Shows
Now that's SignificantLeveraging AI implicit testing, and integrated methodologies with Todd KirbyIn this episode of Now that’s Significant, hosted by Michael Howard, Head of Marketing at Infotools, the discussion features Todd Kirby, a seasoned marketing research and insights professional.
The episode explores the intersection of marketing research with AI, advanced research methodologies, and technology platforms, and how they can collectively transform the industry. Todd shares his insights on leveraging these tools to enhance advertising effectiveness and consumer connection.
Key takeaways from this episode
1. Integration of AI and Research: Todd emphasizes the transformative potential of AI when integrated with traditional and advanced ma...
2025-02-0538 min
Now that's SignificantHow survey fraud impacts research quality and biases critical KPIs with Steven SnellWelcome to 'Now that's Significant,' a market research podcast hosted by Michael Howard, Head of Marketing at Infotools.
In this episode, Steven Snell, PhD, head of research at Rep Data, shares insights on data quality, combating online fraud, and research strategy in market research.
Key points in this discussion
1. Fraud in Market Research: Steven discusses the challenges of detecting fraud in survey research, highlighting how sophisticated fraudsters have become, making traditional detection methods less effective.
2. Impact of Fraudulent Data: The conversation addresses how fraudulent data can...
2025-01-2940 min
Now that's SignificantInsights teams moving beyond just interesting with Elizabeth OatesIn this episode of Now that's Significant, a market research podcast hosted by Michael Howard, Head of Marketing at Infotools,
we're joined by Elizabeth Oates, a seasoned insights leader and author of 'More Than Just Interesting'. Elizabeth shares her expertise on building impactful insights functions that drive business action.
Key points of discussion
1. The Role of Insights Leaders: Elizabeth emphasizes the responsibility insights leaders have to push businesses forward, advocating for actionable and impactful insights that shape business strategies.
2. From Insights to Action: She discusses the importance...
2025-01-2231 min
Now that's SignificantThe truth is out there – integrity in market insights with Jo SecherThis episode of Now that's Significant features host Michael Howard, Head of Marketing at Infotools and Jo Secher, a freelance researcher.
Amidst the rise of misinformation (in this case that which is more unintentional than intentional), Jo joined the show to discuss the challenges of interpreting quantitative data and the role of researchers in distinguishing fact from fiction.
1. Misinterpretation of Quantitative Data: Jo highlights how quantitative data is often misinterpreted by staff in non-research roles, which can lead to significant errors in decision-making.
2. The Rise of Misinformation: The conversation...
2025-01-1529 min
Now that's SignificantMarket research in an age of skepticism with Lauren CheathamThanks for listening to this episode of 'Now that's Significant,' a market research podcast hosted by Michael Howard, Head of Marketing at Infotools. Joining him is Lauren Cheatham, a behavioral scientist and principal quantitative researcher at Roblox.
Lauren shares her journey from being a professional equestrian to a leading figure in market research, discussing the challenges and significance of getting stakeholder buy-in for research endeavors.
Key points of discussion
1. The Journey to Market Research: Lauren narrates her unconventional path from equestrian pursuits to discovering a passion for research during her...
2025-01-0851 min
Now that's SignificantLisa Miller on market research, the business of joy, and reflecting on was it worth it?In this episode of Now that's Significant, host Michael Howard, Head of Marketing at Infotools, is joined by Lisa Miller, President of Lisa W Miller and Associates and author of 'The Business of Joy.' The discussion revolves around the concept of joy as a vital component for economic and business growth, particularly in challenging times like the pandemic.
Lisa shares her journey of exploring joy through consumer insights and how it can drive both personal and professional success.
Key takeaways from this episode
1. Joy as an Economic Driver: Lisa highlights...
2024-12-1845 min
Now that's SignificantData quality, transparency, alignment, prisoner’s dilemma, & more with Bob FawsonIn this episode of Now that’s Significant hosted by Michael Howard, Head of Marketing at Infotools, the discussion features Bob Fawson, founder and CEO of Data Quality Co-op. The episode delves into the challenges and opportunities within the data quality landscape of the consumer insights industry.
Bob shares his insights on promoting transparency and improving data quality, emphasizing the need for structural changes to restore trust between buyers, participants, and intermediaries in the market.
Key takeaways from this episode
1. Importance of Data Quality: Bob highlights the intractable challenges facing data qu...
2024-12-1131 min
Now that's SignificantReward productive friction using AI or enable mediocre work with Vivenne MingIn this episode of Now that's Significant, a market research podcast, host Michael Howard delves into the complex relationship between artificial intelligence and human creativity with guest Vivienne Ming, a theoretical neuroscientist, entrepreneur, and author.
Vivienne, known for her work designing AI systems to address human challenges, challenges the prevailing narrative that AI will free us up to be more creative, arguing that using generative AI to do all the monotonous tasks can actually lead to more routine, mediocre work, which can lead to inferior outcomes.
Instead, Vivienne advocates for AI to be used in...
2024-11-2756 min
Now that's SignificantTom Johnson on lessons from establishing and growing client-side insights functionsIn this episode of Now That's Significant, a market research podcast, host Michael Howard interviews Tom Johnson, Senior Director of Consumer Insight and Analytics at Jack in the Box and Del Taco, about his journey in market research and the importance of aligning insights with business goals.
Tom, with 25 years of experience on both the agency and client side, shares valuable lessons learned from building the consumer insights function at Del Taco from the ground up and navigating the complexities of a merger with Jack in the Box.
Here are five key takeaways from the...
2024-11-201h 01
Now that's SignificantThe dangerous swing brands are making toward short-termism with Jeffrey HirschIn this episode of "Now that's Significant, a market research podcast," host Michael Howard, the Head of Marketing at Infotools, engages in a thought-provoking conversation with Jeffrey Hirsch, founder and president of the Right Brain Studio and adjunct professor at USC's Annenberg School, about the increasing dominance of short-termism in marketing and its potential consequences for brand building. Hirsch, a seasoned marketing professional with a passion for qualitative insights, argues that the shift towards digital and social media marketing, driven by the need for measurable ROI, has led to a decline in long-term brand-building initiatives.
Here are...
2024-11-1344 min
Now that's SignificantAdam Hansen on the impact of cognitive biases on innovation and market researchIn this episode of "Now That's Significant, a market research podcast," host Michael Howard sits down with Adam Hansen, principal and VP of behavioral innovation at Ideas to Go, to discuss the intersection of behavioral science and innovation.
Adam, co-author of the book "Outsmart Your Instincts: How the Behavioral Innovation Approach Drives Your Company Forward," shares his insights on how cognitive biases can hinder innovation and offers strategies for mitigating their impact.
Here are five key takeaways from the episode:
Cognitive biases can undermine innovation: Biases like negativity bias, confirmation bias...
2024-11-0654 min
Now that's SignificantJohn Van Vleck on blending science of research with art of uncovering insightsIn this episode of Now That’s Significant, hosted by Michael Howard, Head of Marketing at Infotools, the conversation with John Van Vleck, founder of The Greenroom Collective, explores the intersection of research and creativity.
The episode focuses on how blending the science of research with the art of insight can drive innovative thinking and problem-solving for businesses.
Key Takeaways:
1. Blending Science and Art: John emphasizes the importance of integrating the scientific aspects of research with the creative process to foster innovative solutions. This approach helps businesses move beyond traditional methodologies to...
2024-10-2349 min
Now that's SignificantThe outside voice: Your product isn't as great as you think with Jeff VlahovichIn this episode of 'Now that’s Significant,' hosted by Michael Howard, Head of Marketing at Infotools, we are joined by Jeff Vlahovich, an insights and analytics leader with extensive experience in financial services and media tech.
This discussion explores the importance of adopting an outside perspective, particularly in understanding that our products and services may not hold as much importance to customers as we believe. Jeff shares insights from his career, emphasizing the need to genuinely understand customer needs and avoid the pitfalls of overconfidence and internal bias.
Key takeaways from this episode in...
2024-10-0935 min
Now that's SignificantThings I wish I knew earlier in my insights career with Stefanie ZammitIn this episode of 'Now That’s Significant,' host Michael Howard, Head of Marketing at Infotools, engages in an insightful conversation with Stefanie Zammit, Director of Analytics and Insight at Bang & Olufsen, who has a diverse career background spanning top audio brands like Starbucks, Marks and Spencer, and The Times, as well as agencies like Ipsos and Quadrangle Research Group.
The episode delves into Stefanie's career journey, which sees her reflect on some the lessons she has learned along the way, and what she would love to have known earlier as a market researcher.
...
2024-10-0250 min
Now that's SignificantQuantifying the optimal content variety on TikTok with Alexis Harris & Devora RogersIn this episode of 'Now That’s Significant,' host Michael Howard, Head of Marketing at Infotools, delves into the world of social media research with guests Alexis Harris, Research and Insights Manager at TikTok, and Devora Rogers, Chief Strategy Officer at Alter Agents.
Alexis brings her expertise in leveraging mixed methods and fostering cross-functional relationships to deliver actionable insights. Devora, known for her innovative approach, has led research teams and developed methodologies for global brands.
The discussion centers around a fascinating study on content variety and its impact on user engagement on TikTok, offering va...
2024-09-2522 min
Now that's SignificantThe power of narrative psychology in market research with Kristian AlomáIn this episode of "Now That's Significant, a market research podcast," host Michael Howard sits down with Kristian Alomá, founder and CEO of Threadline, a market research and brand strategy agency, to discuss the power of narrative psychology in branding and market research.
Kristian, with a PhD in psychology and over 20 years of experience in marketing, shares his insights on how understanding consumer narratives can transform brand relationships.
Here are five key takeaways from the episode:
1. Narrative psychology helps us understand consumers on a deeper level: By examining the stories consumers t...
2024-09-1137 min
Now that's SignificantThe dawn of Big R and all its benefits with Naomi GrewalIn this episode of Now That's Significant, host Michael Howard, Head of Marketing at Infotools, speaks with Naomi Grewal, who recently joined LinkedIn as Director of UX Research. Naomi shares her extensive career journey, insights from her roles at leading tech companies, and her perspective on the evolving field of UX research.
Naomi's background includes leading research teams at Meta (formerly Facebook), Uber, Pinterest, and Workday, as well as academic roles at SurveyMonkey and Ipsos. With a PhD in cognitive psychology and a teaching role at USC, Naomi offers a unique blend of academic rigor and practical...
2024-09-0427 min
Now that's SignificantHow to strengthen your insights team’s reputation with Emily PaladinoIn this episode of "Now That's Significant, a market research podcast," host Michael Howard sits down with Emily Paladino, Group Head of Customer Insights at Country Road Group, to discuss the intricacies of managing and elevating client-side customer insights teams. Emily, drawing from her extensive experience, provides invaluable advice for aspiring insights leaders.
Here are five key takeaways from the episode:
1. Building a high-performing team is crucial: Prioritize cultural fit, shared values like hard work and integrity, and a blend of intelligence and experience when assembling your team.
2. Demonstrating the RO...
2024-08-2142 min
Now that's SignificantAugmented market research perspectives with Snap’s Takeshi Tawarada & Kara LouisIn this episode of 'Now That's Significant,' hosted by Michael Howard, Head of Marketing at Infotools, we delve into the realm of augmented reality (AR) and attention research with special guests Takeshi Tawarada and Kara Louis from Snapchat. Tak, the Research and Insights Lead for AR and Attention, and Kara, the Group Manager for Global Agency Research, discuss the groundbreaking AR initiatives at Snapchat, their impact on consumer behavior, and how brands can leverage these insights.
Key Takeaways:
1. Augmented Reality's Evolution and Utility:
AR is a digital layer that enhances the world...
2024-08-1425 min
Now that's SignificantThe storytelling & data-driven decision dance with Brian RobinsonIn this episode of "Now That's Significant," host Michael Howard sits down with Brian W Robinson, former leader of analytics teams at Meta and Yahoo! and author of "Project Boing," to discuss the importance of balancing the creativity of storytelling with the power and robustness of data in market research. Robinson emphasizes that impactful market research involves striking a balance between data analysis and compelling narrative - rather than just leaning on one over the other. Here are five key takeaways from their conversation:
Finding a Home in Market Research: The field often attracts individuals wit...
2024-08-0744 min
Now that's SignificantRANZ Panel: Unveiling the economic crystal ball for the industry and our clientsThis episode of "Now That’s Significant, a Market Research Podcast," takes a deep dive into the current state of the New Zealand economy and its implications for the market research industry.
Host Michael Howard brings you a panel discussion from the Research Association New Zealand's AGM, featuring experts from various sectors. The panel, moderated by Chair Ian Mills, includes Rob Clark from Seek, Carin Hercock from Ipsos, Jason Shoebridge from NZIER, and Liza Van der Merwe from Deloitte Access Economics.
Here are five key points discussed:
This Time Feels Different: The panel ag...
2024-08-0152 min
Now that's SignificantThe delta between market researchers and the insights industry with Daniel BerkalThis episode of "Now That’s Significant, a Market Research Podcast," dives into the evolving landscape of the market research industry, exploring the dynamics between corporate research teams and industry suppliers. Host Michael Howard is joined by Daniel Berkal, SVP at The Palmerston Group, to discuss their experiences and observations from attending industry conferences.
Here are five key takeaways from their conversation:
1. The Power of Workshops: Both Michael and Daniel express a strong preference for interactive workshops over traditional presentation-style sessions at conferences. They find that workshops offer a more engaging and collaborative lea...
2024-07-2433 min
Now that's SignificantEmpty Planet: The shock of global population decline with Darrell BrickerIn this episode of "Now That's Significant," host Michael Howard and guest Darrell Bricker, CEO of Ipsos Public Affairs, discuss the shocking global trend of population decline and its wide-reaching implications.
Contrary to popular belief, the world population will not continue to grow indefinitely but is expected to peak around 9 billion (rather than the 11.4 billion) before starting to shrink. Below are five key takeaways from the podcast.
Economic Contraction: A shrinking population will lead to economic contraction due to a decrease in consumption. As the population ages, there will be less demand for c...
2024-07-1732 min
Now that's SignificantMaking the consumer the “superhero” of insights programs with Vera ChienIn this episode of "Now That's Significant," host Michael Howard virtually sits down with Vera Chien, Executive Director of Corporate Research, Data and Insights at Warner Bros. Discovery. Vera, a seasoned research leader with over 20 years of experience, shares her insights on the power of consumer-centric research in shaping entertainment content.
Vera provides a glimpse into the vast landscape of Warner Bros. Discovery, highlighting the diverse range of titles and genres. She delves into the structure of the insights function at the company, emphasizing the collaborative efforts between teams focused on specific areas like film, TV, and...
2024-07-1045 min
Now that's SignificantTransitioning into market research and modernizing insights for non-profits with Alysse HenkelIn this episode of Now That’s Significant, host Michael Howard, Head of Marketing at Infotools, is joined by Alysse Henkel, Vice President of Research at The Vision Counsel. Henkel discusses her transition from program evaluation to market research, highlighting the similarities and differences between the two fields.
Henkel shares her experience overhauling outdated data systems at The Vision Counsel, emphasizing the importance of data quality, security, and accessibility. She discusses the challenges of updating a 20-year-old tracker survey while maintaining historical data for trend analysis.
Henkel also provides insights into the unique nature of mar...
2024-06-2632 min
Now that's SignificantAparnaa Rajasekaran on how insights professionals can shape business strategyIn this episode of "Now That's Significant," host Michael Howard interviews Aparnaa Rajasekaran, Segment Insights and Strategy Manager at Georgia Pacific.
Aparnaa shares perspectives on how insights professionals can shape business strategy, emphasizing the importance of serendipity, a passion for excellence, and an entrepreneurial spirit. She highlights her inquisitive nature and how her background in sales, brand marketing, and insights, coupled with her education in technology, has shaped her approach to market research.
Aparnaa discusses the critical role of customer and consumer insights in today's fast-paced business environment. With data abundance, understanding consumer needs, fostering...
2024-06-1933 min
Now that's SignificantResearch exploring the rise and role of creator & influencer content with Ed KellerIn this episode of Now that’s Significant, host Michael Howard, Head of Marketing at Infotools, sits down with Ed Keller, CEO of the Keller Advisory Group, to discuss the impact of the creator economy on American consumers. Keller, a leading expert in word of mouth, influencer marketing, and consumer insights, shares valuable insights from his recent study, "Unveiling Influence: The Impact of Creators on American Consumers Lives."
Keller highlights the significant size of the creator economy, revealing that a staggering 27 million paid creators exist in the US, representing 14% of consumers aged 16 to 54. The study also found tha...
2024-06-0536 min
Now that's Significant9 common concerns market researchers have when considering new software tools with Michael HowardIn this episode of Now That's Significant, host Michael Howard, Head of Marketing at Infotools, delves into the common concerns market researchers face when considering new software.
This episode focuses on three key categories of concern:
Usability, Learning Curve, and Team Adoption
Software Complexity: Michael emphasizes the importance of user-friendly interfaces and intuitive design. He suggests looking for software that focuses on specific needs rather than trying to be everything to everyone. He also highlights the importance of comprehensive training and readily available customer support.
Disruption...
2024-05-2825 min
Now that's SignificantThe anatomy of a modern market research function with Victoria SakalJoin Michael Howard, Head of Marketing at Infotools, as he sits down with Victoria Sakal, Head of Growth at Wonder and GRIT Future List nominee, to discuss the evolving landscape of market research, and in an AI-powered world.
Victoria shares fascinating insights from Wonder's recent 'research on research', revealing how organizations are facilitating and utilizing market research across their entire structure, and how they are adapting their teams, processes, methodologies, and technology stacks in this new era.
Discover five key takeaways from their conversation:
1. High-performing teams prioritize asking the right questions. They emphasize...
2024-05-2132 min
Now that's SignificantThe 11 secret herbs and spices of market research tech with Bryan SmithJoin host Michael Howard, Head of Marketing at Infotools, as he sits down with Bryan Smith, Product Evangelist & Implementation Specialist at Ipsos, to explore the intriguing world of market research technology. Bryan, a self-proclaimed data enthusiast and efficiency advocate, shares his valuable insights on navigating this evolving landscape.
Discover the key fundamentals for assessing new technologies, the diverse ways market researchers are leveraging technology in their daily work, and common obstacles hindering wider adoption. Bryan also sheds light on how research teams can position themselves for success, and he highlights the tangible benefits of integrating technology into m...
2024-05-1531 min
Now that's SignificantFTW! Market researchers playing in the video game space with Mike KlotzIn this episode of Now That's Significant, host Michael Howard, Head of Marketing at Infotools, sits down with Mike Klotz, Head of Games at Nielsen. Together, they delve into the fascinating world of market research within the ever-evolving video game industry.
Key Takeaways:
Gaming's Economic Powerhouse: The gaming industry has grown exponentially, generating billions in revenue and demanding sophisticated research approaches.
From Quarters to Clicks: The way consumers interact with and spend money on games has transformed, requiring researchers to adapt data collection methods.
Beyond Entertainment:
2024-05-0735 min
Now that's SignificantTrack to the future: Keeping brand trackers relevant with Horst FeldhaeuserThis episode of the Now That's Significant podcast features a conversation between Michael Howard, Head of Marketing at and photos, and Horst Feldhaeuser, Group Services Director at Infotools. They delve into the critical topic of brand tracking studies and their continued relevance in the ever-changing market research landscape. The discussion centers around the need for constant review and improvement of these studies to ensure they remain effective and insightful.
Horst emphasizes the importance of adapting to evolving consumer demographics and utilizing technology advancements. He highlights the need to move beyond traditional survey methods and embrace new data co...
2024-04-3016 min
Now that's SignificantA worthy way market researchers can give back with Michaela GasconOn this episode of Now that’s Significant - a market research podcast host, Michael Howard is joined by Michaela Gascon, the Executive Board Member at MREF, also known as Marketing Research Education Foundation. Michaela is also the President and CEO of KJT Group, a WIRe mentor, and 20 Deep Winery based in Mendon, New York.
Michaela came onto the show to discuss one of the fantastic ways that market researchers can give back to the community - The Race Around The World For Education, run by MREF.
For those who may not know, MREF's mission is...
2024-04-2314 min
Now that's SignificantThe changing nature of market research with Todd HorvitzOn this episode of Now that's Significant, host Michael Howard, is joined by Todd Horvitz, Head of Customer Insights at HP, who previously held senior insights roles at Disney, Wells Fargo, and Kantar.
The episode opens with the host quoting lines from David Bowie's song Changes, which setup a discussion on the changing nature of the market research industry, as witnessed by Todd. The rendition was not one to remember, but the discussion certainly was.
Talking points began focusing on the workplace in general, which included:
- The changing state of the workplace...
2024-04-1634 min
Now that's SignificantMaking market research more impactful with Jennifer Trich KremerIn this episode of Now that’s Significant, a market research podcast, host Michael Howard is joined by Jennifer Trich Kremer, UX Research Lead for Logitech's digital experience. Jennifer studies consumer shopping behaviors and user experience benchmarking to deliver actionable insights. Her expertise spans qualitative and quantitative research, including combining analytics, market, and user research data to tell a holistic user story.
Jennifer's focused on improving the user experience throughout her career, splitting time between design and research. Her work was integral in creating the first online ordering system for IBM, automating the manual printing process at He...
2024-04-0947 min
Now that's SignificantBenoit Tranzer on the future of Brand Tracking, bringing a new order in the chaos!Host of Now that's Significant Michael Howard is joined by Benoit Tranzer, the Global Service Line Leader for Brand Health Tracking at Ipsos.
In this conversation, Michael and Benoit discuss the current landscape of brand tracking, how it has evolved due to the apparent never-ending chaos in a global context, and how brand tracking can help organizations to navigate through to complexity to a new order where they can thrive.
The chaos referred to in the podcast is mainly characterized by overlapping crises, which can make consumers feel overwhelmed and disheartened. The two highlighted that...
2024-04-0239 min
Now that's SignificantFebronia Ruocco on challenges facing clientside and agency market researchersOn this is Now that’s Significant. Host Michael Howard is joined once again by Febronia Ruocco…Strategic Insights Professional and newly certified Executive Coach. Febronia has led insights for notable food and drink and OTC brands like Cadbury-Schweppes; Diageo; Heineken; Carlsberg; Twinings; Heinz and GSK.
Febronia brings her expertise to the fore in this episode, with a focus on the challenges facing market researchers in both client and agency environments.
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Infotools Harmoni is a fit-for-purpose market research analysis, visualization, and reporting platform that gives the world’s leading brands the tools they need t...
2024-03-1934 min
Now that's SignificantRethinking participant quality and survey experience in light of AI with Kerry HechtThis episode of Now that’s Significant has host Michael Howard joined today Kerry Hecht, a lifelong market researcher and the CEO and founder of 10k Humans and 10k Ecosystem. 10k Humans is a qualitative & quantitative market research agency offering support services and full-service consulting. The 10k Ecosystem is a collective of companies and offerings that complement each other to provide a custom experience to its clients. It's fair to say that Kerry has seen it all when it comes to market research. And that's why she's so passionate that we need to lift the quality of participants and als...
2024-03-1233 min
Now that's SignificantTchicaya (Robertson) Brooks on people, psychology, insights, & the future of workHost today Michael Howard was joined on Now that’s Significant by Tchicaya Brooks, the Founder and CEO of TRIBE Insights, who is passionate about providing groundbreaking research to make good business decisions and policy recommendations on how to remedy experience disparities in the Black community.
With almost 30 years of experience as an Applied Psychologist in corporate and government settings, Tchicaya has an extensive background in psychometrics, advanced analytics, and survey-based research, empowering TRIBE to offer unparalleled insights for business decisions.
The main topic that Tchicaya and Michael discussed was the future of work, and ho...
2024-03-0545 min
Now that's SignificantAdapting to new formats and products with Aarti BhaskaranThere’s always something new that’s on the horizon. The challenge for market researchers, and this isn’t something new, is how can we adapt to ensure we continue to deliver understanding and insight to those who need to act on it.
On this episode of Now that’s Significant, host, Michael Howard, Head of Marketing at Infotools was joined by Aarti Bhaskaran the Global Head of Research and Insights at Snap A.K.A. Snapchat.
Aarti and Michael discuss how organizations need to embrace new research methodologies and approaches, especially when creating experiences in the ne...
2024-02-2745 min
Now that's SignificantSecuring your insights: Information Security in Market Research with Monica BushIn today’s day and age, data privacy and security are just as important as insights themselves. Arguably more so. A bad insight may reduce the performance of one particular campaign or result in a product or service that misses the mark. Bad data security on the other hand. That can result in significant financial loss for the business, and worse, their customers.
Host today of Now that’s Significant Michael Howard, is joined by Monica Bush, the Vice President of Information Security and Chief Information Security Officer at Tango. Tango are a leading incentives and payments comp...
2024-02-2038 min
Now that's SignificantExpanding our focus of understanding to include Gen Alpha with Kathy SheehanGeneration Alpha. Are you paying attention to them? The team at Cassandra are. So much so that Kathy Sheehan, SVP was happy to come onto the Now that's Significant podcast to talk about them, alongside the latest release of the on-going The Cassandra Report.
Host Michael Howard, the Head of Marketing at Infotools virtually sat down with Kathy to discuss trendsetting young consumers and what some of the initial insights are that are coming out of the newest generation.
Michael and Kathy touched on:
- The motivation behind The Cassandra Report
...
2024-02-0628 min
Now that's SignificantLooking beyond artificial intelligence as a market research chat tool with Chris RobsonAI has stolen headlines across the global business community. However, market researchers need to think of it as more than just a chat tool. In this episode of Now that’s Significant – a market research podcast, host Michael Howard, the Head of Marketing at Infotools, talks to Chris Robson, a visionary AI and data scientist, and is in fact the Senior Director – Global Data Science at Human8.
Chris came on the show to discuss the importance of looking beyond AI as a chat tool and provide ways to implement it into your business to remain competitive in the in...
2024-01-3042 min
Now that's SignificantText analytics that transform market research with Tovah PaglaroOn this episode of Now that's Significant, we talk transformative text analytics that transforms market research. Host Michael Howard, the Head of Marketing at Infotools, is joined by Tovah Paglaro, Co-founder and Chief Operations Officer at Fathom That.
Fathom is an organization who seeks to be the most trusted text analytics software, to drive empathetic decision making based on open-ended listening, and become the new standard for employee, customer & public opinion research.
In this episode, we dive into:
- Why text analytics will play a big role in Market Research, with some background i...
2024-01-2347 min
Now that's SignificantJodi McGee on market research’s role in creating successful and trusted brandsThis latest episode of Now that’s Significant, a Market Research Podcast has host Michael Howard, the head of marketing at Infotools, interviewing Jodi McGee, Co-Founder and Chief Insights Officer of Inquisitive Insights, a women-owned business that performs qualitative research for consumer brands.
Inquisitive works with curious leaders and their trusted agency partners to explore preferences, attitudes, motivations, and behaviors. For much of her career, she has used data to build strategic communication plans and programming and offered counsel to senior leaders at growth companies. Jodi earned a Marketing degree from Georgetown University, received her certification in Ma...
2024-01-1637 min
Now that's SignificantSean McDade on custom panels - the secret weapon of market researchersOn this latest episode of Now that’s significant, a Market Research Podcast host Michael Howard, the head of marketing at Infotools was joined by Sean McDade, Ph.D., CEO and Founder of PeopleMetrics. PeopleMetrics is a full-service market research firm focused on customer experience and custom research panels. Sean is a best-selling author and entrepreneur with 20 plus years of experience in the market research industry. Sean’s first book, Listen or Die, shares 40 lessons to get the very most out of customer feedback. Sean’s second book, Pharma Customer Experience, dives into the experiences patients have with Pharma, and wh...
2024-01-1037 min
Now that's SignificantReimagining the way we conduct traditional marketing research with Pierre DuboscOn this latest episode of Now that’s significant, a Market Research Podcast, host, Michael Howard, the head of marketing at Infotools speaks to Pierre Dubosc, Managing Director of Semantiweb North America.
Before joining Semantiweb seven years ago, Pierre worked client-side, first as a brand manager and then moved into consumer insights, which opened up the opportunity to conduct both traditional quantitative and qualitative marketing research.
In this episode, Pierre and Michael discuss how some of the best advances and moments in our insights careers come when we are open to change. This is an op...
2023-12-1943 min
Now that's SignificantTricia Houston on market research and its power to connectOn this latest episode of Now that’s Significant, a Market Research Podcast, host Michael Howard (the head of marketing at Infotools) joined by Tricia Houston, COO and Founder of The ExperienceBuilt Group.
Tricia, a travel-worn experiential marketer, classically trained market researcher, and challenger of the status-quo, founded The ExperienceBuilt Group (EBG) to help organizations create experiences worth repeating. Under Tricia's leadership, the team at EBG helps organizations imagine new solutions, improve current ones, and implement programs to close experience gaps (B2B & B2C).
On the episode, Tricia and Michael discussed a market researcher's ab...
2023-12-1231 min
Now that's SignificantJoel Rubinson on making 'calorie-poor' research nutritionally valuableJoel Rubinson (President and founder of Rubinson Partners, a marketing and research consulting firm for a brave new world) joined Michael Howard (Head of Marketing at Infotools) on this episode of Now that's Significant.
Joel, who also happens to be an accomplished blues harmonicist, joined us on the show to discuss how insights teams can produce 'nutritious' insights programs that sustainably deliver value for their organizations and customers alike.
A key part of this, as you'll find out, is around what Joel talks about when mentioning "Finding the prediction in your insight, finding the growth...
2023-12-0559 min
Now that's SignificantNavigating the innovative world of video content trends and insights with Steve MushkinOn this latest episode of Now that’s Significant, a Market Research Podcast. Host, Michael Howard, the head of marketing at Infotools was joined by Steven Mushkin, CEO and founder of Latitude Research and creator of the video intelligence platform Lumiere. Lumiere provides strategic and tactical guidance for major media and technology companies domestically and internationally, with subject area expertise in advertising diagnostics and effectiveness, brand communications, content strategy and digital innovation. Clients include Amazon, Disney, Google, Microsoft, NBCU, Paramount, Roku and Springhill.
Steve discusses his current area of focus, the growing intersection of visual media with ne...
2023-11-2849 min
Now that's SignificantOscar Carlsson on the double-edged sword of AI at work and in the insights worldOn this episode of Now that’s Significant, a Market Research Podcast host Michael Howard (the Head of Marketing at Infotools) was joined by Oscar Carlsson, Chief Innovation Officer at Cint.
Cint is a market research technology company that provides innovative solutions for businesses to conduct research quickly and efficiently. Oscar oversees innovation in new business areas as well as Cint’s presales and sales engineering team and is involved in M&A activities and thought leadership. He also focuses on delivering the highest data quality and mitigating fraud in the Industry.
In this episode, we d...
2023-11-2131 min
Now that's SignificantThe art of generating actionable insights to support critical investment decisions with John ZieglerThis latest episode of Now that’s Significant, has host Michael Howard, the head of marketing at Infotools, interviewing John Ziegler, CEO of Acclaro, a consulting firm that delivers targeted insights for the investment sector. Acclaro helps middle market clients in the M&A ecosystem focus on the right companies and helps management teams focus on the best options for growth, post-close. In his role, John uses his deep experience in management consulting to drive Acclaro’s strategic direction, focusing on the firm’s continued transformation.
In this episode, we give market researchers some inspiration for broadening their...
2023-11-1427 min
Now that's SignificantDan Wasserman on prompting large language models and the future of market researchOn this episode of Now that’s Significant, a market research podcast, host, Michael Howard, the head of marketing at Infotools is joined by Dan Wasserman, Chief Operating Officer at KJT. KJT is a full-service, strategic market research and consulting firm that is focused on the healthcare industry.
Dan has worn many hats at KJT for the past 13 years. He has run a research team, focused on both market research as well as health outcomes research, and has served as an operations leader, overseeing KJT’s information security management, research compliance, research operations, analytics, and general business oper...
2023-11-0740 min
Now that's SignificantCommon pitfalls in qualitative research and how to handle them with Alex CulshawOn this episode of Now that’s Significant, a Market Research Podcast host Michael Howard, the head of marketing at Infotools, was joined by Alex Culshaw, Head of Qualitative Research at SparkMR. Alex has 20 years’ research experience in both the public and private sectors – in particular, the healthcare, B2B and consumer industries. Experienced in using traditional and new methods to bring rich and actionable insights to leading brands, such as 3M, SC Johnson, Husqvarna, Nestlé and many others, Alex specialises in online market research communities and the commercial application of Qualitative research, including models and frameworks for interpreting results...
2023-11-0145 min
Now that's SignificantPriscilla McKinney on Collaboration in market research being the new competitionOn this latest episode of Now that’s Significant, a Market Research Podcast, host Michael Howard, the head of marketing at Infotools was joined by Priscilla McKinney, CEO and Momma Bird at Little Bird Marketing.
With a wealth of knowledge and expertise in helping market research teams maximise the ROI they have within their organizations, Priscilla provided some excellent insight and food for thought.
Centred around her new book, Collaboration is the new competition, Michael and Priscilla jumped into the themes of the book - which even included a reading.
Check out the bo...
2023-10-2534 min
Now that's SignificantCelebrating the growth and changing nature of market research in Germany at Succeet with Holger GeisslerThis episode of Now that’s Eignificant, a Market Research Podcast. has host Michael Howard, the head of marketing at Infotools interview Holger Geissler, Managing Director of Succeet GmbH, organizer of the leading European trade fair for insights, data, analytics. He is also managing director and founder of Smart News Publishing House, which operates the business portals marktforschung.de, the German word for market research, and CONSULTING.de. Holger previously worked for over 20 years as a market researcher including as member of management board for the research agency YouGov.
Holger came on the show to talk about th...
2023-10-1231 min
Now that's SignificantHow market research is driving greater ESG outcomes with Lauren DemarHi everyone, thanks for joining us on this latest episode of Now that’s significant, a Market Research Podcast. This is your host, Michael Howard, the head of marketing at Infotools.
Today, we’re joined by Lauren Demar, Chief Sustainability Officer & Global Head of ESG at Ipsos.
Lauren came on the show to talk about matters of environment, social, and governance in relation to business - through the lens of market research.
We discussed:
- What ESG is and what it isn't.
- How ESG plays out in the work...
2023-10-0331 min
Now that's SignificantThe cost of living, Zillennials, and the Future of Money Study with Lilah RaynorThis episode of Now that’s Significant, a Market Research Podcast was hosted by Michael Howard, the head of Marketing at Infotools. We were joined by a familiar name for those of you who have been following the podcast, someone who has just the study we need to help us understand what’s going on in the mind of consumers in these incredibly uncertain economic times we’re travelling through. And that person, was Lilah Raynor, the CEO of Logica Research.
Lilah and her team have produced the Future of Money Study, tracking the behaviors, attitudes, and mindse...
2023-08-2925 min
Now that's SignificantSpecial tips for moderating with kids and teens featuring Pam Goldfarb-LissThis latest episode of Now that’s Significant, a Market Research Podcast, sees host Michael Howard, the head of marketing at Infotools, talk to Pam Goldfarb Liss, president and Big Brain of LitBrains-Igniting Ideas!, a full-service qualitative research agency.
Pam Goldfarb Liss is a 25-year-plus veteran qualitative research consultant and moderator who has moderated and interviewed kids and teens from now three generations – Millennials, Gen Z and now Gen Alpha. Her many years of experience includes work with subject matters that range from soda pop and hamburgers to diabetes, urinary tract infections and hospitals. Pam loves the neve...
2023-08-2332 min
Now that's SignificantHow understanding attention and emotion better can increase loyalty with Diana LucaciThis episode of Now that’s Significant, a market research podcast features Diana Lucaci, the Co-Founder and CEO of True Impact.
Diana is a Board Member of the Canadian Research Insights Council (CRIC), Canadian Representative of ESOMAR and Committee Member of the Standards Council of Canada (SCC). She holds a degree in Neuroscience and Psychology from the University of Toronto.
Diana and host Michael Howard (Head of Marketing at Infotools) discuss the value that market researchers can bring, regarding the increase of customer loyalty, when they help their organizations to better understand attention and emotion.
...
2023-08-0728 min
Now that's SignificantConnecting and empowering the world of insights with Dan Fleetwood and Bob BirdsellOn this episode of Now that’s Significant, a Market Research Podcast, Host Michael Howard, the head of marketing at Infotools is joined by two esteemed representatives from ESOMAR in North America. The first is Bob Birdsell, ESOMAR’s Membership Development Director for North America and the second is Dan Fleetwood, President of Research Suite at QuestionPro and the chair of the North American Representative team for ESOMAR.
Bob and Dan share in the episode some great insights into the impressive growth and potential that they're witnessing out of Canada and the United States.
On the...
2023-08-0230 min
Now that's SignificantMaking research accessible to people with disabilities with Lauren IsaacsonOn this episode of Now that’s Significant, a Market Research Podcast, host Michael Howard, the head of marketing at Infotools is joined by Lauren Isaacson, founder of Curio Research, a market and UX research consultancy based in Vancouver, British Columbia specializing in the green technology sector. Lauren is a researcher with over 20 years of experience working as an in-house researcher for various companies and on staff at a number of advertising and research agencies over the course of her career. Now she helps companies improve the experience, accessibility, and messaging of their digital products for both the business an...
2023-07-2526 min
Now that's SignificantThe reality, importance, and pitfalls of election polls with Steve MossopThis episode of Now that’s significant, a Market Research Podcast sees host, Michael Howard, the head of marketing at Infotools, speak to Steve Mossop, Executive Vice President of Leger Vancouver. Before this, Steve was president of Insights West who Leger acquired in late 2021, and prior to this, Steve was at Ipsos for 17 years managing 30+ client service staff in multiple cities after starting his career at the Angus Reid Group and TNS in earlier years. And what might give away what we’re going to be talking about today, Steve has, impressively, correctly predicted the outcomes of over 25 elections over...
2023-07-1834 min
Now that's SignificantTech makes our market research more human with Kathy ChengOn this episode of Now that’s significant, a Market Research Podcast, host Michael Howard (head of marketing at Infotools) was joined by Kathy Cheng, founder and CEO of Nexxt Intelligence, the Toronto-based research technology company behind Inca, conversational AI purpose-built for market research. Kathy is an entrepreneur with 20+ years of experience in the market research industry.
Kathy's significant statement for the show revolved around how technology can make market research more human.
One of the key ways Kathy saw this happening was through the use of conversational AI, being able to probe further into res...
2023-07-1142 min
Now that's SignificantApplying creativity to improve our market research with Daniel BerkalOn this episode of Now that’s Significant, a Market Research Podcast, Daniel Berkal, SVP Research at The Palmerston Group was hosted by Michael Howard, Head of Marketing at Infotools.
Daniel's team has conducted literally hundreds of energetic market research projects of various sizes, and specializes in immersive methodologies and hard-to-reach participants.
In this episode, we talked about the key role that creativity should play across the market research process, in order to get the best results for our clients, their customers, and consumers in general.
Daniel spoke about a course he's running tha...
2023-07-0435 min
Now that's SignificantMoments – the secret innovators protect and market researchers need with Greg StuckyThis episode of Now that’s Significant, a Market Research Podcast sees Infotools' Head of Marketing Michael Howard speak to InsightsNow's Chief Research Officer Greg Stucky.
Greg joined us again on the show, this time to talk about the one thing that people who are really good at innovation don’t really want you to know about. It really is the insider’s secret that you will likely never see in books or taught in universities. That secret is: The most valuable piece of information you have as an innovator is the size of the aspirational gap in a s...
2023-06-2627 min
Now that's Significant[Part 2] The dangers of too much empathy in market research with Rob VolpeThis is a pop-up episode of Now that’s Significant, a Market Research Podcast, which is in response to a recent development that happened regarding the previous episode's recording and its release.
Hosted by Michael Howard, the head of marketing at Infotools and joined once again by Rob Volpe, CEO, Chief Catalyst, and Empathy Activist at Ignite360, the episode dives into the pulling of Bud Light inclusivity campaign.
Clearly not intending to cause offense to either parties in either the campaign or its removal, we're reminded how important empathy is in the entire process of cr...
2023-04-2728 min
Now that's Significant[Part 1] The dangers of too much empathy in market research with Rob VolpeIn this episode of Now that’s Significant, a Market Research Podcast, host Michael Howard, the head of marketing at Infotools was joined by Rob Volpe, CEO, Chief Catalyst, and Empathy Activist at Ignite360. Rob is the author of Tell me more about that: Solving the Empathy Crisis One Conversation at a Time.
[NOTE]: This episode was recorded on the 19th of April. In this episode, we talked about a Bud Light inclusivity campaign, featuring two social media influencers. At the time of the recording, Bud Light continued to support the campaign. However, the campaign was pul...
2023-04-2646 min
Now that's SignificantImproving customer experience in feedback and surveys to generate measurable insights with Mat WylieOn this episode of Now that’s Significant, a Market Research Podcast, Michael Howard, the head of marketing at Infotools is joined by Mat Wylie, CEO and founder of Customer Radar, a customer feedback and reputation management platform.
We discussed the issue of how much we actually know about our customers (both internal and external), and how we can know far more if we approach feedback and surveys with a greater emphasis on customer experience.
This discussion covered:
- The vital role that CX plays in both customer feedback and market surveys.
...
2023-04-1833 min
Now that's SignificantAddressing the challenges and opportunities facing the Future of Insights with CRIC and CAIP CanadaOn this episode of Now that’s significant, a Michael Howard, the head of marketing at Infotools was joined by two representatives of the Canadian Research Insights Council (CRIC) and the Certified Analytics and Insights Professionals of Canada.
CRIC is Canada’s voice of the research, insights and analytics industry both domestically and globally. CRIC represents the highest standards, ethics and best practices in research that protect the public interest. Its members include research agencies, companies that rely on insights, and other industry partners. Certified Analytics and Insights Professionals of Canada, CAIP Canada, certifies professionals who have the u...
2023-04-1229 min
Now that's SignificantPoor surveys are killing our industry and what we can do about it with Kevin KartyOn this latest episode of Now that’s Significant, a Market Research Podcast. This is your host Michael Howard, the Head of Marketing at Infotools. Today, we're joined by Kevin Karty, CEO of Intuify.
We talked about today surveys and how we need to ensure that we're producing the most engaging surveys as possible for the benefit of not just our customer, but our clients too.
We touched on how when we do get improve our surveys, we can get better responses, higher quality data, and insights in which we have more confidence.
We...
2023-04-0647 min
Now that's SignificantUsing behavioral science to “restage” your brand for growth with Will LeachOn this episode of Now that’s Significant, a Market Research Podcast, the host Michael Howard (Head of Marketing at Infotools) was joined by Will Leach, founder & CEO of Mindstate Group, a behavioral research and brand consultancy and best-selling author of Marketing to Mindstates: a Practical Guide to Applying Behavioral Design to Research and Marketing.
In the episode, we covered:
Using behavioral science to psychologically restage brains is really going to set us up for exponential growth. And it can do that by when we understand the mind state of what our consumers are and whe...
2023-03-2937 min
Now that's SignificantA new era of brand relevance with Emmanuel ProbstOn this episode of Now that’s Significant, a market research podcast. I am your host, Michael Howard, head of marketing at Infotools. Today, we are joined by Emmanuel Probst, the Global Lead, Brand Thought-Leadership at Ipsos. He is an adjunct professor at the University of California.
In this episode, we talked about:
- We talked about how brands need to transform in order to stay relevant and thrive.
- You mentioned gave us some insight into what compelled you to write the book.
- We had a look at Brand pur...
2023-02-0135 min
Now that's SignificantInvisibility: Why technology in your market research and insights function should be ‘invisible’ with Michael HowardIn this episode of Now that’s Significant, a market research podcast, Michael Howard, the head of marketing at Infotools discusses how market research and insights technology is most successful when it is invisible.
- I discussed how market research and insights technology is most successful when it is invisible.
- What happens when market research and insights technology is visible?
- What kinds of technology there are across the end-to-end processes of the market research industry.
- The conundrum facing insights teams – do you go all-in-one or fit-for-purpose?
- Wha...
2022-11-3020 min
Now that's SignificantGenerating insights: Better to play than to watch from the stands with Michael HowardIn this edition of Now that’s Significant, a market research podcast, Michael Howard, the head of marketing at Infotools, is both guest and host.
The show covers the rising preference we're noticing of stakeholders and decision-makers getting their hands on the data to actually become data driven, They've realised the value in being able to dig in deeper to the data, interrogate it, challenge it, in order to arrive at the most valuable of insights.
It's why we're championing those who, to use a sports analogy, would rather play than watch from the stands.
...
2022-09-2616 min
Now that's SignificantBI tools are for big [business] data what CI tools are for market research dataThis episode explores the topic of BI tools, and how they're not fit for purpose for extracting material business value out of market research data.
Host and guest, Michael Howard looks into the role of BI tools, and compares them with the external equivalent CI tools.
The episode covers:
> BI tools are an incredible asset to an organization and can deliver all sorts of insights that can help an organization, but, they simply can’t easily deliver the same kind of value to insights professionals that a fit-for-purpose consumer intelligence tool can.
...
2022-04-2919 min
The Azure Security PodcastA Deep Look at Azure Defender for SQL - Threat ProtectionIn this episode we talk to Michael Makhlevich about Azure Defender for SQL - Threat Protection. Michael Howard and our guest geek out about common SQL security issues and MichaelM gives some interesting philosophical insights into securing SQL databases - it's not just the data! We also cover security news from Managed Hardware Security Module (MSH), App Config, Sentinel, Machine Learning, Azure Security Center and much more.
2021-08-2433 min
Katagiri TranscriptsBlue Cliff Record, Case 1: The Highest Meaning of the Holy Truths – Talk 1Katagiri Roshi introduces a long-running series of talks on The Blue Cliff Record, a renowned collection of one hundred koans (or “public cases”) in the Zen tradition. The first case is the famous story of Bodhidharma’s encounter with Emperor Wu. In Talk 1 of 2 on this case, Katagiri Roshi focuses on the pointer (or introduction). To explain it, he tells some stories about his training as the Anja or Jisha (attendant) at Eiheiji monastery, where the “everyday food and drink” of a monk is to pay attention to everything and flow with events like a stream of water. This is a way o...
2021-05-2629 minKatagiri TranscriptsDiamond Sutra: Dharma / Not Dharma / DharmaIf, as the Diamond Sutra says, there is no dharma which the Buddha Shakyamuni has experienced, no dharma which the Buddha Shakyamuni has preached, then how does the Buddha experience and preach the dharma? Katagiri Roshi addresses this question in relation to the practice of giving. He begins by discussing seven ways we can be giving, even if we don’t have the ability to give a material gift or preach the dharma. To explain how the ungraspable can be taught, he talks about the three divisions of the Buddha body: Nirmanakaya, Sambhogakaya, and Dharmakaya. This helps explain the rol...
2021-05-1930 minKatagiri TranscriptsDiamond Sutra: Giving and Non-CovetousnessWhy is the the perfection of generosity the most important quality in Mahayana Buddhism, and what is true generosity, and true love? Katagiri Roshi explains how generosity relates to emptiness, or vastness, by sharing a poem from the Duino Elegies by Rainer Maria Rilke. Embracing the words of the poem, he says that human destiny is not something that forces us to be always “face to face,” trying to ‘get’ something from each-other, but that we can also know a different way to live, to sit side by side in peace and harmony. Illustrating the problems we create when we are “...
2021-05-1237 minKatagiri TranscriptsDiamond Sutra: EmptinessWhat is a Buddha, and what does a Buddha experience? Katagiri Roshi describes three kinds of enlightenment: kaku (awareness), satori, and sho (realization or verification). He explains three aspects of the utmost, right, perfect enlightenment from the Diamond Sutra: the marklessness of all things, the marklessness of their emptiness, and the marklessness of their suchness. Also: Why we exist, how to experience spiritual security, and why we shouldn’t get too caught up in Buddhist Psychology.
This is the August 1, 1979 Dharma Talk by Dainin Katagiri Roshi, transcribed and read by Kikan Michael Howard. To read the transcript, vi...
2021-04-2138 minKatagiri TranscriptsDiamond Sutra: Provisional BeingWhy should we not be disappointed with this world, if there seems to be nothing to help us? To answer this question, Katagiri Roshi examines the aspect of Buddhist teaching that is no perception of self and no perception of object. Going further, he explains why we shouldn’t attach to either a perception of an object or perception of no-object. This leads to an explanation of provisional being, and how we can relate warmly to self and object. Does the morning sun have a mind? The answer may surprise you. Also: What to do if you are the Bu...
2021-04-0636 minKatagiri TranscriptsFukanzazengi – Talk 7The conclusion to the series of talks on Fukanzazengi takes place during a dramatic thunderstorm, the sounds of which Katagiri Roshi integrates into the talk. The Buddha does zazen during a thunderstorm, but he is not disturbed by the sound of the thunder. Katagiri Roshi discusses why the purpose of zazen is not to reach a state of no consciousness. Also: How to play guitar with two hands and two feet. A Rinzai Zen Master plays a Bach concerto in the zendo. And what does Manjushri do, anyway?
This is the June 15, 1979 Dharma Talk by Dainin Katagiri Ro...
2021-03-2328 minKatagiri TranscriptsFukanzazengi – Talk 6Katagiri Roshi talks about “body and mind dropping off” from a different angle, from a psychological point of view. This talk focuses on samskara, which is usually translated as ‘impulses’, one of the five skandhas or ‘aggregates’. Here he discusses samskara as the “together-maker,” and also as a sort of a bridge or door which enables you to take mind to either the dualistic world or the non-dualistic world, because samskara itself is completely free. In relation to this, he explains a key line from Dogen’s Genjokoan: “Oneness is not like moon reflected in the water; when one is bright, the other...
2021-03-1758 minKatagiri TranscriptsFukanzazengi – Talk 5Katagiri Roshi talks about the difference between zazen itself and seeing zazen “before zazen” or “after zazen”, using the example of Genshi Shibi in “One Bright Pearl”. In an extended question and answer period, he explains the difference between physical and psychological exhaustion, how to work with the ‘vomit’ of the mind, and why we should do zazen for future generations. Does the world disappear during zazen? Are there techniques in Zen? And is Zen the simplest, most ‘pure’ way?
This is the June 13, 1979 Dharma Talk by Dainin Katagiri Roshi, transcribed and read by Kikan Michael Howard. It is the fifth of se...
2021-02-161h 02Katagiri TranscriptsFukanzazengi – Talk 4Katagiri Roshi discusses the meaning of the line, “In surveying the past, we find that transcendence of both un-enlightenment and enlightenment, and dying while either sitting or standing, have all depended entirely on the strength of zazen,” in relation to Blue Cliff Record Case 46, “Ching Ch’ing’s Sound of Raindrops”. He talks about life and death, and how to “cease fire” in zazen. There is a story about a machine that reads brain waves, and he discusses whether there are any real Zen teachers in the United States.
This is the June 12, 1979 Dharma Talk by Dainin Katagiri Roshi, t...
2021-01-2940 minKatagiri TranscriptsFukanzazengi – Talk 3Katagiri Roshi examines the meaning of the line “from the first, dullness and distraction are struck aside” from another angle. He talks about three different kinds of zazen (sitting meditation), and why shikantaza is not a means to an end. He also explains what it means to accumulate merit and virtue, how to understand and work with past karma, and why we have to aim at the life after next life. There is a story about a commando who visited the Zen Center. Also: what to do when death taps your back.
This is the June 11, 1979 Dharma Talk...
2021-01-201h 02
Trots MediaTrots Talk: David Moran on VSS finals nightLochinvar Art and Ladies In Red may be the two biggest names in Victorian harness racing and David Moran will be in the hot seat as they chase Vicbred Super Series success on New Year's Eve.Moran joined Trots Talk co-hosts Nims Azoor and Michael Howard to preview a great night's racing.
2020-12-3005 minKatagiri TranscriptsFukanzazengi – Talk 2Katagiri Roshi reviews the six-component system for understanding zazen that he introduced in the previous talk. He further discusses the relationship between regulation of body and mind, samadhi (one-pointedness), egolessness, “no design on having a reward”, and shikantaza (just sitting). The distinction between “religious zazen” and philosophical or psychological zazen is explored. There is an extended question and answer period.
This is the June 10, 1979 Dharma Talk by Dainin Katagiri Roshi, transcribed and read by Kikan Michael Howard. It is the second of seven talks on Fukanzazengi, Zen Master Dogen’s universal recommendations for how to practice zazen (seated med...
2020-12-2254 minKatagiri TranscriptsFukanzazengi – Talk 1This is the first of seven talks on Fukanzazengi, Zen Master Dogen’s universal recommendations for how to practice zazen (seated meditation). This series of talks took place during a seven-day sesshin (intensive meditation retreat).
Katagiri Roshi begins by examining the meaning of the critical line, “For you must know that just there, in zazen, the right dharma is manifesting itself, and that from the first, dullness and distraction are struck aside.” He also introduces a six-component system for understanding zazen from a physical and psychological standpoint, and discusses how important it is to arrange circumstances and let go...
2020-12-1235 minTrots MediaTrots Talk: Connor Clarke on Vicbred Super SeriesThe Alabar Vicbred Super Series kicks off at Bendigo tonight and one reinsman excited at the prospect is 17-year-old Connor Clarke, who makes his series debut on favourite Miss McGonagal in tonight's four-year-old mares' heats. He joined Trots Talk co-hosts Nims Azoor and Michael Howard ahead of the series.
2020-12-1007 minThe Azure Security PodcastAzure Security Podcast - Azure Data CentersIn this episode Michael Howard and Sarah Young talk to Gary Buckmaster a Senior Architect in the Microsoft Technology Center in Sydney, Australia, about Azure Datacenter security, compliance and reliability. We also cover news about Azure Attestation, Confidential Computing, Storage and Virtual Machines.
2020-11-3026 minKatagiri TranscriptsDiamond Sutra: IntroductionThe May 9, 1979 Dharma Talk by Dainin Katagiri Roshi, transcribed and read by Kikan Michael Howard.
Katagiri Roshi introduces a series of talks on the Diamond Sutra. And he answers the question, “If we are sitting in order to help ourselves, should we stop sitting?”
For the transcript, visit katagiritranscripts.net.
2020-11-2728 minTrots MediaTrots Talk: Rickie Alchin on Tough MonarchWith a Breeders Crown Group 1 win to his credit and another Group 1 in his sights, NSW trainer-driver Rickie Alchin joined Trots Talk hosts Nims Azoor and Michael Howard to preview Saturday night's Schweppes Australasian Trotting Grand Prix.
2020-11-2607 minTrots MediaTrots Talk: Juanita Breen ahead of Breeders CrownIt's going to be a monster Saturday night at Tabcorp Park Melton with the TAB Breeders Crown and Juanita Breen joined Trots Talk hosts Nims Azoor and Michael Howard to talk Golden Sunset, her exciting three-year-old trotter who's come from the clouds.
2020-11-1906 minThe Azure Security PodcastAzure Security Podcast - Azure PolicyMichael Howard, Sarah Young and Mark Simos with guest Nick Fadziewicz who is a Principal Consultant at Microsoft working in the Azure and AI team.In this episode we cover security news about Azure Datalake Storage Gen 2 ACLs, HDInsight and Azure Batch now support Private Link in preview. TLS protocol version support on Storage accounts, Azure Security Center vulnerability assessments and improved Kubernetes support, Azure Firewall DNS updates and more. Of note is a free e-book "Azure for Architects 3rd Ed" is now available.
2020-11-1445 minTrots MediaTrots Talk: Matt CravenHot on the heels of Pink Galahs' extraordinary win in the Aldebaran Park Bill Collins Trotters Sprint, trainer-driver Matt Craven joins Trots Talk hosts Nims Azoor and Michael Howard as his three-year-old filly attempts to back up in Saturday night's TAB Victoria Trotters Oaks.
2020-10-1510 minThe Azure Security PodcastAzure Security Podcast - Security News from Microsoft Ignite 2020In this special episode Michael Howard and Mark Simos sit down with guest Cyril Voisin to cover the Azure security, compliance and governance news that came out of Microsoft Ignite 2020.The topics covered include updated news on the Microsoft Defender suite, Key Vault, SQL Server, Kubernetes, Data Loss Prevention, Azure Security Center, Zero Trust, Microsoft Information Governance and much more.
2020-10-0836 minTrots MediaTrots Talk: David Moran on Lochinvar ArtIn the shadows of the October 10 Pryde's EasiFeed Victoria Cup, David Moran joins Nims Azoor and Michael Howard to talk his Shepparton superstar Lochinvar Art.The brilliant four-year-old steps out in Saturday night's TAB Minuteman Free For All, an important final hit-out ahead of the forthcoming $300,000 Grand Circuit showdown.
2020-09-2406 minThe Azure Security PodcastAzure Security Podcast #001 - Containers and Secure EnclavesRecorded 30th April, 2020. Michael Howard, Sarah Young, Gladys Rodriquez and Mark Simos. In this episode, we introduce the hosts and discuss Azure Security Center's ability to scan containers for malware as well as new Confidential Computing VMs that support Intel's SGX enclave technology.
2020-05-0336 min