Shows
Industry EdgeMore Than a Box: Faith-Led Leadership in the Corrugated IndustryIn this episode of the Industry Edge podcast, host Danielle Neely interviews Derrick Wilson, the general manager of Nashville Box. They discuss the importance of corrugated packaging solutions, the significance of building relationships with customers, and the common pain points faced by businesses in the packaging industry. Derrick shares insights on the necessity of growth in business, the value of a personal scorecard for self-reflection, and the distinction between coaching and managing in leadership. The conversation emphasizes the importance of responsibility, empathy, and empowering others in a leadership role.
2026-02-0529 min
Industry EdgeThe Future of Utilities: Sustainability, AI, and IntegrityIn this episode of the Industry Edge podcast, host Danielle Neely interviews Robbi Dickens, Senior Manager at Eisner Amper, who specializes in business process transformation and internal audit engagements. Robbi shares his journey in the utility sector, highlighting a significant case study where he helped transform a troubled water system in Louisiana. The conversation delves into the importance of water and sewer rate studies, sustainability in utility management, and the integration of AI in operations. Robbie emphasizes the career opportunities in the utility sector and the integrity required in consulting relationships.
2026-01-0830 min
Industry EdgeThe Power of Building Your Personal Brand on LinkedInIn this conversation, Shannon Culpepper emphasizes the importance of building authentic connections and relationships online. She has been successful doing this, as she has 25K Followers on LinkedIn and making more connections daily. Our discussion highlights the value of being kind and nurturing real relationships in the digital space.
2025-12-1816 min
Industry EdgeBuilding People-First Cultures with Daniel White from Pan-OstonIn this episode of the Industry Edge podcast, host Danielle Neely speaks with Daniel White, HR and Safety Manager at Pan-Oston, about effective HR strategies, onboarding processes, and the importance of workplace culture in retaining employees. They discuss the challenges of attracting younger talent in the manufacturing industry and how Pan-Oston has adapted its hiring practices to improve employee satisfaction and engagement. Daniel shares insights on the company's commitment to work-life balance and the initiatives that make Pan-Oston a desirable place to work. ..... Here's a glimpse of what you'll learn: [00:00] Introduction to Pan-Oston...
2025-10-0221 min
Industry EdgeThe Predictive Hiring Model: Building Teams That LastIn this episode, Danielle Neely interviews Chad Carter, an expert in predictive hiring. They discuss the importance of a structured hiring process, common mistakes organizations make, and the five essential attributes to look for in candidates. Chad emphasizes the significance of employer branding and the role of soft skills in hiring. He advocates for viewing hiring as a strategic discipline that can transform an organization's culture and performance. ..... Here's a glimpse of what you'll learn: [00:00] Introduction to Predictive Hiring [02:47] The Importance of a Structured Hiring Process [06:03] Common Hiring Mistakes...
2025-09-1140 min
The Spark: Nashville Creative SecretsMichelle Keckler | From Corporate Comfort to Creative CourageWhat happens when a corporate marketer takes a leap of faith and builds an "accidental agency" that becomes a thriving creative business? In this episode of The Spark, we sit down with Michelle Keckler, co-founder of KNC Marketing. With 15 years of experience at brands like Bridgestone and Franke, Michelle's story is one of resilience, partnership, and embracing the unknown. From navigating a sudden layoff in her family to taking the risk of launching her own agency while raising a one-year-old, Michelle shares how clarity, storytelling, and trust turned a scary leap into a sustainable business. T...
2025-09-0449 min
Industry EdgeHow To Tell Your Story Without Making It All About YouIn this episode, Danielle Neely discusses the importance of storytelling in marketing, emphasizing the need for brands to focus on their customers rather than themselves. She outlines four key strategies for effective storytelling: making the customer the hero, using origin stories to build trust, sharing transformation stories, and humanizing the brand by showcasing real people. The episode concludes with a reminder that customers are more interested in how a brand can solve their problems and make them feel valued. ..... Here's a glimpse of what you'll learn: [00:00] Introduction to Storytelling in Marketing [00:50...
2025-08-2107 min
Industry EdgeBuilt to Last: Creating Legacy in Family Owned BusinessIn this episode of the Industry Edge Podcast, Michelle interviews Justin Larson, Owner of Family Water Treatment, a third-generation family business specializing in water treatment solutions. Justin shares his journey from a career in vehicle manufacturing to joining the family business, emphasizing the importance of customer care, innovation, and maintaining a healthy work-life balance. He discusses the unique dynamics of working in a family business, the challenges of scaling while preserving service quality, and the significance of hiring passionate individuals who align with the company's values. The conversation highlights the importance of continuous improvement and the commitment to providing...
2025-08-1431 min
Industry EdgeDon't Just Hang Your Core Values: Live ThemIn this episode of the Industry Edge podcast, host Danielle Neely discusses the importance of not just having core values but actively living them within an organization. She emphasizes that core values should be integrated into hiring practices, rewarded, communicated regularly, and made tangible for employees. Through real-life examples, such as the BOLD campaign at Toyota Material Handling Mid-South, Danielle illustrates how living core values can lead to a stronger company culture, higher employee morale, and better retention rates. ..... Here's a glimpse of what you'll learn: [00:00] Introduction to Core Values [02:36] Living...
2025-08-0710 min
Industry EdgeStrategic Growth Done Right at BAR Environmental With COO, Mark YoungMark Young is the COO of BAR Environmental, a company specializing in water and wastewater equipment and services. With experience scaling local and national brands, he leads BAR's service operations, marketing strategies, and manufacturing partnerships. In this episode… Many B2B service companies struggle to scale while maintaining high-touch customer relationships and operational excellence. As businesses grow, they often face internal breakdowns in service, culture, and communication that can compromise the values that drove their initial traction. How can organizations maintain their core identity while expanding their impact and capabilities? According to marketing str...
2025-07-1019 min
Meet in the LobbyThe Outdoor Advantage: Enhancing Guest Experience Through DesignOutdoor spaces are no longer just an amenity—they’re a strategic asset. In this episode, industry expert Michelle McGuire-Keckler of JANUS et Cie shares how innovative outdoor furniture trends are redefining guest experiences and driving long-term value for hotels and resorts.Hosted by Avendra’s Melissa McCormack, Senior Director of Global Opportunities, and Dorien Murphy, Director of Luxury Accounts, this episode dives into the design strategies that are making outdoor areas more flexible, functional, and profitable.What You'll Learn:02:16 — Michelle talks about her journey to becoming the brand manager at JANUS et Cie and...
2025-07-0923 minMeet in the LobbyThe Outdoor Advantage: Enhancing Guest Experience Through Design, Flexibility, and FunctionalityAs guests increasingly prioritize wellness, sustainability, and immersive experiences, hotels are transforming their outdoor environments into multifunctional retreats that blend comfort with connection to nature. A 2024 research study found that 58% of travelers preferred hotels embracing sustainability practices—such as reducing plastic and promoting eco-friendly amenities, highlighting the growing importance of intentional, guest-focused outdoor design. Meeting these evolving expectations requires more than just beautiful spaces—it demands thoughtful planning, durable investments, and flexible design solutions.So, how can hospitality leaders select the right furniture, plan for seasonal needs, and ensure their outdoor investments stand the test of time—and th...
2025-07-0923 minIndustry EdgeScaling Sales: How To Build a Sales Organization That Actually Delivers With Angela RakisAngela Rakis is the Founder of Metis Sales Solutions, a consulting firm focused on helping companies create sales growth strategies and implement sales teams. With over 25 years of experience in sales, she has sold for IBM and Xerox and served as a sales leader at various midsize companies. In this episode… Sales leaders at growing companies often struggle to keep pace with rapid changes in technology, evolving buyer behavior, and revenue growth. Without a clear strategy or cohesive team structure, even well-intentioned initiatives can falter. How can businesses create sustainable growth while navigating a modern sa...
2025-07-0331 minIndustry EdgeLeading With Grit and Candor in Manufacturing Operations: Mark CarltonMark Carlton is the Director of Operations at Schaefer's Electrical Enclosures, a leading manufacturer of customized electrical enclosures. In his role, he oversees daily operations and strategic initiatives to ensure the efficient production and delivery of high-quality products. With nearly 20 years of manufacturing experience, Mark has held various roles at Schaefer's, including Project Manager, Plant Engineer, and Operations Manager. In this episode… Building a high-performance team in manufacturing requires navigating fast-paced environments, evolving technology, and retaining top talent while fostering growth. Leaders often struggle to balance operational demands with the human element, like keeping team mem...
2025-06-1945 minIndustry EdgeEmpowering the Future of Automation: Cathy Rinne on Content & Inspiring Young TalentCathy Rinne is the Co-founder and President of Flex-Line Automation, a family-owned industrial automation company. Under her leadership, Flex-Line earned the Women-Owned Small Business (WOSB) certification. Cathy also creates content on TikTok as The Conveyor Cougar, where she shares her 40 years of experience in the factory automation industry. In this episode… Many industrial businesses struggle to stay relevant as markets evolve and younger generations enter the workforce. Leadership often clings to outdated mindsets, rigid processes, and traditional marketing, which limit innovation and employee engagement. How can companies embrace change without losing their identities? Acc...
2025-06-1239 minIndustry EdgeRevolutionizing Food Service: How AI & Smart Equipment Ease Industry Stress With Greg RichardsGreg Richards is an Independent Consultant and Project Manager for the Kitchen Innovation Awards at the National Restaurant Association Show, a network for food service innovation and inspiration. He is also the Founder of GBR Consulting, where he advises on food service technology and equipment strategy. With over two decades of experience in food service equipment and technology, Greg focuses on enhancing operational efficiency, automation, and sustainability within the industry. In this episode… The food service industry has long grappled with high stress, labor shortages, and a reluctance to adopt new technologies. As kitchen staff fa...
2025-06-0537 minIndustry EdgeThe Biggest Misconceptions About the Automation & Robotics Industry With Lauren Rinne Van De MarkLauren Rinne Van De Mark is the Sales and Project Manager at Flex-Line Automation, Inc., a family-owned industrial automation company. Born into the business and growing up alongside the company, she is the third generation of her family to work in automation. Lauren played a key role in Flex-Line's evolution from conveyor systems to advanced robotics and end-of-line automation solutions. In this episode… For many manufacturers and industrial businesses, adopting automation and robotics can feel overwhelming, expensive, or even threatening to their workforce. A common concern is whether these technologies will replace jobs or require com...
2025-05-2938 minIndustry EdgeThe Calling of a Leader: Faith, Business, and Purpose With Tom CamachoTom Camacho is the Chair of C12, the nation's leading peer advisory forum for Christian CEOs and business owners. He served as a US Army Officer and helicopter pilot during Operation Desert Storm before holding manufacturing and organizational development roles at General Electric. After transitioning into ministry, Tom served as a church planter, ordained pastor, and national leadership coach, developing Christ-centered leaders through coaching and writing. He is also the author of Mining for Gold: Developing Kingdom Leaders through Coaching. In this episode… Many business leaders struggle with balancing professional ambition and personal fulfillment. In hi...
2025-05-2232 minIndustry EdgeNVH Testing Evolution: Internal Combustion Engine to Vehicle Electrification With Randy RozemaRandy Rozema is the Director of Applications Engineering and a Principal at ACS, which delivers equipment, controls, and facilities solutions to the automotive, aerospace, energy, and industrial manufacturing industries. In his role, he develops design criteria and oversees the construction and testing of advanced test facilities. As an acoustics and vibration engineer, Randy specializes in product development and health and safety requirements. He is also a thought leader in systems integration and speaks about topics like NVH (noise, vibration, and harshness) testing and facility performance optimization. In this episode… As manufacturers and engineers design testing fac...
2025-05-1520 minIndustry EdgeSteel & Strategy With Angie McKuin: A Fourth-Generation Leader at PMS SteelAngie McKuin is the Business Development Manager at PMS, Inc., a custom steel fabrication company serving industrial and agricultural businesses. She is a fourth-generation employee of the family business. In this episode… Family businesses face a unique challenge to honor long-standing legacies while evolving for future growth. Balancing tradition with innovation can feel like a gamble. How can the next generation bring new perspectives without disrupting what already works? Fourth-generation employee Angie McKuin has brought diverse viewpoints and a customer-first mindset to her family's industrial business. She emphasizes the importance of improving internal cul...
2025-05-0825 minIndustry EdgeFinding Your Right Hand: How CEOs Can Hire, Trust, and Scale With the Perfect Second-In-CommandHeather Stone, PhD, MBA, is the Founder and CEO of Practical PhD, a leadership consultancy that helps CEOs and their second-in-command executives build effective, scalable partnerships. As a four-time company president, two-time business owner, and award-winning instructor, she created the Getting the Right Hand Right leadership training program, which offers frameworks for executives to structure, measure, and manage the COO or VP role. Heather is the co-author of the upcoming book The Problem of Togetherness and the author of Getting the Right Hand Right. In this episode… Many business owners reach a point where they kno...
2025-05-0125 minIndustry EdgeFrom Corporate to Construction: Pete Hayes on Family Business & GrowthPete Hayes is the Branch Manager of The Hayes Company's Nashville branch, Hayes Insulation, which provides insulation solutions for builders and homeowners. Before launching Hayes Insulation, he worked in the automotive industry at Nissan Motor Corporation. With eight years of experience in construction and a lifetime of exposure to his family's business, Pete specializes in small business development. In this episode… Starting and scaling a construction business can be daunting, especially when facing the pressures of a family legacy, leadership, and limited resources. Many first-time entrepreneurs in this space struggle with burnout, maintaining cash flow, and...
2025-04-2426 minIndustry EdgeClean Facilities, Stronger Business: The Hidden Power of Professional Cleaning With Israel WoodsonIsrael Woodson is the Founder and CEO of HydroCare Cleaning and Restoration, an independent company specializing in commercial tile restoration, residential floor cleaning, and water removal services. He grew up immersed in the flooring and construction industries through his father's business. After nearly a decade of owning a retail business, Israel founded HydroCare in 2011. In this episode… Many business owners underestimate how much cleanliness impacts their reputation and customer retention. A smelly bathroom, streaky floors, or dusty corners can quietly drive customers away without a word. How can you ensure your commercial space leaves a las...
2025-04-1727 minIndustry EdgeWork-Life Blend: Strategies for Success Without Sacrifice With Charles ScottCharles Scott is an executive mentor who helps individuals achieve ambitious goals while crafting meaningful lives. After a 14-year career at Intel Corporation, he co-founded the non-profit Team See Possibilities, which offers scholarships and mentoring to college students with vision impairment. Charles also developed an executive workshop titled "What Do You Want to Be When You Grow Up?," which he delivered to thousands of CEOs and senior executives across North America. His endurance challenges have been featured in media outlets, including The New York Times, The Wall Street Journal, FOX News, National Geographic, and Outside Magazine. In...
2025-04-1027 minIndustry EdgeHow High-End Video & Photos Build Trust and Drive Revenue With Justin KellyJustin Kelly is the Owner of Fifth & Broad, a media production company. He is also the Deacon of Audio Visual at Edgefield Church. Before founding Fifth & Broad, Justin was an Audio Technician at Bryan College and Westwood Baptist Church and the Director of Visual Content at South Street Co. In this episode… In industries like manufacturing, construction, and distribution, standing out in a crowded market can feel impossible, especially when your work isn't flashy or glamorous. Websites and brochures alone often fall short of building the kind of trust that closes deals and attracts talent. Ho...
2025-04-0321 minIndustry EdgeBuilding Resilience: How To Heal, Lead, and Thrive With Reggie D. FordReggie D. Ford is the Founder and President of RoseCrete Wealth Management, a financial services company for high-net-worth clients. He is also a Wellness and Resilience Architect at RoseCrete Wellness Company, where he works with corporate teams, educational institutions, and sports organizations to foster cultures of mental wellness and peak performance. As an award-winning entrepreneur, keynote speaker, and mental health advocate, Reggie is the author of Perseverance Through Severe Dysfunction (PTSD), and his insights have been recognized in Nashville Business Journal's 40 Under 40 and Nashville's Top 30 Under 30. In this episode… Many people appear to have it al...
2025-03-2730 minIndustry EdgeThe Construction Sherpa: How 1 Degree Can Make a Big ImpactJason Sain is the Founder of 1 Degree Consulting, a consulting company for the construction industry. Through 1 Degree Consulting, he implements small, incremental changes that lead to significant improvements in the lives of individuals within the construction sector. With 25 years of experience in construction leadership, Jason has served as Executive Vice President, VP, and COO of various construction firms, managing projects ranging from $1 million to $250 million. In this episode… Navigating the construction industry requires more than just technical knowledge; it demands strong leadership, strategic planning, and a commitment to continuous improvement. How can construction leaders balance in...
2025-03-2024 minIndustry EdgeFaith in Action: Integrating Biblical Leadership Into Business With Duane MurrayDuane Murray is the Principal Chair of C12, a leading peer advisory forum for Christian CEOs and business owners. Before joining C12, he served as an Executive Pastor at Thompson Station Church, where he led local development, international missions, and church planting efforts. Duane began his career in the healthcare space, serving as the CEO of a 12-physician orthopedic surgery group, driving profitability, expansion, and the development of a physician-owned surgery center. In this episode… Many Christian entrepreneurs and business leaders are hesitant to integrate faith into the workplace. They fear a faith-based approach may cre...
2025-03-1337 minIndustry EdgeExpert Warehousing & Logistics: Mark Hiddleson on Customer Collaboration and Supply Chain SuccessMark Hiddleson is the Owner of Specialized Storage Solutions, Inc., a nationwide logistics company with industry-leading warehouse storage solutions. The company provides clients with innovative products, facility layouts, and designs to optimize their logistics operations. With several decades of service experience in the warehousing and logistics industry, Mark has held leadership roles in several professional industry organizations. Using a holistic approach, he also has experience in equipment material handling, operations management, supply chain optimization, professional development, and public speaking. In this episode… Many businesses struggle with optimizing their warehouse and logistics operations, often facing inefficiencies tha...
2025-03-0635 minIndustry EdgeThe Ripple Effect of Culture: Measuring ROI of Investing in People and Purpose With Michele HerleinMichele Herlein is the Founder and CEO of CultureMax, a firm aligning organizational strategy and culture to drive exceptional financial results. In 2015, she co-founded Impact100 Nashville, a women's giving circle that has awarded over $1 million in grants to local nonprofits and served as its President from 2018 to 2021, doubling membership to over 200 members. Before her current ventures, Michele served as the Executive Vice President and Chief Administrative Officer at Barge Design Solutions, Inc., where she aligned organizational culture with the firm's strategic direction. In this episode… Workplace culture plays a crucial role in employee engagement, retention, and...
2025-02-2731 minIndustry EdgeSilencing Anxiety: How Joy, Delegation, and Trust Drive Success With Becky SharpeBecky Sharpe is the Owner and CEO of International Scholarship & Tuition Services (ISTS), a women-owned organization that manages scholarships and tuition assistance programs. Under her leadership, ISTS has expanded its services to manage educational assistance programs globally. Becky is also the Co-owner and CEO of Collegiate Sports Data, which connects high school athletes with college sports programs, and a Partner at WatchGameFilm, a sports video analysis platform. As a coach and mentor, she leads A Sharper You, where she provides corporate workshops for professionals and business owners. In this episode… Pivots and transitions are often ne...
2025-02-2025 minIndustry EdgeHow Jeremy Weisz at Rise25 Uses Podcasting To Drive ROI and Build Dream RelationshipsDr. Jeremy Weisz is the Co-founder of Rise25, a company that helps B2B business owners connect with their ideal prospects, referral partners, and strategic partners through a done-for-you podcast service. Jeremy has been involved in podcasting for 14 years and was a senior producer for early business podcasts. He helped put all of their systems in place and helped them add volume, feature, and edify various business leaders. Jeremy has been running his podcast, Inspired Insider, since 2011. He has featured top entrepreneurs, founders, and CEOs of companies such as P90X, Atari, Einstein Bagels, Mattel, and the...
2025-02-1345 minIndustry EdgeTransforming Business Operations: Ken Huffman on BOLD Leadership and 4-Day Workweeks for TechsKen Huffman is the VP of Operations at Toyota Material Handling Midsouth, a premier provider of material handling equipment, warehouse solutions, rentals, parts, and services. In his role, he leads the organization's operations in its Western territories. With a background in engineering and operational leadership, Ken specializes in process optimization and service delivery. In this episode… In large industrial companies where technicians drive operational efficiency, creating a culture that prioritizes employee well-being is a difficult balance. Yet, with burnout on the rise, organizations must accommodate employee needs to ensure optimal performance. How can industrial businesses pu...
2025-02-0627 minIndustry EdgeBreaking Barriers in Roofing: Service, Leadership, and Driving ProgressMichelle Boykin is the Chief Operating Officer at Rackley Roofing Company, Inc., a full-service commercial and industrial roofing contractor. In her role, she has scaled the company's service division. As a leader in the roofing industry, she serves as a Secretary on the Executive Committee of National Women in Roofing, the Director of Member Services at CREW (Commercial Real Estate Women) Nashville, and a member of RT3 (Roofing Technology Think Tank). In this episode… The roofing and construction industry is traditionally male-dominated, so women leaders often face prejudice and discrimination from clients. How can leaders cre...
2025-01-3031 minIndustry EdgeLeading Tennessee's Utilities Into the Future: A Conversation With Nick NewmanNick Newman is the Executive Director of the Tennessee Association of Utility Districts (TAUD), which provides technical, legal, and operational support to over 500 utilities and businesses in Tennessee. Nick has 37 years of experience in leadership positions and hands-on experience in the utility industry. Before his current role at TAUD, he served as a utility and committee member and a Board Director and President. He is also the Vice President of Engineering and Operations at Memphis Light, Gas and Water (MLGW). In this episode… Utilities are facing an industry-wide work shortage, with businesses struggling to acquire an...
2025-01-2328 minIndustry EdgeValues-Driven Leadership: Boost Retention, Drive Engagement, and Build Lasting ConnectionsGinger Duncan is a Leadership Coach who specializes in empowering and developing leaders to gain a competitive edge in their industries. With over 20 years of experience in leadership development, she has worked with startups, existing and merging teams, and Fortune 500 companies to align their values and behaviors with organizational growth. Ginger helps leaders align with their purpose and strengths to lead with confidence. In this episode… High-performing leaders and entrepreneurs are often visionaries, yet they struggle to communicate and execute their visions effectively. This creates tension within the organization, compromising growth and relationships with the tea...
2025-01-1639 minIndustry EdgeBuilt to Last: Dave Bertino's Journey of 35 Years in Manufacturing Excellence and Family LegacyDave Bertino is the Owner and President of David M. Bertino Manufacturing, which specializes in commercial casework for public works projects. Since 1988, he has installed and manufactured institutional casework for schools, colleges, hospitals, and labs. Dave delivers reliable and functional solutions for some of the most demanding work environments. In this episode… What does it take to leave a lasting legacy while remaining competitive? How can industrial companies scale while staying true to their values? Experienced manufacturing entrepreneur Dave Bertino attributes his company's lasting growth and legacy to loyal employees and customers. He adv...
2025-01-0923 minIndustry EdgeDefiant Leadership: Creating a Culture of Relentless ChangeShawn Jones is the President of Toyota Material Handling Midsouth, a premier provider of material handling equipment, warehouse solutions, rentals, parts, and service. With over 25 years of experience in material handling, he steers TMH Midsouth's strategy and direction. Shawn empowers employees, delivers value to customers, and fosters a culture of intentional leadership. In this episode… With the B2B industry constantly shifting, it's detrimental for businesses and their leaders to remain in their comfort zones. Instead, companies must foster a productive culture by rallying their employees to work toward a common goal. How can you ca...
2025-01-0241 minIndustry EdgeBuilding B2B Brands: Creative Marketing for Industrial CompaniesMichelle Keckler is the Co-founder of KNC Marketing, an agency helping B2B industrial companies build their brands. With 15 years of experience in marketing and brand strategy, she has worked for globally recognized brands like Bridgestone Tires and Franke Coffee Systems. Michelle is passionate about building strong brands and helping companies achieve their growth goals. In this episode… B2B industrial companies possess strong analytical skills but often lack creative expertise and the resources to execute marketing strategies. How can these businesses communicate their value effectively? Creative strategist Michelle Keckler emphasizes blending strategic in...
2024-12-2623 minIndustry EdgeLeading With Legacy | Building a Culture That Keeps Employees AroundDustin Dowdy is the CEO of Southeastern Tank, a manufacturer and distributor of water storage tanks and related installation systems. He is also the President of Custom Pump & Controls, which distributes and repairs pump stations and equipment for storm and wastewater applications. As a 20-year water and wastewater industry veteran, Dustin has experience in water storage and distribution, water quality management, and waste and stormwater collection and treatment. In this episode… Most entrepreneurs don't start a business knowing how to lead a team. This is especially true for multi-generational business owners who are accustomed to wo...
2024-12-191h 11Industry EdgeFoundational Marketing for Industrial GiantsDanielle Neely is the Co-founder of KNC Marketing, where she creates custom marketing plans to help businesses increase sales. As a seasoned digital marketer, she has worked in the food service, manufacturing, automotive, finance, and nonprofit spaces. Danielle specializes in content creation, social media marketing, and digital advertising. In this episode… In rugged industries like manufacturing, entrepreneurs and other professionals often wonder how to execute strong marketing strategies while balancing operational tasks. How can you develop a customized marketing plan to achieve your growth goals? Creative marketer Danielle Neely's approach to industrial marketing is...
2024-12-1217 min
What the Heck?Episode 138- Death by the CliffsWelcome to What The Heck season 4! This podcast explores unexplained phenomena using stories gathered from various sources, then applies an academic research method to find theories and solutions for each one. So far, we've been unsuccessful in finding any concrete answers, but a few of the stories we've covered have been solved. Today, we're off to Ocean Beach, California, to look at a mysterious death. Michelle Von Emster had beaten Leukemia a few years before 1994. One night, after being refused entry to a local concert, she asked her roommate, Coco, to drop her off at one of the piers...
2024-11-2716 minIndustry EdgeCreative Marketing Strategies for Legacy IndustriesMichelle Keckler is the Co-founder of KNC Marketing, an agency helping B2B industrial companies build their brands. With 15 years of experience in marketing and brand strategy, she has worked for globally recognized brands like Bridgestone Tires and Franke Coffee Systems. Michelle is passionate about building strong brands and helping companies achieve their growth goals. Danielle Neely is the Co-founder of KNC Marketing, where she creates custom marketing plans to help businesses increase sales. As a seasoned digital marketer, she has worked in the food service, manufacturing, automotive, finance, and nonprofit spaces. Danielle specializes in content creation, s...
2024-11-2617 min
Everyday MindyEveryday Mindy 008- Michelle KecklerMichelle Keckler is the co-owner of KNC Marketing, where she helps B2B industrial companies build their brands, attract their ideal customers, and boost their bottom line through digital marketing. With over 15 years of experience under her belt, Michelle has worked with businesses big and small—from local companies to global giants like Bridgestone Tires and Swiss manufacturer Franke. Michelle leads brand strategy for KNC as well as business development, and she's all about helping clients reach their business goals. When she's not working on her business, Michelle is a wife, mom of two, and her favorite thing to do...
2024-10-3124 min
Bob Saget's Here For YouBill Burr | Bob Saget's Here For YouIt’s Bills second visit on Bob’s podcast but this time there’s video! And Bill takes this one lying down. Just two buddies (at least Bob thinks they are) shooting the shit and enjoying the hell out of the convo (at least Bob thinks they are) — And Bill talks of his new tour going on now as well as new show IMMORAL COMPASS that Bill Wrote, directed, and starred in and executive produced the short form series.—All based on Tyler Falon’s digital shorts—And it’s out right now on Roku as a short form series— On The R...
2021-11-081h 40Bob Saget's Here For YouBill Burr | Bob Saget's Here For YouIt’s Bills second visit on Bob’s podcast but this time there’s video! And Bill takes this one lying down. Just two buddies (at least Bob thinks they are) shooting the shit and enjoying the hell out of the convo (at least Bob thinks they are) — And Bill talks of his new tour going on now as well as new show IMMORAL COMPASS that Bill Wrote, directed, and starred in and executive produced the short form series.—All based on Tyler Falon’s digital shorts—And it’s out right now on Roku as a short form series— On The R...
2021-11-081h 40