Shows
Destination Marketing Podcast414: How AI Is Transforming Visitor Experience with Michelle DenogeanAI is changing how travelers plan trips—and destination websites can’t afford to fall behind. In this episode, Adam Stoker sits down with Michelle Donogan, CMO of Mindtrip, to discuss how conversational AI is reshaping the visitor experience, why AI should be woven into the entire website (not tucked into a corner), and how destinations can use traveler conversations to uncover content gaps and drive smarter marketing decisions. If you’re thinking about the future of your destination’s digital experience, this episode is a must-listen.
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The Destination Marketing Podcast is a part of the Destination Marketi...
2025-12-1641 min
The Ad PodcastMichelle Denogean - Chief Marketing Officer - Mindtrip, IncMichelle Denogean is a seasoned marketing leader, startup advisor, and author with over two decades of experience growing B2C and B2B brands. She currently serves as Chief Marketing Officer at Mindtrip, Inc., an AI-powered travel platform. Before Mindtrip, she held senior marketing and operational roles at companies including Edmunds.com, Roadster, eHarmony, and other major players in real-estate, automotive, travel, and online services. Michelle is also the author of GrowUp! Take Your Startup to the Next Level, a guide that helps founders navigate the psychological and strategic challenges of scaling a...
2025-12-0415 min
Travel Trends with Dan ChristianThe Impact of AI on Destination Marketing featuring Discover Puerto RicoSend a textIn the third and final episode of our Mindtrip mini-series, we sit down with Discover Puerto Rico’s CMO, Storm Tussey to see how AI is reshaping trip planning - making it easier, smarter, and more personal while keeping culture and community at the heart of the journey.Our conversation explores how the destination uses AI to turn inspiration into real itineraries - helping travelers move from “where should I go?” to “here’s my perfect trip.” From safety questions to salsa lessons, from coffee haciendas to eco-adventures, we unpack a practical...
2025-10-221h 12
Travel Trends with Dan ChristianThe Impact of AI on Destination Marketing featuring Visit CaliforniaSend a textIn this second episode - part of a 3-part mini-series with Mindtrip exploring how AI is transforming destination marketing - we sit down with Lynn Carpenter, Senior Vice President of Marketing at Visit California, to unpack how a how a $157.3B tourism economy is being reimagined through AI, data, and human storytelling. Lynn shares why engagement now matters more than traffic, taking us from the dot-com era to today’s AI surge and revealing how her team built an advanced content platform designed for both humans and machines. Think California in...
2025-10-161h 05
Travel Trends with Dan ChristianThe Impact of AI on Destination Marketing featuring Brand USASend a textWe're so fascinated on how Destination Marketing is being transformed by AI that we partnered with Mindtrip to bring together this 3-part mini series. We have an incredible line-up of speakers joining us in advance of our AI Summit to exploring how AI is transforming the way travelers dream, plan, and book their journeys.In our first episode, we sit down with Janette Roush, SVP of Innovation & Chief AI Officer at Brand USA, to talk about how destination marketing is evolving as trip planning moves from search boxes to chat i...
2025-10-0949 min
Marc KramerMichelle Denogean author of "GrowUp: Take Your Startup to the Next Level"Marc Kramer, host of the award winning The Best Business Minds, interviews Michelle Denogean author of "GrowUp: Take Your Startup to the Next Level"
2025-09-2859 min
The Good Enough Mompreneur Podcast: Confidence, Mindset & Success for Mom Entrepreneurs200. Good Enough & Growing: Celebrating 200 Episodes and Teaching You Podcasting and How to Be a Podcast Guest to Grow Your BusinessSend a textIt’s our 200th episode of The Good Enough Mompreneur Podcast! 🎉In this milestone solo episode, I’m reflecting on what 200 episodes has taught me about podcasting, mompreneurship, confidence, clarity, and the power of community.Inside this episode you’ll hear:The biggest lessons I’ve learned from 200 podcast episodes 🎧Highlights from guests like Jacqueline (The Product Boos), Liz Faircloth, Rachel Beider, Desi Bartlett, and Michelle Denogean Why confidence, clarity, energy alignment, and your story are the keys to growth BIG NEWS: I’m launching two new podcasting courses — one to help you laun...
2025-09-2207 min
Women in B2B Marketing119: Punching Above Your Weight Starts with Reputation - with Michelle Denogean, CMO at MindtripMichelle Denogean has one of those careers that makes you stop and take notes. From dreaming of Super Bowl ads to running marketing at eHarmony and Edmunds, advising dozens of startups, writing a book, and now leading as CMO at Mindtrip—she’s lived the full spectrum of B2B and B2C.In this conversation, we dig into what’s working in B2B marketing today, how to scale reputation and relationships, and the career lessons Michelle learned the hard way (and turned into her leadership superpower).Here’s what we cover:Why “reputation...
2025-09-1045 min
Making Sense of AI 2getherAI Meets Travel: MindTrip with Michelle DenogeanPlanning a trip just got smarter. Claudine Wong and Lisa Bernard dive into how AI is reshaping travel with Michelle Denogean, Chief Marketing Officer at MindTrip. From booking flights and hotels to finding restaurants
and hidden gems, MindTrip aims to be your all-in-one AI-powered travel
companion. Michelle shares how the app integrates personalized recommendations, real-time data, and creator-driven travel guides to make trip planning less fragmented — and more fun. The conversation also touches on how AI personalities affect our emotional connections with tech, and the future of AI-powered tools beyond travel. Whether you’re a frequent flyer or a weeke...
2025-09-0835 min
Cubicle to CEO311. How Customer Storytelling 5X’d Roadster’s Sales Pipeline and Led to a $360M AcquisitionWhen Michelle Denogean joined Roadster as CMO, the company had a great product—but no one knew who they were or why their solution mattered. Digital retailing in the automotive space was still emerging, and skeptical dealerships weren’t ready to dive into their innovative model. Eighteen months later, Roadster had grown its sales pipeline 5X, slashed its sales cycle by 25%, and increased branded search volume by 10X. Not only that—it was acquired by the largest tech company in auto retail for $360 million.
So, what changed? Michelle led a full-scale strategic rebrand that prioritized education, positioned Roadst...
2025-08-1155 min
Lifeselfmastery's podcast I Startups I Venture CapitalMichelle Denogean on AI's Role in Transforming Travel and MarketingI am excited to have Michelle Denogean is the author of the book "GrowUp! Take Your Startup to the Next Level," offer a comprehensive guide to navigating the challenges of scaling a startup. She is the CMO of Mindtrip, a travel company. Michelle Denogean earned her MBA at Pepperdine University In this episode, Michelle Denogean, author of 'Grow Up', shares her extensive experience in startups and marketing, discussing the impact of AI on the travel industry, the importance of understanding one's superpowers as a founder, and strategies for growth in challenging markets. She emphasises the significance of r...
2025-07-1043 min
Service Based Business Society PodcastSuperpowers For Scaling SuccessIn this episode, Tiffany Ann Bottcher chats with Michelle Denogean, a seasoned chief marketing officer and advisor with over 20 years of experience in the startup ecosystem. Michelle has transitioned from a creative career, initially aspiring to be an author and marketer, to a pivotal role in shaping business success within startups. She shares her insights on the psychology of startup founders and the evolution of leadership, emphasizing the importance of self-awareness and team dynamics in scaling businesses. Her unique perspective, informed by years of working alongside founders and her deep understanding of marketing and operations, provides valuable guidance for...
2024-10-0235 minService Based Business Society PodcastSelling More Solves MostIn this episode of the Service-Based Business Society podcast, host Tiffany-Ann Botcher delves into the real challenges service-based entrepreneurs face when scaling their businesses. Drawing from her extensive experience, Tiffany-Ann breaks down the critical balance between maintaining a positive mindset and managing financial realities. She offers actionable strategies to overcome common hurdles, optimize profitability, and ensure sustainable growth. If you're looking to elevate your business and navigate the complexities of entrepreneurship with confidence, this episode is a must-listen.Episode SummaryWe discuss the challenges service-based business owners face in scaling their businesses, emphasizing the need...
2024-09-2534 min
Startup HustleFounder Super PowersIn this episode, Matt Watson interviews Michelle Denogean, the Chief Marketing Officer of MindTrip and author of the book 'Grow Up.' They discuss the challenges that founders face when growing their companies and the importance of having a diverse team with different superpowers. Michelle introduces four superpowers: innovator, builder, connector, and persuader, and explains how each one contributes to the growth of a company. They also talk about the blind spots that come with each superpower and the need for self-awareness and trust in delegating tasks to others. Michelle offers advisory services to help founders reflect on their...
2024-09-1938 min
Startup HustleFounder Super PowersIn this episode, Matt Watson interviews Michelle Denogean, the Chief Marketing Officer of MindTrip and author of the book 'Grow Up.' They discuss the challenges that founders face when growing their companies and the importance of having a diverse team with different superpowers. Michelle introduces four superpowers: innovator, builder, connector, and persuader, and explains how each one contributes to the growth of a company. They also talk about the blind spots that come with each superpower and the need for self-awareness and trust in delegating tasks to others. Michelle offers advisory services to help founders reflect on their...
2024-09-1937 minThe Good Enough Mompreneur Podcast: Confidence, Mindset & Success for Mom Entrepreneurs138. Mastering Startup Growth: Essential Business and Relationship Strategies for Mompreneurs from Michelle Denogean, Author of GrowUpSend a textIn this episode of The Good Enough Mompreneur Podcast, we're joined by the incredible Michelle Denogean—startup expert, marketing strategist, and author of the game-changing book GrowUp. With over 20 years of experience helping startups evolve into thriving businesses, Michelle shares her insights on what it really takes to scale successfully, all while balancing the demands of motherhood.What You’ll Learn:Finding Your Superpower: Michelle breaks down the four types of founders and how to identify and leverage your unique strengths to drive your business forward.The...
2024-09-0938 min
Saturday Morning Magazine with Bruce FerrellGrow Up: Take Your Startup to the Next Level: Michelle Denogean 08/31/2024We’re exploring why so many startups fail and how to ensure success with insights from Michelle Denogean, author of "GrowUp: Take Your Startup to the Next Level." With 90% of new businesses struggling to survive, understanding team dynamics is crucial. Michelle’s insights from "GrowUp" are not only for startups but are transformative strategies that can help anyone in business who is leading a team grow and succeed. Find out more at michelledonegean.com
2024-08-3106 min
The Global DiscussionScaling Startups and Navigating Growth with Michelle Denogean Ep 209 - The Global DiscussionMichelle Denogean, Chief Marketing Officer at Mindtrip, Inc., and author of "Grow Up! Take Your Startup to the Next Level," joins Simon Hodgkins, Host of The Global Discussion, on this episode. Michelle shares insights on scaling startups, leveraging AI, and the importance of self-awareness for founders.
A Journey Through the Startup World
With over 20 years of experience, Michelle has led marketing efforts in early-stage startups and advised publicly traded companies. Her expertise isn't just in marketing but in understanding what it takes to grow a business from the ground up. During the podcast, Michelle emphasized...
2024-08-2835 min
FiredUp! - The Startup Marketing PodcastHow to Take Your Startup to the Next Level with Michelle DenogeanScaling a startup is no easy feat; what works to get a business off the ground often doesn’t translate into driving sustainable growth. Michelle Denogean, a seasoned professional with over 20 years of experience in the startup world joins us on the podcast today to discuss strategies for scaling your startup, building a balanced team and so much more! This week, episode 47 of the FiredUp! podcast is about how to take your startup to the next level!Download the Multiplier Marketing Megapack today. Exclusive offer for all our listeners — get...
2024-08-0134 min
Startup Hypeman: The GOAT to Market ShowGTM 3-12: The 4 Superpowers of a Successful Founder with CMO & Author Michelle Denogean (Season Finale!)What's your superpower? Every Founder has one. At the same time, not every founder has the SAME one. Which means just because Sara Blakely or Bill Gates did things one way, doesn't mean you also have to do things that way. When you know your superpower you can better make strategic decisions, acknowledge what should stay on your plate versus what you should delegate, and perhaps most importantly, be aware of your blind spots. Michelle Denogean has spent decades in the "Director's chair" for several startups, working...
2024-07-1456 min
The Local Marketing LabOwn your community: Tips for staying top of mind with Michelle DenogeanIn this captivating episode of the Local Marketing Lab, Michelle Denogean, the Chief Marketing Officer at Side — a brokerage platform for independent real estate agents — delves into her rich 20-year marketing journey across diverse industries. With a strong emphasis on staying top of mind, Michelle unpacks the critical role of mastering your community, deeply understanding the local market, and adopting a tailored marketing strategy for real estate success. She underscores the value of positioning oneself as a local authority, pointing out that everything in real estate is hyper-local, down to the specific neighborhood.Here are some topics discusse...
2024-02-2120 min
Real Authors In Real TimeChoosing a Publishing Path that Fits Your PrioritiesAuthors have more options than ever when it comes to publishing their book, but how do you know which path is a fit for your unique message, needs, and goals?
In this episode, author Michelle Denogean shares what it was like meeting with multiple publishers and what decision-making process guided her final choice. She discusses what her highest priorities were as a first-time author with a niche yet proven message. Listeners will get a deeper insight into the pros and cons of the three major publishing models so you can weigh which might be the be...
2023-09-0618 minReal Authors In Real TimeChoosing a Publishing Path that Fits Your PrioritiesAuthors have more options than ever when it comes to publishing their book, but how do you know which path is a fit for your unique message, needs, and goals?
In this episode, author Michelle Denogean shares what it was like meeting with multiple publishers and what decision-making process guided her final choice. She discusses what her highest priorities were as a first-time author with a niche yet proven message. Listeners will get a deeper insight into the pros and cons of the three major publishing models so you can weigh which might be the be...
2023-09-0618 minReal Authors In Real TimeThe Many Benefits of Working With an Editor to Capture Your VisionWith a long career in helping start-up companies execute their vision, Michelle Denogean shares her experience working with an editor to communicate her vision. She discusses the elements of the editorial process she did not expect when working with a publisher, expanding specifically on the stretching collaboration that happens when editing for the big picture. This episode is for any writer who wants a better understanding of what it looks like to work with an editor and how to navigate that relationship well.
Michelle’s book, Grow Up is forthcoming in the fall of 2023. Connect wit...
2023-07-1215 minReal Authors In Real TimeThe Many Benefits of Working With an Editor to Capture Your VisionWith a long career in helping start-up companies execute their vision, Michelle Denogean shares her experience working with an editor to communicate her vision. She discusses the elements of the editorial process she did not expect when working with a publisher, expanding specifically on the stretching collaboration that happens when editing for the big picture. This episode is for any writer who wants a better understanding of what it looks like to work with an editor and how to navigate that relationship well.
Michelle’s book, Grow Up is forthcoming in the fall of 2023. Connect wit...
2023-07-1215 min
Strategy with JasonHow To Inspire Your Child Ft. Michelle Denogean - Business of Parenting PodcastOn this episode of the BOP podcast, Jason is joined by Michelle Denogean! The pair discuss being the best role model for your kids, hockey vs soccer parents, reflecting during covid and how to inspire your kids.
Listen To The Full Podcast Episode Here:
Apple Podcast:
https://podcasts.apple.com/ca/podcast/how-to-inspire-your-child-ft-michelle-denogean/id1454551179?i=1000583737678
Spotify:
https://open.spotify.com/episode/1CefRCw2KmDd8iNOOSiWTw?si=FC8rFRAYTAG-PxtlOQvMdA
YouTube: https://youtu.be/ey85AmlgaBQ
Listen To More BOP:
Apple Podcast:
Spotify: open.spotify.com/show/3oonJKe6E7nHXof3VfVy8x
Soundcloud: soundcloud.com/businessofparenting
Listen To The Strategy With Jason Podcast:
...
2022-10-2436 min
Potencial MillonarioEs este momento de comprar un auto? Podcast en EspanolReporte original de consumer report en inglés para leer el artículo completo pase por: Is Now the Right Time to Buy a Car? - Consumer Reports
Para cuando el coronavirus estaba arrasando la nación, Ali Jian, de 42 años, consultor en el norte de Virginia, ya sabía que quería reemplazar su Subaru Forester 2014 con algo más grande para su familia en crecimiento. Se decidió por una minivan nueva, pero retrasó la compra porque los distribuidores no cedían mucho en el precio.
Pero la pandemia obligó a muchos concesionarios a cerrar en marzo y abril, y la...
2022-07-2308 min
Potencial Millonario an Audio Dice Podcast Network in Spanish ( escuche podcast en Español)Es este el momento para comprar un auto?Reporte original de consumer report en inglés para leer el artículo completo pase por: Is Now the Right Time to Buy a Car? - Consumer Reports
Para cuando el coronavirus estaba arrasando la nación, Ali Jian, de 42 años, consultor en el norte de Virginia, ya sabía que quería reemplazar su Subaru Forester 2014 con algo más grande para su familia en crecimiento. Se decidió por una minivan nueva, pero retrasó la compra porque los distribuidores no cedían mucho en el precio.
Pero la pandemia obligó a muchos concesionarios a cerrar en...
2022-07-2308 min
CarearingMichelle Denogean - Being Present for Our Careers and Our Families
Michelle Denogean is the CMO of Roadster, a wife, mother of two, and generally just an all-around rock star! In this episode we discuss the myth of not giving 100%, the gifts working moms give their children, and how, regardless, of whether you’re a “guy’s girl” or a “girl’s girl” we can all help, lift up and connect our fellow powerful female executives. She asks, "How can we be supportive of "everyone", regardless of gender.
Connect with Michelle on LinkedIn, Twitter, or email her directly at michelle@roadster.com. Leave a Review if you like thi...
2021-06-2123 min
Fuel For ThoughtFuel For Thought [S3|E5] - Retail revolution – Real or not?Kristen Balasia, Thomas Libby, Ian McIlravey and our special guest Michelle Denogean; CMO at Roadster, talk about the changing retail model and consumer behaviors accelerated by COVID-19 lockdown.
2021-05-1826 min
Talking Business with Mark and JohnOmni Channel to Better Engage With Customers Ep 27In “Talking Automotive with Mark and John” Ep 27, Mark Palavestra and John Sinclair talk to Michelle Denogean CMO with Roadster. Michele shares with us major trends in omni channel and integration into automotive. She provides an in-depth analysis of the latest trends in omni channel automotive sales and why it is necessary to be across the latest tools to engage with the customer online. If you liked what you heard subscribe to the show to receive notifications of future shows. If you would like to get more information on any of the topics reach out to Mark...
2021-01-201h 09
The Dealer PlaybookDoes Your Digital and In-Store Experience Match? w/ Michelle DenogeanDo all customers want a digital retail option? Michelle Denogean explains that it's important to offer flexible options that match the expectations of various customers. More importantly, Michelle encourages that the digital experience and in-store experience must align. There is nothing worse than putting a message out online that you can't deliver in person. Access the full show notes, timestamps, resources and more at http://www.thedealerplaybook.com/michelle-denogean Have questions, comments, or feedback? Drop us a line at michael@thedealerplaybook.com! Connect with Michael Cirillo on LinkedIn: https://www.linkedin.com...
2020-11-1611 min
The Dealer PlaybookMichelle Denogean: Increase Productivity And Sales Using TechnologyMichelle Denogean, CMO at Roadster, is no stranger to the tech industry. From working with popular online dating platforms to real estate and now automotive, Michelle's understanding of what moves consumers to action helps thousands of retail auto dealers across the USA and Canada. During our conversation, Michelle provides practical ways that car dealers can leverage technology to increase productivity and profitability. We explore how dealers can implement technology solutions more effectively and how to measure the results. In our exclusive DPB PRO segment, available to my private FB group (https://www.facebook.com/groups/dp...
2020-11-1246 min
The Auto Hub ShowIs Digital Retail Really Worth It?Send us a textDealers and OEM's ask me every single day if Digital Retail is really worth it in 2020 and beyond. We all know that the Automotive world is a little behind in term of technology and a little resistant to embrace new technology. Thinking about investing in a Digital Retail solution for your automotive dealership in 2020 or 2021?These 4 experts will help you make an informed decision in todays changing retail landscape.Klaris Kovacks from Moto InsightJason Silberberg from NabthatMichelle Denogean from RoadsterMichael Bilson f...
2020-11-0357 min
One-To-OneModernizing the customer journey w/ Roadster's Michelle DenogeanMichelle Denogean, CMO at Roadster, explains how retailers can bring their sales process into the 21st century.
Learn more about Roadster: https://roadster.com/
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2020-10-0500 min
InsideAuto PodcastThe Secrets of Digital Retailing in AutomotiveMichelle Denogean is the Chief Marketing Officer of Roadster, where she oversees all marketing and analytical efforts. She has over 15 years of digital marketing experience as a practitioner and thought leader. Before her current role, Michelle held executive-level roles in marketing and product leadership at Edmunds, eHarmony, and Move.com. In this episode… The COVID-19 pandemic has forced businesses across all industries to adopt new sales methods, if they want to meet the needs of their customers, of course. According to Michelle Denogean, the Chief Marketing Officer of Roadster, the COVID-19 pandemic has accelerated digital re...
2020-09-0423 min
Strategy with JasonQuarantine Conversations - Episode 15 - ft. Petrina Gentile And Michelle DenogeanToday Jason jams with Petrina Gentile and Michelle Denogean. They discuss changing processes, having you messaging relate to your customers and maximizing your current opportunity.
Jason Harris - Continue the conversation:
Instagram - Instagram.com/strategywithjason/
Facebook - facebook.com/StrategyWithJason/
LinkedIn - linkedin.com/in/strategywithjason/
Twitter - twitter.com/StratWJason
www.StrategyWithJason.com
www.ddsolutions.ca
www.bell2bell.ca (Get your closers coffee here!)
Petrina
https://www.linkedin.com/in/petrina-gentile-6102b033/
https://www.youtube.com/channel/UCca0Rr2PyaLwYmgOX8miobg
Michelle
https://www.linkedin.com/in/michelledenogean/
https://roadster.com/
2020-04-2850 min
Clarity Compressed: Build a Better Business Through Better Brand DevelopmentA Follow-Up of ClarityCon: AutomotiveIt’s been two weeks and I’m STILL having flashbacks about how awesome ClarityCon 2019 was… seriously! I know I touched on the event last week, and how empathy was a key theme across all the speakers, BUT... this week I wanted to share the overall experience that people had.Brand is my OBSESSION. I know that it takes more than just a leader to brand well, it takes a team. People NEED to be on the same page or else it won’t happen.A car may have all the best parts, but the driver c...
2019-05-2119 min
Clarity Compressed: Build a Better Business Through Better Brand DevelopmentA Conventional Reunion with My Friends, Reunion MarketingWhat are conventions great for? I’ve said it before and I’ll say it again … CONNECTION. When people are in the same room, they talk, and when they talk, both parties win. Fresh perspectives, new ideas, shared tools, newfound knowledge, you name it, it’s there. Digital Dealer 26 was a great opportunity to wrap with tons of people in the automotive industry and grow.One of the companies I ran into was Reunion Marketing, out of North Carolina. My good (internet) friends, Dane and Dave, co-founded this company 3 years ago. From sharing a living room with a few pe...
2019-04-1621 min