Shows
Marketing That ClicksCutting through the noise: Innovative strategies to boost brand visibilityEvery day, people encounter hundreds, if not thousands, of messages, including ads, emails, texts, social posts, signs, videos, and more. With so much competition for attention, how can your business stand out? Here are creative strategies to help your brand connect with your audience and rise above the noise. Black Friday is approaching. Get ready to transform your med spa marketing strategy! Starting this Black Friday, discover the proven strategies that seven-figure medical aesthetics practices use to grow, scale, and thrive. The Marketing Strategies of Med Spa Millionaires online course will equip you wit...
2024-11-2314 min
Marketing That Clicks7 ways to grow your business with email marketing80% of small businesses use email marketing to help with customer retention. Google and Yahoo will enforce new rules. To prepare for these changes, you need to add a setting called "dmarc" to your email settings. Adding this information increases the chances of your marketing emails reaching the primary inbox for your clients who use Gmail or Yahoo. If you do not add this information, Gmail and Yahoo will reject the emails you try to send to your clients. Discover how to prepare for these changes by watching this 4-minute video from Michael Guberti, d...
2024-02-0207 min
Marketing That ClicksHow to run a successful, engaging Instagram giveawayDiscover the ingredients of a successful, engaging Instagram giveaway. Michael recently created, implemented and promoted an Instagram giveaway for one of his clients in the medical aesthetics industry. It generated positive feedback, and now he is sharing how you can do the same. Tune in for details!
2023-12-0307 minMarketing That Clicks13 bookings in 72 hours from a flash saleA medical aesthetics practice received 13 bookings in 72 hours from a limited-time flash sale. The med spa centered the promotion around Dysport Day this past Wednesday, November 8th. The flash sale was implemented and managed by Michael Guberti, digital marketing strategist. The details of the flash sale: The flash sale encouraged people to call the business on Tuesday, Wednesday, or Thursday to book their Dysport appointment before the end of the year and save 10% off their Dysport treatment. The clients had to mention the offer to claim the savings. A $100 deposit was required to make the appointment.
2023-11-1402 minMarketing That ClicksStart it, grow it, sell it: a 6-year med spa success story Over 6 years, a medical aesthetics practice went from making 6 figures per year to 7 figures per year, growing its annual revenue by more than 2.5 times the original amount. Start it, grow it, sell it: Venture capitalists started making offers to purchase the 7-figure med spa. The owner sold the business and stayed on to become the company's director of clinical training for all of its injectors in different locations. High-quality marketing made the difference: The business was founded in 2015. In 2015 and 2016, the med spa did not have a...
2023-11-1007 minMarketing That ClicksClient success story: Split Rock Aesthetic Institute's annual Patient Appreciation EventMichael shares his client's success story. Split Rock Aesthetic Institute had a great turnout for their annual Patient Appreciation Event. Discover the metrics and promotional strategies behind the successful event. If you want to enhance your marketing, visit MichaelGuberti.com, fill out the form, and Michael will contact you to see if you and him are a good fit to work together.
2023-10-3003 minMarketing That ClicksMarketing success story in the hair salon industryMichael shares the numbers behind his client's marketing success story in the hair salon industry. Are you interested in having your digital marketing done-for-you? Visit MichaelGuberti.com, fill out the form, and we will contact you to see if we are a good fit to work together.
2023-10-1903 min
Breakthrough SuccessSocial Media Marketing Strategy for Service-Based Businesses with Michael Buzinski (Ep. 709)Service-based businesses can use social media marketing to tap into a steady stream of clients. You can fill up your pipeline and create an online presence where clients find your work. Michael Buzinski joins us on Breakthrough Success to share how these social media marketing strategies work. Michael is the President of Buzzworthy Media. He helps service-based businesses get clients and boost revenue with digital campaigns. What You Will Learn: How to get social media followers to visit your website The elements of a successful digital campaign How to choose which...
2022-06-2922 minMarketing That ClicksHow to achieve success & overcome obstacles with Zylo MarshallLearn more about Zylo by visiting his Linkedin profile: https://www.linkedin.com/in/zylo-marshall?trk=people-guest_people_search-card
2022-05-2020 minMarketing That ClicksHow to live a joyous life with Dr. Enoh Ukpong, author of Joy Comes in the Morning: The Power of Drive, Discipline and Determination.Readers call her life story & book “such an inspiring story” & an “incredible journey of faith,” & it is! Get Dr. Enoh Ukpong’s book titled Joy Comes in the Morning: The Power of Drive, Discipline and Determination, by visiting the following link: https://www.amazon.com/Joy-Comes-Morning-Discipline-Determination/dp/1735005401/ref=sr_1_1?crid=34SNWV84M2E6C&keywords=Dr.+Enoh+Ukpong&qid=1648511474&sprefix=dr.+enoh+ukpong%2Caps%2C218&sr=8-1
2022-03-2923 minMarketing That ClicksHow to transform yourself with Dr. Ellen Albertson, The Midlife Whisperer ™Learn more about Dr. Ellen Albertson, The Midlife Whisperer ™ by visiting TheMidlifeWhisperer.com. Get Dr. Ellen’s book titled Rock Your Midlife: 7 Steps to Transform Yourself and Make Your Next Chapter Your Best Chapter, by visiting the following link: https://www.amazon.com/Rock-Your-Midlife-Transform-Yourself-ebook/dp/B09KMD4T7L/ref=sr_1_1?keywords=rock+your+midlife+ellen+albertson&qid=1636665281&s=books&sr=1-1 Follow Dr. Ellen on Instagram @the_midlife_whisperer, Ellen Albertson on Linkedin, @DrEllenAlbertson on Facebook, Ellen Albertson on Youtube, @RockYourMidlife on Twitter, & @ellenralbertson on Pinterest.
2022-02-2621 minMarketing That ClicksThe story of professional magician Jake Schwartz.Learn more about Jake Schwartz by visiting JakeofSpades.com. Follow Jake on social media @TheMagicOfJakeSchwartz.
2022-02-1519 minMarketing That ClicksHow to achieve success & increase the vibration of your energy with Michele Blood, author of over 80 books, audiobooks, DVDs, music CDs, & TV shows.Learn more about Michele Blood by visiting https://micheleblood.com/. Get the excellent resources that Michelle mentioned in the episode by visiting mydivinesuccess.com/journals.
2021-12-3121 minMarketing That ClicksHow to overcome and persevere through any challenge with Lorna Greyling, author of Kidnapped: A True Story.Learn more about Lorna Greyling by visiting http://www.lornagreyling.com/. Get Lorna’s book, Kidnapped: A True Story, by visiting the following link. The book describes how 55 rebels kidnapped Lorna’s husband, Nick. Through her faith & perseverance, Lorna heroically handled the situation, which ultimately had a happy ending, thank God. https://www.amazon.com/Kidnapped-True-Story-Lorna-Greyling/dp/B09GQSNY6N/ref=sr_1_1?crid=31P8XGD1QGD2&keywords=lorna+greyling&qid=1640637780&sprefix=lorna+greyling%2Caps%2C105&sr=8-1
2021-12-3126 minMarketing That ClicksHow to increase your productivity with Patrick Sanaghan, author of How To be a "Better" Procrastinator: Over 100 strategies to help you Manage your Procrastination Habit.Learn more about Patrick Sanaghan by visiting https://thesanaghangroup.com/. Get Patrick’s latest book, How To be a "Better" Procrastinator: Over 100 strategies to help you Manage your Procrastination Habit, by visiting the following link: https://www.amazon.com/How-Better-Procrastinator-strategies-Procrastination/dp/1665524987/ref=sr_1_3?keywords=Patrick+Sanaghan&qid=1639766486&sr=8-3 Learn more about Patrick’s other book, Collaborative Leadership in Action: A Field Guide for Creating Meetings that Make a Difference: https://www.amazon.com/Collaborative-Leadership-Action-Creating-Difference/dp/1599962527/ref=sr_1_2?qid=1639766651&refinements=p_27%3APatrick+Sanaghan+Ed.D&s=books&sr=1-2&text=Patrick+Sanaghan+Ed.D
2021-12-1717 minMarketing That ClicksHow to reinvent yourself & adapt to change with Cindy Gelormini, author of the children’s book series titled, Robbie's World and His SPECTRUM of Adventures, about a little penguin with Autism.Learn more about Cindy Gelormini by visiting http://www.thepaintdivanj.com/home.html. Get Cindy’s books by visiting the following links: Robbie's World and His SPECTRUM of Adventures! Book 1: https://www.amazon.com/Robbies-World-SPECTRUM-Adventures-Book/dp/163221847X/ref=sr_1_1?keywords=Cindy+Gelormini&qid=1639339687&sr=8-1 Book 2: https://www.amazon.com/Robbies-World-SPECTRUM-Adventures-Book/dp/163221850X/ref=sr_1_3?keywords=Cindy+Gelormini&qid=1639339687&sr=8-3 Book 3: https://www.amazon.com/Robbies-World-SPECTRUM-Adventures-Book/dp/1632219220/ref=sr_1_2?keywords=Cindy+Gelormini&qid=1639339687&sr=8-2
2021-12-1235 minMarketing That ClicksWilliam Silvaneus shares his worldviewLearn more about William Silvaneus by visiting WilliamSilvaneus.com. William’s book is titled “A Certain Mercy.” You can view the book by visiting this link: https://www.amazon.com/gp/product/B07PW3KFRF/ref=dbs_a_def_rwt_hsch_vapi_tkin_p1_i0
2021-12-1227 minMarketing That ClicksEmbrace self-acceptance to create your most colorful life with Lindy Lewis, author of the book titled “Lindy: Recovering Alpha Female: Inspiring Grace and Self Acceptance in the Mind and Body”Learn more about Lindy Lewis by visiting LindyLewis.com. Get her book, titled “Lindy: Recovering Alpha Female: Inspiring Grace and Self Acceptance in the Mind and Body” https://www.amazon.com/Lindy-Recovering-Female-Inspiring-Acceptance/dp/1504332725/ref=sr_1_1?keywords=The+Recovering+Alpha+Female&qid=1639264017&sr=8-1
2021-12-1226 minMarketing That ClicksCreate a legacy of love with Catherine TurnerLearn more about Catherine Turner by visiting CreateALegacyofLove.com.
2021-12-1121 minMarketing That ClicksIdentifying the challenges of living with dementia & learning how to address them with Lisa Skinner, Not All Who Wander Need Be Lost: Stories of Hope for Families Facing Alzheimer's and DementiaLearn more about Lisa Skinner by visiting LisaSkinnerSpeaks.com. Purchase Lisa’s book titled “Not All Who Wander Need Be Lost: Stories of Hope for Families Facing Alzheimer's and Dementia.” Click here to get the book: https://www.amazon.com/Not-All-Wander-Need-Lost/dp/0996818804/ref=sr_1_2?keywords=lisa+skinner&qid=1639261121&sr=8-2 Visit Lisa’s Facebook page titled “Not All Who Wander Need Be Lost.” Click here to visit the Facebook page: https://www.facebook.com/notallwhowanderneedbelost
2021-12-1126 minMarketing That ClicksHow to be happy while dealing with loss, with Emily Thiroux Threatt.Learn more about Emily Thiroux Threatt by visiting LovingandLivingyourWayThroughGrief.com. Here is the link to purchase Emily’s book titled “Loving and Living Your Way Through Grief: A Comprehensive Guide to Reclaiming and Cultivating Joy and Carrying on in the Face of Loss (A Grief Recovery Handbook)” https://www.amazon.com/Loving-Living-Your-Though-Grief/dp/1642504823/ref=sr_1_1?crid=2BOCJX6MG4O1Q&dchild=1&keywords=emily+thiroux+threatt&qid=1603929939&sprefix=Emily+Thi%2Caps%2C278&sr=8-1
2021-12-1124 minMarketing That ClicksUnderstanding the new reality in the real estate industry with Darius Ross.Learn more about Darius Ross by visiting DariusRoss.com.
2021-12-1133 minMarketing That ClicksDiscover the most vital skills you need during challenging times, & learn how to develop your intuition with Susan Shumsky.Learn more about Susan Shumsky by visiting DrSusan.org & DivineTravels.com. Here is Susan’s Facebook page: https://www.facebook.com/pages/category/Author/Susan-Shumsky-75149784044
2021-12-1127 minMarketing That ClicksHow to grow your emotional intelligence with Noble Gibbens, an Army veteran & West Point graduate.Thank you for your service to America, Noble! Learn more about Noble Gibbens by visiting EQGangster.com.
2021-12-1126 minMarketing That ClicksHow to stay calm & focused with Rhonda Harris-Choudhry.Learn more about Rhonda Harris-Choudhry by visiting HealingHennaGoddess.com.
2021-12-1119 minMarketing That ClicksHow to achieve success with Rich Redmond, author of the book titled, C.R.A.S.H. Course for Success: 5 Ways to Supercharge Your Personal and Professional Life.On this #SpotlightSaturday, learn more about Rich Redmond by visiting RichRedmond.com. To learn more about Rich's book, please visit this link: https://www.amazon.com/CRASH-Course-Success-Supercharge-Professional/dp/B07YTCG5DS/ref=sr_1_3?keywords=rich+redmond&qid=1639254566&sr=8-3
2021-12-1118 minMarketing That ClicksHow to be resilient in any situation with Dr. Erica Steele.On this #SpotlightSaturday, learn more about Dr. Erica Steele by visiting her website, holisticfamilypracticeva.com.
2021-12-1118 minMarketing That ClicksSpread joy & kindness this Christmas season with Beth Dessen Duffy, creator of the Christmas Tree of Kindness app.Learn more about Beth Dessen Duffy by visiting the following links: Website: ChristmasTreeofKindness.com. Christmas Tree of Kindness app ($.99): https://apps.apple.com/ca/app/christmas-tree-kindness-pro/id1132945164 Christmas Tree of Kindness app (free version): https://apps.apple.com/ca/app/christmas-kindness/id1066405049
2021-12-0421 minMarketing That ClicksHow to achieve business success with Mustafa Ammar, CEO of the Passion MBA.Learn more about Mustafa Ammar by visiting the following links: Website: https://thepassionmba.com/ Mustafa’s upcoming book: https://thepassionmba.com/book/
2021-12-0426 minMarketing That ClicksHow to help veterans with PTSD, with Margaret Combs, author of the book titled The Journey from Hope to Healing.Learn more about Margaret Combs by visiting the following links: Website: http://www.vets-ptsd.com Margaret’s book: https://www.amazon.com/Journey-Hope-Healing-M-Combs/dp/1647502896/ref=sr_1_1?keywords=The+Journey+from+Hope+to+Healing&qid=1638638785&sr=8-1
2021-12-0432 minMarketing That ClicksHow To Become An Incredible Salesperson With Rob CornillesLearn more about Rob Cornilles by visiting the following links: Websites: www.GameFaceInc.com www.thesalesgamechangermasterclass.com LinkedIn: https://www.linkedin.com/in/robcornilles/ Rob's book: https://www.amazon.com/Sales-Game-Changer-Become-Salesperson/dp/B09BGPD8CC/ref=sr_1_2?dchild=1&keywords=the+sales+game+changer&qid=1634054467&sr=8-2
2021-11-1420 minMarketing That ClicksHow to Grow Your Food With Marjory WildcraftCheck out Marjory's book, titled The Grow System: True Health, Wealth, and Happiness Come from the Ground, at this link: https://www.amazon.com/gp/product/B08MSQTTW4/ref=dbs_a_def_rwt_bibl_vppi_i0 Learn more about Marjory by visiting the following links: growhalf.com IG: @the_grow_network Twitter: @thegrownetwork Facebook: facebook.com/growyourowngroceries YouTube: youtube.com/user/BackyardFood
2021-11-1434 minMarketing That ClicksHow to Turn Challenging Life Experiences into a Successful Business with Melane MullingsCancer survivor, former registered nurse, successful entrepreneur, business management consultant and now author, Melane Mullings chronicles her journey to success in her book 'Lemonade! Squeeze Your Challenging Life Experiences into a Successful Business.' Melane’s miraculous recovery from leukemia at age 17 provided her a deep understanding of the foundations of success, which she extrapolated to her first entrepreneurial venture in the healthcare recruiting space. After choosing a career as an RN then suffering a crushing bout of burnout years into her career, Melane tapped into her Chrisitan faith, discovered her life's purpose and was led on a journey to...
2021-11-1231 minMarketing That ClicksHow To Sell Authentically With Deb Brown Maher, author of the book titled Sell Like Jesus.Great speaking with Deb Brown Maher, president of Deb Brown Sales and author of the book Sell Like Jesus. How can you sell authentically, ethically & happily? That's what Deb discusses in today's episode. Learn more at DebBrownSales.com. Connect with Deb on LinkedIn & Facebook.
2021-10-1519 minMarketing That ClicksFeatured Guest: Liz H. Kelly, Goody PR Founder and Author of “8-Second PR”Liz H Kelly (Santa Monica, CA) is the Goody PR Founder, Award-Winning Author (“8-Second PR”) and Podcast Host (“8-Second Branding”) with 15+ years of experience promoting authors and brands with a WOW STORY who are making a positive impact. She loves connecting her client's stories to current headlines, and finding a story that moves audiences. As a published author, Kelly had over 500 media interviews (TV, radio, print and syndication) over 5 years for her first book about dating (“Smart Man Hunting”). Her work and books have been featured on CNN, Lifetime, USA TODAY, The Chicago Tribune, Thrive Global, KTLA, KNBC News, KABC News, B...
2021-10-0813 minMarketing That ClicksFeatured Guest: Armineh KeshishianLearn more about Armineh Keshishian at https://wealthandwellnessglobal.com/.
2021-08-2324 min
The Blackwell PodcastsMarketing That Clicks w/ Michael GubertiMichael Guberti is a Social Media Strategist & founder of Smart Business People Services (SmartBizPeople.com), a full-service digital marketing agency empowering orthodontists, medical aestheticians, plastic surgeons, architects, insurance providers & other industries. He is the winner of The Best Marketing Campaign of the Year Award & Rule Breaker Award for teaching entrepreneurship at an accredited business university before ever enrolling in a college. He has spoken at Microsoft, the annual ECA Fitness Conference, the Westchester Youth Summit & been featured on television shows including Verizon FiOS News. He is the regular social media columnist for the Westchester & Fairfield County Business Journal.With his...
2021-07-1526 minMarketing That ClicksA Conversation about the Climate with Dr. George EricksonDr. George Erickson provides his perspective regarding the current state of the climate. His website is http://tundracub.com/ & you can view a list of his books here: http://tundracub.com/htmls/thebooks.html.
2021-06-2526 minMarketing That ClicksAmazon Bestselling Author David ChotkaDr. David Chotka, the Chair of Alliance Pray (Christian & Missionary Alliance Canada) is a published author, conference speaker, and prayer mobilizer. David has led seminars and conferences both nationally and internationally, including teaching Christians how to pray for healing, hearing God's voice, discernment, and spiritual gifts of the Holy Spirit. David is the Founder of Spirit Equip Ministries that teaches Christians how to grow deeper in their prayer lives. He lives in Ontario, Canada, is married to Elizabeth, has two adult children & plays the piano for fun. You can access more teachings at SpiritEquip.com.
2021-06-2520 minMarketing That ClicksFrom Orphan to Millionaire: Ce’Aira Brown & Andre HenryGreat speaking with you, Ce’Aira and Andre! Wishing you both continued success. Learn more about the Power Couple at OrphanToMillionaire.com.
2021-06-2523 minMarketing That ClicksFeatured Guest: Tim Shurr, Leadership Strategist, Sales Strategist, Unconscious Beliefs Specialist. Author of One Belief Away! How To Upgrade Your Unconscious Mind For Prosperity & Inner Peace.Great speaking with you, Tim! Tim Shurr is a Leadership Strategist, Sales Strategist, Unconscious Beliefs Specialist, & author of One Belief Away! How To Upgrade Your Unconscious Mind For Prosperity & Inner Peace. Learn more at TimShurr.com & PowerMindsetProgram.com.
2021-04-1729 minMarketing That ClicksFeatured Guest: Melanie Lentz, Former Secret Service Agent. Author of Agent Innocent: How The Secret Service Changed My Life.You are an excellent guest, Melanie! Thank you for your service to America! 🇺🇸 Melanie Lentz is the author of Agent Innocent: How the Secret Service Changed My Life, & the upcoming workbook titled Advance Work: A Personal Protection Assignment, available for pre-order on Amazon. Learn more at MelanieLentz.com.
2021-03-0625 minMarketing That ClicksFeatured Guest: Christy Whitman, Transformational Leader, Celebrity Coach and Law of Attraction Expert About Christy Whitman International Inc. Christy Whitman is a Transformational Leader, Celebrity Coach and Law of Attraction expert, as well as the two time New York Times bestselling author of The Art of Having It All and Taming Your Alpha Bitch. She is also the author of the international bestseller Quantum Success. Her forthcoming book The Desire Factor will be released April 21, 2021. Christy has appeared on the news, The Today Show, The Morning Show, Ted X, and The Hallmark Channel and her work has been featured in the media in various publications. She’s been featured in Goalcast, People Magazine, Seven...
2021-02-0626 minMarketing That ClicksFeatured Guest: Shelby WagnerShelby Wagner is a professional who cares. She has taught thousands of children to sing and hundreds to play the piano. She has directed and /or accompanied countless church choirs of all ages in a variety of worship services and special seasonal concert programs. Shelby currently plays four-hand, one keyboard duets with a fellow music teacher at community events, assisted living facilities and nursing homes. Never one for “letting the grass grow under her feet,” she has a new career at 78 as author, public speaker and marketer for her books. Her book is titled "Learning To Dance In The Rain – Deal...
2021-01-2226 minMarketing That ClicksFeatured Guest: Linda Mac DougallLinda helps people suffering with the pain and restrictions of arthritis to regain mobility and limit their pain so that they may enjoy their life again. Her email is at the bottom of this page for inquiries about joining her coaching program. There will be an application process for this very customized and deep dive into the individual's arthritic problems. Not everyone is suited for this kind of approach. She has an M.A. in Counseling Psychology and has spent many years working with the developmentally disabled as direct care on up to being an...
2021-01-2024 minMarketing That ClicksFeatured Guest: Dashama, Happiness GuruGreat speaking with you, Dashama! Wishing you continued success! Background Information: Since 2005 Dashama has produced hundreds of videos, multiple best selling online courses, 32 instructional DVDs, written 2 published books and 4 ebooks, lead international retreats, teacher trainings and events serving the growing demand for her high quality educational material in the meditation, yoga, health & wellness market segment known as LOHAS (Lifestyle of Health and Sustainability). Her productions have distribution globally through Target, Walmart, Best Buy, Barnes & Noble, Amazon, ATT Uverse, Broadband TV, Marriott Hotels, Shangri-la Resorts, Roku, Apple TV, Daily Yoga app + more with a total r...
2021-01-0932 minMarketing That ClicksFeatured Guest: Bill Westrom, Co-Founder of Truth In Equity, & Credit Line BankingThis is the first interview in which Bill Westrom mentions his new Credit Line Banking Primer, an introductory resource to help you master your finances. Email Bill at Bill@TruthInEquity.com to request the primer for free! Background Information: Bill Westrom and David Welles started Truth In Equity out of the kitchen of their homes on September 8th, 2006. David met Bill while working as a Mortgage Broker for Cannon Mortgage. Bill was working as an AE (Account Executive) for MacQuarie Mortgage USA. He was selling MacQuaries Asset Manager (aka Money Merge...
2020-12-1420 minMarketing That ClicksFeatured Guest: Te'Andra HerbinLearn what Te'Andra calls the 3 invisible scars created by people not understanding scoliosis. Learn more at bulliedwithscoliosis.com & visit her Facebook page titled Living With Scoliosis.
2020-11-2917 minMarketing That ClicksInterview Guest: John Smith, CPA turned Ethics & Integrity Speaker, Author of the book Embracing The Abyss. Learn more at EmbracingTheAbyss.com.John Smith received a Presidential Pardon. Learn why, & discover John story’s in this interview. His book, Embracing The Abyss, is available on Amazon here: https://www.amazon.com/Embracing-Abyss-Unknow…/…/ref=sr_1_2… Searching For Integrity is John’s Internet Radio Podcast on Tuesdays and Thursdays at http://amfm247podcast.info. Learn more at
2020-11-2822 minMarketing That ClicksFeatured Guest: Author, Speaker & Counselor Randy RolfeRandy Rolfe is an internationally known author, speaker, counselor, and media personality. Known especially for her sound advice on parenting and healthy lifestyle, she delights in bringing out the best in people, for their relationships, health, and spiritual being. She has a uniquely diverse set of accomplishments, first and foremost as wife, mother, grandmother, and daughter, and then as family therapist, nutrition educator, lawyer, theologian, world traveler, and mentor to home-based entrepreneurs. Because of this diverse background and her passion for making the world a better place, she has a rare ability to cut through the noise in a...
2020-11-1923 min
Breakthrough SuccessE591: Persevere Through Any Challenge With Michael HingsonDespite being blind since birth, Michael Hingson biked, worked out advanced math problems in his head, and worked at several high tech companies for over 30 years. Our guest's life, like many of ours, changed on September 11th. He was on the 78th floor of Tower One during the attack and managed to escape with the help of his guide dog moments before the tower collapsed. He went on to serve at multiple nonprofit organizations aimed at training guide dogs and helping blind students live out their dreams. His book Thunder Dog captures his journey and has sold over 2.5 million...
2020-11-1134 minMarketing That Clicks10 Ways To Reach More People With Google My BusinessTo enhance your Google My Business account, you can: 1. Verify that you own your business Google does not immediately know that you own your business. Claim it before someone else does. 2. Update your hours when they change during different parts of the year The last thing you want is a customer coming to your office at 6:30 p.m. when you close at 5 p.m. 3. Post to your Google My Business account Did you know you can post to your Google My Business account? Many people think of posting to Instagram...
2020-10-2507 minMarketing That ClicksClient Success StoryIt’s been reported that 97,966 businesses have permanently closed this year. How then, in a year when thousands of businesses have permanently closed, can you manage to have your best year ever? You can implement digital marketing success strategies that have helped my clients pull off tremendous comebacks. For example, a medical aesthetics practice had to close temporarily for 64 days, a little over two months, due to the shutdown. Since reopening, they have been doing great. They have had great months in September & October so far. Discover the 5 step digital marketing bl...
2020-10-1808 minMarketing That Clicks7 Winning Offers & 1 Crucial Sentence To Include In Every Offer You PromotePrime Day, Thanksgiving, Black Friday, Cyber Monday, the holidays & other occasions give you the opportunity to make an offer to your customers. Examples of offers include: A limited-time discount A birthday-related promotion ...among others. Discover some offers I’ve used for my clients & identify the critical sentence you need to add to each offer you create.
2020-10-1106 minMarketing That Clicks8 Elements of an Effective Gift Card StrategyIf you have a gift card program, your customers can use them as a gift to their friends & family members or treat themselves with a gift card. With the holidays approaching, gift cards are a useful way to potentially introduce you to more people & generate sales. Recently set up a gift card program for a new client. She emailed me saying, “Good news. Sold my first gift certificate. Let’s place it at the top of the website. Thanks.” Discover the 8 elements of an effective gift card strategy just in time for the holida...
2020-10-0305 minMarketing That ClicksDigital Marketing Disasters & Their Eventual Happy EndingsIf you're looking for or working with a social media person, here are some important items to keep in mind: - Make sure you own your website - Identify what happens when a potential customer fills out a form on your website - Who receives the potential customer's contact information? ...& other critical items that, if managed poorly, create a digital marketing disaster. Here's one example I've seen: a website company creates your website. Then set up the forms on the website to send the leads' information to a staff member. T...
2020-09-2610 min
A Quicker Path To Financial IndepdenceDTJ57: How To Travel Everywhere On Your Bucket List With Michael FergusonMichael Ferguson is a life-long traveler who loves to explore and experience diverse cultures and destinations. He travels both for work and for pleasure and has traveled extensively around North America and EuropeHere are the key links from the episodeGet your copy of Leave Me Alone, I'm On VacationTravel Your Way TodayGoogle Art & CultureMarc's Links5 Day Podcast Launch Mini CourseContent Marketing Plaza -- SAVE $100 with the coupon code GROWSchedule a free strategy call
2020-08-2717 minMarketing That Clicks3 Ways To Reach More People With Reels, Instagram’s Answer To TikTokMany believe that Reels is Instagram’s answer to TikTok. India banned TikTok earlier this summer, & then Instagram released Reels in India a few days later. America is experiencing a similar situation. The United States government is putting pressure on TikTok to sell ownership of its company to an American company. If TikTok does not sell, the United States government has stated it will ban TikTok. The Washington Post lists India, the United States, Australia, the European Union, Japan, Turkey, Indonesia & Pakistan as countries that are either suspicious of, are actively investigating or have already banned TikTok. Fa...
2020-08-1006 min
Breakthrough SuccessE506: How To Establish Yourself As A Professional Photographer With Michael GreccoMichael Grecco is an extensive award-winning Celebrity Photographer and Creative Director with a photography career spanning over 30 years, with studios in both Los Angeles, CA and New York City, NY. He is a corporate photographer to Fortune 500 CEO's. He began teaching his process to photographers all over the world. Here are the key links from the episode: Michael's site Marc's Links 5 Day Podcast Launch Mini Course Build A Mega Brand With The Power Of Content Marketing Schedule a free strategy call ...
2020-06-0823 minMarketing That ClicksClient Case Study: How To Get More Positive Google Reviews In 14 Months Than The Previous 3 Years & 7 MonthsDiscover how my client received 41 positive Google Reviews in 14 months after they had received 13 reviews in the previous 3 years, 7 months & 5 days.
2020-05-3005 minMarketing That ClicksFeatured Guest: Kelly Tan Peterson, #1 Asia Keto Influencer Learn about Kelly at CookingInspiredByLove.com! Here is the link to her English LCHF (Low-carbohydrate diet) Keto support group: https://www.facebook.com/groups/eatliveandlovelowcarb 低碳高脂生酮组： https://www.facebook.com/groups/KetoEast Here is her Instagram account @kelpeterson You can tweet her @kellytpeterson You can find her book at: https://www.amazon.com/author/kellypeterson
2020-04-2521 minMarketing That ClicksFeatured Guest: Linh Le | Marketing That Clicks Podcast | Hosted By Michael GubertiAbout Linh Le In Her Words: "I’ve been creating organic, vegan, and cruelty-free beauty products for many years. I love making small batches of high-quality cosmetics, and I wanted my students and clients to experience the same rewards. However, after recognizing how much technology and knowledge was needed, I wanted to find a way to simplify and streamline the process. After much research, I am pleased to offer you the Cosmetixer®, a revolutionary machine that has all the functions necessary to make your own skincare and makeup products in a quick and easy way."...
2020-03-2736 minMarketing That ClicksFeatured Guest: Rob Shickel, 15+ year veteran/survivor of rare & aggressive cancerSince 2004 against his cancer he has had direct combat experience across several treatment regimens, including: Numerous misdiagnosis Clinical trials, FDA-approved and ad-hoc Chemos and biologic treatments Radiation, surgeries and 'Watch & See' He now advises cancer patients worldwide over the internet. He founded My Chronic Cancer LLC as an internet platform for cancer patients. He has authored and published two (true-fiction) books on surviving cancer - on Amazon - that includes the My Chronic Cancer Advocacy™ for cancer survival. Currently he is heading development of a novel AI cloud-based cancer software system. From 1992 to 2016 he specialized in enterprise life sciences so...
2020-03-1225 minMarketing That ClicksFeatured Guest: Veronica VargasAfter many years of going through the motions and generally living life the way society expected her to, Veronica Vargas found herself working a marketing job in commercial aviation. Unfulfilled, she decided to create a life that was more connected, creative, and in touch with her truth. “I asked myself, what gives me joy?” she says. “I always loved writing, doodling, and creating and so what came naturally to me as the best thing to do was to start making greeting cards.” And Shaboo Prints was born. Learn more at ShabooPrints.com!
2020-01-2532 minMarketing That ClicksLeverage The Super Bowl & Valentine's Day In Your MarketingYou can leverage upcoming events like Super Bowl LIV & Valentine’s Day to market your business. Be it with a Facebook contest, Instagram giveaway, or gift card special, you can center promotions around winner-take-all football game & Valentine’s Day. Here’s how to do just that.
2020-01-2308 minMarketing That ClicksFeatured Guest: Dr. David Hanscom | Marketing That Clicks Podcast | Hosted By Michael GubertiDr. David Hanscom is an orthopedic complex spinal deformity surgeon who was based in Seattle, WA. He quit his surgical practice in 2018 of over 32 years to focus on teaching people how to break the grip of chronic mental and physical pain. His mission is to re-introduce true healing into medicine. He feels that doctors should be given the time to listen and understand their patients. Difficult life situations surrounding their medical problems have a tremendous impact on care and outcomes. He was part of the movement that began in the 1980’s that espoused that persistent low back pain (LBP) wa...
2020-01-1928 minMarketing That ClicksFeatured Guest: Dr. Nathalie FisetDr. Fiset retired after 25 years of medical practice. She is still doing medical missions. She is the proud mother of four and the author of The Reading Glasses Lie and the creator of Dr. C Better’s eye drops for vision after the age of forty.
2020-01-1836 minMarketing That Clicks5 Ways To Leverage The Future Of Digital MarketingHere's how to leverage the future of digital marketing.
2019-10-2901 minMarketing That Clicks3 Social Media Pitfalls To AvoidWe often discuss what you should do on social media. Here's what not to do.
2019-10-2201 minMarketing That ClicksHow To Reach More People With Google My Business & Google AdsAccording to the Google Economic Impact Report, “businesses generally make an average of $2 in revenue for every $1 they spend on Google Ads.” According to Wordstream, “the average small business using Google Ads spends between $9,000 and $10,000 per month on their Google paid search campaigns.” In part, businesses use Google Ads because they can reach potential customers actively searching for a product or service. For example, if someone searches for a phrase like “massage Westchester County NY” (a phrase that gets searched between 100 and 1,000 times per month), you can reasonably assume that the person intends to engage with a massage busin...
2019-10-0805 minMarketing That Clicks4 Steps To An Engaging Instagram GiveawayThis strategy is an excellent way to introduce new people to your business and spotlight the person who wins your giveaway. To enter into a random drawing to win a prize, you can ask users to like a post of yours, tag their friends and follow you on Instagram. For the people who perform those actions, randomly pick one to win your prize. If you’re holding a book launch, you can give away a signed copy of your new book. If you’re looking to move an item out of inventory, you can have it serve as the ince...
2019-10-0104 min
The Millionaire's Lawyer - JP McAvoyMichael Guberti - Social Media EmpireIn this episode JP and Michael discuss:
*How to get your name out there
*Free promotion
*Using social media to your advantage
Connect with Michael Guberti:
Twitter: https://twitter.com/michaelguberti?lang=en
Facebook: https://www.facebook.com/michaelguberti18/
Website: https://michaelguberti.com/
Instagram: https://www.instagram.com/michaelguberti/
Not-For-Profit: GubertiGivingInc.com
Connect with JP:
Twitter: https://twitter.com/jp_mcavoy
Facebook: https://www.facebook.com/ConductLaw/?ref=bookmarks
Website: www.jpmcavoy.com
Show: The Millionaire's Lawyer
LinkedIn: https://www.linkedin...
2019-08-2142 minMarketing That Clicks3 Ways To Grow Your Business With Facebook Messenger1.3 billion people use Facebook Messenger to send 8 billion messages to businesses every month. Yet, only 31% of businesses use Facebook Messenger. Use these three strategies to engage your customers with Facebook Messenger.
2019-07-1907 minMarketing That ClicksMichael Interviews Guest Gerald J Leonard Who Discusses How To Build A Great Culture & How He Markets His Consulting AgencyGreat interviewing Gerald J Leonard, President & CEO of Principles of Execution, LLC on the Marketing That Clicks podcast! Gerald J. Leonard PMP, PfMP, is the author of "Culture Is The Bass: 7 Principles for Developing A Culture That Works," and is the President and CEO of Principles of Execution, a Certified Minority Business Enterprise, Strategic Project Portfolio Management and Culture Change consulting practice with over 20+ years’ experience working with large Federal and State Governments and Multi-National Corporations. Gerald provides an insightful and unique way of combining his experience and expertise as a professional bassist and a certified Portfolio Mana...
2019-07-1113 minMarketing That Clicks4 Ways To Grow Your Business With QR CodesWhether you’re checking in at a hotel, attending a conference or setting up your business’ payment software, QR Codes are a useful way to engage people. Looking forward to seeing you use QR Codes to grow your business.
2019-06-2204 minMarketing That ClicksPuja Thomson Discusses Her Life's Message & New Book, Track Your TruthAbout Puja Thomson: Puja Thomson of Roots & Wings is dedicated to helping you through life's transitions. She offers heartfelt ceremonies, according to your wishes, wellness services (counseling, consultations), presentations & workshops and resources. She honors the interconnection of mind, emotions, body, and spirit. For more information, visit her website: RootsNWings.com
2019-06-2215 min
Freestyle-Your-Life PodcastEP019 - How to leverage visibility on Social Media with Michael GubertiMichael Guberti is a Social Media Strategist & founder of a full-service digital marketing agency. He is revealing the latest tips on how to leverage visibility on Social Media and is the winner of The Best Marketing Campaign of the Year Award & Rule Breaker Award for teaching entrepreneurship at an accredited business university before ever enrolling in a college.
2019-06-121h 03Marketing That Clicks3 Strategies To Leverage Spring In Your Marketing CampaignsHope you’re enjoying spring! Coming out of the winter season, many people look forward to spring & warmer weather. Now is the perfect time to leverage spring in your marketing campaigns. If you want to keep your promotions timely & up-to-date with the spring season, this podcast episode is for you. You’ll discover three types of marketing campaigns that can help you leverage the spring season, specifically: Sending a goodwill Facebook Messenger broadcast or email to your subscribers Promoting a discount or two-for-one special Using la...
2019-04-0502 minMarketing That Clicks3 Ways To Repurpose Your ContentIn this episode, we'll discuss 3 ways to create more content in less time!
2019-04-0402 minMarketing That ClicksHow To Get Positive Reviews On Google & FacebookReviews can be a powerful marketing tool for businesses as 88% of consumers trust online reviews as much as personal recommendations. The ability to generate real, positive reviews on a consistent basis can differentiate a business from its competitors. On average, a one-star increase in reviews leads to a 5% - 9% increase in revenue for the business. The strategy that a business uses to encourage customers to leave reviews should be compliant with the review platforms’ policies.
2019-04-0301 minMarketing That ClicksHow To Address Yelp As A Reviews Platform In A Compliant MannerIn this episode, you'll discover how to address Yelp as a reviews platform in a compliant manner.
2019-04-0102 minMarketing That Clicks3 Ways To Get More Real, Positive Reviews For Your BusinessIn this episode, you'll discover three ways to increase your chances of getting more real, positive reviews.
2019-03-2903 minMarketing That Clicks3 Ways To Leverage Your Speaking EngagementsHere are three strategies to help you make the most of your speaking engagements: 1. Build anticipation for the speaking engagement by posting about the event in advance 2. Share the video of your speaking engagement on social media 3. Collect potential testimonials from event attendees or organizers
2019-03-2802 minMarketing That ClicksYour YouTube Channel Setup Success ChecklistYouTube has 1.3 billion users. Every 24 hours, those users watch nearly five billion videos. 300 hours of video content are uploaded to the platform every 60 seconds. The video search engine is the second most popular website in the world. The most popular website in the world, Google, owns YouTube. Many Fortune 500 companies market themselves through the video platform. With 1.1 million YouTube Channel subscribers, Sephora publishes how-to beauty tutorials and spotlights its new products. The company gets their community to spend time watching their videos & monetizes their channel by putting links to buy their beauty products in the video description & at certain...
2019-03-2709 minMarketing That Clicks3 Ways To Spring Clean Your Instagram AccountTime for some digital spring cleaning! Here are three strategies to spring clean your Instagram account: 1. Check your Instagram Direct Messages 2. Evaluate your business account's Action Buttons 3. Freshen up your Instagram Ads if they are seasonal
2019-03-2603 minMarketing That Clicks6 Strategies To Reach More People On InstagramInstagram users “like” 4.2 billion posts every 24 hours. One billion people use Instagram with 500 million of them using the platform on a daily basis. Businesses can benefit from posting compelling content on Instagram, considering that 72 percent of its users have bought a product that they saw on the platform. If you’re looking to reach more potential customers, you can benefit from adding this outlet into your digital marketing plan. Here are six strategies to reach more people on Instagram: UTILIZE A LIVE VIDEO REGULARLYLike many social networks, Instagram rewards the users who perform live videos with greater reach...
2019-03-2505 minMarketing That ClicksHow To Grow Your Business With Facebook GroupsA client of mine recently asked: “Hi Michael, we have cultivated a Facebook group. It’s a lot of time, we do a weekly Facebook Live and we’re not sure if it’s worth it. Do you have a way to gauge the traffic, or can we make it something that’s going to drive students to our school? Or are ads and other things better?” This client wants to increase registrations for her online school. Let’s discuss the amount of time necessary to build an engaged community and how to grow your business with Facebook groups...
2019-03-2407 minMarketing That ClicksFour Ways To Reach More Potential Customers With FacebookFacebook has over 2 billion monthly active users and 1 billion daily active users. Their family of apps includes Facebook, Instagram, Messenger and WhatsApp. You can advertise on these platforms to reach practically anyone. You can view real-time statistics regarding your campaign’s reach, engagement, performance and other metrics, helping you connect the dots to see which ads created certain actions. For example, you can see which specific ad brings in the most leads for your business. From there, you can make data-driven decisions based on what your audience is responding to. You can also leverage the organic, nonpaid aspect of Fac...
2019-03-2304 minMarketing That ClicksOptimize Your Email Marketing & Avoid Web Hosting ScamsIn this episode, we'll discuss how to optimize your email marketing & avoid web hosting scams.
2019-03-2203 minMarketing That Clicks2 Ways To Save Time On Social Media, Especially InstagramLink your other social networks to Instagram & use the 60 Second Story Strategy.
2019-03-2102 minMarketing That Clicks4 Ways To Leverage Live VideoAcross Facebook, Instagram, Twitter & YouTube, you can use live video to reach more people & demonstrate your expertise. Here are four strategies to do just that.
2019-03-1904 minMarketing That Clicks3 Ways To Grow Your Business With Facebook, Instagram & Messenger AdsDiscover three ways to grow your business with Facebook, Instagram & Messenger Ads!
2019-03-1802 minMarketing That ClicksWelcome To The Podcast: Marketing That Clicks!You can learn strategies to reach more people across social, search, voice, virtual reality, augmented reality, text & email marketing platforms in the Marketing That Clicks podcast. Looking forward to empowering you with the strategies!
2019-03-1700 minBreakthrough SuccessE308: Creating Powerful Presentations That Bolster Your Stage Presence With Michael BaldwinMichael Baldwin is an accomplished leader in the communications industry with more than 25 years of top 10 advertising agency experience in building global brands, leading global teams, solving complex strategic problems, and developing world-class creative campaigns. He has developed an entirely original way of enabling people to put the focus of a presentation back where it belongs - on the presenter. Quotes To Remember: "What do you want to convince your audience of?" "Most slide decks are not doing the presenters any favors." "It always starts with what the crystal clear objective is." "Animations tend to...
2019-02-1122 minBreakthrough SuccessE290: Slay Self-Doubt And Develop An Abundant Mindset With Michael O'BrienMichael O'Brien is a sales and marketing executive business coach who helps leaders slay their internal feelings of worry and doubt so they can achieve complete success for themselves and their teams. He helps other business executives and entrepreneurs realize their potential by changing the conversations they have with others and themselves. His bestselling memoir, Shift: Creating Better Tomorrows shares his journey of going from a human doer to a human being. Quotes To Remember: "All of our events are neutral until we label them." "We are not defined by the events in our li...
2018-12-3143 minBreakthrough SuccessE273: Crafting Effective Sales Copy With Michael GiannulisMichael Giannulis grows and scales companies. His most recent company is on track to do $40 million in gross revenues. He is a serial entrepreneur who develops systems to help other entrepreneurs run multiple companies without having to be there. In 2012 he appeared on the ABC television show Extreme Weight Loss, losing 255 pounds. He has overcome a stutter. He has gone from the bottom of the corporate ladder to the top of the mountain... and he loves helping others do the same. And now he's here on the Breakthrough Success Podcast. Quotes To Remember: "...
2018-11-2146 minBreakthrough SuccessE240: Avoiding Distractions In A World Of Shiny Objects With Michael MontagueMichael Montague is the #1 Amazon bestselling author of the book Shiny Object Mastery. His mission is help people transition from the Information Age into the Age of Purpose. He shows people the key to unlocking the door to high productivity excellence by aligning their purposes within life and business Quotes To Remember: "Many people think that public speaking is our number 1 fear but researches show that the fear of stepping into and embracing our own superpowers actually ranks even higher on the fear scale." "Take a step out of your distraction...
2018-09-0625 minBreakthrough SuccessE236: The Customer-Centric Model That Drives HubSpot's Growth With Michael RedbordAs the General Manager of the Service Hub at HubSpot, Michael Redbord helps helps scale the support and success teams of many businesses ranging from startups to a publicly traded SaaS juggernaut. He turned HubSpot's customer support team from a cost center to a profit center and one of HubSpot's greatest engines of growth. He is a noted writer, speaker, and leader who is joins us today to help us re-envision what success looks like for your business. Quotes To Remember: "If you don't make your customers successful, you are not able to c...
2018-08-3128 minBreakthrough SuccessE95: Thriving As An Unemployable Solopreneur With Michael O'NealMichael O'Neal is the host of the Solopreneur Hour Podcast which takes us on deep dive interviews of some of your favorite entrepreneurs and influencers three times a week. The mission behind Michael's podcast is to provide you with actionable steps and actions to help you with your venturing and inspire listeners to take massive action. Quotes To Remember: "When we understand the choices that successful people make, we understand the game." "Entertainment is always number one in front of value or data." "If my audience are entertained, they w...
2018-02-1532 minBreakthrough SuccessE72: The 5-Figure Close Method That Lands $10K-$25K Clients With Michael MarcialAfter several bumps in the road and a life changing event, Michael Marcial decided that enough was enough. He quickly turned things around and made $5,000 in one week. He now teaches others how to create their own training courses and monetize them. He encourages his students to view monetization as part of the journey as opposed to an end-goal Quotes To Remember: "When we create anything, it usually serves a purpose for our former self." "The learners are earners." "I get consumed by content." "If you want t...
2018-01-1543 min