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Michael Brand
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Remarkable Retail
Draper James CEO Jeannie Yoo on What's Next for the Celebrity Inspired Brand
In this special summer episode of the Remarkable Retail podcast, recorded live at the CommerceNext Growth Show in New York, we welcome Jeannie Yoo, CEO of Draper James, for a wide-ranging conversation on the brand's growth trajectory, the power of celebrity in retail, and the rise of human-centric retail experiences.Jeannie brings two decades of fashion retail experience to the table, from her early days at Michael Kors and Coach to leading the luxury house Adam Lippes. Now nine months into her role at Draper James, Yoo is steering the Southern-rooted lifestyle brand—founded by Reese Witherspoon—thro...
2025-07-22
21 min
Networking Unleashed: The Podcast
Networking Unleashed: S1E58 An Interview with Beverly Cornelll and Michael A Forman, Public Speaker
Beverly CornellBeverly@WickedlyBranded.com(971) 238-3759Please share a brief Bio to be read on the podcast.With a passion for building connections and fostering relationships, I have always been drawn to communication and marketing. As an accidental entrepreneur, I have worked in communication and advertising since 1995 and enjoy finding unique opportunities for my clients. I am eager to share my unique journey, insights, and the lessons learned from my experiences. I believe in the power of clarity and purpose to inspire, educate, and connect, and I’m passionate about contributing to...
2025-07-18
41 min
Kreatures Of Habit Podcast
In Case You Missed It: Michael Chernow on The Money Mondays
In case you missed it… Michael Chernow was recently on The Money Mondays with Dan Fleyshman — and trust us, this one’s worth a replay.Michael shares how he beat the odds not once but twice in the restaurant world, what it takes to build a standout CPG brand today, and how he turned personal struggles into fuel for entrepreneurial success. From going up against legacy players in the space, to the importance of authenticity, morning routines, and building brands with purpose—this really takes a look into the brains and drive behind Kreatures of HabitThe tw...
2025-07-16
46 min
Brand Width Podcast
Leadership, Brand Loyalty & Getting Into Luxury Retail | Michael from Linhart
🎙️ In this episode of Brand Width, we sit down with Michael from Linhart, the premium oral care brand trusted by luxury hotels, niche retailers, and discerning consumers around the world.Michael breaks down how Linhart went from a boutique toothpaste line to being stocked in 5-star hotels, high-end spas, casinos, and exclusive retail stores — all while maintaining a sharp focus on customer satisfaction, premium brand positioning, and product quality.Whether you’re building a DTC brand, trying to break into retail distribution, or just want to learn how to make your product feel luxurious in a crowded market, this episode d...
2025-07-10
50 min
Remarkable Retail
Vuori CEO & Founder Joe Kudla Live on Stage: Scaling a Global Brand with Product, Purpose & Community
In this Season 10 finale of The Remarkable Retail Podcast, Steve interviews Vuori CEO & Founder Joe Kudla live on-stage during the closing keynote of the CommerceNext Growth Show in New York. Steve and Michael also are on-stage for a session gleaning the top retail trends of the year so far and set the stage for what's most important to focus on the balance of the year.Instead of covering the week's headlines, Michael and Steve zoom out to examine the trends that have defined the year thus far. Tariff turbulence remains the dominant storyline, with the July 9th e...
2025-07-01
40 min
Leaders + Legends Podcast
UNLOCKING ATHLETIC POTENTIAL | Dr. Michael Sclafani & Michael Calamaras
In this powerful episode, we sit down with Michael Sclafani, founder of Tide Line Sports Performance, to go beyond just sports rehab and talk about the mindset, business strategy, and life lessons that come with building a performance-driven brand.Michael shares how he grew his sports performance and rehab facility from the ground up, the challenges of entrepreneurship in the fitness space, and what it really takes to build trust with elite athletes, youth clients, and everyday movers.We dive into: How Michael built a performance brand rooted i...
2025-06-13
52 min
Experts Speak
Create Your Business Building Brand with Tonya Eberhart & Michael Carr
Tonya Eberhart & Michael Carr are legendary personal brand experts. They have helped hundreds of speakers, coaches, and experts from around the world bring their brand to life. As you listen to this interview, you will understand that a brand is far more than just a logo or color palette. Your brand stems from your identity and extends to every thing you do. You owe it to yourself to listen to this episode and then schedule a conversation to Discuss Your Brand with Tonya and Michael. By doing this, you will position yourself for a much brighter future as they...
2025-06-11
39 min
Kreatures Of Habit Podcast
Strike Fast, Tell Bold: John Sampogna on Brand Strategy & Storytelling That Sticks
This week on the Kreatures of Habit Podcast, Michael Chernow sits down with digital marketing expert John Sampogna, co-founder of Wondersauce, to unpack what’s really working in digital advertising, brand storytelling, and scaling DTC businesses in today’s fast-moving landscape. They cover everything from TikTok strategy, Connected TV, and content that converts, to how DTC wellness brands can win in a crowded space. Tune in as the two explore:What’s working in digital marketing right now: It’s more than just trends and “going viral.”John's biggest brand win and how it happened
2025-05-07
1h 06
The MikedUp Show
Scaling Leadership : Delegation & Personal Brand ft. Owen Lee
Leadership isn’t just about holding a title—it’s about impact, influence, and the ability to scale your vision effectively. In this episode of The MikedUp Show, hosts Michael Kelleher and Michael Zau sit down with Owen Lee, CEO of Success Mortgage Partners, to talk about what it really takes to lead in today’s mortgage industry. From building a strong personal brand to mastering delegation, Owen shares insights gained from years of experience as both a business leader and an industry advocate. What You’ll Learn in This Episode: ✅ The Power of Personal Bra...
2025-03-11
49 min
The Revenue Engine with Michael Pacheco
#083 Techniques to Expand Brand Reach
Broadening your brand's impact doesn’t have to be difficult.In this episode, we’ll break down effective strategies for expanding your brand’s reach and connecting with a wider audience, without losing sight of what makes you unique. We’ll cover practical steps like refining your messaging, choosing the right platforms, and building genuine relationships with new audiences. These are the strategies that successful brands use to grow and engage in ways that feel authentic.If you’re wondering...
2024-12-24
01 min
Breakfast Leadership Show
Wednesday Wisdom: Building a Strong Brand for Long-Term Success
In today's competitive landscape, strategic branding is essential for business success. It goes beyond creating a logo or selecting colors—it’s about shaping how your audience perceives your company. In this episode, we explore how a well-crafted brand fosters trust, loyalty, and growth, establishing your organization as a leader in the market. The Importance of Consistency in Branding Consistency is critical to building strong customer relationships. When your design, messaging, and tone are uniform across all platforms—websites, social media, and printed materials—you create recognition and familiarity. A consistent brand identity makes your comp...
2024-12-11
03 min
The Revenue Engine with Michael Pacheco
#062 Techniques to Strengthen Brand Identity
Your brand identity is the foundation of everything you do in the market.In this episode, we explore techniques to strengthen your brand’s presence and make a lasting impression. From clearly defining your core values to ensuring visual consistency across all touchpoints, we’ll cover strategies that will set your brand apart and make it memorable.You’ll also hear real-world examples of brands that have successfully transformed their identity, illustrating the powerful impact a cohesive brand image can have on customer loyalty and re...
2024-12-10
12 min
Tonka Talks
Retail Leadership Insights: A Conversation with Amy Sznicer, Chief Retail Officer of Michael Hill Australia
Amy Sznicer, the Chief Retail Officer at Michael Hill Australia, shares her extensive experience in retail leadership. She delves into the critical role of a CRO, highlighting the importance of strong leadership, a results-driven mindset, and the unique excitement of the retail industry. Amy discusses the challenges and strategies involved in successful brand repositioning, emphasising the importance of effective communication and a clear vision. She also explores the impact of COVID-19 on the retail market, particularly within the bridal sector, and the key metrics that drive retail success, including sales, margin, average transaction value, conversion rate, and...
2024-12-09
1h 00
The Revenue Engine with Michael Pacheco
#055 Maintain a Strong and Consistent Brand Image
Your brand’s message isn’t just what you say.It’s how your audience feels when they interact with you.If that message isn’t clear and consistent, you’re leaving connections and revenue on the table.In this episode, we dive into the importance of maintaining a strong and cohesive brand image. Consistency is key—it builds trust, improves recognition, and makes it easier for your audience to connect with your brand. When your me...
2024-12-04
09 min
The Revenue Engine with Michael Pacheco
#048 Developing a Strong Brand Identity
A strong brand identity isn’t just about a logo—it’s how people feel when they think about your business.In this episode, I’m going to show you how to build a brand that sticks. We’ll talk about what it really takes to define what your brand stands for, and how to make sure your message is clear and consistent across everything you do. From your website to your social media, to how your team interacts with customers—everything needs to line up....
2024-11-28
06 min
The Brand Called You
Resilience in the Face of Global Change | Michael Haupt, Resilience Strategist; Founder, RISE Framework and Institute
In this episode of The Brand Called You, Michael Haupt, Resilient Strategist, discusses resilience and the RISE Framework. He explores how current systems of success are becoming vulnerable and redefines success in emerging fields. Michael covers three key areas of resilience: ecological, economic, and social. He discusses examples of community resilience in response to natural disasters, the challenges of implementing resilience strategies, and the importance of trust in building economic resilience. About Michael Haupt Michael is a Resilient Strategist, and he is behind the launch of the RISE Framework and Institute. He is d...
2024-11-25
28 min
Entrepreneurial Impact
Leading with Strength and Hope: Michael Brand on Real Estate Leadership in Tough Times
In this week’s episode of Entrepreneurial Impact, hosts Joe Martin and David Donaldson chat with Michael Brand, a seasoned real estate leader and entrepreneur who oversees four brokerage operations across New Jersey, New York, and Connecticut. Known for his forward-thinking and impactful leadership style, Michael shares his journey, from starting as a college student in real estate to leading through challenging times with vision and resilience. Join us as Michael provides a roadmap for inspiring teams, building hope, and staying ahead of industry changes.Michael Brand has navigated real estate leadership through some of the industry’s mo...
2024-11-20
23 min
Brands, Beats & Bytes
REMIX: Album 1 Track 11 – Michael Moore, CEO International African American Museum (IAAM), former CEO Glory Foods, former CMO Infopop, former VP- Marketing No Fear, former Brand Manager Coca-Cola, father, husband, and hellava athlete – Culture: When legacy calls, will you answer?
REMIX: Album 1 Track 11 – Michael Moore, CEO International African American Museum (IAAM), former CEO Glory Foods, former CMO Infopop, former VP- Marketing No Fear, former Brand Manager Coca-Cola, father, husband, and hellava athlete – Culture: When legacy calls, will you answer?A special remix in preparation for election day. Shout-out to Michael who is running for U.S. Congress, South Carolina, District 1.Yo, yo, yo Brand Nerds! On the longest day of the year we’ve got a solstice banger. Lots of people ‘talk’ about CULTURE. Few ‘actually’ blend culture, brand building and consumer insights into a perfect cockta...
2024-10-24
1h 09
EGGS! The Podcast
Eggs 383: Building a Strong Brand Foundation and Navigating Audience Perception with Deevo Tindall
Summary In this engaging conversation, Ryan Roghaar and Mike interview Devo Tindall, a branding expert and Chief Experience Officer at Brand Storyteller. They explore the importance of establishing a strong brand foundation, the shift from traditional marketing to storytelling, and the role of AI in branding. Devo emphasizes the need for authenticity in business and the significance of understanding one's core values. The discussion also touches on the different paths entrepreneurs take, the balance between adaptability and authenticity, and the unique value of human experience in branding. Devo shares insights on how to effectively communicate one's brand...
2024-10-11
56 min
The Brand Called You
Marketing Mastery: Listening with Your Ears in Healthcare | Michael E Egan, PhD, FIMC, Chief Executive Officer, Michael Egan Marketing, Inc
In this insightful episode of "The Brand Called You," Michael Egan, PhD, CEO of Michael Egan Marketing, Inc., shares his extensive knowledge of the intersection of marketing and healthcare. Egan discusses the vital role of trust in branding, the common mistakes companies make in their marketing strategies, and the importance of ethical standards. He also offers valuable advice for new marketers, emphasizing the power of listening, learning from mistakes, and asking the right questions. 00:40- About Michael E Egan Michael is the Chief Executive Officer of Michael Egan Marketing Incorporated. He is a...
2024-10-10
25 min
What the Helvetica?
Ep. 16: The Art and Strategy of Brand Naming... with Rob Meyerson
Discover the art and science of brand naming with branding expert Rob Meyerson. In this insightful interview, learn essential strategies for creating memorable and impactful brand names. From qualitative and quantitative research to effective client communication, gain valuable insights to elevate your branding game. Join host Mike Janda on What the Helvetica as he delves into the world of brand naming and strategy with expert guest Rob Meyerson. Learn about the significance of qualitative and quantitative research, effective client communication, and the value of strategic thinking in creative work. ---------------------- 🎙️ About What the Helvet...
2024-10-08
1h 01
Short Term Rental Secrets Podcast
Ep 203 - Building a Personal Brand with Michael Elefante
Mike and E chat with guest Mike Elefante, a successful short-term rental investor and coach. The conversation covers Mike's transition from a dissatisfying corporate job to achieving financial freedom through short-term rentals. Mike shares insights into scaling his business, the importance of building a personal brand, and taking on new ventures like launching an investment fund. The discussion also touches on lifestyle aspirations, including travel and family life, and the significance of mentorship and leadership in business growth.00:00 Introduction and Behind the Scenes Effort00:18 Welcome Back to the Podcast00:28 Life...
2024-08-19
44 min
Unstoppable Mindset
Unstoppable Brand Master and Marketing Expert with Sandeep Dayal
Transcription N Our guest this episode is Sandeep Dayal. Sandeep grew up in India and moved to America at the age of 27 to secure his MBA. He stayed in the U.S. to work. He has held positions with a number of major firms where he worked with large clients throughout the world. My conversation with Sandeep covered what I feel are quite interesting topics around marketing and sales. Because of his knowledge Sandeep and I spend considerable time discussing brands, branding and the many ways the science of brands has evolved. Sandeep gives many relevant examples and ideas w...
2024-08-09
1h 04
The Game Changing Attorney Podcast with Michael Mogill
271. AMMA — Building a Bullet-Proof Brand
In this cutthroat legal market, relying on a single way to get new clients, such as referrals or pay-per-client advertising, won't cut it. Firms that dominate their market have mastered the art of brand differentiation and community presence. If you want your practice to become the obvious choice for clients in need, you have to have a robust marketing strategy that consistently puts your law firm’s name in front of your ideal clients.In Episode 271 of The Game Changing Attorney Podcast, Michael and Jess...
2024-06-11
24 min
Sustainable Packaging Show Podcast
Brand Spotlight: Born To Be Free
Let's feature a new brand that is using sustainable packaging!Buy products from Born To Be Free! Check them out on Packaged Sustainably: https://www.packagedsustainably.com/sp/born-to-be-free-sun-armorVisit Contempo Packaging, Mike's Family Business if your brand needs more sustainable packaging!Read Michael's Sustainable Packaging Newsletter on LinkedIn.Connect with Michael on LinkedIn.Are you a brand that already uses sustainable packaging? Get found on Packaged Sustainably! We are helping consumers shop more sustainably and that means more sales and new customers for your brand!
2024-06-04
30 min
Now that's Significant
Benoit Tranzer on the future of Brand Tracking, bringing a new order in the chaos!
Host of Now that's Significant Michael Howard is joined by Benoit Tranzer, the Global Service Line Leader for Brand Health Tracking at Ipsos. In this conversation, Michael and Benoit discuss the current landscape of brand tracking, how it has evolved due to the apparent never-ending chaos in a global context, and how brand tracking can help organizations to navigate through to complexity to a new order where they can thrive. The chaos referred to in the podcast is mainly characterized by overlapping crises, which can make consumers feel overwhelmed and disheartened. The two highlighted that...
2024-04-02
39 min
30 Years in 30 Minutes
How to Build a Hospitality Brand w/ the Cofounder of Union Square Hospitality Group Richard Coraine
How do you build a hospitality brand? How do you cultivate the perfect blend of ambiance and atmosphere? What is the story of Shake Shack? How did Union Square Hospitality Group grow to become the most successful hospitality company in the world?In this episode, Michael Oved sits down with Richard Coraine, Founding Partner of Union Square Hospitality Group, a hospitality organization that has created and operated some of the most acclaimed restaurants and brands in NYC and beyond, including Shake Shack (the fast-food restaurant chain that has grown into a $3 billion publicly traded company), Eleven Madison...
2024-03-04
53 min
WORTHY and ABUNDANT
The Courage to Come Back with Michael Coss, A True HERO's story
Send us a textThis is a powerful story of hope, healing and recovery! Michael Coss is the author of The Courage to Come Back:Triumph over TBI - A Story of Hope (2011) and theinspiration behind the creation of the Michael Coss BrainInjury Foundation. Michael's life changed forever on May 18 of 2006. And he will say, it’s been changed for the GOOD. Michael was driving with his former spouse and seven-month-old twins to attend a work function and stay with friends. Cat...
2024-02-19
40 min
The Insurance Buzz
219: How to Build A Personal Brand That Sets You Apart with DJ Carroll
Build a personal brand that attracts your ideal clients. We’re back with part 2 of our conversation with DJ Carroll, owner of Carroll Media, to break down all things personal branding, lead generation, and compliance in the insurance industry. DJ shares expert tips to build your brand within the guardrails of compliance. We also talked about the changing landscape of lead generation and why it's so important to have your own brand. You’re not going to want to miss these marketing strategies to take your sales to the next level. HIGHL...
2024-02-15
28 min
Michael J. MacDonald Podcast
27. Secrets to Monetizing Your Brand on Instagram
Welcome back to The Michael J. MacDonald Show! In this episode, I share essential strategies to optimize your Instagram profile and monetize your brand. Join me as I break down the key elements to set your brand up for exponential growth and success on Instagram.In this video, I cover:- Creating a standout profile image and handle- Utilizing the bio effectively with a clear call to action- Maximizing engagement with audience interaction and strategic posting- Leveraging the professional dashboard for optimal post times and audience...
2023-12-09
15 min
Yoga Biz Champ with Michael Jay
BONUS - Is Your Business A Brand? Boutique Fitness Marketing Podcast
Text me Your email for my Booking LinkBONUS EPISODE from THE BOUTIQUE FITNESS MARKETING PODCASTQuestion for you… Is your business a brand? What is a fitness brand, anyway?Do you have your answer? So what do you think? Is your studio a brand?I’ll answer it for you. Yes. Your fitness studio business is a brand … because all businesses are brands! Yes, it was a trick question!Your business is the organization and people that deliver your services. Your day-to-day ops, sale...
2023-11-09
16 min
Shock Your Potential
Secrets to Your Personal Brand- Brand Statement
Do you believe in your brand or do you feel like it’s an ideal what if? Living your statement every day begins by reading your brand statement every morning. Reminding yourself of what your expectations of yourself are, makes you more aware of areas that you are ding great and areas that need to be improved. Having a brand statement is key to being aware of the adjustments that you need to make in your day to day. Are you ready for living your brand statement? Listen in! Are you re...
2023-10-12
05 min
Shock Your Potential
Secrets to Your Personal Brand- What’s Your Brand?
What defines you as a person; personally, or professionally? Do you ever sit down and ask yourself, what do people say about me when I am in the room. What do they say about me when I am not in the room. Better yet how would I like to be described or talked about. Write down words that you feel describe you. Do you have the courage and confidence to ask others to describe you. Are these words what you expected? Having a brand is your identity, what describes you and stands out...
2023-10-10
05 min
CHIEF OF ANYTHING
415 (EN) • VIERKLANG Strategy • Most Admired Brand in 3 Years • Insights of a Corporate Executive Team
Most Admired Brand in 3 Years • Insights of a Corporate Executive Team How do I become the MOST ADMIRED BRAND in just 3 YEARS? Listen to this week’s VIERKLANG podcast episode. We spoke with the former executive team of Vodafone Qatar. Daniel, Jan, Jenny, John, Matthew and Michael share their insights & stories on… ➡ How a simple model made an end to ineffective hyperactivity and gave clear direction and focus. ➡ How a purpose led organization provides the right framework for decision-making and long-term thinking, no matter the set-up of the team. ➡ How the powe...
2023-10-02
1h 11
The Innovation Economy with Arlington Economic Development
#3: The ongoing relationship between businesses and their location, with Michael Steifvater, Arlington Economic Development
Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the workforce, the role of place in the future of work, and the role of the creative sector in a larger business context. We call this Return on Creativity. Today we’re going to talk about the partnership between business and their location, and the benefits of partnership. To help me discuss this topic, I’d like to welcome Michael Stiefvater, Acting Director, Business Investment at Arlington Economic Development. About Mich...
2023-09-06
19 min
Magic Writing - Dein Textlabor - Mit Copywriting & Storytelling mehr Kunden und Mitarbeiter gewinnen
Folge 169: Mit Humor zu mehr Erfolg im HR - Interview mit Michael Benz
Der Podcast für nachhaltiges und zielorientiertes Employer Branding. Employer Branding 2Go ist der Podcast für nachhaltiges Employer Branding in Deinem Unternehmen mit Michael Kaufhold. Mitarbeitergewinnung verbessern, das Recruiting effizienter gestalten, die Mitarbeiterbindung erhöhen durch Employer Branding mit System und Strategie. Unternehmen mit einer starken Employer Brand können offene Stellen doppelt so schnell besetzen, wie Unternehmen ohne entsprechende Arbeitgebermarke: Der beste Bewerber ist der, der sich von allein bei Dir bewirbt, bevor Du aktiv eine Stellenanzeige geschalten hast. Zufriedene Mitarbeiter strahlen als Leuchttürme des Unternehmens nach außen und gewinnen somit nachweislich mehr Kunden und Bewerber. Diese...
2023-07-09
23 min
The Brand Builder Show
71. Michael Facchin: Mastering Sponsored Brand Advertising On Amazon
If you’re selling on Amazon there’s every chance you’re using Amazon PPC to drive sales and increase organic visibility. But, according to this week’s podcast guest, most sellers are missing out on big opportunities with Sponsored Brand advertising. While Sponsored Products is the bread and butter of an Amazon PPC strategy, Sponsored Brands can add a significant amount of extra volume without being too complicated to set up. In this episode, Ad Badger founder Michael Facchin talks us through best practices in getting Sponsored Brand advertising set up in order to...
2023-06-15
38 min
Magic Writing - Dein Textlabor - Mit Copywriting & Storytelling mehr Kunden und Mitarbeiter gewinnen
Folge 144: So hilft Dir ein Content Plan beim Aufbau Deiner Employer Brand
Der Podcast für nachhaltiges und zielorientiertes Employer Branding. Employer Branding 2Go ist der Podcast für nachhaltiges Employer Branding in Deinem Unternehmen mit Michael Kaufhold. Mitarbeitergewinnung verbessern, das Recruiting effizienter gestalten, die Mitarbeiterbindung erhöhen durch Employer Branding mit System und Strategie. Unternehmen mit einer starken Employer Brand können offene Stellen doppelt so schnell besetzen, wie Unternehmen ohne entsprechende Arbeitgebermarke: Der beste Bewerber ist der, der sich von allein bei Dir bewirbt, bevor Du aktiv eine Stellenanzeige geschalten hast. Zufriedene Mitarbeiter strahlen als Leuchttürme des Unternehmens nach außen und gewinnen somit nachweislich mehr Kunden und Bewerber. Diese...
2023-04-06
09 min
10K Collective e-Commerce Podcast
Finding an eCommerce Niche/Brand with Jake Rosenberg of Krete
In the world of e-commerce, finding a niche and building a strong brand is crucial to success. One way to do this is by identifying a gap in the market and creating a product that fills that gap. For Jake, the founder of a successful unisex skincare brand, this meant creating a product that was efficient, fast, and appealing to a broader range of men and women. In this article, we will explore how Jake identified a niche, created a unisex skincare brand, and used fast wins and efficiency to build a valuable e-commerce brand. Timestamps 0:00:00 | Interview with Jake Rosenberg...
2023-04-03
21 min
Magic Writing - Dein Textlabor - Mit Copywriting & Storytelling mehr Kunden und Mitarbeiter gewinnen
Folge 134: 3 Gründe Deine Employer Brand JETZT aufzubauen
Der Podcast für nachhaltiges und zielorientiertes Employer Branding. Employer Branding 2Go ist der Podcast für nachhaltiges Employer Branding in Deinem Unternehmen mit Michael Kaufhold. Mitarbeitergewinnung verbessern, das Recruiting effizienter gestalten, die Mitarbeiterbindung erhöhen durch Employer Branding mit System und Strategie. Unternehmen mit einer starken Employer Brand können offene Stellen doppelt so schnell besetzen, wie Unternehmen ohne entsprechende Arbeitgebermarke: Der beste Bewerber ist der, der sich von allein bei Dir bewirbt, bevor Du aktiv eine Stellenanzeige geschalten hast. Zufriedene Mitarbeiter strahlen als Leuchttürme des Unternehmens nach außen und gewinnen somit nachweislich mehr Kunden und Bewerber. Diese...
2023-03-01
07 min
Magic Writing - Dein Textlabor - Mit Copywriting & Storytelling mehr Kunden und Mitarbeiter gewinnen
Folge 127: So bringst Du Deine Geschichte an den Konferenztisch - Interview mit Michael Geerdts
Der Podcast für nachhaltiges und zielorientiertes Employer Branding. Employer Branding 2Go ist der Podcast für nachhaltiges Employer Branding in deinem Unternehmen mit Michael Kaufhold. Mitarbeitergewinnung verbessern, das Recruiting effizienter gestalten, die Mitarbeiterbindung erhöhen durch Employer Branding mit System und Strategie. Unternehmen mit einer starken Employer Brand können offene Stellen doppelt so schnell besetzen, wie Unternehmen ohne entsprechende Arbeitgebermarke: Der beste Bewerber ist der, der sich von allein bei dir bewirbt, bevor du aktiv eine Stellenanzeige geschalten hast. Zufriedene Mitarbeiter strahlen als Leuchttürme des Unternehmens nach außen und gewinnen somit nachweislich mehr Kunden und Bewerber. Diese...
2023-02-05
34 min
Ecommerce & Brand Growth
Improve Brand Authority, Trust, And Site Conversions For Your Brand
Building your brand can be a daunting process but it's important to integrate these key tactics onto your site in order to increase authority, improve conversions, and strengthen your ecommerce brand. In this episode, Michael Campanaro dives into some of the top ways to increase conversions on your site using several low cost tactics. Some of these things you may already be doing but leveraging them in different ways may get more milage out of the assets and help your business grow in a variety of ways. If this is your first time listening, thanks for...
2023-01-11
10 min
WeissBunt
"Schauspieler Michael Mendl trifft Klinikdirektor!" "Von Lünen bis nach Hollywood!" - zu Gast bei WeissBunt
Spontan, intuitiv, ohne Skript, Improvisation pur! Authentisch, ehrlich, direkt! Dafür steht Weissbunt! Prof.Dr. Jalid Sehouli, der Direktor der #Frauenklinik an der #charité – Campus Virchow, startete im Mai 2021 mit „WeissBunt“ seinen eigenen Podcast. Er ist renommierter Krebsspezialist, #frauenarzt , Wissenschaftler, Schriftsteller und Weltbürger und engagiert sich seit Jahren für die zivile Gesellschaft für ein ganzheitliches und soziales Miteinander. Zu Gast ist Miachel Mendl: Michael Mendl spielte in unzähligen deutschen TV- und Kinoproduktionen mit, aber auch in Hollywood war er schon zu sehen – 2008 in "Der Vorleser" neben Superstar Kate Winslet. Der Charakterdarsteller kam am 20. April 1944 in Lünen in Nordrhei...
2023-01-04
35 min
Access To Anyone with Michael Roderick
Building Your Personal Brand With Mike Kim
Mike Kim is Marketing Consultant for Mike Kim Enterprises, where he guides professional training and coaching brands in product launches, brand strategy, and direct response copy. He is the USA Today and Wall Street Journal best-selling author of You Are The Brand: The 8-Step Blueprint to Showcase Your Unique Expertise & Build a Highly Profitable, Personally Fulfilling Business. Mike previously worked as the Marketing Director for John Maxwell Team and the Chief Marketing Officer for MEK Review. In this episode… When launching your brand, it can be easy to get swept away in the high tide of e...
2022-12-15
41 min
Dominate Your Market
Get Serious About Branding: How to Build Your Brand Value without Paying a Fortune With Ernie Harker
Want to know what good branding is? The brand of our company represents the wholeness of a company and the personality it has. People go to those brands that would connect with them emotionally. Paying attention to the colors, textures, patterns, fonts, and vocabulary is important in creating your brand, as it is the building block of a brand. Tune in Dominate Your Market Podcast as Ernie Harker shares how you would make a branding that would connect to your clients and customers emotionally. See how you understand the significance of creating recognizable branding and avoiding inattention to your...
2022-12-09
50 min
Conversations with CommerceNext
Accelerating A Beloved Heritage Brand With A Startup Mentality
Welcome to the Conversations with CommerceNext podcast, I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with CommerceNext and presented by CommX.In this episode, meet Sabrina Cherubini, Senior Vice President of Brand & Digital at Hanky Panky. With a storied history of work on both the agency and brand sides of marketing with Leo Burnett, Havas, Sears and Ann Inc and now, with a unique role with both the brand and performance elements of this heritage retailer, Sabrina takes us through how she is injecting a startup mentality into Hanky Panky to r...
2022-11-30
37 min
10K Collective e-Commerce Podcast
Brand Identity Definition - eCommerce Brand Strategy
Brand Identity Definition If you're selling your products on a website, it's important to give your brand an identity. The best way to do this is with a brand strategy. A brand strategy can help you understand what makes your product different and how to communicate that to customers. It also helps you decide when it's time for a rebranding project! What is a brand identity definition? A brand identity is everything your customers associate with your products and company. A brand strategy is a plan that helps you decide how to communicate your brand. This includes things like what...
2022-11-23
33 min
The Working Image
Brand Unity (Graphic Standards)
As long as you have a company, you have a brand, and it should be unified. We Discuss: What is Brand UnityWhat is a Graphic Standards Manual and how it relates to Brand UnityHow Brand Unity affects companies of all sizes. Thank you for listening. We hope you enjoyed this episode. If you have any questions, please email the show at TheWorkingImage@gmail.com. The Working Image is a podcast for business owners who want to know how Web Design, Graphic Design, and Digital Marketing can help their business grow. Jarrod Mich...
2022-10-29
06 min