the founder of Storyfuel. She is a keynote speaker, author, and award-winning branded content creator, Melanie has spent her career developing the skills to think differently and discover new ways to engage audiences through content. She was the first-ever editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and Director of Creative Strategy for Time Inc's 35 US magazines. She’s the author of multiple bestsellers including her latest, Prove it: Exactly How Modern Markets earn trust. Buildi...2023-06-0738 min
Believe you can because you can!Melanie Deziel: Unlock Creativity & Trust “Prove It” & Creator Kitchen (#526)In this inspiring episode of the Unmiss Podcast, we chat with Melanie Deziel, author of the new book “Prove It” and founder of Creator Kitchen, a membership for creators. Melanie discusses using content as evidence to build trust with customers and how to unlock creativity as an entrepreneur or creator. Our conversation with Melanie Deziel…
2023-05-3041 min
Win NowMelanie Deziel - Founder Of StoryFuelTodd Bookspan, CEO and Founder of Win By Noon, and Deborah Byrd, CEO of Plug and Play SM are joined by Melanie Deziel, the renowned Founder of StoryFuel. Melanie shares her insights and experiences. As an expert in the field of storytelling and content marketing, Deziel dives into the importance of effective storytelling for businesses and brands. She emphasizes the need to craft narratives that resonate with audiences and create meaningful connections. Deziel also discusses her journey as an entrepreneur, highlighting the challenges she faced and the lessons she learned along the way. This engaging conversation offers valuable advice...2023-05-1754 min
Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought LeadersEp 105 : Melanie Deziel on Transforming Content Marketing via Unlimited Story Ideas & Earning TrustWhat is the Content Fuel Framework, and how can it generate an endless stream of story ideas? Can you share some examples of its different focuses, formats, and multipliers?
How do you view the role of user-generated content in building a brand's presence?
In "Prove It," how can strategies like corroboration, demonstration, and education be used to showcase a company's values through marketing?
As a former journalist turned branded content creator and marketer, why is it important to think like a journalist in marketing?2023-05-1150 min
The Elegant Warrior with Heather Hansen255: Prove It: Exactly How Modern Marketers Earn Trust with Melanie Dezielf you are marketing your business, your product, or even yourself for an opportunity, how can you earn the trust of your audience? The award-winning branded content creator and author Melanie Deziel shares how you can provide the proof needed to build trust. ~ WE’LL DISCUSS ~ How to take the journalist approach of “show, don’t tell”, and apply it to marketing How to decide what’s relevant when providing proof Why we as consumers tend to be more skeptical of subjective claims vs objective Mel’s Book Recommendation: Everybody Writes, 2nd Edition by...2023-05-0128 min
Uncharted JourneyEpisode 30 - Melanie Deziel, Compelling StorytellerMelanie Deziel is the Co-Founder and VP of Marketing at The Convoy and author of the best-selling marketing and business communications books "The Content Fuel Framework: How to Generate Unlimited Story ideas.", and more recently" Prove It: Exactly How Modern Marketers Earn Trust" She is an international keynote speaker, skilled virtual presenter, and is recognized as one of the world's leading experts in native advertising and branded content.A far cry from ice cream sampler, although she does indulge in the frozen dairy delights, just not in a professional manner; Melanie has always loved how words could...2023-01-3133 min
Business with BeersGenerate Unlimited Story Ideas with Melanie Deziel | Ep 123Melanie Deziel is the Co-Founder & VP of Marketing at The Convoy, and author of the best-selling marketing and business communications book “The Content Fuel Framework: How to Generate Unlimited Story ideas.” She is an international keynote speaker, a skilled virtual presenter, and is recognized as one of the world's leading experts in native advertising and branded content. In this episode, we talk about systemizing and maximizing your creativity, generating ideas effortlessly, and producing impactful content that sells.Book Links: Prove It: Exactly How Modern Marketers Earn Trust - Melanie DezielGuest Socia...2023-01-2332 min
The Creator's Adventure - Course Creation, Entrepreneurship & Mindset tips for Creators#47: Content Creation for Your Online Business with Melanie DezielToday we are talking with Melanie Deziel about content creation, copywriting and promoting a brand through informative content.
Melanie Deziel is a keynote speaker, award-winning branded content creator, and the author of two books. Melanie is also the Co-Founder of The Convoy and GroupUps: B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities.
Melanie was the first editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and served as Director of Creative Strategy for Time Inc....2023-01-1741 min
Top Full Audiobooks in Self-Improvement, Communication SkillsProve It: Exactly How Modern Marketers Earn Trust by Phil M. Jones, Melanie DezielPlease visit https://thebookvoice.com/podcasts/1/audiobook/650638 to listen full audiobooks. Title: Prove It: Exactly How Modern Marketers Earn Trust Author: Phil M. Jones, Melanie Deziel Narrator: Melanie Deziel, Phil M. Jones Format: Unabridged Audiobook Length: 2 hours 36 minutes Release date: December 6, 2022 Genres: Communication Skills Publisher's Summary: Your brand is on trial—here's how to win your case. You know your company is amazing. You say your company is amazing. But why should your customers believe you? In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest, the most caring, your brand is literally on...2022-12-0605 min
Download Top Full Audiobooks in Self-Improvement, Communication SkillsProve It: Exactly How Modern Marketers Earn Trust by Phil M. Jones, Melanie DezielPlease visithttps://thebookvoice.com/podcasts/1/audiobook/650638to listen full audiobooks.
Title: Prove It: Exactly How Modern Marketers Earn Trust
Author: Phil M. Jones, Melanie Deziel
Narrator: Melanie Deziel, Phil M. Jones
Format: Unabridged Audiobook
Length: 2 hours 36 minutes
Release date: December 6, 2022
Genres: Communication Skills
Publisher's Summary:
Your brand is on trial—here's how to win your case. You know your company is amazing. You say your company is amazing. But why should your customers believe you? In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest, the most caring, your brand is literally on tri...2022-12-062h 36
Your Library on the Move: Full Audiobook at Your FingertipsProve It: Exactly How Modern Marketers Earn Trust Audiobook by Melanie DezielListen to this audiobook in full for free onhttps://hotaudiobook.com/freeID: 650638
Title: Prove It: Exactly How Modern Marketers Earn Trust
Author: Melanie Deziel, Phil M. Jones
Narrator: Melanie Deziel, Phil M. Jones
Format: Unabridged
Length: 02:36:35
Language: English
Release date: 12-06-22
Publisher: Lantern Audio, LLC
Genres: Business & Economics, Marketing & Advertising, Negotiation & Communication
Summary:
Your brand is on trialhere's how to win your case.You know your company is amazing. You say your company is amazing. But why should your customers believe you? In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest...2022-12-062h 36
Breakthrough Marketing SecretsProve It book author Melanie Deziel on How Marketers Earn Trust & Sell More Today⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐📕 Prove It: Exactly How Modern Marketers Earn Trust by Melanie Deziel and Phil M. Jones📕 The Content Fuel Framework: How to Generate Unlimited Story Ideas by Melanie Deziel☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐😀 Proof, Credibility, and Believability Copywriting Course from Roy Furr🎫 BTMSinsiders All-Access Pass: Like Netflix for your copywriting & marketing training…📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 CopyMentor 1-on-1 Coaching with RoyI found the book Prove It: Exactly How Modern Marketers Earn Trust whil...2022-12-0245 min
SIMPLE brand With Matt LylesMelanie Deziel - Prove It: Exactly How Modern Marketers Earn TrustIn this week’s episode of the SIMPLE brand podcast, I talk with Melanie Deziel, author of Prove It: Exactly How Modern Marketers Earn Trust! Melanie was on the show all the way back in episode 13 where we discussed her first book, The Content Fuel Framework. This time she’s back to discuss her new book - Prove It: Exactly How Modern Marketers Earn Trust.There's a simple framework to follow to help you craft your promises and back up each claim your brand makes. Melani...2022-11-3037 min
The Marketing Book Podcast408 Prove It by Melanie DezielProve It: Exactly How Modern Marketers Earn Trust by Melanie Deziel with Phil M. Jones About the Book: Your brand is on trial―here’s how to win your case. You know your company is amazing. You say your company is amazing. But why should your customers believe you? In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest, the most caring, your brand is literally on trial―and that means you better deliver the proof. In Prove It, StoryFuel founder Melanie Deziel...2022-11-041h 08
She Believed She Could™ PodcastHow To Build Trust Using Content with Melanie DezielMelanie Deziel is a keynote speaker, author, award-winning branded content creator, and the author of the best-selling marketing and business communications book, “The Content Fuel Framework: How to Generate Unlimited Story Ideas.” Melanie is also the Co-Founder and VP of Marketing at TheConvoy.com, a B2B marketplace that helps small and independent businesses save money on their everyday expenses so they can invest more in themselves and their communities. Her second book, “Prove It: Exactly How Modern Marketers Earn Trust” comes out October 11th, 2022. Prior to co-founding The Convoy, Melanie was the founder of StoryFuel and spent her...2022-09-2723 min
The Self-Employed LifeMelanie Deziel – Sophisticates & Skeptics: Proving Yourself to the Modern ConsumerIn today’s business world, it’s not enough to tell people what you good at, why they should hire you, or that they should trust you. In fact, if you do tell them to trust you, they will probably doubt you. What you need to do today is prove it to your customers. That’s why, in today’s episode, I am speaking with Melanie Deziel, co-author of the new marketing book Prove It. In this conversation, Melanie and I discuss the growing sophistication and skepticism of consumers and our mutual belief that the onus is absolutely on the busi...2022-09-1448 min
Streamlined Solopreneur: Helping solopreneur parents stop checking email at the playgroundCreating Sponsorable Content with Melanie DezielPerhaps it’s fitting that today’s interview is a play in 3 acts. After all, I’m talking to Melanie Deziel, speaker, author, and founder of Story Fuel. It makes sense that we talk about creating good content in 3 acts: idea generation, brand deals, and coming up with headlines. This discussion is completely packed with fantastic advice to help up your content creation game.Top Takeaways:When it comes to content, we often focus too much on the format, and not the actual message. instead, determine what you’re saying first. Then figure out how to best say...2022-09-121h 00
In Clear FocusThe Content Fuel Framework with Melanie Deziel(Encore)IN CLEAR FOCUS: Melanie Deziel is an award-winning branded content creator and author of the bestselling book, The Content Fuel Framework. Melanie discusses how she became the first editor of branded content at The New York Times and shares what she's learned about the art and science of creating engaging and effective inbound marketing. We discuss Melanie's framework and learn how individuals and teams can easily generate up to 100 content marketing story ideas on any given topic. 2022-08-3030 min
The Long GameMission-Driven Content for Small Businesses with Melanie DezielSmall businesses are an essential part of our economy and Melanie Deziel believes it’s our responsibility to help them thrive. Formerly the editor of branded content at the New York Times and director of content at Foundation, Melanie is the co-founder of The Convoy, an online marketplace for small business owners to save on everyday expenses. She is a writer, speaker and the author of “The Content Fuel Framework: How to Generate Unlimited Story Ideas.” Melanie talked to us about the role that small businesses play in our neighborhoods, the importance of being aut...2022-06-301h 13
Coterie Insurance's And I Quote: Building Relationships with Independent Insurance AgentsMelanie Deziel on Advising Insurance Agents on How to Craft a Content Strategy that WorksYour content marketing strategy is important. Last week we heard from Alex Dopazo about how he launched multiple video series across YouTube. His advice is a nice lead in to this conversation that Ann Boger, VP of Scaling at Coterie Insurance, had with Melanie Deziel, Co-Founder and VP of Marketing at The Convoy.
As an insurance agent and small business owner, we understand that you wear many hats. Your content marketing strategy may be the last thing you on your mind; however, it is something that you should think about.
It's not always just about...2022-05-0529 min
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing PodcastJournalism Best Practices For Marketers -- Melanie Deziel // StoryFuelMelanie Deziel, The Convoy’s Co-Founder and VP of Marketing, discusses PR and journalism strategies. Journalists receive hundreds of pitches regularly, making your approach essential to getting noticed. In addition to entities that have covered you before, what matters is whether your topic is valuable to their audience. Today, Melanie talks about journalism best practices for SEOs. Show NotesConnect With: Melanie Deziel: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2022-04-0517 minVoices of Search // A Search Engine Optimization (SEO) & Content Marketing PodcastIncreasing Your Chances Of PR Coverage -- Melanie Deziel // StoryFuelMelanie Deziel, The Convoy’s Co-Founder and VP of Marketing, discusses PR and journalism strategies. Many of us would jump at the opportunity of a product launch feature in Newsweek. But, if your target audience doesn’t read Newsweek, it may not be the best place to invest PR outreach efforts. Today, Melanie talks about how you can increase your chances of getting PR coverage. Show NotesConnect With: Melanie Deziel: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://a...2022-04-0417 min
Digital CreatorCreating Better Podcast Content with Melanie DezielHave you ever found yourself stuck on what type of content to create? Either you have 1 million ideas one day and zero the next? This weeks podcast guest is speaker and author Melanie Deziel. Melanie created a framework for content creation and I love it. You’ll learn: ✅ How to make the process of creating content easier on yourself ✅ How to balance life and content creation ✅ Where to focus your content efforts I’m super excited for you to hear the wisdom Melanie drops. List...2021-12-1435 min
Actionable Marketing PodcastAMP 264: How to Apply the Content Fuel Framework and Never Run Out of Ideas With Melanie DezielMarketers are creative people that tend to have a lot of ideas. So why is coming up with ideas when content creators, marketers, and problem solvers need them most is so difficult? There are a lot of reasons, but also a lot of simple solutions. Today’s guest is Melanie Deziel, Director of Content at Foundation Inc. and author of The Content Fuel Framework. Melanie breaks down flawed assumptions about creativity in content and marketing and shares practical tips and processes to replace those assumptions to think more creatively and create better content. Some...2021-12-0725 min
The Brand Journalism Advantage Podcast With Phoebe ChongchuaTBJA 440 5 Tips To Creating Great Content, Melanie DezielHave you ever felt at a loss for creating content to promote your business? If so, this podcast is a must-listen-to episode. Melanie Deziel is a two-time guest on The Brand Journalism Advantage podcast. She shares her powerful strategy for creating great content. Melanie Deziel is a keynote speaker, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others. Melanie is the founder of StoryFuel, which teaches marketers, publishers, creators, and companies of all sizes how to tell better brand stories, and the author of The...2021-09-0930 min
Everything Is MarketingMelanie Deziel — Unlimited Content Ideas, Content Multipliers, & Repurposing HacksOn the show today is Melanie Deziel. Melanie is the Director of Content at Foundation and author of The Content Fuel Framework. She is an international keynote speaker and is recognized as one of the world's leading experts in native advertising and branded content. I wanted to bring her on because Melanie worked on content creation for The New York Times’s T Brand Studio, helped found the HuffPost Partner Studio, and served as the Director of Creative Strategy for Time Inc’s portfolio of 35+ media properties. She also served as an Expert in Residence at Gary Vayne...2021-08-171h 11
Top Of Mind with Stewart HillhouseA Step-By-Step Content Strategy (And How To Execute It) with Melanie DezielTactics without a strategy lead to wasted efforts. But a strategy without doing the work won't get you anywhere. It's important to strike a balance between strategy and execution. Melanie Deziel joins Stewart Hillhouse to share a step-by-step content strategy and how to execute it successfully.
On this episode of Top Of Mind, Melanie and Stewart discuss:
• How to design a strategy that gets you to your ideal goals (fast)
• 4 key questions every content marketer should ask themselves
• How to come up with unlimited content ideas
• And so much more
Melanie Deziel is the author of The Content Fuel Framework and the...2021-06-2342 min
B2B Better🎙️ The Founder's Guide to B2B Content Marketing w/ Melanie DezielHi! 👋In The B2B Bite, I break down the most interesting marketing stories into fun-size, actionable chunks to kick off your week. Sent every Monday AM. Best enjoyed with coffee.Sign up below for free. In this episode, I sit down with Melanie Deziel, Director of Content at Foundation Marketing and Author of "The Content Fuel Framework.”We talk about: * Why a Founder/CEO should invest in content marketing from the get-go* What an MVP content marketing strategy looks like * How to run an effecti...2021-05-0544 min
B2B BetterHow to Build an MVP Content Marketing Programme That Scales w/ Melanie DezielIn this episode, I sit down with Melanie Deziel, Director of Content at Foundation Marketing and Author of "The Content Fuel Framework.”We talk about:
Why a Founder/CEO should invest in content marketing from the get-goWhat an MVP content marketing strategy looks like How to run an effective workshop to generate new content ideasAnd how Founders can set-up a content marketing programme that scales
Melanie also answers from questions from Twitter, including my favourite - what do you say to B2B companies wanting their content to be totally professional?This is real...2021-04-2944 min
Step Inside A Full Audiobook That Is Simply Breakthrough.The Content Fuel Framework by Melanie DezielPlease visithttps://thebookvoice.com/podcasts/2/audible/40939to listen full audiobooks.
Title: The Content Fuel Framework
Author: Melanie Deziel
Narrator: Melanie Deziel
Format: mp3
Length: 3 hrs and 29 mins
Release date: 01-14-21
Ratings: 4.5 out of 5 stars, 15 ratings
Genres: E-Commerce
Publisher's Summary:
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable...2021-01-143h 29Savor The Full Audiobook Everyone Is Talking About — So Game-Changing!The Content Fuel Framework by Melanie DezielPlease visithttps://thebookvoice.com/podcasts/2/audible/40939to listen full audiobooks.
Title: The Content Fuel Framework
Author: Melanie Deziel
Narrator: Melanie Deziel
Format: mp3
Length: 3 hrs and 29 mins
Release date: 01-14-21
Ratings: 4.5 out of 5 stars, 15 ratings
Genres: E-Commerce
Publisher's Summary:
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable...2021-01-143h 29
The Personal Branding Podcast - Brands On BrandsCreate Unlimited Story Ideas with Melanie Deziel | Ep. 146 (Rebroadcast)Our guest today, Melanie Deziel, is the founder of StoryFuel, the author of "The Content Fuel Framework: How to Generate Unlimited Story ideas" and an international keynote speaker recognized as one of the world's leading experts in native advertising and branded content. In this episode, we talk about the power of storytelling, content creation, and strategies that you should implement in building a better brand. HIGHLIGHTS What's the value of good content and good storytelling and how it helps you connect with your audience How to develop your creativity and do things more efficiently...2020-12-2346 min
Don’t Miss A Full Audiobook That Is Simply Thrilling.The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators) by Melanie DezielPlease visithttps://thebookvoice.com/podcasts/1/audiobook/492936to listen full audiobooks.
Title: The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators)
Author: Melanie Deziel
Narrator: Melanie Deziel
Format: Unabridged Audiobook
Length: 3 hours 29 minutes
Release date: December 2, 2020
Genres: Marketing & Advertising
Publisher's Summary:
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. This simple framework catalyzes the brainstorming process, making idea generation effortless and nearly automatic. No more writer's block. No more asking 'what should I post?' No more waiting for that 'big...2020-12-023h 29Grab the Essential Full Audiobooks in Business & Economics, Marketing & AdvertisingThe Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators) by Melanie DezielPlease visithttps://thebookvoice.com/podcasts/1/audiobook/492936to listen full audiobooks.
Title: The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators)
Author: Melanie Deziel
Narrator: Melanie Deziel
Format: Unabridged Audiobook
Length: 3 hours 29 minutes
Release date: December 2, 2020
Genres: Marketing & Advertising
Publisher's Summary:
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. This simple framework catalyzes the brainstorming process, making idea generation effortless and nearly automatic. No more writer's block. No more asking 'what should I post?' No more waiting for that 'big...2020-12-023h 29
Inspired by HERstoryFinding HER Confidence Through Storytelling with Melanie DezielToday on Inspired by HERstory is Melanie Deziel. Melanie is a keynote speaker, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others.
Melanie is the founder and Chief Content Officer of StoryFuel, which teaches marketers, creators, and organizations how to tell better brand stories, and the author of bestselling Marketing and Business Communications book, “The Content Fuel Framework: How to Generate Unlimited Story Ideas”.
During this episode, Melanie talks more about:
How she started off her journey as a journalist
How to f...2020-11-111h 07
Leveling Up with Eric SiuHow To Create A Content Marketing Machine With Melanie Deziel of StoryFuelToday we have Melanie Deziel, the founder and chief content officer at StoryFuel, a company that equips marketers, creators, and sales professionals with the skill and strategies that they need to tell better brand stories. Because human beings are storytellers by nature, we connect far better with stories than cold, hard facts, and Melanie helps people to leverage brand narratives to promote their businesses by speaking to people’s emotional side. For her, good content marketing is audience-centered and focuses on their needs and wants, so you should consider content that educates or helps them through a certain process – that...2020-11-0419 min
Leveling Up with Eric SiuHow To Create A Content Marketing Machine With Melanie Deziel of StoryFuelToday we have Melanie Deziel, the founder and chief content officer at StoryFuel, a company that equips marketers, creators, and sales professionals with the skill and strategies that they need to tell better brand stories. Because human beings are storytellers by nature, we connect far better with stories than cold, hard facts, and Melanie helps people to leverage brand narratives to promote their businesses by speaking to people’s emotional side. For her, good content marketing is audience-centered and focuses on their needs and wants, so you should consider content that educates or helps them through a certain process – that...2020-11-0419 minSIMPLE brand With Matt LylesMelanie Deziel - How to Generate Unlimited Content For Your BrandIn this episode, Matt talks with Melanie Deziel, author of The Content Fuel Framework.Business leaders, business owners, marketers, creators and anyone who communicates with an audience is under more pressure than ever to deliver unique content consistently. How do you brainstorm enough ideas and generate enough content to fill all those channels every day? Thankfully, Melanie's Content Fuel Framework helps. She shows you how to maximize your creativity by systematizing it. This simple framework catalyzes the brainstorming process, making idea generation effortless and nearly automatic. No more writer's block. No more asking, "What should we post?"...2020-10-1447 min
Impact MakersUsing the Content Fuel Framework to Find Your Story and Create Better Content With Melanie DezielWhether you work for a corporate brand - or you’re a personal brand - we all have something in common. In order to persuade people to buy from us, work with us, or tell others about us, we have to be able to create powerful messages and stories that connect with our intended audience, and position us for success. So, wouldn’t it be nice if there was some type of framework that could help us to choose a focus and format to tell our story, so we could create content that serves our miss...2020-10-0846 min
The Content 10x PodcastHow to Generate Unlimited Story Ideas with Melanie DezielWhen it comes to content creation nothing beats coming up with an exciting idea. But sometimes they’re few and far between, so what happens when those brilliant ideas are nowhere to be found?Every content marketer or business owner has suffered brainstorm fatigue at one time or another, but when you’ve got a looming deadline or a content-hungry audience, you might be under pressure to generate lots of good ideas, fast. Thankfully, Melanie Deziel knows how to help.Melanie is an idea generation machine. An expert in finding the best stories and...2020-10-0137 min
The Revelation ProjectEpisode 42: Melanie Deziel - Story FuelJoin me on this week's episode as I talk to master story-teller and re-emerging pandemic parent, Melanie Deziel, about all the things.
What does becoming a new mother, abruptly moving from a 600 square ft apartment, and launching a new book have in common?
These are just a few of the unexpected adventures Melanie shares in this episode.
Melanie is a keynote speaker, an award-winning branded content creator, and a lifelong storyteller on a mission to share the power of compelling and credible content with others. She is the founder and chief content officer...2020-09-2346 min
After Hours Entrepreneur with Mark SavantSell More with Story Telling | Melanie Deziel#21: Do you struggle coming up with great content ideas? It seems like we're so busy posting on social media, we never take a step back to develop a strategy. Melanie Deziel is the author of the Content Fuel Framework and chief content officer at Story Fuel. In this episode, Melanie lays out her methodical process to creating social media content that actually has a purpose. If you're looking to convert social media communities into raving fans and clients, this episode is for you.StoryFuel.coBook: The Content Fuel...2020-09-1431 min
The Weekly BoostHow To Create Content That Attracts Customers With Melanie DezielUnlike other parts of your business, you oftentimes don’t have a system for coming up with ideas (fresh content).Good content builds trust and trust creates customers.But creating good content can be hard.Where do you start?What do you say?On today’s episode of The Weekly Boost we’re joined by Melanie Deziel, author of The Content Fuel Framework. Melanie shares her tips and tricks for creating engaging content through storytelling, and a framework for creating content easily and effectively.If you’re trying t...2020-09-0235 min
The SiteVisibility Internet Marketing Podcast#564 Surfacing Your Brand’s Story: Interview with Melanie Deziell love copywriting. I love storytelling. There's nothing better in marketing than the wondrous moments where an individual or a company can turn their ambition, mission or vision into messaging that immediately helps you understand their story.
I also know that it can be a really complex process. For some, the process of turning their goals into stories is natural and joyful and for others it's a painstaking source of frustration. There are also grey areas, such large corporations bursting with stories to tell but shackled by their own corporate governance.
Today's episode is about how to surface your brand's...2020-08-2740 min
The Internet Marketing Podcast#564 Surfacing Your Brand’s Story: Interview with Melanie Deziell love copywriting. I love storytelling. There's nothing better in marketing than the wondrous moments where an individual or a company can turn their ambition, mission or vision into messaging that immediately helps you understand their story.I also know that it can be a really complex process. For some, the process of turning their goals into stories is natural and joyful and for others it's a painstaking source of frustration. There are also grey areas, such large corporations bursting with stories to tell but shackled by their own corporate governance.Today's episode...2020-08-2739 min
Voice to CultureAll about CONTENT CREATION With Melanie Deziel, founder of StoryFuel | Bonus EpisodeHey everyone 💖 In this bonus episode, we had the honor of speaking with Melanie Deziel, a keynote speaker, award-winning branded content creator, and lifelong storyteller. She is the founder and Chief Content Officer of StoryFuel, a consulting agency which teaches marketers, publishers, creators and companies of all sizes how to tell better brand stories. As the author of The Content Fuel Framework: How to Generate Unlimited Story Ideas, she shared her insight on entrepreneurship, content strategizing, and journalism. Please show her some love by sharing this episode with your circle as well as checking out her new book and soc...2020-08-2123 min
Snapshots Made YesterdayFilling the Creative Tank with Melanie DezielJustin is joined by keynote speaker, award-winning branded content creator, and lifelong storyteller, Melanie Deziel.What happens when a college professor sees potential outside of your chosen field? A life-changing event! Melanie shares how one professor changed her life and put her on the creative path to help others.Plus, is it worth writing a list of goals and then find it years later? Yes, yes it is.Check out her book, The Content Fuel Framework: How to Generate Unlimited Story Ideas on Amazon and her website, StoryFuel at StoryFuel.coFol...2020-08-1800 min
Mike Up In Your Business Podcast with Mike MichalowiczThe Power of Story with Melanie Deziel Ep 5Melanie Deziel is a keynote speaker, author, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others. Melanie is the author of “The Content Fuel Framework: How to Generate Unlimited Story Ideas”, and the founder of StoryFuel, which teaches marketers, publishers, creators and companies of all sizes how to tell better brand stories. Prior to founding StoryFuel, Melanie was the first editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and served as Director of Creative Strategy for Time Inc.2020-08-1044 min
Wild Business Growth#105: Melanie Deziel – Brainstorming Guide, Chief Content Officer of StoryFuel Melanie Deziel, the Founder and Chief Content Officer of StoryFuel, joins the show to share her journey from aspiring journalist to Author and Creator of The Content Fuel Framework. Hear how to brainstorm content ideas, turn ideas into actual content, beat writer’s block, ignore the algorithm, and the surprise musical instrument Melanie plays. Connect with Melanie at StoryFuel.co and on social media 2020-08-0555 min
Wild Business GrowthMelanie Deziel – Brainstorming Guide, Chief Content Officer of StoryFuelMelanie Deziel, the Founder and Chief Content Officer of StoryFuel, joins the show to share her journey from aspiring journalist to Author and Creator of The Content Fuel Framework. Hear how to brainstorm content ideas, turn ideas into actual content, beat writer’s block, ignore the algorithm, and the surprise musical instrument Melanie plays. Connect with Melanie at StoryFuel.co and on social media2020-08-0555 min
Raising Unicorns: A Harmon Brothers PodcastMelanie Deziel: How to create endless content for your businessFor this episode, Benton Crane sits down with famous storyteller, Melanie Deziel. Melanie tells us how she creates endless content for her clients and how she develops engaging stories. She also shares how she went from employee to entrepreneur.1:49 How Melanie helps entrepreneurs create endless content 6:12: Melanie’s from POOP to GOLD moment12:49: How Melanie went from employee to thriving entrepreneur 15:15 How to really develop a storyYou can find links to Melanie Deziel’s website and all other ways to get in contact with her below.If you’re intere...2020-07-0921 min
Brand Rounds#18 Melanie Deziel | How to Generate Unlimited Story IdeasMelanie Deziel is a keynote speaker, author, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others. Melanie is the author of “The Content Fuel Framework: How to Generate Unlimited Story Ideas”. She is the Chief Content Officer of StoryFuel, which teaches marketers, publishers, creators and companies of all sizes how to tell better brand stories.Prior to founding StoryFuel, Melanie was the first editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and served as Director of Cre...2020-06-1242 min
Making a MarketerCreate Captivating Content with Melanie DezielWithout CONTENT, we have nothing to share with our communities, clients, and prospects. Sometimes it can be daunting to figure out what do I post? How should I get it out there? Our guest on this episode felt that way... After she figured it out, she found herself counseling people on how she did it, so she decided to put it all in a book!
Having a framework for how to develop your content takes out the guesswork. A viewer as we broadcast this live even said he can use this framework for his song writing.
2020-06-1127 min
The Marketing Book Podcast279 The Content Fuel Framework by Melanie Deziel"The Content Fuel Framework: How to Generate Unlimited Story Ideas" In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. This simple framework catalyzes the brainstorming process, making idea generation effortless and nearly automatic. No more writer's block. No more asking "what should I post?" No more waiting for that "big idea" to show up in its own time. This system allows storytellers from any industry to produce fresh story ideas on demand, any time. Never before have we consumed as much c...2020-05-1551 min
Sticks and Bricks Podcast#28: Melanie Deziel of StoryFuel - 10 Content Ideas You Can Use Right Now!I just love reading books about business and marketing. And – every once in a while, I come across a book that I just love so much, I want others to know about it. One of my latest favorite books is The Content Fuel Framework by Melanie Deziel.
Why I love this book is that it’s a really more of an active tool than it is something to read. Too often, business books are good on theory – but – they lack any practical use. This book is so practical that Melanie gives you an easy tool that you can use...2020-04-1844 min
The Self-Employed Life575: Melanie Deziel - How to Generate Unlimited Content I’ll admit, as someone who is constantly creating content, I’m often overwhelmed by it. But it is a topic that frequently comes up in my client sessions and one that is especially relevant right now. At a time when many of us are home and working on sharing more content with the world, it is important to make sure that what we create still has a purpose. With all the formats available to us now, how can we get our message out, support our business, and still keep ideas fresh, new, and interesting? Most people grav...2020-04-0147 min
Six Pixels of Separation PodcastSPOS #715 - Melanie Deziel On How To Generate Unlimited StoriesWelcome to episode #715 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #715 - Host: Mitch Joel. Melanie Deziel is the founder of StoryFuel and a keynote speaker on the topics of native advertising and branded content. She's taught professionals around the globe to brainstorm better, think like journalists and tell better brand stories. Melanie was the first editor of branded content at The New York Times, where she wrote the native ads that won the Best Native Advertising Execution OMMA Award in both 2014 and 2015. Prior to founding StoryFuel, Melanie worked full time d...2020-03-2259 min
The Storytelling LabThe Ultimate Guide to Content Creation with Melanie DezielThis week’s guest is Melanie Deziel, keynote speaker, author, and founder of Storyfuel. Rain and Melanie discuss keeping up with communications & marketing in the midst of a crisis, Melanie’s content creation framework, and unique & creative ideas to use in your marketing today. With all the craziness going on, we are committed to bringing you quality storytelling content & will continue with our weekly release schedule. Follow Melanie on Twitter @mdezielAnd check out her book: The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators) Hosted on Acast...2020-03-1948 min
Steal the Show with Michael Port136 Founding NY Times Branded Content Editor Melanie Deziel on Pumping Content Fuel to Your SpeechesOn today’s episode of Steal the Show, we’re talking about using the tenets of journalism to produce good content for the stage. Melanie Deziel is the founder of StoryFuel, which teaches marketers, publishers, creators and companies of all sizes how to tell better brand stories. She’s a keynote speaker, author, award-winning branded content creator, and lifelong storyteller who is on a mission to share the power of compelling and credible content with others. Her new book is The Content Fuel Framework: How to Generate Unlimited Story Ideas. Read more at https://stealtheshow.com/pod...2020-03-031h 01
The Audience206 - Melanie Deziel on Tips and Strategies for Getting Paid to SpeakMy guest for Episode 206 is Melanie Deziel, making a repeat visit to The Audience to drop all kinds of advice and tips about getting paid to speakMelanie is the founder of StoryFuel, which teaches marketers, publishers, creators and companies of all sizes how to tell better brand stories. She is also the author of The Content Fuel Framework: How to Generate Unlimited Story Ideas — which released February 24, 2020.She is a keynote speaker, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others. 2020-02-2545 min
The Personal Branding Podcast - Brands On BrandsThe Content Fuel Framework - How to Generate Unlimited Story Ideas with Melanie Deziel | Ep. 110Our guest today, Melanie Deziel, is the founder of StoryFuel, the author of “The Content Fuel Framework: How to Generate Unlimited Story ideas” and an international keynote speaker recognized as one of the world's leading experts in native advertising and branded content. In this episode, we talk about the power of storytelling, content creation, and strategies which you should implement in building a better brand. Highlights from the episode: What’s the value of good content and good storytelling and how it helps you connect with your audience How to develop your creativity and do thi...2020-02-2446 min
Market Proof Marketing: Home Builder Marketing InsightsEp 87: Bring Your Brand Story to Life with Melanie Deziel
Bringing your brand story to life through content can seem daunting. What’s your brand story, anyway? How can you weave brand voice into every interaction with your audience? This week we’ve got one of the world’s leading experts in native advertising and branded content to help. Melanie Deziel is the founder of StoryFuel, a consulting firm that equips professionals with skills and strategies to tell better brand stories. She is also the author of The Content Fuel Framework, an international keynote speaker, and lifelong storyteller. On this episode she guides us through how to build...2020-02-121h 15On Brand with Nick WestergaardGenerating Unlimited Brand Story Ideas with Melanie Deziel“The biggest disservice we've done with content marketing is giving such high expectations without the tools to fulfill them.” When it comes to upping your content marketing game, most struggle with obstacles related to time, talent, and treasure. Luckily, StoryFuel founder Melanie Deziel's new book The Content Fuel Framework can help you with all of this. We discussed all of this and more this week when Melanie returned to the On Brand podcast.About Melanie DezielMelanie Deziel is a keynote speaker, author, award-winning branded content creator, and lifelong storyteller, on a mission to share the p...2020-02-1031 min
The Build CycleEp #068 - Get Unlimited Content Marketing Ideas w/ Melanie DezielAre you struggling to come up with good content marketing ideas?
Trying to figure this whole content marketing thing out?
Not sure where to start?
My guest today is Melanie Deziel and she has a super simple framework for helping anyone come up with a limitless supply of content ideas. Even better, she helps you pick the right ones based on your message, your strengths as a communicator, and the publishing mediums available to you.
Her experience as a journalist turned brand story teller took her from Huffington Post to the N...2020-01-2438 min
Marketing Growth PodcastBrand Storytelling: Doing it Right With the Founder of Story Fuel, Melanie DezielListen to Shane Barker and Melanie Deziel talk about content ideas and storytelling. Melanie Deziel is the founder of StoryFuel and the world’s leading expert on branded content. Learn how to come up with unique content ideas and create stellar content. Listen to Melanie talk about it all here: https://shanebarker.com/podcast/melanie-deziel Also, find out how I’ve optimized my content to grow my business: https://shanebarker.com/blog/optimize-content-better-conversions/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2020-01-1557 min
#WaterCoolerStories That Fuel Growth with Melanie DezielJimmy Mackin interviews StoryFuel founder (and The New York Times's first branded content editor) Melanie Deziel. She provides great insight on how to approach marketing from a journalist's perspective. Melanie's book Content Fuel releases in March 2020.2019-10-2453 min
5 Minute Success - The PodcastMelanie Deziel - Secrets of Story Fuel Revealed: 5 Minute Success- The PodcastMelanie Deziel is the founder of StoryFuel, which works with marketers and brands looking to create, expand or optimize their branded content teams, processes and practices. As a speaker, Melanie travels the world giving keynotes and corporate workshops that teach marketers, publishers, creators and companies how to create the best possible brand storytelling. Prior to founding StoryFuel, Melanie was the first editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and served as Director of Creative Strategy for Time Inc’s 35 US magazines. Learn more about Melanie at www.storyfuel.co. ...2019-09-2428 min
The Speaker Lab PodcastNavigating Life Changes as a Speaker with Melanie DezielChange is inevitable, but what is it like navigating life changes as a speaker? Our guest for today's episode of The Speaker Lab shares her journey. She's someone you know and love - Ms. Melanie Deziel.Since her last visit to the show, she's had some major life changes: like becoming pregnant! Having a child is a major life event and she'll tell us how she's changing her speaking business as a result.Listen in to hear how to navigate a significant change like having a child or any other major life milestone on episode 251...2019-08-2035 min
Mutually Amazing Podcast#53 - Melanie Deziel on Melanie Deziel on Being a Brand StorytellerMelanie Deziel is the founder of StoryFuel and has been recognized as one of the world’s leading experts on native advertising. At StoryFuel, Melanie works with publishers and brands looking to create, expand or optimize their branded content teams, processes and practices. As a speaker, Melanie travels the world giving keynotes and corporate workshops that teach marketers, publishers, creators and companies how to create the best possible brand storytelling. She serves on the board of the Native Advertising Institute. Melanie developed one of the first Master’s courses in Content Marketing for Fairleigh Dickinson University, wher...2019-06-0529 min
The Audience004: StoryFuel Founder Melanie Deziel on How to Tell Better StoriesMy guest for this episode of The Audience is Melanie Deziel, Founder of StoryFuel and a brand storytelling speaker who travels the world teaching marketers and publishers how to tell better brand stories. She has spoken at conferences and events around the world, including Content Marketing World, Native Ad Days, SXSW, Social Media Marketing World, Inbound, and more.Melanie is on the board of the Native Advertising Institute and teaches Content Marketing for Fairleigh Dickinson University. She is the former director of creative strategy for Time Inc. and was the first editor of branded content at The...2018-12-101h 03
Marketing for CreativesHow to Determine the Area of Your Authority and Create Content Around It with Melanie Deziel | #56Ep #56: It’s often confusing for people how to combine different passions and interests into a strong personal brand and share it through your content. What if you are a multi-passionate entrepreneur or you still have a full-time job and trying to completely transition to your side hustle business? That’s what we will talk about today. In this episode, Melanie Deziel shares how to determine the area of your authority and create content that grows your brand. Melanie has been recognized as one of the world’s leading experts on native advertising and a...2018-06-0433 min
Making Waves at C-Level: Business Tips for Executives, Leaders, and EntrepreneursMelanie Deziel - The Opportunity To Know Yourself To Do Your Best WorkMelanie Deziel has been recognized as one of the world’s leading experts on native advertising and a leading influencer in Content Marketing. Her mission is to educate as many people as possible about the power of brand storytelling through writing, speaking, workshops, consulting, startup advising and through the native ad industry newsletter, The Overlap League. Melanie travels the world giving keynotes, presentations and workshops that teach marketers, publishers, creators and companies how to create the best possible brand storytelling. She also shares what she’s learned in a column for Inc, on podcasts, in guest posts acro...2018-02-2237 minThe Speaker Lab PodcastHow to Get The Most Referrals and Testimonials with Melanie DezielOnce you've given your speech the next step often becomes how to get the most referrals and testimonials after you've given a speech. Today we're going to walk you through the best ways to do this.On episode 172 of The Speaker Lab, I'm joined by my co-host Melanie Deziel again. In case you missed our introduction of Melanie last week she's a successful speaker who came over from the corporate world after discovering her love of public speaking.Today she speaks and consults full-time and is also a coach for students in The Speaker Lab...2018-02-1331 minThe Speaker Lab PodcastWhat You Need to Know Before Signing a Contract with Melanie DezielOne of the common questions I get asked is what you need to know before signing a contract. To answer this question we are joined by Melanie Deziel today. But unlike our usual format Melanie isn't a guest today, she's our first co-host!Melanie was a student who has gone through our training programs and has become one of our coaches. Before branching out on her own in the speaking world, Melanie worked in a corporate environment. She helped brands think more like journalists and tell better stories.She shifted into speaking when she realized...2018-02-0643 min